Influential Entrepreneurs with Mike Saunders, MBA - Interview with Randy Hux, Founder and President of Hux Capital Management Discussing Overcoming Financial Fears with Knowledge and Strategy

Episode Date: January 18, 2026

Randy Hux is the Founder and President of Hux Capital Management, a fiduciary financial planning firm headquartered in Lafayette, Louisiana. With over two decades of experience in the financial services industry, Randy is known for his passion, integrity, and deeply personalized approach to retirement and investment planning.As a licensed fiduciary, Randy upholds the highest legal and ethical standards, always putting clients’ best interests first. His philosophy is simple: financial planning should be transparent, easy to understand, and results-driven—not filled with confusing jargon or sales pressure. Clients describe Randy as personable, trustworthy, and refreshingly honest—qualities that have earned him a loyal following throughout Louisiana and beyond.Under Randy’s leadership, Hux Capital Management offers a holistic suite of services including proactive money management, retirement income strategies, tax-efficient investing, insurance planning, Social Security optimization, and family legacy and estate planning. His approach blends math, science, and human empathy to build custom financial plans that are designed to last a lifetime—and beyond.Randy is frequently called upon for expert commentary on retirement planning, fiduciary responsibility, and investor education. His mission remains clear: to empower individuals and families with the clarity, confidence, and control they need to enjoy their financial future on their terms.Learn more: http://www.huxcapitalmanagement.com/Investment advisory and financial planning services are offered through Simplicity Wealth, LLC, an SEC-registered investment adviser. SEC registration does not constitute an endorsement of the firm nor does it indicate that the adviser has attained a particular level of skill or ability. Investing involves the risk of loss. Insurance, Consulting and Education services offered through Hux Capital Management. Hux Capital Management is a separate and unaffiliated entity from Simplicity Wealth.Influential Entrepreneurs with Mike Saundershttps://businessinnovatorsradio.com/influential-entrepreneurs-with-mike-saunders/Source: https://businessinnovatorsradio.com/interview-with-randy-hux-founder-and-president-of-hux-capital-management-discussing-overcoming-financial-fears-with-knowledge-and-strategy

Welcome to influential entrepreneurs, bringing you interviews with elite business leaders and experts, sharing tips and strategies for elevating your business to the next level. Here's your host, Mike Saunders. Hello and welcome to this episode of influential entrepreneurs. This is Mike Saunders, the authority positioning coach. Today we have back with us Randy Hux, who's the founder and president of Hux Capital Management, and we'll be talking about overcoming financial fears with knowledge. and strategy. Randy, welcome back to the program. Hey, Mike, good to see you again, looking forward to our chat. You know, you always have such a clear, concise approach to serving your clients and providing with the great information. And I love this topic that you want to cover here because sometimes with the

word fear, you know, we've heard the old acronym F, E-A-R, false expectations appearing real. And sometimes when you can really articulate that fear, it's not as big as you expect. So let's talk about some of those common fears that people have in your many decades of working with clients. What are some of those financial fears that they have regarding retirement, financial planning and things like that? Well, I think, you know, probably the number one fear is can I retire safely without running out of money? Oh, yeah. You know, because retirement is all about income. you've worked hard, you've got this nest egg, you're protective of it, as you should be,

and you want to make sure that it's in the right hands with a right and trusted professional. And that takes time to build trust with people. And so the only way people really build that trust is they have to have conversations with you. They have to get to know you. You know, when you shake a man's hand within five minutes of talking to him, you know, what kind of man he's like. You know whether or not you want to do business with him or not, typically, right? But when you talk about people and their money, well, then that takes it to a whole other level. Yeah. Because they got to know that they trust you. They got to know that you're

competent. They got to know that you can demonstrate to them your value and your worth to them. And so we take a lot of time, Mike, a lot of time, making sure that we keep things really simple, really simple because I don't believe you know I've heard it's I've heard it said that when you confuse you lose and an advisor financial advisor might think oh I'm not confused anyone I'm just talking about but in reality most of us you know we're you need to talk to people like they're a fifth grader not talking down to them but keeping the concept really simple to be clear right well let me just say this as a as a former college baseball coach I was I was taught this when I took on my first college job, I went to a guy that had very well respected in the college

