More Money Podcast - 209 What You Should Know About Self-Directed Investing - Bruno Sandre, Associate Vice President - Client Education at TD Direct Investing

Episode Date: October 17, 2019

Happy Investor Education Month! You may not have that’s what October is…but it is! And that’s why I am currently doing a 5-part video series on my YouTube channel as well as doing a bonus epis...ode for the podcast. For this episode, I’m interviewing Bruno Sandre, Associate Vice President of Client Education at TD Direct Investing. As you can guess from his title, his role is all about improving the financial literacy of TD Direct Investing clients. He doesn’t sell any products, and actually TD Direct Investing can’t try to sway you to do anything when it comes to your investments because they are a discount brokerage. All a discount brokerage can do is provide the tools and platform you need to invest on your own. That being said, they can still provide free and unbiased education to clients, which they do in their Learning Centre which houses a bunch of video courses, masterclasses and webinars. So, since Bruno knows quite a bit about educating people about investing, I wanted to have him on the show to do a deep dive on the topic of DIY investing, also known as self-directed investing. Below are some links to videos, blog posts and the webinar that we mentioned in the episode. For full episode show notes visit https://jessicamoorhouse.com/209 Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript
Discussion (0)
Starting point is 00:00:00 Hello, hello, hello, and welcome back to the Mo Money Podcast. This is episode 209, and I am your host, Jessica Morehouse. Welcome back to the show for this wonderful bonus episode. Because if you listen to the show often, you know I only come out with episodes every Wednesday, but it's Thursday. So surprise, you're welcome, bonus episode. Who doesn't love a bonus episode? So I really wanted to do this kind of bonus extra episode because I wanted to sit down. And yes, I did sit down because I did this interview in person, which is a rarity for me. I usually just do them over the internet. But I wanted to sit down with Bruno Sandre. He is the Associate Vice President of Client Education at TD Direct
Starting point is 00:00:40 Investing. And I wanted to pick his brain about investing because honestly, it is probably the number one thing when I am doing a speaking engagement, when I get comments or emails or tweets or DMs or whatever, is usually questions about investing because it seems like a very big, scary, complex subject that is almost impossible to understand. I disagree because I used to think like that. And then now I know what I'm talking about. And now I get presentations on investing. If I, if literally I, me, Jessica, who came from the world of like thinking she was going to be a film editor, like film student, total arts kid, and somehow made this weird shift in life to now talking about
Starting point is 00:01:22 personal finance and investing. If I, of all people, can learn the key things about investing, literally anyone in the world can. Okay? So that is what we're going to dive deep into the topic of investing. We're going to talk about ETFs. We're going to talk about options. We're going to talk about goal setting. We're going to talk about it all. So you're going to love this episode. Now, before I get to that interview, I do want to just like let you know that even though this podcast is wonderful, love it. I've been like really getting into video making, you know, lately, probably like late to the, you know, bandwagon. Honestly, I still have this memory of being in film school and actually
Starting point is 00:02:02 going back to my old high school talking. This is going to be a little tangent, but just bear with me. Going to my old high school, talking to some of the film students in grade 11 and 12. And I remember this one little boy, little, he was like, I don't know, 16, 17, but whatever, talking to me about YouTube. But he's like, oh, I really just want to make YouTube content. I think it's going to be big. And I'm like, settle down. Like it's a trend. Like it's, it's not going to be around for a while. Cut to how many years later? I'm like, so I've just started a YouTube channel. So I, uh, highly recommend you check out my YouTube channel because did you know that October is investment education month, but you didn't, now you do. And so I am teaming up with TD Direct Investing to do a series of videos on investing, some of the key things that everyone needs to
Starting point is 00:02:51 know about investing in an understandable way. Because no, I do not like jargon. I do not like making investing sound harder than it really is. Because at the end of the day, it is really not that complicated. Okay. So make sure to check out my YouTube channel. You can go to jessicamorehouse.com slash YouTube or just search Jessica Morehouse in YouTube. I will pop right up and check out my videos. Going to put a lot more videos out there and I think you're going to love them. Okay. That's enough yammering for me. Let's get to that interview with Bruno. Welcome Bruno to the show. I'm so excited to have you on to talk about investing. Perfect. Well, thank you for having me, Jessica. So can we first, let's start it off with getting to know you a little bit more and your background, because I know you work for TD, but your role really has to do with education. That's correct. And so I'm the
Starting point is 00:03:37 Associate Vice President of the Client Education Team. I lead a fairly large team now that's responsible for creating not only just educational content. So I know you've had a chance to look at the Learning Center recently and all the videos that are in there, but also a team of instructors who are highly experienced and have a deep expertise with investing. And they do our live sessions, whether they be webinars, which I know you've been featured on one recently, or our smaller size masterclasses where our customers get to interact with an instructor
Starting point is 00:04:11 and ask them what's on their mind. Absolutely. Where do you start in terms of crafting the content for the learning center or just figuring out what do people need to know and how can we fill in those gaps for them? Well, usually we have a vision in mind as to what we think people need. And then we listen to our customers and find out what they actually need. And so it really does start with our customers.
