Epicenter - Learn about Crypto, Blockchain, Ethereum, Bitcoin and Distributed Technologies - Dan Held: Bitcoin DeFi Will Change Everything! - Asymmetric

Episode Date: October 21, 2024

One of the best known educators in the space and OG Bitcoin maxi, Dan Held joined us to discuss his crypto journey from entrepreneur to marketing & growth specialist and why he decided to start the As...ymmetric Bitcoin DeFi Fund. Although initially a contentious topic, the emergence of Ordinals revealed Bitcoin’s untapped potential, sparking tremendous interest for Bitcoin L2s and DeFi on the ‘mother chain’. Apart from bringing new utility to the highest liquidity blockchain, the new-found demand for blockspace significantly increased fees, thus incentivising miners to further secure the chain despite halving rewards.Topics covered in this episode:Dan’s backgroundZeroBlockIncreasing marketing reachZeroBlock acquisition & marketing at KrakenAsymmetric Bitcoin DeFi FundBitcoin’s history: NFT & DeFi emergenceOP_CAT & trustless bridgingBitcoin ‘governance’, forks & BIPsUsecases for DeFi on BitcoinBitcoin block reward subsidy and long-term securityEpisode links:Asymmetric on TwitterDan Held on TwitterBlockchain.com on TwitterTaproot Wizards on TwitterSponsors:Gnosis: Gnosis builds decentralized infrastructure for the Ethereum ecosystem, since 2015. This year marks the launch of Gnosis Pay— the world's first Decentralized Payment Network. Get started today at - gnosis.ioChorus One: Chorus One is one of the largest node operators worldwide, supporting more than 100,000 delegators, across 45 networks. The recently launched OPUS allows staking up to 8,000 ETH in a single transaction. Enjoy the highest yields and institutional grade security at - chorus.oneThis episode is hosted by Brian Fabian Crain.

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Starting point is 00:00:00 It's not just bigger than Ethereum. It's not just bigger than Solana. It's bigger than all of them combined. And if Defi could ever be unlocked there, this would be the biggest opportunity ever to exist in crypto. There's a really big proposal called OPECat. That's gotten a lot of momentum. The Bitcoin community and the block size wars,
Starting point is 00:00:15 what we all agreed on was that Bitcoin was going to scale in layers. If that happens, we need to allow for trustless bridging in a much more rigorous architecture of these L2s connected to Bitcoin's L1. And right now we don't have that. You basically have to convince everyone to change their node software to run your version of Bitcoin. And so, you know, different proposals, hardforks are extremely difficult, and Bitcoin doesn't upgrade through hard forks and upgrades their soft forks. This cycle, that's what we'll see, which 10% is still enormous. And by the next cycle, then we eclipse Ethereum TVL in terms of as a percentage of our market cap.
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Starting point is 00:01:51 NOSIS leads innovation with circles, NOSIS pay and Metri, reshaping, open banking, and money. With Hashi and NOSIS VPN, they're building a more resilient privacy-focused internet. If you're looking for an L1 to launch your project, Nosis chain offers the same development environment as Ethereum with lower transaction fees. It's supported by over 200,000 validators making NOSIS chain a reliable and credibly neutral foundation for your applications.
Starting point is 00:02:21 NOSIS DAO drives NOSIS governance where every voice matters. Join the NOSIS community in the NOSISDAO forum today. Deploy on the EVM-compatible NOSIS chain or secure the network with just one GNO and affordable hardware. Start your decentralization journey today at nosus.io. Welcome to episode of the show which talks about the technologies, projects, and people driving decentralization and the blockchain revolution. I'm today with Dan Held, who's the general partner at Asymmetric, which is a new Bitcoin-focused fund, and he's been in the space for a very long time. I've also known Dan for a very long time, and I'm sure many of you will know him because I think he's
Starting point is 00:03:07 certainly one of the biggest, maybe the biggest, sort of, you know, influencer, communicator, educator around Bitcoin. So, really excited to have Dan on. Cool. Well, thanks so much for coming on, Dan. It's actually, this is like way overdue. I think we've talked a bunch of times about having you on Epicenter. So, yeah, I'm glad it finally happens and that you're coming on.
Starting point is 00:03:34 I appreciate the invite. Let's start at the beginning. How did you get into crypto? Yeah, so back in 2011, my buddy paid, I was in Dallas, Texas, and my friend was an engineer, and he paid me back for a beer in a Cassaceous coin, you know, those physical gold coins. And, of course, the first thing I do is I figure out how to try to sell it. You know, everyone back then, I think, you know, it was so new. there was almost no content out there to describe how Bitcoin worked or how it functioned.
Starting point is 00:04:09 It was basically just a bunch of very developer-focused folks. So he paid me back for a beer. Through that, started to look into it a little bit and saw that Silk Road was a, I think, good testament to the resiliency of Bitcoin as a currency where I'm like, I don't know how this thing works, but if the government can't shut down this payment method, that's something powerful. That's something, you know, that has, I was, for me, I was a libertarian, so this sort of message resonated with me. And so in seeing the resiliency of Silk Road that encouraged me further to explore, I found out about the 21 million hard cap. And for me, that was the, I think,
Starting point is 00:04:51 kind of the holy grail moment of this is a breakthrough of monetary policy. For me, that's the most important thing here. It's the credibility of the monetary policy of being the best sound money in the world of being a gold 2.0 and that really is what kind of woke me up to the opportunity. And so 2012 and 2013 is when I started to really accumulate. And then in 2013, I built my first product in the crypto space. So were you interested in kind of central bank, money, gold, things like that before Bitcoin or was it sort of Bitcoin that got into this? Yeah, good question. So I was studying finance during the 2008 financial crisis.
Starting point is 00:05:36 That moment definitely radicalized me as I realized the central banks were wrong. The government was wrong. And all the banks were, you know, every bank, not just central banks, but all the banks were wrong. So for me, that was kind of like a radicalization moment, as I put it. And I was looking for alternatives. And that's where like gold was an alternative. And hearing about Bitcoin a little bit later, that's what really resonated for me as like, this is the solution to our problem of trust with our money.