baseball ranks. Of course, you can tell. I never mentioned names, but he's just an absolutely well-respected person, no longer with us, unfortunately, great man. And I asked him, I said, coach, you know, I'm going to take on this challenge and I'm looking forward to it. I'm leaving my career and I'm doing this. What would you tell a guy like me? He said, Randy, I can only tell you that you're going to have some tremendous athletes that are going to show up and they're going to want to play hard for you, but that they really don't understand the game. I said, what? He said, they don't really understand the game because they've lived and played on their laurels, on their athletic talent, but the coaches never have taken the time to explain how the game

is supposed to be played. So no matter what happens, you don't need to talk down to them. You just need to make sure that you guys start at the very basic, common ground level as to here's where we're going to start from. Even if you know this, I'm going to repeat this to you. Here's how we take leads. Here's how we hit in this account. Here's what we do. Some of the basic things of the game.

I have taken that philosophy to my clients. And I tell them, I say, listen. If you know some of this stuff, that's great. I'm glad. But I want to make sure that if you don't know it, that I teach it to you because I love teaching. That's what coaching is. And that's what I love to do.

But I don't want to use a bunch of financial jargon or get too deep in the weeds. They don't need to get deep in the weeds. Every once in a while, I get somebody who has some financial savvy and they start asking big questions. And we go through that and I can resolve those. but for the most part, people just want to know, like, do I trust a guy? Did he explain it to me? Matter of fact, I say to them at the end of every meeting, did that make sense to you? And they're like, man, that was a lot of information. I said, no, did it make sense to you?

Right, right. And when they say yes, I say, good. I did my job today, but let me tell you what's going to happen tomorrow. You're going to forget most of what I said. Yeah. But that's why I'm here is to remind you of what we're going to do and how we're going to to do it. So I think they appreciate that simple reaffirming approach because nobody wants to be talked over or talked down to. And we definitely don't do that. Yeah. Yeah, you know, we all want to be, like I can buy some really high end something, you know, service or whatnot. And I don't need to know

the intricacies of that industry. I just need to be taught and I need to feel like I'm being educated because then what resonates with me is then that intent. And I think that too many times you find people in the financial services industry that don't become an educator and an advocate. And I think the big, big approach there or the big focus is advocate because sometimes, you know, the other word you've mentioned in the past fiduciary is really being an advocate for your client to go, you know what? You need to go get some of that gold. You need to go get some of the real estate that we talked about doesn't benefit me, but it's really going to help you out. So you're weave in some of that teaching and education being their advocate and things

just kind of set right and they kind of in their mind go, well, nobody's ever talk like that before. They've always shoved me into trying to do this and that and I kind of walk out feeling yucky. You know, nope. We are a team approach. And I'll tell you, one of the philosophies I've also learned in life is, you know, how the wolf, Wolf pack works. And if you're not familiar with that,

the leader of the wolf pack is not in the front of the pack. The leader of the wolf pack is the very last wolf in the pack. And that wolf makes sure that all of his wolves in front of him are taking care of and that they're overseen.

And that's the toughest wolf, right? Well, that's how I think of my business. Like, I take this so seriously. it makes me sick to think that I could lose somebody's money. It makes me sick. And does that happen where you have a year like 2022 or a year like 2008? Of course it's going to happen. But can you minimize that?

And do the people sense that you're protective of them? Because, man, when you become one of my partners, when you become one of my clients, when you become somebody who works with me, I am very, very protective. I'm very loyal to those people. And those are things that I've learned through athletics, of course, but I'm going to fight until I can't fight anymore. And so I'm going to fight for the right thing for all of my clients. And so, yeah, I think it's really important that everything is totally clear at front. And that they know and they sense that like, hey, man, this guy is really going to fight for my best interest. And so we do that. We're very clear about doing that.

