Financial Feminist - 293. How Transparent Should I Be About My Money? (Tori’s Interview on The Real Stuff with Lucie Fink)

Episode Date: July 21, 2026

This week, we’re bringing you a special replay crossover episode with Lucie Fink — podcast host, video producer, digital educator, and host of “The Real Stuff with Lucie Fink.” In this insight...ful conversation, Tori details her journey to becoming a multimillionaire, demystifying the concept of "coast FIRE" and the significance of reaching that initial $100,000 savings goal. Tori generously shares her knowledge on effective investment strategies and highlights the power of financial literacy. This discussion goes beyond building wealth — it's a call to normalize conversations about money, sex, societal norms, and navigating the balance between privacy and openness in our personal lives. Lucie’s links: The Real Stuff Podcast: https://lnk.to/TheRealStuffWithLucieFink  Instagram: https://www.instagram.com/luciebfink/  Talking about money with your partner can be hard, but it’s necessary. Visit https://herfirst100k.com/ffpod to download our Money Conversation Cards –– 30 question cards to help spark fun, intimate, and beneficial conversations about money with your partner.00:00 The power of financial stability 07:16 From her first $100K to multi-millionaire 29:41 Navigating the challenges of financial transparency and safety  39:12 Authenticity, success, and mental health online 40:17 Addressing internet trolls and financial transparency 41:42 Navigating body image  47:50 Exploring confidence, pain, and self-care 50:07 Discussing future plans and personal growth 51:57 The realities of publishing and achieving milestones 54:39 Personal relationships and privacy boundaries 01:03:17 The importance of financial conversations in relationships 01:11:00 Understanding prenups and financial independence Learn more about your ad choices. Visit megaphone.fm/adchoices

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Starting point is 00:00:00 I'm the first person to talk about financial transparency. I will tell you I'm a multimillionaire. I'll tell you I run a multimillion dollar business. But I have learned that there's things that I don't even want to share about my money. Here's how I figured out my financial boundaries, how you can figure yours out too, and how you can radically talk about money with anybody in your life. And yes, that's a teachable skill. I was on my friend Lucy Fanks podcast called The Real Stuff,
Starting point is 00:00:23 and she spent the last decade getting curious and creating engaging in educational content for an audience of millions. On the show, you're not going to hear your favorite guest talk about things they typically share. Rather, Lucy pulls them deeper into some of the world's most taboo topics, asking intensely personal questions about sex, money, and mental health, all in an effort to help you learn that you're less alone as you navigate through the world. In this episode, I chat with Lucy about how I navigated buying my first house solo, when and how I brought up money with my partner and how we navigate shared expenses, including after I bought a house and after we moved in together, and how we can be better talking about money with friends without totally smashing through our own boundaries.
Starting point is 00:01:03 But the spiciest thing we get into today is financial infidelity, which is a thing. It's a real thing of when couples cheat on each other by not revealing things about their debt or how much money they make. Let's get into it. But first, a word from our sponsors. This podcast is brought to you by Squarespace. One of the things that so many business owners believe they need is a custom, spoke website that they have like hired somebody to code for them. And I'm here to tell you that yeah, you need a website that's functional and beautiful, but you don't need to pay somebody to code.
Starting point is 00:01:39 This is where Squarespace comes in. When I first started her first 100K, I turned to Squarespace. They were the first investment I ever made in our business to start and grow. And they had so many incredible tools baked in. You can buy domains on Squarespace. They have SEO tools that you can use to get seen. And they have cutting edge design tools that don't require you to know anything about code. Head on over to Squarespace.com for a free trial, and when you're ready to launch, use offer code FF Pod to save 10% off your first purchase of a website or domain. The following podcast is a Dear Media production. Welcome back to another episode of The Real Stuff podcast with our guest, Tori Dunlap,
Starting point is 00:02:39 from the Financial Feminist podcast. You likely know her name and have seen her face before because she's been on the Real Stuff before. But this time she was here with us live in our studio. And we just had such a fun conversation. about all things money and taboo topics. I put a few polls on my Instagram at The Real Stuff Pod, and I asked you guys loads of questions about finances and money and things that have to do with relationships and friendships. There were questions like if your friend buys a house,
Starting point is 00:03:09 is it okay to ask them how much they spent, or are we all just secretly zillowing the price of their home? Or what if someone had a parent help with the home sale? Is it important that you tell all of your friends, or you tell people that your parents helped you pay for your house, or is that private information for you? We also got into a little bit about partners. As always, when I'm talking to Tori, she just goes. This girl just moves.
Starting point is 00:03:34 She's got a lot to say, and the conversation always just goes somewhere quite insightful and educational, and I always have so much fun with her. Also, as a creator in this industry, one of my favorite things is meeting content creators who are such open books when it comes to how we're designed. designing our businesses, how we're organizing our employees, how much money we're bringing in alternate revenue streams. And out of all of the creators I've ever met, I feel like Tori is the most open and supportive as far as just wanting to hear what you're doing and giving you instant advice on things that she thinks could totally transform your business. And I really
Starting point is 00:04:14 take her advice to heart because she's obviously a financial expert and knows a lot and is a multi-millionaire and not afraid to say it. So I loved having her on the show. I really hope you guys enjoy this episode. As always, as you're listening to the podcast, if you're enjoying it, please leave it a five-star rating and review on Apple and Spotify. If you're watching on YouTube, before you get any further into this episode, comment down below and say, hi, period. I am here and I am listening, period. And then drop us your favorite emoji, and I can't wait to see what your emoji is. Okay, that's it. Let's get into it with Tori Dunlap. Happy to be here. This is the first time we've ever met in person, which is wild.
Starting point is 00:04:54 Honestly, when you walked up those stairs and we hugged, that did not register for me because I feel as if I've known you for a very long time. I mean, I have. I think I said this the last time I was on, but you were kind enough to do an informational interview with me when I was at my first corporate job because I watched every single goddamn trying, Loving, with Lucy episode. So it was a big deal for me. That end continues to be a big deal for me now. It's just been amazing to watch you. I think I probably followed you back. that informational interview. Maybe, I don't know. Watching you on your journey to make your first 100K. Yeah.
Starting point is 00:05:26 And then boom, millions. Crazy. Here we are. She is a multi-millionaire and has a top, one of the top, if not the top, female financial podcasts. It was the number one money podcast in the world. We're very proud of that. There you go. You should be very proud of it.
Starting point is 00:05:41 Thanks. It's incredible to watch, to listen to. I'm obsessed with the way you show up online and the way you really just continue to put yourself out there. out there despite what anyone says, which you do receive a lot of shit. I do. Compared to the average creator, you receive a lot of shit. And it's almost like a, oh, I wonder why. Because here's a very successful female entrepreneur who's making a lot of money,
Starting point is 00:06:04 talking about making a lot of money and showcasing her body in a way that is making men uncomfortable. Yeah. But also makes women uncomfortable. Like I think that is one of the most surprising things to me that should not, I guess, should not be surprising. But as our work has continued to evolve, we've helped over 5 million women be better with money. And we're at the point now where, yeah, we're getting feedback all of the time.
