LPRC - CrimeScience – The Weekly Review – Episode 64 with Dr. Read Hayes, Tom Meehan & Tony D’Onofrio

Episode Date: July 2, 2021

155 Million Americans are Vaccinated! LPRC IMPACT 2021 is In-Person from October 4th to the 6th! In this week’s episode, our co-hosts discuss these topics and more, including the LPRC Product Protection Summit is Coming on July 16th, Hackers scrub the dark web to get personal information, Information on the internet always needs a second look, and Shopping through COVID has changed. Listen in to stay updated on hot topics in the industry and more! The post CrimeScience – The Weekly Review – Episode 64 with Dr. Read Hayes, Tom Meehan & Tony D’Onofrio appeared first on Loss Prevention Research Council.

Hi, everyone, and welcome to Crime Science. In this podcast, we explore the science of crime and the practical application of this science for loss prevention and asset protection practitioners, as well as other professionals. We would like to thank Bosch for making this episode possible. Take advantage of the advanced video capabilities offered by Bosch to help reduce your shrink risk. Integrate video recordings with point-of-s sale data for visual verification of transactions and exception reporting. Use video analytics for immediate notification of important AP related events and leverage analytics metadata for fast forensic searches for evidence and to

improve merchandising and operations. Learn more about extending your video system beyond simple surveillance in zones one through four of LPRC's zones of influence by visiting Bosch online at boschsecurity.com. Welcome everybody to another episode of Crime Science Podcast. This is the latest in our weekly update series. We'll start off as too often talking a little bit about the COVID-19 disease that comes from the SARS-CoV-2 virus and all its forms. And, you know, there are new cases. It continues to wax and wane or to surge and drop off. It does look like viruses are doing what they do. They spread and they adapt like humans do.

And like offenders to our countermeasures, they adapt, adjust, and overcome. And so we've seen that. Most new cases in the United States, as they went through and did another pretty rigorous analysis, are the unvaccinated people. And evidently, unvaccinated people are sort of riding on and taking advantage of the vaccinated people and starting to think that they have some level of protection that they probably don't have the same level of protection depends vaccines are you know 80 to 95 percent uh efficacious so there's everybody has some vulnerability um to them so that we're looking at that um there there's some of the long covet explanations now with so many

different with some of the new modern imaging tech techniques and so on that why are people having long COVID. I've got two family members that got COVID and still almost a year later have different taste and smell sensations and effects. And it looks like that comes from COVID-19 can takes away some of the gray matter or brain matter around those areas that we smell and taste with. And so that seems to account for that. They're seeing pretty significant findings in the effects and trying to explain how the disease affects us, our blood vessels in different areas, including the brain. The variants we continue to hear about in the Delta variant that was first

identified in India, the Delta plus now that seems even more enhanced. Now we're starting to hear about Lambda. I'm not, nobody's explained to me yet or that I can find why we jumped from Delta to Lambda, but that also seems to be much more contagious. The, you know, there seems to be much more contagious. There seems to be good protection from these variants so far, from if you're double-dosed with one of the vaccines, it looks like new data coming out on AstraZeneca, that when they widen the gap between dose one and two from 12 weeks to 45, roughly 45 weeks, that they found a much greater immune response, immunogenicity. And so, you know, there's a lot of excitement around some of the things, including, you know, this, we've talked about this now for months and months, the Novavax. And I've seen some

interesting articles around the Novavax vaccine and how they did not join up like Moderna had the FDA and had some pretty significant resources. Obviously, the BioNTech joined up with Pfizer because of all their resources. And these organizations know how to put on a trial, you know, a series of phase one, two and three clinical trials, human trials and do it in a rigorous way, do it as rapidly or efficiently as possible, and so on, whereas Novavax did not team up with a large group. But theirs is looking like it was 96%, the same efficaciousness against what we were seeing earlier in 2020 and later in 2020, but still seems to be holding up at around 90% against a lot of these variants, evidently, according to new clinical data out.

