Kyle Kingsbury Podcast - #20 Hanging with fitness gurus and friends MindPump

Episode Date: February 12, 2018

Sal Distefano, Adam Schafer, and Justin Andrews comprise MindPump. A group of fitness enthusiasts who explore everything involved in human optimization. Their mission is to debunk fitness myths and en...lighten the world on how to get the most out training and diet. Mind Pump On Youtube and Instagram Find out more about MAPS and download the Mind Pump app Connect with Kyle Kingsbury on Twitter and on Instagram Get 10% off at Onnit by going to Onnit.com/Podcast         Onnit Twitter        Onnit Instagram  

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Starting point is 00:00:00 I want to tell you guys real quick about our new protein bars and bites. We've got an excellent way that you can snack and increase protein levels, an incredibly high amount of fiber as well, low in sugar. It's a perfect add-in for any type of diet. And in addition to great sources of protein and fiber and very low sugar, we've added in over 60 plants. That means if you're not a vegetable eater and you're not getting all these plants into your diet, it's an excellent way to cover the bases from a micronutrient standpoint and an enzymatic standpoint and make sure that your body is getting everything that
Starting point is 00:00:33 it needs. Get 10% off the protein bars and bites or any other product at onnit.com slash podcast. Very special episode today with my boys from Mind Pump. Adam, Sal, and Justin have become very close friends of mine. When I first got off the Joe Rogan experience a couple years back, I made some good rounds jumping on other podcasts, and I first podcast they did with Mind Pump, we've jumped on each other's podcasts in the past. They've been a guest on my show before I got here to Onnit. And it was a real treat and a real pleasure to fly them out here to Onnit and have them join us on the Onnit podcast and jump back on Mind Pump's podcast. They did a podcast with Aubrey Marcus on their show as well. So be sure to check that out. But let me know what you think. We talk
Starting point is 00:01:25 about all things. This is more of a, in any and all conversation podcast, similar to what you hear on the Joe Rogan experience. These guys aren't experts in any one field. You know, that's, that's kind of what I love about them is that they have a wealth of knowledge on a lot of things, fitness oriented, but even outside of that, you know, a lot of life experience between the three of them. Two of them are parents, you know, and I often find myself picking their brains on what to expect in these upcoming stages with my own son. So check this podcast out. I think you'll enjoy it. Hey, I heard you, you tore your labia. My labia. Every time you say labrum, I just want to be like labia. That's good.
Starting point is 00:02:05 My labia. Hey, we're rolling with labia. Are we on? We're on. That's an intro right there. That is an intro. It's just a good old boy. We're here, bro.
Starting point is 00:02:13 Kyle told us he tore his labia. That's what I heard. Yeah, on his shoulder. You know what? Justin doesn't like to sing unless he can hear his own voice. Wait, wait. Can we fucking intro mind pump style with the fucking music? I know Justin's sick.
Starting point is 00:02:24 We had a song we prepared yeah we prepared it on the way over here yeah there it is we're rocking out here in texas i don't know that's all i got yeah you know what you know what though that was pretty good that was pretty good that was pretty good that was me in like half form you know i mean there was a there's a yeah there might be some panties i wanted to be inclusive of justin taylor you guys often aren't and he is sick so he might not talk a lot this episode are we not inclusive of you episode just inclusive do we ever feel like we're not you know what like i don't notice that you know what points it out and uh now i'm feeling you know he's like feelings justin and i played a prank on sal though one time because sal had
Starting point is 00:03:02 before he records sometimes he's got like a story he wants to tell. And he wants to wait until we get on the podcast. Wait, so we're going to get started right away. And I got the story I want to tell you. And he goes to the bathroom. I tell Justin, like, dude, every time he starts a story, let's interrupt him. And then we'll start talking about something else. We must have done that like six times.
Starting point is 00:03:17 You see the frustration in Sal's face? Let me finish the story. I got hella paranoid. Like, what the fuck, man? You're probably on like what? Like a gram of edibles? No, they're not trying to be my friends right now it's really really weird we're not we don't do edibles that often on the show anymore when we first started we there was a lot
Starting point is 00:03:32 of there was a lot of cannabis involved and a lot of drinking involved to get us through but that's just to calm the nerves i think yeah or change it up well we're sober most of the time now yeah most of the time sometimes it's fun to have a good time with the guests right you know and then also sometimes like like uh you guys at lane norton you know you want to soften it up a little bit right okay let's let's bury the hatchet here lane let's get a little booze in us and have a good time and that ended up turning out to be a really good interview well so we've had a few situations where will invite gets down and we always ask people if they want to you know they want a drink or they want whatever.
Starting point is 00:04:07 If they want cannabis, whatever. Whatever. What's funny about this is that I think sometimes guests are like, yeah, I'll try some of that, and then they get really paranoid and nervous on the podcast. Meanwhile, we're like, it's like spinach for us. Yeah, it's like Popeye. We're like on fire.
Starting point is 00:04:22 You just leveled up. You tuned in, and they're fucking retreating. What and we're just you know accelerating we just had someone in a interview with us uh this was without justin this was with sal and he took justin's seat we're doing a q a and we let him sit in there and he's like and i was like hey man i feel like smoking for this one let's just cut loose and just have a good time he's like okay yeah i'm down he's sitting across me like this dude just eyes all he was not ready like so what do you think bro and he's like uh yeah yeah yeah was he from cali no i don't think he's so i moved and i'd like to take credit for helping vote in the legalization of cannabis in california it was your vote it was your vote
Starting point is 00:04:59 my vote was the tipping no i don't think it was a close vote guy um but i haven't been home man i've been i went down to la uh for the whole foods launch with on it and it was fucking awesome and at that point it had just been recreationally made available yeah how has life changed for you gentlemen not at all being cannabis hasn't at all california has been so easy to get it hold on now i had a medical card there what about i hear they're fucking with edibles i hear they're saying that you got to have a medical card for edibles. You can't buy them recreationally. If you do,
Starting point is 00:05:28 it's like one 10 milligram edible or some kind of. So, so two things, uh, first and foremost to have a medicinal card now in California. Now there's a federal, like a state medicinal card. You have to go to like a police station.
Starting point is 00:05:41 And I think the court, like there's only two places. Now you can get this application, you fill it out and then you get this license and what it does is it gives you you pay less taxes because they've taxed the fuck out of recreational marijuana so the price now has gone up and to get a medical medicinal card now it's very difficult so it's kind of fucked up the way they did as far as the edibles are concerned i totally blame that on the fucking stoners that make the edibles that they sell and i mean there's cookies that are a thousand milligrams of thc of course they're going to start regulating the hell out of it it's
Starting point is 00:06:12 ridiculous i don't mind that you know a thousand i'm not gonna have a thousand milligrams first time ever but i'm just saying it's also like making candies and stuff like that they say like kids are more likely to eat it then if it's candy that kind of shit and they have pretty good packaging i remember from going to places like elemental wellness in san jose and shit like that where it's you know it's the child-proof lock on my fucking kiva bar is fairly resistant to any kid it's not going to fucking open that yeah but think about it this way the industry is growing through it it's going through a lot of changes right now so and when they when it first started like i remember when we i mean i was a part of the first four that ever existed in the bay area there's now like two three hundred of them and edibles and i remember we were trying to be like
Starting point is 00:06:52 one of the first legitimate ones because it was pretty you know shady when it first started and you know we were trying to get vendors that were super professional and they had back then like nobody even had milligrams broken down or any of that it was like straight four dose two dose one dose 10 dose based on a dose and it was so and nobody had like a medium oh yeah no consistency whatsoever right and what happened was and the market controlled all of this because the consumer wanted the strongest thing for the cheapest price and so you had these other guys that were coming in that were trying to be professional, box it right, measure it right,
Starting point is 00:07:27 make sure that it's sourced well. And so it was consistent so people could really use it like medicine, but it didn't matter because all the consumers didn't care. Like 90% of them didn't care about that. Sure, there was a small percentage that they would come in, they would see me and they'd be like, hey, I want to make sure this is just the right amount.
Starting point is 00:07:42 I want to overdo it. It's my first time trying this, but they didn't represent the majority. The majority were, how high can I get for as little money possible? And so that drove a lot of these clubs. So now they're trying to regulate it. Well, think about it this way. I don't know any.
Starting point is 00:07:56 Imagine if any other medicine, I don't care what the medicine is, heartburn medicine. Imagine if any other medicine came in the form of gummy bears and gummy worms and fucking Captain Crunch cereal and shit like that. They have to change. Chocolate coating. Yeah, they have to change. You can't keep producing marijuana like that because nobody's going to take you seriously.
Starting point is 00:08:14 You can't make it candy. It will never work. What about really good Stevia sweetened chocolates? It's chocolate. Chocolate's healthy. It causes superfood. Imagine if they made Advil chocolate. You know what I it's kind of weird you know what i mean i have a headache honey give me the chocolate bar yeah that's right they're going through a transition
Starting point is 00:08:32 you're seeing it happen it's just going to take a long time before we see it all you know completely settle it's going to be a massive industry it already is yeah gavin newson the lieutenant governor of california said that they estimate possibly within the first year, but for sure within the first three years, that they'll do $1 billion with a B in fucking tax revenue. And this is a state that has been horrible with fucking figuring out its finances for decades. And they're the sixth largest GDP in the world at times, right? I don't know what they are currently. But to have a tax issue to be fucking in debt there's zero reason for that it's a bit and it's bittersweet because
Starting point is 00:09:10 you're going to give more money to a fucked up dysfunctional system yeah who just raised your your price of gasoline oh i don't fucking miss that you guys got an extra 12 or 12 cent hike how much are we paying over there for like 350 I don't even look anymore. It's depressing. Two bucks here. There's a gas card. I use it. I don't fucking look at it. It's a full $1.50 more than what we see over here. Everybody's on electric.
Starting point is 00:09:32 Yeah, I had no complaints moving here. It's cheaper than it is in Vegas. And Vegas was not expensive. Yeah. So it's definitely nice. Do you guys see a lot of the electric cars over here? I mean, I saw Aubrey's driving a Tesla. I think some of the higher ups have Teslas. But't think it's it's you know obviously there's a tech
Starting point is 00:09:47 boom here in northern austin um the more california prices businesses out the more we'll see them come here there's no state income tax you know they're we're welcoming corporations to the state of texas and you see that is there a lot of places to plug in over here yeah i think so but i mean for for me like i have a prius and it's funny because it's badass by the way it's still not a prius crowd you know donald serrani was in town you know fighter for the ufc he's like you saw me getting that card he's what are you liberal the guy i kind of care about gas money and i definitely care about the environment so call it call it what you want dude yeah well the gas money thing is a scam so that was like so i bought a toyota Corolla like eight years ago,
Starting point is 00:10:26 and I was going to get a Prius. And so I remember what happened. I was driving this big lifted truck, and I never really paid attention to my gas. And that was when Wells Fargo made this transition where they started to divide your bills out so you could see where you're spending all your money, right? Because I was not tracking that.
Starting point is 00:10:41 And all of a sudden, I see my gas bill was $800 a month. And I was like, that's all of a sudden i see my gas bill was 800 a month and i was like that's a lot of gas money i thought man if i just drove a vehicle that got me 30 miles to a gallon or more i drove it 50 of the time i would save myself 400 something dollars a month that would warrant the payment on it and i can go put zero down and i have two vehicles and i saved the life on the other one so like literally that next day i went out and bought a car but i was on my way to get a tesla because i thought okay the whole purpose i mean a prius a prius yeah if my whole idea was and I saved the life on the other one. So like literally that next day, I went out and bought a car, but I was on my way to get a Tesla because I thought, okay,
Starting point is 00:11:05 if the whole purpose... You mean a Prius? A Prius, yeah. If my whole idea was to get a car that was going to get better gas mileage, I was like, I mean, save money and get better gas mileage, I was going for like a Prius.
