Invest Like the Best with Patrick O'Shaughnessy - Connor Leonard - Capital Light Compounders & Reinvestment Moats - [Invest Like the Best, EP.64]

Episode Date: November 21, 2017

This week’s conversation is an ode to old school, fundamental public market investing. My conversation is with IMC’s Connor Leonard, who spends most waking hours thinking and reading about markets.... His mandate is to invest purely as if it was his own money, with no pressure to hug a benchmark, and no pressure to do much of anything other than earn strong long-term returns. The portfolio that results from this approach is highly concentrated and unique. Connor’s strategy is to sort companies into four categories based on their type of sustainable competitive advantage. As you’ll hear, the vast majority fall into the first category, which means they don’t have such an advantage and therefore should be largely set aside. We spend the majority of our conversation talking about the other three categories: 1) companies with a legacy moat, 2) companies with a re-investment moat, and 3) an interesting category Connor calls “capital light compounders,” which we explore in detail. When you step back and think about public markets, you realize how amazing it is that we can, from afar, buy an interest in so many companies around the world. A select few go on to deliver outstanding returns. This conversation highlights how hard that can be, but also how fun and ultimately rewarding. Please enjoy my talk with Connor Leonard.                                                For more episodes go to InvestorFieldGuide.com/podcast. To get involved with Project Frontier, head to InvestorFieldGuide.com/frontier. Sign up for the book club, where you’ll get a full investor curriculum and then 3-4 suggestions every month at InvestorFieldGuide.com/bookclub. Follow Patrick on Twitter at @patrick_oshag   Books Referenced Margin of Safety: Risk-Averse Value Investing Strategies for the Thoughtful Investor The Outsiders: Eight Unconventional CEOs and Their Radically Rational Blueprint for Success        Links Referenced Pat Dorsey Podcast Episode David Tisch podcast    Will Thorndike Podcast episode   Show Notes 2:31 - (First Question) –   Trends in value investing             2:52 – Margin of Safety: Risk-Averse Value Investing Strategies for the Thoughtful Investor 4:43 – A look at Connor’s backstory and the history of IMC, parent company of Golden Corral 8:01 – Why Connor loves the public markets so much   9:21 – The concept of intrinsic value when looking at companies 12:36 – How Connor categorizes MOATS             13:21 – Pat Dorsey Podcast Episode 14:27 – Legacy MOATS 16:11 – Reinvestment MOATS 17:58 – Capital light compounder MOAT 20:00 – Why classifieds are an interesting business model 25:12 – Looking at platform businesses 26:56 – Looking at companies in the 500 million to 5 billion range and what makes it so enticing 30:34 – What is the process that gets Connor to find investment opportunities             35:53 – David Tisch podcast   36:15 – How Connor looks at industry classifications 41:30 – Connor’s strategy for running his portfolio 46:36 – The circumstances in which Conno would buy a legacy MOAT company             46:49 – Will Thorndike Podcast episode             46:51 – The Outsiders: Eight Unconventional CEOs and Their Radically Rational Blueprint for Success     49:21 – How do you pick managers that will beat the markets 52:21 – Second reason to buy a legacy MOAT 54:48 – Comparing the reinvestment MOAT and Capital A compounder in Connor’s portfolio 58:16 – Connor’s Mt Rushmore of Capital Allocators 1:00:03 – Impactful mentorships for Connor 1:01:52 – kindest thing anyone has done for Connor 103:04 – What in the discussion with founder of IMC got him the job   Learn More For more episodes go to InvestorFieldGuide.com/podcast.  Sign up for the book club, where you’ll get a full investor curriculum and then 3-4 suggestions every month at InvestorFieldGuide.com/bookclub Follow Patrick on twitter at @patrick_oshag

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Starting point is 00:00:00 This podcast is sponsored by CFA Institute, the Global Association of Investment Professionals whose mission is to lead the investment profession by promoting the highest standards of ethics, education, and professional excellence for the ultimate benefit of society. CFA Institute serves a global community of investment professionals working to build an investment industry where investors' interests come first, financial markets function at their best, and economies grow. The chartered financial analyst credential is the most respected and recognized investment management designation in the world.
Starting point is 00:00:30 The views expressed in this podcast do not necessarily represent the views of CFA Institute. Hello and welcome, everyone. I'm Patrick O'Shaughnessy and this is Invest Like the Best. This show is an open-ended exploration of markets, ideas, methods, stories, and of strategies that will help you better invest both your time and your money. You can learn more and stay up to date at investorfield guide.com. Patrick O'Shaunisee is a principal and portfolio manager at O'Shaunicee Asset Management. opinions expressed by Patrick and podcast guests are solely their own opinions and do not reflect
Starting point is 00:01:07 the opinion of Oshamacy Asset Management. This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions. Clients of Oshonof the asset management may maintain positions in the securities discussed in this podcast. This week's conversation is an ode to old school fundamental public market investing. My conversation is with IMC's Connor Leonard, who spends most waking hours thinking and reading about markets. His mandate is to invest purely as if it was his own money, with no pressure to hug a benchmark and no pressure to do much of anything other than earn strong long-term returns. The portfolio that results from this approach is highly concentrated and unique. Connor's strategy is to sort companies into four categories
Starting point is 00:01:47 based on their type of sustainable competitive advantage. As you'll hear, the vast majority fall into the first category, which means they have no such advantage and therefore should be largely set aside. We spend the majority of our conversation talking about the other three categories. One, companies with a legacy moat. Two, companies with a reinvestment moat. And three, an interesting category Connor calls Capital Light Compounders, which we explore in detail. When you step back and think about public markets, you realize how amazing it is that we
Starting point is 00:02:14 can, from afar, buy an interest in so many companies around the world. A select few go on to deliver outstanding returns. This conversation highlights how hard that can be, but also how fun and ultimately rewarding. Please enjoy my talk with Connor Leonard. We're talking about one of the trends that you're noticing in value investing. So maybe we'll just start there in the middle of our conversation. Sure.
Starting point is 00:02:36 So I think that there's been a change over time in value investing from quantitative to qualitative. So what I mean by that is if you were to go back to securities analysis, Ben Graham's work, or even looking more at like Seth Carman's stuff from margin of safety, a lot of it is you're looking for statistically cheap securities. So the classic example would be there's a host of banks that are all more or less the same. They trade for one times book value. Then there's this one bank that happens to trade for 0.5 times book value. And that would be your opportunity to essentially arbitrage. You're buying a $0.50. When it gets to 90 or 95 cents, you would sell. What I've seen lately, and I think you
Starting point is 00:03:16 have a role in some of this, is that those statistically cheap kind of no-brainer opportunities are in a sense being picked off by quantitative models or just different players in the market than have historically been there. So maybe you see some of this still, but I don't see as much of nine banks being at one times book value. And then the 10th one for no reason is that 0.5 times book value. So I think the game is shifting towards more of a qualitative game. So what I mean by that is some of the businesses that I'm looking at, people ask me, well, yes, you're looking for a long-term growing business, but how do you value that? Well, I think part of it is you're not valuing it based off of a static multiple today. You need to have a long-term,
Starting point is 00:03:58 little bit of a qualitative aspect. You need to say, I'll just do an example. This is not a security we own, but Zillow Group is one I just looked at recently. That earns essentially zero percent margin. It's a similar business model to Right Move, which is in the UK. That earns a 70 percent EBIT down margin. I'm not saying Zillow can earn a 70 percent, but if you study that other business model of a company that's a little bit more mature and then you apply it to a company today, that hasn't quite gotten there. You can see where their earnings power will be. That's something that a model or a chart and value line isn't going to pick up on. So I think that that's where the game is moving because it's harder to replicate. You need to study a lot of different
Starting point is 00:04:38 business models and kind of put it all together and apply it to the situation that's right in front of you. So we're going to get into a lot of these concepts in some depth. Maybe we'll back up a bit, just tell a bit of your backstory, talk about your business and the history of the business, because I think it's fascinating and is an important part about how you think about public markets. Sure. Well, it's not my business, but I think it's one of the better known or one of the lesser known business stories that I think is really interesting. And outside of North Carolina, I don't think the IMC story is very well known. So IMC is a privately held holding company in Raleigh, North Carolina. It's controlled by the Maynard family. It was set up in 1971. It was a legal entity that James Maynard and a business partner used to raise capital. They raised $50,000 from friends, family, local businessman. I think their middle school teacher was even in there. And their goal was to start a restaurant business. That restaurant was Golden Corral. It's gone on to have an incredible multi-decade run.