Starting point is 00:06:07 And then you said you started a company. What was the company you started? Actually, I remember being a user of your app. You're definitely OG, if you remember, Zero Block, which is the company I built. So there was an app that was a black and white color scheme, really slick. It was real-time market data news feeds and charts, which no mobile app tracking. Bitcoin's price had that at the time. It doesn't sound that revolutionary because we've had a lot more builders come in and build great mobile products, but at that time, it was, is quite rare.
Starting point is 00:06:41 We ranked number one for the keyword Bitcoin in the App Store, which I figured out how to hack the App Store ranking algorithm to get us there. Granted, it doesn't matter if you rank number one, if you're not the most relevant and good product for people to download, but that was our kind growth hacking strategy. And that launched my career in marketing and tech, because through figuring that out, that was my specialization was SEO and conversion rate optimization. So in finding users for the first app I built, I learned that I'm a good marketer, I'm a good user acquisition. That is very interesting because, yeah, I think today, right, I guess you are especially known, I think, as a, I mean, among other things, but also as a marketer, right, as a really brilliant
Starting point is 00:07:25 marketer in Bigon. And you also worked on that, right, later at Crackland and stuff. But that was really, you sort of developed the skills just in marketing your own product. Yeah, we tried a lot of different things. So one, you know, I went to the San Jose Bitcoin conference in 2013, and I went around and met as many people as they could. And I said, what app do you use to check the price of Bitcoin on your phone? And they'd show me and I'm like, well, I built this one. It's free.
Starting point is 00:07:52 It's better. So that doesn't scale, though. I think I got like 100 users through that method. I tried all sorts of other methods as well. And what we landed, you know, we got press. I was in Wired, Walshry Journal, Forbes Fortune. That didn't move the needle either. We didn't have time to do SEO, and we didn't have really any resources at all as me and my co-founder.
Starting point is 00:08:14 So App Store Search was a really lucrative channel, and that's where a lot of people found apps that they wanted to go download. So in being obsessed with that channel, with being obsessed with how the App Store worked, I figured out flaws in the algorithm where I was able to game that and get our app. ranked very highly for the, ranked number one for the keyword Bitcoin, which it wasn't rocket science, but you had to go experiment and you had to try your luck and you had to be really obsessed over it to go find that. That, you know, sort of hacker mentality, I think is really fun for me to find little things that are ways I can have an advantage versus other channels. I also applied that with my own personal brand as well.
Starting point is 00:08:57 I had written a series of long-form pieces of content, and if you write it and no one reads it, does it really matter? And I had to go get that content out there. This is in 2019. This is the development of my personal brand. In trying to find out how to distribute my content or get in front of more eyeballs, I had to figure out how to build a social media presence. It wasn't entirely by chance that I built up my audience.
Starting point is 00:09:26 There are formulaic and calculated ways to build an audience where I can definitely do it again in like another category. But it's a marketing skill in conjunction with the message you want to deliver. But how to leverage your content on social media is a whole different skill. But anyways, yeah. I'm actually maybe just briefly, yeah, I mean, we're not going to go into like a lot of details there. but I'm curious, what are the, for people who are interested in this, right, and they want to kind of amplify their own reach, what are some of the best, simplest tips or lessons?
Starting point is 00:10:08 I'll tell you the secret, but no one who listens to this is going to do it. You have to post every single day and never, ever miss. Your dog dies, you got to post. Have a bad day, you got a hangover, you got to post. post. That is the number one factor of success. And it sounds easy, right? You're like, tweet a day, I can do that. Try doing it for seven years. It's not that easy. And the reason why that's important is that the engagement algorithm, what it does is, you know, 99% of people are consumers of content, one percent of folks produce content. So the algorithm for the consumers of
Starting point is 00:10:49 content, when they session in the app, say it's Twitter, the algorithm has to go fed content that they think this person will like to read or digest. And if they like it, they'll stick around and keep doom scrolling. That's what we all do on social, right? So how does it pick which content to show you first? Well, the only way to pick content to show you first is content that from content creators that you've previously engaged with. So if you've liked a Dan Helt tweet the last 15 days in a row, the algorithm's like, let's give him a Dan Helt tweet. He's probably going to like that. And so that's how that sticky hat, had, it gets built with you and your audience.
Starting point is 00:11:25 And if you're not there, if your content isn't there that day, it has to go find someone else. And that's where you lose that engagement loop. Posting in the morning, your audience is awake. There's so many times where I see people tweet out at like 10 p.m. you know, like US time.
Starting point is 00:11:40 And I'm like, cool. Well, maybe like a fraction of your audience is awake. So the chance of this going and gaining traction and going viral is like almost zero. Now, of course, if it's timely or topical, sometimes you have to. But posting in the morning gives it the greatest shot to get the most engagement possible.
Starting point is 00:11:57 And then, you know, I think a lot of this isn't rocket science. It's create content that people want to consume. I think a lot of people get really stuck on like producing incredibly high quality content or content they think is good. And all that really matters is what your audience wants. What content does your audience want? And you don't want to do it to such a degree that it dilutes your message or you're not posting what you believe in.
Starting point is 00:12:22 But at the same time, you should be high. humble enough to be like, okay, maybe my joke wasn't as funny as I thought. You know what I mean? So, yeah, that's where I feel like there's, yeah, a lot of people approach it with their own subjective version of what they think that the market might want versus versus like what their audience will like. Great. So basically, I love it. Yeah, like, well, it's supposed every single day. And then I guess it's just a lot of you also looking at data sort of what, what, what? popular, do more of that. And I guess that becomes kind of
Starting point is 00:12:59 a bit similar to the way you approach to hacking the app store, right? Where you're just running experiments. Yeah, I mean, some fun things to give people some tactical insights here. You can use there's all sorts of different tools. One of them is called Social
Starting point is 00:13:16 Social Blade. On Social Blade, you can look at other people's new follower count metrics. And so I looked at some of the top influence in crypto and I looked at their spiky moments when they got a lot of followers. And then I went on, and I used Twitter advanced search to go look at which tweets they put out on the day where they got the most followers. It's really not rocket science, but I have gone down the rabbit hole pretty extensively.
