Marketing Secrets with Russell Brunson - Is My Value Ladder Backwards?

Episode Date: February 23, 2022

In this episode, Russell and Alison answer the question "Is my value ladder backwards?" Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing In this insightful and informative conversation, you received invaluable advice from Russell on structuring a value ladder and the importance of investing in yourself. It seems like Li-Sann Mullings gained solid direction on how to move forward with her business, especially transitioning from one-on-one coaching to group coaching and creating home study courses. Alison also emphasized the ripple effect of providing excellent service to customers, highlighting the importance of learning from successful models and applying those principles in your own business. Learn more about your ad choices. Visit megaphone.fm/adchoices

What's up, everybody? This is Russell. Welcome back to the Marketing Secrets Podcast. We got some more Q&As from the Econ vs. Expert Smackdown. You guys have really been enjoying these. I've got a lot of really good feedback. So we got a couple more before the series is over. But this next one is a really good question.

Is my value ladder backwards? Some people come in this world and start with high-ticket coaching or selling something really expensive, and they read dot-com secrets and they're freaked out because, like, I don't have a value ladder. I have nothing on the front end of the bed, you know? And, um, it's interesting because for me, the value ladder is like my business model, like here's the plan. Here's where I'm going. Like eventually I'm going to bring people in and move them through this whole thing. But the, the fear I've always had teaching the value

ladders, one of two things happen. Number one is that people try to build everything on the value ladder before they launch their business. And that's not the plan, right? That's number one is they're trying to get everything done before they get started. Um, and then the second problem people have is like, they think that, okay, that means I have to start at the bottom of the value ladder. And for me, the bottom, bottom of my value ladder is what are my books. Now, all the things I've ever created, the thing that's the hardest and takes the most time and energy and effort are my books. Yet there are things that cost the least amount of money. And so I can spend three years writing

a book, try to launch it and make no money at all. Or you can start higher up the value ladder. In fact, most people I recommend starting in the middle of the value ladder or the back of the value ladder. You know, some people I say we should start with a webinar or we should start with a high ticket thing or something because usually it's easier to do that, make more money. And then as you start scaling, that's when you start moving down the value ladder to go to colder and colder audiences. So anyway, I talked about that and other stuff in this, this, um, this question,

and I think it'd be helpful for any of you guys who are wondering about that. We went off on a couple other tangents, fun, fun directions and things. Uh, but I think you'll enjoy this one. Um, especially for those who are wondering like, where do I start? Like, ah, do I need to, like, do I need a value ladder? Am I going to create one? Where, like, where does this fit? Like, what do I do first and second and third? So I hope this episode is great for you. We're going to cue up the theme song and we come back. We can dive into is my value ladder backwards. So the big question is this, how are entrepreneurs like us who didn't cheat and take on venture capital? We're spending money from our own pockets. How do we market in a

way that lets us get our products and our services and the things that we believe in out to the world and yet still remain profitable? That is the question and this podcast will give you the answer. My name is Russell Brunson and welcome to Marketing Secrets. Next question from Lisan Mullings. I hope I pronounced her name right. She says, I feel I built my business backwards when it comes to the value ladder. It starts with a high-ticket coaching.

I have courses and other products, etc. What's the best vehicle slash approach to get these out in the ClickFunnels world? Very cool. Great to meet you. How are you doing? Hi. Thank you. Yeah.

So one thing, actually, I want to... So this is like the pros and cons of the Dotcom Seekers book. Like I teach people this concept of the value ladder. And a couple of things usually happen. One is that people go in to try to build every single tier of the value ladder before they launch their business, which is like, no, like the value ladder is like your business plan, where we're going. And the second thing is people always think you have to start at the very bottom

tier of the value ladder. Um, for me, the bottom tier of the value ladder is my books, my books, of all things I've ever created have been the hardest to create. So I would start with the book. It would have taken me 10 years before I had sold anything. Um, Eileen Wilder spoke at funnel hacking live and she's like, she said, basically she did backwards. Like I started with high ticket. I made much of my high ticket. And then from there I was able to invest in the lower ticket and moving, moving things down. And I I started with a high ticket. I made a bunch of money off a high ticket. And then from there, I was able to invest in the lower ticket and moving things down. And I actually do think for most people I coach, that is a better strategy is to start with a high ticket. Because you're able to get more money.

