If Books Could Kill - Atomic Habits

Episode Date: June 15, 2023

This week we're discussing "Atomic Habits," a book about how to use science (and also some stuff that’s definitely not science) to train yourself to be a more functional person.Suppor...t us on Patreon: https://www.patreon.com/IfBooksPodWhere to find us: TwitterPeter's other podcast, 5-4Mike's other podcast, Maintenance PhaseSources:How 1% Performance Improvements Led to Olympic GoldFrom paupers to kings: The lottery-funded revolution Habit FormationImplementation Intentions to Reduce Smoking: A Systematic Review of the LiteratureEffectiveness of the use of implementation intentions on reduction of substance use: A meta-analysisWhen Intentions Go PublicEffect of Intensive Handwashing Promotion on Childhood Diarrhea in High-Risk Communities in Pakistan Thanks to Mindseye for our theme song!

Transcript
Discussion (0)
Starting point is 00:00:00 Michael Peter, what do you know about a book called Atomic Habits? So little that I've managed to hold on to my worst habit waiting until the last minute to come up with a zinger for my podcast All right, Atomic Habits by James Clear. Now I imagine you do not know who James Clear is. I know literally nothing about this book. All I know is that it's like one of our most requested books, but I've never seen it in the wild. James Clear is a guy who starts doing self-help blogging in like 2012. He doesn't have any formal education or training on the topic. I think he's just like got an economics degree and maybe an MBA or
Starting point is 00:00:53 something. Just a guy saying stuff. Just a guy on internet saying stuff. We love those. He's prolific. He posts a few times a week very consistently, gains a big following and he leverages that sort of niche popularity into this book which has sold somewhere north of 15 million copies. How does this happen? It's so baffling to me. I don't know and it only came out a few years ago. It doesn't even have like a great title. I feel like world is flat or like rich dad poor dad. You sort of get what they're about but atomic habits habits I don't even know if it's about like me ending my bad habits or me like getting new good habits It's about both ostensibly the full title of the book is atomic habits an easy and proven way to build good habits and break bad ones
Starting point is 00:01:41 When he says atomic habits he means atomic in the more literal sense, meaning like tiny habits. Oh, yeah. Going, going into it, I sort of assumed it was more like habits that are going to nuke your stupid fucking life. Yeah, like atomic bomb habits. Right. Not like atomic nuclei habits. He says, quote, habits are like the atoms of our lives. Each one is a fundamental unit that contributes to your overall improvement. At first, these tiny routines seem insignificant, but soon they build on each other
Starting point is 00:02:13 and fuel bigger winds that multiply to a degree that far outweighs the cost of their initial investment. Okay, I'm with them so far. You know, we all have little habits. They can be a force for good in our lives or a force for people. Fair enough. I mean, look, I want to say going into this, I'm man, a person of ADHD, a POADHD. So I went into it. Eyes open, hard open, ready to absorb some knowledge. And I will say there are some interesting things in this book. It's very easy to read,
Starting point is 00:02:47 although also terribly written at the same time. He just has this like, gradingly repetitive style of writing. Again, he's like a blogger. And I think in fact, part of the book's origin story is that he started a blog in order to get into the habit of writing more,
Starting point is 00:03:04 which makes sense because the chapters really do read like a string of blog posts. I like how you said blogger, like it was a slur. Like this guy. He is a blogger. I mean, I think you're reading that correctly. I have a, I have a distinct in my heart. Wait, what are your, what are your bad habits, Peter?
Starting point is 00:03:23 What, what, what sorts of habits, like specifically, were you trying to break? Yeah, we can build this around my terrible life. I would say I am messy. I lack structure, I'm a procrastinator. I went into this looking for little tips that would help with either of those. So we're starting with diagnosis, Peter.
Starting point is 00:03:42 And then by the end of the episode, we'll have your whole arc, arc your character development where you are now As measured through whether you've put up the shelf As measured through the shelf the one proxy indicator we have on this podcast of how functioning is Peter got it I will never no book no book can get me to put up the shelf Listeners are so fucking invested in this that like there's no way you can put up the shelf now. This is the only reason that my wife listens to our podcast. She's like, is he talking about the fucking shelf this stuff?
Starting point is 00:04:11 It's like shelf updates. So let's get into the book. He starts off by telling a pretty gruesome story about how in high school, he was accidentally hit in the face with a baseball bat. Oh, God. He has a long recovery, including lots of hospital time and physical therapy. This story is from what I can gather, substantively untethered from the rest of the book.
Starting point is 00:04:38 Okay. It has no real connection to the substance of the book. And I think I have a theory as to why it's in here. If you're like a Malcolm Gladwell or a Cass Sunstein or whatever, you don't need to convince your audience that you're worth listening to, right? You're already established, you're published, you have a fancy degree, whatever it might be.
Starting point is 00:04:59 But if you're just some blogger, you don't have any of that, right? So right off the bat, you need to justify your book to the reader. He has why you're listening to me. I sort of think that's what he's trying to do here. He's telling a story of like this harrowing experience that he overcame in order to convey the image of someone who has something to say about the world. Yeah, because it's not, it's not connected to any habit in particular, I guess.
Starting point is 00:05:23 No, he recovers. He like goes off to college to play baseball in college. He was a baseball player. And then it's in college where he starts saying, I had good habits. Okay. It also might just be the most interesting thing that's ever happened to him. And he was like, well, I'm going to put it in my book. Yeah, as a person who very few interesting things have happened to,
Starting point is 00:05:40 and only has like four anecdotes, I defend this practice. Like, here are my things. We then get to the first real chapter and it kicks off with a story about the British cycling team. I got to open with an anecdote. So according to clear, British cycling has long been a mediocre team, but in 2003, they hire a new performance director, Dave Brailsford. This guy has a new strategy, which he calls the aggregation of marginal gains, meaning making a large number of small improvements. Oh, he's moneyballing. He's sort of moneyballing.
Starting point is 00:06:19 So they upgrade the seats, they upgrade the uniforms, the teams pillows and mattresses, their recovery strategies. They emphasize proper hand washing to so that team members get sick less often, right? There's all these little things. Happy birthday. And in the 2008 and 2012 Olympics, they win more gold than anyone else. And British cycling is generally dominant in the sport
Starting point is 00:06:45 for most of the next decade. Anytime you tell me that Britain is good at something, I guess skeptical. I'm like, I wanna see receipts. I've seen their Eurovision entries. You're still building up anticipation for our Eurovision episode. Yeah, this is what I'm gonna put.