Starting point is 00:04:36 We get feedback not only from our live sessions, but also through our customer surveys around the type of content and the topics that they're really interested in learning more about. And we just continue along that path. And I also want to preface too, because you did mention that you work for a financial institution. Number one, you and your instructors do not give advice. So it is not advice.
Starting point is 00:05:00 It is just like facts, education, important stuff like that. But also you are not pushing any product as well. That's correct. Our main focus is to help people get the knowledge that they need in order to be confident to choose whatever investments that are right for them. You're totally right. We're not allowed to provide investment advice. And we think really part of the benefit of being with a direct investing brokerage is really allowing our clients to be in control
Starting point is 00:05:32 as to what they want to do. And so we just help them along that path. Yeah, so there's no way you could be like, you should buy this ETF or stock and not this one. I bet you get those questions like, what should I buy? What do you do? I think all of us kind of want to get other people's opinions
Starting point is 00:05:49 and validation around what they want. But yeah, as much as we do get those questions, we're not really allowed to answer them. So I guess kind of going from that thought, if someone is wanting to figure out what should I buy? I want to be a DIY investor. I think I know what kind of strategy I want to do.
Starting point is 00:06:10 But what kind of ETFs should I buy for my portfolio? What kind of resources would you recommend? Or where would you point them? And what kind of direction? Well, there's lots of resources that are available that are freely available, obviously, on the internet or in the information age. You can get information on anything. but to try and find something that's
Starting point is 00:06:28 trusted might be a bit more difficult nowadays and so at our firm we offer quite a wide variety of different research capability within our research section of web broker and so if you go into there you'll find tools like screeners to help you narrow down the list of choices of what's available for what's right for you or even dig deeper on if there's certain ETFs that you've heard of in the news or things like that. You can drive really deep into that
Starting point is 00:06:59 and understand what are they investing in? What's their top holdings? What's the expense look like? How have they over over the past x many months or years and then make the decision that's right for you now you mentioned the learning center which is uh kind of got a like is it new or did it get a facelift or well it is brand new for for this year we we've always delivered educational content, but in fairness, the experience hasn't really been up to the standard that we like to hold ourselves to.
Starting point is 00:07:31 And so what we did this year was take all the different content that's available over our multiple different sites and locations and just put it into one spot where it's easy for everyone to find. And I know like part of that, there is like some online video courses. How did you kind of,
Starting point is 00:07:48 because it looks like there's one that's kind of like getting started with investing and then one more about using the platform. Is there, there's another one, isn't there? There's one on portfolio management as well. So you have to excuse the jargon a bit for that. That's fine. I think jargon is totally fine
Starting point is 00:08:02 on this particular interview. Okay, fair enough. But yeah, essentially, portfolio management goes a bit beyond, hey, okay, I want to get started. What does investing actually look and feel like? And so really, the getting started kind of gets your feet wet and introduces you to the different topics and terminology that's important for you to know while you get started, some investing mistakes to avoid, things like that. But then when it comes to after that foundational knowledge, you come into, okay, but how am I actually going to build a series of investments? Yeah, that's one of the most common questions I get.
Starting point is 00:08:40 It's like, okay, I get the basics. I've listened to all your episodes or I've done my research. Now what? And it seems very difficult to find information on the now what, the. I've listened to all your episodes or I've done my research. Now what? And it seems very difficult to find information on the now what, the next part, how to build a portfolio and all that kind of stuff. So what do you guys share in that online course? What kind of tidbits can you share with us?
