Lenny's Podcast: Product | Career | Growth - Inside OpenAI | Logan Kilpatrick (head of developer relations)

Episode Date: February 8, 2024

Logan Kilpatrick leads developer relations at OpenAI, supporting developers building with the OpenAI API and ChatGPT. He is also on the board of directors at NumFOCUS, the nonprofit organization that ...supports open source projects like Jupyter, Pandas, NumPy, and more. Before OpenAI, Logan was a machine-learning engineer at Apple and advised NASA on open source policy. In our conversation, we discuss:• OpenAI’s fast-paced and innovative work environment• The value of high agency and high urgency in your employees• Tips for writing better ChatGPT prompts• How the GPT Store is doing• OpenAI’s planning process and decision-making criteria• Where OpenAI is heading in the next few years• Insight into OpenAI’s B2B offerings• Why Logan “measures in hundreds”—Brought to you by:• Hex—Helping teams ask and answer data questions by working together• Whimsical—The iterative product workspace• Arcade Software—Create effortlessly beautiful demos in minutes—Find the transcript for this episode and all past episodes at: https://www.lennysnewsletter.com/p/inside-openai-logan-kilpatrick-headToday’s transcript will be live by 8 a.m. PT.—Where to find Logan Kilpatrick:• X: https://twitter.com/OfficialLoganK• LinkedIn: https://www.linkedin.com/in/logankilpatrick/• Website: https://logank.ai/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Logan’s background(03:49) The impact of recent events on OpenAI’s team and culture(08:20) Exciting developments in AI interfaces(09:52) Using OpenAI tools to make companies more efficient(13:04) Examples of using AI effectively(18:35) Prompt engineering(22:12) How to write better prompts(26:05) The launch of GPTs and the OpenAI Store(32:10) The importance of high agency and urgency(34:35) OpenAI’s ability to move fast and ship high-quality products(35:56) OpenAI’s planning process and decision-making criteria(40:22) The importance of real-time communication(42:33) OpenAI’s team and growth(44:47) Future developments at OpenAI(47:42) GPT-5 and building toward the future(50:38) OpenAI’s enterprise offering and the value of sharing custom applications(52:30) New updates and features from OpenAI(55:09) How to leverage OpenAI’s technology in products(58:26) Encouragement for building with AI(59:30) Lightning round—Referenced:• OpenAI: https://openai.com/• Sam Altman on X: https://twitter.com/sama• Greg Brockman on X: https://twitter.com/gdb• tldraw: https://www.tldraw.com/• Harvey: https://www.harvey.ai/• Boost Your Productivity with Generative AI: https://hbr.org/2023/06/boost-your-productivity-with-generative-ai• Research: quantifying GitHub Copilot’s impact on developer productivity and happiness: https://github.blog/2022-09-07-research-quantifying-github-copilots-impact-on-developer-productivity-and-happiness/• Lesson learnt from the DPD AI Chatbot swearing blunder: https://www.linkedin.com/pulse/lesson-learnt-from-dpd-ai-chatbot-swearing-blunder-kitty-sz57e/• Dennis Yang on LinkedIn: https://www.linkedin.com/in/dennisyang/• Tim Ferriss’s blog: https://tim.blog/• Tyler Cowen on X: https://twitter.com/tylercowen• Tom Cruise on X: https://twitter.com/TomCruise• Canva: https://www.canva.com/• Zapier: https://zapier.com/• Siqi Chen on X: https://twitter.com/blader• Runway: https://runway.com/• Universal Primer: https://chat.openai.com/g/g-GbLbctpPz-universal-primer• “I didn’t expect ChatGPT to get so good” | Unconfuse Me with Bill Gates: https://www.youtube.com/watch?v=8-Ymdc6EdKw• Microsoft Azure: https://azure.microsoft.com/• Lennybot: https://www.lennybot.com/• Visual Electric: https://visualelectric.com/• DALL-E: https://openai.com/research/dall-e• The One World Schoolhouse: https://www.amazon.com/One-World-Schoolhouse-Education-Reimagined/dp/1455508373/ref=sr_1_1• Why We Sleep: Unlocking the Power of Sleep and Dreams: https://www.amazon.com/Why-We-Sleep-Unlocking-Dreams/dp/1501144324• Gran Turismo: https://www.netflix.com/title/81672085• Gran Turismo video game: https://www.playstation.com/en-us/gran-turismo/• Manta sleep mask: https://mantasleep.com/products/manta-sleep-mask• WAOAW sleep mask: https://www.amazon.com/WAOAW-Sleep-Sleeping-Blocking-Blindfold/dp/B09712FSLY—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.lennysnewsletter.com/subscribe

Transcript
Discussion (0)
Starting point is 00:00:00 Finding people who are high agency and work with urgency, if I was hiring five people today, those are like some of the top two characteristics that I would look for in people. Because you can take on the world if you have people who have high agency and not needing to get 50 people's different consensus. They hear something from our customers about a challenge that they're having and they're already pushing on what the solution for them is and not waiting for all the other things to happen. that people just go and do it and solve the problem.
Starting point is 00:00:30 And I love that. It's so fun to be able to be a part of those situations. Today, my guest is Logan Kelpatrick. Logan is Head of Developer Relations at OpenAI, where he supports developers building on OpenAIs, APIs, and JATGPT. Before OpenAI, Logan was a machine learning engineer at Apple and advised NASA on their open source policy. If you can believe it, ChadGPT launched just over a year ago
Starting point is 00:00:56 and transformed the way that we think about AI. and what it means for our products and our lives. Logan has been at the front lines of this change, and every day is helping developers and companies figure out how to leverage these new AI superpowers. In our conversation, we dig into examples of how people are using ChatGPT and the new GPTs and other OpenAI APIs in their work and their life.
Starting point is 00:01:20 Logan shares some really interesting advice on how to get better at prompt engineering. We also get into how OpenAI operates internally, how they ship so quickly, and the two key attributes they look for in the people that they hire, plus where Logan sees the biggest opportunities for new products and new startups building on their APIs. We also get a little bit into the very dramatic weekend that OpenAI had
Starting point is 00:01:42 with the board and Sam Altman and all of that. And so much more, a huge thank you to Dan Shipper and Dennis Yane for some great question suggestions. With that, I bring you Logan Kilpatrick after a short word from our sponsors. This episode is brought to you by Hex. If you're a data person, you probably have to jump between different tools to run queries, build visualizations, write Python, and send around a lot of screenshots and CSV files. Hex brings everything together.
Starting point is 00:02:11 Its powerful notebook UI lets you analyze data in SQL, Python, or no code, in any combination, and work together with live multiplayer and version control. And now, Hex's AI tools can generate queries and code, create visualizations, and even kickstart a whole analysis for you, all from natural language prompts. It's like having an analytics co-pilot built right into where you're already doing your work. Then, when you're ready to share, you can use Hex's drag-and-drop app builder to configure beautiful reports or dashboards that anyone can use. Join the hundreds of data teams like Notion, AllTrails, Loom, Mix Panel, and Algolia
Starting point is 00:02:45 using Hex every day to make their work more impactful. Sign up today at Hex.com.com slash Lenny to get a 60-day free trial of the Hex team plan. That's Hex.com slash Lenny. This episode is brought to you by Wimzical, the iterative product workspace. Wimzical helps product managers build clarity and shared understanding faster with tools designed for solving product challenges. With Wimzical, you can easily explore new concepts using drag-and-drop wireframe and diagram components, create rich product briefs that show and sell your thinking,
Starting point is 00:03:21 and keep your team aligned with one source of truth for all of your build requirements. Wimzical also has a library of easy-to-use templates from product leaders like myself, including a project proposal one-pager and a go-to-market worksheet. Give them a try and see how fast and easy it is to build clarity with Wimzical. Sign up at Wimzical.com slash Lenny for 20% off a Wimsicle pro plan. That's Wimzical.com slash Lenny. Logan, thank you so much for being here. Welcome to the podcast.
Starting point is 00:03:55 Thanks for having me, Lenny. I'm super excited. I want to start with the elephant in the room, which I think the elephant is actually leaving the room because I think this is months ago at this point, but I'm still just really curious. What was it like on the inside of Open AI during the very dramatic weekend with the board and Sam and all those things? What was it like? And is there a story? Maybe you could share that maybe people haven't heard about what it was like on the inside of what was going on. Yeah, it was definitely a very stressful, stressful Thanksgiving week.
