Good News York by Growth Mode Content - GNY EP.57 | The Many Ventures of Marie Adornato

Episode Date: June 18, 2025

Good News York: The Multifaceted Journey of Marie Ado In this episode of Good News York, hosts Matt Masur and Mike Brindisi from Growthmode Content feature Marie Ado, a highly accomplished entrepreneu...r and educator. Marie shares her diverse background as a bridal shop owner, dress designer, adjunct professor at Syracuse University, and a dedicated 'horse momager.' Marie delves into her journey from entering the family business to becoming a notable figure in the bridal industry, the emotional and psychological aspects of her work, and the support she provides to other retail businesses. The hosts also discuss modern business communication norms, entrepreneurship, and more. 00:00 Introduction and Banter 00:50 Special Guest Introduction 01:33 Marie Ado's Journey 04:51 Entrepreneurial Insights 08:16 Modern Communication in Business 11:50 Balancing Multiple Ventures 16:22 A Daughter's Equestrian Journey 16:44 Equestrian Terminology Debate 17:36 The Seagull Incident 19:15 Animal Lovers and Their Pets 20:14 The Bridal Industry's Emotional Side 20:54 Creating Super Fans in Business 23:36 Body Image and Custom Fittings 26:27 Finding the Perfect Mirror 27:22 Where to Find Marie and Her Work 27:52 Exciting Collaborations and Future Plans 29:33 Good News York and Future Events 31:01 Conclusion and Farewell

Transcript
Discussion (0)
Starting point is 00:00:00 So you're running out of closet space. The good news? You don't need to stop shopping. You just need to start selling with the Real Real. The Real Real Real is the world's largest and most trusted resource for authenticated luxury resale, whether it's that mini bag that can't even fit your phone, or those boots you never fully broke in. The Real Real Handles everything, from photography and copywriting to shipping and pricing, so you can just sit back, get paid, and make room for things that actually feel like you.
Starting point is 00:00:27 And with 10,000 plus new arrivals every single day from top designers like Prada, Celine, Louis Vuitton, and Lueva, all for up to 90% off retail, you're bound to find something perfectly on brand to fill that extra closet space with. Plus, right now, you can get an extra $100 to shop when you sell for the first time. Make room for what feels like you. Go to the realreel.com to start selling and get your extra $100 to keep shopping at therealreel.com. That's the realreel.com. You're listening to a podcast right now, driving, working out, walking the dog.
Starting point is 00:01:03 If you're into podcasts, chances are you have something to say too. With RSS.com, starting your own podcast is free and easy. Upload an episode and we distribute it to Apple Podcasts, Spotify, Amazon Music, and more. Track your listeners, see where they're from, and start earning from ads just like this. If you've been thinking about starting a podcast, this is your sign. Start your new podcast for free today at RSS.com. Hey guys, welcome to Good News York. I'm Matt Major from Growth Mode content. Joined as always by my smurf-colored friend today.
Starting point is 00:01:59 Smurf? Smurf-colored? Fuck that up already. I know. Yeah, I am smurf-colored. That was almost funny. How are you? This is why the people on Instagram say that I'm not funny because I'm not funny.
Starting point is 00:02:09 Yes, you are. Yes, you are. All the clips, I laugh at your reaction or what you say in all the clips. Yeah, but I pay you to do that. Yeah, I know. I guess what's saying on the air. We are sponsored by Ads on the Go. Get Ads on the Go.com, and we have a special guest.
Starting point is 00:02:26 Get Ads on the Go. It's the coolest truck around. But speaking of the coolest around, we have joining us. I think we're going to say speaking of the coolest truck around. No, no. We have the most fashionable lady in all of Syracuse. By far, Eve. By far.
Starting point is 00:02:41 One of our growth mode content creators. Yeah. And my good friend, Marie Ardenado. Welcome to Good News York. And when someone calls me a lady, I know I'm experienced. That's right. This should have happened a long time ago, and that's on me, because I book for this show. We should have had you on a long, long before.
Starting point is 00:03:01 But you're here now. And, man, I remember when we first met Marie, you knew about Marie. Sure. From profound, correct? Yep. Yeah. And when I first met you, you too were like a unicorn because you do so much. But it all works together, but you are.
