Modern Wisdom - #326 - Jim O'Shaughnessy - Surviving The Great Reshuffle
Episode Date: May 27, 2021Jim O'Shaughnessy is an investor and the founder, Chairman, and Chief Investment Officer of O'Shaughnessy Asset Management. Time, space and geography are collapsing. The richest people on the planet a...re no longer in charge of labour or buildings, they're symbol manipulators. The skillsets we need today are completely different to what was needed 50 years ago, let alone 500. Jim is here to give us some advice on how we can survive this catastrophic reshuffling. Expect to learn why 2020 was the best thing to happen to talented people in the developing world, the danger of grade-inflation in top flight universities, why we both have a man-crush on Rory Sutherland, why Isaac Newton was a dick and much more... Sponsors: Get over 37% discount on all products site-wide from MyProtein at http://bit.ly/modernwisdom (use code: MODERNWISDOM) Get 20% discount on Reebok’s entire range including the amazing Nano X1 at https://geni.us/modernwisdom (use code MW20) Extra Stuff: Check out Jim's company - https://www.osam.com/ Check out Jim's Podcast - https://www.infiniteloopspodcast.com/ Follow Jim on Twitter - https://twitter.com/jposhaughnessy Rick and Morty and The Meaning Of Life 1 - https://hackernoon.com/rick-and-morty-and-the-meaning-of-life-6640df17e263 Rick and Morty and The Meaning Of Life 2 - https://medium.com/@dan.jeffries/rick-and-morty-and-the-meaning-of-life-part-ii-screw-enlightenment-become-an-adult-instead-e1b2ec832e4e Jim's Superthread - https://twitter.com/jposhaughnessy/status/1343371350493319169 Another Jim Superthread - https://twitter.com/antilibrary_vk/status/1164959690234593280 Get my free Ultimate Life Hacks List to 10x your daily productivity → https://chriswillx.com/lifehacks/ To support me on Patreon (thank you): https://www.patreon.com/modernwisdom - Get in touch. Join the discussion with me and other like minded listeners in the episode comments on the MW YouTube Channel or message me... Instagram: https://www.instagram.com/chriswillx Twitter: https://www.twitter.com/chriswillx YouTube: https://www.youtube.com/ModernWisdomPodcast Email: https://www.chriswillx.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices
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Hi friends, welcome back. My guest today is Jim O'Shaunasey, he's an investor and the founder, chairman and chief investment officer of O'Shaunasey Asset Management.
Time, space and geography are collapsing. The richest people on the planet are no longer in charge of needed 50 years ago, let alone 500.
Jim is here to give us some advice on how we can try and survive this catastrophic reshuffling.
So today, expect to learn why 2020 was the best thing to happen to talented people in
the developing world. The danger of grade inflation in top flight universities, why we both have a man crush on Rory Sutherland,
why Isaac Newton was dick, and much more. Jim so much fun. I really, really enjoyed
this. He's got so many insights from history. He's obviously super ridiculously well-read.
It kind of like an investor, philosopher, king of some kind. So yeah, enjoy this one.
Also if you haven't already downloaded my ultimate life hacks list yet, then what are
you doing with your life? Head to chriswillx.com slash life hacks and pick up a copy of my
ultimate life hacks list over 200 ways that you can upgrade your life instantly at everything
that we covered in the first two and a half years of lifehacks episodes.
On this very podcast, ChrisWillX.com slash lifehacks going download it.
Plus it will add you to my three-minute Monday newsletter list.
But now it is time for the wise and wonderful Jim on Seanacy. Sean O'Chi. So Christopher, great to see you. Great to see you as well. Look at you in your AirPods Pro Max.
So these changed my life.
I got them as a gift.
I had the kind of headphones you have on
for most of when we did one remote on Infinite Loops.
Those were fine.
And my son Patrick was like, dad, and you know, he's the podcast king.
So he's like, you've got to get these.
They'll change your life.
They're like, I don't know how many microphones in them.
And when we were testing them, well, let me put it this way.
My wife says street photographer in Manhattan.
I won't talk to her with these on, if's on the street because I hear everything she doesn't hear
They're like ridiculously good and then my producer was like, okay, let's run a test for the mic
he goes
He goes, I don't even know what to say he said the mic on those is better than the mics that I'm telling people to get for the podcast
So anyway my wife got him for me for Christmas.
So.
Good wife.
Well played wife.
Yes, she played very well.
And they are remarkable.
Yeah, I've got to put,
so I've got the pros.
I'm an air pod evangelist, man.
I went the day that the air pod pros came out.
I was in the Apple store.
The day that the air pod pro maxes came out,
I had a preorder through a buddy.
And I have to say out of the pros and the pro maxes, I had a pre-order through a buddy. And I have to say,
out of the pros and the pro Maxis, I get a lot more use out of the pros, reason being that those are
they're a heavy beast to throw around, but you are right, that is a one unit podcast studio,
that and a laptop with full charge, and you can do a podcast from anywhere on the planet,
which is pretty incredible. Yeah, well, you know, maybe we'll talk about it, but I think we're right in the middle
of what I call the great reshuffle. And I think we're moving from being used to and having
skill sets designed for the physical world. And we are moving into the digital world.
And you need very different skill sets. But as you've just mentioned,
time, space, and geography are collapsing.
And you're a new castle, and I don't need any coal.
So, I don't need the gold.
I spent this Sunday, I got invited for a coffee
from a friend, podcast, who's also a new castle.
And he's a local lad, working class, local lad.
And I was making jokes about the factor
What are we gonna go and do we gonna go and shovel coal?
He took me to a the oldest railway line in the world is in just outside of Newcastle and it's still got a
Functioning steam train and the shovel I shit you not the shoveling coal into it
It pulls up outside of the station the guys got a flat cap on. He's got like black lung him and his father
His father's lost a couple of vertebrae. It was so realistic. But dude, I've heard you talk about
What you've just mentioned there this
Changing of the dynamic which is offering up opportunities to people with what would have been previously useless
But now very useful
Characteristics that they have. So someone,
I saw this meme a while ago, this is so you, I saw a meme a little while ago and it was a guy,
a really sort of big buff guy in a smart shirt at the front of a bedbath and beyond store.
And it just had this thought bubble coming out the side of its head and he said 500 years ago,
I would have been a proud warrior.
Yes.
This is the other, I call it the great unschuffling, but the other one that I also use for
short hand is revenge of the nerds.
Basically, what's happening is, and that's that meme.
So we could spend the rest of the podcast talking about why memes have the effect they do
on people.
It's something I've studied a lot of and we'll get into why.
But anyway, that meme nails it, and that's why it's so funny.
It's funny because it's true. And the whole idea, if you looked at the Forbes 500,
the first one they ever did, you know,
that's the rich person list.
They did the first one they did in I think 1982.
If you looked at that, what you would find
is the majority of people on the list inherited their money.
Okay?
The rest of the people on the list made it through physical things,
real estate, oil, steel, etc.
Obviously, we're not bearing the lead because everyone knows who's on that list today.
And they are all symbol manipulators.
And so I've been using that term for a long time because it's what I am, right?
I don't make anything with my hands.
I mean, it's all thought, right?
And Bill Gates doesn't make anything.