Starting point is 00:11:15 But then when I get down there, I realized that the Prius is a good $10,000 to $15,000 more than what the Corolla is. And the Corolla is gas and it gets about 10 to 20 less miles per gallon but then when you weigh out how long it would take you to make up for that 10 to 12 thousand dollars like 20 10 years it was 10 years before they would even even out so it's
Starting point is 00:11:34 like well that makes no sense just buy a horse right just buy a horse you know dude i bet that go over very well here in texas showing up i'm only two miles from on it i could show up on a horse that'd be the gangster move you need a fucking stable i'll build a stable yeah i'll get in his ear so fucking i guess we should do an intro for you guys you know i i tend to do an intro beforehand but just so people have a reference point who we are to my right sal whoo the man the myth the legend handsome my fellow psychonaut. He's the handsomest nerd I've ever seen. Shortly. Adam. A little more handsome.
Starting point is 00:12:09 A little bit more handsome. Just a little more jacked. He's the guy in the boot with the fucked up Achilles. And my man, Justin, who needs some more love. Who needs some more love. A lot less handsome. I don't need any love. I just get a lot of love.
Starting point is 00:12:22 You know what I'm saying? He gets plenty of love, Kyle. You guys have fucking 700 plus episodes now? Almost 700. We're like at six something. need any love i just get a lot of love you know what i'm saying he gets plenty of love you guys have fucking 700 plus episodes now almost 700 we're like a six something i don't know what we're at six i need doug something like that yeah we talk a lot lord yeah and you you guys put it all out there you started with one hour episodes but you've had some longer episodes yeah we do our early on our episodes were around 30 to maybe 50 minutes. And I remember the transition.
Starting point is 00:12:47 There was a period. I don't remember. It was probably after episode. Well, there was an original strategy. The original strategy was we are trying to time the average commute. Since the majority of podcast listeners listen in their car on their way to work. I don't remember where we read this way back when podcasting was first getting hot. But that was the goal. Like, okay, let's try and make it fit within this average commute time so this 20-30 minute was but what we found
Starting point is 00:13:10 is we continue to go longer and longer we just let the flow go when the flow conversations got better we stopped i can't imagine why cut it stopping at fucking 30 minutes it's always like our intros are longer than 30 our intros are 40 minutes sometimes now our show is uh divided into kind of two shows which is kind of interesting it was all totally by accident i mean we first started these we would do these episodes and you'd walk into them and we would just be bullshitting and then we'd get into fitness and it just morphed into this like two-part show where you have the first 30 to 40 minutes is us just joking, bullshitting, talking about current events, whatever, like a talk show. And then the next 40 minutes or so is fitness stuff.
Starting point is 00:13:50 People ask us questions about nutrition, exercise, science, that kind of stuff. And it just turned out that way. It was totally honest. There's a pure division, though. I mean, we have some people that absolutely, we just had some of the other days, they hate the beginning.
Starting point is 00:14:01 They hate the bro talk. Oh, it's bro talk. I remember that. I remember Doug mentioning that. I think the first time I recorded with you guys down in San Jose. At your finest studio I've ever been in. He said our studio is the best studio he's ever been in, including Joe Rogan's.
Starting point is 00:14:15 There's no question. Even Joe's new one. Well, I haven't been to Joe's new one. Okay, yes. See, now I've heard that about his old one, but I heard his new one's pretty cool, though. I'm sure it is. It looks pretty good.
Starting point is 00:14:23 I don't know when I heard. He doesn't have to fucking hold back. But, man you guys got an excellent studio i saw you guys you're working with our boy mike salemi quite a bit yeah some dope videos now yeah so you got a you got the podcasting studio i'm trying to give people a visual that aren't mind pump obviously we'll have a ton of mind pump folks on this but um for the on it listeners that aren't familiar you guys got an amazing fucking soundproof studio just for the on it listeners that aren't familiar you guys got an amazing fucking soundproof studio just for the podcast and within that space a full workout area with all the fun equipment that we have here at on it a lot of weird shit justin was showing me some really cool stuff with the mace today yeah um and you're doing a lot of videos different things in that space so you can
Starting point is 00:14:58 have a youtube presence and really show the art right because a lot of this you need fucking visual you know i could talk you through a Turkish getup, but it's much easier if you see a kettlebell sport master do it, right? Yeah, I know the goal when we first started was to have a podcast. And I remember, you know, we had a conversation with Doug, and Doug says, if we can get 100 people to subscribe to our podcast within the first month, I think we'll be doing good. We had such, like, small, like, goals, expectations, and it really started to take off. And we, we decided we want to turn
Starting point is 00:15:30 this really into a media company. We want to cover all the new media. So podcast was first, and now we have YouTube and we're looking at doing all kinds of different things to really do a few things. One, be a filter for the fitness industry because it's a, it's an industry that's super saturated with bullshit. Most of be a filter for the fitness industry because it's an industry that's super saturated with bullshit. Most of the information you get in the fitness industry is just complete garbage and crap. And then the second thing is to break out of fitness and create entertainment with our media as well, which will help draw people in.
Starting point is 00:15:57 And really, entertainment's the key. If you can entertain and you can educate a little bit, you've got the winning formula. And that's really been the goal since for a while now. It's not just all the bullshit. I think a lot is biased too. And I don't blame everybody because I feel like that's kind of been the formula
Starting point is 00:16:11 to make money in fitness for so many years. For so many years- You didn't grab their attention. Right. For so many years, it's been, you know, get yourself somewhat of a tribe or some following or if you're already currently famous and then you attach yourself to some big supplement company.
Starting point is 00:16:24 And then that's how you monetize and you make money. It's been kind of the formula for, I don't know, a good 10, 15 years. And it's still present now today. And I think that what that drives, it drives a lot of really disciplined people who will put the work in to get on the cover of a magazine or do whatever it takes to get that attention, whether it be social media or whatever. And then they pair with some supplement company. And then all their message is around that, is pitching these products versus providing really good science-based information. And so I think that's more the problem than it's just bullshit. I think some of the stuff out there is still decent. I just think it's driven by that, which reminds me of what we all grew up in.
Starting point is 00:17:03 We grew up at the largest fitness chain in the world, 24 Hour Fitness. And during its heydays and a lot of the information that we used to provide, I thought I was providing really good information, but it really was biased. It was what the company wanted me to pitch and say because that's what benefited them. It wasn't really necessarily what benefited my clients. And it took years of training before I really started to piece that together when I started kind of scratching my head going like you know i consider myself or i'm supposed to be like the top guy i'm like the best guy number one all the stuff like that but that's all based off of revenue and what i sold wasn't really off the lives that i was changing because when i really looked into that it was like maybe 20 or less i was really changing i remember you mentioned in
Starting point is 00:17:41 that before in a podcast we did that you actually had a boss sit you down and say like, maybe we don't help them heal so fast. Like they kind of wanted to scale back how fast you got them results to keep them coming back longer. So, I mean, you hear it all the time and they used to tell you to, you know, you wanted to lock somebody into a contract. When you lock someone into a contract, you wanted to add all the supplements to them and tell them. So you put so much emphasis on what they were missing. It was almost like the scare tactic, you know, that you don't know enough. And I would spend some time with you to make you feel that way. And then from there, recommend all this personal training and all the supplements and whatever, and then keep keeping them coming back.
Starting point is 00:18:20 And, you know, when you look at the success rate, you really are, you're not really helping those people. They're either on or off the wagon. And when they're on the wagon, they're paying me, and I'm making money. And when they're off, they're out of shape. And so I think it's just a really poor model. And I think that was a lot of the motivation for us because I think part of it, we feel guilty for it. We were part of the problem for many years. And I think now we want to be a part of the solution yeah it's interesting looking back it's totally a motivator because you you realize the kind of information you're giving your clients and like what you're doing with them and it's just like it it drives you to get better
Starting point is 00:18:56 because you just you just shake your head and you're in and you feel bad but at the same time um you want so badly for these people to get the quality information that, you know, you now have. And I wish I had even as an athlete, like if I had the tools that I have now, I would have benefited tremendously from it. And it's just that that that passion kind of leads into we want to just talk about it. We want to put everything out there. It's like we're not trying to hold anything back in and get you in some private portal that we're just making exclusive for people that pay premium or whatever. Like we, we obviously put like premium programs out there, but at the same time, you know, we want to give away as much as we possibly can. Yeah. It was a lot of the common follies, you know, as a personal
Starting point is 00:19:38 trainer, you still actually see quite a bit of them now. Like you, when you're training a client, it becomes about how sore you can make your client or how much I can make you sweat or how hard I can train you. It becomes all about this crazy intensity. It actually becomes competitive among personal trainers. A lot of people don't know this, but when you're in a gym and you're a trainer, it's like a badge of honor.
Starting point is 00:19:57 You don't want to be known as the trainer who doesn't get their client sore and the client comes and complains. If you're making people puke and they can't walk and they're talking, you're a badass and that's what you do. And when someone hires you, you want to show them how tough you are. And it's terrible.
Starting point is 00:20:11 It's terrible because it doesn't work. It doesn't get people faster results. It actually does the opposite. And you get this revolving door in health clubs where the average member joins. Which is the model that they want. That's the model they want because technically if everybody showed up
Starting point is 00:20:26 and they had to show the code, they actually built, the model has slowly morphed and followed that and has built itself around it. I mean, when we were managing gyms, now this is the, when I was managing major health clubs,
Starting point is 00:20:39 this is in the late 90s, 24 Hour Fitness. So I'm grand opening these clubs, right? Your average, you know, regular one club membership was 40 a month this is 24 fitness and this is in 1998 the average membership now at some of these gyms is like 12 bucks 15 bucks a month it's cheaper and you gotta ask yourself why well they went they fucking full pressed that particular bet they said wow look at this if we charge
Starting point is 00:21:03 on just a little bit, so little that somebody will think it's crazy to cancel. Because how many people do you know who are like, I haven't used the gym for a year, but it's only 10 bucks a month. My mom. Exactly. Everybody has at least one or two friends, right? Exactly. That became the model. Sell them a membership that's cheap enough where they'll buy it, enough money where we'll make money, but also they don't cancel. And let's create a situation in which they don't come back and we have extreme examples in fitness now with like come but you guys have planet fitness out here no i
Starting point is 00:21:29 remember those in cali though they had one right across the street from me oh right so they're an extreme example that they even target the people that are even more unlikely to continue to succeed and stay in the gym and try and get them to come in there and then they have the super low prices by feeding them donuts and pizza and shit just like you're joking they have free pizza day they'll have donut day i mean it's and then they keep the eft low man they have they have an alarm called the lunk alarm so if a guy like you walks in there kind of muscular and you go do a deadlift which is a band exercise in there the lunk alarm will go off and somebody will come and kick you out and who's more likely to use the gym right the guy who's probably dead lifting squat, has been lifting for a long time.
Starting point is 00:22:05 So he's going to put the most wear and tear on your gym. So we don't want to attract those people. We want to attract the people that will sign up, probably try it for four or six weeks, and then keep paying it. Guys like you are a massive investment problem for a gym like that. You're a waste of money because you're paying them $15 a month, but you're using the shit out of their gym. They are losing money because you're paying them $15 a month, but you're using the shit out of their gym. They are losing money on you. Now, the guy over there who joined who's not going to come back, but it's not going to cancel, probably keep his membership for two years.
