Fresh Air - How Cars Became A Gendered Technology
Episode Date: March 28, 2024Author Nancy Nichols says that for men, cars signify adventure, power and strength. For women, they are about performing domestic duties; there was even a minivan prototype with a washer/dryer inside.... Her book is Women Behind the Wheel: An Unexpected and Personal History of the Car.Learn more about sponsor message choices: podcastchoices.com/adchoicesNPR Privacy Policy
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This is Fresh Air. I'm Terri Gross.
Women drivers!
That was my father's complaint if a woman drove too slowly or didn't signal before turning.
Plenty of men on the road aggravated my father, too, speeding, jumping stop signs, recklessly passing him.
But they were just drivers.
They weren't men drivers.
My father was nothing unusual.
Lots of men of that generation had the same condescending attitude toward women drivers. My guest journalist Nancy Nichols has written a new book about how cars
became our most gendered technology. Women weren't considered qualified to drive. Beautiful women were
used to market cars in magazines and TV ads. Special clothes were designed for women when
they did drive. Cars became bedrooms for teens and
adults who wanted to get away from home to have sex. Cars have mostly been designed for male
bodies in ways that put women drivers at risk. Cars were major characters in Nancy Nichols' life.
She grew up in Waukegan, about 26 miles from Chicago. Her father was a car salesman, mostly selling used
cars. Her brother drove race cars on weekends when he was young. When her father was a child,
his six-year-old brother was killed by a car. Decades later, Nichols' father was in a car
accident that resulted in a traumatic brain injury that changed his life. Nancy Nichols has written
a new book called Women Behind the Wheel,
an unexpected and personal history of the car. Her previous book, The Lake Effect,
was an investigation into whether the elevated cancer rates in her community,
including in her own family, were a result of toxic fumes from nearby paint factories
and hazardous waste that was dumped in nearby Superfund sites.
Nancy Nichols, welcome to Fresh Air. I really enjoyed your book.
What were your preconceptions that you were brought up with about women drivers?
My first experience with the car was what I was excluded from. So, Terry, in my high school, I couldn't take shop class. So I'm roughly 65 years
old. And when I was a young girl, girls had to take home ec, and we had to learn the domestic
arts like sewing. And the boys were able to take shop classes and learned about the automobile as
if that was just their purview and ours was something very different.
I was in the same situation. I remember nothing, nothing about the sewing class
or the cooking classes. Zero. Your father was a used car salesman. Did he sell a lot to women? My father most likely was selling more to men. My father sold American
muscle cars, the Charger, the Challenger. He would not likely have sold a lot of cars to women,
although he did sell more Dodge Darts than any other man in the state of Illinois when I was
young. So those would have been vehicles that more likely would have gone to women.
But even in the venue of the showroom, it was very often the men doing the purchasing.
Even if the women were quite significant in making the decision, they weren't always in the showroom.
You write about how some salesmen were
trained how to sell to women, and it's not good. Tell us some of what you learned.
So throughout the history of the car, you can find from manufacturers leaflets that are
directed to salesmen, and they're all about coaching the salesman in terms of how to work
with the female. So, for example, certain salesmen were told to go to the home, find out what the
woman's favorite color was, then bring a car that was in that shade to the home, a very decked out car that she might feel attracted to,
really appealing to her feminine tastes.
I remember when my parents would buy a car and I'd be with them when I was young,
when it came time to take out the booklet of different fabrics,
that's when my mother was brought into the conversation.
Correct. So your mother was typical of women of the time. The interior of the seats or the floor mats, the interior colors.
So the slogan or kind of the watchword from that time would have been,
he picks the engine, she picks the paint job.
Although your father mostly sold used cars, he also sold some new cars. And he'll get a new showroom car every week
and drive it around trying to use it as an advertisement for factory workers like,
look at this great car, you might want to buy it. Did that work?
I believe it worked. I mean, I was pretty young during the time in which he was mostly active as a salesman, but he supported us, so I have to believe it worked.
And I have memories of, say, going down the street, and we would be in these really outlandish cars.
