Marketplace - The U.S. has the steepest inflation in the G7

Episode Date: July 15, 2026

Though the latest inflation reports show price growth cooled a bit in June, U.S. inflation remains higher than its peer nations, which include the U.K., Canada, France, and Japan. President T...rump’s tariffs are partially to blame. But so is hefty capital expenditure by AI giants. Can anything counterbalance all that spending? After that: Kai explains the utility of Beige Book “soft” data, IBM posts mediocre earnings, farmers fret over fertilizer prices, and student borrowers weather five years of policy whiplash.Every story has an economic angle. Want some in your inbox? Subscribe to our daily or weekly newsletter.Marketplace is more than a radio show. Check out our original reporting and financial literacy content at marketplace.org — and consider making an investment in our future.Read the stories in today’s episode:Why is inflation in the U.S. worse than other developed countries?IBM and other old-school tech companies feel the AI pinchFertilizer costs worry farmers as Iran conflict continuesStudent loan policy changes give borrowers whiplashFor these entrepreneurs, it's all in the details

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Starting point is 00:00:00 For decades, companies built their procurement and supply chains around cost and efficiency. Today, that's no longer enough. Wars, trade conflicts, and the regionalization of trade have changed the rules. Companies still need to control costs, but they also need to reduce risk and respond faster to disruptions and shocks. GEP helps the world's leading enterprises do exactly that. Through its AI-native quantum intelligence platform and services, GEP helps companies companies gain visibility, predict and manage risk, and make smarter capital investments across their global value chain.
Starting point is 00:00:37 More than 7,000 employees across 30 offices support over 1,000 organizations worldwide. GEP combines agenic AI with three decades of procurement and supply chain data and expertise. Learn more at gEP.com. Disinflation is the macroeconomic word of the day. Farming is another word. artificial intelligence are two more from American public media. This is Marketplace. In Los Angeles, I'm Kyle Rizzdahl.
Starting point is 00:01:21 It is Wednesday. Today, this one is the 15th of July good, as it always is to have you along, everybody. It's helpful, I think, every now and then to step back and take stock, see where things stand. And where things stand in this economy, right now, I should be clear, is that inflation has cooled just a bit. bit. We saw the CPI yesterday, and it was a similar story today for wholesalers. Headline producer prices fell 310% in June, that is month to month, which is, you know, good for anybody who buys stuff. But step back a little bit more, and you'll notice that compared to other developed economies, U.S. inflation beats them all. Highest in the G7, that's Japan and France, the UK, Canada, Italy, and Germany. Now, why? Here's marketplaces
Starting point is 00:02:08 Subri Banishore. Over in Germany, inflation is about two and a half percent. In Japan, it's just one and a half percent. And here in the good old US of A, we are stuck with three and a half percent. Why are we like this? One reason is that we did it to ourselves. One force that is pushing inflation up here, of course, is the tariff situation or has been. Stephen Stanley is chief U.S. economist for Santander, but tariffs are kind of done, you know, they happen. They're here. They're probably not going up much more, although who knows. So there's more going on that's making American inflation worse. What it comes down to, I think, is that the U.S. economy is just much stronger. We're running
Starting point is 00:02:51 hotter than many other countries. Inflation usually is what you get when an economy is overheating in some way. And for the U.S., one fuel feeding the fire is AI. Stephen Juneau is a senior U.S. economist at B of A. A.I.I. has driven a lot of CAPX. CapEx, as in capital expenditure, as in tech companies have been spending a lot an estimated $800 billion this year in the U.S. That capx has also led to upper pressure on prices for certain consumer products. Think about your computers, right? You're paying more for RAMP. Think about anything that has a GPU in it, there's upper pressure.
Starting point is 00:03:25 Also, AI has driven up the stock market so people with stocks feel better about spending and you just get more pressure on prices. Bottom line, we have got more inflation for the same reason we have got strong economic growth. So thanks, AI, but also inflation sucks, and there's a big old catch here. The growth is fairly concentrated. Christopher Hodge is head economist at Natixis CIB. Consumer durable goods purchases, residential construction, commercial construction. That's all lagging. That could help control prices over the rest of the summer.
Starting point is 00:03:58 So if I look further at the horizon, it's hard for me to see what's going to accelerate inflation. That is, of course, the hope. In New York, I'm Sabrina Bennishoor for Marketplace. All that AI spending. More on that in a second. Wall Street midweek traders are just keeping their heads down and buying. We will have the details when we do the numbers. We got the latest beige book today. The Fed's anecdotal account of this economy, always full of memorable tidbits,
Starting point is 00:04:47 including this one today. Bars in Greater Boston also saw a market uptick in beer sales, which they attributed to the World Cup. That's a quote. and we are looking at you, Scotland. But why does something like that matter to the central bank? We're needing to report on latest, you know, economic conditions as we're, you know, briefing our Fed precedent before she goes to the FMC meetings.