Starting point is 00:08:55 Well, I mean, some of it's going to seem pretty obvious, I think, for anyone who's been in investing for a bit. So clearly diversification is important. I think all too often a new investor will come to us with a specific security in mind because they've heard on the news or their friend has given them a tip. And, okay, well, let me just go all in on this one security.
Starting point is 00:09:16 And, okay, interesting. But I have concerns about potentially, is this actually going to help you achieve what your goal is? And so when you think about building a series of investments that will help you through no matter what happens in the market to make you feel comfortable and confident that you can actually achieve what you're trying to achieve, it's really about building that.
Starting point is 00:09:45 It's really about taking those steps to identify those types of securities and build it to the point where you can invest. Yeah. So in your mind, what are kind of, I guess, just to break it down a little bit more, the steps to properly build your portfolio? It sounds like you were kind of hinting at
Starting point is 00:10:03 the first thing is figure out what the purpose of your portfolio is. What is the purpose? What are the goals? And then after that, once you're like, okay, this is for retirement. This is what I want to do. Exactly. Then it's really about understanding
Starting point is 00:10:15 what kind of investor you are. Right. Do changes in the market affect you? Are you constantly, when something comes out on the news, is your first reaction to go, oh, no, and immediately go in and log in and check in what happened to my portfolio? Well, if that's the scenario, perhaps investments that don't move as much with the market might make more sense for you. If you're the type of individual who can step away from that and understand it's more for the long term and be able to focus on that before making an investment decision, and
Starting point is 00:10:57 perhaps elements with more risk might be more appropriate for you to consider. A lot depends on your goal as well. If you're looking, retirement is a great example because it's so far away, there's more opportunity to be in riskier things. But if you're looking to save for that vacation next winter, that's going to change how you would look at how you're building up investments towards that.
Starting point is 00:11:27 Because a certain move in the market towards a negative suddenly makes that dream not a reality anymore if that were to happen. Now, I don't know if you'd be able to answer this, but I assume being part of the TD Directed investing team, you have a lot of data on your clients and just what kind of investors they are. What are the typical investors that have a discount brokerage account? Well, there's really a wide variety of them. And so
Starting point is 00:11:55 I think generally, if you look to the industry, they tend to cut it into three different types of people. But when you actually sit and speak with them, it's difficult to pinpoint them down into a specific profile. But what I would say is we typically get a lot of new investors. So people who are perhaps digitally savvy are used to doing things online. Maybe they book their travel on Expedia or they buy their movie tickets online. And so they don't want the in-person interaction. They feel comfortable doing it on their own. And that naturally extends to their investing and they're looking to get started.
Starting point is 00:12:34 Then you have individuals who are a little bit knowledgeable about investing. Maybe they've been doing it for a period of time. Maybe they have some background in business or those things. And they're really engaged with the markets. And I don't want to say necessarily sophisticated, they can be. But clearly, investing and being very active with their investments is a focus for them. And so those individuals are typically coming to us for more information is the best way to put it. Do we have the latest research reports?
Starting point is 00:13:08 What are your charting capabilities? All sorts of things I think that might intimidate new investors, but really are more of a response to help them feel more confident with their investments. And then finally, we have a very active and engaged segment of our population that invests in and out of securities fairly frequently, some even multiple times a day. Yeah, like the day trader type people. I remember the late 90s and early 2000s. That was a thing back then, is people trying to make money doing that. And we still have quite a number of clients who do that on a daily basis. And obviously for them, there's very specific types of investment platforms that we offer for their needs. And the depth of the education that we provide for them is also a bit more sophisticated than for some of the others. Is it all accessible to everybody? Like you kind of mentioned, there's different types of education.
