Lex Fridman Podcast - Eric Schmidt: Google

Episode Date: December 4, 2018

Eric Schmidt was the CEO of Google from 2001 to 2011, and its executive chairman from 2011 to 2017, guiding the company through a period of incredible growth and a series of world-changing innovations....  Video version is available on YouTube. If you would like to get more information about this podcast go to https://lexfridman.com/ai or connect with @lexfridman on Twitter, LinkedIn, Facebook, or YouTube where you can watch the video versions of these conversations.

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Starting point is 00:00:00 The following is a conversation with Eric Schmidt. He was a CEO of Google for 10 years and a chairman for six more guiding the company through an incredible period of growth and a series of world-changing innovations. He is one of the most impactful leaders in the era of the internet and the powerful voice for the promise of technology in our society. It was truly an honor to speak with him as part of the MIT course on Artificial General Intelligence and the Artificial Intelligence podcast. And now here's my conversation with Eric Schmidt. What was the first moment when you fell in love with technology? I grew up in the 1960s as a boy where every boy wanted to be an astronaut in part of the space program.
Starting point is 00:01:04 So like everyone else of my age, we would go out to the Calpasture behind my house, which was literally a Calpasture, and we would shoot model rockets off. And that, I think, is the beginning. And of course, generationally, today, it would be video games and all the amazing things that you can do online with computers.
Starting point is 00:01:24 There's a transformative, inspiring aspect of science and math that maybe rockets would bring wood and stone in individuals. You've mentioned yesterday that eighth grade math is where the journey through Mathematical Universe diverges from many people. It's this fork in the roadway. There's a professor of math at Berkeley at word, Franco. I'm not sure if you're familiar with him. I am. He has written this amazing book I recommend to everybody called Love and Math to my favorite words. He says that if painting was taught like math, then students would be
Starting point is 00:02:03 asked to paint a fence, which is his analogy of essentially how math is taught. And you never get a chance to discover the beauty of the art of painting or the beauty of the art of math. So how, when, and where did you discover that beauty? I think what happens with people like myself is that your math enabled pretty early, and all of a sudden you discover that you can use that to discover new insights. The great scientists will all tell a story, the men and women who are fantastic today,
Starting point is 00:02:37 that somewhere when they were in high school or in college, they discovered that they could discover something themselves, and that sense of building something, of having an impact, that you own, drives knowledge, acquisition, and learning. In my case, it was programming, and the notion that I could build things that had not existed, that I had built, that it had my name on it. And this was before open source, but you could think of it
Starting point is 00:03:02 as open source contributions. So today, if I were a 16 or 17 year old boy, I'm sure that I would aspire as a computer scientist to make a contribution like the open source heroes of the world today. That would be what would be driving me. And I'd be trying and learning and making mistakes and so forth in the ways that it works. The repository that get hub represents and that open source libraries represent, is an enormous bank of knowledge of all of the people who are doing that. And one of the lessons that I learned at Google was that the world is a very big place,
Starting point is 00:03:36 and there's an awful lot of smart people. And an awful lot of them are underutilized. So here's an opportunity, for example, building parts of programming, building new ideas to contribute to the greater of society. So in that moment in the 70s, the inspiring moment where there was nothing and then you created something through programming, that magical moment. So in 1975, I think you've created a program called Lex, which I especially like because my name is Lex. So thank you.
Starting point is 00:04:07 Thank you for creating a brand that established your reputation. That's long lasting reliable and has a big impact on the world and still used today. So thank you for that. But more seriously, in that time, in the 70s, as an engineer, personal computers were being born. Do you think you would be able to predict the 80s, 90s and the odds of where computers would go? I'm sure I could not and would not have gotten it right. I was the beneficiary of the great work of many, many people who saw it clearer than I did. With Lacks, I worked with a fellow named Michael Lesk, who was my supervisor, and he essentially helped me architect and deliver a system
Starting point is 00:04:52 that's still in use today. After that, I worked at Xerox Palo Alto Research Center, where the alto was invented. And the alto is the predecessor of the modern personal computer, or Macintosh, and so forth. And the alto's were very rare, and I had to drive an hour from Berkeley to go use them, but I made a point of skipping classes and doing whatever it took to have access to this extraordinary achievement. I knew that they were consequential. What I did not understand was scaling.
