Marketing Secrets with Russell Brunson - (MS) FHL Topics & Speakers REVEALED - Part 1 of 2

Episode Date: June 23, 2023

It's time! In less than 100 days, Funnel Hacking LIVE IX starts and we'll show you the strategies we're using to lead the industry! If you've wanted all the details on what we'll be talking about, step-by-step, plus the speakers who'll be presenting, you don't want to miss this reveal-all webinar I put on. Listen in and claim your tickets to Funnel Hacking LIVE IX by going to FunnelHackingLIVE.com. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing FunnelHackingLIVE Learn more about your ad choices. Visit megaphone.fm/adchoices

It's hockey season, and you can get anything you need delivered with Uber Eats. Well, almost, almost anything. So no, you can't get an ice rink on Uber Eats. But iced tea, ice cream, or just plain old ice? Yes, we deliver those. Gold tenders, no. But chicken tenders, yes. Because those are groceries, and we deliver those too.

Along with your favorite restaurant food, alcohol, and other everyday essentials. Order Uber Eats now. For alcohol, you must be legal drinking age. Please enjoy responsibly. Order Uber Eats now. For alcohol, you must be legal drinking age. Please enjoy responsibly. Product availability varies by region. See app for details. You're listening to Marketing Secrets with your host, Russell Brunson. Hey, what's up, everybody? This is Russell, and I hope you guys are doing awesome. We are in the middle of planning Funnel Hacking Live. As of the day that I am recording this, we are officially 100 days away from this year's event, which is crazy.

Every year when it gets done, we're like, we have 365 days until next year's Funnel Hacking Live. We have so much time, and then next thing you know, it's almost here. So anyway, I'm excited, and I want to make sure you guys are there this year's event. And so a little while ago, I did a private event here in my office where we stream live where i kind of announced who all the speakers were for this year and um and i have announced all the speakers so there's still i got some secret weapons my back pocket will be bringing out as we get closer to the actual event maybe i'll you know dan kennedy came the first event and no one even knew he

existed most people thought he had died and we brought him out on stage. So we always have some surprises up our sleeve, but, um, I did want to let you guys know who's speaking and why, and this year's different than Funnel Hacking Lives in the past. This is our ninth one. And this one, um, the way we're choreographing the event, it's all based on one single framework. So every session leads, builds on the next and the next to give you guys the full vision, outline, understanding, and best practices from this little thing that we keep calling the linchpin. You've heard me talk about it. So that's what's going to be happening this year.

It's going to be fun. And so anyway, I wanted to let you guys hear me speaking this year. And so I'm going to morph over into the actual live event where I introduced who the speakers were and, um, kind of go through them and why they're speaking, why it's so important and why I want you to be there for each one of them. And so, uh, it's gonna be awesome. Anyway, the way you do those, um, as you're listening to this and getting excited about the event, make sure you go and get your tickets. Um, we have sold out eight years in a row. We will sell out again this year. In

fact, we're ahead of this year by like 20% tickets. We were last year this time. So we are, you know, seats are going to be gone soon. If you don't have a ticket now is the time. By the time you hear this, it's probably like 98 days away from it all ending. So anyway, all you got to do is go to funnelhackinglive.com and get your tickets. Once again, that's funnelhackinglive.com. All right, with that said, I'm going to do this episode of Laylist and half of the speaker reveal, and then we'll do another one in a few days and reveal the rest of who is speaking at this year's Funnel Hacking Live. So thanks again, and I hope you enjoy this episode of the latest half of the speaker reveal and then we'll do another one in a few days and reveal the rest of who is speaking at this year's Funnel Hacking Live. So thanks again

and hope you enjoy this episode. What's up everybody? How are you guys all doing? I'm excited to hang out with you guys today. I'm excited because we are officially, how many days away are we from Funnel Hacking Live? 124. 124 days away from Funnel Hacking Live. 124, you guys. I remember when it was 365 days until next year's Funnel Hacking Live. And now we're 124, which is insane. So how many of you guys are excited for this entire party to be starting and happening? I am so excited.

Every year we do one huge show. And everything we do the entire year leads up to this moment. And, um, I'm excited. We're gonna announce who the speakers are for this year. Um, this is not a complete picture of all the speakers. We're still waiting on speaker contracts back from, uh, two of the women that are speaking this year. And, um, unfortunately I wasn't able to put them on this because, um, they haven't signed the contracts yet. So everybody else, I'm going to be announcing as much as we can. Also, as you guys know, this week we ran a speaker contest because we have one other spot and a whole bunch of people, like way more than I thought, made videos asking to speak if this

year's Fun Locking Live. In fact, I see some of your faces back there on the big screen. How many guys submitted a video because you want to speak Fun Locking Live? Okay, I'm not going to lie. This was like the most stressful, probably three days of my entire life because, um, I saw the videos, then you all tagged me and then your friends tagged me and your friends, friends tagged me and your mom tagged me and your grandpa tagged me. And like, they started texting me and email me and calling me, sending me gifts to my office. Like it was a little crazy. Um, and way more of you guys submitted than we thought. So, um, I'm not sure exactly what to do with that yet. Cause there's so many good presentations. Um, but we'll get that towards the end of today. of today because there are going to be at least one

and potentially more from the speakers that submitted. There's some amazing stories. I was like, dang it. Anyway, so this is like my entire team has been wrestling with this the last few days. And so we'll be talking about today. And make sure you get your tickets to Funnel Hacking Live. This will be the biggest year ever. We are already ahead of tickets by a significant amount from where we were last year this time. Every year we sold out and this year will not be any different. We should have about

7,000 entrepreneurs and funnel hackers, small business owners, people like you who are going to be in Florida this year with us in September at Funnel Hacking Live. I'm curious, how many of you guys have been to Funnel Hacking Live in the past? If you have, if you're on Zoom, raise your hand. If you're in the comments, say, I have, I have. If you haven't yet, though, and you're like a Funnel Hacking Live newbie, and you're like, I don't even know what Funnel Hacking Live means. I don't know what Russell's even talking about. Tell us if you're like a beginner. Like, I haven't gone yet. This is going to be my first time. Let us know that as well. Okay? We got a bunch of first timers in the comments.

Another first timer, fifth timer. We have probably, I think, a dozen people that have been to every single one. This year's actually funnel hacking live nine. This is the ninth time we have done this show. And some of the background behind this, um, back in an earlier business, before we built click funnels, um, we had done a lot of events, not a lot. We'd done a dozen events, half dozen events or so. And I remember the last event I did, actually, there were two events we did kind of back

to back. I did one event. It was in Salt Lake City. I think we had like three or 400 people bought tickets to it. We got to the event. We set off the room for all the number of people. And then when they showed up, only like 50 or 60 people actually showed up to the event. And it was like the scariest thing for me, like walking out and you're like all these empty chairs. And I was like, this is humiliating. I was so embarrassed. And after that, I was like, I'll never do an event again. And one of my friends wrote me into one other event a little later, and they had sold 1,200 tickets to this event. I was like, okay, we'll do this event.

