How I AI - “PMs who use AI will replace those who don’t”: Google’s AI product lead on the new PM toolkit | Marily Nika

Episode Date: December 1, 2025

Marily Nika, AI Product Lead at Google and founder of the AI Product Academy, demonstrates how product managers can leverage AI tools to dramatically accelerate their workflow. Using a smart-fridge co...ncept as an example, Marily walks us through the exact workflow she uses to build products faster: doing user research with Reddit debates, generating PRDs with custom GPTs, prototyping with v0, and even creating stakeholder-ready video mockups using VEO and Sora. She shows how “tool hopping” between specialized AI applications creates a powerful workflow that transforms traditional PM processes and enables more compelling product storytelling.What you’ll learn:How to use Perplexity’s “discussions and opinions” filter to mine Reddit for user insights and create pro/con agent debates that reveal product-market fit requirementsA workflow for transforming market research into comprehensive PRDs using custom GPTs that maintain your personal voice and styleTechniques for turning PRDs into interactive prototypes using v0.dev that make your product vision tangible for stakeholdersHow to create persuasive product videos using Flow and Sora that communicate your vision more effectively than traditional presentationsWhy “tool hopping” between specialized AI applications creates a more powerful workflow than using a single toolHow to use NotebookLM as an interactive judge for product demos and pitch competitions—Brought to you by:WorkOS—Make your app enterprise-ready todayMiro—The AI Innovation Workspace where teams discover, plan, and ship breakthrough products—Where to find Marily Nika:LinkedIn: https://www.linkedin.com/in/marilynika/Website: https://www.marilynika.me/Substack: https://marily.substack.com/AI Product Management Bootcamp & Certification by AI Product Academy: https://bit.ly/4p8tn2r—Where to find Claire Vo:ChatPRD: https://www.chatprd.ai/Website: https://clairevo.com/LinkedIn: https://www.linkedin.com/in/clairevo/X: https://x.com/clairevo—In this episode, we cover:(00:00) Introduction to Marily Nika(02:54) Smart-fridge use case inspiration(06:15) Using Perplexity to mine Reddit for user research(11:19) Creating a comprehensive PRD with ChatGPT(13:40) Building an interactive prototype with v0(16:20) Using prototypes as stakeholder influence tools in product reviews(21:30) Generating product videos with Flow and Sora(30:17) The complete 20-minute product workflow, from research to video(32:06) Using NotebookLM as an AI judge for product demo days(37:38) What to do when AI tools aren’t giving you what you want—Tools referenced:• Perplexity: https://www.perplexity.ai/• ChatGPT: https://chat.openai.com/• v0.dev: https://v0.dev/• Flow (Google Labs): https://labs.google/flow/about• Sora: https://openai.com/sora• NotebookLM: https://notebooklm.google/—Other references:• AI Product Management Bootcamp: https://maven.com/lenny/ai-product-management• Lenny’s List on Maven: https://maven.com/lenny—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email jordan@penname.co.

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Starting point is 00:00:00 When all these tools we use every day started coming up, I started figuring out how can they be an AI enhanced PM? So how can I be better at my job, have more impact, be more productive? So what you're going to walk us through is this has inspired some ideas of, wow, if I had a fridge and a video and data, what product could I build that would be useful to me as a consumer? Where would you start as a PM who is working on a smart fridge within minutes? I can literally see what the entirety of the world is thinking about. We have opinions in our hands and we can split and filter out these opinions based on people that want this versus people that don't want this. And we can actually read and have them debate with each trailer so that we know what it would take to find product market fit. Okay, you did your market research in three minutes and your PRD generation in 90 seconds.
