Freakonomics Radio - What Exactly Is College For? (Update)

Episode Date: August 15, 2024

We think of them as intellectual enclaves and the surest route to a better life. But U.S. colleges also operate like firms, trying to differentiate their products to win market share and prestige points. In the first episode of a special series originally published in 2022, we ask what our chaotic system gets right — and wrong. (Part 1 of “Freakonomics Radio Goes Back to School.”) SOURCES:Peter Blair, faculty research Fellow of the National Bureau of Economic Research and professor of education at Harvard University.Catharine Hill, former president of Vassar College; trustee at Yale University; and managing director at Ithaka S+R.Morton Schapiro, professor of economics and former president of Northwestern University.Ruth Simmons, former president of Smith College, Brown University, and Prairie View A&M University.Miguel Urquiola, professor of economics at Columbia University. RESOURCES:"Progressivity of Pricing at U.S. Public Universities," by Emily E. Cook and Sarah Turner (NBER Working Paper, 2022)."Community Colleges and Upward Mobility," by Jack Mountjoy (NBER Working Paper, 2021)."How HBCUs Can Accelerate Black Economic Mobility," (McKinsey & Company, 2021).Markets, Minds, and Money: Why America Leads the World in University Research, by Miguel Urquiola (2021)."Mobility Report Cards: The Role of Colleges in Intergenerational Mobility," by Raj Chetty, John N. Friedman, Emmanuel Saez, Nicholas Turner, and Danny Yagan (NBER Working Paper, 2017). EXTRAS:"'If We’re All in It for Ourselves, Who Are We?'" by Freakonomics Radio (2024)."'A Low Moment in Higher Education,'" by Freakonomics Radio (2024)."The $1.5 Trillion Question: How to Fix Student-Loan Debt?" by Freakonomics Radio (2019)."Why Larry Summers Is the Economist Everyone Hates to Love," by Freakonomics Radio (2017).

Hey there, it's Stephen Dubner. In a few weeks, a new batch of students will arrive at the nearly 4,000 colleges across the U.S. It has been a turbulent time for higher education. Enrollment is up a bit over the past couple semesters, but that comes after years of decline. Colleges are closing or merging at a rate of about one a week. And the already heated conversation about free speech on campus got even hotter during the springtime protests around the war in Gaza. Perhaps most important, trust in higher education has been eroding,

first on the right side of the political spectrum, but the left is catching up. Last week, we spoke with Tanya Tetlow, the president of Fordham University in New York City, about how she has tried to navigate the turbulence. We have always authorized any request to protest on our campus that students bring us. But what we navigate with them is, you know, you don't point bullhorns at the library during study session. And earlier this year, we spoke with Michael Roth, president of Wesleyan University, about having hard conversations on campus. You can't please everyone, but I don't think that's an excuse to say nothing.

Every college has had to wrestle with these recent events, but some schools, especially some of the most elite schools, have had a particularly tough time. It's been a very difficult year for higher education in general, and it's been an especially difficult year at Harvard. That's Peter Blair, an economist at Harvard. We spoke with him a couple years ago about a paper he had written called Why Don't Elite Colleges Expand Supply? We called him back recently to check in. If the universities aren't expanding, what that does is it creates a tremendous pressure in terms of getting into these universities.

And there's a huge bottleneck of just folks trying and clamoring to get into a very small subset of universities. So one of the arguments in your paper is that elite universities are super selective, meaning they admit very few students and don't grow their student bodies by much, if at all, in large part to maintain their reputations, their exclusivity and so on. Now, another thing that's happened in the time since we spoke is that there's been a little bit of unrest on some college campuses, most of it having to do with protests surrounding the war in Gaza. And relatedly, at your university, for instance, your president, Claudine Gay, was called upon to testify in Congress. It did not go very well. And she was ultimately pushed out of the presidency for some charges relating to plagiarism in her own earlier research. So that's a lot of turmoil for any one institution.

This is bringing back so many memories. Initially, I remember thinking there was just so much positive optimism on campus with the selection of President Claudia Nguye. Her inauguration happens, if I'm remembering correctly, on September 29th. October 7th happens eight days later. And now a lot of latent issues that had been particular point of contention, I think, for a lot of people outside of the university was the fact that Harvard was speaking very clearly and articulately around the war in Ukraine, around the racial unrest, especially with George Floyd's murder. And then on the issue of Israel and Palestine, the messages came out with delay, and they were muddled. And I think a lot of folks said, well, what are the principles that the university stands on? And I think that's something that we were not prepared for.