Starting point is 00:05:23 I did not understand what would happen when you had a hundred million as opposed to a hundred. And so since then, and I have learned the benefit of scale, I always look for things which are going to scale to platforms. Right, so mobile phones, Android, all those things. The world is numerous. There are many, many people in the world, people really have needs, they really will use these platforms platforms and you can build big businesses on top of them.
Starting point is 00:05:47 So it's interesting. So when you see a piece of technology, now you think, what will this technology look like when it's in the hands of a billion people? That's right. So an example would be that the market is so competitive now that if you can't figure out a way for something to have a million users or a billion users, it probably is not gonna be successful because something else will become the general platform
Starting point is 00:06:12 and your idea will become a lost idea or a specialized service with relatively few users. So it's a path to generality, it's a path to general platform use, it's a path to broad applicability. Now there are plenty of good businesses that are tiny, so luxury goods, for example. But if you want to have an impact at scale, you have to look for things which are of common value, common pricing, common distribution, and self-common problems. The problems that everyone has. And by the way, people have lots of problems.
Starting point is 00:06:43 Information, medicine, health, education, and so forth, work on those problems. Like you said, your big fan of the middle class, because there's so many of them. There's so many of them. By definition. So any product, any thing that has a huge impact that improves their lives is a great business decision
Starting point is 00:07:02 is just good for society. And there's nothing wrong with starting off in the high end as long as you have a plan to get to the middle class. There's nothing wrong with starting with a specialized market in order to learn and to build and to fund things. So you start with a luxury market to build a general-purpose market. But if you define yourself as only a narrow market, someone else can come along with a general purpose market that can push you to the corner, can restrict the scale of operation, can
Starting point is 00:07:29 force you to be a lesser impact than you might be. So, it's very important to think in terms of broad businesses and broad impact, even if you start in a little corner somewhere. So, as you look to the seminis, but also in the decades to come and you saw computers, did you see them as tools? Or was there a little element of another entity? I remember a quote saying, AI began with our dream to create the gods. Is there a feeling when you wrote that program that you were creating another entity giving life to something? I wish I could say otherwise, but I simply found the technology platforms so exciting.
Starting point is 00:08:14 That's what I was focused on. I think the majority of the people that I've worked with, and there are a few exceptions, Steve Jobs being an example, really saw this as a great technological play. I think relatively few of the technical people understood the scale of its impact. So I used NCP, which is a predecessor to TCPIP. It just made sense to connect things. We didn't think of it in terms of the internet and then companies and then Facebook and then Twitter and then politics and so forth. We never did that build. We didn't have that vision. And I think most people, it's a rare person who can see compounding at scale. Most people can see, if you ask people to predict the future, they'll say,
Starting point is 00:08:56 they'll give you an answer of six to nine months or 12 months. Because that's about as far as people can imagine. But there's an old saying, which actually was attributed to a professor at MIT a long time ago, that we overestimate what can be done in one year. And we underestimate what can be done in a decade. And there's a great deal of evidence that these core platforms at hardware and software
Starting point is 00:09:20 take a decade. So think about self-driving cars. Self-driving cars were thought about in the 90s. There were projects around them. The first DARPA Challenge was roughly 2004. So that's roughly 15 years ago. And today we have self-driving cars operating in a city in Arizona. Right? So 15 years and we still have a ways to go before they're more generally available. So you've spoken about the importance. You just talked about predicting into the future.
