Everyday AI Podcast – An AI and ChatGPT Podcast - EP 110: How AI is Changing The Tech Industry

Episode Date: September 27, 2023

How will AI change the tech industry? Join us as we dive deep with Fernando Mier from Avanade, exploring the fascinating world of AI in the Metaverse, the ethical dilemmas of AI digital twins, and the transformative impact of AI on design and the workplace. Newsletter: Sign up for our free daily newsletterMore on this Episode: Episode PageJoin the discussion: Ask Fernando and Jordan questions about AI in techUpcoming Episodes: Check out the upcoming Everyday AI Livestream lineupWebsite: YourEverydayAI.comEmail The Show: [e-mail] with Jordan on LinkedInTimestamps:[00:00:55] Daily AI news[00:04:40] About Fernando and Avanade[00:07:20] Why use AI? [00:14:12] How enterprises can use AI[00:18:15] Digital twins and metaverse connection[00:23:30] AI's impact on organizations and ethics[00:33:10] The future of tech with AITopics Covered in This Episode:1. How companies can implement AI2. Digital twins and the metaverse3. Ethics behind AI innovations4. What the future holds for AI in techKeywords:technology experimentation, digital twins, digital ethics, Copilot AI technology, calculators, GUIs, immersive technologies, AR, VR, AI-first mindset, Green Software, carbon neutrality, regulations, intentionality, responsible AI use, societal concerns, hacking vulnerabilities, misinformation, user research, chief AI officer, metaverse service hub, organizational considerations, AI impact on work, coworkers, and company safety, technological advancements, digital twins of people and things, Microsoft Mesh, power and vulnerability of AI twins, external stakeholder connections.Send Everyday AI and Jordan a text message. (We can't reply back unless you leave contact info) Start Here ▶️Not sure where to start when it comes to AI? Start with our Start Here Series. You can listen to the first drop -- Episode 691 -- or get free access to our Inner Cricle community and all episodes: StartHereSeries.com Also, here's a link to the entire series on a Spotify playlist. 

This is the Everyday AI Show, the everyday podcast where we simplify AI and bring its power to your fingertips. Listen daily for practical advice to boost your career, business, and everyday life. Meet Firefly AI Assistant, now live in Adobe Firefly, the all-in-one creative AI studio. Just describe what you want to create and the assistant handles the rest, orchestrating multi-step workflows across Photoshop, Premiere Express, and more in one conversational interface. You direct the outcome. The assistant accelerates execution. How will AI change the tech industry?

Right? We talk about AI every single day here on the show, but how is it going to change that industry? You know, how long until we all have digital twins, you know, should we be buying real estate in the Metaverse? I don't know. That's why we bring on experts on the show who can answer these hard hitting questions for us. So more on that later.

But welcome to everyday AI. This is your daily live stream podcast and the free DLA newsletter. Can't forget about that. Helping everyday people make sense of what's going on in the world of AI because there's a lot. And then how we can use all of this information, all of these new technologies and advancements, how we can use that to grow our companies and grow our career. So if you want to know how AI is changing the tech industry, stick around. And if you're joining this live, actually get your questions in now.

This is going to be a great show. I'm extremely excited for our guests. But before we get started, like we do every single day, let's run down what's going on in the world of AI news because it's a lot to keep up with. All right. So let's start at the top. Open AI is getting into hardware. So it was just reported a potential collaboration between Apple's former chief design officer, John Ive, and Open AI CEO, Sam Altman, to create some sort of hardware device. they haven't mentioned it yet.

So it should be interesting to see what comes of this potential partnership. And if you know Johnny I, you probably because he helped develop the iPod and iPhone, right? A device that most of us probably use. Speaking of OpenAI, their valuation is soaring. They are in talk with investors right now for a share sale that could value the startup at $90 billion. That's with a B, $90 billion, right?

wild. And, you know, we've been talking this week also about OpenAI's new features that are being rolled out to chat GPT as well. So a lot of exciting things going on at OpenAI. Exciting things going on in the world of Hollywood because the writer's strike is finally over. So the Writers Guild of America strike has officially ended after five long months. And this is a tentative deal that approved number one better pay, but also included some key negotiations over AI usage. That's why we've been covering it, you know, every, every couple of weeks here on the everyday AI show. So the terms of the deal include that AI generated material cannot be used to, in quotes, undermine a writer's credit. Also, companies, according to this new

tentative deal, companies must be transparent with writers when AI generated content is given to them or incorporated into a project. It's going to be very interesting to see how that is policed and regulated, especially with how commonly available AI is. We have AI now coming to the operating system and the desktop. So it's going to be interesting. Speaking of that, there is now AI on the desktop on the operating system for, I believe, the first time ever. So we have Microsoft co-pilot updates that were released just less than 24 hours ago.