And we're still reeling in a lot of ways from the aftermath of that. In many ways, we're trying to think about how do we regain a lot of the trust that was lost. And I hope that in this moment that we can think about our responsibility to the broader society. Back in 2022, we published a series called Freakonomics Radio Goes Back to School. We looked at the role college plays in our society, or at least is supposed to play. We looked at the impact that college can have, not just on students, but on society, and the ways in which colleges often fall short of their mission. In this calm before the storm, this end of summer pause, we thought it was the perfect time to replay that series for you.

We have updated facts and figures as necessary, and we added more from our recent conversation with Peter Blair. As always, thanks for listening. What if I told you there was one economic activity that is a silver bullet for income inequality? It is an equalizer. That's really important. And it's not just income. The monetary returns are really important, but that's just the tip of the iceberg. Just about any economist you talk to, they all come around to that same word.

Incredibly important. Very important. Massively important. Can you guess the economic activity I'm talking about? Here's a hint. You learn more in those four years than you do at any other point in your life. Yes, the activity we're talking about is college. You probably don't need to be told that going to college is important.

Given the demographics of the Freakonomics Radio audience, it is likely that you have a college degree, at least one, or you're working on one. Despite the cost in time and dollars, our economist friends see college as one of the best investments possible. An investment for yourself. If you can get yourself a college degree, your lifetime earnings are going to be significantly higher. You're going to have better health insurance. You're going to be more satisfied with your job. And a good investment for society. People who have higher education, they're much more likely to vote. They're much more likely to volunteer. They're much more likely to do all kinds of things that enhance the democratic process and the social fabric of the country. But what about people who aren't economists?

Well, they are not quite as enthusiastic about college. According to a recent Gallup poll, the share of U.S. adults who express either a great deal or quite a lot of confidence in higher education has been slipping. It's now below 40 percent. The decline is strongest among Republicans, but Democrats and independents are also trending down. So that's the sentiment around college. Let's look at the data. You may be surprised to learn that only 38% of Americans over age 25 have a bachelor's degree. College graduates tend to bunch up with other college graduates. They

work together, they intermarry, they socialize. So if you do have a degree, it's easy to forget that most Americans don't. For decades, the share of the U.S. population attending college was rising. But over the past decade or so, it's been declining, and the pandemic has exacerbated the decline. This year, undergraduate enrollment numbers moved up a bit, but they're still below pre-COVID levels. In recent years, more and more young people were either dropping out of school or choosing to never enroll in the first place. What's scary about that is that many of those students may not make it back to college once they've stopped out. Catherine Hill is an economist and a former president of Vassar College. She now sits on the board of trustees at Yale. And as a country,

we've been working really, really hard to get educational attainment up, and this is now pushing us in the wrong direction. During most recessions, college attendance rises. When it's hard to find a good job, people are more inclined to go to school. The pandemic recession has been different, and it has disproportionately affected one cohort of would-be college students. They tend to be from lower-income families, and they tend to be from Black and Latino families. If college is such a powerful way to shrink income inequality, and if people on the lower end of the income spectrum are becoming less likely to attend college, well, you can see the problem. Over the years, we've done several episodes about higher education, and we find ourselves coming back to this fundamental conflict. College is incredibly valuable for individuals and society, but it's still a somewhat rarefied

activity and even a shrinking one. So we wanted to go back to first principles and ask a very basic question. What exactly is college for? It's a darn good question. Within that question are many others. Why are more women going to college than men? What happens when Black and Hispanic students lose admissions advantages?

The title of the paper is Why Don't Elite Colleges Increase Supplying? And here's one more question. Since students from higher-income families are more likely to attend the better colleges, how do we know that college itself is such a magic bullet for income inequality? How do we know that college isn't just another case of the rich getting richer? We are going to spend the next few episodes trying to answer all these questions. We'll hear from college presidents. My name is Chris Paxson. I'm president of Brown

University. My name is Ruth Simmons. I'm president of Prairie View A&M University. We'll hear from academic researchers. The U.S. system is peculiar for the astronomical levels of tuition. Typical boy behavior doesn't fit as well with good student behavior. And we'll hear from people who are trying to bust the old college model. All we did was borrow from nursing schools and welding schools and electrical schools. This summer, while you may be taking a break from work or school, we are heading back to the classroom. Here is the first episode of Freakonomics Radio Goes Back to School.