Starting point is 00:22:32 I wanted that Justin when you said the guy over there. They make a lot of money off of that guy, and it's too bad. You know what's funny? Here's the crazy thing. You know what flipped that on its head in a big fucking way? And I love it. This part of what I love about this segment of fitness, CrossFit. CrossFit came into fitness and flipped that on its head. They actually came in charged more. So they have gyms that are charging 150 bucks a month for a warehouse, which by the way is insane. That's crazy considering people were paying
Starting point is 00:23:01 20 bucks a month and having a sauna and a steam room and a pool and a basketball court they're like 150 bucks a month we have four squat racks five medicine balls and we're in a warehouse with no ac but we are gonna become a community we're gonna make people work out and say what you will about their exercise programming their technique and all that stuff it was a complete reversal and it showed that there was another model that could work. That's what the market needed at the time. And as a result of CrossFit, you now see the explosion of small, more expensive fitness facilities. Yeah, Soul Cycles, your DeThrones, your Orange Theories. You see them, and everyone's modeling that now. That's right.
Starting point is 00:23:37 It's a lot of small boxes. Yeah, it's a small box. Charge $100 to $200 a month. Give them the feel of almost like they're getting one-on-one training, but they're having to share it with 15 to 20 other people. Yeah, a lot of small group classes where they are getting instruction and they're not paying private lesson training. Right.
Starting point is 00:23:51 That's the model for sure right now. Well, there's a community there too. I think that CrossFit really was the first to kind of re-sort of mend that process. You go into the gym and you're just doing your workout and then you're putting your headphones on and it became this big disconnect to everything. And so then CrossFit kind of made it like, okay, I'm coming in and I know everybody in the class
Starting point is 00:24:12 and everybody's talking and that was a big deal. And fitness kind of went back into that direction. So now they're trying to recreate that with all these different spins with technology and all these different things. But that's a big piece too. If you don't have the right community, spins with technology and all these different things. But that's a I mean, that's a big piece, too. If you don't have the right community, you know, your brand that lasts very long. And then let's and let's make it fun, dude. It's this is this space is so fucking stuffy.
Starting point is 00:24:35 It's like you have we've divided it for so many years. You've got the the bros on one side and then you have like the super technical people on the other side. And they both talk shit about each other. And everybody gets in their little camps of my way is the best way. And then it just turns into this proving to each other who's, who's got the latest research on what to prove that this is the best way to exercise or to eat food. And when it's like, there's something to take from all of these modalities. But I think that's a part of a lot of the mission mission for us too, is to, you know,
Starting point is 00:25:03 have some fun, call us bros if you want, but then we're also going to drop some serious science and help people. And then we're gonna have a lot of the mission mission for us too is to you know have some fun call us bros if you want but then we're also going to drop some serious science and help people and then we're gonna have a lot of fucking fun along the way too so i think that's i think it's needed trying to put us in a box man in this industry really bad yeah and uh just the message in general i think um fitness in general as an industry um because that's you know that's what we're mainly talking about right the industry of of fitness is driven and motivated by kind of making you feel bad, right? Not just bad, but making you feel insecure. Like you're not enough.
Starting point is 00:25:31 Like, you know, you're too fat or you're too skinny or you don't look good. And we're going to solve all of your problems in 30 or 60 days. And look, I've worked with a lot of people for a long time. I mean, over almost 20 years, I've worked with a lot of people for a long time, over almost 20 years, I worked with people and I learned 10 years in that nobody becomes happy losing 30 pounds. That's the reality. You actually, in order to lose 30 pounds and keep it off, you have to become
Starting point is 00:25:54 happy first. And so it sounds crazy. It sounds very crazy to say that, but it's actually quite true. And if you want any evidence, evidence of that, you just look at the studies that they've done on people who've gotten like things like gastric bypass surgery. You know, these are massive people who have to lose, you know, 80 to 150 pounds. They'll get gastric bypass surgery and you'll see the rate of addiction go up afterwards or because they've lost their drug and they didn't figure out what the root cause of all the, you know, their obesity or whatever, you know, their health problems were, and the solution wasn't the weight loss. That may have handled a symptom of it or part of a symptom, but those symptoms will erupt in other ways.
Starting point is 00:26:33 And fitness does a terrible job of doing that. Fitness tells people to work out and eat a particular way because you hate your body. They don't say, hey, you should love your body. And because you love your body, you should't say, hey, you should love your body. And because you love your body, you should take care of it with exercise and eating right. Totally different message. Two completely different messages. Both of them will result in completely different long-term results and short-term results. I mean, you go the, you go the, I hate my body route.
Starting point is 00:27:00 You go the, I need to change the way it looks and that's all that matters route. And you'll end up with a very little of the looks that you want and poor health. You go with the, you know, I'm focusing on my health and I really want to care for my body. I want to care for my self approach. You'll end up with great health and a great deal of the aesthetics that you were looking for, but it becomes more of a side effect. So part of the message, it's funny because you got three guys that look like us, uh, you know, bros or whatever, who talk, who speak this message, but, and it was kind of a risk when we first started saying it. Uh, but it's resonated very strongly with people because the fitness industry, I think now has been around long enough to where people have heard the old message enough times. So that when I come out and I say to people,
Starting point is 00:27:42 those before and after pictures, those, you know, get shape, you know, 30 days, the super intense workouts, they're not, they're not really what work for you. They don't work for most people because they've probably experienced it. Now, most people now have been in a couple of those diets. Most people have experienced the P90X workouts or the crazy shit where they blasted themselves. I think they're starting to realize now, uh, they hear the message like, you know what? That resonates. I don't think our message would have resonated 15 or 20 years ago. I think it was a bit too early.
Starting point is 00:28:10 But now you're starting to hear. And it's cool now because we hear other people start to say this message as well. And so that's kind of the higher driving purpose behind the whole thing. And then we have our own selfish reasons. The podcast for us is extremely therapeutic. This is like therapy, which is really weird to say. I'm sure you've experienced the same thing. 100%.
Starting point is 00:28:30 I feel like I'm at a therapist's office every time I do that. I leave and I'm like, man, I'm so glad I got that off my chest. And I get to share it with hundreds of thousands of people or whatever. But it's good times, man. Fuck yeah. It's an absolute pleasure having you guys here. Right when I got hired on it, I was like, yep, yep if we're bringing in guests i know these guys are coming to town that's for damn sure so it's it's uh it's been a uh a fast-paced five months but it's
Starting point is 00:28:54 excellent to have you guys here in austin well we love it here on it was one of the the only companies i'd say when we first started podcasting because we were we're paying attention to what everybody else is doing in the fitness space too actually we really admired on its kind of brand and their approach that was in our early episodes it's cool that we recorded it all because you know we're not bullshit and you can listen to our old ones uh way back and we talked about on it back in the we did first 50 episodes because when we were talking about people would ask us questions like who do you think is has the right message yeah who's the right doing it right right now yeah and we saw on it as it was really one of the only ones we could think of at the time now you have a more few more
Starting point is 00:29:30 companies doing it but back then it was like you have one company that's bringing in kettlebell training heavy strength training maces uh they're talking about meditation they're talking about nutrition and performance kind of everything that encompasses, you know, health, total wellness or whatever. And so it was when we first were invited to come over here, which was early on. It must have been we must have been on air for what, a year, maybe a year in. Yeah. So we came over like super excited. So, yeah, it's cool to come up here because it's kind of come back. It's more special now, though, having you because of the fact that we all hit it off in San Jose, became friends,
Starting point is 00:30:05 and then to see you now here is pretty wild. Definitely a new vibe on this podcast. Yeah, man. I don't know if I mentioned it on this podcast before. I know I mentioned it on Facebook Live and shit like that, but indirectly, you guys are the reason I'm here. I think I mentioned it this morning on your guys' podcast, but we came out here to Paleo FX.
Starting point is 00:30:25 Money was a bit tight when I was living in Vegas, you know, doing my own podcast. And you guys were like, just get the flight. I'll take care of everything you'd be doing on the couch. We've got Airbnbs. We're going to party. We're going to have a good time. You know, it was fucking incredible. You know, I got to meet a ton of people at Paleo FX, hung with Greenfield, got to meet Aubrey,
Starting point is 00:30:43 then ended up sharing the same flight with Aubrey and John Wolfe. And that was special. You know, that's exactly why I'm here today. Very, very cool. It's so cool that you said, too, that you're going to give us 5% of your salary going forward now, too. I'm very glad we have that. My appreciation knows no bounds.
Starting point is 00:30:58 So cool, man. I never thought for you to do that. Very appreciative. Very kind guys. Something like that. Very kind guys. Something like that. Look, yeah. So you guys are going to go to Paleo FX again this year, right? I think so.
Starting point is 00:31:11 We're even thinking about doing the Colorado one, right? So they got one over in Colorado. Yeah, right. It's Colorado. Bro, Paleo FX is so interesting. So we grew up going to the bodybuilding convention. So like the Arnold, I've been to the Arnold Classic one, the Olympia one, LA Expo,
Starting point is 00:31:27 San Jose Fit Expo. And you have this culture at these bodybuilding supplement expos. So you see like dudes walk around and like their stringers, lots of chicks with their boobs out
Starting point is 00:31:39 and everybody's like, boom, pow, and super chemical supplement makes you buffed and anabolic, everything. And it's kind of- Everything's like neon colors.
Starting point is 00:31:46 Right? It's a giant fart cloud. It's just crazy, right? Right? Then we go to Paleo FX, bro. There's fake fights going on. Paleo FX- It's the same thing.
Starting point is 00:31:54 It's the same thing, but it's- Same thing. But it's hippies doing the same thing. And meat bars. It's like meat bars, bone broth- Bone broth. Sandals. Yeah, we got kombucha on tap.
Starting point is 00:32:03 Yeah. Everyone's got blue blockers on. Blue blockers. The whole family. You don't need blue blockucha on tap yeah everyone's got blue blockers the whole family blue blockers whole families wearing blue blockers middle of the day middle of the day you don't understand the point of the blue blocker bro take it off it's the first time i've ever been to a fitness expo where so at the bodybuilding ones you see a lot of people walking around with samples and shit it's like protein bars pre-workout meat there was fucking steak yeah i love that i was like this is the greatest they had they had a vital choice i think had fucking the the the the row the salmon row fucking eggs
Starting point is 00:32:33 that are like 40 a pound they had i was like let me try that let me try a little bit more like oh you don't mind pump here hook them up with some more i was like yeah i know my pump fucking more i had like a half a pound serving didn't that where i rode the camel yeah i forgot i felt bad for that fucking camel oh i like that camel the kids liked it you know i remembered was that what was that machine that was like with the uh the lights that you and taylor went did yeah we tripped out so that's in austin and i wanted to do that uh oddly enough for the biohack of the week but thanks to today's in austin and i wanted to do that uh oddly enough for the biohack of the week but thanks to today's feedback not sure that i'm going to include
Starting point is 00:33:08 anything yeah what'd you tell us what happened today well we i saw you like you look like uh what's a doc from uh back to the future yesterday on it what's our boy doing on there yeah we got hit pretty hard uh posted about uh transcranial direct current stimulation, which is something that I was turned on to from Dr. Dan Engel, who I interviewed for the podcast. He's on the board with Onnit. And he wrote the concussion repair manual. Fantastic doctor.
Starting point is 00:33:37 Also has dealt with traumatic brain injury, as have I, getting fucking hit in the head quite a bit. You're a really smart guy, too. Can you imagine how smart you'd be if you never did that oh god or maybe that's what caused you'd be a genius wicked spot wicked and uh and you know i had i remember hearing this this uh radio lab that uh they did in 2014 joe rogan was talking about it called nine volt nirvana where they took this reporter who had never shot a gun in her life to DARPA out in Virginia. I think it was in Virginia.
