Insight with Chris Van Vliet - Brandon Does Everything - How he became a full-time wrestling YouTuber at 21 Years Old

Episode Date: April 6, 2021

Brandon Collymore, better known as BDE (Brandon Does Everything) is a YouTuber residing in Dayton, OH. He talks to Chris Van Vliet about how he made YouTube his full-time job, the tools and tactics he used to explode his channel, why he chose being a content creator over going to college, what every YouTuber who is starting out needs to know, his favorite wrestling video game and much more!If you enjoyed this episode, could I ask you to please consider leaving a short review on Apple Podcast/iTunes? It takes less than a minute and makes a huge difference in helping to spread the word about the show and also to convince some hard-to-get guests.  For more information about Chris and INSIGHT go to https://chrisvanvliet.com  Follow CVV on social media: Instagram: instagram.com/ChrisVanVliet Twitter: twitter.com/ChrisVanVliet Facebook: facebook.com/ChrisVanVliet YouTube: youtube.com/ChrisVanVliet Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices

This podcast episode is brought to you by Coors Light. These days, everything is go, go, go. It's nonstop hustle all the time. Work, friends, family. Expect you to be on 24-7? Well, sometimes you just need to reach for a Coors Light because it's made to chill. Coors Light is cold-loggered, cold filtered, and cold packaged. It's as crisp and refreshing as the Colorado Rockies.

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Or if you're here for the first time, welcome. Thank you for joining us. I'm Chris Van Fleet. Take your coat off. Stay a while. And you know, I just love bringing inspiring people onto the show. and Brandon Colleymore, better known on YouTube as BDE, Brandon does everything, is a massive inspiration.

Man, the guy inspires the hell out of me. Chances are you've either seen one of his videos, maybe you've seen all of his videos, but if you haven't, I can guarantee that his videos have popped up in your YouTube recommendations. We first became friends about a year ago, and both of our YouTube channels were right around the same, right around 250,000 subscribers.

Actually, I might have been, you know, just slightly ahead of him. Well, now his channel has absolutely exploded. As I sit here right now, I'm at 285,000 subscribers. Not bad. That's okay. Brandon is at 375,000 and growing every single day. Incredible. And by the way, he's only 21 years old.

Yeah, full-time YouTuber at 21 years old making far more money. than most 21-year-olds on the face of the planet. Certainly more than I was making when I was 21 working my first radio job at 570 News in Kitchener, Ontario. Yeah, I was my 21-year-old job. $8 an hour! That's what I was making. Brandon, just crushing it.

Perhaps you're into YouTube or content creation. Maybe not, but I'm sure you know somebody who is. So share this episode with them. Snap a screenshot, share it on social media. You can tag me at Chris Finlay. Van Fleet and tag BDE. He is at It's Brandon DE on Twitter. By the way, those awesome thumbnails that you see on these episodes and you see on YouTube, Brandon, yeah, he's the mastermind behind all of them. Dude is so talented. Such a pleasure to have him on the show. By the way, have you left

a review yet? If you have a moment today, it would mean the world to me if you could leave a review on Apple Podcasts like this one from Aaron Moss, who says, Keep them coming. As a truck driver who listens to multiple podcasts a day, Chris's podcasts are a breath of fresh air. They have a different spin on the old style of question-answer format with a conversational style that flows so smoothly into your ear holes. Love that. Let's get to 2K reviews by my birthday, May 18th. Keep them rolling, sir.

Does that mean your birthday's May 18th? And my birthday's May 19th? Wow. Happy early birthday, my friend. Thank you so much for the review, Aaron. I'll keep reading one out. The goal is 2,000 reviews by my birthday, May 19th, which is, that's next month now. Man, this year is just flying by.

But we're getting close. So if you have a moment today, please make sure to leave a review on there. And I will keep reading one out on every single episode. All right, my guest today is awesome. And he does everything. Please welcome. BDE Brandon does. Everything. Yes. We are doing this thing. B, D, E, C, V, V. Man, I'm pumped. Same.

Oh, this is, and I don't, I don't know if people realize this, but you and I have been working together kind of behind the scenes for quite a while. So it's good for us to be, like, officially collaborating now. Right. And, like, I had you on my channel, like, months ago for the, uh, YouTubers draft, what I get on the wheel or whatever. but yeah, a lot of people don't know that I make your thumbnails behind the scenes. I was honored that you asked me to collaborate on your channel. I'm like, what? Your channel? I'm honored to be here. Well, I'm happy to repay it.

But yeah, you've been making my thumbnails for, man, how long has it been? Six months, maybe? Yes, like six, seven months. That is insane. And the thumbnails you make, you were an artist. So thank you. Thank you. That's a lot of fun.

I have to say, so before we get into the meat of all of this, I have to say when I put out six months ago, hey, I'd love to have someone help me make these thumbnails because I'm not that good at it. My thumbnails were like a two out of ten. So I put out there on Twitter, like looking for someone who's passionate, loves wrestling, wants to make thumbnails. I had a bunch of people apply and a bunch of people reach out, maybe 300 in total. You were the only person who messaged me and said, hey, I made up some mockups of what your thumbnails would look like.

Take a look. Let me know what you think. If you like them, cool. I think people don't like, they, I don't know how to word it. They will ask for something or they'll be like, yeah, I'll make your thumbnails, but they won't show proof of how you can do it. So that was the mindset. I'm like, well, I really want the job for one.

And then two, I was like, well, he's got to see what my thumbnails look like before he hires me. Well, I knew what your thumbnails look like. and they're like an 11 out of 10. They're incredible. They're one of the reasons why your YouTube channel is blowing up. But the fact that you went out of your way and took your time to go, here's what your thumbnails could look like. I went, you're hired.

Perfect. Like, you work hard. I like it. We, and I feel like we, we work well together with the thumbnails too. Like, I remember at first,

it was a little like, like trial and error, like, kind of figure out what your style was. But I feel like we got it down now. Like, every time I send you one, usually there's not really a revision.

anymore unless there's like small little tweaks. Well, I mean, let's be honest. You know what you're doing. I have no clue what I'm doing. When we first started working together and we first became friends six months ago, our channels were about the same size. I think I was like 250-ish and you were at 230 or 240. I have a YouTube channel.