So probably if we were to grab every single one of your clients and get them on this call right now and ask the question, hey, have you ever heard a horror story of some of your friends that in the financial services industry had bad experience? Everyone's got the story. Oh, well, my cousin, they had this person that did this or didn't do this. So what do you do about people that come in to talk to you initially that have those horror stories that have like, I'm just skeptical because you use the A word, annuity. I don't want that or the L word, life insurance.

I don't need that. They're skeptical because they've heard these horror stories out there. How do you reassure clients that are a little bit skeptical about the industry as a whole or any specific recommendations? Yeah, that's a great question. I love it because, you know, I'm pretty straightforward. I'm going to go back to like, you know, I don't want to beat this over and over, but just my training as a coach. Like, right? You have to be direct with players.

Yeah. You just have to tell them straight up, like how it's going to be. And so I do the same thing with clients. And if it hurts their feelings, I'm sorry, but I want you to know the truth. Had that exact conversation with the guy today who told me, well, Randy, you sold this to me saying that it would make between 7 and 9 percent. And I said, no, sir, I didn't. I don't do that for anybody.

I said, that's what this illustrates. But let me assure you, if you can live with a 4 or 5 percent return on this particular strategy, then that's what we're going to put you in because it's protective. in nature and meets all your other requirements and your needs for your whole portfolio. Well, he had forgotten that I had said that. And he said, well, you're right. You didn't say that. I said, okay, well, I just want to make sure that, you know, we're always want you to have,

we always want you to have like a lower expectation. And then we hope to surprise you happily. But I'm always going to be very direct with clients. If you say that I said something and I didn't, I'm going to make sure that you know that I did not say that. But if there was something that I did not say, I will also take responsibility for it and say, you know what? I apologize. That was my fault. I'm not sure why I forgot to tell you that. That is something that you need to know. And we're going to make sure and adjust that and correct that. So we're all about responsibility. 100%. We never point fingers. We don't pass the buck.

We're always going to take 100% responsibility here for all of our clients and whatever. probably all have friends or family that we kind of roll our eyes going, oh, here comes that person that's, you know, Mr. Embellisher, you know,

they know everything about everything and that story that they told. There's just no earthly way. And, you know, it's kind of like the person that, that when you want to hear someone go, well, hey, how does this work?

And you want to hear, you know what? I don't, I don't really know. But, hey, give me 24 hours, because it really sounds intriguing.

I'm going to figure out, um, uh, the answer you question. I'm going to come right back to you. That just elevates trust. We don't want to hear. you know, smoke and mirrors like, oh, well, here's how it works when it's really not. So I love that

that authenticity and transparency approach that you just mentioned. Yeah, I appreciate that. You know, I'm going through that right now with the client. We're human. Yeah, we gave him some misinformation and it wasn't intentional. It was totally just a mistake and not hitting the right button. And, man, I didn't sleep well last night because of it because I don't want anybody to ever feel like, you know, hey, you didn't really. tell me the truth because that's not the case. It's not the case, but we can correct it. And we're in the process of doing that, but we take full responsibility for that. I can tell you, I do hear things all the time. It just cracks me up. You know, it's like, well, I heard out,

if this is about annuities, I don't want anything to do. We're not even going to have this conversation anymore. And I go, well, let me ask you, what do you know about annuities? Right. Well, my neighbor said this or, you know, I work with this guy that does this and man, I go, well, listen, can I just tell you, you don't need to be listened to them. They're like, what? This guy's really smart. I go, well, maybe so, but I'm the expert at this. And so I don't mind, you know, I don't mind holding my ground when I know what I'm talking about and I'm hearing that other people are, or, you know, giving out bad information.

That's not. And annuities might not be good for you, but let's check it out and see. Yeah, let's give it the stress test. Exactly, exactly. So talk a little bit about, you know, what I kind of alluded to with the beginning of our talk here, fears. Like if you, you know, let fears just kind of grow. It's like this big, huge, insurmountable thing. But when you really articulate it and go, oh, well, all that it really is is this.