Starting point is 00:03:19 a woman of many talents. Well, a lot of identities. Yeah. So I think when you are in business for a long time, and actually when you age, you have wisdom, which is great. That is true. And so over time, you just kind of develop these identities. When I first started my business, I wasn't married.
Starting point is 00:03:37 I was in my early 20s. I just got out of college. I was in graduate school, and I was working for my mom's family business. And, you know, kind of just wanted to start my own thing. I knew I was going to be an entrepreneur. Once I got to graduate school, it was kind of like, at that point, I was like, yeah, I don't think I'm really going to fit in with all these other people wearing, like, blue blazers. I'm in, like, a red jacket with a pearled lapel.
Starting point is 00:04:01 I walk into these, like, job interviews, and, you know, they have these job fairs when you're in college and grad school. Sure. And I was like, I don't really fit in here. No, they didn't fit in with you. Well, back in the day, it was like, there was no, like, entrepreneur. partnership major. You know what I mean? It was kind of like they had you know finance finance, you know, we'd call finance finance finance. Yes. And remember people, especially viewers, like when people pronounce things a certain way, we want to make sure that we're respectful of the way
Starting point is 00:04:35 that they pronounce things because there's various different ways of pronouncing things. And if you actually, you know, look it up, there's different ways to pronounce the same work. I think we should shoot a documentary about it. It is. Italian, Italian, what's the difference? Anyway. Documentary. So, yeah, so as I started getting into dresses from the pageant world,
Starting point is 00:04:57 I was a contestant in the Miss America program for quite some time. Wow. Yeah, I got lucky. I competed in the Miss New York pageant. I won the locals three years in a row, and then I got to the state pageant, which was in Watertown at the time. Oh. And, you know, everybody would think, well, Watertown.
Starting point is 00:05:13 What a place for a Bee page. But I got to tell you. Invite the Army. I'll tell you I love Watertown. It's one of the most amazing cities and the people are just so just like down home and like really authentic. So I had a host family one of the years and became very close with them. And I'm still to this day close to the family. So because of the pageant world, I got into dresses and all that. So I took my passion for that along with my business education, put it all together, threw it up in a bag and mixed it all up. And then, you know, wound up with Spy Baby Bridal and Spy Baby Boutique. I had a clothing store and a bridle store. And then once I got married and was pregnant with my first child, I sold off the boutique.
Starting point is 00:05:58 Unfortunately, the friend that I sold it off to passed away. She got hit by a car on her bike in Albany. It was awful. She had like four locations. She was pretty awesome. And her name was Diva DiLuisa. She was really super cool. It was a huge loss in the fashion world.
Starting point is 00:06:16 So that kind of had a profound, profound impact on me. And then, you know, as I started raising a family, you know, you just start kind of like learning new thing. You're constantly seeking knowledge as an entrepreneur, you know. And then I had three, I got to a point where I had three kids and got to a point where, you know, they were kind of old enough to kind of be on their own a little bit where they could actually not be with me 24-7. Sure. And so I'm like, you know, I wanted to get into teaching. So I started doing that during COVID. Wow.
Starting point is 00:06:51 Yeah. So teaching at the collegial levels is a lot of fun. On top of everything else, she's a professor at Syracuse University. Yeah. I mean, just why not, right? Yeah. You know. You're in her spare time.
Starting point is 00:07:00 I got two businesses going. I think I'll be a professor at Syracian. Well, you know, you try to extend your career, right? As an owner of a business, like when you're an entrepreneur and you own it, and it's like how do you extend your career? You know what do you do? Like, there's... Yeah, I mean, I feel like it's got to be a little bit tough when people always say like,
Starting point is 00:07:21 oh, I'm sick of working for, I want to be my own boss. But, you know, you just made me realize sometimes it might be tough because then who's there to challenge you and to make you better, you know, so you've got to kind of boss yourself. That's why when profound came around, you know, I jumped at the opportunity to be part of such a prestigious group of businesses because all of the profound people were going through the same problems that I was going through, even though they were. in a different industry. You know, we were all,
Starting point is 00:07:46 we could all relate to one another in a really unique and special and meaningful way. Well, you've got that, I'm going to call it for a second, that entrepreneurial curse that many of us have, where you can't sit still, even when things are great.