This is Freakonomics Radio, the podcast that explores the hidden side of everything, with your host, Stephen Dubner. I had a colleague at Williams whose name was Gordon Winston. That, again, is the economist and former college president, Catherine Hill. And he used to refer to higher ed as part church, part car dealer. It's tempting to focus on the church function of college, the quest for knowledge, for self-discovery, for improving society. But what about the car dealer part? They also ultimately have a bottom line. They're not for profit, which does not mean they can't

make a profit. It means they can't distribute it to shareholders. We don't have shareholders, but we do compete. It may distress you to hear universities described in terms of the profit motive, but these are economists we're talking to. I do something which economists often do, which is think of institutions a little bit like firms that interact in the market. That is Miguel Urquiola. He is an economist at Columbia University. My main work is on how schools compete, how universities compete.

And what do you mean by that, how schools and universities compete? Compete with whom? Against each other? Yeah, basically compete against each other, how they seek to differentiate their products, how they might appeal to different consumers. Differentiation is what competitors do in every kind of market. They produce a variety of goods and services to try to capture different segments of demand. One way colleges differentiate is on price. Community colleges, on average, charge less than $5,000 a year when they charge tuition at all. Nearly 30 states now offer free community college. Four-year state schools might charge $10,000 or $15,000 a year for an in-state

resident. The average cost at a private university, meanwhile, is around $38,000 a year. In each case, prices have been rising. The U.S. system is peculiar for the astronomical levels of tuition. You could get a European parent to faint if you tell them how much you have to pay for a kid to go to college here. Public universities in Germany, for instance, are free. In the UK, tuition is capped at around $12,000 for UK students, even for schools like Oxford and Cambridge. The U.S. system does not feature this sort of price control. The U.S. often relies on the market and on chaos to configure its systems. What do you mean by chaos? Well, chaos meaning like you just leave

the design up to market players or to individuals, to churches, to private institutions. So, for example, one thing that happened in Europe, starting with the late Middle Ages, is that states tended to take control of the higher education sector. And then they designed it, as European countries often do, in a fairly deliberate, fairly rational way. This did not happen in the U.S. The earliest universities were founded in Europe in the 11th and 12th centuries. Places like Oxford, the University of Bologna, the University of Paris. They were typically run by the church. With the Reformation, 500 years later, they were mostly taken over by governments.

And as Urquiola said, European governments are still heavily involved in universities today. This does have its upsides. If you were going to fall into a random German university or a random American one, you might want to choose the German setting. There's going to be a lot less inequality and differentiation than in the U.S. So the U.S. has weaker colleges on average, but more of the very top universities like Harvard, Stanford, the University of Chicago. And there is a reason these places draw students from all over the world, even with the high

prices. Their prestige is linked to their strength as research institutions. In a book called Markets, Minds, and Money, Why America Leads the World in University Research, Urquiola charts the development of these institutions. What you would have found is that around 1880, the U.S. was a very weak country in terms of research output among rich countries. And what you find is that by 1920, 1930, it was pretty much ahead of the pack. What changed over just those few decades? To understand that, we have to go back to before the Civil War,

when there were roughly 900 colleges in the U.S. What were colleges doing? They would teach a two- or three-year curriculum that was absolutely fixed, no choice about anything. You were taking things like Latin, Greek, things like rhetorics, some history and stuff like this. But after the Civil War, as the U.S. industrialized and as the economy boomed, a host of innovators opened new colleges with new models. They were more specialized with more focus on intensive graduate training for particular occupations. Colleges scrambled to get the best faculty talent they could in order to attract new students.

This created winners and losers. Consider Clark University in Worcester, Massachusetts. It was founded in 1887 as a graduate research institution. It had several good departments, never was able to take hold fully as a research university. It was victimized partially by Chicago. Meaning the University of Chicago, which was founded in 1890 with Rockefeller money. And one thing that the first president of Chicago did was basically go to Clark and raid various departments. And so many people know less about Clark.

It's still a good university, but it's not Johns Hopkins or it's not Harvard. And it could have been. The competition for top talent meant that by the mid-20th century, there was an established tier of elite U.S. universities that had attracted top scholars and the best students. And then came the Cold War. The federal government, eager to accelerate scientific and technological innovation, they looked around to see where they could get the best return on their funding dollars. The obvious answer? The universities, where the best researchers were already doing the best work. This led to the creation of the modern grant system.