Starting point is 00:05:32 They are now the number one buffet and grill restaurant. I think they have $1.7 billion in system sales, 500 locations, and it's an 85% franchise business. So the best part is that that original $50,000 that went into IMC remains the only outside equity capital that's ever gone into the business. Crazy. And some of those original shareholders are still shareholders in IMC, and it's been a phenomenal run of compounding.
Starting point is 00:05:56 I'd say one of the issues, and when I say issue, it's a good problem to have with a franchise or a capital-like business model is that they generate a lot of cash, but there aren't always obvious opportunities to redeploy that capital inside of the business. So you have a decision to make as an owner, do you send the cash out of the business, or do you keep in the business and maybe acquire other companies?
Starting point is 00:06:17 So that's the process IMC went through, I think beginning in the 1990s. The Maynards are big fans of Berkshire Hathaway. They really like the Berkshire model, and they tried to mimic that in a sense and use the cash flow that Golden Corral generates as a source of permanent capital to fund the acquisition of other privately held businesses. So the same way Berkshire uses insurance float, we use the cash from Golden Corral to get the ball rolling. And then today we have eight businesses that we own privately. We're actively looking for majority acquisitions, typically $5 to $25 million of earnings power or owner's earnings. and we're looking for the capital-light franchise or type business model to kind of add to our
Starting point is 00:06:56 family of companies. So a perfect scenario for us would be family-owned business. Maybe there's three family members that own it. Two would like to exit the business. One would like to stay on and run it. And we think that we could be an ideal long-term home for that business. So that's our core business. That's what I've spent a lot of my time on.
Starting point is 00:07:13 I've been fortunate to work for the Maynards my entire career. And I've done public investing, private investing. I've been on the board of one of the companies. and I've worked in one of the companies we own. So I've seen business from a lot of different angles. But what I really love to do in my passion is public market investing. So I was fortunate that a couple of years ago, they set me up as an internal investment manager in IMC where I can take that same private acquisition mentality, but apply it to the
Starting point is 00:07:38 public markets. So I have a portfolio that I think of almost like a conglomerate, the same way IMC is a conglomerate. The difference is instead of when I buy a business, I buy through the public markets, I get a quote on it every day and I'm typically a minority holder and the prices will fluctuate but it's I don't think of them as pieces of paper. I think of it as businesses that I own the same way I MC owns a collection of businesses. So maybe you could describe why it's public markets that you enjoy exploring or maybe even feel there's more of an edge in public markets having spent a lot of time in all
Starting point is 00:08:11 aspects of this business. Just talk about public markets investing as maybe as an advantage. Well, I think when you're buying a company privately, you're typically buying the business from an owner who knows it exceptionally well, and they know exactly what that business is worth. They're probably selling it at an opportune time. And if you offer 50 cents on the dollar, unless they're in a distressed situation, they're probably not going to be interested in that. The different dynamic in the public markets is I get a quote every day. I'm buying a piece of the business probably from a secondary party, so I might have the ability to know more about the business than they do. They might be selling for non-economic reasons. And I can use that volatility to my advantage, where
Starting point is 00:08:51 typically a business, especially the ones we're looking for it, they're on a somewhat steady path. Hopefully they're increasing intrinsic value gradually over time, but the price that you get quoted on every day can fluctuate all over the place. So if you apply that fundamental business investing, but to the public markets and you're a patient, you can pick off that business, maybe when it's a little bit out of favor and then own it over the long period of time and capture that compounding of intrinsic value. So intrinsic value is a key idea here. So maybe the advantage is that you can maintain, it doesn't need to be precise, but some range of intrinsic value. And when you see the markets get way off base over or under, you can act. And that's the inherent advantage of public
Starting point is 00:09:36 market. So talk about the notion of intrinsic value itself. How do you think about that concept? How many companies can one person responsibly maintain a range of intrinsic value for and kind of what's your process for driving it? Well, I think if you go back to that qualitative versus quantitative, traditionally people think of intrinsic value as static. So you think of I'm buying a dollar for 50 cents. I tend to look for businesses that are a little bit more dynamic where they're actually taking the intrinsic value of $1 today and increasing it to $2 over time. So I'm not as much looking to buy a business at a discount of intrinsic value and then sell it when it's fully appreciated. I'm looking to buy one for, I'd say, fair or slightly below, so a decent discount, and then
Starting point is 00:10:20 hoping to latch on for the ride as it goes from $1 to $2. So the way I think about it is I'm trying to make money more as a business owner rather than sort of jumping in and jumping out at the right time. And the reason why, it's sort of tied to the advantage that IMC offers just as an entity to do investing work out of. So we can legitimately apply a five to 10 year time horizon to our public markets investing versus, I'd say most of our peers are maybe in a three to six month time horizon. So if you're investing for three to six months, frankly, the quality of the business, the return on invested capital, the runway that they have to redeploy that. It's not as much of a factor in terms of will your investment be a success or not.
Starting point is 00:11:02 It's more about sentiment change or multiple expansion. So I'd say that's an incredibly competitive game. I'm a one-man investment operation. I don't want to compete against funds that have a $100 million research budget who are forecasting Netflix's subscriber gains within 1,000 for next quarter. You know, I'm going to lose that arms race. But if I can look out on the curve 5 to 10 years where there's fewer people who have the willingness or the capacity to look out there, and then I find a business that I think can
Starting point is 00:11:32 compound intrinsic value at 15 to 20 percent internally. And I can buy it for a fair price and then stay with it along the way, which is a very tough thing to do to almost not get in your own way. That's our business model. And the thought process there is that, one, it's less competitive because not as many people can play that game. And then two, you get leverage on your decisions. So in that short-term model, you need to be constantly going back to the well and finding new ideas, no ideas, and you're turning over your ideas frequently versus if I do my work correctly and my thesis is on point for one investment that I could own for seven years that compounds internally at 20 percent, I got a lot of leverage off of that work I did. And so that's a better
Starting point is 00:12:15 business model for me. And I'd say it doesn't work for everybody's personality. And a lot of investing is that there's not a right or wrong way to do things, but it has to match your personality. And so for me, I love looking at hundreds of companies a year and only pulling the trigger on one and then owning it for six years. That works great for me. I think for some people that might drive them crazy. It's a good transition into a really neat framework or stages of categorization for how you think about different companies. And it requires us first to talk about the concept of moat. Mode is an idea that everyone's familiar with.
Starting point is 00:12:49 It's maybe become even too popular as an idea. When I think of moat, really, I think about return on invested capital as a key metric. You know, the rate of return that people are earning on their own investments within companies. You mentioned the $50,000 invested equity capital. So the return on equity is ridiculous for IMC and for Golden Corral and the franchisee model. But talk a little bit about the ways that you categorize moats. So as you're going through 100 or 200 companies, kind of how you are labeling them and we'll go into what each label might mean for your activity. So first, I think Pat Dorsey's been on your podcast.
