Keep it Positive, Sweetie - Fearless Faith: A Candid Conversation w/ Mielle Organics Founder Monique Rodriguez

Episode Date: May 11, 2025

This week on Keep It Positive, Sweetie, I sat down with the powerhouse behind Mielle Organics—Monique Rodriguez. We talked about building a beauty empire, navigating loss, staying rooted in faith, a...nd her brand new book The Glory in Your Story. Monique shares what it really takes to walk in purpose and turn pain into power.

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Starting point is 00:00:00 Calling all my sweeties to the forefront, I'm your host, Chris Renee Hazlett, and this is the Keep It Positive Sweetie Show. Monique Rodriguez has shattered the glass ceiling in the beauty world with her Miel Organics brand. As the founder and CEO, Monique transformed her personal tragedy into a thriving, purpose-driven enterprise. Her journey from registered nurse to a leading global beauty brand is a testament of resilience, faith, and unwavering determination. In her new book, The Glory in Your Story, Activating a Fearless Faith to Change Your Life, Your Career, and the World, she shares intimate insights into overcoming adversity and finding purpose through pain. Monique's story is not just about business success.
Starting point is 00:00:45 It's about inspiring others to embrace their own narratives and pursue their dreams fearlessly. Join us as we delve into her incredible journey and the lessons she's learned and how she's empowering others to find the glory in their own stories. Kits family, let's welcome Monique Rodriguez. Monique, thank you so much for coming today.
Starting point is 00:01:05 Thank you for having me. I'm excited to be here. Me too. We got to hang out for the first time really together for Fashion Week. Yes. You guys, Monique allowed me to come to the Tom Brown show with her.
Starting point is 00:01:14 I didn't allow you. You just showed up and showed out. Your presence was definitely needed to be there. Thank you. I had a blast. It was like one of the most amazing shows I've ever seen. So that was a great time. But fashion has become a part of your personal brand.
Starting point is 00:01:31 When did you really get into fashion? I know you have Jeremy, who is an incredible stylist. But when did you really decide, this is something that's a part of me and I love it? Yeah, so you know what's funny? So my mom, her passion is fashion. Really? So I grew up, she was like a seamstress.
Starting point is 00:01:45 She would sew garments, and she would pick it up, put it back down, because she wasn't in an environment where she thought it was something that she can pursue. So I would see her pick it up all the time and just stop. And she always instilled in us, you have to be well dressed, you have to be well mannerdressed, you have to be well-mannerable,
Starting point is 00:02:06 you have to be poised and well-put-together. Like, don't walk outside looking crazy. Make sure your hair is combed. Don't have a bonnet on. So she always, like, made sure that we were super well-dressed. And even though, like, when I look back, I know she couldn't afford some of the clothes that she was buying us, she would put stuff on Lillway so we can have the best type of material and outfits
Starting point is 00:02:30 when we would start school. So that was just impressionable to me at a young age. So becoming an adult, I've always loved to dress up. Like I love to dress up and I love to look nice. Thank you, and so do you. So it's just an extension of just really who I am. So people may look at it as a personal brand, but it's really me.
Starting point is 00:02:51 Like I am such a girly girl. Like you will probably always see me in like a skirt or a dress. I wore jeans one time and like people looked at me like I had three faces because they're like, I've never seen you with jeans on. But I'm just like a girly girl. So I love dressing up.
Starting point is 00:03:06 It's just a part of who I am. And your girls, they dress, they're adorable, the way they dress as well. You do. So you picked it up from your mom, the way that, because they are stylish. They look so cute all the time. Yes.
Starting point is 00:03:17 I love that. So what about you? Me, honestly, my mom used to make my dresses as well. Oh, really? Yes, when I was a kid. And we had layaway too. Yes. But she made my outfits. And we had layaway too. Yes. But she made my outfits.
Starting point is 00:03:27 And I'm from a small town, so I used to get my inspiration from TV and magazines. Like we're in the grocery store in the line and I'm picking up Ebony and Vibe and all those magazines and Essence and reading through them like, oh, I need this outfit. So we have to go to Memphis,
Starting point is 00:03:41 like two hours away to get to the nicest mall so that I could get certain things that I wanted. Oh wow, Memphis like two hours away to like get to the nicest mall So that I could like get certain things that I wanted Oh, wow, you were two hours from Memphis two hours no mall where I'm from so because you started as a stylist. Yes. Yeah Here in Atlanta. Yeah Crazy yeah It's who you are too it is no and I feel like even from a young age It was a part of how I express myself now, you'll see me in jeans. I'm a tomboy at heart. So you'll see me in jeans, baggy sweatpants,
Starting point is 00:04:09 and it all kind of just expresses how I feel. Like today I came in and I was in pink. Maybe your girliness is running off because I came in here looking real cute, like girlish today. Other days, I have an aloe sweat suit that I call my uniform. I have in all different colors.
Starting point is 00:04:23 And I wear that like almost every day. Oh, I wouldn't have took you as, I thought you were like a girlier. I would see you dressed up though. Yeah, that's for pictures. Okay. Yeah. You know how like on Instagram it's like,
Starting point is 00:04:36 this is me 99% of the time, like no makeup, hair looking crazy. And then like the 1% and you're on Instagram like, ah. I mean, that's me too. But I say I just clean up well. Right. We clean up very well, yes. Yeah.
Starting point is 00:04:49 It was really fun. Yeah. And I was hoping that you was coming to Paris, but I know you're such a busy lady. I know. Because I was like, I was planning, I was like, we're gonna have so much fun. Yeah, see, I didn't do Paris with you.
Starting point is 00:04:59 You're not coming, you're like, no. Yeah. No. Yes, duty called, I had to get ready for work and I had 22 scripts that landed on my desk that I had to learn. So I was like, go have fun in Paris, and get back and not know my lines,
Starting point is 00:05:11 or be ready for what pays the bill. So I had to choose. Priorities. Paris will always be there. Yes, it will. Yes, and we can go again some of the time. I would love that. I would love that.
Starting point is 00:05:21 So thank you for taking the time. Of course. I'm so excited to dive into everything about your new book and just talk to you about your journey and everything you have going on. Yeah. But I want to start from the beginning. You are from the South side of Chicago.
Starting point is 00:05:33 Yes. That, from the stories I've heard, that is a rough side of town. Like I always hear like stories about Chicago and Michelle Obama is from there. And I read her book and I was like, oh, okay. It's a very interesting place to grow up. What was it like for you?
Starting point is 00:05:47 Cause I know everybody has different experiences in different places. What was the South Side of Chicago like for you? So Chicago gets a bad rap. It's really a beautiful city, right? It is. It's where I'm from, it's where I grew up. I feel it's what built the character
Starting point is 00:06:03 and the grit inside of me, right? I feel that the best entrepreneurs also come from Chicago because Chicago is a different breed. Like if you can weather the below zero temperature and still come out on top, you know, and wait for the summer and the spring time to come, you gonna be all right in life. It does get cold.
Starting point is 00:06:24 But outside of the weather, it's a beautiful city, right? The skyline, I feel like we have the most beautiful skyline in the entire country. But there are some rough parts. I think with any major city you go to, there is gonna be some rough parts. And I was, I don't know if I was fortunate, and I can say fortunate, but I was able to see
Starting point is 00:06:48 both sides of Chicago. I talk about this a lot in my book, how I grew up and what I've experienced with my dad and that was a rough side of Chicago where I was around drug addicts and prostitutes and at that time, back in the day, it used to be called the low end and that's where the projects were.
