Financial Feminist - 199. Rejecting Diet Culture and Embracing Body Neutrality with Dietitian Deanna Wolfe

Episode Date: November 18, 2024

TW: disordered eating Hey Financial Feminists, Tori here! As we get ready to dive into the holiday season—a time overflowing with festive foods and, unfortunately, food guilt—I sat down with the incredible Deanna Wolfe, a registered dietitian and business coach, to unpack the pervasive impact of diet culture on our lives. We're exploring how diet culture impacts our day-to-day lives and the sneaky ways it continues to perpetuate disordered eating. We're talking about intuitive eating, Ozempic, BMI, all of the buzzwords and topics you’ve been hearing about, and ways to start healing your own self-image and relationship with your body. Deanna’s links: Dietitian Deanna Dietitian Deanna Instagram Read transcripts, learn more about our guests and sponsors, and get more resources at https://herfirst100k.com/financial-feminist-show-notes/199-rejecting-diet-culture-and-embracing-body-neutrality-with-dietitian-deanna-wolfe/ Not sure where to start on your financial journey? Take our FREE money personality quiz! https://herfirst100k.com/quiz Special thanks to our sponsors: Squarespace Go to www.squarespace.com/FFPOD to save 10% off your first website or domain purchase. Masterclass Get up to 50% off MasterClass this holiday at masterclass.com/FFPOD. Rocket Money Stop wasting money on things you don’t use. Cancel your unwanted subscriptions by going to RocketMoney.com/FFPOD. Third Love Get up to 50% off sitewide! at their Black Friday Sale at ThirdLove.com. Netsuite Download the CFO’s Guide to AI and Machine Learning at NetSuite.com/FFPOD. Quince Get cozy in Quince's high-quality wardrobe essentials. Go to Quince.com/FFPOD for free shipping on your order and 365-day returns. Mint Mobile Cut your wireless bill to $15 a month at Mintmobile.com/ffpod.

Coming back to non-weight metrics, how is your digestion, right? How is it your energy levels throughout the day? How's your sleep quality? How's your body respect? Like how's your mood? How's your relationship to food feeling? I think all of those are more important metrics that I would check in on as an undiet dietitian than it would be to be like, Oh, let me see your progress pictures and your weight today, you know, and your BMI, right? All right, it is the holiday season, everybody. What is your favorite holiday snack? Kristin, what's your favorite snack?

Pumpkin pie? Oh, it's good. Pumpkin pie is good. I like I'm a pecan pie girlie at Thanksgiving. Like I like, I'm a pecan pie girlie at Thanksgiving. Like, I like a good pecan pie. I was such a picky eater growing up that everybody's obsession with Thanksgiving, it did not equate for me. And still, like, even up until a couple of years ago, I was kind of like, turkey's fine. Like, it's not, it's fine.

The cranberry sauce though, and the rolls, very, very good. I think it's very hard to get turkey done well. I think, well, I need to check with my mom. I'm supposed to, I told her I would like to cook Thanksgiving this year, and I was gonna do not turkey at all. But I'm not sure what the plan is, so I need to check in with her.

This is my fun little holiday thing that I'll tell you about Thanksgiving really quick. I have a lot of drama in my family. My extended family is... Yeah, there's a lot of drama. We'll keep it at that. And so when I was seven, my parents bought like a trailer, you know, like a camper trailer, almost solely because they didn't want to do Thanksgiving with the whole family. So for like 10, 12 years, we would go away on Thanksgiving to like a coastal campsite and my mom would do Cornish game hens in the trailer, just the three of us. And it's kind of been Thanksgiving like that forever. Sometimes my Nana is there. It's very much tiny family Thanksgiving, little bit of football.

We are not a turkey trot family. Absolutely not. So yeah, it's very low key and chill. But an unfortunate thing that happened on Thanksgiving that actually equates very well with this episode, you have probably heard me mention, if you follow us on Instagram, that I had a particular ex-boyfriend who called me fat on a beach, told the story here before as well, was my first real serious boyfriend

who had a lot of good qualities as well. But I don't even remember this happening. I think I blocked it out. My mom told me about it after we broke up. He came for Thanksgiving to my family's house. And I have always loved bread. Bread is fantastic. Who doesn't? And apparently I was reaching, I think, for my third role. And he said something like, you're going to have another one? You've already had two. Like he was monitoring what I was eating and I remember, my mom tells me I put it back and that she was like, your entire face fell and you put the roll back. And that sort of shit is what we're talking about today, where holidays are a fun time,

but they're loaded with so much food shame. Like whether it is from people in our lives, whether it's just society, whether it's ourselves, we feel so much guilt about food and about eating period, but especially I think around the holidays because we're around food, because we're around, and we're celebrating, we wanna eat. And there's nothing wrong with that.

And there's nothing wrong with eating those like really rich, joyful foods. But we wanna talk about that today because we wanna make sure that we are respecting the power that food gives us, the joy that food gives us. The goal is not self-love, right? All the time, you're not going to love yourself all the time. It's just like body neutrality.

So we want to talk about our relationship with food period, but especially as we're going into this holiday season, we want to be equipped our relationship with food, period, but especially as we're going into this holiday season, we want to be equipped with tools where we feel good about the choices we're making, where we don't feel shame, and we're also able to indulge because it's not a bad thing. So we brought one of my Instagram friends and an incredible dietician and business coach onto the show to talk about it. Deanna is a pioneer in the online space creating a loyal community of 300,000 through her Instagram and TikTok at dietitian Deanna. Her top 10 mental health podcast

Deets with Deanna is also where her audience trusts her with sound non-diet nutrition advice and female business inspiration. She has helped 400 women grow their online business inside Online Entrepreneur Academy and owns three seven-figure businesses. She's regularly featured in articles from Health Magazine, The Today Show, The New York Post, and is a speaker at many health and entrepreneurial focused organizations. She was also featured as the most influential people

in wellness by Ness. We get into what it takes to be a registered dietician and why you should be cautious about food and nutritional advice you get online. I'm looking at you, TikTok. We also talk about how diet culture impacts our day to day lives and the sneaky ways it continues to perpetuate disordered eating. We're talking about intuitive eating, Ozempic, BMI, a lot of these buzzwords and topics that you can't stop hearing about. And Deanna also shares some practical tips on how to find body neutrality and promote it to those around you, including children in your life. This episode is a great reminder of the idea that your body and how it looks is the

least interesting thing about you and is a great lesson if you're working to heal some of your own self-image and your relationship with your body. This might be triggering to some listeners, especially those who might have a background in disordered eating. We talk about that briefly in a really celebratory way in terms of recovery, but if this is something that you know is gonna be rough, we can skip this one. Don't worry about it. We'll see you next time. All right, let's go ahead and get into it. But first, a word from our sponsors. This episode of Financial Feminist is sponsored in part by Mint Mobile, Quince, NetSuite, Third Love, Rocket Money, Masterclass, and Squarespace.

