Insight with Chris Van Vliet - The Shark Tank Effect: Warren Tuttle on how to pitch your invention and get people to use it
Episode Date: June 25, 2021Warren Tuttle is an entrepreneur, the president of the board of directors for the United Inventors Association and the author of the book "Investor Confidential: The Honest Guide to Profitable Invent...ing". He joins Chris Van Vliet from his home in New Canaan, Connecticut to talk about how new products are created, the process of bringing an invention to market, how "Shark Tank" has changed the way we think about products and much more! HOST: Chris Van Vliet GUEST: Warren Tuttle Submit your Blue Wire Hustle application here: http://bwhustle.com/join If you enjoyed this episode, could I ask you to please consider leaving a short review on Apple Podcast/iTunes? It takes less than a minute and makes a huge difference in helping to spread the word about the show and also to convince some hard-to-get guests. For more information about Chris and INSIGHT go to: https://chrisvanvliet.com Follow CVV on social media: Instagram: instagram.com/ChrisVanVliet Twitter: twitter.com/ChrisVanVliet Facebook: facebook.com/ChrisVanVliet YouTube: youtube.com/ChrisVanVliet Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices
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Here we go and welcome back, my friends, to another audio adventure here on Insight.
I'm Chris Van Fleet.
Thank you so much for being with us.
Once again, wherever it is that you're listening and whatever activity that you're doing right now.
If you haven't yet, please take a second to subscribe or follow on whatever platform it is that you are listening on right now as you do those various activities.
Driving to work, working, working out, walking the dog, making dinner.
I don't know, whatever it is.
Thank you for being here.
If you're a fan of Shark Tank like I am, and every time you watch it, your brain goes into
overdrive thinking about what exactly you could invent, oh, then this episode is going to fuel all of that even more.
Warren Tuttle has spent most of his career helping inventors bring their product to market.
He knows all about how this process works.
In fact, products that you've used in the past, or perhaps products that you use right now every single
are a direct result of Warren.
He'll tell you more about what those products are and you're going to go,
oh my gosh, I use that thing all the time.
He's also the author of a book called Investor Confidential,
the Honest Guide to Profitable Inventing.
You can find that wherever you get your books.
But think about this.
And we talk about this a lot in the interview,
but think about this.
Literally everything that we use in our life is an invention.
It started with someone's idea.
then it got brought to market.
I mean, I'm talking into a microphone right now.
I'm wearing headphones right now.
I'm looking at a computer right now.
All of these are inventions.
I'm just fascinated by this.
You can find Warren on social media at W-W-Tuttle.
That's Tuttle spelled T-U-T-T-L-E.
You can find me at Chris Van Fleet.
There is so much packed into this conversation.
So let's dive right into it.
Please welcome Warren Tuttle.
Warren, welcome to the show.
Thank you so much for coming on.
Hey, it's my pleasure.
This is going to be fun.
You know, I was thinking as we were preparing for this conversation about like,
I just started thinking about inventions.
And then I started to think literally everything that we use in our daily life
is an invention, like literally everything.
It's true.
It's true.
Our whole economy is based on it.
In some ways, our whole culture, you know,
it goes right back to the founding of America.
The patent system was one of the first things put in place.
The patent, the U.S.
West Patent Office was the second building built after the White House.
So it's in our DNA.
Wow.
So what would be some products that people listening to this right now would be aware of that you have created?
Oh, well, you know, I haven't created all of them, but I've been involved in launching them.
I did a product called MISCO, the olive oil sprayer.
It's basically an alternative to Pam.
You know, Pam that's sold in supermarkets.
Pam is great, except it uses a propane gas to fire, which is not good.
around flames or stoves.
When you finish, you have to throw the can away.
This is you get to choose your own oil and it's used as many times as you want.
So that was my first real mission with an inventor back about a little over 20 years ago.
