Marketing Secrets with Russell Brunson - (MS) "Get It Done" Hacks for Entrepreneurs

Episode Date: September 1, 2023

With Funnel Hacking LIVE coming in less than 30 days, plus all of the projects we finally get to reveal, and all of the traveling we've been doing as a family, some people are asking how I get so much done. So, here's a few of my hacks to help me focus in a world that seems to demand more and more, plus a preview of my presentation at Funnel Hacking LIVE! (if you don't have a ticket, don't wait... go to https://www.funnelhackinglive.com - they're going fast!) Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing FunnelHackingLIVE Learn more about your ad choices. Visit megaphone.fm/adchoices

Metro links and cross links are reminding everyone to be careful as Eglinton Crosstown LRT train testing is in progress. Please be alert as trains can pass at any time on the tracks. Remember to follow all traffic signals. Be careful along our tracks and only make left turns where it's safe to do so. Be alert, be aware, and stay safe. Welcome to the Marketing Seekers Podcast. My name is Russell Brunson, and I'm what you call a serial entrepreneur, but with a twist. You see, 50% of my time, I'm the CEO of ClickFunnels, helping over 100,000 brands to grow their companies with funnels. And the other 50%

of my time, I'm actually in the trenches using ClickFunnels to grow the startups I believe in. During this podcast, I'll take you behind the scenes and show you how we are bootstrapping ClickFunnels and my other businesses from startup to nine figures and beyond. Welcome to the show. Hey, good morning, everybody. This is Russell Brunson. Welcome back to the Marketing Seekers podcast. It's crazy. We are about 30 days away from Funnel Hacking Live.

This is where the rubber meets the road it's where it becomes real all year long i'm like oh we have 364 days so if i'm like live oh we got you know 10 months to funnel like live oh we got six months and then all of a sudden it's here it's like honest so we are scrambling um just getting all the things ready and um you know the the last minute things it's always stressful because like, I think 25, 30% of our tickets get sold in the last like 20 days or something. So we're always scared prior, like, oh no, no, you know, the event room is not going to be filled. And then sure enough, the very end, everyone starts signing up finally. So we sold 100 and almost 150 tickets yesterday, which is great. And so now it's just, you know, cranking up the speed

and all the promotional stuff. But I have to get back in promo mode while I'm in event creation mode and slide writing mode and plus all the others. It's a chaotic time, but it's fun. My wife's leaving town for 10 days in the middle of it too. She's leaving the country to go to this yoga retreat, which I'm actually really excited for her to go on with her sister. And it's going to be good.

But anyway, the next 30 days are going to be be intense and so for me to be able to handle all that I'm trying to like structure my routine and keep very tight with it and so um anyway it's been it's been fun my routine also my diet because like a lot of times what happens I'll be leading into funnel hacking live and like everything is so chaotic I start eating like crazy and then I gain like 30 pounds and then you know all know, all the pictures of Funnel Hacking Live, I'm overweight. And then people make fun of me in the ad comments for the next like year of my life. And anyway, it's all sorts of chaos. And so I've also got to like make sure that I'm losing weight, you know, staying on my weight targets,

getting all my content done, making sure other projects are moving forward. It's just, it's crazy. And it's like we're starting wrestling season. So I'm doing three wrestling practices a night or three wrestling practice for the week with Bowen, uh, who's going to be senior this year's wrestling. And anyway, it's just a lot of stuff, but, um, I'm excited. Woke up this morning, came in and got some cool things done. So I want to share with you guys actually something that hopefully will be helpful for you, especially if you're a writer, a content creator. Um, because for me, like we're doing all these things, right?

And just, it's hard to, like people always ask me, how do you get so much stuff done? What's the secret? Like, what's the process? And so I'm going to share with you guys one of my secrets, how I get so much stuff done, if you're cool with that. And it's not a perfect process. So I will state that.

Yeah, but it's working really, really well. And you know, if you think I get a lot of stuff done, this is one of the reasons why. So a couple of things. Number one is, I think I mentioned this on a podcast or something a little while ago, but I recently got rid of social on my core phone. So I bought a second phone, I call it my social phone. I leave that at the main office and it's got all the social apps there.

And so I have a chance to go in each day and look at social, but it's not in my pocket all the time. That's given me like three or four hours a day back in my life. So there you go. There's like, for most of us, like that alone will change your life. So I got rid of social off my core phone. Um, that was really big. Um, number two is that I'm on my core phone. One thing I can really do is like Vox, send emails, record podcasts or listen to podcasts. And so that's the only thing that's really happening on this real phone. So it's giving me a chance to, I say podcasts say podcasts also audiobooks so it's giving me a chance to listen to a lot more stuff like i literally finished the fountainhead this weekend which was awesome and like five or six

other podcasts like i'm actually learning more it's like social i don't learn i just scroll whereas podcasts and audiobooks i'm actually i feel like i'm improving myself and so it's taking those times i used to waste on just dumb stuff and I'm like using it to improve myself, which is awesome. So there's, there's one little hack. The new hack that I did. And so this is cool. There's a company out there. It's called free, right?

