Marketing Secrets with Russell Brunson - The Magic "B" Word...

Episode Date: September 14, 2020

The one word that changes EVERYTHING When you understand and execute the magic "B" Word, you can have more success in your life than you ever dreamed of. Not understanding or executing on The Magic "B" Word can have unfavorable consequences. So, what exactly is the 'B' word? It's BELIEF. Want to know how to EASILY adopt an attitude of BELIEF that can catapult you to success faster than you thought possible? Listen to this episode of the Marketing Secrets Podcast so you can get to where you're going FASTER no matter what stage of growth your business is in. Transcript - https://marketingsecrets.com/blog/344-the-magic-b-word Learn more about your ad choices. Visit megaphone.fm/adchoices

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Switch to RBC Avion Visa and get up to 55,000 bonus Avion points. Limited time offer, conditions apply. Visit rbc.com slash Avion. What's up, everybody? This is Russell Brunson. Welcome back to the Marketing Secures Podcast. All right. Hopefully, you enjoyed the last episode. I gave you guys one of the pre-trainings from the Build Your Brand Challenge with me and Dean and Tony. And today, I'm going to give you guys the second one. That was funny. I actually did this training at my in-law's house in front of a tree and the only spot in the yard I could get good enough internet to do it. And while I was doing this, just to put the perspective,

I had my son with a BB gun pretending to shoot me in the face right behind the camera. In the middle of it, my pop socket popped off and one of my kids, my 10-year-old, climbed up on the roof of the house. And while I'm going live, I'm watching these things in the background trying to not be distracted. Um, but in this, we talked about the magic B word. What is that B word? Where's the one that's going to determine whether you're successful or not. And so I want to share this episode with you. Cause again, I think it'll help shift your mindset. It's one of our pre-trainings we did for the build your brand challenge. I hope you

enjoy it. Um, we'll queue up the theme song when we get back. We'll jump right into that training. So the big question is this. How are entrepreneurs like us, who didn't cheat and take on venture capital, who are spending money from our own pockets, how do we market in a way that lets us get our products and our services and the things that we believe in out to the world and yet still remain profitable? That is the question, and this podcast will give you the answers. My name is Russell Brunson and welcome to Marketing Secrets. What's up everybody? This is Russell and I'm starting here in a couple seconds. I want to

jump on a quick and say hey to everybody. How excited are you guys for the Build Your Brand Challenge? How excited are you for Monday? It's coming very, very soon. I hope that you're half as excited as I am. I know me, Dean, and Tony have been going crazy getting this ready for you guys. I'm pumped to spend some time with you guys today. We've got 10 minutes for some pre-training, get you prepped, get you ready, get you emotionally ready for this moment, this time, literally like a date with destiny over the next week You prep, get you ready, get you emotionally ready for this moment, this time, this like

literally like a date with destiny over the next week that's going to have the possibility of shifting everything for you. So I'm actually on a family vacation right now. Last night after a long, hard day, we decided to jump in the car and drive a couple hours and come to a rodeo, which was like so much fun. And now we're at my in-laws house. I'm in the front yard. It's the only spot I could find that I didn't have internet to go live with you guys.

And I hope you forgive me then because you probably hear some lawnmowers in the background and kids running around. And so I apologize in advance for that. But I'm here because we've got 10 minutes of pre-training to go through. And I want to get you guys excited. So let me know, first off, before I get too deep into this, we've got different levels of people coming in here. We've got people who are the dabblers, who are like, oh, I'm just checking out, seeing what's happening. I got those who are insane, who are all in, who are gonna go a million percent no matter what.

So I'm curious, if you're a dabbler, write dabbler down below. If you're like, I'm all in, write I'm all in down below because I want to find out exactly who I'm hanging out with, who I'm serving today because I don't deal well with dabblers, as you'll probably guess. I like hanging out with people

who are going all in all the time. And so if that's you, then down below, let me know. Okay. All right. Awesome. Okay. We got a bunch of you guys coming in right now. So as we were preparing this week, next week, we got so much cool stuff prepared and lined up for you guys. And Dean asked me ahead of time, he's like, hey, if you were to talk to people before the training starts to help them, to get them inspired, get them excited, get them to break down the barriers, anything that's going to hold them back from success, what would you tell them? And so we started talking to some topics and some ideas

and one of the things that I wanted to share with you guys, which is what I did in my first pre-training, was talking about the transition from growth to contribution. How many of you guys had a chance to watch that video, me talking about growth to contribution? I'm asking because since I've done that video like over 50,000 people registered for the challenge so tons of you may have missed it. So make sure you go back to the announcements and my biggest recommendation between now and when we go live on Monday is go watch all the

pre-training. We design these things and structure them in a way to help break through false beliefs, get you motivated, get you excited, help you see the future, help you see the vision where we're going, what we're doing. So if you haven't, go watch that, okay? I want to make sure you guys are watching that. But my first thing I want to talk about was that transition from growth to contribution because that's everything. That's why we do this.