Starting point is 00:06:59 Drop a little hint. I'm dropping hints. To illustrate the idea of marginal gains, he includes this chart, which I am going to send you. Now, one of the problems with trying to convey what this book is like to you is that it's very hard to explain to a listener how dumb these charts are.
Starting point is 00:07:17 Oh, okay, here we go. I love dumb charts. Do your best to explain what you're seeing here. So the up and down axis is results, and the left and right axis is time. So we're talking about getting good results over time, and then he's got a dotted line, and above the line is 1% improvement,
Starting point is 00:07:38 and below the line is 1% decline. And so, oh my fucking god, okay, it's becoming clear to me. So it says figure what, the effects of small habits compound over time. For example, if you can get just one percent better each day, you'll end up with results that are nearly 37 times better after one year. So, it's a chart is basically just like two arrows. One of them goes up and like one of them goes down. This is just a chart of results over time where the arrow goes up. Yeah, it doesn't quantify results or time.
Starting point is 00:08:20 It's just like if you get better at something every day, you'll be much better at it at the end of the year, which again, he could have just said, like, in a sentence. Right. This is not difficult, like, to understand at all. So what he's saying here is that if you get one percent better each day for one year, you will, due to math, end up 37 times better by the time you're done. But there's no skill that you can improve 1% every single day
Starting point is 00:08:53 for 365 days. It's a ridiculous concept. This is just taking the idea of compound interest and pretending that it applies to skills. And applying it to something qualitative. Yeah, applying it to like personal habits doesn't. Which it doesn't make any sense. Like I'm trying to cook at home more rather than eating out. And at the end of the year, I'm cooking at home 37 times more. 37 times better.
Starting point is 00:09:16 Yeah. By the end of the year, you are a three star Michelin chef. By the end of the next year, you are the greatest chef in human history by a wide margin. You're going to be the best procrastination of waiter. And then yeah, to prove his point, he throws in a chart so stupid, it looks like it's written like a multi-level marketing pitch or something. It's just arrow goes up. And then I guess the takeaway from the chart, because the whole point of infographics like this is like at a glance to tell a story. Yeah, yeah. The takeaway from
Starting point is 00:09:43 this is like improving is better than declining. Yeah, this is like a a glance to tell a story. Yeah, yeah. The takeaway from this is like improving is better than declining. Yeah, this is like a big complaint I have about this book, which is like, there's a fine line between simplifying things for a general audience and treating me like I'm a fucking asshole, you know. So it's also worth noting that this idea of getting 1% better every day is a bastardization of the original concept. The cycling team's idea was that small improvements in various different areas will result
Starting point is 00:10:12 in noticeable change in the aggregate. So like you improve your bikes a little bit, you improve your sleep a little, you improve the hygiene a little bit. But clear is talking about a 1% improvement of the same skill every day, which is not the same thing, nor is it realistic, right? So I actually think there was like this more useful and interesting idea that he just turns into something silly.
Starting point is 00:10:33 Is the story about the British cyclists correct? Huh. Interesting instinct you have there Michael. Oh, okay. Okay. No, it's not. I'm too fucking killed from reading the book. As soon as you hear a cute little story, you're like, no, sorry, off's not. I'm too fucking pills from reading the book. As soon as you hear a cute little story, you're like, nope, sorry, off to Wikipedia, I go. Exactly.
Starting point is 00:10:50 As soon as I heard that story, I was like, mm, a cycling team with no history of success implements a bunch of small improvements and then becomes the most dominant team in the world by a wide margin. Yeah, and they're kind of obvious improvements too. Like let's do a little bit of everything. That's probably something all coaches are saying all the time. Again, the story that Clear tells is that this guy Dave Brailsford has made the performance
Starting point is 00:11:14 director for British cycling in 2003. He promotes this marginal gains concept and they start winning a huge amount. What actually happened is that in the late 1990s, the government massively increased their funding. In 1994, the UK institutes the National Lottery, state-sponsored lottery, and in the following years, they start to apportion out proceeds across British sports. In the mid-90s, the cycling team has barely any funding. By 1999, they're receiving 2.5 million pounds annually. Clear mentions that when Brailsford arrived in 2003, British cycling had only one gold medal since 1908. What he doesn't mention is that that gold medal
Starting point is 00:11:56 was in the year 2000, right after the funding started pouring in. So Brailsford is a widely respected cycling coach. And I think his methods are widely respected within the sport from what I can gather. The team was very, very successful under him. So I'm not saying that this is total bullshit, that there's nothing to this or anything like that.
Starting point is 00:12:16 But if you look at the marginal improvements he made, it's like better bikes, better mattresses, physician consultants, like those aren't philosophical changes as much as they're just costly resources that they could now afford. I also, I love that we're now so sick of the one weird trick books
Starting point is 00:12:33 that we're getting like every weird trick at once books. Like do it all. And it's like, I just don't know that weird tricks are really the way to solve problems. It's probably just like bread and butter stuff of like dedicate resources and higher staff. Right, right, right. Although to prepare this does explain why
Starting point is 00:12:50 Britain is so good at transphobia. Just like a bunch of little people saying little things at every level, little tweaks. And like everything, a little more transphobic. You get that, guys. In America, we're trying to increase our transphobia by 1% every day. But in Britain, they know the real trick
Starting point is 00:13:05 is to improve across a broad array of phobias. Yeah. All right. So he starts to talk about how changing your identity is fundamental to seeing lasting change. He says research has shown that once a person believes in a particular aspect of their identity, they are more likely to act in alignment with that belief. Identity change is
Starting point is 00:13:32 therefore the North Star of habit change. Now, this does have some support in the scientific literature. There's research showing that people who use language that identifies themselves as like a healthy eater, for example, are more likely to make healthy eating choices than people who say they want to make healthy eating choices. People who say that they are voters are more likely to vote than people who just say that voting is good. But then the obvious question becomes, well, how do you change your identity, right? How do you change your identity in a way that makes you more likely to engage in certain habits? What Clear says is that regularly engaging in a certain behavior will make you identify
Starting point is 00:14:12 with it. Okay. Quote, the more you repeat a behavior, the more you reinforce the identity associated with that behavior. So you need to become a shelf putter upper and identify a shelf or just going to keep doing this all episodes. So if you're following along with this formulation, the key to developing habits you want is to change your identity around those habits and you change your identity by developing the habits
Starting point is 00:14:37 you want. Right. It's circular. He's saying, if you want to like eat more fiber, you need to identify as somebody who eats a lot of fiber. But then how do you identify that way? You need to start eating more fiber. Yeah. So basically once you reduce the fraction, it's just if you want to eat more fiber, you should eat more fiber. It seems like he's implying that what you want to do
Starting point is 00:15:00 is just start actively identifying as a person who does the stuff that you want to do. But he doesn't cite any research showing that that works. So it seems like he's just fucking up the correlation and causation, right? Like, the people who identify as voters are more likely to vote, sure, but that's not necessarily because they're identifying
Starting point is 00:15:20 as voters, it's the other way around, right? Right, it could be I identify as a voter because I vote every time. Exactly. It's just an accurate description of me. Right. It's just a feedback loop. Yeah.