He figured out a way to turn his thoughts into billions and billions of dollars
because once the thought is on the software or whatever, make one ship a million, ship 10 million,
ship 100 million, doesn't matter. The unit cost of all the other ones is zero.
So as we shift it into this digital world, and I kind of mark maybe 2014 thereabouts,
I started to really notice it.
And then, so I started talking about it then, but not a lot, because a lot of people look
at me like, are you barking mad, mate?
I mean, what's going on with you?
COVID happened.
And trends that might have taken maybe as long as a decade
got collapsed into a year.
So Skype, you know, no disrespect to Skype,
but Zoom comes in and eats Skype's lunch.
And I found out why that was, by the way, they did it because Skype isn't meant for multiple
participants.
It's great for what we're doing, fantastic.
I use Skype all the time to talk to friends all over the world.
Zoom is designed to have multiple participants and the whole experience was designed
keeping in mind that people are that this is not a phone call, right? So mindset meant a lot. But the point is, ideas about geography.
So I just hired a new colleague and he's in Bangalore, India.
And so he's actually outside of Bangalore.
But so let me tell you how he is a fantastic example of the trend to digital and what that means.
So number one, his opportunity set over the last
year exploded open. He was no longer having to look for jobs in his geography. He
could look for jobs anywhere in the world. The prejudice against letting people
do that evaporated, right? Because of COVID. And so all of a sudden, time, space, geography collapsed.
Number two, I didn't look at his CV.
His CV was Twitter, and I watched him for nine months.
So you go from an accreditation, an imparatoor,
from some very high and mighty
institution, but all that piece of paper, a diploma, all that says is a gym, this
suggests that gym might be good at this. Really? Because you know, my kids went to
really great schools, my daughter went to Yale. My other two went to Notre Dame.
I mean, these are really great degrees in the US,
and they're all very talented, luckily.
But we were talking about it.
They were talking about great inflation,
especially at places like the IVs.
Everyone gets A's.
Well, OK.
That means no one gets A's.
But so it's just the game people started started playing was I just got to get in.
I got to get that stamp that from the IV and I'm gold.
In the old days, that was true.
Nowadays, your resume or your CV is, you show it every day on social media, in blogs and podcasts and everything, and it grows.
And so the way I look at it, if you were a Bitcoin official, you'd say, proof of work.
Well, that's actually what's happening now. So, Batzel, who I hired, he had a long history of proof of work,
that he was clever, that he was able and with technology, all of those things. I got to see
before even getting on the first Zoom with him. The third thing is, the way you think a linear thought process was rewarded in the physical world. A non-linear
thought process is going to be rewarded in the digital world. And we can talk a little
bit more about what that means if you want. And then finally, the idea that the leverage the digital world gives you.
I mean, Archimedes would be like, what?
I mean, because I have a lot of friends who are single shops
and the leverage that they can gain through multiple distribution platforms,
you know, selling a writing course,
selling a speaking course, selling a blah, blah, I just was on with another Brit and it
was a very fine guy and he makes all of his money on YouTube.
And so the thing that I found as kind of the flip the switch, so to speak. So Max Plank, the physicist, said famously that progress
happens one funeral at a time, meaning that the old guard has their points of view, not very
few of them retain beginner's mind, and they ossify. And frankly, they're wrong, but they're
the ones in the Dean's chairs, they're the ones who are determining
who gets to go to Oxbridge.
So they die off and then the new ideas replace them and then repeat, rinse and repeat.
That's gone.
It's gone because COVID forced the world.
This was a world reset.
And so it wasn't like it was just the United States
that had a lockdown, the UK had a lockdown,
Brazil had a lockdown, Bangalore had a lockdown.
And so we were all in the same digital boat together.
And so it out of necessity erased those prior prejudices
that would have kicked in absent COVID.
So I mean, and the other things that it has affected are really profound, but it has kicked
us into the digital age, I think maybe five to ten years before we would have fully been
there.
COVID was the best thing to happen to talented people in the developing world and the worst
thing to happen to talentless people in the developed world.
Absolutely true.
I also learned about conceptual inertia from intellectual ideas, historian, guy called
Thomas Moynahan, who's just written a
history of existential risk. So the book is the history of ex-risk, humanity and
how it discovered its own capacity for extinction. And what he talks about
there is that, I can't remember who it is, it says history doesn't crawl at
leaps, but you do very much get somebody proposes a new model, heliocentric universe to geocentric universe change, then
people resist the model, then the model actually becomes proven or more people get on board
with it and it actually becomes widely accepted intellectually or even rationally, but the substrate, the source code upon which society
is built lags behind so, so, so slowly.
The big organizations, the bureaucracies, they take ages to catch up, the litigation, that
takes ages to catch up, and then the culture comes along really slow, just lumbering behind.
And what you get with that is this conceptual inertia.
And yeah, the conceptual inertia, awesome.
I use it all the time now.
Get the forcing function.
If you have this forcing function,
it doesn't permit anyone anymore.
It's tightened the bottleneck so much for all of this stuff.
The extraneous shit had to go.
It's like if you don't understand
how to do remote working properly,
how to use Monday.com or Notion or Asana or whatever
team flow program it is that you're using.
If you can't do video conferencing,
Rory Sutherland already had Zoom Fridays
in his company four plus years ago.
Zoom Fridays.
So Rory is a great guy.
I'm interviewing him for Infinite Loops on Friday.
Your last one with him.
Your last one with him.
I listened to while I was in Dubai
his preparation for my one with him.
Dude, the guy is a, the man is a force of nature.
He truly is.
He truly is.
I mean, oh my God.
He, he, he. He frames things so well that I've always believed
that if you can frame things, you can get people to understand things they can't understand
with the wrong frame. Rory is maybe one of the best and most skilled reframers of anyone I've ever talked to.
He is brilliant.
He is brilliant.
And in addition, such a lovely man and what a great sense of humor.
And he says, I love talking to him.
On this point, it's sort of interesting.
So, for example, Nick Bostrom, existential risk, I'm sure you're familiar with Nick.
Bostrom, is it cold? Yeah.
You're right. So, but he's, you should read him, but who I'd even recommend you read more,
is a book I reread called The Beginning of Infinity by David Deutch who is a quantum physicist at Oxford and
He does such an incredible job of building the intellectual scaffolding for why
When the enlightenment happened all of a sudden we figured a ton of shit out because the he says basically
man humans we are universal connectors and
explainers and what he means by that is pre the enlightenment the gods were in
control. Why did this happen? The gods did it okay and then the church which was
representing the gods they said no no, we know because we have a line directly to that it was a god.
Um, anyway, the enlightenment came along and they're like, no, dare to know, you know, and ironically they used as Isaac Newton used
as the the motel or the saying for the society
The take no one's word for it
You know that you know that so Isaac Newton when he discovered his theory of gravity
Do you know what was happening then I do the plague yes?
Yeah
Well, so I'm a huge fan of Isaac Newton for a variety of reasons
because he was weird as hell is that why yes yes the weirdest humans in history is that why absolutely
barking mad totally crazy and totally crazy if you go through his his other books right all the other
stuff it's a lot of alchemy yeah yeah's all on, you know, and he was insane.