Starting point is 00:09:52 You've spoken about the importance of thinking five years ahead and having a plan for those five years. The way to say it is that almost everybody has a one-year plan. Almost no one has a proper five-year plan. And the key thing to having a one-year plan. Almost no one has a proper five-year plan. And the key thing to having a five-year plan is to having a model for what's going to happen under the underlying platforms. So here's an example. Computer Moore's Law, as we know it, the thing that powered improvements in CPUs,
Starting point is 00:10:19 has largely halted in its traditional shrinking mechanism, because the costs have just gotten so high, and it's getting harder and harder. But there's plenty of algorithmic improvements and specialized hardware improvements. So you need to understand the nature of those improvements and where they'll go in order to understand how it will change the platform. In the area of network connectivity, what are the gains that are going to be possible in wireless? It looks like there is an enormous expansion of wireless connectivity at many different bands, right? And that we will primarily, historically, I've always thought that we were primarily going to be using fiber, but now it looks like we're going to be using fiber plus very powerful
Starting point is 00:11:00 high bandwidth sort of short distance connectivity to bridge the last mile. Right, that's an amazing achievement. If you know that, then you're going to build your systems differently. By the way, those networks have different latency properties, right? Because they're more symmetric, the algorithms feel faster for that reason. And so when you think about whether there's a fiber or just technologies in general, so there's this barber wouldn't poem or quote that I really like It's from the champions of the impossible rather than the slaves of the possible that evolution draws its creative force So in predicting the next five years, I'd like to talk about the impossible and the possible
Starting point is 00:11:44 Well, and again one of the great things about humanity is that we produce dreamers. Right. We literally have people who have a vision and a dream. They are, if you will, disagreeable in the sense that they disagree with the, they disagree with what the sort of zeitgeist is. They say, there is another way. They have a belief. They have a vision. If you look at science, science is always marked by such people who went against some commercial wisdom, collected the knowledge at the time and assembled it in a way that produced a powerful platform.
Starting point is 00:12:19 And you've been amazingly honest about, in an inspiring way, about things you've been wrong about predicting, and you've obviously been right about a lot of things. But in this kind of tension, how do you balance as a company in predicting the next five years the impossible, planning for the impossible, so listening to those crazy dreamers, letting them do, letting them run away and make the impossible real make it happen. And that's how programmers often think and slowing things down and saying, well, this is the rational, this is the possible, the pragmatic, the dream of versus the pragmatist. So it's helpful to have a model which encourages a predictable revenue stream, as well as the ability to do new things.
Starting point is 00:13:13 So in Google's case, we're big enough and well-enough managed and so forth, that we have a pretty good sense of what our revenue will be for the next year or two, at least for a while. And so we have enough cash generation that we can make bets. And indeed, Google has become alphabet, so the corporation is organized around these bets. And these bets are in areas of fundamental importance to the world, whether it's artificial intelligence, medical technology, self-driving cars, connectivity through balloons, the on and on and on. And there's more coming and more coming.
Starting point is 00:13:50 So one way you could stress this is that the current business is successful enough that we have the luxury of making bets. And another one that you could say is that we have the wisdom of being able to see that a corporate structure needs to be created to enhance the likelihood of the success of this bets. So we essentially turned ourselves into a conglomerate of bets and then this underlying corporation, Google, which is itself innovative. So in order to pull this off, you have to have a bunch of belief systems.
Starting point is 00:14:23 And one of the things that you have to have bottoms up and tops down, the bottoms up we call 20% time, and the idea is that people can spend 20% of the time in whatever they want. And the top down is that our founders, in particular, have a keen eye on technology, and they're reviewing things constantly. So an example would be they'll hear about an idea or all hear about something, and it sounds interesting. Let's go visit them and then let's begin to assemble the pieces to see if that's possible. If you do this long enough, you get pretty good at predicting what's likely to work.
Starting point is 00:14:55 So that's a beautiful balance, that's struck. Is this something that applies at all scale? It seems to be that Serge, again, 15 years ago, came up with a concept called 10% of the budget should be on things that are unrelated. It was called 70, 2010. 70% of our time on core business, 20% on adjacent business, and 10% on other. and he proved mathematically, of course, he's a brilliant mathematician, that you needed that 10% to make the sum of the growth work. Any terms that he was right? So getting into the world of artificial intelligence, you've talked quite extensively and effectively to the impact in the near term, the positive impact of artificial intelligence,
Starting point is 00:15:47 whether it's especially machine learning in medical applications and education, and just making information more accessible. In the AI community, there is a kind of debate. So there's this shroud of uncertainty as we face this new world with artificial official intelligence in it and there is some people Like Elon Musk you've disagreed on at least on the degree of emphasis he places on the existential threat of AI So I've spoken with Stuart Russell, Max Tagmark, who share Elon Musk's view and Yoshio Benjiro, Stephen Pinker, who do not.