And also is, again, easier and cheaper to manufacture and easier and cheaper to store and transport, administer. It even has fewer immune response effects, you know, the fever and feeling tired and fatigue and all that. So, you know, we still have these other options to take a look at. And it's older technology. It was the same technology used for hepatitis B that's so prevalent, that vaccine, and very effective with low side effects.

And the same thing with pertussis, which most school children get today. So it's great to see that and that we're still moving through. We've talked about there are 77 right now preclinical vaccine candidates in development, an additional 94, as we've mentioned before, clinical or human testing, 50, roughly 50 in phase one trials, 37 in phase two, 32 in phase three. And that means we still have eight with the emergency use authorization. We're waiting to see where Pfizer and Moderna and others come out on the total authorization. And this is nothing new. I know there are people today, well, it's still an experimental and so on. And we talked about last night, actually a group we're looking at the available information that we have non-physician scientists, that this is the most heavily researched vaccines in history. The idea that they were rushed really comes more from you had

the power of say a Pfizer or the FDA, Moderna to, again, as I just mentioned, assemble and operate, you know, massive phase one, two or phase three trials, but at the same time, phase one and two. And so they were able to do this thing very rigorously, but efficiently. efficiently. But the fact that these phase one and two, three trials were run in other countries and so on, that's not actually always the same. It depends on the drug, my understanding is. So again, it was the manufacturing of these vaccines, the production of them, the repurposing of factories and so on, based on the prior administration's operation warp speed that allowed these things. So if the findings came out to be positive and all the different levels and strata of approval teams and committees and scientists then gave emergency approval or were endorsing the vaccine is highly efficacious and safe, safe and effective,

then they were ready. They were ready to go as well as the transport distribution, which we saw started out a little bit slowly in all the countries other than tiny ones like say Iceland or Israel, but in the massive countries like ours, but then took off pretty quickly. And we're immunizing a million people a day in the United States in December of 2020. So a little bit of an update there. And concerns, I think right now, or not to address any of those concerns, we want to talk about that. And the fact that now worldwide, over 3 billion doses have been administered. We're looking at probably in the United States alone, 155 million Americans have been fully immunized or vaccinated, whether it's the one-dose J&J or the two-dose Pfizer or Moderna.

So it's pretty massive. We're talking about half of the United States citizens or residents. And then additionally, it's a very much higher percentage of adults. We see it vary by state based on their infrastructure, based on misunderstandings, pushback, just the way the population is dispersed and all these things that are tending to affect that. But the idea is with these variants coming along, developing in people that are not immunized, in countries that are not immunized, the United States, we're so far ahead, as is the UK and so on. It's difficult to relate to these countries, including places like Japan and so on, that are very advanced societies that may still have single digit vaccination rates. advanced societies that may still have single digit vaccination rates. And they're racing to fill the gap, but it's just, it's a tough thing to administer in so many countries around the world. But it's really going to be the key to getting out of this thing is being able to get people that their immune systems are launched. And there's some good emerging research. Now we've had enough

time. There are enough research teams working rigorously on it um you know you've seen about i think they're the i guess the cdc is reporting just over 4 000 vaccinated people where they report breakthrough in other words they were um they got sick they were admitted to a hospital somewhere um and they had been vaccinated and they were admitted for COVID-19 disease. Again, bear in mind, that's out of, you know, 155 million, but it does, it's what everybody expects that vaccines are going to adapt, adjust, and overcome, or our bodies don't respond the same either. And we know that with blood pressure medications or exercise diets, right?

