Epic Real Estate Investing - Your First (or Next) Deal - Little to No Money Needed Real Estate Investing Pt 4 | 398

Episode Date: May 28, 2018

Today on The Epic Real Estate Investing Show, we conclude Matt's new free course, "Your First (or Next) Deal - Little to No Money Needed Real Estate Investing!" Learn about the best three exit strateg...ies and how to use them, how to navigate negotiation scenarios and create win-win scenarios, and how to execute the sale and get that check! Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript
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Starting point is 00:00:00 This is Terio Media. Yo. Yeah, yeah, we got the cash flow. Cash flow. Back to the epic real estate investing show. And thank you. Thank you so much for listening and for your interest in this new case study program, this case study pilot program we've been talking about.
Starting point is 00:00:29 The private Facebook group that we set up is very active. It's great to see everyone interacting and exchanging ideas. Everyone is doing what they're supposed to be doing. Everyone is helping and supporting each other. You know, in my book, just that alone, that type of cooperation and support in today's world, that's a success right there. I mean, there's enough negativity going on right now and, you know, just in our overall globe, the ethos. And we could use some more positive places to interact.
Starting point is 00:00:57 And so just thank you all for making that place an amazing spot. And we're going to wrap it up today to show you how you're actually going to get paid with a simple exit strategy using someone else. is money, as that's the foundation of this pilot program of how to go from A to Z in a deal using little to no money. And when I say little, I mean little, like very little is actually required or necessary. And up to this point, we've covered how to attract leads to you. And we've covered how to convert those leads to contracts. And today we're going to cover how to turn those contracts into paydays. All righty. So I'm going to keep this really, really short so we can get
Starting point is 00:01:38 right into today's lesson as you'll, you'll be able to listen here to the entire program. But if you'd like to watch, you can get access to all of the resources mentioned in the program, interact with those in the program, and plug in to the regular mentoring calls that come with the program with me. Go to free real estate investing course.com.
Starting point is 00:01:58 Free real estate investing course.com, just like it sounds, no funny spellings, no hyphons, no spaces. Just free real estate investing course.com. So here's what I'm trying to accomplish. with this new pilot program. I know that you're probably listening to this show and paying attention to what I do because, you know, you need help in one or all of these three areas. Number one, you might need more leads. Number two, you might need some help converting those leads into contracts. Or and or number three, you might need a way to find the money to close your deals and be able to do that consistently and systematically. So we've made a tremendous stride. We made tremendous strides in in creating real predictable businesses out of investing in real estate through our REIAs program. It's our big flagship program that we have here at Epic.
Starting point is 00:02:47 And we've multiplied our successful case studies by seven or eight or so. It's been a lot in just in the last 18 months. And the results really have been nothing short of extraordinary. So I've interviewed several of the participants here on the show just to give you evidence and let you know what it sounds like because a lot of these people started from the exact same place that you're starting in right now. And with just a little bit of guidance and direction and some resources and some help when they needed it, they were able to make it happen for themselves.
Starting point is 00:03:17 And what we've noticed that what most of the successful case studies have had in common is that they've made large investments in their education before we ever met. Like in the past, they made a big, giant, sizable investments in their education in the past. And as a result, they have been able to close a deal or two here and there. and their biggest challenge now, though, is it's closing deals consistently. And that's where the REI ACE program has really crushed in helping that specific person. So if that sounds like you, R.E.I.A.A.A. just might be for you.
Starting point is 00:03:50 Now, what we're doing is we're applying the same approach to help the newer investor of limited resources get their first deal. That's where this case study pilot program that we've been discussing the last few weeks, that's where this comes into play. and so here's what I would I'd like to do for you and do for all of you regardless of where you are in your real estate investing you see I've got just I don't know I just got so much respect and admiration for you hanging here with me each week and every week and taking this on playing such a big game in life you know taking control of your finances and taking control of your financial freedom so you know just so few people are courageous enough to take something like this on I mean it's so simple It's so important, yet so daunting for people that they leave their finances and their investments up to someone else to manage. So I know what it takes. I know it can be lonely out there. I mean, just being an entrepreneur can be a lonely existence. And I know the resistance that you experience from your family, from your friends, from your associates.
Starting point is 00:04:58 A lot of naysayers out there. I mean, some of the biggest resistance comes from the people in your life that you are closest to that are the most important to you. but you hang in there, you do, because you know you deserve better and that no one should dictate what you do with your life. It takes courage, and I commend you for it. So here's what I'd like to do for you. I've got a guy. I talked briefly about him a couple weeks ago, a couple episodes ago, or a couple weeks ago.
Starting point is 00:05:25 Nick, he's the only one that I trust to actually get on a consulting session with you and find out specifically which of these three areas that you need help in. Nick calls this session. He calls it a business acceleration session. And what I've asked him to do is simply to make himself available and find out where you need the help and then literally give you any of my relevant trainings that can help you get there. Now, keep in mind, he's not a salesperson. And when you talk to him, you'll understand what I'm saying. He's not a salesperson.
Starting point is 00:05:58 He is a trained business consultant, however, to work with people that struggle with getting to their next level. and particularly people looking for fast results. That's where he specializes. And his passion, it's really to find out exactly the type of help that you need and then literally give you the training materials and resources that are going to help you get there. So I believe after being an investor for, I don't know, more than a decade now, and an educator for close to a decade, that courses, they are very, very helpful.
Starting point is 00:06:29 But actual help from real living people is even more helpful. That's what this business acceleration session it's all about. So, yeah, just, you know, when you're part of this epic community, the number one highest priority is that you get actual in-person help when you need it. And in conjunction with his consulting firm, Lighthouse Advocates, Nick will be assisting me with an elevated level of support for you by sponsoring the Epic Real Estate Investing podcast. So welcome Nick. He is our first official sponsor.