And sure enough, we get to the event, and less than 200 people had showed up for the event. And I remember being in this room, and before we opened the doors, we're pulling chairs out of there, and the room was empty. And I was like, I will never do an event again, ever. That was like a sworn promise to myself.

I'd never do an event, never do an event because I had such bad experiences with them. And then about 10 years ago, we launched this little company called ClickFunnels. Um, and, um, it changed the market. It changed the world. Um, I don't think any of us who are starting this company knew what was going to happen from it, but we launched this company ClickFunnels and it started growing and it started growing. And for those who first came in way back 10 years ago, I had a webinar called the funnel hacks webinar. and knew what was going to happen from it. But we launched this company, ClickFunnels, and it started growing and it started growing. And for those who first came in way back 10 years ago,

I had a webinar called the Funnel Hacks webinar. I taught people how to use funnel hacking. This is where the term funnel hacker came from, right? I talked about funnel hacking, but then in our community, people started calling themselves funnel hackers. They're like, hey, funnel hackers, I have a question for you. Hey, funnel hackers.

And you guys made up that name. And you started calling each other funnel hackers and kind of this name that stuck. And I was like, that's kind of cool. And then, uh, all these funnel hackers started meeting up like, Hey, we're gonna do a funnel hacker meetup in Dallas. Who wants to go? And also there'd be 20 or 30 funnel hackers in Dallas. Like we're doing a funnel hacker meetup over here in New Jersey. And they're like, and these things started hopping up all over the place. And our team was like, we should probably help facilitate this process.

I was like, no, I don't do events. I told you, we'll never do an event again. And then after three or four weeks of fighting back and forth, we decided to do an event. And the first event was Funnel Hacking Live for our funnel hackers. It was in Las Vegas. And that was the very first one we ever did. We'd sold about 600 tickets. The room only held 600 people. I remember the very first day, hiding behind the curtains, waiting for people to come in, peeking out behind the curtains, looking at, and the entire room was filled. Not a single empty seat. And I was like, oh, they came. It's so exciting. And that's when the whole funnel hacking movement began. From 600 people, the next year we had 1,200 people. And then a year or two later, we had 3,500 people. And then from that went to 4,000, 5,000, and 6,000, and it keeps growing every single year. this year, again, my goal is to have 7,000 people in Florida with us, uh, 7,000 people

who are, you're going to be your future partners, friends, peers. Um, this year we have more people who've won two comic club awards than ever before. So I hundreds and hundreds of you guys have achieved that will be on stage getting awards for me and Todd, which is gonna be exciting. And, uh, we've a whole bunch of other cool things. So I'm excited every year. I get nervous as we get into it. Cause I'm every year. I'm like, what if they don't show up? What if they don't show up? And every year I remember looking out the curtain and just seeing everybody out there. Uh, this year was fun. Or this last fun hockey lab was fun. You guys just saw the video of it. Um, but my kids, some of my kids came up this time. And so I told him, I was like, when they open the doors, everyone runs in like

crazy people and they trample each other and it's nuts. And so my kids and I sat on the stage, they opened the doors and they watched everybody running through and they're like, dad, these people are crazy. And like, um, and my kids are like, why do they want to hear you talk? Dad, you're so boring. I'm like, I have no idea. So I appreciate you guys who come to fun hockey live. And I promise you, we will put on a show this year. We are taking out all the stops. Like this will be the best year ever from a whole bunch of things from the production side. This year, we have a concert happening, which is going to be crazy. We have a whole bunch of other cool things they're going to make this year.

Amazing. Um, but most, mostly I'm just excited because of the speaker lineup that we've, we've kind of curated for you guys this year. So how many guys want me to get into the, to get into some of the who's speaking this year? Okay. This is always a big question. Like, in fact, it's funny because about a third of the tickets get sold, like within a day of fun hiking live ending a third of the tickets are sold. Everyone's of Funnel Hacking Live ending. A third of the tickets are sold.

Everyone's like, I don't care. I'm going to be there no matter what. And the next third, people are like, I'm going to wait to see if Russell can actually get good speakers. Then maybe I'll come. And the last third, for some reason, you guys will only come when we are about to sell out. Like urgency and scarcity. So again, a third of you guys are going to buy our tickets. A third of tickets, after we do the reveal, are going to come through.

So this is my goal to show you guys who's going to be speaking and why they're speaking. Okay. And so this year's, again, this is Funnel Hacking Live 9. This year's going to be different than any other year. And there's a reason behind it. Every single Funnel Hacking Live in the past, the market conditions and internet market, digital market, all kinds of stuff, it was simpler, if I'm completely honest, it was a lot easier. And so usually funnel hacking live, I would have a bunch of different speakers talking about, um, unconnected concepts. Like, Oh, here's someone teaching about this kind of funnel and this kind of funnel, this kind of funnel. Here's a way to get traffic and other way to get traffic. And they were all

really, really good presentations. Um, but they weren't connected because it was just like, anybody could come to the table and be like, Oh, I'm going to take that idea. I'm gonna run with them and take that. You can run with it. And it's been amazing. Um, in fact, I'm so proud of what we've done the last eight funnel hacking lives, but this year, um, as you guys know, it's different, right? We're Lee, we're moving into a recession. Uh, advertising costs are higher than they've ever been in the past. Um, and I look at so many people in our community that have had businesses who are struggling. A lot of people who aren't in our community who don't understand these principles that you guys know so well, who are really struggling, right? A lot of them lost their businesses and things have just shifted

for them. And, um, it's been interesting because in our company, we've had to shift the way we do things as well. Um, in the last two years has been, has been fun for me because I love tinkering with funnels and playing with things and figuring out what's going to be the best way to do things. Um, and this year, um, as a company, one of the biggest, we had is number one is like, how do we go from good to great? Right? You guys probably heard this saying before, like good is the enemy of great, right? We have really good funnels. We have really good things. We have things that are really good. How do we go from good to great? Right? That was one big initiative we had. And number two is I'm actually working right now on a book with Dan Kennedy, which is so exciting

to coauthor a book with my mentor. And I don't know what the actual title of the book is going to be yet, but the working title, which is probably the longest title of any book ever, is Whoever Can Spend the Most Money to Acquire Customer Wins. Is that too long of a book title? Or do you guys like that? If you can think of a shorter, I kind of say that in like two words. I was trying to like funnel secrets or back, I don't know. But the concept is whoever can spend the most money to acquire customer wins, right? And Dan Kennedy and I in this book, it's been so fascinating going back and back with it because we're seeing it right now in the market, right? We're seeing advertising costs go up. But what's interesting

is I talked to Dan, he's like, this is the history of media and how it works. He says, initially, like back in the day, we are running, you know, newspaper ads, newspaper, newspaper ads were cheap. We all made a ton of money. And then after all the advertisers got in there and there's more, um, more supply or more demand than supply, then advertising costs got so expensive. The newspapers no longer worked. So then we all shifted to direct mail and it was really cheap and inexpensive. And over time, when more people got in supply and demand, it got more expensive and it got harder to make it work. Then we all shifted to TV and he's like, we did late night infomercials. And back then he was like, we could buy a late night spot for like 30 bucks.