Starting point is 00:06:27 Some of it's from, I think, insecure men, of course. And I can write that off easy. The stuff that really actually emotionally affects me that makes me both angry and sad is when women comment on our posts are like, why are you bragging? Or you should be more humble. Or when I post bikini photos in a curvy body, people are like, I would never do that. Like, it's embarrassing. And I'm like, you would never liberate yourself by wearing a bikini on the beach? That's sad. I want you to have a bikini time on top. Like, I want you to have a great time on the beach
Starting point is 00:07:00 with whatever you want to wear. And I think that that for me continues to be a reminder of how important this work is, where the internalized misogyny kicks in for all of us because we were socialized to believe that there was one seat at the table for a successful woman. And you have to claw your way to top. You have to push people aside. You have to pick up the ladder as you're climbing up it. And I'm just so sick of that. Let's build our own table. Let's make it bigger. Let's make it bigger. Let's not contribute to the infighting and be like, okay, rather than seeing this woman who challenges my way of thinking as an opportunity, right, that's what we want. They're seeing it as like a threat. It means it's possible. If a woman's doing it and liking herself and making money and doing good work, that means it's
Starting point is 00:07:46 possible. I'm just thinking of tone deaf and hot let's fucking offer. Both that song. I just think the man by Taylor Swift. That's the one I go to. And also actually romantic because these people are really thinking about you nonstop. And now that you're saying it, you're so right. Like there is a category of insecure men who see this and who I don't know in cell energy, whatever. Yeah. And then there's also, I think probably the primary haters, are the women who are seeing reflected back. I forget what the quote is, but it's basically about how we all are viewing the world through our own, like everything is a mirror for what we don't have or what we're insecure about within ourselves. And I would have to guess and put my life on the line to say that probably every single
Starting point is 00:08:35 nasty comment that you get from a woman who's for some reason triggered by something that you have or that you're talking about is likely a reflection of them desperately wanting that trait for themselves and not having it. Whether it's the financial security you've built or whether it's the confidence that you have, that must be very triggering for people. And they're obviously handling it in the wrong way. But I have so much empathy for it, right? Like, I have so much empathy for women who have become so disconnected from their own self-trust. Yeah. And that's not their fault. That's, again, a society and a system that every decision you make, everybody asks you, are you sure you want more? Like, how dare you want or desire? Like, whether that's ambition or a loving relationship or a good
Starting point is 00:09:22 job, it's like, you should just be grateful for what you have. And it's so focused on keeping women controlled. And I say in my first book, like, an uncontrollable woman is the patriarchy's worst nightmare. And like, I love being an uncontrollable woman. But that can be an opportunity or it can be a challenge in a negative way. Yep. And we all have internalized misogyny. I get challenged by women all the time online that I follow too. I have a moment where I'm like, hmm, she shouldn't be showing that much cleavage. And I have to stop myself and go, why not?
Starting point is 00:09:51 Right. Why not? She's not asking for it. That's just her body. Yeah. That's just, that's the way boobs work. Like, and like, I have the experience all the the time. And I'm like a good feminist, in quote, like, we all have that experience. The goal is to be mindful of it. And rather than just blow it off or just be like, ew, gross. Just sit with it. Like, why do I feel this way? Right. Without judgment, just like, why do I feel this way about this person? Is this real or is this what society has told me to think? Highly recommend people go back and listen to our first episode with Tori, because we do dive into a lot of the negative comments. We read a few of them out loud. We do. We react live to these comments. And so in this
Starting point is 00:10:31 episode, I kind of feel like, we've talked about that. If people want to go hear that, go hear that on their own. But first, catch us up to speed because since we last spoke, you moved in with your partner and you bought a house. I did. You were just telling me about it. So what's going on with you? It is a very recent thing that's happened. I literally just announced it online like two weeks ago. But I went from infamously being the multimillionaire that rents to now a homeowner. And I'm really, really happy. I love my house. I can't wait to go home and see my house. So exciting. Yeah, it just felt like very much the right time to do that. And so did you and your partner buy the house together? No. So I bought the house on my own and originally we were not going to move in together at all. Okay. So both of our leases
Starting point is 00:11:14 were ending. We were living separately and we had the perfect setup. We lived in eight minute walk from each other like a two minute drive. So it was kind of perfect. It was like I can walk to coffee and pick you up on the way and then walk back to my house. Like it was great. And I got to the point where I was like, this is the second time that somebody has decided that they are selling the place I live. And I was like, I'm sick of somebody telling me, hey, you need to leave. That wasn't on my own terms. So my first apartment that I lived in alone, I lived in for three years, packed up my stuff, traveled around, like, lived in New York for a couple months, lived in L.A., did two months in Europe, like, lived out of a suitcase. Came back in 2022 and lived in the place I was renting for like three years.
Starting point is 00:11:59 And then when I heard, okay, my lease is ending at the end of June, it's not going to be renewed because they're selling it. I was like, I think it's time to buy a house. Can we backtrack here? Yes. Were you one of those people who felt very strongly about whether or not buying a house is a good financial decision or what were your thoughts on that before? I mean, as a financial expert, I truly am one of those people that like, yes, the math needs to work. But first of all, most people can't afford a house period in this economy. It is a privilege rather than a right at this point to be a homeowner in America. especially in the places a lot of people want to live, major cities, cultural hubs. It's extremely expensive. So that's the first thing I want to acknowledge is for a lot of people. It's not even a decision. This is just you're forced to rent.
Starting point is 00:12:42 The second thing is I almost bought a house when I was 22. Literally was like a day from closing on this condo an hour outside of Seattle in my hometown, like a 20-minute drive from my parents. And I backed out at the last minute and it was the best financial decision I think I ever made was not going through with it. Now, it would have been a smart investment on paper. Like, I remember, oh, I was going to pay, I think, like, 175K. And in, like, three years, it was worth, like, 220. Like, it was gaining value very quickly. But I was not going to have any friends because I would have been commuting, like, an hour and 45 minutes one way to work. Yeah, I would have been hanging with my parents every weekend, which, like,
Starting point is 00:13:21 love them, but no. And I probably wouldn't have started my company because there's something for me about being in a city where there's networking events and where there's that energy. And so, yeah, I was like, okay, after that experience, I'm good not buying a house for a while. I was building her first 100K. I was focused on that. I didn't have time to think about the full-time job of going to see houses. Right. And I have always said both on our show, as well as in our content, ultimately, if you can afford to buy a house, great. Make sure it's what you actually want to do. because the narrative that like renting is throwing money away or down the drain, it's like, no, you're paying for a place to live. And you're paying for the convenience and the luxury of calling
Starting point is 00:14:04 somebody else when something breaks. Or, oh, I want to be here for one year. Yeah, it's like, it's actually really great. If you want to go truly math, we're seeing actually renting versus buying be the smarter financial choice now for like the first time ever in most major American cities. So I got to the point where I was like, yeah, renting's lovely until it wasn't. So it was like, no, I think I'm ready to do this. I know I want to be in Seattle. I have my partner who's here. Both of our families are here.