Starting point is 00:15:31 And I'm trying to learn how to hop in there, right? Let me double-dutch into that loop, but he's not really telling me how. Yeah. So there are some useful formulations in this book, and I will talk about them, but first I want to talk about how much noise there is. This is another book where there are a couple of useful concepts, but you could pack them into a few pages. To give you a general sense of how convoluted it is, I'm going to send you just a few of the ways that he describes habits throughout the book. He says, habits are how you embody your identity.
Starting point is 00:16:05 Habits are the path to changing your identity. Habits are just a series of automatic solutions that solve the problems and stresses you face regularly. Habits are mental shortcuts learned from experience. Habits are a dopamine driven feedback loop. Habits are modern day solutions to ancient desires. Habits are automatic choices that influence the conscious decisions that follow. Habits contain multitudes. Habits are so many things when
Starting point is 00:16:32 you think about it. And that's before we get to the metaphorical descriptions of habits. Again, this is not an exhaustive list. Habits are the compound interest of self-improvement. Habits are a double-edged sword. Habits are like the atoms of our lives. Habits are the compound interest of self-improvement, habits are a double-edged sword, habits are like the atoms of our lives, habits are the backbone of any pursuit of excellence. Okay. All of this together is confusing. It creates the impression generally that he is rambling, that he's saying whatever comes to his mind, he's trying to turn what should be a Buzzfeed listicle
Starting point is 00:17:07 into a book. Maybe this is the river that you're leading me to, but he also seems to be using the word habit to refer to kind of different things. That like, you know, if you bite your fingernails or something, that's kind of compulsive behavior that you don't feel like you can control. Whereas something like voting is something you do very seldom,
Starting point is 00:17:26 and it's like a much more deliberate act. And then you could also talk about habits in this very broad way of like, I have a habit of like, you know, serial monogamy. But those are also just like, those are just kind of like parts of your personality at that point. They're not really, you know, small repeated behaviors.
Starting point is 00:17:42 They're part of your identity, my friend. Yeah. Yeah. Yeah. Because these things, all of these little definitions of habits could be true, but they're describing different things. Like habits are how you embody your identity. Okay, but I do actually bite my fingernails and I'm trying to stop.
Starting point is 00:17:58 That's not really how I embody my identity. That's just like compulsive behavior. I do think that one problem with the book is that he buckets habits of all different types together. It leads to dynamics where he describes things like voting and smoking and not cleaning your room all in the same breath. And you're like, is this really a framework that works for all of these things? And is that really the best framework for each of these things?
Starting point is 00:18:28 And because his work is sort of rooted in behavioral psychology concepts, he ends up talking about habits and behavior as basically the same thing. Another habit I'm trying to break is cursing genuinely because like, feedback to both of my podcasts is that like you curse too much and I can't listen with my kids. But like I don't know that that's a modern day solution to an ancient desire. Maybe it is, I don't know. Well, you can bring your cursing down to zero. You're still with me and I'm not working on that at all. We have not discussed this. Sorry that your kids are getting too cool by listening to our podcast. So clear describes what he calls the four stages of habit.
Starting point is 00:19:15 Q. Craving Response Reward. You have the Q, something that triggers a craving for a reward. You respond to the Q and that gives you the reward. Right, I see a Pamela Paul column. I get it on microphone with you. I shout about it, and before you know it, it's F-bombs everywhere. So over time, you learn to associate the Q with the reward. This is sort of your basic Pavlovian kind of thing.
Starting point is 00:19:42 And he uses this framework to provide his basic strategy for developing a habit. Make it obvious, make it attractive, make it easy, and make it satisfying. Okay. These four steps are the heart of the book. Each one has several chapters dedicated to it. And I'm gonna walk you through them with the caveat that he is sort of meandering and the concepts overlap quite a bit. So at times, you may wonder which section of the book we're actually in, or what the overarching theme is, or why we're talking about a certain topic.
Starting point is 00:20:19 And I just want you to know that that's not my fault as a podcaster, that's actually his fault, as an author. The key to any podcast episode is to apologize for it being bad in advance, because then it doesn't count. That's right. We're gonna give you a fucking tone poem of an episode. So step one, making it obvious.
Starting point is 00:20:38 This is about clarifying in your mind the habit that you are trying to develop. Okay. He says that you should rely on what are called implementation intentions, meaning you plan out specifically where, when, and how you will implement a habit. Okay. So you'd say like, when I wake up, I will work out for 30 minutes
Starting point is 00:20:58 or whatever, right? The key is identifying the exact context, where and when you'll engage in the habit, and that creates a situational cue for you to follow. Okay, there is research on this. The majority of the work that I found about this is about eliminating rather than building habits, but this is a real concept.
Starting point is 00:21:20 This is a real thing that could probably make your life better, right? You're sort of clarifying to yourself in what context you will engage in a certain habit, a certain behavior. Right. He also talks about habit stacking where you try to use this methodology to link the habits you want to one another. So you say when you wake up, you will work out for 30 minutes and then you will floss, right?
Starting point is 00:21:43 So the first habit becomes the cue for the second habit, and these two habits you want to cultivate become linked in your brain. I'm not gonna bite my nails, and I'm gonna speak like a BBC anchor after that, not gonna say any curse words. I make the Pavlov comparison because I felt like it was sort of apt,
Starting point is 00:22:01 but also because it does feel throughout the book like you're being told to train yourself like a dog. A lot of the book is about building habits by creating associations in your brain, which will like over time make those habits feel second nature. And on one hand, it's interesting because you're sort of making the machinations of the human mind work for you. And on the other, you're utilizing the same basic tactics we use to make a dog roll over. Right. Right. It's inherently degrading perhaps, but also maybe the single most practically useful tidbit in this book. So I don't know.
Starting point is 00:22:32 Also, I don't know that it would actually work though, because if you're doing it to yourself, like the reward and punishment don't work when they're not external stimuli. And like Pavlov's dogs, you know, the saliva at the bell was an involuntary response. Right. And you can't really give that to yourself in the same way. And like, it's very similar to the nudge thing where they were like,
Starting point is 00:22:55 we're gonna take your money and give it back to you if you stop smoking. But if it's my money, it's very different than like someone paying me to not smoke. There's a general sense I got throughout this book that it feels like he's taking the problem of I can't form this habit, I wanna form, and just kicking it one step down the road,
Starting point is 00:23:14 where he's like, well, what you need to do is engage in this activity that creates a cue that your brain will associate with the habit over time, which makes sense in a vacuum, but if I had the discipline to do that, then I wouldn't have this problem to begin with. Yeah, exactly. It requires the same amount of willpower.