But since then, I've, oh man, I've launched cool towels, which are the towels and you wet them and they drop in temperature to cool you off.
I've more sort of the hardware space than the athlete space.
I've done, I launched the
espresso coffee system at my stores years ago.
I didn't invent them, but I helped launch them.
I don't know, you can read the book.
I'm supposed to repeat Inventor Confidential.
You can read Inventor Confidential for a lot of good stories.
Well, that's what we're here for to talk about your book,
Inventor Confidential, which, look, I think a lot of people that are listening to this
have great ideas.
I feel like everybody has that great idea embedded in their head.
Oh, this would be such a good invention.
But it doesn't, I mean, it starts with an idea,
but then where do you go from there?
Well, I'm sort of old school.
I do believe it does start with an idea.
You're 100% correct, but it's what you do with it next.
And it's not unlike the music business or the book business or anything to become a professional athlete.
You know, it's not easy to get to the top of the pie.
And to take an idea and then eventually get that to market and sell a lot and make money on it,
you really have to take that idea and you have to develop it.
I believe big time in building working prototype to see what you have.
We then use those prototypes to determine what mechanically is different about it than anything that's ever existed before.
And then that's used to file patents, which end up protecting it.
So it's quite a bit of a process.
So there are some that preach ideas and send in ideas to companies, but I've never seen one work.
And I'm kind of old school with you developing.
You learn how to block, tackle, and do your job properly.
With the world that you work in and operate it, how often do you hear, oh, Warren, I had that idea years ago.
Yeah, yeah, regularly. And it is not unusual with a country of 340 million people that have two of them actually thinking the same thought.
But see, that's the thing here. We're now society who, you know, the rules are based on, it's really not your idea until you register, you know, officially.
So if you really want to profit from, and that's what I write about extensively, how you want to take that idea and make it profit.
You really have to follow a protocol to make it happen.
What would you say is the timeline from idea?
Like, let's say it's a product you can actually make a prototype for.
What's the timeline from the idea to actually getting this patent approved?
Well, that's a very good question.
So I usually look at the timeline of when they bring it to me and when we get it to market.
But let me talk about that timeline.
So, you know, it's obviously all up to the individual.
But I always say, you know, with your idea, before you even start thinking about patents
or prototyping, you really need to vet the marketplace.
Of course, that's fairly easy today with Amazon and a lot of Internet and online tools.
In the old days, when we didn't have a virus, I'd say go out to the stores, check it out,
you know, look around.
But in any event, you need at least, you know, a month or two to really see what's out there
and do your due diligence and work on seeing what else exists.
You might even want to go, by the way, the industry trade shows, which aren't really running right now, but they will be once again to really find out what's going on.
And then you want to develop the prototype.
Now, it depends how many iterations you make.
The first one may take you a month or two to build, but then you keep developing it over time.
So it's not an overnight process.
And by the time you get that ready, and then you hire a patent attorney to help you file, you know, you're talking about months.
You're talking about maybe six months, maybe even a year.
I've heard of inventors working several years before they work out all the kinks.
So it's not an easy, you know, quick process always.
And again, I try to cover that ground.
It's better to be patient and thorough than it is to be quick.
How much would you say that Shark Tank has affected all of this?
Because I feel like it's putting inventors on this platform where they're able to showcase their inventions all the time on TV.
No question.
Shark Tank is big. Of course, we were inventing them in this country before Shark Tank.
So I would say that inventors are made Shark Tank big also. But yeah, it's brought a lot of
attention to it. It's very, very competitive to get on the show. I have a good friend who's actually
going to be on the season finale on May 21st, and he was one of, I don't know, 20,000 inventors
that lined up to apply. By the way, during COVID, you know, it's quite the process, the whole thing.
having said that, Shark Tank certainly is a fun show. It brings a lot of entertainment to it.