Starting point is 00:14:32 Let's do it. What were your primary reasons for wanting to do it? Yeah, I think that first one was like, people keep kicking me out of my apartment. It's also, we run our entire company out of my house. Oh, wow. So we don't have a separate office. So is it a business expense? It is a business expense.
Starting point is 00:14:48 We get to write off, you know, where I record our podcast and where I take my calls. And I was doing that for renting, but also buying it was like, okay, now that we're doing all of our production for our podcast in-house, it's like, I need a place. Literally in-house. Like, I just want to be able to think about building this the way I wanted. And I just really, at that time, was felt the most settled I think I've ever felt in my life. I know you've had this experience too. My work was my life for a very long time.
Starting point is 00:15:19 I didn't have a lot of hobbies. I didn't have a lot of things making me happy. That's not true. But it was more like, work made me very happy, so I wanted to spend a lot of time with that. Right. And then last year, I literally remember writing in my journal, I was like, this is the first year. I think I've actually managed to achieve the version of work-life balance that I actually
Starting point is 00:15:39 want, which is my entire life did not revolve around work. And that felt really healthy. And I was like, okay, I'm ready to have a garden. Like, I'm ready to have something that I can call home. And I love nesting. Like, I'm a cancer. I love like having people over and just like that makes me really happy. So it was a bunch of those different reasons, but it really wasn't a financial decision for me. My house as the biggest expense of my
Starting point is 00:16:05 life so far, it was very expensive. Have you shared how much it costs? I have not and I won't. But it was at least a million dollars because that's any house in Seattle. It's going to cost you some money. And I just, I was like, I don't want this to be a smart financial investment. I want it to be the thing that's right for me. And like that's the feeling when I talk about financial freedom that I want for every woman. Like even if this is like a neutral or even not great investment, but it's an investment in your health or investment in, yeah, how you live or how you think about that. Great.
Starting point is 00:16:40 That money is a tool. Money is not the thing that is always the goal, you know, to make more of it. It was like, okay, if I lose money or break even on this house, I don't care. I get to create beautiful memory. here. This episode is sponsored by BetterHelp. It's really important to think about compensation when you're working with a therapist. BetterHelp's model is designed to offer both strong earning potential and real flexibility for therapists with compensation that takes into account the full scope of care. So not just live sessions, but also time therapists spend supporting clients between sessions.
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Starting point is 00:19:04 365 day returns. Quince.com slash FF pod. So back to your original question. Found this house walked through and was like, this is, this is it. This is my house. And bought the house. Lovely. And I assume you took out a mortgage? I did. Okay. I was originally not going to. I was going to pay for the house all in cash. And then I found this house and it was more expensive than I thought I was going to pay. It was more money than I thought I was going to pay. And then I was like, okay, I'm going to take out a mortgage. So I'm also a multi-millionaire who has debt for the first time in five years. And one of the things that I think is so interesting to take a quick, put my financial expert hat on for a second, quick aside, is that debt is like a bad thing if you're poor, but debt is a smart thing if you're rich. Oh yeah, because your money is. in investments instead of going to the house. Bingo, exactly. And like this is why you'll see, I don't know, massive celebrities, like Adele or somebody who buys a $15 million house and you know she could buy cash, but she doesn't. Well, the other thing for me as a business owner is cash is the most valuable thing I have where if we go into a recession, knock on wood, but it looks
Starting point is 00:20:14 like it's coming anytime. Like if our business has a bad quarter, I need cash and reserves to try to prevent layoffs, try to prevent, you know, the business from being severely financial financially impacted. And so once it got over a certain threshold where I was like, I could do this in cash, but it's like, it's spicy now. I was like, no, we're going to do 60% down, which is what I ended up doing. And then we're going to have the rest in a mortgage. So I moved in. My partner's lease also ended. And he was staying with me because he was getting back from a work trip and was like, I don't have enough time to look for an apartment. I'm like, yeah, come stay with me. And it was going well. How long was he there for? He was going to be there for a month. but about two weeks in. One, I was kind of like, this is a house that's gonna be very hard to manage on my own. So like truly just logistically, I was like, it would be really nice to not just be by myself.
Starting point is 00:21:05 And then the second thing, like, he was so great. He was like, you know, pitching in and doing all of the tasks and the chores that I was always nervous. I was gonna have to like micromanage or mom him about. And I was the first one to bring it up. And I had been very, we both had been like, I think you need to live on your own for another year.
Starting point is 00:21:24 I don't think it makes sense. I kind of wanted to enjoy my house on my own. And then, yeah, we started having conversations, but neither of us were 100% sure. Couple therapy's great. We go to couple therapy normally, but we had a session when we were like, okay, we're gonna sit down for two hours
Starting point is 00:21:39 and do pros and cons. And it was very emotional because literally when he would feel sure, I wouldn't, and then I would feel sure and then he wouldn't. And I think both of us were just like, okay, what if it goes poorly and it means we break up? And I think we made a pact where we're like, okay, if this doesn't go,
Starting point is 00:21:54 well, this doesn't mean we're breaking up. Right. It just means you're moving out. You're moving out and we're figuring out. But we've been living together, what is it, October. It's like three or four months. And it's going well. It's going really well. It's so happy for you. It's really fun. And the stuff that nobody talks about, I drafted a contract. Like we drafted a rental agreement. And so he's paying you rent. He's paying me rent. And I am, I guess, his landlord, which he said that at one point. And I was, I had a whole meltdown about it because I'm like, no, I'm your partner. And he's like, yeah, but you're my landlord. And I'm like, I guess, but like don't lead with that.
Starting point is 00:22:29 But like it protects him and I. Like, I don't know. Let's say I don't fix his bathroom or something. Like, yeah, just like any other thing. It protects him. If he needs to get out of the lease for whatever reason, if I decide, yeah, it's not working. We have a 30-day mutual termination clause. We've all seen Judge Judy.