Starting point is 00:23:33 It just willpower to do something different. Like a year ago, I downloaded one of those Chrome extensions that blocks certain websites so that I wouldn't be on Twitter all the time. I was like, okay, I don't have the willpower to do this. I'm gonna download this thing. It doesn't let me Twitter all the time. I was like, okay, I don't have the willpower to do this. I'm going to download this thing. It doesn't let me check Twitter between nine and five or whatever. But then I would just turn off the block at an extension.
Starting point is 00:23:51 Because it's like one click. So it's like, ultimately, I don't have the willpower to not go on Twitter. And it's the same thing. I don't have the willpower to leave the block extension on. If I want to, I'm trying to think of a way to give him a little bit of credit here. I do think that the habit stacking idea is sort of interesting because, for example, a very simple one is like brushing your teeth and flossing, which like I do
Starting point is 00:24:14 back to back every single night. Yes, I am. And I wouldn't think of that as being habit stacking, but it is, right? Right, I guess, yeah. I think there are ways in which it might be easier once you were already doing something to add a good habit onto that.
Starting point is 00:24:31 And combining those two activities has made it something that I don't even think about. But then I also wonder if there's like a depletion of willpower problem here too, if the habits aren't from the same category, because if I go to the gym, I come home and I'm like, okay, I mean, like good habit mode, I'm now going to floss my teeth. It's like, well, I already fucking did something today that I don't want to do. And then I'm going to skimp on the habit thing because I'm kind of out of like virtue.
Starting point is 00:24:54 Yeah. Again, it feels like what he's saying is like, if you just get yourself to do it a little bit, it won't feel difficult for the rest of your life, which I think is fair enough, but that initial hurdle is what we're all trying to get over. Yeah, that's the hard part, yeah. He isn't quite as good at telling you how to get over that. Right.
Starting point is 00:25:13 Another part of making it obvious is changing your environment. Okay. And I'm gonna send you a little tale that you might be vaguely familiar with. It says, and Thorn Dyke, a primary care physician at Massachusetts General Hospital in Boston had a crazy idea. She believed she could improve the eating habits of thousands of hospital staff and visitors
Starting point is 00:25:33 without changing their willpower or motivation in the slightest way. In fact, she didn't plan on talking to them at all. Thorn Dyke and her colleagues designed a six-month study to change the O-fuck off. Thorn Dyke and her colleagues designed a six-month study to change the O-fuck off. Thornbeck and her colleagues designed a six-month study to alter the choice architecture of the hospital cafeteria. They started by changing how drinks were arranged in the room. Originally, the refrigerators located next to the cash registers in the cafeteria were filled with only soda.
Starting point is 00:26:01 The researchers added water as an option to each one. Additionally, they placed baskets of bottled water next to the food stations throughout the room. Soda was still in the primary refrigerators, but water was now available at all-drink locations. Over the next three months, the number of soda sales at the hospital dropped by 11.4%. Meanwhile, sales of bottled water increased by 25.8%. They made similar adjustments and saw similar results, with the food in the cafeteria. Oh man, we're back to nudges, we're back to cafeteria nudges.
Starting point is 00:26:35 Part 3, baby. Our listeners demanded a part 3. Keep going, they said. It's very funny to me that those nudge episodes were so fucking packed that we didn't even get to the fact that the guy who came up with this idea of choice architecture for food turned out to be like a giant fraud and like me an Aubrey did an entire episode on him. Wonsink, yeah. We don't have time in the nudge episodes. The father of this entire field is like totally full of shit and has been utterly disgrace, but like that's like a footnote considering all the other bad shit we came across in that book and by the way He also uses another nudge favorite the example of the little fly stickers in the urinals in Yeah, 80% less spillage. That's right a real statistic a totally real statistic that people We've been sort of like mapping out the shared features of these self-help books,
Starting point is 00:27:26 but this made me come up with a new theory, which is that maybe it's more than that, maybe these books are so similar that we are moving toward a future where they share the same lessons, the same anecdotes, and eventually converging upon a single book. One book to rule them all, one self-help book to govern human society. This has utterly ruined my social life, I will say, because like, as we're always saying,
Starting point is 00:27:52 these books are oftentimes just fodder for like little cocktail party chatter and like fun facts. And like, when you talk to people, you don't know that well. You know, you're like a dinner thing with a friend of they mentioned like, oh yeah, I saw it. Like some study said that like cafeteria choices go down when you move the things that I'm like, do they though? Am I gonna go in on this? Or am I just gonna leave it? The worst part is when someone knows
Starting point is 00:28:16 that you do this podcast and someone else doesn't. And the person who doesn't is like, hey, have you read a ton of habits? I really like that. And then the other person will be like, actually, Peter thinks your dumb is how. Here it comes, give it to him, Peter. Denying me the opportunity to just be like,
Starting point is 00:28:30 yeah, good book. Thanks. Please let me back away from this social interaction quietly, like Bush's. And this whole section of the book is a really good example of how much the scientific support for the concepts that he mentions fluctuates. So like implementation intentions has real support
Starting point is 00:28:49 in the literature, but then you have this like cafeteria situation, that's not even really a study, right? There's no control group, there's no effort to do research, they're just sort of observing what happened in one cafeteria location. There's another story in this section about how homes with energy meters in prominent locations within the home were more likely to conserve energy. And the source for that
Starting point is 00:29:13 is a book from 2015 where the author wrote that she was told the story at a conference in 1973. Oh perfect. Perfect. Like oh my god bro, like you've got to be getting me this. I also love the weird mobius strip of what is essentially a cocktail party anecdote then ending up in one of these books and then becoming a cocktail party anecdote again. Like four years later. Right. Right. Ashes to ashes, dust to dust. The endless cycle of this story that probably isn't even real. There probably isn't true. Yeah. This is also a good time to mention that, like, again, he mentions these sort of psychological concepts.
Starting point is 00:29:52 And he'll sometimes provide some science to back those up. And yet, when it comes time to give you practical advice, it sort of flops. Like he uses this choice architecture concept to give recommendations like, quote, if you want to remember to take your medication each night, put your pill bottle directly next to the faucet on the bathroom counter. Okay.