Starting point is 00:13:40 So yeah, Twitter Advanced Search and Social Blade, two free tools that are great. Twitter Advanced Search as well, you can look for every single tweet that mentions Bitcoin, mining, and I'm just coming up with the random words here, and Trump. and you could look for the top performing tweets ever or between a certain date range or from a certain influencer with those keywords. So Twitter advanced search is built into Twitter. If you just go to the toolbar,
Starting point is 00:14:07 type in a query into the Twitter search bar and then tap the three little dots that'll open up the Twitter advanced search. Almost no one uses that. It's pretty funny too because, you know, my professional capacity, and we'll touch on this in a second, is in marketing where I used to lead marketing
Starting point is 00:14:21 in a crackin. and now I do fractional CMO work and marketing advisory work alongside my fund. What's funny is I interview social media managers and I'm the rare CMO that understands social to a degree that is extremely proficient, right? Most CMOs don't have a huge social media presence. So for me, I, you know, if they don't use Twitter advance search,
Starting point is 00:14:43 I'm definitely not going to hire them. I'm like, this is one of the easiest ways to find alpha. So it's funny though, most people don't pull open Twitter band search or they won't have much insights into like how they think through optimizing their content for conversion or for like maximum engagement. Great. No, I love this and I really appreciate it. I think it's, I'm going to, I'm going to aim to be one of the people defying a rule of nobody ever follows your single lessons. I hope to see some Brian tweets two years from now. Let's let's do it.
Starting point is 00:15:20 Yeah, yeah. Okay, so and then you mentioned so Zero Block was acquired, right? That was required by Cracken? Yeah, so Blockchrane.com acquired a Zeroblock back in December 2013, and I came on board Blockchain.com as the first product manager, which is quite some time ago. And to be honest, I was a very mediocre product manager, but none of us really knew what we were doing at that time.
Starting point is 00:15:45 So it's just what it was in crypto back then. There weren't many A players in the space. And I was doing, we were all doing our best. So yeah, blockchain.com was one of the hottest companies back in 2013. Nowadays, no one really talks about them. They very much faded from relevancy. But back in 2013, blockchain.com was the most popular non-custodial wallet. There weren't hardware wallets back then, or at least not that I can remember.
Starting point is 00:16:12 And before BIP 39, we didn't have, we didn't have pneumonics, 12 to 24 word backups. So you used to have to print out your business. private key. blockchain.com is the first non-custodial wallet that, you know, they had the wallet, that basically they had the wallet file and they would deliver, you know, their wallet file down to the browser and you would decrypt it in your browser, you know, entering your password. So it was a pretty huge user experience breakthrough and it was the most popular wallet
Starting point is 00:16:41 at that time. So that was a really cool experience. But yeah, if we want to kind of round out the career side, did that change tip. You probably remember change tip, but we did micro payments. Yeah, yeah, on Twitter where you could... Yeah, you could send someone a beer, and the beer would represent $2 worth of Bitcoin or... Yeah, yeah, yeah, yeah.
Starting point is 00:16:58 I remember that. Which was a pretty fun dynamic, you know, because Twitter eventually came out with, like, the ability to tip each other in, like, Satoshi's. So we explored that. That company failed, though, unfortunately, so I was just an employee there, but that company failed. Then I worked at Uber headquarters on Rider Growth and Growth Marketing.
Starting point is 00:17:13 Worked for some legendary folks there. That was very formulative to build an out of kind of my more formalized, career in marketing. Uber was a really fun company, a very libertarian company, where Uber, people forget Uber was illegal in every single city it launched in. Like, there's not many tech companies who are like, yeah, fuck the laws. We're just going to go full illegal. You know, Uber was a very fun culture of like high intensity, but like, but very polite. But also the idea that there are no rules. Like there's consequences to breaking a rule, but don't let these rules define you and stop you from building something amazing.
Starting point is 00:17:49 you know, same with like Elon Musk and other companies where they kind of break all these barriers of what people thought was never possible. You know, laws are laws, but like, are taxi laws moral? Not really. You know, I don't think there's any morality there. And that was just a cabal. So we broke up that taxi cabal. And then left there did another startup called a interchange. We got bought by Cracken. And it came on board at Cracken and eventually built out the marketing team from 2 to 30. that was from 2019 through 2022. What was the experience like doing marketing at Cracken? Cracken's intense. We had a lot of catch-up to do.
Starting point is 00:18:28 I think this is like both pretty obvious with our website and other marketing materials. We had done very little marketing. The previous CMO had just been let go, and I had brought in Jeremy Welch, the chief product officer, and so I pitched Jeremy and Jesse. I said, hey, I think I could take this team from two and scale it out to be in a real marketing org.
Starting point is 00:18:49 The previous CMO didn't really have that crypto sort of mindset and they just worked a good fit. And so it was a pretty strenuous intense process of like marketing hadn't really been represented well in the company. We hadn't redesigned our homepage in four years. I mean, you can use the way back machine to look at this so this isn't sharing sensitive information. But there were a lot of things that we hadn't done before
Starting point is 00:19:11 that were brass tax for marketing org. So we had a lot of catch up to do. a lot of orgs had taken over what marketing did to some degree. So we had to claw back that territory. So clawing back that territory and building up the analytics infrastructure, building up trust, which is, you know, takes a very long time to do, especially when you're looking at budgets of Cracken and Coinbase's size. When you go start to spend and you're allocating, you know,
Starting point is 00:19:38 millions of dollars per different marketing channels. So there's two things in marketing that are kind of define the success of marketing, right? it's incrementality. Did us spending money on marketing lead to incremental revenue, right? Which is actually quite difficult to determine. And oftentimes the way to calculate that as turning all the ads off and then turning them back on again. So there's, which at Uber, we did that called an incrementality test.
Starting point is 00:20:05 Incrementality, so the additional marketing dollars that we spent at it increased additional income or revenue. And then calculating the lifetime value. of a customer. That's really difficult because we know what it costs to acquire a customer, but predicting how much money they're going to make us, that is a complex future cash flows calculation, which requires a lot of assumptions. So long story short, those conversations are really nuanced and took a long time to develop. I would say a rigorous framework that we all agreed upon. So yeah, building down marketing at a cracker is a very strenuous, very intense role.
Starting point is 00:20:45 I worked at about 100 hours a week for three years. So it was not sustainable long term. That's where I left Crack and I wanted to go do something a little bit more, a little bit better work-life balance and also three years at an exchange, three years in crypto at any company's long time. And I wanted to go get my arms around the next challenge. So let's talk about your fund. I should also disclose here.