Starting point is 00:22:46 Like, we've seen people who don't have contracts. Like, I think that that is one of the misconceptions that I try. to debunk in my work, and I know you've talked about it before, but like that pre-ups aren't sexy or that like talking about money isn't sexy. And I'm like, actually, these are the things that bring you together when you get to be mutually vulnerable. And like, yeah, it was messy. There were some tears. There was some like back and forth. But there's going to be no resentment. There's going to be no conflict because we both know what we're getting into. And we're both mutually protected, and especially for women dating men, we all know a woman, many probably,
Starting point is 00:23:24 who have gotten divorced and were left with nothing after that divorce or had no idea what was going on with their money. And that's why you're going to talk about it. No, it's not. And that's why you got to talk about it. I don't know how much you share on social media about the discrepancy between you and your partner's finances. A little bit. Yeah. But this kind of leads me into some of the Q&As that I was asked. You know, I was doing some polls on the podcast Instagram story in preparation for this interview. And this kind of just guides me gently into the first topic. Great. Which is sort of about partners and discrepancies in finance. So I just want to go to that particular poll to see what we asked people. Also, I realized that was the longest story ever. I think I just talked for
Starting point is 00:24:07 really 12 minutes. It was a great story. It was a great story and we all needed to hear it. So here was the, we asked people, would you date someone who makes way, more or way less than you. Oh, what did people say? We had 88% of people said, yes, doesn't matter. Okay. 12% of people said, no, too complicated. How much do you share about the discrepancies? I mean, we had an article written about us where we did multiple interviews. We did it on Business Insider. And yeah, I mean, I am a multimillionaire. I'm very clear about that. He makes, he'll probably make this year about $70,000. Okay. So like there is a massive discrepancy there.
Starting point is 00:24:44 I don't talk about what he does for work, but he is a civilian. This is a civilian with no, we don't share his name. Nope. We don't share his career. Nope. Yeah. But he is, he's actually kind of starting a kind of business at my like, oh, that's a fun, kind push.
Starting point is 00:25:01 I'm like, hey, have you thought about this? But yeah, he is in education. That's what I say. So when you met him and he was in education, yes. How soon in your relationship did you guys talk about money? Talk about money. I mean, I assume, I remember you sort of said this in the last episode that you thought he might have Googled you and kind of knew who you were going into the date. Yes, definitely that. So we met at a bar.
Starting point is 00:25:22 Okay. I don't think I've ever said that publicly. But yeah, we met at a bar. And my friend was wingwomening me and like basically showed my Instagram. And he was like, this is you and like got this really cute, like, wide-eyed look of like, who is this person? So he knew what I was. He knew what I was. He knew what I was.
Starting point is 00:25:41 He knew what I was getting into. No, he knew who I was, and I guess he went home and Googled me to learn more before the date. And I did the same thing. I think most of us will do a preliminary Google to figure out, you know, are they a murderer? Like, am I going to be safe on this date? This was another question was, is it okay to Google your date's salary? Okay, so salary is different. So, yeah, he knew who I was, but we had a conversation about money on the first date.
Starting point is 00:26:06 The check came, which is always a fun debacle. Yes, first date moment. Yes, who's going to pay? And we had this lovely date. It was probably the best first date I've ever had. And the check comes out and he looks down at the check and he looks back up at me me and he looks down at the check. Do you remember how much it was?
Starting point is 00:26:25 Probably like $130. And maybe less. I don't remember. We were the only people in the restaurant at this time. We had had like a two hour first day, you know? It's like the lights are on. They're closing. Yeah, kind of.
Starting point is 00:26:34 They're like packing up and they're like looking at us like, weren't you going to leave? And I could tell he was uncomfortable. Like I had only known him for, I don't know, two, three hours at this point. But I was like, what's up? What's going on? He goes, I would really like to pay, but I don't want to offend you. Like, can I pay? So sweet. So sweet. It literally makes me like a little teary because he knew like, oh, this is the financial feminist. He's like, I can't hold a door open for her. And I'm like, yes, you can. And I just said, that's really sweet. Yes, I would love to have you pay. Like, that's great. So we paid the whole bill. But like, that was the first conversation about money. And it was easy to just write that off. It's like, oh, that was a cute moment. But to me, that was like the best green flag to go. He's. He's. He's willing to be uncomfortable. Like, he's willing to have even, like, two hours in a potentially awkward moment to make sure he's respecting my feelings, but also saying this is what I would like to do. I hear a lot from couples of, like, especially men, oh, should I do this?
Starting point is 00:27:29 Should I do that? Again, I want to be a good feminist boy, but I don't want to, yeah, feel like I'm walking all over somebody. And I'm like, just ask. Yeah. Because every woman is going to feel different. I can understand how that can get tricky because you probably do. have the feminists who are like, that is offensive that you would think that a man should be paying
Starting point is 00:27:46 for this whole meal. We just went out equally. We should split the bill. And then there's other people who are like, I don't want to pay for like seven dates. Yeah, they're like, I don't think a woman should ever pay. Yeah. And so it is, it's nice of a man to ask because you just never know, especially when you're talking to someone who brands themselves as the financial feminist. Literally. And so that was the first conversation we had about money. And then we kept talking about money because you're not going to date me and not talk about money. Right. But the most interesting conversation we had was probably three or four months in. We were getting like takeout tariaki. So like a $25 dinner. Yeah. And I just like put my card down because I didn't even think about it. I'm like,
Starting point is 00:28:25 yeah, I've got dinner. And he sat down and he, you could tell like he was very emotional. And I was like, again, what's up? What's going on? He's like, I know that I shouldn't feel this way, but I want to financially contribute more than I'm able. Basically, like, I want to be. a good, like the man, right? Like, where I can step up and contribute. And he's literally said, he's like, I know this is gender roles. I know that this is like the patriarchy telling me I must provide, but like this is still how I feel. And he's like, I love that you make money and I love that you're doing these things, but also I sometimes feel uncomfortable because I feel like I'm not contributing at the same level. And again, we're like three, maybe six months into dating, but it's very early.
Starting point is 00:29:06 And I said, I love that you're thinking about that. Thank you for telling me. I do not, expect equality in my relationship. I expect equity in my relationship. So if you and I are making very different amounts of money, I'm not going to ask you to pay 50%. Right. Just like you wouldn't ask me to pay 50%. So, and I literally told him then, hey, if we move in together someday, it does not make sense for us to split rent down the middle. Right. We are going to split based on our income or based on the amount of money we have. The same percentage ish of our. Right. 7030, 80, 20, whatever we figure out. But I love that you want to contribute. There's other ways that you can contribute in a way that's going to make you feel great. But I'm at the point financially where
Starting point is 00:29:46 it's a lot easier for me to cover it than it is for you to stress about every single purchase. And that's one thing for couples that needs to be a conversation is like, what does an equitable partnership look like? Because equal partnerships are, you're not going to find one. Nobody's financial situation is entirely the same. Nobody has the exact same amount of student loans. Nobody has the exact same financial situation in their families, right? And this is why talking about money is so important. In these early days of your relationship, clearly it was clear to you that it didn't matter
Starting point is 00:30:21 to you if your partner is making the same amount as you. But did you have thoughts around, you know, I need to be with a partner who has a certain layer of financial literacy or a partner that has some sort of financial goal or someone that has a trajectory to earn more, or are you of the camp of like, that's what I'm doing, that's my focus, but that doesn't have to be my partner's focus? It's a great question. I'm clearly okay dating somebody who doesn't make as much money. However, if he would have shown like financial red flags to me during that time of like very mindless spending, credit card debt in a way that, you know, went above his means, like that boy's maxing out his Roth IRA every year.