Starting point is 00:04:25 I think, like, in broad context, like, you know, open A, I had been pushing for a really long time since chat Chb-T came out. And that was supposed to be like the first, one of the first weeks that, like, the whole company had, like, taken time away to, like, actually reset and have a break. So, like, very selfishly, I was super excited, spent time with my family, all that stuff. And then, yeah, Friday afternoon, we, we got the message that all of the changes were happening. And I think it was super shocking because I think, and this is a perspective, a lot of folks share. Like, there's, everybody has,
Starting point is 00:04:55 and had and continues to have such deep trust in Sam and Greg and our leadership team that it was like just very surprising. And we're also like a very, as far as company cultures go, like very transparent and very open. So like, you know, when there's problems or there's things going on, like we tend to hear about them. And again, it was the first time that a lot of us had heard some of the things that were happening between the board and the leadership team. So very, very surprising. I think my sort of being someone who's not based in San Francisco, I was like, again, very selfishly, like, kind of happy that it happened over the Thanksgiving break because a lot of folks actually had like gone home to different places. So it felt, it felt like I had a little bit of comfort knowing like I wasn't the only one not in San Francisco because like everybody was meeting up in person to do a bunch of stuff and be together during that time. So it was it was nice to know that there was a few other folks who were sort of out of.
Starting point is 00:05:50 the loop with me. I think the thing that surprised me the most was like just how quickly everybody got back to business. Like I flew to San Francisco the next week after Thanksgiving, which I wasn't planning to do to deal with the team in person. And like seeing literally Monday morning, I was kind of walking into the office being like expecting, I don't know, something like weird to be going on or happening or like a day. And really it was like people laser focus and like back to work. And I think that that like speaks to like the caliber of, of our team and like everybody who's just so excited about building towards the mission that we're building towards.
Starting point is 00:06:25 So I think that was like the most, yeah, that was the most surprising thing of the whole, the whole incident. I think a lot of companies like would have had the potential to like truly be like derailed for some non-trivial amount of time by this. And like everybody was just right back to it, which I love. I feel like it also maybe brought the team closer together. It feels like it was a kind of traumatic experience that may bring folks together because it was something they all shared.
Starting point is 00:06:49 Is there anything along those lines? that's like, wow, things are a little different now. One of my takeaways was I'm actually very grateful that this happened when it happened. I think, like, today, the stakes are, you know, they're still relatively high. Like, people have built their businesses on top of Open AI. Like, we have tons of customers who love Chat Chiptie. So if something bad happens to us, like, we definitely impact our customers. But sort of on the world scale, like, you know, somebody else will build a model if
Starting point is 00:07:15 open AI disappeared and continue towards this progress of general intelligence. I think, you know, fast forward like five or ten years of something like this would have happened. And we sort of hadn't gone through the hopeful upcoming like word transformation and sort of all those changes that are going to happen. I think it would have been a little bit or potentially much worse of an outcome. So I'm glad that things happened when when the stakes are a little bit lower. And I totally agree with you. It's like the team has been growing so rapidly over the last like year since I joined. It's been it's been crazy to, to think about how many new folks there are.
Starting point is 00:07:52 And I really think that this really brought people together. Because most folks, like, historically, many of the folks when I joined, what kind of banded us all together was like the launch of JGBT, the launch of GBT4. And like for folks who like weren't around for some of those launches, it was perhaps Deb Day. For folks who were around for Deb Daily, it was probably this event. So I think we've had these events that have really brought the company together cross functionally.
Starting point is 00:08:14 So hopefully all the future ones will be like really exciting things like, you know, GPD5, whenever that comes. like that. Awesome. We're going to talk about GPT5. Going in a totally different direction, what is the most mind-blowing or surprising thing that you've seen AI do recently? The things that are getting me most excited are these like new interfaces around AI, like the rabbit R1. I don't know if you've seen that, but if the consumer hardware device, this company called TL Draw. I don't know if you've seen TL Draw. I think you sketch something and then it makes it as a website. Yeah, and that's like only like a small piece of what
Starting point is 00:08:49 TL Draw is actually working on, but there's all of these, like, new interfaces to interact with AI. And I think, like, I was having a conversation with the TL Draw folks a couple of days ago, like, really blows my mind to think about how chat is the predominant way that folks are using AI today. And, like, I actually think, like, and this is my, you know, my bulk case for the folks at TL Draw. I'm super excited for them to build what they're building. But they're sort of building this infinite canvas experience. And you can imagine how, as you're interacting with an AI on a daily basis, like, you might want to jump over to your, like, infinite canvas, which the AI has sort of filled in all the details and you might see, like, a reference to a file and to a video and, like,
Starting point is 00:09:29 all of these different things. And it's such a cool way, like, it actually makes a lot more sense for us as humans to, like, see stuff in that type of format than I think, like, just listing out a bunch of stuff in chat. So I'm really, really excited to see more people. I think, like, 2024 is the year of multimodal AI, but it's also the year that people really push the boundaries. some of these new Ux paradigms around AI. It's funny, I feel like chatbots, like as a PM for many years, it feels like every brainstorming session we had about new features, it's like, hey, we should have built a chatbot to solve this problem.
Starting point is 00:10:02 It's like the perennial like, oh, chatbot, of course, someone's going to suggest we do a chatbot. And now they're actually useful and working, and everyone's building chatbots, a lot of them based on open AI APIs. There's not really a question there, but maybe the question I was going to get to this later is just when people are thinking about building a product, like say, TL draw, what should they think about where Open AI is not going to go versus like, here's what opening I is going to do for us.
Starting point is 00:10:26 We shouldn't worry about them building a version of TL draw in the future. What's the kind of the way to think about where you won't be disrupted, essentially by opening I, knowing also they may change their mind? That's a great question. I think like we're deeply focused on these like very, very general use cases, like the general reasoning capabilities, the general coding, the general writing abilities. I think where you start to get into some of these very vertical applications. And I think a great example of this is, it's actually like Harvey.
Starting point is 00:10:53 I don't know if you've seen Harvey, but it's this legal AI use case where they're building custom models and tools to help lawyers and people at legal firms and stuff like that. And that's a great example of like our models are probably never going to be as capable as some of the things that Harvey's doing because like our goal and our mission is really to solve this very general use case. And then people can do things like fine tuning and build all their own custom, you know, UI and product features on top of that. And I think that's the, you know, I have a lot of empathy and like a lot of excitement for
Starting point is 00:11:24 people who are like building these like very general products today. Like I talked to a lot of developers who are building like, you know, just general purpose assistance and like general purpose agents and stuff like that. And I think it's cool and it's a good idea. I think like the challenge for them is like they are going to end up directly competing against us in those spaces. And I think there's there's enough room for a lot of people to be successful. But like it to me, like you shouldn't be.
Starting point is 00:11:45 surprised when, you know, we end up launching some like general purpose agent product because, like, again, we're sort of building that with GPTs today and versus like we're not going to launch like some of these like very verticalized products. Like, we're not going to launch like an AI sales agent. Like that's just not what we're building towards and companies who are and have some domain specific knowledge and they're really excited about that problem space. Like, they can go into that and leverage our models and like end up continuing to be on the cutting edge without having to like do all that R&D effort. themselves. Got it. So the advice I'm hearing is get specific about use cases. And that could be either
Starting point is 00:12:21 models that are tuned to be a special useful for a use case like sales or make an interface or experience solving a more specific problem. And I think if you're going to try and solve this like very general, like if you're going to try to build like the next general assistant to compete with something like chat chach. It has to be so radically different. Like people have to really like be like, wow, this is solving these 10 problems that I have with chat ChitD, and therefore I'm going to go and try your new thing. Otherwise, we're just putting a ton of engineering effort and research effort into making that like an incredible product.
Starting point is 00:12:53 And it's just going to be like the normal challenges of building companies. It's just hard to compete against somebody like that. Awesome. Okay. That's great. I was going to get that later. But I'm glad we touched that. I imagine that's on the minds of many developers and founders.
