Invest Like the Best with Patrick O'Shaughnessy - Jay Hoag - Keys to Successful Growth Investing - [Invest Like the Best, EP.429]
Episode Date: June 17, 2025My guest today is Jay Hoag. Jay is the co-founder of Technology Crossover Ventures, known as TCV, which pioneered the growth investing category and has backed legendary companies like Netflix, Spotify..., and Expedia over three decades. Jay explains how macro factors like regulation have become unexpectedly central to technology investing. He offers his contrarian take on today's market, arguing that consumer internet represents significant opportunity while most investors chase SaaS and AI deals. We discuss investing in new technology versus commercialization, TCV’s evolution from cold-calling to AI-powered sourcing of 11 million companies, and their three-person unanimous investment committee structure. Please enjoy my conversation with Jay Hoag. For the full show notes, transcript, and links to mentioned content, check out the episode page here. ----- This episode is brought to you by Ramp. Ramp’s mission is to help companies manage their spend in a way that reduces expenses and frees up time for teams to work on more valuable projects. Go to Ramp.com/invest to sign up for free and get a $250 welcome bonus. – This episode is brought to you by Ridgeline. Ridgeline has built a complete, real-time, modern operating system for investment managers. It handles trading, portfolio management, compliance, customer reporting, and much more through an all-in-one real-time cloud platform. Head to ridgelineapps.com to learn more about the platform. – This episode is brought to you by AlphaSense. AlphaSense has completely transformed the research process with cutting-edge AI technology and a vast collection of top-tier, reliable business content. Invest Like the Best listeners can get a free trial now at Alpha-Sense.com/Invest and experience firsthand how AlphaSense and Tegus help you make smarter decisions faster. ----- Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com). Show Notes: (00:00:00) Welcome to Invest Like the Best (00:05:18) Market Conditions and Investment Opportunities (00:06:57) Consumer Internet Businesses and AI (00:09:04) Technology Commercialization Challenges (00:11:30) Public vs. Private Market Dynamics (00:15:32) Growth Investing and Competitive Dynamics (00:22:34) History and Resilience of TCV (00:26:32) Understanding the Firm's Investment Lifecycle (00:27:06) Evolution of Sourcing Strategies (00:28:33) The Role of Data Intelligence in Sourcing (00:29:41) Internal Investment Process at TCV (00:34:31) Challenges and Strategies in Long-term Investments (00:41:15) Reflections on the Investment World (00:43:48) Personal Insights and Final Thoughts
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Hello and welcome everyone. I'm Patrick O'Shaughnessy and this is Invest like the Best. This show is an
open-ended exploration of markets, ideas, stories, and strategies that will help you better invest
both your time and your money. If you enjoy these conversations and want to go deeper,
check out Colossus Review, our quarterly publication with in-depth profiles of the people
shaping business and investing. You can find Colossus review along with all of our podcasts at
join colossus.com. Patrick O'Shaughnessy is the CEO of Positive Sum. All opinions.
expressed by Patrick and podcast guests are solely their own opinions and do not reflect the
opinion of positive sum. This podcast is for informational purposes only and should not be relied upon
as a basis for investment decisions. Clients of positive sum may maintain positions in the
securities discussed in this podcast. To learn more, visit psum.vc. My guest today is Jay Hoke. Jay is the
co-founder of technology crossover ventures known as TCV, which pioneered the growth investing category
and has back legendary companies like Spotify, Netflix, Expedia, and many others over three decades.
Jay explains how macro factors like regulation have become unexpectedly central to technology investing.
He offers his contrarian take on today's market, arguing that consumer internet represents
significant opportunity while most investors chase SaaS and AI deals.
We discussed investing in new technology versus commercialization, TCV's evolution from cold calling
to AI-powered sourcing of 11 million companies, and the three-person unanimousy,
investment committee structure. Please enjoy my conversation with Jay Hoke. So Jay, we last did this
four years ago, which is crazy to imagine how quickly that four years has passed. That was a strange
world and a strange market. We're in another interesting time today. I'm curious to start how
today's market conditions feel the most different to you than the market of the rest of your
investing career. What feels most distinctive about today? Yeah. I mentioned, yeah, we did this, I think,
in September of 2021.
And as a long time, Chicago Cubs fan, I'm quite superstitious.
So I'm sure it didn't cause the tech reset in 2022, but let's hope that will not have a
recurrence.
Let's see, what's different?
There's always parallels and similarities to prior periods of time.
