Heroes in Business - Rob Moore, Founder Disruptive Entrepreneur, author 18 books, 2x World Record Speaker

Episode Date: June 20, 2023

Rob Moore, Founder Disruptive Entrepreneur, author 18 books, 2x World Record Speaker is interviewed by David Cogan of Eliances entrepreneur community and host of the Heroes Show.   

Welcome back to Alliances Heroes, where heroes in business align. To be part of our super community and find out more about Alliances, visit www.alliances.com. That's right, we're back. Oh my gosh, so much activity going on. Thank you, thank you to all of our incredible listeners and viewers. Thanks too for the feedback we continue to have when I add on Dr. John Demartini and also General Wesley Clark. Feedback keeps coming in. You know where to go. Alliances.com, E-L-I-A-N-C-S.com, the only place where entrepreneurs align. And we have with us Rob Moore today. He is the founder of Disruptive Entrepreneur, author of not one, not 10, 18 books, not one world record, but two world records.

And you can be reached at robmoore.com, R-O-B-M-O-R-E.com. And of course, we've got it down here. So with that, Rob, let's get started. First of all, what's this about two world records? Like what are those records for? So I broke the world record for the longest public speech. It feels like decades ago now. And then I broke the world record for the longest team public speech with four of my world record for the longest team public speech with four of my business partners. So the individual speech was 47 and a half hours straight. And then the team world record was 125 hours. And I spoke about business and entrepreneurship because talking is something my wife tells me I'm very good at. So how do you how do you do that? How do you do that? And I mean, like that long a time, like what about going to the restroom bathroom? Yeah. So if you need the toilet, you're allowed to go in and come back.

So you didn't have to have the wireless mic on the restroom when you needed to keep talking? Every speaker has done that where they've accidentally left their microphone on. No, they allowed me, you know, the 30 seconds or the minute required. But other than that, you just have to keep talking. And if you stop, because on about hour 37, let's say, I got very confused, had out-of-body experiences. My voice completely went. I'd be just stood on the stage and I'd just go quiet and the audience would be like, Rob, you've got to talk. Oh, wow. Yeah, it was quite, I mean, I naively thought, you know, because I've been a public speaker for many years and, you know,

I've been an entrepreneur for many years. I'll walk this, this will be easy. It was one of the hardest things I've ever done. Wow. So what's your favorite thing to talk about since you've been doing this, giving lectures and presentation? Like what Wow. So what's your favorite thing to talk about since you've been doing this, giving lectures and presentation? What's your favorite top subject? I'd probably say business and entrepreneurship. And with what's happened in the world since the lockdown, I would probably say specifically helping people start their side hustle, part-time, full-time or big time, being an entrepreneur and taking control of their own finances.

So I, for example, wrote the UK's bestselling book on money, which is called Money. And in the UK, we're a bit reserved about money, David, and we don't really like to talk about it. And you can't be successful and talk about how much money you've made.

That's dist you know, that's distasteful. And I'm trying to change that narrative by saying that, you know, you can be polite and respectful and be rich. So business, money, entrepreneurship, that's what I love to talk about. So Rob, how can we make money? Like what's one of the best side hustles now of what you've seen? I think membership sites, David, because I would challenge everyone listening that you have a passion that you could turn into a profession. You have ideas that you could turn into income. You have content that you could turn into cashflow. And you don't have to be an entrepreneur of 18 years or done a thousand episodes on your podcast

to start. You might be a martial artist. You might be good at pub quizzes, for example. Pub quizzes are huge in the UK. But something that you know that others don't, you can build a membership site, put weekly content in it. You can charge $10 or $30 a month. And before you know, I mean, I have 10,000 members of my rob.team, David. And I only really started that from lockdown. So membership sites is a great way to turn what you know into cash flow. Excellent. Excellent. That's a lot of members. Well, it's all right. Yeah. That's awesome. Awesome. All right.

So why do I need to be concerned if I were to challenge you in a fight? Well, you wouldn't have been concerned at all 14 weeks ago, David, because I'm a lover, not a fighter. But someone challenged me to a fight on a podcast. And I naively said, yes, that's become a hundred thousand pound bet. We've already sold 1200 tickets. My sales team are on the undercard. His sales team are on the undercard and it's grown legs. And now there's this live charity boxing match on July the

1st. I'm the main attraction. All right. I mean, is the guy bigger than you? Yes. All right. Nervous enough to take it seriously, but I believe in myself. I'll be faster. I'll be fitter. I'll be technically better um but it's definitely a you know as you know david you know being an entrepreneur and being a creator is challenging at times um um you know you i like the saying hard now easy later so the way i'm training is i'm training so hard now that hopefully the fight

will be easier who are are you fighting? His name is Samuel Leeds. He's another property guy in the UK. We have the biggest property training company in the UK and he's an up and coming upstart. And I think that's why he challenged me. He's a bit younger than me as well. Oh, all right. Well, eat healthy too. That's my tip. Yes. All right. So again, we've got with us Rob Moore. He's the founder of Disruptive Entrepreneur, author of 18 books, two-time world record speaker. He can be reached at robmoore.com, R-O-B-M-O-O-R-E.com.