And so we were just killing the late and infomercials media was cheap. It was inexpensive. They were killing it. And then what happens over time, um, TV stations rise. These guys are making money off our open hours. They raise the prices and infomercials stopped working as well. And he's like, in this book, he goes media source by media source. Every single time the history is the same. And so I asked Dan,

as we're working on this book back and forth, I'm like, well, the people who are the people who win in this situation, when advertising costs in any media, whether it be TV, radio, uh, direct mail, when the advertising costs three, four, 10 X in the price, who's the ones who win? He said, the ones who win are the ones who have the deepest funnels. Whoever has the most money, whoever can spend the most money to acquire customer wins. And so right now we are entering a digital age where the advertising costs are going up dramatically. Okay. So many people, so many of your peers and friends are not going to be in business a year from now, right? This is the pattern. It happens over and over and over and over again. Okay. We've had an easy, the last decade, last decade has been amazing. Like Facebook ads are cheap. YouTube ads, everything was cheap, right? Now things are getting more expensive. So how do you win? Well, the person who understands

funnels the best, people who have the deepest funnels, whoever can spend the most money to acquire customer wins. And so you look at what we've done inside of ClickFunnels. Inside of ClickFunnels right now, because of the way we've restructured our funnels, taking them from good to great, we've learned so many amazing things on little tweaks and changes we need to do to make it amazing. Um, about a year and a half ago, my inner circle is the very first time I presented this principle and it's principles. And we talked about called the linchpin.

I showed my inner circle members and they're like, oh my gosh, I was like, yeah, this is how we're able to spend more money than anybody. We're spending more money now to acquire customers we ever have because of how we shifted our funnels around. Uh, last year, funnel hacking live. Um, I, I hinted towards during one of my presentations, I shared, like, here's the linchpin that we're doing. And people kind of freaked out.

And then over the last 12 months, or not 12 months, how long ago was FHL? Six months ago? Seven months ago? However many days, we took our entire Two Common Club X coaching program, Inner Circle, Category of Working Things, Atlas, all our high-end coaching programs, and we transitioned people to this model of the linchpin. And so this year's Funnel Hacking Live is going to be focused not so much on just, here's a bunch of random different cool funnels you can use, but here's an overarching game plan on how you can outspend everybody, okay? That's one half of it. And the other half of it is,

if we can't outspend people, how do we get traffic for free? And so you're going to notice a lot of these themes happening this year. It's like, how get, uh, organic free traffic? And how do we get, uh, make paid ads work by making our funnels deeper and deeper and deeper using this concept of linchpin. So I'm excited. That's kind of the game plan. So there's some that Russell nerding out as I go through and I've been building out this event. And if you guys know anything about fun hockey live, it's not just like, here's a bunch of random speakers. Like I choreograph all the speakers and the presentations, um, in a certain way to give you guys a certain result at the end. This year, I'm really proud of what we created. So with that said, you guys want me to jump in and talk about

who's speaking? Yeah. Yeah. All right. Everyone in zoom was excited. Okay. So here we go. Let's have some fun with this. So we did introduce our first keynote, uh, about a month ago, we announced, uh, Jocko is going to come and speak. And those who don't know Jocko, he wrote a book called Extreme Ownership, which is one of the most powerful books I've ever read in my entire life. And I've tried for four years now to get Jocko to speak on stage. And every single year it has not happened because he doesn't work in September. It takes a whole month off. And so we finally figured things around there. He's like, there's only one day I can do it. It's day number one. I was like, done. So we signed the contract, sent him a whole bunch of money.

And he's gonna be on day number one to set the tone of the event. Now I'm bringing all my kids to Funnel Hacking Live this year. And one of the reasons why is because I want my kids to understand this principle of extreme ownership. I want them in the room while Jocko was explaining this to them. Because I want my kids to understand it. I want my team to understand it. I want our community to understand it.

As soon as we shift away from this blaming culture that is so prevalent in the world right now and shift to an extreme ownership, this is where we can take control of our lives, take control of our thoughts, take control of our businesses. And this is going to be leading the event to get the frame correct. So as we're moving through the rest of the event, you guys be prepared to take all the ownership, which when you do that is the only way you can actually cause change. So I'm excited for that. This is my business partner, co-founder of ClickFunnels, Todd Dickerson. And Todd, obviously, he's going to be there as well. So those are the only three people we've announced so far.

All the rest are just heads with question marks. So the very first speaker is someone, once again, is me. What's up, everybody? This is Russell Brunson. I've got something really cool for you today from my friend Taylor Wells. Taylor spoke at our last Funnel Hacking Live because I wanted him to share a really cool concept about what he calls the revolving pricing method. And today he decided to sponsor the podcast to give you guys more access to this super cool strategy that you are going to love.

It's something we've been implementing into our high-end coaching program as well, and it is amazing. But to kind of give you some context about this offer he's making for you guys, as you may or may not know, a few years ago, JPMorgan Chase did a study, and guess what they found? They found that the average small business only has about 28 days of operating expenses in reserve. That's right, less than a month of cash on hands. Now, if you're like me, the idea of your business being one bad month away from disaster is enough to make your stomach drop. Am I right? Especially with how the economy has been lately. It's not the time to be gambling with your finances. So Taylor put together this book called The Revolving Pricing Method, and it's awesome. It helps you turn every

client you close into a long-term profit machine. We're not talking about one-time paydays. We're talking about creating sustainable and real predictable income for the long haul. Now, here's where it gets even better. Taylor put together an awesome exclusive deal just for you guys, my Marketing Secrets listeners. And if you go over to wealthyconsultants.com slash secrets, you can grab The Revolving Price Method book and over $150 worth of bonuses and get this all. It's at 70% off. And I promise you guys as a customer of this, you are going to love it. So if you're serious about growing your business with real stability, this is the model you need to add

into your funnels. So go over to wealthy consultant.com slash secrets, grab your 70% off deal. And let's start turning your clients into long-term revenue. Again, that's wealthy consultant.com slash secrets. Do not miss out. Hey, this is Russell Brunson. And I want to jump in really quick to share with you a new assessment I found out that is insanely cool. You guys know I'm obsessed with personality profiles and assessments, but this one is different because not only does it help you understand yourself, but more importantly, especially for us who are entrepreneurs, it helps us understand our employees, our teams, and get people sitting on the right seats in the bus so they can get more stuff done. I just had a chance to interview Patrick Lanchoni talking specifically about this new assessment