Mint Mobile gives you premium wireless at $15 a month with unlimited talk, text, and data on the largest 5G network. Cut your wireless bill to $15 a month at mintmobile.com. Get luxury quality without the markup. Quince offers cashmere, leather, and more at 50 to 80% less than similar brands. Go to quince.com.ffpod for free shipping on your order and 365-day returns. NetSuite gives you one platform to manage accounting, financials, HR, and more all in real time. Visit netsuite.com.ffpod to download a free guide and see how it can work for you.

Visit netsuite.com slash FFPOD to download a free guide and see how it can work for you. Never settle for an uncomfortable bra again. Find your perfect fit with ThirdLove. Visit thirdlove.com and get $15 off your order with code podcast15. Rocket Money is a personal finance app that tracks your spending, cancels unwanted subscriptions, and lowers your bills. Cancel your unwanted subscriptions by going to rocketmoney.com slash FFpod. Learn from the best to become your best with Masterclass. Get 15% off any annual membership at masterclass.com slash FFpod. Build a beautiful website to get your message out into the world with Squarespace. Go to squarespace.com slash FFpod to save 10% off your first website or domain purchase.

Tordy's just getting back from vacation, so we're diving in. We are diving right in. Yeah, I'm excited to be back. And also, I wish I was still drinking Hugo spritzes. Have you had a Hugo spritz? Do you know what this is? No. Oh, okay. So, you know, Italy is like the Amalfi spritz. That's the big thing. Or excuse me, Aperol spritz. And then there's the Amalfi spritz, which is, I believe, lemon cello, which is so good. And then there's the Hugo spritz that has like elder flower. And I love Aperol spritzes in Europe. I don't like them here because they use too much Aperol here. It's too bitter. But like when they do them in Italy, it's great. And then I'm obsessed with Hugo spritzes now. So that's all I'm ordering.

It sounds like a lavender matcha latte in alcohol form. So I'm down with that. Kind of. Yeah. It's very refreshing. A lot of mint and lime, which is like exactly what you want when it's hot. And yeah, it's perfect. On Mafico, I did a few years ago and so picturesque. Beautiful. So many people because it was July for us. So many people. Yeah.

Yeah, it's kind of like Instagrammers paradise. It really is. And yeah, Positano is beautiful, but the food is shit. And so I spent like an afternoon there and I was like, I have to get out. There's too many people. The food's terrible. I gotta leave. It was not great.

So pretty though. I love that. We're so excited to have you on the show. Most people look at any sort of fitness, body adjacent, professional world and especially dieticians and they seem to like not understand all the work that goes into being one. I especially think with social media where anybody can be like, this is the food you should or should not be eating. So can you talk about your background and why you decided to become a dietitian and what you had to do to get your credentials?

To be a dietitian, you have to jump through hoops, honestly. I had no idea going in. I wanted to be a doctor and I failed organic chemistry and I thought, what next? And you now have to have four years undergrad, specifically in dietetics, which you can do in your junior and senior year, plus a two years master's. It's a requirement in order to sit for the dietetic exam. So six years of schooling plus, plus I forgot about this part, an unpaid internship. So you work for a year and get zero dollars and you might spend anywhere from 10 to 20,000 dollars on an internship. You're paying to work for other people. And paying with housing or like you're actually like how does this work? for other people. And paying with housing or like you're actually like, how does this work?

You're paying out of pocket. Yeah. Okay. Great. So it's very hard to find diversity in dietetics because of that. You have to already have money to be a dietitian, which is sad. There are some routes where now you can go back to school and it only takes a year or two.

And I have a whole podcast itself on that. There's a lot of different routes that you can go, but it's basically a six to seven year journey to be a dietitian. And it's upsetting then when on my own page, so many people tell us that big pharma, big food pay for our degree, when that's not the case at all. They might have given in the past, which they haven't for 20 or 30 years, Coca-Cola might have paid for a space at a event of ours or given our corporation money that oversees our own degree, but that doesn't mean they paid for our schooling,

our teachers, how to understand the human body and all of those things. So that's very controversial right now, though. Well, and what do you do when people online say, oh, she's just an influencer who talks about food, despite your certifications and your master's degree? Like, kind of checking those credentials? I think people don't know the difference. And I could be blue in the face to educate people

and I will still be called a nutritionalist or a dietician or the, I mean, most dieticians work in a hospital, right? And a lot of them are called the food lady, right? You're just like bringing me my meals and I've gotten a lot of comments that are like, well, if dieticians work in hospitals, why do hospitals' food stink so bad, right? So dieticians equal the terrible quality of hospital food. And that's not what we do in hospitals,

typically. It's deeper wound care, tube feedings, nausea, diarrhea, vomiting, that's the type of clients that, you know, the patients we see in a hospital. What I say is that critical thinking, like knowing how to learn and read research, we had to do a full year on that alone. And what we're trying to do as dieticians is not tell people, yes, eat X and don't eat Y. Dietetics and nutrition is very gray. There's not black and white. And I think

the people that online are black and white are the ones that have never been to school for it. Because we learn the research, we know what the research is out there. We're able to read the research and tell you, okay, maybe like this is what the research is saying. So you make your own informed decisions about it. You bring up a good point that I don't think I even know. What is the difference between all these things? We have like dieticians, we have nutritionists. Talk to me about like, is somebody educating me about food? Who might they be and what sort of credentials do they have?

A dietician would be the pinnacle or the gold standard, I would say, because they have the six to seven years. There are different routes to go. And I honestly, now that I coach other health professionals, I think there are some routes that can be helpful for women that don't want to spend that amount of time in schooling or don't have the money. And there are things like NTP, right? Where like you're using other certifications in order to learn more or do kind of like functional type of testing and learning that background, which

dietitians can do too. But dietitians can be the gold standard. And other than that, there's certifications or schoolings that might take a year. There are definitely some certifications that take like a month. I would try to steer clear of people that only have that type of work done, but there are other certifications. I would say dieticians are like the gold standard, not that others don't have education, but it's just not as much. One of the things you're doing in your work now, but I think is not commonly understood for people who don't work in this industry, is how poorly paid it is in a traditional sense. Was that a shock to you when you graduated and started working? It was the average salary coming out as a dietician is $56,000.

So I felt like six figures was incredible. And when I became an entrepreneur and somebody challenged me and said, well, what about seven? Why haven't you thought about seven? And now I'm a multi-seven figure entrepreneur. I could have never fathomed it. And that's what I'm trying to change with the game for women

is knowing how to sell, knowing how to market clearly, knowing how to stand in their power, knowing how to charge their worth, whatever that means. But people want and need nutrition education and they're willing to pay you. You're just working for people that are underpaying us and not knowing all that has gone into what we've done.

I want to spend a good chunk of our time talking about diet culture because for me, diet culture equals patriarchy. It is a way to control women. It is a way to make ourselves literally physically smaller, but also emotionally smaller. It is a way for the patri literally physically smaller, but also emotionally smaller. It is a way for the patriarchy and this multi-billion dollar industry to profit off of our own self-hatred. So talk to me about how deep this shit goes in terms of diet culture, in terms of trendy body types. Like, talk to me more about that. The sad thing is diet culture is a system of beliefs that worships thinness. It equates it to you're smarter if you're thinner, right? You are richer if you're thinner.