The other thing that I liked about him was he was a spiteful bugger. He used to go to public hangings
and stuff, didn't he? He loved it. And so at the same time, there was a fellow in Germany named
Leibniz, who was at warf, okay? But Liebnitz was also a genius,
and he came up with, basically, with calculus,
one could argue a little ahead of Newton.
Newton was a master of public relations,
and he's like, no, no, no, no, no.
Do you know one of his most famous lines,
which is, if I have seen further than others,
it was because I was able to stand on the shoulders of giants?
Yeah. That was a dig. It was because I was able to stand on the shoulders of giants. Yeah.
That was a dig. It leaped nets. He was, no one knows this, but it's kind of like Andrew
Marvall to his coin mistress, and your quaint honor turned to Dustin into ashes, all my
lust, the graves of fine and private place. But none, I think, do they're in brace. You
know what quaint was Elizabethan slang for? The woman's genitals.
So, it was a low-key dig.
But perfect, because it met its target, it was not a weapon of mass destruction.
It was a smart bomb.
And the only one who got it. The man who was aimed at.
Right?
He's saying that because I'm a dwarf.
That's so good.
So Newton is just such a fascinating character.
I mean, because the other great use of Newton is he lost a fortune in the South Sea trading
scale.
Yes.
And it caused him to lament that he could measure the motion of heavenly bodies, but not
the madness of men.
And I used to have a graph.
I don't use PowerPoint very much anymore because I find that when you don't use any visuals,
people actually pay much greater attention to you.
But if I do use them, I only use a few.
And one of the great ones that we used to use for a long time was a chart of the South
Sea Bubble and then a chart of the Nasdaq during the .com era.
And obviously, of course, well course well actually correlations don't
call our causation now but it's a great example and you gotta give me that and
and so newt was just he's another great example because one of the most
brilliant mental and right I will concede and stipulate that. Barking mad, most people don't know that
about him, but still don't confuse the message, physics, with the messenger, right? Because
that's what people, again, human operating system, we, we bolux that up all the time.
So let's dig into that.
So separating the art from the artist, or the message from the messenger, is something
that previously we were able to do, because we, the eye of Sauron and the sword of Damakles
wasn't hanging over everyone in the same way that it is now.
I wonder whether we're actually starting to optimize for people who are slightly less
extreme than that. Isaac Newton wouldn't make it through university and being published
now. Let's say that there is a degree of insanity that needs to tinge the top geniuses,
Jeet Jeenei. Let's say that there's an amount of insanity or craziness or no fuck's given that has
to be, it layers that, right?
But now, that's an existential threat to the thing that you are supposed to be bringing
to the market.
Wow, that is a really interesting observation. So we're optimizing for more normal.
The palatable version of that. I have to think about that. I love that. I don't think about it.
I don't either because so I'm thinking of a couple of so I'm a big philosophy and enlightenment type reader. I love it
And I hate the way people use enlightenment because it's all you know peace and love and you know
We're gonna just everybody's going to be happy now. That isn't what enlightenment is enlightenment is truth realization
I am not enlightened. Let me hasten to say that
is truth realization. I am not enlightened, let me hasten to say that,
but I've read a lot of the writers on the topic
and the one who I connect with the most
is a guy by the name of Jed McKinna.
But what I gotta tell you about Jed McKinna
speaks to your point.
Jed McKinna is not his real name or their real name.
Jed McKinna is a completely fictional character that this author devised to tell us that we're
all fictional characters.
I love that very meta.
But why do I know that he is the real deal?
Precisely because he's nowhere.
He doesn't have a Twitter account.
He doesn't have Facebook.
He doesn't have a Twitter account, he doesn't have Facebook, he doesn't have Instagram.
This guy could be monetizing his reputation to the tune of, I would, I would conservatively
say, 5 million US a year if he wanted to because I've run into like his hardcore supporters
and a, they don't know who he is, which I think is cool.
But b, so he's solved for that that way.
Another example is, like a guy I've had on the podcast, Brian Romelli.
So, Brian, he's got a big Twitter presence.
He's got some really interesting ideas that have proven over time because he's written
about them for 20 years.
And if you go back like I do and read his original stuff, he's pretty bang on.
But he leans into it.
He basically, in his bio, he says, I'm a charlatan.
I'm a thinker of prohibited thoughts.
And so, of course, what he does with that is he draws people who like those misfit toys to him.
So, you know, he's got a hundred and ten thousand followers on Twitter.
And he's got a very active sub-stack, I don't know what it's on, but so
here's another guy who's solved for it, right? I think your question or observation
that I need to think about is does this affect a large enough cohort so that it retards innovation.
I don't, on the face of it, just given the speed of everything that, of innovation,
I got to say probably not.
But, you know, I was, again, just having a conversation with my wife who, you know,
never wants to talk to me about anything because she's like, no, no, I don't, I'm not going down a rabbit hole with you for three hours.
But this was a conversation she was actually interested in, which was like, why is Tim
cook highly thought of at Apple?
I mean, and I said, well, you know, she was like, he's no Steve Jobs.
And I'm like, well, no, of course he's no Steve Jobs.
They needed a Steve Jobs to get to where they are right now,
but now Tim, you're looking at some of the cool stuff
that's coming out from Apple,
and on top of it, he's a much more normal guy,
and so what did he do?
He decided I'm gonna create such a fortress
that no matter what, I'm gonna be able to fend off the attacks.
Now, that happens. It's like Hemingway's line. How did you go bankrupt gradually and then suddenly?
Right? So am I open-minded to the idea that some nutcase in a garage somewhere, probably in Austin now, or maybe Miami. It's gonna come up with a thing that
obsulates the iPad.
I think it will happen.
I mean, I think what you'll see is you'll see
clear transparent things that can fold like a newspaper,
but when you open them up, you can have whatever you want on it.
You could have a sports, you could have a rugby match going on up here.
You could have the times of London to read over here.
You could have Twitter open down here, and it will all be seamless.
So I fully expect to see that in the next 10 years.
Where do people start with Jed McKenna?
What's the first thing they read?
So he's got a three part, a trilogy
called spiritual enlightenment, the damnedest thing.
That'll do.
But just let me put a warning label on here, okay?
So I will put up, again, and I'll tag you on Twitter. I will put up two, and I'll tag you on Twitter.
I will put up two essays that I suggest people read by my friend Dan Jeffries before
they go into Jed because Jed is hard core.
It's not all puppies and wonderful things with him, but he's very worthwhile.
With that proviso.
That'll be linked in the show notes below.
So going back to what you were saying there,
about hard to fake signals of authenticity.
That's what I think you were talking about.
And I saw this with Sam Harris last year,
towards the start of this year and last year.
What I came to
believe was that Sam had a non-typical perspective, which made him unpopular with both sides
of the aisle. The way that you can guarantee disagreement in 2021 is to be in the middle,
because when you're out on the extremes, you guarantee agreement from at least one side,
when you're in the middle, you guarantee disagreement from both. So what that made me think was I can have greater faith
that Sam believes what Sam's saying because he has to pay such a high cost to
hold the particular positions that he does. That again that is a wonderful, heuristic to use because you're right.
And this is another part of this great reshuffling that I talk about.
So what's happening there is that traditional media has gone all provdah.
So, but for both sides, right?
So, so if you're to the left, you're going to watch MSNBC in the U.S.
