Heroes in Business - Twenty Five Podcasts and Going Strong
Episode Date: October 5, 2021When Tim and Carter decided to partner up and launch their podcast, they never imagined that so many different guests would want to become a part of the experience. 25 Episodes and going strong on The... Health and Wealth Podcast Show www.thehealthandwealthpodcastshow.com www.eliances.com
Transcript
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Welcome to the Health and Wealth Podcast with your hosts, Tim and Carter.
What's trending, enrichers? Carter Wilcox, founder of CSI Financial Group here with my co-host and former wealth advisor, Tim James, founder of ChemicalFreeBody.com and your new health advisor. This is the show where
we reveal the connection between physical and financial abundance. Hey, welcome back,
enrichers. Very nice to have you. We are very excited about today's episode because,
as my co-host, Mr. Tim James, Mr. Chemical Free Body himself, and I were talking. This is actually
quarter century, quarter 100 episode four. So we wanted to give success stories of the Health and
Wealth Podcast Show. So Mr. Tim James, how are you doing, bud? I'm doing awesome, man. And you
know, we, this is kind of a blessing in disguise because we had like,
we had a guest that come on and he had some family stuff happen. And we just shot an episode yesterday with, um, Nancy Addison, which was awesome. So I hope you guys enjoyed that episode.
It was great on the health side of things. And, um, I was like, wow, we've, you know,
Carter's like, we've done 25 episodes. We're already at the quarter century mark. I was like,
wow, why don't we just do an episode? We'll talk about some of the success stories and some topics of the day and just have a really nice show and bring some more value because there's a lot of things that we're getting a lot of really good response from the advisors that have come on to our platform and to the health. Now, as we're starting to bring on more health,
like gurus, like, you know,
people that are in the health field
that are doing cool things
to help move public health forward.
We want to share these stories with you
and also let you advisors know that,
and people, if you're a health guru
and you want to come on the show, that'd be great.
That this content, especially for the advisors is very good.
You can take our, our podcast, once you record with us and then repurpose it and put it on
your website to, you know, give yourself more credibility.
And that's what the advisors have been doing.
And Ricardo, you can talk a little bit more about that.
Yeah.
Yeah.
Let me dive into that real fast because this is important.
You know, as I've been sending out feelers, if you will, to advisors to start a relationship.
And it's, you know, the best way to start any relationship is really like giving them something.
I was just interviewing an advisor the other day.
And he's like, he goes, yeah, but what's in it for you?
You know, but I get that, you know, you're going to have me come on the show and I'm going to talk about myself and my backstory. And, and, and I know you own another business or two or whatever,
but you know I'm still not understanding what's really in it for you. Why, why I should be on
the podcast. And I'm like, I said to the, to the guy, I'm not going to say his name, but I said,
look, here's the deal. I don't care if we
never do any type of business with my other businesses at all. This is about the health
and wealth podcast show. Is it a great way for me to start relationships? Yes. But we're not,
you know, we're not going to give you something, you know, and be backhanded about it, so to speak,
right? We actually do want to start a relationship by giving something for
you because I tell them during the interview process, if you will, that right, wrong, or
indifferent. If you've been on radio, TV, or a podcast, you automatically, by default, have more
credibility. That's just the facts. And we all know what was supposed to
happen in 2030 happened in 2020. So everything's been accelerated, you know, so podcasts and TV
and internet and websites and things of that nature, especially for my advisors, you have got
to have, you know, some search engine optimization, you know, some SEO, right? Podcast really helped to do that.
But I told the guy, I said, look, I want to hear your story.
I get something out of this every single time I have an advisor that I'm not doing business
with yet.
I get something out of it because I get to hear their story, right?
These are real people that live real lives trying to work with real, you know, customers,
clients, right?
So I say, but I want to hear it,
right? I'm interested because everybody has a great story to tell. So in this certain individual,
which actually ended up agreeing to be a guest on the podcast after he finally realized, yes,
I want you to be on here regardless of what happens in the future with us. But his backstory
is going to be really, really awesome. He actually grew up and moved here as a political refugee from Russia during communist, you know, Russia when he was 10
years old. So I'm like, dude, I can't wait to hear all these stories, right? So now he's a financial
advisor. He's starting his own RIA. Anyway, great story. And he finally realized this really is
something for you to start out with in the first place.
But I got to tell you, I get very little pushback like that because advisors inherently understand that they want to be able to expand what their bio or website says about them because it does a disservice to them.
It doesn't really tell the story.
Well, do you remember that?