That's like the why behind it for me. And hopefully it becomes the why behind it for you. That contribution is the thing that's going to change your life more than anything you've done up to this point. Okay? So that's the first part of it. The second thing I want to talk about, man, the guy mowing the lawn is getting closer and closer. Hopefully he runs out of gas soon. Um, the second thing I want to talk about is something that I call the

magic B word. Okay. Uh, if you saw the descriptions, magic B word. So what is the B word? And when you understand this, because in my belief and my, my understanding is that this thing, if you understand this, if you, if you, this, if you execute on this B word, it'll give you the ability to have success in anything you do in life. If you don't, it'll guarantee you fail at anything in life. Now, what is that? What is that thing? The B word that I want to talk about is simple and it's the word belief. It's interesting. I get people, I've been doing this game now for 18 years, this online marketing game. A lot of it I've been doing teaching and coaching and stuff. I've seen in this much time a lot of commonalities. What's interesting is that there's always people that

come into anything we do and they come in and they're skeptical. What is a skeptic? Skeptics is someone who comes in and they want the result, but they're skeptical, which means they don't believe that you can give it to them. They come in, they're skeptical, which means they don't believe that you can give it to them, right? So they come in, they're skeptical, looking around, and the whole time they're looking, like, what's wrong, where's the hole, what's the gap, what's broken, what's the wrong thing, right?

And they're looking for the problem the entire time, okay? And as they start looking for the problem, guess what they always end up finding? The problem, the reason why they cannot be successful. Despite the fact that hundreds or thousands of people around them are having success, they're able to say, oh, well, Russell talks too fast, so I can't have success here. Oh, like Russell, Dean, and Tony, they sell something,

therefore they've got to have ulterior motives. They're not here to try to help me. Or, and everyone's got these different things, right? And it's like the skeptics never have success, right, ever, in all things in life. This isn't just like in business. This is in sports. Like I remember I'm a wrestler, and so as a wrestler growing up, I remember we'd go to practice and my coach would say something. And I was just like, wrestler. And so as a wrestler growing up, I remember we go to

practice, my coach would say something and I was just like, I am here. He's my coach. So anything he said, I just did. And I had other people like, well, I tried that one time. It didn't work. Oh, well, oh, well, I'm not very flexible or, oh, my arms are shorter. I'm not that fast. Like they always had some excuse about why they couldn't do it. They were skeptical. They were always looking for the reason why they could fail because they wanted to be able to blame it on something as quick as humanly possible. They didn't want to take personal responsibility for it. They were skeptical. They were always looking for the reason why they could fail because they wanted to be able to blame it on something as quick as humanly possible. They didn't want to take personal responsibility for it. Right. Okay. And so if you don't come into this through the lens of belief, I guarantee 100% that you will fail this process. 100%. Okay. Now,

if you, someone who traditionally in your life is more skeptical, it's going to be tough for you. Okay. And my guess is you've probably struggled a lot of things in life because you come in skeptical. Okay. Now this is what I want you to understand. When I first got into sports, right? I remember my coach, the guy who was my, my coach, I was like, this is my coach. He's amazing. Uh, therefore anything he says, I will believe no matter what, even if it doesn't make any sense to me, there's no logic. There's no reason he tells me I'm going to believe it. And so I remember coming in and my coach was like, you need to do this. I'm like, okay. And he's like, say this. He told me how to do a mover or what to do or whatever. And whatever he said, I just believed it with 100% certainty. I was like,

like, this is the code. This is the coach. This is the person who I got to be my coach. Therefore, whatever he says, I will just do. I believe him 100%. And as I did that, guess what? I became a better wrestler. I didn't have excuse about why I was going to fail. Why I wasn't good enough. Why I wasn't talented. Like I could have been, there's so many things, right? And I saw so many people, my teammates who fought every single thing, right? But instead I said, okay, okay. And I didn't talk back. I didn't fight back. I just, I just believed.