Starting point is 00:14:13 So even a beginner can access whatever these in-depth reports or whatever that they don't know what they are, but they exist and they can access them? Oh, absolutely. And so really the thing around the education, it's a journey. And so people can start day one, maybe I'm just learning the basics and getting my feet wet. But if they've heard this other person mention, hey, I want to learn something about ETFs, and maybe I don't know what that is. But there's content available for you to get up to speed
Starting point is 00:14:45 with that and then decide for yourself if that's something of interest. Okay. Now I'm going to, I hope you're ready. I've got a list of questions that I kind of screenshotted when I did participate in that webinar with TD Direct Investing, which was so fun. So there's a lot of questions we got to answer. A lot of that we didn't. You're going to know these answers. It's fine. But I'm like, there's a lot of questions
Starting point is 00:15:07 that we didn't get to. And I'm like, what a great opportunity for anyone who is, you know, now listening to the show. Cause they saw me on the webinar. They might get their answer, you know, from here. I know I'm putting you in the hot seat. I'm sorry. Um, don't worry. I'm going to start with a softball one. Okay. Um, okay. What would be a good portfolio tracking software? I know, obviously, TD has their own stuff. But outside of TD, like, from what I know, just from other self-directed investors, everyone just uses a spreadsheet. Is there any software that you can use to help you manage it? I don't know. I think it really depends on your own strategy. And I think that's why individuals who have very specific needs will tend to use a
Starting point is 00:15:45 spreadsheet. I can say from my own personal experience, if I was using certain types of strategies, which are based off of how has a company performed, what's under financial statements, what are they worth? And so for those who are a little more knowledgeable, typically called value investing or stuff that Warren Buffett does, those types of tools, because I want to customize some of the projections, I will build something in a spreadsheet and just kind of monitor that way.
Starting point is 00:16:16 Similarly, active traders, depending on how they trade, may want to do the same to determine, okay, how much do I think is left in this investment? Should I get out now or the like? And so those tools, because they're so customized to each approach, people tend to build them themselves. Yeah, that makes sense.
Starting point is 00:16:37 I think for the majority though, as you mentioned, we do offer tracking tools within WebBroker. And I think for most investors, and honestly, those who are also more sophisticated and engaged, would also benefit from using the portfolio tracking and goal tracking tools that we have within, let's say, GoalAssist. And so while those other tools might help you understand on an individual security, what should I be doing? What really matters at the end of the day is how am I tracking towards the goals that I've set for myself? And understanding how you've been performing to date against that goal. And based off of that, what you might need to do in the future to put yourself back on track, or maybe just celebrate because you're doing so wonderfully. Really, I think that's the tool that
Starting point is 00:17:29 a lot of investors might overlook, and they want to go directly to the sophisticated stuff. But really, that's what's going to help you become more successful in the long run. We've touched on a little bit of different kind know different kind of resources within web broker but someone asked in the web what other resources resources do you use to do your research I know so many investors have you know I just I'm so curious what other people use to do their own investing research because it seems like it's it's like a big world out there there's a lot of stuff there is a lot of stuff and you think, again, everyone's going to gravitate towards something that speaks to them. Really, when it comes to research, it's about whatever will get you excited and get you engaged with your investments, for me, is a positive. I always pause and say, well, it's someone else's opinion, and that's great.
Starting point is 00:18:27 I'd love to hear it, but really the opinion that matters is yours if you're self-directed. And so using these other tools are helpful, but in the end, it's your investments. It's your money. It needs to be something that you feel comfortable with and you're confident putting down money against. And so there are things like there are newsletters that third-party people will have. There's elements like the podcast that we're on right now. People use things like that.
Starting point is 00:18:59 There'll be other shows on cable television people will watch. I can't remember the name now, but the individual who slams all the buttons on it. Oh, yeah, the buzzer. Thank you. So there's all kinds of things that people can watch to get engaged. But I guess if you want to research a company, what is kind of the steps to do that? Like, is it, I don't know. Right.