We just keep it nameless, but remember we, we reviewed that other advisors website and I mean, you
couldn't get more of a generic cookie cutter, boring ass website than that. I mean, it was so
dull, right? There's no personality to it. It's he's probably hired some company and they just,
it's just cut, cut cookie cutter paste, put in his bio, put a picture up,
and it's just plain and boring. And, you know, as far as like to answer what that guy's question
was, is like, what, you know, what's in it for us is that, you know, for, for your business,
like we get to, not only do we get to learn these stories, but, um, you know, you get to
talk to people that could be potential clients because as soon as they really learn and meet you
and find out, like I've said many times, like if I was a financial advisor still to this
day and I wasn't doing the health stuff, I would hire your company in a fricking heartbeat because
of like, I'm not, I wasn't a tech guy back then. I'm a little bit more now. Cause I had to,
cause I have an e-commerce business with our supplements and stuff, right? We ship all over
the place. But before that, I didn't know anything about this stuff. And I had one of those stupid looking generic, boring ass websites. What was
separating me from the competition? What was my unique selling proposition? For me, it was
basically my personality, right? And then I would do a really good job and then somebody would refer
me. That's an old, slow way of building things. And it's a lot of people go out of business before they can get the referrals
chugging. Right. So with you having that turnkey system to plug into,
it's like we have advisors on, they see the turnkey system.
It's kind of hard to argue it. Like it's like,
and then they come into your business. Right. Yeah.
They come into your business. And for me,
everybody's a potential client because these, you know, I can't even tell you how many times we've had somebody on.
And then afterwards they asked for my number from you. And then they call me like, dude,
I really want to get my health straight because I just, I just, a light bulb went off and I'm like,
yeah, I mean, I'm helping people with their money. I'm helping myself financially. I'm doing great
now, but I got this issue i got that problem
my gut i'd like to lose some weight my energy's gone i can't do it i can't do what i want with
my kids yeah sex drive my grandkids anymore my life i just like i can't enjoy the money that
i've accumulated and i started thinking about it's like my clients are dealing with the same problems
that i have almost all of them so what we want to be able to do is when people come in, there's tremendous benefit.
It's a win-win situation. It's a win-win-win. We win because we get more clients. We get to help
or get our message out. The advisor wins or the health guru wins because they get to get their
message out. They're edified. They come onto a platform that they can repurpose onto their
website, use that content over and over, cut up little segments. We let them do whatever they want with it. And then the clients win, their clients
win. The people that are on the other end of these other health gurus, they get new information.
And then also the advisors can help their clients now, not only with like the wills or excuse me,
setting up their estate plan, which is so critical. And then you beat it into people's heads
that like you don't need to be a billionaire
to get your estate plan done.
It doesn't need to cost a billion dollars
and we can have 90% of it done in 90 minutes, right?
And take the fear out of that
so people can protect their assets
because the bottom line is,
is the average person,
let's say somebody's got a house, right?
And it's worth quarter million bucks.
And I got $100,000 in an IRA
and $50,000 in checking.
Well, they got some assets there.
And I'll bet your bottom dollar that if the husband dies,
and let's say he, you know, something happens, right?
Didn't take care of his health and he has a seizure, okay?
And he has a seizure and he swipes
and kills a family in the car.
Okay, it's bad enough for the wife that the husband's dead.
And it's bad enough for her to have to realize that her husband killed a family on the way out.
But guess what the lawyers are going to do?
They're going to take that house from her.
They're going to take that $100,000 in his IRA.
And they're going to take the $50,000 and she's going to live destitute.
That's what's going to happen because they didn't have a trust put in place.
So this show is about trickling down to the working class people and helping them get their shit in order.
So we were in such a litigious society.
And our show is also about helping people get their shit together when it comes to their health and stop believing in all these, you know, these public health officials that are running around and saying one size fits all medicine.
Yeah.
So, dude, we're doing a lot of
really good stuff here. We're helping. It's, it's the ripple effect. We help, we help the advisors,
we help the health gurus, and then they're able to take this message and this information out to
their clients and really make a difference. And there's just like, there's so much more that we
can do here that we're not doing yet. And you know that both of us, we just started this for fun
because it was our highest excitement. I was like, yeah, sounds good. Let's do it. You're a cool dude. I'm a cool dude.
Health and wellness is fun. We put money into it. There's obviously no, there was no revenue
coming back from it, but now there is on your end and on my end, not from the show itself.
We're not asking for donations or anything like that. Patreon. Maybe we will. Maybe we'll throw
that up, you know, because then we can hire more people and make the show cooler right but i'm at my parents house in my
old bedroom right now and i'm doing it on a chair out the end of my bed my my childhood bed right
we don't have the joe rogan experience experience happening yeah so you know but what is cool is
what you said is like we're booked out through December for guests.
People are calling us now and wanting to get on our show. Yeah.
Which is really cool. And people like the concept. So it's totally awesome.
I know we're coming up on a break and everything. And I know we're going to be talking about some other stuff.
But, you know, you hit a great bunch of points there. Look, the overarching theme here is I'm talking to these advisors on, you know, managing their expectations.
I'm going to give you basically an hour to talk about yourself.
Who doesn't love talking about their self? Right. Especially, especially.
I mean, look, you've got a girlfriend. I've got a wife. Right.
I mean, you know, you're you're struggling for, you know, airtime as much as you can between, you know, your significant other.
This is a chance and an opportunity for an advisor to really allow their audience, the listeners, our enrichers to listen and understand, man, I didn't know that about him.
I didn't know that about her.
And that's really interesting.
That's really awesome.
And guess what?
Well, that's really interesting. That's really awesome. And guess what? Now it becomes emotional. It becomes actually one of those situations where the the old saying of people do business with those who they know they like and they trust.