It really equates thin as the virtue that everyone should look up to, is like an increased status in society. And what you, and I hope I am trying to put out there is that the second women have more power, it feels like sometimes we go back into this like thin society focus every time we gain a little bit as women, we then backtrack and it's like, no,

you're just here to be skinny and be at home and cook meals. And as a dietitian, which we're taught that stuff, it's hard to overcome that at times. So I think the sad thing with diet culture is all of the pieces that it represents behind the scenes is like, oh, you are smarter and you have better health care when you're thin, when in reality, that's not true. Well, I think it's also a worthy thing too. Like we don't believe people who aren't stick than to be worthy, worthy of love, worthy of opportunity, worthy of success. And of course, fat phobia is tied into all of this. But I think that that's really what we're talking about is it's like, you're not worthy if you're not skinny. And also, it's never attainable.

Like, the skinny that society expects is never attainable because the moment you get skinny, then you're too skinny. Right? And it's, I think that that is the part that shows me, and hopefully shows everybody listening, that this is not winnable. Like, this is the part that shows me and hopefully shows everybody listening that this is not winnable. This is a game that has been rigged and that sets us up for failure every single time. The only organization or the only person that wins in that is the patriarchy and the multi-billion dollar industry who's committed on making us hate ourselves. Also that weight loss is always positive.

When I hear time and time again from clients, I lost weight when I was deep in my depression. I lost weight when I became a mother and I hated my life. Because I was sick, because my dad was dying. Yeah, yeah, totally. It's not always a good thing. And I think we always are quick to judge somebody, oh, wow, you look so great.

I've been trying to stop body comments, whether you're pregnant. I mean, the second you get pregnant, people think they can say whatever about your body. And it is a crazy world out there. Or even if you've lost weight or gained weight, people think they can make comments about your body. And that's something I'm really trying to change is stop talking about women's bodies. Like we could, again, say like your body's the least interesting thing about you, but people are still talking about people's bodies.

So unless we stop that, our bodies will always be the most interesting thing about us. If that's what's always in the news about the people that are important and that are trying to be important because of their bodies. Yeah. Maybe we can talk more about that because I think a lot of it is done and well intentionally. Something happened to me. Last week we reposted a TikTok from three years ago and I'm skinnier. I'm skinnier and you can definitely see it. You can see it in my face, you can see it in my body. And it was one of those like you could see my full body in the video. And I got multiple comments that said something like, oh my God, you're glowing. You look so good. And again, we're thinking, oh, it's really nice. But

really what's happening is you're complimenting Skinny Me three years ago. Now, I don't think you know it's Skinny Me three years ago, but you're like, oh my gosh, something's changed about you. You look so great. I'm like, I'm thinner. I'm thinner. So I think the rule is just don't say anything. But then of course, compliments are hard. I don't know. Talk to me about that. So the compliments instead that I try to veer people to are, your energy is incredible, or I really love being around you because of X. And I think if this airs near the holidays, right, everyone gets together at the holidays and it's like,

oh, you know, Aunt Sue is talking about her paleo diet or keto or fasting, whatever, right? And it's like, we're always having these conversations about how you're changing your body. And if it can be less about, oh, you look glowing because you lost weight and instead comments about your energy, how much you love that person. You inspire me because so those are like the different hooks and slogans I'm trying to get people to say instead of your body. It's interesting that people weren't like, oh, are you on Ozempic?

Because I think that's the cop out that almost every woman who's losing weight right now gets is, Oh, you took the easy way out. Yeah. With Ozempic. Yeah. We haven't talked about Ozempic on the show. Do we want to get in there? I mean, I have a whole podcast on Ozempic. Yeah, that could be all another one. I find for me what's been really interesting about the Ozempic thing is my brain has not caught up to Ozempic. And I'll give you the example to explain what I mean. Kelly Clarkson, love her, she's fantastic, lost a bunch of weight. And my brain went, oh, okay, if she can do it, I can do it too.

That's what my brain did. It's like, oh, she looks great. Okay. She was curvy. She kind of had a I can do it too. That's what my brain did. It's like, oh, she looks great. Okay. She was curvy. She kind of had a similar body type to me. Okay. She can lose weight. I can do it too.

And I literally thought this for probably a month because she pops up on my social media. I was like, oh, okay. She's probably working out. She's eating well. I can do this. And then my brain out of nowhere, it was like a light bulb went off, was like, it was unpictory. And I was like, oh, of course it is. And we now know she's come out and said, would was epic, Tori. And I was like, Oh, of course it is. And we now know, you

know, she's come out and said, would go via one of these. And I was just like, my brain has not caught up to the reality that like, there's a hack for this. And I don't mean that in a derogatory way, but that like, there's now a medication that you can take where it's not diet and exercise as much anymore. I love that. I'm going to stop you there because most people think it's a hack or it will kickstart your weight loss. No, this is a drug you have to be on for the rest of your life. It's not a fucking hack. All right.

It is a serious medication that has been around for 20 or 25 years. We just have never used it in the weight loss space before until weight loss became so important. So I am fine with Ozempic or whatever for the people that people with diabetes who may need it to manage their diabetes or for the Bravo real housewife who's trying to lose the last five pounds. That is not what it's for and it's not going to jumpstart anything. 75% of people gain it back within one year once you stop taking it. Okay, so it won't jumpstart anything. It's not a quick fix, a hack, or it's a pill that you think is going to do that. And maybe if you're very overweight and you really need

help or you have issues with your blood sugars or whatever, you know, that's where that route goes. I think that's what we're looking at, especially in the age of social media. Like I actually just, again, I think I keep repeating myself, but I saw this post the other day of a woman going, you know, ozempic, Gua Sha, you need, you have technics, you need like moisturizer. And she was listing all of the things that we're now being peppered with, especially on TikTok, where everything seems like an affiliate link and an ad at this point, like everything on TikTok shop is trying to get me to buy something.

This is, I think, we're in a different stage now of diet culture where it's branded as wellness, but it's just different clothing. Like it's the same thing. It is buy this product and this product will solve your life. Get on Ozempic and you will be skinny and people will like you and respect you, which is actually true. Like we know studies that skinny people get more respect than fat people do. But I think that there now is like so much pressure. I mean, there's always been so much pressure, but the pressure looks different now.

I love fall. It's my favorite season. It truly is. Autumn is my favorite. The leaves are falling and football and Halloween and it's sweater weather. It's sweater weather. And I have sweaters from Quince and they're the best sweaters ever. Quince is known for their Mongolian cashmere sweaters and they're $50.

Y'all, they're $50. Y'all, they're 50 bucks. Quince items are priced 50 to 80% less than similar brands. I would talk about them anyway. They're so great. I love shopping Quince. I have so many Quince items that feel really, really luxurious and high quality without paying a bunch of money.

Quince only works with factories that use safe, ethical and responsible manufacturing practices and of course, premium fabrics and finishes for that luxury feel in every piece. Get cozy with Quince's high quality wardrobe essentials. Go to quince.com slash FF pod for free shipping on your order and 365 day returns. That's Q-U-I-N-C-E dot com slash FF pod to get free shipping and 365 day returns.