And many times these life coaches tell you, well, take it to the worst case. And you know, what's the worst that could happen? And you go, oh, well, the worst that would happen would be this. And it's like, but is that really that bad? So what are some of the worst case scenarios in financial planning that maybe someone would be given, you know, from other advisors? What are some of those worst case scenarios? And then how do you help your clients mitigate those risks and close that gap? Well, I think it just really boils down to really get into intimately know your clients and what they need and putting them in that, looking at that worst case scenario, you know, some of the software that we have now is, it's amazing, right?

Mike, I mean, it can do anything. So you can build in, you know, costs of living adjustment. You can build in increases in taxes. You can build in, you know, market corrections at any time. And what does that do to your portfolio over time? So we try to draw out and you can't draw them all out, right? But we try to draw out as conservative as possible, you know, almost any scenario that may come to fruition. And we want to make sure that our clients are happy than in that worst case scenario, that their portfolio, not just their portfolio, but their whole strategy can withhold the test of time. And that's really, really important for them to have that level of confidence and comfort. Yeah, I think if they can, people can look at that worst case and go, well, if this happened or this happened or this happened,

you still would be okay. It'd be a little bit tighter. You don't, you know, take all of the, you know, extra things that you're, but at least the lights are still on, the food still on the table. And I think that takes some of the fear out, you know, so being able to, um, look ahead from your experience. And yes, we use tools like technology. Wonderful. Because that just gives us a lot more opportunity to see the full picture. Can you think of an example of one time you sat down with the client, kind of showed them, you know, maybe years ago and showed them what could happen and then where you, but you were able to help prevent some of those fears from, from coming to fruition? Yeah, you know, I don't, um, And I think, you know, there's been many times where a prospect, if you will, will, will come in and they'll share their information with me.

And I'm like, well, how do you feel about this? And they're like, I just, I just don't like, I'm 65 years old. I'm 60 years old. I don't feel like all of my money needs to be in the market. And so that's why I keep X amount of money in a money market account or at the bank. And I go, well, how much are you keeping there? They go, I'm keeping X amount of dollars. I go, do you realize what the FDIC insurance is only going to cover in that?

Do you realize the risk in banks? And so then we give them alternatives to that, right? What if you did this? What if you moved that account where you had SIPC insurance and it covered a lot more than FDIC does? And you had multiple accounts. So there's some getting in the weeds there that I'm not going to do. Yeah, still accomplishing what you want, safety and security. but maybe just a little bit of a broadened approach.

Yes. Yes. And it's important that you can demonstrate with what they already have and what you're proposing to them is going to give them that pathway to success in retirement. And that's what we build every single day for people is a great pathway. Does it always work out the way we do? And I always tell them this, listen, I'm not Jesus. This is not perfect.

but I'm going to tell you right now, you're not going to find any group of people that care more or are going to work harder on your behalf than us. Is it going to work out like this? Exactly. No, it's not. Do I hope that it works out a lot better than what we presented? Of course I do. But if things change, are we nimble enough to be able to change with the times?

And the answer is yes, we're always going to be here. Matter of fact, let me just say this. This is a good point to say one of the ways that we are different than a lot of people out there that do what we do. We make ourselves available 24-7. And that's just you call us and you're going to get a call back within 24 hours. I don't care if it's a weekend. I don't care what it is. And I can name several examples. I'm not going to go through them now. I can name several examples where people have called us. And one quick one is just his wife was having a stroke. He didn't have her social security information. He probably wasn't thinking right. And all he knew to do was to call us to get

her social security number. So he called us, and of course, his wife's undergoing his stroke as he's traveling. You know, I mean, what a horrible situation. But, hey, we were glad that we could be there for him to help him with something. And it doesn't matter what it is. It doesn't matter. Again, these are personal relationships. They're business relationships. And that's really important. But we also want to connect with our people and build solid personal relationships as well. You know, when you think about like some of the things that could happen, like we can't catch them all, but there's some known things like taxes, like inflation, right? We know that's out there. Those are the kind of the monsters that can be lurking. How do you help your clients adapt to some of those things that can change? Like taxes can go up or down. Inflation can be hard to deal with high one year and not the next. How do you help them to adapt to those while not devastating their lifestyle?