This is the platform to really let that all out. And it's so funny.
I'll have a conversation. And actually, you know what? Maybe we come back from from break.
conversation. And actually, you know what? Maybe we come back from break. Tim, you take us out for break because I want to talk about what a lot of registered reps ask me about and how I answer
something when we come back. So why don't you take us out? I think you just did a great job.
We'll be right back. Are you concerned about being able to get all of your affairs in order
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and our team of specialists will be there to assist you every step of the way. What's up, Enrichers?
Tim James here.
I'm back with my co-host, Carter Wilcoxson.
And Carter, you wanted to talk about RIAs,
Registered Investment Advisors.
And what was the point that you were-
Or, yeah, or registered reps.
What I want to do is
um the number one thing that someone who's securities licensed right and we work with a
lot of just insurance advisors also which by the way are some of the the greatest advisors on the
face of the planet just because your securities license does not mean you're necessarily the be
all end all i mean um let's not even forget about, you know, someone who was the president of
the NASDAQ, right? The biggest Ponzi scheme in history, right? You don't even need to name any
names there on what happened. In fact, he just died, I think, about two or three months ago,
right? Anyway, Bernie Madoff, I said it. So here's the thing, they'll be like, well, you know, I got him,
what's the subject, you know, what are we going to be talking about, and you know, when they hear
the name of the podcast, the health and wealth podcast show, they're thinking, oh, we're going
to be talking things about finance and stuff, and we rarely talk anything specific at all on this show this is personal this is this is not
about um well i said it on the first segment right but they were like hey well you know my
compliance department you know they need to be they need to approve it you know do you have a
list of questions like they have to get prepared for it like they're going to go on you know on
cnn or fox news or something and I remember those days with the compliance departments.
Yeah, exactly. Exactly.
But so their number one issue or fear or concern is like, well,
it has to be approved through compliance. And I just simply tell them, I go,
Hey, there's nothing compliance concerning here.
This is just you talking about you. You're not sitting,
we're not sitting here talking about modern portfolio theory. We're not sitting here talking about modern portfolio theory.
We're not sitting here talking about, you know, specifics to annuities or life insurance or 24% of your portfolio and retire real estate.
Yeah.
Derivative.
There's no advice given.
Yeah, that's my point.
There's no advice that's given whatsoever.
Are there suggestions and recommendations for things that we know about or
whatever yeah but we're not giving any type of actual financial advice ever right that's just
not what we do this is a show for advisors to come on register rep insurance advisor it doesn't matter
ria come on we've also had attorneys and trust officers on here and everything too right um come on here and peel back the layers of the onion of
what makes you you how did you get where you're at and people want to hear that and this is
basically almost like a cliff notes readers digest version of uh basically an autobiography
yeah and it's nice because it's you get to, I'll give you an example for the advisors listening.
If you're contemplating coming on the show, we'd probably love to have you, especially if you've got a really cool story and you really care about people and you're trying to do what's best for your clients.
If that's you, then that you're a perfect fit.
Or if you're somebody in the health space that has a really cool something or a story where you've transformed yourself, you have a great product.
We'd love to have you on the show.
Totally lost my train of thought. But you're drinking water, so you can't talk.
That's the whole thing. Yeah, I am drinking water.
I was talking about, you know, having the advisors on the show. Oh, it was, it's like,
you know, when I was, before I was a financial advisor, you know, if you knew this, I was a
mortgage broker, and I did it for about nine years. And the last four years of that, I became a reverse mortgage specialist. And it was really
funny because my ex boss, he's like, don't do those. They're a waste of time. You got to old
people sign 80 pages takes forever. And, um, I was like, well, I'm going to take a look at it.
Cause he also told me don't do construction loans after I did my own construction loan. I'm like,
dude, it wasn't that big of a deal. You just get an appraisal and you, you know, it's whatever. It's kind of the
same thing. There's just some draws and stuff. It's a, it takes a little bit more, but guess
what? They closed too. And people are building homes. So I started rocking the construction
business and, and then, and then I started rocking the mortgage reverse mortgages and they're not
stupid. They're, they're, they're a tool that can be used for the right person at the right place
at the right time, depending on their situation. And I've had so many people thank me after getting
their reverse mortgage in place. But my point is, is that having that pulpit, being able to get up
in front of those seniors at, usually it was at restaurants, I'd feed them and do these mailers
and stuff and give them free dinner, free lunch and let them chat. And then I always had somebody come up and introduce me.
Right.
Somebody always introduced me.
And that was powerful.
That was really powerful when somebody else introduces you and then you can tell your story.
Right.
So that's what we want to do.
We want to create a platform for you to come and tell your story.
That way it's not you talking to the client saying, hey, look at me.
I'm awesome. I do this and I do do that they're so tired of that totally but when it's framed differently
when it's like you being interviewed on the show and we're gleaning like what'd you do when you
were growing up and i was like this and now you're a real person just like them and and then we really
expose those faults at the end when they're when they start asking personal questions about their
health yeah right and then we give them those suggestions there then end when they're, when they start asking personal questions about their health. Yeah. Right. And then we give them those suggestions there. Then, you know, they can really
relate to them and they get to tell their story and they get to tell why, what, you know, what's,
what's really separating them and what they do. That is powerful shit right there because they
can take that video and repurpose it and use it on their website. They could play it at events.