The way this was set up is also somewhat peculiarly American, is that the scheme was basically to give money to the universities that present the best projects. A sort of meritocratic, if you will, approach, and that created a lot of concentration in terms of who was going to get this money. The government wound up directing massive funding to a select few institutions, rather than trying to spread it around. This imbalance still exists. The University of Chicago, for instance, gets around $350 million in federal research funding in a given year. How about Clark

University? It gets around $3.4 million, or one one-hundredth the UChicago amount. But Miguel Urquiola does not see this inequity as a bad thing. The genius of the U.S. university system is that research is funded on the backs of the wealthy. The wealthy families, that is, who send their children to these universities. Most students at the elite research institutions come from well-to-do families. Not only do they pay the full sticker price of the tuition, unlike the lower-income students who get in, they pay much less and often zero. But the rich families also donate a lot of money to those universities, sometimes before a student has been admitted, especially if they are a legacy candidate, and after as

well. These donations help to further burnish the reputation of their alma mater. If you look at a school like Stanford, it does a lot of research. It's mainly paid for by two agents. The state has a role because the federal government gives Stanford money. It certainly gives it tax breaks also. But it's a lot of private individuals giving it money, wealthy people giving it money. And if you have a system where wealthy people are giving money that generates good things for lots of people, right? So like if it generates vaccine technology and we're all better off because of that, that system to me seems like it has properties that you want to basically keep, which is wealthy people giving for the common good.

That said, this system does have its flaws. The U.S. has more inequality than almost any industrialized country. It's not a coincidence that we have an unequal educational system and that we have an unequal country. Coming up after the break, a closer look at our unequal education system. Community colleges have significantly less resources to devote to their students. I'm Stephen Dubner. This is Freakonomics Radio. We will be right back. One sign of the inequality in the U.S. university system is how much time we spend talking about a handful of elite schools, which educate a tiny fraction of all college students.

The Ivy League schools, for instance, Brown, Columbia, Cornell, Dartmouth, Harvard, the University of Pennsylvania, Princeton and Yale. They have a combined undergraduate and graduate population of one hundred and forty five or roughly 0.8% of all U.S. college students. Now, some of the attention paid to the elite schools is warranted. That's where much of the best research is happening. That's why a research-based show like this one features so many professors from UChicago and Harvard and Penn. But what are we missing when we pay so much attention to the top of the pyramid? For a good angle on that question, we need to talk to this man. I'm Morty Shapiro. I'm a professor of economics and president of Northwestern University. That's what Shapiro was at the time of our interview.

In 2022, he stepped down from the presidency, but he still teaches at Northwestern, which is considered an elite university. It is ranked ninth in the country by U.S. News and World Report. And yes, the whole college ranking thing is a weirdness unto itself. We will touch on that later in the series. Anyway, Northwestern is on everyone's list of excellent U.S. universities, and it receives about a half billion dollars a year in federal research funding. And before Northwestern, Morty Shapiro was president of Williams College, not a research university, but according to the U.S. News ranking, the number one liberal arts college in the country. So you might think Shapiro himself attended an elite college.

He did not. In fact, he barely made it to college at all. I went to an under-resourced public high school, and most of my friends were not college track. This was in New Jersey in the early 1970s. They had a very good auto mechanics thing and they had a hairdressing thing. I once spent a summer in the graveyard shift of UPS loading trucks. I made $1.71 an hour, if I remember correctly, the minimum wage. I worked as a dishwasher at a catering place. And I worked for one summer actually on an assembly line in a factory.

But Shapiro did have a strong incentive to apply to college. I didn't want to go to Vietnam. I had no intellectual interest at all. But fortunately, I tested okay on SATs. I got a merit scholarship to go to Hofstra, which was pretty much an open enrollment commuter school. Hofstra is a private university on Long Island. Even today, its acceptance rate is around 70%. So way less selective than elite schools like Northwestern and Williams. Their acceptance rates are respectively 7% and 8%.