Okay. And same thing started transitioning into business. When I got into business, I remember, um, I started finding different coaches and mentors and, uh, and I would join different groups and be part of stuff like this. Not at this scale. I've never been in part of a group that's this big. Um, but I would get involved in stuff. I remember, uh, part of a group that's this big but I get involved in stuff I remember the the coach or the teacher whoever start teaching me something and I would

watch as other people in the audience or the people who are in the Facebook or whatever who like well I heard so-and-so said this oh and I was all these different things I remember I was like dude I'm paying this person to tell me what to do therefore I'm gonna believe everything he says or she says whatever it is right and I just believed him right when I hire a coach I do the same thing I just like I just believe him and because of that I have success okay so the reason why I'm gonna believe everything he says, or she says, whatever it is, right? And then I just believed him. Right, when I hire a coach, I do the same thing. I just believe him. And because of that, I have success, okay? So the reason why I'm telling you guys is because you came into this game, right?

You came to this Build a Brand Challenge, and you said, look, there's three people who have had insane amounts of success. You got Tony Robbins, who arguably, there's probably no one on this earth that's been more successful in so many things than Tony. You got Dean, who's been doing this game for a long, long time, right?

Dean, when I was in high school, I used to watch Dean on infomercials. This is how much of a nerd I was. I would watch his infomercials, I'd record them on VHS, and then I'd rewatch them, I'd take notes on how he sold. That's how much of a geek that I was in high school, right? And then I've been doing this game now for 18 years, okay? I know a lot of you guys don't know me yet, we haven't met,

and we'll get to know each other a lot more over the next five days, but I own a company called ClickFunnels. And in the last five years, we've helped, we've helped over a thousand people make a million dollars. Okay. Um, we've done this. This is not our first rodeo, right? Yeah. There's so many people come into our world. Sorry. There's the neighbor's cars back. Those who missed it. I'm at my in-laws right now. We came to rodeo last night and I didn't have anywhere else to stream. Um, so apologize for any lawnmowers or people driving by or my kids going nuts. Um, anyway, I remember, um, the, the people are

successful ones like, all right, I'm here. Uh, you're the person I brought in my coach who I, who I believe I'm just going to believe whatever you say. And they just do it. And they don't ever come back like, Oh, I heard this or what about it? What if I, and like the different things. And I promise you, if you come into this challenge, skeptical, if you come in not believing, um, it, it's 100% going to keep you from having success. If you come into this challenge skeptical, if you come in not believing, it's 100% going to keep you from having success. If you come in like, look, I'm not going to understand this stuff. Sometimes Russell's going to talk too fast.

Maybe like, it's kind of like Mr. Miyagi. Like, you remember Mr. Miyagi and Daniel's son when he's like, all right, this is the deal, Daniel's son. You want to learn how to fight? This is what we're going to do. First thing you do is you come out here and you're going to wax the car, right? Wax on, wax off. Wax on, wax off.

And Daniel's son's like, all right, he starts waxing. No, no, no, no, no. Grab your right? Wax on, wax off. Wax on, wax off. And Daniel's son's like, all right. He starts waxing. They go, no, no, no, no, no. Grab your hand. Wax on, wax off. And Daniel's son's kind of like, all right. So he starts waxing. And eventually he waxes like 30 cars, right?

He comes back. He's like, all right, Mr. Miyagi, I'm ready to learn how to fight. He's like, no, no, no, no. First, we must paint the fence. And takes him over and starts painting the fence. And Daniel's son's like, paint the fence. He's like, paint the fence. And so he's forcing him. He's all mad and angry and he has three

or four chores like that finally comes back to mr. Miyagi he's like look dude and this is me paraphrasing since in the movie a little while but he's like look dude I came here to learn how to fight I'm not doing all your chores for you anymore and then all sudden mr. Miyagi throws this punch at him right and instinctively Daniel son is what wax on and blocks the punch he's like oh and then mr. Miyagi kicks him he's like who paints the fence and blocks the kick and like all sudden he's like oh that's why he had me wax the wax the car and paint the fence to learn these things okay they're gonna be things over the next

five days you're like why in the world is Russell talking this why did Tony tell me do see why are they asking me to do these things are so uncomfortable I don't want to do a miss out so painful painful. Why must I wax the car? I just want to make money. Okay. I just want to build my brand. I just want to change the world. I do not want to be waxing the car. I don't want to be painting the fence. I don't want to be fill in the blank, whatever the thing is, right? There's gonna be times it's not going to make sense and you're gonna be confused. You're gonna be frustrated and all these things, but I want you to believe. Come into this through a lens of belief. Believe that Tony Dean and I have your best interest. Believe that we want you to be successful.