Starting point is 00:13:24 he does a really good job of defining what even is a moat. I think it's a structural advantage inherent to a business that allows you to earn great returns on capital. So why is that important? Well, if you're actually going to own a business for five to ten years as an outside shareholder, you want to have some confidence in terms of where's the earnings power of that business going. There's a lot of businesses out there that I think provide a good service, good people.
Starting point is 00:13:49 Just think of your gas station in a small town or a convenience store. those are good businesses for that community, but in terms of what are they going to be earning seven years from now, I don't really know. So that's why I focus on businesses that have these structural advantages. It's because I want to have conviction over where is this earnings power going. So then when you get into the world of moats, and this is a very small percentage of companies that are out there, it might be 5% or less, you're looking for a business that's earning high returns on its invested capital would typically be the best indicator. But I think within that world, there's two buckets that I classify. One would be a legacy moat and one would be a reinvestment mode.
Starting point is 00:14:30 So we'll start first with the legacy mode because I think within that world, this is much more common. And a legacy moat to me is a business that earns high returns on prior invested capital. So an example of this would be a self-storage facility. Imagine you and I owned a self-storage facility in a small town. There's limited competition, has high occupancy rates. It's a good business. maybe we invested $1 million into constructing this facility and it's cash flowing $200,000. So it's a 20% return on our investment.
Starting point is 00:15:02 We're very happy owners. That's a great business. But the question is, what do we do with that $200,000 at the end of the year? Well, ideally, we'd love to build another self-storage facility, but maybe due to our geography or the population, there just isn't demand for a second facility. So now we really have a couple options. We can distribute that out to ourselves or we can maybe buy another store. small business in our community. But chances are we're not going to earn that same 20% return
Starting point is 00:15:28 on that cash that the business generated. So that's your legacy mode. I'd say bigger examples that you'd see in the public markets would be a business like Coca-Cola or Hershey's. These are companies that people love to classify as having moats or high quality, and they definitely do. They earn incredible returns on capital. The issue is they have nowhere to put them. So Hershey's and Coca-Cola each distribute out 80% or more of their earnings as dividends. And I think that's the correct move. But basically, that high return on invested capital, it's not worth as much to us as owners if there's nowhere to reallocate and get those same rates.
Starting point is 00:16:08 So then you look at the world of what I call reinvestment modes. And this would be like the elite sector of businesses with modes, right? So this would be a company that has all the advantages of the legacy moat, meaning your current earnings power is protected, but you also have a long runway to redeploy that capital in the business at high rates. This is where the compounding really comes from. So an example I like to use is Walmart in 1972. So they had 51 stores open at the time.
Starting point is 00:16:38 The business earned exceptional returns on capital. It's 52% returns on net tangible assets. So if you think about within those small towns, those 51 stores, those were a legacy moat. If you're Sam Walton, you can count on that underlying earnings power, probably staying stable or increasing over time. But at the same time, when it comes to capital allocation, it was a very simple game. He was just going to open as many stores as possible as far as the eye could see. So Walmart had a reinvestment mode. They had a great economic model.
Starting point is 00:17:09 They earned high returns whenever they built a store. And they had basically endless runway to build stores. So if you fast forward to Walmart today, it's approaching 12,000 stores. and sales and net income are both up 5,000 X from that original 1972. So those are the types of businesses we're looking for. I'd say in summary, the legacy moat preserves your current earnings power, and it preserves intrinsic value. And if you already own a legacy moat business, let's say you owned it privately,
Starting point is 00:17:39 I would not advocate selling it. It's a great business to own. But I'd say for what I'm looking to do personally within our portfolio at IMC, I'm more focused on the reinvestment mode type business model because I think it can not only preserve that earnings power, but increase it over many years. And I'm just hoping to latch on for the ride. As you've evolved, you're thinking there's a final category, which I'm really interested in, which is what you call a capital-like compounder. So in the Walmart example, you expand by, there's Cappex, right? You're building a new store.
Starting point is 00:18:09 Maybe you're earning great returns on that store, but, you know, it requires capital. So talk about that last category of capital-like compounder, maybe with an example or two. and then we'll start to dissect how you look for these things, markers of them, and some more of the interesting questions around the different types. So this category came up because somebody asked me, well, what happens if a business can grow without deploying any incremental capital? And I thought to myself, well, that's even better. So there's this other group of companies I would call capital-like compounders.
Starting point is 00:18:40 And these are businesses that can increase their earnings power, therefore increase their intrinsic value, without actually deploying any incremental capital. So they can kind of have their cake and eat it too in a sense. An example of that would be right move in the UK, or any business that is maybe a classified business, a two-sided network business, a subscription business model. So the factors you're really looking for there
Starting point is 00:19:05 would be negative working capital. Float, basically. And that comes when your customers pay you up front. So that's why it's typically a subscription business. And that benefits you as a business owner because your customers are, in a sense, financing your growth. And then you're looking for a business that's more reliant on intangible assets versus physical assets. So I think, you know, your classic manufacturing business, well, how do you grow? You build a new factory.
Starting point is 00:19:31 Well, that costs, that requires capital investment. If you take a business that's a two-sided network, like a marketplace business, a classifieds business, they can add incremental customers, and it really doesn't cost them much. The incremental margins are incredible because once you already have the platform built out, sure, you have to add some new developers over time. There's some costs as you grow, but the incremental margins are just incredible.
Starting point is 00:19:58 Can you talk about maybe classifieds as a fun one to roll with and get into a little bit more detail? People are going to, you know, that will resonate, right? It's a pretty simple thing. But maybe in as much detail as you can explain why that represents such an interesting business model, classified specifically. So when I say classifieds, think of Craigslist, which is privately held in the U.S.
Starting point is 00:20:17 And then there's a host of other companies internationally that would be the Craigslist of Sweden or New Zealand or Australia. I mean, a lot of those are publicly traded. The interesting thing about a classified business is that it's a very difficult business to start up. It's sort of the chicken and the egg problem. Let's say I have something that I want to sell. Maybe it's an old couch. Or where do I want to sell it? I want to sell it to whatever site has the most buyers.
Starting point is 00:20:42 Well, where do the buyers want to go? Well, they want to go wherever the most couches are, if that's what they're looking for. So you kind of have to get that network effect started up. And what I'm really describing there is liquidity. You need to get liquidity in your marketplace. And typically, as you are building a business like that, you would forego making money on it or monetizing it as you build up your liquidity. And as you build up your liquidity, you're widening your moat constantly. And typically what happens in these businesses is you get to a point.
Starting point is 00:21:12 where it's essentially a winner take-all type dynamic. Why wouldn't you sell your couch on Craigslist? That's where the most eyeballs are. You'd be crazy to go anywhere else. So what you'll see in these various markets around the world is that the dominant classifieds business will have 3, 4, 5, up to 20x the market share of the number 2. And there's a company out there, Shibstead, in Sweden,
Starting point is 00:21:35 that's one of the premier owners and operators of classified businesses in the world. They've basically said that if they try and enter up, market and they can't get to that number one position in classifieds, they'll just give up. They'll kind of pack their tent and move on because there's really no point. So that shows you the strength of the mode. Once you've built up that liquidity and you've built up the network, it's almost impenetrable. And I think the best example of that is Craigslist.
