Massenomics Podcast - Ep. 490: How To Get $100k of Gym Equipment for FREE
Episode Date: August 25, 2025$100,000 of gym equipment for free?? Almost sounds too good to be true. We discuss the finances behind running a gym for a decade. We also release big upcoming Massenomics dates and bust out the Horse... Stall Mat Gripper for the first time! EliteFTS Use code MASS10 to save 10% on most orders! Build Fast Formula Use code MASSENOMICS to save 10% on every order! BearFoot Shoes Use code MASSENOMICS to save 10% on every order! Juggernaut AI Use code MASSENOMICS to save 10%! The Strength Co Get some Go-To Plates! Texas Power Bars Get the Barbell that changed the game!
Transcript
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You know, thanks for what you do with your podcasts and all the rest.
You're doing a great job.
I hope everybody keeps tuning in.
You get a lot of good info, a lot of insights,
understandings of how to get strong, how to stay strong,
how to use your strength.
You do a great job, dude.
You make things better than they are in real life, I think.
If you don't follow Massonomics, you all do it.
Social media, website, everything.
Massonomics.
Welcome back, Swelgers.
Gravity is a choice, but the Massonomics podcast is inevitable.
Welcome, episode 490.
My name is Tanner.
And my name is Tommy.
This is 490.
If we keep this up, Tommy,
I'm going to make it to 491.
I know.
I can sniff it.
It's been my goals since day one, 491.
Right around the corner.
10 out from 500.
the top 10 countdown to make it to episode 500 is on the pressure is mounting man
luckily luckily we are just scraping the bottom of the barrel for topic ideas here i was going to say
you'd think we've pulled out every last trick out of the massanomics bag but little do you know
we got a big one we got a big old bag here we got a big one coming for this episode i want to
tease it right now before we title topic's not going to come for a little while down the road here
but i want to tease it right now the title of this episode is going to be what tommy oh god you put me
on the spot here how to get i a 100,000 worth of jim equipment for free so will someone be walking away
from this episode with 100,000 dollars of gym equipment for free no they won't be but you will be
walking away with an ad for
Texas power bars because
I love this bar.
All right. YouTube's going to flag us for that one.
It sounded so realistic.
For a new one that doesn't know we have been flagged before
for the Toby Keith song. I wonder if I, what if I
just cut like three seconds where he just goes, I love this
bar? I think that you'd be fine.
Yeah. I think what you know, did it at the time.
It was like seven seconds. You did it two times
back to back.
And it is pretty long with the humming.
Yes, the humming really adds to it.
I really like the humming, but I really love this bar, the Texas Power Bar.
Last week's episode, we talked about our tier bar list.
Of course, the classic Texas Power Bar was S-tier.
Last week's YouTube video was Tommy talking about how much he likes the 29-millimeter black zinc,
chrome sleeve, classic Texas.
Texas Power Bar in his home garage gym.
There is not one better.
As a matter of fact,
he said it is his favorite bar,
and we both put it in our S-tier,
and you could put the barbell in your gym
by heading over to Texas PowerBars.com.
I really like the guy that told me I was stupid
for liking it for the history
when after I gave about 10 reasons for why I liked it
and like the 11th reason was the history.
And that was the one he latched on to.
I went stupid to buy something for the history,
which I agree.
It's stupid to buy something just for the history,
which is why I provided 10 other reasons,
but, you know, sometimes
comprehension can be low,
so you might have missed the rest.
Yes.
My turn?
Yep.
Oh, okay.
Okay, I was just complaining there.
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We have a lot to talk about this week, and I am not just hyping that up like we do sometimes.
There is a lot to talk about, and a lot of things that would be awesome leadoff topics here.
I don't even know where to start.
Tommy, does one of these sneak?
uh yeah this is a i think a quick one um i made shredded chicken for the first time tanner and i can
say that i do believe that is the uh superior way to make chicken especially when it comes to the
leftover game that is yeah that is the way to do it and uh you're a believer i'm a believer
i really make maybe like after that then do you think it makes more sense to you when i say
that i could eat that all the time uh yeah because it mixes really easily too
It mixes really well with rice.
So I basically just do it as like a like a taco bowl.
Like I just like I cooked it relatively plain.
You know, I just I'm some salt and pepper and some just like basic seasoning on it.
But then, you know, if I want to do a taco bowl, I just throw some taco seasoning on there, some rice, beans, you know, hot sauce, things like that.
Or if I want to do something else I could, but I was liking the taco bowls too much.
So I just kept making those all week.
Yeah.
I think that.
Yeah, I guess I don't know if I specified that, but I always mix mine all together too.
you know it's i mean all together it's usually just the the chicken the rice and the fat free
cheese yeah but i do just like yeah fold it all up into a nice little mess yeah it's good man
it's uh it's it's just easy it works and uh yeah the my only takeaway was i need to invest
in something to shred my chicken a little easier because the by hand talk on that and oh there
was lots of lots of conversations on that i'll probably just get some type of beater mixer thing
that everyone was talking about,
because I don't have one of those right now.
And, yeah, shredding up,
I don't know if I made about four pounds,
shredding up that by hand does kind of suck.
Yeah, that's, I believe that.
I don't do it,
so I don't really have a leg to stand on in the conversation.
But my wife does use a,
she does use a KitchenAid hand mixer,
but not like the big KitchenAid like countertop thing like that.
I don't know why she uses that versus the one I didn't ask that.
I don't know if it's just like less to clean
just by using the hand,
Cheneid mixer, but big
Brad the pad,
he shared some tool that he has, those like
seven bucks on Amazon for. Yeah, it looks like
it. Was that the one that looks like the weed grinder, that one?
I think so.
I don't really know for sure.
Assuming like that's what a weed grinder
looks like, I wouldn't know.
Not that I would know anything about that.
Actually, I don't know almost not much about that.
Okay, so that's the chicken.
And so you're giving it thumbs up.
Yeah, yeah, I'm sold.
I am quite confident this will be a very regular part of my diet going forward.
Okay, we do have, it is official.
By the time this come out, we already dropped a new drop.
It's going to be on Thursday, the 21st of August 2025,
in case you're listening to this like three years.
now just so you know when exactly what it was where in history thursday because where are you
might be listening to this like seven years from now where were you on august 21st 2025
drop us a comment if it's four years in the future and you're just listening if it's some large
number of years in the future leave us a youtube comment if youtube still exists let us know that
you are just now getting to this uh getting to this um but we do have a big drop it is this Thursday
one of our biggest new products ever.
It's up there.
It's up there.
And this is a fun one too.
We've,
God,
I don't want to give too much away on this,
but.
Yeah,
we'll have to decide.
I don't know.
Maybe we won't give away everything.
Or maybe we'll wait until we'll tease it all now.
Once we kick off the live listeners,
we can actually show the product because then no one will know prior to it being released.
But we could tease a couple of the things.
Yeah.
I was going to show this off.
We have a very limited number of these.
We got prints made.
We've never done this before.
We got prints made from the outdoor party of the
2025 lift hard,
live easy classic.
I think the dimensions on these are eight by,
what is it time?
Eight by 16 or something like that.
I think or is it eight by three?
I already forgot.
I mean,
I could look.
Yes, shout out big Gary.
He said,
well, there will be prints of this?
And I said,
terrible idea.
I'd like one of those too.
So let me...
What the hell do we call that thing?
So we didn't get a ton of these printed, but this isn't...
We did a size that you can't...
Like, I bought a frame off of Amazon.
Yeah, like that was the big one.
We wanted to get a size that you could actually afford a frame on.
Eight by 16, it looks like.
Anthony asked if it's signed copies.
Well, not by default.
I suppose by request they could be signed copies.
We did that on some slides for...
some people that wanted them signed.
But we don't have a lot of these,
so these will not last all that long.
But if you do want, it's a,
I don't know what you call this print.
It's a nice.
I mean,
it's an actual photo print.
Like,
or it's an actual photo service.
Of the high quality.
And it will ship in a rolled tube,
so you don't know what being folded or damaged.
It'll be rolled up.
It'll take a little bit to,
you know,
unroll.
But if you throw it in a frame,
that'll straighten out just fine.
I don't think it's a matte finish.
I don't think it's a matte finish.
I think it's just the regular like,
Is it called like luster finish or something?
I don't, I can't remember.
So that's that.
We will, as a part of this drop,
there is going to be a big 50% off sale.
I don't know the final number of items.
I've got to look at that tomorrow
and see exactly how many items that we have.
But there's going to be,
I would say, at least a dozen items
that are going to be 50% off.
And people always say,
oh, it's just the extra smalls and the 4Xs.
I do think I looked.
There's almost every single size
between extra small and 4X.
We try to do that.
It's just that it's in limited,
you know,
it's only certain shirts have certain sizes.
But collectively,
all the ones that will be on sale,
there's a size for pretty much everyone.
And there will be some things
that are not shirts that are on sale.
Big Antony wants to know
about the lift shorts 3.0.
As a matter of fact,
yes,
there will be the last few pairs of medium lift shorts.
They are down there.
You see that, can you see the stack of boxes I have back here, Tommy?
Yep.
There's like, I don't know if I can get out of the way of it,
but there's a lot of boxes back there that I'm getting ready.
So what's in those boxes?
Well, we couldn't really say what's in those boxes as of yet.
So that's going to be for something we'll talk about after we kick everyone off.
The 50% off sale, the prints.
The prints will be gone quick.
The 50% off items will be gone quick because there's only so many.
Do we want to show off the new T that's going to drop?
Oh, I think we could show that one off.
Yeah.
a new tea there is a new tea there is a new tea and boy this color really pops i don't know if you'll
remember the actual name of this color but it's a very pop it really it's really uh was it just brown
or was it espresso not called brown i mean we're called it brown it's the espresso that's what it is
yeah big sabrina carpenter guys over here yeah the espresso massanomics gym tea on the comfort colors blank
do we uh have we done the gym tiana comfort colors yet oh yeah oh yeah sorry yes we've done it
yeah that we've done purple wine and brick yep that's right the shirts that i wear more than any
other shirt and uh yeah yes i wore that to the brown county fair one day thinking oh probably
run into tommy and he'll be wearing the shirt i didn't run any tommy wearing the shirt i ran into
kaden wearing the exact same shirt i'm trying to think if i had that shirt on that day or not
No, I wore the ivory lifting department shirt and then I spilled food all over it within the first five minutes of me being there.
So hopefully those stains come out.
Yeah, the classic right on the ivory, of course, too.
This espresso is a nice tea on this comfort colors, though.
Have you worn this yet?
No, I got to take pictures of it.
I don't want to ruin it.
Yeah.
So that and then one other very top secret item that you're just going to have to wait and see.
see to believe it's it's the crown jewel of the drop it is it's it's kind of thing
I mean it's unlike any product we've ever done before it's sort of like some other
product sort of like some but in a way it's unlike anything also completely different yeah
yeah but it does have some similarities to at least one other product yeah we'll talk about
it at the end of the episode when everyone's gone for a minute so okay we'll know what we're
talking about here. Yes.
Okay, big announcement.
Crew Falls, 2025.
That is our winter
Massanomics get-together event.
We held it in 2024. We held it for the first time in
2023. Now the three-peat. The trilogy is coming
back to Sioux Falls.
This is December 6th, Saturday.
The Saturday is the 6th.
So I guess the Friday is the fifth, if that math checks out.
I believe so.
I believe it does, yes.
That will be, those are the dates.
You can lock it in your calendar for anyone planning to make the trip in.
We do this in Sioux Falls versus Western Northeast South Dakota because Sioux Falls is a lot easier for some people to get to.
Flights are easier to get something relatively direct there and you typically a little bit cheaper and you don't have to do much driving that way.
So it's not as big of an event of our Lyft, hardly of Easy Classic.
but there was a lot of people involved in it last year.
You know, it was definitely the biggest year or last year,
and I would guess this year's not going to get any smaller.
Well, and so for people that don't know what we're talking about here,
this is just a Massanomics hangout for the weekend.
If you haven't been around, it is just an open invite to come hang out.
We have a weekend, a jam-packed itinerary for the weekend.