Quince dot com slash ffpod. If you're trying to grow a small business, you need a website. You need an easy to use, beautiful website that works without you having to have all of this knowledge about how to code. And Squarespace is the obvious choice. We were Squarespace users from day one. They were the first investment I ever made in my business. And there was a reason for that, because it's really easy to use. Their analytic tool is a great feature. So I know where and how people are finding us. Flexible payment options means that I can take any sort of payment, credit cards,

PayPal, Apple Pay. I can also send even email campaigns from my Squarespace website. You can sell content, products on a beautiful website all on your own terms. You also see analytic tools in the Squarespace backend so that you can measure your online performance and know where people are coming from. But the best part about Squarespace is you can use it without even knowing how to code. If you want a free trial of Squarespace, you can go to squarespace.com to sign up. But when you're ready to launch, you can go to squarespace.com slash FF pod to save 10% off your first purchase of a website or domain.

I think this is a good circle back to what diaculture is and it claims to be in your best interest. Yes. But leaves you feeling like a failure, lack of perfection, and you don't fit into the beauty ideal, and that's your fault. And I think that we as women take that harder than men. They don't give a shit about all of that typically. I mean, they do. I don't want to. But I do think that's where a lot of it falls is it's telling us, oh, you're going to be a better person and all these things. And then it's your fault if it fails. And that's why we're in this continuous cycle. Well, and it does fail. 99% of diets fail. And it's not about willpower. It's about psychology. It's like restriction does not work. And that's again, not because you're not strong enough.

That's because you're not meant to live your life in constant restriction. It's the same thing with money, right? And I literally have the 99% of diets don't work quote in my book, because I'm like, it's the same thing with spending. If you tell me I can never ever spend money ever again on anything I like, not only is that not an effective strategy that fucking sucks. Like that's not a fun life. Are you on a body journey right now? Because you're looking at Kelly Clarkson and stuff on like what they're doing. Oh, yeah. I've been on a body journey for a while. you're looking at Kelly Clarkson and stuff on what they're doing. Oh, yeah. I've been on a body journey for a while. I can't get into too much, or I'm going to start crying.

No, I think that I've had a couple really stressful years and my body has taken on the brunt of that stress. And I'm going to be honest with you and with the listener, it's because of the business. It's because of how much pressure I've both felt and put on myself to write a book, have it be a bestseller, travel all over the world speaking. Which is great and glamorous until you realize that you haven't had like, you know, a proper night's sleep and a good amount of food and you're eating out all the time because you're

in hotels and you can't cook for yourself and people are so mean on the internet. And like that, that has an impact on my health, not just my mental health, but my body, my bodily health too. And I think that I'm trying to get to a point where, and I feel it so often, but there are days, just like everybody has days where I'm like, I don't feel like I'm doing enough. I don't feel like I'm exercising enough and I feel like it's my fault and I feel like maybe I could be doing more in terms of eating healthier. And so yeah, it's the same way that I often will look at women who have had some sort of work done. And I go, oh, why don't I look like that? And then it takes my brain a while to go, she's had Botox, Tori.

She's had fillers. She's had surgery. Like my butt doesn't look like that because I don't have a BBL, you know? But like my brain has not caught up to the reality because I think we're all seeped in diet culture, we're all seeped in patriarchy. And so even myself who, you know, I like to think that I am, you know, more outspoken than most and more comfortable, I think, than most people with my body. I still look at so many people and I'm like, oh, I can do that. And then it takes my brain, there's a delay before my brain kicks in and goes,

no, that's unachievable without surgery, or that's unachievable without needles and fillers. Well, why people follow you is because you are so real and you're not fake and you're not, so I think it's needed. So keeping who you are. I appreciate it. But it's also not easy. Like we were talking before we hopped on and if you follow us on Instagram, you might know this.

Like I posted a photo in my bikini on vacation and we lost 40,000 followers. And like I have to have a fun conversation with our marketing team today to talk about like the impact of that because like, yes, I 100% believe that those people don't belong in our community if they're not comfortable with it. But like that impacts our business that impacts the success of our business. Even me saying 40,000 followers is a potential threat to like losing brand deals and like spooking brands. And like, I look at all these comments and

I'm like, this is bullshit. This is all patriarchy. And it was from other women, which is the thing that really breaks my heart. But I'd be lying if I said that like, I am not affected by it. Because like, of course I am. What's funny is in the time period that you've lost 40,000. Not to compare, but I've gained 40,000. But for me to sit in like, this doesn't change me as a person, my team's like, oh, great, like, let's capitalize on and I'm like, I'm still going to sell like, I don't know if it really is going to translate a ton for your business. I still think you're going to sell shit out of everything. Maybe people aren't going to notice that 40,000 anyway. So I do think just seeing the other side of it,

I still think you're killing it. Thank you. It's going to be okay. It's just, for me, it's so interesting. And again, larger conversation, but so interesting that we expect the people who we follow, who we think are friends but are actually complete strangers, to check certain boxes in our brain. And then when those boxes aren't checked, or you check boxes that they didn't want checked, the expectations are completely unrealistic. So yeah, a lot of the comments were like, this is unprofessional. I'm unfollowing you. And I'm like, if you can't have me at bikini photo, you don't get me at Roth IRA. Like it's financial feminist. Like it has to be both. We're talking about money, but we're also talking about patriarchy. And

what's happening is, again, all the love to these people, the internalized misogyny, the fatphobia, all of that is coming out where they're realizing, I don't like myself as much as this woman likes herself. And that makes me feel threatened. That makes me feel insecure. And so I'm going threatened. That makes me feel insecure. And so I'm gonna try to put her in a box that I've predetermined she needs to fit into. I have pivoted my own business and lost a lot of people because I've gone from talking about just food

as a dietician to money. And money is polarizing. So you probably already have a very audience, right? I don't know if you feel like that. But talking about income as a female is, I'm sure you get a lot of hate about that. And I do too. Oh, yeah. Yeah, because again, we're not comfortable with women liking themselves and with the pursuit of wealth and the pursuit of getting to a happy, healthy relationship with themselves. Like we're really uncomfortable with that.

And when we haven't done work on ourselves, somebody else showing what's possible doesn't feel like an opportunity. It doesn't feel like, oh, this could be possible for me or a portion of this could be possible for me. It feels like a threat. I love that mindset shift. It doesn't feel like opportunity. It feels like a threat.

That's my, that's my empathetic response to all of this is it's like, Oh, same thing when people come to me and they're, you know, they're like, I can't save 100k at 25. So I'm not going to listen to her at all. And I'm like, Okay, so what's happening is that you're writing off everything I have to say, because it's very easy to say, oh, I didn't go to college or I didn't graduate debt free or I didn't live in Seattle or I didn't do all these things she did, so I'm just not going to do it, right? And it's like, you're seeing that as this is not possible for me

or this is maybe calling me out that I'm not doing enough as opposed to being like, what one thing can I take away from her? Like one, maybe she has some good advice, even though she has a different lived experience than me. And I think it's a larger, again, a larger conversation because it's very hard to speak truth to power when power is a corporation, a billion dollar corporation that's not going to hear you or talk to you, but it's very easy to go on your social media because we're real people and shit all over us. Because one, I read the comments and I wish I didn't, but I do. You read the comments?