Starting point is 00:19:23 Well, I mean, most people, let's say you're interested in, you know, company ABC. Most people will tend to look at two key elements to that. One is what industry jargon we call like fundamental analysis, but essentially it just means what aspects of the company's performance as a business that makes it an attractive one to continue to put money in because we expect more money to come out of it. And so, you know, there's some standard things like, you know, growing. Do they grow their sales? Are they able to keep their costs relatively contained? Are their earnings growing? Do they have a lot of debt or not? Is it normal? How are they performing against other companies? Things along those lines is where most people tend to start. As you start to get more active, some people will look to patterns within price
Starting point is 00:20:20 charts to try and make determinations. Okay, but is company ABC, is this a good time to buy or to sell the security? And so they'll typically use those two things together. All of that's available within our research section within the site. And so it's real quick and easy to drill deep and get those answers. Yeah, I think that's where most people would start. And then again, you can grow. There's endless amounts of information and you can grow your strategy from there. Absolutely. One question that came in, which I thought was interesting. I'm curious how you'd answer this. What type of investments do
Starting point is 00:21:01 you recommend for new immigrants? Would they have different types of investments that are appropriate for them because they're new immigrants or no? That is actually an interesting question and not one that I frequently get asked. So thank you for stumping me while I buy time to answer it correctly. Yeah, yes. Here's where I pause a bit. I think when I think about immigrants, there may or may not be a language barrier. And so for some of the more sophisticated and intricate types of individual securities
Starting point is 00:21:34 where you're not necessarily familiar with all the details about how our markets work in North America, there might be challenges around investing in those types of products when you first start. And so not that we can recommend a specific product type, but I would say things like small cap securities, things like options, where there's very specific rules.
Starting point is 00:22:06 Yeah. And it does require someone who has more local market knowledge to get involved. They're probably things you'd want to steer clear from until you've gained that knowledge. Other investments I think that should be top of mind would be ones that are either suitable for new investors. If I'm just getting started, it may be a bit simpler, but can do a lot of the work for you. I know you mentioned ETFs, for instance. Mutual funds are another example of that. Perhaps GICs is something that people are really familiar with when they first come in. Those types of securities are usually easier familiar with when they first come in.
Starting point is 00:22:49 Those types of securities are usually easier to handle when you first come in. And then you can grow into the more sophisticated securities as time goes on. Other than that, it's not like there's, hey, I'm new to Canada. Please invest in this. Yeah, this is the new to Canada investment portfolio. No, that's fair. That's fair. One question that I thought was actually quite interesting was what, in your opinion, are kind of some of the pros
Starting point is 00:23:17 and some of the cons of ETFs? I feel like ETFs, well, I mention it on the podcast a lot whenever I'm talking to guests because they do seem like they are kind of the new hot thing in town and everyone's talking about them. Can you kind of explain what, for anyone who's listening for the first time, what is an ETF and what are some pros and cons to think about? Okay, well an ETF for those, we love acronyms.
Starting point is 00:23:38 Yeah, don't we? An ETF is an exchange traded fund. So when, just really simply, for those who also know mutual funds, it's pretty similar in that regard. The exception being that instead of investing in one specific company, like TD, for instance, you invest in another thing that looks a lot like a stock, but it's not. It really is just a series of investments that are held underneath of that symbol. And each ETF, just like a mutual fund, will have a specific objective in mind. And so there are some that are extremely specialized and that are really meant for that engaged, active trader. And there are ones that are more similar to a mutual fund in terms of you would buy it because it helps you build that diversified portfolio
Starting point is 00:24:34 and you basically run with it. In terms of what's the difference and what the advantages of ETFs are, just like some series of mutual funds, they tend to have lower costs, but again, tend to. Yeah, it depends on the ETF. Please double check. They tend to have lower costs.
Starting point is 00:24:56 They tend to, but not always. Again, there are some that buck the mold here. They tend to be more passive, meaning that they just follow another set of investments and try to track it as closely as possible. And so I think because it's also familiar to people, because you basically buy it and sell it like a stock, it becomes something that's immediately accessible for people.
Starting point is 00:25:24 It allows you to have a lot of clarity on what's it worth during the day. Some ETFs also allow you to engage in more sophisticated strategies. So if you may have built out a portfolio that has Canadian, US stocks in it, and maybe you want exposure to some real estate. Well, there's probably an ETF for that.
Starting point is 00:25:49 And so you can build out your portfolio that way. And if you're more sophisticated, you can build options and use certain types of ETFs to actually manage some of the risk within your portfolio. So it's a great tool. Yeah. But I think, and it's great that a lot of people are interested in it, but it needs to fulfill a certain job.