Starting point is 00:31:04 Right. And I knew that very early. So I think that that is really what you're looking for. It's not necessarily the amount of money that your partner's making, but more, are they transparent about money? Are they willing to talk about it? Do they have generally good financial habits or are they bettering their financial habits if they're not great? Those are the things I was looking for. I remember going on a date with somebody, this was pre my current partner. He was like, yeah, credit scores are really matter and I go into credit card debt all the time. And I was like, okay. Boop. Well, I was like, that's a red flag. Yeah. And so that's what I was looking for. But it is tricky. Like, I would be lying to you if I said, this is so easy. It gets frustrating sometimes for me where I'm like, hey, we're going on this really nice vacation. Yes, I do want to stay at the nicer hotel and I will pay for it. But also, we both agree that it's going to be really nice when he is able to financially contribute more purely because, like, that's just a nice thing to do for somebody you love. And is your partner, would you describe him as being money motivated? I think he is mission motivated more than money.
Starting point is 00:32:04 And also the career. That's lovely. It's lovely. And the career he has chosen, this is the other thing, right, is the career he is chosen, he's so good at and cares so much about it. But that career does not make money. Like it's just the reality of it. And a lot of people are like that.
Starting point is 00:32:19 If you're a teacher, if you're a nurse, like it's very mission driven work, non-profit work, right? But you're not going to make a lot of money. And I'm never going to fault you for that. Like you're literally the backbone of our society. Yeah. You're raising and helping educate. children or your health care.
Starting point is 00:32:36 These positions are really important, but they're very undercompensated. And I think where the nuance comes in and the, you know, interesting layer that is not really talked about much is it's amazing to be so mission driven and to prioritize other things, perhaps, versus a big paycheck. The conversation can't come without the discussion of how, you know, he has the ability, I don't even know if the word is privileged, but he has the ability to do that being in a financial partnership with you. If he ends up marrying you because, I don't know if you plan on getting married,
Starting point is 00:33:06 but if you guys end up staying together and ever joining finances in any sort of meaningful way, he has the ability to continue going on with his life, not prioritizing the paycheck, knowing that he's still going to have a great, safe, secure life, whereas not everyone has that ability because the partner they're with can't kind of carry things on their back. Very stereotypically, that is the role a woman plays in a relationship. Exactly. Or a state-home mom, right? a non-compensated working mom plays in that relationship.
Starting point is 00:33:34 The tricky thing is that if you are the lesser compensated or the non-compensated partner, how do you protect your own money? Like how do you continue making sure that, you know, if this relationship ends, you have an emergency fund, you have retirement savings. So usually this is the thing I see with women is they go as far as letting their partner, usually a husband completely control all of the money. and they know all of the accounts and they know what's going on and they're not an active participant. And then if divorce happens, like, they have no idea what's going on. And so that's one of the
Starting point is 00:34:09 things when he was moving in. We talked of like, yeah, we need a lease. And it's not just for me. It's for you to, again, protect yourself. So if you just heard my story about my first date with my partner and you thought, well, that sounds nice story, but I have no idea how to talk to my partner or even potential partners about money, I've gamified it for you. If you go to her first hundredk.com slash FF pod, you can grab my free money conversation cards. These are 30 question cards to help spark fun, intimate conversations about money with your partner. This helps take the pressure off by making it about a game. It's just you're getting to know this other person and also getting to know you were in return. And yes, you can absolutely play this game with friends too. Head on over to her first hundredk.com
Starting point is 00:34:48 slash FF pod to grab these money conversation cards. All right, back to the episode. What was the second poll question you asked? Let me pull it up. It was, would you date a partner that made less than you, but also... Oh, is it okay to Google their salary? Oh, Google a salary. And I wanted to talk about it because it's spicy. I can give you the responses. Yeah.
Starting point is 00:35:07 We had about 52% said yes. 38% said maybe once it's serious. Okay. And only 10% said never. I love that maybe once it's serious is a common answer because I'm like, I was talking about salary. I think even before we were like officially, officially together dating. But also that's me.
Starting point is 00:35:25 But you also work in money. Yes, of course. But I think that's good to be transparent to a certain level. How accurate is their salary information going to be when you Google? That was honestly my first thing. I mean, it's even on Indeed, the salaries are not accurate. No, you Google me. The net worth websites are not accurate.
Starting point is 00:35:43 Sometimes it's like $1 to $2 million that is too low. And sometimes it's like $25 million. I do not have $25 million. Maybe if I sold her first $100K, like that's the other thing is like, what is your net worth? Right. Is it what you're worth? Is it what you're worth? Is it the money in the money?
Starting point is 00:35:57 the bank or is it your assets? And I would define it as a financial expert as your assets. Like, yeah, my business is probably worth, I don't even know how much. But like if I choose to sell it someday, what is that? What is that worth? Plus the house and the car and the 401k. But I think Googling your partner or your date salary, again, you're not going to find very accurate information. And two, like, I think it is actually a good opportunity to ask them or start talking about money. It doesn't have to be, you know, gun to their head. Like, how much money do you make? You can start, again, with that guy I was talking about where he was like, oh yeah, I go into credit card debt all the time. They will drop little breadcrumbs for you.
Starting point is 00:36:34 And then you can start to put that together to view what their financial picture is, or at least what they want you to believe their financial picture is. Also, God forbid, you go to share your phone with them to show them something. And the latest search is Tori Dunlap salary. I mean, I had somebody Google me in front of me on a date. Oh, no. Well, because I started talking, you know, what do you do for work? And I started talking about it.
Starting point is 00:36:55 And he's like, oh, let me look you up and Googled me. And he's like, you're verified on Instagram. And I'm like, it's over. I'm like, it's over. It's over. It's over. You have beautiful eyes, but it's over. That is so funny.
Starting point is 00:37:05 All right, I want to go back to the house for a second, but more in relation to friendships. And this was an area that we pulled people about. Fun. I think that for some reason, for whatever reason, talking about money in the friendship context ends up being extremely taboo. I have best friends who we've never once mentioned a single thing about our income or how much salary someone's making or families, financial situation. I can tell you why that happens. I do want to hear about it.
Starting point is 00:37:35 But I guess the more targeted question that I wanted to dive into is, is it? Here was the question I asked. Should people share with a friend what they paid for their house if they bought a home? As opposed to the Zillow after that. The options were we tell each other openly or we all secretly creep on Zillow. Zillow. It was pretty 50-50, although a little bit more skewed towards people secretly creeping. Yeah. I feel like if a friend asks me how much my house cost, I'm happy to share, you know, how much I bought my house for. And I do also understand on the flip side, feeling a little uncomfortable being the one to pose that question. Even though I think it should be normal to talk about and it is public information in many ways, something about it feels weird to say, oh, how much? Because you just don't know what type of person you're broaching. I mean, it is Michael Scott at David Wallace's dinner party. He's like, David, how much does this house go? But is it a rude question?
Starting point is 00:38:29 I mean, okay. Because I just asked you that. No, but and. But we are on the real. And I'll also tell you like, yeah, I'll give you it's over a million. Yeah. But it's more like I would tell you off mic. Totally, totally.