I guess what is different is particularly as technology has gotten so big over now the 30 years
of TCV and the 43 years of my career, the focus on macro, which is not something.
I spent a lot of time focusing on really is different. So regulation of tech, how to tariffs impact,
global trade, all those issues, which really were never part of the lexicon or focus for technology
is probably something that's pretty new. I think it's very difficult to figure out. A lot of people
are talking greater authority about that which I think they know very little, that includes myself.
That's certainly something that's quite different. What feels most opportune?
about this market, where do you think that there's the most opportunity to earn strong returns,
making new investments starting today?
The world has shifted so strongly in the last several years.
And again, I'm leaving COVID out for the moment because that was such a unusual time.
Where I think as you think about technology investors, huge focus on SaaS, huge focus on all
things AI and huge de-emphasis of consumer-based internet businesses. And so I think that's actually
a pretty interesting opportunity where one can be contrarian and we continue to see interesting
private opportunities that I think most of the world's not focused on. I was talking to a founder
actually building something new in consumer today. There's a heavy AI angle to it, but nonetheless
consumer. And he made an interesting observation, which was how hard it was for him to go find venture
investors who are great who primarily focus on consumer. It's almost like a dying breed of people
exactly to your point. Maybe you could describe why you think that is and what about consumer
is interesting today? Because it does seem like a lot of the big consumer businesses started 15, 20
years ago and have just dominated ever since. And there seems to be less white space, but
maybe you think differently. I don't think necessarily it's less white space because you could
argue that the big, enormous internet franchises, consumer internet franchises that have emerged
are playing on the opportunity set of 5 billion plus smartphone users,
incredibly engaged audiences across gaming or music or entertainment or other media,
and just incredible consumer engagement with those devices,
and therefore, I should create enormous opportunities for new consumer-based franchises.
It's always been hard to break through a virtual shelf space concept,
so I'm not saying it's easy to build consumer businesses,
But I think the fundamental reason why so many people are not focused on it is because of money chases momentum or follows perceived momentum at the risk of insult.
Possibly like seven-year-olds playing soccer, the ball goes over there and everybody goes over there.
And so I think as far as SaaS and AI, it's super shiny, super interesting.
That's where everybody's focused.
And I just have a hard time believing there are not going to be any new consumer Internet.
businesses founded and built over the next 10 or 20 years. I'd love to hear you talk about the difference
between investing in new technology versus investing in commercialization, something you already
mentioned a little bit. As a growth investor, of course, things are working at that point, typically,
so things have become commercialized. But it seems like the tech is really still being built now,
and it's changing really, really fast. What have you learned about that difference?
Many super interesting technologies have taken far longer to reach,
commercial scale from a revenue and monetization standpoint, then predicted would be examples of
recent vintage and autonomous vehicles where the pure technologists said it was ready for prime time
five, seven years ago, now appears to just be that. AR and VR, generally great opportunity
set, but still really looking for commercialization. To me, that's the lesson to keep in mind
that it's the applicability of technology, not just the availability of it.
And when I get into defensibility, what is an monetization model?
How big and defensible can it be?
How can you build an enduring franchise, not just have the hot tool of the day?
If you think across all 30 years of DCV, is there a most common type of what I'll call
fool's gold investment that you've encountered a pattern that you see over and over again
that you think of as an exciting investing trap.
As a technology investor, technologists,
and as it feeds into technology investors,
there is a often overestimating the near term
on your way to underestimate the long term.
And that's just something to be careful of.
And the other thing, I think we talked about last time,
I was going back through any of the most valuable tick companies
in the world today, are they exceptions,
to this statement, I don't think they are, that every area and every great company goes through
a desert of disillusionment in investors' minds where it was great. And then all of a sudden,
there's people are casting dispersions on the sustainability of it. You think about Apple. Apple was
left for dead in 2000. Apple and Microsoft, the two companies worth $3 trillion today, Microsoft from
investor lens wandered in that desert for more than a decade. And that's just worth keeping in mind.
it will not be up into the right in a linear fashion for the vast majority of these companies.
I'd love to hear you opine on the public versus private market dynamics today, which are very,
very different from most of your TCV's history. And it seems really important. You're a crossover
investor. You're maybe the first major crossover investor, which has now become a popular style.
But it seems like with the dynamics of private companies staying private for much longer,
much more liquid private markets, people preferring the state of being private to being public.
There's a permanent shift that's happened. Do you think that that's true? Do you think that that's healthy?