You have like a rocket ship. It's been amazing watching you grow. It's been so interesting seeing like the growth of my channel too because like I knew exactly the reason. The exact reason on why my channel grew fast around like six months ago, it was just because I was being lazy. I was so lazy. I was like at first when I started my channel,

I had so much passion. And then like I was like, oh, I want my, you know, first plaque or whatever. And then I didn't write any more goals. And then once I started writing more goals and figuring out I just don't like editing. And that was the main reason why I actually. got lazy is because I hate editing. So I hired an editor, videos started taking off.

Oh, that's so, look, you're speaking my language here, Brennan, like writing down goals, like, man, that is right up my alley here. So when you decided, like, man, I've achieved all the goals that I wrote down before, what were some of the new goals that you wrote down? Some of the new goals that I wrote down were just stuff to look forward to. Like, they're, they're, like, not minor goals, but like stuff that is like six months ahead. So, like, at the time when I wrote new goals. It was just to get to 300,000 subscribers by a certain date. So I just work harder, make more videos, be on a schedule, hire an editor, just like small stuff that would get me there. And then some other goals are just like, you know, make this amount of money and like by then

or stuff like that. Stuff to just keep me going and get me motivated. I heard something great from another entrepreneur who basically said, when you're starting out, you're willing to take your time in order to save money. And as you get going, you're willing to spend the money in order to get back that time. And that sounds like exactly what you did here by maybe your editing skills or a seven or eight out of ten, but you don't love it. Hire someone who's great at it and pay them a little bit of money and take that off your plate completely.

Right. Like something I learned from Mr. Beast actually was that he just doesn't do anything he doesn't like doing. So like if he didn't like editing, he hired an editor. immediately or if he didn't like making his thumbnails, he hired a thumbnail artist immediately. Just like that way you're happier, just making videos. Yeah. So is one of the goals hitting a million subscribers?

Oh, definitely. I'm trying to go for it by next year, sometime next year. Well, look, anybody who's watching this right now, I will link it down below. Brandon does everything. Brandon's channel is infinitely better than my channel. So if you're subscribed to mine, please subscribe to Brandon's as well. Look, I don't know about that. Your interviews are fire. Sure. Thank you. I appreciate that. But your channel is like, again, it's a rocket ship. So what have you done over the last six months? I mean, you've gained over 100,000 subscribers in just six months. As we sit here right now, you're at 360-ish thousand. You know, this video will be on YouTube for years and years and years. But this will be like a time capsule. People go, he was only at 360 at that time. So what have you done over these last six months to really ramp things up? One thing I started looking at, I would look at my analytics and see what videos did better.

So I was very in the mindset of like doing like my career stuff in the 2K games and universe mode stuff in the 2K games. And I would make those like an episodic, you know, series. But over time, like anybody knows this. Episode one does amazing. Episode two and then three, it just starts dipping after that. But then I noticed all of my like one-off type of videos like Can Akinator guess these wrestlers or guessing, you know, superstars like ages or whatever. Like just one-off type of videos that last forever did better. So I just switched positions, basically.

I just stopped making episodic, you know, shows basically and just did one-off things. And I think I did way better in the long run. I think we've gotten ahead of ourselves a bit here. Like let's kind of set the table for everybody. you're 21 years old. Yes. 360,000 subscribers. This is your full-time job.

You are a full-time YouTuber. First of all, thank you, thank you. Congratulations. Man, but let's back it up a bit here. You started your channel in 2014, like I guess that's when you first started posting videos.

When would you say you became an official professional YouTuber? Oh, that's a hard question, honestly. Because, okay, I'll, give you a little bit of a like a backstory. Please. In 2014, I started the channel. I would post like Minecraft, call of duty, just random stuff that like my friends would watch.

And you're 14 of the time. Yeah, yeah. Like a 14, 15, depending on like what month it was. Sure. And I would just upload content for my friends to watch. And eventually like it picked up like a little bit of an audience, very small. And then I was like, okay, wait, this is kind of fun.

And I was in high school already and I was already taking acting classes. so it was just kind of fun for me to just do type of improv kind of videos. So I think that's why I ended up falling in love with it. But at the time, Minecraft and Call of Duty was not doing it. I kind of fell out of both games because the Call of Duty games started getting bad. And then Minecraft, I just got tired of it after a while. And then I was like, I don't know what to post. And then I was like, I love WWE.

I was like, I don't know how to make content on it. but I love watching it. So I just made like an injury report video about like Seth Rallens. It was around the time like he got his, his knee hurt or whatever. So I just like posted that. It did well for my channel at the time. I was like, okay, okay.

I think I know where to go, you know, which direction are going. So 2K, W2K17 comes out. It's a school day. It comes out. And my mom had already left for work. My sister is out. And I'm the only one home.

And I made the decision to skip school that day to live stream 2K17, like the first day it came out because I'm like, if I want to get in this community, the first day it comes out is very important. So I just stayed home from school and streamed that. And then that video took off. And I'm like, okay, I know where to go from here. So I just kept making 2K17 content, my career specifically.

I would only upload my career content. But I think the moment to answer your question when I felt like I became a YouTuber was when 2K, they DM me on Twitter and invited me out to one of the SummerSlam events or something like that. And that's when I was like, okay, okay, yeah, I think I'm a YouTuber now. And wait a second, you guys are going to fly me out here. You guys are going to pay for my trip to commence. I'm not going to tell anybody, but I would have paid myself to come out there and do this for free. Like, I think, so I got invited my first year that I started making 2K content.

I had my channel for like three years already, but the first year that I made content, I got invited out. And I only had like 48, 49,000 subscribers, like still super small channel. And then, you know, like you said, I wanted to tell. people, but I couldn't. So like, obviously I had to tell my mom because I wasn't 18 yet, so she had to come with me. And then I told my dad and stuff like that and a couple of close friends, but my mom was able to come with me. And that was really fun for her because, you know, me and my sister grew up with a single parent, you know, me and my mom and my sister. And my mom

had to pay for everything. If we did road trips, she paid for everything. So when 2K flew us out, she paid for nothing and she absolutely loved it and I felt very proud. And that was in Los Angeles, right? That was in New York, actually. That was, it was this two, uh, 2018, oh, 2017. It was like the SummerSlam where it was like Braun Strom and Roman Rains, Brock and I think Samoa Joe in the main event or something like that. Yeah.