Starting point is 00:08:01 And that turns into most successful entrepreneurs do not have one venture. They've got, I think the average is seven. And you take that in another route where how do you keep yourself occupied, you've gone to the teaching route and you're helping to teach young entrepreneurs, which I'm sure helps scratch that itch a little bit. Yeah, and I think, too, the true essence of being an entrepreneur is being a problem solver. So there's always going to be problems in this world, right?
Starting point is 00:08:27 So whether it's in your industry, a different industry, or you're interested, like, you know, in technology, I'm becoming more and more interested in technology, learning more about technology. As a Gen Xer, and there's many of us out there, you know, we grew up in a time where there were no phones. There were no, I mean, you know, you wanted to talk to your boyfriend. You, like, grab the phone off the wall. It was a little curly cord. And you would kind of, like, sneak around the corner so that you could talk, you know, especially I'm one of 10. So, like, there was, there was no privacy in our house. Yeah. Damn. That's wild. I didn't know that. I, listen, I, I'm a Gen X.
Starting point is 00:09:11 I'm on the Gen X millennial line because I was born in 82. I just gave my age away. And so what I do is when I'm around Gen Xers, I'm like, yeah, I know those damn millennials. And then when I'm around millennials, I'm like, those old Gen Xers,
Starting point is 00:09:24 they don't get it. I'm a cusper? You're a cusper? I've been called way worse. I'll take it. I'll absolutely take it. The least offensive thing. But I do.
Starting point is 00:09:33 I know exactly what you're talking about, though, the days of like, you know, you wanted to go hang out with your friends, you call them. What are we doing? You want to date someone? You called them and asked them on a date, or you went up to him or made your friend go up to him, right?
Starting point is 00:09:45 Yeah, people didn't want to call anybody. No. Myself included. I hate the phone. Well, texting is so easy. It is. I have to say I love it. I do business deals off text.
Starting point is 00:09:54 I mean, absolutely. And it's unprofessional, maybe. But nowadays, it's accepted. I was going to say, I think maybe. I don't think it's unprofessional. I think maybe in the beginning, there was a window of time where maybe it would be a little loose to one, but I think now, right? You would know. Yeah, yeah. No, I think it's, it's just a preferred
Starting point is 00:10:12 method of communication. And, you know, obviously when you're business texting, you're going to be slightly more formal, but sure. Nothing bothers me more than people that send a text that looks like a business letter. Oh my God, totally. You know, using all the corporate jargon and full punctuation and like, you know, that's not. Just send the email. That's not the idea. Let me ask just real quick. The other day I was talking to a possible guest that's going to be on Good News York future. Never met them before. They run this company. I exchanged texts with them. Whatever. Father's Day morning, that person sent me a happy Father's Day gift. And I don't know how to feel like it. Maybe it went to everybody that they've never texted. I don't know. We only texted about
Starting point is 00:10:57 bringing them on the show, maybe five, six texts. First of all, how do they know I was a father? Second, but I didn't want to be unappreciative and not say thank you. Anyway, this is about you, but I just remind me. It's interesting. You think sometimes, like, people will do that into their whole. They must. Oh, yeah, listen. It's a copy paste.
Starting point is 00:11:15 But then again. But why me? I think I'll just send it to that. So it could just be a, maybe he thought I was somebody else. One of a million other mics that the guy might know. It was like on that line of like, that's so sweet that he would do. And then it was like, and it was a dude. Yeah.
Starting point is 00:11:30 Which is, I mean, that's fine. But yeah, nowadays anything goes. I think so anyway, that's what I wanted to bring it back around to. I feel like if he could do that, I think texting in business is just fine. Yeah. In all honesty, not to like get on a soapbox or anything, but this is one of those things that is the modern evolution of society. Forget about business. This is how everyday people want to communicate.
Starting point is 00:11:54 So my opinion on that is if you want to be successful in business, you got to meet them there. Yeah. You know, I don't. It drives me crazy when you see some of these organizations that want their customers to jump through hoops. It's like, no. Do you guys think, come where I am? Do you guys think there's an unwritten curfew for when to stop sending business texts for the night? There is a written curfew.