At Hofstra, Shapiro was just trying to do well enough to keep his scholarship and avoid Vietnam. And then he found the economics department. I just kind of fell in love with the life of the mind. After graduating from Hofstra, he got a PhD in economics from the University of Pennsylvania. It does show for me the randomness and how many people who, you know, couldn't have pretty successful academic careers who just never get the opportunities. I don't think I was the smartest of my friends at Union High School, but they never had the chance. And I did. voting trucks for the minimum wage to making around $2 million a year as a college president. But it's no coincidence that the springboard for this big jump was a school like Hofstra and not an elite school like Northwestern or Williams. Research shows that certain types of colleges are much better at moving students up the income distribution rather than simply taking

in students from well-off families and helping them stay well-off. A 2017 study by the economist Raj Chetty and several co-authors found that most top-ranked colleges source their student population from wealthy families. At both Northwestern and Williams, for instance, around two-thirds of the students come from families in the top 20% of the income distribution. The researchers found 38 top colleges, including five from the Ivy League, where more students came from the top 1% of the income scale than from the entire bottom 60%. So most elite schools aren't doing much heavy lifting when it comes to addressing income inequality. That task falls to what are called the mid-tier schools like Hofstra. Here in New York City, CUNY would be one example. That again is Miguel

Urquiola from Columbia. CUNY, or City University of New York, is made up of several colleges, including City College, which is just up the road from Columbia, and has been called the Harvard of the Proletariat. One of its specialties, going back several decades, was admitting Jewish students whom the Ivies wouldn't accept and watching those students go on to win Nobel Prizes. While a school like Columbia may excel on the research front, Urquiola says, CUNY still does a better job at creating income mobility. It's taking lots of students who are not from wealthy backgrounds and really making them better off. That engine is part of the U.S. ecosystem. So if we're thinking about college in terms of education that drives better life outcomes, those elite schools are kind of a sideshow, whether it's a private school like Northwestern or a relatively selective public school like the University of Michigan.

Morty Shapiro again. Northwesterns and the University of Michigan and everything, but that's just a sliver educating a very small sliver of the American population who already get tremendous resources allocated to them. I'm not worried about them. I'm worried about everybody else. So what about everybody else? Where did they go to college? Around 35% of college students these days attend mid-tier publics and privates. Another 10% attend for-profit colleges. Some of those are controversial. The for-profit privates, since a couple of my friends, including my best friend in high school, went to one of those and it transformed them and made up for the fact that he graduated high school with very limited reading and writing skills,

literally. And then he, yeah, he had loans. He paid them off. He got a job and he had a good career. So I don't have this, you know, knee-jerk reaction that some people do that, oh, the for-profit sector is an abomination. There are abominations within it, but it's not all that bad.

And then there are community colleges, about 2,000 of them in the U.S., and they enroll nearly half of all college entrants, a great many of them from low-income families. Community colleges typically offer two-year programs rather than four, and an associate's degree versus a bachelor's degree. But only 40% of community college entrants get their degrees within six years. For four-year colleges, that figure is over 70%. The economist Catherine Hill again. Something like 80% of students who enroll in community colleges say that they would like to

go on and get a bachelor's degree. They understand the value of getting a bachelor's degree. Their families understand it. But we have a system that doesn't make that work very well. Indeed, fewer than 20% of community college students go on to get a bachelor's degree at a four-year school. Community colleges have significantly less resources to devote to their students. They're spending about $8,000 a year per student. If you happen to get into one of the selective private nonprofit institutions, the Ivies, for example, they may be spending up to $100,000 per student. Now, every dollar might not be used efficiently, but I can tell you, you're going to have more

success if somebody's spending $100,000 on you than if they're spending $8,000 on you. And Morty Shapiro, again, from Northwestern. I've always kind of been in awe of them, to be honest with you. They're generally open enrollment, and people look at them and say, well, how come the percentage of people who enroll in a community college who aspire to a bachelor's degree, only, what, 19% or 20% get them? And I'm thinking, that's pretty good. The question I've always thought about community colleges is how do they succeed so vastly in excess of the resources that go into them? They're so underfunded. Some people would like to see a lot more funding, including certain

members of the Biden administration. Do you see that as a viable path or do you see that as potentially a waste of money? Because there are those who say, well, it could be throwing good money after bad because those are not the most motivated students. So what's your thinking there? I love your question, the premise of the question. Given my background and my experience, I think there's a lot of people, a lot of people who could have their lives transformed if somebody took interest in them, invested in them. And I'm not so sure that the people at the flagship publics and the great privates need a lot more government support. Coming up after the break. I understand the value of education. It doesn't all have to be the same.