It's easier to break even on ad spend and things like that. In Eileen's presentation of Fun Locking Live, she actually shared Elon Musk's business model. She said, when Elon Musk first launched the Tesla, he had launched like the $30,000 Tesla. And then move up to the $30,000 Tesla and then move up to the 80. And then the first thing launched was like the $200,000 pimped out, super expensive, like awesome Tesla. And he did that, launched out there, got all the cash. And from there was able to create the next tier and the next tier and the next tier. But he led with high ticket as well. And so I actually a big proponent of, especially in the expert business to lead with high tickets, either webinar or high ticket sales, because it's the fastest way to get money. And then from there,

you can reinvest and build the lower ticket funnels. Does that help a little bit? Yeah, that's really helpful, Russell, because to be honest with you, I have a really thriving high ticket coaching practice and I'm really burnt out. And I'm passionate about what I do. I'm like the best gig in the whole world. And to be honest with you, when I started pivoting, I found ClickFunnels. And I, you know, one of my dreams was to say thank you to you in person. Like you're looking at someone who I called my son in a college class to ask him how to get my iPod to work a few years ago. And now I build funnels. I love building them. They like, like my magical child is so happy. I don't have to call anyone when I have an idea at midnight. And so you really saved my life. I just really want to say that to you.

And my son, he's like 23 now, and he's so tickled that I'm like a funnel hacker. He's like, who is this Russell Brunson guy? To get his mom to be happy just sitting there making funnels and changing my stuff, he thinks he's like thinks you're like god so my very first funnel that i built um two about three months ago i i ran like a three-day challenge with it 37 i did the order bump and I made a little under a thousand dollars on that

funnel, which was great for me because typically I teach them for free and I never make any money and my offer is screwed up because I don't know how to sell group programs. So I, I guess I have, I have a lot of assets. I have a lot of creatives, right? You know, I've done this for so long now that I've always worked with these frameworks, but I call them roadmaps. I call them actually a signature collection of roadmaps. So for me, it's really trying to understand how to scale down as far as the ladder in order to leverage.

And I'm not quite sure. Because right now you're doing all your coaching one-on-one, right? All my coaching is one-on-one, and they're like successful women entrepreneurs. I call it how you say in your books, and I have them. They're right here. That you teach people how to make their funnels work. I teach people how to make their life work. Um, when they're, and I don't, you know, the people who positive thinking has failed them, they can't break through mindset stuff on their

home because there are all these deep core wounded so i'm like the woo person you know i'm a healer a shaman a spiritual coach and i go deep and find what's blocking them not just the frivolous oh just break through your limitations so i have a really thriving practice that way for like 20 years but i'm really burnt out And I really am called to have my things go out to more, more people, um, in a bigger way, you know, my guides, the father, God has shared with me that these pathways that I've built to frameworks, right. For years, um, are meant to serve in a bigger way. So I just really am so stuck as far as where to start. Well, one thing, as a funnel hacker,

you should be able to watch, hopefully even paying attention to what we would do. If you've noticed, Two Column of Quebec's coaching program is a group coaching program. There was a time when Alison Duran and Circle, I was the only one doing all the coaching, one-on-one by myself.

And same thing, I got to the point where I was like, I can't handle all this, it's getting too heavy. So we launched two column Quebec program. But what we did, if you look strategically, I was like, who are people I've served that had success? Allison was one of them. A lot of the other coaches, like the people that are the coaches and the mentors in our groups are people who I've had a chance to work with, who understand my systems and my processes. Right. And now the group coaching works where I can come in and, you know, Allison, I can do group coaching like this, but then our coaches are the teacher's aides who are able to go deep specifically with somebody and go deeper one-on-one with their, their core issues

and things. Right. And they get stuck, they can come back to us and we can help them get through it. But, but that way it takes some of the, the one-on-one pressure off of your shoulders. So I'd be curious to the 20 years doing it. I'm sure that you've helped a lot of people who are fascinated by this process and like have probably tried to learn this stuff. Like imagine if you took a group of four or five of them and certified them or train them to work underneath you to, to, to do your, your processes on somebody else. Right. Yeah. They, they could, they could do a certain level of my roadmaps because the, you know, this alchemical, this signature system that I work with has these different pillars.