Starting point is 00:12:17 It's 9 p.m. Is it? It's a law. Not in my world. It's a law. Yeah. What do you mean? You can't make business calls after 9 p.m.
Starting point is 00:12:25 Really? Yeah. Now, that being said, I think you jump into a gray area when you're texting, and especially you're on a personal level and now it's more like you and me and it's not necessarily the company yeah yeah well that's calling you know what I mean but and to me that's always just made it a nice kind of good what happens if you text past nine do you get arrested you get slotted anybody enforces any of that nonsense but it's like j-w walk it is supposed to be a thing it's more of an ethical thing you know it's like the do not call list yeah people still get harassed
Starting point is 00:12:54 well I think that I have bad etiquette then yeah me too that's why I literally I run my business off phone now like I do so much at the same time because I can be working the computer here I can be working on my phone here to answer but sometimes things come into your head right and you're like oh geez I can't wait until I mean I have a sales rep that sells my my bridal collection and last night it was like and I'm working all night because you got to remember we're international business so our factories are anywhere from six hours to 12 hours ahead so at two in the morning, it's two in the afternoon.
Starting point is 00:13:32 So I'm usually, I went to bed at like four last night. Oh my God. I mean, clean the kitchen for three hours, got my stress out. And then as I'm, as my phone's plugged in charging because it's literally dead 24-7 because I'm constantly using it, you know, as I'm doing things in the kitchen, I'm going back and forth messaging the factory, you know, approving sketches and things like that. But so for me, something came up in my head last night and I said, oh, I need to contact to Ashley about this.
Starting point is 00:14:00 And so I messaged her probably like one o'clock in the morning. And I told her yesterday when I talked to her, I said, listen, if I messaged you at weird times, I don't expect you to reply. Don't take me, you know, as I'm being rude. Yeah. But like if I don't do it then, and I have no, you know, I'm one of those. I take notes, right? I do the same thing.
Starting point is 00:14:19 I do the same thing. And my wife would say sometimes, why are you texting someone this late? And I go, you know what? You're probably right. I go, I just assume that if they're sleeping, they'll get it in the morning. I just need to get this out of, it's more for me to make sure. I definitely do that a lot in business, and I've told you guys many times. You get some random email or text from me in the middle of the night.
Starting point is 00:14:42 I have zero expectation of you doing anything about it until work hours. In fact, I expect you to get it the next day. But with, you know, same with Marie is, you know, when you're in the middle of doing something, you want to get that out. Yeah. Or like, you know, if you're in an interesting. industry where like you're moving fast. Like there's a lot.
Starting point is 00:15:00 Like we have in a week and a half, we have a huge photo shoot for the new collection in South Carolina. So the logistics of that has become, you know, a lot where I was actually on the phone with the photographer who's in Florida and then his partners in Boston. So like we were quickly had a five minute on the way here in the car. You know, just kind of like, hey, let's set up the time for next week, finalize where we're, where we're going, how we're, this is going to work. But that's the thing.
Starting point is 00:15:26 It's like things are in real time action moving and things are changing or there's a problem and all that. So you have to be able to like being flexible is so important. I think being flexible is probably one of the most important talents that you can have in life, not just as an entrepreneur, but in life. Yeah, Matt can do a full split. You're very flexible. You're very flexible. Pilates. Pilates.
Starting point is 00:15:50 Pilates. Marie, let's go, let's take a step back for half a second and give people a little bit of just, the quick kind of bulleted list of the different things that you do, because I think it's interesting. So tell me what I'm missing here. So we got a retail bridal shop. Yep. Dressed designer. Yep.
Starting point is 00:16:09 So a lot of the things that you can purchase in the shop, she actually designed. This is great. You also, I don't know if that's a separate business, but you also sell those designs to other shops all over the country. Yes. Right. Your designs are featured in a video game. Yes. What?
Starting point is 00:16:24 Covet fashion game. Yes. EA sports game. Oh yeah, you did talk about that. Yeah. That's right. That's right. Yep.
Starting point is 00:16:30 Let's see. You're a professor at SU. Mm-hmm. And you... Mom. Mom. That's always... And there's one...