I don't watch it a whole lot because I kind of do it all day long, and at night I want to watch
something different. But there's no question that the numbers have amplified. And I do think
people have learned a lot about the questions that are asked and what are sort of the business
plan and other things that you want to do if you want to go to market. Now, for me, a lot of what I do
is in the licensing arena.
So I might not take candidates for Shark Tank who want to raise capital and take it to market
themselves.
I'm the little easier route.
You know, we'll take your patents and license them to a larger company.
So it's a little bit different.
But having said that, there's no doubt that Shark Tags had a huge impact.
Is this who you've always been?
Have you always been like a curious person who's been tinkering?
Like as a kid, were you tinkering with things?
Like taking things apart and trying to figure out how they all worked?
Well, no, I'm not a great inventor.
I'm a bad inventor.
the things I've helped inventor have not really particularly done well.
What I've been really good at is having an eye for products.
I was a buyer at a department store in New York City, you know, when I grew up,
and then I started my own store, sort of complete kitchen they were called.
And I had a cooking school and a food business called The Good Food Store.
But we were sort of Williams-Tenoma high-end stores in the Houseware's Arena.
So what I had was a really good eye for product.
And I launched many, many products for other people.
And then finally one day this inventor that had Mistow,
and I kind of shipped it over to going up.
upstream and finding out and learning more about the process, you know, before, you know,
someone started manufacturing it, which I found sort of, I always wanted to know where the
source of the Nile was. It's not, by the way, Lake Victoria, I'll tell you about that later and
we're offline. But having said that, you really have to go deep into hard Africa to find really
where these products are invented at the end of the day. And that's what I'm good at.
But I was more of an outdoorsy, reckless, crazy man who, you know, never, never followed the
rules or paid attention to anything.
When someone brings an idea to you or concept to you or a product to you, what are you looking for?
Well, excellent question also.
So I specialize in hardware, housewares and what we call direct response television arena.
So I'm really up to speed on those categories.
When someone brings me, you know, say an exercise equipment or a medical device or something, I'm not as up to speed.
So let's just pretend I'm up to speed and I know.
So assuming I know the categories as I do those, I'm looking for something, first of all,
it's totally different than anything I know about.
And I pretty much know everything.
I mean, I know not to look at me.
You would think that.
But I've been through this, you know, I get so many thousands of submissions.
I've been doing this for so many years.
So that's probably the first thing.
Is it unique?
Is it different?
And then if it catches my attention, the second thing, is it functional?
Does it have a chance of working?
Could it be built or made for an appropriate price?
These are all things going through my head.
And then, of course, I'm thinking, is it demonstrable?
Is it something that you can educate and share with others if it's new?
So all these things go through my head.
And these are the questions that I ask people.
Is it, does it solve a problem?
You know, is it novel?
Can it be built properly?
And is there enough people that think it's interesting to make it a success at market?
I'm sure there's been some big misses in your career.
A product that you didn't think would work.
And then a year or two or five later, it's a multi-billion.
product, what are some big misses for you?
Well, thankfully, there haven't been too many, but I do live in complete fear of that,
completely neurotic of that every time I see something.
There's only one product that I've ever, well, there's been a couple that I didn't secure
a licensing deal and they went on, but I tried my best and they made a decision to do something
else, which is fine.
The only one that I ever turned down was a product in the shape of like a long dachshund dog,
and it was a hot dog slicer.
And they pitched it to me that a lot of kids can choke on hot dogs.
And I really didn't do my due diligence.
And I had kids and I'd never heard of anyone ever choking on a hot dog, right?
And I thought, ah, that's just a pitch.
And they went on to develop this thing.
It was really clever and really cute and appealed to a lot of people.
And they ended up selling millions of them through Walmart.
And I completely missed that one.
So I will, you know, nod to that one.
But overall, in my field, I don't miss too many, you know.
That's your only miss.
I think that you've got a pretty good batting average here.
Well, let's just say this.
I keep my sights narrow enough that I'm not in such a broad field that I can continually miss.