You're going to watch MSNBC and CNN and if you're to the right, you're going to watch Fox.
What people don't understand is it's all propaganda, all of it and it is so
shocking to me. I stopped watching TV news 10 years ago because I was noticing it's starting
down that path.
Trump only accelerated it.
Listen man, the greatest thing that ever happened to the New York Times was Donald Trump getting
elected president because they were going broke.
And then all of a sudden, Donald Trump got elected president.
They decided, you know what, we're going to chuck this gray lady bullshit and we are gonna go full
Probda and we don't give a shit if it's right or not it's gonna be anti-Donald Trump and
Then you had like Fox doing the well-elect Donald Trump says it's right that it's right God damn it
And so you had these two contenders right both of which are spewing bullshit and
these poor people, and again, this is a generational thing. Mostly the people I'm trying to convince this stopwatching
TV news are people older than 70, right? The habit for them of watching TV news back when
it was Walter Cronkite, they just can't stop doing it. And younger people
are getting it much faster. But so what happened to traditional media back to Sam Harris was
and Matt, I always mispronounce his name, Matt, to buy Tibby. He's a great writer very much
to the left. I used to follow him when he was the lead writer for
the Rolling Stone, because I think one should... So my own version is, I don't have a party.
The only thing that defines me is I'm fiercely anti-authoritarian of either the left or the right.
I just... It always leads to bad things, in my opinion, if you study history.
I just it always leads to bad things in my opinion if you study history so
But my I mean like if I went through my political opinions some people depending on the order in which I listed them
Some people would say you're a left winner
Other people would say what that's a right wing thought and and so
I'll just give you a couple of for instances. So I think all drugs should be legal
because the war on drugs is a sham and it has corrupted so many different levels
of our societies that, I mean,
Portia goes a great example.
They basically decriminalized, they didn't make them legal.
But guess what happened?
Like all of the bad crime, all that just went
flunging. I think that all
nonviolent drug
offenders in prison should be released. I mean that was like they were saying to me when Trump lost and they were saying what would be
It's big fuck you to everybody and I said if I was his advisor and believe me, no fan of Donald Trump.
So if he asked me to be his advisor, I'd say fuck off.
But, but if I was, if I was going to be able to be a whisper or something in his
ear, it would have been pardon every nonviolent person in prison on a drug charge.
Can you imagine?
Well, it would have put such a stone in the shoe of everyone, right?
Because they would have thought, hang on, this is so disjointed from what we thought that
he would have done.
Yeah, man.
Exactly.
I mean, dude, when you're talking about that, this sort of new answer of opinion, this is
Jordan Petersonism from years ago, he said it in the interview with the GQ lady.
I can't remember a name.
They sent Kathy Newman away, put her on a short course of steroids and training.
And she came back having read a little bit more sort of enlightenment philosophy.
And that you know the one that I mean.
Well, they didn't, they didn't turn his microphone on and all that sort of stuff.
And he said in that, and this is the first time that I heard it.
And I have never got rid of it.
He said, if I know one of your perspectives and from it,
I can accurately predict everything else
that you believe, then you're not a serious thinker.
It's very unlikely.
There is no reason in hell that your view on abortion
should be impacted by your view on immigration
or your view on the level of corporate tax
or your view on gun rights.
But because we've lumped these
things together, you end up with an increasingly partisan level of politics that then gets fueled
by a media that needs to drive clicks. Clicks are driven by an algorithm which is enforced by things
that you either really hate or really agree with. And it's, when people say, well, I often get asked
on other shows, why would we be
increasingly polarized?
I'm like, how can we not be?
Right.
How it would be so unbelievable if we weren't
up against all of this.
So, so we know a lot about algorithms.
That's what we do.
The algorithms for traditional media
are optimized for fear, uncertainty, and doubt.
And it's much easier to outrage
people. So they're max out on outrage items on both sides, right? And they keep people, I've
likened it to an emotional plague. And because what's happened is we haven't given up on a religion, we just
changed the putes, right? So the new religion is politics and total compliance with the
belief talking points, if you will, is the price you must pay to be thought of as a good person.
Oh, you're right. I'm like, I'm a heretic. I proudly call myself a heretic.
I'm an apostate. Come at me. Do whatever you want. But this also happens because I don't
give a fuck what people think about me. I don't want to offend people. And by that, I mean,
look, I've been so lucky and so blessed in life. And like one of the things that I enjoy doing is working with people, younger people especially,
not just in my field, but in a bunch of fields.
I like this idea of teach, you know, Trent Griffith, who I just did a podcast with yesterday
and he flipped it on me, and he started interviewing me.
But he's got this great idea, which is fits in with karma, but he calls it give to get.
And what he means is, if he can only teach one lesson to a younger person, it's give.
And don't expect or hope for getting from, so let's say, I give to you, Chris.
getting from low, so let's say I give to you Chris and the wrong way to think about it is, now God damn it, Chris owes me something, that's reciprocity, right? And it's in the book
influence and everybody knows about it. Trends take on this and Rory, I'm going to ask him about
it on Friday because I already know what he's going to say. But, Transtake is, no, no, no, no, no.
Karma, you put it out and it, you know what, it might not come back from Chris.
In fact, Chris might do something really dastardly to you.
It comes back though.
The wheel of karma just keeps going around and round and round.
And you build good karma or bad karma and
It comes back and now if you want to make that much less mystic
You're programming your brain and you don't even know it right so
We're all metaprogrammers of our own brain and we program our brains with the stories we tell ourselves about ourselves
And so if you're putting a lot of bad karma out there, what your brain is doing is it's
going, oh, okay, he likes bad.
I love him.
I love him.
The algorithm's being reinforced.
Yes, I will oblige him.
He thinks the world is an ugly place full of trouble and strife. That's what I'm going to serve up for them because my reticular activating system, you
know, if I was talking to a neurobiologist, that's what he'd talk about or she'd talk about.
If I were talking to one of these enlightenment people, they would say karma, but it's not
this mystic thing.
It's programming.
And you're self-programming yourself every day.
And that's how that all comes about.
It's like, I have like four questions.
I wrote a piece called, A Long Thread.
Actually, a series of threads called, The Thinker and the Prover.
And it's on an old model by a guy by the name of Leonard Orr.
And he separates the brain into the thinker and the prover.
And the thinker can think anything it wants.
It can think three impossible things before breakfast
as the Queen said to Alice in the Wonderland series.
But once the thinker has thought it out and latched on,
I believe this.
That's another reason why I present all of my ideas as hypotheses or thesis
because the minute you say, I believe,
what your brain hears is, this is true.
And not only is, this is true,
but this defines you as a human being.
And that story starts revving up.
But so what happens is back to politics, right?
So let's say, well, take me as an example.
I am in favor of a woman's right to have an abortion.
I am opposed to capital punishment
because I don't think the state should be able
to have the right to take a human being's life.
But I also think that the taxes done wrongly
will actually get less revenue for the government than more.
That's kind of a classic right-wing point of view. The others are kind of classic left-wing's point of view.
Immigration, I think, and I, man, do I stir the hornets nest when I put this up on Twitter or say it in a podcast,
I think that the United States right now still, still after everything,
has a huge advantage that other countries don't have.
And that is the smartest people in the world want to live and work here.
And my idea is we should let them.