It could be used for multiple things, right? It could be, it could be it on their website. They could play it at events. It could be used for
multiple things, right? It could be, it could be put on their social media channels. It could be
used over and over again. And that way people are watching. It's like, wow, that's really cool. I
really liked that lady. I literally liked that man. I think I'm going to go have an appointment
with him and see if he could, you know, manage my assets. I'm really interested in like, he was
really open-minded and it looks like he's really into estate planning and I'm really interested in that. Right. So it's, it's that
it's the video footage, the way it's framed and the way you're positioned. This is very,
very powerful. And we don't charge anything for you to come on the show. We just want you to tell
your story and have fun with us. You know, Tim, it's funny, Tim, that you said we don't charge
anything. Cause, um, one of my most recent interviews are like well how much is it gonna cost me to be on
the show right and there are you know companies that's their business model right they're like
hey come on the show and i've got this many followers i've done this many podcasts and
yada yada i'll charge you 9.95 and you know we'll do a press release and and that's great that's
that's awesome right this is just i was paying three i did the
first two podcast booking agencies dude that i use that's one of them you know i i paid 334
on average per show to get on shows yeah 334 bucks you know some of them were flops some of
them were mediocre some were freaking awesome but that's what that's what it costs now i have a
better podcast booking agency.
It's way less than that.
They're just as good as the other ones.
But the bottom line is, is that we're not charging for that.
We just want your story.
We want you to show up with your heart and just be yourself.
And then boom, you have that video, you have that footage and you can repurpose it.
And then we want to continue to work with you. And if we can come into Carter's business and we can help you, great.
You can use me as a financial advisor.
You know, we were just talking about this
before we started today.
We're going to make a big deal of it.
You have to do everything you can in the market today
to separate yourself from your competition.
Otherwise, you're going to get lost in the noise, right?
The first thing is attention.
You've got to get people's attention.
Say, hey, I'm over here.
Whoa, whoa, I'm over here.
Once you got their attention,
now you have to have some type of a message
that will very quickly resonate with them
to get them to come over to you.
It's that simple.
So the first step is getting attention
and there's nothing better than having a video like that.
So one of the things that we wanna do
is that if it comes over here,
you do a show with us and it resonates and it's awesome
and you're using it, is that you can use me. I'm actually offering my time and I know what I'm
worth. I'm not going to say what it is, but it's, it's going up every month, every year because I'm
working my butt off, but it's, it's hundreds of dollars an hour is what I'm worth now. If I didn't
do the math, I will donate that time to you and I will help you shoot another video. We can actually do
a live call with you and your list. So if you have 200 clients or 2,000 clients or 20,000 clients,
it doesn't matter. You have clients and they're human beings just like us. And their number one
concern, I know this, is their health. It's health. Health is always number one because without it, you don't have anything.
And those clients are struggling
just like every other American is with their health.
So if you, how are you going to separate yourself?
Well, we have all the tools that Carter has
at CSI Financial and the estate planning and stuff,
but you also have me
and I can do a live call with you in front of your list.
You can mail to your list.
We have a pre-done email to send out for you
to make it easy.
Actually, we could create,
we should create like a three email system or something
just to get them in.
And then we do a live call.
And if you know, 30, 40, 100, 200 people show up,
depending on your, however it goes, that's great.
We record that.
We do live Q&A with the guests.
And then boom, you have another video that you can put on your website. You can repurpose it. You can social media it out
to show people that you actually care. Because the bottom line is, you can help somebody
save millions of dollars. I mean, I had one client, we helped him save one appointment.
He saved $400,000 in taxes just because he didn't have the information
we had. By giving him that information and helping him do the paperwork and everything,
he saved $400,000 that he was going to write to the IRS as a check. And instead, that became an
investment for him that was generating him a 10% return. Pretty huge. It was a super high risk oil
and gas investment, but guess what? It was a hell of a lot better than writing it because how much return are you going to get on the IRS? Do you think they're going to send you any of that
money back? I don't think so. So the point is, is like, we want to have, we want to give you
as advisors, everything we can. And for the health gurus, you know, you might have your own list.
And if you want to have me come on and really hit a point like in detoxing or proper food combining
or nutrition, or you want to talk about public health, you want to talk about masks,
you want to talk about vaccines, I can come in and edify you
because that's just something we can do.
So use us, okay?
We're here, we're tools, and we want to work with you.
We want to help you build your business.
We want to help you build your immune system.
And I'm just excited about what we're doing over here. I want to do you build your immune system. And, um, yeah, I'm just
excited about what we're, what we're doing over here. I want to do more of it. Yeah, for sure.
I mean, uh, being resourceful is, uh, the name of the game, right. And I say it all the time. Um,
you know, really we set out on this journey to do three things better than any other organization.
Um, and, um, that's number one, elevate the client's experience.