Starting point is 00:00:53 No, my job is not done as a PM. The next step is to actually create a. prototype so that the people that I will present this idea to will see my vision having flesh. Welcome back to How IAI. I'm Clarevote, product leader and AI obsessive here on a mission to help you build better with these new tools. Today we have Merrily Nika, a AI product lead at Google and AI educator who's thinking a lot about how AI is changing the art of product management. She's going to speed run us through using some of her favorite tools to do market research, build out requirements documents,
Starting point is 00:01:35 prototypes, complicated things, and a few tricks on how to use AI Videogen to influence your stakeholders and sell your vision. Let's get to it. This episode is brought to you by WorkOS. AI has already changed how we work. Tools are helping teams write better code, analyze customer data, and even handle support tickets automatically. But there's a catch. These These tools only work well when they have deep access to company systems. Your copilot needs to see your entire code base. Your chatbot needs to search across internal docs. And for enterprise buyers, that raises serious security concerns.
Starting point is 00:02:14 That's why these apps face intense IT scrutiny from day one. To pass, they need secure authentication, access controls, audit logs, the whole suite of enterprise features. Building all that from scratch, it's a massive lift. where WorkOS comes in. WorkOS gives you drop-in APIs for enterprise features so your app can become enterprise ready and scale upmarket faster. Think of it like Stripe for Enterprise Features. OpenAI, perplexity, and cursor are already using WorkOS to move faster and meet enterprise demands. Join them and hundreds of other industry leaders at WorkOS.com. Start building today. Well, welcome to how I, a
Starting point is 00:02:58 I am excited because we have a very fun kind of unique product use case. You've been thinking about and using AI to explore the space of what it means to both be in AI PM and how you can PM AI products. So let's dive in and talk to us about what's been on your mind in terms of products. Yeah, it sounds good. And thank you so much for having me. Yeah, what I like to say is that I was in AI before it was cool. and I was a pure AI PM, meaning it was working with scientists and training models for speech recognition.
Starting point is 00:03:34 It was great. But since 2017, when all these tools we use every day started coming up, I started figuring out, you know, how can I be an AI enhanced PM? So how can I be better at my job, have more impact, be more productive. And I'd be happy to walk you through a couple of my, you know, how I, how I AI. So I'm just so excited to be here. Great. So what fun product are we going to talk about as an example? I know that you have a lot that, you know, we were just talking before the show.
Starting point is 00:04:06 You have lots of jobs. I think this is a little bit of a hypothetical that we're going to work through. But I think it does show off some of the techniques that you've learned in the course of the last couple of years in your career. So what are we talking about here? All right. So when I was trying to come up with a cool use case when, you know, I was planning the podcast, I thought about, what happened last Sunday. And last Sunday, I was literally walking out from my house with my kids, and I look at the fridge, and I post that image that the fridge had on LinkedIn. And as you can see,
Starting point is 00:04:44 that image went viral. So it said, these items are expiring shul, and it said my Coca-Cola, apparently, was 80 days old. First of all, I didn't know Coca-Cola expires. Second of all, I did not know I did not know my fridge could do that. Okay, I know there is an inwards facing camera, but I saw this. And again, I put my PM hat on. What an interesting insight. And as you can see, it says, you know, you can dismiss it, you can snooze. It does say search for recipes, you know, it's not great.
Starting point is 00:05:15 But when I posted this, there were 700 likes, 100 comments of PMs commenting what they could do by having this information and 13 repost. So I'd love to unpack this as a use case and see how we can leverage this suite of amazing AI tools we have and just, you know, see in action what it'd be like to be a PM for a smart fridge. This is totally product thinking because you have a device or something in your house and you get surprised by a user experience. And I too did not realize Coca-Cola expired. I thought you could use it till the end of time. And so what you're going to walk us through is this has inspired some ideas of, wow, if I had a fridge and a video and data, what product could I build that would be useful to me as a consumer? And you're going to use that as an example to walk us through some of the really useful AI powered PM techniques you found over the past couple months.
Starting point is 00:06:16 So where would you start as a PM who is working on a smart fridge for? for busy families who clearly have 80-day-old items in the fridge. Well, we have this magic in our hands. And the very first thing we do as PNs, right, is talk to users and listen to what users want, user research. Now, traditionally, you know, you would either leverage the UXR department of your company or you would hire an external research agency. But with AI, within minutes, I can literally see what the end.