Starting point is 00:30:16 If you want to drink more water, fill up a few water bottles each morning and place them in common locations across the house. Those are reasonable pieces of advice. They're also super-avious. Like, oh, this is the inspiration I needed to finally stop putting my nightly medication under my bed. Right, right, right.
Starting point is 00:30:33 It just feels like when he actually needs to come up with some hot tip to give you, all he can do is say something that you've definitely read before or had already thought of. This is the fundamental tension of all self-help books, is that there is very little advice that you can give to everyone.
Starting point is 00:30:50 And it's all kind of been said before. Yeah. Okay, you're trying not to drink soda. Okay, don't buy soda so you don't have it in the house. So you're not tempted. Okay, that's like decent advice, but it's really fucking obvious and like any mystical on the internet.
Starting point is 00:31:02 But like I'm trying to stop drinking soda. We'll tell you, that's like going to be the first thing they tell you. Again, it's more like a little fact about human psychology than it is useful advice. Yeah. And considering the cafeteria anecdote is talking about food, probably as good a place as any to note that clear uses dieting and weight loss as examples of desirable habits throughout the book. Yeah, it's going to save probably. There's like a carelessness with which he talks about this stuff that like skims past a massive amount of pertinent science. At one point he's talking about
Starting point is 00:31:37 heightening your awareness of bad habits and he says this, I'm going to send it to you. I knew this part of the book was coming. Uh, if you eat a chocolate bar every morning, acknowledge it, almost as if you were watching someone else. If you binge eat, simply notice that you are eating more calories than you should. Uh, finally, we're telling people who binge eat not to do that. Yeah.
Starting point is 00:32:00 It's not behavior that causes them any distress. Be aware of the calories you're into. Come on, man. Have you tried feeling like a piece of shit? Just, and, you know, I mean, I don't want to digress too much, but yeah, he just sort of like very flippantly talks about food and like smoking, for example, in these offhand ways as if they are interchangeable
Starting point is 00:32:23 with every little habit good or bad that we might have. And it's just shitty science and, you know, not woke. I was saying. Politically incorrect. Just say what you hate about it, Peter. All right. We are now on to step two of his four part system.
Starting point is 00:32:46 Make it attractive. This section is mostly more dog whispering to yourself, more self dogification. Okay. Clear talks about ways to link dopamine responses in your brain to good habits. Dopamine, of course, the chemical released by your brain that makes you feel good and it gets released when you're doing stuff you enjoy. So he's saying that you can associate things that give you dopamine with good habits. That's, I'm not gonna get that from not cursing.
Starting point is 00:33:13 He recommends what he calls temptation bundling, where you pair things you like with habits you want to build. Okay. So I don't know, like commit to giving yourself some sort of a little treat after you clean your room, right? Like a literal fucking dog. But what if it's a chocolate bar and then I'm obligated to feel like shit afterwards? But maybe you deserve a chocolate bar because you have been a very good boy.
Starting point is 00:33:38 So an example he gives, and this is a perfect example of how like he gives you this concept and you're like, oh, okay, like how? And then he gives you the worst fucking example you've ever heard in your life. He gives this example of an engineer who wrote a program so that Netflix would play when he was cycling on his stationary bike at a certain speed, but would stop if he dropped below it. That's a fucking great idea, Holy shit. Speed three, sad man, on a bike.
Starting point is 00:34:09 Whatever works for you, you know. I do have to say this sounds to me like it would make Netflix miserable more than it would make exercise fun. I don't know. Again, it would not work in the long term. It feels like a cute idea, but eventually it just can be like, oh fuck it, I'm just gonna disable this fucking stupid thing.
Starting point is 00:34:29 I would rather be on the actual bus in speed than be like, desperately trying to pedal hard at the end of my workout to catch the last two minutes of Great British making show or something. I'm trying to think of other good habits. It's funny in my own life, I can only think of like bad habits that I'm trying to break. I think that you're probably, and this is sort of implicit and very occasionally explicit throughout the book, that we have all sorts of good habits,
Starting point is 00:34:57 but you're not noticing them because they have become second nature to you. And therefore, what you're trying to achieve is like shifting the habits that you don't have into that category of second nature habits that you don't even think about. You just do this thing. Like I do actually go to the gym in the mornings. It's not like hard for me to do that. Because it's like I'm like bursting with energy
Starting point is 00:35:15 after drinking the whole fucking pot of coffee. But you also are probably like, you know, I told you I'm relatively messy. You're probably neater than me, but you might not think of that as a good habit you have, even though it is. Yeah, that's probably, yeah, I just think I'm like a normal level of messy.
Starting point is 00:35:31 Well, that's also probably true. But I'm still below you. Ha, ha, ha, ha. All right, I've sent you something. Okay, he says, you can make hard habits more attractive if you can learn to associate them with a positive experience.
Starting point is 00:35:45 Sometimes all you need is a slight mindset shift. For instance, we often talk about everything we have to do in a given day. You have to wake up early for work. You have to make another sales call for your business. You have to cook dinner for your family. Now imagine changing just one word. You don't have to.
Starting point is 00:36:02 You get to. You get to wake up early for work. You get to make another sales call. You get to cook dinner for your family. By simply changing one word, you shift the way you view each event. You transition from seeing these behaviors as burdens and turn them into opportunities. Oh, this is like democratic consultant brain. We think that like the magical power of language, you can change one tiny thing and completely change like the meanings that you attached to that term. If this works for you, like if you say,
Starting point is 00:36:37 oh, I get to wake up early for work and that convinces you that it's good, you have a docile brain. I don't know how else to put it. If all you needed to compel yourself to do difficult things, was to mentally be like, this is good.
Starting point is 00:36:53 And like, why do you need a book about it? Yeah, it's like, I hate doing my taxes. So this year, I'm gonna call it like petting puppies. Cause like, I love to pet puppies. But like, ultimately you still have to sit down for a whole Saturday and look at a bunch of receipts and pay turotacks a hundred bucks. It's the activity that people object to and avoid.
Starting point is 00:37:15 It's not the term you use to refer to the activity. I think it's probably worth pointing out that his source for this is his college strength and conditioning coach. Okay. Oh yeah. Hell yeah. Whatever.
Starting point is 00:37:30 Okay. There is a chapter in this section dedicated to eliminating bad habits. And this is despite the fact that it's half the book title, the only chapter that is fully dedicated to eliminating bad habits. And it is one of the more pseudoscientific portions of the book. Okay. You recall the line about habits being the product of ancient desires. Yes.