Starting point is 00:16:41 There's other services that you're beginning to develop for other people in your industry, right? Like professional... In the podcast, we do... Retail world and stuff. Yep. So I try to help the stores, primarily the stores that are purchasing my products, and helping them develop their business. But the one other thing that we haven't really talked about...
Starting point is 00:17:01 Yeah, what did I miss? I'm a horse momager. Oh, who? A what? So my middle child rides... She owns and rides her saddlebread and shows the saddlebread. So you're running out of closet space. The good news?
Starting point is 00:17:16 You don't need to stop shopping. You just need to start selling with The Real Real. The Real Real is the world's largest and most trusted resource for authenticated luxury resale, Whether it's that mini bag that can't even fit your phone, or those boots you never fully broke in. The Real Real handles everything, from photography and copywriting to shipping and pricing, so you can just sit back, get paid, and make room for things that actually feel like you. And with 10,000-plus new arrivals every single day from top designers like Prada,
Starting point is 00:17:45 Celine, Louis Vuitton, and Lueva, all for up to 90% off retail. You're bound to find something perfectly on-brand to fill that extra closet space with. Plus, right now, you can get an extra $100 to shop when you sell for the first time. Make room for what feels like you. Go to the realreel.com to start selling and get your extra $100 to keep shopping at the realreel.com. That's the realreel.com. Terms apply. You're listening to a podcast right now.
Starting point is 00:18:14 Driving, working out, walking the dog. If you're into podcasts, chances are you have something to say too. With RSS.com, starting your own is free and easy. upload an episode, and we distribute it to Apple Podcasts, Spotify, Amazon Music, and hundreds more. Track your listeners, see where they're from, and start earning from ads like this, even with just 10 listeners a month. If you've been thinking about starting a podcast, this is your sign. Start free at RSS.com. American Settlebread at the World Competition in Louisville, Kentucky.
Starting point is 00:18:51 Wow. She competes in the Junior League show in Lexington. ride the horse all the way there? Sometimes I feel like we do. So when you're in, and she's been doing this since she was three years old. So one of the things that I recommend, if you don't want to go broke, don't allow your little girl to hop on a horse. Yeah.
Starting point is 00:19:10 Because if she gets that itch, she'll never get off. And that's kind of what happened. It all happened kind of by accident for us. We went to the barn to watch a friend's child get a lesson thinking, oh, you know, it'd be fun to see the horses, whatever. At the end, she goes, Mommy. can I have a turn? Can I get on? And I was like, yeah, sure, not expecting what that, yeah, sure was going to become. So now she's 17 and, you know, seven horses later.
Starting point is 00:19:35 We're driving to Ohio five hours there and five hours back typically in the same day for her to ride that horse and then get lessons on multiple others, maybe for two hours. Oh, wow. Equestrian, is that the right? Yes. Wait, how do you work? Is she an equestrian or is it equestrian? Here we go. What is it?
Starting point is 00:19:56 Yeah, here we go. So, she's an equestrian. She's an equestrian. She's an equestrian. And it's an equestrian industry. And but equine. Oh.
Starting point is 00:20:07 Like an equine vet. You know, so there are, case in point. There are other ways to pronounce similar, you know, similar versions of a word. But you would, like an equine vet would be, that's how you would pronounce that. I just assumed all vets. saw all animals, but I never thought about them.
Starting point is 00:20:27 No, they specialized differently. Yeah, yeah. Yeah. You don't want your horse doctor working on your hamster, you know what I'm saying? Different scale, really. I don't know why. It's messy. So that reminds me of a funny story, actually. So I was on my way to work, and I drive a mini, I've had minivans forever because I
Starting point is 00:20:45 freaking love them. Minivans are great. And there's no other vehicle that has Sto and Go and that can fit two mannequins, 50 dresses, five racks, and I still have room for a couple kids. And no one will ever carjack you. Yeah. Well, exactly. So I'm on 690 and all of a sudden I see this seagull coming towards me.
Starting point is 00:21:05 It literally finds its way inside the grill of the front of my bumper. So I go to work, I'm like not realizing. And I come out at the end of work. Oh, geez. This thing had been in my grill all day. So I get home. My husband has to take the whole car apart. The bird was still alive.