Starting point is 00:06:52 entirety of the world is thinking about. So I open up perplexity and something that not a lot of people know about is that there is this magic filter here. You can obviously search the web if you want or academic papers or you know, SEC filings on finance, but you can only search through discussions and opinions. So this searches through Reddit. So here's what I'm going to do. Okay? Would families be interested in a smart fridge? So if I ask something like this, it's like I get the entirety of Reddit and people's opinions just mind at once. And I can see references. I can see all the threads and I can jump into them to actually see the discussion. And I see, you know, use cases that are kind of positive family use cases, common concerns, adoption barriers.
Starting point is 00:07:47 you know, some sentiment and all these things. Now, this alone is pure gold and a treasure. However, what I love doing is taking things one step further. So here, bear with me. Here's my amount of two agents, one that is pro-smart fridge and one that is against smart fridge. Use everything you read and have the to agents debate at least. I'm like 20 times about it and give me the minimum set of features I would need in order to convince the against agent. Now, we're diving into Reddit. We're, we have opinions in our hands and we can split and filter out these opinions based on people that want this versus people that don't want this, and we can actually read and have them debate with
Starting point is 00:08:50 each other so that we know what it would take to find product market fit. And we did that in seconds, and it's just such an incredible, incredible tools you have. All right, so here we have the pro-agents arguments, and then we have the against agents arguments. And you can see the discussion is based on actual references from, um, from, um, from, the actual discussion. And then there's a 20-round debate of pros and cons and all these things. And the best part is the ending where ProPexity told me, okay, here's what you need to do in order to build a fridge that is going to resonate with family, which is your target group. I can't even begin to describe how much time this was saved and how much more likely I am
Starting point is 00:09:38 to find product market to fit by leveraging this technology. So now, now, now. naturally the next step, there's something I do called tool hopping. So we're going to hop on to our next tool. But I'd love to see if there is any comments or any questions here. One comment I do have on this is so often we hear about AI that it really wants to tell you your ideas are great. And so I think if you just said, do families want a smart fridge without any additional prompting, it would probably bias towards telling you that families do want. want a smart fridge, maybe with some caveats, but it tends to be pretty agreeable when it comes to interacting on ideas. And so I love this idea that I want to make sure people don't miss, which is actually prompting the AI to create two different personas in its analysis. Create a persona that's very for your idea or implementation or design or code. Create an agent that's very against your idea. Again, it doesn't have to be an idea. It could be, are you against the implementation of this code?
Starting point is 00:10:47 Again, a really good use case. Have them do a hypothetical or artificial debate on the topic and then deconstruct that debate in a way that allows you to identify what would be the convincing arguments, capabilities, or implementation that might work. And so I think this is just a really great little hack on getting higher quality, more critical thinking out of these LLMs that might be biased. a little bit to agree with your ideas and tell you they're good. Yeah, I completely agree.
Starting point is 00:11:19 And the most important part is I told it what format I need this response in. And the format I need it in is features because I'm a PM and because features is the input I need for the next tool I will demo. So now what I'm going to do is I am going to copy the minimum set of features that replace the things I need. And then I'm going to go to chat GBT in order to create a PRD. Now, I have created an AI product GBT, as I like to call it, that has a template of my favorite PRD. And essentially, I prompt it with specific features and it outputs a PRD in the style that I speak in my own voice. So the next step is, I come here, let me says ask anything, and I say generate a PRD about this. smart fridge that has these features.
Starting point is 00:12:19 And essentially, I am pasting the output from the Plexity. And now there we go. Immediately, it just generates and say, okay, well, the PRD is in the AI-enhanced smart fridge with local first intelligence. This is why it includes. Here's the problem statement. What users, you know, like privacy comes to consumers,
Starting point is 00:12:40 DIY open shows enthusiasts, summary, and feature analysis, other architecture, key features. Of course, it does prioritization and all these good things at the same time. Now, this is not going to be perfect immediately. However, it gives me an incredible head start in order to just have my strategic thinking in my head and spend a way less time in making a copy of the period and change in titles. So now I'm an AI enhanced PM. The other thing I want to call out for folks that are looking at this is this is a GPT specifically to create PRDs around AI powered products.