Starting point is 00:34:07 And so they've got the largest spending organization in the fucking military that invests all things that are good. They work with Google. Stealing Fire talks about them. And here they are working on this transcranial direct current stimulation. So they hook her up. Or before they hook her up they have her go through the simulation never fired a gun in her life she does a simulation it's with like a
Starting point is 00:34:29 m16 but it's it's not shooting real bullets it's shooting blanks and it's it's heavy it's got the real weight she kills three out of 20 and says pure panic and fear they fucking hook her up to the electrodes juice the brain and she goes back through it and the whole thing takes about 20 minutes she's like hey why'd you turn it off i'm like what do you mean you went through the whole program she's like no i didn't that was a minute it's like no seriously you went 20 minutes wow she's like did how did i do she's like you didn't miss a shot she was 20 for 20 wow in her fucking second round so that's why the military backs this shit and there's a wealth of science that covers everything from i gotta back you up there
Starting point is 00:35:05 is actually now it's we don't know the potential of side effects right now but there is real evidence and so what it does it sends these mag you know magnetic pulses through the brain this isn't a pulse electromagnetic frequency what is this is direct current it's actually sending electricity through separate parts of the brain and based on where you hook them up the anodes and so is it activate okay that's what i thought and so and that's you got big balls due to be messing with stuff like that when it comes to my my brain and my dick those are the two areas like i'm not taking chances if we don't have like a man ben greenfield's one of the guys that turns me on like he goes to that guy dick gains down in florida and they hammer him they hammer him in
Starting point is 00:35:44 the chode yes i fucking swear to god yeah this sounds bro he's crazy there's a doctor there's a doctor there's a doctor aubrey did it aubrey did it with whitney with his fiancee his name is dick gaines bro his name is dick that's not his real name he's a fucking doctor i swear to god we go there and they pay this doctor to fucking hammer him with this rubber hammer device right in their chode. And it's supposed to stick. You can't walk for three days. In the punch?
Starting point is 00:36:08 Yeah, right in the gooch. In the gooch. And you can't walk for three days. And then all of a sudden, it improves blood flow. It opens up. Yeah, I'm not taking that risk, man. Ever since Adam had the penis pump accident, he's been really like, he doesn't want to fuck with that shit anymore. What if they gave you an inch?
Starting point is 00:36:21 Gave me an inch? Yeah. Oh, bro. Do they have anything that takes inches away? Yeah, you're Italian. I forget. I got problems, yeah. You're going to take a wax with a box.
Starting point is 00:36:27 I might roll the dice. I'm not trying to get a two-inch stick. You know what I'm saying? I like my inch. All of it. It's all dirt. It's a tuna can. It looks like my snooze right here.
Starting point is 00:36:37 Yeah, yeah, yeah. I like to beat the crap out of the top. Yeah, so there's a long story short. There's some weird shit out there. You know, in Greenfield. Yeah, that was a really long story to tell me about what happened on the Facebook. Well, there's a long story short there's some weird shit out there you know in greenfield yeah that was a really long story to tell me about what happened on the facebook well there's there's a sal story basically you know it's a 30 second post i can't dive into all the fucking research i can't talk about my episode with dr dan angle i can't talk about all the science behind uh anxiety
Starting point is 00:36:57 and depression how it rewires the brain for that how it can just basically help you learn new things which is why darpa uses it plus it's interesting it is and that's what a fucking biohack is there's only so much low-hanging fruit where i can say this is how you breathe better this is what grounding does this is what sunlight does this is what the sauna does yeah i even got shit for fucking doing the sauna post what like i didn't know i didn't know my liver my kidneys were connected to my skin when i talked about sweating out toxins and i'm like bitch you think it's just sodium and water coming out of your skin of course i just thought that i couldn't post anything because i am an employee of a larger corporation and i have
Starting point is 00:37:32 to be mindful of you know you should do this what we're gonna do i want you to text me and i'll go on there and i'll say troll the fuck i'll be like bitch you gotta use this like that you shit bro i'm a gangster on facebook i used to love well we have a lot of mma fans and and there's nothing wrong with that you know i fought i love it i love my fans but there's also a lot of trolls in that community and so there seems to be an attraction to that and the issue that i had the reason it was bothering me isn't if people shit on me that's fine you know if they're like hey you got this wrong i'll either learn from that or it'll be no big deal they say kingsbury sucks you got your ass kicked by manowar it's like well yeah man he fucking smashed my face in i got nothing
Starting point is 00:38:09 to say there he fucking destroyed me that happens in the fight game right that's okay but when they say and we'll talk i wanted to talk with you about jordan b peterson so here we go let's dive into this rule number one right rule number one Stand up straight with your shoulders back. And he goes into how that influences serotonin and how serotonin influences posture. So he talks about the hierarchy of lobsters, the number one main lobster. You've got to tell them why. Why he's talking about lobsters is because we share this central nervous system. He's saying how far back this goes.
Starting point is 00:38:41 It goes 350 million years. This part of the brain is actually older than the part of the brain that recognizes trees. This is something that connects us with all the way back to lobsters. There's parts of our body. Look, we all evolve from the same spot. We all have. And if you go back far enough, you can find, for example, the endocannabinoid system in the body, human body. That goes back in most animals.
Starting point is 00:39:01 And you can go back further and further and find commonalities with most things. But, I mean, it's interesting to me because you're showing something that's interesting and people are having a problem with it. I want to get into this, though. So as Jordan dives into this and he talks about what it means in this hierarchical place and the better posture you have, the more serotonin, maybe the more ladies you get, or if you're a lady,
Starting point is 00:39:29 maybe the more men you get. Sure. And vice versa. You're a little man on the totem pole. You're shriveled up. And we see this in humans, right? We're more likely to see the confidence resonating from somebody who stands tall
Starting point is 00:39:39 and speaks with authority. And we say, I'm going to listen to that guy. I'll give him the benefit of the doubt. Whereas the guy who's slouched and kind of mopey, you're like, man, I don't know what this guy's saying is true, right? One of the strengths of our Western approach to understanding the body is that we can isolate segments of the body and learn the shit out of them.
Starting point is 00:39:57 One of the drawbacks of that is we've created the illusion that it's all the same. Okay, this is a fact now. I can think something and that will affect my posture. We all know that. We all know the fucking depressed teenager and what they look like with the hair in front of their face and shoulders. We know that feedback. The feedback works the other way around.
Starting point is 00:40:17 I can change my body position, which will then tell my brain, because you get that feedback. Your body is talking to your brain and your brain is talking to your body. Your body is telling your brain we you get that feedback. Your body is talking to your brain and your brain is talking to your body. Your body is telling your brain, we are standing up tall, we are happy, or we are crouched forward, we are sad, or we are timid. So it works in both directions. And it's fucking insane and silly to me that people argue that it does. It's all the same.
Starting point is 00:40:40 It all communicates together. Everything works together. Nothing works in a vacuum. So if something happens to your stomach, is that going to affect your heart? Is it going to affect your shoulder? It's all part of the same system. It's the human organism. And yes, we can break out each system and look at them and isolate what's going on or whatever.
Starting point is 00:40:57 But when you forget that everything communicates and there's feedback going in all these different directions and pretend like we know everything about all that, it's just absolutely silly. You can't compartmentalize. That's one of the problems of Western medicine. But as Jordan goes on further with rule number one, he talks about hierarchy and how it's general consensus that human beings created socially.
Starting point is 00:41:18 We created the caste system, the monarch system. You look at India and old Englandland and obviously it's different now but the bottom line is we see that in all types of fucking animals we see it in bottom feeders like lobster we see it all over and so what he gets to and this is a fucking long ass way to get around to this post but what he gets to is when you lose an argument on a fucking stage against somebody else you're not upset that you lost you're upset because that guy is saying to everyone in the room, you should not be at the position you're in hierarchically. You do not deserve to be able to speak.
Starting point is 00:41:53 And more than that, you don't deserve to be listened to by everyone else in the room. That's right. And so, again, if that's on me from fucking 45 shitty comments on Instagram, that's okay. But when people start saying, I'm not going to buy on it supplements or this and that, now I take that to heart. And so it took a lot of letting go. It took a lot of, you know, there will be a learning curve from this, right? And there will be a different way. And maybe our audience wants to see more fucking meathead shit where I, you know, carry fucking 48 kilo kettlebells as far as i can
Starting point is 00:42:25 who knows right but these are the things i'm a fucking nerd at heart i love ben greenfield shit i love weirdo biohacks that maybe cost a lot of money that i might save up for one day you know and there's a lot of them that i was curious about and tried and i was like fuck man that bio mat that's worth two grand it's worth every fucking penny i'm gonna save up for one of those one day you know will i post that as the biohack of the week from now on fuck no the light machine you're talking about that they had at paleo effects no we're not doing that now we're not doing that that's that's unfortunate because now it's steering like who you are and what you would like to share and give to the world i would say fuck that i'd say double down i would say yeah that's that's my style
Starting point is 00:43:03 that's my pump style fuck it man if i believe in it i want to share it but here's the other thing you know people i'm telling you it's 150 bucks for this we got your back for this t t tdcs device 150 bucks floated flotation which i love is also in dr dan's concussion repair manual flotation helps heal the brain there was many things modalities in there that help heal the brain that i was already doing not realizing i was doing it for a different reason hyperbaric oxygen for recovery also heals the brain um ketogenic diet also heals the brain i was doing that for other reasons so you know it's cool to see all that but floats are 75 bucks a piece that means two floats cost the same as the fucking cranial device the transcranial device i can
Starting point is 00:43:44 have and use forever so it's a fuck it's 150 bucks but yeah man i did the research myself to see i asked our phd is this worth it i asked dr dan engel is this worth it and he's like fuck yeah it's a great thing to have so do i want to post about that yeah i want to fucking post about that i'd still tell you all the science in 30 seconds no god damn it it's impossible you know what though it's also your brand. It's kind of part of who you are. You know what I'm saying? That's why I say double down.
Starting point is 00:44:08 Who cares for me, right? But do we sell those? No, we don't sell those. So is that biohack worthwhile then if it makes Onnit look bad? No. We stand to gain nothing from that first. That's my fucking point. Sure, sure.
Starting point is 00:44:24 Can I give, can I serve our audience something they want to see that will still help improve their lives? Fuck yeah, man. I got a lot of knowledge. I would say more than. Same with you guys, right? More than half the stuff we share, we're not making money off of. There's no doubt, right?
Starting point is 00:44:37 And that's one of the bottles of Onnit. When you guys interviewed Aubrey, he spoke about Onnit as a movement. We're not a supplement company. We're not a fitness company. Do we have those things? Yes. We're not a food company. We're getting into food. Like we want to help people nutritionally. And we know that it's hard to fucking make all your own high quality meals with grass fed beef and the best cuts of meat, that kind of shit. So how do we drive the needle in all those areas, but then still motivate people, inspire people and help them, right? Here's what's going to happen when you start when you go in all those different directions like you are which is great it's different and you're going to get pushback you're going to get the people who were in one
Starting point is 00:45:12 camp who came to you because they like that part of the camp and then you hear this stuff over here and they're gonna be like oh no that's stupid that's woo woo and then you need people who come from another camp who look over here like that's bro-ish that's whatever and that's and that's part of the problem but that's okay because you're part of the solution you know just just do your shit man yeah this is my therapy double listeners you know wait a second aren't you interviewing us so kyle tell us how you're feeling about this don't let them change you man you know what's crazy is that uh today's woo-woo is tomorrow's science because i'm gonna tell you something right now 10 years ago it's not that long ladies and gentlemen 10 years ain't that long
Starting point is 00:45:50 10 years ago if i went and talked about uh the microbiome of the gut if i was to talk about leaky gut syndrome if i was talking about fasting and its health benefits i would be laughed out of any room with any type of health or fitness professional 100 10 years ago 10 years ago if i went up to people i'm like yo who's all your muscle bro yeah if i said to somebody you know what if you fasted like if you didn't eat six meals today like you normally do and you waited till tomorrow it would fucking be really good for your health they would have laughed me out of the room today that's like fucking everybody agrees like that's awesome that's awesome if i talked about. That's awesome. That's awesome.