Starting point is 00:22:01 I don't know how much they've invested in their website since 1995. It doesn't look like a lot. And still, they're the dominant force in the U.S. classifies business. So from an investment perspective, though, so let's say one of these is public, maybe the one in Sweden, there's a price that you have to pay. Markets are smart. They know that probably this business model is fantastic and they're probably willing to pay a premium. So maybe it's something that value investors miss, but quality investors or even growth investors probably are very interested in these models. So how do you think about them then as just rolling with that same example as emblematic of that kind of broader category? How do you think about when they might be an opportunistic buy, right? So and maybe. The answer might be just that the market never properly discounts the kind of compounding that's inherent in some of these things. But how do you think about price as it relates to these kinds of companies? I really learned this business by studying Seth Claremont and some of those traditional value investors. And I think a lot of value investors have that hard-coded in our DNA that you can't
Starting point is 00:23:02 pay above 10 times earnings for a business. You can't pay above book value. And I think that that's certainly a great investment strategy and a lot of incredible careers have been built on. that, but I think it can bias us in some ways against businesses like this, where a lot of these classified businesses have been publicly traded for a decade plus. When they were listed a decade ago, they traded it 20 times EBITDA. And so a typical value investor would look at that and say, no way, I can't touch it. I think if you take a deeper look at it and you see, okay, this is a business that pretty much EBITDA equals free cash flow. So these are real earnings that you could put in your pocket as an owner. They have long growth runways where some of these are growing 20 to
Starting point is 00:23:44 30 percent. And even some that have been listed for 20 years continue to grow 10 percent plus. So very long runway. And then if you pair that with some really good capital allocation, meaning if you have a management team who actually responsibly uses that cash to buy back shares or to send it out to the owners, in a lot of ways 20 times, EBITDA can actually be really cheap. Now, you have to have conviction on all those factors, but I would say for a classifieds business in a lot of cases, 20 times EBDA is incredibly cheap. And so the advantage that you could have there is just framing the problem a little bit differently. The other thing that you might look for is a business that isn't fully earning what it potentially could be earning today. So typically when you're
Starting point is 00:24:26 starting up a classifieds business, you forego current earnings to widen the moat. You're basically saying our focus right now is to get as many buyers and sellers on our plus. platform, and we will try and maximize our profitability in five years or 10 years, because as long as we build up that base, we're in this incredibly dominant position where we can then focus on monetizing it. So if you were an outside investor looking at a company that's EBITDA negative, let's say, but it's because it's growing 100% and because they're focused on building up that liquidity, as long as you have conviction on where it's going, you might actually be able to buy something that's incredibly cheap based on future earnings power. You have to have the patience to stick with it. But that's something that we think we can bring to the public markets
Starting point is 00:25:10 that maybe not everybody else can. Talk about maybe some of these other businesses that have become so popular in the public discourse with two-sided network effects, so the platform business model, the Uber's, the Airbnbs of the world. So it's interesting with Uber, for example, it's still obviously a private company, but they consume enormous amounts of capital. How do you think about that kind of general category of even more kind of popular technology companies, given that they certainly seem to have some of the markers that you're talking about. How do you think about approaching those businesses? I think they're all exceptional businesses. I think Buffett's touched on this a little bit recently that it's a unique time in American business where the biggest businesses
Starting point is 00:25:51 that are growing the most actually deploy basically no tangible capital. So that's just a really big shift from, you know, think of railroads or different business models that have dominated in years passed. So I think, you know, for us, I'd say those businesses are a little bit more in what I'd call the major leagues, meaning Facebook, Google, companies like that. We're talking hundreds of billions in market cap. So many analysts and funds are following that. So what I like to do is study those companies intently, but then apply those business models, hopefully to something that's more in the minor league. So what I mean by that is my sweet spot for an investment might be 500 million to 5 billion of market cap. When you get down there, and it might even be in a foreign country where
Starting point is 00:26:36 there's just not as many U.S. analysts or U.S. funds looking at it. So I study those companies, not really with an intent to invest in them, but to learn from them and then hopefully apply that to the smaller companies, where if I'm right on it, that business could conceivably go up 5 to 10x versus Facebook or companies like that today. They're just might run into the law of large numbers at some point. Talk about maybe if you can an example of a company today, to put some of this in context, maybe in that $500 to $5 billion range, that looks really interesting and we can walk through kind of why it does. One company I've talked about publicly in the past is Zoo Plus out of Germany. They're Europe's largest online pet food retailer. So they sell 50% of all the
Starting point is 00:27:17 pet food online in Europe. It's a business that gets me really excited for a couple of reasons. What I'm really looking for as an investor would be a business that has a great competitive position today, a business that I think can widen its mode over time. time that has structural tailwinds and then has a management team who has that long-term mentality that's willing to forego short-term earnings to grow the long-term intrinsic value. So the highlights on Zoo Plus would be only about 7 to 8% of all pet food is sold online. I think in other markets, you know, online penetration is 20 to 50% and I think that over time pet food will get there also. Are they purely online? Do they have? Purely online. They sell pet food across 30 European countries.
Starting point is 00:28:00 And I think just from a consumer perspective, buying pet food at a store is sort of a pain. It's not a very fun process. It's a heavy bag. It's the same product every time. So it's really more of a chore. You know, a business like T.J. Max can give the shopper an experience, the thrill of the hunt. Pet food doesn't really have that. So it's something that you're basically buying almost like a subscription.
Starting point is 00:28:22 And it works really well as an e-commerce business because while most e-commerce businesses deal with about 30% returns, pet food, it's only about 2% return. So pretty much the dog gets the same food every month, and as long as that's working, you're going to order it again the next month. So it's sort of a recurring revenue business model. The whole pet food market is one that I like to spend time on and just look at companies in there
Starting point is 00:28:44 because you've got this trend, the humanization of pets, which is basically, you know, what I like to say is humans have been domesticating pets for 15,000 years. That's what the book Sapien said. But it's changed a lot, I'd say, in the last 100 or 200 years. If you went back a couple hundred years ago, pets lived outside. They got table scraps. If something happened with the pet in terms of health, you wouldn't necessarily take it.
Starting point is 00:29:09 I mean, they basically took it out back, right? So today, you know, you've got the dog spas, the organic dog food, you know, the dogs that go through these elaborate surgeries. And the reason why is because people think of pets as part of their family. And so if you feed yourself organic food, then of course your dog would want organic food too. So what you see, and this is across the world, the pet food market is incredibly resilient, meaning in recessions, you're still going to feed your pet. And it's also growing because people are spending more of their discretionary income on their pet. So it's growing about 2 to 3% a year.
Starting point is 00:29:42 So really what Zoo Plus would you have is the overall pie growing a couple percent, and then within that pie, you have online structurally taking share from brick and mortar. Because basically, if you buy pet food online, you pay less money, you have a bigger selection, and you don't have to carry the bag to your car. So it's just a really good proposition all the way around. They've got a great management team. They're founders. They own 5% of the company.
Starting point is 00:30:05 And they really have a nice long-term view on the business. They're not focused on next quarter's earnings. They'll basically tell you it's irrelevant. They're trying to focus on how can Zup Plus continue to have 50% market share in this niche market when it's maybe 25% of pet food is sold online. So that's the type of business that is, I'd say, right down the middle of the fairway for me. and I'll make that a fairly material position when I find a company like that, and then sit back and hopefully they do the work for us.
Starting point is 00:30:33 And we just hop on for the ride. So I'm always interested with, it's tempting to always talk about the end of the process, right, where it's a company that you found, you did the work, you buy it, you hold it. I'm always interested in the path that got you there because as a quantitative investor, you know, it's all about screening processes, factors, et cetera, very rules-based. But I recognize that a lot of fundamental or more discretionary types of investing follow a much more winding path to reach a given company. So maybe take Zouplus as the example.