Starting point is 00:21:11 I actually talk about your fund with you at the Situqi, roundtable early this year and then ended up investing in your fund as well. So I want to disclose that here. But yeah, so you launched a Bitcoin focused phone called Asymmetric. Why did you decide to do that? Yeah, great question. So when I was at Cracken, I was putting out content about Bitcoin, and I started to look into Bitcoin Defi. Now, at this time, that was like lightning, coin joins, stacks, liquid. Really wasn't a lot going on there. But I saw a glimmer of something that could happen. And if defy could happen on top of Bitcoin, which Bitcoin is the biggest chain out there in terms of like market cap, it's bigger than everything else combined. It's not just bigger than
Starting point is 00:21:57 Ethereum. It's not just bigger than Solana. It's bigger than all of them combined. And if Defy could ever be unlocked there, this would be the biggest opportunity ever to exist in crypto. So when I was leaving Cracken, this is where I were identified where I wanted to spend the rest of my career was in Bitcoin Defy. So this is 2020. remember this is before ordinals came out. Ordinals very much popularized defy on top of Bitcoin, but before that, this was a very weird thing to do. Most people didn't believe this could happen. This belief was attacked by both the Bitcoin Maxis and the other other cryptophopes. Everyone's like, that's impossible. That's never going to happen. And so TechCrunch actually
Starting point is 00:22:35 wrote up my departure from Cracken where I lay out my thesis in July of 2022 for Bitcoin Defy, which is fun to read back on because it's kind of prophetic. So in doing that, I left Cracken and started to do fractional CMO work where I helped out companies like Taproot Wizards and Trust Machines. These are really popular, really well-known companies in the Bitcoin DeFi world. I was boots on the ground, seeing what they were building and seeing what they were capable of doing with, whether it be Ordinals or Bitcoin Layer 2 tech like stacks. In seeing how those could be built, for me, this was kind of a breakthrough where I'm like, this is going to be a thing. This is this I'm an early product builder, early marketer, and I can see this category being huge. So I started to cut angel checks into the space.
Starting point is 00:23:20 And then in earlier part of this year, I decided to formalize this into a fund called the asymmetric Bitcoin D5 venture fund. It's a fund within the firm called asymmetric. Asymmetric has another fund, another two funds in the firm. I run the Bitcoin D5 venture fund. We invest in early stage Bitcoin D5 projects that are focused on like protocols. So this could be a Bitcoin L2, a meta protocol, or a DAP. And so we've already cut six checks into the category. One of them being fractal Bitcoin, I don't know if you've been paying attention to that.
Starting point is 00:23:54 Fractyl Bitcoin, they've already debuted. So they've already had their initial token off, their initial token generation event. And they have like $20 million a day in trading volume at like a $3 billion market cap. So I'm not sure if you even knew that yet. I'm sort of delivered. I actually know. Fractyl is one I'm not. I mean, I follow a bit this space.
Starting point is 00:24:18 It's also something where, you know, primarily run course one, taking company. So we are also spending a fair bit of time, you know, starting to run infrastructure for some of these Bitcoin site, Bitcoin connected associated protocols.
Starting point is 00:24:34 But this is not one. I actually didn't follow this one. I think it connected, it connected is an easier way to phrase it. It's hard to, what is the definition of an L2 these days? It's a little bit subjective. So yeah, connects to the equipment in some sort of way. I think that's a fair way to associate it. But yeah, we already made six investments. The fund started in February. We came out of the gate storming because this was the right time, right opportunity. So for us, it's been, it's been in a very
Starting point is 00:25:01 exciting six months. It's been a very exhausting six months. Raising and deploying at the same time was quite intense. But we got into some really good deals. I've spent a ton of time as a founder, almost a decade as a founder. So I know what founders look like, what founders are going to, you know, really hustle for seven to ten years to make this happen. I look for people that are in for the long haul. So it's been, it's been cool to see and been really fun to be on the other side of the table as an investor. Cool.
Starting point is 00:25:30 Amazing. So let's, maybe let's talk a little bit about sort of Bitcoin history. Because in a way, this is an interesting thing that has happened. And I think it's sort of surprised many people, including me, you know, because I mean, I got interested in Bitcoin 2013. You know, it was very excited about Bitcoin. I was always very excited about interested in other things as well, like non-Bitcoin. I mean, of course, back then we already had some protocols that were, you know,
Starting point is 00:26:01 there was a protocol called Counterparty. There was one called MasterCoin. Later, we branded the Omni that were basically looking to build things. on top of Bitcoin, like, you know, issuing different assets, stuff like that. And then, of course, Ethereum came. And I would say all of that activity kind of, you know, move to Ethereum and then to other blockchains. And now, of course, there's a bit of, well, it's not fair to say all of it, right?
Starting point is 00:26:27 I think there's a little bit that remained on Bitcoin. I mean, lightning, right, was very early on. And I think some work started there and I think kept going. And then I remember there was also a big. a big moment right in the Bitcoin history was this block size debate which probably most listeners do not remember but some of you will right where there was a huge controversy around sort of should the block size be increased but I think it was also a more a deeper controversy about you know how should we think about protocol changes to Bitcoin so how do you see that
Starting point is 00:27:03 kind of like history of Bitcoin and how it led now to this new emergence of these new calls and this innovation. Yeah, that's a really good question. I appreciate that you brought it up. When we look at what the short take on this is that a lot of these things started on Bitcoin, Ethereum popularized them, and now they're coming back to Bitcoin. For example, NFTs started on Bitcoin with counterparty, Rare Pepys. Rare Pepes are the first NFTs ever created. And so it wasn't CryptoKitties that were the first NFTs who was actually on a Bitcoin. called the Breer Pepe's Ethereum, though, of course, I think the architecture of the Ethereum Protocol is much more advantageous for the blossoming of NFTs in the 17 through 2020-3 era.
Starting point is 00:27:51 NFTs have come back to Bitcoin in the form of ordinals and actually think it's a better way to do NFTs on a blockchain because the graphic assets exist on chain. There's a lot of elements of that that I think are a little bit more congruent with what we really want an NFT to be. We also don't want a contract for NFTs to be changed where you could add or remove items from a collection whereas that can happen with ordnals. So there, and there's a costliness factor as well.