You know, we'll finalize that a little bit,
but tentatively, the rough ideas will probably do a grip challenge at my house on Friday night,
which also involves a little beer drinking,
a little food eating,
and it's just a good old garage time.
A lot of chalk is typically involved as well,
so you can count on there being chalk everywhere.
And that is Friday, Saturday.
We hit up a gym somewhere in town,
get our lifting on, get a little food,
and then Saturday night we get out on the town
and go dancing on some tabletops or something like that.
A big love lady says,
chat GPT is going to love the chalk.
This one weekend
Chalk, chat, GBT for the year.
Chalk and Coke zeros.
Coke zeros are just going to be flowing.
We're going to chalk up to keep a grip on all these Coke zeros.
Yeah.
Yeah.
And Big Colton said, what gym are we going to?
Because on Saturday, so in 2023, we went to
Jonah Leo's Liberty Barbell.
2024, we went to Los Campione's.
2025, we don't know for sure yet.
Yeah, there's some options, so we're thinking about what we're going to do.
Yep, could be a new gym.
We've never been to before, yeah, Tiva.
We'll see how it goes.
Could go to one of the other ones, we'll see.
Also, because there are people that fly in every year,
Allegiant does fly into Sioux Falls.
So depending on where you're at, you may be able to get a cheap direct flight from Allegiant.
Otherwise, yeah, the Sioux Falls Airport is of decent size.
So if you play it right, you may be able to find cheap tickets into town.
And for anyone that doesn't know,
the crew falls event attending that is a checkmark on the massonomics
Hall of Fame check mark you're on your card to get a check mark
and to make it in the Hall of Fame.
Attending crew falls is a check mark so it's extra incentive to make the trip
but we don't charge I mean you have to pay to get here you have to pay to stay
like it's not an inexpensive trip but we're not really like we don't make any
like we only spend money at crew falls right we don't make any
Am I forgetting, like, do we, we don't make money, we're not, we don't, we don't do it for the short-term money grab on this because there's no money for us to grab.
We just do it because it's fun and we wanted to have kind of something halfway in between the Lift Hard Live Easy Classic and, you know, that was the original reason.
Like, we need a winter event.
We need, like, we need to have a Massonomics event every month or we're just totally just bored out of our mind over here.
Yeah, and he said it's content.
Yeah, it is content.
Although at this point, even with our content plan,
it's less of content than it used to be
because the content that we pumped the most out of
is just like straight up gym tours and equipment stuff.
You know, the vlog don't do quite as well for us
so we don't do as many of those anymore.
But we find a way to work all that into that weekend, too,
to get a little content out of it at least.
All right, that's crew falls, right?
December 6th.
Yeah, more details will be coming,
as we get closer.
But the important thing is right now is, yes,
it will be that Friday, Saturday,
yeah, Friday, Saturday of December 5th, 6th,
or whatever that is.
Yeah.
Yeah.
And we also just like inside baseball,
why we pick those dates is we don't want to get it any closer to Christmas
than that.
We need you to get it a little bit after Thanksgiving.
We don't want to get it any later in the winter than that
because it just like the chances of it being terrible weather are great,
greater.
We've gotten so lucky on the weather.
the last couple years.
I assume it's not going to be...
The first year wasn't that nice.
Well, it was really windy.
Yeah.
But it was still like a temperature-wise for December was like...
Yeah.
Last year was really nice, though.
It was like 55.
It was amazing.
Yeah.
Yeah, that first year was very windy.
I was carrying around that Massonomics banner that's on the PVC, you know, the big four-foot-by-four-foot
banner.
And that was literally like a sail in the wind outside.
There was no way to hold that.
that wouldn't, like, send you flying across the parking lot.
Okay.
Tommy Gaines was here.
Yeah.
He was in the building.
We got to get all the details on this here.
Because how did this shake out exactly?
This wasn't planned weeks in advance.
No, this was, uh, cheers woldgers.
This was has essentially no prior planning.
I guess the actually, hold on a second.
I'm really thirsty.
I'm really thirsty right now.
Yeah, what are you drinking over there?
Kirkland.
Oh, sounds good if I was a peasant.
But since I'm not, I'm going to have this original Rambler.
And I was back in town again and I forgot to get them.
Yeah, I know.
I forgot to bring them that time to this time, too, even.
Oh, yeah.
Ooh.
Even the original Rambler is just different.
I think something's going to come out someday that it's like,
oh, no, Rambler's been adding cocaine.
to their uh... Coke zero to all their cans
it's Coke zero
that's why I like him
uh so Tommy Gaines big Tommy James
Tommy Gaines with two Zs on
Instagram and uh and on TikTok for anyone that doesn't
doesn't follow him he's got a very large following
you know like a million some on TikTok
and I don't know like six or 700,000 on Instagram
and Tommy
is like what would you describe his video style he's very he's got a lot of viral videos yeah it's very quick
just super snappy phone editing of typically him drinking a lot of alcohol and there's a little
lifting the most random shit like concocting like these you know that that feeling the end
of the night it's 2 a.m. you're bombed and you just got like put something together to get food
can we do this like yeah yeah let's mix this pizza and put some del
meat on top of it and whatever sauce we got and then on top of that he's very strong you know so
in his live in his videos he's often benching well over 400 pounds he's benched oh his best bench press
is 515 pounds oh it is yeah 515 oh i didn't know it was that big damn yeah yeah 515 he's benched
he's jefferson deadlift 800 pounds i didn't realize his jefferson was that big either wow okay
He's conventional deadlifted well over 700 pounds, so he drinks a lot of beer.
You know, he's like, you know, a video might be how many bush lights do I have to drink until I smile?
Yep.
You know, that could be any.
He fishes a lot, too.
Like, there's a Midwestern vibe.
Is he from Wisconsin?
Yeah.
He lives in Wisconsin.
Yeah.
And it's also just like a lot of fun, too, I guess, too.
Like, they're just really fun, snappy punch.
videos like you said but Tommy we've talked a little bit in DMs over the years like a very
little bit like you could have read our whole DM history in two minutes you know over the last
10 years or whatever it's been so he's aware of us and he'd said stuff before like we had talked
about him being on the podcast but he'd kind of want to do something in person and a little bit of
this and that and he had a video he was up in north Dakota and I don't know someone probably
listening is responsible for this, but they tagged
Masonomics in it and said, North Dakota,
you got to get down to see the massonomics guys.
I actually saw a lot of those comments in that video.
There was a ton of that.
So that's nice to know that the greater internet is looking out for us.
So then I threw in a comment on the post and I just said,
shoot, you're almost in our back backyard right now.
And then I don't know how many hours it was later.
He messaged you like, you were in Aberdeen.
realize you're in aberdeen i was in aberdeen earlier today he was like i was there and i was like
oh crap like we missed you and he's like oh man he's like screw it i'm coming back tomorrow if you
if we can make it work so do you know how far he made it to uh he was like well so he was visiting
someone else that was uh working in ashley north dakota oh so he's not that far away like
it wasn't a you know it was like an hour and something drive so he came back
Um, just, I don't know, was, is that yesterday?
I think it was yesterday.
Uh, yeah, I think so.
Yeah, yesterday.
Yeah, so he came back yesterday.
We met up at the gym and, um, did lifting and shooting video.
He brought some green belts with him.
Yeah, he brought grain belts.
He said went in Rome and, um, we were there for probably three and a half hours or something
like that, benching, uh, Atlas Stones, some grips.
stuff like quite a bit of griff stuff actually
was just basically testing
stuff out trying things and filming
hunt you know just tons
of shots along the way just filming all this
stuff and it was a lot of fun I think
he benched 430
I went off program and
bench 385 just because
it was
felt like the thing to do at the time
and I really thought about trying 405
because I haven't done that for a long time
take a run at that yeah I think I might
have been I might not have like
there was like a 50% chance.
I would say, if I'm being real honest with myself,
there's a 50% chance I would have got 405.
And a younger me would have absolutely,
like there would have been no,
no,
hesitation thought.
But I knew 385,
like going into that,
I'm like,
oh,
this is going to be a really comfortable weight for me.
Like I have,
I have no concern that I'm not going to hit that.
But I wasn't really ready for an impromptu max out of that.
But the 385 did feel good,
though.
That's the takeaway.
Yeah.
Yeah,
it did.
Like,
it also felt weird.
because of all this stuff we were doing
and all this filming.
Like if I would have just went and had a 385 bench day,
I would have been all nervous for that
and been like, ah, I haven't done this much in a while.
Like, I really need to get.
It's the juji thing.
You just get out of your routine and your element
and it's like, okay, it's just happening.
Right.
Yes, and that's what it is.
Like, I just did it.
And then, because I would have never even had been
considering benching 405 yet,
but then just because we were kind of like
just doing this stuff.
I was like, oh, maybe I should do, maybe I should.
look good for the video and I'm like I don't know
385 is probably good enough for the video honestly
I don't have to risk
I just don't want to miss a lift
really is what it comes down to yeah I was surprised
in the video when I saw the 385 go up
I'm like oh damn I didn't know Tanner was pushing this right now
and I really haven't been
you know in particular I haven't been but
I also feel really good because I've just
been training pretty intelligently
and training hard but not super heavy and stuff
and I just feel overall pretty good
so I can handle a heavy day and also
part of it and I thought there it the boogs thing there is something to horse cocking heavy loads every
once in a while like I need to I I think we're we're probably the same and that we get so yeah
which I think is smarter than the alternative of just doing random shit constantly oh god yeah yeah
but every once in a while there's a time in a there is a time in a place and I think I've
the bell curve is you know do dumb shit
follow your program perfectly
and then maybe at the end
it's like I still pretty much follow my program perfectly
but maybe there is a time in a place
for a little stupid shit
that's what I make up in my head
that that's the trajectory.
I think that's the thing.
I mean you have less chances.
You can't get away with that as much
as you get older.
You're right.
You know,
and your life is just a little different.
But yeah,
I think a little bit of that thrown in is good.
Yeah.
So it was, and overall it was a blast.
We had a ton of fun.
a lot of chatting a lot of behind the scene stuff because if you watch his videos
Tommy seems like a wild crazy man and Tommy kind of is a wild crazy man
but also he's a really intelligent man and Tommy we talked about this already
none of these people that we've worked with over the years regardless of their
persona they might have a crazy persona they might do all this wild stuff on the
internet and it's usually it's never like a lie or it's never not who the person is
it's just an over amplified version of that person.
But the real takeaway is all these people are not,
it is not happening by accident.
They're all really intentional.
They all have a plan.
They're all intelligent.
And like they're all way more intelligent than you might give them.
I think that's just based on watching their videos.
Exactly what you said to me when you're like,
God,
it just proves the point that we've said that no one that's good at this is,
is accidental.
Like everyone we've worked with that has it going on.
like is getting numbers.
They are a student of the game
and way more analytical about it
than you would ever think.
Yes.
He and he's very,
you know,
about everything social media.
And he makes his living off of this.
And like he makes a good living off of that.
That is his job as social media.
You know,
he's got enough enough of a following
and enough of a presence that that is
how he puts food on the table.
And it just is not by accident though.
It's just,
of course,
I'm not surprised about it at this point,
but every time you always wonder,
I don't know,
is this just the guy that stumbled on something
and has, you know,
he is just posting some random videos drinking
and they're going viral.
But you're like, wait a minute,
there's tons of random videos of people drinking
and those don't go viral.
So like, what's the difference here?
It's like, oh yeah,
because it's premeditated.
It's planned.
And that is what I would say.