I'm not sure it's a permanent shift. I'll get into the reasons for that in a minute.
Everything is bigger. It's given that it is TCV's 30th year. Actually, technically, it's June 23rd is our 30-year anniversary.
I went back and looked at some stats, just to give you a scale difference.
The entire venture industry in 1994 raised $4 billion.
Today, that's a small fund for some, which is pretty staggering.
In terms of market cap, at the end of 1994, the NASDAQ was at 7151.
Today, it's north of 17,000.
So that's about a 23X increase in the NASDAQ value.
And I didn't have it from 94.
But in 1991, as you looked at the large public technology companies, there were 30,
companies north of a billion dollars, and another 13 companies between 500 million and a billion.
That was large tech back then. And I mentioned today there are six companies north of a trillion.
So in addition to Microsoft and Apple, I mentioned. In video is at 2.8 trillion. Amazon and Google
at 2 trillion, pretty staggering. And then Facebook slash meta at 1.5 trillion. So that's dramatically
different market values than 30 years ago. Today's market puzzles me for at least,
one reason. I understand it's standard to say, oh, companies want to stay private longer, et cetera.
I think that's true in some cases, although that was pre-Google going public. That was also the
concern that were staying private too long. And I understand if companies have specific things
they want to invest in under the cloak of private being private, probably going public.
But I'm old school in that I believe, that's the majority of the best companies will benefit by
being public over the long run.
The discipline of being public, these days you can manage the guidance expectations however
you want, including not providing guidance.
It provides a public currency.
It provides a fully liquid stock for all your employees on a persistent basis over time.
I'm totally puzzled as to why the technology IPO market is just so moribund.
We're now in our fourth year of pathetic numbers overall.
So maybe I'm missing something.
But even in mediocre years historically, there were.
50 or 60 U.S.-based tech IPOs. So I harken for those years. And part of their explanation for it is I think
there is a lot of private capital in general in real estate and credit and private equity and elsewhere,
but certainly focused on tech. And to some extent that is creating liquidity for the best companies,
but not all companies, the tender offers it Stripe and others. But when you say it's a permanent shift,
I guess my question back as well, if you're investing billions of dollars into a private company today in some of those transactions, that capital needs a return someday.
So are you assuming that there will be a robust private liquidity market in the future or that capital will need an IPO market in the future?
Because at some level, I think some of the values now are beyond the scale where they can get acquired rational.
Where are you seeing more opportunity between public and private today?
because if you just think about the supply demand dynamics of capital itself, like you said,
there's tons of demand for stripe shares and private markets.
I'm curious between the two where you operate and you're totally flexible between them.
Are you seeing more or less opportunity in one versus the other today?
We're not totally flexible.
The C&TCB is crossover, but I tend to think we're more one of the early players in growth,
distinct from early stage venture and private equity, certain characteristics growth that we found
attractive and continue to find attractive. We will hold our private investments as they go public,
the best ones for a long period of time. That's an economically driven decision. We may take one
times our money out, but the best companies over time, like on Netflix, Spotify, et cetera,
compounded high rates for a long period of time. So we're being hopefully economically selfish
by retaining our stake. And then we will selectively and opportunistically deploy capital publicly,
the Netflix pipe in 2011 being a great example, or just situations where our view is,
if this is a private company, it's at a compelling value. And there might have been a
dislocating event, but we're trying to get actively involved and treat it as if it was private
and ignore the day-to-day public trading. So that's a little bit of a long answer. In today's world,
I don't think of it as quite as much as public or private.
I think of it very much as a company selection criterion where we have a very private market,
very bifurcated public market.
Tech's always been a world where there are halves and have-nots.
The true category leaders in a segment get very robust multiples and long-term value
and a lot of other companies don't get robust multiples and don't necessarily generate a lot of long-term value,
be they private or public.
What is it about growth that you still find attractive?
And I know that was a key part of the early DNA, but fast forward 30 years.
What is still interesting to you about that category specifically?
So the original pitch, which remains true today, I think, and everything was a lot smaller,
as I mentioned, venture.
Venture was a lot smaller.
Private equity is a lot smaller in 95.
I think about KKR or others were still tiny enterprises.
And growth didn't really exist.
It wasn't used as a separate category.
The way I think about is early stage venture will invest in, to some extent, science projects, meaning undeveloped technology that they have to develop a product or service and prove that it works and is cost effective and then start to ramp the monetization of the business.
And inherent in that model is the successful ones can generate 50 or 100 X return and return an entire fund.