But if I miss them what I'm good at, then that's really sad.
Although I feel like the licensing opportunities for that product could have been really big.
Yeah.
Well, listen, you know, it's funny.
When I look at products, I evaluate the product.
By the way, you asked me before I look for it.
there was one more component that I should have added.
I also look at the individual and the person.
Sure.
And are they a little crazy?
Are they a little waggy?
Are they listening?
Are they really out there?
So I think these things sometimes can throw you off.
And I try to look through the, you know, directly the product, try to, you know, take out all the noise and all these stuff going on.
But I do very much care about, does the individual, did they put a lot of passion into this?
Did they know what they're talking about?
Did they do their due diligence and homework?
Are they credible?
So all these things matter to me.
So again, I write an inventor confidential.
a lot about that, about how to approach companies, how to approach people like me to make your case.
You know, look, it's like anything. Just imagine if you're a, I mean, think of your Elvis, you know,
what did Elvis do the first time he pitched himself to, you know, his manager or whatever?
You got to, you got to, how do you come across and they have to have your act together?
With all of the inventors that you've worked with, would you say that there are some common personality traits
amongst all of them?
Yes, yes. Do you want me to tell you?
Yeah, yeah.
The answer is yes.
Well, first of all, let me tell you what there's not, which is narrow it down.
It doesn't man or woman, ethnicity, location, place of birth, you know, all these things don't matter.
I have found inventors of completely diverse backgrounds and types and shapes and sizes that think exactly alike.
Okay. And what do inventors think continually? They're that 2% that never is satisfied with what things are.
They always think they can do a better job. They always look at everything, no matter what, all day long, thinking, oh, that could be, you know, this could be made better.
And thousands of ideas go through their minds all the time, you know, and they never stop. Sometimes they can't, they can't shut it off.
So what they may have a difficult time doing is settling down following the protocol and turning that idea into, you know, like if it was a musician and you have many tunes going, which is the one that you pick out and write the song that becomes the eventual hit.
So, you know, we want to get them focused.
And again, in inventor confidential, I go into that a lot.
But that's the main trait.
They're continually solving problems, either finding a physical solution to something that makes life easier or it brings quality of life to.
people, I would say that's the key symptom.
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I think that a lot of people think,
oh, I'm going to invent this great product.
I'm going to sell all kinds of these,
and I'm going to become a millionaire.
Is that a realistic dream?
No.
From now, I'm just giving yes and no answers.
This is what the entire book is about.
So leading off the book,
I print a survey. It was taken by an inventor
magazine.
It was a survey done two years ago.
that found that 78% of all inventors that filed a patent thought they were going to become
a millionaire.
And the bottom line is way less than 1% or a fraction 1% become millionaires, probably less than 1%
become successful.
So it is a field of dreams.
It is a lot of emotion goes into it.
I write a lot about that, about not letting your emotions get the better of you, stay within
yourself.
You know, don't blow your shekels.
I have a chapter on that, you know.
don't, you know, just be, be wary.
But here's the second part of that.
There are a lot of companies, individuals, and folks who have moved into the industry,
many who don't really have, you know, amazing, you know, background in the space
that have sort of showed up sort of deadwood style to town to coach or to otherwise help inventors.
And they charge up front for their services.
And inventors are often gullible.
And I don't know of a better word to say than that.
I don't mean to be mean, but they're so into the technical part of the engineering and the solving problems.
They haven't thought about the marketing and the other parts to get to market.
And a lot of times they are taking advantage of, spend a lot of money, and there's no result.
The success rates are just as low as if they had done it on their own.
So again, an inventor confidential, I speak a lot to that.
That's really the confidential part of the book, which is how to spot things and how to be more aware.
I have one chapter called be, beware, the other is be aware of what's going on around you
so that you don't get taken advantage of because of your dreams.
With all that said, do you think that anyone could be an inventor?