Starting point is 00:16:24 and Yoshio Benjiro, Stephen Pinker, who do not. And so there's a lot of very smart people who are thinking about this stuff, this agreeing, which is really healthy, of course. So what do you think is the healthiest way for the AI community to, and really for the general public to think about AI and the concern of the technology being mismanaged in some kind of way. So the source of education for the general public has been robot killer movies. And Terminator, et cetera. And the one thing I can assure you were not building are those kinds of solutions. Furthermore, if they were to show up, someone would notice and unplug
Starting point is 00:17:05 them. So, as exciting as those movies are and their great movies, were the killer robots to start, we would find a way to stop them. So, I'm not concerned about that. And much of this has to do with the time frame of conversation. So you can imagine a situation 100 years from now, when the human brain is fully understood, and the next generation and next generation of brilliant MIT scientists have figured all this out, we're going to have a large number of ethics questions, right, around science and thinking and robots and computers and so forth and so on. So it depends on the question of the timeframe.
Starting point is 00:17:47 In the next five to ten years, we're not facing those questions. What we're facing in the next five to ten years is how do we spread this disruptive technology as broadly as possible to gain the maximum benefit of it? The primary benefit should be in health care and in education. Health care because it's obvious. We're all the same even though we don't somehow believe we're not. As a medical matter, the fact that we have big data about our health will save lives, allow us to get deal with skin cancer and other cancers, ophthalmological problems. There's people working on psychological diseases and so forth using these techniques.
Starting point is 00:18:25 I go on and on. The promise of AI in medicine is extraordinary. There are many, many companies and startups and funds and solutions, and we will all live much better for that. The same argument in education. Can you imagine that for each generation of child and even adult, you have a tutor educator that's AI-based, that's not a human but is properly trained, that helps you get smarter, helps you address your language difficulties or your math difficulties or what have you? Why don't we focus on those two?
Starting point is 00:18:58 The gains societally of making human smarter and healthier are enormous, right? And those translate for decades and decades and will all benefit from them. There are people who are working on AI safety, which is the issue that you're describing, and there are conversations in the community that should there be such problems, what should the rules be like?
Starting point is 00:19:19 Google, for example, has announced its policies with respect to AI safety, which I certainly support, and I think most everybody would support. And they make sense, right? So it helps guide the research, but the killer robots are not arriving this year, and they're not even being built. And on that line of thinking, you said the timescale, in this topic or other topics, have you found a useful on the business side or the intellectual side to think beyond five, 10 years to think 50 years out? Has it ever been useful or productive? In our industry, there are essentially no examples of 50-year predictions that have been correct. Let's review AI, right?
Starting point is 00:20:05 AI, which was largely invented here at MIT, and a couple of other universities in the 1956, 1957, 1958, the original claims were a decade or two. And when I was a PhD student, I studied AI a bit, and it entered during my looking at it, a period which is known as AI winter, which went on for about 30 years, which is a whole generation of scientists and a whole group of people who didn't make a lot of progress because the algorithms had not improved and
Starting point is 00:20:35 the computers did not approved. It took some brilliant mathematicians starting with a fellow named Jeff Hinton at Toronto and Montreal, who basically invented this deep learning model, which empowers us today, those, the seminal work there was 20 years ago, and in the last 10 years it's become popularized. So think about the time frames for that level of discovery. It's very hard to predict. Many people think that we'll be flying around in the equivalent of flying cars.
Starting point is 00:21:11 Who knows? My own view, if I want to go out on a limb, is to say that we know a couple of things about 50 years from now. We know that there'll be more people alive. We know that we'll have to have platforms that are more sustainable because the earth is limited in the ways we all know. And that the kind of platforms that are going to get built will be consistent with the principles that I've described. They will be much more empowering of individuals. They'll be much more sensitive to the ecology because they have to be. They just have to be. I also think that humans are going to be a great deal smarter. And I think they're going to be a lot smarter because of the tools that I've discussed
Starting point is 00:21:42 with you. And of course, people will live longer. Life extension is continuing a pace. because of the tools that I've discussed with you, and of course people will live longer, life extension, is continuing a pace, a baby born today, has a reasonable chance of living to 100, right? Which is pretty exciting. It's well past the 21st century, so we better take care of them.