Starting point is 00:31:01 What was the groundwork that was laid that ended up with you finding this company? How did you find it? Why did you get interested in pet food? Like that sort of the process behind the scenes is always fascinating to me. Well, I would say I wish there was a secret publication that had all the best ideas. That's just not the case. It's really, it's a combination of a lot of factors. I'd say, one, I'm just constantly reading all day every day.
Starting point is 00:31:25 can be a range of publications. It's newspapers every morning. It's trade journals. It's reading other companies' filings that I'm interested in. It's reading annual reports. And so you're just trying to get as many data points as possible. And then my job is to really filter those data points. So when I get a company that kind of comes across my radar like Zoo Plus, in this case, one of my friends told me about it. He's another investor. And I respect the way he looks at businesses. And I found that's to be a really good source, not for making an investment decision, but if you think about it, there's, I think, 20,000 publicly traded companies in the world, and I'm a one-man operation. So how do you sift through all that? Well, if you talk to other investors you respect and admire,
Starting point is 00:32:07 and they say, here's one of my favorite positions, that's a great one to put on a list and say, I'm going to read that annual report and give it a shot. So that's how Zup Plus specifically came about. And I think once you're kind of in there looking at the company, I really break down that process into, I'd say, two parts. I really think of myself part as an almost like a board member and part like a journalist. So what I mean by that is when I'm initially screening through the company, I'm trying to put on my board member hat. And what I mean by that is I'm trying to find the three to five key variables that
Starting point is 00:32:39 really matter for the business. And now why I say board member is that a lot of people in this industry are investment analysts and their job is to know everything about the company that's ever existed. Like where did the CFO go to high school or, you know, something like this. And you can get really bogged down in the details. I mean, you read the last 10 years worth of 10 Ks or 10 Q's and every single earnings called transcript that has ever happened. And I think you can get a little bit lost in that. So what I like to do is sort of take a first a step back and say, what are the three to five variables that really matter?
Starting point is 00:33:14 Because in my experience, if you get those right, and of course, you'll go through the details just to make sure. but typically all great investments are you can actually simplify them into maybe just a couple paragraphs and it'll be those three to five key factors now once you've identified those that's when it's time to put on your journalist hat so your journalist is you're assigning yourself a story and the story is those three to five key variables and you become obsessed with those variables and you look at different forms of information to try and answer those questions. So that could be talking to people who are involved with the company or suppliers. It could be sort of the traditional work, meaning reading annual reports and call transcripts. It could be going through message boards or just different places to extract information.
Starting point is 00:34:02 In the case of Zoo Plus, one of the things I did, a question I wanted to answer that I sort of assigned myself is if I had a friend in Europe who had a pet and they were buying dog food every month, how would I pitch to them? Why should you buy it from Zup Plus versus maybe pets at home, which would be like a PetSmart in the U.S. or Amazon, for example. So I told myself, if I can't answer that question, if I can't confidently say this is exactly why you should be buying it from ZU Plus, I probably can't buy that company. So basically what I did was I put myself in the consumer shoes. I went through ZuPlus's top five European markets and price shopped a basket of 50 skews that I came up with that roughly approximates their sales distribution. And I use Google
Starting point is 00:34:44 translate heavily. And you basically go through skew by skew, country by country, Zoo Plus versus Pets at Home versus Amazon. And you ask yourself, where would I buy this from? And really, what you're looking at would be the price, the selection, the shipping terms. And what I found was that Zoo Plus, if I had that friend in Europe, I would 100% tell them to buy from Zoo Plus because you're going to get the breadth of products, the depth of products, really great price in that in many cases is significantly lower than Amazon, and you'll get very consistent shipping. So I think that's just the benefit of having a, they're a pet specialist. All they do is pet food versus Amazon's more of a generalist. And what I've found is that if you want to try and beat Amazon at their own game, it's almost impossible, right, the scale they have.
Starting point is 00:35:31 But if you focus in these very specific verticals, I think there is a world where a vertical can compete, effectively against Amazon. I think even within Amazon, Zappos or diapers.com are examples of that. This is a thread that has, I've started to really notice again and again in these conversations most tangibly in my conversation with a seed stage venture capital investor named Dave Tish here in New York City, who talked about the kind of potential future of the local and niche business model, that over the next 10 years with these kind of massive technology companies, Amazon's the perfect, you know, the perfect Death Star example, that the, the, the real opportunities will be in these kind of tightly defined vertical. So it sounds like Zup Plus
Starting point is 00:36:12 fits very neatly into that. I'm curious how, as you explore different industries versus different companies, how you think about those two dynamics in terms of what matters. So are there certain industries that you would just are almost blind spots for you? Like there's just no way I'm hunting. I'm never buying a metals and mining company or something like that. That's one, that's an industry I often hear. And then maybe it would be fun to dive into the most peculiar industry that you've explored that you think has interesting dynamics? Well, I would say, generally speaking, I don't look at the world on an industry classification. I'm a generalist investor. I just try and, you know, fish where the fish are, so to speak. And really, for me, when I'm going through an
Starting point is 00:36:52 annual report for the first time, I'm trying to figure out how does this company make money? What are the unit economics? Meaning what are the economics of one transaction? And if I can figure that out, then I'd say the company, you know, is fair game. If I can't figure out how the company makes money within my first pass of the 10K, we're probably going to move on to the next one. What's an example of that? A recent one where you just like, I would just say there are some companies that you find where they, you know, it's a cloud enterprise software company or, you know, it's this generic business and it's a platform or, you know, whatever it might be. But I want to know how do they actually make money. So like ZuPlus, it's really simple. You know, they
Starting point is 00:37:31 they buy pet food for manufacturers, they market up 25%, and they sell it to people online. That's my kind of business. So I like fewer variables. Once you start getting into this world where you have no idea, you know, there's eight different business lines within one company and you have no idea how it all adds up at the end. That's just too many variables for me. I like to keep it simple. Maybe give us an example of a peculiar business model for an individual company or maybe not
Starting point is 00:37:57 peculiar, but a surprising one. Maybe in your deep investigation, it looks different than, maybe it does from the outside looking in? Sure. Well, I would say sticking with the theme of internet retailers, I think a lot of the story with internet retailers is that they're incredibly low margin, they're not profitable, they're burning shareholders money, and they're very cap-ex heavy. I think that would be the narrative of a company like jd.com in China. If you just did a first path through their financial statements, it would look like a business that has a big balance sheet that's earning negative margins and is therefore not earning a great return on
Starting point is 00:38:30 shareholders capital. So what you have to do sometimes is kind of pick apart the balance sheet, get some of the items out there that don't really impact the day to day running of the business. What I'm looking for is what's the amount of capital employed, meaning what's the amount of capital that you would actually need to run that business? So you're taking out things like goodwill or intangibles. You're taking out investments in JVs or minority interests and other companies that they have. And you're really getting down to what's the working capital and what are the physical assets they need to run this business, and then you're comparing that to the earnings power. And what you'll find with a company like JD and a lot of internet
Starting point is 00:39:06 retailers is they actually have massively negative working capital. I think they're days outstanding. It's something like one day outstanding for receivables, and it's 58 days outstanding for payables. So that gets back to that dynamic where negative working capital means that your suppliers are in a sense financing your growth. And then the fixed assets are, aren't actually as high as I think a lot of people think. And then, sure, is it a low margin business? Yeah, it might be a couple percent operating margin that's increasing over time. But if you compare that to a very light asset base, it's really incredible return. So I'd say the whole group of internet retailers, they get this knock as an asset-heavy, low-margin
Starting point is 00:39:47 business, and they are fairly low-margin because it's a very efficient business and you really have to have scale to compete. But they're actually a lot more capital-efficient than I think people give them credit for, mostly because they can stretch out those supplier terms. And so they can actually produce great results. And the best part about them is that the results actually get better over time. There's really a couple business models that I like to focus on. One would be scale economics and the other would be network effects. And the reason why is because they're really the only two business models I can think of that improve, the companies get stronger as they grow. So if you think about it, if we had a business that was producing great results, kind of the laws of
Starting point is 00:40:26 capitalism would say that new entrants will come in and try and take some of those profits for themselves. So that's why everybody looks for a moat. Well, I'm sort of greedy. I don't just want a moat. I want a moat that widens over time. So I've found that scale economics or network effects are the type of business models where as the business grows, its mode just naturally widens over time. Some people use the term flywheel or virtuous cycle. So basically for a business like Amazon or JD or hopefully Zoo Plus. As they grow, their economics get better. They can sell the same goods to customers at lower prices. Their fulfillment costs kind of per package decrease over time. And so if you and I were trying to enter that industry cold tomorrow, we're so far behind,
Starting point is 00:41:13 we basically have no chance. And it's the same thing in a lot of these network businesses. If we wanted to start up a Facebook or an eBay or something like that tomorrow, good luck. that ship has sailed in a lot of ways. And as those businesses grow, that network effect just keeps getting stronger and stronger. So we've gone into some detail in some of these aspects. So let's now step back again and talk more about how you think about the actual portfolio. So you run a very concentrated portfolio. Maybe the best advantage left is not carrying what the market thinks about, kind of your relative returns in short-term time periods. That's a very rare luxury for money managers these days where everyone is kind of more and more like the
Starting point is 00:41:51 benchmark, because the benchmark's been doing so well. well. So talk about kind of how many positions you might own. And now that we've kind of sketched out that framework of there's four categories, no moat, that's most businesses, a legacy moat, a reinvestment moat or a capital like compounder, kind of how you work through the progression and how you might size those different types. Well, I'd say the biggest advantage I have going for me is that the mandate I have is literally it's to invest as if it's your own money. So what I've seen in the industry is that a lot of investment operations, are forced to almost create a product that sort of fits into a certain box.