Starting point is 00:26:14 Yeah. And so while it's a tool I think everyone should be knowledgeable about and understand what they are, what really matters is how is that specific ETF going to actually help you achieve what you want to achieve within your investments? And so that's actually the harder question. Yeah, no, no. And I totally agree. I remember, I think it was a year ago, I was on a panel talking and it was an interesting panel. one of the questions was so random i felt the the host and you can tell he was definitely into active investing he asked everyone on the
Starting point is 00:26:52 panel what's your favorite etf i'm like that is the weirdest question who has a favorite etf and so i gave him basically your answer i'm like well i don't have a favorite one because i just picked the ones that get me to fulfill the goals that I want to achieve. If you have a favorite one, that is bizarre. But okay, you do you. And in complete transparency, I do not have a favorite ETF either. Oh, good.
Starting point is 00:27:15 Yeah, I'm like, I couldn't even tell you. No, no, no, no. You mentioned a few other things. I want to, because I do talk a lot about ETFs on the show, but what I don't really talk about is some of those other kind of investment products that are for more advanced people. So you mentioned options. Could you kind of explain what an option is if someone's never heard of it before? That is the million dollar question. I know. Do as best as you can. I know it's a complex thing, but. Okay. So basically consider options as giving you the right to do
Starting point is 00:27:43 something with, and most likely a stock, but giving you the right to do something with, and most likely a stock, but giving you the right to do something with a stock without actually having to do it. And so let's say, for instance, and I don't own one of these, but let's say I own a Ferrari. And it's worth, I'm making this up, which will show how much I know about cars.
Starting point is 00:28:05 Let's say it's worth, I'm making this up, which will show how much I know about cars. I have a friend. Let's say it's worth $300,000. Jessica, you might be interested in purchasing my Ferrari. Yeah. But you're really only interested in purchasing it because you think it might go up in value. Right. And so what you might do is buy an option from me to buy it at, let's say, $350,000. And you'll pay me a small amount for that right between now and, let's say, a year from now.
Starting point is 00:28:31 That's essentially what an option is. When a year comes, if my Ferrari is not worth $350,000, you'll just say, OK. And you'll probably pass on it. But let's say my Ferrari is worth half a million. You're quickly going to call me and say, hi, yes, I'd like to buy it at 350 because now I might be able to sell it at half a million. And then something that is an extremely small amount that you've given me has now grown into a very significant amount. And so that's
Starting point is 00:29:00 the typical case. I think most people, when they come in to options, how they want to use them. That's probably actually not really the best way to get into options, to be honest. It's very speculative. You're basically betting on something that's extremely small chance of actually happening. Where options come into play and where they become really interesting is how you can take them and take different ones, put them together and really help set the risk for your portfolio that you do have. And so you can, for instance, you can use option strategies to earn returns if the market doesn't move at all, if the market goes down,
Starting point is 00:29:46 if there's more volatility in the market. You really get much more control over your investments and how you can earn returns from them. And I think that when you start getting into options is really what starts to make them more appealing is just your ability to interact with investments that might seem out of reach based off of their price and to do it in a way where you can control exactly the scenarios in which you earn a return off of them interesting what kind of like i guess that really is for like the more advanced
Starting point is 00:30:24 investor to kind of be dabbling into options, just because they do seem a little bit more complex, a lot of rules, you don't want to mess it up. I think the biggest challenge with options is not so much the product itself, it's more of how much do you put into them? So if you spent, for instance, you put down $3 as the option to buy my Ferrari, if it doesn't work out, it's probably not a big deal. You put down $30,000. Well, I mean, that could be problematic for a portfolio. And so really with options, the size of the amount that you put in makes a large difference in the amount of risk that you're taking.
Starting point is 00:31:13 Once you get past that and you start to learn a little bit about them, you can do strategies that are not that specifically risky and will help you get a better sense of how they react to the market. Interesting, interesting. One last question that hopefully
Starting point is 00:31:36 isn't too big of a question to ask. So I know in the WebBroker platform and any other discount brokerage, there's different ways that you can buy or different kind of prices that you can kind of choose or different ways to buy investment product if that's a better way to put it um you know you can choose the market price or limit price there's all these different order types yeah very confusing i find because some of them have similar names that's true so i was wondering if we could just touch on it. Just a few that were mentioned in, someone had a question in the webinar.