I don't think anyone could, but I think a lot of people can.
If you don't, let's just say this, you have a leg up if you have engineering skills
or at least an appreciation of engineering.
You know, not everybody went to engineering school, but some people can build a car in the garage, you know.
So you might have those sort of maker skills that you can do it yourself.
So if you can put things together, if you have an engineering background or mine, I think things come easier to you.
But frankly, if you have ideas and ways to improve life and you understand the benefit statement, that also helps.
So combining those things sometimes is a little bit tough.
but I would say that it takes people that are persistent
that stay after it day after day or patient,
but I would just warn people too
that the flip side of that coin is, you know,
hanging on too long and blowing your money.
So it's a fine line,
and I would say that at the end of the day,
if there's a couple percent that are content of solving problems,
maybe 10% of society could become inventors
if they really worked at it.
You know, and I want to bring it back around to Shark Tank for a second
because I think a lot of people are very familiar with that.
Sure.
There's a lot of inventors, a lot of entrepreneurs that go on that show
and are so convinced that they have the greatest product ever,
and nobody else sees it.
And I feel like you must see this all the time.
Someone who thinks this is such a great product,
this is such a great business,
and they just can't, they can't sell you.
Listen, I've been there.
I helped develop from scratch a product called Steershap.
It was an automatic saucepan stirring device.
It was all my idea.
it would stir, you know, the most common command given in cooking is to stir, you know, continuously, intermittently, whether it's beans or soups or pastas, you know, you look at the label. And I had a cooking school and I got on this track that, you know, we have to have something that helps people stir. And so I put it together with an engineer. I gave them all the, you know, the boundaries of where we wanted to go. It had to be small enough to fit in the drawer. It had to have collapsible arm spring loaded to fit on any size pan, adjustable paddle.
all these things and had to have a motor that could stir cement, strong-in-sure.
I had the whole thing now.
And I even developed two of them.
Same price, same product.
One was called Stir Chef, and that was going to be at William Sonoma and Bed Bath for $29.99.
And since they like high margins, they were going to buy it for me at $12, and they'd make 60% margin.
And then I had the same product, put it in a red box called Easy Stir and sold that to Walmart, you know, and that was $12.
But they were going to retail for 1999.
So everybody got what they want.
Brilliant business plan.
Put the whole thing together.
The whole thing was a complete bus.
We didn't sell any.
What happened was your high-end chefs, you know, the Martha Stewart's, they didn't want
help stirring.
They want to put the love, you know, in the cooking union, the low-end people put in things in
microwaves and didn't stir.
They didn't care about it.
So I got stuck and I had a huge colossal financial failure and I learned from that.
And I write a chapter in the book, very personal about failure and what you have to do
to overcome that, but I went down that very road that you described with, which nobody can tell
me, right? Nobody can tell me that my product wasn't going to be right. But you know what?
Because everywhere I went, you know, I took quarters at Walmart at Bed Bathel. Everybody wanted
the product. What I didn't realize is I'd had so much success with Mistow. People were betting
on me more than they were the product at the end of the day. So I misread the whole situation.
I didn't do enough consumer testing. And so you definitely, and I write about that extensive,
in a mental consciousness. You have to look up and look around you and make sure that you're
staying in touch with things because, you know, you can very quickly go off track and lose a lot of
money. And this, the end of the story is a couple of years ago, I was judging a pitch contest in
Minnesota. And a guy comes up to the microphone and we're up on a podium and what does he
have? A saucepan stir. And I go, dude, not for nothing, but, you know, I blew, you know, close to
He talks on a sauce to be on storing device.
And you may want to rethink that one because there's not a lot there.
And he goes, no, no, no, no.
You don't understand.
I said, yeah, I actually do understand.
So after the show, after we were done, I went over to his booth.
And I tried to tell you.
He wouldn't listen to me.
So finally, I swear to God I did this.
Because his wife and daughter would.