We were very poor people, but because he could drive these cars, we looked like we were something that we were not. And he would drive, like I said,
American muscle cars, which in some cases were in very neon colors. So he would be driving a
very souped-up Charger with a very beautiful interior. They were loud. They were performance
cars. And you'd pull up to the light, and people look or men would whistle or kids would get excited.
And I do think it probably was effective.
Yes, I do think driving around in those cars might have helped sales.
Anyone who's ever owned a new car knows that new car smell, which smells pretty exciting because it signifies this car is new.
So you grew up with that new car smell all the time when you were young because you had a new car every week from the showroom.
You later learned what that new car smell results from, so let us know.
So the new car smell is probably an amalgam of many different kinds of off-gassing.
And especially when you talk about the car, you need to be a little careful
because there are many different makes and models
and many different kinds of fabrics, plastics, polyvinyl chlorides
involved in the production of an automobile. So that new car smell could be many different
off-gassing materials or fabrics. And generally, it is not considered to be healthy, although
some people do seem to crave it. And what I found fascinating, Terry, when I was writing the book,
is that there are companies that actually make
air fresheners to mimic that smell. I don't particularly find it attractive. It gives me
a headache. And I'm also very concerned about its health effects. Back in the really early days of
cars, before electric ignition, you had to like crank up the motor, right?
Correct.
Was that a very strenuous thing to do? Did that require a lot of strength? I'm wondering if that had anything to do with how women were kind of not drivers early on.
So the early cars, Terry, were hand cranked. And that was part of why they were very difficult
for women to drive. They were very hard to start. Also, they didn't have power steering. They didn't
have power brakes. There were some models in which it was very difficult for women to even reach the
pedals. It wasn't until 1910 when a man named Charles Kettering developed an electric
starter for the car. And this was a real game changer for women because it allowed women to
start the car without a great deal of personal strength. And it greatly expanded their ability
to use the car when there weren't men around. So did women start buying their own cars after that or driving their husband's cars?
So the advent of the ladies' car, let's start there.
In the first instance, the ladies' car was an electric car.
It was meant for women who were largely very wealthy.
For example, Clara Ford drove a Detroit electric. She did not drive a Ford.
That's because in the early days, these combustion engines were thought too difficult for women to
start and drive and also too dangerous. There was also some concern that the combustion engine
would create unwanted sexual excitement for women.
Wait, stop there.
I think you need to explain how.
So they vibrated.
Oh, okay.
And so they were not allowed to have them.
Wealthy women, by and large, had the electric.
They were kind of like golf carts today. And they drove them for their own, you know, social.
They drove them around their estate.
They drove them to their friends for social engagements.
So the ladies' car in the first instance was an electric vehicle.
But an electric vehicle didn't have the range that women needed. So about after, between the periods between World War I and World War II,
let's say, the idea that a woman would have her own car became much more normalized. And a lot
of that had to do with the creation of the electric starter that Charles Kettering gave women,
essentially, this enormous gift for women women because now women could easily start these
combustion engines. They could more likely have a vehicle that gave them great range that we saw
with the combustion engine. I want to ask you about clothes that were designed for women
who are going to drive or maybe even just be a passenger in a car.
I'll tell you to kick it off that when I was in high school, my winter coat was a car coat.
And that's what it was called. It was a car coat.
I never thought, like, what does that mean? Why is it called a car coat?
But I am wondering, why was it called a car coat?
You know, it was around three-quarter length.
Was that supposed to be more comfortable for a car as opposed to maybe a longer, wider coat?
Yes. I mean, the short answer to that is yes. The car coat was designed to help women get in and
out of the car. And there's a very long history of women and clothing and cars that I got fascinated
by. And when I was researching the book, I went to the New York Public Library,
and I found from Saks Fifth Avenue a catalog.
It was about 200 pages, and it was all about helping women adapt to this new car culture,
which was really very new, right?
So early cars were open.
They didn't have roofs.
Women got dirty. They were cold. Women were sold ermine blankets. They wore goggles. That evolved as the car became more
enclosed. And say women in the 1914, 1915 kind of time period were advised by the Ladies' Home Journal, for example, to wear gloves, to have
a hat with a short veil, because the act of driving a car is performative. And it's always
been expected that women dress a certain way and look a certain way. So, for example, Ford had coats that were made to match, use the same material in the interior of the car to create matching handbags, matching coats.