Believe this is not our first rodeo. I went to a rodeo last night, so I'm using that analogy. This is not our first rodeo, okay? This is not my first time I've taken a group of people through a process like this. It's not Dean's, it's not Tony's. We've done it over and over and over again, okay? And we know how this works, we know the process,

we know it'll give you success, and we're gonna take you through that process. We're not gonna lead you astray, we're not gonna tell you anything that's not gonna work. If you've joined this challenge, you've the process, we know what will give you success, and we're going to take you through that process. We're not going to lead you astray, we're not going to tell you anything that's not going to work. If you've joined this challenge, you've entrusted us with that. You said, look, I trust you Russell, I trust you Dean, I trust you Tony, please take me on this path. So that means you need to come into this with full belief.

Do not come in skeptical. What if this doesn't work, or what if that, or blah, blah, blah. Those are the things that I guarantee if you follow those, if you get into that trap of skepticism you will fail. 100% success, or 100% failure guarantee if you follow those, if you get into that trap of skepticism, you will fail. 100% success or 100% failure rate if you have skepticism. But if you come in believing, that's how you're gonna win. Okay, and I can't guarantee your success,

but I can guarantee that if you come in with a lens of belief and you follow the process and you do what we say and you just believe that we know what we're talking about, at the end of it, your chance of success is much higher

than if you come in through the lens of skepticism. You will not higher than if you come in with through the lens of skepticism you will not be successfully coming through skepticism so that's kind of game plan pretty such I go buy some cars some wax car and paint we might be a good idea so I want to just kind of lead with that because I don't know I know these things I've been in this process I'm on my own side right like there's things I'm really good like I understand this business game it's fun I understand I don't it doesn't stress me out there's other parts of my life that freaked me

out that I step into and they're scary and they're they're not comfortable okay day two Stacy Martino is gonna be coming and teaching you guys you know love Stacy she she's helped over 10,000 people say their marriage right and it doesn't just help save marriage but also make a marriage great and so my wife and I went to her event right I was like I want to I want to experience this my wife my and my myself and our family and. And so my wife and I went to her event. I was like, I want to experience this with my wife and myself and our family and the relationships I have. And I went to that event and for me that was very uncomfortable. I don't like going into a room with people talking about our feelings and our emotions. So for me, I've been in that same

zone you are. But I said, look, Stacy's gonna be my coach in this thing. So I'm gonna do what she says even if it makes no logical sense. And there's a lot of stuff she told me that makes no logical sense to my mind. Yet, I believed her and I did it, and holy cow, it's worked in my relationship. And like, anyway, so I want you guys to understand as you're coming into this challenge, because so many things are gonna come up, okay? There's gonna be times where you're like,

this is over my head, I get information overload, I'm overwhelmed, or you're gonna come in at a point where you're like, man, Russell and Dean want me to go live or they want me to go do this thing. Let me push a button and I'm gonna put my face out there. They want me to like, to like make a video. They want me to like, and there's gonna be parts

you're just like, ah, and like your skepticism mind is gonna look for every possible way that it can fail. Like, oh, it's gonna be shifting around. Like I can fail there, there, and it's gonna be like, yes, yes. And for some reason we want to fail because we don't want to like have that fear of like, ah, you know, we want to be able to blame it on something.

So your skepticism mind is gonna try, and I want you to just like put on blinders, say, look, I don't know. Does it make sense? But I believe. I believe that Russell, Dean, and Tony have my best interest at heart. I believe they're taking me on this journey.

I believe them and we're gonna do it. And if you do that, you follow that process, you guys, that's where we can help you. That's where we can change your life. That's what we can give you the transformation you need. Okay? So how many of you guys are up for that? How many of you guys are up for 100% belief in the process,

in your mentors, in everything we're talking about? If you're in with 100% belief, in the comments down below, say 100% belief. I want to see that from as many people as possible. 100% belief. I want to see like 100 of you guys. We got almost 600 on right now.