Starting point is 00:07:06 And I was able to see different people from different walks of life. I didn't grow up in the projects, but I was around the projects and down there because that's where my dad would purchase his drugs. So I feel like it has taught me to be a well-rounded individual and to learn how to manage and be in all different rooms and settings and work with all different walks
Starting point is 00:07:31 of life because, you know, that's how I grew up. I know how to be with the best of them and I know how to be with the lowest of them. So it's resilience. It is. I can see that. I can see that because I love the show, The Shy, and I guess that shows like a different, it shows you different sides of Chicago as well.
Starting point is 00:07:49 Leena does a really good job of showing you the political side and I guess the higher end of it, and then also the crime and the disparities that go on in that city. But I've always been fascinated with the city and the people that come out of it. So to know that that's where you're from as well is like, it makes sense.
Starting point is 00:08:06 Yeah, like I know how to pull out Southside Monique. I try to keep her back there. You know, I'm a professional, so. Okay, Southside Monique. What was a moment that you can recall where Southside Monique tried to creep out? Oh, in my professional life? Yeah.
Starting point is 00:08:22 You know, it tries. You know, when I've it tries, you know, when I face criticism or when I have trolls on social media that feel like they are entitled to say certain things. Or, you know, people that may also try me, like, in the public or during an interview. And I feel that, you know, I can politically correct, check someone,
Starting point is 00:08:45 but still remain poised and peaceful about it. And so I feel that in business, being a professional, you have to be able to not go there or not pull out the south side, Monique. She has to stay back there because I'm also a representative of God's kingdom. Yes. I'm a representative for my kids and I have to lead by example.
Starting point is 00:09:10 But it's tempting and I think we're all tempted to pull that person out. But it comes with self-discipline, self-awareness to be like, you know what? I'm going to just pray for you. And do we fall short? Of course. Absolutely. Like I'm sure you have had instances where you may want to just pray for you? And do we fall short? Of course, absolutely. I'm sure you have had instances where you may wanna just jump out on somebody on social media.
Starting point is 00:09:30 And I have commented back on certain things and I'll go back and I'm convicted and I'll delete it. But I feel like that's the growth in me. The same, girl, I'm right there with you. There has definitely been times even recently, I guess the last big one was last year, I did a podcast when we talked about interviews and sometimes a backlash or the comments that people make
Starting point is 00:09:53 and somebody from church is like, somebody needs to take your phone. Just give somebody your phone because no. Yeah, or you like don't read them. Like don't even like give your energy to things like that. And that's how I also maintain like professional mode. Like I have to choose what I give my energy and what I give peace away to.
Starting point is 00:10:16 Like my peace is not worth the negativity and the trolls. It's not, it is not. Let's talk about the glory in your story. I'm often like inquisitive about like what makes somebody's decide I want to write a book or it's time to write a book. So what what moment were you like Moe's time? Yeah, I feel that so I've built this company over the past ten years It'll be 11 years in May and I feel that the success that I have garnered, you know, people tell me all the time, oh, you're a unicorn. It's so rare to see a black woman have such a successful
Starting point is 00:10:52 exit in this space and I want to normalize that. I don't want to have the conversation or the narrative of like creating more unicorns, I want this to be normal in our community. And I wanted to share the roadmap of what it took to build a successful company, what it took to scale to the level that the public sees today and the trials and the tribulations that came with building this company because I feel that entrepreneurs need to hear this story, right?
Starting point is 00:11:23 Anyone needs to hear this story because there's so many different, you know, facets that can relate to people, right? If you are a career person, this book is definitely for you. If you are someone that's trying to increase your faith walk with God, like this book is for you. If you are going through a loss of a career, a loss of a loved one, a loss of anything that you may be grieving, like this book is for you. So it's many different relatable chapters that I feel relates to anyone.
Starting point is 00:11:50 But I wanted this book to be like, I'm your big sister and we're having a conversation and I'm giving you all the wisdom, the knowledge that I've learned over the past 10 years because the knowledge is not for me to just keep to myself, it's for me to share it. And people ask me all the time, can you be my mentor? So this is my gift to my community
Starting point is 00:12:09 of like all those people that asked for mentorship, like I'm literally pouring my heart and soul into this book being very vulnerable and transparent over not just the Instagram real highlights, but like the tough moments when I didn't even think Myyel was going to make it. Like, right, people don't see that on Instagram and I wanted to share because you may feel
Starting point is 00:12:28 that you're the only one going through what you're going through in this moment and I wanna give hope to that person that's reading, like, you're not in this alone. I went through it and if I can overcome that, you can too. So my husband would always say from the very beginning, the story must be told. We have it painted in our office space. And he was manifesting that.
Starting point is 00:12:46 And the story has to be told because it's not my story, it's God's story. And that's why the glory goes to him. Absolutely, I love that. And thank you for being obedient and giving us this because I know I get asked all the time as well, like, will you be my mentor? I'm sure you can attest with our schedules.
Starting point is 00:13:02 It's so hard to really commit to that. And you have two daughters and then you have businesses and you have so much going on. I know it's hard to find time to really commit to mentoring. So this is a great way to pour back into. And I love that. I do. And in your book, you also talked about the passing
Starting point is 00:13:18 of your son, Milan, and you worked as a registered nurse. And then it was that, that was a turning point of you to start your entrepreneurship journey. At what point in that were you like, I can't do this anymore? And I also wanted to ask you, and it's a two-part question, when you saw everything that was happening
Starting point is 00:13:38 in that hospital room, as they're calling all the things and you're saying, I know that's not right, this is not what should be happening. At what point are you like, this is, I can't do this, this anymore, working in the healthcare system with all the disparities for minorities? Yeah, that's true.
Starting point is 00:13:53 So I actually started as a labor and delivery nurse. So I worked in the field. So I understood everything about labor and delivery that you can possibly know. And so when I was in the hospital room and I went through being rushed to the hospital, being on the hospital bed, and then having to rip my clothes off,
Starting point is 00:14:17 put my baby on the monitor, and when his heartbeat was down, I knew if you all don't act quick, like it's not gonna be a good outcome. And I remember I kept asking him, like where's the doctor, where's the doctor? And the doctor was at home, and that was in a hospital that was equipped
Starting point is 00:14:39 to have like an on-call doctor that was 24 hours. And so them having to call the doctor to be rushed to the hospital to deliver my baby by the time he got there, his heart rate was like, it was so low, it was probably no saving at that point. And so when he did the C-section, and my son came out, he was lifeless. So he didn't get there in time to, you know,
Starting point is 00:15:10 cut him out quick enough. And so it was just devastating. And then I remember like waking up and I asked my mom and my family, I'm like, is he pink? Because I was incoherent, like I was drugged up. But I knew to ask, like, what's he pink? And then I saw the look on my mom's face because I was incoherent, like I was drugged up, but I knew to ask, like, what's he pink? And then I saw the look on my mom's face
Starting point is 00:15:27 and I knew at that point that, you know, it wasn't right. So it was a very, like even talking about it, just even though it's healing, it's therapeutic, it's still so hurtful. Because when you think about the health disparities in the medical system for black women, like I tried to be my own advocate because I knew I was highly educated in the field
Starting point is 00:15:50 and my level of education couldn't save my son. Wow. Right? And so I think about the women or the black people, the black community in general that go to the hospital and don't have any knowledge of their care or being an advocate for themselves, like how doctors and nurses dismiss their symptoms, dismiss their care for whatever reason because of the disparities.