So this is a free Windows 11 update. and it brings co-pilot to the desktop. So again, this isn't the big release that's happening November 1st where Microsoft is unveiling Microsoft 365 co-pilot across Microsoft's suite of apps. So essentially all of your email and your calendar and your team's meetings can all talk to each other. And you can create presentations, you know, based on attachments. That's coming out November 1st and is available at $30 per month per user. But this free update that was just unveiled yesterday brings some actually extremely impressive AI-enabled updates to the desktop. Some of those being included in some of those included are AI-powered updates to paint, snippet tools, photos, and more.

Wow. A lot going on. You know, I thought, I thought like Monday and Tuesday, we're big with AI news. But today is even more. But luckily, we have an expert that can help us sort through. everything that's going on in the world, especially when it comes to the tech industry. So very excited and please help me welcome to the show. We have Fernando Mier, who is the global emerging experiences practice lead at Avanade.

Fernando, thank you so much for joining the show. No, thank you for having me. I'm excited to be here. All right. So much going on. And I can't wait to have this discussion. But first, let's just start at the top because I know even a lot of A lot of people out there may have not heard of Avanad.

And I'm like, wait, you haven't? Like, this is a joint venture between Microsoft and Accenture. But, you know, give everyone, you know, high level of who Avanod is and what you all do. Yeah, yeah, yeah, absolutely. So as you mentioned, we are a joint venture between Accenture and Microsoft. We were funded around the early 2000s, actually in 2000. So we, like our parent company Accenture are, a service company, right?

But we are the leading provider of services and innovations across the Microsoft ecosystem. And that is what makes us different. Because we believe that we combine the best of our parents' companies, the consulting site from Accenture and the technical expertise from both Microsoft and Accenture, to build custom solutions that change the way that our clients work and do things with people, right?

Ultimately, we are also a people-focused company. So we strive to make it. make a genuine human impact through our work. But we are doing everything by advancing this through the power of Microsoft and the power of people. So when you think about stuff like the copilot that you were mentioning and things coming out for the Windows ecosystem,

when you think about the Azure Open AI, things that are out in the world, or even the GitHub copilot, right, that came out last year. year or again, the metaverse, as you were talking in your intro and what does that mean for Microsoft? Like, that is, that is kind of like what we are working on on that digital innovation, that it's, again, we see it as a crucial tool for solving business challenges and make the world

a better place. Now, I know that, and obviously people know, like, hey, Jacqueline here says, she goes, oh, we all know Avanad, they have former DePaul students working there. Yes, we do. Yeah, we have, hey, Fernando's local. So we're shouting out Chicago. We're keeping it extra Chicago. And thanks, Jackie, for joining us.

And also, this is a live show. Get your questions in, get your questions in, whatever you want to know about how AI can change the tech industry. Get the questions in now. So, Fernando, I'm very interested because I'm sure you work, Avanod works with clients of all sizes. And probably a common question that you all get is, is why should our company even use AI?

So how would you, you know, kind of in your role, but also, you know, with what Avan A does, how do you answer that? You know, why would, you know, because I hear that all the time. Why do I? Why would I use AI? Yeah, yeah. And I mean, to answer that, I'm just kind of going to split it into things, right? So when you talk about what is a global emerging experience practice lead, it's actually

something very new. It's like not a lot of people have that title. My background is on UIUX. but before on that was on product design. And pretty much what I do is I work for our office of the CTO, heavily focusing on how and why people will use things like AI, digital twins, metaverse, green software, or any sorts of emerging technologies in order to build go-to-market strategies

that will help us and our clients, from all sizes, as you were mentioned, adopt those technologies correctly and responsibly. I also work on developing relationships inside and outside of Abenab to build out our workforce and the processes needed to support those endeavors for us and for our clients. And a fun part of my job is that I get to play a lot with a technology, right? So when you ask about how is that we're going to be using AI, some of the things that I get to do is I get to use AI ourselves. And I get to touch it before we even recommend it to someone and like tell them that, hey, this is actually something that you might be interested. The other thing, though, to answer the question that you actually ask,

is that I see that for us, AI, is not new. Generative AI is, and it's pushing us to a new era on one where AI is pervasive as in mobile phones and the Internet. But again, the thing itself, the foundation, so the reason why it's so powerful is that we as the tech industry have work on it for a while. And even the Gen. AI portion of it, right? It's not going to happen overnight. But the seats for it have been already planted. And now it's on us as individuals in as a society to learn how to use the technology responsibly. Right. And it's part of what