Like what you see on there,
that is the kind of person he is,
but it's he's like a comedian actually what he really is is a really strong comedian
that has found a way to represent that on social media
like that's his form of comedy through kind of a social media skit sort of way
yeah it's like a skit of his life that's just like over amplified of an over amplified
version of what he really is doing Tommy's really strong dude I did not know I talked about
also I thought he was like I would have guessed he was 59 or 510 that's exactly what I was going to say when I asked you I'm like oh yeah so is he like 5758 you're like no he's actually big well and it was funny for anyone that's been to massonomics gym in Aberdeen you'll get this the logistic or you know the actual geography or the layout of this he sends me a message I was already in the gym and he's like oh I think I'm here but I tried the door on the south side of the building and I
couldn't get in so I'm walking around to the north side of the building and I'm like I'd
already sent him our address and and for whatever reason Google Maps still shows the original
address. Oh really? Oh. Which is just one block yeah directly south of ours. So I walked out
into the daylight into the main level of the street and I could see one block away across the
lumberyard a guy with a backpack and I'm like it's got to be him.
am. So I just yelled Tommy. He didn't look. I yelled it really loud and he looked and I
waved and he waved. So he just walked through the lumber yard across the lumber yard and came over
and he walks up and I I know people say this to us all the time. So I'm conscious of what this
sounds like and people say it to us all the time. But I had to say it because it was shocking to me.
I was like, oh my God, you are tall. Like he's the exact same height and weight as I am.
Yeah. So he's like 6.3.
He's 6-2-6-3, yeah, and 2, like, 2-45 right now, or, you know, 250.
And I'm like, I thought he was 5-9, honestly.
And I was just shocking to me of how, I don't know,
this is maybe the most caught off guard by how tall someone ever was that we've met in person.
Yeah, we were a little surprised by Mark, Deadliest Lift, but you knew he was tall.
I just didn't know was he, like, 6-5, yeah.
Right, right.
Yeah, that really surprised me when you said that, that he was that tall because I just didn't think he was like that.
And benching just, he's just gift, he's, he's, he's, he's, he's, uh, he's an athlete too,
you know, that's, it's kind of a lot, he parallels a lot of things to me with Mikey.
Mikey may be me, uh, big Mikey Mac O'Brien, where they're just, uh, kind of freaky,
you know, they have this awesome persona online, but they're also are kind of like freaky
athletes, too.
And that's part of the equation.
So we can with Mikey and just watching the way he can move while also being really
strong you're like oh yeah like pretty much no one can do that yeah he is a freak of nature kind of
and just what mikey is very jacked right now too my god he looks enormous right now he looks so huge
yeah um it was it was it was it was a lot of fun that was it was it was it was it was a good spot for
burger i actually had to go do some stuff so i couldn't do it so i send me to shwan shwanne swan
recreation explained it to him he's like that's perfect that's my whole thing it's like bench in
burgers and brews like that all fits into the content and what I'm doing got there and he
messaged me he's like they're closed I could not I didn't know they ever closed I don't know
why they were closed at like let's be like two in the afternoon on a weekday I guess I'm not sure
yeah that's absolutely shocking to me it must be like a yearly cleaning or something because I just
I didn't think they ever closed right so I sent him to the circus which would be the next
yeah which is also a great great one to go to right so when he went and ate at the circus and
That was it.
He posted the video tonight just not long before we recorded.
So you got to see the video of the representation of what I just talked about here.
Aberdeen establishments don't realize they're getting free publicity from people
with damn near a million followers online.
Yeah, with like a million followers online.
Like there's companies like QuickTrip and that are paying lots of money for that guy to do that.
A lot of money for him to do what he did right there.
You know, there's big, large companies, nationwide brand.
that pay a lot of money to get him to do that.
I know some people over there.
I might have to just to give him a heads up and be like,
hey, look who he sent your way.
Yeah.
Yeah, that's probably true.
No, I could talk forever about,
we talked a ton about just strategy
and different posting and social media
and all that stuff.
And it reminded me a lot of the Jujimufu
ego Olympics boot camp where.
And,
Tommy and I talked about this that my comment was there's people online that pay people hundreds or thousands of dollars to get like consultation on this type of stuff and I don't think they're getting as good of advice as what you get from real people actually doing it and doing it and done it that know from their experiences.
And also people's theories, the behind the scenes theories that aren't out there, but you just do this.
enough and you just have enough A, B, testing in your head.
And you're like, I don't know, this, they say this isn't a thing, but I've done this.
And 90% of the time, it works this certain way.
And it's just, everyone kind of, that's the one thing you learn is everyone kind of has
their little theories for how they think certain things work to do certain things.
And it's, it's always really interesting to hear those.
Yes.
Yes.
That's, so that's the Tommy Gaines.
I don't know, anything else I missed on that?
That's kind of the, it, I think, uh, he's got a little home gym set up.
there in Wisconsin so it's very much on our radar that we could get there for a home gym
tour at some point in time and continue the that'd be cool collaboration with Tommy yep
that'd be that'd be good one that's it that was the that was the Tommy Gaines experience
we did at Swelgers we turned down we gravity was a choice and we said not today gravity
should we do supporting our supporting members I think so then a certified training facility
then a couple of ads and we'll kick everyone off
and get to this top secret way
that you can get $100,000 of gym equipment for free?
Yes, yes, yes.
Okay.
While I do supporting our supporting members,
do you want to pick out a certified training facility?
I am on it.
Okay.
So, supporting our supporting members.
Big Kurt, the artist formerly known as Big Curd,
competed in the Shaw Classic armlifting competition.
He got third out of fifth for the 80-kilogram lifters, including loading the half-70-pound blob.
He earned himself an invite to the World Armlifting Championship in Las Vegas.
Big Alex and Big Burke, two other supporting members, were also there and got a picture together at the Shaw.
A couple crew-on-crew picture meetup time.
Big Moe competed in an only lifting meet.
I'm not sure what his number.
were, but I can only assume that they were enormous.
Big one nutter
competed in powerlifting America, rising tide meat
in Minneapolis, Minnesota, squatting
574 pounds, benching 374
and deadlifting 644 for
a 64 pound meat PR.
Nice.
Big Adam lifted at the buffet,
a certified training facility in Spokane, Washington.
He lifted with Fit Matt, Fat Matt.
It was a crew meetup because they met up because he found him on the certified training facility.
They did not know each other prior.
Oh, they did.
Okay.
And they got a lift together because he looked him up.
They both have certified training facilities.
He was there for whatever he was.
And they got, they went and lifted together.
I mean, right there, people, are you looking?
to tap into a community of like-minded individuals.
That's just, that's the proof right there.
Yes.
Big Peter, Bruno, competed in second round of armlifting super series.
Big Peter B, I assume that's who it was.
He was also this week's guest on unpaid and underrated.
And then Big Tom, Nate's buddy Tom, won his BJJ comp, going two and oh.
Well, yeah.
I see how jacked he is lately.
I know.
No surprise there.
Well,
and then probably just throwing pencil necks around left and right.
Nate's getting all jack too.
It must be something in the water there in that part of Ohio.
Living up to the Ohio reputation.
I guess.
Ohio.
Am I right?
You're right.
You're right.
Okay.
Massanomics.com slash certified.
Is that where I need to go to check out this map?
That is the spot.
actually a little insider info we did revamp the website navigation so it's even easier to get to now
you know we have all these other exciting programs and things going on through masonomics so now when you go to
the website the navigation has shop certified gyms affiliates podcasts hall of fame and a company drop down
with some additional pages but a little easier to get to the highlights of the website now
it makes a lot more sense it does did you have one picked out there is something here that we got to do
but we can save this one for next one too.
I did pick one out here, actually.
If we go down to the southwest, the Phoenix area,
there is an interesting gym here.
It's called Scottsdale Garage Gym.
Ah, Scottsdale Garage Gym.
That's in Arizona, huh?
Yes, it is.
All right, I'm tracking.
Let me get down there.
But it's warm down there right now.
Probably.
It's warm up here right now.
Did you lift today?
I did.
And it was warm.
It actually wasn't.
The worst was maybe one of the worst days.
I mean, top three for sure, worst days in the gym was, I think it was Saturday or Sunday.
It was like 85, which not terrible, but the humidity was 91%.
And it was just like the hot.
his blanket was on you the entire time while you were lifting it was that one was rough that one was
rough i feel like what you're saying is it's not the heat it is in that case i can i can assure you
it was not the heat it was the humidity western northeast south dakot of the last i would say
today i would say the last three days so like sunday monday and now tuesday have been pretty
miserable with the heat and humidity and then we got so much rain yeah i was seen streets
under water actually the mosquitoes now are wild i bet i bet like people complain about the
mosquitoes at the uh lift hardly easy classic there was no mosquitoes there compared to what
it's like right now they are freaking it's so it's so crazy i mean mosquitoes don't exist in sioux
falls. I don't know. Maybe they do somewhere. I don't know if I've gotten like two mosquito bites
since I've lived here. And you could just walk across the grass in Aberdeen and get 15 of them
just going from like the gear car to the yard. Definitely can. Because there's so much standing water.
Uh-huh. So it's, I mean, this is just every, the whole city is a breeding ground for mosquitoes.
It's actually spraying like tonight and tomorrow night. Oh, yeah. Like they're, I assume bringing out
the heavy guns. You got to. Yeah. We are going to have Kansas.
or after this week, if we don't already.
But at least you won't have bug bites.
Yeah, I'll take my trade-offs here.
I should say you'll have less bug bites.
Yes, fewer.
You're still going to have bug bites, just not as many.
There won't be none.
Yeah.
Yeah, Rapid City, Western South Dakota literally doesn't have mosquitoes.
Like, it's not, you know, they talk about Midwest versus West and stuff.
When you do go west of the Missouri, they really don't.
have mosquitoes they're not much of a thing out there i don't think they're i don't i don't
think mosquitoes almost exists in the black hills someone correct me if i'm wrong but interesting
i think that's almost like not they i think that they're not a thing at all
maybe i'm making that up everybody makes up for it for the rest of them though right we do
definitely do okay should look at this gym yeah all right so what's interesting about this gym
we just have one photo but if you really zoom in on this thing and look at it big there's a lot
to dissect here.
And this is, again, in big Scottsdale garage gym.
And first thing, this is, in fact, a garage, which in Arizona can get pretty
toasty.
I'd be very curious if he has any type of AC or mini split or anything in here.
I see some ceiling fans.
You've got two ceiling fans, so that's smart.
But floor completely covered in horse stall mats, it looks like.
And I think this is a three-stall garage.
It looks big, doesn't it?
Well, I see two garage doors.
Yeah.
The big garage door is a is a large garage door.
So I guess, yes, this is for sure a three stall at least.
It's hard to tell what is farther to the left.
But you can also tell by the horse stall mats,
this is at least like freaking 12, 3, 4.
Yeah.
This is like 30 feet wide.
Yeah, so lots of room there.
But yeah, floor completely covered.
All right.
So just looking at some things right away in the foreground tanner.
an assault bike so you got a little cardio action actually in the back right corner there
i'm curious what i'm seeing i see something with like a like a lever arm of some like i don't know
there's like a functional trainer that we can't see because there's some attachments on the wall
there too so maybe he has a functional trainer in that corner there is a functional trainer right
like it's like a free motion some more photos would really solve these mysteries for us but yeah
we got on the back wall we got barbells one two three four five six seven eight nine like ten
eleven twelve some of them a lot of them
We got a bow bar.
There's a safety squat bar.
Bamboo bar.
Yeah, lots of good stuff there.
A rack.
And he's got more barbells on a darko anchor in there.
He's got the chain hangers in there too.
I see some mono arms.
He's got a rep.
Looks like the same bench as me, AB50200 in red.
Actually the exact same one as me, I think.
We got some rogue and aliko calibrated place.
on that rack back there you can just barely see them so that's pretty cool we have is it what is it what is this
machine here do you know what this like is this like a chest press of some kind like an incline
it i don't know if it's adjustable but that seat yeah that seat moves you can see a pop pin i'm really
curious what that machine is so i don't know if you could do like say a lying chest press and also
a seated shoulder pressed maybe i'm not sure what that machine is yeah or you just like
work various angles of incline maybe right yeah just be like that just be like that
So that's kind of cool.
You don't really see that in home gyms too often.
Back wall,
he's got a variety of dumbbells, kettlebells,
some nice shelving for all of it.
I see a,
it looks like a leg extension machine tucked in there.
And then we have the,
is it the SquatMax MD.
Is that what it is, Tanner?
Also not a piece you see in a ton of home gyms.
So that's pretty cool too.
On the back wall,
we got the Massonomic certified training facility banner.
I can see their certificates sitting underneath it.