Starting point is 00:46:25 If I talked about float tanks, 10 or 15 years, float tanks have been around since the 1960s. They've been around a long time. If I brought that up any time before maybe 15 years ago, people would have laughed. Well, they would have brought up AIDS. I don't think that's true. I think if you were here in the 60s and 70s,
Starting point is 00:46:41 you wouldn't be laughed at. And I think history continues to repeat itself. And I think we're just seeing the pendulum swinging back and forth. And, and after the sixties and seventies, it swung the other way, really hardcore for the eighties and the nineties. And I feel like we're coming back the other direction and maybe we're
Starting point is 00:46:55 going to come a little bit further. I think, I think there'll become a point where there'll be a rise in like the float tanks and all that. We're going to see way more of those, but all that technology tanks are blowing up. Rogan put them up. Yeah,
Starting point is 00:47:04 there are, they are. And people are looking, you know, this is something we talked about earlier. People are looking for ways to expand their consciousness. And by all means necessary, right? So there are illegal ways to do that. And there are quite a bit more legal ways than I even understood.
Starting point is 00:47:18 There's quite a few. And float tanks being one of them, you know, and that's really important for people to dive into. How are you guys diving into that? I know you guys have gotten into cannabis, but what are some of the ways that you guys fucking reset the body? I know you take at least an annual trip. You guys would go to Reno, have a man trip.
Starting point is 00:47:34 We take hats together. I'll tell you what. Everybody has little hacks that they do, I think, that are unique and different. Here's what's interesting about this movement. You're right. You're absolutely right. There is this movement to expand consciousness, to grow in different ways. And it's different than the movement that we had in the 60s and 70s because it's legitimate in the sense that professionals and successful people are promoting it today.
Starting point is 00:47:58 Whereas back then it was the counterculture, which was against it. It was very difficult to make it mainstream because you had a bunch of long-haired counterculture, which was against it. It was very difficult to make it mainstream because you had a bunch of long-haired counterculture people promoting it. Now you've got CEOs and shit promoting it. But here's my fear, and here's what we have to watch out for. Anytime you have something with a lot of power, well, things with a lot of power have a lot of power, which means they can go in a lot of different directions.
Starting point is 00:48:21 They can do a lot of good. They can do a lot of bad. When mankind discovered fire, we found a way to warm ourselves and to cook our food, to be able to consume more food so we can evolve and grow. But we also found a way to burn ourselves and to cause fires and cause lots of damage. With our current obsession with technology and science and expanding the consciousness, what we are entering into is an age of scientism,
Starting point is 00:48:43 which is the worship of science, the religion of science, where there's no longer a question of, you know, we can do all these things, but should we do all these things? We have morals. We have ethics. And I don't know if we should, even though we may be able to, let's not go that direction or let's tread very lightly. That's starting to go away. And it's becoming, if we can, we will. We don't give a shit if we should it's more of an arms race they just they just cloned you know monkeys in china and that's starting to happen or it's always been happening we're just more aware of it now because of like technology and social media you're talking
Starting point is 00:49:17 about shit like crisper gene editing things like that that who knows the ramifications bro i'm talking about all of it but but I wouldn't put the same category as hooking wires to your brain. Oh no, for sure. Why altered states of consciousness? And why if they're done like my experience in Sedona where they're sober?
Starting point is 00:49:37 So there's a very different now. You have, let's talk about psychedelics because that's a very simple I thought you were going to try not to on this episode well he's bringing up altered states of consciousness look at you couldn't even do it either I wanted to talk psychedelics
Starting point is 00:49:49 I challenged him I said let's see if we can actually do a podcast and not touch psychedelics so let's talk about that for a second you have you have the use where like you have the MAPS studies and you have people with therapy
Starting point is 00:50:01 and then you have some kid who just goes to a party decides he wants to take it or whatever these consciousness altering techniques meditation studies and you have people with therapy and all that. And then you have some kid who just goes to a party, decides the ones that take it or whatever. These consciousness altering techniques, meditation, breath work, fasting, whatever,
Starting point is 00:50:13 cause very powerful changes in your consciousness, allowing you to go in a lot of different directions. And it can go in the direction and it has been used. We've got lots of examples of this. Cult leaders for years used these techniques to get people around them to totally normal middle, you know, middle class kids, real smart, whatever, turn them into these kids who will murder for them and do all these crazy shit for them.
Starting point is 00:50:35 Yeah. Charles Manson. Charles, right? Great example. Used LSD and meditation and all kinds of things, all these techniques to get these normal kids to do crazy shit for them. The problem is when you start to use these techniques and you start to create this alternate set of ethics and morals where at its base, the only laws are that there are no laws,
Starting point is 00:50:56 that we create our own reality, that, hey, man, I'm a fucking, I want to be a six-year-old or I want to be a horse or I think think I'm this, or there are no rules. There is no good. There is no bad. Do whatever you want. This and that. And it becomes the worship of what I call scientism, which includes all these different things. No different than what happened with religion thousands of years ago.
Starting point is 00:51:16 We had these very powerful words and messages that came out, and it changed people's lives. For the good. A lot of people for the good. Right. Look, religion was a foundation of human civilization we we it's definitely the first level of consciousness that we really experience it's religion and but it's a powerful tool and it's no different than religion becoming you know some of the bad parts that we know where people are doing things they shouldn't all of a sudden now i'm killing these people that I know is wrong, but because my religion says that they are bad and I'm supposed to, I am okay.
Starting point is 00:51:48 Scientism has that same feel. It has that same smell. And we need to be very careful because the worship of science, the worship of altered states of consciousness is a very dangerous path. And it's the human. This is existential, by the way. This is not like a today problem. This is the human problem. Anytime we have
Starting point is 00:52:06 something powerful, we turn it into crazy shit. And we have examples of, I can take simple examples. Nuclear power. What a great fucking breakthrough. An incredible breakthrough
Starting point is 00:52:16 of science. And we made nuclear bombs with it too. You know, and this is the, when we talk about these altered states of consciousness and their power,
Starting point is 00:52:23 we have to treat them like they are powerful. We have to explain what you do, not that you go and, you know, go do these altered states. No, you're going to come out and you're going to be so wise and so much better. No, sometimes you come out and you're not. You think you are or you believe now that, again, you can create your own, you know, rules and ethics and laws. And you see this explosion now of people testing those boundaries and there are going to be ramifications
Starting point is 00:52:48 because these foundational ethics and morals that humans run by, these foundational ones, these ways that have constructed most of societies are there for a reason. There's good and bad, but why do they exist? Because they work. We start to destruct all of them in the
Starting point is 00:53:04 worship of science, and you start to see problems. Yeah, that's true. But I mean, I'm still, when we're talking about breath work and meditation and the low-hanging fruit for generally finding peace and inner stillness, things that have been talked about for thousands of years in the East, I don't think that's going to, you know, I don't think that's the prerequisite for Charlie Manson to be able to do what he did.
Starting point is 00:53:24 I don't think that's the fucking, I don't think – I mean, and certainly we can use – It's a tool. It is a tool, but these are the tools, some of the greatest tools that have changed my life in the most positive way. And I've done psychedelics incorrectly. I was at a party when I was 16, and the stripper showed up right after I ate all the mushrooms. You said incorrectly? You said this was incorrectly? This is incorrectly.
Starting point is 00:53:48 She threw a mask on my face, shaved one of my ass cheeks, and beat me with a dildo. Wow. And when the mask came off, I was fucked up, man. I fucking threw up uncontrollably. I had all the fear in the world. It was one of the worst experiences of my life. That's the wrong way to do it.
Starting point is 00:54:04 That's the wrong way to do it. That's the wrong way to do it that's the wrong way to do it there's a right way to do anything right way there's the right and a wrong way to do anything right but i don't think great analogy learning breathwork technique is not going to send you down that rabbit hole there's no party that i show up to where i'm doing breathwork so like man i don't know anybody here and a stripper showing up she could get weird if i'm doing deep wim hoff so imagine this imagine you have and you're right i think that there's a different um there's a different uh potential for all of these things breath work meditation lower potential because of the work required to get to the space when you're in an altered state of consciousness requires a level of stillness a level of dedication fasting requires a lot of fucking work a lot of discipline now, but I can paint a picture where those things can be used wrong.
Starting point is 00:54:46 Imagine extremely charismatic, extremely well-spoken individual, a leader, a natural where people want to follow this person. And this person uses these techniques with his individuals, takes them away. Here we are at our retreat, whatever. Use these techniques. And now I'm going to start deconstructing your ego and we're going to start creating this different set of rules or whatever or so say you have an island like alva sucksley wrote about and you create a new law and a new rule and and everything is done from a conscious point of view and you and you do create new rules and you live communally and everyone gives to one another and maybe it is what the utopia of fucking the
Starting point is 00:55:27 archipelago or what is that the gulag archipelago yeah right maybe maybe it is that that that dream realized maybe it is a modern utopia or maybe it's not but i don't think people are going to use psychedelics to recreate communism i don't think that's the path i don't think that was the fucking are you well do you know the communes that were that were built and developed in the i know there was quite a bit in the 60s and 70s and you know what happened to those communes gone all of them gone destroyed i mean people got uh because what happened is the same thing that happens in fucking communism right you have people and in socialism you have people taking as much as they possibly can and giving as little as it's because part of that is human nature. It's because there's a fundamental flaw in the philosophy.
Starting point is 00:56:08 And the philosophy is that, and everybody's going to hear this and be like, no, that's the right philosophy. The philosophy is we are all one and do everything for everyone else. And that sounds good. And it's very tempting. But it's actually fundamentally incorrect. It's flawed because, and you know the quote, be the change you want in the world and all change starts with you. You can't do that when you have that philosophy.
Starting point is 00:56:34 The true philosophy is I am me. I need to take care of me. Now, in the truest sense, I don't mean take care of me like spoil myself and buy myself all kinds of shit and be this baby fuck or whatever. Lavish poet like Hollywood Hogan. Because you're not really taking care of yourself like that right you wouldn't do that with a kid you raise your kid you're not going to give them everything they want you want to have some challenges you want so doing that with yourself and if everybody did that now you've got a situation where now people work together they volunteer they voluntarily uh there is no nobody
Starting point is 00:56:59 needs to be forced i agree with you 100 do the work on yourself it's been a message that i've had it's been a message that you guys have had. And do it for you. Don't lose weight because your wife tells you to or the doctor does. Do it because you want better for yourself. Absolutely. Do it because you want to live better. Right?
Starting point is 00:57:13 And then also, utilize some tips and tactics and some tools in the toolbox, psychedelic or not. Yeah. Flotation. That's a great tool. Exercise. These are all tools. Exercise is a great tool. Exercise is a great tool. exercise is a great exercise is a great
Starting point is 00:57:25 anything that provides stress relief but remember as paul check says working out is a physical stressor so we need to work in we need to spend time being comfortable in our own skin you know it's a great technique for that so by the way taylor i told you i had to go off if i had that freaking cannabis beforehand yes yeah every time i'll just go off on a tangent uh you know what's really cool about that i just learned recently with exercise about working in so you know when you work out and you lift really heavy and you're taught to tighten your core and then breathe out with controlled force because it gives you more power and you hear lifters do it's like you know the breathing out reverse your breath while you're lifting and watch what happens mike salemi does
Starting point is 00:58:03 that does he really? Yeah, man. Yeah. Shit. Big time. Good. I knew I was on it. That's a part of his working in. In fact, him and Paul just created a video on working in while you work out.