Starting point is 00:42:28 So that might be like large cap growth or whatever relevant index that they need to track. And if they find a very interesting company but it falls outside of that box, they can't own it. And then their fund might have, whether it's regulatory restrictions or just, you know, the way they choose to structure things, they might have 100 positions or 200 positions. and then what that means is each position is maybe 50 basis points to 200 basis points or something like that. Contrast that to how a lot of people in this industry invest personally. A lot of people in this industry have a personal account. You'll ask them...
Starting point is 00:43:05 The dirtiest secret. Yeah. What do you own in your personal account? They'll say, oh, I own this stock and it's 30% of my personal account. And I will say, well, do you own that in your portfolio? Or do you own, does it your fund own it or whatever it might be? Well, no, our fund is a different product. So what I saw is that there was a divergence in terms of how do people invest when it's their own money and how do they invest sort of as a professional investor?
Starting point is 00:43:26 So our theory at IMC is that if you applied that mentality of a principal investor, it's your own money, but you sort of added the benefits of being full-time, having all the tools in your toolbox, that you could actually produce results that are hopefully materially better than the relevant benchmarks. So our game plan, how I employ that day to day is I tend to have five to ten holdings. So we're on the hyper-concentrated side, I would say. A starter position for me would be 5%, which is typically maybe a max position for somebody else. And really our whole theory is that the public markets are very, very competitive. I have a lot of respect for the peers that I'm playing against. And to think that you're going to find 100 or 200 incredible ideas are fine, 30 new ideas a year, I certainly can't do that. Can I find maybe one to two new good ideas a year
Starting point is 00:44:21 that I think are no-brainers that I'm really excited about? Hopefully, if I put in a lot of work. So our theory is infrequent, but concentrated actions. So I'm studying hundreds of companies a year. I'm filtering them down, and then hopefully I'm finding maybe one or two. And then when we find them, if I have that conviction, I'm comfortable making that 10 to 20 percent of my capital. That's an unusual thing to do, I'd say, in the world of professional investing, but I bet if you ask a lot of people what they do in their personal accounts, it looks just like that. So the way I describe it is that our business model, it's very simple. It's not like your business model that probably takes a lot of IQ to put together day and
Starting point is 00:45:01 day out. Our business model is very simple, but it's very hard for most investment operations to replicate. So that's what I really like about it. And then in terms of how do the different company types fit in, every company I'm looking at when I'm first going through a 10K, I'm trying to say, is it no moat? Is it legacy mode? Is it reinvestment moat? Is it a capital like compounder? And I'll classify businesses on my watch list or even in my portfolio in those terms. And basically, if it's a no moat business, I'm probably kind of throwing it out and moving on. It's not that you can't make money on no moat businesses.
Starting point is 00:45:36 I think you definitely can, but I try and stick to what I know well. And if I only have to have five to 10 holdings, I don't need to have an opinion on every business out there. I can pick my spots, and these are the areas that I like to work in. And my whole theory with that is that there's so many smart people out there working in this field that I try and find kind of these little niches, little nicks and crannies. I try and go into the minor league, so to speak, and find a company that I think has the characteristics of those big companies that are getting all the headlines today.
Starting point is 00:46:10 So that's the advantage is that I can say no to so many. things, I can say no to, I'd say, above average ideas and hopefully wait for a really exceptional idea. And what I've found is that it requires a lot of patience, but when you find those ideas that are absolute no-brainers, you can have concentrated positions in them because if you're right, it'll tend to work out really well. And hopefully if you have enough margin of safety, even if you're wrong, you'll still be okay and kind of live to fight another day. What are the circumstances under which you would buy a legacy moat company? Sure. So I'd say there's Two circumstances.