Around whatever year that was. So you, I mean, I always talk about niching down on your niche. You found out your niche was WWE 2KKKKHA. games. And now you've basically doubled down on a triple down on a 10x down on it. Yes. I want to try other stuff and like, you know, post other games. But I think niching down is really the smartest way to go. If you want to see like long term growth, if that makes sense. Well, I mean, that's exactly what you've done. I'm very curious. How do you continue to find new content? That's the hard part. That is, I think with the 2K games,

they don't give us a lot to work with. So it's kind of looking around on YouTube, seeing what other content creators are doing, see how they're diversifying their content with whatever game they're playing. So sometimes if I can't think of something, I'll look around, see what other creators are doing, and kind of like, not take from them,

but look at what they're doing and apply it to myself. or like to a 2K. Yeah, I mean, Tony Robbins always says success leaves clues. So if other people are doing things and their numbers are growing, like, yeah, I could take that idea, put my own spin on it and do the BDE version of that. Right. Like there was a, there was a YouTuber named Lil Simsie. She just does, you know, Sims 4 content.

But she used a number generator to like make her builder or something like make her house. and I was like, oh, that's actually really cool. What if I use the number generator to draft my roster in 2K? So, like, there's like over 200 people. So if I ask Google to draft my roster, it gives me 30 and then I get Cesaro. And I thought that was really cool. Yeah. What video have you made where you were surprised by how many views it got?

Okay, no, no, no. This is a recent one. Okay. So I made a video. It was like I put Brayette. Brennan Collins, that's like my creative wrestler. I put Brandon Collins in today's WWE and this happened or whatever. My roommate, Aaron, actually came up with the idea.

Or no, my roommate Dalton came up with the idea, but Aaron is the one who did that idea before I did. So I gave everybody credit or whatever. And then that video exploded. And I didn't think that it was going to do as well as it did because I was like, okay, 500,000 people probably don't know who my created wrestler is. But I don't know why that video popped. I don't know why.

Well, then on the flip side of it, what video did you think, oh, man, this video is going to be just a huge hit. You put so much time, so much effort into it. And I just kind of fell flat. Oh, okay. Now, that's a good question. So it was actually the video that you were in. Sorry, sorry about that. It was the video that you were in, and it was like,

you spend the famous YouTubers to decide what goes on the wheel from what I buy on WB Shop. I thought that video was going to pop immediately. And it did well, like in the first couple of days, and then it fell off. But now it spiked right back up. Like, it has over 200,000 views now, and it spiked out of nowhere. I don't know where it came from, but it happened in the last month. And I don't know. I feel like YouTube went, oh.

Chris Van Fleet's in that video. We're not going to show it to too many people. They're like, oh, but Xavier Woods now. Whatever you have done, like the algorithm loves you, and it's amazing. I think it's like the algorithm knows what people like. And I feel like one of my oldest problems was titling the video, W32K, blah, blah, blah, and then naming after the episode, instead of describing what the video is in the title.

Like, you know. Yes. Oh, my God. I always tell people, these are not YouTube titles. These are headlines. Yeah. And I made the mistake early on by going like, Jeff Hardy interview March 2012.

It's like, that doesn't tell me a damn thing about the interview. Yeah. Like, I just recently learned that only like a couple of months ago. And I've seen the growth immediately. Like, it really makes a difference. on how you title it. And everybody knows that. But once you apply it and you see the changes, it's insane.

Yeah, so there's the takeaway. These are not YouTube titles. These are headlines. And you've got to make the headlines something that people want to like, that they're descriptive enough that people want to click on them. You mentioned a few of your roommates. And I don't know if everybody knows this, but you live in a house with a whole bunch of other YouTubers.

Yeah, I live in a YouTube house with Simply Better AM and Phoenix Nitro. we have a group channel called Vibe. And we at first when we started that channel, we didn't want to do anything wrestling related because we know how like locked down the community is. Like if you do like for my channel, for example, if I uploaded Fortnite, it's not going to do well. Just because that's not what my audience subscribed for.

So when we started the Vibe channel, it was like vlogs and random stuff and it did well. But then we were like, okay, let's just post 2K. And then it exploded. So how many subscribers does it have right now? So the Vibe channel has 34,000 subscribers at the moment. But when we stopped uploading on it for a couple of months, it only had like 15,000 or something.

But then when we started uploading 2K, it got like 15,000 in like two months. Well, let's throw that link in the description as well. Yes. I've got a secondary channel as well. And I'm with you. It's a little disheartening that the numbers weren't growing as much. I had a Clips channel.

CBV Clips. Hey, I'll put the description. down below if you guys want to check it out, man. We got so many links in the description now. But I was just posting like clips from my longer interviews. And I'm like, oh man, like these will do great.

And they didn't. You know, it did okay. And I went, well, what's the point in continuing to post on here? I didn't for a few months, kind of like your story. And then I checked in and I went, oh, for some reason, this got into the algorithm and now

a bunch of people have subscribed. The algorithm is so weird. because, like, there are videos that will fall flat for, like, a year. And then out of nowhere, a spike, I don't know why it happens. And, like, I'll talk to my manager about it and ask him, like, hey, do you know why this happens? He's like, just YouTube. You know what's so funny about this is YouTube is basically deciding who's going to be a millionaire and who's not going to be a millionaire? Yep.

Like, we could click a button or two here and, you know, BDE and CBV could be rich. I, man. Or they could make nothing. Please. Please. Seriously. The fact that you have a manager is also something I think we should be applauding. Yeah.

Like that kind of came out of nowhere because when, so what happened was I was with like two other like networks before the one I'm with now. I'm with Studio 71 now. And I didn't like networks anymore because they would offer things that did not actually. come to me. Like, I won't say, like, who I was with or whatever. But, like, they would promise things, and I never see that delivery. So I was kind of like sour on it for a little bit. And then, like, one day in my email, someone reached out from Studio 71 and was just telling me, like, about their, you know, network and stuff. I'm like, I don't know. And then they're like, let's just have one call, see how it goes. I had the call. And I'm like, okay, I kind of like what I'm

hearing, but I'm also sour on network. So I don't know. And then, And they connected me with who my manager is now. You broke down everything. And I was like, okay, I'll give it a go. If this doesn't work, this is my last time signing with the network, blah, blah, blah. And after I sign with them, I have no reason to leave now. They treat their creators so well that I don't expect to leave anytime soon. I'm so happy to hear that because I think a lot of people have had the experiences that you've had previously with a network,

where you get promised a lot of things and then nothing really happens. They just collect your views and collect a percentage of your earnings. Yeah, and that ain't right. No. You know, you had an interesting crossroads in your life when you're starting to take off. Things are going well with your YouTube channel. You're about to graduate from high school and you've got to decide like, all right, am I going to continue down this path of being a professional YouTuber or am I going to go to college?