We'll hear from another person who was not a likely candidate for college and went on to become the president of not one nor two, but three colleges or universities. I want students to succeed, period. Also, there's been a revival of interest in and funding of historically Black colleges. So where does that fit in? Also, please leave a review or rating for Freakonomics Radio on your favorite podcast app. That is a great way to help the shows you love. And check out the other shows in the Freakonomics Radio network, The Economics of Everyday Things, No Stupid Questions, and People I Mostly Admire.

We will be right back. If you think about U.S. college education as a monolith, you're thinking about it wrong. The elite schools that get so much attention educate a tiny fraction of the college population, and those students tend to come from the upper reaches of the income distribution. There is a vast middle of the spectrum represented by public universities and so-called mid-tier privates. And on the far end of the income distribution are community colleges, which tend to serve

lower- income and minority students. In fact, half of all non-white public college students in the U.S. attend a community college. As we heard earlier, only 40 percent of community college students get their associate's degree within six years. There is, however, another group of colleges that's had more success at driving income mobility, especially for black students, HBCUs, or Historically Black Colleges and Universities. There are just over 100 of them in the U.S., so only 2.5% of all colleges, but they produce 20% of all black graduates, including 25% of Black graduates in science, technology, engineering, and mathematics. Mackenzie Scott, the ex-wife of Amazon founder Jeff Bezos, recently donated hundreds of millions of dollars to a large group of HBCUs and more money to community colleges and tribal colleges. The federal government has also invested. In 2019, Donald Trump signed a bill

to permanently provide more than $250 million a year to the nation's historically Black colleges and universities. The Biden administration has said it wants to invest even more. In the last three years, they've invested a record $16 billion in funding for historically Black colleges and universities. So, how do HBCUs fit into the college landscape? We called up the president of one to find out.

Hello there, it's Stephen Dubner. Is that Dr. Simmons? It is. Hi, Stephen. How are you? Until 2023, Ruth Simmons was president of Prairie View A&M University, a public HBCU outside of Houston, Texas. Simmons had not planned to become president of Prairie View. She was happily retired. She had moved back to her native Texas after a long career in academia. She worked as a professor and administrator at schools including Princeton, Spelman, and USC, and then became president of Smith College, the elite all-women's school in Massachusetts. After six years there, she became president at Brown University in Rhode Island. This made her the first Black president of an Ivy League school.

When Simmons retired some years later from Brown, she thought she was done. I had been offered other jobs when I retired. And of course, I laughed each time somebody came to me and said, would you be president of? Because I had no intention to come out of retirement. But then I thought about all the help I got as a young person, with people looking out for me, trying to help me. And I thought, I owe something for that. So I'm happy to be back trying to do my part. When Simmons talks about the help she got as a young person,

she's talking about her teachers growing up in segregated Texas. They were very devoted teachers, the most brilliant teachers, and they were focused not on how bad things were at the moment and what we couldn't do as African-Americans. You know what they focused on? They focused on a future that we couldn't see. And so saying to me, Ruth, you don't have to be a maid. You know, you can go to college and you can do something else. Simmons was the youngest of 12 children. Her parents were sharecroppers in East Texas. We lived on a large farm that had almost 100 sharecropper families on it.

You got up every day and everybody went into the field to work. I mean, first of all, we had a wonderful family, and we were all together for a very long time in a rural area of Texas. When I stepped outside the family, there was nothing. There was danger. There was denigration. There was lack of opportunity. But when I was in my family, that was a place of safety. Once she got to high school, though, Simmons did have those devoted teachers who urged her to go to college. In 1963, she got a scholarship to Dillard University, an HBCU in New Orleans.

So I was a spoiled brat as the youngest person in my family. And when I went off to college, I behaved like a spoiled brat. I thought I had the best ideas in my family. And when I went off to college, I behaved like a spoiled brat. I thought I had the best ideas in the world, and nobody was as good as I was and so forth. And education introduced me to the reality of who I was in the context of the world. And that was a very helpful thing for me. Are you saying it humbled you a bit or it just broadened you? I would say it broadened me. I had a wonderful teacher in college who was a Latin American, and he told me I should go to Mexico and live with a Mexican family. I knew nothing about Mexico. I knew about my country. I knew how hard it was here. I knew how I was treated here as an African American.