because it's going to make a little bit of an adjustment, but we want to make sure that it doesn't devastate their retirement lifestyle. Yeah, you know, that is a loaded question, Mike, because it is. And we don't have nine hours to cover it, right? Yeah, I mean, but it's an important one. And I think the question really that people that are listening or watching this podcast want to know is, you know, are these guys paying attention? And are they aware of all the changes?

And what are their resources? are they following? What are they watching? Do they have a sense of confidence that we have all the resources they need to keep up with tax changes to mitigate those, to employing strategies that could help them reduce their taxes? You know, look, just something as simple as Irma. You know, that's pretty cut and dry, you know, what that is. You know, it's pretty cut and dry as to, if we do a Roth conversion for you, right? We don't want to make you go to the next higher tax bracket unless you say, that's okay. I'd rather pay a little more in taxes today because I think rates are going up, you know, in years down the road, but I'd rather pay a little more while rates are down today

and get that money into non-taxable income. And so we want to be, and we are very cognizant of the future, constantly listening. I drive my people crazy and I'm constantly listening to geopolitical concerns throughout the world. And Lord knows we have enough of them, right? But I have to consider all these things and what impact that could have on client portfolios. That's one of the things, one of the areas where we have to be aware of it as advisors. And if you don't enjoy that, you probably should be in the industry because you have to understand how things happen or happening globally can also come and happen right in your backyard. And so how do we protect from that? How do we avoid the traps, right?

I can't answer all those questions because I don't know what all. the traps are that are coming. But all I can tell you is that we are there to help people and guide them through those difficulties when they do come, whether it be taxes, losses, whether it be health care issues. They didn't buy long-term care policy to protect their total investable assets. And now they got to dig into that. And now that changes their income in their life. Like, we don't want that to happen to people. So we talk about all this stuff up front, right? And listen, everything is. You know, that we do is proactive. There's nothing passive about us. Absolutely nothing. We want to be proactive in our management. We want to be proactive in our planning. We want to be proactive in our relationships.

We are not passive people here at HUBS Capital. We're not. We're never going to be. You know, it makes me think of one last question. We'll wrap up with this, which is, is you said, we're proactive. That's good. Let's put together that plan. Let's plan for potential risks and all of these things. But when, and I say when you meet with your clients for your annual review or your quarterly review or however often you do it, we then need to assess and go, okay, now here's where are right now. Six months ago, we were here, but here's where things have moved. That doesn't mean that the plan and the strategy was wrong six months ago. It just means that some things externally moved like, oh, inflation is now rear in its ugly head or, oh, hey, the tax changes that were just announced.

So talk a little bit about the importance of being able to make sure that you're meeting on a regular basis, clarifying and making sure that plan is doing everything it needs to do. Well, the service component of what we do is so crucial because you can employ a really great plan, which we feel like we do. You can employ that great plan. And, you know, there can be things that come up, right? And you're talking about taxes. you're talking about other things. But let's talk about the other good things that could happen,

right? Taxes are negative out there. They are. But what if? Just what if the IRS code gets abolished? What if? What impact would that have on my clients? How happy would they be? How fast would the economy grow? How good would things happen? You know, we have a tendency as human beings to talk about all the negative things that can happen. Well, if that happens, what are you going to do with it? Well, if it does happen, this is what we plan on doing. And, you know, we did start six months ago here. And now here we are today.

We're either in a better or worse position. Did this for our client today, as a matter of fact. Said, hey, you have X amount of dollars. Do you not qualify for this strategy? I would love to see you put, allow us to put that money to work in this strategy. He goes, well, how does it work? And I told him, he goes, put me in that strategy. I like it.

