More Money Podcast - Healing from Your Childhood Money Trauma - Business Coach and Money Story Featured in Everything but Money, Brian Rump

Episode Date: March 19, 2025

This was such a special episode to record. I've been talking with Brian Rump online over email and DMs for years as he's been a longtime podcast listener. When I did a call out in 2023 for money stories I could feature in my book Everything but Money, he volunteered and his story ended up being one that impacted readers the most. When my book came out and I sent him a copy, he asked if he could step out from the anonymous name I gave him, come on the podcast, and share the rest of his story including his healing journey and how he went from banker and economics and finance teacher at Fleming College to business coach and certified consulting hypnotist to help people with their own money stories.For full episode show notes visit jessicamoorhouse.com/425Follow meInstagram @jessicaimoorhouseThreads @jessicaimoorhouseTikTok @jessicaimoorhouseFacebook @jessicaimoorhouseYouTube @jessicamoorhouseLinkedIn - Jessica MoorhouseFinancial resourcesMy websiteMy bestselling book Everything but MoneyFree resource libraryBudget spreadsheetWealth Building Blueprint for Canadians course Hosted on Acast. See acast.com/privacy for more information.

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Acast.com. Hello, do do, and welcome back to the More Money podcast. I'm your host Jessica Morehouse, an author of Everything But Money, The Hidden Barriers Between You and Financial Freedom. Out now and speaking of my book, we have a very special episode because I am actually going to be interviewing

one of the money stories in the book. So just to, this is pretty special because everyone in my book who I interviewed and shared their money story in here I changed details about them. I changed their name so I could protect their privacy. But one of the people that's in the book, he actually reached out to me and said, I loved your book.

Thank you so much for allowing me to share my story. I actually have more to say and I'm happy to go public and come on your podcast and do an interview with you so we can really dive in a little bit more into his money story and also his healing journey. So if you're interested in who I'm talking about, you have the book. It is on page 23 and the person's name is Andrew, but his real name is Brian, which is really exciting. So I am going to be interviewing Brian Rump for this episode.

He's been a longtime podcast listener. We met eight or nine years, I don't know, a long time ago at a conference, which is so wild. And we've just been in communication over email or DMs ever since, because he's always been very interested in personal finance. But he has a really interesting story that he shares in the book. We're going to talk about it in this episode. And he's been doing some amazing work on himself and personal growth.

And he wants to really be able to share that with you now more in depth. He is also a business coach. So if you want to learn more about him and what he does with his clients as a business coach, he also is a hypnotist, which is really cool. And we talk about that in the episode as well. You can find more information about him at profitcoach.ca. Okay, we've got a lot to discuss in this interview. You're going to absolutely love it.

So let's dive in. If you're at a point in life when you're ready to lead with purpose, we can get you there. The University of Victoria's MBA in Sustainable Innovation is not like other MBA programs. It's for true changemakers who want to think differently and solve the world's most pressing challenges. From healthcare and the environment to energy, government, and technology, it's your path to meaningful leadership in all sectors.

For details, visit uvic.ca slash future MBA. That's uvic.ca slash future MBA. Acas powers the world's best podcasts. Here's a show that we recommend. Hi, I'm Steve Patterson, host of The Debaters, a comedy podcast where Canada's funniest comedians debate the world's silliest topics, like maple syrup versus honey. Your suggestion that syrup is only good on pancakes, that's so untrue. There are a million different things you can use maple syrup on. pancakes, that's so untrue. There are a million different things you can use maple syrup on.

Two, give me two other things. Forget the million. Crepes? That's French for pancake, buddy. That's the Bare Knuckle Round, everybody. That just got sticky. Listen to the debaters wherever you get your podcasts. Acast helps creators launch, grow, and monetize their podcasts everywhere. ACAST.com.

Welcome, Brian, to the More Money Podcast. I am thrilled that you, you're the one who suggested this. So like, oh, really? You were, you know, so just to give people a background and we'll kind of talk more about it in a moment, but you know, I emailed you saying, I wanted to give you a signed copy of the book. Thank you so much for participating and sharing your story.

You were anonymous in the book. So, you know, just to keep your privacy. And then you're like, you know, actually I'd love to share more. I'd like to, yeah, reveal myself and share more about my journey with listeners, which I think is so amazing and vulnerable. I mean, wow, because I'll tell you,

no one else has come forward and be like, I'd love to reveal my, they're like, no, no, no, we can keep that private. So to kind of start things off, Brian, like first off, and I've mentioned you, yeah, you weren't there, but I mentioned at my Toronto event, because someone asked me, you know, what's one of the stories that, you know, really was impactful for the book. I actually said your story, because I've heard a few other people tell me, oh, that story really was impactful. Thanks for putting it in the book.

