Marketing Secrets with Russell Brunson - The Power of Awareness by Neville Goddard: The Hidden Skill That Changes Everything | #Success - Ep. 82

Episode Date: October 27, 2025

In this episode of The Russell Brunson Show, I dive into a rare first-edition copy of The Power of Awareness by Neville Goddard, and after reading it, I realized it’s one of the most important books I’ve ever owned! This isn’t just about mindset or positive thinking. It’s about how REAL awareness itself can shape your results, your relationships, and even your sleep. In this episode, I break down what Neville taught about imagination and creation. The thoughts you hold and the states you live in become the world around you. I share the exact nightly exercise I’ve been using from this book to fall asleep faster, solve problems that used to keep me awake, and align my actions with the outcomes I actually want. Key Highlights: The single practice from Neville’s book that changed the way I approach business and life. How awareness and visualization work together to create real, measurable results. Why athletes use visualization for success, and how entrepreneurs can apply the same principle in business. How Neville combined self-help with spirituality to make transformation both practical and powerful. When you truly understand awareness, success stops feeling like a grind and starts becoming a reflection of who you already are. Every major breakthrough begins with the ability to see yourself as the person who has already achieved it. This book taught me that what you imagine before you sleep is what you eventually wake up to. If you want to transform your business, your habits, or your peace of mind, this episode will show you where that transformation really begins. If you want my notes from The Power of Awareness, get them here: https://russellbrunson.com/notes And if you want to grab a copy to read for yourself, you can find it on my essential reading list here: https://amzn.to/4hEXf33 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Rinse takes your laundry and hand delivers it to your door, expertly cleaned and folded. So you could take the time once spent folding and sorting and waiting to finally pursue a whole new version of you. Like T-time U. Or this T-time U. Or even this T-time U. Said you hear about Dave? Or even T-time, T-time, T-time, T-time U. So update on Dave.

It's up to you. We'll take the laundry. Rinse. It's time to be great. Do you have a funnel, but it's not converting? The problem 99.9% of the time is that your funnel is good, but you suck at selling. If you want to learn how to sell so your funnels will actually convert, then get a ticket to my next selling online event by going to sellingonline.com slash podcast. That's selling online.com slash podcasts. This is the Russell Brunson show. This book, I recently got off eBay for $5,99.99.99. But we had in shipping and all that kind of stuff, eBay fees.

It ended up being over $6,000. And some people might be wondering, why would you spend $6,000 on a book, Russell? First off, Neville is one of the most prolific writers from the genre that I like to collect in. He's got a huge cult following. And this edition of the book is actually really cool because first off is first edition. But number two, it was actually signed by Neville right here. So it's called The Power of Awareness. He's got a lot of books in this series.

We'll probably do other videos in the future. A lot of them. This is one I want to lead with because, again, it's first edition and signed by by Neville. One of the concepts from this book that I think, and there's so many cool things in here to talk about about awareness, I mean aware of something, right? He talks about, like, most people aren't even,

like, they're not conscious of what's happening around. And, like, most of us are living lives, we're just kind of, we're out there, we're bouncing around and we're just doing whatever it is. We're not even aware of it. Talking about, like, the power, like, when you're able to be aware of, like, this is what's happening.

This is why I'm doing things. It changes things. For me, the very first time I had that, I was my very first Tony Robbins event. When everyone's at the event, and we're jumping around. And I remember the first time, like, I became aware of, like, what I was doing and why I was doing it. And the crazy thing was like, my whole life had been doing this.

I had these patterns that I was running. I didn't even know. And as soon I became aware of the pattern, I was able to stop back and like, well, I keep doing the same thing over and over again. And I was aware of it, then I could change it. But prior, I couldn't. It was all invisible to me, right? And I think about, like, probably one of the greatest gifts I got from Tony Robbins was being aware of the patterns that I was in, right? And a lot of this book is about that, like, the power of awareness.

When you're aware of something, then you can stop it and you can change it versus most people. most people are just drifting, they're just, they're living their life, they're not even aware of, like, of the things that they're actually doing, right? One of the other really powerful things that I learned from Neville in this book he talks about, but also in other books I've read from him that was really powerful. He said, the key to transformation is to think about the thing you want as if it's already happened, right? And it's not like, I think sometimes you see this in, you know, the self-help gurus, they're like,

you know, if you want to be rich, to tell people you're rich, you're rich, you're rich, and that's not what, it's not what I'm talking about here. In fact, I have a really cool example of my own life. Over the last, man, two, two and a half years, I've really struggled to sleep in nights. I've had sleep issues. And the reason that I have so many, so many projects I'm working on stress and anxiety, the business and chaos with kids and all this stuff. And so happened, I go to bed at night. As I'm going to bed at night, I start thinking about the obstacles, right? Like one, I'll fall, I'll be falling asleep and also I think about one obstacle in my way, right? And then I think about that. Oh, so my brain starts trying to figure out how to solve that.

I'm trying to think about that. Also, the next obstacle pops up another one. And soon I'm like, I'm stressing out 12 different projects and I can't sleep at night. Next to no, it's five in the morning. My alarm clock's going off. I haven't slept yet. And it's like, and I really struggled that long time. And then I started 75 hard about 40 days ago. And I was reading a Neville Goddard book.