Starting point is 00:13:05 Kind of along the same lines. There's a lot of talk about how ChatGPT and GPs and many of the tools, you guys offer are going to make a company much more efficient. They don't need as many engineers, data scientists, PMs, things like that. But I think it's also hard for companies to think about what should we actually, like what can we actually do to make our company more efficient. I'm curious if there's any examples that you can share of how companies have taken, built a CPT internally to do something so that they don't have to spend engineering hours on it or generally just used open AI tooling to make their business internally more efficient.
Starting point is 00:13:42 Yeah, that's a great question. I wonder if you can put this in like the show notes or something like that, but there's a really great Harvard Business School study about, and I forgot which consulting from, they did it with, maybe it was like Boston Consulting or something like that, but it might have been one of the other ones. And they talk about like the order of magnitude of efficiency gain for those folks who are using AI tools.
Starting point is 00:14:05 And I think it was Chad GBT specifically in those use cases that they were using comparatively against folks who aren't using AI. I'm really excited also just like as this more time passes between the release of this technology for us to get more like empirical studies. Because like I feel this for myself like as somebody who's an engineer today, like I use chat TBT and like I can ship things way faster than I would be able to. I don't have any like good metrics for myself to put a to put like a specific number on it. But I'm guessing like people are working on those studies right now.
Starting point is 00:14:33 I think engineering is actually like one of the highest leverage things that you could be using AI to do today and really unlocking like probably on the order of at least a 50% improvement, especially for some of the like lower hanging fruit software engineering tasks. Like the models are just so capable at doing that work. And it's crazy to think. And I'm guessing actually GitHub probably has a bunch of really great studies they published around like co-pilots. And you could use those as an analogy for what people are getting from chat GPT as well.
Starting point is 00:15:03 But those are probably like the highest leverage things. I think now with GPTs, people are able to, like, go in and solve some of these more tactical problems. I think one of the general challenges with chat GPC is, like, it gives like a decent answer for like a lot of different use cases, but oftentimes it's not like particular enough to like the voice of your company or like the nuance of the work that you're doing. And I think now with GPTs, like, and people who are using the teams in chat GBT and enterprise in chat I can actually build those things, incorporate the nuance of their own company, and make solving those tasks like much, much more domain specific. So we literally just launched
Starting point is 00:15:42 GPTs a couple of months ago. So I don't think there's been any like good public success stories. But I'm guessing that that success is happening right now at companies. And hopefully we'll hear more about that in the months ago as folks like get super excited about sharing those case studies. I'll share an example. So I have this good friend. His name is Dennis Yang. he works at Chime, and he told me about two things that they're doing at Chime that seem to be providing value. One is he built a GPT that helps write ads for Facebook and Google, just gives you ideas for ads to run. And so that takes a little load off the marketing team or the growth team. And then he built another GPT that delivers experiment results, kind of like a data scientist with like, here's the result of this experiment.
Starting point is 00:16:25 And then you could talk to it and ask for like, hey, how much longer do you think we should run this for? or what might this imply about our product and things like that. And I think it's really really, like you said, is there anything else that comes to mind just like things you've heard people do? Just like, wow, that was a really smart way of. So I get there's like engineering copilot type tooling. Is there anything else that comes to mind just to give people a little inspiration of like, wow, that's an interesting way I should be thinking about using some of these tools?
Starting point is 00:16:50 I've seen some interesting GPs around like the planning use cases. Like you want to do like OKR planning for your team or something like that. I just actually saw somebody tweet it like literally yesterday. I've seen some cool like venture capital ones of like doing diligence on like a deal flow, which is kind of interesting and like getting some different perspectives. I think all of those like horizontal use cases where like you can bring in a different personality and like get perspective on different things, I think is really cool. Like I've personally used in a GBT, the private GBT that I use myself that like helps with
Starting point is 00:17:23 some of the like planning stuff for for different quarters and like just making sure that I'm being consistent in how I'm framing things, like driving back to like individual metrics, stuff that like when people do planning, like, they often miss and like are bad at. And it's been super helpful for me to like have a GPT to like force me to think about some of those things. Wait, can you talk more about this? What does this GPT do for you? And how do you, what do you feed it?
Starting point is 00:17:48 Yeah, there's, I forgot what article I saw it online, but it was like some article that was talking about like, what are the best ways to like set yourself up for success in planning? and I took a bunch of the, like, I'll see if I can make it public after this and send you a link, but took a bunch of the examples from that and went in and put some of those suggestions into the GBT. And then when now, when I do any of my planning of like, I want to build this thing, I put it through and have it like generate a timeline, generate all the specifics of like, what are the metrics and success that I'm working for?
Starting point is 00:18:16 Like who might be some important cross-functional stakeholders to like include in the planning process, all that stuff. And it's been helpful. Wow. That is very cool. that would be awesome if you made it public. And if we do, we'll link to it and we'll make it the number one most popular
Starting point is 00:18:32 GPT in the store. I love it. Going in a slightly different direction, there's this whole genre of prompt engineering. It feels like it's one of these really emerging skills. I actually saw a startup hiring a prompt engineer. One of the startups I've invested in, and I think that's going to blow a lot
Starting point is 00:18:48 of people's minds that there's a new job that's emerging. And I know the ideas, this won't last forever that in theory, AI will be so smart. You don't need to really think about how to be smart about asking it for things you needed to do. But can you just describe this idea of what is prompt engineering, this term that people might be hearing? And then even more interesting than just like,
Starting point is 00:19:05 what advice do you have for people to get better at writing prompts for, say, chat, GPT or through the API in general? Yeah. This is such an interesting space. And I think it's like another space where I'm excited for people to do like more like scientific empirical studies about because there's like so much like gut feeling best practices that like maybe aren't actually true. in a certain ways. I think the reason that prompt engineering exists and comes up at all is because
Starting point is 00:19:32 the models are so inclined because of the way that they're trained to give you just an answer to the question that you asked. Crap in, crap out. If you ask like a pretty basic question, you're going to get a pretty basic response. I actually think the same thing is true for humans. And you can think of a great example of this. When I go to another human and I ask like, how's your day going? They say, it's going pretty good. Literally absolutely zero detail, no nuance, it's not very interesting at all versus, again, if you have some context with a person, if you have a personal relationship with them, I'm going, I'm going to ask you, hey, Lenny, Leo, how's your day going?
Starting point is 00:20:04 Like, how did the last podcast go, et cetera, et cetera? Like, you just have a little bit more context and agency to go and answer my question. I think this is like prompt engineering. My whole position on this is like prompt engineering is a very human thing. Like when we want to get some value out of a human, we do this prompt engineering. We try to effectively communicate with that human. in order to get the best output. And the same thing is true of models.
Starting point is 00:20:29 And I think it's like, again, because we're using a system that appears to be really smart, we assume that it has all this context. But it's really like, you know, imagine a human, human level impelogens, but like literally no context. Like it has no idea what you're going to ask it. It's never met you before. It has no idea who you are, what you do, what your goals are. And like, it's the reason that you get super generic response to sometimes is because
Starting point is 00:20:54 people forget they need to put that. context in the model. So I think this thing that is going to help solve this problem, and we already kind of do this in the context of Dali. So when you go to the image generation model that we have Dali, and you say, I want a picture of a turtle. What it does is it actually takes that description. It says, I want a picture of a turtle. And it changes it into this high fidelity, like, you know, generate a picture of a turtle with a shell, with a green background and, you know, lily pads in the water and all this other. It adds all this fidelity because that's the way that the model is trained. It's trained on examples with super high fidelity. This will happen with text models.
Starting point is 00:21:35 You can imagine a world where you go into chat DVD and you say, write me a blog post about AI. It automatically will go and be like, let me generate a much higher fidelity description of what this person really wants, which is, you know, generate me a blog post about AI that talks about the tradeoffs between these different techniques and some example use cases and references some of the latest papers and it does all that for you. And then you as the user will hopefully be able to be like, yep, this is kind of what I wanted. Let me edit this.