Starting point is 00:37:55 He says that your cravings are manifestations of deeper underlying motives. Quote, look at nearly any product that is habit forming and you'll see that it does not create a new motivation but rather latches on to the underlying motives of human nature. Okay. So He's saying for example that you might have a craving for junk food, but deep down that is the product of an ancient desire to avoid starvation. I mean, yes, sure. Maybe. On some level, I don't know. Some of the other examples he gives are that the habit of browsing social media is driven by the underlying motivation of connecting and bonding with others.
Starting point is 00:38:36 And the habit of playing video games is driven by the underlying motivation of achieving status and prestige. No, my playing video games is my hatred of bookablins and obliens. No, my ancient brain wants to be a five foot two Italian plumber within nine foot vertical. This, I say it's pseudoscientific because I, like, I don't have any particular problem
Starting point is 00:39:00 believing that this is true to some degree, but there is no science that he cites to back it up. What he cites is a tweet. Oh, really? And it is one of several citations to tweet. The tweet is literally like the the middle of a tweet thread about other stuff. It's yep, because at that point, you might as well just not cite it. Like if you're citing a fucking tweet, it's like citing Wikipedia or something. It's like, it makes you look worse than just not having a footnote there.
Starting point is 00:39:27 There are citations to tweets and Reddit posts throughout the book. No way. It's bizarre. Also, these things, like, you can't really debunk these things because they're not, it's not clear to me. They're like true or untrue. It's just like a way of looking at something.
Starting point is 00:39:41 That's why I say it's so pseudoscientific because it feels different than the times when he like stretches the science. He's just sort of speculating in a way where you're like, yeah, maybe that's right. I don't know what it feels like. Yes, okay, our creating for like certain types of food is almost certainly like a chemical thing
Starting point is 00:40:00 that evolved from way back when I get that, but you're just saying it. You know what I mean? Where's the science? What's the explanation and what does this do for me? And this is also another dinner party thing where if somebody was telling me this, like, oh, I started thinking of my junk food addiction as part of my primal self or something, and that helped me stop eating junk food. I'd be like, great. Yeah. I don't want to take that away from anybody. If that's an understanding and an analysis that helps you, that's fine. But is that an anyway scientific or generalizable?
Starting point is 00:40:30 Right. Step three, make it easy. This is of course about how you can make it easier to do the habits that you want to do. He talks about how when you do something repeatedly, you activate the neural circuit associated with that activity, so it becomes easier over time. So the key to creating lasting habits is to do them repeatedly, which is now the second
Starting point is 00:40:53 time in the book where his primary advice for habit formation is to just do the habit over and over again. Yeah, that's true. I think you should keep flossing. If you floss a thousand times, the next thousand will be easier. Yeah. Suppose it's the tip. Yeah, I'm still hard to do flossing the first thousand times, but okay.
Starting point is 00:41:10 Um, I'm going to send you another chart. Oh, yeah. And by the way, I'm sending you the best charts, because there are multiple charts, again, where you'll look at them and have even having read the chapter. Be like, what is he saying? You like to send you some of those two just for fun. But this is, I'm trying to send you the charts that are legible in some way.
Starting point is 00:41:29 We're trying to be fair, we're just a fair show. People say that we're just being mean and dunking, but I'm actually being nice. Okay, okay, so it's another line graph with the up and down is automaticity, and the left and right line is repetitions. God, it's really hard to describe charts. It's like a very simple chart.
Starting point is 00:41:50 But it's basically an upward sloping line that is like the more you repeat something, the more automatic it becomes, I guess. But it's like- Yes, that's right. Nothing is labeled. And there's like an arbitrary line Where like a habit goes over the habit line the style of his chart is like Hand drawn on an napkin. Yeah, which I guess he's just doing to be cute
Starting point is 00:42:14 But it also just because they're also so unscientific to begin with it just sort of like reinforces the general impression that it's bullshit It's also very funny because the line is not straight. Right. He's basically saying that like as you do something more, it becomes more automatic for you, but rather than just having like a straight 45 degree line, he has this like sign curve or like law curve thing, where like it goes up quickly
Starting point is 00:42:41 and then it begins to taper off. So it like looked more scientific. Right. But he's also just kind of drawn this. You know, there's no data. Yeah. And doesn't help you do it more. I need step one.
Starting point is 00:42:55 I need the step one. Okay, tell me if I'm projecting, but this whole book reminds me of my best friend in college who was a very lovely guy, but just like kind of a jock and cheerleader type guy. A lot of things in his life had come easy to him. And I remember in college, I was telling him about, I had like had feelings for this guy, and he like wasn't into me, and I was trying to talk to him about like,
Starting point is 00:43:19 okay, what have you done in the past when you develop feelings for somebody and they don't like you back? And he was like, what do you mean in the past when you develop feelings for somebody and they don't like you back? And he was like, what do you mean? And it became clear that this had never happened to him. And he was confused. He's like, oh, you just like, you have feelings for someone and you tell them
Starting point is 00:43:38 and they like you back and then you date for like, he just couldn't compute. And I feel like a lot of these, especially motivational like rise and grind-ass books, are written by people who are just very high functioning. Someone who had a lot of energy, super extroverted, love planning things, love having everything kind of neat and in order.
Starting point is 00:44:02 And I think people like this go through the world with the same kind of confusion. And they're like, well, why don't you just do what I'm doing? Yeah, no, I get the general sense that he's just a high functioning kind of guy. In his own telling, there's no phase of his life where he's disorganizer, has bad habits or anything. The adversity he overcame was getting smacked
Starting point is 00:44:24 in the face of the baseball bat That's not related to habits You just sort of then transitions into like I was good with habits in college and it's like yeah If you were if you were good if you were organized Generally speaking in college then you're just naturally predisposed to organization You're probably just someone who like find gets a lot of satisfaction satisfaction, putting like planning ahead and being organized and like, that's all totally fine. But those are like the worst people to give advice. Yeah, yeah, yeah.
Starting point is 00:44:52 There's a tendency, I think, a human tendency to chalk this up to like, oh, I'm productive because of like my system. But actually, they're just, this is basically like a function of their personality. Right. And like, that's what they enjoy dedicating themselves to. And it's like, you can't tell other people to like, you should enjoy like doing the dishes immediately when you're done eating.
Starting point is 00:45:12 Like I don't enjoy doing that. I fucking hate doing the dishes. Some people like doing that. You need a program Netflix so that when you're doing the dishes that's playing. Yeah, that's the key. Yeah, no, I think that's right. I mean, there are just people
Starting point is 00:45:23 who are going to be a lot better at this stuff. And unfortunately, they have nothing to say to us, the filth that clogs the bottom of society's drains. My challenge to them, my challenge to the people who are like rock climbing twice a day. Try podcasting twice a week. Two podcasts. Plus bonus episodes. He talks about reducing the friction around good habits.