So it was a very coordinated thing.
And very directly, your car coat came from our experience of having to be in the automobile, getting in and out.
And that was a new experience.
We don't often think of the car as a new kind of technology.
And just as we've adapted to our phones, we had to adapt to that technology.
What was car culture like when you were growing up?
In terms of how people related to cars,
what do you remember of car culture from your early years?
So that's really interesting. The car for men has always been about adventure, about power,
about strength, about a performance of their own masculinity, right? The car for women is really
very different. And this was in my experience as well.
The car for women was about making sure that you could take care of your domestic duties. So
what you needed to get done for your job as a mother or your job as a housewife.
So there are these dual narratives between how the men use cars and how women use cars.
But so much revolved around cars, like a lot of men would wash the car by themselves and then wax it because cars used to be made out of metal, and they'd rust unless you waxed it. So like,
a shine, you know, is a really important thing on a car, aesthetically, and to prevent rust.
And I don't know, people really bonded with their cars. It was a big identity thing. And
men often fix their cars themselves. And now, as you point out in your book,
bodies of cars are made out of some kind of plastics. You don't have to wax them anymore.
They're not going to rust. They'll crumble them anymore. They're not going to rust.
They'll crumble maybe, but they're not going to rust. And also, you can't, like with computerized
cars, you can't take them apart in your garage unless, like, you really know a lot about computers.
It's different than it used to be. What you're saying is exactly correct, that car culture has changed dramatically.
And I think Saturdays for a man to spend in the driveway washing and buffing his car,
it was a very ritualized and common experience, certainly in my growing up.
Some scholars have argued that that was kind of a lovemaking,
that that was a time that men made love to their
cars, that they cleaned them inside. They worshiped them. And as you also suggest, they were able to
work on them. And that's just not true today. Unless you have a very specific car, it's very
unlikely that you're going to pop the hood and do some kind of major repairs in the driveway because you don't have the tools
or you wouldn't have access to the kind of knowledge that you would have to have and the
software that you would need to do the testing on that vehicle. You write about cars as a place for
romance. You write, almost as soon as they hit the road, cars were used for sex. And you point
out something that may be I'll sound naive that I
never thought of that fold down seats in the front were marketed to young men for romantic
reasons. And I immediately thought, yeah, but there's often like a stick shift or something
in the middle of the two seats, which would prevent the kind of romance that the car was supposed to be designed for?
I think you need to use your imagination a little, Terry.
So, the car that you're referring to that was marketed as the young man's car was a bench seat.
A bench seat. And it had a lever that you could very quickly
turn it into a flat seat. When I say cars have been used for romance from the beginning,
that is so true and pretty well documented that people would use the running boards, they would put pillows and blankets,
and use the early vehicle in that way. Later on, the cars had bench seats that they dropped down,
or absolutely enormous back seats. This was so prevalent, in fact, that Henry Ford,
who was a very conservative man socially, didn't like it,
tried to engineer his car so that that would not happen.
But what did he do to try to prevent it?
He made the backseat smaller and smaller.
It's really small now, at least in my car.
So car critics now have said it may be almost impossible to have sex in a car unless you are completely acrobatic.
Nancy, how do you think boomers and hippies changed car culture and the kind of cars that they drove?
It's interesting in that context, Terry, to look at the minivan, right? The hippies used the van as a kind of roving space for romance,
right? And so they would have on their vans, you know, if it's a rockin', don't come a knockin',
because these were intimate spaces that were designed for intimacy. They had specific mood
lighting, they had wine racks,
they had shag rugs. So that's kind of how we think about the hippies using the minivan.
So let's fast forward a little bit to my generation. I'm a boomer. I worked, I've always
worked. I had a young son when I was working. So I used my minivan. I drove a Honda Odyssey, and I used it
to meet my dual responsibilities as a mother and as a professional woman. And I'm about 65 years
old. I was one of the biggest waves, my generation was the biggest waves of women who were trying to
meet these dual responsibilities, right? So we would have on our suit and our little high
heels and our cute little bow ties, and we would also be in the grocery store, and we would be
dragging kids through the grocery store in those outfits, and we would be taking them to soccer.
