Epic Real Estate Investing - Navigating New Ventures in Real Estate | Keith Shine | 1407

Episode Date: January 13, 2025

In this episode of Epic Real Estate Investing, host Matt Theriault welcomes Keith Shine to share his inspiring journey into real estate. Keith reveals his transition from rideshare gigs and entreprene...urship to founding a clothing line during the pandemic and ultimately finding stability through real estate investing. He discusses his initial struggles, challenges of juggling multiple ventures, and the turning point when he decided to focus solely on real estate. After investing in Epic Real Estate and leveraging lead generation tools, Keith managed to close his first deal over the holidays by partnering with a local brokerage and deploying a relentless work ethic. He emphasizes the importance of having a supportive team, persistence, and eliminating distractions to achieve success. Keith also talks about his future plans to scale up his real estate ventures and fund his passion projects in music and art. Tune in to hear Keith's compelling story of resilience, teamwork, and the rewards of sticking with it despite the odds. Learn more about your ad choices. Visit megaphone.fm/adchoices

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Starting point is 00:00:00 This is Terio Media. From coast to coast, epic investors are doing the most. It's time for another epic field report. All right, so please help me welcome to the show. Mr. Keith Shine, Keith, welcome to Epic Real Estate Investing. Yes, sir. Thank you. Thanks for having.
Starting point is 00:00:20 You bet. You know, before we dive into your recent deal, I want to know all about it. But tell us a bit about what you were doing just before you took this venture into real estate investing. Well, before I even got into real estate, originally I was doing rash air and just entrepreneur gigs and stuff like that for the most part. Then around town, the pandemic hit. I started wanting to open up different businesses just expand. So I opened up a clothing line called Chicago. I'll have to be wearing it.
Starting point is 00:00:47 Is that chicago.com just by chance? Not anymore. I'm rebooting. I'm working under construction right now. Okay. It did pretty good. So I was into that heavy. and then music.
Starting point is 00:00:59 As I was doing the music and the clothing during the pandemic, I just wanted to expand. I just, I need something more concrete in career, you know what I'm saying? So I just, I did a lot of drops with the clothing, and they was pretty successful. So I took the money that I had from that. And then I just happened to be on Instagram. Then I ran across the epic real estate.
Starting point is 00:01:19 And I'm like, man, this sounds pretty cool, you know, like the way y'all put it. So I attended the meeting and I made the investment. Awesome. Sweet. So was real estate something you were thinking about before? Is this the chance of passing on Instagram and said, let's go check it out?
Starting point is 00:01:34 I really wasn't thinking about real estate at all, but I just wanted to challenge myself. And then, like I said, I didn't like the feeling of having just art as my main source of income. Like, that puts a lot of control on other people's hands and I didn't want that. So I just wanted to do something that's,
Starting point is 00:01:50 so I can make deals behind the scene and still be able to push my passions. So that was my approach to it. And I thought real estate, to be difficult. And it was. It is. Took this a minute,
Starting point is 00:02:01 but we got there. I can relate to the whole art thing and trying to make a living off your art because, you know, I went through the whole thing as well. And I got really fortunate at the beginning because what I was doing, people liked it and they paid for it.
Starting point is 00:02:13 And I was making a living. And then when I had to make a living from art, then I saw all of a sudden stop the art side of the thing and started trying to make stuff that I thought was sell. You know what I mean? Then it became like this pressure. So I get it. All right.
Starting point is 00:02:25 So it did take us a while to get there. Why don't you walk me through the deal that you just closed? And you did it through the holidays, which is amazing. Because I've been telling everybody not to quit during the holidays, and you did not. So congrats to you on that. But walk me through that. Okay, originally, so you know, I've been working with you since 2022. So it's been a while.
Starting point is 00:02:43 Like, it's been almost, it's been two years. I had to learn the process and I had to just bump my head a million times. Honestly, the way I was going about it originally, I'm going to just lead up into the actual deal. The way I was going about it originally, I was just trying to do it by myself. for the most part. So I was trying to put these systems together and just keep, you know, and that just, I get close.
Starting point is 00:03:03 I get really close, get it on the contract and all that, but then something just wouldn't fall through for some strange reason. So I just did some reflection, and then I just started to pay attention to my mentor, like, you know, how was he able to close a deal? And then I start thinking, I'm like, well, it wasn't just him, per se.
Starting point is 00:03:19 Like, it's about partnerships. So what I did was, I seen a local brokerage, this lady that I had, happened to come across while I was trying to work on the deal. Her name is Chantelle. So I reached out to her. And I was just like, I'm in the process trying to close the deal.