Starting point is 00:58:11 And a lot of the stuff's done complimentary. So they do a set of kettlebell swings and then they do a set of Tai Chi right in between. But there's plenty of stuff. And a lot of the mobility I work with kettlebells like doing halos or doing windmills, I'll exhale going down to touch the ground and I'll inhale coming back up. And it changes the feel of the lift. When you squat and you exhale going down, how much deeper do you get? Oh, yeah.
Starting point is 00:58:32 Right? And then you inhale coming back up as the breath expands. You're creating that internal tension. Yeah. You're not going to do that on a fucking max effort back squat. But when you're just opening up the hips and you're using it more as a mobility tool, it's an excellent way to fucking open up the body. And it is meditative in its own way yep and good exercise good fitness provides um now let's go start a commune and make our own rules yeah right exactly because i just
Starting point is 00:58:53 did this fucking working in exercise yeah yeah no but it caused me to fucking want to change all the rules good good fitness good exercise does become a nice state of flow for people and if you can start to reach that with your fitness, I don't care what you're doing, you're much more likely now to have something that you're going to want to seek out because it's all about what I'm doing right now, not the I need to lose 20 pounds a month from now or whatever.
Starting point is 00:59:16 It's all about I'm enjoying this process, and that's a great way to do it. That's something I got with deadlifting, and I love the story you guys were telling me about the deadlifting competition that Adam and Sal had. And Sal, I guess, finished on top. But there's no love lost there. He's normally on top.
Starting point is 00:59:32 Wait a minute. I never got the 600-pound deadlift. That's worse, Adam. That's cool. That's very you in the view, very receptive. But I had a goal of getting a 600-pound deadlift. And then when I realized that my cardio sucks now, I'm too big, I need to goal of getting a 600 pound deadlift. And then when I realized that my cardio sucks, now I'm too big. I need to drop weight in order to do jujitsu. Maybe I'll never
Starting point is 00:59:50 get that 600 pound deadlift. And then I had this thought for, for only a moment, what's the point if I'm just going to do the same weight or that kind of thing. And then it was like, Oh no, I thought this is my favorite exercise on earth deadlift for the enjoyment of deadlifting right and nothing has made me deadlifts more consistently since that realization well i fucking love to do this did it take it didn't take away from your jujitsu well when you were training just for when i was 238 yeah it took away my how much you weigh right now 220 okay now i'm keto so when i go out of ketosis over the summertime i'll be about 225 from carb what do you feel most comfortable at? what body weight?
Starting point is 01:00:27 man, if I'm fighting or if I'm competing, 218 218? that's your most comfortable weight? that's my most comfortable that's my most flexible, that's where I can run the farthest and not have pain, that's when I wake up and I feel good, I'm not sore but at the same time, I'm not training like that I'm never going to be under 5% body fat again
Starting point is 01:00:44 and I'm okay with that that was a separate time in my life and now it's and same with you guys you know adam you competed on stage you looked fucking jack to the gills sal and justin were hitting you with the paintbrush with the dark with the dark tanner no desire to do that again three layers of tanner you know i'm saying it's a different place like you can move past that and then see like hey man there's still a lot i enjoy from this and deadlifting is one of those things i fucking pulled with bands the other day it's just 315 but it was dope pulling with bands is fucking excellent right i feel incredible i feel like king kong no it's interesting with uh with resistance training when you you really get into it and push your body and as you start to dive deeper into fitness you start to realize that
Starting point is 01:01:23 the human body physically does everything pretty terrible. We're horrible as animals in the physical department, except for one thing, endurance. That's the one thing humans are pretty fucking kick-ass. You know we can outrun or out-trek almost any other animal? How crazy is that? But we're so attracted to lifting heavy weights. Out-trek is the word. Outrun sounds like we're faster.
Starting point is 01:01:43 No, not fast. No, just out-trek. Cheetahs kick our ass. It's funny when they're trying to get as big as possible and lift weights. Out-trek is the word. Out-run sounds like we're faster. No, not fast. No, just out-trek. Cheetah's kicker. It's funny when they're trying to get as big as possible and lift weights. You know what I mean? It's so opposite of what we're good at. You know what I mean?
Starting point is 01:01:52 You should just go do some. I don't know if you should. Actually, it's probably not the best for your health. Well, I'm not interested in becoming a Western States 100-mile racer. I did a 50K, and that's good enough. You did a 50K, huh? I'm not running that back. How was the 50K? Is that when you got sick? What a 50K, huh? I'm not running that back. How was the 50K?
Starting point is 01:02:05 Is that when you got sick? What a horrible idea. Yeah, man. It was a bad idea. So I had some candida already in me and possibly some parasites at that time. And I ran the 50K. Everybody thought I was a bodybuilder because I'm the only guy that's over 200 pounds. So I'm 235 running it.
Starting point is 01:02:20 You did it at 235? Yeah, and I was inspired by Dr. Kelly Sturette. I had no injuries. His book, Ready to Run, really helped me. had no injuries his book ready to run really helped me primal endurance by marxist and really helped me and it was something i just wanted to do not because i was going to win just like let me finish this and know i can run a fucking ultra right and it was beautiful it's out in zion utah and then after that race no injuries no problems finished in the allotted time you know last i think i came in last for the allotted time. Clydesdale group.
Starting point is 01:02:46 10 hours. And then my health just went to shit. I started getting sick all the time. Never had colds before that. Dropped my training from twice a day to twice a week and was still getting sick. Then we had a comprehensive stool analysis, and they were like, look, man,
Starting point is 01:02:59 you have the highest amount of blastocyst hominis parasites, and you have the highest amount of candida testing. Hear that? Running will make you sick. Yeah. No. I've been trying to tell people this. I was also the only guy on the course who didn't have a camelback. And because we had a big storm come in,
Starting point is 01:03:15 instead of having four aid stations where we'd get water and electrolytes and shit, we now had one. So in that 10-hour race. So now your gut is sucking as much fluid as it possibly can. We're talking to Dr. Grace Liu from the Gut Institute out in Dublin, California. She's like, look, man, you get dehydrated, your body's going to pull fluids from everywhere, including the intestines, and that will cause leaky gut literally overnight.
Starting point is 01:03:38 It's hyperpermeability caused in the moment. Did you know that athletes and people who train hard have a much higher instance of issues with food intolerances? It's much more common. Leaky gut syndrome in particular. Here's the crazy part about it. What have we been told for so long you need to do right after
Starting point is 01:03:56 your workout? Right after your workout. Get your post-workout shake. Slang your protein. Get that anabolic window in. Right, which is almost 100% bullshit. Maybe give you some benefit under certain contexts, context but for the most part it's bullshit but here's the irony of all that exercise causes inflammation we know it's a stress on the body that's why it gets your body to adapt but in the meantime while you're working out for all intents
Starting point is 01:04:18 and purposes it's not really good for you i mean we test your blood we see inflammatory markers go up go up inflammation overall goes up stress hormones go up this is the worst time to consume something if you have a tendency towards gut issues because you are now in a more inflamed state than you normally are so it's a bad context and now you're introducing food into your gut And the food that you're introducing is a pre-digested, super fast absorbing processed powder. And so you're creating the perfect storm for food intolerance. So it's one of the worst times, especially if you're somebody who has or tends to have gut issues, you're better off waiting an hour or two post-workout to take your shake or whatever than you are right away post-workout. take your shake or whatever than you are right away post-workout. If you're healthy, it's probably not going to make a big difference or a big deal for
Starting point is 01:05:08 you. But I found that very fascinating when I first learned that. And it was Dr. Ruscio. It was a conversation with Dr. Ruscio that I had. And it just blew my mind because I've been in fitness for so long. I know a lot of people now that have been working out for a long time. So most of these people are in their mid-30s to 40s, and almost all of them have gut issues. Almost all of us now have, oh, I can't eat that anymore. I can't have gluten anymore. It's almost like way more often than not. I don't know if you guys experience the same thing.
Starting point is 01:05:39 No, no. All of us have. I think that all of us have went through a time in our lives where, I mean, I'm on a strong 10 years together of two to four protein bars, shakes, speed stacks, a day, every day, consistently. And now I've got psoriasis and losing, all kinds of skin issues going on with me. So, I mean, and everybody that I worked with that were trainers, there's very few trainers I know that did that.
Starting point is 01:06:07 Because obviously there were some trainers that weren't like that i had trainers that were not eating the bars and doing the speed stacks and doing all this stuff super post workouts right they weren't doing that but i feel like out of all of us that were a good majority of them are dealing with some sort of an autoimmune yeah it's crazy you know let me know they were all artificially flavored and all that said uh if you combined every different type of autoimmune disease, it would rank right up there with cancer. Yes. Right now, it's like number 12 or something, but it would be number two or three in the world for leading causes.
Starting point is 01:06:33 It's not killing people. We don't talk about it very much. And then we try to classify each autoimmune disease as its own disease rather than lump them in. We don't say all the different cancers are one type of fucking disease we say all the cancer which people don't realize that one the same thing can affect 10 different people 10 different ways that's right it can be expressed so many different ways even among carbohydrates you look at that that was one of the things that blew my mind in grain brain it's like hey genetically if you're predisposed to type 2 diabetes and if looking at
Starting point is 01:07:03 adam and if sal is predisposed to alzheimer's disease and both you guys throw caution to the wind with your carbohydrate intake throughout the course of your life you'll get type 2 diabetes and sal will get fucking it just makes sense to me when you think about evolution and that we came from somewhere where your family probably ate certain types of foods that came from a certain soil and just all west than a price that's a lot of a lot of the foundation of Paul Cech's work is based around that. Yeah, yeah. And what we're doing is we're looking at a collection of symptoms as their own independent
Starting point is 01:07:31 individual diseases rather than a collection of symptoms coming from a root, which is a dysfunction of the immune system, which is caused from... Many different things can cause that. I don't think there's a single solution or a single thing that's causing it. But when we start to piece things together, look, here's the deal. Like we know now that the gut is extremely influential in how you feel and think. Like tied to things like depression and anxiety is coming from the gut. That's funny because what hypocrisy is, I think was the first person to say what all diseases begin in the gut. It's funny.
Starting point is 01:08:06 It's all ancient wisdom, right? But we're starting to see those types of things. And in everybody's immune system is, is a fingerprint. Yours doesn't look like anybody else's. And so it's going to respond differently. And if you have dysfunction,
Starting point is 01:08:17 it may show up in your skin. It may show up in your brain. Um, it may show up with, you know, as a, you know, diabetes or,
Starting point is 01:08:24 um, irritable bowel syndrome, which seems to be one of the more common ones. And we're in the brain. It may show up as diabetes or irritable bowel syndrome which seems to be one of the more common ones. And we're in the middle. We are in the middle of an autoimmune epidemic. 100%. Look, I'll tell you what. We're almost the same age. How many kids do you remember when you were in school having peanut
Starting point is 01:08:39 allergies when you were in school? Fucking none. Never. I knew what it was yeah but there was nobody where it was like peanuts aren't allowed in the classroom no so yeah i so your kid's not old enough yet to go to school right but my kids go to school and there's entire classrooms that are not peanut free allergen free and nut free too like you can't even have coconut in and i had that issue that's what i mean all fucking like one of these play centers yes like sorry you can't have coconut i'm like coconuts yes oil and they're like no it's a tree nut and
Starting point is 01:09:09 we don't do any nuts at all we have traded acute disease for chronic disease is what's ended up happening i mean it's it literally is crazy you look at alzheimer's there was uh i watched this talk by i can't remember his name it was a doctor leading researcher in, not Alzheimer's, excuse me, in autism. And when he was a student in the 70s, during his internship, his professor or the main doctor that he was working under said, hey, come over here. I'm going to show you something that you're never going to see again in your life. It's so rare. And it was a child with autism. And he remembered that. Well, today, that number went from like, I don't know, like one out of every half a million to now it's like one out of some estimates, like one out of 100 or one out of 200. Some say even worse than that.