And you have to give the American automobile industry so much credit. They were on every single demographic trend. They fully
understood what women wanted and needed, and they were out to make it work for women.
I think we need to take another break here, so let me reintroduce you. My guest is Nancy Nichols,
author of the new book, Women Behind the Wheel, An Unexpected and Personal History of the Car.
We'll be right back after a short break.
I'm Terry Gross, how intriguing the parade is.
See her driving through the city, looking cool and sitting pretty.
She's so sleek and chic and sweaty, she's a real Mercedes lady
In her jeans
by Fiorucci
And accessories
by Gucci
And her feelings
undercover
Not for husband
Not for lover
While some guy whose fortune's mate is
Living on the brink of Hades
How I wonder what your trade is
Lucky ladies in Mercedes.
Hi there, it's Tanya Mosley,
here to share more about my new series of Fresh Air Plus bonus episodes.
I love when he casts his mom in movies.
It feels so authentic. I know.
You know, she was also in the film Goodfellas, which I also love.
I need to get that screenplay, by the way. I don't have
that one. For the next
few weeks leading up to the Academy Awards,
I'll be talking about all
of my favorite movies with my colleague
Anne-Marie Baldonado.
If you want to hear what movies I love
and which screenplays I actually own
and use as creative direction,
sign up for Fresh Air Plus at plus.npr.org.
Subaru is an interesting story in terms of marketing to demographics.
Subaru found out that a lot of lesbians were driving Subarus,
so it decided to start marketing to lesbians and capitalize on that audience.
And they did it through coded language. Can you talk a little bit about the ad campaigns that were designed to
sell to lesbians? So around 1994, a set of executives at Subaru were having focus groups
actually here in Massachusetts, in western Massachusetts.
And what they realized when they did these small focus groups of 8, 10 people,
that the people who were buying their cars fell into two categories.
One was what we would call kind of an essential worker now.
They were nurses. They were EMTs. They had to get out in all weather.
There was no chance that they could skip work if the weather was bad. And the other group tended to be lesbians. And they found this very interesting and they pursued it. And what they realized is that lesbians were very fond of their car. So they started speaking and trying to encourage more lesbians to buy their car by
a kind of coded set of advertisements. So in the advertisement, the license plate, for example,
would say, get out and stay out, right? Which is coded language. It could mean get out into nature
and stay out in nature. But it could also mean,
you know, come out of the closet and stay out of the closet. Or the license plate would say
P-Town in Provincetown in Massachusetts has always been a very welcoming place for the gay community.
So they started and became the first company to actually get out front and market to the gay community.
Why Subaru? What was attractive about a Subaru to lesbians?
I don't really know the answer to that. I think I drive a Subaru now. They're incredibly
convenient. I think that they were, it was probably part of the price point. I think
it was part of being welcoming.
Once they saw that this company cared about them, I think it became a relationship, so to speak, where they were saying, okay, if you're going to see me as a consumer, I'm going to support you.
As you point out, young people today tend to not care that much about cars or even necessarily want one.
So many younger people use bicycles to get around.
And, you know, the roads are starting to accommodate to that.
There's more bike racks throughout a lot of cities.
So that's a totally interesting switch, like having your identity so intertwined with the car that you drive
versus not even owning a car, not necessarily
even wanting to? So younger people get their license later and they do less driving than we
did as teenagers. And I think that has to do with them feeling not as romanticized about the vehicle, the car, today is a dull daily driver. It is not
this romanticized piece of technology that is all about performing in terms of excitement or
adventure. It really is about getting from one place to another. And I think younger people are
very aware of climate change and other
concerns about the environment. But I have to say this, Terry, that even if they're on their bikes,
and I say this because my son loves his bike too, is that even if we aren't partaking in car
culture, we are partaking in car culture. Because the decision to take your bike is a
decision to not take the car. So you're still in conversation with that technology. And of course,
when you're driving, the bike lanes are terrifying in Boston. It's Boston.
Oh, in Philly too.