Starting point is 00:03:35 And I'm really good with communicating with people. I have work ethic. I see that you're still, you're working, too, and I'm working. So let's come together. So I reached out to us. She said, okay, we worked out a deal that made sense for both of us financially. The journey began. So I used the system.
Starting point is 00:03:51 I started to try to cut past all of the calling out itself. So I hooked up with this process. This is a program called Ice Speed Lead. Oh, of course. My Speed Delete. Yep. Yeah, yeah, yeah. So I tapped me into that.
Starting point is 00:04:04 I bought some leads that they have. Well, people reach out to them. And then, you know, I just, I had the program where you spend like 300 and then you get to catch some deals on sale. So every day, I will go work and then I would come back and I would take whatever money I got. And I would just buy a lead, bad lead per day, buy a league. And then I would reach out to these leads. said, I just have all these leads set up. Some of them I couldn't get through.
Starting point is 00:04:28 I had to get a refund. But then it was one, it was a couple of them that, you know, I got some traction. But it was one specific from this lady. She, her name is Ms. Kat. You know, shout out to Ms. Kat, if she's watching this. I got in contact with her, talk to her about what's going on with the property. She was holding the property for one of her friends, well, a partner of hers. You know, I got the information about, I got the lead myself and negotiated with her with Axon
Starting point is 00:04:53 Price and took a while just to go. come up with the number that made sense for everybody. And then we got it under contract. I got it under contract in November. We got out fishing under contract in November. And then from that point on, with the help of Ms. Lawrence, Ms. Chantel, with the help of my partner, we went on the search to find buyers. We end up coming across a couple of buyers. And some people was in and out. But it was, I wanted to do it in the wintertime. So a lot of people were, they're telling me, like, The wintertime is, why would you want to do it in the wintertime? And I said, because of the desperation, in my opinion, like, if somebody wants to buy a house in the wintertime, they really want a house.
Starting point is 00:05:31 Like, they want to be serious. Yeah, absolutely right. In the springtime, people would be like, whatever, whatever, whatever. But the wintertime, like, I really want this house. And we came across a buyer's lady from Salvador, El Salvador. She was new to the country, and she was living in poor conditions. And she wanted to get the deal done. Straight cash.
Starting point is 00:05:50 made the contract for like 100 and got it for like 105 well we got the contract for like 95 and then she we sold to her for like 105 it was like life changing deal but it's just like just getting that under my belt and she made that we like I said got the contract under no in November closed it by the end of December very good so you're out there looking for buyers with Ms. Chantelle how are you guys looking for buyers
Starting point is 00:06:16 well she's a part of the brokers so she has a list of buyers and she sent the word out to them. And what I do is I'll go look at agents too that's looking that has buyers too. So I got in contact with an agent. And there's a couple of agents that I got in contact with and the one that I, Pedro, who I end up getting a contract with,
Starting point is 00:06:38 he had to buy you. Awesome. Okay, cool. So after going out this, I'll buy your own for a while. And you and I going back and forth on a boxer and, you know, kept hitting the dead end. But you went out and you found a partner. right? So that was good.
Starting point is 00:06:53 Second is you chose a different lead strategy. And shout out to MySpeed to Lead because there's a lot of students here at Epic that are using them for their marketing and getting their leads through them. So that's good. That's pay per lead if you don't know what that is. You can check them out, MySpeed to Lead. We got enough success stories over here that is making sense. Then you just networked for buyers. So you found another agents that had buyers, right?
Starting point is 00:07:12 Yeah, yeah. Sweet. Cool. So, you know, after going through this for a good year and a half or so and finally getting it, congrats to you, buddy, for sticking with it. I don't have a lot of success stories like you because people quit and you didn't. I think that's very commendable. I think Tony Jardue, who I know he listens to the show. So shout out to Tony because he's another great example.
Starting point is 00:07:33 I think it took us almost a whole year before he got his first deal. But then he had enough cash flow in the next six months where he was done. I mean, he had enough cash flow that like all of a sudden, the whole thing opened up. The same thing with Enrique in Los Angeles. I might have those details slightly wrong, but I know it took them a long time. but then once they got the first one, then the floodgates opened up. So stick with it. Don't this isn't the end.