And I said, well, I use it myself. So we're that nimble. You know, things have changed in a year for my client. And so I want to make sure that we can, again, switch him into something that's going to accomplish his financial goals. So it's a constant ebb and flow. Knowing what the future holds is not anything that anybody knows, right? But the question is, does my guy care? Is he passionate about what he does?

and is he fighting for me? And is he looking out for my best interest or is you just looking out for himself? So hopefully people see and hear that, you know, we're here to serve you. We're here to help you. And we want to guide you through any avenue, anything that happens. But we want to be proactive about it on the front end and make sure that you're aware, like, hey, you're probably going to have some health care issues coming up because, you know, you're getting close to your 80s.

So, you know, or when you get close to your 80s, you're going to want to make sure. that you have this long-term care protection because you don't want it to eat into your, you know, so. Because then you're playing ketchup. If it's already happening, it's like wrecking your car and going, oh, let me call and get some insurance. It's too late. So being proactive, putting some things into play. So that's a huge point.

Yeah. And it's hard, right? It's hard because some of it costs money. And it's a lot of money. And sometimes you just don't see the benefit of it. But the beauty of it is, you know, if you have it, it's protection, right? you have to, so is gold and silver. It's protection.

It's investment protection. I mean, that's really what it is. We're not trying to, yes, we would love to make money on gold and silver and we have, but the point is this, same thing with cryptocurrency. People don't understand it. They don't understand it so they don't want it. I'm like, well, it doesn't matter if you understand it or not. You don't understand how the internet works.

But the point is, we do understand it. And I have somebody who's an expert at cryptocurrency. And he's the guy that I go to to say, hey, where are we at? How much exposure should we have? Should we move things around? So we're constantly working with people that are experts in these different areas of financial management. And that's how we operate. Love it.

Well, Randy, this has been so enlightening because just your, you know, the genuineness of your approach just shines through in every single aspect of what we've been talking about here. So I think if someone is listening to this thinking, you know, give me a little bit of insight, you know, give me a second opinion or look at my portfolio. What's the best way that someone can learn a little bit more? Because again, we're talking about being educated and understanding. We don't want smoke and mirrors. What's the best way they can learn a little bit more about some of these areas and then reach out and connect with your firm? Yeah, I appreciate you asking that because if you do want a second opinion, if you are unsure about your portfolio, if you are 100%, you know, invested in the stock market and you're not sure. about some of these other things that we've talked about today, you know, it probably wouldn't be a bad

idea just to get a second opinion or just to, you know, call our office at 1-800-9-8-7-8-55. That's 800-9-88-78-5-5. And book an appointment. I mean, it's that simple. We have a calendar that we run and whatever works for you, you get to pick your own time out, and you and I will get on a Zoom call or if you're local, you can come into a. to the office and we'd love to meet with you face to face. We much prefer that. Although, you know, we do a lot of business with people all throughout the country. We have clients

almost in every state now. So, you know, we really, you can do it that way by calling 1-800 number booking your own appointment or you can go to our website if you just want to learn more about us first. Go to our website, which is www.huckscapitalmanagement.com. That's H-U-X. as an X-ray capital management with an AL Capital Management.com. And I would go there. And by the way, you can also go to the SEC's website called brokercheck.org. And that's FINRAs, but you can go to the SEC website as well. And you can check me out if you'd like to check me out.

And you can go there and they have public filings. If there are any, there are no public filings on me, no complaints that I've had. And so, but that's a good place to just kind of learn a little bit. about me if you'd like to do that as well. But if you want to learn more about our company, those are the two best ways to do it through our website and then give us an appointment. Awesome, Randy. Thank you so much for coming back on. It's been a real pleasure chatting with you again. Yeah, I really enjoyed it. I'm so glad we got a chance to do this again, Mike. Thank you. You've been listening to Influential Entrepreneurs with Mike Saunders.

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