Starting point is 00:07:04 Let's all give Nick a nice, warm welcome. Thank you, Nick. Lighthouse advocates. They operate primarily as a business consultant in the areas of cash management, process development, business innovation, marketing strategy, tax planning and preparation, accounting, bookkeeping, payroll services, customer acquisition and retention, legal and asset protection and all encompassing wealth creation strategies too. It's a lot.
Starting point is 00:07:30 But it's not just him. He's got a staff. He's got support with the staff of attorneys and licensed professionals at his disposal. Lighthouse advocates have been rescuing businesses in the nick of time for more than 20 years. So go to Lighthouse Advocates. Lighthouse Advocates.com. Submit your biggest challenge that you need solved or give them your biggest opportunity that you're facing right now that you need help to seize. And when you do, either John or Brock, they're going to reach out to you and they're going to help you schedule your one-on-one session.
Starting point is 00:08:02 with Nick. Again, Nick, he's not a salesperson. He's not going to be pitching anything. He won't be asking for any money. He's just going to be helping you figure out what can have the biggest impact in your business right now and then just point you in that direction. All righty? That call's going to be, I don't know, maybe 45 minutes or so. And he's just going to find out the one thing that you need help with the most. And if it happens to be something that I do, he's going to literally give you any of my trainings that I've created over the last decade that can help you get there. All righty. So whenever you're ready, go to lighthouse advocates.com.
Starting point is 00:08:35 Lighthouse advocates.com. And yeah, I hope you take me up on this offer. And I look forward to hearing about the breakthroughs that you've had as a result of talking to Nick. All righty. So thanks again to Lighthouse Advocates. Now let's get on with this show, the last training in this pilot program. And like I said, you can listen right here, right now, or you can go ahead and watch at free real estate investing course.com. All right.
Starting point is 00:09:00 Let's get paid today. Enjoy. All right, welcome back to the fourth and final lesson of this course of how we're going to get you to your first deal using little to no money. And if you've gotten this far in the process, really the hard part, all the difficult stuff, the challenging stuff, it's all behind you. And now it's time to get paid. All right. So it's actually a lot easier than it think. Then you might think most people think that this is the, this is really the hard part. Not the case.
Starting point is 00:09:35 So let's see. You know, something I was thinking about yesterday was, or I was thinking at the end of yesterday after I got done with the lesson where there's a couple of things I kind of skipped over. And I just wanted to clear, and then some things that were kind of blurring and I wanted to clarify. So when we were going over the actual deal analysis, we went over that deal analysis. And we ended up with this weird situation where we had this $10,000 property. So $10,000 properties, yeah, they exist. If you're from one of the coasts, those things actually exist.
Starting point is 00:10:06 But don't let that distract you. Okay, the principles all apply the same. So if you're thinking like, well, yeah, sure, for a $10,000 property, of course, that would work. No, same principles apply if it's $100,000 or a million dollar property. Okay, so that was one thing. Second thing was I showed you how to go ahead and access that information through a website like Zillow. What I didn't show you was, it was just kind of cool inside of RDI solutions. They have a quick analyzer tool to where you can get that information just like this.
Starting point is 00:10:33 this and you get all nice pretty readout. So I thought I'd just show you that real quick. So this is what it looks like on the, this is what it looks like on the home page of RIS Solutions. You go in this little house up here and you just kind of click this and you go quick analyze. And then you just go ahead and you can type in the address or property. Let's see. And this is just typing the address, click show me the comps. And just like that, you've got an instant readout of all the comps, everything that's sold. It gives you a nice little summary over here. Here's the estimated value, the value range, the 30-day change if it's gone up or down.
Starting point is 00:11:19 The last time it was updated. And then here's all the different properties that they pulled that information from. So that's pretty slick. So I just want to show you that how you can do that really quickly. But if you have access to Zillow, which everybody is, it's a public website, you can find it readily available there. It's just kind of cuts to the chase. cuts to the chase and streamlines it makes a little bit more easy and efficient for you.
Starting point is 00:11:42 Then the last thing I noticed that I didn't mention, and it might confuse you, especially when you go down to the downloads and you get the scripts on the present and get consent document. Here it is. All right. So we went over this yesterday. Here's where you ask once for the deal. You ask here for the deal. You ask here for the deal.
Starting point is 00:12:04 And you ask here for the deal. So it's four times that you're going to try and create some sort of agreement. the price in terms with you and the seller. Down here below, you're gonna, you'll see this on your copy and I didn't cover it, and I just wanna make sure it doesn't confuse you. So as Mr. Seller, I'm sorry, it doesn't look like the market is gonna allow us to both get what we want.
Starting point is 00:12:20 As a final attempt in creating a win-win scenario for us, what I can do is leave you with this letter of intent. You'll see it has three different options of how I'm prepared to purchase your property. Take a look at it and let me know if anything resonates with you. My numbers at the bottom if you'd like to call me and discuss further.
Starting point is 00:12:35 All right, so we didn't cover that three option letter of intent. That's what it's referring to this, three different options on this letter of intent. You can see it right there. Okay, so it's just, it's an extra way to work the price in terms and trying to get a contract with the seller. But that's not what I'm really covering on this strategy or in this course because we're really going to focus on just how do we flip this property with some money in your pocket.
Starting point is 00:12:58 I don't want to complicate the whole, the whole process by going deep into deal structure. That's inside of the Epic Pro Academy. That's for a later time. to keep things really simple and just get you a check as efficiently as possible. So that kind of brings us to back to our REI-A's model, right? So today's lesson is all about the exit, right? So you make your money when you buy real estate, you heard that, right? And when you buy your real estate, that's when you attract the lead and you get under
Starting point is 00:13:26 contract. This is where you make the purchase. It's over here is where you actually get paid. This is where you collect your check. So there's three components or three profit accelerators when it comes to the exit strategy. There is the flip, then there is the hold, and there is the finance. So you make your cash when you're flipping properties. You make your cash flow and you build your equity when you're holding properties.