Starting point is 00:05:12 Emily Kerr is a senior business economist at the Dallas Fed. One of the people actually calls businesses in the 11th District for those anecdotes that go into the beige book and into the briefings for Dallas Fed President Lori Logan. As part of that process, you know, know, we can look at official data, and so we have employment data for Texas through May. And if we're briefing her on how the economy has changed since the June FOMC meeting, that information isn't, it's not what we need. So the Bayes book, at least on, at least, you know, for the week or two after it's released,
Starting point is 00:05:44 is like some of the freshest data we have, even though it's, it's more qualitative data. So we have to kind of think about how to use that exactly. That's Jeremy Piger at the University of Oregon. qualitative data, anic data, if you will, is the most timely of all the reports that we're getting this week, including the PPI, Sabri was just telling about, as well as the CPI we got yesterday, which is from June as we sit here, well into July. Ethan Strube is at St. Olaf College. And since the CPI was collected, there have been more developments in the Middle East,
Starting point is 00:06:17 right? And so in some sense, the page book might give us a sense of whether or not, for instance, business leaders are concerned about how energy prices might go back up or whether they kind of view trade policy as still affecting their margins. See also page 27 of today's beige book from the Atlanta Fed, quote, several contacts noted that softening global demand contributed to recent crude price declines, although most emphasized that ongoing uncertainty surrounding the Strait of Hormuz disrupted shipments and kept inventories tight, which is a long way of saying oil. Here's Jeremy Piger again. I actually think in periods of time when there's a lot of uncertainty and a lot of transition, that's when the narrative data really is most useful. When things are kind of normal, it's just going to kind of confirm what you're seeing in the data.
Starting point is 00:07:03 Times of uncertainty and times of transition, like, say, now businesses are having to make quick decisions, like should they stock up on inventory or higher workers or raise prices? And the Fed wants to know about those decisions before they show up in the hard data so that they can have the best snapshot of the economy right now. You are, I am completely certain, as weary of hearing me say the words data center as I am of saying them. But they are perhaps the inescapable reality of this economy right now. AI companies are spending billions on them. Chip and server makers are earning billions because of it.
Starting point is 00:08:04 So are contractors and shipping companies and heavy equipment and generator makers and property developers, and so on down the industrial food chain. All that money, though, it has to come from somewhere, and where it's coming from in many cases, is businesses that have moved the money they used to spend on other technologies over to AI. And that, in turn, has been very bad for older technology companies. Case in point, IBM. Big Blue, if we can still call it that, reported a lousy second quarter yesterday,
Starting point is 00:08:35 shares down 25% another couple of percentage points today because people are buying AI stuff and not IBM stuff. And that is dragging down a whole bunch of other old school tech companies as well. As Marketplaces Kelly Wells reports, the AI boom is not a boon for all. It's not just an IBM problem. A lot of its competitors have seen 20 to 50% drops in their stocks this year. Oracle, Microsoft, Accenture. Almost no software name has escaped the sell-off. Daniel Newman is CEO of Futurum Group.
Starting point is 00:09:06 He says when IBM warned that its second quarter report would be pretty ugly. The immediate reaction to the market was, this is the validation point in the market I've been waiting for, that AI is eating software. And even companies making big tech investments have only so much money to invest. Peter Cohen teaches management practice at Babson College and authored a book on generative AI. And since they're spending so much money on that,
Starting point is 00:09:31 they are finding themselves not spending so much money on software. That's sort of going by the wayside. Cohen says whether AI investment actually pays off is still a big question. But this is what is really happening now, and it appears as though that trend is going to continue. So capital is finite, but so is the stuff that these AI investors are investing in. Demand is higher than we expected. We can't ramp up supply that quickly, and so the prices of chips are going up faster. Making them more expensive, says Michael Smith, information technology and public policy professor at Carnegie Mellon University.