Yes, it's just terrifying. And in my book, I actually tell a story where my son got into quite a little to-do with a woman in a Prius because he was not, in her view, not in the lane where he should be.
It's just so frightening to me sometimes to think about the interaction between cars and bicycles because I don't think that the roads are engineered always in a way that makes that an easy interaction.
And one thing that people don't think about is that the vehicle is getting bigger and bigger and bigger every year,
and the roads were not always created.
And I'm sitting in Boston, Massachusetts, so I have to be very specific about where I live.
The roads here were not
engineered for very, very large vehicles, and certainly not engineered in a way that would
easily accommodate a very large, let's say, big pickup truck and a person on a bicycle.
So it's really not, for me, a political issue. It's more of an engineering and a space issue.
And it's very frightening. We lose about 40,000 people a year
in car accidents, right? And that's quite a lot of people that we're willing to sacrifice because
we're not always thinking carefully about how we either drive our cars or engineer our vehicles
or plan our roads. So when you say there's 40,000 people a year who die in car
accidents, does that refer to all car accidents or just car accidents with bicycles involved?
That would be all accidents. Well, it's time for another break, so let me reintroduce you.
If you're just joining us, my guest is Nancy Nichols, author of the new book,
Women Behind the Wheel. We'll be
right back. This is Fresh Air. Although your book is, you know, largely about cars and car culture
since the history of the automobile, there's also the theme of death throughout the book,
because there's been a lot of death in your family that you experienced. Your mother died in your arms
when you were 10. Your father's brother was hit by a car when the brother was six. Your father,
when he was an adult, was in a car accident and got a traumatic brain injury.
And you were in a car accident where the car was totaled, but you were
fine. Oh, and your sister died of ovarian cancer. Your son, when I think he was in high school,
when he was around 15, was diagnosed with leukemia. So there's like death and cancer.
That's one of the themes through the book.
I'm wondering like with your father.
We'll start there.
He was, I think, playing with his brother when the brother was six.
And the brother ran into the street and was hit by a car.
But you don't really know what happened because your father told so many different versions of the story.
I can only imagine how traumatic it was for my father to be present when his little brother was hit and killed.
In the first instance, he would tell me that it was an ice truck that killed his brother.
Then he would tell me it was a school bus.
Then he would tell me it was an army truck that killed his brother. Then he would tell me it was a school bus. Then he would tell me it was an army truck. So there were many, many versions of this. And I think it was probably that first lie that he told about the accident with his brother that started him on the path
to really lying about everything. He would lie about what grocery store he went to. He would lie about whether there was
oil in the burner. Lying became a way of life for my dad, and I think it played into his professional
identity as a car salesman. But I didn't understand all this when I was a young woman.
It would take me many years to unravel it, and it was only really through the miracle of the Internet
that I was finally able to find the news report about my uncle's death at six years old
and really put the story together in a way that I think is most likely related to the facts.
What happened? It's hard for us to think about this now, but my uncle, as a young boy, ran out into the street in front of a school bus.
Whether my father was taunting him or playing a game with him or was responsible for taking care of him, my father was likely somehow involved in a probably not positive way.
At the same time, Terry, what we don't understand and what I've come to understand through the
process of writing this book is that there was a time when vehicles really took over the roadway.
When my uncle was killed, he was doing what little kids do all the time.
He was playing, and he was running, and maybe he was running from his older brother.
We don't really know.
And what happened was that the vehicles started to create and become dominant on the roadways,
and they pushed pedestrians to the side.
But there was a tremendous amount of carnage that happened
as that became the course, as the norm in our society, that cars on the street. Prior to that,
pedestrians on the street. So I think it's a complicated set of circumstances with my father,
his brother, and the vehicles.
A couple of observations. Your father became a kind of chronic liar. You went to journalism
where fact-checking is so important. And also, your father was traumatized by his brother's
death, but he became a car salesman, and so much of his life revolved around cars.
All that is true, right? Was my father trying to work out something that happened to him as
a youngster? Perhaps. Certainly, I can speak to my own experience. It was very
healing for me to be a journalist. I loved being a journalist. I love being a writer. I love checking and rechecking facts. I like working on the written page. I love having a book.