And I went across the mountains and into a place where a person of a different race opened her front door and let me in, showed me to my room, and made me feel as if I was somebody who was actually worth something. I mean, as a 17, 18-year-old, imagine leaving a country where race was so prominent and going to Mexico and then having Mexican people not stare at me as if I was an alien. So that was phenomenal. And my experience also in the class was very different because it was the first time I'd actually been in any classes with whites. Many southerners, because Mexico is very close, went to Mexico to study Spanish. I was the only African American there. Mostly it was white southerners. So that was my first experience in a learning environment with whites. And it wasn't a uniformly happy experience, let me say. Now, if I had asked, let's say, 12-year-old Ruth Simmons back in the 1950s in Texas,

the likelihood that she would not only go to college, but become a college professor and then become a president of three different colleges. What do you think your younger self might have said to that idea? Balderdash. Because I talked like that when I was 12. I believe you. I was a very odd kid. I mean, the country was still deeply segregated. I didn't know people who were college educated except the teachers in my public school. So no, I would have thought it was preposterous and somebody was really making fun of me by saying it.

So it's very useful to get to know what's important to you and what matters. When I was an undergraduate, I did some pretty dumb things. But the one thing I learned to do as an undergraduate is I decided that the required chapel at my university was improper because I said, you know, it's Protestant. What about Jews and Muslims? Were there any Jewish or Muslim students at your college? No, but it didn't matter to me. It's the principal, sure. It's the principal. And so that person in college who fought for that principal and almost didn't graduate because I didn't meet the chapel

requirement is the same person today sitting here speaking out on issues. That's where I developed that. That's how I learned to protect who I was and what I cared about. As much as Simmons already believed in the mission of HBCUs, that's the reason she came out of retirement to run Prairie View A&M, she says this mission was further accentuated a couple years ago. The moment of the Floyd murder was a very important moment for most HBCUs. We thought we were out of that, and suddenly there's this wake-up call that says, no, we're not there yet. What do you do? It reminds me of the moment in 1963 when John F. Kennedy was killed and I was in college, and we huddled together as college students to try to understand what was going to go on now in the world. We felt so shaken by what was happening at that moment in time and throughout the civil rights struggle. So it's not a flight from reality.

It's an effort to become stronger to face that reality. And that's what we're trying to do for our students, help them face that reality. You've said that you believe in the, quote, transformative power of education. And in your personal biography, it's hard not to imagine that you wouldn't make that claim because it plainly did transform you. Let's talk a little bit more broadly, though, and let's bring it up to the current situation. So a lot of economists spend a lot of time doing very fancy econometrics to prove the returns to education, as I'm sure you well know, particularly college education. I assume that you also believe the returns to education are significant, but

you're not using econometrics to come to this conclusion. So give me your argument for why education today, particularly college education, has the power to truly transform. How does that work? Well, I would start with the earliest education, to be perfectly honest with you. So here are the fundamentals. We're all in an uneven situation no matter where we are. Some of us may have immense privilege. On the opposite extreme, there are people who are born with nothing, who have no one to care about them. In both cases, these children have the opportunity to learn, to be better people, to be more aware of the world that they live in. And whether they become that is highly dependent on the kind of educational experience they're able to have. And so a privileged child can be privileged

but still not be educated, although they have access to the books and all the toys of education. But they might not have an understanding of how to be in the median family income of students is just under $40,000 a year. Only 11% of Prairie View students come from the top 20% of the income distribution. So unlike her students at Smith and Brown, Simmons is not dealing with highly privileged students. But she says her philosophy does not change at all. I'm doing the same thing I've always done. I'm trying to make trouble if I can and chastising my students as I did at Smith and at Brown to be better at what they're doing. I'm trying to set a model for them of what is possible if they work hard and trying to insist that this university can be as good as any other university if we make the right decisions. African-American college students in the U.S. today attend HBCUs, but those schools produce 25% of Black graduates in the STEM fields, roughly 80% of Black judges in the U.S. have

come from an HBCU, 70% of Black doctors, on and on, 40% of the Black members of Congress. What does that mismatch tell you? Is that a feather in the cap of HBCUs, or does it say something about the Black students that are going to non-HBCUs, and why are there not, for instance, more Black STEM graduates coming out of those schools? Well, you know, these institutions are mission-driven. Now, here's the important thing to understand about missions. Institutions have certain purposes, and those purposes are reiterated constantly. You hire people who understand the mission. You evaluate people on whether or not they understand the mission and whether they're committed to it. And so what is the mission of HBCUs? The mission of HBCUs is to make sure that their students are successful. Our motto is Prairie View produces productive people. We're looking to make sure that every single person who comes into this university is successful. Now, let me switch and talk about the other model, which is a more competitive model.