they created called Working Genius. And the Working Genius is awesome. Like this test, I had actually blocked out an hour to take it because I was so excited for the new assessment. And it only took me like 10 minutes or less to get it done. Yet, even though it takes only 10 minutes, like you can actually apply this immediately. I took it for myself. I had my team take it. And what's cool about it is from there, we figured out exactly what people's working geniuses are. And that's important because if you're building a team or a company, you got to figure out, make sure that you have first off the right people, but make sure the right people are sitting in the right seats on the bus. And this is what this assessment will

teach you how to do. Um, normally this assessment, you can go to working genius.com and there's two G's in the middle working genius.com, but I got you a 20% discount on the assessment, you can go to workinggenius.com and there's two G's in the middle, workinggenius.com. But I got you a 20% discount on the assessment, which is only $25. So don't stress. It's not an expensive test at all. But you get a 20% discount off when you put in the keyword secrets at checkout. So go to workinggenius.com. Again, two G's, workinggenius, two G's in the middle, workinggenius.com. And then use promo code secrets, S-E e t s at checkout get 25 off uh but then we'll take the test again takes you 10 minutes um but even in a 10 minute session you will get something that is so insanely valuable to help you understand yourself to make sure you're working in a spot that's gonna give you the most joy number one but then number two um it's gonna make sure that you

are uh with your teams getting them in the right seats as well so uh anyway i love this assessment go check it out at working genius dot com and enter the promo code secrets for 20% discount. Take this test for yourself and for your team. And I promise you it'll change the working dynamics amongst everybody and help your company to grow. There you go. Now, I'm not going to give you a big reveal, but I do want to talk about what my first presentation is going to be about because I'm working on this. Some of you guys know I've been working on my very first personal development book now for almost two years and it keeps shifting and changing and all sorts of stuff. And I've shifted it again.

And I'm really excited, though. The premise of this presentation is your call to adventure, right? If you look at any story, it starts with the call to adventure. The hero hears the call, and they start on this process, right? For a lot of you guys, Funnel Hacking Live is your call to adventure. You're literally leaving your ordinary world, leaving your home, and you're coming to Funnel Hacking Live, hoping to find a guide and a tribe and a community to get you to some result, right? And so that's where it's going to begin. So I'm going to be starting the journey there, taking you guys on this call to adventure, showing you how to prepare both

mentally, physically, to be able to have success inside of this framework, right? Entrepreneurship is not for the light heart. How many of you guys know that, right? Entrepreneurship is not the easiest thing in the world, right? It is, um, Steve Larson said this one time, he says the best personal development, uh, uh, event you could possibly go to because for you to start a business, you gotta go through all sorts of stuff. You have to learn about yourself, other people, psychology, sales, marketing, uh, analytics, like you have to learn so much stuff to be successful in business. And it's so much fun, but like it's a lot, right? And so this is your called adventure, right? Some of you guys are coming to this event, hoping for that. My job

is to help give you guys the tools you need to be successful. So that's what I'm leading. I'm leading, right? That'd be the first thing I'm talking about. Um, after that, as you know, my co-founder and partner, Todd Dickerson will be there. I'm excited. Todd has been killing himself. I don't know how many of you guys have transitioned over to ClickFunnels 2.0 yet. About a third of our customers right now have transitioned from 1.0 over to 2.0. And 2.0 is getting more and more amazing every single day. I'm obsessed with it. I love it.

And they're working on some huge updates and behind-the-scenes stuff. A lot of AI things being weaved into every single thing. I don't want to ruin any surprises, but can imagine if like instead of having to build a funnel you could just tell you know you could just type what you wanted and just build the whole thing for you there's some really cool things coming that they've been working on um that he's todd's excited to share with you guys uh between um all the updates and click phones last year at fun hiking live we showed a roadmap like here's the thing just remember this had a big picture like here's the roadmap everything that's done right now here's we're trying to get done.

And the majority of that roadmap is either done or mostly done. We're going to be showing a lot of you guys at Funnel Hacking Live this year. We'll be releasing a lot of new tools and features and things to you guys by then, and it's just going to be cool. So it'll be me and Todd hanging out for sure, no matter what. And then after that, we've got some other speakers. So I'm going to jump in and see if I can, I got my cheat sheet here. Okay. So our first speakers on day number one, after I speak, after Todd speaks, I wanted to bring somebody who's been in our community. How many of you guys, you're new to the ClickFunnels Funnel Hacker community. Where are our new people? Like you're kind of newer, like maybe you're here in the last year or so, but not, you haven't been

here for a decade with the rest of us, right? Okay? So those are going to be new. It can be overwhelming, right? You show up. It's like there's all these people, and they're going crazy. There's people that are tattooing ClickFunnels on their arm, and they got ClickFunnels mohawks and suits and socks, and everyone's dressing up to the nines, doing crazy stuff. You show up.

You're like, this is weird. What kind of cult am I in, right? And so what I wanted to do, I wanted to bring some people to Funnel Hacking Live who literally were near a spot like four or five years ago. And they came in and they were overwhelmed. They were confused. They had all sorts of problems. And they had a different type of business.

Like, how would this actually fit for my business? Like, it doesn't make any sense. And they joined my inner circle. We worked them really close. And for three or four years, they struggled. They couldn't figure out, like, how does this work for my specific business, right? Well, I guess, in fact, one of the biggest questions I get all the time is like, how does ClickFunnels work for my business, right? And that was what they had. And it took

them a little while and all of a sudden they figured it out. Boom. As soon as they figured it out, I watched their business go from like struggling, struggling, struggling to like, they figured it out within months. It was a two comic club award. And then within like six months later, two comic club X award. It kept going and going from there. And they were literally some of the people who came in, I think the greenest and now have had some of the most success inside of ClickFunnels ecosystem. And so as I teach you guys about this whole hero's journey and your call to adventure, I wanted to show you guys there. I wanted them to come and tell their story of their call to venture and how they went through this process. Right here, the first two speakers

coming on after will be boom, Ryan Lee and Brad Gibbon. Again, these are two of some of my favorite people in the world. And they're going to be coming and showing you guys their story. They built the entire community of financial planners. Again, how does financial planning have to do with funnels? They did it. They built a community. They built a tribe.

And they're going to tell their story. And they're going to show you guys the process of what they did. And so by the time they're done, for any of you guys who are like, I don't know how this stuff's going to work for me. You're like, oh my gosh. It works for a business that literally should not work for funnels. And they built this thing into a multiple Two Comma Club X award winner over and over and over again by following these principles and the process. The same thing you guys are going to be learning about during Funnel Hacking Live.