Starting point is 00:13:56 This is where the real wealth is created. This is where the rat race escape comes from. But what we're doing right now is we're just flipping to make some cash to put us in a position to start holding. And once we get these two things underway and we're going, and we get these two things underway and we got these established, we can essentially start becoming the bank and executing an additional extra strategy where you can kind of get the best of both worlds. You get chunks of cash and streams of cash flow.
Starting point is 00:14:16 But for this course, all we're going to be focused on is the flip. How do we, we've purchased things, this property low, how do we sell it high and get to keep the difference, all right? So all the while, use little to none of your money. When you use somebody else's money for this. All right, so let me explain to the actual deals. Okay, so we're going to go through. How to market your deal and find buyers.
Starting point is 00:14:39 We're going to go through how to find or how to field incoming buyer calls. So when those buyer calls start coming in, how are you going to handle those? So you can make sure that you put the deal together. And then we're going to go through how to execute the sale and collect the contract or collect the check. Got it? All right. So let me get a clean piece of paper. Here we go.
Starting point is 00:15:04 So let me grab a couple different colors here. And here we go. All right. So you've got this house. We'll say this is our house and this is our seller over here and then you are the buyer over here. Okay. And it's you that are buying this property and when we did that we did that with a contract. All right. Here's our purchase agreement. So in the transaction, we call this our A-B transaction. So the seller is A, selling to buyer being B. Okay? To get this house, there's a contract in between these two. The contract is between the buyer and the seller. Now, we're going to flip this property, and there's a few ways that we can do this. We're going to flip it and sell it for more
Starting point is 00:16:08 than what we're in contract for. So the first one is we can do what's called an assignment of contract, an assignment of contract. So it's going to be your job to go out and find someone else that wants to take your position, take your place inside of this transaction. And we're going to call that our, this is our C buyer. This is always going to be the money person. This is whose money you're going to use. So, an assignment of contract, what that is, you have this contract between you and the seller,
Starting point is 00:16:47 and then you're going to, with an additional document, you're going to assign your rights of this contract. You're going to take your rights out of this contract and you're going to pass them on to the C buyer. Then the C buyer is going to come in and they're going to do the deal with the seller. Okay, so we call that an assignment. You're going to sign. You can't really read that, but you get it.
Starting point is 00:17:13 That's assignment. Okay, so it's taking these rights, passing from here to here. So now this contract is no longer with you, the contract is between you and the seller, or excuse me, the C buyer and the seller. And inside of this assignment of contract, you're going to have some sort of fee. They're going to pay you for the right to have to have a fee. for to get the rights to your contract so that could be I don't know to just say you did it for 5,000 bucks so they're gonna pay you five thousand dollars to for a position in your contract
Starting point is 00:17:52 now this five thousand dollars it's uh it can all be negotiated and how you collect that it can be paid inside of escrow or outside of escrow we'll talk about escrow we'll talk about escrow I just want to make sure that you got that how that works let's see here it is so this is the document you'll see a link to this one below this is the assignment of contractor interest and controlled business disclosure and hold harmless so the signor is you and here's the property address you if the sign is the C buyer going to go in here the assignment fee of you get to put your fee in there that's whatever you agreed to
Starting point is 00:18:36 and the signer has negotiated a purchase price on the above reference property. So that's going to be the purchase agreement contract, which is in and is a price with no warranties or guarantees, adding the assignment fee of whatever that a fee is. The assignment's total purchase price is the assignees total purchase price. This is your C buyer is blank. You add those up. Okay. And you just kind of fill in the blanks and you are good to go.
Starting point is 00:18:57 So you can execute this outside of escrow without a closing agent, without a title officer, without an attorney, or you can go ahead and you can take this and provide it to. the closing agent and they'll make sure per the per this document that you will get paid once that deal actually closes. That's traditionally how it goes. More often that's how it's going to go. So that's the first way. Can assign the contract.
Starting point is 00:19:23 Yeah, let's just do a, we'll do a fresh one, okay? So kind of a same scenario. You got a house. You have the seller. and you have you the buyer and then in the middle you've got a contract. Now we're going to do it's called a double escrow. So you still have the same C buyer there down here. But instead of doing an assignment of the contract,
Starting point is 00:20:04 what's going to happen is there's going to be a second contract created. Okay. A second contract between you and the new buyer, the C buyer. So there's two contracts. In this contract, you are the buyer. In this contract, you are the seller. Got it? So there's two different contracts.
Starting point is 00:20:34 And obviously you want this one to be for more than what this one is, and you get to keep the difference. So how do you collect that? Well, you take those two contracts once you've had them negotiated in your income. You've got both pieces of paper. They're both executed by all parties. You can go ahead and you can give that to your closing agent and say, close this one first and use this person's money on the second contract to pay this person.
Starting point is 00:21:01 So you're going to have these closed concurrently. And the escrow officer is going to understand this person's money is going to come all the way over here to pay the seller. and then you get to keep what's in between. All right. So that's how that works. And this is called a double escrow. Now the caveat here is, it's becoming more and more rare
Starting point is 00:21:25 for closing agents to go and execute these. There's, it's kind of the ramifications is the right word, or maybe the consequences that we're all paying for for all the trickery and chicanes. trickery and chicanery that happened in 2007, 2006, 2005. There's a lot of weird things that went on. And so closing agents, closing companies, they kind of like to just not even do these
Starting point is 00:21:54 and allow you to do these because they just don't wanna even risk it. And you'll hear people say, double escrow, that's illegal. You'll hear people say assignment. No, you can't do that, it's illegal. None of this is illegal. It may be against the closing agent's policy, It might be against company policy, but it is not illegal. So don't let anyone talk into that.
Starting point is 00:22:15 Don't get fooled or intimidated by that. You just may have to look for a few different closing agents to find people that will do this for you. You just have to look for an investor-friendly closing agent. So if you can't assign, you can't do the double escrow, the third option is to use what's called transactional funding. Transactional funding. You can conduct a Google search inside of Google. Obviously is where you conduct a Google search. Just type in transactional funding.