Up top is a Wu-Tang is forever presidential sign like that.
We got the rogue 70-pound, do they just call those the wagon wheels or what do they call those actually?
26ers.
The 26ers, that's what they're called.
Yep.
Okay.
Got those hanging on the wall.
Those look sweet on there.
What is this here?
Is this some type of hack-squat chest press, force USA combo unit?
Yeah, hack-squot leg press.
Oh, sorry.
So, yeah.
Yeah, so, yeah.
AXWat leg press.
Do you suppose those are rogue deep dish plates on there?
It kind of looks like it.
They're thick.
They have a very nice shine to them.
It would sure seem like they are the rogue deep dish plates.
And then there's a lot more bars back here.
We got logs, axles.
Yeah.
A rackable curl bar.
That's a very special visit from the curl bar ferry when you got that one.
Yes.
uh wall control galore we got clips a landmine attachment i mean tons of good stuff here very impressive
yeah this is a high level gym you see a gym like like when you see this does it make you just want to be
does it make you wish you could just turn your whole garage into a gym i have been really fighting this
mental battle a lot the past month here we'll talk more about this i've had some some changes in progress
and changes going on and uh yeah this does make me want to do when when i see this i start to
look and be like, what do I really need
a garage for? I can just have another
full gym. Like, why am I
wasting my time?
Like, actually, you know what? This
will be the big, well, I have a newer car, which
would now at this point kind of drive me crazy
parking my car outside, but the worst part is
just the winters are so hard.
They're so hard on your car out here.
Like, my old, the Malibu,
an amazing unit,
it was. And
I, it was really only one winter.
I parked that thing outside. It was when we moved to
Sioux Falls, which was like a record-scented winter as far as snow and cold and ice went.
And I feel like that one winter aged my car like five years.
Like it was,
I thought my car was just mint until it just being parked outside.
Well, it gets covered in slop constantly then too.
Just always.
And then it's just in the elements, man.
I didn't.
It's hard.
It's hard in this part of the country to have that.
Well,
and it's hard on,
it's a hardship personally to have your vehicle outside.
like when you're just out just plan on starting at 25 minutes early every day you have to it's so cold and that's assuming it will start even
and hoping you have auto start because if you have to run out that sucks you like and then when it's covered in snow and then when you have to clean off your you have to move your vehicle clean off your driveway yeah do all that stuff it's rough like it it it does make your life actually worse like it's not just the flip side is that is for for say scottstale
he has that in the summer.
Oh, yeah, they have extreme heat.
But, you know, they put the little reflector thing
in the windshield and you're good to go.
So it makes it cool.
Yeah, it's like, that keeps it like 65 in there, I think.
I think so.
You put tint on the windows.
You put the little reflector thing in.
You're good.
But I do, maybe this is,
maybe some southern people are,
Southwest people will correct me and they have a different opinion.
But the winter, winter is harsher to get through than that summer,
as far as like this vehicle,
experience I'm describing.
You don't have to go trudge through feet of snow
and literally dig around your vehicle for...
Yeah, you don't have to like spend...
When it's 110 degrees out,
you don't have to spend 30 minutes
prepping your car to leave for the day
to make sure it's safe and visible.
But you do have to do that in the winter around here.
You actually like, you're like,
oh, crap, I got to get up earlier today
because I have to prep the vehicle.
First of all, make sure it starts.
And then once it started,
make sure everything's run in,
let it get warmed up,
so then you can scrape everything else, thaw it off.
Yeah, it's, you don't have to do that in the summertime.
You also don't die if you sit outside for five minutes when it's 110.
Like, it's going to be unpleasant.
Well, really old people might.
No, they need the heat.
They need the heat to keep everything going.
You would die in the negative 40 if you sat outside for five minutes.
Like, it's right.
It's a different, that's a different beast.
But it would be sweet having that garage gym, am I right?
Yes, it would.
That's, uh, you can imagine what it be like if we had that garage gym.
Most of my vehicles I could handle sitting outside for a good portion of the year.
But we just are the C-10, I'm like, I wouldn't be willing to, like, that's not going to sit outside in the elements.
Like, that's not a, that's not a possibility.
So I'm like, no matter what, we got to at least park.
And then my wife's always going to drive a fairly nice vehicle.
That's the thing.
So now you're up to two garage stalls like you need.
I really don't care about my own.
I know.
But then you need a stall just for all the kids shit and everything.
Yep. No, it's, it's the issue.
That is the issue.
But when I see this, back to my point, I see this and I think,
I don't know if any of that matters.
I just want that.
Like, I'll make, the rest of it will all sort itself out somehow.
I know.
I'll be miserable for four months out of the year just so I can have this.
Yeah.
when I already even have it a whole other gym
that's just minutes away
but then I look at this
I'm like yeah but look you know how cool that is
when he walks out of his house and he's like
oh I have an entire gym
like it's just this is just not even
but hardly a home gym at this point
this is just a gym that is in my house
yep
and that's the beauty of the certified training facility right
yeah do you have any questions
any final questions about this gym gym?
Yeah, there was one thing.
We talked this up pretty good, but the really most important thing is,
do you think you could get strong in here?
Oh, hell yeah.
Get hella strong in the Scottsdale Garage gym.
Oh, yeah.
Bust a sweat doing it, too.
And I did kind of gloss over it earlier,
but the supporting our supporting members that I read,
that's a relatively new segment.
And if you're not a supporting member,
that is kind of the number one way that you can make a difference in the
massonomics universe,
help us keep the lights on.
We have a lot of lights for the podcast.
These lights are bright and they're very expensive to run.
So please consider becoming a supporting member if you're not already.
You get a lot of perks.
When you become a supporting member, it's Perk City.
You get access to our Discord community.
It's the only way you get in on that.
You can listen to our pre-show.
It's the show that we, we, the pre-show this week was.
One for the record books.
It was worth the price of admission.
Multiple people said this, my support.
membership was worth of this.
I'm not exaggerating when I say people will be talking about this for years.
So, and the only way you get to begin on that, because we talk about stuff that we do not talk about.
Let's say you get the inside scoop on the fitness industry.
On the only way you get to listen to that is if you become a supporting member, you can listen to the whole podcast live.
You get early access on drops that we're coming out with.
It's the way you get signed up for the Lift Hardly of Easy Classic.
you get to come hang out with us at crew falls
when I say us
I don't just mean like Tommy and I you get to come
hang out with like a whole bunch of people that like doing this
lifting lifting and drinking
is all any of them know so
and
lastly most importantly
the mailer
isn't gone to print yet
but it could go to print any day right
yeah it's like 98% done today we have just one
minor tweak we got to make and then it's
send an off for production.
Yeah, so the line in the sand
is not yet. By the time you listen to this,
you still have time to get signed up.
We will give a very firm date
line in the sand. And we always do make a few
extra for those last scragglers there.
Yeah, we're going to have it,
have it. So
we're pushed the line of sand as far as we
possibly can because our number one
mission, not for our own benefit,
but for the benefit of you as the listener,
is to get as many of you signed up as possible
before this comes out.
And again, I can't stress it enough.
It's not for us.
It's for you.
We're doing this for you.
You sign up.
You are the winner in this scenario.
We're losing here.
We just want to make sure as many of you can win as possible.
And the only way you win is by getting signed up to become a supporting member before this line in the sand.
So make us lose more and let you win more.
That is our goal.
Let us help you win.
Help us.
you this week's episode is brought to you by our friends our kind caring friends over at
barefoot shoes it's barefoot dot store that's where you go check out all their fine footwear
this last weekend was the brown county fair south dakota's largest fair of the entire state
right here in western northeast south dakota also south dakotas muddiest fair every year
no exception this year the muddiest possible conditions of the year
come for the brown county fair weekend uh so i was wearing my brewing boots
the perfect perfect wear footwear for the brown county fair because
whatever you're going to wear there is going to be caked in mud like it's kind of a joke like
uh women go to the concerts and they wear like these nice shoes and then they're literally like
completely buried in the mud and like there's literally people like lose their shoes
there because it's so muddy
but not if you're wearing brewing boots
not if you're wearing brewing boots
from barefoot dot store
and then if you're not going around in a pier mud fest
you could even bust out their regular shoes
that's what I did today I
went to the gym in
my ursus 2.0
take those off
slide on my ursus
high top 1.0
get done
like Mr. Rogers
changing your shoes
Showed up.
Yes, I'm Mr. Rogers,
and it's just switching from one pair of barefoot shoes to another.
You can do the same.
Check out barefoot.
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Use discount code Masonomics.
They'll save you 10% on any pair of shoes at barefoot.
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should we kick off all these live listeners finally they've been hanging out way too long i think
we got a title topic way way too long they have officially overstayed their welcome i think
there's just hundreds of people here this might take me an hour to get them out of here
well i also notice no one would be worth it no one ever does me the favor of removing themselves
i have to manually remove every person until the bitter end it's like hey guys you know you can you know
you can't stick around, but no one ever does it.
Everyone's getting every last possible second out of it, right?
Got to get their money's worth.
Part of the perk of becoming a supporting member is you get to let Tommy
kick you out of the live show each week.
You stay till the very end.
It still surprises me from what I can tell that Zoom does not have a bulk remove feature.
You know, it just seems like they would have that.
But I also think they understand that most people don't want to be in a Zoom call
any longer than they have to, except for this one.
yeah typically everyone's trying to everyone's fleeing like they're just hovering over that leave button
waiting to click it not here though like oh thanks everyone it was a really good meeting uh yep
oh oh thanks everybody yep good good job thanks yep yep see you all right thanks yep good good job thanks
that's how it goes you don't you don't probably ever really get to be in like big
oh my god if i'm in a zoom call with more than
one person. It's very unusual. It's actually more common for me to be in a Zoom call
where there's two people sharing a computer together than it is for me to be on a Zoom call
with multiple people. Right. Right. Oh, thanks everyone. Good meeting. And I still actually,
for the most part, push people to phone calls because it's just easy. For a lot of the things that I'm
doing, it's just easier. Yes. Oh, yep. Oh, good meeting. Thanks, everyone. That's how they
end. I don't say that. I don't tell everyone, thank.
I'm like, no, there's like, not everyone has to do that.
Oh, but do they?
It's not necessary.
One person can say that and close it out.
You know what time it is now, don't you?
Yeah.
Title topic.
I had a feeling.
You mentioned it once earlier, but what is the title of this topic?
What we're working with right now is
how to get $100,000 worth of gym equipment for free.
And you might be wondering, is that a clickbait title?
Short answer, yes.
Short answer, yes, that is a clickbait title.
Actually, longer answer, no, if you consider your time worth nothing.
Got you, though, didn't we?
It worked, though, didn't it?
And I did have, I did bring some documentation.
Yeah, what do you got over here?
There's like some official documents.
It's just like your tax status with the government, your legal structure.
I just wanted to bring in some documentate, some reference source material documents.
You got all these files over here.
What's he doing?
I got a lot of documentation.
All these papers, they turn sideways, which must mean there's a lot of stuff on them.
Yeah, hot dog, not hamburger.
In design school, do they teach you hot dog versus hamburger?
It's day one.
We're going to learn about paper.
today. There's two types. Hot dogs and hamburgers.
When you fold a hot dog, it's long and skinny
like a hot dog. Kind of like a bud. But if you fold a hamburger,
then it's, well, it's kind of just more like a hamburger shape.
I'm like, oh my God. Are they going to be a genius by the time?
Well, actually, this one really isn't all that
hamburger-y, but just in reference to how much this one is hot doggy,
it is kind of hamburger.
Relatively, yes.
On its own, not much about this screams hamburger to me.
No.
But when you know, when you see this, you're like, okay, I guess that is kind of like a hamburger.
It's all about the comparison.
Yeah.
So they do teach you that, though, in design school.
Yeah, that's like number one thing.
They got to, it's like the number one thing.
And everyone's like, oh, crap.
This is going to be tough.
I thought this was going to be fun being here.
That's like the rude awakening.
Yeah, that's like going just like,
half the people leave right then.
Yeah, so how,
everyone want to know how you're going to get $100,000 worth of gym equipment for free?
Well, it's just the easy.