Starting point is 00:10:07 But companies will invest in them anyway, partly because buy low plus sell high equals profit, but also nobody wants to get left behind. The market's kind of nervous about what's going to happen next. We've never seen a technology that has doubled in capacity as fast as this one is. But it's not Armageddon. Yes, yesterday's stock drop was one of the largest. in IBM's history, but Smith says context is important. The drop just brought the stock back down to where it was
Starting point is 00:10:36 two months ago. I'm Kaylee Wells for Marketplace. Farming, even in the most predictable and stable of times is hard. The variables are legion, weather and yields and a thousand other things. Roll in
Starting point is 00:11:08 here in midsummer 2026 as farmers gear up to plant their fall crops, the high temperature of geopolitics, and them, those farmers, getting as much as they can out of the ground. That is brutal. To be specific, how much farmers are able to plant and how much money they will make or lose
Starting point is 00:11:25 depends on how much they're going to have to pay to fertilize their crops. Marketplace's Kristen Schwab reports. When Loretta Overman first started growing corn, soybeans, and wheat, some 40 years ago in North Carolina, success depended mostly on one thing. We watched the weather 9, 10, 15 times a day. Honestly. At some point, she got used to making big financial bets on rain. But these days,
Starting point is 00:11:52 there are new variables to keep track of, like the price of fertilizer. We're in constant communications with our suppliers to see what the cost would be, even when we're not planting. Depending on the crop, plants are fertilized two or three times a year. And one of those occasions is coming up. Wheat is planted in the fall. How much Lorenda puts in the ground? may be determined by what fertilizer prices look like towards the end of summer. You know, every year you sit down and you work out of budget and you pencil in whether that crop will be a profit or a loss. And you also want to make sure that you have accurate input prices. It's been harder to do that math since the war in Iran sent diesel and fertilizer prices swinging.
Starting point is 00:12:41 Veronica Nye is chief economist at the Fertilizer Institute, which represents fertilizer companies. Fertilizer is very geographically concentrated the resources that you need to produce most major fertilizers. Those are nitrogen, phosphorus, and potassium. The U.S. produces about two-thirds of what farmers here use. Nye says the rest is imported, mostly from Canada, Russia, Southeast Asia, and the Middle East. And when there are shocks to those regions where those resources are located, it is felt globally. This past spring, the price of urea, a widely used type of nitrogen fertilizer, nearly doubled from the year before. And experts worry that fertilizer costs could rise again, as an Iran peace deal seems further away.
Starting point is 00:13:30 In the meantime, there aren't any quick fixes. The USDA recently committed $500 million to expand domestic fertilizer production. But Nye says building new plants can take five years. Building new mines can take 10. That's if you can get, you know, the permits and the land and all of the, you know, the stars have to align. In the meantime, farmers who grow fertilizer-intensive crops like feed corn and wheat will foot the bill. It costs me an extra 100 grand this spring over what was budgeted for. Todd Littleton is a row-crop farmer in Tennessee.
Starting point is 00:14:08 He says ordering his fall fertilizer supply early to avoid price hikes isn't an option. Fertilizer is hard to store and sometimes dangerous, and he doesn't have the money. The problems being our margins have been so tight that we just haven't been able to do that due to a lack of cash for operating. So he's going to keep on with the plan. Maybe plant more soybeans, which require less fertilizer, lean more on his poultry, and hope for better luck in 2027. A farmer's kind of an eternal optimist that's always going to be. going to be better next year. You know, we kind of have to be to do what we do. He says it's been a tough few years for farmers. They need a win. I'm Kristen Schwab for Marketplace. Coming up. He is now making around $5,000 a month. Yeah, wait till you hear this one. First, though,
Starting point is 00:15:24 let's do the numbers. Down Dostros up 150 points today. 310% 52,658. The NASDAQ gained 162 points, that is 6 tenths percent on that particular index. 26,269. The S&P 500 added 28 points, 4 tenths percent, 75, 72. IBM, which we mentioned, down 2 and 7 tenths percent. Competitors, sure, we'll do some. Oracle, spent massively on AI, by the way, expanded 3 and 6 tenths of 1 percent. Microsoft accelerated 2 and 8 tenth percent.
Starting point is 00:15:56 Bond prices went up. The yield on the 10-year Teno, thus went down, 4.55 percent. you are listening to Marketplace. This Marketplace podcast is presented by Tomorrow's Cure. If our health care coverage leaves you wanting to learn more about the innovations shaping medicine, tomorrow's cure is for you. It's the chart-topping 2025 Amby Award finalist podcast from Mayo Clinic. Back for a brand new season with new host award-winning journalist Lindsay Sievert,
Starting point is 00:16:24 tomorrow's cure explores the innovations changing the health care landscape. Featuring conversations with leading physicians, researchers, and medical experts, The new season examines everything from AI-powered diagnostics and cutting-edge cancer therapies to surgical technologies in proving patient care today. Not sure where to start? Listen to the season premiere featuring MD Anderson Radiation Physicist Dr. Page Taylor and Mayo Clinic Radiation Oncologist Dr. Adam Holtzman. They discuss why carbon ion therapy is generating excitement in the medical community and what it could mean for the future of precision cancer treatment. So go ahead. Follow tomorrow's cure on Apple Podcasts, Spotify, or wherever you get your podcasts.