So as many as you guys can. 100% belief. Tell me down below because that is going to be the key to your success. Okay? down below because that is gonna be the key to your success Okay, the skepticism is gonna be the key to your failure. Come all right. We've got it coming in. We've got the belief We got the belief. Oh Man, I'm so excited you guys this is gonna be so much fun for those of you guys who have

If you've ever struggled business in the past or like building a brand like all these things would be talking about you struggle that stuff in The past I'm hoping that this is going to be the thing, right? All of us had that before I got successful in business. Like I spent 18 months, I tried thing after thing, after thing, after thing. And like I tried everything. And then once I like something happened where I had my shift and all of a sudden I was like, it all makes sense now.

I can run. I can go like, like my goal. I want to give you guys that shift, that transformation this week. Um, cause as soon as you get it, then it becomes fun. Last night we were at the rodeo and uh, one of the guys who was at the rodeo here, his name is Tyson Durfee. You can look him up. He's a world champion calf roper and one of the coolest guys I've ever met. So we had a chance to watch him compete, and we hung out afterwards.

And he's been starting his own business and building his own brand. And it's funny because he told me, he's like, I struggled, I struggled, I struggled. And he's like, then finally I got it. And he's like, it's the most exciting thing in the world. Now he's got his course online. I don't want to do any income claims. He's doing really, really well with it, though. And last night he told me, he's like, it's crazy.

He's like, now I understand. He's like, I see it everywhere. He's like, I've got a buddy who's an ex-football player. He's a world champ, or a Super Bowl champ, an MVP at Super Bowl, all these things. He's like, I can take what I know now. I can help him do the same thing I just did in the rodeo industry. I was like, I know, isn't it crazy like I was the same way when I first figured this stuff out it's like I have to tell everybody like I was just so excited like the last decade half my life

has been dedicated that because it's so exciting it's so much fun and so um if you've failed in the past if you struggle in the past like it's okay like don't don't like put that pressure on yourself come in with a clean slate, having belief, like open-mindedness, jumping into this, having so much fun. And I promise you is if you do that, we can, we can give you the transformation, okay? So that is the magic B word, belief, okay?

Now I wanna go one step further, okay? It's interesting because right now, the biggest goal is for you to believe in the process, right, to believe in your mentors and to go all in and do it, right? But after you figure it out, you're like, oh, this is actually super easy. Like why was I stressed about this? You're gonna have success. And then, right? But after you figure it out, you're like, oh, this is actually super easy.

Why was I stressed about this? You're going to have success. And then what's going to happen is you're going to start building your own tribe. Your own people are going to be coming in. You're going to be serving them and helping them. What you're going to find out is your number one goal, your number one job when you start bringing people in and you're serving them and you're changing their lives,

your number one job is to get them to believe. It's crazy. What's up, everybody? This is Russell Brunson. I've got something really cool for you today from my friend Taylor Wells. Taylor spoke at our last Funnel Hacking Live to believe. It's crazy. have been implementing into our high-end coaching program as well, and it is amazing. But to kind of give you some context about this offer he's making for you guys, as you may or may not know, a few years ago, JPMorgan Chase did a study, and guess what they found? They found that the average small business only has about 28 days of operating expenses in reserve.

That's right, less than a month of cash on hands. Now, if you're like me, the idea of your business being one bad month away from disaster is enough to make your stomach drop, am I right? Especially with how the economy's been lately, it's not the time to be gambling with your finances. So Taylor put together this book called The Revolving Pricing Method, and it's awesome. It helps you turn every client you close into a long-term profit machine. We're not talking about one-time paydays. We're talking about creating sustainable and real predictable income for the long haul. Now here's where it gets even better. Taylor put together an awesome exclusive deal just for you guys, my Marketing

Secrets listeners. And if you go over to wealthyconsultants.com slash secrets, you can grab the revolving price method book and over $150 worth of bonuses and get this all. It's at 70% off and I promise you guys as a customer of this, you are going to love it. So if you're serious about growing your business with real stability, this is the model you need to add into your funnels. So go over to wealthyconsultant.com slash secrets, grab your 70% off deal, and let's start turning your clients into long-term revenue. Again, that's wealthyconsultant.com slash secrets. Do not miss out.