That's what you just talked about.
You just talked about CSI Financial.
I'm talking about CSI Financial Group.
And I know we're getting ready to come up on a break and everything.
And when we come back from the break, actually,
you know what, we're going to go to break when we come back.
Go ahead, go into it.
Just go ahead and go into it.
No, no, when I come back,
what I want to do is I want to give these three things.
Number one is elevate the client experience.
But I want to talk about why Epic Services Company was created and born from CSI because of elevating the client experience and the need that's so desperately out there.
We'll talk about it when we come back.
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chemicalfreebody.com. What's up, Enrichers? Tim James here with my buddy and co-host,
Carter Wilcoxon. Carter alluded to the three things that he's, he had a mission with CSI Financial, the three things that his company set out to do, why don't you go into those step by step?
Yeah. So number one, as we said in the last segment, elevate the client's experience.
Advisors, enrichers, advisors who've been on the show, enrichers that are listening.
I'm talking about your clients. You have to elevate their experience. It has to be so different and unique and special and white-gloved and handheld that they can't help but to introduce you.
Thank you for talking about that earlier, by the way, Tim.
Introduce you because of what you've done for them.
The experience was so amazing.
What does that do for your practice?
If you have a bunch of what we call 4a clients and
that last a and the 4a client is an advocate an advocate every chance they get talks about you
but bigger than that they introduce you that's a huge difference than a referral by the way
referrals are like oh yeah here's somebody's number whatever no no introduction is hey tom
i've got bill here uh my advisor that i was talking about yeah i got
him here here i'm gonna hand the phone to you that's an introduction that's what you have a
freaking gold mine and let me let me just share something with you because these are hard to find
right for most people i get them all the time in my business and i know you do too and we want you
guys to get this type of these advocates these these people that are just like raving fans. They're like, they go out of their way. Like I have people that are like literally buying
cans of green 85, you know, and it's, you know, depending on what the six pack, three pack,
one pack, whatever they're, they're investing 50, 60, 70 bucks. And they're just giving them out,
giving them out to people. Cause they want them to feel as good as they do. But listen to this dude. I just had this one come in yesterday. This came from this dude named Josh. He said,
this is from one of my sisters. She just texted him. Josh, I can't believe how awake I am. I
cleaned out the garage. I washed my windows. I hung new drapes. I haven't watched Netflix. I'm
making smoothies every day. I'm eating better. I'm three mile walks every day. Thank you so much. She said, I love you too. Three of my friends are going to order and one already
has. So she's talking about our products. This guy's an advocate. He shared it with his sister.
She's getting results and now she's telling three friends and one of them has already ordered.
This is what you want. You want people at the barbecues, at the grocery store,
at the Lions Club meetings, at the Rotary Club saying, dude, I got this guy over here or this
gal over here and they have rocked it, rocked it. They have shown me things about financial
planning and state planning and they made it easy for me. You have to go see them. In fact,
right here's the phone number. Call them right now. You got to get an appointment with them. You have to take the ball. And when you have come back. But here's the phone number. Call him right now. You've got to get an appointment with him.
You have to take the ball.
And when you have people like that, that's what you want.
That's what Carter's talking about.
Advocates.
Yes.
People out there that are like raving, raving advocates, raving fans.
Yes.
So if you elevate the client experience, number one of this journey that we set out to do,
it leads to number two, creating professional contrast,
right? We talked about it in the last segment, Tim. What makes you different? If you're an advisor
right now, and I get it, you've got the greatest algorithm and you got the greatest in, you know,
annuity solutions and you got the, guess what? That's the low bar. Every one of your prospective
clients, they already know what you do, generally speaking.
And when you start talking, just hanging your hat on, if you will, on products, pricing and performance, guess what?
You can always be outmatched.
You can always be undercut.
You can always be commoditized.
You can always be lied to.
Well, that as well, right?
You can always be lied to.
Well, that as well, right?
So what this does, our entire advisor partner platform, what it does is creates professional contrast, right? That then actually leads me to number three.
I start out with basically a disclosure, a forewarning for the advisors.
Now, listen up.
warning for the advisors. Now, listen up. If you do what we know has been field tested and over and over and over have done these things, elevate the client experience, create that professional
contrast, what's going to happen is you are then going to competitor proof your ideal clients.
So here's what I'm going to warn you. Advisors, you know, female, male advisors,
doesn't matter any of those insurance advisors, register reps that are enlightened and are fully
embracing our platform. You're going to need to be a little bit more selective because they are
going to be yours in perpetuity. So I give them a little bit of a forewarning, Tim. I'm like,
I'm like, look, I understand.
I know it.
I get it.
I've been in the field, right?
I've been in the distribution space way before I went down the road.
And we're going to talk a little bit about Epic Services Company, why it was started.
Epic Services Company.
We'll talk about that in a second.
But when I was in the field, I knew that there was a whole bunch of things that were missing and lacking.
And how am I going to differentiate myself?
But my number one challenge, client acquisition.
Right. It all begins and ends with client acquisition.
Well, guess what? If you get raving fans and advocates, you are now at no cost to you.