Starting point is 00:22:01 Let me edit this year. And again, the inherent problem is like, we're lazy as humans. We don't want to type all. We don't really want to type what we mean. And I think AI systems are actually going to help solve some of that problem. So until that day, what can people do better when they're prompting, say, chat, GPT? And I'll give you an example. Tim Ferriss suggested this really good idea that I've been stealing, which is,
Starting point is 00:22:22 is when you're preparing for an interview, go to chat GPT, and so I did this for you. I was like, hey, I'm interviewing Logan Kilpatrick. He's head of developer relations at Open AI on my podcast. Give me 10 questions to ask him in the style of Tyler Cowan, who I think is the best interviewer. He's so good at just like very pointed original questions. So what advice would you have for me to improve on that prompt to have better results? Because the questions were like fine, they're great. They're like interesting enough.
Starting point is 00:22:51 but they went like, holy shit, these are incredible. So I guess what advice would you give me in that example? Yeah, that's a great example where, like, thinking in context of, like, who it is that you're asking questions about, like, I'm probably not somebody who has enough information about me on the internet where, like, the model actually has been trained and, like, knows the nuances of my background. I think there's, like, probably, like, much more famous guests where, like, it might be that there's enough context on the internet to answer the question.
Starting point is 00:23:17 It's, like, you actually have to do some of that work. You need to say, like, if you're, you're, you're using. using browse with Bing, for example, you could say, like, here's a link to Logan's blog and, like, some of the things that he's talked about. Like, here's a link to his Twitter, like, go through some of his tweets, go through some of his blogs and, like, see what his interesting perspectives are that we might want to service on the blog or something like that. It's, again, giving the model enough context to answer the question. I think, again, that prompt actually might work really well for somebody who, like, has it, like, if you were interviewed, like, Tom Cruise or something
Starting point is 00:23:47 like that, so he has a lot of information about them on the internet, it probably works a little bit better. So the advice there is just give more context. It doesn't tell you, hey, I don't actually know that much about Logan, so give me some more information. It's just like, here I go. Here's a bunch of good questions. Exactly. Like, it wants to, like, it's so deeply wants to answer your question. Like, it doesn't care that it doesn't have enough context. It's like the most eager person in the world you could imagine to answer the question. And without that context, it's just hard to do to give of anything of value. If we got T-shirts printed, they should say, like, context is all you need.
Starting point is 00:24:18 Context is the only thing that matters. It's such an important piece of getting a language model to do anything for you. Any other tips? Just as people are sitting there, maybe they're good. They have chat GPT open right now as they're crafting a prompt. Is there anything else that you'd say would help them have better results? We actually have a prompt engineering guide, which folks should go and check out. It depends on sort of the order of magnitude of like how much performance increase.
Starting point is 00:24:46 you can get. There's a lot of like really small, silly things, like adding a smiley face increases the performance of the model, like, telling the, you know, you've seen, I'm sure folks have seen like a lot of these, like, silly examples, like, telling the model to like take a break and then answer the question, all these kinds of things. And again, if you think about it, it's because the corpus of information that's trained these models is the same things that is that humans have sent back and forth to each other. So like you telling a human, like, when I go take a break and then I come back to work, like, I'm fresher and I'm able to answer questions better and, like, do work better. So very similar things are true for these models. And again, when I see a
Starting point is 00:25:23 smiley face at the end of someone's message, like, I feel empowered that like, this is going to be a positive interaction and I should like be more inclined to give them a great answer and spend more effort on the thing that they asked me for. Wow. Wait, so that's a real thing. If you had a smiley face, it might give you better results. Again, it's like the challenge with all this stuff is like it's very nuanced. And it's also like, it's a, small jump in performance. You could imagine on the order of like 1 or 2%, which for a few sentence answer
Starting point is 00:25:51 might not even be a discernible difference. Again, if you're generating like an entire saga of text, like the smiley face could actually make a material difference for you, but for like something small and textual, it might not. Okay. Good tip. Amazing. Okay. We've talked about GBT's. I think
Starting point is 00:26:07 maybe it might be helpful to describe what is this new thing that you guys launched GPTs. And I'm curious just how it's going this, because this is a really big change and element of open AI now with this idea that you could build your only kind of mini, and I'm almost explaining your mini open chat, chat
Starting point is 00:26:23 GPT, and then people can I think you can pay for it, right? Like you can charge for your own GPT, or is it all free right now? It's all free. It's all free. Okay, it's all free. Okay, in the future, I imagine people will be able to charge. So there's this whole store now. Basically, it's the whole app store that you guys have launched. How's it going? What's
Starting point is 00:26:39 happened? What surprised you there? What should people know? Yeah, it's going great. And again, historically, the thing that you would have to do, let's say, for example, you have like a really cool chatDB use case, what you would have to do to share it with somebody else is like actually go in and like start the conversation with the model, like, prompted to do the things that you wanted to. And then you would share that link with somebody else before the action has actually happened and be like, here, now you can like essentially finish this conversation with chat GPT that I started. So GBT's kind of changes this where you take all that important
Starting point is 00:27:11 context, you put it into the model to begin with, and then people can go and, like, chat with essentially a custom version of chat GPT. And the thing that's really interesting is, you know, you can upload files, you can give it custom instructions, you can add all these different tools, like a code interpreter is built in, which allows you to like do like math essentially. You have browsing built in, image generation built in. You can also, like, for more advanced use cases, if you're a developer, you can like connect it to external APIs. So you can connect it to the Notion API or Gmail or all these different things. have it actually take actions on your behalf.
Starting point is 00:27:44 So there's so many cool things that people are unlocking. And what's been most exciting to me actually is like the non-developer persona is now empowered to like go and solve these like really, really, really more challenging problems by giving the model enough context on what that problem is to be able to solve it. Going back to like context is all you need. Like this is very true in the context of GPs. And if you give it enough context, like you can solve much more interesting problems. there's so many things that I'm excited about with this.
Starting point is 00:28:13 I think monetization when it comes to the store later this quarter, I think is going to be extremely exciting. When people can get paid based on who's using their GPTs, that's going to be a huge unlock and open a lot of people's eyes to the opportunity here. I also think continuing to push on making more capabilities accessible to GBTs. For people who can't code is really exciting. Even for me as someone who is a software engineer, like, it's not super easy to, like, connect the Notion API or the Gmail API to my GPT.
Starting point is 00:28:45 And, like, really, I'd love to just have a, like, one-click sign in with Gmail. Then all of a sudden, it's like, my Gmail is accessible or, like, someone else can sign in with their Gmail and make it accessible. So I think over time, like, all those types of things will come. But today, it's really, like, custom prompts is essentially, like, one of the biggest value ads with GPDs. Awesome. I have it pulled up here on the, on different monitor.
Starting point is 00:29:06 And Canva has the top GPT currently. I mean, I was trying to play with it as you were chatting just to see, I was going to make a big banner that said, it's the context, stupid. And it doesn't, I'm not doing some right, but I'm not paying that much attention to it because we're talking. But this is very cool. Just maybe a final question there.
Starting point is 00:29:22 Is there a GPT that you saw someone built? I was like, wow, that's amazing. That's so cool. Something that surprised you. And I'll share one. That was very cool. But is there anything that comes to mine and ask that? I think my, my instinct is the Zapier,
Starting point is 00:29:36 all of the stuff that Zapier has done, with GPTs is like the most useful stuff that you can imagine. You can go so far with what. And I don't know how it's like packaged for Zapier's GPT right now, but like you can actually as a third party developer, integrate Zapier without knowing how to code into your GBT. So like they're pushing a lot of this stuff. And then basically like all 5,000 connections that are possible with Zapier today,
Starting point is 00:30:03 you can bring into your GPT and like essentially enable it to do anything. So I'm incredibly excited for Zappier. and for people who are building with them, because there's so many things that you can unlock using that platform. So I think that's probably like the most, the most exciting thing to me for people who aren't, who aren't developers. Awesome.
Starting point is 00:30:20 Zapier's always in there, getting in there, connecting things. Yeah, they're great. So the one that I had in mind, so I had a buddy mine, Siki,
Starting point is 00:30:28 who's the CEO of a company called Runway, built this thing called Universal Primer, which helps you learn. It's described as learn everything about anything. And it basically, I think is kind of this, Socratic method of helping you learn stuff. So it's like, explain how Transformers work in LMs.