What we're going to kind of talk about,
we've talked about this at times on the Massonomics podcast before.
Over the years,
we've dove into Massanomics gym in pieces,
in waves and bits.
We probably even talked about this very similar thing.
At times in the past, like several years ago,
we've been podcasting for like, you know, almost 10 years.
So we've talked about a lot of things,
but we haven't talked about this recently,
probably not within several years.
We kind of want to talk about some of the inner workings
of how a gym like Massonomics gym works.
Because a lot of people, I think, you know,
home gyms have become a lot more popular in the last few years
and that maybe has curbed some of these people thinking
that they need to start a commercial type gym.
Actually, I never thought about that.
That is a good point.
That is the outlet for a lot of people now is,
no, I can just drop like 50 grand in my home gym
and that scratches that itch of having a room full of gym equipment.
Because 10 years ago, so few people were doing that.
It wasn't even like a thought for money,
people that you're going to do this.
like really elaborate home gym.
Yeah, 10 years ago, for the most part, a home gym was a treadmill, maybe something else
cardio, and like you might have one of those all-in-one Bowflex type things.
Right.
That was not an unusual setup.
But you ran into tons of people that would say like, oh, yeah, I want to start my own gym someday.
I mean, I feel like I would never even be able to count the number of people that I had
tell me that.
Yeah, you don't hear that much anymore, yeah.
No, and I, this wasn't really part of it, but I feel like that's because of the,
advancement of home gyms, isn't it?
I think you're right.
I think you're, I'm actually very surprised we didn't come to this conclusion a little
earlier when we briefly talked about this topic.
But yeah, I think, I mean, at the Arnold, we'd always have people come up to be like,
oh, that's a cool gym.
I'm going to start one like that or, you know, just something along those lines.
And yeah, it's been years since we've heard that.
Yeah.
Well, so we're going to talk about some of the dollars and cents, you know,
maybe not exact Nats ass details of Massonomics gym,
but just kind of how it works.
and it can be almost a cautionary tale of while you'll decide you don't want to do this.
And if you listen to this and think it is something you want to do,
maybe it's a little helpful advice.
And otherwise, it's probably just some entertainment if you're into the gym scene of like,
oh, how does that work?
So when Massanomics Gym opened in November of 2015,
yeah, November of 2015, we did have 12 members.
12, okay.
12 members would be up.
I mean, I was one of them.
You were, too.
one of the, yes. I was also one of them. I was a paying member. As a matter of fact,
always have that. Can I see if I can name all 12? Do you know actually who they are?
Well, I don't actually have the V list. I do know most of them, though. I was going to say,
me, you, Ryan, Ryan, Brandon. I don't think Brandon was an original member. Oh, he must have came like a month later.
Yeah, he came in the, he, he was, because the next month, we had 17. Okay. The number five of
I'm saying Larry?
Yeah.
Thick Nick?
Or was he like a month later too?
He might have been original.
Okay.
He might have been original.
We'll say he was.
Ross?
Yes.
Was Leah right off the bat or not?
She was original, I think.
Was Becker right off the bat or not?
I don't think so.
Okay.
God, I'm at eight.
Maybe I'm wrong though.
I'm not sure.
I think Leah was Corey.
Oh, yes.
Corey, of course.
Yes.
That's 10.
And then.
Tom Johnson.
Oh, yeah.
And maybe his friend Shane.
Yeah.
Okay, that would put it at 11.
The 12th.
That sounds about right.
Yeah.
Okay.
And a lot of those are gone, actually, because of moving.
Yeah.
At least about half of them.
Yeah.
Well, maybe not even.
Shane.
Nick's gone now too.
Oh, yeah.
Shane, Nick and Tom would be probably the three old.
Shane Nick, Tom.
I think everyone else is there, aren't they?
Maybe they are.
Well, me.
Well, yeah, you.
Yeah, so four of them.
Yeah, so about half, just about half of them have moved.
Right.
Right.
But that at that time, our rent,
it was very, very, very cheap in that original spot.
We were paying 300 bucks a month.
But that room, so 300 bucks a month for rent.
This room was also in a basement with a dirt floor in probably a hundred-year-old warehouse.
And what was the room?
Not climate control.
Was the room 20 by 20, maybe?
Yeah, that's about one.
it was so it was smaller than most garage gyms we tour nowadays true um also i was thinking about this
before we got started basically any single item in my home gym was nicer than the nicest thing in that
gym there was nothing nice in it really i mean not of what no none of it was bad but just by
by standards of the home gyms we tour no home gyms have a rack like those racks we had there no
like don't people aren't use like we don't go to home gym
and they have those for racks.
No, well, the one was like a homemade rack kind of, wasn't it?
That homemade half rack, wasn't that sort of a homemade thing?
That's not homemade.
That was bigger, faster, stronger.
Oh, okay.
But, or bigger, stronger, faster.
Yeah, even that everything's just funny.
I mean, it looks like a homemade.
Yeah, in the bench, too.
That bench seemed homemade.
That bench was homemade, if I would say, that bench was homemade.
Yeah.
We did have the dumbbells.
Now, that was the most commercial thing in there then.
The lap pull down was a very old lap pull down machine,
even it wasn't this one it wasn't the one you have right now no it is the one oh yeah okay but it's just
yeah it's just ancient by commercial lap hold down standards it right like if you saw that in a home
gym you just you know whoever has that is not the original owner of it oh god yeah you know that there's
been like five owners between now yeah whoever has it yeah minimum we really didn't have anything
nice though I mean do you know though so this is also have a nice bar but did maybe we did buy a Texas
power bar right away there might have been or it might have been a used one even maybe yeah i think i had
used texas power bar um but just for comparison here when we're talking 2015 um first of all just buying
jim equipment was so significantly different than the number of direct to consumer brands like rogue
was kind of getting going like it wasn't just a go-to like oh you need this you go to rogue like that
wasn't just the most obvious choice for everything or in the way that it is now i don't think rep even
existed yet.
But what was I just going to say about the equipment?
I mean, it didn't matter though.
Like it was great.
Like we thought it was amazing.
We loved it.
Right.
And I don't know.
Maybe I don't need to go a full history lesson, but I just wanted to give the context
of that's where it started.
Yeah.
And I think that's an important.
And also at that time, what was the membership?
Like 30.
38 bucks a month.
38 bucks a month.
Okay.
Yeah.
38 bucks a month.
Then within six months, that's when we moved to the new location.
And we were up to 28 members.
28.
Okay. So it had grown quite a bit by then, but then rent got quite a bit more expensive at that point.
Actually, at first, we were only spending $500 a month on rent in the new location, but it was only half of the location that we really have now today.
True.
True. True.
So it wasn't until, let me see if I can tell on the timeline when we actually expanded.
It was probably a couple years.
Yeah, it would have been in,
looking here.
It was in May of 2019, I think.
May of 2019, we expanded to the second half of the gym.
Okay, so that has been over six years.
Yeah. That we've been the second half of the gym.
And at that point in time,
we were up to 37 members.
So even then, we were still only 37 members.
Yeah.
I do remember the point I was going to make, though,
is when that gym first started, you know,
the very first one, you know, this 20 by 20 room,
did you have five grand tied up into equipment?
Yeah, I think seven.
Okay, seven, five hundred.
But the point I'm trying to make is you didn't say,
let's open a gym and you went and charged 30 grand on a credit card.
No, no, I didn't charge any money on a credit card.
Which I think is a lot of people's first thought for.
starting the gym. And to be fair, if you're trying to make like a big commercial go out of it,
you kind of have to. But right. And the way that that's not what this was. It was just a slow burn
of, hey, let's just have a cool spot and do something here. You know, I've never, I didn't borrow any
money to start the gym. You know, I never would do that. It just wouldn't be my, my plan of attack on
that. Like, it was a going out on a limb for me to buy that much equipment and start a gym when I'm paying
cash with it because I'm like the opportunity cost of that. I'm like, oh, should I be using this
money for something else? But I kind of felt somewhat secure in the sense that if it doesn't work
out, I can kind of sell most of this stuff for roughly. You know, I'm going to get, I mean,
I'm going to probably lose something. Like that was a different time, but worst case scenario even,
you sell it for $4,000. It's like, okay, you learn by losing a couple thousand dollars or something.
In the world of business, that's relatively cheap, you know. Yes. Yes. And then we
never, the footprint of the gym hasn't changed, actually since May 2019.
What's changed the most since then is I've just bought a lot of equipment.
And the way the finances of the gym work generally or work 100% of the time all the time,
I don't pull any money out.
The only reason that Massonomics Gym works is because I don't pay myself.
Like that's, you know, if I paid myself, Massonomics Gym wouldn't have much more than what
it had the day we started.
yeah and that's that's one thing we've talked about like there's a lot of ways you can run a gym i think
as we've seen a lot of gyms come and go from people we know or people were aware of since we've
been doing masonomics and i think what people forget is that unless you're going to have like
a lot of members a lot of members if if the gym is going to one get new equipment regularly
that's that's one pool of money uh if it's too also going to be supporting you financially that
can be a lot of money and if you have a lot of members it probably means you have a partner or
partners which means they're going to need to pull money out too yeah and all of a sudden you say
new equipment the existing expenses uh and then paying uh salary if you want to say to multiple
people you got to have a really big gym to pull that one off and i don't think most people
think of it that way as probably a safer approach is like equipment or salary, like what one
do you want to take? Because doing both can be pretty challenging in a lot of scenarios.
Yeah. So I made the decision right off the bat. I don't really, I'm not really running this to pay myself
because I never looked at it as a profit center. Also because it's not and it would be a shitty profit
center if that's what I was trying. Oh, I would have to run it completely differently. Like to
your point, I would be doing stuff way differently and then it would no longer be
fun and
I just actually don't know if it would be
all that successful even either
you know it just is debatable
that you could even run a largely
profitable gym of this type
in western northeast South Dakota
like it would not be easily
done it could be done
but also not like super profitable
right you're not going to be
because we've talked about this like let's just say
well let's just say okay Tanner wants to
really pump the
pump the uh the money machine on
this and all of a sudden you have 200 members.
Well, if you have 200 members,
you need to pay for cleaners in their damn near daily at this point.
You almost need to have an attendant there checking in on things multiple.
Like you kind of have employees now all of a sudden.
Oh, you need hundreds of members in order to be able,
if this is going to be your living,
like just to even make a reason,
like to be able to make it like at all,
like to be able to live,
put food on the table.
You would need hundreds and hundreds of members.
And to be clear here, most gyms that are out there that are successful have hundreds and hundreds of members, but that's a very different style of gym than nassonomics, where it's like, nah, you basically know everyone that's there.
There's very much a trust and honor system on how things work.
And for the most part, people aren't messing with other people's stuff.
Like, it's just a very different gym environment.
And most of that would be gone.
You know, if we were doing that model, we would lose all that stuff.
the only other way that people make these work
where it's a gym kind of like this
and they don't rely on hundreds of hundreds of members.
A, they charge way more for membership.
Yeah, 100 and some bucks a month.
Most of the time, actually, what's going on
is they're also training a lot of people
and a lot of their money they're making
is through training clients.
And that's not something that I do
or have any desire to do.
It was about,
so anyone that joined up like by 2022
or earlier, the rate was still always $38 per month.
And all those people still get $38 per month,
their grandfathered in if they've stayed.
But at some point in time,
they're around 2022,
I changed it to everyone else because what I realized is
there was a problem.
We were the cheapest gym in town.
We were getting people coming,
wanting to join up just because it was cheaper.
And I think I looked in like the next lowest was like 42.
And for that reason,
I made ours 45,
just so it was
so the people
calling around
looking for a deal
would be at least
scared away
yeah so I changed that
to 45
and that's what it's been
ever since
unless someone was a member
prior and they
are grandfathered in at 38
but anyone knew
that's joined since then
it's 45
and for the amount of stuff
we have now
it's kind of a sweet
gym membership for $45
honestly
well that's I think
if someone walked into it
right away
or had never heard of it
and someone was describing it
they'd be like
geez
how much money does this frickin' gym make?
But it's the classic scenario of the overnight success.
It only took 10 years.