I was talking about. Like my job description is like figuring out why and how people in ourselves want to use these things, even using my background, as an experience. is designer. So I know the transition might sound jarring for people, but in particularly as you start seeing right, like now, like, copilot is even on your operating system, right, if you use Windows computers. But at the same time, think about it as when the first modern calculator was introduced, right? It appalled many when it was introduced for the general public, even though the benefits of it, like the benefits of AI, were clear. But, And it wasn't something entirely new, right?

Calculating machines had existed for thousands of years with the beginning of the abacus. But when the pocket calculator was invented, we as a society originally thought that they will make people dumber by not enforcing them to do critical maths themselves. The fear was there and people started like schools, started banning it right away in order for people not to cheat. But I like to believe that the modern calculator didn't make us cheat, it actually actually freed us to focus on other areas of the problems we were facing as if we were using it correctly, it actually made us quicker and better as a society, right? So that is part of what I think

and how I think we are going to be using AI. And I'll get you to that, right? Like, I mean, we all been using it for a while, right? From like the Netflix content suggestions to like the facial recognition to unlock your phone. Again, those. Those. advancements that make our lives easier are all really power by this AI, like that we are talking and that has been developed for a while. So one of the things that here at the company we like to do is help our clients to understand that they do have to think on AI as an AI first and a people first mindset. And what does that mean? Well, an AI first mindset means that you have to start thinking about like how is that you're going to be using this technology right like like what data do

you have um like you might if i might not be on everything but you should consider it for everything because if it's going to make your life and your work easier and make you more efficient why not consider it from the get go right even if you don't end up using it um the other one people first is because we know though that by applying AI people are going to change the way that they work And not only that, they are going to be having some reactions, right? Like you just talk about the writer's strike and the implications of it all and kind of like how people were like laying out how people were going to use it. So those type of things need change management and they need like organizations to adopt and like think about it. Right.

Kind of like when the first GII came out and it made it moved us from using typewriters to like a spreadsheets in. the 80s or then the mobile devices came out and we switched from using our computers to like start consuming the internet every day in our mobile phones. Same thing can be said for AI and that's why having that people first perspective and thinking about the experiences that people will have, it's very, very important. And we do this with a lot of clients and happy to give you examples, but I kind of want you to be able to continue asking. No, that's, I mean, you just unpacked and And like what Shannon just said, you know, joining us here live, eloquently delivered because I think you just took us on a very short trip on on how generative AI can can even be used.

And, you know, one thing that you said, Fernando, that I loved is talking about, you know, kind of the history of generative AI or just AI and now kind of this recent wave of generative AI. And it allows us the ability to focus less on the mundane. And I think that gives us more time to focus on the meaningful. So I do, you know, a great question here from Mike. So Mike, thank you for your question. So he's asking what is a very common use case being deployed in enterprise?

So I love that because, you know, when an enterprise client comes to you or comes to Avanon and they say, all right, we're all in on Gen A. Like, what does that actually look like practically? Yeah. So I can give you one, for example. And this is since we were talking about the way that people work, right? and this is one of the public things that I can discuss because, as you can imagine, there are some more public and there are some less public. So I can disclose.

Sometimes I'm not going to entirely disclose the name of the client, but in this case, I will. So for example, Michael Page, right, wanted to, they came to us. They talked about how through the pandemic, right, and not even through the pandemic, throughout their entire existence. They have more jobs that they can. can possibly post and they can possibly look at. They are a giant company. They have a good recurring system, but it's still overwhelming for people, right? So they wanted to see how they

could leverage Gen.V. AI to drive efficiency and scale in creating those job advertisements for their business. So working with us, they define a process to develop a job advert generation, generator, leveraging our Azure Open AI that we worked on with Microsoft to automatically generate job descriptions in app postings. In about 10 weeks, we deliver that solution. So if you can think about it, it didn't take that long. That will actually allow them to, like by them again, Michael Page, from going from 20 minutes per job advertisement creation to two minutes.