Didn't cost you anything to get that new client because they came to you.
Now, what's that worth? And if we have a
bunch of advocates, think of it like this. Because of our process, if you have a bunch of raving fans
and advocates, essentially, what do you really have there? Tim, what you have is your own sales
force. They just happen to be your own clients. That's what your advocates become is your own
sales force. We help you to create those 4A clients.
And let me tell you real quick what a 4A client is.
And then maybe if you have some questions, Tim, about anything or if you want to allude to anything.
Well, I do want to talk about that really quick because you're talking about competitor proofing your clients.
We spoke about this before in previous episodes.
If you're a financial advisor and you have like the blinders on and you're just helping your clients with that, you have to understand that these people have a CPA.
They have a property and casualty insurance agent.
They have attorneys.
Maybe.
They have people that they know.
For some reason, the CPAs have the highest respect.
Yeah, totally.
If the CPA says, go use this advisor,, totally. They're controlling. If the CPA
says, go use this advisor, they're going to drop you like a heart, like a hot, a hot cake. It's
just like, boop, you're gone. In most cases, that's, I mean, that's what happens. So you're
always having to try to fend off and protect yourself and defend yourself. So that's why,
you know, like when I was advisor, that triangle of a trust, we made sure that that client,
we started working with the CPA or we got them a good one. We had the, we brought the attorney in and when we did the financial
planning and we, in most cases, your financial advisor doesn't know, doesn't have the, has not
talked to your CPA and has not talked to an estate planning attorney. In most cases,
they don't even know each other. And in a lot of cases, you don't even have some of them.
Most people don't have the estate planning piece.
They may have the CPA, but they don't have that triangle of trust, which is kind of a core theme of what you guys do.
Yeah, yeah.
And I want to talk about those three components here, and that's a perfect segue into Epic Services Company. So because of the
success that we've been having with advisors throughout the country, we wanted to expand
our reach and our access for advisors and their clients to bring to market something that really
is unavailable, right? This ecosystem of specialists in what we call a multidisciplinary team approach, where we can get
your estate and legacy planning done, but we have this proprietary process that we call our 90 and
90 formula. And it was funny, I was just having a conversation with another one of the corporate
trustees that we're looking to partner with on things that we can provide, you know, benefit both of us.
And whenever I was talking about our 90-90 formula, he kind of started chuckling whenever because he thought I was going to say we can get 90 percent of your state plan done in 90 days or less.
He thought I was going to say 90 days. He goes, Carter, when you said 90 minutes or less, I was like, wait, what?
What's that all about? Right? So, and of course we
educate the clients on what that other 10% is and what that other 10% is, Tim, we all know this,
we have to deal with it for the rest of our life called change. The beauty of our platform and our
system and our team and our ecosystem that we have is that when those changes occur in real time,
you can make any edits, updates, and changes with the team that helped facilitate in the first
place. So you've got access to not only our team, but that was why. I think I should clear that up
too, because what he's talking about here is like, normally when you have an estate plan in place
and you want to make a change, like maybe your daughter marries an alcoholic and you're like, I'm not going to leave any money to that son of a bitch. So you want to make a change like maybe your daughter marries an
alcoholic you're like i'm not going to leave any money to that son of a so you have
to make some changes or maybe you lose a child or the executor changes or gain a child peop yeah or
have a new child people dread the thought of having to go downtown go see an attorney and pay
a lot of money and then have their executive assistant do all the work, but they still bill you at $3.50 an hour, right?
With this platform, once it's in place, it's $97 a year.
$95 a year.
I got to repeat that twice.
$95 a year, and you have the whole team.
You can basically do most of it yourself.
You're just going to changes.
But if you're like, I'm going to make sure I'm doing it right,
you just call on the team.
Boom, it's handled.
It's done.
It's like $95.
It's like such a no-bra team. Boom, it's handled. It's done. It's like 95 bucks.
Like it's like such a- A year.
A year.
A year.
I have to say that multiple times
because people just inherently,
they're like, oh, that's a month?
That's a month.
Well, even if it was $95 every time you changed,
it would be a smoking deal.
But it's 95 a year.
And what I like about it,
you know what I like about that annual fee?
What?
Is it reminds people
to update their trust every year, because it's not just you have in your life, there are changes
on the political side, right? So new laws and stuff get passed that might alter the way your
trust is written. So you have to go in and amend those. We always recommended that as when I was
an advisor, we always recommended and we facilitated and pushed people to go meet with their trust
attorney every single year, just to be sure, because why would you want to take the time,
effort, energy, and money, put it in place. And then some jackass politician changes a law
and they kind of mess up part, some, or all of your estate plan because you didn't go in and make an adjustment.
So you make an excellent point there that it's not just the change that occurs in your life,
which is constant also in your family and the extensions of your family and all that stuff.
It's also the political, you know, in in fighting and the political changing and, you know, Congress and all that stuff, all those tax changes that occur and everything.
It's a it's a it's a boon. If you do this the traditional way, if you do it this way, you are in total control.