But I think inherent in the early stage model is very high loss rates.
be 30%, 50% for a seed or early stage fund. Successful ones, it's all baked in the model. You can end up
with great funds. At the other end, large private equity, I tend to think of, and of course,
they invest across all swaths of the economy, not just tech. They tend to be much bigger businesses,
more slow growing, and the way to generate returns could be through the facile use of leverage.
It could be through cost cutting. It could be through lots of different acquisitions and consolidations.
And the best of those firms also generate good returns, but I think much more through financial
measures than otherwise. And in a world where rates went down for 10 years, 15 years, that was a
huge tailwind. I'm not a forecast of interest rate, so I can't say whether that'll be a headwin
or not, but I think that was a huge tailwind. Growth sits in between and the original virtues were
investing after the technology risk has been eliminated.
So a product or service is available.
Consumers are touching it or enterprises are touching it or small businesses are touching it.
And our job then is to evaluate the rate of market adoption and then help grow those companies.
The benefit of growth is you're typically investing in a decent-sized business that hopefully means a hopefully senior in the structure.
Your risk of principal loss is quite low.
And then if you're fortunate to stumble into the Expedia or Netflix or Spotify or Revolut in Europe or others,
you're generating returns from very rapid growth.
Ends of about half our businesses, we're profitable at the time we invest, half or not.
But the compound effect of top-length growth and very high incremental operating margins
means ultimately earnings are growing a lot faster, and that's how we generate our growth.
very little leverage, all based on company building and growth in a great product.
I found that this sort of game to be the most fun when you have the least competition.
And when you started, like you said, growth wasn't really its own category.
And so you had less competition.
Today, there's lots of growth investors.
Can you describe what the competitive dynamic feels like with other investors when you find a company that you really like?
How is that changed and how do you manage it?
It does ebb and flow. I mean, back in 95 when we started, as you might imagine, it wasn't just, there was not much interest in growth. There actually wasn't that much interest in technology. So now it obviously is obvious to everyone, but people viewed it as a tiny prize. As technology returns have been robust, money follows. That just seems to be how capitalism works. And so there are a lot of growth investors, many of them built very successful firms. Some have gone.
from success and growth to really scaling assets
and becoming much more private equity like,
big buyout funds, et cetera.
And that's not bad, that's just different.
And many have gone from being purely focused
on a tech vertical to other categories of growth,
be it retail, healthcare, I don't mean healthcare to IT,
just hospitals, et cetera.
We've made the decision to stay relatively small,
although first time was 100 million
in our last fund was three billion.
so it's relative, but really just stay focused on technology because we think it's the greatest
industry and it also requires a tremendous amount of expertise to be able to execute against.
Yes, competition's increased, but I'd say in the last four years, it's actually decreased.
If you harking back the last time I was here, everybody had entered technology and growth
investing in 2021, and that led to its own challenges for a lot of the capital that was deployed during
that period of time. Many early stage funds doing growth, many public funds doing growth,
many private equity funds doing growth. And some will be successful, but a lot may not.
I tend to think firms generally have a center of gravity. You can think about collecting assets
across lots of different vehicles, but you have to make sure each of the disciplines you're
exercising are great. Otherwise, you won't continue to get capital. I suspect that
a number of folks have retrenched based upon having deployed a lot of capital in 2021,
but not necessarily having a great return associated with that.
I'd love to talk about the history of the business.
You mentioned 30-year anniversary is coming up.
The life expectancy of new investment firms is definitely less than 30 years.
It's hard to build an enduring investment franchise.
If you think back on that time, what are the key moments or filters that you went through
that allowed you to not just survive, but scale and thrive across three decades?
because it's quite unusual.
It's interesting to reflect on.
I think we are active participants in our industry,
but to me, all of the credit and blood, sweat and tears, so to speak,
goes to the founders who are, as we've spoken about before,
they have to be a little crazy to become a founder.
And I think it requires unbelievable sacrifice on their part.
You can't be a founder of what will be a great technology franchise
and do it part-time and have a great work-life balance as often gets banteed about.
It's impossible.
As I reflect back on when Rick Campbell and myself started TCB, we quit our jobs in 1994.
We are on that boundary journey as well.
I'm not going on what it's worked out great, but I was thinking about, first of all,
it's a little bit of a shock to be sitting here celebrating 30 years.
We did a few more good things than mistakes we made, so we're able to do that.
people backed our first fund and continue to invest as we built the firm, which is awesome.