I do. I do. Because I'm trying to be a good social media manager. Dan, like I'm trying to be good. Cause I also like clapping back because that's a huge part of our brand too. But I think that with my empathetic responses, like people feel so tired and so overworked and capitalism has fucked them up so much and that they see somebody and they get mad. And it's because they are so powerless in a society.

They are so powerless in their navigation of life that it's like that it's easier to go after this person because it makes me feel powerful for just a little bit of time. I didn't expect to go here today. I'm sorry. We're going to move on eventually. I'm on rant mode now. But I think that that's what it is. And I have so much empathy for those people because those are the people that are struggling. Those are the people that don't feel like they belong. Those are the women who don't feel like they have safe spaces where they can love their bodies and pursue wealth unabashedly and do all of those things. I was going to just tie back to the diet culture really quick is the issue with all of it is

that it really does normalize disordered eating. Yeah, let's talk about that. And women to be disordered again. And that's why for me, coming back to non-weight metrics, and even Tori, maybe you can take this home too of like, how is your digestion? Right? How is your energy levels throughout the day? How's your sleep quality? How's your body respect? Like, how's your mood? How's your relationship to food feeling? I think all of those are more important metrics that I would check in on as a non-diet dietitian than it would be to be like, oh, let me see your progress pictures and your

weight today, you know, and your BMI, right? The BMI fucking sucks. It is literally from the 1800s. I've done a lot of posts on that too. Body mass index, do not listen to it. If you're overweight or obese, I don't give a shit, right? It is more to do with a lot of the things instead of what your BMI is because that was never meant to be used for an individual. It was meant to look at populations and a male. Our marketing manager has a child and he is two, maybe three, and he had his BMI weight at the doctor. Like that's how early this shit starts. Like, that's so fucked up.

Yeah, it is. I think the other part of diet culture that I wanted to touch on is obviously even in you talking, and we wouldn't have you on the show if you had a different mindset to this. But I think when people hear dietician, they go, oh, they're going gonna put me on a diet because that's in the name or they're gonna shame me and I can never have chocolate cake.

I can never have a burger. I can never have anything. And so me working with a dietician means that I'm gonna hate my life. So tell me it's not all just salads. It's not all just salads, cause I hate salads. Great. I literally went five years without eating a salad because I had to overcome the restriction

I put on myself of, oh, salads, low calorie. We don't want you to focus on calories or on foods you hate or tell you what the half-naked man in the grocery store is telling you. Like, oh, don't eat this product because it has XYZ. We wanna give you the information to say, how can you make sure you're eating enough fiber to feel full throughout the day instead of just eating the chips, right? Can we add some pita chips with hummus

for a little bit of chickpeas and fiber so that you feel fuller? So the dietitian will never put you on a diet. We are literally every client I work with, a lot of dietitians, a lot of nutrition, health coaches, physical therapists who are like so anti-diet that I've helped them do it in a whole new way online. And that's what I'm most excited about is helping dietitians. And maybe they want to focus on weight loss, but they do it in different ways. Like how can you improve your metabolism?

How can you look at your plate differently? And I think there's a way to go about getting to your set point weight without restriction. And that's, I think, the goal of everyone, right? Is to be an intuitive eater, have your weight be neutral over time. And that's the cool thing with intuitive eating is once you're really able to embrace all the principles and learn nutrition along with intuitive eating, you're able to sit at like that set point weight, which is really more healthy over time than the yo-yo of like, let me diet, let me restrict to get to a weight and then gain weight. That's so unhealthy for us. You mentioned intuitive eating, we got a question about it because I have friends who do it. I try to do it as much as I can. A common theme on the show, especially this

year is like learning how to build self-trust. I feel like intuitive eating, huge part of that. Talk to me about what intuitive eating is and isn't. Intuitive eating is not a diet. And it was formed a while ago around 10 principles. And I created my own program with parts of it. But there's parts of intuitive eating that I think miss, right? I love all the principles. It's like reject the diet culture. You have to know how to honor your hunger and learn how to feel your fullness. So you have to really learn and a hunger fullness scale would be huge to really understand when I go out to eat, how can I make sure I'm not at a zero because then I'm going to overeat, right? Like intuitive eating means you're never going to be a zero to 10.

You're not trying to be this pendulum all day. You're trying to keep be this pendulum all day. You're trying to keep your hunger here so that you can feel your hunger and feel your fullness. So that's a big tip, but I think it's not a diet. It's not intuitive eating to lose weight is clickbait content because it's not there for that. But I think there's some things intuitive eating misses.

And what I do like to still approach with clients who maybe have read the intuitive eating book is like, hey, here's some actual nutrition education, which it doesn't quite cover. Like here's how to get your nutrients in if that's helpful, right? Some people don't need that, who are deep in an eating disorder, disordered eating,

they don't need to know numbers anymore. They probably know numbers so specifically for every single thing they eat. But I think some nutrition along with intuitive eating is the way to go. Do you feel like intuitive eating crosses over into other areas of your life? Like I feel like it has natural tie-ins to how we can be doing a lot of things beyond our relationship with food. we can be doing a lot of things beyond our relationship with food. Yeah, when I when I became an intuitive eater, I gained 15 20 pounds right and then my weight settled after that but it led me to respect my body. It led me to

Be way more confident my body. I think when you are a dietician, you're like a perfectionist you Have this disorder D and you're so unconfident, right? Like, I don't know if you've ever met, I think there's a lot of dietitians that really struggle with perfectionism and confidence and what they know, even after seven years of schooling. And if you're listening, and you're a dietitian, I know you're probably like, that's me. So, or anybody in the nutritious place, you just you really struggle with that. So being able to become an intuitive eater

I literally do not give a shit about what people say about me or my body I can stand In my power and I'm confident right and I'm able to move in ways that I don't just spend hours at the gym anymore So I'm a completely different person but who I was before intuitive eating honestly. Yeah I I'm a completely different person than who I was before intuitive eating, honestly. Yeah. I know we've all had that experience. We go to a big wireless provider and we think we're going to pay one price. But somewhere between the store where you got your phone and your first month's bill, the price you thought you were paying is completely different than the price you actually are paying.

And that's why Mint Mobile is amazing. Mint Mobile is 15 bucks a month when you purchase a three-month plan. And they actually mean it. They're not charging you sneaky fees, they're not overpricing you to get a phone that is dependable. All plans come with high-speed data and unlimited talk and text delivered on the nation's largest 5G network. To get this new customer offer and your new 3-month premium wireless plan for just $15 a month, go to MintMobile.com slash FFPOD. That's MintMobile.com slash FFPOD. Cut your wireless bill to $15 a month at MintMobile.com slash FFPOD.