Starting point is 00:16:19 And something has to give, something has to stop. And I also wanted to be an advocate for that and bring awareness to our health system, right? And to hopefully educate more black and brown young adults to go into the medical field and be our advocates because my doctor at the time was white, he did not look like me. And it's always would've, should've, could've, I wish I would've done this.
Starting point is 00:16:45 But I had to learn, I can't blame myself. But all I can do is be an advocate for more black and brown people to step up, to go into the medical field so they can be a voice and an advocate and have the empathy and caring and compassion that our community needs. Because even now, my dad, when he goes into the hospital, I have to always step in and advocate for him or ask questions. And by the questions I ask, they're always like,
Starting point is 00:17:13 are you a nurse or why does it matter? Do you not expect an educated black person to ask these type of questions? So we have to be our own advocate. And so I hope that people gather that from reading my traumatic story of having my son. And when I had my son and I had to go back into a career field, that number one,
Starting point is 00:17:33 I didn't want to be in in the first place. And then number two, I was dealing with the loss of my son and having to now take care of patients. My head wasn't there. I can imagine. My head, like, I remember my boss pulling me in, and she's like, you're not the same nurse that you were before.
Starting point is 00:17:50 And I'm like, well, you think, like, I just lost my son. I'm not going to be that person. So I had to go through this healing journey. And I knew that I did not want to go back into a field where I felt I was doing everything right. I knew everything that I should have known and something still happened to me. I wanted to just cut ties with the medical round.
Starting point is 00:18:09 People ask me all the time, would you want to go back? Absolutely not. Right, no. Absolutely not. Especially now, no. Absolutely not. And you know, but it paid its contribution
Starting point is 00:18:19 to my journey and who I am today, but it's not who I am. And I just had to cut ties with it to avoid being depressed. Yes, that's powerful. I know as a black woman, just finding the right primary care doctor, I have a black woman that's my primary care doctor. And then I went and got my first mammogram the other day.
Starting point is 00:18:39 Yeah, I saw that on Instagram. Yeah, and I was so nervous. I was so nervous because, I don't know, in my mind, I think sometimes I feel like a lot of, because you know, like some people, the doctors will say, oh, we see cancer, and then you'll go get a second opinion, and they're like, there's nothing there.
Starting point is 00:18:56 So I'm always like worried about, are they gonna tell me the right thing, or it's like, what's gonna happen? Because I was having like this pain, like right here, and I'm, of course you get on Google and start Googling, it's like. Google is your enemy. And I'm of course you get on Google and start Googling. It's like, your enemy. Right. That's like you're dying.
Starting point is 00:19:10 And so you're automatically like going in kind of preparing for the worst but hoping for the best but understanding that having I want to look across that room and see someone that looks like me or reflects me and that's so important, which is why I love my primary care doctor because she is a black woman and she gives it. I'm talking about, I can call her anytime. I can pull up on her and say whatever I'm feeling.
Starting point is 00:19:34 She's gonna look into it and connect me with another black doctor that's gonna take it serious. Versus like, oh, it just comes with age or oh yeah, you're fine. You know, like it's very passive, and I don't like that. So I totally understand why you were like, no, I have to get out of this so that I'm not depressed. I get it.
Starting point is 00:19:52 From that, did that make you more of an advocate for midwives and doulas? Are you more of like an at-home birth mom where you like want to push women like just kind of stay away from the healthcare system? How do you feel about that? No, I wouldn't push women to stay away from the healthcare system? How do you feel about that? No, I wouldn't push women to stay away from the healthcare system.
Starting point is 00:20:06 I still think that it's needed, but I think that as women, we should just educate ourselves on speaking up, educating ourselves on basically what you just said, like having a black doctor, or if your doctor's not black, maybe a minority doctor, but having someone that is, that hears your concerns, that listens to your concerns and does not just blow you off.
Starting point is 00:20:29 If you have a doctor that comes in the room and they just wanna like do a quick assessment, write you a quick prescription, I stay away from doctors that's quick with the pen and write a prescription without trying to understand and walk through like the assessment skills that they teach you in school of what is wrong.
Starting point is 00:20:46 And then once they identify what is wrong, what is causing that? Are there natural things that you can do to reverse whatever it is? Like, don't be so quick to just put me on medication. So I just like a doctor to be very thorough and to listen to me as a patient. And I just encourage our community
Starting point is 00:21:05 to just find those type of doctors because at the end of the day, we still do need doctors. If you are a C-section candidate, you can't have a home birth. You need to go into the hospital. In some ways you can't avoid it, but just make sure you have the right team around you
Starting point is 00:21:23 that listens to you. And if they're not listening to you, just make sure that you're an team around you that listens to you. And if they're not listening to you, just make sure that you're an advocate and you speak up for yourself. I love that. That's so good. So this caused a pivot for you to go into entrepreneurship. What was like the first thing that you tried,
Starting point is 00:21:38 cause I know you've done a few things. What was one of the first things that you tried to do on your own outside of being a nurse? So my L was the first thing outside of being a nurse. So once I left my nursing career and I started my L, but during my nursing career is when I did try to like branch off and start getting into like different business ventures such as a multi-level marketing.
Starting point is 00:21:59 So I did like Avon, Mary Kay, and I talked about all of the direct sale business ventures that I try to like go off into because I've always wanted to be an entrepreneur. So I've always had that bug and that desire and it always pulls on you and keeps nagging until you like fulfill that burning desire that you have. And I just felt that, you know, God was just redirecting me and rerouting me because I did not go the path of entrepreneurship because I didn't see it growing up. You can't be what you don't see.
Starting point is 00:22:28 That's so true. So I didn't see black women that were like running and operating beauty businesses or any business for that matter. I saw women that were on magazine covers or on the relaxer kit. Right. So that was my aspiration.
Starting point is 00:22:40 I thought that was the only route that I can take to be into this beauty world. Right. And I felt that God put this vision in me. He put this passion in its purpose, but I kept running from it because of fear, because of doubt and not believing in myself and not thinking that I can achieve it because I don't have a business degree, didn't have any business experience. So you know the enemy gets into your head and says like, oh you can't do this, how dare you? You have the audacity to dream this
Starting point is 00:23:09 and you have the audacity to think that you can do it. Well I'm gonna remind you that you can't do that because you don't have the education, you don't have X, Y, and Z. Like that enemy can be like something strong. Very much. And I had to learn how to silence the noise, silence the distractions, and when you go through such a tragic loss
Starting point is 00:23:26 like what I went through, for me it was like, what are my chances? Like at this point, I don't care what people think. I don't care, you know, about this career anymore. Like my mind frame was like, what's the worst that can happen because the worst has already happened. On eight, yes.
Starting point is 00:23:45 Yeah, so it just gave me another level of grit and tenacity that I didn't know that I had. And I decided to just follow God's calling and be obedient to what he had been calling me to do for years and decided to not feed into the fears, but to feed the faith and just to trust. And that's how my L was started. I love that.