But also, it's also just special to include your story, because we've known of each other, you know, and been connected for years. Like, you know. Probably since I started the podcast, you've been a very loyal podcast listener, which is great. So it's nice to be able to kind of come together and you be integrated in the book, which is really exciting. But to kind of give people more context of what the heck we're talking about, do you want to kind of share more about your story? You were I think in chapter two. Gosh, you think I know this? I wrote the book on it. It may be, it's the chapter where we start talking about your feelings about money and how some of those feelings may have stemmed from something that you experienced in childhood. And you were so honest and

vulnerable sharing a story about how you got a bicycle for one of your birthdays and you probably didn't react how most people would react in that situation. Do you want to kind of share a little bit more about that? Yeah. So when I think about my money story, it's the one we shared in the book, which is one of the ones or the one that made it into the book is about crying in the backseat of the car when my parents bought me a brand new bicycle. And that, you know, when I

think about that, you know, that's not the story most people have when they get a bike. No, they're usually happy. They're usually happy. They're exciting. It's a milestone. And for me, it was just a scary, dangerous moment. I just remember that bike costs money and resources and feeling this such guilt and shame for getting this new bike. And it just seemed like a regular thing for regular thing for me until, you know, Are you at that point? I'm not sure if I put your age, but how old were you? Yeah, I would say it was probably grade one or kindergarten. I remember learning to ride a bike on like an old rusty bike that was a cheap,

you know, got from a auction sale or the dump or something. And then I remember getting this new bike and just that got from an auction sale or the dump or something. And then I remember getting this new bike and just feeling so awful about it. And digging into that feeling. And it's funny how your book evolved since we had that meeting and talked about it. And I would say kind of my story since has evolved in uncovering all of the things you have now printed in a book. As we kind of dig into that vulnerability and these childhood things that we, you know, go through and they just, they impact our entire lives.

Yeah, because I shared a little bit in that kind of story that I shared in the book that you were already, you know, by the time we did that interview, you were already on your own kind of healing journey. You were seeing a therapist, you were working through some of the things from your past that you were holding on to. Do you want to kind of explain how you got to that point? Cause obviously like, you know to that point? Because obviously, that's one snippet from your childhood, but there's probably so many other elements of your money

story that you, at a certain point in your life, you want to address. Yeah. My healing journey had started probably like most peoples in their middle age where they think, you know, what's just wrong with me? Like I was thinking, why do I fail at everything that I do? Even though nobody would say I was failing. But why do you feel like you're failing? Yeah, it's like, I feel like I'm failing. I feel like I can't do the things I know I should do. You know, I worked for the bank. I've read all sorts of money stuff. As you know, and everybody knows, you can know all of the things. Then you start questioning, well, why do I do certain

things or struggle with certain things? And, you know, I had started with some therapy and I think it was in our conversation even where I started talking about some of my other kind of money moments and realized like, oh, maybe these are not normal things that someone has gone through. Like what, what do you want to kind of share a little bit more about what you mean by that? Yeah. So a couple of things. One is I happened to have the same name as my dad. And I remember one time, um, I had, was going to a scout jamboree and we had done all this

fundraising and there was a check for kind of my share of this fundraising stuff to pay for going to a jamboree. My dad just cashed it for himself the next day. I remember my mom saying, oh, your dad feels really bad. It's almost like he's stealing from his son. I think after our interview, I said, wait a minute, he was stealing from. He did. It wasn't almost like he did. And that's one of those things, I haven't talked to it, maybe they'll discover this podcast and listen to it. That's a whole other thing. But you start realizing like, oh, these are things that have an impact because the message you receive, and I love, briefly, I'm a business

coach. I work with marketing at StoryBrand. I'm a hypnotist. I work with the mind. So much of what we experience in life is about story. And one of the things I learned is, you know, if we're not given a story as a child, we create a story and what that story says about us. So, you know, the cashing the check, it takes away something from you and it says, you know, you're not worthy to have that. You know, you're not a separate person from, you know, your parent with the same name. If they could come, just take your money. There's been times as well. I had a student line of credit that my dad co-signed for.

He saw that as his money. There was a time in my first year where he phoned and was like, oh, I'm coming to get a check from you because he needed to put a down payment on a car lease. And these were just things I accepted at the time. So when you start adding up all these stories, and I'm the classic story of people would say like, well, my childhood was perfect. I never went through anything big. But yet you start opening up on these types of kind of money stories and things that happen and you realize, oh, this does impact me. And this happened before I signed up for,

I think I had signed up for the Trauma of Money program. And I was doing that because I was like, oh, I'll be able to help my clients with it. I'll be able to help more people. And then you realize like, oh, this is all me and my journey. The more I unpack my own stuff and do my own healing, just the better equipped you are to help everybody else. So what were some of the things, because we touched on this in our original interview, that when you were starting to look at your past and your childhood and things that happened, you were able to more clearly see some of the behaviors and actions and thoughts, feelings about money that you maybe normalized or just kind of, it's not that big of a deal.