But it requires a lot of resilience because in my investing curve,
have been through so many crises.
Like a company founder, you have to be ready to deal with adversity,
to deal with people thinking you don't know what you're doing.
I was reflecting personally, you were to say, well, go back to that time period.
So it's great that our bet on technology paid off.
It's great that our focus on growth paid off.
And the third thing we're talking about is being a long-term patient investor in the best
companies.
The last requires being invested in the best company.
So there's a little hard work, but a lot of luck involved in that too.
But I was sitting here today a lot older, 30 years older, obviously.
When I quit my job, I was 35.
And we closed our first fund.
I had just turned 36.
We had a son who was turning three, a son who was turning four.
and my wife is expecting our daughter.
We had just moved to Palo Alto,
and we're starting a new fund.
I'm trying to think that there are any other.
They say like there are four or five main life dresses.
You did them all at once.
Just like, just get it all on the table.
In hindsight, it made no sense.
Yeah.
But thankfully, it worked out.
What were the keys?
I'm going to mix my sporting metaphors.
Batting average business, you can't hit a thousand,
but you have to be a decent hitter.
Or using basketball example,
Steph Curry, who's been in the news after the game's saving one last night,
greatest three-point shooter of all time, greatest scorer of all time,
it only makes 42 and a half percent of his three-point shots.
Now, as an investor, you have to be over 50 percent,
but it's still not, you're not going to be perfect.
So part of it is you have to be willing to take some level of risk,
no matter how much diligence you do.
And then from a managing the firm standpoint,
we try not to repeat our mistakes,
either as managing the firm or investing, but probably made every mistake in the books.
Because we talk a lot about obviously Netflix and Spotify and others, but it's also,
we had plenty of bad investments.
Investments that didn't work out well.
And then also in hindsight, ones where we sit around and say, well, I'm not sure what
we were thinking on that one, particularly in the internet bubble days.
But it comes down to internal talent.
And I think last time we talked about Reed Hastings and the concept of stunning colleagues
and the fact that a great investor is not 30 or 40 percent better than a typical investor.
Similar, a great engineer is not 30 to 40 percent better than an average engineer.
It's order of magnitude.
That's been the focus on the internal side, people's side.
We've had an enormous number of people over that 30-year period of time contribute to TCV.
Some have gone on to greatness at other firms as well.
I'd love to do a little bit of how the firm works type questions
and try to categorize them in the normal life cycle of an investing firm of this.
this type, which I would say is see the company, know it exists, and start digging in, pick
which ones you want to invest in, when those investment, be a good salesperson, and then support
them.
And maybe sell is the last criteria, which is relevant because you hold for so long.
So maybe we'll go in order.
What have you learned about the sourcing side of the business?
What does great look like versus good or something in making sure you see all the right
businesses and engage them at the right time?
So that's one area where there's been many iterations, I think, for the industry, and then for us, see if I can walk through it.
There's also a sector overlay because we go to market in different sectors, so consumer application software, infrastructure software in Europe, for big sectors.
But way back in the day, well before TCV, there were outbound deal sourcing factories, TA Associates being a classic one.
And then some of the folks spun out, start Summit.
It was phone.
It was cold calling to try to build a database of interesting companies,
get whatever financial metrics they could,
and then sort of through all that and go chase X number of investment opportunities.
We started building that core in TCB in 1999,
because originally it was Rick and myself, and we were doing everything good.
We knew some venture guys.
And calling in a sourcing effort sounded much more grandiose than it actually was.
We went with that people-driven hordes of associates.
They would come in and commit to three years and then sometimes go off to business school and come back or go off to a portfolio company and come back or just go off to another firm or another company.
But going back about 12 years, one of our associates said, we need to automate this.
It moved from phone work to email work to lots of scouring on the web and going to trade shows and all this other stuff.
And so we have a data intelligence group that, and I'll stumble on some of the metrics, that is the front end of our sourcing effort.
And there's actually AI applied here where we have massive number of data sources tracking, employee growth, app downloads, various product usage measures.
and it's ingested, I think, something like 11 million technology companies, many of whom are really,
really tiny obviously at this point. That is ingested and analyzed. We score companies, and that,
in addition to all the inbound leads we get from benefit of our 30 years. If Reed Hayson says a
note saying you should check XYZ company out, we're going to check it out. But the data intelligence
group is an automated tool. It just has applied the sourcing,
means we don't have to hire a thousand associates to go out and try to scour the world.