We all are affected differently. It's what, how that, the mechanisms of action of therapy or the vaccination or the vaccine, excuse me, but it's also the pharmacological or the kinetic response of our bodies to that. It just varies. And we see that in the science that we do with offenders, they differentially respond to something. So if we put an enhanced public view monitor, some are going to see it, some are not, some are going to know what it is, some are not, and some are going to respond the way we'd like, and some are not. And for all varying reasons, from impairment to eyesight, to, you know, staring at their phone, or inattentional deficit, you know, to reluctant skepticism, skepticism, whatever it might be. So we see the same thing

biologically with these medications. With the mRNA, messenger RNA vaccines that we've got, the two that have made it through, there were several candidates, if we all remember, at least a dozen, two that came through all the phase one, two, and three testing in the U.S. and around the world, the Pfizer and Moderna. But we're now going in, they're going in and looking at those people that were initial tests. And so we've got data, they're over a year old now, from the initial test subjects, participants in different countries, and looks like very good B cell response. In other words, antibodies are launched, but then these particular B cells are what launch new antibodies and so on. And so there'll be, they'll be looking at the T cells and so on to see what the memory is,

but it looks like it could be good long-term response, at least a year, which is pretty good compared to other vaccines over time, over history, or our own immune responses from those of us that got COVID-19 to see, all right, now, do we have any immunity left from us fighting it on our own? And again, remember, the vaccine is designed so their body's already ready. And so that we don't have to try and diagnose and understand this, our immune systems, the adaptive and innate, but rather we're already ginned up and ready to go if we're infected. And remember, there's a difference between infection

and the disease. And so you see these athletes and others, those vaccinated or not, that are testing positive for the presence of the SARS-CoV-2 virus or the particles, they're infected, we're infected with it, but does that mean that we get sick? And so the vaccines are not necessarily designed to prevent or even reduce infection, even though my understanding is some are doing that. They're designed to help our bodies not become sick or as sick from the infection, from the virus, so that we're not there. And then again, the over-response of many of our immune systems that created so much havoc, all these cytokine and other storms and

things like that, where there's an over-response, our body's already got the healthy response ready so that we don't go into overdrive potentially. So that's what the vaccines are designed for. Moving over to LPRC, I've talked about for a long time, we've been in heavy planning for the impact conference for the first week of October. Diego and the team report, we've got record attendance here. We will maintain that. And that at least 75 to 90% of those that are registering are expecting an in-person experience after we got news from the University of Florida that full occupancy limits are expected now. And I can tell you on campus, summer B term started. Students are back in force. So many students now go in the summer.

In fact, you have to go one summer and they're fully in person, in class, in the labs and things like that. So this place has become hectic and busy around Gainesville, Florida again. We're looking forward to the product protection and the supply chain protection summits coming up. We've got really unique opportunities there for everybody to engage. Again, all seven working groups up and running become visual. More members. We've had some growth in retailer membership, growth in solution partner membership. All five of the physical LPRC labs will continue to make enhancements in each of those labs. We'll be putting out updated Matterport links. And again, those that are SPs or solution partners, members of the LPRC, you'll see that the solutions directory is linked to the Matterport imagery, in other words, into the engagement lab, so that people can explore and learn about your technologies, your solutions.

We had a company in yesterday who put in a whole another series of their latest and greatest technologies. In fact, they're going to come back and bring more. They're pretty excited. The parking lot lab is up and running. We've got three live view trailers, each with a different array of sensors and capability. Two are operating. One, we're awaiting a new radar unit for that. But we're excited what all's going on outside in parking lot lab, which is part of the overall Safer Places Lab at the University of Florida. So just a lot of exciting things happening here in Gainesville. We're inviting more and more visitors in now. People are coming in. There are no restrictions like we had before.

So we're seeing the solution guys putting in their technologies in the labs, and we're getting retailers coming in to talk to us or setting visits and so on. We'll have to wait and see again in the UK because of the pandemic what will happen with LPRC Europe. It's going to happen. We've got several retailers there that are ready to go and SPs as well over there. Several retailers there that are ready to go. And SPs as well over there. It's just a matter of Tony D'Onofrio, myself, and others not wanting or being able to have the luxury of sitting in a hotel room for 10 days in a quarantine until we go to something. But until enough Americans are vaccinated, we're still yellow here for other countries that are green. So, all right, with no further ado, let me turn it over to Tom Meehan. And Tom, if you would take it away.