Starting point is 00:30:43 And then it just kind of goes through stuff and then asks you questions, I think, and kind of helps you learn new concepts. And I think it's the number two, education, GPT. I love that. Siki's incredible, so. Yes, it's true. Let me tell you about a product called Arcade. Arcade is an interactive demo platform that enables teams to create polished,
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Starting point is 00:32:11 I want to talk about just what it's like to work at OpenAI and how the product team operates and how the company operates. So you worked at your two previous companies were Apple and NASA, which are not known for moving fast. And now you're Open AI, which is known for moving very fast, maybe too fast for some people's taste as we saw it with the whole board thing. And so what I'm curious is just what is it that opening I does so well that allows them to build and ship so quickly and it's such high a bar. Like, is there a process or a way of working that you've seen that you think other companies should try to move more quickly and ship better stuff? Yeah, there's so many interesting tradeoffs and all of this tension around like how quickly companies can move. I think for us, like, again, if you think about Apple as an example, or you think about NASA as an example, just like older institutions. like lots of like, you know, over time, the tendency is things slow down.
Starting point is 00:33:04 There's like additional checks and balances that are put in place, which sort of drag things down a little bit. So we're young and like a new company. So like we don't have a lot of that like institutional legacy barriers that have been put in place. I think the biggest thing and I there's a good Sam tweet somewhere in the ether about this from, I think, 2022 or something like that. But like finding people who are high agents. and work with urgency is like one of the most, you know, if I was hiring five people today, like those are like some of the top two characteristics that I would look for in people
Starting point is 00:33:41 because it's, you can take on the world if you have people who have high agency and like not needing to either like, you know, get 50 people's different consensus because like you have people who you trust with high agency and they can just go and do the thing. I think is like one of the most, it is the most important thing. I'm pretty sure if you, if you were to distill it down. And like, I see this in folks that I work with. Like, folks are so high agency. Like, they see a problem and they go and tackle it. Like, they hear something from our customers about a challenge that they're having. And like, they're already pushing on what the solution for them is and not like waiting for all the other things to happen that like, like, I think traditional
Starting point is 00:34:20 companies are, are sort of stuck behind because they're like, oh, let's check with all these like seven different departments. So like, you know, try to get feedback on this. Like people just go and do it and solve the problem. And I love that. It's so fun to be able to be a part of those situations. That is so cool. I really like these two characteristics because I haven't heard this before
Starting point is 00:34:39 as the two, maybe the two most important things you guys look for. High agency, high urgency. To give people a clear sense of what these actually look like when you're hiring, you shared maybe this example of customer service. Someone's hearing some bug and then going to fix it. Is there anything else that can illustrate what that looks like? high agency and then similar question on urgency other than just like move move ship ship. I think like the assistance API that we released for Deb Day, like we continued to get this
Starting point is 00:35:07 feedback from developers that people wanted these higher levels of abstraction on top of our existing APIs and like a bunch of folks on the team just like came together and were like, hey, let's put together what the plan would look like to build something like this. And then very quickly came together and actually built the actual API. that now powers so many people's assistant applications that are out there. And I think that's a great example of like, you know, it wasn't like this like top down like, oh, someone's sitting there being like,
Starting point is 00:35:35 oh, let's do these five things. And then like, okay, team, go and do that. It's like people really seeing these problems that are coming up and like, knowing that they can come together as a team and like solve these problems really quickly. And I think the assistance API. And there's like a thousand and one other examples of teams taking agency and doing this.
Starting point is 00:35:51 But I think that's a great one at the top of my head. that makes me want to ask just how how does planning work at Open AI? So in this example, it's just like, hey, we think we need to build us. Let's just go and build it. I imagine there's still a roadmap and priorities and goals and things that that team had.
Starting point is 00:36:08 How does road mapping and prioritization and all of that generally work to allow for something like that? I think this is one of the more challenging pieces at OpenAI. There's so many, like everyone wants everything from us. And like today, especially in the world of Chachabit, and how large and well used our API is, like, people will just come to us and say, like, hey, we want all of these things. I think there's like a bunch of like core guiding principles that we look at.
Starting point is 00:36:37 Like, one, going back to the mission, like, is this actually like going to help us get to AGI? So there's a huge focus on like, you know, there's this like potential shiny reward right in front of us, which is like, you know, like optimize user engagement or whatever it is. And like, is that really the thing? Like maybe the answer is yes. Maybe that is what is going to help us get to AGI sooner, but like looking at it through that lens, I think it's like always the first step of deciding any, any of these problems. I think on the developer side, there's also these like core tenets of like reliability. Like, hey, you know, it would be awesome if we had additional APIs that did all these cool things, like new, new endpoints, new modalities, new abstractions.
Starting point is 00:37:15 But like, are we giving customers a robust and reliable experience on our API? And like, that's often like the first question. And I think there have been times where we've fallen short on that. And, like, you know, there was a bunch of other things that we've been thinking about doing and, like, really bringing the focus and priority back to that reliability piece. Because at the end of the day, nobody cares if you have something great if they can't use it robust and reliably. So there's like these core tenants. And I think, like, again, we have like very other than all the principles about how we're making the decision. I think like the actual planning process is like pretty standard.
Starting point is 00:37:49 Like we come together. There's like H1, Q1, G1, G1. goals. We all sprint on those. I think the real interesting thing is like how stuff changes over time. You think we're going to do these like very high level things and like, you know, new models, new modalities, whatever it is. And then like as time goes on, there's like all of this turmoil and change. And it's interesting to have like mechanisms to be like, hey, how do we how do we update our understanding of the world and our goals as everything sort of the ground changes underneath of us as is happening in the craziness of the AI space today?
Starting point is 00:38:21 It's interesting that it sounds a lot like most other companies. There's H1 planning. There's Q1 planning. Are there metrics and goals like that? Do you guys have OKRs or anything like that? Or is it just here we're going to launch these products? I think it's much higher level. I actually don't think Open AI is like a big OKR company.
Starting point is 00:38:38 I don't think teams do OKRs today. And I don't have a good understanding of why that's the case, whether or not. I don't even know if OKRs are like still the industry. You're probably talking to a lot more folks about like, yeah, who are making those decisions. So I'm curious, is that something that you're seeing from folks? Like, is it still common for people to do OKRs? Yeah, absolutely. Many companies use OKRs, love OKRs.
Starting point is 00:38:57 Many companies hate OKRs. I am not surprised that OPAI is not an OKR-R-driven company. Along those lines, I don't know how much you can share about all the stuff, but how do you measure success for things that you launch? I know there's this ultimate goal, AGI. Is there some way to track we're getting closer? What else do you guys look at when you launch, say, DPP store or assistance or anything? That's like, cool.
Starting point is 00:39:17 That was exactly what we're hoping for. Is it just adoption? Yeah, adoption is a great one. I think there's like a bunch of metrics around like, you know, revenue, number of developers that are building on our platform, all those things. And a lot of these, and I don't want to dive, I'll let Sam or someone else on our leadership team like go more into the details. But I think like a lot of these are like actual abstractions towards something else. Like even if revenue is a goal, it's like revenue is not actually the goal. Revenue is a proxy for getting more compute, which is then like actually what helps us get towards. getting more GPUs so that we can, you know, train better models and, like, actually get to the goal. So there's all these, like, intermediate layers where, like, even if we say something is the goal, and, like, you hear that in a vacuum and you're like, oh, well, opening, I just want to make money. And it's like, well, really, money is the mechanism to get better models so that we can achieve our mission. And I think there's, there's a bunch of interesting, interesting angles like that as well.
Starting point is 00:40:12 I don't know if I've heard of a more ambitious vision for a company to build artificial general intelligence. I love that. I imagine many companies are like, what's our version of that? Before we leave this topic, is there, is there anything else that you've seen Open ID really well that allows it to move this fast and be this successful? You talked about hiring people with higher agency and high urgency. Is there anything else that's just like, oh, wow, that's a really good way of operating? I imagine part of it is just hiring incredibly smart people.