Starting point is 00:38:41 But as soon as you start talking for me as a public person in real numbers, then it's like you can start to pinpoint my location. So the reason none of us want to talk about money generally, but especially for these bigger purchases, is very specific as women. First of all, men are conditioned to talk about money. They're conditioned to pursue money and want money and they're applauded for the pursuit of wealth. Women are not allowed. We are not allowed to want money. We're not allowed to say we want to be rich because we must be selfless at all costs. And something about saying I want money means you're greedy or you're selfish or your ghost or impolite, right? And we've also associated having money with being a bad person because we've all met or seen a shitty rich person. And at the end of the day, money is a morally neutral thing. It becomes, you know, moral or the morality kicks in as soon as you decide what you're doing with it. Right. There are plenty of shitty rich people. There are plenty of very generous, kind, rich people. And I think, you know, the thesis of our work is like money means options.
Starting point is 00:39:40 And especially for members of marginalized groups, like money is your way out of bad situations. It's your way into good ones. It's your way into safety and stability. Uniquely with women, so not only are we not allowed to talk about money, but also we feel guilt and shame whether we're doing poorly financially or well financially. Men don't feel that. So if we have debt, if we have, you know, our student loans are piling up, if we're nervous about going on that bachelorette party because we can't afford it. And let's be clear it's not a party anymore. It's like a full week. It's like you feel really, really self-conscious about that. On the flip side, if you're doing well, men are allowed to own that women or not. So then you feel shame. Yep. Oh, yeah, this designer dress.
Starting point is 00:40:22 Oh, but I'm going to wear it 12 times. Right. Right. Or, oh, I got this thing on sale or oh, I give a lot to charity. Like we hear that a lot with like wealthy women, right? You have to couch it and you have to say, oh, but I'm really generous. And I feel this as somebody who is very publicly a multimillionaire. I have to be like, oh, but I pay my team. I charge this so I can pay my team well. Yeah. And like all those things are true, but men don't feel the need to couch. So interesting, why we feel the neat. Yeah. Yeah. So when it comes to like talking about houses, that's probably the biggest financial decision. It was my biggest financial decision I've ever made. Yeah. And so, So it's a concrete price tag. And transparently, I got really nervous sharing the whole process with
Starting point is 00:41:02 even my team because I'm like, I'm really excited about the house and I know they're really excited for me. I'm sure they would tell me if I asked them. They probably all went to Zillow and like figured out how much I spent. Right. And that makes me really nervous. The other part you have to remember is that, okay, let's say a house cost $2 million. They didn't necessarily have $2 million to put down. Right. Right. And so that's the flip side. It's like this is an asset that you're putting 20% down or 40 or whatever that looks like. You might not have $2 million in the bank or six or 10 million or whatever crazy number. But I think with the house in particular, for me, it was the first physical manifestation of my wealth that I've ever had. And that was a little nerve-wracking. Because I had not made a significant financial investment other than my business prior to that. It was all in investments. It was all in my bank account or in for the business. And so I was kind of freaked out by that. I have friends who have asked me because they know I'll tell them how much money I paid. And I was very open and honest with them. But I have definitely left friends' houses and done the Zillow check. But more because I'm
Starting point is 00:42:08 curious and I was on Zillow. I'm still, I literally taking the train in today was like, how much does a house cost them in this neighborhood? Because I just get really, I'm like, oh, what if I just upended my entire life and moved? And move to the East Coast. Literally, that's what I feel all the time. So I think it is. it's like uniquely very emotional but because we're conditioned as women to downplay our financial success or to even apologize for it because we're worried that that might impact our friendship. Right. Right.
Starting point is 00:42:36 If you're talking about the restaurants you're able to go to or the house you're able to buy or not buy, you're worried that somebody else is judging you. And to be honest, they might be because we've been again conditioned to see people with wealth as goche and people without wealth as not trying hard enough. Right. Both of those are losing games. Yeah. And you know that that takes me to sort of the next topic on the house picture, which when it comes to friends, I think part of the reason that people might feel icky about talking about it or asking the question of how much you paid. Someone wrote this in the question box. They literally wrote the question, how are people paying for houses? Like, how is this even happening? And it kind of leads to that
Starting point is 00:43:20 if you're not talking openly about money and you don't have the you're not having the discussions how are people supposed to get information about this kind of stuff and men talk about money all the time which is one of many reasons why they have more of it yes like that's it and like one of the questions I asked here was should you tell people if your parents helped you buy a house we had 62% of people said yes transparency and 38% said no private no that's private info and I think my answer to this question is I mean, this is circumstantial. Like if you are close, I don't think if you are walking down the street and someone says, where do you live?
Starting point is 00:43:57 And you say down the block and you would have to say, oh, but my parents bought the house. Actually, absolutely out of context and ridiculous. But if you're talking to a friend and they're asking, hey, how did you actually do this? Because I want to buy a house too and I'm struggling. And your parents did help you buy a house. There's friends and a time and a place to share that information. With my house, Michael and I did not have any parents helping us. But, you know, we bought it with the money we've been working for for a decade.
Starting point is 00:44:21 Yeah. Actually, my parents are particularly removed from my finances in that I'm not even, this is another question, do people openly need to share their salaries and income with their family? Yeah. My parents are kind of particularly out of the loop with my income. Sure. I'll give them, like, little tidbits of fun projects I'm doing, but I'm not sitting down
Starting point is 00:44:38 at the end of the year and walking them through how my business is doing. Here's the spreadsheet. Here's the spreadsheet. You want to see it. I don't feel that private about it so much as I, it just doesn't come up. I like to have the boundary of making my own work decisions. And so I talked to Michael about that stuff and not them. Yeah.
Starting point is 00:44:53 But there were a couple of times when I was having conversations with people about buying a house. And they didn't ask the question of, you know, did your parents help or were they involved in any way? But it's where my brain was going is that almost like they don't believe that I bought this house by myself. Yes. Because I don't share with them how much money I make. How much money Michael makes. Like what our family finances are. I got the same question, by the way.
Starting point is 00:45:18 And I assume that's what people think. And I do feel, for whatever reason, I feel the internal desire or need to caveat my house purchase with a, but I did it myself. Yes. And it's like, why? Why do we feel that? Yeah. Oh, we could have another hour conversation about why we feel this way.
Starting point is 00:45:36 Again, as women. So people have asked you this, you're saying. Yes. People have asked me, you did this whole thing yourself? I'm like, one of, I almost said his name. One of my partners, friends came over. Their work friends. They both do the same thing.