Good morning, Reid. Thank you. Good update there. So a couple items. One is there has been another LinkedIn breach. So yes, I say another. There was a breach that affected 500 million users in April. It looks like this breach has affected more than 700 million users. Think of that, 700 million users, double the population of the United States. A pretty wild number when you think about the amount of people that it's affecting. So this breach was found around June 22nd. And what it basically is, is it's a breach that out of this 700 million users, and my assumption is that there will be notification going out. There has been a sample of about a million users posted

on the dark web, and it includes email addresses, full name, phone numbers, physical addresses, geolocation records, LinkedIn user profile information, personal and professional experience, gender, and other social media accounts. So it's a fairly significant amount of data. There is no payment data here, but it really shows that they've gotten just about everything there. And to put some context in it, and this is still fairly new information, LinkedIn has 765 million users. So if you think of that, it's nearly their whole entire population. Obviously, 65 million is a lot. But when you think of this, it's crazy. 93% of their users are found in this breach. I did actually get some of the sample data.

I actually went and found it because I wanted to see it. And it is full information. I wasn't able to sift it and see if mine was in there or not. My assumption is that I would be. But just as we continuously talk about our digital landscape increasing, the digital footprint is increasing, the risk continues to increase. And when you think of a company like LinkedIn, it is owned by Microsoft, a huge company with obviously probably the best technical resources behind it, and it's still able to be breached. So nothing is unpenetrable. This is just one of those examples of what I would say in the cybersecurity world continues to happen. This is a reminder,

and I'm a social media guy. I know Reid and I have our personal Facebook accounts where we see our kids. I see his granddaughter and my kids are on there. And I also use LinkedIn professionally, so I'm not at all suggesting that you don't. It's just be mindful of the fact that when you are putting information in, this might be a time when you want to put your work address, or you may want to use a different phone number, all those things. The reality is in today's day and age, if you are using these tools, a lot of that information is available. But geotag location is interesting and concerning, of course, and then other information if you're on a professional network is concerning as well. So still new news, a lot more to come with it as we find information out there. We'll continue

to share that with the group. And I will tell you that I think what we're seeing is a trend also of the law enforcement, federal law enforcement, going after some of these more high-profile attacks. So the good news is that I think you will see that these are attacks that even in countries that are a little challenging, you will see that. And kind of switching that, there a a suspect deported from mexico to face us hacking charges uh two weeks ago um and this is one of these interesting ones and we talk about civil disturbance and and groups um like antifa without having you know heads and organization and the danger so this person was a high-profile uh hacktivist or an activist on an uh person was a high-profile hacktivist or an activist who was a member of Anonymous, which is, while it's not at all like Antifa, it is in the sense that it's more of an idealistic approach.

And it isn't necessarily organized, not to say that there aren't subsets that are organized. One of the things that I would say here is this is a clear kind of piece where the United States government is going after hackers. And even in countries where it isn't as easy, Mexico is right across the border, very close in proximity. But there are a lot of political channels that have to be managed before you just go in and grab someone. Whether it's an extra D country or non-extra D country, it's still very challenging to do this. And we've seen kind of a rash of, and I joke about it a lot with people when I say this, is if you're a hacker and you go on vacation, you're in trouble because you don't know, even in a country that maybe at its face value doesn't cooperate with the US government. And through back channels and intelligence channels, there are folks in Central Europe that go to vacation in a country that is friendly to the

United States, but maybe doesn't have the best extra policies or shared policies there. And lo and behold, you'll often hear how so and so was on vacation and got arrested with his family, or he or she is then taken into custody and moved into another country and then eventually makes it back to the United States. This is a newer phenomenon, and I continue to see this happening. And I think that it's great for the folks that are victims, but these are expensive ordeals, but the investigations are happening specifically with when it comes to ransomware, the US government has made a really big push

to say we are gonna do this and be very aware of the fact that we're gonna do this. So travel and retail industries are facing a wave of credentials surfing hacks. And this kind of goes in line with the LinkedIn one. One thing, if you realize I didn't say, is passwords for LinkedIn. So the concern always with a hack is username and password, because although we all, I know everybody, all the listeners here don't do this, but people still reuse passwords, which