Starting point is 00:24:09 What made you want to go into haircare? Like, what was the spark for that? So besides your beautiful hair. Thank you. So I've always loved hair. And I've always been obsessed with making sure that my hair was always maintained and always presentable. Like I told you, I wanted to be the little girl
Starting point is 00:24:26 on the Just For Me Kick. That was my aspiration. I used to ask my mom to drive me to model calls. Every time they did a model call for a hair company, I'm like, I'm signing up. I want to be there. And she would take me and she got to the point, she's like, girl, they not picking you?
Starting point is 00:24:43 And this is not something stable. This is cute, but I need to teach you how to find something stable. And you know, cause one day you gonna grow up and I'm not gonna be paying for you for the rest of your life. You gonna have to find your own job. So she encouraged me to be a nurse, right?
Starting point is 00:25:02 She didn't nourish the passion that I had to pursue beauty, and no fault to her, but she didn't see it. She came from an environment, she was raised of survival, so she was taught to only survive. So when you are coming from a survival mentality, you're not encouraged to dream big. And so she instilled that in me.
Starting point is 00:25:26 And so even though I was always a dreamer, but that's the thing. Like, sometimes people around you that have good intentions and they mean well, but sometimes their advice and their wisdom, it's coming from a place of fear. It is. Because they didn't see it for themselves, so why would they see it for you?
Starting point is 00:25:45 Right, so she didn't see that in my future. And so I just put my dreams to the wayside of being in this space. And once I went through the loss of my son, it just circled me back. And it was like a full circle moment, God was just redirecting me back to that childhood Monique. And I feel like Mayel has healed a lot of that childhood dream
Starting point is 00:26:07 that I had, you know, growing up. I mean, not healed, but fulfilled a lot of the childhood dream that I had growing up, right? It just made a full circle 360, like, God's like, I'm gonna run that back. Yes. So you can know what's in front of your face. Yes. You touched on something about how dare you dream this big. I was reading a book called The Prayer Circle where you like basically kind of build your own Jericho wall while you have they go around the wall
Starting point is 00:26:33 until it comes down and it becomes true. And in the book, he said something about a lot of times when you like your faith is too small or you don't believe big, it's an insult to God. Absolutely. Yeah, so when you said that, it reminded me of that. And I was like, it is, it's an insult to God. Absolutely. Yeah, so when you said that, it reminded me of that. I was like, it is, it's an insult to God. Like, how dare you not dream that big?
Starting point is 00:26:49 Yeah. And I always say too, what's another insult to God is that when you don't fulfill your dream, God has attached so many people to your dream. And when you don't fulfill your dream, you're disappointing the people who he's assigned to your gift and your calling and you're not being obedient to him and you're insulting him because you're not being obedient to the gifts and the talents and the purpose that he has put you on
Starting point is 00:27:15 this earth to accomplish. Yes, yes and you're holding everybody else up. Like sometimes it's you that's holding everybody else up. Yes, I think about like we have over 300 employees and some of the employees that we employ probably would have never been able to have the position that they had at my ill because of Credentials we always believe in giving people an opportunity a chance We put people in sometimes we put people in positions that were probably too high for them But you know we wanted to provide opportunity. So we've been able to give opportunity to so many people
Starting point is 00:27:49 and experience to so many people and exposure that they may not have had if I didn't follow my dream. Yes, that's so true. In your book, you had a chapter called, Finding Your Person, and you and your husband Melvin were high school sweethearts. Yes. That's crazy. I only know one other, well I know a few people but I know Deval and Kadeem were like they met in high school and yeah they're still
Starting point is 00:28:13 together to this day but you don't hear that happening a lot. At what point did you know like in high school did you know then or y'all were just like boyfriend and girlfriend did you see it then like this is the person I'm gonna be with for the rest of my life? So when I was in high school, I always saw something in him. Like, he had great qualities, great characteristics. And I saw myself, like, having kids with him and, like, having a life with him, even at a young age.
Starting point is 00:28:40 You know, I just didn't know, like, how it would all, like, come together. But he just had, he was just different from other guys in the neighborhood where we grew up, and I know that I was also different for him. And so I always joke with him like, you got lucky because you got a rare one, okay? You don't find them, they don't make them like me no more.
Starting point is 00:29:01 But I was always confident in that. And you know, I talk about this in the book, my mom instilled in me, if a man wants you, he's gonna have to court you. You don't just give it away for free. What you have is precious. Your soul, your energy, everything that you possess as a woman,
Starting point is 00:29:19 it is precious and every man is not deserving of that. So you gotta make him work. Yes I did that and we had some rocky moments in the very beginning, but all in all, he knew that if he wanted to be with me, he was gonna have to put in the work. Yes, I know that's right. I love that. You are really big on your faith and so is he.
Starting point is 00:29:42 How has faith played a role into where you guys are in your business partners? Y'all do everything together from what is he. How has faith played a role into where you guys are in your business partners? Y'all do everything together from what I see. How has that played a role, even when you said it was rocky at certain points? How did that faith play a role through your relationship? Yeah, faith is holding on to things that we hope for that we can't see.
Starting point is 00:29:59 And faith is everything. It's like our anchor. Faith is what keeps us grounded because when you enter into uncharted territory, it can be very intimidating. You don't know what's going to happen. You're walking into the unknown and you have to trust and have faith in God that if he gave me this vision, that he's going to equip me with everything I need to be successful in my calling. And it's not for me to figure out
Starting point is 00:30:28 how all the pieces are gonna come together just yet. It's for me to take a little step, watch God do his work, right? Because that's how he works. Like you take that step, he'll open up some doors, he'll reveal to you his power. And then you're like, oh, okay, God, let me take another step, right?
Starting point is 00:30:44 And then he'll open up some more doors, he'll reveal his power, and that is literally a faith walk. Like you're just climbing some stairs, and we don't climb stairs to go from the bottom of the staircase to the top of the staircase. They're just very small steps that we have to take to get to the ultimate top, right? And that's how I look at my faith journey,
Starting point is 00:31:04 and it's a lifelong journey, right? Because you will have moments that you will doubt yourself, you will have moments where you're questioning your faith, and that's normal, like we're human. He blessed us with emotions for a reason, right? But when we do have moments of, when we feel down and despair, that's when we have to lean on him even more
Starting point is 00:31:25 for his strength. Like he doesn't want us to run away from him. And even if you have ran away from God, like he's still always right there waiting for us to just come back to him. You have to trust that. And the only way that you can trust that and have a true relationship with God
Starting point is 00:31:37 is by knowing his word. Right, if we want to have a relationship together as friends, we have to get to know each other. God is no different. God is saying like, I want you to have a relationship with me, but in order for us to have a relationship together as friends, we have to get to know each other. God is no different. God is saying like, I want you to have a relationship with me, but in order for us to have this relationship, you have to know my word
Starting point is 00:31:50 because my word speaks to my character. And my promises. And once we know his character and his promises, we can stand on that. And his word does not lie. And I'm a living, willing testimony that what God says in his word will come to pass. And we can hold God accountable to his word.
Starting point is 00:32:07 And that has been what has manifested in my life. I love that. Now you guys work together. I know for me, like I like my space. So I like to like be able to go, but y'all, I feel like you guys, was there any moments as you're building this huge brand that it is today where y'all were like bumping heads or was it always just like, no, we're on the same page, it's smooth?