Starting point is 00:40:41 Like, I think that's probably an unsaid thing. But yeah, anything else. I think there's a non-trivial benefit to using Slack. And I think, like, maybe that's controversial and maybe some people don't like Slack, but opening as such a Slack heavy culture. And, like, it really, the, like, instantaneous real-time communication on Slack is so crucial. And, like, I just love being able to, like, tag in different people from different teams and, like, get everybody co-less. So, like, everybody is always on Slack. So it's, like, even if you're remote or you're on a different team or in a different office, like, so much of
Starting point is 00:41:14 the company culture is, like, ingrained in Slack. And it allows us to, like, really, quickly coordinate where like it's actually faster to send them a Slack message sometimes then it would be to like walk over to their desk because they're on Slack and they're going to they're going to be using it and I saw uh if you saw the recent Sam and Bill Gates interview but Sam was talking about how Slack is his number one most used app on his phone and like I don't even look at the time thing on my phone game works and like I don't want to know how long I'm using Slack but I'm sure the Salesforce people are looking at the numbers and they're like this is exactly what we wanted so I also love Slack I'm a big promoter.
Starting point is 00:41:48 of Slack. I think there's a lot of Slack hate, but it's such a good product. I've tried so many alternatives and nothing compares. I think what's interesting about Slack for you guys is one of the, like, you don't know if someone in there is just an AGI that is not actually a person that's just there working at the company. I know they're real people. There's no, no AGIs yet, but I think like, yeah, even Slack is building a bunch of like really cool AI tools, which like I'm excited to, and that's why like there's so much cool AI progress. And like at the end of the day, it's so exciting from being like a consumer of all these new AI products. Like, Google is a great example. Like, I'm so happy that Google is doing really cool AI stuff
Starting point is 00:42:24 because, like, I'm a Google Docs customer. And like, I love using Google Docs to like a bunch of their other products. And like, it's awesome that people are building such, such useful things around these models. How big is the opening eye team at this point, whatever you can share, just to give people sent to the scale? Yeah, I think the last public number was something around like 750, um, near the near the end of last year, 780. or something like that near the end of last year. And we're growing, we're still growing so quickly. So I don't want to, I won't be the messenger to share the specific updated numbers.
Starting point is 00:42:52 But the team is growing like crazy. And we're also hiring across all of our engineering team. So folks are, and PM teams. So folks are interested. We'd love to hear from folks who are curious about joining. Maybe one last question here. So you're growing, maybe getting to 1,000 people, clearly still very innovative and moving incredibly fast.
Starting point is 00:43:10 Is there anything you've seen about what Open AI does well to enable innovation and not kind of slow down new big ideas? Yeah, there's a couple of things. One of which is the actual research team who like, you know, sort of sees most of the innovation that happens at Open AI is intentionally small. They're not like, you know, most of the growth that Open AI is seen
Starting point is 00:43:32 is around like our customer-facing roles, our engineering roles to like provide the infrastructure to protect BT and things like that. The research team is like, again, intentionally kept small and there's all of this talk. And it's really interesting. I just saw this thread from one of our research folks who was talking about how in a world where you're constrained by the amount of GPU capacity that you have as a researcher, which is the case for open AI researchers, but also researchers everywhere else. Like, each new researcher that you add is actually like a net productivity loss for the research group unless that person is like up-leveling everyone else in like such a profound way that like it increases the efficiency.
Starting point is 00:44:12 if you just add somebody who's going to go and tackle some completely different research direction, you now have to share your GPUs with that person, and everyone else is now slower on their experiments. So the really interesting trade-off that research folks have that I don't think product folks, if I add another engineer to our API team or to some of the chat GPT teams, you can actually write more code and do more. That's actually a net beneficial improvement for everybody. And that's always not the case in the case of research. researchers, which is interesting in a GPU-constrained world, which hopefully we won't always be in.
Starting point is 00:44:47 I want to zoom out a bit, and then there's going to be a couple follow-up questions here. Where are things heading with OpenEI? What's kind of in the near future of what people should expect from the tools that you guys are going to have in launch? Yeah, new modalities. I think Chat Chb-T, like, continuing to push all of the different experiences that are going to be possible. Like, today, like, chat Chb-D really just, like, text in, text out, or I guess like three months ago was just text in text out. We started to change that with now you can do the voice mode
Starting point is 00:45:16 and now you can generate images and now you can take pictures. So I think like continuing to expand the way in which you interface with AI through chat GPD is coming. I think GBT's is our first step towards the agent future. Like again, today when you use a GPD,
Starting point is 00:45:30 it's really you send a message, you get an answer back almost right away. And that's kind of the end of your interaction. I think as GBT's continue to get more robust, like you'll actually be able to say, hey, go and do this thing. And like, just let me know when you're done. Like it might take, I don't need the answer right now. I want you to like really spend time and be thoughtful about this.
Starting point is 00:45:48 And like, again, that's, if you think back to all these human analogies, like, that's what we do with humans. Like, I don't expect somebody when I ask them to do something meaningful for me to like do it right away and like give me the answer back right away. So I think pushing more towards those experiences is what is going to unlock like so much more value for people. And I think the last thing is GBT's as this mechanism to get like the next, you know, few hundred million people into chat dbt and into AI. So I think like if you have conversations with people who aren't close to the AI space, oftentimes you talk about,
Starting point is 00:46:21 even if they've heard of chat dbt, a lot of people haven't heard of chat YouTube, but if they have, they're like, they show up in chat dbt and they're like, you know, I don't really know what I'm supposed to do with this. This blank slate, I can kind of do anything. It's like not super clear how this solves my specific problem. But I think the cool thing about GPTs is you can package down, like, here's this one very specific problem that AI can solve for you and do it really well. And I can share that experience with you. And now you can go and try that GBT, have it actually solved the problem and be like,
Starting point is 00:46:49 wow, like, it did this thing for me. I should probably spend the time to investigate like these five other problems that I have to see if AI can also be a solution to those. So I think so many more people are going to come online and start using these tools because very narrow vertical tools are what's going to be like a huge for them. So in the last case, a classic horizontal product problem where it does so many things and people don't know what exactly it should do for them. So that makes a ton of sense.
Starting point is 00:47:15 Just being a lot more template-oriented use case-specific, helping people on board makes tons of sense. Common problem for so many sales products out there. The other ones you mentioned, which is really interesting, basically more interfaces to more easily interact with opening eye voice. You mentioned audio and things like that. That makes tons of sense. And then this agent's piece where the idea is instead of just as a chat,
Starting point is 00:47:40 it's like, hey, good to do this thing for me. Kind of along those lines, GPT5, we touched on this a bit. There's a lot of speculation about the much better version. People just have these wild expectations, I think, for where GPT is going. GP5 is going to solve all the world's problems. I know you're not going to tell me when it's launching and what it's going to do. but I heard from a friend that there's kind of this tip that when you're building products today,
Starting point is 00:48:03 you should build towards a GPT5 future, not based on limitations of GPT4 today. So to help people do that, what should people think about that might be better in a world of GPT5? Is it just like, it's faster, it's just smarter? Is there anything else that might be like, oh, wow, I should really rethink I'm approaching my product? If folks have looked through the GPT4 technical report that we released back in March when GPT4 came out, GPD4 was the first model that we trained, where we could reliably predict the capabilities of that model beforehand based on the amount of compute that we were going to put into it. You could actually, we did like a scientific study to show like, hey, this is what we predicted,
Starting point is 00:48:43 and here is what the actual outcome was. So it'll be one, I think, just as somebody who's interested in technology, but interesting to see, like, does that continue to hold for GPD5? And hopefully we'll share some of that information whenever that model comes out. I also think you can probably draw a few observations, one of them, which is GPD4 came out. The consensus from the world is everything is different. All of a sudden, everything is different. This changes the world.
Starting point is 00:49:11 This changes everything. And then slowly but surely we come back to reality of like, this is a really effective tool and it's going to help solve my problems more effectively. And I think that is like the undoubtedly the lens in which people should look at all of these model advancements. Like GPT5 is like surely going to be extremely useful and like solve some whole new echelon of problems. Hopefully they'll be faster. Hopefully it'll be better on all these ways. But like fundamentally the same problem that exists in the world are still going to be the same problems.