Starting point is 00:22:44 You get a list of people that will do this for you. And really what it is, it's a really short loan. I mean, one day or less. So up here, they give you the money here. Okay, so you can buy the first transaction. And then that same day, now that you own it, you can go in and the C buyer can, you can sell it to the C buyer and collect your money that way. The transactional funding, they give you the money for a temporary loan.
Starting point is 00:23:14 It's really short term, one, two days, max, really. And you'll be able to buy this property with their money. You own it. And now that you own it, right away, you get to turn around and sell it to your C buyer. And obviously, you want to sell it for more than what you bought it for. And then the lender will take a little fee, of course, and you get to keep the rest. All right, so those are the three different ways. Assignment of contract, double escrow, or using transactional funding.
Starting point is 00:23:39 How do you find this C buyer? That's the big, that's the next big part. How do you find a C buyer? Once you've got this under contract, you have something what's called equitable interest. Essentially, you own the property. You just don't have the right to move in and live in it yet. But you have the right to go ahead and conduct inspections. And part of your equitable interest rights is to go out and market this.
Starting point is 00:24:03 Now, even though technically it is your right, I would let the know, the seller know I think we covered this the little speech right after you get the contract sign and if we didn't and I'll cover it now it was in right after you get the contract sign with the seller it'll be something to the effect all right I'm gonna start my due diligence and this looks like it's gonna be a good fit for my portfolio but if it's not don't worry I can find another buyer for you there's plenty of people in my network we're gonna just make sure that you get your money and the time that was promised after all that's what is
Starting point is 00:24:36 most important right perfect okay So once you've given that little speech, now they're aware that you might be finding another buyer for this. So you want to kind of disclose that at front. If you do it after the fact, you can get a little sticky and be a little more difficult to backpedal and explain to the seller what's happening. But if you give them that little pre-speech, then the subsequent part that happens next is going to be a lot easier, a lot smoother.
Starting point is 00:25:00 So now you've got this under contract, you have to find this C buyer. That's what we're looking for. So there's something that you'll see below called the... 20 point marketing or 20 point property marketing checklist. And let's just look at it right here. That'll probably be the easiest. So once you get the property under contract, if you can,
Starting point is 00:25:20 you won't be able to execute every single one of these steps. You won't be able to execute every single one of these steps with every deal. But you're going to do your best. Okay. So the first thing is we're going to try and get the keys and secure the property. We want to have access to the property so we can let that see. buyer in if we need to. We want to go in, we want to take photos, we'll take a video, we're going to determine what
Starting point is 00:25:44 our sales price is. Remember our second contract is going to be for more than what we're in contract for the contract we have with the seller. And then we're going to write a property description, we're going to create headlines. And let me just touch on that for a second. There's a basic tenant of marketing that says, let's see, um, let's see. Here's a basic marketing law. And it says exposure creates demand.
Starting point is 00:26:44 All right, exposure creates demand. And demand drives value. So you, as a marketer, what you want to focus on is creating maximum exposure. This is the goal. As long as we can take care of maximum exposure, then the value is going to take care of itself. All right? So to sell this property for as much as we possibly can, we just focus on maximum exposure. And this 20 point property marketing checklist, this is how we create maximum exposure.
Starting point is 00:27:26 So first, we're going to control the property by getting the keys and securing the property. We're going to take photos and video because we're going to use that in exposing the property in our marketing. We're going to determine the price. We're going to write the property description. We want to write three of those. I'll explain to you in a second why. And you want to create headlines, up to 15 of those. Down below, you'll see examples of headlines, some of the headlines that worked for us
Starting point is 00:27:50 the best in the past. You'll see example of property descriptions, what those are supposed to look like. Once you have these headlines and property descriptions, I want you to choose your favorite headline. So choose your favorite headline, choose your favorite property description. Then you're going to blast this to your buyer's list. You can blast it via voice, text, or email. But wait, this is my first deal. I don't have a buyer's list yet. That's fine. You will have to skip that step for this first deal.
Starting point is 00:28:20 But if you do everything else that I'm about to show you, you're going to build up your own buyers list really, really quickly. And so if you're second, your third, your fourth deal, this is going to be a big part of you finding that C buyer to use their money to close your deal so you can get paid. All right. So now, first step, we're going to go to post ads to online classifieds, just like Craigslist. There's a bunch of others out there. Now this is where the multiple property descriptions, the multiple headlines come into play. Because what we have to do is Craigslist has a little self-governing algorithm and they have a community.
Starting point is 00:29:09 Algorithm, you got it. Okay, they got a self-governing algorithm and they got a community that does all the policing of the content that's posted inside of Craigslist. So what you need to do is mix and match multiple headlines and property descriptions. So every time you post an ad, it looks like to the algorithm it's something different. It looks like to the community, wow, this is not the same ad over and over and over again. If it gets detected, they'll go ahead and they'll delete your ad and your phone won't ring.
Starting point is 00:29:45 Your email inbox won't fill up. So that's kind of how we work our way around it. So you just want to mix it up. And this is the other part of why you need so many. It's because you're going to post it three times a day at eight o'clock, noon, and five. Because there's so much traffic on Craigslist, a website like Craigslist, that by the time you post your ad, an hour or so, it's because there's so. to fall to the second, maybe even the third page and it essentially becomes invisible once it gets
Starting point is 00:30:13 down that far. So you want to keep on posting those three times a day. Zillow rental manager. This is getting a little bit more difficult, a little more tricky. Zillow has imposed some regulations to where they don't allow you to post a property unless you own it completely, unless you're on title. So there are ways to work around that, use that at your discretion. You're not going to go to Zillow jail or anything, but I don't know, they may shut your account down if they discover what you're doing. All right. And it says rental manager, don't let that word fool you. It's just a portion of Zillow, at least at the time of recording this video.