It's a tool where we're much better as humans allocating our time and prioritizing
certain companies over others.
If we have a list, you're aware of all these companies and then you start engaging the
ones that seem the most interesting.
What is the process like, the actual internal investment process like at TCV?
Are individual investors allowed to just pick what they want?
Is there some sort of committee process?
walk us through the actual process of selecting investments.
And I realize we'll probably have to couple this answer with how you win them
because they're interrelated and you're building the relationship with the company as you evaluate it.
But maybe talk us through the nuts and bolts of how that actually works inside.
Yeah, I mean, to those sectors meets at least weekly and often more.
That is where all that data as well as an existing pipeline opportunities is discussed.
And near-term priorities, long-jum priorities, company X-YZ, we've had a time.
have time breaking into. How can we leverage our standard network to get in? And that's where the
initial sorting out process comes. We also have a weekly global pipe meeting where all of us
professionals are involved, where we're bubbling all that stuff up to where what might be
actionable in the next six to 12 months. The reason I say six, six, 12 months, there's thousands of
finances that happen all the time. But what we're really trying to do is get to know these
companies over an extended period of time and be working today on what might be a 2026 investment
because a young company is not yet in the growth stage. That's part of thereby design. X number of
things get through the sector screening process and get presented to the IC, say let's move forward
with these, let's not move forward with those. And then we actually have a three-person final
investment committee that has to be unanimous on investment. It is unanimous. At the end, it's you and two
others presumably that have to say yes on every single thing that you do. And how many is that a year,
typically? How many new investments would you make? We have a velocity fund, which is invested in
expansion stage companies and the growth fund, which is big fund. We might typically invest in
six to ten a year. You start with tracking 11 million companies in an automated fashion down to
six or ten. How many do you think you like barely say no to a year? What is right outside that six to
10, meaning like it's on the line. You're excited about the company probably at this stage. If you invest in
six to 10, how many are on the cutting room floor right before that final approval? I couldn't cite
you actual percentage, but it should be a reasonable, robust number, which may sound crazy,
but early stage investor, I'll use AI as an example, but also just in general, if an early
stage investor, it will have many more, I'll call them bets, but investments in a given fund,
in part because they want to have as many chips on the betting table as possible to get that one
or two that really will pay off big. Missing a significant portion of those, I think, for an early
stage venture fund in any given vintage can be really problematic. As a growth investor, we tend
to run pretty concentrated, so our typical fund might be 20 to 25 investments. And so we really
really have to have conviction, and we are focused on doing all that work ahead of time to say,
this is the one in this category. So we're not betting on two or three players in a given segment.
So it should be hard to get to a full yes, and there should be a bunch of, we're not sure,
and then they end up being those. Can you describe the taste of the three people that are on that
final committee? Like, if you had to describe how the taste is different between the three of you,
how would you summarize it?
I would say the similarity is rigor.
The differences, the degrees of aggressive or conservative vary by practitioner.
So it's actually a good mix.
Where do you fall in that spectrum?
Strangely, more on the aggressive side as it's not taking unverified bets,
but I'm not turned off if it's different because it's non-consensus.
It's good.
again, a quadrant, consensus is non-consensus, right, wrong.
If you're wrong, and non-consensus, that's really bad.
But if you're right, it's often where the excess returns are.
Of course, the world can come to an end, and all the current macro stuff could be a decade of unpleasantness in the world.
But many of the companies I mentioned earlier, they showed an ability to grow through any and all environments.
If you look at churn rates for some of these subscription services during recessions, you can't see any difference.
So I have a firm believer in the best quality technology companies.
One may at different points in time have to be aggressive on valuation and pay more, but it will be a long-term win.
So that's where the aggressiveness comes in.
I suppose they're thinking, well, intellectually, this should sell at X times revenues because that's where the median SaaS company has sold over the last decade.
What's it like holding a company like Spotify or Netflix for a very long period of time?
It's easy to talk about those two because they're unbelievable companies, CEOs, like we know all this in hindsight.
But certainly there's been periods if you study those companies' history when tons of people, most people doubted them, where they had challenges that they had to overcome.
You said earlier, existential challenges often.
But just maybe to pick one and tell the story of what it's like actually holding something like that, not just the fun part, which is great return.
They're both huge companies, but the challenging parts of holding something like that.
Netflix was challenging.
There was a very challenging financing in 2001 that we led.
So it was not just challenging, staying with it publicly, but that predated the IPO.