And your advisor is the one who is at the center of everything to help quarterback and navigate all the team members.
of everything to help quarterback and navigate all the team members. So you're in control as a client and your advisor's in control to be able to help the client truly out. Because it's just
the right thing to do. This really is all about control. It's not forced. It's not required. It's
not mandated. But with a financial advisor that really cares about their clients, once they
understand about estate planning and how easy it can be today, especially with Epic services, it's like,
it's almost malpractice not to do this. It really is because it doesn't really matter. Again, you
could help them save up all their money, just like the health piece, right? They have, somebody's got
10 million bucks in the bank or a million dollars in the bank. That's great. But if they, you know,
kill somebody and then the wife is left or the wife kills somebody then you know accidents happen shit happens and then all
this state's gone or they change the law and um it's all gone right all the money's gone right it
it can there there was actually another point it was the there's two sides of it there's the
something if happens on your end.
Yep.
I lost my train of thought.
I had a really good thought.
It was really profound.
Yeah.
Trust us, Enrichers.
It was profound and amazing.
And if we keep talking a little bit longer, I'm sure.
Maybe it'll come back to me.
It'll come back to Tim.
But I want to talk about one additional thing that this is the coup de grace right here
when I'm getting ready to talk about.
So enrichers, listen up.
This is a big, big deal that I promise you no other advisor has access to, nor are they
doing this when it comes to securing your very best clients and really getting an opportunity
to create those raving fans or
advocates. Part of our, what we call the estate plan, which Tim, by the way, you have older
parents that are going through right now, right? Yep. In two weeks, we meet with Sierra Lister
and we're going to get it wrapped up. I remember my two points. It was very simple. It was
your health can fail. It could be an accident that crushes it. And the other one
we just talked about, you know, it can just be as a financial advisor, I would say it's malpractice
if you don't help them protect their assets, right? Because there's just a lot of things
that can happen out there that are out of our control. And the motto here is, is that we want to prepare for the worst, but then expect the
best.
Yeah, totally.
Exactly.
So, no, and thank you for remembering that because I was really, I was wondering what
was it?
What was it?
Okay.
So you kind of sort of call it the, you know, the triangle of trust, right?
call it the you know the triangle of uh trust trust right so i'm actually going to be sending this out because it's brand new as far as like because we just launched epic services company
last week we can maybe a week and a half ago um and to do this to do this one thing you know make
accessible for advisors and their clients without having to be relegated to send them out to some
disinterested
you know estate planning attorney has a totally different agenda than you to get this type of
work done but what's also included um which i did tell you this already tim for your parents
is your legacy so you've got estate planning you have financial planning and at the bottom
with our estate plan you're also going to have legacy planning.
Now, people hear legacy planning.
They're like, oh, yeah, that's part of estate planning.
No, no, no.
This is about a system that we bought because we believed in it so much.
This is the emotional connection that is going to completely change the game.
Because advisors that are out there,
they offer estate planning services. Advisors offer tax mitigation services. Advisors offer
risk mitigation services and financial planning services and all that. A lot of advisors do that.
We have it all underneath one roof with legacy stories. Make sure, Richard, you go to our
website, epicservicescompany.com, epicservicescompany.com.
Click on the Legacy Stories tab.
When you get there, what this is all about, the company that we bought, the timeline goes all the way back to 2003 when they started this launch of the Living Legacy Project. project. This is one centralized location where you can record and document your values,
what makes you you. Not just the valuables, not just protecting them, which is that's what the
estate planning stuff does. And the financial planning helps to put all that stuff together.
The legacy stories and the legacy planning, as we call it from our perspective ties in the emotional aspect of being
able to have a voice literally recorded in one area, one system that lives there forever about
your family values and your family story that you can also share with other family members and they
can add content inside of there as well. So imagine this, Tim. This is where it started for me.
Imagine being able to hear your great-grandfather's voice, somebody you never met in your life,
but he's your great-grandfather, right right and you go back as far as you want to
because you we can go as far as we want to in the future you hear him giving a there's a picture
that comes up and he's just basically talking about during this time in 1902 and this and this
is what it was like in this and this is I remember. And then you can kind of transport your mind there and start thinking about that.
That is the emotional part that why we purchase Legacy Stories.
That is additional.
That is also what you get for the same price for advisors to offer to their clients to be able to deliver truly differentiators other than your, you know,
products, pricing, and performance. That is going to be something that I promise you
will change the game and you have eliminated your competition when you start making this
service available to them. Awesome stuff, dude. I think we had a really fun episode here,
Awesome stuff, dude. I think we had a really fun episode here, short and sweet.
I'm going to encourage everybody, of course, from the health side to, if you have some check body lights going on, you're overweight like I used to be, you're on a few medications, you're just not feeling good, your energy's not there. You're not sleeping well. You have gas and bloating. Maybe you have eczema on your elbows like I did, or you're bleeding rectally, whatever it is. You got some health issues going on. We want to help you get
that right. And I would suggest that you guys go over to our website at chemicalfreebody.com
and check things out. I also have my podcast at the Health Hero Show.