So huge, huge savings on that. Most importantly, it will also help their recruiters on the way that they work and make it a little bit more easy for them to do this all intake, right? And ultimately, by reducing from 20 minutes to two, they will be able to advertise all the jobs they currently have in their system, right? So while the value you will think about there is in time and cost savings, there is a lot. also a lot of value on the potential conversion rate that is going to happen because for what we hear, and this is a number that I say for the very last, is that originally they were only able to post about 50% of all the jobs that they have available, and now the recruiters actually have the ability to post them all. Granted, now they are also using AI to screen a lot of people,

right? And this is kind of where that emerging experience side of the equation, comes in place, right? Because we need to make sure that people can utilize this, that they find it easy to use. And otherwise, they will not adopt it. So that is one of the many examples that I can give you over here. Yeah. And there's, and there's so many ways for Daniel, right? Like, it's a great question by Mike, but there's probably a couple dozen different ways that you can answer that, right? Because, you know, deploying Gen AI in enterprise could mean so many of the things, right? Yes. Yeah, yeah, yeah, no, absolutely. And I mean, we've used it in many other industries, right?

Like, one of my favorite, and I'm not going to talk about it because I can talk about it for forever, but you can go and look at it, is we did work for SSE out in the UK. And they were using generative AI to determine where can we put wind farms in order to save the puffin population that it's in our little island, right? So, like, random things like that that people are not thinking is where we see. see this technology be used. Adobe just introduced an entirely new way to create, bringing the power and precision of its creative suite into one conversational experience.

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We're going to have a lot more on the things that Fernando is talking about, some more information on Avanod, like we always do in the newsletter. One thing, I want to hit rewind, though, a little bit here. And I want to go back to the beginning because one thing that we talked about, you know, there is this kind of, you know, hot off the press news with the WGA strike ending. And one of the big things in there is they were worried about,

okay, are these companies going to be using kind of this AI version of myself? So let's not talk about it through the WGA lens and the Writers Guild lens. But I'm just curious because it's something I get people asking about it all the time. You know, are digital twins a thing? Am I going to have an AI version of myself? Like, what's your take on just where that? part of the industry is headed or might head. Oh my God. This one is one that hits home very closely because one part of my job as at Avanadas, as I told you, right, is to play and experiment with

the technology. So again, internally, I am playing with what is like to create a digital twin for a couple of our key leaders like the C-suite. And what does that really mean, right? And like, what are the implications of having something that looks like you, sounds like you, kind of behaves like you, but it's not you, right? And even implications like what happens after they leave the company or they die and how do we safeguard them and work around them? One of the things that I would like to say, though, around that is that internally here at Avanat, it's something that not only I myself been experimenting a lot with,

but we are very excited yet at the same time concern about it. And it's why, for example, four years ago, we hire my colleague Chris McLean, which if you haven't heard of his name, you should. He's an amazing digital ethics person. And like we brought him over. He's on the LA area. But essentially, we brought him over to create a digital ethics practice

for our own internal and external use, right? Not only helping our clients deploy technologies like AI, responsibly, but helping them build a rigorous digital ethics practice within their own organization. And this is because it's going to be very important, right, to like continue having these things going up. Now, one of the things that I like to say with Digital Twins, if you go and Google the term, and Google probably is not happy that I just said Google the term, but it's the fact that There is two components to it, right? Because AI twins are real.

You can start to see things like MetaHuman or a couple of others that are coming out there, that you can start using them to recreate characters. But that's not the only thing that is a digital twin. A digital twin can also be on IoT buildings, right? Like Azure IoT, Azure Digital Twins actually talk about buildings that can know who you are. And based on who you are and where you are in the building, they can automate different tasks based,

based again on how many people do we have on an area? Do we lower the AC because we have X amount of people? Or we know that there is a meeting in this room and like suddenly the sun is blasting. Can we lower the curtains automatically just so that people feel better? So again, that is just a distinction that I want to mention between the two types of digital twins. So you have to think them about either the digital twin of a person and the digital twin of a thing. And that is kind of where Metaverse comes in place, right?

Like in Metaverse, as we see it here at Avanade, is that connection between the digital and the physical. So even if you had a virtual representation, you can see that with the Apple Vision Pro headset. that are coming out next year, that 3D scan your face. And when you do FaceTime calls, instead of showing you with the goggles, like it actually shows you as a person, but it's an AI-generated 3D scan of your face. Wow. Right? Like what is appearing in the world.