Starting point is 00:13:25 I noticed, or at least that's what it looks like. And so I do think that you can create sort of general purpose document generators, but the more you can do a combination of structure and content in terms of your prompting, I think the higher quality results you're going to get. And so, okay, you did your market research in three minutes and your PRD generation in 90 seconds, but, you know, it's a long way to the factory floor and actually building this thing. And so, you know, once you have this, how do you like to think about designing gray products with AI? Or what's the next step for you?
Starting point is 00:14:06 Yes. It's really interesting how this floor has. changed, right? It used to be, hey, I'm a PM, I come up with an idea, I'd create a PRD, I debate with a PRD and collaborate with my scientists and my engineers until we're done, and then we create a little MVP. Now, my job is not done as a PM. Now that I have my PRD, the next step is I need to build. So I'm putting my AI builder hat, as I like to say it. And the next step is to actually create a prototype so that the people, that I will present this idea to will see my vision having flesh.
Starting point is 00:14:45 So the next step is to build to prototype. There is obviously many tools that we can use. One of my favorite tools is, of course, V-Zero, lavable. Google AI Studio has prototyping as well now. I will use V-0. It's one of the tools that I have had, you know, the best kind of outputs with. And what I did is I copied the... output from my custom jveteam and then I'm about to paste it here.
Starting point is 00:15:13 So the prompt I will use here will be create the UI of a smart fridge, even this PRD as an input. And I will just paste the whole thing. Because it's a very long document, it takes it in as a note. And I just do this. So we just wait. And do you feel like these PRDs, obviously I do. You know, we have an integration with VZero and all these five coding tools. Because we really believe that a PRD is a higher quality input to this, you know, have you tried this, you know, prompting directly versus just pasting in the PRD and feel like that extra step really does help with the prototyping quality?
Starting point is 00:15:58 I do a lot of experimentation. And I experimented because I wanted to move past at some point. And I realized that the number of tweaks I had to do. later on really got me overrun the tired versus me starting spending some more time in order to make sure they can build is very, very good. It really pays off. Yep. And, you know, how do you think about where this might fit in the product development workflow? It seems like for you, a prototype is really a communication tool. So it's a tool by which, you know, if somebody read the PRD, you're like, yeah, yeah, it's a like a locally intelligent smart fridge.
Starting point is 00:16:39 sure, whatever. But once you can see, touch, feel it, it becomes much more compelling. And so, you know, I'm curious, do you think this is a influence tactic that PMs are, are underestimating? Is it really to design the right thing? Where do you think PMs can use this kind of prototype? The perfect place to use this is at the product review. So I find that a lot of product reviews happen more often now with AI because things move fast because some people are really not convinced with AI yet. So if you enter a problem review that's just about, hey, here's what I want to do. Are you angry? You're out. Here's where you need to invest your resources in. And they can get a link and on their laptop actually touch it, feel it, see it, move around.
Starting point is 00:17:30 You communicate your vision and your passion more effectively versus here's a that I turned into a deck for you so that I can walk you through it. It's just so much more. It adds value. It's just so, so, so much more effective. Amazing. Okay. And now we have an open fridge dashboard. I have to call out for people who are not
Starting point is 00:17:54 watching on YouTube and are listening. My favorite part of this UI is the door status widget that tells you if the door is open or closed. It's amazing. my kids go to the freezer get ice cream and they don't close it. Mine too. Mine too.
Starting point is 00:18:12 It beeps. You and I have the same life. They close it like, but it's this much, this much open. Yeah. Yeah. Yeah. Exactly.
Starting point is 00:18:22 And the light is on and they're in such a rush to eat the ice cream that they don't get. Okay. So yeah, we can see here, fridge temperatures, door status. Power usage was a good one. You know, the temperature that you can change. Racing an activity.