Starting point is 00:32:08 So a stop market order, how would you explain what that is? How does that work? Okay, sure. Essentially, just briefly for those who aren't familiar with what a market or a limit order is, when you send an order and you tag it as a market order, what that means is whatever the security is trading for right now to allow you to get the security. Let's say you're buying or selling. You're selling the security.
Starting point is 00:32:36 The essentially best price that's available on the market, when you select market, that's what it's going to go out and get at that moment. At that moment. But exactly that moment. And so it can move. that's what it's going to go out and get at that moment. At that moment. But exactly that moment. And so it can move. But essentially you're looking to make sure that you sell that security right away at the best price possible. A limit order gives you a little more control
Starting point is 00:32:55 and you can say, well, I want to sell this but I only want to sell it if it hits this price. And so it'll continue to stay out there on the market. Other investors can see that you're trying to sell it at that price, and perhaps someone will buy it from you. Perhaps they won't. And so that's what a market versus a limit order is. The stop portion of a market order,
Starting point is 00:33:19 what that allows you to do is to say, well, let's say I'm not on my phone at the moment. I've been doing a podcast with Jessica, and I let's say I'm not on my phone at the moment. I've been doing a podcast with Jessica and I can't really keep an eye on my investments. I might say, well, I'm really interested in selling this stock if it gets to, let's say, $50 and I want to sell it as a market order because I'm worried. I just want to get out. I can say, hey, let's do a stop market order. I want the stop trigger to be at $50, and then please sell it at a market order. And so that's exactly what it does,
Starting point is 00:33:51 is it just waits until the last traded price of that stock to hit $50. And then once that happens, it automatically will send an order to the market as a sell order for a market. And so that's how stop market works. That's easy. So it sounds very similar to a limit order. Am I wrong? It is, except a limit order means that you have to try and sell it at that limit right now. So let's walk through a brief example. Let's say that security is trading at $60 right now,
Starting point is 00:34:23 and you wanted to sell it right when it hits 50. If you went and put a limit order for $50 when it's trading at 60, you're going to get executed right away. You're going to sell them right away and it'll sell it to you at 60 because, hey, you want it to sell at 50. Look, I got it for you at 60. I'm a hero. But that's not really what you wanted. What you wanted was if the stock were to trade down to 50, please get me out of this security. And just get me out as quickly as possible. And so by setting that stop price at 50, then sending the order allows me to, again, have a bit more control. So when am I selling my stock? Okay, there we go.
Starting point is 00:35:10 And for anyone who has more questions, because I know there are so many questions, well, A, please let me know because it gives me inspiration for future podcast episodes. But also for me, when I have a question or need a definition for something, I do just go on WebBroker because there's a huge kind of almost dictionary where you can pretty much type in any question and there will be an answer.
Starting point is 00:35:31 So when it comes to specifically if anyone's listening to this and like, I need to still learn a little bit more about those limit orders and market orders because I don't understand, the information's there. Well, thanks so much for taking the time to chat with me. Like we kind of mentioned, you are part of the Learning Center educational team. Do you want to kind of share a little bit more about how people can utilize this platform?
Starting point is 00:35:54 Oh, absolutely. So the easiest way to do that is just to log into WebBroker, which is for people who have direct investing accounts, is where you would normally log in to get your investments. And then just click on that big learn item in the menu. You really can't miss it. It's right beside goals, which hopefully if you also haven't clicked on.
Starting point is 00:36:12 Yeah, check it out. Check that out. But click on learn. You'll get right into the landing page and it'll show you where you can access all of our video playlists, all of our live events, those that are upcoming.
Starting point is 00:36:25 Or if you want to check out actually Jessica and her webinar that she did with some of the members of our team, just click on the webinars item and go and browse through our archived webinars. Yeah, that's a great thing. There's live webinars you can sign up for the future and also you can look at all the past webinars that have happened. So there's so much information.
Starting point is 00:36:42 Absolutely. So thank you so much for uh chatting with me it was a pleasure well thanks for having me and uh don't be a stranger let's make sure we do this again yes okay so that was episode 209 with bruno sandre from td direct investing he is the associate vice president of the klein education team um as we kind of you know mentioned in the episode and also i have a couple videos about this on my YouTube channel. If you are interested in being a DIY investor, and if you do decide to open an account with TD Direct Investing as your discount brokerage, they have a bunch of great free tools.