That is like that 3D model, right? Like you could actually make it appear in the physical world through the use of technology, or you can have it in entirely digital concept. right so like this AI twins not only are the reproduction of buildings and things but now that means that you can also be at many places at a time including the digital and the physical space right and if i just leave you with that think about all the implications right there's there's so many there's having something like that out in the world right like yeah yeah like cecilia says here she says i love chris mclean's role of digital ethics and if you if you are listening on

the podcast, you probably didn't see my facial expression because as Fernando is talking about all of these different possibilities, my jaw just started to drop a little bit because it is actually, it's, okay, so it's, I think there's a dual purpose here. You know, there's, there's part of it that's you think of, okay, this is amazing possibilities, right, for how companies can run, you know, how they can even, in theory, run simulations to serve humans better in the end through the use of digital twins. But on the other side, you know, what you even brought up is there's definitely, you know, even ethical concerns. And, you know, speaking of that, you know, I did put out a little question yesterday to the everyday AI audience. So I wanted Matthew Kulkenny.

So thanks for this comment, Matthew, yesterday. So I think it's very relevant for what we're talking about here, Fernando, because he says at the moment, you know, I said, how are you, how is everyone using generative AI? So he said, at the moment, I am studying all things, ethics and regulation. and he said, there is none. They are still being drafted. So I do just want to hit on on that point, Fernando, like how, you know, whether it's companies implementing this themselves, whether it's, you know, Avanod's approach, how can we tackle this piece of being, you know, taking advantage of kind of this generative AI wave?

But then it's like, hey, when we talk about things like, you know, digital twins, the metaverse, you know, these immersive experiences with Gen AI. So how do we, how do we take it? yet balance this ethical and regulatory side. Yeah, yeah, no, absolutely. And I can answer that two ways. So I can answer it in an Avenat perspective, which I will just go and say first. And because this matters for an organization, right?

So think about the first response is in an organization perspective. Role's again, like the one that we hired Chris McLean for about four years ago or even the recent announcement that Florin Rotar is now our chief AI officer, which is an entirely new title. It's as well as Patrick Lowndall being our head of our Metaverse Service Hub. Like those type of roles that you are starting seeing at different companies are being created so that we can start drafting this ethical and organizational considerations, right? Because a big part of AI is going to change the way we work. and even these digital twins, right,

are changing the way that we work and we interface. I mean, you even think about copilot and I'm not going to derail us a little bit on that, but just mention it. Like, it has its own personality, right? So even though it's not a digital twin, like what we were just talking, you are talking about technology having a personality.

And again, what are the digital implications of that? And can AI be mean? Can AI be not mean? Like, what does it mean to even have personality. So again, in an organizational perspective, we, if we go into that AI first approach, people first approach that I mentioned early that we utilized and we made it our core mission, you have to think about those implications, as I was mentioned earlier, of like, what does it mean for the people working? What does it mean for your coworkers? What does it mean for the safety of

our company, right? In order so that you create the right processes. around, but also around what it means for us as an organization on an ethical outside of the organization perspective, right? And this is where you see those roles that I mentioned or even our involvement in the Green Software Foundation as critical roles, right? Like the creation of green software is in order, because, for example, and I'm just going to drop a random number there, but if the internet was a country by itself, it would be the fourth largest polluter, right? And when Abenot saw that, they were like, and this is just by energy that is consumed, right, that produces carbon. So when Avanat saw that alongside with Accenture and Microsoft

and a couple of other companies that are part of the Green Software Foundation, we were all like, oh my God, like if we want to go into our carbon neutral goals, which we were already thinking about using AI for, can we be ethical to say, oh, let's, we're, we're going to be carbon neutral, but we are going to consume more computer services, which will generate more electricity, which will ultimately generate more carbon. Is that really ethical to say that we are carbon neutral, right? So there is regulations and things going at that. Now, the other answer, the personal answer to that question that you ask is as a technologist, particularly if you are very lucky, like I consider myself, on being in a role where you are allowed to experiment with things,

but even if you do it in your own free time, you have to have a sense of what, if you're going to be using this technology for good or if you're not going to use it for good, right? And those are very intentional. Like, if you can see over here, like one of the motives that it makes me stay at Avanat and one of the things that I like is that they say do what matters. And for me, they do what matters really mean changing the way that society use technology, right? Like I'm always been passionate. I've been always been my family's IT support person, right? Like something breaks. They call me and they're like, hey, how can we fix this? And all my life has been around, how can I make it simpler for them to use? So it's the same thing with like this digital implications,

right? If I personally think that this is going to create conflict, I try to think about like, okay, how do I get that point across or go to that goal that I want without creating this? And at the same time, connect with people. And that's one of the main thing that we think we need to do as technologists as we're building this. Like we cannot just work on it on silos, number one, because otherwise nobody is going to adopt it. And number two, because you need to think about, okay, I'm coming to this podcast to talk about AI, right? And I'm going to say some things. Like, how is that going to be perceived?