And that means if they come here to go to university and and so I stage it, and first I say stem degrees, right?
Science, technology, et cetera.
We should staple a green card to it and say,
welcome to America, go create.
And yet because of this whole orthodoxy,
and label thinking, that's the other thing that drives me mad,
people were word thinkers and labels negate us.
So the minute you label something, rules for radicals, that's what he says.
Label, personalize it.
Stalin knew this.
Stalin was, one death is a tragedy. A million is a statistic. People are
simply not going to get worked up over a million deaths, but when it's Ivan who you know
and you know his daughter and his wife, that's going to really rev you up. So the point
being though, that traditional media knows what's happening.
And all of their best people, Sam Harris, Matthew, a ton of like first rate writers.
But do you?
Look at Substack at the moment.
Matthew Eglaceus has just left Vice, which was already a splinter off from the legacy
media world that just started to come alongside,
but they never kind of really were and they got a TV show and it's still, but they were already a
heterodox organization and he said no, this is, this is still too bureaucratic for me. Amigo,
Amigo, do a sub-stack. Yep, and that is what's going to happen. Ritlarge, and it also explains why you see this hysteria among the traditional media,
because worldwide, well, especially in America and the UK, there was a deal, and the deal
was, I'm going to be a journalist, I'm not going to make gobs of money, but I'm going to have influence.
And I'm going to get to know all these important people and influences important people.
And it was a trade, you know, the hierarchy of needs that a lot of very smart, switched
on people made.
Going away.
It's going away. And so, sub-stack, that's the future, and
you know, we'll have our own channels. Right? So, I'm a big believer in reading people
that I know I'm going to disagree with, just because I'm probably wrong. Right? That's
the other thing that it drives people crazy when I say this, but empirically speaking,
look at history, look at what the back to our friend Isaac Newton believed, and with
the exception of that gem about physics and calculus, everyone of his beliefs were wrong.
They were wrong.
He was the smartest guy in the planet.
Leibniz notwithstanding. But the point is, when you have context, right, it's like people
getting all worked up about in this country, Thomas Jefferson, Thomas Jefferson owned slaves,
tear down all his statues. You know, boo this man. Okay, let's put some context in. Let's understand
that as horrible as slavery was and is an abomination and something that all throughout human history
was practiced widely. All the way back to the Helots in Sparta
and the Slaves in Greece,
they actually had a more enlightened attitude about it
than we in the West did,
because you could make them free.
And some of the greatest Stoics
were started life as slaves.
And so as the world progressed
and we became more sensible, in my opinion, slavery, that's
an abomination.
We 600,000 Americans died over it.
The highest death count of any American war, any war we've ever engaged in, including
our little spat
with our friends from...
There's the one against yourselves.
...was the one against ourselves, it was brother against brother, and 600,000 Americans
died for an idea.
And that idea was slavery is an abomination.
It has to be, it must be abolished. And, and then what happened? Well, as you said
earlier in our in our conversation, the cultural belief that that layer for a lot of people,
even enlightened people, and this is what I want to emphasize here, even for the most enlightened people, they still had these awful beliefs in their head,
right? Because they had grown up in a world that was described. Have you read Cloud Atlas?
By, um, not Blanky on his name, but anyway, I've watched the movie. So the book is so much better. I enjoyed the movie for just for fun. But the book is like his magnum opus.
And it's brilliant on so many different levels.
But one of them is that it's kind of a zen-like,
we're all connected through time.
And but one of the stories, as you'll remember from the movie,
was the awakening, if you will, of the lawyer
about the evils of slavery.
And he went from being the agent of his wicked father-of-law,
who had very neanderthal views about the world,
to being quite awake, and his best friend
being an escaped slave, who saved his life. And so the point, the larger point, I think, is
people fall into this without knowing they're falling into it. And suddenly, so
I equate dogma with that, brain death if you at your point about
One you extrapolate. Yeah, yeah, if you I'm really not interested in talking to you because I don't think I can change your mind
That's another one of my beliefs. I can't change you Chris
Only you can change you I can help you if you're looking for that kind of help,
but if you're not, I'm not going to help at all, maybe someone else will, but that has
to come from within. And once I really realized that, you know, I'm not so smart, it took
me while to get all this stuff. But I was working with an employee and I'm kind of like,
you know, he just kept making the same mistake,
same mistake, same mistake.
And I got really frustrated until I finally figured out,
I can't change him until he wants to change this.
Nothing will change.
And in fact, he will dig in.
He will dig in on the thing I'm trying to
change. So I was doing him a disservice trying to get him to see the light. When you are, when you are
mirrored in a belief system that you tie to yourself, you literally can't see the light because your brain, these wonderful quantum
computers that we carry around with us have amazing abilities to say, nope, nope, nope,
and if do I agree with it? Yep, yep, yep, and so people are honestly surprised when something that they deeply believe is proved
fundamentally wrong and they will go to massive lengths to deny it. Flat Earth Society, my friend
Tim Irvin who has waited for a while. He has a great story about this. So there's a movie about the
Flat Earth Society, right? So today in 2021, with all of the photographs that we have from space and
from the moon and from all of our satellites showing the sort of round, not really round,
a sort of round world on which we make our lives of interesting things. And they will basically
invent anything to tell you you're wrong. No, you were hypnotized
by aliens, this is all fake. And what's interesting is when you're trying to convince people of deeply
wrong beliefs, the best place to go and study is cults, because cults have this down to a science.
And here's the other thing that I often say, and people don't believe me.
You want to know who the easiest people to fool are the smartest people.
Why are the smartest people the easiest to fool?
Because they're smart.
Because they understand, they know like people
always say, well, I'm not smart. They know they're smart. Come on. You know, and so their brain is like,
I am smart. I will automatically see all of the bullshit that they're trying to sling at me.
You won't. No, you won't. That's the way that they get their hooks in. It's like one of the best stories is one of the
biggest not biggest but one of the most interesting victims of the Bernie made-off scam was a guy who published a book about
How can's work and how to avoid them?
It's just like perfect. You can't make this shit up. And so the other thing that's interesting about smart people, what else are smart people
good at?
Smart people are really good at building bulletproof narratives that they first convince themselves
of, I think, you know, and whatever.
And then so they keep iterating on that narrative
until it's like pretty bullet proof.
And then they go and convince a bunch of other people
because they're smart.
And so one of my heroes, Richard Feynman,
the physicist, like the quote I use all the time is,
the first rule is you must not fool yourself
and you are the easiest person to fool.
It's like this whole behavioral finance thing.
I know that I would fall for every single one of those biases.
I know I would.
I know myself well enough, so I, yeah, oh, yeah.
So what did I do? It's like a friend did this survey about behavioral biases and talk to a bunch of investors
or advisors, et cetera. And the question was, what is your biggest behavioral bias and how to a bunch of investors or advisors, etc.
And the question was, what is your biggest behavioral bias and how do you deal with it?
Not a lot of my friends, they said confirmation bias, survivorship bias, etc.
They went and he's long and this is what I do to deal with it.
And my answer was simple, what is your biggest behavioral bias? And I said,
being a human being. And it said, how do you solve for it? I'm a quant. So does that leave out a lot?