You know?
Exactly.
It's like, yeah, if you just dropped in, you're like, damn, how'd they pull this off?
You're like, well, if you just only pump the money back into something for 10 straight years,
it's kind of amazing what you can do.
And that is the rough math, too, because we can talk about the equipment, but I've got my full equipment list here, too.
And I value things at, I never include shipping costs and what did I put out as a
value as things and I usually discount if I'm buying something new I put it on this list a little
bit lower but there's pretty pretty round numbers is a hundred thousand dollars worth of equipment
where it's relatively can relatively fairly valued I guess I would say at least and you do do
the math on that like that sounds like maybe a lot but the math is easy say say we're bringing
it you know if there's 10,000 on the bottom line each year yeah for 10 years and it all goes back
into equipment, it's $100,000 with the equipment.
Well, it's funny because what you said,
10,000 a year for 10 years, it's like,
that's not even $1,000 a month,
you know, like that's,
right. Right.
And that's really, you know, that's after expenses are paid
and everything, there's $1,000
sitting, you know, roughly $1,000 sitting there.
Right. And that is,
that is the rough math.
The really rough, easy way to come to the math is
$10,000 a year times 10 years,
all pumped back into equipment gives you
$100,000 of equipment.
You know, I mean, it's not perfectly exact that, but that's very, you know, a very easy, simple way to put it that's fairly, fairly correct, too.
And I like, and it works because I like it.
I like the gym and I like equipment and it's fun for me.
So, but if it wasn't fun, it wouldn't be worth it is the other thing because.
And if you didn't like buying gym equipment.
Right.
And putting stuff together.
Because even there, what I explained, you're like, well, that sounds pretty fun.
probably like you get to buy a lot of equipment and all that stuff but a lot of it still isn't
that fun you know even for a gym that's relatively self-sufficient that runs really pretty smoothly
i cannot complain we've got really good members for the most part and really few and far between
issues for the most part but they're still even so we today have usually around i'll just say
roughly between 50 and 75 members.
It all depends on the month and the ebb and flow of school year and different stuff.
But there's still stupid shit to deal with, too.
There's still people that...
Things still get broke.
We actually, we talk about this all the time.
I think people in home gym settings forget that how...
I mean, the deeper you go into the home gym nerd rabbit hole,
things get more and more elaborate and more and more specialized and require more and more
set up.
and you for you probably i even find myself guilty of it you forget that yeah the general public
it's like c bar move bar and once you get away from that it gets very confusing in a hurry
and uh things break because of that like you actually forget how fragile jim equipment even
commercial jim equipment can be right and some of that wear and tear is just going to happen right
like some stuff gets broken from people doing dumb shit and some stuff gets broke just because
it literally it's not going to us just have to happen.
So many reps built in them and they will wear.
But and then people bounce ACH payments, you know,
they don't have any money in your checking account.
It's got to deal with that.
People message you the day after their membership's gone out for the month and say,
oh, I really wanted to cancel my membership this month.
People bring other people in the gym all the time that aren't members that, I mean,
these are weekly occurrence.
These things I'm describing are not one-on.
This is stuff that happens every single week.
You know, and that's with like 60 members that are all basically good members.
Start like double tripling, quadrupling that.
Yeah.
Like, because I talk to other people that own gyms and own bigger gyms and the things I
describe, they deal with wild problems, like, that are actually insane.
And the things you're describing, like, it's all of those every day.
Right.
Yeah, those things are just, every day.
You're saying weekly occurrence.
They're like, oh, yeah, this is a multiple time a day.
everyday thing.
Yeah, which isn't a ton of stuff for Massonomics, Jim,
but this is just a,
this is a side job of a side job for me,
kind of too.
You know,
like I'm not,
this can't be something that I'm investing,
well,
hours per day into because.
Yeah.
And like if you're looking to actually pull money out of it,
it's not,
as far as time goes,
it's just not a great return on your investment even for,
you know,
the time you're putting,
you know,
you could get into a lot of business ventures that would pay much more,
uh,
That would reward you much better than this
If that's what you were after
So that's why thankfully I do enjoy it
But some of that stuff is annoying
You know our toilet gets broke three times
And three months
Like someone busts the handle off of the toilet
Three times and three months
Like I don't even know how
And no one no one knows who this person is too
It's like some mad toilet handle breaker
The mad shitter is sneaking in
sneaking into the gym
just to bust the toilet
handle off of the toilet
like by the third time
that happens in a couple months
you're like oh come on
how
so that type of stuff makes all
you know the $100,000 of gym
equipment
at the end of the day like
well that seems like a fair
you know I don't even know if it's a fair tradeoff
after 10 years and stuff
like for me
for me it is for a lot of people
it probably wouldn't even be
I think it's the slow burn
that would catch a lot of people
because they
most people would not
well most people aren't in an environment
that would even allow them
to have that slow build up
you know
yeah
but then also
most people wouldn't have the patience
to grind it out for 10 years
to slowly add stuff
and you got to call someone
and say hey man
you canceled your membership
three months ago
and I see you're coming back
to the gym again
is it that you're wanting
to restart your membership
or are you just trying to fuck me over
and you get to go for free to my gym?
Because people do that all the time.
Like that it's,
you'd be shocked at the amount of people that,
uh,
try to do that like all the time.
Just work in the system.
Yeah.
And that's not like our core members,
you know,
it's not the people that are supporting members of the Islamic,
the transient people that.
Yeah.
It's the,
you know,
there's people on the fringes that I kind of know going,
going into it that it's like okay you know but i also don't like if someone if someone gives me a
terrible vibe i'm going to have a reason for them not to be a member of the gym if someone's i'm just
like oh you're probably fine i'll just watch you and then like a third of the time it ends up
being something that's someone that's going to be a little pain in the ass and they're getting
with 60 members we don't have ton of those but i can't even imagine if you did this all like if
that you'd be dealing like you said it would be daily with these people doing that stuff
Yeah, it would be.
And that's assuming you even have someone there to, like, monitor this stuff all the time, too.
Right.
And I'm also not, I don't, I'm not talking about, like, listeners of this podcast that travel in from town.
I always tell them, like, come to the gym.
And that's, that's not different, the guy that's like, I want to try out the gym for a month.
And then he comes for, like, a month and cancels, but then still sort of keeps going.
Like, wait a minute.
Yeah.
Also, people.
that aren't, like, big hardcore supporters of it that just try to weasel deals.
Like, they're just like...
The best is when people are, like, trying to find some stories of $5 off a membership.
It's like, it's $38 a month.
Why?
And they're, like, begging for a discount because they're whatever reason they would have to give a discount.
Any reason you can think of, there's, yeah.
I have helped people out that have, like, real needs before.
Like I'm saying, you know, I don't need even details, but just like people that could
really use like actual financial hardships are going through and, you know, they're not trying
to work the system.
But yeah, I've helped people like that.
But I'm like, I don't care if you're a whatever, if you're a 24 year old going to
college, I'm like, it's $38 a month.
How cheap do you want it to be?
Right.
It's like, I don't care if you're a veteran.
So am I.
It's $38 a month.
what price is, like what price does this need to be for it to make sense for you to go to the gym?
Like, do you like the gym or not?
Yeah, yeah.
Because it's $38 a month.
Do you need a 10% discount for $3.80 off a month?
Is that what the difference maker here?
And there again, I don't care that much about the money.
So I don't care if one person or 10 people are getting that $3 a month discount.
I'm just like, it's just a principle of it here.
I often get stuck on.
principles of things of what I think is the principle of it in my head and that would be a strong
case for that where I'm like no uh Ryan has been a member for 10 years never not paid his full
full bill never once even considered asking for a discount to pay less but you Joe dipshit off
the street that wants to join today and it's probably going to quit in six months I need to give you a
discount. I'm like, no, I'm going to give the hardcore, like, you're, you don't get rewarded.
If someone's getting rewarded, it's the people that have helped me out 13 times over the last
10 years, you know, move stuff, paid literally thousands of dollars in memberships over the years,
not. It's just like looking for a little slimy little deal.
Yeah. That's my soapbox on it. I don't like to sound too negative.
about it, but the negative stuff are kind of the fun of the things to talk about.
Overall, it's really, really good, and Massanomics gym runs probably as smoothly as this
kind of gym ever could.
And it does make enough money that we get to keep buying a bunch of new equipment, cool
equipment all the time.
Usually I go on spurts on the equipment thing where I don't buy much for however many
months and, like, just start saving money up.
And it always seems like not enough money just in case.
money and then it gets the point where I'm like okay yeah we definitely got to spend some money now like
what what should what should we be buying and it's been like that for us we've had enough members
for probably four or five years that it's been like four or five years steady of just adding a
lot of stuff to the gym and that's why the gym looks way different our YouTube video that comes out
this week is a gym tour of massomics gym and updated one and that tour like 16 months after the
last one is quite a bit different there's a lot of different stuff in there and i mean some of it's
brand new some of it's used stuff but yeah uh i mean it's everything it's machines or i mean
there's there's a little bit of everything that got added okay anything else that i missed on the
numbers i guess i would say do you okay i don't want to put words in your mouth here but would you
say one of the biggest keys for massanomics and for anyone considering this is doing
everything they can to keep their expenses and maybe even rent as low as
possible. Let's still
the only way that Massonomic, even all
things considered with Massonomics, Jim, that's the only
way it works is because the expenses
are minimal. You know, I don't pay
I don't pay anyone to do
anything. Like
a lot of people,
like I know a lot of people like this,
if they were even running this little business
like Massanomics Gym,
like I'm running, they would be
not saying full-time people necessarily, but they would be
paying someone monthly for
paying someone for cleaning.
Yeah, where I trip.
Now, MassDomics gym is not the cleanest gym.
That's part of the tradeoff though.
I'm like, but also though, like it's not,
you do go in there and tidy up and take up garbage and stuff.
Like, I mean, I do a little cleaning every single day.
And then, you know, some of the members,
sometimes you trade a little cleaning.
And then I hire someone to come in once or twice a year and do like a deeper clean,
a bigger clean.
You know, I get by with not spending much.
on that really throughout the years. But every time I'm in there, I'm cleaning the bathroom or cleaning the kitchen sink or wiping a couple of things down or, you know, one of the members, I'm trading a month of membership for them to come and vacuum and do stuff like that. But you could easily spend hundreds of dollars on that a month. People would be. And I'm not even, cleaning is a weird example because a lot of people might want a super clean gym and that's not necessarily a bad thing to strive for. But just everything.
Even just bookkeeping.
Oh, I was going to say that next to just the money part of like, oh, wait, you're going to pay someone to put this in a spreadsheet for you?
Like, how many expenses do you have here that you need to, you know, and accountant bookkeeping people will love, I mean, they do their job.
They would love to take your money for that.
But exactly, you got to have insurance as another expense, but, you know, you get whatever you can that's the most affordable that fits what you need for insurance.
but you do have to factor in insurance.
Insurance rent utilities,
that's the stuff that isn't going to go away
and then sales tax.
So some of that stuff,
you got to do your homework and figure out how that stuff works.
And also the game you're playing is way different
if your rent is,
let's say you're in a more rural setting
where you can maybe find rent
for like $1,000 a month
to a bigger city where if your rents
five, eight, 10 grand a month,
you're playing a very different game all of a sudden.
Yeah.
And there's the other business side of it, you know, setting up an LLC.
If you're going to do whatever, we always talk about what entity type people are.
We need to know.
You know, MassDomics gym is an LLC.
There's also the liability waivers.
There's 100% mandatory without question.
If anyone's thinking about doing anything like this, you have to have payments automatic.
And our payments are ACH withdrawn out of a checking account at the beginning of each month.
that is not optional.
Don't ever think that people are going to pay you,
like write you a check or give you cash or even like,
no,
I'll just Venmo you at the beginning of the month.
Like it has to be you pulling the payment,
not them pushing the payment.
If it's the customer pushing,
you're going to like end up with no friends.
You're going to be mad at everyone.
And you're not going to get paid on time
because it's not a big deal to them,
but it's a big deal to you.
And the only way to prevent that is doing
off, you know, automatic
withdrawals.