And then that first pillar is breaking through awareness. It's like elevating awareness, you know, the clarity blockers and on and on and on. So, yeah, they could do that. But like the other pieces really requires that you're a shaman and you're a healer and you're a multidimensional channel. So it takes me into those places that so that's the same thing for me so look at my program right um to comic club x this is where um alice and i are in group and we have coaches and mentors that walk everything and they get people to certain level my goal in that program is get people to two comic club when

they get the two comic club then they graduate and they have a chance to be invited my inner circle my inner circle is also a group program right that's the first year of the circle and then inside that group after past 10 million dollars in sales then they come up to my inner to the called the category kings and there's me one-on-one with them and so like they work up towards me so they get the first level of stuff right you get the first set of skill sets we guys get to comma club boom they come in your circle now we're in a smaller group right i'm still facilitating this in a smaller group having different conversations that are because you've already solved other conversations like what am i selling how am i selling it right that's figuring

out two comic bags now it's like hey now i've got a business how do i scale how do i hire teams how do i get employees how do i figure out my operating procedures like all the stuff that people need from a million to 10 million that happens in your circle and then category kings is like i'm trying to change the world how do we do that and now i'm one-on-one with them it's just it's me and them and nobody else because that's where i touch in right so for you it's looking at the same thing like what are the level like what's the levels how does it work and people you know dan kennedy used to tell me this all the time he's like you had to look at yourself like you're the guru on the mountain and people are trying to come to you

but what are the things that can happen at this step and each step as they as they get higher in the mountain or higher up the value ladder and they get more and more access to you right okay so that's looking at from that that's so helpful yeah so we're um so within the click funnel community um as far as training and where to where would be is this a program then that i would come into to get say my trainings out as home study courses because you know i have so many of those written and based on the work i've done for 20 years and i know these systems work i say for you there's two things number one by you coming to comic obecks program you have a chance to see what you're trying to model you're gonna see okay here's how russell structured the thing and in fact i had uh daryl e signed up for our inner circle bay fifty thousand dollars and he came the first time he's like i'm only here because i have my

own coaching program i'm trying to figure out how you run yours because it's so efficient and so he came in just to model it so like part of for you is like coming into model like okay how did russell structures how the momentum coaches how the performance like look at the structure because this isn't something we just made up this is you know 20 years of trial error back and forth and also allison brought to like to make it where it's a process that we can systematically start pumping out to comical winners because we know like the process looking at that and how do you model that for what you're doing and then secondarily yes on the expert track we go into building home study courses and trainings and coaching like all those kind of

things and so you also get the actual like helping you take the things in your head and developing them into into the products the courses the all the things you need to for the programs as well. Oh, that was so much fun. How are you feeling? You feel good? I really feel good about this and I do have physical products too, but let's do this first. It'll do physical later. The expert is my, is my heart. So I, the products are great, but that's like my baby steps in love it love it so great to be excited for you this is awesome i really am thank you so much thank you again

russell and thank you allison what a beautiful two days she's awesome that was fun and okay one thing that i've done over the last five years i I know everybody says, do it. Russell says, I also do it. Russell does right. I'm watching the magician, not just do the trick, but I'm watching his hands. What's he doing? How's he doing this? How's he setting up this? How's he not in a closet eating milk duds and crying every night. So I do, I watch what he does and why I joined the inner circle, honestly, because I was like, how did he do that? When I'm listening to him up on stage, I'm like, how did he do that? And how did he break that down? And how do you get me to say, here, take my money?

I used I was a coupon fanatic. And I for me pulling out that money to say, here's twenty five thousand dollars. I was like, I need to learn that skill. I need to be closer to him, and I've got to figure this out. And so watch the magician's hands. Watch what we do. And don't steal our ideas. Don't copy and paste our copy.

We've had that happen all the time. Yeah, just model it. Let us be your inspiration to it. This is popping my head, i'm gonna share but um the very first funnel hacking live ever in vegas was it 2015 first fhl ever uh we had 600 people in the audience i was like i can't believe 600 people are coming to hear us talk about funnels for crying out loud it was amazing but i remember two of my friends they weren't my friends at the time i didn't know but they came justin terror williams and they came and they're like come

like we know russell's gonna try to sell something we can't't do it. So they literally put their wallets in the hotel room and we're not bringing our wallets down because we don't want anything. Russell's not gonna sell stuff. And so they did that. They came down and sure enough, after day two, we made a presentation, we made an offer and they're like,

oh, go to the hotel. So Justin ran up, grabbed the car, came down, spent $25,000 and joined the program. And I remember the very first meeting we had with him and his wife and they're like, to this day, some of my favorite people I've ever met. And they're sitting in a room and they're like, they had a business teaching people real estate. And they're like, oh, they're struggling.