Starting point is 00:28:19 Like with other chains, you can spin up NFTs, tens of thousands of them almost for free. Versus on Bitcoin, you have to inscribe them, which is very costly because you have to pay for that block space like anyone else does, like any other transactor. So there's some, I think, kind of really interesting game dynamics that appear here,
Starting point is 00:28:36 where these are very costly to inscribe, which reduces a number of collections, and I think increases the quality of the output. That's one example. We also have things like, you know, layer twos, like Bitcoin experimented with lightning and liquid and rootstock being in stacks. But liquid has no activity. Same with rootstock. And lightning has minimal activity.
Starting point is 00:28:59 I mean, I'm still bullish on all these. I want to see all these L2s succeed. But that's just kind of like, I'm just laying down the facts that what's going on today. But on Ethereum, you saw this hugely emergent blossoming L2 ecosystem. And I think we're going to see that come back to Bitcoin in this cycle. And that's why we're investing in that category. There's a lot of Bitcoin L2s here that I think are, have looked at how the Ethereum L2's launched the last bull run, taking those playbooks and bringing them back to Bitcoin. So I think we're going to see a Bitcoin L2 Renaissance happen in this cycle. We've seen some early kilometers of this with like
Starting point is 00:29:35 stacks, for example, has a three billion. market account. And so stacks, I think, the stacks is almost 10 years old. Now, the protocol didn't launch until a few years ago, but they've been working on it for almost a decade. I think that they're sort of leading the way of expectations of like what this cycle is going to look like. But yeah, we are just, so again, to mimic the NFT route, but started on Bitcoin, Ethereum popularized them or did them at scale. Now it's coming back to Bitcoin in a certain fashion. So there's that. Now going back to your question around block size, Bitcoin protocol upgrades, kind of community and political split. So there definitely is a rift in the community politics-wise of folks who want this
Starting point is 00:30:17 activity to happen on Bitcoin versus those who don't. Most of the people who do not want this activity to happen on Bitcoin are very new Bitcoiners. They weren't around for the block size wars. They also weren't around for any of the early Bitcoin discussions where in the 2013 through 2016 cycle, we would often say, well, let's let the other alts experiment on stuff. will bring what works back to Bitcoin. Well, we clearly saw this work on Ethereum and Solana, and we're bringing it back to Bitcoin. So, you know, those folks aren't OGs.
Starting point is 00:30:45 They're not been around a long time, and they don't really rock why Bitcoin's valuable. They're also really obsessed. These kind of newer bitcoins are, which is very bizarre, kind of like the B-cashers. They're obsessed with payments, like using Bitcoin to pay for coffee and stuff, which, again, does not solve a problem.
Starting point is 00:31:00 I mean, you're OG enough to remember this. We've gone through three waves of this. We made a serious attempt at that. I mean, but that just did not work at all. And it's not going to work. For a very simple product reason, what problem is it solving? It's not solving a problem. Bitcoin solves other problems.
Starting point is 00:31:20 It solves the problem of storing your money in a way that's hard to be hard to seized. So like Bitcoin is extremely hard to seize if you store it on a private key that you control. Like you control your private key. It has a monetary policy that is the best monetary policy on the planet amongst crypto assets and traditional fiat and gold. And then you look at it the other factor, which is it's immutability. You can't censor it. That's great.
Starting point is 00:31:45 But I don't need censorship resistant nuclear grade payments for my cup of coffee. And so to sacrifice user experience, it's also more costly. To ask a consumer to do that as I think is a grossly negligent way to approach product building. and if we look at the last 12 years have been in the space, we've seen hundreds of payment startups fail. Hundreds.
Starting point is 00:32:10 I mean, there's no reason why a consumer would want this. And they consistently bring up talking points like, well, merchants like it. I'm like, that's great. I'm sure merchants love it,
Starting point is 00:32:22 but that doesn't solve the other part of the equation of people wanting to pay. And so I feel like I'm taking crazy pills after all this time. Anyways, I'm going off on a tangent. There's two categories of Bitcoin. is like the OG ones who understand all the nuances of how Bitcoin development has occurred so far,
Starting point is 00:32:38 which, by the way, Bitcoin has changed a number of times. Not materially, though, but these are like more small upgrades. And they understand that Bitcoin has to change a little bit in the future to thwart things like bugs and some things that allow for more expressibility. So there's a really big proposal called O.P. Cat that's gotten a lot of momentum. The Bitcoin community and the block size war is what we all agreed on is that Bitcoin was going to scale in layers. Then not all the activity was going to happen on the Bitcoin base layer because we couldn't just keep increasing the block size for forever. We had to
Starting point is 00:33:12 scale Bitcoin in layers. As part of that, that means we have to push user activity to the Bitcoin layers. As transaction fees, it could get more expensive on L1. People can only transact on L2s and maybe occasionally transact on the L1. If that happens, we need to allow for trustless bridging in a much more rigorous architecture of these L2s connected to Bitcoin's L1. And right now we don't have that. Things like OPECAT or Covenants allow us to, I would say, deliver on our original compromise and promise of Bitcoin scaling and layers to a level that I think really supports that user activity in a way where people don't have to make all these tradeoffs
Starting point is 00:33:50 on this L2. They can use this L2 with almost the same security assumptions as Bitcoin L1. I think that's, that I think is extremely important for the future of the at all. I know this is also something that I think there's been discussions for many years, right, where people were like, hey, let us add a bit of functionality to Bitcoin that basically then allows, you know, verification much more easily or things happening elsewhere. So I remember, I think there was also, you know, snarks or there was a bunch of stuff
Starting point is 00:34:21 that was discussed here. Can you just explain what OB-Cat, like how it works and what exactly it is? Yeah, so OP CAT was originally in Bitcoin, Satoshi put it in Bitcoin, and then removed it because he wasn't sure if there might be a bug introduced. There was a lot of other op codes. That's where OP stands for op code. There's a lot of other op codes that he disabled as well. Some of those were reenabled. Some of those weren't.
Starting point is 00:34:47 When we look at OP CAT, Kat stands for concatenation, which means combining. And so it allows you to combine code. And through that, you are able to build things like trustless bridges. I am not technical enough to dive into the details of exactly code-wise how that works, but this works with eight lines of code. That's it. It's an extremely tiny upgrade. And what's nice to is it's not a hard fork.
Starting point is 00:35:12 It's a soft fork. So with that, what that means is that we don't have to, for example, most of the bridged Bitcoin today is protected through a federated model, which means multisig. There are multiple folks who control this Bitcoin in a pot. and we have to trust that they won't collude with each other to take that Bitcoin away from us, which that's an okay security assumption, but it's not great. With OPCAT, we can have trustless bridging where we don't trust this cabal, we don't trust this group.