Starting point is 00:37:17 So they've got Goal Assist, which helps you set your goals so you can properly manage your own portfolio. So you know if you're on track or if you need to rebalance, or if you're changing things, they also have a free learning center that has a bunch of videos, masterclasses, webinars, all this great stuff for free if you have an account with them. And I do so I have a couple videos on my YouTube channel that shows you what it looks like on the inside. So make sure to check that out. Of course, also, as always, check out the show notes for this episode. Just go to my website, jessicamorehouse.com slash 209. I will be putting a bunch of links and information and just key things that we talked about from this episode in those show notes. So again, just go to jessicamorehouse.com slash 209. Also, I believe I mentioned it in yesterday's episode, but I'm
Starting point is 00:38:00 going to reiterate. I'm doing a giveaway. I like to do giveaways. I like to give away things, specifically books, because who doesn't love a good book? So if you go to jessicamorehouse.com slash contest or just check out the show notes, there will be a link to send you there. I am giving away all the books that I am featuring on this season of the podcast, and I'll be updating it with more books as I get more authors on the show. So just go to jessicamarrose.com slash contest to enter to win. I'm giving away multiple copies of all the books because I like to share the love. And I want to obviously encourage people to read personal finance books because they're actually so much better. I swear personal finance books are so much better now than they were when I started getting into personal finance over 10 years ago. Like, gosh, they were so boring. Now they're actually exciting and inspiring and amazing.
Starting point is 00:38:52 And you're going to love them. So there you go. I'm giving away some books. Also, big news, obviously, if you didn't hear it on a previous episode, I have an event coming up in Toronto. If you are in Toronto or in the Toronto area, I will be hosting my sixth millennial money meetup on November 19th in Toronto at Joey Eaton Center. Tickets are on sale now and they are actually going fast. So every single one of my events sells out and I expect this one to do the same. So make sure to grab your ticket or tickets, bring a friend. There's going to be drinks. There's going to's gonna be appetizers it's gonna be panel discussion with me myself and uh rubina amit haku has been on the show she of course is a personal finance expert and journalist who was always on tv on the radio
Starting point is 00:39:34 and uh we're gonna have so freaking much fun come on come on down and celebrate financial literacy with me at uh my millennial money meetup it'll be fun so grab your tickets uh you can do so by just going to my website jessicamorehouse.com or the uh main website for the event series i do millennial money meetup.com or just check out my socials i'm you know sharing it and all that kind of stuff or get on my email list jessicamorez.com subscribe i tell every good exciting announcement whatever to my email subscribers first so uh just get on my email list um last thing i am going to share it in case you are new to these show i have a free facebook group uh obviously it's free i don't think anyone charges for that but i don't know anyways it's
Starting point is 00:40:23 just like it's there there's over 2 000 people in there. It is a like judgment-free zone for people to get together online and ask questions, share their wins of the week, share what's going on in their lives, get some advice, some recommendations, some suggestions. Just feel like you're not in this thing alone because like it's easy to feel like that and you're not alone. So get on in there. See what other people are chatting about. Everyone is super freaking nice because that is the rule. You got to be nice to be in the group. If you're not, you're not going to be in the group. And yeah, it's just a lot of fun. You can find out more information just by going to my website or go to facebook.com slash groups slash money life balance.
Starting point is 00:41:06 And I hope to see you in there because it's a it's a good old time in the Facebook group. Okay, that is it for me. I will be back here next Wednesday with a fresh new episode as always on the Mo Money podcast. If you haven't already, subscribe, leave me a review I will be doing. I know I always say I'm like, I'm gonna give shout outs on a future episode. I actually will. It's just like the service that I have that like gives me a good list that aggregates all the
Starting point is 00:41:29 reviews from other countries I'm having some issues with it so I'm gonna fix that and then I'm gonna give some shout outs so many shout outs on some future episodes I promise I promise okay that is it for me thanks so much for listening I will see you next week have a good rest of your week see you next week. Have a good rest of your week. This podcast is distributed by the Women in Media Podcast Network. Find out more at womeninmedia.network.

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