They're frustrated. They tried this and this. Nothing's really working. They had some success, but nothing exciting. And I was like, you know what you guys should do is you should launch a $25,000 coaching program. And they're like, people are not going to pay $25,000 to come and learn from us. And I was like, you literally paid $25,000 to learn funnels from someone that looks like me. I look like I'm 11 years old. And they're like, that's true. I said, the fact that you've, that you spent $25,000, now you have permission to ask other

people for $25,000. And they're like, you're right. I said, okay, guess what you're doing tonight? They're like, what am I? You're going to email your list. It wasn't a very big list. I'm like, and you're going to tell them you're launching a $25,000 coaching program and you're going to see how many people say yes. And they're like, like all the nerves and the fear and everything. I'm like, tomorrow morning, we're holding you accountable. And they're like, okay. So that night they went to the hotel room.

They freaked out for like two hours. They finally hashtag did what Russell said, send email to the list. And they didn't do a sales call or phone or a stack or an event or anything. They just said, Hey list, we're going to do this program. And, uh, next morning they came back and they're like, you have no idea what's happened. They say we had, I think it was 14 or 15 people just sent us $25,000 over the night. I said, that was one thing just like to get you outside your comfort zone, but like it 15 X's payment in the first day. Okay. And the reason why is because they started thinking bigger, right? Um, when Dean, Dean

Graciosi, uh, came out, Deaniosi and joe polish came out with a hundred thousand dollar mastermind group and uh dean uh i was at the event where they were going to sell it and it's night before he's like hey we're thinking about launching this hundred thousand dollar group what do you think and i literally pulled out my credit card i said i'm in he's like what am i coming in i want to be the very first person he's like are you serious like run my card right now so we went and ran my card and put it back in and uh later he asked me it's like why did you like i didn't pitch you or anything. It's like, I said, cause someday I want to launch a hundred thousand dollar mastermind group. And I can't in like, I can't charge someone a hundred thousand dollars if I've

never invested that in myself. Like how could I be congruent that in any way, any stretch of the imagination. And then this year, some of you guys know, I launched the category Kings, which was $150,000 a year to be part of this group. And I was so scared. I freaked out. I sent an email to 200 people who I thought would be qualified. And there were only 15 spots and 15 spots were gone in 24 hours. And if I had not invested that stuff myself, I would not have had the guts to ask someone else to invest in them either. And so this is a big part of it as well, especially on the expert side, as you guys are trying to become experts and lead things like you want to get people to invest money in you. If you're not investing in yourself, there's no way it's going to happen. Okay. Myron Golden said

this best. He says, you don't attract who you want to attract who you are, which is really interesting. Cause like, Oh, I want people that are the best buyers, the highest ticket that I know, like you're not going to attract who you want. You're going to attract who you are. That's one of the most fascinating things about the funnel hacker community. People always come like, how did you build this community? I'm like, because people are attracted to us, right? You attract people that are similar to you, right? And so if you're a good person, you're going to get people to come to you. If you're like a sleazy salesperson, you have sleazy salespeople are going to show up, right? So you track not who you want, but who you are. So who are you? The kind of person

investing in yourself? If so, you're going to attract people to invest themselves. If not, it's going to be hard. And so just putting that out there as well to think through, because half of this is investing yourself, half it's modeling, half it's looking at these things, but all the pieces together is what creates this amazing environment and community that gives you the success you need. So what's up everybody. This is Russell Brunson. I've got something really cool for you today from my friend Taylor Wells. And Taylor spoke at our last funnel hacking live because I wanted him to share a really cool concept about what he calls the revolving pricing method. And today he decided to sponsor the podcast to give you guys more access

to this super cool strategy that you are going to love. It's something we've been implementing into our high-end coaching program as well. and it is amazing. But to kind of give you some context about this offer he's making for you guys, as you may or may not know, a few years ago, JPMorgan Chase did a study, and guess what they found? They found that the average small business only has about 28 days of operating expenses in reserve. That's right, less than a month of cash on hands. Now, if you're like me, the idea of your business being one bad month away from disaster is enough to make your stomach drop. Am I right? Especially with how the economy's been lately. It's not the time to be gambling with your finances. So Taylor put together this book