And I don't even know.
Maybe everyone knows that at this point
and it would just be absolute insanity
to not do it that way.
Yeah, I don't know.
Everyone knew everything, though.
Like, I feel like you wouldn't see
gyms going out of business very often.
She'll see a lot of gyms going out of business.
That's true.
Yeah, that is a good point.
Expense-wise, there's also just little crap
that comes up too.
You know, just little crap and supplies.
You wouldn't think add up that much,
but it kind of does a year's time.
I mean, just,
toilet paper
general maintenance, things like that,
just cleaning supplies.
Yeah.
Yeah, it's all that little stuff.
So yeah,
you almost can't afford not to open up the gym.
But I don't think,
I think this is relevant to less and less people all the time
because I think a lot of people get in there like,
I'm just going to slowly create my ideal home gym.
I think that's what, yeah, I think it is.
You know, back in the day it was,
you wanted gym equipment.
You had to kind of buy it from the,
big commercial gym companies and it was hard to buy gym equipment from big commercial
gym companies when you had a home gym budget and now you can get a pretty pretty cool home
gym for a much more affordable than what it used to be what's your guess on number of total number
of pounds in plates and dumbbells at massonomics gym oh god plates and dumbbells total pounds now at
Massonomics gym.
So 10.45s would be
450. 20 would be 900.
40 would be 1,800.
40 plates. That's only 20 pairs.
It doesn't seem like enough.
Is there 40 pairs of 45?
Seems like a lot.
But let's just say,
is there like 7 and 7, 14?
I don't know.
Maybe there is like, maybe there is 40 pairs.
God, I don't know.
Is there, is there 10,000 pounds of plates?
Uh, 17,500, over 17,000.
Oh, yeah.
Yeah, that's a lot.
That's a lot of plates.
Yeah, there's a lot.
Yeah, but I guess by the time you add in the kilos and the calibrated are the,
the bumpers and just the kind of the random plates that live on the leg press and all,
like you just forget about all those plates everywhere.
The dumbbells, that one would be easier to figure out
because it's a little more systematic
and it's two sets, but I don't know,
is that 4,000 pounds?
What is it?
Yeah, I don't actually have what that is on its own.
But yeah, I don't know, each set's probably,
is each set in between one and 2,000 pounds, I guess.
I don't even know like that.
It doesn't matter.
Yeah.
But over 17,500, I thought that was interesting
because when we started, I bet we had, maybe we had,
we probably had between 15 and 20 pairs of 45s.
Do you think right off the bat, there was that many, actually?
Yeah, because there was enough for people to squat in both racks and bench.
So that would at least take, that would at least take 15 pairs.
Yeah.
So we probably had at least 15 pairs of 45s.
Wow.
But that would be like.
Not, I mean, we probably had like 2,000 pounds of weights.
Yeah.
True.
Now there's 17,500 pounds.
Yeah, it's a little more.
That's it.
Okay.
That's how you get 100 grand worth of gym equipment for free.
That's it.
That's all you have to do to get $100,000 of gym equipment for free.
It is almost too easy.
It's, it's if you, you know, you talk about the passive income gurus, this is it.
You just sit back.
And you watch the money roll in as passively as you could ever imagine.
Yeah, probably could have taken the same amount of time over 10 years and made $1 million.
Yeah.
Instead of $100,000.
Probably.
Maybe that's a stretch, but 500,000, I bet.
Yeah, probably.
Without like anything, you know, without any crazy wild windfire successes.
I mean, over 10 years.
Like, if you work hard,
put enough hours in on something,
you're going to make some amount of money.
That's 50 grand a year.
That's a thousand bucks a week.
That's doable.
You get a part-time job stocking shelves at Menards
and probably make more money than that in 10 years.
But you wouldn't have the sweet gym equipment.
Oh, you wouldn't have that to show for it.
That is true.
Wonderful if we'll get anybody's trying to.
to make take that path now after listening to this and I was like oh sign me up start me you know what
I was going to start a home gym but you actually convinced me to just start a real gym yeah the beauty
of the home gym too was this is obvious inherent but you just can just progress so slowly at your
own pace with whatever you want to do you can I mean you can kind of progress though at the massonomics
gym pace though like that was how massonomics was it was just it wasn't like oh the members
are going to quit unless you get new rogue racks this year it was just like you just show up to
the gym one day and there's rogue racks and you go
cool these are better I guess
you know or like oh they're going to quit if they don't
get all new barbells it's like nope you just
every month a new barbell pops in like that's
yep yes
the massonomics
milf
uh fantasy football league
is back for year
two and there's an expansion this year
oh it's it's now a two tier
league there's an open class
and a juniors or subdivision.
There's two leagues.
So what's the split here, though?
What's the...
Well, the top half of last year's league all got to stay.
So you're like a Premier League here.
Yeah, there's the Premier League,
but I think it's what they actually,
they came up with like powerlifting style names.
Like one's open.
So since I was in the top half last year,
I get to stay in the open league.
And we've drafted, I think the other ones,
the B squad drafts there's this week.
So we have 12 teams in each.
12 in each.
Wow.
Okay.
And the top half in the 8 league will stay this year.
The bottom half will go down and the top half of the B league will get to move up.
And only the winner of the A league gets a Hall of Fame checkmark.
So you got to win your way into the A league and then win from there.
So this is like a years-long investment now.
A lot of a lot of bragging rights on the line here.
Yeah. And there is new divisions this year. Last year, the divisions in ours were home gym, garage gym, basement gym, and commercial gym, depending on what kind of gym you worked in or lived in, worked out in.
This year it's changed that the divisions are get strong division, stay strong division, and use your strength division.
How about team names?
Any team names that jumped out at you as being...
Let's see.
Lift hard, flush harder.
Okay.
That's a new one.
Some of these are new from last year.
Pendley Rose and Paisos.
Nice.
This is a classic from last year.
No PPR in the jungle.
Yep.
Averdeen Central Golden Eagles, the reigning champs.
I love that one.
I'm the Western Northeast South Dakota Fetzer
and Dodzilla is number one
Hall of Famer.
Then I can't see the names in the other league
because I'm only an A-leager.
Okay, okay.
My favorite part about the fantasy football
is the naming and the,
I really like this two-league thing.
That's pretty cool.
I didn't realize it was that big.
That's impressive.
Maybe if it goes well enough this year,
there'll be like two B-leagues,
and you know, you have to be in the top three
of either one to make it to the A league.
That'd be cool.
Yeah.
And by, I think, almost unfortunate luck of the draw,
I got first overall pick this year.
Oh.
I'd like to get first overall pick.
Wow.
So who'd you pick?
Ah, Jemar Chase.
I think he's kind of a landslide number one.
Oh, is it?
I think so.
For my 10 minutes of study before the draft,
I'm like, yeah, it seems like all signs point to Jemar Chase.
Like, you'd have to be, you'd have to probably be going out on a limb to take someone else.
It's not saying that he'll be the best, but it was the,
I think the obvious pick was Jamar Chase.
Interesting.
And then after about three rounds,
it gets into people that I don't know very well anymore.
Yeah.
I believe that.
So that's fantasy football.
Stay along for updates as I go for hours on end each week,
updating on my fantasy football team.
It's now a fantasy football podcast.
The thing everyone loves.
loves to talk about and no one loves to hear about their fantasy football team and how good they
did that one week oh man everyone's favorite thing to discuss we're least favorite thing to hear
someone discuss their fantasy football team uh strongest man on earth went down this last
weekend who did win i actually did not i even singleton oh he did he rex okay
It was a very close, like the top five all seemed really, really close in points.
Large legs, Lucas Hatton got second, and Thomas Evans got third.
So there's your podium.
Trey and large legs both broke the American log record.
Yeah, I saw that.
Lucas broke it.
Trey Mitchell broke it.
Then Lucas broke it again with like 490-some pounds.
That's, yeah, the video was awesome.
Beyond that, I don't know that much else.
I think Brian Shaw arm wrestled Brandon Allen.
Oh, really?
Yeah, I think that's what happened, and he beat him.
That almost officially covers everything I know about the Shaw Classic so far this year.
I haven't really seen any.
I saw that those log lifts, you know, the world record log lifts,
and that was about all I've managed to catch on that.
I saw, I think Keith and maybe some people.
People tried to watch the live stream of it,
but I didn't really hear much of a report on that.
Yeah, so they didn't have any crazy, like, signature event this year,
or did they?
Because usually I feel like I hear some conversation
or see some clips of something crazy,
but it looked like some of the loading or carrying or medley stuff
was themed.
I don't know if it was agricultural for a sponsor kind of thing.
Or was it a drink spotter themed or?
Were they loading kegs in the giant drink spotters?
Oh, no, that was our event.
That's right.
Oh, yeah.
It's hard for me to keep it straight.
of what's bigger at this point,
the Lift Harder, Easy Classic, or the Shaw.
To a lot of Masonomics people,
the Lift Hard Live Easy Classic is way more important
than the Shaw Classic.
Definitely a lot of it, yes.
I mean, I'd say it's more important to me.
I didn't see any event they had that look cooler to me
than the giant drink spotters.
Well, I mean, you're asking to compare
against the best of the best year.
That's right.
So, I don't know.
I guess that's the Shaw Classic,
for what it's worth.
Evan Singleton. One, I'm sure he was happy about that, right?
Oh, yeah, got to be.
And you, in other news, you were in Western Northeast South Dakota.
Yeah, I showed up. I was there for a few days,
taking some of the fair festivities that we had mentioned previously,
and we had a little content to shoot.
Came down to the gym.
What did we shoot three videos in the gym in the morning?
Three videos in the gym.
And then we can tell people, give them a heads up.
We traveled over to the room.
roost the Phillips's to do a little home gym tour very nice home gym yeah they have a sweet
set up that that gym tour was a lot of fun obviously low-hanging fruit it's the closest certified
training facility to massonomics gym but it's also a nice gym like this would be a good stop on any
home gym tour and i'd never been there before to see it so it's uh it's a it's a legit
home gym tour that that gym tour i think is going to be really cool for people to watch i think
everyone's going to really enjoy that.
We had special visitors there, the chickens.
Yes.
Billy.
And they, of course, gifted us Coke zeros.
Yeah, they know, Dan, it was going to have his Coke zeros on him, so they were a gracious home tour anymore without a Coke Zero.
So thank you, Jonathan and Gena Lee, for the gym tour.
And most importantly, thank you for the Coke Zero.
Oh.
Yeah.
Oh, there it is.
Okay.
I was going to say, where is that at?
It has made it to the set.
Right next to the Creed album.
Yeah, between the Creed album and the Red Slide.
If you can see my finger, if you're watching on YouTube,
that is, in fact, a Coke Zero.
Gotta have one within our little tiny Coke Zero.
Yeah, so we got new content,
some fresh new content,
unlike the Texas Power Bar video that we shot 18 months ago.
This next view coming up are all pretty new.
So it won't really look like drastically different versions.
of us. Yeah, it'd be more, more recent in the timeline of history.
Yeah.
Should we talk about the mystery item?
Oh, yeah, we should now that everyone's gone.
And by the time this comes out, this isn't actually really new to anyone listening unless you've been living under Iraq.
I mean, it's a few days old, but.
But like, most should know about this by now.
But what we're talking about is take your thumb off the bottom so people can see here.
Yeah, so people know.
The horse stall mat.
You got to, it's like a fish.
You got to hold it out here, so it looks really, really big.
Display it proudly.
It's a horse stall mat gripper.
Three quarter inch premium.
Show us the backside.
Give us the full tour of that thing.
Yeah, okay.
Here's the front side.
Here's the, where you would hook up your carabiner to your loading pin
or to your cable attachment if you want to use it that way.
Yeah.
Train it that way.
And the backside of it, this is,
one solid piece of three-quarter-inch genuine tractor supply co-sourced horse stall mat.
This is cut, manufactured, hand-assembled right here in western, northeast South Dakota.
Hand-fabricated.
We fabricated these brackets on each side of the horse stall mat.
Yeah, so people that don't know.
For the audio listeners here, and if you've just missed all of what we're talking about,
what we've done is we've taken a horse stall mat.