Starting point is 00:35:41 We can use Bitcoin on these L2s in a way that we don't have to trust the L2 or any other group. We can use that Bitcoin in an almost purely trustless manner. I had, I feel like I had a podcast or had a conversation just recently where, you know, There's also a discussion around the ZK and, you know, whether you could like verify or bring in the future making them change for Bitcoin so you could verify ZK proofs. Is OPCath, would it enable that? Or do you think this is going to be sort of like the only and last change that's needed? Or are there some other things that would also be powerful to have in the future?
Starting point is 00:36:20 Yeah, I mean, there's been discussions of bringing back almost all these these op codes or kind of like it's called like the Great Script Restoration process where, like we would it would be opi cat and a bunch of other ones. Covenants, CTV, these other proposals have a lot of energy behind them, a lot of political momentum. Some of these allow for verification of like CK. Stark's, like what you mentioned. You know, I would say it's TBD on if one or multiple get sort of through consensus. But I would say like CTV and OPCAT have the highest momentum behind them.
Starting point is 00:36:55 And so, I mean, I also remember actually at this block size, when this block size debate happened years ago, of course, one of the big challenges was that, or one of the big challenges, but, you know, it's also a feature of Bitcoin to some extent is that there's no governance process, right? So we basic, no official like governance process. So you basically had, you know, on the one hand, Bitcoin co-developer who controlled the GitHub repo. There was some sort of governance on that. who has access, who gets kicked off, and then, of course, you have the miner, ultimately, who decide what's offered around, who are, like, really the ultimate arbiters. How do you see this kind of governance process playing out around OPCAT? And when do you hope this is going to be part of the Bitcoin protocol?
Starting point is 00:37:46 Yeah. So, you know, when we look at... The biggest thing in the box has wars, there was two things. One, technically, the protocol, can't just scale and larger and larger block sizes for forever. Now, is the Bitcoin current block size perfect? No, but we don't know what the perfect block size should be. But what we do know is that you would eventually want to have some sort of cap on the block size. And you want to cap because
Starting point is 00:38:11 the bigger it is, the harder it is to run a node, the less number of nodes you have and the less amount of people can connect directly to the Bitcoin network. Bitcoin network prizes itself, prides itself in the ability for people to connect directly with it and make that semi-easy to run. This is different than a lot of the other blockchains, which are much more complex to run a node, or much more costly to run a node. That were some of the considerations. The reason why, you know, so what is the right block size? No one knows what the right block size should be. But what we did know is that the process to make changes in Bitcoin, there were a group of businesses that wanted to push a block size increase. And the Bitcoin community revolted against that. And so that's where
Starting point is 00:38:55 Bitcoin Cash was the hard fork that was resulted from this kind of cabal coming together and trying to push changes in Bitcoin. The outcome of this basically showed that the Bitcoin network isn't owned or controlled by companies. It's controlled by everyone in the process of getting something upgraded and Bitcoin is extremely complicated. You basically have to convince everyone to change their node software to run your version of Bitcoin. And so, you know, different proposals, hard forks are extremely difficult and Bitcoin doesn't upgrade through hard forks upgrades through softworks, primarily through softworks. So with softworks, that's a much easier upgrade process, but essentially you have to get, you know,
Starting point is 00:39:35 miners, node runners, economic actors, and the community all on board. And so that process is extremely convoluted. But if you go to a quantum, so Tappert Wizard is one of my clients. They built out something called BIP land, BIP land. BIP land is a comic strip that shows you how a, a BIP or a Bitcoin, you know, improvement proposal gets implemented, which is any sort of upgrade to Bitcoin, what process it goes through to be evaluated. Most of these, of course, have a multi-year evaluation period where it's talked about,
Starting point is 00:40:09 theorized, analyzed by some of the top brightest minding cryptography. And then people make it, it's given a BIP and the BIP is a proposal. And eventually there's enough political buy-in from all those parties I mentioned earlier to where the BIP gets implemented. But yeah, it's a convoluted and very lengthy and laborious political process, which is good. You don't want changes to be easy to be added to the protocol because if they could, malicious actors like states, like governments, or people who've paid off certain individuals, they could push proposals forward with little, if there's little resistance, then all of a sudden you've got a lot of changes in the protocol that could be hazardous. Yeah, for sure. I mean, I was in the time in favor of the block size increase, as I think a lot of people were in the community.
Starting point is 00:40:58 Now, I do feel that in retrospect, and I felt like the arguments against increasing it, they didn't make like a ton of sense to me, except one that I actually feel like wasn't really made a lot during that debate, but I feel like later I was like, that's actually a really big benefit that sort of the hard folk didn't. happen, which is exactly your point, right? It's basically just about, you know, the difficulty of changing a Bitcoin protocol also gives you, you know, a huge amount of resilience against, yeah, state actors or others that will end up wanting to disrupt the network. And when we look at Bitcoin's purpose, right, like what problem does it solve? A lot of the block size increased folks were like, oh, it's meant for payments. And we never really saw the payments use case take off. So not only was the technical, the technical, the technical knowledge was off because you can't just keep scaling for forever. You have to eventually have a limit.
Starting point is 00:41:54 Two is that they didn't even understand Bitcoin's value prop, like why Bitcoin is valuable, what problem was it solving? And it's not cheap payments. And then finally, you know, the process to upgrade Bitcoin, yeah, it had to be this really laborious process because otherwise you would introduce easy political changes that would be kind of done at a whim. You hope O.P. Katz going to happen like this year, next year, I mean, this year probably know next year or like what's the sort of timeline that you hope? I think we're looking at probably one to two years. I think other folks are more optimistic.
Starting point is 00:42:26 I'm also throwing out a prediction that OP CAT, if it does get implemented sooner, it'll bark the top of the cycle. So the top of the cycle being it gets implemented. We saw a little bit of this in previous cycles where protocol updates are highly anticipated and is traded as people think, okay, upgrade to the protocol, that's a good thing, which almost always is. So I think it would trade really well, and that would probably mark kind of the peak fervor and peak phoombo of the market.