Starting point is 00:49:41 You now just have a better tool to solve those problems. And I think like going back to like vertical use cases, like I think people who are solving very specific use cases are just now going. to be able to do that much more effectively. I don't think that's like going to, people have these unrealistic expectations that like GBT-5s is going to be like doing backflips in the background in my bedroom while it also like writes all my code for me and like talks in the phone with my mom or something like that. I'm like, that's not the case. Like it is just going to be this like very effective tool, very similar to GPD4. And it's also going to become like very normal very quickly. And I think like that is actually a really interesting piece. If you can plan for
Starting point is 00:50:19 the world where people become very, very used to these tools very quickly. I actually think that's like an edge. And like assuming that this thing is going to like absolutely change everything. And in many ways, I think it's actually like a downside is like the wrong mental framing to have of these tools as they come out. Kind of along these lines, you guys are investing a lot into B2B offerings. I think half the revenue last I heard was B2B and then half is B2C. I don't know if that's true, but that's some way.
Starting point is 00:50:49 what is it that you get if you work with opening eye as a company as a business? What is the what is the what does it lock? It's just called opening I enterprise. What's it called? And what do you get as a part of that? Yeah. So I think a lot of our B2B customers are using the API to like build stuff. So I think that's one angle of it.
Starting point is 00:51:07 I think if you're a chat Chachabit customer, we sell teams, which is the ability to like get multiple subscriptions of Chachubit package it together. We also have an enterprise version of Chachchabit. There's a bunch of like enterprises. things that enterprise companies want around SSO and stuff like that related to chat GPT enterprise. I think the coolest thing is actually being able to share
Starting point is 00:51:28 some of these prompt templates and GBT's internally. So again, you can make like custom things that work really well for your company with like all of the information that's relevant to solving problems at your company and like share those internally. And to me, that's like, you know, you want to be able to collaborate with your teammates
Starting point is 00:51:44 other cool things you create using AI. So that's a huge unlock for companies. I think that those are like the two biggest value ads. There's like higher limits and stuff like that on some of those models. But I think being able to share like your very domain specific applications is the most useful thing. And I think if you're a company listening and you think a lot of employees are using chat GBT, basically the simplest thing you can do is just roll it up into a business account with single sign on. And that probably saves you money and makes it easier to coordinate and administer. Yeah, there's also like a bunch of security stuff too. Like if you want to control, like you don't
Starting point is 00:52:17 want people to use certain GBTs from the GBT store because you're like worried about security or privacy and stuff like that. You don't want your private data going in places. It makes a lot of sense to sign up for that so that you have a little bit more control over what's happening. Okay, got it. There's a launch happening tomorrow, I think, after we're recording this. Can you talk about what is new, what's coming out? I think this is going to come out a couple weeks after recording, but just what should people know that's new that's coming out from Open AI tomorrow in our time, in our world? Yeah, updated. So there's a few different things. A couple quick ones are updated GBT4 turbo model, update the preview model that we released at DebDay.
Starting point is 00:52:53 There's an updated version of that. It fixes this if folks have seen online, people talking about this sort of laziness phenomenon in the model. We improve on that and it fixes a lot of the cases where that was the case. Hopefully the model will be a little bit less lazy. The big thing is this is the third generation embeddings model. So we were talking off camera before recording about all of the cool use cases for embedding. So folks have used embedding, before. It's essentially the technology that powers like many of these like question, question and answering with your own documentation or your own corpus of knowledge. And when you were saying you actually have a website where people can ask questions about
Starting point is 00:53:31 recordings of the podcast. Lennybot.com. Check it out. Yeah. Lennybot.com. And my assumption was that Lennybought.com is actually powered by embedding. So you take all of the corpus of knowledge, you take all the recordings, your blog post, you embed them. And then when people ask questions, You can actually go in and see the similarity between the question and the corpus of knowledge and then provide an answer to somebody's question and reference, like, an empirical fact, like something that's true from your knowledge base.
Starting point is 00:54:00 And like, this is super useful and people are doing a ton of this, is like trying to ground these models in reality in what they know to be true. Like, we know all the things from your podcast to be at least something that you've said before and to be true in that sense. And we can bring them into the answer that the model is actually generating and response to a question. So that'll be super cool. And these new V3 embeddings models, again, you know, state of the art performance. The cool thing is actually the non-English performance has increased super significantly. I think historically people really were only using embeddings for,
Starting point is 00:54:33 like, it only worked really well for English. And I think now you can, you can use it across like so many new languages because it's just so much more performing across those, across those languages. And it's like five times cheaper as well, which is wonderful. why there's no better feeling that making things cheaper for people. I love it. I think now it's like you can embed, I'm pretty sure it was like 62,000 pages of text for $1, which is very, very cheap. So lots of really cool things you can do with embeddings and excited to see people embed
Starting point is 00:55:06 more stuff. What a deal. Final question before we get to a very exciting lightning round. Say you're a product manager at a big company or even a founder. what do you think are the biggest opportunities for them to leverage the tech that you guys are building, GPT4, all the other APIs? How should people be thinking about here's how we should really think about leveraging this power in our existing product or new product, whichever direction you want to go? Yeah, I think going back to this theme of like new experiences is really exciting to you. Like I think consumers are just going to be like, you're going to have an edge on other people if you're providing.
Starting point is 00:55:47 AI that's not accessible in a chat bot. People are using a ton of chat. It's a really valuable service area. It's clearly valuable because people are using it. But I think products that move beyond this chat interface really are going to have such an advantage. And also, like, thinking about how to take your use case to the next level, like, I've tried a ton of chat examples that are, like, very, very basic and, like, providing
Starting point is 00:56:12 a little bit of values me. But I'm like, really, this should go, like, much further and, like, actually, build your core experience from the ground up. I've used this product that allows you to essentially manage or view the conversations that are happening online around certain topics and stuff like that. So I can go and look online, like, what are people saying about GPT4? And like that, what I just said out loud, what are people saying about GPT4 is like
Starting point is 00:56:37 the actual question that I have? And like in a normal product experience, I have to go into a bunch of dashboards and like change a bunch of filters and stuff like that. And what I really want is just like, ask my question. What are people doing? What are people saying about GPT4? Like get an answer to that question in like a very data grounded way. And I've seen people like solve part of this problem where like, oh, well, here's a few
Starting point is 00:57:01 examples of what people are saying. And like, well, that's not really what I want. Like I want this like summary of what's happening. And I think it just takes a little bit more engineering effort to make that happen. But I think it's like, that is the magical unlock of like, wow, this is an incredible product that I'm going to continue to use instead of like, yeah, this is kind of useful, but like, I really want more. Awesome.
Starting point is 00:57:21 I'll give a shout out to a product. I'm not an investor, but I know the founder called visual electric.com, which I think is doing exactly this. It's basically a tool specifically built for creatives, I think specifically graphic design, to help them create imagery. So, you know, there's like Dolly, obviously, but this takes it to a whole new level where it's kind of this canvas, infinite canvas that you could just generate images, edit, tweak them, and continue the array until you have the thing that you need.
Starting point is 00:57:47 I'm going to try those out. Is it similar to Canada? It's even more niche, I think, for more sophisticated graphic design, I think is the use case. But I'm not a designer. So I'm not the target customer. But I will say my wife is a graphic designer. She had never used AI tools. I showed her this and she got hooked on it.
Starting point is 00:58:05 She paid for it without even telling me that she was going to become a paid customer. And she just started, she created imagery of our dog and all this art. And now it's like on our TV. the arch you created is now sitting. It's like we have a frame TV and that's the image on our TV. So anyway. I love that. What was it called again?
Starting point is 00:58:22 Visualelectric.com. Anyway, anything else you wanted to touch on or share before we get to a very exciting lightning round. I've made this statement a few times online and other places. But for people who have cool ideas that they should build with AI, like this is the moment. Like there are so many cool things that need to be built for the world using AI. And like, again, if I or other folks on the team at Ovenair can be helpful in like getting you over the hump of like starting that journey of building something really cool, like, please reach out. Like there's just the world needs more cool solutions using these tools and would love to hear about like the awesome stuff that people are building. I would have asked you at the end, but how would people reach out?