Am I leaving knowledge potentially that I is not available to me as a quant, you bet I am, you bet I am. But the idea is the trade-off,
the base rate, if you will, directionally is good, because virtually all of the greatest meltdowns
ever. And boy, I've been around for a lot of them. Take super, super smart people. Give them leverage, basically unlimited leverage.
And...
Boi.
Boi.
Boi.
Well, one of the, one of my favorite mental models
or biases is to never multiply by zero.
And God, I try and tell the boys this all the time.
I have about 500 guys and girls that work for me
for my events company between the age of 18 and 22.
And there are essentially an unlimited number
of zeros to multiply by when you're that age.
And just trying to highlight a couple of those,
texting while you drive.
But tell me, tell me what you're gaining.
What is the place stupid games win stupid prizes?
Like what's the prize that you're getting
for texting while you drive?
Unprotected sex on a one night stand.
But tell me, tell me that that is a big fat zero that you're going to multiply there, my friend.
You can have spent the last four years of your life saving up your money.
You've got your mortgage deposit ready for the house.
You're going to buy a house quicker than anybody else that you know.
You're ready to move away.
You've got the visas even sorted.
You've got this perfect graduate job out in America.
That's a hundred times, 150 times, 2000 times.
I just got someone pregnant and I'm 22 years old.
That's an 18 year, that's an 18 year quarter
of a million pound liability that you've just created there.
Zero.
You can spend all the time that you want in the gym,
working on my body, I'm doing my nutrition,
I'm sleeping right, I'm eating right,
I'm drinking, I'm watching, I'm working hard on my form, I'm doing my rehab, I'm sleeping right, I'm eating right, I'm drinking, I'm watching, I'm working hard on my form, I'm doing my prehab, I'm my rehab, I'm rolling my body out,
I decide to ride a bicycle without a helmet, or I decide to text while I drive.
If you're very dead, it doesn't matter how fit you are, that's a big fat zero.
And yeah, this is one of the unknown catastrophes that we can encounter are inherently
catastrophic. And it's, you don't see it until it happens. And it's only with the benefit
of hindsight. A good example of this. I ruptured my Achilles playing cricket last year.
It was the first time that I'd played cricket in ten years since I'd played for a decade,
took a decade off, went back, first game, went into bat,
was in bat for 15 minutes,
loving it, dad was over the far side,
dad was great, so he always used to come to the games,
ping, a kill these girls,
ended up being not too bad of a thing,
actually quite an interesting personal development strategy,
but at the time, I just thought, you're a fucking idiot.
Of course this is gonna happen.
You haven't played,
apply a metricly demanding athletic sport
in a decade, and you thought that at 32 years old,
you would just be able to get back into it.
And one of my friends said one of the most common ways
that he sees people get injured
that in his friend group, our age group,
is people that used to play a sport when they were a kid
getting back into it about 10 years later.
So this is a public service announcement to everybody.
Just do six weeks of training, condition yourself back into it.
Do not think that you can do the things that you used to be able to do 10 years ago.
Oh, man, I'm going to just steal so much stuff from you.
I love the Never Multiply by Zero.
That's fantastic.
Talk to me a little bit.
Before we finish up, I've got a couple of threads open in my mind.
I really want you to try and how would you prepare for the reshuffling?
You know, you have preppers out there, like the Doomsday preppers,
you guys in America love them,
and they've got their bunkers underground.
The reshuffling is occurring,
the talents which previously served us
are no longer the ones that we can utilize in this world.
That's basically what the reshuffling is talking about, right?
That what used to be a competitive advantage no longer is,
and in this new world we need to have new modes of thinking,
we need to have new skills.
What would you do?
I take 30 years off your life.
What would you do now?
Yeah, yeah.
So what I would do is I would watch broadly and read broadly,
just like if I was gonna even use a metric to decide what I want
to read, I would find people that I resonated with on social media and I would take their
recommendations. And if they said, hey, read the beginning of Infinity by David Deutsch,
I would read that book. And I would learn to be endlessly curious because Dorothy Parker was an American with a wonderful quote which is
curiosity is the cure for boredom there is no cure for curiosity and and if you can and and I find that it becomes almost a habit.
So if you start getting curious about something,
that makes you curious about other things, and so on and so on.
I use the John Cleese from Money, Python, and so on and so on,
get when I'm doing it on Twitter.
But activate your mind.
And this sounds like pedestrian information,
but I can't tell you how many people
that I've given this advice to,
and they're like, really?
And I'm like, yeah, really?
Like, university, that wasn't your education.
That was a certification and a socialization process,
which you probably benefited from, by the way.
But now, now that you've articulated, now your education begins, right?
And so, consume as much as you possibly can intellectually speaking.
So listen to your podcast, listen to mine, listen to somebody who, like, listen to Sam Harris.
Because you learn, by listening to Chris Chris's podcast that Sam Harris is not a
sproker because he's at risk.
Oh, that's interesting. I think I'm going to subscribe to Sam Harris.
And I'm going to listen. I subscribe, by the way.
And so the second thing, keep, this is so hard.
Don't become prematurely certain, right?
Everybody, just see it immediately.
Like, they see one thing about whatever,
one of the issues we were discussing.
And I'm certain that this is right.
No, you're not.
You're not.
And that leads to what I call deterministic thinkers.
Right, so we're deterministic thinkers living in a probabilistic world.
That world just got a fuck ton more probabilistic because we now, it's a universe, right?
And I get to, I get to talk to Chris and say,
hey, I'm looking for somebody in the UK
because I want to do this.
And I got, right, I got just a guy for you.
I Skype with him.
I give him the job.
It's done because you showed me the,
or you recommended him, you see his record.
So, so the idea that, that you need,
or even want in a weird way,
some imparator from an institution, that's going away,
and your imparator is you, right?
So I would do that.
If you took 30 years off me, I would learn how to program
because that is such an amazing skill and
Elite programmers, which I know a lot about now because of what we're doing at OSAM and friends and things
man, it is
It's a it's a power law. It's not it's not like an arithmetic thing
And it's a power law. It's not like an arithmetic thing.
When you are 10 times better in programming, then this guy down here, he can't even begin.
You're not even talking about the same universe.
Are you talking about capacity to make money, ability to see the world, happiness, what
are you optimizing for here? Well so what I
optimize for is knowledge because and by that I mean the whole happiness thing
that always has made me shake my head because I can't figure it out. I think that chasing happiness as an end goal doesn't work. What makes you happy is
being able, in my opinion, could be wrong, but being able to do what you want to do, what
animates you, when you want to do it, how you want to do it, and basically being able to do that.
Do you know how close that is to Morgan Howe's description of what wealth is?
So Morgan's a good friend of mine, disclosure.
I do know how close it is.
Do what you want, with who you want, for as long as you want, and no one can tell you otherwise.
That's his description of wealth. Bingo, and he's right. He's absolutely right. That's why his book, I recommend the psychology of
money, fantastic book, because he understands what wealth really is. And so many people, especially
in the United States, but also the UK, it's a little different, it's certainly much different
in some Asian, I travel a lot, so I've been to, you know, Bhutan, I've been to Nepal,
I think it's great, because I think the more you learn, the better. See, what am I optimizing
for? I'm optimizing for learning. And if you optimize for that, the rest kind of takes care of itself. And by that, I mean, so I'm an asset manager.