Starting point is 00:45:47 he was just walking through the house and it's a nice house and he was like this is all yours this is all yours and I go yeah and then he would walk some more and he was like did you you bought this I was like yes I bought this and he's like you did this all yourself and I was like yes yes I did he's like you don't rent and I'm like no and I think um because his field does not make a lot of money I think that was just like yeah I truly feel like this bizarre pull between constantly feeling the need to acknowledge my privilege because I know so deeply how privileged I am and how privileged I've been in my life and who's to say if I would be anywhere close to where I am without things that I was just luck of the draw given. And it feels so hard to approach every day from that mindset
Starting point is 00:46:35 and to not feel the desire to start giving all the reasons why I worked hard and I'm like proud of myself and it almost like wipes out all the proudness that I could feel because I was given the privilege. And so it's almost like where can I go? Like should I just crawl in a hole? Like is anything that I'm building actually a result of my work? Or is it all on the back of the like one spot on earth that I was born into? I love that you're talking about this. It kind of relates, I don't think you meant to do this, but exactly to what we were talking about at the beginning, which is like you see people online and they trigger you in some way. No matter who that person is, they can teach you something about you.
Starting point is 00:47:16 So sitting there and going, yeah, why am I triggered by this person? Oh, Louis, you have so much to say what you just said. I struggled with this for a really long time, especially when I was writing my book because I teach women to be good with money. I'm good at it. I also have my own financial journey that I've had. I didn't want to write a book that was, I did it so you can do it too. Right.
Starting point is 00:47:35 And I also didn't want the book to be, just work really hard and things will happen for you. because for me, the definition of financial feminism is like, we do what we can with what we have, while we work to change everything else. But I was writing the intro to the book. It took, I think I wrote 12 different versions of that introduction. I was like, why write this whole book if somebody who is actually in poverty can't do anything I tell them? Right. If you don't have two pennies to scrape together, I can't teach you how to save money. I can't teach you to pay off debt. And that's not because I'm bad at my job. It's because this is the way the system's set up. Right. My first couple intros were just like an apology. Yeah. Like literally just like, I'm so sorry for everything. I have
Starting point is 00:48:16 privilege. I was trying to figure like, how do I acknowledge it? Well, also not being like, ew, gross fucking white girl. Like it was like, it was hard. And I went through so many iterations of it. And the thing I realized is acknowledging my privilege is not an apology. It's a statement of fact. And yes, I guess I'm doing it for somebody else. But I'm doing it for somebody else so that they know, hey, I am aware of the things that might have gotten me to first base. Now, I still had to run home, right? There was still effort there. Right. But as opposed to starting at home plate or at the other field, I started at first base. People, rightfully so, this is not a blaming thing. People don't have concepts of a financial picture that doesn't look like theirs. So for most people, again,
Starting point is 00:49:04 homeownership is out of the question. Out of the question. And the only way they they were, would be able to do it as if somebody gave them alone. Right. Whether that's parents or, I don't know, a bank or they won the lottery. Like, for the vast majority of people, that's the financial reality. And I think that if you are middle class or maybe even upper middle class, parents do help a lot. Right. But there isn't the same stigma in the same way with college.
Starting point is 00:49:32 Like I think it's all kind of like we have sometimes parents are able to help, sometimes they're not. I'm very open that like my parents had a college fund for me. And I also worked three jobs on campus, but you notice I also have to couch it. Right? I have to be like, I, but I work too. Totally. We do this all the time. It's the same thing with, you know, buying something nice. Again, it's like, oh, I bought it on sale or oh, I'm going to wear it a lot or, oh, I've rented it. Yeah. I've had conversations with good friends of mine about everything their pre-nup entails. I've had conversations with friends about the money they do or don't get from their parents or the money that they're spending to take care of their parents.
Starting point is 00:50:07 We're having very open conversations. But again, a house is a physical manifestation of wealth in a way that most things aren't. You look at very wealthy people and most of them are not wearing the crazy designer luxury. It's like the only physical manifestation of wealth because most of the wealth is an investment that you see is like a nice car or a nice house. Or maybe a PJ if you're somebody absolutely. crazy, wealthy who doesn't give a shit. It's a PJ.
Starting point is 00:50:38 A private shed. Oh, okay. I thought you were talking about like nice luxury pajamas. That is my PJ. Or maybe a silky PJ set from PJ salvage. Absolutely. This episode is brought to you by Accenture. When your advertising operations fall out of sync, everything else follows.
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Starting point is 00:52:28 I want to go into some of these questions so that we can make sure to answer what some people want to know. You mentioned to me financial infidelity. Yeah. This was something that I was like, what is the most of the most? taboo money topic and you said financial infidelity, which my understanding of that was like spending behind your partner or having debt not telling your partner. Which I've heard is a thing that comes out, you know, sometimes after marriage. Yes. Can you talk a little bit about the stories you've heard
Starting point is 00:52:56 or what you know about financial infidelity and what's going on there? I mean, I will not outheard by name, but one of my friends when I first started doing this work, we were doing money coaching together and I was doing at the time like literally sit down at a coffee shop, let me look at your budget and everything. And she was like, I have $80,000 a credit card debt and my husband doesn't know. And I was like, oh, my God. And this person's so kind and sweet and like transparent, but like felt so much shame because they're like, I spend money I don't have. I think I have a bit of a shopping addiction. It's my way of coping. And I'm so freaked out by it. Yeah. I'm so worried about going to this person I love more than anything and being like, this is the reality of it. So I coached
Starting point is 00:53:40 her through, like, how do you have this conversation? And she ended up talking to him. And he was so lovely about it and was like, okay, let's figure out how we can do this together. But what I told her was, you have to be honest with him and you have to go to him and just be like, I'm really, like, I'm shitting my pants telling you this. Like, I'm so nervous. Like, you're going to leave me or so nervous that we're going to get in this huge fight about it. And I know you're probably going to be angry because I would be angry too, but like this is what's going on. And I think their relationship is stronger for it, but it's so scary. Was that most, a product of her having impulse purchases. Impulse purchases was definitely like, I don't want to
Starting point is 00:54:16 out her. So I'm trying to figure out like how do I say this? But like her body fluctuated quite a lot. And so it was like, oh, I'll spend money on new clothes if I'm heavier and I'll spend money on new clothes if I'm skinnier. And then like back and forth and back and forth. And it was also to just, yeah, it was like coping. It's like how many people reach for alcohol or weed or whatever, you know, substance of choice. It was like shopping. Right. Dopamine hit of getting things in the mail or going to the store all the time. So yeah, financial infidelity. I don't want to misquote the statistic,
Starting point is 00:54:45 but the thing I told you off, Mike, is the last time I looked, I think it was like 30 to 40% of partners commit some sort of financial infidelity. Wow. Which was so high. I feel like people even do it for some small purchases that their partner probably would not care about.
Starting point is 00:54:58 Small purchases, I think, are fine. But they feel they carry something. It's more we're talking, yeah, a lot of debts or having like even savings or like secret investments. somewhere else. Like I've talked very openly with my partner about where my money lives. And if we do choose to get married or, you know, even a version of partnership that is more us entrenched, like, I want some of us or I want both of us to have some of our own money, but I'm going to be transparent as to what that money is and where it lives. Right. I think that's the other thing is it's
Starting point is 00:55:34 like it's either I have a lot of debt and I'm ashamed of it and I don't want to tell my partner, especially if it's active debt, like it keeps accumulating, or it's, I make more money than I actually am telling you I do, or I make less money than I'm actually telling you I do. The stat I found for my book that was just so frustrating. So in heteronormative relationships, men and women, census data tells us that men who make less than their female partners will lie and say they make more, and women in those same relationships who make more will lie and say they make less. because of gender roles and because of the inequity and income, especially with women making more money. So that on both sides is a version of financial infidelity in a way of like it's not transparent.