And I asked to speak to them separately.
And I pulled them aside.
And I said, please, please keep an eye on this because I've been through this.
and it's not going to happen.
And so just watch your dad, watch your husband, make sure you keep money to jump.
But that's what happens.
And it happens to a lot of people.
But, you know, the funny thing was, if you don't put all your passion in and you don't do that,
you'll never get on Shark Tank and you'll never make your pitch and you'll never,
you won't be the one selected.
So you do have to put passion into it.
You just have to know, you know, when to pull back if it's not going well.
Do you have just a warehouse of these stirring devices just sitting there on
Oh, I got everything. I got missed out right next to me. I have them all right here in my office.
Like if they weren't a hit, do you just have like a whole bunch that are just sitting around?
Well, not a whole bunch. Well, I'll tell you what, we made up 225,000 surreifs and I liquidated them.
I was so, it took me nine months. By the way, inside a warehouse with no windows. I mean, that's probably, well, no question was my biggest failure in life, certainly financially.
and was very harrowing.
But frankly, without that, I didn't learn all the things that I had to learn to write the book.
You know, so, but no, I wanted to be done with that.
And if I never saw another one, it would be too soon.
I mean, I'm sure all of your successes have made up for that one, you know, somewhat large failure.
Yeah, I've had a lot of successes.
I've had MISTO.
I've had SmartSpin, which we sold over 12 million units.
Oh, tell us about SmartSpin.
Well, SmartSpin was invented by a wonderful invented,
named Saul Paulder, who was in his late 80s when I met him. And actually, I was still in the
Dregister show. And he kept calling me because he had heard that I did Dunmisto. And I told him
you have to wait until I liquidated all the stock because I have partners and other things. And he
waited like three or four months for me, which is amazing because he could have gone on.
And I ended up helping the design of the product and we took it out through TV. But basically,
it was a lazy Susan, if you will, that had a base. But on top of it, you could
store storage containers, and we could put 24 storage containers and 24 lids, universal
lids.
And so within one cubic foot, you could do 48 piece set, and you could pull it off the shelf
and take the storage containers out vertically.
So what it became was a, basically a storage system for storage containers.
Now, why is that important?
Because most people just throw all their storage containers, you know, and when you open
the cabinet, that was our classic shot.
They all fall all over you, and then you can never find the lid.
And so we organized it, and we hit a sweet spot with that.
And we sold, you know, 7 million of them in the first year we put it on TV.
By the way, 7 million is like 14 containers a day for like the whole year.
So we had five different factories making them, and it was a huge hit.
So I've been up and I've been down in this business.
But that also led me to settling down eventually and getting involved with companies
to run their Open Innovation program and getting out of sort of the ruckus and the tumult of
every day of that and now helping companies find new products, which is a little bit more stable.
When you're at a dinner party, Warren, and people find out what you do, they immediately pitch you.
Oh, yeah, yeah. I'm like a doctor, you know, like, oh, my elbow hurts, my neck hurts, you know, and all that.
I get it all the time. People have it, or they have a friend or they have this, and so for sure,
you know, it's always an interesting thing, but it's better than my old business when I had,
when I had my food and houseworth business. And this one guy, I'd run in a
them at every dinner part and you tell me I should do a coffee stand at the train station.
And I said, well, who's going to, I have 65 employees. When am I going to find time to do that?