Starting point is 00:30:51 Maybe it changes. I think it's kind of ridiculous where they have it. But it's in Zillow rental manager where for sale by owners post their properties. So you post a property on there without using a real estate agent. And it's under Zillow rental manager. And then from Zillow rental manager, that will syndicate it. over the entire internet to all the different website, real estate websites that are out there. Because Zillow is that kind of the engine, the primary engine that feeds all of these different
Starting point is 00:31:17 websites. I think it's like almost 30, 40 different websites. So if you get in there and you succeed, it's a pretty good strategy. Get a lot of exposure that way. Next, if you have a business Facebook page, and if you don't, you probably want to create one, but you'll post the property on your Facebook page. And then you can boost your post to everybody in that area. What that means is for a small fee, I don't know, 20, 30 bucks, you can broadcast that property.
Starting point is 00:31:43 You can advertise that property to everybody in a given area. So if you want to advertise that in the same zip code is where the property lies, that might be a good strategy. And that's something that you can do. You can do the same type of thing on LinkedIn. And then go ahead and post to all the real estate social sites. There's things like FlipNard and bigger pockets and connected investors. There's a bunch of them out there. So you get exposure that way.
Starting point is 00:32:10 And for the most part, this should be just about as much as you really need to do. And the only reason that your phone is not ringing or your inbox isn't filling up after a few days is that there's one of two things. Something happened with the exposure and you didn't actually get the exposure that you thought. So you want to constantly check on your ads and check on where you've posted the property to make sure it is visible. But that's rarely the issue. The second reason that your property isn't selling or no one's inquiring about it, it's not the deal you think it is. There's something about it that you might not necessarily know that the market is telling you, dude, miss, ma'am, this
Starting point is 00:32:55 is not it. This is not a good deal. That's why I'm not interested. All right? So if that's a scenario, after a week or so, that should become pretty darn clear. And that's new information. back to the seller and in the sense of saying Mr. and Mrs. Seller, the market has spoken, this bad market, remember they're the bad cop? The market is saying, you know, it's probably not worth what we thought it was. I thought it was, but the market has changed its mind, and we might have to make some adjustments. So we could share in this new discovery, and this newly, what I like to call, this newly found liability, and maybe extend the time out a little bit to make sure that we can actually close this in the way that you want it closed, so you get the money
Starting point is 00:33:39 that you wanted. So those are all the different types of conversations you go back to the seller and discuss. Now, if you still have the property at this point and you don't have it under contract with a new buyer, that C buyer, then you can post for sale signs. Okay, some of these are going to cause, have a little bit of an expense attached to them. Like I said, you don't have to do every single one of these with every property. But if you work your way from one down to 20, you have achieved maximum exposure. There's not a whole lot more that you can do. So the next one would be creating a property flyer. You can send direct mail to a targeted cash buyers list.
Starting point is 00:34:13 You can tend your RIA meetings to announce your deal and pass out your flyers. If it comes down to it, you may have to close and you could list with a realtor. Like I said, not all of these are going to apply, but then you accept your offer. You send offer to the transaction coordinator, you open escrow, close escrow, and collect your proceeds. Okay, oops, had you a little cut off there. So those are just all the steps of how we get to the close. part. But if you go through those and you start from the top, work your way down, you're
Starting point is 00:34:38 going to get maximum exposure. Okay, but you got to stay on top of it. Some of those things are just for one day, some of them are just a few hours. You got to stay on top of it and keep on marketing. Once you've got your property under contract, this is where all your attention goes. Because you are so close to the finish line, don't fumble the ball and not get paid. So you really want to adhere to this and place all your focus on this and take it down to the finish line so you can take that check to the bank. Okay. So I showed you the assignment of contract, right?
Starting point is 00:35:12 I showed you that. There's two contracts down there. There's one where that you're going to use to purchase real estate, and then there's one that you're going to use to sell the real estate. So this purchase agreement, I'm not sure if I showed you this is the right order yesterday, but I'm going to make sure it's right now. So this is the contract to purchase your real estate. So fill this in, that's between you and the seller.
Starting point is 00:35:36 That's your A to B transaction. And if you're not going to do the assignment, this is the assignment contract, so you could do the assignment. And if you're not going to do the assignment, then this is your B to C contract, your agreement to sell real estate. And the reason you want to use two different ones is because the A to B contract, where you're using to purchase, it gives you certain rights. Specifically, it gives you the right to back out of the deal without penalty.
Starting point is 00:36:02 It gives you what are called contingency clauses. And the inspection contingency inside of that contract is pretty far-reaching and robust. It pretty much, you could really change your mind for anything and legally get out of that contract without penalty. And also a little line or a little clause I put in there is that all contingencies must be removed in writing. So your contingency period, however you wrote it in the contract, it could be 14 days, 17 days, it could be 30 days, whatever it may be.
Starting point is 00:36:34 But all contingencies have to be removed in writing. So, like, if you have a 14-day contingency, it's not like at the stroke of midnight, all of a sudden you're in a binding contract. It has to be removed in writing, so you can't get surprised. And then it gives you the right to inspect, and it gives you the right to assign the contract. Now, when you go to this one, the agreement to sell real estate,
Starting point is 00:37:00 it takes those things away from your C buyer. So this agreement to sell real estate, it takes away from your C buyer all of those nice gifts that your purchase agreement gave you as the B buyer. All right. So it limits their inspections. It limits their or actually removes their right to assign the contract. And it's adding leverage to your position so that the C buyer, can't I guess manipulate the transaction and make you look bad and put you in a tight
Starting point is 00:37:36 spot with the seller. All right. So it just removes rights from them. The A to B contract gives you certain rights and then for the selling contract it removes those rights from the C buyer. All right. Next, I think we're just about there. Okay, cool.