Starting point is 00:18:34 Oh, what time it opened and closed. That's also good. to call them out and say, did you have an ice cream? Temperature completed, safety, monitoring. It's all these controls. And you can see that this tool took the PRD as an input and it added features on top of it. It guessed what the UI and it still looked like. So imagine your leadership or even your cross-functional partners to be able to experience your product idea. imagine just how much more effective the meeting would be. Yeah, one thing I have to have to call out is because you said that privacy and local
Starting point is 00:19:15 intelligence was so important in your PRD based on your research. And I think that's a lot of people saying, I don't want my smart fridge monitoring me. I don't want a cloud-connected smart fridge. I don't want advertising. I don't want monitoring. If you go up to, I think, hardware, I'm pretty sure. or diagnostics, I'm pretty sure your smart fridge is shipping with a GPU, which I find very funny. Yeah.
Starting point is 00:19:43 Yeah. You know, maybe you can also run your coding models locally through your fridge, you know? Exactly. I love it. It's a little storage as well. Yeah, this is, this is great. But again, this is a wonderful 100% lot of processing. Look at this.
Starting point is 00:20:01 It has a little bad. It shows you so that you can feel safe. Yeah, this is great. I would buy this thing. I think this is really phenomenal. This is very much like a Silicon Valley fridge right here. It's in dark mode. It's got system diagnostics. As long as you can like root in to your fridge, people are going to be really happy. You've seen the doom and gloom headlines. AI is coming for your job. But the reality is a little bit brighter. In Miro's latest survey, 76% of people say AI can boost their work. It's just that 54% still don't know when to use it.
Starting point is 00:20:38 As a product leader and a solo founder, I live or die by how fast I can turn fuzzy ideas into crisp value propositions, roadmaps, and launch plans. That's why I love Miro's innovation workspace. It drops an AI co-pilot inside the canvas, so Stigies, screenshots, and brainstorm bullets can become usable diagrams, product briefs, and even prototypes in minutes. your team can dive in riff and iterate. And because the board feels like a digital playground, everyone has fun while you cut cycle time by a third.
Starting point is 00:21:13 Miro lets humans and AI play to their strengths so that great ideas ship faster and happier. Help your teams get great done with Miro. Check out Miro.com to find out how. That's M-I-R-O-com. So we have this and is great. in first iteration, obviously for a real thing, I would ask at least five to ten follow-ups. Usually I add some images of it as well, maybe I add an animation, and at that point, things are
Starting point is 00:21:47 great. But this is not enough. I add one more step to my workflow, which is people really want to experience what this would look like from the user perspective. And nowadays, we have all these some wonderful tools that go from text to video. And so the next step I would like to do is actually go to Flow. Flow is this app by Google Labs. And then if you click on Create with Flow, you can type new project. And then here, you can literally just go back to the complexity if you want
Starting point is 00:22:26 or get your PRD and say, create a promote, emotional clip for two, for a couple using a smart bridge that has these features. And I can paste. And then you can choose what model you want to have. So for example, what aspect ratio is, whether it's going to be fast, if it's going to have audio. I think I'm going to go with high quality just to see what can come out of it. And then hit this.
Starting point is 00:22:59 And then with movie magic, we can make people wait a little. less as this generates. But I love VEO. It's such a great model. That's an amazing model. I've been using SORA too at the same time. I have the app on my phone. And obviously, you know, that generates in seconds, which is amazing. And you're doing cameos and all that stuff. But they roll it out as part of a social network. I don't know if you've tried it. No, it's interesting. It's creepy at the same time. mostly interesting. But yeah, I had my AirPods and I took a photo of it and I told Sora, I said, hey, tag merely
Starting point is 00:23:43 using bees and make that an advert. And it's so thin and it opens it up on the sky and hunts me saying and I go amazing times, amazing times. Absolutely. Yeah, my kids find it very funny when I make SORA cameos of myself being like a, a like doing kung fu fighting or doing something really funny so it's quite it's quite entertaining i'm you know i think the the social network aspect of it is a distribution um method for the underlying API models so i think it just shows sort of power users what's possible with it and probably
Starting point is 00:24:23 then people get excited about commercial applications but i think it's pretty pretty cool look at this door ajar They're really worried about that door being open. Also, the screen is inside the refrigerator in one of these. What is going on? Okay, yeah, let's play. I hope the video, I hope the audio is going to go through. Okay, let's see.