I can just open it up and check again and recheck again. And I love to edit because things are fixed
and facts are fixed. And that is very comforting to me. Not right now. Facts are not fixed anymore.
All right. In my world, facts are fixed.
Your mother died in your arms when you were 10. I can't imagine how upsetting that was.
A lot of kids at 10 don't even have a grasp of what death is. Do you know what your mother died of?
Oh, I know very specifically what my mother died of. She had a massive heart attack, essentially,
and died probably right there. It was very traumatic. It's hard to overestimate how hard that was for me as a young girl.
It became very hard for me to focus.
It became very hard for me to not speak exactly,
but certainly to speak in a way that was communicative.
It was a hard time for me.
Excuse me for pursuing this line of questioning about death and illness, but it's a theme through your book.
Your sister died of ovarian cancer, and then you were diagnosed with a cancerous pancreatic cyst.
Correct.
How old were you when you were diagnosed?
Roughly 43, 44.
Yeah, you know, I've been reading that more younger people are getting cancer.
And a lot of people are investigating why is that.
But you have a theory about why you and your sister had cancer.
My first book was called Lake Effect, and it was a history of the Great Lakes,
specifically the area where I was born and raised. I was raised in Waukegan, Illinois. There were
three Superfund sites in my hometown. Why don't you explain what a Superfund site is?
A Superfund site is where there are known toxic chemicals.
The government has taken over that property, come to some sort of a complicated agreement with the owners of the property and the people who are responsible for the pollution, and begun some sort of a phased cleanup.
So there were three of those sites in my hometown of Waukegan, Illinois.
I spoke to one scientist in my previous book, and she said to me that every toxic chemical known to
man was in one of those sites. It was a heavily polluted area. It was in some ways a vestige of the auto manufacturers, but more likely there was a steel plant there.
There was, as you said, a factory that made paint.
There was an asbestos manufacturer there or a plant that used asbestos material.
So there were many different manufacturing sites along where I grew up.
And all of those had some sort of chemical that we might now consider, or either federal or international authorities might consider to be, if not cancer-causing, at least involved in the processes by which cancer occurs.
And you weren't aware at the time when you were growing up that you were being exposed to this, were you?
I don't think anybody knew at the time that I was growing up
what these chemicals did.
They were emitted directly from the factory floor to the Great Lakes.
So the Great Lakes is about 20% of our world's fresh water supply.
Nobody was doing that to poison people.
It was done as a matter of course in factories all over the country,
and it was just the way business was done then.
Things have changed dramatically since then.
When you had cancer, were you afraid that you were going to die, knowing that your sister had died as a result of cancer?
Oh, of course. I was very concerned. I had a very serious form of pancreatic cancer.
I knew that my sister had died of ovarian cancer.
I was terribly scared that I would die.
Were you already a mother?
I was. My son was about eight.
I'm sure you were worried about leaving him.
Yes, I was totally worried about leaving him,
but on the other hand, I also was a person who had lost her mother when she was young.
So I had great faith and great confidence in him.
I knew he would be okay.
And then your son got leukemia.
He did.
And you were afraid of losing him.
Yes, I was terrified of losing him.
And I talk in my book about how I turned my car at the time into a kind of church where I played the rosary constantly.
I'm happy to report that my son is quite healthy now, and he's in medical school here in Boston.
Well, let me reintroduce you here.
If you're just joining us, my guest is Nancy Nichols, author of the new book, Women Behind the Wheel.
We'll be right back after a short break.
This is Fresh Air.
You bring up a subject in your book that's really important to me, and that's about safety concerns
in cars. And as you say, no matter how much a car is designed for safety, it's not necessarily
designed for a woman's safety, because it might be designed for men's safety, and men's bodies
and women's bodies are different. And especially women who are short, everything's like not
proportioned. Like just speaking about seatbelts, if I'm not wearing like a winter coat, the seatbelt
will strangle me if I'm in an accident, because, you know, try as I will will it usually ends up going across my neck or being close to my neck.
So one thing that was fascinating to me when I researched the book was looking into the history
of what we call crash dummies right and the original crash dummy where was about a six-foot man with a hat on. And it came from dummies that were created
to test for pilots to eject out of their planes.