So what did that decision look like? Oh, man, this is a story I've told many times, too. So I was in high school. I don't know how many subscribers I had when I graduated. I don't remember. But it was, oh, wait, actually, no. I think only had like 900 or like 1,000 subscribers when I graduated. It was something like that.

And I went to college, but I did not like it. It was not for me. One thing like me and my mom always talked about was no matter what, you have to graduate high school. Just get your diploma. Anything you do after that, we'll talk about it. But graduate. So I graduated, no problem.

And then I went to college and I was just not liking it at all. Like, I didn't care for what I was going for. I just knew I either wanted to be an actor or I wanted to be a YouTuber. And I was like, in a weird way, the most realistic option is YouTuber. Because it is hard to grow on YouTube. But I asked my mom, I was like, okay, let me just have one year off, no school, let me just focus on YouTube. And if it doesn't work out in a year, then I'll go back to college, no arguments, nothing.

And she was like, okay, and we made the deal. And three months into our deal, she told me I didn't have to go back because the channel did well. I made enough money to where I was helping with bills and still had money for myself. So she was like, okay. You know, when you're looking at it, both of those careers seem very unlikely from the outset. actor and YouTuber are like they're both, you know, million to one odds unless you put in the work, unless, you know, you make the effort. And I think that so many people in both of those fields, heck, I live in Los Angeles where there's a lot of both.

There's a lot of actors and a lot of YouTubers. I should say there's a lot of aspiring actors and a lot of aspiring YouTubers. But you actually put in the work, which is why you're in the position that you're in now. It's hard. Like, I think when I first started, I knew I wanted to do it. very passionate about YouTube. I had been watching it for years before I actually, like, I actually, like, made my own channel.

So every day I'd be in my room, wake up, I'd eat, shower, whatever, and then I'd make, like, three or four videos a day, and then, you know, get it edited, get it scheduled, and I would just keep going. My mom said she, she says it to this day. She barely saw me, and, like, when I started YouTube, because I was working all the time. And I still work a lot now, but it's definitely not as much as I used to.

So what's the schedule look like now? So on like, there's no like set days that I record, but like I recorded today. I'm going to take the day off tomorrow and like, I don't take the day off. I'm going to edit my video tomorrow. Wait, what are you doing editing? I thought you had an editor. See, okay. So I have an editor, but I tell him not to put the music on it because I like to do the music.

Okay. So I don't know why I just do. Yeah, I just like to do the music and just put the final touches on it so that I have a say in the edit as well. And then I get it up and stuff like that. So I take days off from recording so that I can let my voice rest. And I'll think of a new idea that day. If I have like thumbnails to do for you and me, then I'll have some time. And then I also take that time to like hang out with my friends and my girlfriend and stuff like that.

But back in the day, I'd record every single day. I can't wait to see the thumbnail you make for this video. Oh, it's going to be easy too. It's going to be epic. I'm just going to take some thumbnail pictures after this. You know, you talk about letting your voice rest. And I think that's actually a big thing that not a lot of YouTubers, not a lot of podcasters talk about.

And I've had times because you're using a different voice when you're presenting. Even if it's just amped up just a little bit, You're using a different voice, using different muscles. And I don't know about you, but there's been times when I do a bunch of YouTube or interviews in a day, my throat just feels tight. Yeah. It'll feel like sore or like you got to drink a lot of water or something. Because like, especially like with wrestling, like when it's about the game or a match,

you get really excited and you get into it and then you start yelling. And then, yeah, it gets bad. I feel like we should learn some like voice warm-up exercises. Yes, please. Seriously. I had a voice coach on the podcast. The number one voice coach in the world, Roger Love, and he actually taught me a bunch of things.

I was like, oh, okay. I definitely do not do any of those things. And this makes perfect sense why my voice is destroyed sometimes after this. I need to learn some of those techniques. I'll tell you afterwards. Yeah. Sweet. When did you come up with the name Brandon does everything?

Great name, by the way. That was, okay, fun fact, too. I hated the name at first, but I didn't have anything else to come up with. That was my, Brandon does everything was my last resort. That was my last option. My first YouTube name was E-Trauma, and I hate, I hate the name now. What is E-Trauma? So, okay, on PlayStation, my name was Emerald Effect.

So I took VE from Emerald and just put Trauma. I don't know why I used like a name generator or a YouTube name generator or something. So I just put those together. I thought it was so clever at the time too. And I hated it. I don't know. It sounds like we're rolling into like an emergency room. And he has some real e-trauma here.

You know? So I was like, I want to change it, but I want my name to be in it. And I was like, I don't want like my actual name. Like there's nothing wrong with my last name. But I was like I just, I want like a YouTube name. And I couldn't think. of anything else. And at the time, I wanted to do wrestling content, but other do other stuff as well. So I was like, okay, whatever. Brandon does everything. And then I was like, that is a long name.

But I was like, what are the chances all actually grow? And then it took off and then I couldn't change it because then, yeah. BDE is also really easy to say. Yeah. And at first, I hated being called BDE. I hated it so much. I don't know why, but I get it. because people didn't want to type out my long name. So I was like, I just got used to it after a while. And then like my friends started calling me that. So I was like, okay, if my friends are calling me that and I'm like, okay, I'm cool with it. And then I realized when I got my plaque, I tried typing Brandon does everything out on the plaque.

Everything fit except the G at the end. So I had to put something else on the plaque. Brandon does everything. So I have to put a different name on my plaque. So your shirt that you're wearing right now is your own merch. Yeah, yeah, this is my own merch. Do everything. Do everything.