Starting point is 00:56:21 I'm not saying like, how dare you cheat on your partner in this way? It's again, very human nature to be like, I'm apologizing for making as much money as I am and I feel shame about that. Absolutely. I feel shame that I'm in debt or not making more money. But how are you going to have a healthy relationship? if you can't be honest with your partner about money, just like you can't be honest with them about what you want in bed,
Starting point is 00:56:40 or like, do you want kids or not? Like, you have to talk about money just like you talk about all the rest of these things. Right. Okay, here's another question. How to find a good financial advisor? Don't. Okay, why? You're saying, do it yourself.
Starting point is 00:56:53 I am saying, get my programs and I'll teach you how to invest. I mean, she'll plug, yes. But here's the deal with financial advisors. If you are going to work with one, you got to make sure they're doing two things for you. They're charging you an hourly rate, not a percentage, not a retainer, work with somebody that's going to charge you by the hour. And second, actually there's three.
Starting point is 00:57:13 Second, make sure they're not taking a like percentage of your portfolio or putting you in things that like charge an additional fee. So if you're at Edward Jones and yes, I will call them out by name, run. They're charging you so much in fees to do nothing for you. But the third thing, make sure they're what's called a fiduciary. You can ask them, are you a fiduciary? This means that they're legally obligated to act in your own best interest. And you'd think, shouldn't everybody have that? They're managing my money.
Starting point is 00:57:41 They're like protecting my retirement. Nope. There's plenty of people who are not fiduciaries. And so we'll often recommend things to you where they make a very high commission but are not really the best investments for you. Okay. So hourly, make sure they're not taking an additional percentage and make sure they're a fiduciary. Is there no argument to be made that a financial advisor who is more seasoned or, you know, works
Starting point is 00:58:04 that in a better type of role might absolutely be taking a percentage and that you're getting like a worse financial advisor by going to the hourly people. So there was a study done over the last 10 years of investment gains. Only 25% of financial advisors outperformed individual investors making diversified investment choices. So what does that mean? Only 25% of people. So a quarter of the people we pay to be good at their job were actually good at their job. If I had to have open heart surgery and they had a 25% success rate. Fuck that. I am going to a different open heart country or I guess I'm operating on myself. Like, no. And that's the reality is they have done a very, the propaganda machine for traditional financial institutions is very good at convincing you that they
Starting point is 00:58:52 can outperform the market and that they know what they're doing and oh, you're too stupid to understand. They don't say that, but like that's kind of implied. This is really complicated. I've got it. Yeah. And the reality is it's not that complicated. I teach literally tens of thousands of people every year to invest. And also, this billion dollar industry has been built on making you feel like you're too stupid to understand. And that is not an accident. That is literally how they make money. But only 25% of them outperform you or I investing in the stock market or the listeners investing in the stock market. Like, that's a really bad percentage. I'm going to pay this person thousands of dollars, potentially more every single year for them to be not even good at their job,
Starting point is 00:59:34 three quarters of a time, like no, no, it's a bad, bad investment, pun intended. So is your goal to try to show people how to manage their own investments? And you can do it. It's really not that complicated. And I mean, I can give you very quick step by step. You're going to open an investment account, whether that is what's called a Roth IRA, that's like a retirement account investment, Google it to make sure you qualify. You're going to open this at any financial institution. The second thing you're going to do, if I was you, I would pick like a diversified index fund. An index fund is a group of stocks.
Starting point is 01:00:08 So rather than just trying to like choose the hot thing right now, like, I don't know, Tesla and then weird stuff with Elon Musk. Like, Nivitia, like picking an index fund has hundreds, if not thousands of different companies. So it helps mitigate your risk. So that's what I would do is I would open up my Roth IRA. I would choose something like VTI, which is a total stock market index fund, and then I would just keep plugging my money buying more VTI. That's what I would do until you have to figure about as you age what that diversification looks like. The issue is, though, I just said that very simply. You log into your Videlity Vanguard, Charles Schwab Robin Hood account, and you're like, they do not make this simple.
Starting point is 01:00:47 That's by design so that you call them and work with one of their wealth managers and that they take even more money. money from you. Even again, I'm a financial expert. I logged into Fidelity the other day and I was like, this is the most confusing platform I've ever seen. Like there's so many graphs and charts. You don't, you're like, where can I just buy the thing? Like how do I deposit money and then how do I buy the thing? They make it so confusing. Yeah. We've taken out all of that confusion. Are you saying that someone who right now has a pretty low income, but is still able to have a little bit of extra money, should be investing. It depends on where out in your financial life. If you don't have an emergency fund, that's your first priority. And if you have credit card debt, that's your
Starting point is 01:01:27 second priority. Then we want to think of it. Then you think of it. The reason behind those, and we talk about it so much in our book and podcast too, is that the emergency fund, you need money in the bank should something happen. You also, your mental health's better. Like, yeah, your head hits the pillow. You know if shit goes down tomorrow, you're going to be fine. And especially if you're a member of a marginalized group, like, I need you to have a fuck off fund. Like enough money to say, oh, I'm getting sexually harassed at work. I'm going to leave. Or, you know, I'm in a bad unsafe apartment, I can get out. And then the credit card debt thing, credit card debt's so high. We're talking like on average 22, 23% interest that's really, really high. The average amount
Starting point is 01:02:04 you can make investing is 7 to 10% interest. So if you're asking, should I pay off this debt first or should I invest first, you're looking at, is it more expensive to be in debt than I could be making on the stock market? And with credit card debt, which it is. It is. Yes. Versus like a mortgage or a student loan that's like 4.5% or 7%, right? That's kind of right on the cusp. Then we're investing first. Right, right. Okay. Such valuable information. Yay. Thank you so much for coming on. This is going to be such a fun chat. I don't even know how I could possibly title this episode because it spans far and wide. I literally was thinking about that because as a podcaster, I do the same thing where I have great conversations with people and then I'm like, what the hell am I going to do? So what was the title? I think this is just a chat about all things money. Not to be transparent about finances. I don't know. We'll be texting to figure out the title. I'm sorry. I don't know. I have no idea. Thank you so much for coming back. Thank you for coming to my neighborhood. It was so great to see you in person.
Starting point is 01:02:54 Hopefully we'll have you back for a third time, third run. Three Pete? Three Pete. Great. Thank you. Thank you for listening to Financial Feminist, produced by Her First 100K. If you love this show and want to keep supporting feminist media, please subscribe or follow us on your preferred podcasting platform or on YouTube.
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