Starting point is 01:09:55 And, you know, that's tied to that's been shown. There's some connections to the gut that's been connected to the immune system. So we're literally in this epidemic of health of autoimmune issues in health and it actually threatens to bankrupt the wealthiest societies the world has ever known and it's pretty fucking crazy it's really scary hopefully that that causes a shift right and then and you see some of the hospitals and bigger places that are starting to encourage people to do healthy things they're creating apps and they're giving them a break on health insurance if they're doing good things for themselves you know if they're monitoring their diet or they're logging so many steps per day little things like that and
Starting point is 01:10:33 i think the model has to change where we influence health you're not going to go to your doctor to get fucking healthy you go there to get fixed when you're fucked up and they do a great job of fixing you they fix my fucking they're the best at it yeah they're the best they fixed my my torn right labia from fighting in 2012 they fixed it great oh good at the same time like they don't teach health they don't have enough time to teach health thankfully there's there's great people we interview you know the the rob wolves of the world the marxistans the people that have that have been in shitty spots in health and been driven to figure this out and worked with some of the best doctors,
Starting point is 01:11:07 like a Dr. Michael Ruscio, and we can share that knowledge. What do you guys think the biggest mistakes that the consumer is making right now? I mean, we're here, we're on human HMO, right? So I feel like we should talk about optimizing and the biggest mistakes that you see people when they're attempting to optimize their life.
Starting point is 01:11:22 What do you see? Well, there's no doubt. There's still this idea of, I i'm gonna fix it with a pill and that could be alpha brain it could be fucking anything yeah you hit the nail on the head it starts with the gut it starts with a lot of things it starts with the food we put in our body it starts with movement it starts with how i breathe it starts with all that and then if i can fix those little like what do you build the fucking house on? It's your foundation, right?
Starting point is 01:11:47 And if your foundation is solid and then you're still saying like, hey, my brain works great, but let me take it up a notch. Alpha brain's awesome then, but if you've got fucking brain fog and you eat shit every day at 2 p.m. because your diet's crap, you're not going to fix that with a fucking supplement.
Starting point is 01:12:02 No way. There's some baseline things here, some prerequisites to the course and part of the problem is this part of the problem is if you're somebody you have an autoimmune condition you're feeling crappy or whatever and you go to the doctor and let's say the doctor does say here's the deal like i want you to go to bed and get eight hours of sleep and i want quality sleep so i want you to draw your blinds i want you to make sure the room is cool. It's an hour before you go to bed. Turn off all electronics.
Starting point is 01:12:29 I want you to do five minutes of mindfulness every single day. I want you to eat whole natural foods. Let's avoid overly processed food. Let's bring your sugar intake down. I want you to exercise three days a week. You would have exactly 1% of those people would do that every nobody else would do it but that's part of the big problem maybe only one percent that would do everything but even if you took if you took the 80 20 and you did 80 of those things a little bit
Starting point is 01:12:55 better maybe you don't get eight hours but you get seven and you you're a person that used to get six that's an improvement you can make little improvements in all areas that have a fucking huge exponential you know outlook on your total health what i am hopeful for though like like he had alluded to and mentioned earlier is those companies that are trying to kind of address it by rewarding people like it by so they have like technology whether it's like a step count or it's like you can actually peer into like a quality of sleep now and you can kind of peer into more of these metrics that are kind of um you know they're coming up with all these devices that can kind of get some biofeedback that we can actually kind of look a little bit further into the actual overall health of an individual and you know there's there's two sides
Starting point is 01:13:40 to that of course and this is what like dr anna galpin kind of talks about his book yeah right and and so it's like we can get obsessed and that's like the nature of human beings we get obsessed in one direction and it just it actually becomes a problem but um you know i am hopeful in that direction on that end of it from just your surface type of a person that's just like okay well i need a pill well no you don't need a pill. We need to dive in and figure out what exactly it looks like for you, what every day looks like, and where are those little tiny micro tweaks you can make that are going to make a massive difference
Starting point is 01:14:13 and then start to kind of move away from just being fixated on that. You know, something I've been diving deep into recently, it's a subject I've been passionate about for a while. I watched a documentary, The Science of Fasting. Have you seen that one? It's on Amazon. Really good. Is that the one that has Saucing Panda and who else? Well, it highlights Saucing Tiger. Yeah, him too.
Starting point is 01:14:47 Fasting is very interesting. The reason why i'm bringing it up is because it's a single thing that requires a simple type of discipline because all the other things tend to be difficult there's lots of moving parts but i wasn't different fasting documentary that's why i was trying to ask okay go ahead so this really good documentary this sounds better and um and dived into the way that eastern europe or eastern european countries russia for example uses fasting they've been using fasting for a very long time and it was a part of their medical system and so they have these fasting clinics where you go in and you have i don't know rheumatism or some other form of autoimmune disease. And you're monitored by nurses and doctors. And they put you on prolonged fasts, some of them as long as 21 days long.
Starting point is 01:15:32 So you're doing these long fasts. You're allowing the immune system to kill off old cells, cell autophagy. And it's the older cells, the more dysfunctional cells that die when you fast. Body's intelligent. They kill off the geezers first. The good cells tend to hunker down and get really strong. In fact, Dr. Walter Longa shows studies that show that when you
Starting point is 01:15:52 fast and then get chemotherapy, not only do you kill more cancer, but you protect more healthy cells as well. So you get this interesting dual effect. But they do these prolonged fasts and they're being monitored and they use it as medicine. And they're finding success rates of up to 50% for chronic autoimmune issues like asthma. Like people are going there and they're doing these prolonged fasts. And I'm not recommending you do anything like that without
Starting point is 01:16:13 any supervision. So I want to be very clear, do your research and make sure you get supervised. 700 episodes in, you know, the disclaimer. That's right. But I'll tell you what, fasting is, and you can do a, most healthy people can do like a 48 to 72-hour fast. A fast is a great way to reset your body, and the benefits you get from that single act is probably more than any other single short, you know, hard, you know, act that you may do at one time. Like eating really healthy for three days won't do at a 72-hour fast well. Not even close. Working out real hard, you know, a couple times won't do it. A 72-hour fast won't do it. Not even close. Working out real hard a couple times won't do it.
Starting point is 01:16:45 That's something you can do to start. What you'll find as well is coming out of a fast, and again, another thing I want to be clear is if you have food relationship issues, if you find yourself, you're the kind of person that doesn't want to eat all the time, anorexic, whatever, this is not for you. But doing a fast, coming out of a fast, you'll find that receptors for perceiving sweet or highly palatable foods are reset. And you'll find that whole natural foods now taste much more vibrant to you, taste more delicious to you.
Starting point is 01:17:14 You'll find your appetite is much more accurate. And what I mean by that is highly processed foods hijack your systems of satietyiety your natural systems of satiety and they're designed rubble talk quite a bit that yeah yeah and they're designed that way these foods there's a lot of money that goes into making foods that can override your body's you know uh palate fatigue where if you eat something you get sick of it right they're designed to become so hyper palatable that you'll want to keep eating them when you fast you tend to reset those things and now you'll go eat a strawberry or you'll get eat some broccoli or a piece of fish and it's like, pow, wow, this is amazing.
Starting point is 01:17:50 So fasting, great step. And I wanted to give that because sometimes we talk in these big, broad, general terms. I think people leave and they're like, what would I do first? Look into fasting. It's a really great way to reset the body. Stop eating right now.
Starting point is 01:18:01 That's it. Just stop. That's it. You can do it. It's easy. It's super affordable too. It's incredibly affordable. It costs you nothing. It's incredibly affordable. that's just you can do it super affordable too it's incredibly cost you nothing that's why it's not promoted more three easy payments sell it yeah one thing
Starting point is 01:18:11 i like about that too is it's like well how can i get healthy i i don't have the use of my legs or i don't have this or i don't have that and it's like everyone on earth can stop eating everyone on earth can stop and and i don't need to lose fucking fat i still do fasting i practice it for longevity i practice it for my brain that's why you fucking fat i still do fasting i practice it for longevity i practice it for my brain that's why you should right i think it's i think it's not about yeah how can i shed pounds with this it's about resetting fucking all the hormonal imbalances resetting my insulin resistance from being carb heavy during fighting and shit like that and that's all important stuff and just purely working on your relationship with food i mean so many
Starting point is 01:18:43 people think they're hungry and they're not really hungry yeah i know this for every time i do it i get the same thing i'm like oh i'm so hungry i'm like am i really you know it's only been like 12 hours since i ate it's not that long it's just that you we've trained ourselves so well at these things answer that call every time yes certain times of day i mean you find yourself too like i have this pattern as soon as i get off of work, I call, I call my girls. I'm on my way home just to figure out if I need to pick something up from the grocery store. I'm like, you know, I remember calling her when we were fasting going like, shit, I don't
Starting point is 01:19:12 have anything to ask her and her answer the phone. I'm like, Oh, I'll see you. I'm on my way home. I forgot what I was going to talk to them. I realized what I was doing. I was like, Oh shit. I was so trained to call her and ask what's for dinner. Do you need me to pick anything up? We're fasting right now.
Starting point is 01:19:26 It's interesting. Think about it. Think about it. Most people in modern societies, right? Most people have never truly felt hunger. Trip off that. This is a fundamental, natural, human feeling or emotion. You can almost consider it an emotion.
Starting point is 01:19:44 It's not an emotion, but it's a feeling that you get. It's a call. Most people have never gone longer than 24 hours without food. Most people have never felt true hunger. What people feel are cravings. Cravings are not coming from, typically not coming from
Starting point is 01:19:59 signals in your body telling you that you need this nutrient or you need this or you need that. Cravings are typically driven by emotions, state changes. They're driven by your environment. You go to the movies and you crave popcorn all of a sudden because they've created this pattern in your brain through effective marketing. Shitty sleep will raise ghrelin and ghrelin gets the stomach growling. As Rob Wolf says, that's the hungry hormone. Right, right.
Starting point is 01:20:25 So you're like shit and see how much you eat the next day. Right. So everybody knows cravings. Most people don't know hunger. And hunger is a teacher, like all things. Imagine if you went your whole life never feeling sad. Imagine how much you wouldn't have grown as a result of it. And cravings are things that we try to stifle and stuff and numb.
Starting point is 01:20:44 And this is when you get people who overeat constantly, need to feed themselves because they're anxious or whatever. And fasting is, I know why fasting, and if you asked me this 10 years ago, I would have laughed, but I completely understand now why fasting is in almost every major ancient religion in the world. It definitely is a spiritual process because you go through the process of experiencing
Starting point is 01:21:08 the real feeling of hunger and what that means and what that does. And you understand that you start to disassociate or disconnect emotion with food. And it is, it can be, I think, a very growth spiritual experience. I know every time I fast, I come out of it and I trip myself out. I'm like, man, I feel like I'm peaking.