Starting point is 00:32:28 Oh, absolutely not, no. Like we bump heads, yeah, and we bump heads quite a bit, but you know, it's at the end of the day, like we see the big picture. I think it's normal to have conflict. Yes. And I teach my kids that, and sometimes we may bump heads in front of our kids,
Starting point is 00:32:47 because I want them to see the back and forth bickering, but I also want them to see how do you solve conflict. Because life is not the absence of conflict. It's just how you respond to it. And so that's what we focus on, because we know that we're not gonna always agree, and we know that conflict can be healthy, and it's how you work through it.
Starting point is 00:33:06 So because we are aligned with the big picture, we're aligned with our vision, our goals, we're aligned with our legacy that we want to leave for our family. And we realize that no matter what we argue over or bicker about, it's not even important. Right. Right, it's when you look at the big picture,
Starting point is 00:33:25 is it worth messing up what we've built, what we've created, the legacy that we're leaving? And nine times out of 10, it's really not. It's so minor. It's so minute. But we do understand that we have to have our own individual lives outside of being a wife and a husband.
Starting point is 00:33:43 And that's important for us. So like, you know, I am a mom, a CEO, a wife, but I have to have my girlfriend time. You do that very well too. Yeah, I try to like- On a high level. Balance, yeah. Because you need your girlfriends, right?
Starting point is 00:33:58 You need your support group that you can share things that you can't necessarily share with your husband. Like, my husband can't relate on like female things. So you have to have the balance of like your friends, your inner circle. And he has to have that for himself. He can go on golf trips. I can go on my girl trips because when we come back,
Starting point is 00:34:18 you wanna miss each other. I think that's important for you all to like miss each other. Yes. And even when we worked in the warehouse in the office, his office, we intentionally made his office way on the opposite side of the warehouse and mine was over here. And that was because we work together,
Starting point is 00:34:36 but I don't have to see you all day. Like I still wanna miss you. And sometimes we will be in the office and not see each other until we go home. And then we still talk about our day. Like, you know, we work in two separate entities, but we're actually together. So you have to give each other time to like have their space and miss each other. Because I think that's important because you are a person outside of, you know, who you are to your spouse.
Starting point is 00:34:58 Absolutely. Yeah. In building MyEll Organics, what was the moment where you you both realized we got something and this is a hit? Yeah, it was the day that we launched. I realized that this is something special because when I did all of the other direct sale businesses, nothing ever took off.
Starting point is 00:35:22 Like I couldn't sell something to save my life. And then when my yell took off and then I had all these orders coming in, I was like, oh, this is different. You know, this is like, this is like God ordained because I had no clue that it would sell the way that it sold. And I remember my husband jumping in on board
Starting point is 00:35:42 because, you know, he has the logistical background operations. That's what he focuses on. And I'm the visionary that created it. So I created this product. I created this brand. And then once we started selling, I'm like, oh, now we got to ship it out to people like the customer.
Starting point is 00:35:58 So I have no idea how that works logistically. Right. So he jumped on board with his logistical engineering background and set up a whole process and system. So we were like very organized. We had a two man shop in our basement at the time and we were just shipping out orders and we were a team. That's amazing.
Starting point is 00:36:17 And yeah, we just came together and I knew like this is something special and if we put a thousand percent into this, we can really make this thing big. Yeah. And when did you like decide that we're gonna go into the big stores? Like what was that moment? So- That you couldn't handle it from the basement anymore. Yeah, so we went from our basement to the garage.
Starting point is 00:36:36 So we had a three car garage. I remember the garage. Yeah. I think I remember like putting you all posing that. Yes. Yes, yes. So we had a time clock in the garage. We had a pumping system where my husband would like,
Starting point is 00:36:48 he put this contraption together and we would pump out the Babasu deep conditioner and I would package it and label it. We had a whole operation. And when we had the call to go into retail, like it wasn't because we chose to go into retail. We were just focused on building and the company. And we got the call from Sally Beauty.
Starting point is 00:37:12 That was our first retail partner. And when we got the call, so Sally's headquarters is in Denton, Texas. And we happened to be there in Dallas for my daughter's gymnastic competition. And they called us like, hey, we want to meet with you guys. We're interested in bringing you into our stores. And I'm like...
Starting point is 00:37:31 What are the odds we're in Texas? What are the odds that, number one, we're in Texas, and number two, like, I wasn't even thinking about retail. I have put Sally's on my vision board to go into retail year five. Because you know in textbook how they say, oh, once you hit five years, you have a viable business. So I was following what the book said.
Starting point is 00:37:51 And that was my vision. So guys said exceedingly abundantly. And when we got the call, we told them no, because we had our kids with us. And we're like, well, we don't have a babysitter. We're not from Texas. They're like, bring your kids to the meeting. And that was another like God moment where I'm like,
Starting point is 00:38:05 oh yeah, this is serious. I'm gonna make this work, yeah, yeah. We launched into retail, we had the meeting with them, we launched the following Planet Graham reset, which was February of 2020, I was 20, 20, 2016. And then when we launched, we sold out in every store that we launched in. Come on.
Starting point is 00:38:24 So it was like the retail came after us. And once that retailer had the success that they garnered, other retailers started knocking because they're like, oh, well, we want to have a piece of that pie too. So it wasn't that we were searching for retailers, the retailers came to us, which is a blessing. A huge blessing because most of the time people are pitching their products to the retail. Yeah, that's amazing. We Barely had to pitch like it was so effortlessly like us going we didn't even have a formal presentation We met with Sally's hey, this is the brand our kids were sitting at the the round table and it was so informal But that's how bad they wanted us into their stores
Starting point is 00:39:03 Wow, that is incredible. Yeah. So you're on this journey of just the rise of MyEl Organics. What was that journey like? I know as you're going up, you're going to because people always think that like once you hit make it quote unquote, they're like, oh, it's just smooth sailing. It's easy. What were some of the bumps that you guys hit along the way as you continue to rise? Oh, yeah, it gets more challenging
Starting point is 00:39:26 because the bigger you are. They always say more money, more problems, right? And that has some truth to it because there are more eyeballs on you. The more challenges are gonna come, the more roadblocks. And we experienced a lot of different roadblocks and obstacles and I talk about a lot of our challenges in the book.
Starting point is 00:39:44 At one point we were not profitable. And at one point I did not know if Maielle would make it. We were on the brinks of like, the bank's gonna come after us if we don't pay them their money back. So it was a very challenging time that people on the outside didn't know because the brand was doing extremely well.
Starting point is 00:40:06 Like the sales were through the roof. So on the outside, people are like, oh, this brand is amazing. But underneath, when you look at our financials, it was horrible. And we went through this process of having to turn our business around and we needed funding.
Starting point is 00:40:25 Yes. Because at that point, we had overspent, which is a common mistake a lot of entrepreneurs make. But we felt that we had such great conviction that what we were building was still so great that we still had to show up with a smile on our face. We still had to serve our community. We still had to serve our community. We still had to serve our employees. At one point we
Starting point is 00:40:48 were not paying ourselves so people can come to work. They don't hear that, right? Like we were not making any money. We had to sacrifice a lot to like maintain face because we didn't want our employees to know what was going on because would they have the same level of enthusiasm to show up and work if they knew that the company was suffering on the back end. So those are the moments people don't see. And then once we were able to garner funding,
Starting point is 00:41:15 we got a lot of no's. And I talk about one big no that stuck out to me as a part of this journey, the investors wanted 40% of our company. And it was a bad deal. And we had to walk away from that, knowing that even though they were giving us the money that we needed, we were not willing to sacrifice
Starting point is 00:41:36 and give that much of our company away because we knew how valuable our company was and as we were building. And I think that's a huge key component for entrepreneurs is that we can't be so quick to take our money from investors because that is a whole nother animal. It is a relationship, it is a marriage with whoever you're partnering with.