Starting point is 00:07:54 It's just the beginning. So what did you learn through the process is what I was getting at? I learned that you can have the most talent in the world or the most gift of gab and the most drive, ambition and all that. But, you know, just like any great champion, you need a team. That's what I learned more than anything. Like, that's really why I even joined under your mentorship and made that investment was because it's like, man, you know, I want to be a part of. of a team. Like, I want to be a part of people that know how to win. And it's like, that's my advice. Like, you can be great, but you will shine even brighter if you find people. And then just
Starting point is 00:08:28 finding the right team, the right part. And people that really have the same work ethic, they're not going to put you to the back burner. Like, they're calling you like, okay, did you get it? Did you talk to the, did you make sure? And that's how, you know, the partner that I end up hook, she has the same type of draft that I have. So I don't have to worry about if the deal is getting done. Like, once I do my part, she's going to do what part. I come back to do my part. It's a great rhythm. So that's like the main thing I learned just having a great team behind you, not giving up. Like, you know, Matt, no, like it was tough. It was really tough. And like I said, it wasn't even a life changing deal. Like I didn't make 50, $100,000 off the deal type. But it's just
Starting point is 00:09:04 mentally getting past that barrier and then being able to know that we have a certain system, because I'm working on a deal now, knowing that we have a system going, like, okay, I found the system. And we have, if we can just continue this system and keep working with the same work at it, man, we can close 10 deals. And like I said, it took less than two months to closes in the winter time. So I'm excited moving towards the winter, I mean, the spring, I'm excited. That's awesome. I can hear it in you because your voice wasn't too excitable the last six months.
Starting point is 00:09:33 No, I wasn't. But it's like, I didn't want to keep coming. So I'm like, that's why I come in and I disappear because it's like I'm working. Like, I got to find it. I got to figure this out. Like, I have to figure this out. That's awesome. That's awesome.
Starting point is 00:09:43 Yeah, I just don't give up to anybody. Listen is. Don't give up. It's going to happen for you. Just get rid of the. distractions because that's what really caused me for it to be prolonged. Because initially when I
Starting point is 00:09:55 did, I was still trying to move, do clothing and then doing all these other things. I had people around that just, like, if you want to do real estate is very serious. So it's like, just get rid of the distractions and focus. As soon as I did that, literally in three months, like I made the deal in three
Starting point is 00:10:10 months. I could say that. Sweet. If you were to do it all over again, this deal and kind of this whole journey for you, what would you do differently? The deal or the journey? Yeah, I mean, like, it took you a while to get the success. So, I mean, maybe you just kind of said it.
Starting point is 00:10:27 You would have maybe got rid of the distractions earlier. Yeah, it's up to you. You can answer that how you want to answer it. Yeah, as soon as I made the investment, I would have just blocked everything else out that was going on in my life and made sure that I handle, because this is like the main course. So I just would have focused on the main course. I would just focus strictly on real estate, nothing else. for that first two, three months like you were telling me.
Starting point is 00:10:52 So like Matt does, he says, like lock in, do this every day. He's a winner. So he's telling you how to win. It's up to you to actually listen on how to win. And it's not his fault if you don't win because he's going to be there for you.
Starting point is 00:11:04 He never missed my calls or anything. He always reached back same temperament, never pacifies you or he never, you know, tear you down. It's just the same steadiness. And I just would have been way more focused. It's just that is what it is. I just would have been folks.
Starting point is 00:11:21 Sweet. So what does it look like right now? So you got some deals already underway? What's the business look like now? It's looking good. Like we have, we've got three people that I'm talking to now just negotiating. And then I have two people on hold for the springtime. But it's like a really great deal.
Starting point is 00:11:38 So this spring deal is a lady, an older lady, Ms. Harris. She's looking to retiree. She has a big house. And, you know, the house is worth maybe 400K. But she's only looking to get, like, she said she don't want to be greedy. She just wanted to pass it on as far as, like, a deal. So she's just looking at, like, a little over 200.
Starting point is 00:11:56 So that'll leave us a big spread. And she just wants that with all this spread. And that's coming in the springtime. So she guaranteed that she's going to work with me just based off our report. So it's looking good. It's looking good. How are you generating your lead? Still the same way?
Starting point is 00:12:11 One source? Do you try anything new? I'm trying new things. I have a list of vacants. I have this person. and this guy I work with who gave me like a thousand leads of vacant apartments. I mean vacant, yeah, vacant leads, absentee owners in this neighborhood. I use prop writing too.