How big is that piece there, Tanner?
Oh, I forget now, but luckily...
Was it about like seven by 12 or something like that?
Yeah, I think that's about right.
It is about 12 inches long, and yeah, it is about six or seven inches tall.
So we have this quarter inch thick, I know that much.
Yeah, we have this rectangular piece of horse stall mat.
We've done a few just tiny imprints on it for some branding.
And we have this bracket.
Is that bracket aluminum?
Aluminium.
That's correct.
is, is, uh, bolt manufactured in South Dakota.
Yes.
Is, so we have this bracket bolted through the mat so that you can attach a loading pin to this.
And you can do pinch grip lifting with the horse stall mat gripper and, you know, as a home gym owner pinching those horse stall grip or horse stall mats, you know, it's a real essential skill.
This lets you overload your horse stall.
all mat gripping. And let me tell you, I am not very good at this. Actually, okay, so this actually
leads into the bigger conversation here. So this product is available for sale. And not only is it
available for sale, but when you buy one, there is a card that comes with it. We are going to
keep the official record, world record leaderboard on the Massonomics website for the horse
stomach grippers. So anyone that buys one or uses one can take a video of them doing it, show the
weight of what they lifted, and we will keep the leaderboard online for the website for the
one-handed grip and also the two-handed grip on this thing. And like we said, it is a pinch grip.
You're not hooking it from underneath and lifting. It is a pinch grip and how heavy you can
pinch this thing. And you have to grab it from the top. This would be considered conventionally
the top of the grip or opposite the attachment point. You can't grip on the sides. You have to
grip on the top, whether it's a single hand or double hand, but you can grab from either side,
whether you want thumb on smooth fingertips on bumpy or fingertips on smooth thumb on bumpy
or you want to do people do this like side pinch thing I've seen all kinds of different.
This did surprise me with this thing is so this is this horse stall mat.
It's not a diamond plate one.
It is smooth on one side and has the circle bumps on the other.
What are those bumps like maybe a half inch across or so, something like that?
And all of them are this style.
Yes. And it's weird, once you start grabbing it, you don't realize, oh, do I want my thumb on the bumps or do I want my fingers on the bumps? Do I want to, like you were saying, do more of a like a fist pinch where I'm like curling my index finger and pinching it with my thumb. Like there's a lot of things to play around with. What I had more success with was doing more of that fist type pinch that worked a little better for me. Because it seems like the most obvious thing is like, oh, you just point your hands down and like, like,
pinch and grab it and that's not exactly the most straightforward it's maybe not as simple as
you might think it would be i grab it like this almost yeah tanner like kind of hooks his fingers
underneath the bumps yeah there's uh i've seen almost every single person that's done it because
we have an active leaderboard already by the time before this even goes out because we wanted people
to see numbers out there almost everyone that i've seen done it do it does it a different way like
everyone does something different so it'll be curious to see what everyone else does
because you have to, if you want your
attempts recorded, your best lifts,
you have to send us video and weigh it also.
And I guess maybe this goes without saying,
but you load up a loading pin.
That's how you would load this.
So you do need a loading pin in a carabiner.
It doesn't come with either of those.
It is just the gripper that you're purchasing.
You could use it.
You could train with it as a cable attachment though, too.
Oh, absolutely.
You can do face pulls with this bad boy all day.
Right.
Right.
Should we say some of the records,
So people have an idea of what, uh,
maybe by the time this comes out, maybe they'll even be, well, I really people
won't have it to be really fast then, but, yeah, so single hand, first of all, single hand,
um, I am at the bottom of the, I'm actually at the bottom of list on both of these.
The existing list has eight people on it.
My single hand grip was 49 pounds was what I could get on this.
Uh, my brother is just ahead of me with 54.
We have some other, it's all people in the gym.
We have 58, 65s, big Antony, 73 pounds on the single.
and Tommy Gaines
73 and a half so just edged out
chipped him and just for example
here I mean
Anthony's not weak by any means but Anthony also
doesn't bench for over
400 pounds and
deadlift like 800 and
Tommy Gaines has him by a half a pound
your single hand was 78
and big Tom in the gym has a 78
and a half pound single hand pinch
current record is a
grip monster
over there and there is something about this i don't know if it's always the people with the most
conventional grip strength on other things or not like time will tell on this but i i have seen
some people that i think might be good at some other grip stuff and aren't as good at this
or vice versa too because this is just a little different because it is such a thin
pinch grip yeah like there are not many grip tools out there where you are
And not only is it thin, though, but the one side is different than the other side.
Like, there also is that factor in it.
And some people maybe look at that as a flaw.
We look at that as that is the appeal of the whole thing.
Like that is the charm of the horse doll mat gripper is the oddity of the back of a horse doll mat.
So that's then what's the double hand?
That's the single hand with one thing to note here too is that you are allowed to use chalk.
Like chalk is allowed.
Nothing else.
you're not using tacky or straps or anything like that.
So chalk.
I can't stress enough you cannot grab on the sides or bottoms or anywhere
because it just makes it a way different and easier.
Yeah.
Uh, double hand.
Uh, Abby Heinrich has 73 pounds double hand.
Pretty good actually.
That's a, that's an impressive, uh, double hand.
Uh, I am eighth on the leaderboard.
I had a 95 and a half pound double hand.
My brother has 105, Jake, 106 and a half, Caden 120.
Anthony at 135, Tanner, you have 141-pound double-hand grip.
Tommy Gaines, 144, and to just blow everyone out of the water, Big Tom, 160.5 on the double-hand grip.
I mean, he's just left everyone behind on that one.
Yeah, I know that we'll see people that break that number at some point in time, but what I got to say, if you can do, if you can match Big Tom double hand at 160 pounds, you are very good.
good at this from what I've seen already.
That indicates that you are, because there's
several strong people that
have tried this, all the people you named
on the list, and even
ones you might not have named that are very
strong and that are way below
Tom on that.
Yes.
And that's, you know,
outside, I don't even know, I was going to say
having big hands helps here. I actually don't even
know for sure if it does or not, to be honest.
I don't know.
Yeah, it's hard to say.
it is but it is a really fun event to play you know it's not overly taxing it's like a lot of grip
stuff you can just give it a bunch of goes and see what happens and you know you're not beat up
what it's done or anything like that so you can feel it in your midst though oh god you can yes
your hands will feel it a little bit of you the rubber the way the rubber grabs and the way
I was doing that pinch thing it did pull the skin away from the side of my index fingernail
and my thumb my fingers been like throbbing and hot all like it was bleeding
You know, it actually pulled it away.
I'm like, damn it, I'm bleeding from this damn thing, you know, from...
I have seen some skin casualties for this thing from going...
But that's from...
Like, if you mess around with a little bit, that's not going to happen,
but it's when you try and max out both in the same time.
And you're just like trying so hard over and over.
And by the nature of this, like, if you miss a deadlift,
you're not going to go try it four more times at the same weight.
Yes, your muscle.
But everyone tries this again because you're like,
oh, it seems like if I just like move my hand...
Because that's the other thing, too.
There's like an infinite number of different little,
slight little changes you could do to grab it.
Yeah.
So you're always like,
oh, there's only one way to do it.
You know, you just do it or you don't.
Where this one, you can, it's like,
oh, move this way or I'll turn it around so the bumps are on the other side.
Or I'll do it more of a pinch instead of this fist.
Like, there's all these different things you can try.
And because of that,
everyone that I've seen do it so far does have a lot of,
like, it is fun doing this because you're like trying to game it all the time
and see how you can do it a little bit better.
And it's like all grip things.
The funny part is you start failing and you go,
well, I'll go to my non-dominant hand.
And that never ever works.
Surprisingly, that didn't work better.
I did, these are all hand assembled by me.
I have assembled our full inventory of them,
which is a painstaking process.
It took way, way longer than what I thought it was going to.
And I inhaled a lot of horse stall men.
to make that happen.
Also, my basement does kind of
smell like a horse stall mat right now.
So buy these things.
So Tanner gets them on there.
I actually like,
these have been pressure washed
multiple times throughout the process
to ensure cleanliness
and maybe to reduce odor slightly.
And the reduction in odor didn't really work.
I'll tell you that much.
Nope.
It smells like a horse stall mat.
That's the beauty of it.
That horse stall mat that you've come to know and know in love.
talking about those records though
so for people that don't know
the card is in the box that tells you
how to see those but it is massanomics.com
slash records
right people can see that leaderboard
and the full rules list and how all that works
because there's some rules on the card
that you get when you buy one but the full rules
are all on the website
and I have a feeling
this is going to get into some people's hands
like literally that are very good
so it'd be very fun to see what some of the numbers
do you think does anyone ever break
a 200 pound on the double hand?
Yeah, I think there's a couple of people.
Does anyone break a hundred pound on the single hand?
I think both of those will happen.
You think so? You think they'll fall?
I have no doubt there's people in the world that can do it.
It's just do we get it into those people's hands for them to actually do it.
No, I mean, that's the question you're asking that.
And so here's the thing.
Do we get Brian Shaw to try this?
Like that's what we're, you know, that would be the ultimate question you'd ask is,
can we get Brian Shaw to do?
this and i believe we can in time get brian shaw to do this we can get some other people that
are really good at grip to do this too it's i think there's going to be people out here not him that
you might you might not even know you know that we don't even know the name of that are just good
at grip that are going to do like 200 pounds on it and do over 100 pounds single hand so i think
that'll happen well tom doesn't even practice grip stuff he does 160 so people definitely have a guy
that they know that actually does grip stuff that right and do more big dude that does grip stuff like
some of the guys that come up that we talk to at the Arnold
each year, you know, some of them are going to be
able to do a lot of weight on this.
Yeah, absolutely.
The only time will tell.
And that's what all the boxes are for behind me.
These are got a whole bunch of pre-made boxes ready for these to go out.
And hopefully you're listening and we just talked to you
and to buying one of these.
And hopefully we didn't sell them all yet and you can still actually buy one.
Because if we sold all these.
It's going to be a while before they're back in stock.
It's going to be bittersweet.
I'm going to be like, wow, that's great.
That's exactly what we wanted to happen.
But then I'm also going to be like, wow.
Start the process over.
I have to do that all again because this is the most labor-intensive product that we've ever sold.
It was.
It was.
But if they all sell again, it's not that it's not a not profitable item.
So we are incentivized to do it again.
And it's also really fun.
And I think this leaderboard portion of it makes it cooler and makes it.
makes people have a way to be able to get involved.
And grip stuff is just fun.
If you're,
I don't think whether you're a power lifter or a strong man
or anyone that you just enjoy training in a gym,
if you've never done like any grip stuff,
this would be a really fun implement for you to try.
Yeah.
And you'll probably,
it's like that thing you do at the end of your workout and be like,
man, that was fun.
I just wasted like 25 minutes doing that somehow.
Dude, that's what was when we got done eating
and we went down.
they're like, ah, you should get some, some attempts in here for some numbers.
And all of a sudden, Tom hops in and my brother Ryan hops in.
And it's like, oh, yeah, like, I think 30 minutes went by.
Like, I was just messing around with this thing.
Yes.
Okay.
Oh, is that, should we cover anything else this week?
Or do we want to pause there?
I think that's probably it.
Yeah.
Yeah, I think that's it.
Pause there.
We covered a lot.
The new drop, the crew falls date, Tommy Gaines, the horse stall mat gripper.
Hopefully we're talking about this horse stall Matt gripper for in 10 years from now
about how influential of a product that was for Massanics.
Change to everything.
Change to everything we know in the world of grip.
Very probable that that would be an event at the Massonomics crew falls grip gauntlet challenge.
thing or the Shaw classic in
2026. That's
the goal I guess right. It's not
the most visual event
but it's
what the people want. It is a horse tall mat
huh? Okay.
This
week's episode was brought
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Thank you, Stranko.
Get yourself a certified training facility.
Get on the map.
Become a supporting member.
Please, that's the number one way you can support us.
Tommy, where do they find you at?
You can find me at Tomahawk underscore D.
You can follow me at Tanner underscore Bear.
Just make sure to follow Massonomics at Massonomics.
See you.