And then how the people that are listening are going to take those learnings and use them themselves. So there's a little implication there. Or random things on my day-to-day life, like as I told you, I play a lot with AI twins. And I have to think about, hey, this thing is very powerful. And while it's still very early and clunky, people can actually hack in my computer. Granted, we have safeguards as the organization, not to be.

that, but now I have the likeness of certain key people of the company and we can actually use it for misinformation, right? So what do I do? Not only I go to the Chris McLeans and the Florin Rotars of the world, but I also involve our lawyers right away, which at first they were like, why are you calling us? And I'm like, because I'm working on this. And then that grabs their attention, right? And then that actually moves at some point into regulations. I, in my previous life, I actually work on a lot of regulatory work to pass what became the first over-the-counter hearing aids. So while it's not AI, I can tell you that that entire work I can kind of relate it, right? Like you start making your connections internally, and then you have to start familiarizing them out in the real world, right?

When we work on that hearing aid and it was at a previous company, we had to then at some point go and talk to people out there in the world and do user research. And then when we had that user research, we had to go and bring it to the FDA and show like, hey, like we have technology. In this case, AI technology as well as like manual controls through mobile phones that we can be using in order for people to have better hearing and not having to spend a lot of money. So why is this not available? And again, it's advocate and advocacy, advocacy. And it's it's just fighting for what you really believe in, right? And overall, like after doing that for a couple of years and having the support of amazing people, like we were able to make it, right? And I can tell you that I see a lot of that kind of stuff happening at Abenat, right? I brought up the puffin situation with SAC, right? Like, it's at a very core of what we do in this, do what matters, right? Like, yes, as a company, we can always talk to you about sustainable energy and why we will create a digital twin for a wind farm and like look at all the efficiencies and how they run and like where do we put it. But if we were to just

deploy that technology out in the world without any consideration, in the case of SSE, right, like particularly where they are, we will kill an entire animal population. And while it will be good for humans, it will not be good for the planet. So with partnering with a client like that that had that vision, we were actually able to create something very unique that not only was at the core principles of the Green Software Foundation, at the core principles of Azure IoT, but ultimately also something that for their society and for their island, was going to be great because he was going to bring them affordable, reusable energy

without affecting their landscape, right? So, again, all the digital ethics, things that come on that are important. Wow, wow. I mean, we've literally, in this episode, If you're listening, if you're watching live, this has been an all-encompassing episode. I love it because we've talked everything from, you know, generative AI implementation in the enterprise, digital twins, ethics and regulations. We've even talked on environmental impact.

We've covered it all. But I do want to wrap up here, Fernando, by getting your hot take on something. So kind of like what Brian said, Brian's asking, hey, any insights on how the metaphors and AI may come together? But I'm going to broaden it up a little bit. So I'm going to say, what is your quick hot take on just the future? You know, as we look two, three, four, five years out, specifically when it comes to kind of these emerging AI pieces,

what is, how will AI change the tech industry in the next couple of years? What's the hot take? Yeah. So, and I can talk to you very quickly about this, right? But I think, and you touch upon in early on the news, that one of the biggest changes that we will see, Outside of the digital twin things that, again, you will be able to interact with technology, which for me is very interesting, right?

Because now you can be able to say, hey, a brand, you can behave or befriend a brand, like you will befriend a person because they will have their own personality. But outside of that, which I think is very interesting, I think the biggest change for the tech industry itself is on the copilot pieces that are coming out, right? Like here at Avanaut on 2015, we started building what they, then became the group that it's going to be working on AI-related technologies. And we were very actively working with Microsoft in like on the GitHub Copilot that came out. And then the Azure Open AI announcement that they did in 2021.