Starting point is 00:59:03 What's the best way to actually do that? Twitter, LinkedIn, my email should be findable somewhere. I don't want to say it. And I make it spanned with a bunch of emails. Like, you should be able to find my email if you need it online somewhere. But yeah, Twitter and LinkedIn is usually like the easiest place. And how do they find you on Twitter? It's just Logan Kilpatrick or I think my name shows up as Logan.GPT or official Logan K.
Starting point is 00:59:27 Yeah, awesome. Okay. And we'll link to it in the show notes. Amazing. Well, Logan, with that, we've reached a very exciting lightning round. Are you ready? I'm ready. First question.
Starting point is 00:59:36 What are two or three books that you've recommended most to other people? I think the first one. It's one that I read a long time ago. and came back to recently is the one room schoolhouse by Sal Khan. Incredible. Yeah, I don't want to, it's a lightning round, so I won't say too much, but like incredible story
Starting point is 00:59:52 and AI is what is going to enable Stalkan's vision of like a teacher per student to actually happen. So I'm really excited about that. And the other one is that I always come back to is why we sleep. I, yeah, sleep and sleep science are so cool. If you don't care about your sleep, like it's one of the biggest up levels
Starting point is 01:00:12 that you can do for yourself. What is a favorite recent movie or TV show that you really enjoyed? I'm a sucker for like a good inspirational human story. So I watched with my family recently over the holidays this grand tourism movie. And it's a story about somebody who like this kid from London who grew up doing like sim racing, which is like a virtual race car and did this competition. End up becoming like a real professional race car driver through some competition. And it's just like, really cool to see, yeah, someone go from driving a virtual car to driving a real car and like competing in the 24-hour Le Ma and all that stuff. I used to play that game and it was a lot of fun, but I don't think I have any clue how to drive
Starting point is 01:00:55 a real car, race car. So that's inspiring. Do you have a favorite interview question that you'd like to ask candidates that you're interviewing? Yeah, I'm always curious to hear what people's like, the thing that they so strongly believe that people disagree with them on. what do you look for in an answer that seems like wow that's a really good signal i'm oftentimes it's it's just an entertaining question to ask in some sense but it's also it's it's interesting to see like what somebody's like deeply held strong belief is i think that's and you know not
Starting point is 01:01:28 not to like judge whether or not i believe in that but like just curious to like see why why people feel that way what is a favorite product that you've recently discovered that you really like On the narrative of sleep, I have this really nice sleep mask from this company called and not being paid. I just say this, but it's called like Manta Sleep or something like that. It's a weighted sleep mask. And it feels incredible when I, I don't know, maybe I just have a heavy head or something like that. But it feels, it feels good to wear a weighted sleep mask at night. I really appreciate it.
Starting point is 01:02:01 I have a competing sleep mask that I highly recommend. I'm trying to find it. I've emailed people about it a couple times in my newsletter. for gift guides. Okay, my favorite is called the wow, wawa sleep mask. What do you like about it? O-A-O-A-W. I'll link to it in the show notes. It makes a lot of room. It's like very large, and there's space for your eyes.
Starting point is 01:02:24 So like your eyelashes and whatever eyes aren't pressed on. And it's just, it just fits really nicely around the head. And my wife, we both wear my masks at night. It's just, speaking of sleep, really helps to sleep. Yeah, it's not like, I love it. Yeah. It doesn't have the weight in this. piece, so it might be worth trying, but everyone I've recommended this to you is like, that changed my life. Thank you for helping me sleep better. And so we'll link to the limit. Look at that. Sleep mask. Look at us. That's adult. Two more questions. Do you have a favorite life motto that you often come back to share with friends or family, either in work or in life?
Starting point is 01:02:59 Yeah, I've got it. It's on a posted note that I write behind my camera. And it's measure in hundreds. I love this idea of measuring things in hundreds. And it's for folks who are like at the beginning of some journey, I talk to people all the time. They're like, yeah, I've tried this thing and it hasn't worked. And if your mental model is to measure in hundreds, if I measure in hundreds, the five times that you failed at something you failed and tried zero times. And I love that. It's like such a great reminder that everything in life is like built on compounding and multiple attempts at stuff. and if you don't try enough times
Starting point is 01:03:36 like you're never going to be successful at it. I love that. I could see why you're successful at OpenAI and why you're a good fit there. Final question. So I asked Chat ChipT for a very silly question. Give me a bunch of silly questions
Starting point is 01:03:50 to ask Logan Kilpatrick, head of developer relations at Open AI. And I went through a bunch. I have three here, but I'm going to pick one. If an AI started doing stand-up comedy, what do you think would be its go-to joke or a funny observation about humans.
Starting point is 01:04:06 I think today, I think if you were to do this, I think the go-to question would be something along like the, so an AI walks into a bar and likely because, again, it's trained on some distribution of training data. I'm like, that's like the most common joke that comes up. And that's probably like, I'm wondering if you came up with a joke right now, whether or not that would show up in one of the examples. I love it.
Starting point is 01:04:31 What would be the joke, though? We need the joke. We need the punchline. I'm just joking. I know you can't come up with amazing. That's what we have shot GPT for. We're already irrelevant. Amazing. Logan, thank you so much for being here. Two final questions, even though you've already shared this information, but just for folks to remind them, or can folks find you if they want to reach out and ask you more questions? And how can listeners be useful to you? Yeah, Twitter and LinkedIn, Logan Kilpatrick or Logan.GBT on Twitter, please shoot me messages. is like I get a ton of DMs from people and it's always like really, really interesting stuff. I think the thing that I can, uh, that I would love to have help on is like if people find
Starting point is 01:05:10 bugs and things that don't work well in chat chbtee, like I oftentimes like see people be like, this thing didn't work really well. And the key and I think we as open A eye needs to do a better job of like messaging this to people, but having like shared chats or like actual like tangible, reproducible examples are like the two things that we need in order to like actually fix the problems that people have. Like the model laziness was a good example where it was kind of hard to figure out what was going on because people would be like, oh, the model's lazier, but like it's hard to figure out like what were the prompts they were using. What was the examples, all that stuff? So send those examples as you come up on things that don't work well and we'll
Starting point is 01:05:48 make stuff better for you. Amazing. And I'll also just remind people, if you're listening to this and you're like, oh, okay, cool, a lot of cool ideas for OpenAI and chat GPT. What you need to do is actually just go to chat.com and try this stuff out. There's a lot of just like theorizing, but I think once you actually start doing it, you start to see things a little differently. And at this point, every day, I'm in there doing something, like asking for ideas for questions, doing research on a newsletter post, and it's just like a tab I'm always coming back to. And I know there's a lot of people just like talking about this sort of thing.
Starting point is 01:06:21 And I just want to remind people just like go, sign in, play with it, ask a questions on something you're working on and just see how goes and keep coming back to it. Is there anything else you want to share along those lines that inspire people to give this a shot? I love it. I think the phrase of like, you know, people being worried about humans being replaced by AI. And I've seen this narrative online that it's like it's not AI that's going to replace humans. It's like other humans that are being augmented and like using AI tools that are like going to be more competitive than a job market and stuff like that. So go and try these AI tools. Like, this is the best time to learn.
Starting point is 01:06:53 Like, you're going to be more productive and, like, empowered in your job and the things that you're excited about. So, yeah, excited to see what people use chat ChbT for. And then you can expense your account. I think it's 10 or 20 bucks a month. A lot of companies are paying for this for you. So ask your boss if you can just have it expensed and make sure you use the latest version. Anyway, Logan, thank you again so much for being here. This is awesome.
Starting point is 01:07:16 Mike's for having me and thoughtful questions. Hopefully those weren't all from Chat Chats. Nope. Only the last one. I did have a bunch of others. I was, uh, had in the, in the belt or in the pocket. I don't know if the metaphor is in the back pocket. That's the metaphor. But I did not get to them because we had enough great stuff. So no, that was all me. Human AI. Thank you. Thanks, Logan. Lenny.com. Check it out. Okay. Thanks, Logan. Bye, everyone. Thank you so much for listening. If you found this valuable, you can subscribe to the show on Apple podcast, Spotify, or your favorite podcast app. Also, please consider giving us a rating or leaving
Starting point is 01:07:54 a review, as that really helps other listeners find the podcast. You can find all past episodes or learn more about the show at lenniespodcast.com. See you in the next episode.

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