called The Revolving Pricing Method, and it's awesome. It helps you turn every client you close into a long-term profit machine. We're not talking about one-time paydays. We're talking about creating sustainable and real predictable income for the long haul. Now, here's where it gets even better. Taylor put together an awesome exclusive deal just for you guys, my marketing secrets listeners. And if you go over to wealthyconsultants.com slash secrets, you can grab the revolving price method book and over $150 worth of bonuses and get this all. It's at 70% off. And I promise you guys as a customer of this, you are going to love it. So if you're serious about growing your business with real stability,

this is the model you need to add into your funnels. So go over to wealthyconsultant.com slash secrets, grab your 70% off deal, and let's start turning your clients into long-term revenue. Again, that's wealthyconsultant.com slash secrets. Do not miss out. Hey, this is Russell Brunson, and I want to jump in really quick to share with you a new assessment I found out that is insanely cool. You guys know I'm obsessed with personality profiles and assessments, but this one is

different because not only does it help profiles and assessments, but this one is different because not only does it help you understand yourself, but more importantly, especially for us who are entrepreneurs, it helps us understand our employees, our teams, and get people sitting on the right seats in the bus so they can get more stuff done. I just had a chance to interview Patrick Lanchoni

talking specifically about this new assessment they created called Working Genius. And the Working Genius is awesome. Like this test, I had actually blocked out an hour to take it because I was so excited for the new assessment. And it only took me like 10 minutes or less to get it done. Yet, even though it takes only 10 minutes, like you can actually apply this immediately.

I took it for myself. I had my team take it. And what's cool about it is from there, we figured out exactly what people's Working Geniuses are. And that's important because if you're building a team or a company, you gotta figure out, make sure that you have, first off, the right people, but make sure the right people are

sitting in the right seats on the bus. And this is what this assessment will teach you how to do. Um, normally this assessment, you can go to working genius.com and there's two G's in the middle working genius.com, but I got you a 20% discount on the assessment, which is only $25. So don't stress. It's not an expensive test at all. Uh, but you get 20% discount off when you put in the keyword secrets at checkout.

So go to workinggenius.com. Again, two Gs, working genius, two Gs in the middle, workinggenius.com, and then use promo code secrets, S-E-C-R-E-T-S at checkout. You get 25% off, but then go take the test. Again, it takes you 10 minutes, but even in a 10 minute session, you will get something that is so insanely valuable to help you understand yourself, to make sure you're working in a spot that's going to give you the most joy, number one. But then number two, it's going to make sure that you are with your teams getting them in the right seats as well. So anyway, I love this assessment. Go check it out at workinggenius.com and enter

the promo code SECRETS for 20% discount. Take this test for yourself and for your team, and I promise you it will change the working dynamics amongst everybody and help your company to grow. Can we have like a mic drop? That was so good. Did you guys just have so many ahas there? Oh, this is why we want to be around Russell. This is why we want to be in this group is to be able to break through and say, Oh, that's right. I can't invest in me because if I'm not willing to invest in me, who is going to be and i just love how you brought that up absolutely absolutely and doesn't the cart close soon yes uh so we are actually so alice and i have another uh 37 minutes that we are doing uh hot seats and then i've got a race to my kids wrestling match tonight so i'm out of here and we have a 30 minute countdown clock when the ends. So that means basically like 1 o'clock Mountain Time with three East Coast, I think, ish, is when the cart closes.

Because we have to get everything set up because Monday the program starts. And so you guys have less than an hour, about an hour and six minutes and 39 seconds to make your final decision if you're in or not. And I hope you guys come in. I know that it's a scary thing, but we're here to catch you and to take you and to guide you. And like we said before, if you come in and you're like, ah, it's not fit for me, we don't need your money. I know that it's a scary thing, but we're here to catch you and to take you and to guide you. And like we said before, if you come in, you're like, ah, it's not fit for me. Like, we don't need your money.