I've been an asset manager since I was 27 years old.
So I've been a fiduciary on my life, on my adult life.
Chris, I honestly can count on one hand,
the number of people who I met, whose money we managed,
whose goal was to make a lot of money
Not even five. It's actually four and I remember each one of them because guess what they are fucking miserable
and and they just they never have enough and they always want more than the next guy and
They're covetous and they're jealous and they're
envious and those are the most destructive sins because you can't have any fun
with them. I mean at least gluttony and then you're gonna enjoy it right. So
everyone else other than those four everyone else became rich by doing
something that fascinated them.
Or that they were really good at.
So, you know, we have some from some professional sports people.
They were just so good at it.
They were optimized for it.
And, you know, they were built for it.
They lovely gene structure, right?
But they pursued it.
They didn't make that rookie
mistake that you made. Multiplata is zero. Yeah. Yeah. Yeah. They were like, oh no, no, no,
Ben injured. I'm not gonna do that. So, so but every one of them and they come from
a wide variety of fields. They were obsessed almost with something and they just wouldn't give it, they wouldn't
give up, they just kept going, they kept going, they kept going.
And guess what?
As a side effect of that, they were like some of the happiest people I've ever met in
my life.
It's like, I'm a very cheerful person, you know, despite Jed McKinna because I kind of
get to do whatever
the fuck I want to do. And that's wonderful.
Here's something for you. Here's something for you. I want to interject there. A lot of
the time when I speak to people, I see a combination of a number of different things happening,
survivorship bias and a narrow worldview from people who sit in a position,
perhaps where you are now,
where you have degrees of freedom,
wealth, generally, lack of boss, headroom above you
to do the things you want, et cetera, et cetera.
And I often wonder about whether or not their advice,
how applicable their advice is to people who are
before them, right?
Because the person who has the things can talk about the model that
they think should be pursued. But hang on a second, is that how you got to where you
are now? Is that the way that you went through that? What are your sort of thoughts around
this? Is there a period? Is there a grind reel that people need to go through between sort
of 20 and 40, something like that?
So, again, really great question. I'm going to be stealing a lot of your questions that people need to go through between 20 and 40, something like that?
So again, really great question. I'm gonna be stealing a lot of your questions
and when I have people on my budget.
So yes, there is a grind period,
but to answer your question, I did things
in a very unorthodox way.
I started Oshanasi Capital Management without any backers.
And I believe that if I got this book, what works on Wall Street is propping up my computer
here.
If I got this book published, that would make my career.
So I was, I was, I like locked on to that.
How can I make that so? And that's a fun story and it required a lot more
than you might think. But to people looking outside at me and say the ages between 27 and say 45,
they would have said, man, Jim's not just a grinder. That's all he's doing. He's just
grind, grind, grind, man. He's on a plane all the time. I don't want that life
That's awful, you know to me
It was like I was doing what I loved and and so I think you need to you need to look at what is the what is the
Platform on which we are viewing this individual? Are we viewing them from
the outside? Do we understand that what looks like a super bad grind to us is actually like sparking
joy in them? Dude, let me tell you, you brought Tim Cook up earlier on. I was sat down with one of
the head branding guys for Apple in the UK, who's the first, we've been shut down for ages, it was the first lunch that I had in
like six months that wasn't made by me.
And we sat down and he was telling me this story about Tim.
And he was at this private, super triple A level and above employee, seminar thing out
in America.
And Tim's giving this, Tim's giving this talk.
And someone asked a question to do with the passion, should I follow what I really love,
should I do what feels fun to me?
I'm trying to do that, but the work is hard.
I thought that following your passion was supposed to be easy. And Tim said,
no, no, no, following your passion will be the hardest thing that you will do in your life. He said,
you will have to lift the heaviest weight that you have ever lifted, but the tools will feel light.
Tools will feel light.
Wonderful.
Wonderful.
Tim is absolutely right. It's so funny, you know, I'm feeling Jungian,
Jungian synchronicities here because we were having this conversation
last night about with my wife about, you know, why Apple,
why do I still think Apple's great?
And I said, because it's a whole different deal.
Tim Cook's tools have to be by necessity.
They're different than Steve Jobs tools.
And I so vibe with that statement
because it's true.
I mean, listen Chris, I worked crazy hours. Here's another one that I often say and I can
tell by just looking at the person. I know you'll get it because you, this is the kind of guy you
are, but think like an owner. If you can think like an owner as opposed to an employee, you retain,
you just naturally retain much more agency within yourself.
You retain much more responsibility within yourself.
You don't blame other people's when you fuck up.
You fucked up.
And that's the other thing that I tell people
who are kind of afraid to fail.
I do not know, including these four miserable fucks
who only want it to be rich.
I do not know a single person who is rich, who didn't fail, sometimes spectacularly, and
it was all in how they reacted to that.
So I mean, I have a whole list, right?
I put it up sometimes
as in mistakes were made and yes by me. And the way I look at it is I learned so
much from those failures that I couldn't have gone to the next level of where I
went in my career without learning that, right?
So think like an owner, it's hard for people to think that way because it just is. But
the quote from Tim Cook is absolutely right. What looks and feels at the time like,
I know, sometimes some
wrong human beings, right?
Sometimes when you're sitting in a hotel, I remember I had to do an actual
book tour for my third book, How to Retire Rich, was by the way, it was the only
book that I wrote for a general audience. And I was on Oprah Winfrey for it, and
that was a trip. And anyway, but this The was deadly. It was like, morning, you gave a talk and
a breakfast, and then you did a talk and a lunch, and then you did G.V. and then you got
on a plane and went to the next market. In St. like that mentality, that was 1997. My
miracle year as Trent Griffith would say. And so at the end, I'm like, okay, I just,
I don't think I can eat another powder egg.
I just can't, but then I would just like rev myself up
because I'm like, I would just remind myself,
dude, you were just so helpful, win-free, man.
You have women coming up to you in airports
going, are you Jim O'Shaugh
on a scene? And that's cool. That's cool. And so looking from without, there was a lot
of woe with me. I'm not home. I came home every weekend because my kids were young. And
I wanted to see my kids. And that was a deal breaker for me. And so other people would say, well, but that's just added to it.
No, get when you are doing that grind,
when you are lifting that heavy weight
and the tools are light.
One of the things you gotta think about too is
you can put provisos and cure two fours
if we're gonna get legalistic in here,
into your own game plan.
One of my previous those was, I don't care where I am on this three week national tour
and Canada.
I am going to be home right afternoon, get my kids at school, spend the weekend with them,
fly out something at night.
And it was that hard on me.
Sure, maybe. I was probably in a beautiful place like
Whistler in Canada and maybe I just wanted to hang but it was more important that I had that built in
To the deal because that was more important to me and and so I can hear somebody right now listening and saying well
Fuck you know I worked for whatever Lloyd'ss or, and you know, they, they
have this social media, they, I have to be anonymous. Okay, be anonymous. Doesn't matter.
Jesse Livermore, one of the most brilliant guys in markets that I have ever met, he's
a no-sam partner, uses our data, writes these incredible pieces. I had a guy call me from
one of the most prestigious universities in the United States and he was like, dude,
Will you tell that guy that if he's gonna do that again to submit an application for a PhD in finance and you'll get it
With that with that would be his thesis. He's anonymous. Nobody knows who he is.