$45 upfront payment required, equivalent to $15 a month. New customers on first three month plan only. Speed slower above 40 gigabytes on unlimited plan. Additional taxes, fees and restrictions apply. See Mint Mobile for details. Bras are usually not comfortable. Third loves bras are. And as someone with bigger boobs,

it's really hard to find a bra that isn't gonna dig into me and isn't gonna make me miserable. It's very hard to fit me bra that isn't going to dig into me and isn't going to make me miserable. It's very hard to fit me and these bras are super comfortable and they're supportive and they actually fit. Third Love was starting to take all the frustration, ick and uck at a bra shopping. And one of my favorite things about them is that they have really, really great sizing. They do half cups, they do anything from AA through 8 And the bras are sexy and comfortable. They are wear tested by real women, including themselves. I am literally wearing their sports bra right now

as I'm recording this. And I also have their like more normal bras too. Their comfort and support are guaranteed. And you can also visit their virtual fitting room to find your perfect fit fast. It's time to get your bra plums solved. Use code podcast15 for $15 off your first order at thirdlove.com.

Visit thirdlove.com and get $15 off your order with code PODCAST15. What does the future hold for business? Well, if you ask nine experts, you'll get 10 answers. Maybe inflation's up or it's down, rates will rise or fall, and really we just need a crystal ball to be able to anticipate what's going to go on

in the economy and in business. Until that crystal ball arises, over 40,000 businesses have future-proofed their business with NetSuite by Oracle, the number one cloud ERP, bringing accounting, financial management, inventory, HR into one fluid platform. If I was running especially a business where I needed to anticipate what was going on when I have accounting and all of the financial

statements and real-time insights and forecasting, this is the product that I would use. With those insights and forecasting, you're peering into the future with actionable data and when you're closing books in days, not weeks, you're spending less time looking backwards and more time on what's next. So whether your company is earning millions or even hundreds of millions, NetSuite helps you respond to immediate challenges and seize your biggest opportunities. Speaking of opportunity, download the CFO's guide to AI and machine learning at netsuite.com slash FF pod.

The guide is free for you at netsuite.com slash FF pod netsuite.com slash FF pod. As open as you're willing to be, you mentioned overcoming an eating disorder. I think feeding our bodies is an act of resistance against patriarchy, against this relentless push for women to eat less, be smaller, even if it's the opposite of what is healthy for us. So obviously hard to boil down into this episode. We could do 100 episodes about this. But how do you think about recovery as a form of resistance? What I wish I'd learned earlier in recovery was to say, fuck you to everything I knew and erase it all. And I had to say what everyone else is talking about with health, I need to take it out of

my brain and be, and you are, you're a little angry at diet culture, right? When you start this process, you're like, how did I get this deep in this? And I'm so restrictive and I hate my body and I gain five pounds if I eat anything else, right? Cause you're eating literally, I was eating so little. I was tracking macros insanely. I went on the raw vegan diet. I mean, I tried everything and I was so angry at the amount of energy and mental load it took on.

So when you first start, you probably are angry at diet culture and that's where I think you have to start. Knowing that everyone wants us to shorten our bodies. And the most powerful thing you can do is not do it and stand in your power. Did you find that with building a business, did that contribute to building your sense of power and your self-assuredness?

Yes. At first it's hard. You have a lot of imposter syndrome. I don't know how that shows up. It sounds like it shows up for you when you read the comments. For me, my imposter syndrome, I don't really suffer from imposter syndrome anymore. It's more just like the effectiveness of these comments on my being is more just like my heart breaks for them, if that makes sense. I get mad.

I'm like, God, we're still doing this? I think that's more my emotional response is like, yeah, there is sometimes where I'm like, oh, that wasn't nice. That doesn't make me feel good. But I think more my emotional response is just like, oh God, I thought we were done with this. Like, I really thought that like, okay, fuck, we're still here. Okay. And like, it just reminds me how much work you and I have done, everybody who's fighting against this.

What's an example of something where you're like, we're still here? Oh, I'll read it for you. Because I just read it for Kristin right before we jumped on. Okay, so this was after the bikini photo. This was from a woman. I'm not going to obviously say the name of this person. Quote, the whole body confidence thing where women want to show off their out of shape bodies is wild. I am not in bikini shape and as such would never dream of wearing one in public yet alone posting a picture. I don't understand where this level of confidence or maybe its delusion comes from. Do you think you're delusional? Me?

Absolutely not. Right. I think I'm hot as fuck. Okay. And then I said, quote, this is a very sad thing to feel. I wish you the feeling someday of absolute comfort with your body. It's your vessel and the only one you have and the ability to not shame others for what you're not able to do now.

It's literally like, literally, I hate myself. Like I don't like my own body. So I can't imagine someone else liking theirs. Yeah. And I'm like, Oh God, first of all, honey, I'm so sorry that this is your life. Like I don't mean that condescendingly. Like that must suck. I don't like myself enough to put a swimsuit on. And then second, I can't imagine somebody else doing it. It's sad as women. And we're comparing, she's comparing herself to you and what she looks like to you.

Which, you're not comparing yourself to her. You're like, I'm gonna be fucking me no matter what size. I'm gonna put on a bikini because I deserve to put on a bikini no matter what my body looks like. Right a bikini because I deserve to put on a bikini no matter what my body looks like. Right. Well, and I think that's the other part too that maybe we should talk about it because again, my Kelly Clarkson thing or my like, oh, that person is both like the comparison trap too. And the like, if they can do it, I can do it. And it's the same thing with money. Oh, someone became a millionaire, I can do that. And it's like, what if they have

privilege? And the thing I always have to remind myself, like, especially with models and actors, their job is to look professionally hot. Like that is their job. They have trainers, they have dieticians, they have probably three dieticians. Their job, their professional job, Kylie Jenner's job as a model is to look professionally hot. And like it's working because she got Timmy. But like, that's the other thing is that we compare ourselves to things that are unobtainable or that are unrealistic for ourselves or to random people we've never met.

I wanna just circle it into the fact that I created a business, but I feel like, I don't know what your initial income was, but you were talking about building a seven figure business and you're like, all right, maybe I don't have the brain power for like having the perfect body right now is what I'm hearing. And I'm like, fucking great. Right? Yeah. Like I focus so much of my time and energy when I was younger in my young twenties on being the littlest possible. But yeah, I took a 40k job when I had six years of schooling and a master's degree. And now, every job after that, I went back,

right? I did not take the first... I'm blanking on the actual word. Negotiated? Negotiated, yes. And I did get hit a six-figure income. But that's why I started my own business was because I took that 40K job. And I was like, why do the people with the pinnacle of knowledge are literally getting 40K as their annual income? And that's what made me upset. And that's why I'm like more dietitians, more nutrition coaches should be making more. And I think that's what you're saying is like, stop focusing so much on what you're looking at, looking like, because people are going to want you in a different way if you know how to sell and market better and stay in your power of who you are and your background instead of just

what you look like. And I coined the term your body is not your business card. Well, and it's also you have to figure out, again, what you can take from certain people and allow that to inspire you and also understand that like your lived experience is not mine. It's not yours. It's not Kelly Clarkson's. Again, I love her. I'm not meaning to pick on Kelly, did I? I do too. She was my first concert I ever went to. that like your lived experience is not mine, it's not yours, it's not Kelly Clarkson's. Again, I love her. I'm not meaning to pick on Kelly, did I?