Starting point is 00:45:49 Like if you want to work out more, you leave your workout stuff out and accessible, for example. If you want to eat certain foods, prep them. Another little tidbit in this chapter is the two minute rule. If there's something you want to do that takes less than two minutes, do it right now. Okay. I said I wanted to include all the things that I thought were like helpful tips. As a dedicated ADHD or a POAD HD,
Starting point is 00:46:15 I do think that it would be useful to keep something like that in mind for me. Also, the people always say the food prep thing. Like on Sunday nights, make like meals for the week. Like I'm a guy that loves to cook. I fucking hate cooking a million meals in advance and I hate eating the same fucking thing five days in a row. It sounds so easy.
Starting point is 00:46:33 It sounds so easy and it's not. It's not. It absolutely sucks. The whole week sucks. And then you have to do it the next week too. It's time that you're doing it again. Like if I liked doing that, I would already be doing it.
Starting point is 00:46:44 I don't know. There's also something sort of dreary about it where it's like, you know how Sunday nights are a moment you have to yourself? What if you sort of started the week early? Yeah, yeah, yeah. What if your weekend ended late Sunday afternoon? And you're in, yeah, you're in like productivity mode. And like the whole point of Sundays for me
Starting point is 00:47:02 is not to be in productivity mode. Right. But I just want to watch fucking Twitch streams and like pottery YouTubers. I don't want to make like three courts of chili that I'm then going to tediously eat for lunch every day this week. All right. The final key to habit formation, according to James Clear, is to make the habit satisfying. Now, this one is a doozy. He leads off, as always, with an anecdote.
Starting point is 00:47:30 And this anecdote is about the slums of Karachi, Pakistan. Now, he talks about a researcher, Steven Luby, who went to Karachi with the goal of promoting the use of hand soap, which of course reduces the spread of all sorts of viruses and infections that are particularly common in dense, impoverished areas. What clear says is that although these people already used soap, the soap, the researchers
Starting point is 00:47:55 offered foamed very easily and smelled nice, which made it more pleasurable to use. In other words, it made the habit of hand washing more satisfying. And as a result, diarrhea rates dropped by 52% pneumonia by 48% in Patago. A skin infection drops by 35%. This is all great news. However, this is not the real story. Yeah. I mean, there's no fucking way this would ever be the real story. This is made a dinner party just like closing my eyes As somebody tells a story and I'm like I'm not gonna respond. I'm not gonna respond. I'm not gonna ruin this evening for everybody The real story is that Steven Lubey wanted to Research the impact of proper handwashing in these settings. He gets a grant from Proctor and Gamble who
Starting point is 00:48:44 wanted to test the relative efficacy of some generic soaps versus antibacterial soaps or something like that. They were just testing out their products. The researchers provided soap to the residents as well as instruction on the benefits of handwashing and best handwashing practices. That includes weekly interventions where they would return to these people's homes to be like, so how's it going?
Starting point is 00:49:11 Are you using the soap? Are you using it properly? Sort of persistently educating them about how to use soap and why soap is so effective. There is nothing in the study about the soap being more satisfying to use than what they were used to. Clear makes it seem like that was the only obstacle, right?
Starting point is 00:49:32 He says, the problem wasn't knowledge. But like the core of the study was that these field workers were conducting neighborhood meetings and these weekly household visits to educate residents about these hand washing practices and explain why it's important. And they're also giving people the soap for free, right? In a poor area. Right.
Starting point is 00:49:54 So it's like saying we want people to eat more fruits and vegetables. We showed up at their house every week with like a basket of apples and bananas. And then like everyone started eating more fruit. And then at the end, you're like, they just apples and bananas. And then everyone started eating more fruit. And then at the end, you're like, they just love eating bananas.
Starting point is 00:50:07 Peel and bananas is a really satisfying thing for them. It's like, well, maybe it was sad, maybe people like that, but it's like you're giving people something for free and telling them that it's important. Yeah, so the study said that soap was relatively affordable in these communities, but they are drastically increasing their access to
Starting point is 00:50:25 soap in the course of the study. So it does feel like access to soap matters here, at least might matter, right? Yeah. So clear sites, a email exchange she had with Stephen Luby, and I was like, okay, they must have talked about this or something, right? There's something else going on here to make him believe that the satisfying this of the soap is at play. So I reach out to Stephen Louby and I did confirm that anecdotally the researchers thought that the quality of the soap played a role so okay it's not totally made up. But again clear makes it seem like it was the decisive factor that he expressly dismisses the role that education
Starting point is 00:51:06 played, even though the research was built around persistently educating people about the use and efficacy of hand soap. And not to mention, again, that they just given these people a large amount of free soap that they might not have already had. It's fitting that we end the book more or less on this anecdote, because it is akin to the British cycling anecdote where he takes this one bit that aligns with his framework and then he acts as if that were the magic bullet that solved the problem. Also, it's a bullet that's so magic that it wasn't mentioned in the original study. I'm sure that it was a factor, but it's weird to look at a study that doesn't mention
Starting point is 00:51:47 like how great the soaps were and then be like, look how great the soaps were. That's the most important factor. I agree. The whole thing feels odd. And I have to say it feels extra weird when like what we're talking about is like disease in slums. You know, like there's something extra unsettling about pretending that there are like simple
Starting point is 00:52:08 solutions to the problems that are associated with severe poverty. Once again, we are down to like resources, right? Like yeah, you got to give them stuff. You need to educate. Yeah, higher staff. Right. Yeah, you're going to need to dedicate resources to the problem. Sorry.
Starting point is 00:52:26 And at the end of the study, all the people in it did a Eurovision song and it whipped ass. Dedicated the resources. Every episode, a Eurovision teaser from Mike. It's not also not even clear what implication this has for people. I guess the idea is that if you want to start like, we should buy fancier dental floss. If we want to start like we should buy fancier dental floss if we want to start dental flossing. This is a very confusing chapter because I don't really know what you're supposed to
Starting point is 00:52:51 take from it. And when he tries to explain it, it's very convoluted. He talks about like habit tracking, recording days when you do or do not achieve your habit goals. And that can create a sense of satisfaction. He talks about a guy who had two different things of paper clips, one empty, one full of paper clips. And every time he accomplished a task, he would move a paper clip over and the visual of the things that you're accomplishing, satisfying.