And so this will not only hopefully give you guys belief in this whole process, it's also going to give you a map. You're going to see exactly what they did, how they did it, and the order it went. And it'll give you guys something to model as you're building out your businesses and your movements for your communities as well. So, um, anyway, so that's the first set of speakers are Brad Gibb and Ryan Lee. So let's give them a round of applause. I could go and like, I call it cashflow tax. I could go and spend like an hour just going through the stuff I'm excited for them to talk about, but I don't want to ruin it. I just wanted to teach you guys enough that you like stop what you're doing now and go get your tickets to funnelnel Hacking Live. So that's

starting it out. Um, if it was just those guys speaking, it would still be worth a thousand bucks to get your ticket to Funnel Hacking Live because, um, those guys are powerhouses and they're, they're amazing. And after we get that foundational stuff, the next thing we need after we've got, um, the foundation stuff, stuff set in place is we need to go and get a whole bunch of traffic. And so where's the, uh, so boom, the next person on stage is going to be Eric Thames. Give Eric plantain a round of applause. Yeah. So Eric is someone who's been in, um, in our two comical Mexico program, our inner circle for a long time. And this year in Mexico, uh, we do our big, uh, mastermind in paradise. And, uh, he was there in

Mexico. And, um, I seen a whole bunch of stuff he was doing with shorts. You guys know, like, like YouTube shorts and reels and what do they call the other platforms? The short form videos, right? Right now they're taking over the world. It's one of the best forms of free marketing you can possibly do right now. We've been investing tons of time and energy and money into it as well, and Eric came and actually spoke in Mexico and showed the process and showed what he was doing and how he was doing it, and it was awesome for companies. Number one, every audience was, it was awesome for a couple of reasons. Number one,

every audience was freaking out, taking notes, like, like going that way. And then when it ended, it was so actionable. He showed everybody like that night, everybody was doing shorts and reels, like from Mexico in the hotel, in the restaurant, like doing it. Cause like they had a perfect process and a plan. Um, I was in the back of the thing, freaking out and he came off stage. I grabbed him and I ended up hiring him. And actually I'm filming a whole bunch of reels with Eric and his team next Friday. And so not only is like, he's the person who's kind of pioneering this right now inside of our industry, inside of our community. I'm paying him to do it for me as well. So he's gonna be showing you guys how to create shorts and reels to get insane amounts of traffic

customers and leads coming into your funnels. And so this is one of the best ways to start getting free traffic quickly. And his process and his framework is, is, it's magic. You guys are gonna love it. Okay. Time you guys are pumped for Eric Dane coming. Yeah. So if you want tons of free traffic, you know, just make sure you're there for day number one. Do not miss day number one. It's going to be awesome. Okay. All right. So after Eric Dane, next is Jocko. We talked about Jocko and extreme ownership. Um, again, that's what we're going to be ending night. Number one is Jocko coming back and just blowing our minds. And we will leave that day with a frame of just knowing exactly what to do and how to do it and take extreme ownership. Okay. Day number two,

coming in and I'm going to be sharing you guys a process I think is it's a mindset shift in your business. Okay. So many of us, me, excuse me, included make our money one at a time. Like how many guys sell high ticket stuff like you sell 10 or 50 or 25 000 things like i have a high ticket business right which is good but it's it's you make the money and then it's gone and you got to make it again you make it uh and i was in a business for a long time i had a call center 60 full-time sales people selling high-end coaching for me right and we were making a lot of money everything was happening that and then eventually we had to shut it down and it all

dried up and all the money was gone, right? It wasn't until I launched this little company you may have heard of called ClickFunnels and I started getting continuity income, right? Residual income where people paid me every single month that my mindset shifted. I was like, oh my gosh, I would rather have somebody signing up for a free trial, pay me $97 a month than someone signing a $25,000 contract because that person shows up month after month after month. Right. And the first month we got, you know, however many, so we got 20 members in ClickFunnels. Month two, we got 40, then a hundred, then 200, then 500, then a thousand, then 10,000, then 30,000. And what was amazing was what we call inside our office, compounding continuity. He has probably heard of compounding interest before. I

think it was Einstein said compounding interest is the eighth wonder of the world. Okay. I have a map that I put together, like the revenue from compounding interest before. I think it was Einstein said, compounding interest is the eighth wonder of the world. Okay, I have a map that I put together, like the revenue from compounding interest versus compounding continuity. And compounding continuity is infinity times better than compounding interest, okay? And so I'm gonna teach you guys how to have compounding continuity, right? Every single one of you guys

should have some type of continuity program in your business. And if you have a continuity and you're doing compounding continuity, that will grow and it'll get bigger and bigger and bigger. Right? Every single morning, you guys should wake up and get your phone off your bed stand. You look at your thing and Stripe notifies you with how much money you made the day before,

right? The goal for you is every morning you wake up, first thing you look at the thing and you have the notification from Stripe on your phone. It's like, oh, you made X amount of dollars. You're like, huh, I just woke up. I didn't start working yet. I made that much because my continuity hit in. And next day you wake up and boom, that's in there again.

Next day and every single day I want that happening for you guys where that continuity is compounding and growing and growing and growing. So every morning you wake up before you even started the day, like you already have made enough money that you're, won't even have to work the rest of the day if you don't want it. Okay. That's the goal of my presentation. And I think this mindset shift and how to look at your business a little bit differently is going to change everything for you guys. So compounding continuity. After that, I'm going to have some of my friends who were killing with continuity come out and, uh, and share some things. So the first person who's going to be, uh, coming and sharing is Mr. Stu McLaren. So

Stu is the king of membership sites. Um, I love Stu. Uh, in fact, my, uh, my entire family, my kids were going to Kenya in like two months with Stu and his family, uh, to go build schools, uh, with money that you guys have helped donate to Village Impact. You guys might not know this. Every time you build a funnel inside of ClickFunnels and a funnel goes live, we donate a dollar to Village Impact. And that money goes directly to the organization that Stu McLaren and his wife started. And we build schools.

We build dozens and dozens of schools over in Kenya for these kids. And so I'm taking my wife and kids and our entire family. We're flying out there this year so my kids, like what you guys are doing as a community and be able to help these kids build schools. And like, and it's going to be amazing. So Stu's the king of continuity though. And Stu's going to come in and show you guys, after I've kind of showed you guys the process

with compounding continuity, he's going to show you guys a simple way to structure your membership sites that actually makes it easy for you. Okay. I ran this trap a year and a half ago when I launched my first continuity program. It wasn't like software click funnels. And I tried to do the mistake that most of us are going to try to do,

which is I'm going to give these people everything. You give a million hours worth of all your time and training and content, and then people don't stick. I told him like my membership site's not working. Why? And he's like, well, you gave him too much stuff. You got to structure it differently. And he showed me the way to structure it. It was so simple, so much easier, so angry. I didn't listen to him initially. And now I have, I think we have four membership sites rolling out in the next four months in different markets. And all of them are following Stu's process.