Hey, this is Russell Brunson, and I want to jump in really quick to share with you a new assessment I found out that is insanely cool. You guys know I'm obsessed with personality profiles and assessments, but this one is different because not only does it help you understand yourself, but more importantly, especially for us who are entrepreneurs, it helps us understand our employees, our teams, and get people sitting on the right seats in the bus so they can get more

stuff done. I just had a chance to interview Patrick Lanchoni talking specifically about this new assessment they created called Working Genius. And the Working Genius is awesome. Like this test, I had actually blocked out an hour to take it because I was so excited for the new assessment. And it only took me like 10 minutes or less to get it done. Yet, even though it takes only 10 minutes, like you can actually apply this immediately. I took it for myself. I had my team take it. And what's cool about it is from there, we figured out exactly what people's working geniuses are.

And that's important because if you're building a team or a company, you got to figure out, make sure you have, first off, the right people. But make sure the right people are sitting in the right seats on the bus. And this is what this assessment will teach you how to do. Now, normally this assessment, you can go to WorkingGenius.com, and there's two Gs in the middle, WorkingGenius.com. But I got you a 20% discount on the assessment, which is only $25. So don't stress. It's not an expensive test at all. But you get a 20% discount off when you put in the keyword secrets at checkout.

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you will get something that is so insanely valuable to help you understand yourself, to make sure you're working in a spot that's gonna give you the most joy, number one. But then number two, it's gonna make sure that you are, with your that's going to be the most joy, number one. But then number two, it's going to make sure that you are with your teams getting them in the right seats as well. So anyway, I love this assessment. Go check it out at workinggenius.com and enter the promo code secrets for 20% discount. Take this test for yourself and for your team. And I

promise you, it'll change the working dynamics amongst everybody and help your company to grow. Last mile time with ClickFunnels. For those who don't know my company, it's called ClickFunnels. We've got 120,000 active entrepreneurs use our platform. And people always ask me, Russell, what's your job at ClickFunnels? What do you do? I was like, I've only got one mission at ClickFunnels. My only goal.

My goal is for people to believe that this works for them. That's it. That's what I do. So all my books I write, my Facebook lives, my courses, my challenges, everything I do is to get my people to believe because the process isn't hard. You just do it, right? I've done it so many times. It is not difficult at all. I can do it in my

sleep. Oh, there's an ant running at my leg. Sorry. Anyway, I can do it in my sleep. You give me any product, any business I can like, I know the process. Like I'm not scared of it. I know it. Um, and so my, my job is not so like the teaching part's important. It's there, but the frameworks, it's not difficult. It's not that hard. My biggest thing is I have to get you to believe. That's what I've gotta do, Tony's gotta do, Dean's gotta do, we gotta get you to believe. And when you get your people, and whatever it is you're doing,

your same job is you've gotta get your people to believe. Okay, believe the process. You become the belief cheerleader. And so I want you guys to understand that because for a lot of you guys, it's gonna be uncomfortable right now to get that belief out and to be able to do it. And so it's gonna be uncomfortable.

I want you to remember that feeling because as you start serving your people, they're gonna feel that same thing as well. And so you can go back to that place like, man, I remember this one time I took this challenge that was uncomfortable for me. It was uncomfortable. Dean and Tony and Russell were telling me to do these things.

It was so uncomfortable, but I believed them. And because of that, here's the breakthrough I had. Here's the transformation. Here's why I'm able to serve you now. And then for them, whatever the business, the industry, the brand that you're building, then that's your job is you become the belief cheerleader for your customers. Like that's it. Okay. If I need to believe the process is not difficult, making money online is not hard.

Building a brand is not difficult. Um, getting you to believe that you can, that's the hard part. And somebody was like, well, I believe it works, Russell. It works for you. It works for Tony. He's a giant for crying out loud. Of course it works for him, but know what about me? It's not gonna work for me. Right? That's the thing. That's's why i got you to believe i don't have to get you to believe the process works i know you've seen it you've seen it over and over and over and over and over and over again right i have to give i have to get you to believe that you can do it that's the hardest job we've got okay so if you come in and like help us by getting that belief coming with 100 belief and just and like not coming in skeptical not coming looking for what

could possibly grow i'm coming belief, it'll change everything. It makes our job easier and it's gonna be huge. And like I said, I'm gonna be, over the next five days, your guys' biggest belief cheerleader on the planet because I believe in you. I know that every single one of you guys has a message, you have a mission, you've got something that can change the lives of the people

you've been called to serve. I know it, I've seen it over and over and over again. And so if I get you to believe that you've got the capacity, the ability, the talents, the things to do it, it's not that hard. The process is not hard. The tactics are not difficult. Okay. It's just the belief between your ears. If you can believe it, we can achieve it. So anyway, I appreciate you guys. This is going to be so much fun. I hate when there's 600 people hanging out with me to end anything, but I want to, I want to be

respectful of your time and let you guys have the weekend to get prepared and ready for the challenge. Again, we start Monday. It's going to be so much fun. Uh, let you guys have the weekend to get prepared and ready for the challenge. Again, we start Monday. It's going to be so much fun. If you're not sure what to do, I would recommend a couple things. Number one, go back through all the pre-trains that me and Dean have been doing. Those are worth watching.