Starting point is 00:21:25 Oh. So I find the closest emergency vet. I take the bird trying to save this bird and they come out and say, you know, unfortunately, he died on the table. You're like, no, he died on the grill. I was like, oh, no. I felt so bad. Yeah. But like.
Starting point is 00:21:45 You tried? I brought it to the vet. You did more than 99% of the world would. But I think like what type of vet handles birds? Right. Is there a bird vet? That's a great. I mean, what would you call that?
Starting point is 00:21:59 What do we do for that? Yeah. I don't know. Isn't that wild? That's crazy. Bringing a bird in on a crash car. We got one that got hit by a car. I need three ccs of whatever.
Starting point is 00:22:10 Feed. Feed. We need bird seed, damn it? Get some seeds. We need some duct tape, but it's a bird. But when you're a horse mom, you're into animals. So we have three dogs and we have the horse. And then actually at my business, at Spy Baby Bridal, we've got pet woodchucks in the yard.
Starting point is 00:22:31 So they've burrowed, and we allow them to do, they have their babies. And the other day, actually, Anna was doing work up at the window. And one of the babies went up to the window. She has a picture of it in the window. Oh, really? Yeah, yeah. You've got to put them in a little dress. I mean, it was so just, you just tend to be animal people when you're horse mom.
Starting point is 00:22:50 Do you know how much wood a woodchuck chuck chuck? No, but that's good research. No, I was what I'm saying. I feel like you could find that out because you own. So our good friend, Christine O'Donnell, happens to have a horse farm for sale for like a really good price. I saw that. Trust me, I saw that. Shout out, Christine on another one of our content creators, details in the deal.
Starting point is 00:23:14 Yeah, her podcast. Should be for another episode today. So you've got spy baby bridle. You've got couture. I want to make sure I say it. Adernato Cotter. Adonado Couture. And then obviously you're teaching at S.U.
Starting point is 00:23:27 As well. What are some things that are coming up that you want to talk about? What do you got going on that we can? Well, the other than our, and your podcast, by the way. Because Marie said so right here at growth mode content. Please check that out. 30 years in business, 30 years, you know, just learning and being able to share my experiences with other people, helping them consulting with businesses saying, hey, how can we cut costs?
Starting point is 00:23:50 How can we look at your operating systems and see? you know, systematically, where's the breaks. But the biggest thing that I like to focus on is creating super fans out of your customers. And that becomes very meaningful in so many different ways. When you're in business, you don't just want to say, okay, well, here's a pair of jeans, you know, they're $30, I'll take your money, never see you again. That's not really the point. You know, the point is to service the customer in a way that solves their problems,
Starting point is 00:24:22 that creates great experiences. Build a relationship. Yeah, and just, you know, making it meaningful. I always said if I was going to leave my kids screaming at daycare and have to walk away every day, I needed to go to a place that, you know, was going to really make a difference for someone in their life. And it seems very materialistic being in the bridal industry
Starting point is 00:24:41 and everything's pretty pretty. But we deal with so much more psychological things. Yeah. I mean, I've clothed people who, you know, we're in a casket. I've dealt with, you know, people who, you know, the bride's dad is passing away. We have to quickly get the dress, quickly alter it. And within days, you know, dad passes away.
Starting point is 00:25:03 Like, even a bride, you know, within a week she passed away. It just, things like that become so tough emotionally and psychologically. People don't realize it's not just all that, like, pretty, pretty fun, fun. That's a great point. There's just so much more going on in the background that we don't know. Yeah, I mean, I feel like all of her customers, all of your customers and clients, they're letting you into a very personal part of their life. You know, they're getting married or it's a funeral or whatever else you got going on. That's a great point.
Starting point is 00:25:33 I never thought of it that way. It's not like they're walking in and saying, I'd like that dress, please. You're very involved with the emotions and the feeling of the middle. Well, and, you know, I've had situations where mom's in the hospital and it's an emergency thing, the wedding's this weekend, but she still needs to do a fitting. I mean, I've brought dresses to a hospital bedside to try to make this all work so that we can, you know, allow the bride to have this experience with their family member until it's too late. So it definitely does emotionally, it's a lot on you sometimes, but we just have so many great experiences where there's just such happiness and such joy. And I try to keep everything real positive. Sometimes you'll get some negative Nellys in a group or the group's too big.