Starting point is 00:21:55 And you mentioned interesting statistics on some very large percentage, 60, 70% of people may live in cities. Today more than half the world lives in cities and one of the great stories of humanity in the last 20 years has been the rural to urban migration. This has occurred in the United States. It's occurred in Europe.
Starting point is 00:22:16 It's occurring in Asia and it's occurring in Africa. When people move to cities, the cities get more crowded, but believe it or not, their health gets better, their productivity gets better, their IQ and educational capabilities improve. So it's good news that people are moving to cities, but we have to make them livable and safe. So you, first of all, you are, but you've also worked with some of the greatest leaders in the history of tech.
Starting point is 00:22:50 What insights do you draw from the difference in leadership styles of yourself? Steve Jobs, Elon Musk, Larry Page, now the new CEO, Sander Pachai, and others from the, I would say, calm sages to the mad geniuses. One of the things that I learned as a young executive is that there is no single formula for leadership. They try to teach one, but that's not how it really works. There are people who just understand what they need to do and they need to do it quickly. Those people are often entrepreneurs. They just know and they move fast.
Starting point is 00:23:24 There are other people who are systems thinkers and planners. That's more who I am. So, what more conservative, more thorough in execution, a little bit more risk averse. There's also people who are sort of slightly insane, right? In the sense that they are emphatic and charismatic and they feel it and they drive it and so forth. There's no single formula to success. There is one thing that unifies all of the people that you named, which is very high intelligence. Right? At the end of the day, the thing that characterizes all of them
Starting point is 00:23:55 is that they saw the world quicker, faster, they processed information faster. They didn't necessarily make the right decisions all the time, but they were on top of it. And the other thing that's interesting about all those people is they all started young. So think about Steve Jobs, starting Apple roughly at 18 or 19. Think about Bill Gates starting at roughly 2021. Think about by the time they were 30, Mark Zuckerberg, a more good example at 19, 20. By the time they were 30, they had 10 years, a 30-years-old, they had 10 years of experience of dealing with people and products and shipments and the press and business and so forth. It's incredible how much experience they had compared to the
Starting point is 00:24:38 rest of us who were busy getting our PhDs. Yes, exactly. So, we should celebrate these people because they've just had more life experience. Right. And that helps inform the judgment. At the end of the day, when you're at the top of these organizations, all the easy questions have been dealt with. Right. How should we design the buildings? Where should we put the colors on our product? What should the box look like? Right? The problems, that's why it's so interesting to be in these rooms. The problems that they face, right, in terms of the way they operate, the way they deal with their employees,
Starting point is 00:25:15 their customers, their innovation are profoundly challenging. Each of the companies is demonstrably different culturally, right? They are not in fact cut of the same. They behave differently based on input. Their internal cultures are different. Their compensation schemes are different. Their values are different. So there's proof that diversity works. So one face with a a tough decision in need of advice, it's been said that the best thing one can do is to find the best person in the world who can give that advice and find a way to be in a long-winded way, I wrote this down. In 1998, there were many good search engines, like Osuqsite, Al-Tavis, the InfoSeek, Ask Jeaves, maybe, Yahoo even.
Starting point is 00:26:17 So Google stepped in and disrupted everything. They disrupted the nature of search, the nature of our access to information, the way we discover new knowledge. So now it's 2018, actually 20 years later. There are many good personal AI assistants, including of course the best from Google. So you've spoken in medical and education, the impact of such an AI assistant could bring. So we arrive at this question.
Starting point is 00:26:45 So it's a personal one for me, but I hope my situation represents that of many other, as we said, dreamers and the crazy engineers. So my whole life, I've dreamed of creating such an AI assistant. Every step I've taken has been towards that goal. Now I'm a research scientist in human-centered AI here at MIT. So the next step for me, as I sit here, suffacing my passion, is to do what Larry and Sergey did, 98, a simple start-up.