is a major no-no. So there was no password piece there. But now we're seeing a tremendous amount of travel and retail industries being uh what's what they refer to as credential surfing and basically what that is is where you do what i did you go on to the dark web and you look for credentials and you look for things um like the linkedin breach i found that if there were passwords i would basically have a username and password so all zero which is a is a cybersecurity research company, did a really in-depth report. Auth0 was acquired by a company called Okta, which is an Active Directory kind of

combination. But they did a report called the State of Security. And really, in the first three months of 2021, they saw a significant increase in credential serving specific to retail. And what that would mean is I would, if I was a hacker or a criminal, I would go on to the dark web or even the open web and I would search for things like an ex-retailer and user accounts and passwords with that to try to get into it if from a customer segment or that piece. Or even on the flip side, if I was looking for Reed,

I would look for all of his affiliations, LPRC, the University of Florida, and then his personal accounts to see if I could get into something. Because oftentimes, there is a master kind of email account that controls all of those. And again, that password re-usage. So interestingly enough, that most of this activity is done by a bot. In this particular survey, they don't give specifics. But one thing they did really talk about is 15% of all attempts to register a new account can be attributed to a bot. So a lot of times the bot will actually look for your email to see if you're registered. If you are, then go back to that surfing database to say, okay, I know this is a real email. I know they have an account. Let me see if I can get on there. And when this data is done or is captured, people actually go out and they sell it, uh,

between 50 and a thousand dollars for validated credentials from credit card records to social media accounts or retail accounts, even Netflix or Hulu accounts. People will basically say, if I buy a whole bunch of other people's Netflix accounts, I don't ever have to pay for Netflix. So this is not just about retail or travel, but it seems that there's an increase in retail and travel. And that could be related to the pandemic, right? This is obviously the assumption that I'm drawing is that retail is opening back up. People are starting to travel again. So the expectation is more emails are going to be traveling. So it's easier to go ahead and get into that.

One of the easiest things to do is to sign up for multi-factor authentication. Just about everybody has it. This is not foolproof, but what it does is it certainly eliminates that bot piece. When the bot goes in and sees that it can't get that information, then it moves on to the next one. So multi-factor authentication, basically what that is, is when you sign into an account and you get that text message or you have to use an app to enter a code, that's a quick, easy, free way to not eliminate the risk, but mitigate it significantly, certainly for an automated

attempt. So for anybody who has any account, and I mean any, email, financial, social media, that you don't have two-factor authentication on, I can't urge you enough to turn it on. And if you can tolerate the extra 30 seconds to use an app-based approach versus an SMS approach or text message approach, you have a much, much greater advantage than if you do it that way. And actually, when I wrap up this story, there was a really interesting article about a person, regular person, I would say, who had just started to invest in cryptocurrency and had his two-factor authentication. I was actually on NBC talking about this. And he was on vacation when he got off the plane.

He got a notification that his account had been locked and that his email account had been compromised. And because he had two-factor authentication on, he was able to get back into his accounts, and there was no money missing. Now, this isn't this glorious or interesting story. What was interesting about it is he said the hackers were monitoring his email, waiting until he got on vacation

and actually started to hack while he was on the plane. So once someone's in your email, if they see you're on vacation, they took advantage of that. So that's a human, right? That's not a bot doing that. But they took a very strategic approach of saying, when this person's on the plane, he's not going to be able to talk into his bank. He's not going to be able to communicate. So we're going to do it then. And he said that the timing was almost exact to when he took off and to when he landed. So just an understanding of when you do have an attempt like this, while it isn't always sophisticated, sometimes there's really a lot to look at. And when you think about someone in another country,