Starting point is 00:12:27 I got my money back a little better now, so I might, you know, I'm a hop back on. What is it? Prop sprinting. I can get back and generate my own leads. But it's all any, honestly, any way I can find a lead, I'm on it. I'm talking to new developers, this guy. I forget the name of the company, but they actually have, like, they use AI. And it's like a drone that sees the address.
Starting point is 00:12:48 for abandoned properties, they get the information for you. Like, they do all the scintration and this. Anyway, so I'm using that. I even go back to use, I'm using Facebook. It depends. If I try to narrow it down, see if it's for owner, I use Zillow. Like, we're just on the ground. Whatever we can find the leads, whatever, whatever.
Starting point is 00:13:06 Like, I don't really care. But speed the league is one of the source for real. That's awesome. So what's the plans? What's the goal? What are you most excited about for 2025? Closing more deal. making more money and pushing my passion projects because that's really why I'm doing this.
Starting point is 00:13:23 Like, that's really the ultimate, like, to do my music and my art for my club and the entire brand. Like, I want to have that. My funding comes from my real estate. That's going to fund me. So it's like, hey, you know, I like that type of that edge. I could do my art with just no pressure because this is really just fun. Like, it's not, I don't have to rely on the audience. That's awesome.
Starting point is 00:13:47 So what's been your most favorite part of the whole process? The communicating is my favorite part as far as like just talking to people and seeing if I can get someone to sell me something valuable to them. I like that. I like just to build that rapport and that trust. And then I like, like I said, so the lady that actually bought the house, she was living in a terrible condition. Like she was almost homeless. She was homeless basically. So she was living in a trailer here to there.
Starting point is 00:14:13 And she just was, she started crying. Like she was so happy. to be able to have a house. And that made me feel really good. It's just like, wow, I really helped this lady. She thanked me so much. Like, I thank you for just sticking with us and reaching out and then being able to have this house because this is like when she walked in, she had vision because this was like
Starting point is 00:14:33 probably the most difficult deal, one of the most difficult deals because the tenant that was in there, she does estate sales, aka, you look like a hoarder house. So it's like so much. You can't even move around. But when I brought the living. Letty in there, she just, she had so much vision. She saw herself in there and she was just so happy. She lit up and I could just feel that warmth and that joy.
Starting point is 00:14:55 And it was just a win, win, win for everybody. Like, I got one money. You got his money for selling it. And she got our house. Like, I would like that. I want to be a part of that on the biggest scale. And it just pushed me to be like, hey, if I did that, that's difficult. That was a difficult deal.
Starting point is 00:15:10 It makes it like all the rest of the deals. If it's baking, it's going to be a piece of cake. Like, I can do that. I'm just ready to close more. I want to do big deals. Now I'm looking for a heavier deal. Like, I'm on 500,000 and up deals and move. I'm ready for the big time.
Starting point is 00:15:23 That's how I feel. I'm ready. That's good. That's good. Yeah, I remember if I think back, you know where Danville, Illinois is? Yeah. Yeah. That's where my very first deals were, was there.
Starting point is 00:15:33 My first one was in Long Beach, but the rest of my deal, a bunch of deals. I did 35 deals in Danville, Illinois, from Los Angeles. But they were just so easy to me because they were like $35,000 houses. But they were easy for my mindset, not easy in the work, right? Yeah. No, what I know now, what you just said, I'd rather do those $350,000 deals because they're the same amount of work, same exact process, right? So I think you kind of got that.
Starting point is 00:15:57 You had this $100,000 house, and now you're like, let's do the $400,000. Let's do the $500,000. Exact same steps. Exact same process is going to work exactly the same way. So I'm excited for you, Keith. And thanks for being here, bud. Hey, the lights are always on for you, too. So if you need anything additionally, just let me know, right?
Starting point is 00:16:13 Absolutely. Okay, bud. Take care. Thanks, man. Peace. And that wraps up the epic show. If you found this episode valuable, who else do you know that might too? There's a really good chance you know someone else who would.
Starting point is 00:16:25 And when their name comes to mind, please share it with them. And ask them to click the subscribe button when they get here and I'll take great care of them. God loves you and so do I. Health, peace, blessings, and success to you. I'm Matt Terrio. Living the dream. Yeah, yeah, we got the cash flow. You didn't know home for us, we got the cash flow.
Starting point is 00:17:05 Okay, only 10 more presents to wrap. You're almost at the finish line. But first? There, the last one. Enjoy a Coca-Cola for a pause that refreshes. This podcast is a part of the C-suite Radio Network. For more top business podcasts, visit c-sweetradio.com.

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