I did too. She was my first concert I ever went to. Oh, fantastic. Great choice. I think that it's again, back to Diet Culture's and just the comparison game as women is that we're meant to see each other as enemies. We're meant to see each other as both like idols until we don't like somebody's behavior and enemies because they're a threat to the one seat at the table that we've been told we all have to fight it out for. So like what if we all just like ourselves? Like what if we all just like ourselves a little more and like other people a little

bit more and stop giving everybody else a hard time, including ourselves. What if? And fight for more money. Yes, 100%. 100%. We talk about overcoming generational patterns on the show. Patterns, money, habits that lead to unhealthy lifestyles. Big part of that is unlearning unhealthy relationships with food that were either passed down to us by relatives

or instilled unto us by family members who wanted us to be restrictive with our eating. What was this process like for you? Can you share a little bit more about like what you had to unlearn and what that unlearning was like? We term this almond mom. Do you agree? Yep. Yeah. That type of content and that type of why is why a lot of women are doing the work now is because

our moms and dads, there's all my dads, my dad alone would look at the Miss America pageants online and be like, oh, she's not going to win. You know, when we would watch when I was little, I love love my dad, right? Like nothing. This is nothing against my dad or my mom, because this is part of the society we grew up in. And we're changing the society to where you are. I am. We're changing what it looks like to be a woman in power. And in like with people looking at us, right? I grew up with a very like body neutral mom. Like she's very small, she is very petite. So I don't know if I'd call her an almond mom.

Like she's never been over 120 pounds even when she was pregnant probably. So that's some of my content I make. But some of the stuff you have to unlearn is, yeah, eating the a hundred calorie packs, the, you know, I ate four almonds for lunch and I'm full. You know, I mean, those are all examples of diet culture, the skinny lollipops, the juice cleanses, the eating

foods you hate because they're superfoods. If you don't like kale, fucking don't eat kale, right? Like you don't have to eat quinoa and kale to be healthy. Or like believing you have to be a size two to be healthy. You do not have to be a size two to be healthy. There are truly women at every size that are healthy. I'm not saying health is every size, but you can be a lot of sizes to be healthy. I think just the unlearning. Yeah, and I think the 100 calorie packs,

that's what I was gonna say too, is like those, oh, the like Oreo cookie, the thin packs. I still remember those. Yeah, and I think that to your point, like it's nobody's fault except diet culture. Like it's nobody's fault except patriarchy. Like, and the relationship you have to food or your body or money or any of these things,

we know is so dictated by the way you grew up around it. Like we know that your parents, your family system has everything to do with your preconceived beliefs about what you should look like, how much money you should or shouldn't make, about what you should do with your life. And I think again, one of the most radical things you can do is figure out what do you actually want? Like, what do you want?

Not what does your mom want for you? Not what does your partner want for you or society or your boss? Like what do you actually want? I think if you're a mom right now, one of the biggest tips I would give you is to not comment on your teens or your growing child's body. Right. And that was something my mom didn't ever talk about was my body. And I think that was really helpful for me that she wasn't like, hey, you look skinny or and she didn't comment on her own either. Yeah. And so if you are trying to

have your, your kid be body positive, but you yourself are horribly mean to yourself in the mirror, she's never going to learn how to be body neutral. And that's the goal is body neutrality. You might not be body positive every day, but how can you be real about your body and say, Hey, I love my legs because they carry my toddler instead of I love my legs because and fake it and say like, Oh, I love my legs, right? You might never but my legs do this for me is really a helpful switch in your head to to be body neutral. about positive versus neutral. You kind of gave a perfect example of it, but I defined it as like body positive, like I love my body and body neutral is just like, this is the body. This is what it is. That's the shift is instead of being fake and the mirror. That's not what my goal is. And you may never be body positive. You may never love the body that you were given and the one that's nourish well. And you may never lose the last five to 10 pounds one that's nourished well. And you may never lose the last five to 10 pounds

because that may be your life. And those are the little important moments like getting, I'm known for my croissant trips on the weekend with my toddlers, my toddler and my 12 week old now. You have to come to what is life worth and what I'm gonna remember when I'm that old. Is it my size two jeans?

Maybe not, and maybe it's more fun to be a size 12 and have the croissants, right? Like whatever that is, whatever size, it doesn't have to be a specific number, but I hope that shift helps. It's not about lying about your body when you see it in the mirror. It's about telling truths of my legs carry my toddler,

my arms do X for me. And it's just being really neutral to it, knowing that your body doesn't have to make you happy or sad, it's being very neutral, like staying in that middle ground again, just like with your hunger and fullness, it's like staying in this neutral spot of like, oh, I lost a pound on the scale. I'm so freaking happy.

Or if you gain a pound, you're so upset. It's like, all right, stay in this middle zone. Well, and what's really helpful what you're talking about too, that I'm only just starting to relearn now, is what markers of health we actually want to look at. It's not weight, it's not BMI, it's not that you wear a size 14 in anthropology jean, but a 12 somewhere else, right?

It's like, yeah, how do you feel? How does your body feel? How much energy do you have? What are you able to do now that you couldn't do before? And I've said on this show before, I haven't weighed myself in five years. And that's very intentional. And when I go to the doctor's office, I either ask them to not weigh me or I get on the scale backwards and I tell them to not tell me because

I don't need to know. It's not helpful information. So I think that that's really, really great. A reframe is to understand like health is how you're feeling. It's not necessarily what you look like. Amen. You're doing all the right things. A lot of people's favorite budgeting app changed last year. I can't mention it, but you know the one. It like got bought and then it changed and everybody says it sucks now. So if you're looking for a new budgeting app that is a better experience, but also helps

you actively save money by helping you cancel unwanted subscriptions, Rocket Money is your girl. Rocket Money is a personal finance app that helps find and cancel your unwanted subscriptions, monitors your spending, and helps lower your bills so you can grow your savings. Rocket Money has over 5 million users and has saved a total of 500 million, that's half a billion, and canceled subscriptions, saving members up to $740 a year when using all of the app's features. Rocket Money's dashboard gives you a really nice clear view of all your expenses, all your money across all your accounts, so you can create a personalized budget with custom categories, you can see your monthly spending trends,

so you know exactly where your money's going. Stop wasting money on things you don't use. Cancel your unwanted subscriptions by going to rocketmoney.com slash FF pod. That's rocketmoney.com slash FF pod, rocketmoney.com slash FF pod. So you were mentioning, again, like energy, how we feel in general, any other markers that we should be looking for. Like I think of one of the things I know is not

great that I'm going to probably talk to you or somebody else about is like, my poops are crazy. I love talking about it. Like I poop crazy. And I should probably figure that out. So like, what are the markers of health? If it's not our weight, if it's not, if we have a tummy pooch, what is it? I do, what my food free breakthrough program checks in on is mood, digestion, relationship with food, ability to cope with stress, energy levels, sleep quality patterns and body respect.

So it's not weight, right? It's more energy. It's not what size are you wearing? It's more, you know, your overall mood and your gut health, right? And other dieticians might have different ways, but that's what I do based on my clientele of, you know, needing to improve their relationship with food.