And ultimately, we really believe that. And I really believe that. Copilot is going to change the way we work. Just like as I mentioned earlier, the calculator did or the first GUI. did when we move from that to spreadsheets and then later mobile phones, right? Why? Because, and this is not, this is kind of where I'm going to take the answer in an interesting way, because traditionally you will think about like, well, yeah, we're talking about how people are working and how people are doing things. But if you think about the digital implications that we

were just talking, in the next, we, as an organization or as individuals, we just need to realize that in about five years, we're going to have a group of junk. professionals joining the job market that had used Gen AI through their whole four years college experience. And the reason why I say five and not four is because right now universities are restricting it. And even though they are restricting it, you know that they're going to use it. So why do you even restricted? In our job, right, in the tech industry is, and with things like copilot and others, is to figure it out, how is that we're going to serve them, right? Because we're going to have them in like four to five years now working for us. Again, people who has done their whole

college experience on it, not to say that in this year, we're already hiring people that are using it even on their last year of college, right? But if we don't think about that in the AI implications of it or the workforce implication of it, we are just going to be left behind. We need to think about that this, we need to think that these young professionals are going to come with certain expectations to the workplace. And to continue being competitive, we will need to adapt our toolset and processes. Or again, be, we left behind. And this is where Microsoft big emphasis on advising AI and immersive technologies

space with things like, again, co-pilot that I mentioned, the digital twins that we talk to, or even Microsoft Mesh, which is their new Metaverse enabled product that actually is having a public release as of yesterday. that we've been working on it for a couple of years now. That is going to be very, very, very, very important, right? And like we are starting to see it even in the way that people works, right? Like one of our clients, it's a large automaker. Again, I cannot talk about all of them.

They were having issues right on how long in drone out their design process was. It's very lengthy, is very costly. To create new design ideas that are actually unique, they did not know what to do. And they were like, hey, what is this Gen. I thing coming out and how can we use Metaverse or how can we use that in order to make it better? So in a matter of days, we spawn a new service for them that brought again together the designers, the engineers and the marketers to use GPT models to inspire new products. design via a chat interface that had a personality.

And this was not only about the tech, but it shits also the way that how people work in being inspired, right? Like moving the starting of the line of the process of, again, this complicated design process that was full of meetings to like just be able to put something in your computer and ask, hey, I'm like creating this or I have this idea. Can you help me out and generate design ideas from. that, right? So overall, I think that is the type of things that you are going to start seeing. And I don't know if I took the question where you thought. But I mean, in this case, right, like you're talking

about not only be able to see the science and produce the signs that way, but also actually be able to then look at them in the actual physical world through AR or putting a headset and looking at them through VR. So when, when again, we think about Metaverse, one of the things that I want to say is that it's part of general, it's part of AI, right? or AI is going to be part of it. So don't just consider them separately. And as long as you think about if there is a thing that is both digital and physical at the same time, like that kind of manufacturing process that I mentioned, it's actually Metaverse.

And I know some people will challenge me about that. That is what I believe on. Wow. Wow. Fernando, even just on that one question, we just got such a detailed look of what the future, especially in the tech industry might look like with generative AI. Hey, even what Mike said right here, he said, hey, you got to ask Fernando to come back from time to time because this was an amazing in-depth look.

Fernando, thank you so much for joining the everyday AI show. We seriously appreciate your time. No, no, no. I appreciate it. If I'm going to go and keep looking at the comments and I'm going to go and try to respond as much as I can. But no, thank you for having me. And seriously, whenever you want me back, this is a blast. I called you accountable for doing a Chicago meetup in person.

Let's go. Let's go. Hey, well, we're both in Chicago, so neither of us can hide. Hey, and what, hey, Fernando was talking about Microsoft. We just did an episode on Monday. Super excited about that. And if there was just too much good information for your fingers to type, for you to jot down, I've even heard that people have their own everyday AI notebooks at home

where they take notes. That's amazing. Don't worry. We're going to have a lot more on what. Fernando was sharing more information on Avanon. So just make sure you go to your everyday AI.com. Sign up for that free daily newsletter. We're going to be recapping this episode and a whole lot more.

Fernando, thank you for joining us. Everyone, thank you for your great questions and input. And we hope to see you back tomorrow and every day for everyday AI. Thanks, y'all. Meet Firefly AI assistant. Now live in Adobe Firefly, the Allman One Creative AI Studio. Just describe what you want to create in your own words and the assistant handles the rest, orchestrating multi-step workflows across Adobe Creative Cloud apps,

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