Starting point is 00:24:46 Number one. Get instant local notifications, like when the door is a jar, ensuring your food stays fresh and secure. Get in... Number one. So number one, again, for people who are... again, for people who are not on YouTube and enjoying this high-quality AI-generated video, there is a screen on the refrigerator.
Starting point is 00:25:10 This very attractive, well-dressed couple opens up the refrigerator, and there's another screen inside. All right, number two. Let's see. Two screens again. That's interesting. That's interesting. There's no voice.
Starting point is 00:25:37 This one. This one. Yeah, cold music, this one, there is a screen inside. Basically, the only thing you can see inside the refrigerator is a screen that says the door's open. And then when you close the door, the screen shows up again. Let's keep fingers crossed for number three, being the winner. Hi, let's see. It says we have enough for the lasagna recipe right here.
Starting point is 00:26:01 Perfect. And I love that it's all stored locally. No cloud needed. It says we have enough. I think we have a winner, Claire. I think so, except if you watch it again, I think the man has disappeared. Wait, it's replaced by a lady. Watch, watch this. He disappears and then her girlfriend shows up.
Starting point is 00:26:21 Perfect. And I love that it's all stored locally. No cloud needed. It did disappear. Well, we don't need to do more. We're good. You know what, but it is fission setting. That's interesting.
Starting point is 00:26:37 You know what I may do? I may actually generate myself. opening and SORA, I think that would be a very interesting. I think we should do. Okay, so we're going to contrast and compare. How would I improve this? I think, you know, my feedback on prompting here is it's really over-indexed on this door is open use case.
Starting point is 00:26:58 So I would probably pull that from the prompt. And I would also maybe as a good product manager, one of my favorite parts to put in a in a PRD, this isn't our default chat PRD, PRD is actually what's called a narrative, which is a story about an end user getting value from the product or being successful with the product. And I like to write those stories as part of PRDs because I think it forces you to take a very user-centric lens
Starting point is 00:27:27 on a list of features. And so I might generate a narrative here and pick a hero story from the narrative as opposed to overindexing so much on the features. But the quality is amazing. The quality is amazing. And this took, what, 30 minutes? If we didn't comment and laugh, it would have been like a 20-minute workflow.
Starting point is 00:27:49 So it's just... Yeah, yeah, yeah. Exactly. Okay. So what we're doing now, just for folks that, again, are just listening and not on video, we are pulling up SORA. You have created a cameo of yourself, which is basically like an AI avatar of your face. warning to people who are using soros to create cameos, they really force you to continue to dress how you're dressed in your cameo. So I was wearing like very printed shirt when I did my cameo
Starting point is 00:28:20 for cameo recording and now all my clothes in every cameo are crazy. But you're generating OpenAI SORA video. Did you use the exact same prompt or did you change it a little bit? very similar prompt but I decided to add someone else in my cameo and I looked at who enables who can do that and I'm adding Mark Cuban to a commercial I think we're going to get I think we're going to get a cost plus drugs advertisement because also I don't know if you know this folks that are listening about Sora when you create your cameo you can ship it with custom instructions so you can say never generate this or always generate that. I say always make me look good.
Starting point is 00:29:06 And I'm pretty sure Mark Cuban put in his, like in every video, make sure to put a cost plus drugs add in it. So I think we're going to get a smart, smart fridge video with a embedded advertisement for Mark Cuban's health care company. You know, I had added, make me have a pet Pegasus with me at all times. Everything. I do lose like a pet of big of those with me. Yeah, let's see. Let's see how it goes. All right.
Starting point is 00:29:40 My cameo is ready. First time I'm watching it. It's me and Mark Kuban opening a smart fridge. All right. Let's see how it goes. I don't know what we're going to. We're about to see. So this is a smart fridge you told me about.