Starting point is 00:26:22 And you don't know what that inner workings, interconnections is between, you know, sisters or cousins or, you know, parents or whatever. So you have to just kind of keep things really positive and happy and on a high note. Yeah, absolutely. Marie, before we run out of time here, I wondered if you could just talk for a minute a little bit about your process because I think it speaks to a lot of what you're saying. I think what's interesting to folks, or maybe it shouldn't mean, maybe it's just because I'm a guy and I'm not necessarily in this market. But what I found very interesting about your business is it's not necessarily a typical shop at the mall where people walk in and wander around and walk out. They make an appointment and they take the time and you and your team takes the time to really find something that fits their needs and literally customize it to their needs, right?
Starting point is 00:27:11 Is that accurate? We have to like really hone in on what are their hangups. We all have hangups about our bodies. Sure. We all do. Especially like for mothers of the bride, let's say. I'm Gen X. I'm in that age group where people my age, their kids are getting married.
Starting point is 00:27:28 And we all have hangups, whether it's the arms, whether it's the belly, whether it's, you know, and that whole M word, the menopause word. That's right around the time where we're dealing with all kinds of stuff. So whether it's hot flashes and you've got to make sure that the fabric is light or. or whether it's that belly hang that we're all kind of dealing with at this age. And I think guys go through it too. Absolutely. Do guys go through a form of menopause too? Oh, I don't know about that.
Starting point is 00:27:56 But we have all those things you described. I don't know if that doesn't do with menopause. Yeah, yeah. No, we have all of those hangups. Yeah. Well, you know what I mean? It's like they're at that age where there's hangups where it's like the garment needs to either kind of cover up an area where they don't want exposed or make them feel more comfortable, have a stretchy line.
Starting point is 00:28:15 So all of these things, you know, you do become very intimate with the customer, with the conversation. And then a lot of times, you know, we do a lot of custom work to make sure that whatever that, it's not, and I don't call hangups an issue because to me it's not an issue. It's the way that you're looking at yourself. And we have to really encourage people to be more positive about their own images. Sure. Because when you look in the mirror, you've got to look in the mirror every single day. and you've got to be really happy about, you know, what you see. And yeah, everybody's going to have a little something that they want to change about themselves, right?
Starting point is 00:28:50 But so what we do is we try to help them just be the most comfortable, look their best, because when you look good, you feel good. It's true. And looking good is a matter of perception. Because some people feel like I look good if I'm covered and I'm like a square box. If I have a piece of fabric that just falls and isn't tight on my body, I look good. where other people are like, well, no, I want a booty cup. And what's a booty cup? A booty cup is when the dress is fitted around the booty.
Starting point is 00:29:19 Yeah. Right? So J-Lo keeps our butts in style, which is great. So we love that. But, you know, so everybody's got a different way that they want to project. You know, I feel like sometimes in my house anywhere, is this crazy? I feel like I look better in certain mirrors. Yes.
Starting point is 00:29:38 Like I have a mirror in my house where I always look really good. And then I go to the other mirror and I'm like, yeah. Is it the lighting? I don't know. I think I'm asking, I don't know. And sometimes lighting has a lot to do with it. And is it beveled? Is the mirror beveled?
Starting point is 00:29:52 I don't even know what that word means. Kind of like a fun house mirror. Thank you. Yeah. I don't know. I have no clue. I have to check this out when I get home. Does one make you look considerably shorter?
Starting point is 00:30:01 No, no. All mirrors make me look short. It's not the shorter. It's just like sometimes I look skinnier in certain mirrors or a little more muscle. Or like you have a little bit of dark, more dark circle under the eye in one I'm like, oh my God. Yeah, yeah. Yeah, so that makes me feel good because I, I just say that.
Starting point is 00:30:16 I go, man, this mirror, I love the way I look in this mirror. And I'm like, what are you talking about? Yeah, well, I do. I got to find me one of those mirrors. I'll get you one. That's awesome. I'll get you one. Marie, where are the best places for folks to find you?