Starting point is 00:46:44 First would be a category that I call legacy moats plus outsiders. So William Thorndyke has been a guest on your podcast. His book The Outsiders is one of my favorite business books. There's a handful of management teams out there that I would say are outsider management teams. Some examples in the public markets today would be Constellation Software, Transdime, Dana He. Basically, these businesses are a collection of legacy modes with almost like, like an internal private equity fund that sits on top of them. So they take the cash that the subsidiaries generate, so to use TransDime as an example,
Starting point is 00:47:20 I think they own 36 operating businesses. They use the cash that those businesses generate, which are each great businesses, but they're legacy modes, and they don't really have the ability to redeploy within those subsidiaries. They basically send it up to the headquarters in Cleveland where you've got Nick Howley, who's, I'd say, a Hall of Fame capital allocator. And then he's using that in a very disciplined, structured. way to buy more businesses. So the difference between how TransDiamre Constellation
Starting point is 00:47:47 Software operates and how a typical business operates in terms of M&A is that typically M&A gets a pretty bad reputation amongst public company shareholders. And I think the evidence is pretty conclusive that M&A makes the company bigger. It might make the CEO's role more prominent, but it doesn't always add value to the shareholders, especially on a per share basis. But you've got this small percentage of companies out there who have these outsider management teams, and they've got a proven playbook where they basically stick to one niche that they know incredibly well. They know how to finance the businesses. They know the multiples that they can pay. They have operating executives who can go in and reconfigure the businesses if necessary. And I would say
Starting point is 00:48:26 that they can actually redeploy the shareholders money better than we could on our own. So for a company like that, you would rather that management team retains the money and buys the businesses for you in a sense rather than sending it out to us paying taxes on the dividend. And then we look for opportunities ourselves. So that would be one category. That's your legacy moat plus outsiders. So just one more question on that. So it sounds almost like a more tax advantage feeless mutual fund or something. Yeah. Or you could think of it like it's a private equity fund, but you're not paying two and 20 in just to use TransDime as an example. Their management team is more capable of buying aerospace businesses than you or I would be. They probably get better access to deal flow. They know
Starting point is 00:49:09 how to finance them. They know what kind of margins they can take those businesses to. So I would rather they keep the money and buy those companies because I think that they can earn above 20% returns on that incremental capital. So then the other question is, and this is the kind of age old problem in our markets in general, which is maybe there's managers that can beat the market, but how do you pick the managers that are going to beat the market? So how do you, how could you possibly, there's outsider CEOs, how can you identify them ahead of time to be able to kind of enjoy that ride? So I think this is more on the qualitative rather than the quantitative side of things. I think for some people, that scares them a little bit. It's a different set of filters that you're applying. But really,
Starting point is 00:49:48 the key tool for you there would be shareholder letters. And I'd say just qualitative clues along the way. So really what you're looking for is what is their capital allocation philosophy. First of all, if they don't write a shareholder letter and they don't tell you that, it's going to be really hard to figure it out. But I'd say for most of these companies, the management team takes a lot of time and effort to put together a very thorough shareholder letter, which shows that they actually care about the outside shareholders. They treat them more like partners rather than a nuisance or something. And then you just see factors along the way in the company. Like if you go through the proxy and you see how are they compensated, how much of the business do they own. We want
Starting point is 00:50:25 owners, not executives. An owner is somebody who's focused on cash flow, who's focused on increase in intrinsic value five and ten years from now. An executive is focused on hitting next corner's earnings target. So if they're compensated based on next quarter's earnings target, it's going to be very difficult to act in that long-term manner. And then you look for some other factors that I'd say are probably less obvious, but they kind of get me excited when I find them. So it might be that the annual report is just a very bland brown cover and it's been that way for 20 years or something. Or you go on to Google Maps and you look up their office and it's a nondescript office building in Florida. It's not a skyscraper in Manhattan or something.
Starting point is 00:51:05 And you just hear stories about how they travel, like Mark Leonard from Constellation Software. He wrote a shareholder letter, it was probably 10 years ago, where he said, in painstaking detail, he described a flight to Europe where he flew coach, even though he's 6'7 foot 7. So does that one cost actually matter? No, but it sets the tone for the whole company. And I think Fassanol is another company that's sort of famously frugal. Frugal is a nice way of putting it. But if you get that culture from the CEO, it can kind of filter down through the rest of the company. the company. And those are ones I really like because you can develop almost a trust in the
Starting point is 00:51:41 management team where you know that they're working, they're kind of on your team. They're not looking out for their own interests. They're shareholders also and we're really all on the same side. And then even if the business maybe sells off in price. So let's say the business is doing well, but the stock has a rough patch. You're almost excited in a way because if the business, if the price falls 30%, they're going to take advantage of that and start buying back the shares in sort of this lumpy fashion. So those are ones where if you find that management team early and you trust them and you think that they can redeploy that capital for a long period of time, that's again, you want to
Starting point is 00:52:17 buy one of those, hopefully make it a concentrated position and then sort of get out of the way. You mentioned there was a second reason as well, why you might buy a legacy moat. So what would that be? So there's a second category of investments I will make from time to time, which I would call intermediate holdings. So kind of my dream holding would be what I call a quarter. A core holding. A core holding would be a company that is doing well today. I think it can do well for 10 years. I buy a stake in that business. And I basically treat it like a private holding. I'm not checking the price day and day out. I'm not trading around it. I mean, I look for the business updates. I read the filings. I follow the news. But I'm really thinking of that as a private company that we almost permanently own. And I don't want to sell it. Like if I got a press release tomorrow that the business was acquired for a 30% premium, I would actually be upset. because there goes my 10 years of compounding.
Starting point is 00:53:06 So that would be kind of what I call it the core holding. That's really what I'm looking for. But at the same time, you do come across these opportunities, which I would call an intermediate holding, which would be more of a three to five year type time horizon, where you've got a business that's got a moat. It's growing intrinsic value, but it might only be growing intrinsic value,
Starting point is 00:53:25 let's say 5 to 10% per year. So if you were to own that business indefinitely, you're probably not going to make more than about 5 to 10% as a shareholder. So you need to have sort of an end in sight with the business, and you need to pick it off opportunistically. So I'd say a really simple example that most people would know is Berkshire Hathaway. There are days of compounding at 20 to 25 percent are probably in the past, but it's still a business that has enough momentum where it's probably growing at a single digit, high single digit type rate. And every now and then, Berkshire Hathaway will sell down to 1.2 times book value or thereabouts. And I think if you bought it at that point and owned it for 50 years, would it be a great investment?
Starting point is 00:54:05 No. But at that point, you have such a great risk reward that you can pick it off at that low multiple. Own it for a couple years. It'll grow a little bit. And then maybe you sell it when it sort of re-rates to 1.5 times book value. And those are great investments. And I think those don't come around as often. Like you need to just sort of have a, I'd say like a watch list of companies like that.
Starting point is 00:54:28 and then just be hoping that, you know, they stumble along the way or maybe the market sells off or something like that. So that's my other category of companies that I would look for. But it still needs to be a business that I have a lot of confidence in where their earnings power is going. It just might not be increasing at that really high rate I'm looking for. So then the last two for the portfolio and we'll close with a couple fun questions is the kind of choice. Let's make the assumption that there's some, you know, opportunity set. so you can kind of choose between them, between reinvestment moat and capital-like compounder. And really what I'm getting at here is whether or not you think, because obviously the capital-like
Starting point is 00:55:06 compounder sounds like the dream business, right? It's like a licensing model or something where very little capital required, maybe not that many employees, fantastically high margins, sort of like the dream business. But whether or not there's fragility baked into that business model without the hard assets or the fixed assets maybe are as being as high, how do you think about the interplay between those two opportunity sets in your portfolio? Yeah, I would say it depends on what you're looking for and what you're comfortable with. So I think some people, like that Walmart example that I cited earlier, that really works for people because capital allocation is less of a risk there.
Starting point is 00:55:43 Even though the business requires capital to grow, it's a very straightforward path. Like at the board meeting for Walmart 40, 50 years ago, I don't think there was a lot of discussion in terms of what's our plan for capital allocation. It was open more stores. So I think if you have a lot of conviction in the unit economics of that next store, that can work well for a lot of people. I would say technically if you're splitting hairs,
Starting point is 00:56:07 again, we're talking about the best of the best businesses out there. I would say the capital light business is slightly better. I think Buffett said the best business is a royalty on the growth of others requiring little capital itself. Sounds pretty good. Yeah, it sounds pretty good to me. I would say the factor you have to look at there is at the board level and the management level,
Starting point is 00:56:27 how are they allocating the capital? Because when a business is generating an enormous amount of cash, and there isn't an obvious place to put it, you do run the risk that they can start putting it in less than ideal places. So some examples would be Coca-Cola, I think at one point, owned a movie studio and also like a fish farm or something like that. And then they started buying all the bottlers. So it's a problem where you almost have so much cash.
Starting point is 00:56:53 and maybe it's an ego thing or something. You don't want to just give it back. So you want to do something with it. And chances are you're just not going to be able to put it in a place that's as good as your original business. So you'll probably be diluting the business over time. What I like to see, like kind of the dream scenario, would be a capital-like compounder that's got some growth run way ahead of it, meaning it's underlying volumes can grow and maybe even pricing power in there. And then you've got a management team and a board who has signed.