Starting point is 00:42:57 You're doing this Bitcoin DFi fund. Why is Bitcoin DFi so important? What do you hope are the kind of like use cases, utilities, user experiences that Bitcoin DFi will enable? Yeah, well, we've seen all these use cases over on Ethereum and Solana, so I think it's pretty well established, but easy ones to pick out, link. lending and borrowing, other types of assets. You have NFTs and governance tokens, which are unique types of assets that do not compete with Bitcoin as a money. They're very distinctly different.
Starting point is 00:43:26 Like we wouldn't say that Bitcoin competes with Apple stock. It's not the same thing. I mean, some Bitcoiners might, they could claim that like people park their wealth in S&P just to like make sure that their money doesn't get inflated away. But for all intents and purposes, like a money doesn't compete with other asset types. There's multiple types of assets. And so NFTs and governance tokens, I think, are really key. We've got L2s. L2s love Bitcoin to scale. And what's really interesting about Bitcoin L2s versus Ethereum L2s is that Bitcoin L2s are more expressive. Ethereum L2s are just cheaper and faster.
Starting point is 00:44:00 Bitcoin L2s are cheaper, faster, and more expressive. Because these Bitcoin L2s can be like EVM or SVM, which means that you can get all of these really cool defy things that you want to go build on this Bitcoin L2. That's an amazing thing to happen. And I think that that will pull a lot of TVL up. from Bitcoin L1, bring it to L2. And I think that we're going to see huge amounts of TVL much higher than Ethereum L2s. Because again, the Ethereum L2s don't allow you to do more things.
Starting point is 00:44:27 They just allow you to do it cheaper and faster. Whereas there's a very strong reason you should use a Bitcoin L2 because you can do all the cool defy stuff with it. So what's your prediction? Like what percentage of Bitcoin you think ends up getting used in, you know, whether it's staking or some sort of protocols or even just move to some L2. Good question. I mean, if you look at the relative like TVL lock of Bitcoin versus Ethereum L2s currently,
Starting point is 00:45:03 it's like a tiny fraction like 0.01% or 0.1%. I mean, I think we'll see Bitcoin, let's just talk about defy locked up in Bitcoin locked up in Bitcoin DFi, whether that be L2s, meta protocols. You've got things as well like Babylon, which is restaking, where Bitcoin is being used as a proof of stake assets for other blockchains. I think as a percentage of Bitcoin's market cap, probably 10%, which is enormous. You know, like that's still gigantic.
Starting point is 00:45:36 I think Ethereum is closer to 20 to 30%, but I think this cycle, that's what we'll see, which 10% is still enormous. and by the next cycle, then we eclipse Ethereum TVL in terms of as a percentage of our market cap. Yeah, that's interesting. I mean, my expectations definitely mean that it will sort of remain lower
Starting point is 00:45:58 because I think Ethereum people are more used to, like, you know, from the beginning, those kind of things are like a part of the Ethereum vision, whereas I think for Bitcoin, it's a sort of new thing. So I imagine there's like, maybe more people who are not. It's going to take more time, right, for people to really sort of wrap their head around, oh, I can do something with my Bitcoin, and now I can earn, you know, some kind of yield.
Starting point is 00:46:28 Well, what's cool is that 87% of Bitcoin owners hold into the crypto asset. So it's not like these are just a giant group of Bitcoin Maxis. The Bitcoin holders all along have been multi-coiners. So I think they're very willing and ready to do that with their Bitcoin. I think that they've been doing this with their Ethereum and Solana, and if they can do that with their Bitcoin, they definitely will. And do you think the timeline, this is kind of like starting to happen now. And, you know, sort of, you expect we're going to see a lot of protocols go live in 2025 or like what's sort of your expectation on the pace of which this sort of wave unfolds? Yeah, we've already had some go live.
Starting point is 00:47:13 I would say most of them are targeting late Q4 or early Q1. one for like going live. With that, you know, there's so much there that, you know, we're about to see kind of an explosion of activity. I think people,
Starting point is 00:47:26 I think folks will definitely time their launches based on market conditions. So I think you're going to see a lot of these be contingent based on a bolt run happening. Yeah. Yeah. And what are, you mentioned fractal earlier,
Starting point is 00:47:42 or like, what are the, some of the projects that you think you're most excited about and that you think will have the biggest impact. Yeah, we invested in Bob, mezzo, and Bitlayer.
Starting point is 00:47:53 Those are all Bitcoin L2s. Really great builders. Love the go-to-market strategy. We think that the go-to-market strategy is the most important element of this. When you look at Bitcoin L2s, it's really hard to differentiate the different L-2s.
Starting point is 00:48:07 And so brand positioning, go-to-market strategy is going to be critical. We believe that these founders at those, those three L-2s have that specific capability. outside of that we've got fractal which fractal is a meta protocol so it's not a bitcoin l2 it's it's more of interacting with a bitcoin base layer and it's sort of like uh meta protocols are really interesting because essentially the activities happening on bitcoin l1 and there's another
Starting point is 00:48:31 network that interprets the activity happening on that bitcoin l1 and that can unlock smart contracts and other other sort of event-based uh kind of financial primitives um so then outside of fractal the two dapps invested in are liquidium. Liquidium allows you to borrow Bitcoin using your ordinalize collateral, and it uses discrete law contracts and the Bitcoin base layer to do that. Really cool piece of tech. I've been looking at DLCs for a long time. I think it's super interesting. So we've got DLCs powering, um, powering liquidium. And then Satflow is a METH visualization tool. A lot of the dexes that are, the dexes that work on Bitcoin currently use partially signed Bitcoin transaction. And with that, those transactions can be sniped.
Starting point is 00:49:19 So they built the first Mav visualization tool. And with that, they allow for people to snipe those transactions. They're using that to go build out something bigger. I can't talk about it now, but they've got a really cool strategy to go become a much bigger player in the space. And they're utilizing their, I think, unique visualization of Bitcoin mempool to leverage that for something this, I think. really, really cool, bigger concept.
Starting point is 00:49:49 Yeah, I mean, I think that's, of course, something that is also going to be very interesting to see, right? I mean, on Ethereum, we've had a huge amount of interest and activity around MEP. And I think it's also on some other ecosystems like Solana. There's a lot happening right now. But, of course, that kind of thing coming to Bitcoin and then interacting with the mining is going to be interesting, too. I'm curious.