Starting point is 00:27:20 And so here's my simple question. Given the low odds of success, the timing and luck required, the countless other factors that can't be controlled are predicted, which is all the things that Larry and Sergey faced. Is there some calculations, some strategy to follow in the step, or do you simply follow the passion just because there's no other choice? choice. I think the people who are in universities are always trying to study the extraordinarily chaotic nature of innovation and entrepreneurship. My answer is that they didn't have that conversation, they just did it. They sensed a moment when in the case of Google, there was all of this data that needed to be organized, and they had a better algorithm.
Starting point is 00:28:06 They had invented a better way. So today, with Human Center Day I, which is your area of research, there must be new approaches. It's such a big field. There must be new approaches. Different from what we and others are doing. There must be startups to fund. There must be research projects to try there must be graduate students to work on new approaches Here at MIT there are people who are looking at learning from the standpoint of looking at child learning Yes, right how do children learn starting at a bottom of the other and the work is fantastic
Starting point is 00:28:40 Those approaches are different from the approach that most people are taking Those approaches are different from the approach that most people are taking. Perhaps that's a bet that you should make, or perhaps there's another one. But at the end of the day, the successful entrepreneurs are not as crazy as they sound. They see an opportunity based on what's happened. Let's use Uber as an example. As Travis sells the story, he and his co-founder were sitting in Paris, and they had this idea because they couldn't get a cab. And they said, we have smartphones and the rest is history.
Starting point is 00:29:12 So what's the equivalent of that Travis Eiffel Tower? Where is a cab moment that you could, as an entrepreneur, take advantage of, whether it's in human-centered AI or something else? That's the next great startup. And the psychology of that moment. So when Sergei and Larry talk about, in listen to a few interviews, it's very nonchalant. Well, here's the very fascinating web data.
Starting point is 00:29:40 And here's an algorithm we have for, you know, we just kind of want to play around with that data and it seems like that's a really nice way to organize this data. And I should say, I should say what happened to remember is that they were graduate students at Stanford and they thought there's this interesting so they built a search engine and they kept it in their room. And they had to get power from the room next door because they were using too much power in the room. So they ran an extension cord over. And then they went and they found a house and they had Google World headquarters of five people to start the company. And they raised $100,000 from Andy Bechtosche, who was the sun founder to do this. And Dave Chiratton and a few others. The point is their beginnings were very simple, but they were based on a powerful insight.
Starting point is 00:30:27 That is a replicable model for any startup. It has to be a powerful insight, the beginnings are simple, and there has to be an innovation in Larry and Sergey's case, it was PageRank, which was a brilliant idea, one of the most cited papers in the world today. What's the next one? So you're one of, I may say, richest people in the world. And yet it seems that money is simply a side effect of your passions and not an inherent goal. But it's a, you're a fascinating person to ask so much of our society at the individual level and at the company
Starting point is 00:31:07 level and his nations is driven by the desire for wealth. What do you think about this drive and what have you learned about, if I may romanticize the notion, the meaning of life having achieved success on so many dimensions. There have been many studies of human happiness, and above some threshold, which is typically relatively low for this conversation, there's no difference in happiness about money. The happiness is correlated with meaning and purpose, a sense of family, a sense of impact.
Starting point is 00:31:45 So if you organize your life, assuming you have enough to get around and have a nice home and so forth, you'll be far happier if you figure out what you care about and work on that. It's often being in service to others. It's a great deal of evidence that people are happiest when they're serving others and not themselves. This goes directly against the sort of press-induced excitement about powerful and wealthy leaders of one-cut.
Starting point is 00:32:14 And indeed, these are consequential people. But if you are in a situation where you've been very fortunate as I have, you also have to take that as a responsibility, and you have to take that as a responsibility and you have to basically work both to educate others and give them that opportunity, but also use that wealth to advance human society. In my case, I'm particularly interested in using the tools of artificial intelligence and machine learning to make society better. I've mentioned education, I've mentioned inequality and middle class and things like
Starting point is 00:32:42 this, all of which are a passion of mine. It doesn't matter what you do. It matters that you believe in it, that it's important to you, and that your life will be far more satisfying if you spend your life doing that. I think there's no better place to end than a discussion of the meaning of life, Eric. Thank you so much. Thank you so much. you

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