He's gonna show you guys the simple way to structure it so it doesn't kill you as a creator if you decide to do a membership site. And so that's gonna be Mr. Stu McLaren. And then after Stu comes out, how many of you guys like the idea, first off, how many of you guys like the idea of continuity in your business? Residual income. How many guys like the idea of high ticket residual income even

more? Oh, Oh, cause like a hundred dollars a month is really good, but a thousand dollars a month is even better or $5,000 a month is even better. Right? And so I was like, well, how do we show people that continuity doesn't just mean a $30 a month membership or a hundred dollar a month membership. Like you can have high ticket thousand dollar a month, $2,000 a month or more, but you have to structure how you do things differently. Now you don't change the content. This is the big key. The way you structure content from Stu will not change, but the way you deliver the content

can change the price from a hundred dollars a month to a thousand dollars a month or beyond by how you structure differently. And so I learned this actually while I was in Mexico at Mastermind Paradise. One of my friends got on stage and we have a group called Atlas that people pay $250,000 to be part of. And he's a member of the Atlas group. And in passing, he's like, oh, we changed our coaching program and we did this instead. And he explained it. And I freaked out.

You guys are my team. I was like, for the next three days, I was just like, explain this again to me. He's like, dude, I already did. I'm like, one more time. And right now I'm in the process of shifting four um, four of our companies to this process because we can charge so much more. So the person who's going to be speaking, Mr. Garrett White's coming in, he's going to do a shorter session. Um, and don't worry, Garrett will be coming back at the end. So don't stress. Um, but he's gonna be coming in and show you guys how he shifted the content to

a facilitated content, uh, process that it gives you the ability to charge way more for your continuity. Okay. So high ticket continuity is all about not making new stuff, but the way you deliver it. And he's going to show you guys this process called facilitated, uh, facilitated memberships, um, that just change everything. Uh, in fact, you will see me between now and fun hockey live in at least one or maybe two businesses that you guys will see publicly launched. Um, when we're shifting all of the content to this facilitated method, which you guys will love. So Garrett will be showing you that secret,

which again, the people who paid $250,000 to be in the Atlas Group, they're the only ones who understand it right now. And now you guys at FunnelHack Live will understand it as well. He's going to go deep through the method, the process, the scripts, all that kind of stuff. It will blow your mind.

It's so simple and so powerful. I think it'll change everything for you guys. Okay. So. It's hockey season and you can get anything you need delivered with Uber Eats. Well, almost, almost anything. So no, you can't get an ice rink on Uber Eats, but iced tea, ice cream, or just plain old ice. Yes, we deliver those. Goal tend? No. But chicken tenders? Yes. Because those are groceries and we deliver those too. Along with your favorite restaurant food, alcohol and other everyday essentials. Order Uber Eats now. For alcohol, you must

be legal drinking age. Please enjoy responsibly. Product availability varies by region. See app for details. Metrolinks and Crosslinks are reminding everyone to be careful as Eglinton Crosstown LRT train testing is in progress. Please be alert as trains can pass at any time on the tracks. Remember to follow all traffic signals.

Be careful along our tracks and only make left turns where it's safe to do so. Be alert, be aware and stay safe. Really? That's only the first seven. Like, holy cow. Like that's worth a thousand bucks. You guys cool with that? Like we, like we can just cancel the rest of the hiking live. We just network in the hallways and we still got our money's worth. Right. But we're just getting started. There's way more. Okay. So after we show that the next question is like, okay, how do we get traffic? Right. I told you this before, Eric days talking about reels, how to get free traffic. But again, I'm a big believer right now, and hopefully he doesn't hear me.

I don't like Mark Zuckerberg that much anymore. Like, keep it on the down low. But I do not want to keep giving him money. I gave him so much money, and then he's just a jerk to me and you and my friends. So the question we have is like, how do we bypass Mark Zuckerberg and get money directly to the creators who are running on these platforms who could actually convert higher than Mark Zuckerberg can. Um, and then he gets $0 from the whole process. And so, um, I was like, who is the best in the world at this? And so, uh, there's a company, uh, there's a guy who runs a company right now and he does this

for the biggest influencers in the world. He manages, I can't remember that. It's like, it's like $50 million a month in ad spend going to influencers. Um, and we just signed a contract with him right now. And we are, um, having him go out and source influencers for our businesses and driving traffic. So I get to bypass Mark Zuckerberg and go directly to his influencers. Um, he's, I think the biggest in the industry doing this really cool, really humble guy, um, who I'm excited is gonna be coming and speaking. And so he is right here. So Dan Fleischman is gonna be coming and showing us how he does what he does, um, which is really, really cool.

Now it's cool, but this is two things. Number one, he's gonna show you the process. You can learn it. So you can literally start going and bypassing Mark Zuckerberg and going directly to influencers, negotiate deals. You can get them to promote your products and services, which is really cool. You can pay them up front. You can do partnerships with them, a whole bunch of stuff but literally

their companies are built being built now 100 million and billion dollar companies that haven't paid a dollar or penny in in facebook youtube anything to go directly to the influencers and he's gonna show you that process and some of you guys have bigger businesses you can like do what we're doing to hire him and his team to do the whole thing for you guys so it's it's a powerful powerful strategy that i think you guys are gonna love love. And I said, Dan's doing it at a scale that nobody else on the internet is right now. Like he, he, he was showing me the stats and numbers when we were hiring him to do this for us. And it's just crazy how many people, so I'm like, he needs to be here. A lot of people in our community haven't heard him or heard him speak before, but we wanted Dan to

come and show you guys this process. So Dan Fleischman is up next. So after, after Dan shows you how to get traffic from all these influencers, then the next speaker is someone who, um, this is someone who I've been watching for a long time. Uh, she is, uh, lives here in Boise and she has a different kind of business, right? She has a blog and she did most of his blogging for a long time. And then a little while ago she wrote a cookbook and I was excited because the first time she'd ever actually used a funnel, she started doing blogging stuff. And then then she got a cookbook, built out a funnel, and they started driving traffic, and they were doing well with this cookbook funnel.