Starting point is 00:29:52 Yeah. Watch what happens when I wake it up. It looks like a normal fridge. Until it starts thinking. Oh, it already knows what's inside. Mediterranean quinoa bowl. Greek salad? Pasta primavera.
Starting point is 00:29:59 I mean, first of all, Greek salad. That was interesting. I'm Greek. I know, it must have known. But, I mean, pretty impressive, right? It came out with a little dialogue and it's added to two people. I mean, this is magic. Look, PMs, what I want you, we've had some giggles here,
Starting point is 00:30:20 but let's just take a step back and talk about what we've done in basically 20 minutes. We have done full end-to-end user research using the wealth of information available in Reddit. we've come up with a highly defensible set of features, which we turned into a PRD. We turned that PRD into a prototype that then you could take into a product review and click through. And then just, you know, we're going to work on our prompting a little bit in our cameos. But just imagine pairing that with some sort of video generated visual or set of visuals that really just hammer home the value proposition of the thing that you're trying to build. And that package, which we just talked about, we just did, can actually be built in like 15 to 20 minutes without the chit chat. And it's just something that was never, ever, ever possible before.
Starting point is 00:31:13 And so what I think you're showing is the way we do product has changed. The way we convince and influence our internal stakeholders has changed. The way we communicate both product value and functionality has changed. And if you use a combination of these tools, even if you hit some silly roadblocks, you've just like totally flipped product management in the process on its head and made it just much more compelling. It's just incredible how the role has changed of being a PM. You've got to be AI enhanced.
Starting point is 00:31:46 And it's not like AI is taking over a role. If anything, PMs that use AI are the ones that are going to take over the role of people who don't use AI. So it's just so important to explore and adapt and see which tools fit to your. workflow because, you know, my choices might not be the same as other people's choices, right? But I'm excited to get to share them with you. Great. So in addition to this kind of new world AIPM stuff, you have one other kind of power use case of another tool that we've seen occasionally on the show, but not too frequently.
Starting point is 00:32:18 And I think your use case is really interesting. So you want to spend that up? Yeah, sounds good. So outside of my day job as an AI PM, an AI educator, and if founder of the AI product economy. And I have a bootcamp. It's AI product management, bootcom and certification. And people get to join us for six weeks and build their own product end-to-end. They actually launch a product by having an engineer attached to them. Now, we have a demo day. And that's the best part of the book. Everyone comes in, presents, they earn prizes, they pitch to VCs. And I wanted to add AI as a judge. And I thought about how, I could do that long and hard. And I ended up using notebook alum as a judge. And I'm going to show you
Starting point is 00:33:06 what this looks like because it was super cool. It's super interesting. So on June 13, we had a demo day. And what I did is I recorded the audio of every single pitch. And I uploaded these separate files here. So this notebook actually has all these presentations. And then I went to the audio overview. and I added specific instructions to focus on for these AI hosts. And I said, okay, this is the demo day of Marylee's AI product management book camp. And I want you to select the top three apps based on these criteria. Number one, you know how you know what it was. number two, impact, and number three, storytelling.
Starting point is 00:34:01 And I want you to announce these three winners. And then I click generate. And it's phenomenal. Now it's actually generating the audio overview. And you can imagine my bootcom at the end. It's like 200 people really waiting to see what AI is going to say. And we actually did a test with, well, we have live. judges and then real people and then the AI. And AI really chooses the best demos indeed. So it does
Starting point is 00:34:33 listen to all the audio and it's just such an amazing use case. Everyone loves it. I love this so much and it just opens my mind to a couple other use cases that I've seen very commonly. So demo days, both for courses and for hack days or hack weeks could be really useful. I have been in so many sales enablement or sales kickoff meetings where AEs do pitch competitions. And what a fun way to add sort of like a third party analysis to pitch competitions and make those kind of fun. And so what I love about Notebook LM is you can do audio and multiple file in and then audio and multiple file out. And I think that's really, really fun. It's great. And now you can actually do video overview as well. I I haven't tried that for my bootcom, but that could be interesting as well.