We have detox and nutrition
products that can help you start transforming and getting your health back. And we just clean out
all the man-made crap. We teach you how to become your own body mechanic, basically become your own
doctor, clean up the organs, clean up the digestive tract, clean up the blood, the fat and the muscle
tissue and the blood intercellularly, get all these toxins out, the heavy metals of radiation.
You'd be surprised what happens when people start doing this is well just like this raving fan here this gal's freaking
running around cleaning everything she's off netflix and she's getting stuff done you know i
had another guy's retired navy vet and he said that um he's like you know the only downside of
your products and i said what's that he goes my wife has me my honeydew list has grown tremendously. It's crazy. It's like, I'm mowing the lawn. I'm
cleaning the gutters. I'm looking around for what else I can do. He goes, I haven't had this energy
in 25 years. It is awesome. So if you want to get your energy back, you want to get your health
back. We have your back. I would suggest you go to the products tab at chemicalfreebody.com,
scroll down to the savings bundles and start with a little jumpstart bundle, or you can go all in and do what I do on a monthly basis, which is the total energy and
detox bundle, plus a bottle of the turmeric, which is the anti-inflammatory product that we launched
a few months back. It's awesome. Or pick something in between that resonates with your budget.
And then you get a discount that way. And then at checkout, just type in enricher or enrichers,
either way, and you get a 5% discount on your then at checkout, just type in enricher or enrichers either way.
And you get a 5 percent discount on your first purchase. That's a double discount. And we have a double your money back guarantee on your products.
We really, truly want to help you boost your health so that you can enjoy the finances and the income and the and the wealth that you're creating for you and your family.
There you go. Yeah.
And you know what? We, we absolutely welcome not only wealth advisors,
but also health advisors to come on the show. You know, we've,
we've been able to have a, you know, Sean was on, Nancy was on, you know,
the stroke hacker was on here. And it, it, it's interesting.
That actually got another advisor to come on after they listened to that podcast which is i just had that meeting yesterday that's my book uh uh through december 13th now is
for that for that recording everything so yeah um anyway yes we we really do we want to have you
come on here and again if we never do anything if you never go buy anything from chemical free
body if you never do anything with csi Financial Group or Epic Services Company, it doesn't matter.
We want to be able to have you come on, tell your unique story.
And we know that you have one.
That is the main reason for the podcast.
But to your point earlier, Tim, you know, we've got people that are actually calling us to now get on the podcast. And for the listeners out there too,
it's like my goal with my show
and every time I do an appearance is like,
or I do a coaching session
where there's group or one-on-one,
I just want you to take one thing,
find one thing that really resonates with you
and freaking go take action with it.
You have to take action.
I was, there's a sign on a mechanic shop by a house, by my house. Right.
And it says nothing changes if nothing changes. It's pretty simple. And I see it every time I'm
like, wow, I just really resonates with me. My, my motto at chemical free body has always been
change yourself, change your world. Like if you want your world to change, you can't,
you can't get your wife to change. Can't get your husband to change. Kids aren't going to do it. Like if you want things to change
in your life, you have to make those changes. And I hope, and I know Carter does too, that you,
if you find just one thing out of our podcast here that can help you and make your health better,
make your life better, make your finances better, make your relationships better,
make your spiritual practice better, make your career better. That's all we're asking. Find one thing every show and go take action on it and then send us
a message and let us know how you're doing. Yeah. So this doesn't really, I'll leave us
with this. And Richard, thank you for joining us again for another episode of the Health and
Wealth Podcast Show. Make sure to like, share and subscribe. But I want to leave with a quote that
I got just the other day i found from jack dempsey
famous uh boxer back in the back in the day i'm pretty sure is it teens or 20s right um
teens or 20s are actually in the 2000s 19 teens or 20s right yeah um and it's this something
something nice and simple champions get up when they can't.
And that really just resonated with me because, you know, Tim,
you and I and everybody listening to this,
we've all been dealing with what's been going on,
the crap that's been going on for the last 18 months.
And I know a lot of people feel defeated and it's easy to get defeated and to be beat down and everything. But when I read that quote just a week ago, I was like, I'm going to,
I'm going to live that quote champions get up when they can't.
I just love that. So anyway,
do you have anything else that you want to add before we let everybody get
going? No, I think that's good, man. We'll just,
we'll just end on Jack Dempsey's quote. That was a really good one.
I appreciate you sharing it. Absolutely. My pleasure.
Again, Enrichers, thank you for joining us again.
Make sure to like, share, and subscribe, like I said. And you can always get any of our previous podcasts by going to our website, thehealthandwealthpodcastshow.com.
We thank you very much.
For my co-host, Mr. Chemical Free Body himself, Tim James, I'm Carter Wilcoxon, CEO and founder of CSI Financial Group
and co-founder of Epic Services Company.
Make sure to go check that out as well.
Thank you all for joining us and have a blessed day.
Hey, enrichers.
Thanks for tuning in to another episode
of the Health and Wealth Podcast.
I'm your host, Carter Wilcoxon.
And I'm your host, Tim James.
And by God, we are committed to helping you guys
have fat wallets flat bellies so tune in again for another episode and make sure to like share
and drink a lot of water or beer you have just listened to the health and wealth podcast with
Carter and Tim