Starting point is 00:30:28 Well, they can find me all over social media. Just Google me. I'm everywhere. It's true. But Facebook, I use a lot. I love Facebook. Sure. I love the messenger, you know, feature where people can just message me.
Starting point is 00:30:41 can get any time. Instagram, I'm becoming better with Instagram. Great, yeah. So I do have a team that's taken over the Adenado Couture Instagram account, so people can message there. We do have some cool new designers coming on with us. We're going to be adding Haley Page to our product mix at Spy Baby Bridal. Haley Page's story was really awesome and interesting.
Starting point is 00:31:05 She's a younger designer. She had teamed up with a company, left the company, but they only only, the rights to her name. So she recently was able to get her name back. That's wild, huh? That company had gone belly up. So, um, yeah, but she's, she's really, uh, just a, took your name then went out of business. She's a powerhouse. Yeah, exactly. The name put them out of business. What? Yeah. But we're going to be bringing her on, um, our podcast because Marie said so, so we're trying to get a date that works for her. Awesome. But we will have the dresses in the store. So, and she also just got, um, picked up again by Kleinfelds. She had to step away from bridal for a little while
Starting point is 00:31:41 while she was legally fighting to get her back. But she's a pretty awesome, awesome individual. That's so cool. Well, Marie, we love you. And make sure you guys tune in to Marie, because Marie said so, her podcast right here at Growth Mode content. And where do you go for that, Matt? You can go everywhere.
Starting point is 00:31:59 Everywhere she just mentioned. Everywhere she just mentioned. All the links to that. The podcast itself is in every podcast app that exists. That's what I meant, yeah. Pick the one that you like the best and type in because Marie said so. But you guys are on every morning here. Right?
Starting point is 00:32:11 That's correct. We are. You know, we need to encourage our viewers like, pop on every morning because you guys have some really fun stuff to talk about. Thank you. We try. We try. And even if I miss you in the morning, I try to go through when you re-post just because that's how I knew about, you know, our pronunciation of. Yeah.
Starting point is 00:32:31 Documentary. Documentary. Documentary. I love it. I love it. I love it. It's been a great episode of Good News York brought to you by Ads on the Go. Get Ads on the Go.com.
Starting point is 00:32:40 Shout out to Zach. out there in his truck probably right now. I'm very excited because this is a little behind the curtain, but our content creators, like Marie, got notified yesterday that what we're doing with Zach with ads on the go, one of the things that we announced for them is we are advertising all of their podcasts. Not just Good News York.
Starting point is 00:33:01 Everyone that has a podcast through us will also be on that amazing truck. They're all going to get some love from our man, Zach, and his incredible truck. We've got a lot of other things. things, kind of on deck that we're going to use Zach for. That doesn't sound right, but we're going to work with Zach and the incredible ads on the go truck to put together some different events and just really fun stuff.
Starting point is 00:33:24 We're also taking our creators to the Rivers Edge Mansion. River Edge. I made that mistake. Sorry. No, no, no. I'm just correct. I said it yesterday. He went, it's River.
Starting point is 00:33:34 And I went, oh, sorry. River Edge Mansion. It is an absolutely gorgeous bed and breakfast just outside of the same. city. And we're going to do some fun stuff with our creators. Hopefully the weather permits so we can get down by the water to shoot some stuff. It's just so much fun, fun stuff happening here. I mean, we're not even a year in, man. Yeah.
Starting point is 00:33:54 So imagine what we don't even know some of the things coming down the pipeline, as they say. I don't know what's going to happen in 30 seconds. Me either. You're going to find out. Yeah, I guess so. This has been good news. York. Marie, thank you so much.
Starting point is 00:34:06 Thank you. I love you. This has been a blast. Danny, as always. Thanks for running the board and making me sound less stupid and making Mike sound more stupid. No. It's true. It's true.
Starting point is 00:34:20 We'll see you guys tomorrow. Peace out. You're listening to a podcast right now. Driving, working out, walking the dog. If you're into podcasts, chances are you have something to say too. With RSS.com, starting your own is free and easy. upload an episode and we distribute it to Apple Podcasts, Spotify, Amazon music, and hundreds more. Track your listeners, see where they're from, and start earning from ads like this,
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