Starting point is 00:41:59 And you wanna make the right choice. And I tell people like, don't dilute your shares early on because what you're building can be so valuable. So you can't have the largest exit ever for a black female or male entrepreneur. The reason why we had the largest exit was because I didn't dilute my shares early on. We sacrificed a lot to not take on that money
Starting point is 00:42:21 that they wanted 40%. So we had to just be patient and wait it out until we met the right investors that were willing to invest in us. And patience is the key, right? Because that patience is pruning you, is building character, is building resilience, is building like that tenacious spirit that we need as entrepreneurs. It's building a whole new level of wisdom and knowledge
Starting point is 00:42:44 that you need to carry on into your next venture or project, right? And so those are some lessons that I wanted to share because it's so easy for someone to say, hey, we're gonna give you $2 million. What comes with that $2 million? Right, and what would be left with after. Exactly, exactly.
Starting point is 00:43:02 So I just also caution people to be very careful with picking investors, being students of life and always learning and asking questions. I was very big on raising my hand and finding the people that had the successful exits. How can I learn from you? Yes. That was key, right?
Starting point is 00:43:24 Because in order to be a champion tomorrow, you have to be teachable today. And I have always been very teachable and coachable. And that was one of the reasons why Berkshire, which was our private equity partner, who was a great partner, by the way, that's why they invested in us because they said, you and Melvin are very coachable.
Starting point is 00:43:42 I love that. I love that. So we get to the point where it's time for the biggest exit. And your approach with, hey, we want to buy your company. As an entrepreneur, when do you know it is time to sell or to say, hey, no, we don't want to sell. We want to keep it? What made you guys say this is time?
Starting point is 00:44:01 So that's a good question, because you really don't know. You don't know when it's the right time. Yeah, I guess that's when that fearless faith comes in. Exactly, you really have to have faith because we did question like, is it time? Is it not time? And I will tell you, looking back in hindsight, I am so glad we did it when we did it. Oh good. Right? And there's no it when we did it. Oh, good. Right.
Starting point is 00:44:25 And there's no right way to time it. And we were having this conversation with our investor Berkshire. And we recently just had dinner with them a few weeks ago. And we were talking about the same thing. We couldn't have timed it perfectly, but there is no way to predict how to time it. So our model was slow and steady wins the race,
Starting point is 00:44:44 but strike while the iron is hot. You know, we had taken the company to new heights. We had taken it to a new level of profitability. And when we looked at our financials, we looked at where we were as a company, we looked at, you know, the our distribution, our customer base. It was like all the stars were aligning, right? And the interest, we had so many inbound interests from strategic companies. And the thing is like, you don't know if they're gonna be interested in you tomorrow.
Starting point is 00:45:19 That's true. Because they may have something else that comes in hot and they may go to the next one and then you've missed your opportunity or you missed your value, right? So because we were getting so many inbound interests and the stars were aligning, we said as a team, we're gonna just test the market.
Starting point is 00:45:36 We're gonna see what it comes back at. We're gonna just see what we're valued at. And we had to know that once we put our stuff out there in the market for a potential sale, it's harder to put yourself out and then take it back. So we had to have faith that we were going to get the value or close to the value that we were hoping for and have faith that it was just going to come back once we put our bid out to the market. And it came back and I remember our investor told us,
Starting point is 00:46:08 she said, if it doesn't come back to what you guys want, there's no turning back. So we have to be okay with whatever people bid that is something that we have to be okay with as a team and we're gonna have to just roll with it. So, okay, so you're saying once you put it out there, there's no saying, oh, we don't wanna sell it now. Like real estate, like how you can take your house
Starting point is 00:46:33 off the market. Can you just pull it? You can, it's just not a good look. It's just not a good look. Because the time and effort to prepare, to package the brand, to put it out in the market for strategics or investors to bid on it, to put it out in the market for strategics or investors to bid on it.
Starting point is 00:46:47 That's a lot of like heavy lifting. It's a lot of work. And so you're working with investor investment bankers, you're working with our investing team. So all the time and energy that people are gonna put in, like if you put it out there and say, oh no, it's not time yet. It's just not like, it just doesn't look good. Yeah, and then to my point earlier if you go back out there later
Starting point is 00:47:11 You may not get the same type of value because they may say well you came out here before it Are you gonna pull it back? Are you not gonna be serious with your sale? Right? So it's like a It's literally a faith walk. You really just have to have faith. It's scary. It's scary, yeah, because we knew that we were just gonna put ourselves out there. So thankfully, once we did put ourselves out there, we had some really great valuations. And we said, we're just gonna go for it because we don't know what the outlook of the world
Starting point is 00:47:39 and the economy looks like in the future, and we see what's going on now. Listen. That's why I said it couldn't have been better timing. So we just said that we were going to stick with what the values came back with, and we were just gonna enter into the process and start dating strategic partners
Starting point is 00:47:56 and find who was the right partner for Ma'el. And then you ended up with, is it Procter & Gamble? Procter & Gamble, yes. Which is a very world-ren renowned company in the beauty space. They do so many different things, but so we've, all your faithful buyers and customers here that you sold to Procter & Gamble, which is what, it's business.
Starting point is 00:48:19 Yeah. You know, it's business. But there was so much backlash from that. Like, oh, she sold out or oh, she like sold out to the white man or whatever. They people say when you're at home and you're hearing these things and reading these things, but knowing that this is the business decision that I made and I'm standing on it, how did, how did that feel when you're reading and hearing all these things that people are saying? Well, number one, it was the business decision that God put in me.
Starting point is 00:48:46 Because what people don't know is the prayers and the journaling that me and God sat down and had this conversation, right? So before I sold to P&G, before we entered into the process, we entered into the process of August of 22. I journaled, had a conversation with God, and I kid you not, I have the journaling to prove it. In May, I wrote down, my ill will be acquired by PNG.
Starting point is 00:49:12 Had no idea that PNG would enter into the process, didn't know that we were even gonna have a conversation with them, but that was a vision that came from God. And I wrote it down, he says, write the vision and make it plain. And so when we entered into process, PNG ended up becoming one of the ones
Starting point is 00:49:28 that was in the running. And when we were in the thick of negotiations, we went to church, we called our pastor, it was like 10 o'clock at night, and we said, we need prayer, because we were in negotiations on Zoom late at night. And we asked him, can we have a breather? Can we take a break?
Starting point is 00:49:45 We went to our church, had our pastor pray, and our pastor said, it's something about PNG that's jumping out in my spirit. So this was confirmation from my pastor. Mind you, I forgot that I wrote that down. Okay? That is crazy. So I forgot I wrote it down.
Starting point is 00:50:00 Confirmation from my pastor, we come back, get back on a Zoom, we make the decision, we're gonna go with PNG, right? We do all the documents, we close. I go back into my closet because that's my journal, and I'm flicking through my journal pages because I'm getting ready to write down this process of what happened, right?