Starting point is 00:57:23 up to just systematically buyback shares. So that's what Charlie Munger would call a cannibal. I think an example of that in the public markets today would be Veracine. Veracine is essentially a toll road business on the internet. If you have a dot-com name, you pay $899 to Veracine. You might have bought it through GoDaddy or something, but ultimately that's where it's going. And it's probably the most dominant business you'll ever come across in terms of lack of competition because they essentially have a regulated monopoly. And they earn 70% plus margins. They generate tons of free cash flow. And fortunately, they have Lou Simpson, who traces back to Berkshire, on the board, and they just cannibalize their own shares. So that's one where you say, now we've got the benefits of a capitalized business.
Starting point is 00:58:08 And we've sort of removed that variable of, well, what if they buy something crazy? So that's really your dream scenario, I would say. A couple fun closing questions since it's late on a Friday. The first, and you're not allowed to use anyone from Berkshire on this list, is your Mount Rushmore of capital allocators. Certainly some people from Berkshire would be on there. I was just at the Liberty Media Investor Day yesterday. John Malone would certainly be on the Mount Rushmore of capital allocators. He just seeing him in person, he's a savant. I mean, he's playing chess and we're playing checkers.
Starting point is 00:58:43 It's just incredible. And he's done it as an investor and as a business operator, so I have a lot of respect for that. I would say if you want to get more into the traditional fund manager side of the world, I'm a big fan of Seth Claremont and Bow Post. That's really how I learned the business. One of the partners in our fund when I was in my first week gave me the book, Margin of Safety. I remember reading the first chapter late one night, and it was literally the light bulb went
Starting point is 00:59:08 off, and I became obsessed with value investing from that point, and I've been that way ever since. And then I'd say sort of if you're looking for an under-the-radar investor, There's a guy Nick Sleep, Nomad Capital in London. They're actually not open as an investment fund anymore. They shut down a couple years ago. They've had an incredible track record of compounding, and it's really the style that sort of matches up with the way I like to do things. Concentrated, great businesses.
Starting point is 00:59:35 They had big positions in Amazon and Costco and a couple others. So that's the kind of stuff that I get excited about is when you come across shareholder letters, where it's not just we have 50 positions and we're constantly going in and going out. It's a guy who lays out his thesis for why this business should go on a good run. And like Nick's sleep laid out why you should buy Amazon in 2004 when that was far from consensus. And then not only did he buy it in conviction, but he held it all along the way, which is maybe just as difficult as the initial purchase. Talk a little bit about any sort of really impactful mentorship.
Starting point is 01:00:11 So I find often in investing stories like yours that, you know, maybe Seth Claremont's book is like one version of a mentor. Maybe describing the experience of who the mentor was, first and foremost, but kind of why they were a mentor or how they did it with you and how it impacted you. Well, I'd say it would have to start with Quentin Maynard. He was our chairman and CEO. He unfortunately passed away a couple months ago at age 38 from cancer, which is really sad. but he hired me right out of college, which is very unusual. Our first interview, we just talked about one stock for an hour, which was Sam Adams or Boston Beer, and he offered me a job.
Starting point is 01:00:49 I didn't know what I was signing up for, but I'm really glad I took that job in hindsight. And so I got to learn about business, public investing, private investing from him. I'd say his dad, James Maynard, who's most closely associated with Golden Corral, but he's also just an incredible capital allocator, and he's great at thinking about financing. I'd say if they ever write The Outsiders Part 2, he should really be in consideration for that. And then I'd say there are just some investors that I respect and admire. And what I do is I'll write a handwritten letter to people and just say, I'm a young investor. I love this business.
Starting point is 01:01:25 I love the game. I'm trying to get better. Do you have some opportunity to talk on the phone or meet in person? And you'd be surprised if you send out letters like that to people, more often than not, they respond. And I think that's just part of the tradition of value investing is to just sort of give back to people who are earlier on in their journey. And I don't think there's a lot of secrets that you're giving away because most of this stuff is fairly straightforward, but it's really difficult to do day and day out. So those people have been really supportive along the way. What is the kindest thing that anyone's ever done for you?
Starting point is 01:01:55 I'd say to go back to Quentin just he's top of mind. I had this passion, I'd say borderline fanatical interest in being a public markets invest. And to be honest with you, that's not really what our business is. It's not our core business at IMC. Our core business is buying private companies. That's what I've been doing for a number of years. But he saw my interest and he gave me an opportunity to do really what's my dream job inside a company with people who I respect and admire. I don't know how anybody can do something kinder than that. Now, hopefully, you know, he thought I could actually make him some money in the process and do well for the IMC shareholders. And trust me every day, nobody wants that.
Starting point is 01:02:35 more than I do, not just to prove him right, but also I really believe in the IMC story in our model, and I just feel fortunate to be a part of that. So my life is just so much better because my path crossed with his, and he's just done so many things along the way that he didn't have to do, but he was always really great at looking out for other people, and I think it gave him, it made him fulfilled, and that's how he lived his life. So it was a great role model. Last question, which is to go back to that conversation about Boston Beer Company, Samuel So you talked about it for an hour. What do you think it was in that conversation that got you the job?
Starting point is 01:03:11 So a little background. I'm from Massachusetts. At the time I was in college, Peter Lynch would say invest in what you know. I knew that market fairly well, right? Also at that time, Boston Beer was not a very well-known company. It was more of a regional company. It was sort of before craft beer exploded. And I say maybe there was two sell-side analysts at small shops that followed it.
Starting point is 01:03:33 And I just got obsessed with that company. It's a fairly simple business. It's a good business. The beer business has made a lot of rich people all across the world. And they had this fanatical CEO who I loved. He, I think, was a sixth-generation brewer with three degrees from Harvard. So these are all great places to start. And I did a lengthy investment pitch on that company for an investing class in college.
Starting point is 01:03:55 I used that company for every class project I could possibly use in my strategy class or operations class. So I knew that thing cold. I knew it inside and out. And so when I came in and. and talked with them for the first interview. You know, most of the interviews in finance, they're asking you brain teasers or these, how many ping pong balls? Boeing 747 or something.
Starting point is 01:04:15 And we just talked about the beer business and Sam Adams for an hour. And fortunately, it wasn't two hours. I don't know if I'd have enough to keep going. But, yeah, that's when I knew that this was the kind of group I wanted to be with. I said, what am I even signing on for here? And they said, well, you'll get to learn about public investing, private investing. you'll get to learn about business and you don't have to do investment banking in New York.
Starting point is 01:04:36 And I said, sign me up. So we'll test you one last time, which is thinking back to that business, what were the three, call it three levers with your board member seat on that mattered for Sam Adams? You had the growth of craft beer as a segment, I would say. You had them transitioning from a regional brewer to more of a national brewer. At the time, they were really the only craft brewer that had scale, where they could kind of bridge that gap from just an upstart. and start selling into bars with kind of, you know, the buds and the cores and all that kind of
Starting point is 01:05:07 stuff. And then you had the fanatical CEO. And the price, I'd say it wasn't a no-brainer, but it was certainly fair and the stock did pretty well. And that's, you know, that always helps, you know. Fantastic. Well, this has been a lot of fun. Thanks for all your time. And we'll maybe do it again sometime. Sounds good. Thank you. Hey, everyone. Patrick here again. To find more episodes of Invest like the Best, go to investorfieldguide.com forward slash podcast. If you're a book lover, you can also sign up for my book club at investorfield guide.com forward slash book club.
Starting point is 01:05:39 After you sign up, we'll receive a full investor curriculum right away and then three to four suggestions of new books every month. You can also follow me on Twitter at Patrick underscore Oshag, OSHAG. If you enjoy the show, please leave a quick review for us on iTunes, which will help more people discover Invest like the Best. Thanks so much for listening.

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