Which is the exact opposite of what we just talked about, about niching down. True. I mean, while you do everything, you just do the, you kind of just do the things that you do really, really well. Yeah, like, so like for the merch, for example, the do everything kind of line of it is kind of do everything you can to be the best you can in a way. I love it. Yeah. I love it. So you're 21 now. As you look ahead to 25 to 30, what do you want to be doing? That's a great question. At the end of the day, I don't really want to stop making YouTube videos at any point.

Like I know, like I feel like there will be other opportunities in the future for sure. But even if the schedule comes down to if I only uploaded once a week, I'd still upload once a week. In like a couple of years, I love to be, you know, an actor on a TV show or a movie or something like that. That's always been my dream since I was a kid. But I'm very happy making YouTube videos and I don't plan on stopping. Are you still taking acting lessons? No, actually. So when I was before I moved to Ohio, I was in a couple of music videos for people.

Like, I would get roles to like backstage or whatever. and I moved here and there was barely anything. Like, there is nothing to do here, really. So I was like, okay, I'm just going to focus in on YouTube. So I probably still need some acting lessons. Well, I have an agent in that area that I could connect you with. Okay. Because, I mean, I don't know if everybody knows this, but I lived in, you live in Dayton, Ohio.

I was in Cincinnati, Ohio for nine months. Can't believe that we never made our paths cross. Right. I didn't know you lived that close to me until you were already gone. Sammy Callahan lives in your city. Yeah, he lives very close, honestly. Very close to me. I feel like he should stop by.

Because when I was in wrestling school, the person that was training us is friends with Sammy Callahan. He was like, yeah, he lives like right down the road. I didn't know how close he lived to me. I feel like he should stop by the house and appear in some videos. You know, I'd be down. I'm sure we could make that happen. For real.

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Just go to BetterHelp.com slash insight. That's BetterHelphelp.com slash insight. What would you say are three big things that someone who's just starting out on YouTube absolutely needs to do? Absolutely. Yeah, niche down for sure because the YouTube algorithm will love you

if you just niche down because they'll know exactly where to put your content. The second thing I would do is make 100 videos. Just do it. Just if you think you're bad at it, just do it. Make 100 videos because chances are you will be bad at it and you will learn from it. Like you'll watch your first video and be like, okay, well, I know what to tweak and what to change. And then by your 101st video, it'll be a lot better than your first.

Love it. And the third, I'd probably say, I know it sounds kind of corny, but be yourself. because at first when I started, I would try and like have, I wrote jokes out. I wish my notebook was over here because I still have it. I would have like write jokes out, figure out where to put it in the video,

and then it would just fall flat. Because like when I'm trying to be funny, I am not funny. So when I'm just being myself, I think that's where more people just started subscribing and connecting with me because I'm just doing me. Yeah, that's such good advice. I think like I'm going to be paraphrasing.

But I heard something recently that was like if you're inauthentic, people smell that like from a mile away. And if you're inauthentic, that is the quickest, easiest way to kill your brand. But if you are authentic, people will immediately smell that out. That's the quickest way to grow your brand. Right. And I think that is really good advice because I don't even know how to describe it. It's like when I'm just, when I watch my old videos and I see what I was trying to be, then I don't like it at all. I can smell it. But like, I feel like now is just, when I make videos, it's literally just my personality turned up to a five. A five out of five or what? Five out of five. Yeah, five out of five. How long did it take you to start to become accustomed to seeing yourself? It was, honestly, it was pretty quick just because since I was already taking acting acting lessons, I was already kind of comfortable being on camera.

I was prepared to be on camera whenever. But at first, I didn't do face cams just because I didn't have the equipment. And then I just was like, okay, well, I didn't even announce a face reveal. I know like a lot of YouTubers do that, face reveal. I didn't care. I was like, okay. Because I think there's some people that go, do I really do that with my eyebrows when I talk? Because my mouth really only come up on one side.

Like, yes, that is what you look like. That is how the rest of the world sees you. And now you need to get used to it. I think the number one thing that I always look at for my own. videos is when I don't when I really need a haircut. If I need a haircut, I'm like, oh, no, people can see this, especially during quarantine. Yes, it's bad. Yeah, I was the guy who got haircuts every two weeks and then I went like four months at the start of this thing. And I went, geez, that does not look good. I would try and get haircuts like every two to three weeks. There was a period. I

didn't get a haircut for like two or three months. And it got. I was like, oh, boy. So what do you say to someone, Brandon, who says, man, I niche down. I've made 100 videos and I still have only like 1,400 subscribers. What do I need to do? Make, as simple as it sounds, make content people want to watch. That is, that is the main thing. If you, if you make content, people want to watch and, like, you edit it well, they will do well, 100%. There's no reason it won't, unless like the thumbnail is bad or the title is bad. And that's another thing, too. People need to take more time with how they title it, like a video, because if a couple

of things are out, that is, it's dramatic. It's a dramatic change, really. Like, I don't know, I don't know how to describe it. It's very simple. I think you, I think you described it really well. I also think it's really important to like, thumbnail and titles are like the two most important things. They really are.

Because once someone's clicked on your video, hopefully they're going to stay for it. Because like the title and thumbnail matter the most because if they, they got to click on it before they watch it. So like if the content is at least somewhat good, then the video should do somewhat well. I would say to people, you just got to start. Like I think there's so many people that go, well, I would. I don't have the right microphone.

I don't have the right camera. No, no, no. Just start. Like just hit record. We all have one of these things in our pocket. The cameras are pretty good on these things. They're really good. Right.

Just start. And like your favorite YouTubers, you know, we all started at the same spot, right? We all started with zero subscribers and zero views. And it's really important to keep that in mind. Right. A lot of like the, Brandon does everything channel wasn't even my first channel. I had like two other ones before that. So I've really been making content for a long time.

But the, I would have, their, my girlfriend makes fun. me for it all the time. I had this call of duty video that I had. I had no recording software. I put a bunch of boxes on my coffee table. I put my phone or I put like a camcorder on something and I just recorded my TV

and I just did commentary over the call of duty game I had. So it's really like even if you don't have the equipment, just get started so that you can get comfortable so that when you do have the equipment, then you can make the best content possible. So what does your setup look like right now?

So before, I used to have like three monitors, but I upgraded to getting just two bigger ones. So I just have like two big curve monitors. I have like two LED lights that are shining on me. I got the green screen. I have a DSLR camera hooked up instead of like that. Which DSLR do you have? The Lumix G7. We have the same mics.