And now we're coming full circle back to this new age, right? Hit quality of Jesse's work.
Is everything. You can and the other thing that's interesting about being anonymous is remember
that messenger, messenger hating the messenger, and so therefore hating the message.
If you hate him, you don't hate him,
because you don't have any idea who the hell he is,
but you hate his message.
Okay, that's fine, that's fair game.
But so the last thing I would say is,
The last thing I would say is don't spend, if I'm a huge fan of writing with your hand, there's reasons for why this were.
And you're a lefty too.
I am, yes.
And so, if you want to know the fastest way to know whether you know something or not, try
to write it out.
Because if you don't know what the fuck you're talking about, it will show up on the page.
And you'll be like, oh, I thought I knew this.
Now, you didn't know it.
And so, like, another thing that I do is I recommend that.
Like, people come to me and they're like,
how do I do this?
I have all of these liabilities or these perceptions of a ceiling.
And I'm like, perception is reality, man.
If you believe, and I cannot tell you the number of people that I've worked with on this,
and the ones that got it, sword, right?
They put themselves in their own prison
of their beliefs, right?
And it's hard to come up with an escape plan
if you don't know you're in jail.
And so when you work with them,
and you have them write things out,
they're like, I can't believe I just wrote this down
that I believe this. This is like bullshit. Why would I ever believe this?
So so right
Right about what you want to be right about how you get there are is everyone gonna make it? No, I mean that's the way the world works and
And you know the other thing finally
Retain your agency. Timothy Larry, who was vilified in this country, the perfect scapegoat, he actually was a very brilliant professor
at Harvard, but he also kind of like Isaac Newton, like the limelight. He liked the people
talking about him. And so Nixon was like, oh, I'm gonna make all of those
non-addictive drugs, class one,
and you're gonna go to bed max for using them.
And finally, that bit of ridiculousness is going away
and they're finding miraculous recoveries
from like PTSD and everything else.
Anyway, Larry was a psychologist who was actually pretty gifted.
And so he said we get imprinted at a certain age.
And it's very difficult to undo that imprint later on.
As you might guess, Larry suggested that LSD might be a very good agent to help you.
I am print and actually they're finding that and the research they're doing,
particularly with veterans with PTSD, miraculous recoveries, and how any sane individual
could be against this, I just don't know. These people like literally tried to kill themselves.
But so what he said was, you get imprinted with a loser script or a winner script.
But so what he said was you get imprinted with a loser script or a winner script.
The loser script, what do they do?
Chris, it's your fault.
It's, let's say I suck at this podcast and people are laughing and Jim had an off day, you know,
he was pretty stupid.
The loser script is, that was Chris's fault.
And I was, it was because of Skype. I didn't like Skype. I like Zoom. And I was hungry. You're just going to see this laundry list, everything
but me. That's a loser script. And if you configure that out and there are ways by the way to reverse that and
And if you maintain your agency is the easiest way I've found which means
You got on it you can own the success, but you also got on the total total
snappoo and
And when you do that, it's uncomfortable
And it's like Teddy rose, one of our presidents,
had this great thing about the man in the arena.
And now we would say the human being
or the man or the woman in the arena.
And it's scary as hell, honestly.
I just subscribed to a friend.
He finally decided he's gonna write
for sub-stack and charge people.
And so I'm DMing with him on Twitter,
and he's like, I am terrified that I'm gonna fail.
And I'm like, dude, you took the first step
which takes a lot of courage.
Just to keep leaning into it now.
Like, I'll amplify you.
I'll say, guess what?
I just subscribed to, and I think you should too.
And so I'm not saying that this is easy.
It's not. I mean, it'd be great, right?
If like, what's the joke, the meme about, you know,
get money, make it a zillion, bro down, sell it.
That's the way the world works, man.
And you're an entrepreneur, you know that.
And like my old joke was, I would be perfect
if I didn't ever have to employ or deal
with another human being.
Yeah.
Yeah.
Yeah.
Including me, by the way.
Yeah.
Yeah.
Man, there's so much there at the very end. I'm trying to sort of wrangle it all together.
With finite creatures surrounded by infinite complexity, so it makes sense that you're going to be scared.
It makes sense that you're going to be concerned of things because inevitably you're in a battle against entropy that you can't win.
In the end, entropy is going to win out.
But my Twitter bio is correct. We locally reverse it. We locally reverse entropy talking about
writing, the importance of writing, forcing your thoughts into words. When you have something
that's in your head, if you don't have an outlet like a podcast or a friend that you can
have a deep meaningful conversation with for 30 minutes once every week, which is a prescription I give, or a journal practice, morning pages,
or whatever it is. If you don't have that, all of your thoughts are just notions that these
ephemeral clouds and you can't grasp them, they're not concrete. And if reading 1984
taught us anything, it's that the quality of your language is directly
proportional to the quality of your thoughts, because without the words to describe the things
you're thinking, the things you're thinking, stay inside of your own head, and you don't
even understand them in terms of a concrete for yourself.
So that's important as well.
Talking about taking the leap and just sort of jumping and learning to fly on the
way down. I'm someone, I haven't had a massive amount of failures. I'm prudent. I'm a very,
very sort of prudent businessman, the way that I make my entrepreneurial decisions always
earths towards the side of caution. And I think I have something to learn there. I'm not
really too sure what it is yet. I feel like I have something to learn there. I'm not really too sure what it is yet.
I feel like I have something to learn,
some sort of insight to learn around,
around failing or around pushing harder, failing faster.
I'm not really too sure what that is yet.
But man, this, we could go on forever and ever.
And we will do it again.
It's been too long to get you booked in,
but I won't make it this long for the next one.
Infinite Loops podcast. What else should people check out? Podcast. Check out osam oscarsem at a Mary.com.
That's where all of these research pieces that we do have a home.
Check out.
Canvas. You can get to it through OSAM
We didn't even talk about that and that's the way the world's going
I
We're in the fast lane of asset management and we got a muzzarati and
It's unbelievable watching this explosive growth. It's customization and if you've ever had a bespoke suit
You don't want to buy one off the rack anymore watching this explosive growth, it's customization. And if you've ever had a bespoke suit,
you don't wanna buy one off the rack anymore.
So that's a whole different conversation. We could do an entire podcast about that
because that's what we see coming.
And once you understand that you can get treated
like you're on Saville Row,
but you're paying
Joseph A. Banks prices. That's a pretty nice deal. So check out Canvas when
you're there. That's interesting. And then my son, Patrick, he has, like, so he
has an enterprise that I have nothing to do with Colus. It's called all his he came up with it
He's killing it over there, but the reason I suggest it is because
What it's becoming is like if you want to know about you fill it in you go over to colossus you type your search term in
Upcom any podcast where there's a domain expert on it, up come the transcript,
up come, we think you should read this.
I said to him the other night at dinner, you're chasing all the MBA programs out, right?
Here's another digital world, right?
Because the leverage that is inherent in that, especially for young people,
go over to Colossus.com and I'm sure you have some kind of passion. Guess what? There's going to be
a domain expert who is really compelling and what to read, so check that out too.
Jim, I'll show on the sea ladies and gentlemen. I will catch you next time.
Cheers. Thanks, Chris, this was great.