Starting point is 00:17:08 This is Marketplace. I'm Kai Risdahl. Generally speaking, when you borrow money, the basics are pretty basics. You borrow, you pay back with whatever interest you borrowed at, done. Not so at all, though, student loan borrowers. There was a pandemic-era payment pause that lasted more than three years. Some student debt was canceled, and then that cancellation was canceled. And then on the 1st of July this year, the Trump administration said student loan borrowers enrolled in the Biden-era save plan
Starting point is 00:17:40 that stands for, or I guess more accurately, stood for saving on a valuable education. They have 90 days to enroll in yet another different repayment plan. You're confused, sure, but think about the borrowers. Marketplace of Stephanie Hughes has that one. Melissa Diesendorf has wanted to be a veterinarian since she was four years old.
Starting point is 00:18:00 I love animals. I love science. I love the curiosity factor in medicine. There's always something new to learn. She took out loans to cover tuition and living expenses for vet school and graduated from a public university in Louisiana in 2019. Her total debt, $208,000. I was grateful for the ability to finance an education that I would not have been able to obtain otherwise. Deesendorf budgeted for her monthly student loan payments. Then in 2023, the Biden administration announced the save plan. as the most affordable student loan repayment plan ever, monthly payments were based on a borrower's income and could be as low as $0. And I said, this is great.
Starting point is 00:18:40 You know, it's going to be a payment that I can afford. I'm going to be able to pay off that, which I owe. Deisenorf paid about $800 a month under Save. She's one of six million people enrolled in the program, though she stopped making payments while it's been in legal limbo. Save was blocked by a federal appeals court last February. Then, last summer, Congress passed a law to phase. the program out by 2028. And earlier this year, the Trump administration reached a settlement
Starting point is 00:19:05 ending save early. The change in policy has made Dzenorf furious. I signed up in good faith trusting that the government would not pull the rug out from under me. And when they did, it was a pretty big blow. Lots of borrowers are feeling that blow. And some believe there's still a way out. They're hoping that the next administration will make forgiveness happen. And or revitalize something like the save plan. Betsy Mayotte leads the Institute of Student Loan Advisors. She doesn't think that reversal is going to happen, but it's understandable to think it might. She says the past five years have been the most chaotic in student loan policy history.
Starting point is 00:19:47 The whiplash of the different policy proposals and you have this available, now you don't, just makes borrowers uneasy and anxious and angry. And less likely to pay back their debt. A new working paper looks. at how borrowers responded to the Biden administration's decision to offer $10,000 in loan forgiveness in 2022. Economist Konstantinian Nellis at the University of Cambridge is one of the authors of the study. People who believed that their student loans were going to be forgiven, they would essentially do everything possible to avoid paying down their loans.
Starting point is 00:20:23 But the Supreme Court blocked that program, and when student loans ultimately came due, those borrowers were more likely to become delinquent. Of course, delinquency is a very bad outcome. There's damage to credit scores. It can delay people from purchasing homes. Yonela says when the government changes its message, borrowers are less likely to believe the government will do what it says it's going to do. The Trump administration says its message has been consistent.
Starting point is 00:20:50 If you took out a student loan, it is your responsibility to pay it back. Nicholas Kent is undersecretary for the U.S. Department of Education. He says the SAVE Plan created artificially low monthly payments for borrowers, and he points them towards a new option, the repayment assistance plan, or rap, where monthly payments are still based on income, but won't be as low as zero. And unlike the Biden-era save plan, it's part of a law that was passed by Congress. Repayment plans that are congressionally authorized have staying power. Prior to last summer, Congress had never taken away an existing benefit from borrowers, according to Betsy Mayotte of the Institute of Student Loan Advisors.
Starting point is 00:21:30 So part of the questions that we get these days are, well, you know, it looks like such and such a plan is best for me, but what happens if they get rid of it in a year or two years or five years? Mayotte says that's made borrowers even less confident as they make long-term decisions with big financial consequences. I'm Stephanie Hughes for Marketplace. Some of us might just wait until it rains to get our cars washed, you know, sort of washed. Others head to the actual car wash. The inside of the car, though, generally the owner's job. But for the entrepreneurially minded, cars in a state of untidiness are a business opportunity.