Starting point is 00:35:27 All right. So now there is a file, but go generate it on the right. We can either play and hear the whole podcast presenting all the ideas and walking us through them, or we can do this super cool thing where you can have this kind of interactive mode, which is like an actual live radio podcast where you call in. So let's do that because I really like this. Welcome back to the deep dive. Okay. So you sent over this.
Starting point is 00:35:52 Oh, our listener. got something to share. Let's hear it. Hello, we're actually in a rush. Can you please announce the three weaners right now? Oh, absolutely. We hear you. We could definitely cut to the chase, but we do want to give just a little context first. That's fair. We were just setting up the criteria for judging these fantastic projects. And we are totally ready to announce the three winners. The quality was so high across the board. These projects are tackling some huge problems like health anxiety and life administration. We grouped the pain points into three big areas.
Starting point is 00:36:22 health and wellness pain. The grind, which is time and life admin pain. And the third one is the knowledge and empowerment gap. Things like struggling with learning or bad leadership. We judge them on three things. Hey, yeah, what's up? Just tell me the winners. You're taking too long. Oh, we completely understand the need for speed. We got ahead of ourselves. You are absolutely right. We apologize for the delay in getting to the point. We've got the three winners locked in and ready to go. You wanted the winner, so here they are no more preamble. The three top projects are, endopath, steady buddy, and front desk. Those three really stood out addressing severe quantified pain points.
Starting point is 00:36:59 All right. So this is incredible because it's not like this one agent we're used to talking to. It's you're talking to them and then the other person who's responding. It's just you really feel they're real and it's just magical. But yeah, that's my last use case on what I do on my boot camp. And I think it's the most my favorite thing to do on notebook alone by far. this was really good. I actually didn't know they had that feature. So I, again, can think of so many, like, training, use cases, lots of things. I love those little podcast hosts. They've got such a vibe.
Starting point is 00:37:36 And this was such a great use case. Okay. I'm going to ask you our one lightning around question that we ask everybody. And then I'm going to get you out of here because you're a busy, busy lady. So we've seen you, you're a tool switcher. So I know that you switch tools. But I have a question. when one of those tools is, you know, let's say VEO. VEO is giving you refrigerators with screens inside, with screens outside, with screens on your face, screens on your freezer, screens on your screens. When it's really not getting you what you want,
Starting point is 00:38:08 what is your prompting technique? What do you do? The best thing you can do is just kill that instance and start over. And use Gen AI to help you write the best prompt. So I stopped trying to guess it myself and I use AI. help me with it. And the longer the prompt is, the better it's going to be and the less likely to have more iterations. So yeah, use AI on AI. Okay, kill it, use AI and make it detailed. That's it. I love it. Well, thank you so much for joining us. Where can we find you? And then how
Starting point is 00:38:40 can we be helpful? Please find me on LinkedIn. I post content on AI product management and AI building, but you can be helpful by asking people to join my boot camp. I have a cohort coming up in in December. And as I said, people get three certifications and they get to actually build a full product and start their own company because I assign engineers to every team and you can build the product end to end. So it's this new tool that's coming out that is not going to need us to do tool anymore. You do everything on this one tool and it's amazing. And I can't wait to have people and see what comes out of it and what apps they create. Awesome. And I believe you can find that course. I think we're going to get you listed on Lenny's list if you're not already,
Starting point is 00:39:26 and it'll be at maven.com slash Lenny. So check out her course. It's going to be amazing for any PM that wants to do this amazing work very, very fast. Thank you for joining us on Howay-A-I. Thank you so much for having me. Thanks so much for watching. If you enjoyed this show, please like and subscribe here on YouTube or even better, leave us a comment with your thoughts. You can also find this podcast on Apple Podcasts, Spotify, or your favorite podcast app. Please consider leaving us a rating and review, which will help others find the show. You can see all our episodes and learn more about the show at how IAIIPOD.com. See you next time.

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