What made it challenging?
Netflix founded in 98.
It was enabled because instead of a VHS tape, which is heavy, a DVD can be mail cost
effectively via first class mail.
But the original model was you rent one, return it.
And the union economics on that were not attracted.
So subscription was what I unlocked to ultimate profitability.
But company filed a public in 2000.
Market melted down.
It went down 60% twice.
That was not very fun.
And there was a financing in 2001, I'm dating myself, where we had a discussion and huge
supporter with Reed and conveyed, we will provide the financing, but I'm not sure how to price it.
Series A through E had been up into the right.
And so he went and canvassed the marketplace to see what the price of Netflix was.
And there was no equity provider, zero.
We did a restructuring financing in 2001 in order to get them through to the other side of profitability and free cash flow positive.
And then they went public in 2002, although traded down for a while and traded sideways for like six years.
But that was the tough part of the journey.
Like, why are you staying with this company?
was part of the discussion at the time. I think one of the benefits of experience is we invest in
these 20, 25 companies and hopefully they're all the next Netflix or Spotify. But after some
period of time, you realize, well, they aren't. But which ones have that decade or multi-decade growth
really going to be a dominant player? And we go through that sorting process. So what's the
challenge of holding. When they go through periods of material revaluation in the public market,
you get second-guessed at the wazoo. And sometimes you're second-guess yourself. Like,
oh, with the correction in 2022, people are like, why hadn't you sold everything and everything
in 2021? Well, if you could predict when the market's going to sell off, that'd be a productive
discussion to have. But I don't think one can predict that. Public scrutiny and second-guessing
can make it hard. But that's really kind of.
of it. And it's obviously proved to be really rewarding. Now, fun lives also mean you can't own it
forever. Netflix market cap Friday was $480 billion. And at the time the IPO, TCPE owned 43%.
43% of that would be a much bigger number than what we realized. Does that make you wonder if the
whole structure is wrong? If all of the returns come from a couple of companies, should funds be set up to
not have to sell? I don't think that the structure is wrong because we entered into a contract with
our limited partners and so we abide by it. And it's always easy to look back. Hindsight just
perfectly crystal clear. But I think that is why some have explored Sequoia or Sutter Hill or
others explored kind of the permanent capital, evergreen-like vehicles. Did you ever consider that?
No. Why not? I just think the financial structure is great as it is. Not broke. Don't fix
Often as a GP, we have a European waterfall structure.
So once we return all the limited partner capital, then we start getting our carried interest.
And once we do that, when we're distributing stock, we can choose to retain the Spotify or Netflix shares as a really store our own financial.
If you think about this interesting question of should or does the investment firm itself have lots of enterprise value, KKR and Blackstone, all these things are publicly traded, huge, huge companies.
whereas some investment partnerships explicitly target that the thing doesn't really have any value,
that this ephemeral thing, the partnership that may dissolve isn't worth much.
They don't plan to sell any of it.
How do you think about that question, which seems like is important for every investment firm to answer about itself?
Well, I personally think about it never been motivated to let's go take a public globally dominate.
I do think, and I'm only a casual observer or students, say, have a Blackstone.
I think they had a very simplifying organizational assumption, which was they were on a path to go public and to maximize the public value.
They would go from being a buyout shop to a smorgas board and everything's store of financial service offerings.
Offer that in a very compelling way to the large self-piece in the world.
And so you credit and fund of funds and they have a growth vehicle, et cetera.
And that seems that worked out superbly for them.
For me, that level of scrutiny and visibility is not appealing.
So it's not something we've really ever contemplated.
The alternative, too, is sometimes people sell a piece of the GP,
but that's mostly my casual analysis of it,
front-loading economics that you would otherwise get.
How do you think about setting the firm up for the circumstance
where someone else leads at other than you, Succession?
Succession Planet is John Doran. He's 20 years younger than I am.
This is a lot.
plan on having an active role, but he's running the day to day. He's actually moving to the valley.
He lives in London with his family in July. And so I get hit by a bus. That's one level of
succession planning. I'm very careful around buses. I don't envision going anywhere, but that's
very simple. It's always 20 years. It always seems to be a 20 year gap. That's the magic number for
the younger partner. We talked about stunning colleagues earlier. Well, okay, then that's question.
How do you identify? Not just being brilliant. It's just, are they a good investor?