I forgot which country it was, he hacked his account, waited till he got on a plane to go and after it. And because he had multi-factor authentication, he was able to save that. So while it wasn't the most elaborate, exciting news story, it's just a refresher for all. And then I'll wrap up with some news that I don't normally talk

about. But the founder of McAfee Antivirus, John McAfee, committed suicide in a Spanish prison. And why this is so interesting is he was a very extravagant guy who really started getting into the crypto market. And he was caught from doing tax evasion with cryptocurrency. And the reason I bring it up is he had some celebrity status within his following. People really followed him and he really went and got a lot of Twitter followers and people to fought back him and do what he said. And interesting enough, even in prison, he was allowed to use Twitter, which I thought was very interesting. And he basically was backed by these small cryptos that are very new cryptocurrencies that paid him to say that it was good or that you should invest in it. So when you think of the cryptocurrency,

and I know this goes without saying it, but if you see an ad or a celebrity talking about it, do your research. The reason I bought the John McAfee app was not really to talk about that was because the internet was just inundated with kind of conspiracy theories about the government killing him. And Spanish authorities confirmed through autopsy that he was, in fact, it was suicide. The one thing that there was a kind of a fact check as yesterday, there was news that circulated all over the world that he had owned the building in Florida that collapsed. This is not true. And that's really why I wanted to bring it up. And I wanted to really remind people of the dangers of the internet. And these were major news publications talking about this and the importance of fact checking for all of us.

I know all of us on the call, we use the internet for all sorts of things, whether it's active intelligence gathering, research on projects. And one of the things the LPRC is all about is science-based research or fact-based research. And this is just a reminder that just because it's on the internet and a major news publication says it doesn't mean it's true, doesn't mean it's not true, but take the time to read it. I was actually, I'm on vacation this week and I was actually out and someone said, oh, you must've read about this. And I immediately said, I can't be accurate, just common sense, right? Like what are the chances? And then went back and there's no, no, no evidence that he owned this condo that collapsed, but that was something that someone

took the time to ask me about yesterday because they saw it on, on the internet. And I, I think it's, I I've written about this. I've talked about this, the dangers of misinformation and making decisions based on it. So I think I'm going to turn it over to Tony now, but everybody stay safe. Thank you very much, Tom and Reid for having me on. Hola from Spain. I'm actually sitting in Spain right now.

Let me go through some interesting data from this week. And I'm actually going to start in the US. And actually, there's some new data that came out from the Statista on how Americans are increasingly returning back to normal. So when they were asked, how comfortable would you be doing the following? is what they responded so going to a restaurant it was 37 in january this year it was 50 in march it's now 68 are comfortable going into a restaurant going to a mall it was 32 in january 47 in march now 63 are comfortable walking into mall. And going on vacation, 29% in January, 45% in March, and 63% in June. So we're getting a lot more comfortable. Also interesting this week was some new data in terms of how our shopping priorities have changed through COVID and how they continue to change. And this one is actually from RIS News.

53% of consumers are now buying things online more than normal, with almost 80 in 10 shoppers expected to increase online purchasing over the next 12 months. Consumers are still being conservative with their spending. 78% still say they will need to be very careful with their money, and 49% already cut down on frivolous spending. Travel is an area that is coming back, and 40% are expected to spend more than they did pre-COVID. More than half of the shoppers are now buying things online that they previously bought

in stores, and 38% are less likely to shop in stores than they were before COVID. Incredibly, 75% of shoppers are shopping locally. So this whole trend of shopping locally is actually increased due to COVID, which is a good thing because it's supporting local retailers and local shops. So some good news in terms of how retail is trending up and how our shopping patterns are changing. And let me end this week with a new article that I just published on the state of RFID in the world. And actually, I titled this article, What's Driving the 93% Retail RFID Adoption in North America? So the technology really has been around for years.