So I used to complain about this all the time at Princeton and all of these places, and that is, what's the model? Well, the model is to eliminate. So think of engineering at Princeton and Harvard. You come in and you take prerequisites. And what do those prerequisites do? They knock you out of eligibility to pursue engineering. And so most of the students coming in who want to do that have to switch to some secondary interest. is about eliminating people so that there is a special class of achievers at the highest end, and that's where they make their reputation. The other model is about making sure everybody gets through. You've been engaged, obviously, in both models. Do you have a preference? I want students to succeed, period. I understand the value of education. It doesn't all have to be the same. All right, one last question. It's very short and it's very easy. What is college really for, would you say?

I would have said it's to make us the best possible human being that we can be, developing our mind fully. So that's a nice answer. The only problem is, that sounds like it may be describing a certain kind of college, like a very well-regarded public university or private. But what about community colleges? Are they serving that same purpose? Of course they are. And what about all those people who aren't going to college and they want to develop their mind? No, no, no, no, no, no, no, no, no, no, no, no. I know people who want to be the best person they can be and they're doing it in different ways.

I have a niece who just for a while couldn't figure out what she was going to do. So she went to a community college to do nursing. And that's been her journey. And we're very proud of her. And that's an incredible thing for her to do. I have lots of family members who are doing it a different way. I always encourage people, no matter what course they're taking, however, to develop their minds as fully as they can. You can do that no matter who you are, no matter where you are. Some of the best people I've known have been non-college educated people. And so it's not a matter of going to a particular college. It's not a matter of that at all.

It's a matter of investing in yourself and taking that seriously. When Ruth Simmons stepped down as president of Prairie View A&M in 2023, she left behind many students who've benefited from her philosophy and people who weren't her students too. For instance, while preparing to interview Simmons, I read and listened to a lot of other interviews. In one of them, she said something I've been thinking about ever since, something so wise that I think should be the motto of every company and institution in the world. She said, I always tell the people that I hire that I don't hire them because they're able to follow rules. I hire them because they have good judgment. Thanks for that great insight, Dr. Simmons.

But another thing I learned from her today is the difference between what she calls the mission-driven model of higher education and the competitive model. Plainly, they've both got their place, but it does make you wonder. Since the competitive schools, the elite schools, pride themselves on producing the absolute best and brightest graduates, and since a college education has been shown to drive better life outcomes generally, why aren't those elite schools expanding? Wouldn't it make sense to offer their world-class knowledge and their multi-billion dollar endowments to more students? Most schools have been expanding except schools at the very top. Why aren't the top schools expanding? With schools, reputation is going to matter a lot. So does this mean that an elite education is mostly one big, expensive signaling mechanism?

If it were only a signaling thing, somebody would invent a less expensive signal. That's next time on part two of our special series, Freakonomics Radio Goes Back to School. And if you want to dig deeper right now, you can find some other college-related episodes in our archive. We did a two-parter back in 2012 called Freakonomics Goes to College. Those were episodes 86 and 88. Episode 377 was called the $1.5 trillion question, How to Fix Student Loan Debt. We've also interviewed a pair of Harvard presidents in the past, Larry Summers and Drew Faust. Those were episodes 303 and 218. We spoke with Wesleyan president Michael Roth

more recently for episode 574. And of course, Tanya Tetlow from Fordham last week. We'll be back next week with part two of our college series. Until then, take care of yourself and if you can, someone else too. Freakonomics Radio is produced by Stitcher and Renbud Radio. You can find our entire archive on any podcast app and also at Freakonomics.com, where we publish transcripts and show notes.

This episode was produced by Zach Lipinski with help from Dalvin Abouashi. Our staff also includes Alina Cullman, Augusta Chapman, Eleanor Osborne, Elsa Hernandez, Gabriel Roth, Greg Rippin, Jasmine Klinger, Jeremy Johnston, John Schnarz, Julie Kanfer, Lyric Bowditch, Morgan Levy, Neil Carruth, Rebecca Lee Douglas, Sarah Lilly, and Tao Jacobs. Our theme song is Mr. Fortune by The Hitchhikers. Our composer is Luis Guerra. As always, thank you for listening. My wife is a Smith graduate. Before your time. Ah, you said the magic word.

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