F R E E W R I T E. And I just found out about them recently. Um, uh, but this is cool if you're trying to create content or specifically trying to write the question many of you guys are writers or you've tried to write and it's hard, right? You open Google Doc and you start writing. One of the problems is if you look at the way your brain works, right? We have our right brain, our left brain. I'm probably going to mess this up. The right brain, I believe, is like our creative side.

Our left brain is like our analytical side. And so one of the biggest problems you have when you're writing, you sit down to a blank pad of paper and you start being creative and you start writing. And as you're writing, you see typos, you see mistakes. And so you switch writing you sit down to blank pad of paper and you start being creative you start writing as you're writing you see typos you see mistakes and you in like and so you switch from like this creative brain to an editing brain you edit and you go back to creative and back to editing back back back and like that that flipping of the switch from creative to editing creative to editing right to left right to left right to left is what kills most writers that's why we we spend three hours and write two paragraphs right it's because we're so focused

trying to edit. The best writers always talk about like the secret is word count, like getting down and just word count. I've heard people who've done all sorts of crazy things from like taping paper over their monitors, they can't see what they're writing, to doing it blindfolded, to like all sorts of stuff to keep themselves in the creative mind versus shifting back to the analytical editing mind.

And so I've tried things like that in the past. The thing that when I write my books that works the best for me actually is I try to like stimulate all my senses because I have an ADD brain. So with ADD, if you're trying to focus on one thing at a time, it's almost impossible. But if you focus on a lot of things, it becomes a lot easier. So when I'm writing my books, for example, I get a standing desk, I get a treadmill desk. And so I get a standing desk, I get a treadmill desk. And so I get a treadmill desk, I use brain.fm, I listen to these binaural beats in my headphones, I'm walking and I'm writing all at the same time. And so by doing like five things at once, it forces me to just write.

I can't like search, I can't Google, I can't edit, I can't like talk, I can't do anything. All I can do is, because I'm walking on a treadmill desk while I'm writing, while my ears are listening to binaural beats while i'm doing it just it's the way that like shortcuts me and focuses forces me to actually write so that's one of my little hacks some of you guys may have seen me do that on youtube or whatever but um that's been a big one for me but this is this new one is cool okay this tool is called free right actually about two of them i bought one is uh it looks like the typewriter is called the he the Hemingway. And then one's a FreeWrite Travel Companion. So it's like a smaller keyboard that you travel with.

But it's crazy. When you look at it, I was actually reading the company stuff. I think they said that initially when they did this, they didn't put a backspace in it. They didn't want you to be able to backspace. They just wanted you to be able to write. And so you sit down and you start typing. And like I said, it looks like a typewriter. It's a little tiny screen so you can see what you're typing, but you can't really edit.

There's a backspace button. That's it. You can scroll around if you need to, but it's a pain in the butt so much so that you just wouldn't write. You sit down and you start writing. The goal is just to write and be stuck in creative mode. You just write, write, write, write, write, write, write. When you're done, there's a button that says send. You click send and it sends it to your Google Drive.

It emails it to you. It'll send send it you know wherever you set up until it to send to and it stores it on a folder so this is stored on your thing so you can go back and add to it or change or add more but when you're done you click send and boom it shows up and you've got this thing um and so you know i bought uh i bought the hemiway typewriters to have in my office here my study office and i bought a travel one so that if I do like it when I start traveling, I can use this more often. But anyway, so far it's kind of cool. And I don't know. There's like this weird romance of like having a typewriter and writing in it and like that feeling, you know, like writers like Hemingway would have done back in the day, back when writing was an art form and not something that we have AI do for us.

You know what I mean? And so it was kind of cool. So this weekend I got them here. I got them all set up and I was like, I'm going to write something. And I didn't know what to write. So I'm like, I don't want to write chapter one and start writing a book. I just want to write. But I'm like, I don't even know how to write or what to write.

And so I just wrote basically a letter to myself about my thoughts. I guess this is what people do in their journal. I'm not a journaler. But I think this is maybe what people do when they journal. I'm not a journaler, but I think this is maybe what they do when they journal. So I sat down and I wrote, and there's insane amounts of typos. I can't even tell you, but I got done, I clicked send,

and it emailed it to myself, and it sent it to Google Docs. And this morning I got into Google Docs, I looked at it, and I was like, this isn't that bad. It's not perfect, it's a lot of editing, but for my first shot, it was like, anyway, it was really encouraging.