Starting point is 00:22:25 Ta Ping Chun wrote about the now kind of lucrative world of car detailing in the Wall Street Journal the other day. Welcome to the program. Thanks for having me. Tell me, would you, about this young fellow you start this piece with? Sure, yeah. So Benjamin Sheets, he is one of the first. of a number of young entrepreneurs I spoke to when reporting this story. And he's someone who actually decided he had sort of an unconventional route into car detailing.
Starting point is 00:22:50 He was halfway through his junior year in college when he decided to drop out because he found that washing cars was actually probably going to be more lucrative and ultimately, you know, what he thought was a better ticket to success. And he is having some, right? He absolutely is. Yeah. He is now making around $5,000 a month just through detailing cars out of his parents. garage. He's booked out, you know, months in advance and is looking to hire, start hiring a crew.
Starting point is 00:23:18 I will say that this does sound a little random because there are car washes all over the place. And it doesn't seem like that's an industry with a lot of growth, but clearly there is. There's definitely a niche that people are tapping into here of mobile detailing in particular, where customers can just ping somebody and have them come over to their driveway. They'll do it right there. there's a lot of advantages of just being very, you know, like low startup costs and ultimately for a lot of customers who are just used to kind of clicking and wanting something on demand, like a lot of appetite for this kind of service. It did hit me as with Benjamin Sheets. A lot of the folks you talked to for this piece quit their jobs or dropped out of school to do this and are finding it to be clear, a better option. Yeah, it was really striking to me. I mean, in addition to Benjamin, who was at the top of the story, you know, I spoke to others who in one case, there was a guy I spoke to who had turned down a full ride to college to start his own detailing business. And a book coming from, yeah, really all kinds of walks of life. I spoke to one former Amazon warehouse worker. He was making $15 an hour doing warehouse work, quit, started washing cars for 20 bucks a pop. And then now, you know, fast forward a few years, he is, his detail.
Starting point is 00:24:34 business is making $19,000 a month. And that's not even counting. He's also, of course, now has a TikTok, and he's running coaching services that brings in another $50,000 a month. But some genuinely crazy stories and trajectories here. Since you mentioned TikTok, I was floored to read in this piece. There's something like a million and a half videos on TikTok with the hashtag card detailing. I mean, I guess we like to watch that stuff.
Starting point is 00:25:00 It's very satisfying. I mean, if you do tune in, you can see just. seeing that grime get like pressure washed away. There's something kind of soothing about it, I guess. I will have to do that. But also, I mean, it's another stream of revenue for these folks. Oh, absolutely. Yeah.
Starting point is 00:25:14 I mean, you know, I think it is, I've spoken a lot of influencers. And in this case, I think a lot of the revenue can come through more coaching services as opposed to product placement. But no, definitely a way of bringing business for sure. Coaching services. You mentioned that a couple of times. So it's these folks who have made it big, teaching other people how to make it big by washing cars.
Starting point is 00:25:33 Yeah, detailing cars, which is different, right? Detailing. Yeah, because it is a little bit like this sort of industry. I mean, a lot of it is you are learning on like YouTube effectively. There's not really, you're not going to community college to do this. You're learning from other people. You're getting mentored. And so that is a lot of how people are coming up.
Starting point is 00:25:49 What about you? You wash your own car or what? You know, I have three small kids. And so I am definitely a customer who will say, oh my gosh, come to my driveway, make my car less terrible, please. It's the interior of the car that needs to help, right? That's the deal. tipping Jen at the Wall Street Journal. Thank you so much.
Starting point is 00:26:05 Thanks, Guy. This final note on the way out today, which comes with the observation that SpaceX is scheduled for another starship, starship rather launched tomorrow. That's the giant silver rocket upon which American hopes to get back to the moon depend. They are always something to watch, as is the company's share price. It's been part of the session today trading below $135, which is where its initial public offering was priced a month or so ago. So it is worth a reminder here that SpaceX isn't just rockets. It does social media, an AI, satellite internet, and maybe if rumors are to be believed, a merger with Tesla, too.
Starting point is 00:26:57 We'll see. Our media production team includes Brian Allison, John Foki, Montana Johnson, Drew Josten, Gary O'Keefe, and Charlton Thorpe. Alex Simpson is the manager of media production. And I'm Kai Rizzdahl. We will see you tomorrow, everybody. This is APM. The economy never stops shifting.
Starting point is 00:27:30 markets move, global trade gets disrupted, and policies shift. And all these factors have a tremendous influence on the ways we live and work. I'm Kimberly Adams, host of Marketplace Morning Report, a daily 10-minute podcast where a team of award-winning reporters helps you make sense of our evolving economy. Listen to Marketplace Morning Report on your favorite podcast app.

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