Starting point is 00:50:16 So one of the concerns that people have all for the had around Bitcoin is also concern that I think was always felt like a really legitimate one to me is that, okay, with time, the block rewards go down, the security budget goes down, you know, hopefully the Bitcoin market cap goes up. So like, as a percentage of the value at stake, attacking it becomes cheaper. Now, of course, the one thing to counteract that is if we do see significant transaction fees. And so I guess it seems pretty obvious that all of this Bitcoin L2DFI meta protocol can result on that. Is that also one of the things you see? Yeah, it's a huge benefit. I've written extensively on the Bitcoin block subsidy, or Bitcoin's long-term security model
Starting point is 00:51:07 based on the declining subsidy over time. For those who don't know, the Bitcoin each block has a block reward. The block reward is comprised of newly limited Bitcoin called the subsidy and transaction fees. Given that at every single halving, we have the amount of Bitcoin subsidy per block, that means that the number of Bitcoin being issued over time is decreasing exponentially. That means that transaction fees over time need to compensate for the reduction in subsidy. That's why it's called a subsidy after all. There are a couple different components here that a lot of people gloss over.
Starting point is 00:51:40 One is that despite the halvings, the dollar value of the Bitcoin block reward has gone up exponentially over time because Bitcoin's value has gone up. So if Bitcoin's value goes up, then the subsidy decrease doesn't matter that much because Bitcoin's value has got up so much of the U.S. dollar value, which is a much better way for us to evaluate long-term security model is using something more stable than Bitcoin's price to evaluate security. So the dollar is typically used for that, a dollar value of the block size reward. and that's going up over time due to Bitcoin's value increasing relative to the dollar, which makes sense. Transaction fees ultimately, though, need to replace the subsidy. And with ordinals, we saw a glimmer of that where transaction fees were extended periods of non-bull run time periods where transaction fees went higher, much higher and sustained
Starting point is 00:52:29 for a good amount of time. I think in this next bull run due to meta protocols like ordinals becoming even more popular, we'll see very long-term sustained high fee markets, which is indicative that Bitcoin's long-term security budget problem is going to be solved. Now, on the Ethereum side, there's been some incredibly intellectually dishonest folks. I'm not going to call out names, but I think we know those types, that constantly whine about Bitcoin's long-term security budget problem. And the common question I asked them, which they all refuse to answer,
Starting point is 00:53:02 as I tell them, what is an appropriate level of security budget? No one knows. No one knows how much is necessary. And so to say that it's flawed and Bitcoin's going to have to change a 21 million hard cap to keep the subsidy going because the security will fall so low, I find that incredibly dishonest and just a really weird way to debate because they won't even come up with a level that they find appropriate. I'll be cool. What's the number? What's an appropriate level of security spend? And they're like, I don't know, but it's going down. And I think since the Bitcoin and the pro block is going down and the transaction fees aren't going up. then it for sure will fail. And I'm like, well, what if there's an inflection moment like ordinals where all of a sudden there's huge demand for Bitcoin Blockspace, which is what we're seeing with Bitcoin Defi.
Starting point is 00:53:45 There's going to be a huge demand for Bitcoin Blockspace because people want to use this immutable ledger that is incredibly secure. So through that demand for that block space, we'll see transaction fees rise. And here's another fun one. You know, we have had much lower security budgets in the past, but Bitcoin hasn't been destroyed. Yeah, absolutely. Right, like, so, you know, you could have destroyed it much easier previously and it's becoming much harder as Bitcoin gets more, a larger, larger value,
Starting point is 00:54:17 and it has more and more transaction fees. So, yeah, A, the critics don't know what an appropriate level of security spend because it's entirely subjective. B, Bitcoin security spend has been increasing in dollar value, not decreasing. Yeah, that's true. I mean, although, of course, it's also the case that, as Bitcoin becomes more valuable, sort of the potential gain or incentive someone has to attack it and willingness to spend to attack, you know, you'd expect that to also go up.
Starting point is 00:54:47 I agree. That's a good counter to that where you expect the security spend. So pushing that question back on them, I'm like, cool, what percentage of market cap do you find as an appropriate level of security spend? Which again introduces the topic of like, subjectively, what's an appropriate level as a percentage of market cap? Is it 1%, 2%, you know, you could use comps, but comps are really hard. There's no such thing as before Bitcoin.
Starting point is 00:55:11 There's never a thing like a blockchain. So you could look at defense spending as a percentage of GDP. Like it's really tough to come up with a number that makes sense. You could also look at what's the maximum burnable amount that a government could deploy to attack the network like the U.S. government. I mean, you know, they would attack their own citizens in this sort of circumstance, but you know, maybe they're willing to.
Starting point is 00:55:34 spend $200 billion just to burn it. Because in order to attack the Bitcoin network, the game theory is that essentially you have to burn the money. If you want to attack Bitcoin, you would have to buy the miners and those miners can only print Bitcoin. And if you attack Bitcoin, you would make the output of the miners, Bitcoin, worthless. So you'd have to be willing to burn the money. So the only actors that could do that are state actors with a huge budget. And you're talking about like US, China, Russia. And it's mainly China, China, US. That could go burn that amount of capital. So that would be, I think, a fair way for them to argue, like what an appropriate level of security spend should be. But then if they use that argument, too,
Starting point is 00:56:12 then you look at Ethereum and it has minuscule amount compared to that like $200 billion as well. So that would also be an issue. But I think that would be the intellectually honest way to talk about this is a percentage of market cap. And then we could look at comps or we could come up with some sort of framework to evaluate what that spend should be. Yeah. I mean, I think one thing that is for sure is that, you know, if we do see, you know, a lot of activity that, you know, then is sort of anchored in Bitcoin and leads to higher transaction fees that is certainly going to be extremely positive for the long-term security of the network. For sure.
Starting point is 00:56:47 Cool. Well, thanks so much, Dan. It was really great to have you on. And I really enjoyed talking a bit about, you know, sort of state of Bitcoin and something's happening. And, yeah, hopefully we can do it again sometime and excited to see how things are going to develop in the next years and are you going to take asymmetric too.
Starting point is 00:57:03 Yeah, thanks for the support of the fund. It's been too long since we caught up and I hope everyone found this entertaining. Absolutely. Thanks so much, Dan. Cheers, El. Thank you for joining us on this week's episode. We release new episodes every week.
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