Starting point is 00:37:53 So now you've got your marketing going. Now your phone is going to be ringing. Your inbox is going to be filling. up. You're going to get inquiries from your classified sites. And these are people that want to buy the property. And this is a point where you kind of have to take charge. You have to take control. I'll give you some key points on how to do that. The first thing is incoming fire calls. So how do we handle those? Because they can run you crazy if you let them. So you have to take charge. Understand that.
Starting point is 00:38:36 this is your deal. You have control of it. You're the boss. You've got the good deal. They want your deal. You did a great job at negotiating and got a property at a nice discount that they want that now. You're the boss. Okay. So if they want that property, they got to play by your rules. So with that said, when they call, you have to take charge and tell them what you want them to do. Okay, you have to give them instructions. And those instructions are, send me an offer. And you can say send me the offer via fax, via email, or drop it off in person. I need it FedEx over here.
Starting point is 00:39:18 However you want to receive their offer, have them send it in. Because these calls are going to come in and they're going to say, hey, I saw your ad or I saw your property. Would you take 100 grand for it? And yours is like, I might. Send me an offer. Send it via fax. Send it via email. scan it, send it over here, wherever it may be, but make sure that you're telling them to
Starting point is 00:39:39 put it in writing. I can't negotiate this. It means nothing to me unless we have this in writing. So put it in writing, send me an offer, and then we'll go from there. That's first thing. Tell them what to do. Second thing about that is you want to create urgency. You want to create urgency.
Starting point is 00:40:03 So something I like to say is, hey, I've got some offers coming in and I'm going to be making a decision in the next 24 hours regardless of how many I receive. So I've got some offers coming in from buyers and it looks like I got a few of them coming in. I don't want to play games. I'm going to go ahead. I'm going to make a decision within 24 hours. So if you want this property and if you want a shot at it, I'd recommend you get your
Starting point is 00:40:25 offer in within the next 24 hours. Actually get it in right away. Okay? the more I'd like to do this first. And if I find something that's going to fit, I'm more inclined to pick that one and not wait for the rest. So that's where you're creating urgency. So it's kind of combined with you're telling them what to do,
Starting point is 00:40:43 fax this thing in, email this thing over to me, and you better do it quickly because I'm getting some other offers coming in. I don't want to waste a lot of time. I want to pick an offer. I want to be in contract within the next 24 hours. The sooner you get yours over here, probably the better shot that you have. Okay?
Starting point is 00:41:00 So that's two. Number three, you're going to keep the possibility open. And here's what I mean. Sometimes if you play a little bit too hard and you're taking a little bit too much control and you're saying that, hey, you've got to fax us in, you better get over right away because I got a bunch of offers coming in. That can scare some people away to think like, oh, he's got a bunch of offers. I might as well not even try.
Starting point is 00:41:34 He's going to pick somebody else's. You don't want that. You want all those offers to come in. And you might only have two coming in. You might just have one coming in. You have an idea that's going to get some more, but you might only have one coming in and you don't want to scare that person away.
Starting point is 00:41:48 So you want everybody to submit that offer. You want to encourage them to do that. So you've got to keep the possibility of them winning this thing. You've got to keep that open. And what I say is something along the lines, hey, I've received a few offers. None of them are quite what I'm. looking for and I'm not sure if I'm going to get it however I'm going to choose one in
Starting point is 00:42:06 the next 24 hours and so if you get me your highest and best offer you've got a really good shot at getting this deal okay so what you're saying is I am getting some offers in I'm not sure if I'm actually going to get what I'm looking for but I am going to choose a deal or a contract or a price I'm going to choose an offer within the next 24 hours, if you submit yours in, you get it in quickly and just submit your highest and best right away, then you've got a really good shot at winning this deal. So you're keeping the possibility open. And by you saying that, you know what, I'm not sure if I'm going to get what I'm looking for or not, you're letting them know that they don't have to outbid by an exorbitant
Starting point is 00:42:52 amount or go way over your asking price. They're thinking like, okay, I still got a shot. Let me just get close to his price. Let me get in fast. It sounds like I might get this. So you're telling them what to do, you've created urgency, but you're keeping the possibility for them open. Last one is you want to counter everything. And you want to counter with your contract. Okay. So here's what I mean by that. They're going to send you an offer on their contract. Okay, and their contract is probably going to look very similar to your A to B contract, but you don't really want them to have all the same rights with your deal as you have with the seller. You don't want them to go and try and assign your property to someone else,
Starting point is 00:43:45 and now you've got two assignment fees in here, and that almost never works out. There's too many moving parts, something is always going to break. So when you receive an offer that you're willing to accept, and you just keep on accepting these offers, and you see one that you like, before you don't sign theirs, counterback with the same price and terms that's in their contract. So you're going to counterback with your contract because you want all those, you want to have the upper hand there. You want that to beat all those different clauses to be in your favor. Okay. And then if you get multiple offers and you don't know which one is going to take it,
Starting point is 00:44:23 you're going to counterback all of them with your contract. When you're negotiating the price in terms, just like when you're negotiating with a seller. You don't want them to get down to just price and go back and forth on the price because there's always going to be a winner and a loser. You want to do the same thing with your buyers. You want any of your negotiations with the buyers to get reduced down to just one point, like just the price or just the closing date. So anytime they ask for something and you're willing to make that concession, ask for something else in return. So there's always this give and take. There's always a win-win scenario can be created. Even if you don't even care about that second term,
Starting point is 00:44:57 You just want to make it look like, okay, well, if I'm going to do this for you, then I need you to do this for me. That needs to be the constant line of communication and the constant thought process going back and forth with buyers. Lastly, the big don't that I don't want you to do. Oh, don't let the ball bounce twice in your court. It's a tennis analogy, if you haven't figured that out. But, you know, tennis, you hit the ball back and forth and can bounce once, and then you hit it back, and it can bounce once, you hit it back. But if it bounces twice in your court, you lose. Same thing with offers going back and forth.