You're listening, watching me, David Kogan, host of the Alliances Hero Show. Make sure that you go to alliances.com. Alliances Hero Show. Make sure that you go to alliances.com. That's E-L-I-A-N-C-E-S.com, the only place where entrepreneurs align. All right. So what's this thing about disruptive entrepreneur? What does that mean? Well, I think being disruptive means Changing what doesn't work anymore. It means being slightly ahead of the trends, maybe not too early. It means never standing still. It means pushing boundaries. often what needs to be disrupted is not just a market like Airbnb disrupted hotels and Uber disrupted taxis, as we call them in the UK. But often what needs to be disrupted is yourself, your old habits, your old behaviors, your fears, your doubts, the fact that you'd have loved to have started a business, but you haven't done it for 20 years. So I often say that disrupting

yourself is the most important disruption. Excellent. Now you talked about property, you mentioned, you know, property and that. I mean, what's your crystal ball say about what's going on? I mean, it seems like in the world, I mean, and how do we get past all of this clutter that we keep hearing within the news? Yeah, well, I mean, they're two separate questions to me, clutter in the news and then real estate. Real estate has been proven to work in England for nearly a thousand years. The total value of all land and real estate in the UK in 1088 was a million pounds. And now, you know, I have more than that in one house. I have 340 properties, 1350 tenants. And for 17 years, my properties have been going up and my rents have been going up. And whether it's partnerships or other people's money or my

money, I park my long term wealth into property. And I think in most countries in the world that are developed, real estate works. In terms of the news, I just think most of the news is a distraction, David, because it's sensationalized. You know, it's never, hey, today was normal. Or, hey, listen to this great story about a dog that, you know, I don't know, gave his owner a hug. It's all bad news. It's all sensationalist. It's all extreme.

And that might sell news. But there's too much fear in the media, David. might sell news, but there's too much fear in the media, David. And certainly when it comes to money and inflation and interest rates and central banks and how they control fiat currency and money supply, it's all overwhelming and it can make you feel trapped. This is why I also think as well as being a real estate investor, you need to be an entrepreneur, even if it's a side hustle, because you can now take all the tax breaks. There's a lot of tax breaks in real estate and entrepreneurship. And you're not so beholden, you know, to the government or an employer who, you know, right now with inflation so high, it's very difficult just to

You know, right now with inflation so high, it's very difficult just to pay your gas and electric. Absolutely. Absolutely. Well, with all the activities you've got going on and again, and even training for the fight. And so how do you manage it all? How do you like manage, manage the properties? You've got the membership site, you've got the fight coming up and I'm sure many other things. Well, I mean, I have nearly 150 staff, David, so that certainly helps. But people listening who don't, don't just say, oh, well, I don't, so I can't. You had my dear friend, Dr. John Demartini on, and he talks very much about values and prioritizing what you want to do with your life according to your highest values. So anyone who's got a lot on just list what you're doing that's most important to you and go down from there and spend more of your time on the things that are most important.

And then what's not important to you, you delegate, you outsource. You could get yourself a virtual assistant, for example. So it's funny, David, because when I'm the most busy, my companies generally don't do as well as they could. And then when I'm the least busy, which means I've got significant and sufficient leverage, and I've got all my staff working effectively, we tend to do very well. And since I've taken this fight on, I've not really been very busy at work. But we've had our best five months run, I think, since we started 17 years ago. You know, we're on for possibly a 25 million year, which we've not done before in the training business. And I'm working less than I've worked for many years. So delegation, outsourcing,

and managing priority helps. That's fabulous. Congratulations on everything. Great, great, great news to hear and stuff. We've got time. I think it's important too is, you know, in regards to children and stuff, some of the secrets that you would share, you know, you've been successful at what you've been doing.

You know, there's a lot of children that aim to be, you know, I want to be good at something, make my mark, right? And they hear and they look at all the various sports figures and all that. Kind of what's some secrets you could share about, you know, young, young adults that are out there that want to go ahead and do their mark and do something? So when I was in my teens and early twenties, I was so full of fear and I was so full of the fear of failure and what other people would think about me. And if I could go back and put an arm around my younger self, I would just say, it doesn't matter what other people think. Take some risks. You're young. You can recover from a failure or two or three.

And I have this saying that I say at the end of all of my content i've said it thousands of times if you don't risk anything you risk everything so um take that risk be bold and brave don't worry about what other people think but then on the other side of that because there's a bit of a paradox you have time so be patient because when we're younger we're more impatient and we look at these successful people and we think i want to be like that we work hard for two or three months or a year and then we get demotivated because we didn't achieve that but they might have been doing that for 10 or 20 years so stay patient be consistent but take some risks and the final thing is, I think we forget to have fun. Like, how lucky are we to be alive? We've got infinite space and time.

And yet we're here. You know, I'm so grateful and lucky to be here with David on this show and being connected by Mark. And I think life goes so quick and then it's over and we forget to smell the roses and enjoy the journey. Well said. Risks and have fun. Well, Rob, thank you again to a shout out to Mark Victor Hansen for nominating you to be on the show. You saw where you wanted to go. You created the reality and now you help others see and do as well. That's a hero. Rob Moore, founder of Disruptive Entrepreneur, author of 18 books,

two-time world record speaker. Check him out at the fight coming up. Make sure you go to robmoore.com. This has been David Kogan with the Alliance's Hero Show. Got to dance with the cue, Rob. That's the answer to you, Rob. That's part of it.