Well, you could go over and do it. And I go, how about you do it? But anyway, but getting back to
the environmental world, yeah, I get, I have a lot of interesting conversations. And I speak
both nationally on these, but a lot of times I get asked to speak locally at, you know, local chamber
and, and rotary club things here, too, that I participate in as well. So, so there is a general interest
in the category.
standard answer when someone starts to pitch you. Oh, I'm always, I'm always very,
like, listen, it's, you know, signing licensing deals and getting these things through
developing products, I always say it's a lot like mating, you know, it's like, it's like, it's like,
it's like when I'm looking at products, you know, it's almost like going on a date, you know,
and you have to decide whether you're going to go to the next level or not. So, so in the beginning,
I've never met an idea early that I didn't love. I felt in love like every day, you know. And so
then I have to vet it out and see if you know it's serious. So when someone has an idea, I try to
listen to it. Now, if they start to describe it and I've seen it before, you know, pretty quick
to tell them some of the challenges. I don't try to put them down, but just tell them if you want
to be serious about this, you need to do these things. But if it's something that's interesting
and different and unique, you know, then I usually, they usually pull it together and send me, and I look
at them. And I look at a lot of products every day, you know, so I look at thousands of
year. So it's always fun. But I have the passion for it, but I think without the passion,
you can't really fully evaluate these things. You just have to have passion without getting
an over your head. That's all. I've found this so interesting. And I know that so many people
listening to this right now are inspired because they have those ideas and maybe they've never
done anything with those ideas. What's the best way that people can find your book, but also
get in touch with you? So I have a website, Tuttle Innovation, T-U-T-T-T-T-L-A-I-I-Novation.
dot com and it has links to all the different you know categories that i'm in and some of the new
things i'm working on uh i also have a website for my book inventor confidential if they want to read
more about that it's it's available on amazon and uh so that's one that's that's probably the
easy way easiest way from there you can email me um emailing's better i i don't have a lot of time
early on to take calls and talk to people i just don't have enough time in the day i do have a
submission process with questions i write about that in the book too
but things that I'm interested, you can very quickly submit to me through the sites.
And I always get back to people within a day or two.
So at least, you know, with one way or another, a lot of times it's to say, no, we're not going to do it.
But at least I'll get back to them and let them know where they stand.
I end every conversation, Warren, talking about gratitude.
And I say that if you can be grateful, you will live a great life.
What are three things in your life that you're grateful for right now?
Well, since it was just Mother's Day, I have to say, I'm grateful for my mom.
and I was just doing a post the other day
so that immediately comes to mine.
I'm entirely grateful to my wife
who's been with me for 38 years
through all thick and thin
who I dedicated the book to
along with my first mentor
and I guess I'm very full of my three daughters.
So listen, I grew up as one of four boys
and didn't talk to a girl though I was 17.
So my life, so I have to say I'm grateful
to all the women in my life.
Yeah, all three things that you're grateful
for are women.
I love it.
That's right.
Well, I'm grateful for this conversation, Warren.
Thank you so much.
Thank you, Chris.
Thanks for having me.
It's been a blast.
Well, there you go.
And I am just fascinated by this whole process of taking something that's an idea
and then turning it into a multi-million or multi-billion dollar product.
Or in the case of some inventions, I mean, some inventions change the world.
So if you're like me, that conversation has your brain going like crazy.
And you're thinking, what could I invent that hasn't been?
invented yet.
Hmm.
You can find Warren's book,
Investor Confidential,
The Honest Guide to Profitable Inventing,
wherever you find your books,
and you can check out his website,
Tuttleinnovation.com.
Snap a screenshot.
Let us know that you're on this ride with us.
Tag us on social media.
Warren is at W.W. Tuttle.
I am at Chris Van Fleet.
And I'll leave you with this very fitting quote
from a very famous inventor
by the name of Thomas Edison.
To invent, you need a good imagination and a pile of junk.
Be great. Be grateful, my friends.
We'll see you on the next one for some more insight.
The Hammer Alley podcast, an 80s flashback mockumentary.
Back in the 80s, there were a thousand bands trying to make it in the world of rock.
But there was one band that had it all.
Hammer Alley.
Whatever happened to Hammer Alley?
How did they go from top of the rock?
I'm looking for a music video.
You're a band from 1987.
Hammer Alley.
Ever heard of them?
To Rock Bottom.
Dude, I was born in 1987.
I can't believe he's doing this.
Hammer Alley.
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