Starting point is 00:45:31 So if you go ahead and an offer comes into you. So you've done your marketing, offers are coming in, you have three people, they send in offers, and you're looking at them all like they're all too low. I'm not going to make any money if I take these. Counter back. Don't get offended. Don't take it personal. Don't let them sit there and just rot and sit there and wait around for the next offer to come through because these three weren't any good.
Starting point is 00:46:01 You want to keep countering back. So if they, you want a hundred grand, they came in at 90 and it's like, I can never take 90. I'm not going to make any money on this. Counter them back at 100. They're counter them back at whatever number that is. But always send the counter back, even if they offered $10,000 for your $100,000 property. Counter them back to where you need it to be. Yeah, you just don't want it to sit on your side.
Starting point is 00:46:22 You want that ball to sit on your court for too long. And if it comes over and comes back and they send them back 10,000 bucks again or they come up to 12, like you can tell that they're not going to move or budge that much, send it back again. Just keep sending it back. Don't ever let those offers sit on your desk. Always send them back something that they can execute. Okay. Because you never know what someone's position is.
Starting point is 00:46:45 You don't know what their motives are. You don't know what their negotiating strategy is or what the negotiating style is. You just don't want to be responsible for not getting the deal because you didn't respond. And there can still be a deal there made. Don't you be the person that decides that there's no deal until you actually have a deal under contract? All right? Or until you actually have that buyer under contract, I should say.
Starting point is 00:47:05 Okay, so how to execute the sale and collect your check? So either you're going to have a purchase agreement and an assignment of contract or you're going to have two purchase agreements, one to buy, one to sell. Now how do you close that? Well, I want to give you a nice, big, universal answer. but there's not, because every state's a little bit different. Some people use escrow offices or escrow officers to be that middle person that's going to close the deal for you. Some people, or some states use title officers and some states use closing attorneys.
Starting point is 00:47:39 They're all served the same purpose. They're just called something different in each state. And so it's going to depend on how you go find that person. So what you're really looking for, the name that generally covers them all is you need a closing agent. You need a closing agent. And what this is, it's just a third party, an independent third party that kind of plays referee and make sure all the paperwork gets squared away and everybody's treated fairly and everybody gets what they're promised in that paperwork.
Starting point is 00:48:06 Okay? So how do you find one? You could go to Google, you could go to, I'm going to say yellow pages, but that'd be really showing my age and some of you might not even know what a yellow page is. But you can go to Google and research closing agent for your state or title company or escrow officer, closing attorney, real estate attorney, do that for your state. And that's one way you could do it. And you just start calling and interviewing saying, hey, this is what I'm trying to do. Or go to your RIA meetings, because you would have gone to a few by now, go to your RIA meetings
Starting point is 00:48:37 and just ask people who they use. Ask other investors who they use. I think that's probably the best way, the easiest way. But with that said, it's still not a perfect system. You might have to go through a couple before you find the one that's going to be a good fit for you. That's going to want to work in the way that you want to work that's going to say, for example, that we'll do double closing or we'll do assignments. Go ahead and just if the first person says, no, don't stop there. Just pick up the phone until you find one that works because you will find one. All right. So once you found one, what you do is you just take your paperwork, you give it to the closing agent and you just kind of explain to them this is what's happening. I'm the buyer in
Starting point is 00:49:12 this contract. This is the seller in, or excuse me, this is the, you'd say I'm the buyer in this contract. I'm the seller in this contract. I need these two to close at the same time. All the instructions are in there. If you need anything from me, here's my contact information. Would it be okay if I checked in with you from time to time during this period and just make sure everything's going well? That's it.
Starting point is 00:49:32 You just have to give them the purchase agreement are the instructions for the closing agent. So they'll know exactly what to do. So don't be too concerned that you don't know how to do it or you don't know how to explain it to them. They're just going to look at the contract. They do this every day. They're going to know exactly what to do. But just kind of give them the brief overview. I'm the buyer in this one, I'm the seller in this one, and I need these to close concurrently,
Starting point is 00:49:51 and I'd like to use the C buyer's money to close my deal and pay my seller. Or I got transactional funding coming in and here's his contact information. He'll fund on Monday, we'll fund the next one on Tuesday and we'll close that way. Or here's my contract, here's my assignment of contract, just make sure that I get paid. Here's my wiring instructions and this is where you send my check or blah, blah, blah, just general instructions. And if you need any help on that, go ahead and and just put that in our private Facebook group
Starting point is 00:50:20 or bring that question to our monthly mentoring call. Yeah, the last step is really just to sit tight. Your job is kind of done. So you're going to follow up regularly with the buyer, your C buyer, to make sure that they're getting all of their questions answered and they're going to be following through per your agreement with them. You can check in here and there with the closing agent,
Starting point is 00:50:41 see if there's anything that you can do to help and expedite and push this along much more easily. You can do that. But really, it's just kind of sit and wait. until the closing date and then there the closing agent will distribute all the necessary proceeds to the appropriate parties. So that's it. That's that's the follow-through all the way to your your first deal. So to recap we talked about how to market your deal and find buyers and when those buyers come in you want to keep
Starting point is 00:51:09 track of all of their information and whether that's in your spreadsheet or if you've decided to start trying REI solutions make sure you put all that information in there because that buyers list is going to get bigger and bigger and bigger. And on your third, fourth, fifth deal, you might be able to sell it just to your list and not have to go through all of these steps. That's how powerful that buyer's list can become. And if you follow all these steps, that buyer's list is going to naturally build. So don't be too concerned if you don't have one right away for this one. There's still plenty of places to sell your property. It just gets a lot easier the bigger that buyer's
Starting point is 00:51:36 list gets. Okay? And the more business you do, the bigger the buyer's list will get, just happens naturally. So we talked about how to do that. Then we talked about how to feel the incoming buyer calls, right? We're going to tell them what to do. We're going to create urgency. We're to keep the possibility open and then we're going to always counter with our own contract. And the third thing we talked about was how to execute the sale and collect your check. So you just kind of give the closing agent a little bit of basic instruction, hand them the paperwork, and then you just kind of sit back and you wait. Check in, make sure that everything's going smoothly.