And then she decided, of all the traffic strategies, she's like, I want to learn how to use YouTube. And so she started geeking out on YouTube, and she started focusing on it, and started making YouTube videos for her cookbook. I'm not going to tell you too much details, but it's a cookbook on how to do air fryer recipes and started doing YouTube. And she started kind of stumbling through it and learning it and figuring it out. And she does YouTube videos by herself, holding her own camera

at her home. Um, and it uploads them. And, um, over the first couple of months, they didn't get much traffic and they started growing and growing and growing to eventually now like she posts videos and they will get millions of views. Okay. Imagine a traffic source where the platform pays you six figures to post a video and then sends millions of people to your funnel for you. It doesn't make any logical sense. Like literally doesn't. It's crazy. I wouldn't have believed it, but she was in Mexico at our mastermind in paradise retreat. And she got on stage and she showed it. She showed screenshots. Here's this, here's this, here's the video. Here's what I did. Here's how much I got paid for this video. I got paid for this video. Here's the traffic to my

funnel. Like we were all flipping out so much so that I'm like, I am rebuilding my YouTube strategy and my entire channel and changing everything because of this. It's, it's amazing. So her name is Kathy Yoder. So Kathy's going to be coming and speaking, showing you guys this process. And what's amazing about this is like a lot of you guys have done YouTube ads in the past or different things, but like her strategy, the way she's doing it is so simple. It's so powerful. Like you'll watch that her presentation. You're like, this is ridiculous. I want to do this all day long. Uh, literally I am, well, I'll go deep, but we are relaunching a YouTube channel based on, uh, what I learned from Kathy showing this in Mexico. And, um, and so I want you guys all having this tool. Okay. Cause if you can be posting

videos, getting paid upfront to create the video and then you get traffic, like it's the best of all the worlds. Right. Once again, bypassing Zuckerberg because he gets none of our money anymore. Okay. So, uh, Kathy's gonna be amazing. I'm so excited for her to share stuff with you guys. Um, and, uh, and she's, yeah, she's awesome. So, uh, Kathy's coming.

All right. After Kathy, um, last year's, how many of you guys were last year's Fun Lucky Live, by the way? If you were last year's, raise your hand. Two hands if you had the greatest time of your entire life. Let's go. So at last year's Fun Hacking Live, there was a presentation I did on stage that was like probably the most fun I've ever had on stage in my entire career.

And it was with Steve Larson. We did this presentation called Dramatic Demonstrations. How many of you guys remember this presentation? We had so much fun with it. It was so much fun. And this year's, we're putting it on Fun Hocking Live, me and Steve have been geeking out. We're actually working on a book project together, making a book about dramatic demonstrations. We're talking back and forth about it.

And there's one piece of the formula that most people missed. And it's the part that I think is the most important. I talked to Steve. I was like, I want to do a co-presentation again with you on this topic. We're going deep on just this one piece of the dramatic demonstrations that is the key that like will change everything for people. And you know, he was like, I don't know. Yes, I would love to. And so I was like, me too. So we got Steve Larson's going to be up next. Mr. Capitalist pick himself, Steve Larson to be coming. Uh, and, uh, we're gonna go deep into dramatic demonstrations, show you guys more ways to do

this, which will be really fun. And then I wanted to show you guys, cause a lot of times, last year we talked about dramatic demonstrations and those who've gone through any of the linchpin training. I was talking about dramatic demonstrations. A lot of times I say it's like a challenge or a webinar, right? How many guys are like a dramatic demonstration is a challenge or webinar? Like, yes, it can be a challenge or webinar, but it doesn't have to be just a challenge or webinar. It can literally just be anything. Like this is a dramatic demonstration, right? How many of you remember my birthday party, March 8th, we had a birthday party for me in this office. Like this is a dramatic demonstration, right? Have you guys remember my birthday party, March 8th? We had a birthday party for me in this office.

My birthday was a dramatic demonstration. I was like, it's my birthday. You guys come register for a webinar. And so people register for a webinar to come have a birthday party with me. Like there wasn't even a good hook. It was just like, it's my birthday. Come hang out with me. And we ended up getting, I can't remember how many,

four or 5,000 registered for my birthday party. From that, 411 people joined ClickFunnels on the thank you page. Um, and then we did a birthday party bash and that was it. Right. And so like dramatic demonstration can be simple. Like it's my birthday today, or it's, it's, uh, my favorite USC fighters fighting tonight. We should do this. We should do a dramatic demonstration or it's, you know, the final four in basketball this week. Like it can be simple and easy. And so our next two speakers, uh, these guys are actually in my category Kings group. Um, and, uh, man, they are killing it in their business. And there's so much fun to watch. Um, they model a lot of what we're doing in the click funnels world, but doing in the investment world. And, uh, and they were at the last category Kings meeting, which is here

inside this room. And they started showing us all these dramatic demonstrations. They were doing that were really quick ones based on just funny things were happening in the media or things they were passionate about. And they use that to sell over 2,500 tickets to their live event in the investing space. All doing these little fun, quick drag demonstrations that took like 15 minutes to plan. They launch it, get a ton of traffic sales leads and go next one, next one, next one. And after they got done speaking here, showing, uh, the category king group, we're all freaking out. And I was like, dude, you guys want to show all that stuff at funnel hacking live? Like people will melt down and they're like, yes, we'd love

to. So, uh, we've got Mason and Bridger are going to be speaking, uh, showing all of the dramatic demonstrations, these little mini short form drag demonstrations they're doing inside their business and just giving you guys ideas that are like so many cool things you guys can do. Uh, in fact, one of the promotions we did this week, uh, learned it from these guys during the category king thing. So, um, yeah, just say that. I practice what I preach. I learn the stuff that I implement as fast as I can. So anyway, you guys will love them.

They have so much energy. They're so fun. And they are in a market that's typically, how do I say this nicely? Actually, similar. The marketing market before we came in, if you guys ever went to old marketing events, it was kind of like an old person like tired like kind of thing like the events were that way and we came in i was like so excited i got everyone excited like now marketing events are fun again right it was kind of same thing in their market like they're like their market's older and like

and just nothing wrong that was just tired like you know the typical event like people are there in suit and ties they and they're half asleep. You go to Bridger Mason's event, it's like Funnel Hacking Live in that market. It's just, you're going to love them. They're super cool. Okay. After that, we've got someone who's been in the Funnel Hacking community for a long, long time, been in our circle for a long time.

One of the most charismatic people I've ever seen. I know I've wanted him to speak at Funnel Hacking Live for multiple years in a row, but there never was the right fit. This is a common theme. I have a lot of people like, why don't you let me speak at Funnel Hacking Live? I'm like, it has to fit the, has to fit the process I'm trying to teach at the event. And just in the past, there weren't any times that like really just like was perfect. And this year it was perfect. And so he was actually the first person I asked to speak this year, uh, Funnel Hacking Live. Uh, some of you guys know him. Boom, Neo. So this at Funnel Hacking Live. Some of you guys know him. Boom, Neo. So this is Nehemiah Davis.

Some of you guys know him. One of the best speakers, trainers. You guys are going to love him. So he's going to be coming up, and he's going to be showing you guys unique ways to get traffic to your funnels. He spoke at our Inner Circle event last month here in Boise. And it was really cool because, um, I asked him, I was like, I know that you get traffic in a lot of different ways. Like you show these ways. He's like, sure. Like spur of the moment gets on stage and drops nine,

nine different ways. He gets traffic. There were ways I hadn't even thought of before. Um, and like buying other people's Instagram channels and doing like, he has one idea that he shared that I don't want to ruin his presentation. Like it was crazy. You will see me doing it very, very soon. That's, that's the hint. So you guys will see me doing all this stuff because I have a headstart on you all. And then you're going to see it at Fun Hockey Live. Oh, that's what Russell's doing. And then you're going to do it at the same time as me. And they're like, well, I'll be partying together. Nobody else knows what's happening except for all of us. Okay. One thing about Fun Hockey Live,

like don't tell people not who aren't Fun Hockey Live what we're doing, okay? We're already like three years ahead of all the other marketing events, right? So you get the cutting edge. If you don't tell anybody, like we have another three years before they even figure out what in the world we're doing, okay?