Starting point is 00:53:24 So there are these little tips. He sort of includes, but yeah, it's like, you read that anecdote and it's like, okay, I guess there's something here, even if it is true, which is not. But also one of the most out of pocket anecdotes in this whole book. There was a guy in, I think the late 70s might have been the early 80s who proposed that in order for a president to launch a nuke, there would be a little capsule that would be implanted near the heart of an aid. And that capsule would like have the nuclear codes or something along those lines.
Starting point is 00:53:58 And the president would have to murder by hand on the guy to get the codes, with the idea being that there should be some major awful obstacle to launching the nukes. I'm into anecdotes now, that's a fucking great anecdote. And this was like escalated to the Pentagon, and they were like, no, that would make it, basically dissuade the use of nukes too much.
Starting point is 00:54:23 We don't want a president chickening out from the murder. But he was using that as like an inversion of making it satisfying, right? What's the opposite of making a habit satisfying, making the habit of launching nukes unsatisfying by associating it with murder? Yeah, that's, that's the Friedman shit where he just found a good anecdote. Yeah. I was like, yeah, let's make it a metaphor, even though it doesn't really fit.
Starting point is 00:54:50 I was like, what am I learning from this? No. No. No. The Pentagon did that thing where they were gonna gas people and make them gay. And like, that's how you should stop biting your nails. It's like, no, that's just a cool Wikipedia entry
Starting point is 00:55:04 that you read. It's a cool, it's a cool idea. I love the idea of Donald Trump having to murder a man. Just like with his bare hands like reaching into his chest. You know, like Trump is like, can we nuke the hurricane? They're like, sure, just kill that guy right there. Just do the temple of doom. Yeah. All right.
Starting point is 00:55:21 So that's the portion of the book where he's discussing the central premise. And the rest of the book where he's discussing the central premise and The rest of the book is a section called advanced tactics. Oh, that's really just a Wandering series of thoughts vaguely related to habits There's a chapter about the role of genetics, which is actually slightly less problematic than it sounds Okay, there's a chapter called the Goldilocks Rule, where he talks about how you need to find challenges for yourself that are not so easy that you become bored,
Starting point is 00:55:52 but also not so difficult that you consistently fail, which seems in a vacuum like decent enough advice, but it's also kind of weird because one of the four keystones of his process is to make it easy. The final chapter is called the downside of creating good habits, of weird because one of the four keystones of his process is to make it easy. Right. The final chapter is called the downside of creating good habits, which is about how once you establish habits, you can fall into the rut of not improving those habits, which inhibits your ability to quote, achieve elite levels of performance.
Starting point is 00:56:19 Yeah, what if I stop cursing and nobody wants to listen to Shoneymore? That's the only reason they were listening was the cursing. So, but anyway, yeah, like I don't know, like he starts talking about like challenging yourself and like achieving elite levels of performance and it's like, I'm trying to clear my laundry pile, not make it to the Olympics. So let's fucking relax. And that is that is the whole book. He sort of wraps on that on these meandering thoughts,
Starting point is 00:56:45 and that's that. There's sort of a great paradox to this book in that it pitches itself as a way to organize your life. And yet the book itself is like disorganized, it's chaotic. It's rambling. So you can pick up these little pieces of potentially useful advice. And I hope that over the course of the episode,
Starting point is 00:57:04 I honestly conveyed the pieces that I found interesting, but you can only get that after sifting through a bunch of unnecessary anecdotes and unsourced scientific claims and contradictions and fabrications. Reading it was sort of like an experience similar to using modern social media, like being on Twitter all day. At the end of it, I was very tired and I had a headache,
Starting point is 00:57:28 but I also learned like two new facts and it was unequivocally not worth it. That was the experience. Well, how's your laundry pile, Peter? It's the same. Okay. The real problem is like, okay, I thought about that like habit stacking concept.
Starting point is 00:57:44 Okay, what am I doing about that like habit stacking concept. Okay, what am I doing consistently now that I don't even view as a habit? I just sort of comp short with like what exactly I want to do, but I'm going to try to do this a little more. I wouldn't say that this stuff doesn't work. I think that it probably works very well for some set of people and you know,
Starting point is 00:58:01 a little bit for others and not at all for others still. Yeah, and I think on some level, the authors have to know this that it's like it's ultimately entertainment in a way. Yeah. It's too bad because there's such a like, I don't know, there's such a need for this kind of thing in society. I don't know, like a lot of people are really suffering, but the only thing that is available is this kind of like generic, like take the stairs instead of the elevator style advice. Yeah. The, the core problem of these things is that you cannot meaningfully help people unless you understand the specifics of their situation.
Starting point is 00:58:30 And these books by definition can't. All they can do is broadcast these messages into the ether and the only thing that is broadcastable is this sort of like it's almost like thin spell. It is like yeah, make food for the whole week. But like you can't, that's not really useful for basically anybody. I also really, I really did want to,
Starting point is 00:58:53 like every time I ran into something and was like that's a good little piece of advice. I, that is in the episode. Like there, there's nothing that I encountered that I thought was good advice, like really good advice that I left out. Cause I wanted to, I wanted to be fair and not just, because there's a real risk with a book like this
Starting point is 00:59:09 of it just being pure, like this is fucking dumb. Yeah. Pure dunk, but there's shit in here, I don't know. You could take something out of this. It's funny that like, basically you trying to be like fastidiously as fair to this book as possible still ends up being a dunk fast. I mean, there's no other, like it it's just such a, it's such a donkable book.
Starting point is 00:59:27 It's like, it's just so un-serious. And it's also, it's not clear to me that like books like this are all that, like, harmful societally. Like, I find them annoying. Yeah, yeah. But they're not harmful the way that, like, Nudge was, or like, clash of civilizations, or, like, even, like, the secret on the curve on which we're grading the fucking books on this show. It's like, yeah, this is giving people kind of ass and iron advice, but it's not like, you know, the Muslims are the problem with globalization
Starting point is 00:59:54 or like terrible shit. Yeah, the overall impact of atomic habits on the culture is not particularly bad. It's just like, it's just a book for like shitty productivity YouTubers to be like this book changed how I do the dishes, right? It's part of the general, I think, a domineering of American society, but it's like, yeah, the harm of that is like fairly diffuse
Starting point is 01:00:19 and it's very hard to be the blame for that on like any one book, basically. Yeah, yeah, we're at a point of diminishing returns with any given self-help book. Yeah, exactly. And there's been, these books are kind of almost designed to be like repackage and resold to you every year or two. I'm gonna put out mine and the cover is gonna be me looking pensively at the camera and the title's gonna be called Putting Up the Shelf. I was gonna say, it's just a photo of the shelf. No words. Everyone understands exactly what
Starting point is 01:00:50 the book is about. Near Time's Best Electoral 2027. That'll be the year after I put it up. you

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