We are microphone twins here, the XR SM7B. Everyone has this mic. For real. It's really the way to go. It's the best mic. And then I have like the GoXLR that my mic is hooked up to. So like I can like turn you down if I need to. But I could also have like Spotify playing loud if I needed to.

Like you know. And then that's really the setup. I got the PS5 down there, weird flex. But yeah. Just had to throw that in. You know, you know, something like. What was the first big purchase that you made with some of your YouTube earnings? Oh.

my first computer or the first computer I bought myself so the first computer I had my dad and my stepmom got it for me for my birthday and same with my Blue Yeti Mike they got me the whole YouTube setup and then I was still with the first network I was ever with

and they were terrible to me they kept all of my money they never paid me and then one day I was fed up So I emailed them. I was like, technically, you have me by contract and I'm not 18. So you can let me out of this contract or we can take it to someone, you know, kind of thing. They let me out immediately. I think like two days after I sent that email, they said, goodbye.

You have been released. So then YouTube AdSense, you know, went back to normal that I was able to control money. And then I don't care to say the first check I had because. it don't matter. The first check I had was like $1,700. That was the first check I ever got from YouTube. And I spent all of it on a new computer. I was like, if I want to be serious about it, I got to buy a new computer, new equipment, and stuff like that. So yeah. And I think people will be surprised to learn that both you and I are PC users. Yes. I think that everyone just assumes, you want to be a creator, you got to have a Mac. And this, I'm not hating on Macs. I have an Apple in my

pocket and Apple product iPhone on my pocket. Right. But I think that people are surprised to learn that we have PCs. Yeah, like I noticed a lot of YouTubers actually edit on Mac, which is unique because I've never been like into like Mac

products like that except like the phones. And I just felt like you could do more with like Windows computers. But I mean, whatever you edit with, you know? I don't think it matter. I actually have a laptop. So I don't even have a desktop. Oh, you?

You don't? No. I was on the road, like, in a normal time before COVID. I was on the road so much. Oh, yeah. Yeah. I was doing all my interviews in person. We would have totally done this one in person if the world was a little bit more normal. So I wanted, like, this supercomputer that I could just take in a laptop case and take with me anywhere. I had a quick story here. I was editing. It was right after, it was right after double or nothing, A.W's first pay-per-view. And I went and we shot the like press conference, the, the, you know, the media scrums they did afterwards. And I had this, like, older laptop. And it was going to take, like, 52 minutes to export this video and render it. And it was already, like, 1 o'clock in the morning in Las Vegas. And I'm like, okay, I'm going to set my alarm for like 151 so that I can wake up when this thing is done rendering, then upload it to YouTube, then start to export the other one, go to sleep for another 50 minutes, wake back up.

And I woke up the third time and went, I'm buying a new computer tomorrow. Yeah, I don't blame me on that. And now I can export those same videos in like two minutes. And that's how it was for me. Like the computer that my dad and stepmom got me, it was great. You know, forever thankful for him. It got me started. But that computer was terrible for rendering videos, absolutely terrible.

And that was one of the main reasons I had to get a new one. I was like, I can't do it. So your mom must be so proud of what you've built. Yeah. She was very proud once like she got to fly out with me for the 2K event because she had never been to a wrestling show either. And like when 2K, 2K gets a lot of crap for like their games, but they are really good with how they treat you, like when they fly you out.

Because they pay for everything before like, you know, what we got going on in the world right now. They, oh, the first event I went to, it was a 2K SummerSlam party or something like that. So like there was a couple of wrestlers there doing interviews and that's where I got to interview their new day. and the next day was NXT Takeover. I don't remember which one,

whatever one was in Brooklyn in 2017. So they got a seat to takeover. It was actually the one Adam Cole debuted at. Bebe. Yeah. And my mom, oh, of course, of course, you got to. And then my mom absolutely loved it. She had never been to a wrestling show.

She fell in love with Ember Moon and Aska's match. She was in tears for it. She loved that match. And then the next day was SummerSlam. And she loves SummerSlam too. They put us in like the box or whatever. And she had never been in a box before. So that was really cool.

Man, look at you. You're showing your mom the world. You know, that was really fun. That was a great moment for me. And it also must feel pretty cool that, you know, you got your own car out of this. Are you renting the house you're in right now? Yeah, I'm renting the house. I'm in.

And same with the car. I mean, I'm not renting the car. You're releasing the car. Right. Yeah. But the fact that, like, you built all of this yourself. This is amazing. Like, I'm, like, I'm still so young.

And, like, when people ask me, you know, where do you want to be at in five years, I don't know. I really don't know. Well, I mean, the answer might just be, like, doing the same thing, but, like, way bigger. Right. You're going to be at, I would imagine, two million plus in five years. I, I freaking hope so. I'll probably hit 300,000 by then. You got 300,000 by the end of this year, no problem.

I honestly, and I hate to say this, I honestly don't know. That's the goal. But my channel's growing at like 2,000 subscribers a month. Yours is growing at 20, 30,000 a month? Something like that. Dude, that's amazing. And this is the most growth I've seen from YouTube like ever. Ride this wave.

Every day, I'm still like checking. stuff and like, I don't know, it's crazy. Who were some of the YouTubers that really inspire you? Definitely Chris Danker, 100%. I'd say-Kops. Yeah, I'd say Dankops, Pulse, or some people may know them as CM Pulse, just almost anyone that was in the 2K community, because there's not a lot of us. So just really everybody, but the main people I would watch would be Dank and Pulse.

I mean, you mentioned Mr. Beast before, and I, I think it's hard to be in this space without looking up to him and being blown away by what he's built. Yeah, I look up to him very, like, very much because the way he handles himself with knowing what works, what doesn't, knowing when to switch things and just, like I said earlier, about him not liking to do a certain thing. So he hired someone to do it so he would enjoy his job better. That's the kind of stuff that, like, I look at. When you look back at your videos from even like six months ago, are you like, could have definitely, done this or that better. Yeah, like, I heavily critique a video I would even do like a week ago.