Starting point is 00:52:06 If there's anything that you can do to push it along, then offer that assistance. But really just kind of waiting and you collect your check. And I probably, once you have that check, pretty sure that you can handle walking it down to the bank and putting it in your account. All right, so, boom, yeah. So the most successful students in our course are those that are quick to implement, quick to ask questions.
Starting point is 00:52:28 You might still have a lot of questions here around this lesson and when you get there and you might be thinking, well, what do I do there? What I do there? Don't worry about it until you get there. This is what I want you to do. I want you to go out there and find deals. I want you to go out and find deals.
Starting point is 00:52:41 I want you to get under contract with sellers. Bring that back here for the support and then we'll untangle all the mess. That's the hardest part. So just focus on that. Go out there, find the deals, negotiate with sellers, get contract signed, bring it back here,
Starting point is 00:52:55 and then we'll fix it and help you get paid that way. All right? So don't worry about everything that happens next after you get the contract signed. Just get the contract signed. Deal. And then, so you have access to the flight club through our community. You can use that to fill in the holes to connect the dots.
Starting point is 00:53:13 There's a ton of information in this lesson. It's very common when people ask, for help that I'm going to refer them back to a video. There will be one more lesson that I'll be recording that be kind of our FAQ lesson because I'm sure that there's things that I miss that I'm taken for granted that I kind of breezed over because I just might feel like everybody knows this,
Starting point is 00:53:31 but I understand this is your first deal and it's been a while and I might have missed something and I want to make sure every single hole gets plugged in and every single dot gets connected. So there will be one more. If you're watching this right when we launched, it's probably not there yet. But if you're watching us later on down the road, then it might be there.
Starting point is 00:53:50 So look for that for support because if you have a question and it's answered there, that's where we're going to direct you. And then we'll answer and clarify anything else in the Facebook group. Please, inside of the Facebook group, no hypothetical questions are allowed. And really what hypothetical questions mean that they're a symbol or a sign of fear that you're scared about something. And there's just no room for it. There's nothing to be afraid of. And second thing, it's really you overthinking this.
Starting point is 00:54:18 It's really simple. You don't have to overthink it. You just go out, you find a seller, you get under contract, you out and find a buyer, get under contract, and then go tell the closing agent, this is what I want you to do. It's really that simple. Okay? So don't overthink it.
Starting point is 00:54:30 And just remember to move at the speed of instruction. And at the very least, you just got to stay ahead of your negative thinking. You've got to stay ahead of your doubts. All right. And then, you'll see around this here probably below. I'm not sure because we haven't built the website yet. but there is a link here somewhere to our monthly mentoring call in the schedule there as well. All right.
Starting point is 00:54:50 So that's it. And whenever you're ready to go faster and further, there's a few ways that I can help you. If you want to go and take on a full membership of the Epipro Academy, there's a link for that below. I'll just kind of tell you what's in there that is not in this course. What is that? Here it comes. So the Epicrow Academy addresses all three pillars of the RIA's framework. And we pretty much covered everything.
Starting point is 00:55:27 There's a lot more in there with regard to lead generation that you're going to find. Pretty much all the conversion is taken care of in this course. We talked about the flip a little bit. But if you want to go into more of the creative acquisition strategies, you want to go into buy and hold, you want to go into seller finance, You want access to the three-optional letter of intent and the calculator that we use to create it. All that's inside of the Epic Pro Academy. If that's the next logical move for you, then there's a link below to do that.
Starting point is 00:55:54 There's also a link below for the Epic Intensive. Yeah, it's been my pleasure here meeting you and working with you virtually, but I'd love to meet you in person. So you can click there and you can be my guest, compliments of me. Come and be my guest and let's work together face to face. All right. And then, yeah, if you haven't taken advantage of the REI Solutions, 30-day free trial, that is below as well. We've got amazing support around that. A huge video library.
Starting point is 00:56:20 We do a weekly web class on that to answer your questions. It's got your phone system in there. It's got your texting system in there. It's got your database in there. It's got that analyzer in there. It's got project management. It's got your auto responders, all your email router responders that already typed out that's already done for you. It's really plug it and play. And there's one other thing in there. It's got the phone system.
Starting point is 00:56:44 Oh, then it's got unlimited landing pages that you can build for buyers and sellers. You can build websites. It's all there underneath one umbrella. Really, that could be your whole business. It could be your primary business expense and keep you really organized and efficient. So if you want to take advantage of that, you can do that. And then the other way that we could help is through our business acceleration session. If you're really looking to go fast and build a significant business out of this, whether that's a part-time business or a full-time business, go ahead and just you'll see that link below. Share some information with me about your business and what you're looking to accomplish. And then I'll just make sure that you get all the details there.
Starting point is 00:57:22 All right. So I think that does it. Yep. So, yeah, all the information on moving faster and further. That's down below. That can all be found there. And that's it. So this all works.
Starting point is 00:57:36 It all works amazingly well. That's how I built my whole business. It's how I built epic, just like this. And it's gonna work for you as well, but only if you work it. You've gotta wanna bad enough. Okay, it's gotta be that important to you. Be consistent with the right activities
Starting point is 00:57:54 and be persistent with those activities. And there is no reason why you can't absolutely crush this business and take advantage of everything and all the benefits and all the perks that real estate investing promises. All right. It's been a pleasure and I will see you in the support areas. I'll see you on the call. I'll see you in the Facebook group and hopefully I'll see you in person at the next epic intensive. Take care. All righty. So that's it for today. To your success, God bless. I am Matt Terrio. Living the dream.
Starting point is 00:58:22 Yeah, yeah, we got the cash flow. Yeah, yeah, we got the cash flow. Yeah, yeah, we got the cash flow. is a part of the C-suite Radio Network. For more top business podcasts, visit c-sweetradio.com.

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