I don't want to know how many, you know, sure. We talk about having protein and fiber at breakfast, but like for me to be like, make sure you have 30 grams of protein every breakfast, like it can help. But that can just also like I just think the grams and the macro counting can just get excessive. So those are the things that my program uses. And what I see when people are like, oh my gosh, my body respect went from a two to like a nine, right.

And that's what I'm seeing. Oh my gosh, then they're not obsessed with hitting their Apple Watch rings every day. It's more like, alright, they're moving their body in ways that feel good, instead of overdoing on their body losing their period and all the issues that we have with that extreme restriction. Last thing I want to talk about before we transition to talking about your business is the male gaze. We've talked a lot about it on, of course, social media and just the general idea of it, but

how specifically do we feel like the male gaze and thus patriarchy has impacted the way we view our bodies and ourselves? I'm going to be honest, I'm kind of out of that phase of life. I'm sure it's important when you're dating and you're younger and right now like my whole thing is the male gaze talking about my pregnant body. I mean I literally have had so many men touch my bump when I was pregnant. You know I mean I have a 12 week old so I'm just out of the pregnancy. So I don't know if your audience is single females but yeah it's probably a lot more stressful at that point but there are all cycles of your life where it's like, men are ruthless when it comes to your pregnant body.

It's like, oh, I didn't notice you're pregnant from behind, right? Or, oh, are you sure you're not having twins? So I just think it happens in every stage of our life. And while the male gaze might look different at 25 than it does at 35. I think it's always there and they're always commenting. And sometimes it's hard to honestly clap back. I don't know what you do, but sometimes I'm just like, okay, that wasn't appropriate. But other times it's just like, I don't always have the perfect answer. I make content about it. That's what I typically do. Because the men are so... That have the perfect answer. I make content about it.

That's what I typically do. Because the men are so, that's the other thing, men are so intimidated. They're so pressed. They're so mad that this woman has her own money. And then they, they always come for two things. They always call you fat. And then they tell you that a man's never going to love you, which is really what I think is the male case.

Like a man's never gonna love you, which is really what I think is the male gaze like a man's never gonna love you and I'm like, oh, yes, because that was my goal in life. That was my goal in life is to make sure that I'm palatable to men. So yeah, I just I have fun with it because I think it's ridiculous. I posted a picture of me eating a huge thing of sushi, like breastfeeding after. The men have gone wild. Like it's just a little tiny side boob, thousands of comments from the nastiest men. And I think breastfeeding is like a normal thing. Like it's hard to cover your entire boob when you're a child. Anyway, so I'm just in a different cycle of life right now.

And the men on that, it's disgusting, honestly. So funny. Okay, talk to me about your business. You're so passionate about helping other dieticians grow scale. Can you share more about how you knew it was time to do this? And how did you scale it efficiently? This was my imposter syndrome for a while in the making

because I was always just a dietitian. I wasn't a business mentor and a business coach and I didn't talk about money and I stayed in my safe zone. So I had a lot of women. I sold a million plus of my food freedom breakthrough program, which is my 12 week signature program that helps women improve their relationship to food in their body. So people were saying, how do you sell so much? Right. I was having like 100 plus person launches like

just marketing well online and through my email and through podcasts. So people are like, how do you do this? And so that's when I started business coaching. But I just recently really pivoted hard into it in the past year to talk about money and to talk about how to show up clearly online, to talk about how to be your own boss. I just quit my job four years ago, which is a whole nother story. I wasn't given a promotion because I was told I wasn't part of the boys club that I didn't golf enough.

Girl, you... And I'm like, okay. But the funny thing is I was building a multi seven figures business on the side. So I don't think you could be a fucking entrepreneur and CEO now. So I was not given that promotion. That's when I quit because I was so upset and I decided to hire on. I got really smart on how to market clearly online. And it went from, I mean, my first year in business,

what, seven years ago now was 30K when I was first just doing macro plans. Five years ago, I went hard. I started Dietitian Deanna. I went hard on the food freedom. I had my first 750K year and now we're a million plus and on track for multi-millions. So it's just grown. It's delegating. It's getting clear about who I'm helping. It's hitting on the pain points. It's standing in my power. It's overcoming the imposter syndrome that I still deal with, you know, or just the limiting beliefs in my head of like, when will this all go

away? Or I just didn't have entrepreneurs in my family to even know what this was. I thought I'd be working in clinical or corporate America forever. So that's been my story. I think it's do it scared always. That's always my like advice to entrepreneurs. It's like you don't know everything and you never will. You figure it out as you go. So you just kind of have to do it. And I love that you're doing it and kicking ass at it too. You mentioned food freedom. My last question, what does food freedom mean to you? I think it's freedom. Freedom from everything. Freedom from the male gaze, freedom from diet culture, freedom from having to change yourself every day. It's freedom from imposter syndrome. It really is. It's freedom to be yourself. And that's what it means to me. Thank you for being here. Where can people find about your work? You can check me out. Dietitian. Dietitian is with two T's. There's no C's in it. Dietitian Deanna, D-E-A-N-N-A.

I hang out on Instagram the most. I'm the same dietitian.deanna on TikTok. And then my podcast, if you want to check out that ozempic one, or maybe we can have Tori on soon is Deets with Deanna. Amazing. Thank you for being here. Thanks for your work. Of course. Thank you, Tori. I have had a blast. You're so fucking cool. Yay. Thank you. Right back at you. Thank you so much to Deanna for joining us. She is at dietitian Deanna on all socials, and you can join her online entrepreneur academy if you're interested in growing your own online business,

especially if you're a dietitian yourself. A reminder that diet culture is patriarchy. A billion dollar industry meant to keeping you, hating yourself, and to make you take up the least amount of space possible. The most radical thing you can do is say, fuck that. And I am going to work on my health and my own strength regardless of what I do or do not weigh, regardless of if I have a stomach or not, and regardless of what it actually

aesthetically looks like. So I'm just sending you a lot of love period, but especially around the holidays with your body, your food, all of that. There are no bad food choices. And especially around the holidays. Fucking eat that pecan pie. Eat that pumpkin pie. It is there. It's waiting.

It wants to be eaten. All right. Thanks, Financial Feminist. I'll talk to you very soon. Bye. Thank you for listening to Financial Feminist, a Her First 100K podcast. Financial Feminist is hosted Her First 100K podcast. Financial Feminist is hosted by me, Tori Dunlap, produced by Kristen Fields and Tamesha Grant.

Research by Sarah Shortino. Audio and video engineering by Alyssa Medcalf. Marketing and operations by Carina Patel and Amanda LeFeu. Special thanks to our team at Her First 100K. Kaylyn Sprinkle, Masha Bakhmakiyevath, Chil, Sasha Bonar, Rae Wong, Elizabeth McCumber, Claire Karonen, Darrell Ann Ingman, and Megan Walker. Promotional graphics by Mary Stratton, photography by Sarah Wolf, and theme music by Jonah Cohen Sound.

A huge thanks to the entire Her First 100k community for supporting the show. For more information about Financial Feminist, Her First 100k, our guests, and episode show notes, visit financialfeministpodcast.com. If you're confused about your personal finances and you're wondering where to start, go to herfirsthundredk.com slash quiz for a free personalized money plan.