Because I'm like, oh, I could have added it in like a meme right there. That would have been perfect for it or stuff like that. Like I will always critique my own content because like I'm obviously in like competition with other 2K creators. But like I don't see it that way because they're all my friends in real life. So I just see it as we're all growing together. But I compete with myself all the time. Well, that's the healthy competition competing with yourself. And I also think that as a presenter, I mean, as a broadcaster, whatever,

if you're not looking back at your old stuff and going, ooh, that's, that kind of sucked a little bit. I think you're heading in the wrong direction then. Because like, I feel like you have to critique yourself in order to get better in the first place. You absolutely do. It's tough, though. It's tough to be honest with yourself sometimes. Yeah. Because that was, I think that was the thing for me, like, when I was.

was talking about being lazy. And, like, I was lazy in 2019. I'll fully admit that. I was just, I just got tired of editing so much. And, like, the, the stuff I was posting did well for my size at the time, but not really at the same time as well. So I was just lost. I was like, I didn't write any goals.

So I wasn't really working towards anything. And I was like, I just don't know what to post. And then since I hated editing, I wouldn't edit as much like before. I would edit a video for maybe 20, 20, 30 minutes done and just throw it up. And I would blame the algorithm for my video not doing well. And then at a certain point, I just had to look at my videos. I'm like, it's not the algorithm. It's me.

It's just me. So once I was like, okay, I spent like four hours editing one video, popped, immediately, blew up. I'm like, oh, okay, okay. Let me stop being lazy. All of this is self-taught, right? Right? Like you taught yourself how to edit. You taught yourself how to use the cameras and everything. Everything, everything I learned to be a YouTuber came from YouTube.

Isn't that brilliant? Yes. Like everything I searched up, how to get a better camera, how to hook up Elgado. Everything came from YouTube. I mean, we live in a time now where you can learn literally anything from YouTube. The other day, I just bought like a heat press and stuff like that so I can make my own merch from home. because T-spring, I'll say this, because everybody knows how I feel about T-spring. I love T-spring because it's so easy for people to get your merch

and they put it right under your videos. But the quality has dwindled down because I've noticed I'll throw stuff in the wash and then the paint from it like scratches. And I'm like, what is going on? It didn't used to be like this. I still love T-spring, but I decided just to buy my own stuff so I can make my own merch from home.

Wow. That's amazing. I learned the whole process from YouTube. Your screen printing your own shirts. Yeah, I use like a heat press. I have like a printer that will, you know, do the same thing kind of thing. So, yeah. Man, you really do do everything.

I try my best. This is, wow. How much has your cat helped in this process? My cat. She has helped bring some stress levels down. That is what my cat has done. Olive, right? Yeah. Yeah, I see Olive popping up on your social media all the time. I'm like, ah, Olive's probably pretty helpful.

Yeah, we adopted her about a month ago. She is absolutely insane. She is so crazy, but she is so sweet. When you talk about this idea of writing down goals, that's a foreign concept to a lot of people. So where did you get inspired to start doing that? When I was younger, my mom would, well, we had a school project, actually. and my mom helped me out with it. She was like, we had to make a vision board. And I just put things that I wanted on it. And I think that really is what got me into the mindset of,

okay, if you want this, write it down, you see it every day and stuff like that. And I ended up joining like this program called like the Black Rhinos program. And it was just for single parents that had a black kid to go hang out with other black kids and get a father figure in their life. I love my dad. Me and my dad are cool, but he wasn't like, you know, with me and my family.

So I would hang out with these other, you know, mentors. And one of the assignments was do a vision board. And this was completely separate than the other one. This was like a school project and this was there. And they taught me like how to tie a tie, how to fix a tire and like just stuff you need to know. And they were like,

it's very important to write down goals because all of them are successful. All the mentors in the group are like, you know, rocket scientists and this, that, and that. Like, they know what they're doing. Sure. And they all talk about, like, writing goals and stuff like this. So that's really where I started getting the idea from. So do you still have a vision board to this day? I don't have a vision board, but I still write my goals on a piece of paper.

I love it. Yeah. I do that every single day, too. I completely agree with that. I think it's such an important thing to do. It's every day that you do that? I'll look at it almost every day. Sometimes I don't write anything if I can't think of anything.

But my girlfriend will kind of help me write a new goal if we were talking about something. She's like, oh, you should write that goal. So yeah. I mean, I text you this frequently, but like I'm so excited for you to hit a million subscribers. Yeah. And I think like with that kind of support too, like you can't do it by yourself, you know, like, I think like one of the main reasons why the video on my channel that you were in did so well is because everybody else was in it.

Like, you know, you got to, you got to have a support system too. Well, I mean, look at the reaction we got when I tweeted out this morning that we were going to collaborate together. Everyone's like, yeah, it's finally happening. They were like, oh, we've been waiting on this. And I'm just excited that, like, this is the first time we've actually spoken words to each other. we were just texting up till this point. But you've been such an instrumental part of my channel growing.

So I want to thank you for that. No problem. It's been fun. It has been fun. And I just, you know, I now aspire to do what you've done. You know, it's crazy because like some people, I won't say like names just in case they don't want to be in the video. But like I've had like bigger channels tell me that they look up to me recently. And it's weird because I'm like,

that's weird. Like, it's supposed to be the other way around. Well, it's hard not to look up to what you're doing. Like, especially when you look at your growth and you look at your numbers, it's great, man. Thank you. Very curious, what is your favorite wrestling game of all time? Oh, oh, boy. It's not a popular option, but I'm going to say Smackdown versus Raw 2010.

It's not a bad game, but that was the game I spent the, most time on as a kid. Okay. Me and all my friends played it. There goes all of them. There were cameo there from all this. Cammeo. But yeah, I spent a lot of time on the game.

Me and my friends would play all the time. It's mainly for the memories that I have instead of how the game actually was. I think I'm very excited to you said Smackdown v. Raw because mine was Smackdown versus Raw 06. Oh, really? Oh, I love 06. Because I spent, that was the game. I don't play a ton of video games now, but that was the game that like we would have tournaments around that game and like spent far too much time playing that thing.