All of our competitors are sending like their teams to our events and stuff. We're trying to kick them out and weed them out because anyway, it's reality. It's like literally what happens. So yes, James said, what happens at FHL stays at FHL, okay? So Neil's gonna be speaking. You guys are going to love him and just show up ready to like, take a lot of notes and like just unique ways you never thought about. Like I would have never in a

million years thought that that would work your traffic or that, or like it's, it's something that's going to blow your mind. So, uh, I'm excited for him to come and speak. Okay. After him, uh, then we got someone who is, um, like someone I've been friends with for, man, five or six years now. A ton of respect for him. He actually, we do an event for young kids called Unlock the Secrets. And he came to the last Unlock the Secrets event and spoke. And it was really cool because obviously half the reason why I do this is for my kids, right? And my kids are always like, they're too cool.

Like, Dad's not cool, whatever. So I did the Unlock the Secrets family event so my kids can come and learn from people who aren't me. And so I had this guy come and speak. And I remember my kids are like me. They're all over the place. And I remember when this guy came out and started speaking, my daughter sat in front with a notepad. And she was like zoned in, took notes, everything he said. I was watching how she connected with him.

And I was just like, oh, my, like my daughter's listening to this stuff. I like wanting her to understand and just say, and, um, he's one of the best speakers I've ever seen. One of the most motivational people. Uh, he's someone who will give you a transformation. Okay. You guys come to fun like live. Yes.

To learn stuff, but you're also coming for transformation. How do we shift ourselves? How do we, how do we make the changes we need in our life to become who we've been called to be? Right. And so our next speaker is the Temhali, which is right here. Boom. He looks kind of like The Rock, but he's way cooler than The Rock and can beat up The Rock in a fight.

So Satema's coming to speak. And I said, he will transform you. The time you guys have to spend with Satema will be worth its weight in gold. Again, one of my favorite people on this planet, one of my favorite speakers, someone who's transformed my kids. He's going to transform you if you have your young people with you there too. He is amazing. So I'm pumped to have September there this year, which will be awesome. After that, we have a late night session. It'll be a lot of fun. We decided to bring back,

I don't know, one of my mentors, someone who I learned all this stuff from. The last three years has been an honor. A lot of you guys know I had a chance to buy Dan Kennedy's company. And the last three years I had a chance to have Dan Kennedy come and speak. I'm excited this year we have Dan coming back as well. So Dan Kennedy is going to be speaking, coming back. And Jim Edwards is going to be interviewing him on stage. If you guys watched Jim and Dan, they did an interview last year on stage. And it was one of the funniest, most amazing things ever.

And so this is the Dan and Jim duo. And it's fun cause me and Jim have a really unique opportunity. Once a month, Jim and I get on a call with Dan and we get to pick his brain for two hours once a month. And, um, anyway, I was just like, I love watching Jim interview Dan cause it's first off, it's hilarious, but man, he pulls out the best things. And so let me do a really cool interview, um, specifically on dramatic demonstrations. Um, I want you guys to see more examples and case studies of people. Obviously, me and Steve talked about PT Barnum area people and then people nowadays,

but there's all these people in the middle that are doing cool stuff that Dan's gonna be sharing and show you guys case studies and examples and stuff for you as a model as well in your dramatic demonstrations, which will be really cool. Okay, so boom, there's Dan Kennedy and Jim Edwards. All right, we're only halfway through, my friends.

You guys still excited to, uh, to be, if you haven't got your tickets now, this is the water break for us to get some water during the water break. But I would recommend you do is open up a brand new tab and go to www.funnelhackinglive.com and go get your tickets right now. And don't just get a ticket for yourself. Get one for you and for your spouse, bring your kids, bring your coworkers, uh, bring the entire team because one of the hardest things you can do. And I felt like I very first time I went to Tony Robbins' event. Okay, how many of you guys have been to Tony Robbins' event? I went to Tony Robbins' event. I walked on fire. I drank the Kool-Aid. I was like, whoa. I came home, and I was so excited. I'm like, this is amazing. Like,

my life has changed. I look around all my friends, my family members, and they're like, what happened to you? I'm like, I don't know, but I feel amazing. They're like, you're weird. I'm like, but like, oh. And I was trying to get them all excited, and they're just like, I don't know, but I feel amazing. They're like, you're weird. I'm like, but like, I was trying to get them all excited. And there's like, I don't know, but you got to tone it down. Like, but I can't tone it down. I'm changing the world. Like, and it was this whole fight for like three or four months. And finally I was like, Colette, I love you. I need to take you somewhere. And I got all my other friends around and I took all my friends and my loved ones and my wife and her, her parents and her sister and everyone. I said, we're going to Tony Robbins event. We all flew together and we walked on fire together.

We freaked out together. And then guess what? We came back and then we were all on fire together. It wasn't just me trying to convince everybody else. So let your people like bring the people who matter to you to the event. If you've got a spouse who's like, I don't understand this. Bring your spouse. We've got friends, family, coworkers, like bring the people here because you're catching

on fire together. This is where you're going to get like a hundred percent buy-in from your significant other from things like that. Bring your teenagers. This is a you're going to get like 100% buy-in from your significant other, from things like that. Bring your teenagers. Like this is a thing for youth as well. Like young entrepreneurs are huge. We had, I think we've had five or six teenagers who won two comic club award.

Like it's not just for me as the business owner. Like this is a family event outside of one speaker. So every year he promises me, but this guy might swear, but your kids don't have to come to Garrett's session, but all the rest of them are be family friendly. So it's gonna be awesome. We're still going.

How long am I going for? If I'm going for an hour, we're going over an hour. Holy moly. It takes me an hour to announce the speakers. Can you imagine the value you can get from these speakers? This is crazy. Anyway, I'm getting a drink right now.

While I get a drink of water, go to funnelhockeylive.com and go get your tickets for you and everyone you love. Ooh, okay. There you are. There's the first couple of days of funnel hacking live. I didn't want to overwhelm you with the entire thing. So we'll save the last half of the speakers for next, uh, our next episode. But if you don't have your tickets yet, go to funnelhackinglive.com and get your tickets. Uh, we are like a 100 days away from the event going live. I'll make sure you guys are there. It's gonna be a lot of fun. So once again, go get your tickets at funnelhackinglive.com. With that said, I appreciate you listening and we'll see you guys on the next episode.