Starting point is 00:50:16 I'm flicking through my journal pages, and my thumb lands on the journal entry that I made in May saying that my L will be acquired by PNG. When I tell you the chills that I made in May saying that my ill will be acquired by PNG. When I tell you the chills that I received because I'm like, God has confirmed his word. I am going in the right direction. He is ordering my steps. I had to run. I get chills talking about this. I had to run and find Melvin. I don't know where he was. I was like, Melvin, look at what I wrote down. And mind you, this wasn't the first time that I wrote something down that I prayed over
Starting point is 00:50:46 and God answered my prayers. And I pointed, I said, look what I wrote down. And he was just like, wow. Wow. He's like, wow. So when you talk about the critics, I'm saying all that to say is when people criticize me for the decisions that I'm making,
Starting point is 00:51:02 it's really not my decisions. These are decisions that I pray though that God has revealed to me. So when you are criticizing me, you are ultimately criticizing the one who put me on this earth to accomplish the purpose and calling that he has placed on my life. And no one knows the conversations that me and him have.
Starting point is 00:51:18 And that's why you can't share your dreams and your visions with everyone else because it's not for everyone else to know what you and God talked about. So I can sleep well at night, right? Because I know that I operate with integrity. Absolutely. I know I operate with the utmost respect and confidence and serventry for my community and my people. And I know that I've done what I'm supposed to do, right? So the criticism does not bother me. I've been through worse. And I pray for them because
Starting point is 00:51:44 I know that it's internal projection of their own insecurities and their lack of courage to walk in my shoes and to do what I'm doing. Or they don't have the courage or belief system to even think that they can accomplish what I have accomplished and they can. If they take the same energy from criticizing people and turn it into something positive, right?
Starting point is 00:52:03 That's really what it is because I never went on something on social media to criticize them. I may have thought it. I think we all think something, right? But I'm not gonna actually verbalize it and say it because I don't have the time or energy and I don't wanna block my blessings by doing that. So I just, I take it with a grain of salt.
Starting point is 00:52:24 I embrace it because they push me to go harder and to keep showing up. And I feel that, you know, it's also a testament that, you know, God is reminding everyone that sees anyone that's facing adversity to stay steadfast in the moment of adversity, because the grace and the poise that you carry and possess while you're facing adversity
Starting point is 00:52:47 is inspiring someone else that's watching you. So I focus on the people that support me, not the ones that don't. Right, I love it. That is so good. It's crazy because when you are building and grinding, everybody's cheering you on. As soon as you become the one,
Starting point is 00:53:01 that's when all the haters and they say, I'm literally coming out the woodworks like little cockroaches. Yes, that's exactly like Pastor Jamal Bryan said, when the lights turn on, all the cockroaches come out, right? Yes. Literally, literally. There was a big viral moment where people were coming out
Starting point is 00:53:21 saying that they were losing their hair from using one of your products. And I'm gonna say, I got a head full of hair and I've been using your products for years. Same. And they lost none of it. You know, like besides the hair that falls out on a day-to-day basis, just naturally, you know? And I was just like, I cannot believe that, like, somebody is going to these lengths, you know, to try to take down another black woman.
Starting point is 00:53:41 And it was just so disheartening. And I can only imagine. And I would like for you to share, like, in those moments in your closet, because I see you in your prayer closet praying with other women. What were those conversations like with God when you saw somebody really trying to attack your brand? This is like your baby, you know? Yeah. Well, those conversations with God was, I know that you're not going to let one, what you have built, no man can take that down. Come on.
Starting point is 00:54:06 Right, so I have to stand on that truth because this is just one person, one troll that decided to be negative and she can't stop the favor of God. No. Right, she can't stop what God has blessed and ordained, no man can take that away. And the sad thing about it is that truth, it conflicts with lies to the point where lies can be perceived as truth. And I feel that because Myel is such a great brand, and when people can't find anything negative
Starting point is 00:54:42 about the brand or about myself. They make things up. Yeah. And I know that it comes with the territory, the bigger you are. And the crazy thing is mostly all the big brands have been attacked in that same way. So I really knew that my time was coming. Right. Like, wait for it. Seriously. And it's sad. But it happens with every big brand.
Starting point is 00:55:06 So it was confirmation that why I actually have done something really great, that people wanna take the time out of their day to try to tear me down and nitpick about every single thing. And the people that already have it made up in their mind that they wanna misunderstand you, there's nothing you can do or say
Starting point is 00:55:24 to try to prove them wrong. So I'm the type of person, I am not afraid. I will address it head on, but I'm only gonna do it one time. And I'm gonna address it because of the people that do support, that do use the product, just to reassure them that the formulas haven't changed, the products are still the same,
Starting point is 00:55:41 you can still use the products, they're safe and effective to use, they're still the same product that we had before the acquisition, nothing has changed, look at the labels. And that's what was so baffling about it is because people, if you actually read the labels, you will see that the formula is still the same in 2020 versus today. So it's the fact that people didn't even take the time to educate themselves. They just wanna run with the false narrative
Starting point is 00:56:07 because it's like, I knew it couldn't be that good. It's too good to be true. So let me try to create this false narrative because this is just too good. And if you just take the time to educate yourself, and I tried to educate the community, and I feel that the people that want to be educated, they will hear me.
Starting point is 00:56:26 Because ignorance is a choice. We live in an era of so much access to information, and if you choose to still be ignorant when you have the information being presented in front of you, then you're choosing to be ignorant, and that is quite all right. You can stay right where you're at. But me over here, I'ma keep moving.
Starting point is 00:56:42 I'ma keep elevating. So you just gotta like do what you can but focus on what's important and not the naysayers. I will say that you handle it with such grace because I can't imagine like being the position you are and working as hard as you have to get to where you are and then be hit with something like that and I was like my girl is handling this thing. Yeah. I mean it's hurtful. I'm not gonna lie and say that it's hurt because it's something I built. Right. That's exactly.
Starting point is 00:57:06 But it's like at the end of the day, my confidence is in God. So I have to stand on his word. I have to lean on my faith. Again, that's where my faith comes in. He keeps me grounded. And I do know that the social media world, people will find a topic, they'll jump on it, be real loud about it, and then they move on to something else. Yeah. And they're definitely on to something else. Yeah, and they're definitely on to something else now.
Starting point is 00:57:25 Yeah, that is so true. When it comes to empowering others, there are so many people who wanna be entrepreneurs. What is some advice that you would give? And I think you've given a lot of nuggets today, just even to me, I'm taking mental notes, and I'm gonna go back and re-watch this because I'm building a brand,
Starting point is 00:57:41 and I have some other brands I wanna do, and you've given me so many things to think about. Oh, good, thank you. Yes, thank you. But if there's just any like tip that you could give I'm building a brand and I have some other brands I want to do. And you've given me so many things to think about. You're good. Yes, thank you. But if there's just any like tip that you could give anybody who really wants to get into it or a piece of advice, what would you give them? Yeah. So I would say authenticity is key.
Starting point is 00:57:59 Like no one can beat you at being you. And I think that you do a really great job of just being yourself. And I do know that's why what you're doing, your brand, when you do eventually start something, whatever brand you want to venture off into, it's going to go well because people are attracted to your authenticity. And people don't want to do business with who they feel is fake or is a facade or a perception. They really want to connect with you as a person. They want to do business with who they feel like they know, who they like and who they trust.