So those dummies, those crash dummies,
were modified and began to be used in the manufacturing of automobiles.
So there's two ways in which these dummies are used.
And one is the federal government has their standards, their crash standards,
and they have their dummies.
And those dummies historically have been made for men,
and they don't take into account smaller women.
To their great credit, automobile manufacturers now test their vehicles using many different kinds of dummies, but the actual ratings
they get come from these dummies that are used by the federal government. And there's been a push
by women legislators to try to get that changed.
And there's been some movement, but it's still quite concerning. And as a result of that, women are more likely to be injured in a crash because their musculature is different.
Also, as you also point out, a lot of women are shorter than the average man.
And so, like someone like me, you have to, you know, I'm short, you have to sit closer to the steering wheel so that you can reach the steering wheel and so that your legs can reach the pedals.
And that means, you know, you're more likely to, in a crash, hit the steering wheel or to be injured by the airbag that prevents you from hitting the steering wheel. So it's not good. I would say this. I think that
manufacturers are doing more than they did in the past to try to make cars safer for women.
I don't think women historically have always been the priority. And I think that what I say to you,
Terry, personally, try to push your seat back a little bit more, for sure. But also, I think that
is a general rule for women. One of the reasons I wrote my book was because we're at this really
important point in the life of the automobile. We're going to have autonomous vehicles. We're having electric vehicles. We have women legislators who are arguing for better,
more inclusive kinds of safety dummies, right? So I want women to be aware of all these aspects of
the car, right? The car as a domestic space. The car is a place where you can really be injured.
And I want them to just kind of take ownership of this, right? We are active consumers in the
automobile world to try to not force women, but actually encourage women to get involved in these topics. When you buy a car, what are you like in the showroom? So what's your approach?
I have never bought a car. I am married to a litigator and my husband, I have my husband
buy the car. And I think that that is a vestige of my understanding what the way car dealerships work and maybe me feeling a little
uncomfortable because I have so much knowledge about it. I think that this will get better for
women, right? I think that the internet has created a lot more transparency for pricing for women.
There are sites now where you can buy cars directly. I think things will change for women in the dealership.
But I'm still quite intimidated by the process.
Here's my advice.
Would you consider bringing a copy of your book the next time you buy a car to intimidate the person who's selling you?
Because it's evidence like, I know a lot.
I wrote a book about this.
I don't think this process has to be that adversarial, right? I think that the idea that the salesman is in this
adversarial role is probably more historic than current. Really? That's good news? I do think
that's probably the case. Although I will say overall, women spend about $7,000 to $8,000 more on their cars over the lifetime of a car than men do.
And that's because they lack negotiating skills or power, because they pay more for repairs.
They pay less in auto insurance, which is kind of interesting. But in general, cars cost women more, both in
terms of what they pay at the dealership and what they pay in their bodies, with their bodies,
in terms of accidents. Nancy Nichols, I want to thank you so much for talking with us.
Thank you so much, Terry. I've really enjoyed this.
Nancy Nichols' new book is called Women Behind the Wheel. I want to share some exciting news about our co-host, Tanya Mosley.
She has a new podcast, and the first episode dropped today.
It's the story behind the disappearance of Tanya's half-sister, Anita,
who vanished in 1987 when Anita was 29.
There was no trace of Anita until 33 years later
when her body was exhumed in a Detroit
cemetery for unidentified bodies. DNA enabled the identification. The podcast follows Tanya and her
nephew Antonio, Anita's son, as they piece together what happened. It's also the story of the family's
city, Detroit, during the crack epidemic and the broken systems that failed Antonio during the many years he searched for his mother.
The podcast is called She Has a Name.
I'm looking forward to listening.
Congratulations, Tanya. Thank you. Myers, Roberto Shorrock, Anne-Marie Boldenado, Sam Brigger, Lauren Krenzel, Heidi Saman,
Teresa Madden, Susan Yakundi, and Joel Wolfram. Our digital media producer is Molly C.V. Nesper.
Thea Chaloner directed today's show. Our co-host is Tanya Mosley. I'm Terry Gross.
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