The older games are so much, so much fun. Who's your favorite wrestler of all time? So, okay, when I was growing up, Randy Orton, because I got into wrestling, like, or I'm still young, but I got into it when I was like eight, so I got into her around like when Randy Orton was popping in WWE, like, yeah, the WWE title and everything. So he just kind of like had an impression on me. So Randy was my favorite growing up. but I think of all time,

I'd probably say Daniel Bryan. Okay. All right. What's your favorite match of all time? That one's harder to think about. It's hard to narrow down to just one. Yeah, I think off, off rip, maybe,

maybe Tyler Bate versus Pete Dunn and like 2016, that match was a banger. Either that or anything Johnny Gargano takeover, anything, probably with Andrade, though. So that, that, match was so stiff and oh yeah and johnny has been my friend i've known johnny for like 10 years oh i didn't know that i i was a ring announcer for a couple of different wrestling federations when i was working in cleveland so i was johnny's ring announcer way before he ever even like

before any company was thinking about signing him that's awesome i didn't know that he's a good dude so i'm very glad that like you you throw him into that mix because you're right that guy gives There's 110% to every match. Yes. Like, he, I don't know. There's, there's just something about how he wrestles. It's so good. He wrestles with his heart.

Like, he literally is. He's all hard. That's very true. What was the decision for you to move from Georgia to Ohio? To start the YouTube house. We all, of all the places, you moved to Dayton, Ohio to start a YouTube house? So Aaron was already living here, and he had a job at the post office that he wanted to keep. And I was our first.

ready to move out. I talked to my mom about it. She was fine. Obviously, she was a little upset, but she was like, do you? And Dalt lived like an hour from me in Georgia, but we moved to Dayton because me and Dalt kind of wanted to get out of Georgia as well, because we had lived there for so long. So I was like, okay, well, I've never lived in Dayton. If I'm moving out, I kind of want to start, you know, fresh, you know, move somewhere where my friends don't live. And, move somewhere where family don't live because I'm almost like, got to grow up.

That terrifies a lot of people, by the way. Like, it was definitely scary, but I was like, you know what? I'll be all right. But, yeah, we all moved here to start the house. The first house we were in was pretty small. And then we have the bigger one now. What are your neighbors thinking, you guys?

Oh, boy. The first house, we were a while in. We would do like 24-7 stuff outside. like we filmed the video where I got hit by a car and then Aaron won the 24-7 title because I got hit by a car and like Aaron honked his horn really loud so they probably looked at us pretty weird

I filmed some weird TikToks outside of my own house so this house though we've been we've been a lot better there's HOAs and everything so we can't be crazy well I think that so many people myself included move out at 1819 to go to college and that's their experience of kind of leaving the nest, if you will. Right.

Of course is I'm moving to a new state or new city because I'm going to be a pro-yutoper. And like moving in with them two has been like a college experience, honestly. Sure, of course. Because we're like we're all around the same age. Aaron's a little bit older than me and Dahl, but we're still like all around the same age. And we'd have a bunch of fun before like, you know, a COVID era. we'd have people come over to the house all the time, hang out and stuff like that.

So I got my college experience. Well, you're surrounded by like-minded people as well. Like if just one of you was a YouTuber, it might be hard to like have, like take ignite that passion every single day and get up and make the videos. It's the fact that all of you guys are doing it and you're all kind of working in collaboration.

And also, you know, some friendly competition with each other. That's got to help. Yeah, because when we're all, like when one person celebrates, we all celebrate. Like last night, when I told them that I was going to be doing the interview with you, they knew for a long time that, like, I've always wanted to be on your show. So they were excited. Anytime someone hits a milestone, we celebrate. So it's a lot of fun. Dude, I'm so excited for

what's next, but as your friend, I'm just super proud of everything thus far. Thank you. And you know that I end every interview talking about gratitude because it's such an important thing. think in all of our lives to appreciate that. So I want to ask you, Brandon, what are three things you're grateful for in your life right now? Three things that I'm grateful for. Definitely my job. My girlfriend and my family and my friends. That's all one thing.

And the last thing, I'm still alive. With everything that's going on in the world, I'm grateful. I'm still alive. Yeah, you've got your health, man. Yeah. Important. Thank you so much. Thank you so much for the...

I've learned so much, and I know that anybody that's watching this that either has a YouTube channel or is thinking about starting a YouTube channel has probably written pages upon pages of all these notes that... I mean, you've just bestowed so much wisdom upon us here, so thank you.

Thank you. If anybody has a question about YouTube, DMs are always open. Oh, there it is. I always like to reach out. Like, if I see someone DM me the other day and ask for some YouTube advice about making 2K content.

And I usually, like, read a lot of my DMs. I, even if I don't respond, I probably have read it. I've read it. I read out my YouTube comments. But this one kid DM me, and he was just really excited about getting into the 2K community. And I looked at his channel, and I saw that he was, like, actually trying, like, and, like, putting up interesting content.

So I just DM them back with a long, long paragraph of just, this is what you should do and you should see growth. Oh, I love that. Yeah. Like, I've always making a video like that. Have you ever thought

about making a video like that? If you want to grow your channel, here's what you got to do. I've thought about it. I don't know how well it would do against like other content, but I have thought about it. Well,

whatever you're doing, don't stop doing it. Thank you. Because whatever you're doing, it's working for your channel. And man, I look forward to doing this again with you. Yes, sir.

You can have me whenever. BDE. Thanks so much, man. Thank you. B, D.E. And C.B. Oh, man. I'm just so jacked up with inspiration after listening to that.

21 years old, he's just crushing it. And you know what? Brandon's just scratching the surface of what's possible. So, Brandon, I'm assuming that you're listening to this right now. Whatever you want is possible for you. You know that. Just chase after it. Reach out and grab it.

In fact, that goes for everybody. Just listening to this right now. If it's out there and it's possible, bam, you can do it. And if someone out there is doing the thing that you want to do, that just means that it's possible for you to do that thing as well. The blueprint has been created. Just reverse engineer their steps back to where you are right now. As the legendary Bob Proctor says, thoughts become things.

If you can see it in your mind, you will hold it in your hand. Love it. Be great. Be grateful. We will see you on the next one for some more insight. Jim Rome takes on sports. Why? Because I have a job to do. With rapid fire takes. So I don't want to hear from you lava pigs on this notion today. No idea what you're talking about. You're complaining more than you like to breathe air.

It's like you get up in the morning only to complain and cry and moan on social media about things that you don't even understand. He's the spitfire of sports smack. banjo but get up in here the jim rome show podcast what should be follow and listen on your favorite platform you've been warned