Starting point is 00:58:28 It is a relationship, it's not a transaction. Even though we look at it as a product is purchased, a sale comes in, we get money in exchange for that, that's the transaction, but I really focus on like, how do I build relationships with my customers? How do I date my customers because I want my customers to feel connected and engaged because especially in the beauty space with haircare,
Starting point is 00:58:51 it's such an emotional connection and what we put on our hair, I feel like it's absorbing our spirit and our energy and I always wanna put out good vibes and good energy as I'm building and meeting people from all across the country to let them know, you can trust me with the products that are being produced with your hair. You can trust that if something is wrong, that I'm going to be an advocate to try to
Starting point is 00:59:13 fix it and make it better to perform because I'm using the products too. My kids are using the products, so I'm not going to put anything out there that is not healthy or that's causing issues. I'm going to do my due diligence and do all the proper testing and make sure that it is a great product before I put my name on it, right? And so you have to like be able to build that trust with people, but the only way you can do that
Starting point is 00:59:35 is by being your authentic self and dating and building relationships with your clients. I love that, I love that. Leaving a legacy behind, you spoke about, you're building a legacy. What is the thing that you want to leave behind when it's all said and done? What I want to leave,
Starting point is 00:59:51 first of all, I feel like your legacy is something that you can build while you're still living, breathing on this earth, because it's about impact. And I want to impact others by way of helping them be inspired, building their faith, teaching them a spirit of resilience. I want my kids to look at me and say, wow, like my mom, she built this successful company. And not only did she build, but she gave back
Starting point is 01:00:18 to the community that served her, the community that purchased products. She always made sure that she gave back to the people that supported her. And I also want people to just be encouraged to continue dreaming big because it's never too late. Your dreams don't have an expiration date. There's no limits that you can put on God.
Starting point is 01:00:40 So I want people to just increase their faith in God, bring them closer to God because I think that's why we're all here on earth to be vessels, to bring people to his kingdom and to know that we serve a limitless God. He does not put any limits on us, right? And when you operate from that position of abundance and not lack, you can accomplish anything in this world that you wanna accomplish.
Starting point is 01:01:01 And that's the legacy that I wanna leave behind. I wanna create more Monique Rodriguez's. I want to normalize this conversation. So we're not sitting down and saying, so why did your community criticize you for being a choir? No, this will be a normal conversation. Like girl, you did an acquisition. Kudos to you.
Starting point is 01:01:18 Like tell us how much it was. Then let's get the tea. And let's celebrate you. And how can we create more people to do this and celebrate this as a community. Because we celebrate it when Kim Kardashian does it, but when somebody that looks like us does it, it's not normal.
Starting point is 01:01:32 It's a sellout. It's a sellout, but it's normal for somebody that looks like them. We got to stop thinking like that. That's real. That is so good. I love it. So before we get out of here, what is next for Monique Rodriguez? Oh, so what is next?
Starting point is 01:01:44 I'm always like, I have like a million ideas and my brain is racing it goes from one idea to the next idea But I really want to focus on like, you know building up the next generation because they are our future So my daughter she's getting into content creation I want to help build her career her platform and help her be an influencer to the kingdom as well I love that. And just help my kids really pursue and nourish their gifts and their dreams because they're becoming young ladies and adults. And they, I did what I did so they can have the freedom and flexibility to pursue whatever
Starting point is 01:02:16 dreams and passions they want to do and continuing to impact my community with things like, you know, this book, this is my gift to my community. And you know, I have some other key initiatives that I'm doing with Myel that is coming down the pipeline. But yeah, just continuing to be great and live with intention and positivity. Keep it positive, sweetie. Period, and you're doing it.
Starting point is 01:02:36 I am so inspired, I really am. What are your plans for the future? Before we get out, we're gonna do something that we call positive outcomes. This is where our listeners write in and ask us a question and then we give them advice. You down? Yes. All right.
Starting point is 01:02:52 So this comes from Kerrigan Buck and she says, what advice would you give to a woman that's struggling with differentiating between a positive and supportive lady versus a doormat. Oh. That's so. And you know, I talk about this in the book of not having yes people around. One of my mentors would tell me, she would always say, yes, people will get you killed. So you don't want to have doormats
Starting point is 01:03:17 that you can just walk all over and they're just saying yes to everything that you're presenting to them. You want to have people around you that are loving, supportive, but hold you accountable. And the way that you differentiate is, when you have someone that's holding you accountable,
Starting point is 01:03:33 they're doing it from a place of love. If it's coming from a place of ill motives or hate, it's probably not a positive accountability partner. It's probably someone that's envious of you, your life. So I always look at it as like, how are they giving me this information? Is it coming from a place of love? Is it God aligned?
Starting point is 01:03:55 Is it God ordained? And if you're unsure, also go to mentors that I feel are spiritual mentors. I have a lot of spiritual mentors in my life. I have a lot of believers in my life that will give me sound advice from a biblical perspective. And I'll tell one of my closest friends,
Starting point is 01:04:14 I tell her all the time, like, tell me if I'm wrong and tell me from a biblical perspective. Don't even tell me from your own wisdom. Pray, we gonna pray first. I want you to get a download from God and I want you to give me advice from that. So you have to be real with yourself too and ask how you're asking for advice
Starting point is 01:04:31 from the people that are around you and if you're asking in a way where they become a doormat and they're just telling you what you wanna hear versus what you really need to hear and that's the truth. I love that. The truth will set you free and you will be much more, you will just garner much more wisdom and you'll be on a better trajectory
Starting point is 01:04:50 if people sit you down and tell you the truth with love. No, for sure. I love that. And Kerrigan, I would add to that, a lot of times when you're trying to make sure you're not being too supportive or being in on the borderline of being a doormat, I would also say set healthy boundaries.
Starting point is 01:05:08 You know, a lot of times we let boundaries where we do become, if you're on the opposite side of that, where you're the one that's being taken advantage of and being the doormat because you're always, yes, yes, yes, whatever you need, I got you. And then it comes to the point where, wait, are they taking advantage of me? That's when I feel like you also have
Starting point is 01:05:22 to have set healthy boundaries. So was she saying that she was a doormat or she's having people that are doorm advantage of me? That's when I feel like you also have to have set healthy boundaries. So was she saying that she was a doormat or is she's having people that are doormats around her? She's trying to differentiate, like being a supportive lady or a doormat. Oh, okay, I think I asked the question wrong though. That was a good perspective. Yeah, no, because what you said
Starting point is 01:05:38 is like a great perspective on it. Yeah. Okay. So yeah, that's what I was saying. That's good. That's really good. Monique, thank you. Thank you. Seriously, That's really good.
Starting point is 01:05:45 Monique, thank you. Thank you. I'm seriously, I'm so inspired. I cannot wait to introduce this book to everyone so we can all read it together. Yes, thank you. Yes. You are so inspiring.
Starting point is 01:05:54 Thank you so much. And so are you. I tell you this all the time. So, there's nothing new. Thank you so much. I can't wait to hang out with you outside of this. Yeah. And thanks for making time.
Starting point is 01:06:03 Thank you. Thank you for having me. You're welcome. I appreciate it. All right. This is good. Guys, that was a great conversation. I hope you all received the message on leading fearlessly with faith. My takeaway from this was that any decision Monique makes,
Starting point is 01:06:24 she does not make it without talking to God first. Thank you guys so much for tuning into another episode of the Keep It Positive, Sweetie show. Don't forget to subscribe, leave a review, and share this episode with someone who could use a little positivity today. And as always, stay blessed, stay encouraged, and remember to keep it positive, sweetie.
Starting point is 01:06:43 I'll see you guys next time.

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