We'll give it back. But if you take that leap of faith and I know it's scary and nervous and all those kind of things, just know that this is not our first rodeo. We've done this for a long time and you're in a spot that's safe with other people who are like you,

who think like you, who dream like you. Even if it's hard because the people in your existing world are like, you're crazy. Hopefully it's comforting to know that all the people in my existing world, when I started, thought I was crazy. When I wrote Dan Kennedy, check for $18,000 to go fly to Baltimore three times a year to not hang out with Dan Kennedy.

All my friends thought I was insane. My wife, I didn't actually tell her because she would have thought I was insane. I didn't want her to leave me. I've had counseling since then to understand how marriages are supposed to work. So now she would have known ahead of time. She didn't. I was too scared to tell her. So I get it.

I understand those fears. But man, that leap of faith, it's like stepping in the darkness, right? And there's fog and darkness. I don't see anything. I think there's something there. But you take that step of faith. As soon as you get there, the way gets lighted a little further. You're like, oh, it's there.

And you take the next step, leap of faith, and it gets a little further. And you don't know where you're going until you keep going. And eventually, you're like,, my gosh, I made it. Like, oh, there's the path. Like, I hadn't seen the path, but Russell and Allison had been on the path. They told me the path was there. And sure enough, the path was there. It wasn't that bad.

And so I just recommend you guys, like, take a leap of faith. You've been here for two days. You obviously are looking for something. You feel called. You feel that feeling. And maybe you're nervous. I get it. But, man, I just want you to know we're here to capture you and to catch you

and to take you on this journey because it's a life-changing journey. Life will never be the same. Absolutely. Absolutely. Christopher just joined. Christopher, I'm so excited for you. I wonder which track he's going on.

Oh, Christopher, expert. Come on. Like his way. He's calm. Oh, man. Okay, Brent, what's up next? Okay. Well, this has been freaking amazing. So we have two questions, a couple of things, two questions. But I Okay, Brent, what's up next? Okay, well, this has been freaking amazing.

So we have two questions, a couple things, two questions. But I think, Russell, I just wanted to highlight something you mentioned, the access, right? You talked about stepping up in the mountain and getting greater access. And something that I think I want everybody who's listening to know is not only great community, not only amazing coaches, obviously with you two and our performance coaches and momentum coaches and all the other things. But we've got live event access as well. Like you'll never have the experience where you're snorkeling. You look over and there's Allison and Russell snorkeling with you. We've done the cruises.

We've done cruises. This year we're in a month and a half, six weeks we're headed to Mexico. And so two CCX members are invited to attend those events. Unlock the Secrets, which is a family event, will be in Phoenix in June, which is amazing. And of course, Fun Hiking Live, you get early access. You come to Fun Hiking Live, you get in the room for the best seats in the house before everybody else. That's so worth it right there.

And on top of that, last year at Orlando, we rented out Harry Potter Land, and all the two CCX members came to that, which was at Hogwarts. We rented out Hogwartswarts so we had the whole park to ourselves all night long we ride a road and rides we drink butterbeer it was insane and that was just the two cxers and you hung out with my wife my kids and us like it's just yeah it's a different level of access you can hang out and it's just it's it's special it's really fun and hogwarts was so cool it it was unbelievable i remember coming up to you after and i'm like russell you know you don't have to do this. And he's like, but I can. And I love how he spoils all the people in his community.

It's, it's really inspirational to see. And I actually think like the whole thing, do what Russell does. I think it's the ripple effect, right? Um, we want you to spoil your customers. We want you to give them the best of the best out there. And who do we learn it from? We learn it from what Russell does, right? And then like when I was shipping e-commerce, I always wanted to make my packages feel like they came from a best friend. And so I packaged a little bit differently.

And it was just, we just build these relationships because we know about humans and we understand how they work. And we want you guys out there serving the world, making a difference. Thank you for listening to the Marketing Secrets Podcast. If you've loved this episode, then please take a screenshot on your phone and post it to Facebook, Instagram, or wherever you post stuff. And be sure to tag me and let me know why you like this episode and what you'd like to hear in the future.

That'll help me to know what to create for you. Also, Dan, Kenny, and I would love to give you the most incredible free gift ever designed to help you make maximum money in minimum time. This free gift comes with almost $20,000 worth of pure money-making information for free just for saying maybe. You can get this gift from Dan and from me right now at NoBSLetter.com. Not only are you going to get the $20,000 gift, you also can get a subscription to two marketing newsletters that will be hand-delivered by the mailman to your mailbox each and every month,

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