To be a good investor, somewhere in your 20s, you're maybe trying to figure things out,
and then you invest a certain number of companies when you're 30, and then I mentioned when we start
TCVAS 36. It's a long-term business. Again, disasters can be very short-term measured, but it's
really hard to know if somebody's a great investor, except for the passage of time.
Does anything feel broken to you about the investing world and system today? It could be anything
in the triangle of GPs, LPs, companies, anything.
at all. Is there anything that you would change about the way the system itself works today?
In a strange way, I wish the AI enthusiasm hadn't distracted everybody, meaning this may be a bit of
a dinosaur approach. This is a really great business. It's also a really hard business.
I think there's a whole bunch of players who think it's easy. And I invest in these 10 companies.
They all were marked up and all is great. And a lot, if you're not, if you're not,
think about it, global financial crisis was a big reset in 0809, not so much for tech,
but financial system. And with the exception of 2022, it had only been up into the right for many
people who were then 10, 12, 14 years into the business. There still might be a lot of pain
to be felt from some of the investments made during that period of time. And there hasn't been a day
of reckoning. And a lot of investors have jumped on the ABA bandwagon, not necessarily saying
paying no attention to this stuff over here. We're an AI shop. But I've worried a little bit about
some of the 2020, 2021 capital, which is enormous sum being by and large broken capital,
broken part of the system. I used to describe when the internet bubble happened, venture returns
went like this. And venture egos went rhythmically. And then bubble burst and returns to this.
And egos for a lot of people in the best business didn't come down. Success says many fathers
failure as an orphan. I wish there was a little bit more modesty in our business.
Any advice that you would give to a young investor, maybe 30 years old or something, having made
some investments cresting into that period you talked about earlier, that wants to go launch
a firm today based on the 30 years of success that you've had at TCB?
Do it if you love it. Don't do it because you think it's going to be financial rewarding.
It can be, but success has to proceed that. If you add people, do it in a measured way and only add
exceptional people. We have had a lot of exceptional people. We also have had periods of time where we
expand it too quickly. Go try to find a segment that is relatively unexploited and therefore maybe
has to be a little more contrarian, which also then means the fundraising is going to be harder,
but don't follow the herd. Anything else that we haven't touched on across our two conversations
that you feel like is an important ingredient in your story, personal or professional?
I went to high school in a small town of Wisconsin. We did an aptitude test.
And my best industry to go into is agriculture, going off to college, et cetera.
But I was a huge John Wooden disciple, a longtime coach of UCLA.
And his pyramid success is something I've tried to live by is you need to have your own
definition of success, not somebody else's.
And that success is a piece of mind, which is a direct result of the self-satisfaction
of knowing you've done the best to become the best you're capable of becoming.
So to me, that's the R-stick.
I try to hold myself up to, and maybe that's why I don't sleep that well in the morning,
because I want to get up and continue to try to be as best I can.
The one other personal angle in the Netflix story, which has never gotten much airtime,
thank God I paid attention to my first aid training as a kid.
I think it was in 2002, end up having to do the Heimlich maneuver on Reed.
So if value add is you saved a life of a CEO.
So he had a piece of meat that couldn't get to slides.
There's two of us in the conference room.
So it's almost humorously, but pay attention to your first aid class in me coming.
Say a little bit more about John Wooden.
So that pyramid that you described, you can pick which spot in the pyramid you think is hardest
or you've seen people struggle with the most or you've seen be uncommon for people to actually pursue.
Say more about your interest in him and how you actually do the thing that he advocates.
Yeah.
It's a component building blocks that lead up to definite success.
He had some funny lines like, be quick, but don't hurry to this day.
Still not exactly sure.
As a youngster, I aspired to play in the NBA.
The preparedness was one of his key things.
Unfortunately, I lacked athletic ability.
My career lasted 15 minutes in college tryouts when a guy with cutoff shorts
lasted longer than I did.
Reinforced that it wasn't going to be an NBA player in my senior year high school.
I was point card on my team in sectional finals,
guarded an individual named Bill Hanslick, who was averaging 25 points a game and went on to play
for Notre Dame, which I think where you went, and then the Denver Nuggets.
And I like to joke that I was trying so hard because I was always working hard and pretty savvy
on the court. I defended Bill Hanslick, and I held him the 10 points over his season average.
So he scored 35. That's what greatness looks like. That's not to be my path.
But John was a ethics and preparation and hard work.
We're all part of the pyramid. Jay, so fun to do this with you. Congrats on 30 years. Quite an
achievement and accomplishment. Incredible companies built along the way. Thanks for your time.
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