And in there, he talked about before you go to bed at night, he's like, don't focus on the obstacles in your head. He said, instead, visualize the end state of what you want to accomplish, what you're working towards. He says, if you do that, a couple things happen. Number one, you'll be able to fall asleep better, which I was like, oh, thank heavens. I could use that right down in my life. But number two, he said, when you do that, he's like your subconscious mind, if you visualize what you're trying to get to, your subconscious mind when you're sleeping will figure out all the things to answer and then be able to solve that problem. You said when you're stressing about and thinking about the problems you have, your brain will like make those problems bigger, which why you can't sleep at night. But if you visualize the end state, so for me, for example, what I was doing, right now a lot of you guys probably know.

Like right now I'm in my makeshift version of my vault. I am building a 20,000 square foot museum for my books, my magazine. meetings, my manuscripts and everything, right? And this has been a big project last two or three years. And so for me, I was like stressing about all the details of everything. And I remember stopping it after reading this from Neville. I said, okay, tonight when I go to bed, I'm just going to think about the end state. So I pictured myself like in the museum events center.

I picture myself on stage with like my, my inner circle members in there. I'm teaching them stuff and we're having a great time. They visualize myself like in the room with the books. I see now researching and writing and like writing my next book and like the end state of like of the angle that I'm racing towards, right? And I remember, uh, I, I, I did that the first night and within five minutes, I was out cold.

And the next day I was like, I slept great last night, right? And then the next day I said, when I go to bed tonight, I'm gonna visualize the end state. Visualized the end state, right? And then fell sleep. So I was falling asleep really good.

But then the next bi-product, which is crazy, is just like he said, like your subconscious mind will figure out ways to solve these problems as you're sleeping. And when you're not in like conscious, like try to solve the problem zone, right? It's so crazy because like over the next 30 day window, like all these like answers to the problem,

So for me to solve to the big division I was working towards, starts showing up in weird ways. Where like, also like an idea, a person's head would pop in mind or a different situation or like these things would just come into my mind and they were the answer to how to solve the problems. And so I don't know, maybe it's, maybe it's woo-woo, maybe it's super magic, I don't know, but two things it did for me is number one,

make me sleep better night, which was a huge blessing. Number two, it's getting me closer to the thing I've been visualizing. It's funny because I hadn't done that for so long, but when I think back like in my athletic career as a kid, Every night I went to bed and I visualized me as a state champion getting my hand raised. Like that was something every night I would think about. When I got to college, I started thinking about the same thing with like my goals there. And I'd forgotten about it.

Like in athletics and sports, I think a lot of times we talk about visualization. You know, we hear about, you know, like basketball, like they detests where Maximum Maltz did test where they had basketball players who actually shot like 1,000 free throws. And then basketball players at night were like in their head practice 1,000 free throws. And both groups increase their like their scoring percentage. by the same amount, whether they're doing it actually or just like visualizing it. You know, and so a lot of times in athletics,

they look at tests like that and talk about athletes, like visualize yourself doing the thing. And, but we don't talk about it in business, right? At least I never hear people talking about it. And I think a lot of us, business people think we're too, that's too woo-woo for us, I'm not gonna try it. But if it wasn't for someone like Neville, who I respect him as a writer and as an author,

as someone who still has a huge cult following online today, I wouldn't have tried it. And so far for me, it's been great. So there's your homework assignment for tonight. Visualize the end state of the thing you're trying to accomplish. And see, number one, it helps you sleep better at night. And number two, see if you do that consistently over time, if the answers to the problems

you're trying to solve and start magically showing up. Who knows? I've been trying to build out the lineage of personal development, like the whole, like, who learned from who and where they all came from. And it's interesting because you look at the timeline, like, there's a lot of like Christian authors and there's a lot of like new thought offers. And there were times in the middle of these people bumped into to each other. I think Neville is interesting because he has like the Christian base and he's got the

new thought base. And so there are people from both camps that, like, kind of fell in love with him. And so I actually first started understanding Neville. Like, I had bought him his stuff because he kept showing up. I hadn't read anything. And I think it was Eileen Wilde was the first time when she started quoting this Neville stuff to me. And if you know, Eileen, she's in the whole, like, personal involvement, but she's also used to be a preacher. So she always brings these ideas to me.

And she's sharing ideas and sharing stories. And I'm like, who is this person he's talking about? She's like, oh, it's Neville. You don't know what Neville? I'm like, I bought a bunch of stuff. I don't know who he is yet. She's like, oh, Neville's my favorite. And so it made me kind of put a spotlight on him as like, who is this guy?

So I started buying more books, trying to find more first edition copies. And now that I've been diving into, into Neville's work, it's really fascinating. Just the level of, again, it's bringing some of the spiritual and the thought things together and combining them into something that you can use together to help increase your success in any area of your life. All right. So if you guys want to get a copy of my notes from The Power of Awareness by Neville Goddard, click a link in the description down below. that'll take you to a page where you can get a copy of my notes that way you can see the highlights

of this book and if it inspires you to want to actually read it which hopefully it will there's a link down below we have an amazon store set up with this book plus all the books we're talking about here on the channel you can get a copy of the power of awareness there as well and with that said i enjoyed hanging out to you guys say i hope you got a lot of value hopefully you understand and remember that readers are leaders you guys to read more books i appreciate you and i'll see you on the next video Thank you.