These are mindset shifts we need to give you to help you be more successful when we get in it. That's number one. Number two, if you haven't got a trial to software yet, you don't have to have it to be successful, but we created a software that's going to be amazing. We're giving you a 14-day trial to still play with it. Excuse me. A lot of stuff we do in the challenge, you can do it on your own paper or whatever, or you can plug we create the software that's going to be amazing. We're giving you a 14-day trial to still play with it. Excuse me.

A lot of stuff we do in the challenge. You can do it on your own paper or whatever, or you can plug it in the software as we're doing it, which is going to be a way better experience for you, way more fun. There's a link. I think it's trymastermind.com. There should be a link above or below me. We can go try it. It's a dollar trial.

We give that dollar. All that money goes to feeding kids. Then you got 14 days. 14 days does not start until Monday, so you got 14 days for Monday to use the software. If you don't like it, cancel. If you're like, I can't afford it, cancel. It'll help make the process of this challenge way easier because you'll be able to have this tool

to plug things in and be able to see it. Anyway, that's it, you guys. I appreciate you. Thanks for hanging out. This is just the beginning. This is pre-training. Training has not even begun yet. Monday it starts.

I think Monday's gonna be a really fun day. You got me, Dean, and Tony going live. I'd block out at least two hours for it, and then we're gonna give you homework time at the end. And at the end, the homework's gonna be uncomfortable, and you're gonna be like, God, but I don't want to, Russell. Dean, don't make me, Tony, why are you so big and tall?

I just feel like I have to do it. But you're gonna do it. And when you do that, you're gonna get more belief, and then you'll be like, oh my gosh, I did it. I took this uncomfortable action. I believe I can do it. And you're gonna believe the next And when you do that, you're gonna get more belief, and then you're like, oh my gosh, I did it. I took this uncomfortable action, I believe I can do it. You're gonna believe the next thing, and the next thing, and the next thing. If you give yourself that permission just to try,

even if it doesn't feel comfortable, very soon, I promise you guys, it'll be worth it. Anyway, I appreciate y'all. Thanks so much for everything. Oh, Sharon said, I bought the software, but I don't have the download link yet. Yeah, the software will open up on Monday, so that's when the 14th day...

Sorry, my pop socket just popped off the back of my phone. That's why I dropped the phone. Anyway, but there should be download links and stuff in there. If not, message our support. They can help you get everything. So, all right, that's all I get, you guys. I appreciate you. Have an amazing weekend, and let's get started.

Monday, it all begins. Monday is your date with destiny. This is where your entire life shifts. When you shift from growth to contribution, if you know what I'm talking about, go watch is where your entire life shifts. When you shift from growth to contribution, if you know what I'm talking about, go watch my pre-training. When you make the shift from growth to contribution, you will grow more, you will learn more,

you will feel more, you will have more life-changing experiences than you've ever expected or had at this point because you're making the shift. I cannot wait for you guys. I appreciate you. Thanks so much for everything, and I'll talk to you guys all soon. Bye, everybody.

Let's go. We have decided to do it again. Yes, earlier this year, we did our first ever virtual conference called 2ComicClub Live. We had over 5,000 people register for this online event. And the success stories from those who attended have been amazing. So because of that, we've decided to do the virtual event just one more time. And I want to invite you and your family to attend for free. This is how it works.

First, you can get your ticket at www.2comiclublive.com. You're going to put in your credit card, but we're not going to charge you anything. Then you can attend the full three days and learn everything you can from me and from other 2 Comic Club winners, and then after the event, decide if it's worth it. If it's not, let us know and you won't pay anything. But if you love it, and I'm sure you will, then you'll get billed after the event is over. The goal of this event is to build your own personal roadmap to the 2ComicClub. So go and get your tickets right now before they are gone.

Go to www.2ComicClubLive.com. Yes, that's www.2ComicClubLive.com.