So I'm gonna go and start doing this every day. I'm going to build in my morning routine. Every morning I come into the office and I study. I study my scriptures. I read some other books. And then from there, I jump back online. I start working the rest of my day. But I'm going to weave in like 20 minutes, 30 minutes at the end of my study session.

I'm just going to write. And I don't know if I'm going to write it out yet. It might be based on a book I'm working on. It could be based on, you know, just a journal. I don't even know yet. Who knows? But this first one's done. It's kind of cool. Do you want me to read to you? I'm kind of proud of it. So again, it's not perfect, but it was me. I'm working on my Funnel Hacking Live presentation, which by the way, if you don't have your tickets yet, go to funnelhackinglive.com. But my intro presentation um i'm really working on like in the last couple years i usually talk about success i talk about the hero's journey i talk

about drifter versus driven was my presentation last event and like a couple things i kind of balance between but it's usually something based on personal development so i was trying to think what do i want people to understand what i want to convey and how do i want to say it so that was my thoughts that i was writing this is just like what i want to say in my my intro presentation for funnel hacking live so again this is not this is half-baked me sitting down to typewriter 11 o'clock at night after i got set up so just take it with a grain of salt but um i'm kind of proud of what turned out so i'm gonna read it to you because this is probably the only place this will ever see the light of day and it'll be

you know dust on my hard drive till 200 years from now when some kid buys my company and finds it and maybe shares it somewhere. Who knows? Someone becomes like me and does that. So anyway, here we go. So I typed, I said, my thoughts for my secrets of success presentation. I want to take people on a journey, their journey. In the hero with a thousand faces, Joseph Campbell calls it their call to adventure. I believe that this isn't just something that people do, but something they're actually called to do. I don't want it to sound vague, but I'm afraid that if I tell them who is giving them this calling, some will think I'm crazy and ignore it.

I probably would have ignored it the first time too. It wasn't until I had been involved in creating my movement to liberate and educate entrepreneurs for several years before someone else pointed it out to me. I had always assumed that my mission and my spiritual beliefs were separate. I didn't believe that God cared about what I was actually doing as long as I was being a good person. It never crossed my mind that he placed those desires in my heart, that he was the one who actually called me, and that my role is to be a good steward of the thoughts and impressions and ideas that he places inside my mind. Those who pursue these callings with all their heart, mind, and soul are people that I call the driven. The driven are those who dream dreams

and see visions. They are, as Alex Sharfman once said, the small percentage of the population who goes into the future, imagines a new reality, comes back to the present, and insists that it becomes real. The driven are those who have confidence to move forward because they keep their own promises they make to themselves. When they decide to do something, they cut off all other options and move forward with definiteness of purpose. When the resistance comes, they may struggle as all men do, but they decide to move forward in faith. Faith in the calling that they have, faith in the guide or the mentors they've chosen, and faith in themselves. Those who feel the resistance and act in fear instead of faith, they are the ones who Napoleon Hill calls drifters. They are sent back to their ordinary world. They stop moving forward in the pursuit of their definite purpose. The resistance will pacify them and lull them

away into carnal security. They have once again lied to themselves and lost the very confidence required to be successful. All right, so there you go. There's my stream of thought on my typewriter on the free write the very first time. So what do you think? Was it good? Was it bad? Any good for you in there? Anyway, um, I have this vision, this picture in my head of what I'm trying to, to convey and talk about. And so that was kind of my first time actually putting pen to paper, fingers to keyboard. So, um, from here I'll keep massaging. I'll probably write three or four more versions of this. And then from there I'll start working on my PowerPoint slides, which is exciting. So anyway, I hope that helps somebody as you are creating and writing. Go check out a free write.

I don't get anything for recommending this. I should be an affiliate because I think I've already sold like 12 today as I told everybody about how cool the experience is with these things. But hopefully this is beneficial for somebody here. For those of you guys who don't have your tickets yet, come and hang out with us. I promise you, it'll be worth it. The amount of time and effort and energy that me and my team put into this, the amount of money we spend to put on a good show for you guys. I promise you it'll be worth it. The amount of time and effort, energy that me and my team put into this amount of money we spend to put on a good show for you guys, I promise you it'll be worth the ticket price, the price of admission.

It will not be a waste of your time. You get everything you're hoping for and a whole bunch more when you get your tickets to Funnel Hacking Live right now at funnelhackinglive.com. All right, thanks everybody. I appreciate you all and hope you have a great day and continue to pursue the thing that you've chosen to pursue with definiteness of purpose. Because you've been called to change somebody's life and you can do it only if you go all in. Quit dabbling, quit drifting, move forward in faith. And if you do that, you'll have a chance to change people's lives,

which is what, as you will see, is the best part of this whole game. So thanks so much, you guys, and we'll talk to you soon.