It was invented after World War II. And I've been writing about it actually for quite a while. My first article on this came out in 2012, and I recently in the past few years spoke about the deployments of Nike and Walmart. But really what is attacking is the huge problem of inventory distortion. Inventory distortion is $1.8 trillion in the world. That's trillion with a T, or equivalent to 10.3 percent of retail sales

or as the ihl group did the inventory distortion study said it's the equivalent of the entire gdp of canada that's how much is lost to inventory the distortion. RFID is one of the most top three. It's actually one of the three technologies that can address inventory distortion. Apparel has led the way in terms of deployments, and it is growing like crazy. In fact, label applications have been having a compounded annual growth rate of 24% since 2016. And in 2020, nearly 20 billion labels are going to be applied. So the North America adoption rate is actually an amazing 93%. And the way that breaks down is 8% are piloting RFID, 37% are currently implementing RFID, and 47%, this was a shocker to me, 47% of the retailers responding to this survey said

that they are fully deployed already RFID. In Europe, the adoption rate is 77%, which splits off as 8% piloting, 37% implementing, and 32% with full adoption. So Europe is behind. Asia also has a 77% adoption rate, 6% piloting, 25% implementing. And like North America, again, this was a shocker to me, 47% of Asian retailers that responded to the survey actually had full adoption of RFID. The adoption of RFID is moving beyond traditional applications, and it's actually getting into things like how to help a buy online pickup in stores, how to help self-checkout.

In the past year alone, the omnichannel options retailers have increased 66%. And for adopters and piloters, then they're offering five or more of these new services like buy online pickup in stores, ship from store, ship to store, reserve in store, mobile app purchasing, and home delivery. As the adoption has increased, so has the return on investment. According to the same survey that I cited in the article, for those retailers that are fully adopted RFID, they reported more than 10% ROI compared to 9% in 2018. So the actual ROI. Furthermore, if you add more layers of the RFID application, you actually increase your ROI. For those retailers that enable five or more omni-channel shopping experiences,

they are seeing a 20% plus ROI from the deployment of our FID. And there's multiple examples that I cite in the article. For example, Decathlon, which is a European sports retailer with 1,600 stores, they tag more than 85% of the products, they've moved beyond inventory visibility. They're using RFID to actually improve store operations. And they've seen because of that deployment rate, tripling their labor productivity and cutting stockouts to raise revenue by 2.5%.

I also cite that RFID is being used to improve customer service, and I talked about fitting rooms, and the example that I provided is Chanel in collaboration with Farfetch is using RFID in smart-enabled fitting rooms to show shoppers product details in terms of what they can actually buy in addition to what they're trying on in future discussions i'll talk about more what's happening in loss prevention because there is a lot of activity with rfid especially as eis as it's growing and finally what i conclude in the article is that although RFID is getting expanded, some retailers get stuck in the pilot process, and sometimes they take too long because it can be challenging.

The most critical success factor is actually having senior executive sponsorship to actually get it done. done. And I'll close by saying that the place to actually learn more and actually get engaged and understand RFID and other IoT technologies is here at the LPRC with the researchers and also many of the retailers that are members that actually have deployed RFID. And with that, let me turn it over to Reed. All right, excellent. Thank you so much, Tom. Good stuff. Great briefings. Thank you, Tony, for all your insights. Very powerful stuff. And yes, with the emerging technologies, technologies of scale and affordability, we're all looking forward to more rapidly testing and adopting those for multiple use cases. You kind of described, you know, at LPRC, we don't endorse a particular mode or manufacturer, but at the same time, when the testing comes together, and especially when it provides

multiple benefits, or even one, if that's a cost-effective benefit. So excellent stuff, emerging world. So I want to thank everybody for dialing in, tuning in, listening in. LPResearch.org, operations at LPResearch for any suggestions or questions, comments you might have. Everybody stay safe out there. Thanks for listening to the Crime Science Podcast presented by the Loss Prevention Research Council and sponsored by Bosch Security. If you enjoyed today's episode, you can find more crime science episodes and valuable information at lpresearch.org. The content provided in the Crime Science Podcast

is for informational purposes only and is not a substitute for legal, financial, or other advice. Views expressed by guests of the Crime Science Podcast are those of the authors and do not reflect the opinions or positions of the Loss Prevention Research Council.