Starting point is 01:21:29 But you want to change the rules of society each time you fast. No, not at all. Well, we should share with the listeners what are some simple ways that we optimize. You guys both went on these crazy tangents and we never once addressed like what are these things that… Oh, that we optimize. Right, that we do. Because, I mean, fasting is an example of one of them. Like I get questions all the time about, Hey Adam, what do you think about this supplement
Starting point is 01:21:49 or this just came out? Have you guys read anything about this? And I'll just turn around and ask someone like, have you ever even tried to fast before? It's like, try that first, try that and see how that works out for you before you go invest any money or time doing something else that you're not sure about right now. Try doing that and work on that. So what are some other things that you have put in place? Something me is um that i never appreciated uh when i was younger was nature never appreciated it and then uh i started dating somebody who really did enjoy nature and so we went on a trip when we first started dating and we went to lake tahoe and the place we were supposed to camp she picked picked this campsite, which I was like,
Starting point is 01:22:25 I hate camping, but you know how it is when you're dating a girl, you're dating a girl that, you know, you want to impress her. Yeah. And you're really a trace. Like,
Starting point is 01:22:31 fuck. Oh yeah. I'm all fucking camping easy. Right. And I'm like, Oh, I hate that shit. So she's like,
Starting point is 01:22:35 Oh cool. You like camping. Cool. I'm going to pick a place that we have to kayak to. We have to hike to and then kayak to, and then we have to find a hike to the campsite. And it's all this elaborate, crazy shit. So I'm like, like oh fuck so we get on the kayak and we end up getting lost and so i end up kayaking across lake tahoe for something like five hours and we end up coming
Starting point is 01:22:54 back and we finally find a place and it's dark and we get in the tent and as shitty as it all was as stressed out as it was i also had this very interesting experience from it where I felt this sense of peace and calm. It was very interesting, very strange. I'm in nature, not really using my technology. I'm uncomfortable, but I'm learning that I'm okay being uncomfortable, which was kind of cool for me. And so since that day, I now put myself in nature and unplug and it's every time I do it now it gets more and more impactful to me and it's become an important part of my reset where I go and I'll do a hike and we'll do some challenging hikes or things that I know will make me uncomfortable which isn't that challenging because it's easy to make me uncomfortable when it comes to nature
Starting point is 01:23:40 but I come out of it and I feel so much more centered and so much more calm. And then when we do the podcast, you know, better podcasts that work harder. That's probably the number one biggest change I think I've made. Adam. Number one. I don't know, man.
Starting point is 01:23:54 There's a lot, there's a lot of things that I think, especially with the courses podcast said that I've kind of hacked into. And I think everybody has to kind of figure out what, you know, about turning off electronics before bed. Yeah, that was huge for you. Yeah, that's one that was for sure.
Starting point is 01:24:07 And what I'm getting at with this is that I think everyone's going to be different. Like, so something I found out when kind of diving into, you know, what's holding me back from good. So sleep, sex, my workouts, nutrition, like these are all big rocks to me, like addressing those issues and then looking at them, like, how am I optimizing all those areas? And when I look at sleep and sex, the electronics thing was hurting me more than I realized until I really dove into it because I'm notorious for working all day, coming home, walking past my girl, forgetting to kiss her high, walking straight to the office or room and getting right back to the computer and working all the way till 11 o'clock at night and then trying to settle down and go to sleep and staying up all night
Starting point is 01:24:47 because my brain is still buzzing. And that also bleeds over into a not as good, healthy as a sex life, a relationship with my partner, which then bleeds over into the next day with me and working out and everything else. So that was a huge rock for me was to start to pay attention to how lit my house was at night, how much I was staring at computer screens and phones really late. So I started with a curfew of 7 p.m. with my phone. I was just like, okay, it's 7 o'clock. And I'll tell you right now, I'm still not 100% perfect. I still have habits there. It's something I got to constantly check myself where I try and just seven o'clock rolls around and I walk my phone upstairs and put it, take it away from me. So it's not there. That's now improved my sleep. That's now improved my communication for my
Starting point is 01:25:34 relationship. That's now improved my, my, my sex and with my partner also, which then has helped with better sleep and then better workouts and better overall. So, you know, that was a major hack for me. And maybe for somebody else, that's not a big deal. Maybe they don't have that problem. And I think that's what I always try and tell people is, you know, dive into your areas when you look at some of the big rocks where you're not optimizing, do all the things that you can do first to address that. Another big thing, a big hack for us was going through the ketogenic diet. I don't subscribe to any one diet, but I do believe in following a protocol and following a protocol so you have something to measure. And then I pay attention to, okay, now that I've switched my diet to the ketogenic diet, what are some of the things that I'm noticing?
Starting point is 01:26:21 And there's always a cause and effect. There were some positive things. There were some negative things. Some of the positive things was never in my life before had I ever consumed that much fat. I mean, it was double, triple of what I ever would ever do. So I started to see benefits from that. My skin, my hair, I noticed too, inflammation was down. My energy levels were more consistent. I didn't seem to have cravings. So all these great benefits, but then again, pulling away from, it's not the diet that made me feel that way. It was the macro profile that I changed and what, how, what I was doing to my body before. So I think learning to look at, uh, hacks or ways to
Starting point is 01:26:55 optimize your life and then extract like, well, why is that working? Like if I take this supplement or I do this thing, what was that remedy? Yeah. What was I fixing and addressing those things? That was big for me. Another big hack in the last, I think two years ago, I shared this on the podcast. I set a goal of every month that I would chip away at reading a book. And what that ended up bleeding into was my girl and I would start to read every night together. And man, that just took our relationship to a whole nother level. And when my relationship at home,
Starting point is 01:27:29 I've been together with Katrina for seven years. So we're beyond the honeymoon stage and everything's fun. Like sometimes you can find yourself looking at your partner and sometimes it almost feels like a business relationship if you don't continue to foster that other side. And so that was a major thing that improved my relationship, which improved my overall health. But sometimes it's not this
Starting point is 01:27:50 direct, like, if I take this, this is going to increase protein synthesis, or I'm going to recover at a faster rate, or I'm going to do things like, fuck, there's some other things, man, that will improve my health and wellness and fitness more than anything else. And that was something that I didn't learn until way later on. And when I first started as a trainer, it was all about macros. It was all about training and working out. And I didn't address any of those other things. It wasn't until I got beyond into my 30s when I think sometimes some of us
Starting point is 01:28:17 are forced to look at those things. And then I started to notice like, holy shit, this is the big stuff. This is figuring that out and then putting putting things in place to to try and optimize that way so those are just some of the ones that i use our boy justin got for us yeah for me i just found out about myself being um so driven um by the the sympathetic state like i just wanted to always like whether it's i'm working out or I'm, I'm pressing forward in business and life accomplishing things. I am just, I was just always so on and I didn't really understand that just sitting down decompressing or, uh, walking and thinking that just being in
Starting point is 01:28:59 nature and, you know, chilling out was enough for me as far as like, you know, like combating that that that constant driving force that I that I was feeling that was actually affecting me, you know, with my posture, with my this buildup of anxiety and this sort of looming issue that I was I was facing until I started to add more irons into the fire and like really get further and further with what we were doing with mind pump with what I was trying to do with axon with all these different like things that I was trying to um you know combine it once and um and then maintain a household where you know I'm trying to be the best father I'm trying to be the best husband I'm trying to um you know just just be the guy that. I'm trying to be the best husband. I'm trying to, um, you know, just, just be the guy that can, can accomplish all these things and keep all these things, um, going and moving forward. And, uh, it wasn't until I actually was introduced to, um, Wim Hof and, and, and breathing techniques that really, man, it was, it's such a, it's such an interesting thing because I know about yoga.
Starting point is 01:30:06 I know about breathing techniques. And, you know, I've kind of gone through like classes nonchalantly, but never really owned it. And what I liked about Wim Hof was that kind of being in an athlete mindset, sometimes athletes just need to be forced in a direction. And then once they actually, once it gets revealed to them, and then that's where they need to be forced in a direction and then once they actually once it gets revealed to them and then that's where they need to be it's like oh shit okay i get it now and that was the moment for me when i actually went into the ice bath and where it's like okay those same techniques where i used to brace really hard and tense up and try and overcome all exterior forces that's not gonna work and
Starting point is 01:30:47 i have to release and so once i had that moment where i just released and then started to just try to breathe my way through it and calm calm my body and what does that feel like and then all of a sudden everything was easier like i wasn, I wasn't feeling any more pain. I was, I was numb and Zen, you know, and it was the first time I was like really Zen and I was like in this freezing ass ice. And so I kind of took that forward and started to just apply that.
Starting point is 01:31:18 And my wife and I actually, it started out on the weekends. We would do some, some practices where we'd do some meditation and we would do Wim Hof breathing together. And she's been tackling her anxiety as well because we're kind of both driven in that direction. And so we've slowly been steering the house to eliminate things that, you know, we really can. We want to focus more on the major things. Okay, so this, this right now might not be the thing I need to focus on now. And so it's prioritizing that
Starting point is 01:31:53 major thing. And then everything else we need to kind of, we need to just chill out and we need to know how to, how to calm down, how to get to that state so that's that that's the other operating system that i i really hadn't used and it was it's crazy i've gone all those years without like understanding how to get to that space so um that was a huge deal for me um and also on top of that i think i think for me just um uh just spending spending quality time with my kids and making that a priority, but also creating an environment where play was accessible like physical play. And so actually, I created downstairs. We had this kind of room that I was using for storage. And I'm like, why am i wasting the space you know so i just took everything and i threw it out and started bolting up um some rings
Starting point is 01:32:52 and and made a pegboard and or a climbing wall i mean and uh oh it's rad you should see it he's got like a little gym and like a little climbing wall gym in there so i just try to do that because it's like i don't want them to to get fixated on okay i want to watch tv or i want to you know like we're very active when we go do stuff but all all the problems i was facing uh like they get this weird like they turn into little crazy monkeys you know like if you pull them away from like a tv or you tell them you got like 10 more minutes, you make this countdown, they freak out. It's this weird, almost like a drug response.
Starting point is 01:33:32 So I wanted to just eliminate that for a while and focus more on just getting more physically active, and it's just been a game changer. So we limited a lot of that, but it's still there. But just having that physical outlet for them has been huge, a game changer so it's like we we limited a lot of that but um i mean it's still there but uh just just having that physical outlet for them has been huge and their behavior has changed as a result that's awesome brother yeah fuck yeah well man we got we all went well over an hour did we we always do i don't want to make i want to make sure we get home to make these make these awesome
Starting point is 01:34:01 steaks yeah i've been hearing about them all week do we have do we have powder our nose at home some of that and then meet you there you can yeah man i'll get the steaks going they'll take like 25 minutes yeah taylor hasn't showered in two days but uh where you know like obviously let's start let's get our social media shout outs let's talk about maps let's talk about some different shit that you guys got going on so mind pump is the podcast you can find us on pretty much any platform, Stitcher, Spotify, iTunes. Our fitness programs are maps. You just mentioned that. So we have fitness programs for athletes.
Starting point is 01:34:33 It has nothing to do with shrooms. Yeah, it has nothing to do with shrooms or psychedelics. I know all you listeners are getting excited right now. They heard maps, dude. You won't need that shit when you do maps. But we have programs for building muscle, strength, fat loss, that kind of stuff. You can find all that at mindpumpmedia.com. We have a YouTube channel with lots of fitness videos and entertainment as well.
Starting point is 01:34:53 That's mindpumpTV. Then Instagram, mindpumpmedia. That's our main page. Then all of our personals are mindpumpadam, mindpumpsal, mindpumpjustin. Then we actually just released our free app. We have an app, mindpumpmedia. You can get actually just released our free app. So we have an app. That's right. Mind Pump Media.
Starting point is 01:35:09 And you can get that on your Droid or Apple phone. That's right. Fuck yeah, guys. We make it easy. Absolute pleasure. We'll bring this back at Paleo FX. Awesome brother. Thank you, gentlemen.
Starting point is 01:35:16 Good hanging, buddy. Thank you guys for listening to the On It Podcast with the Mind Pump crew. I had a real blast with these guys in town. Got to get some crazy workouts in with them and we'll definitely be running these guys back at Paleo FX and onward. Leave us a five-star review. It really helps people check out this podcast and make sure you go over to Mind Pump and give them a listen. They've interviewed Aubrey Marcus and myself quite recently. So lots of good information out there and I think you guys will dig it. Thanks for listening.

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