And then you're like, oh, actually, I didn't realize I was parenting my parent or I was doing some of these things. So what were some of those kind of aha moments when you were starting to do that introspection and do that healing that you're like, wow, I didn't really realize I was doing that. It just again felt normal. So I kept doing it. Yeah. So back to the crying in the backseat of the car with the bike and feeling unworthy of that bike, but also that it was my responsibility to manage family finances. That me taking up that resource was taking away from other things. When I look at and follow that

thread, probably a year or two later, I remember standing by my dad and learning how to balance the checkbook and he would show me how much he was in overdraft all of the time. I didn't totally understand it at that age, but you think, oh, it's your fault. You hear the typical parents talking about kids are expensive. Kids are the reason we don't have money. I was, I think, curious. I was always listening to adults, always wanting to be an adult. So you absorb all of this and you think it's your responsibility to save money wherever you can. Don't ask for things. Don't eat. I've got lots of food trauma that goes right along with my money trauma around trying not to consume those resources. And when you are raised in these households which have some emotional neglect, you become the emotional support system for both parents. And it's just a lot of responsibility to hold as a child that I've been really unraveling for the last few years and like digging into it.

And it's kind of funny to talk about some of it. But yeah, it's been eye-opening to kind of realize and accept some of those things. Yeah. And I honestly just hearing your story, so I haven't told you this, but when my husband, he was like the first person to actually read the full book, he got the earliest copy and he mentioned your story. He's like, I read that story and I can really connect with it, which is I did not expect that. But he really, there was something that, not that he had a similar experience exactly, but he definitely had something because he was raised by a single mom who was doing her absolute best on, you know, she was self-employed and it was tough. And he really connected with the feeling

of, I don't want to ask for anything because I don't want to put her out. And he realized he's been carrying that kind of feeling of, I don't want to be a burden. I don't want to make things more difficult into adulthood. Even now, he still has a hard time with little things. Just asking, like for me, I'll be like, hey, if you're going to the kitchen, can you grab me a glass of water? He's only just started in the past couple of years asking for things as simple as that

because he taught himself not to, to just to be completely independent and self-sufficient as to not put anyone out. And like, that's, you should be able to ask me for a glass of water. And I feel bad that I never recognized that you never did that. I just never thought you wanted a glass of water. But it's interesting that he was able

to really connect with your story and make this realization with himself. And he's also in therapy to, I mean, we're all in therapy working on ourselves. And it just made me think if my husband can connect to your story, the amount of other people reading the book that can connect to your story and other stories is really exciting because the biggest hope I had for this book is that there's going to be something in there that will be like, oh, that's me. I can feel seen in that. And that could be the thing that moves the needle to be like, maybe I do need to do something different now. Yeah, I just love that. And I love the glass of water analogy.

And as you say that, I have only very recently been able to do that same type of thing. And I like, I like celebrate it all the time. Now it's like, Oh, look at me. I actually asked for something, uh, because you get that hyper independence of everything's my responsibility. You know, I remember things like I stopped playing hockey as a kid because I remember the registration costs a hundred dollars, right? And I just like, dollars, right? And I just like, did not want anybody putting out those sort of resources for me. And I'm so glad that resonates and people see it because, you know, it's typical, we'll see like

big stories of someone raised in like, deep poverty. And we see that and we're like, oh yeah, that was, you know, not great. But it's been easy for me to dismiss my story as like, well, it's not that bad or it's not that serious. Someone has it worse. I shouldn't be complaining because I'm so lucky. I have all this privilege, et cetera, apps. And that's a hard thing for me. And I think a lot of people is that we always, I mean, I acknowledge this in the book is you can always find someone who's having a worst time. And when you do that, then you start thinking, well, I shouldn't complain. Because I think also maybe there's likely a time where your parent did say, stop complaining. You're so lucky. There's people,

you know, what was that old saying in the nineties? There's people in Africa that are dying. So eat your, you know, finish your plate. Now you're like, man, we're so messed up from that one thing. You're like, you shouldn't complain or whatever because someone has it worse than you. But we should all be able to express how we're feeling, right? Yeah, we should. And it doesn't have to be that way. And, you know, I'll, I think about even the process of going to university, you know, it's a privilege to be able to go to school. And it was one of these things where, when I look now, especially as like a middle-aged, I always say, mediocre white guy, like, my white privilege got me into university because I was in this spot where I couldn't get the government

student loans because my parents made too much money. And then it was hard to get a line of credit because I was sitting there in the bank office realizing my parents were in crazy consumer debt. And the only reason I got some funding was some bank employees kind of went above and beyond and got something approved. And you think like, oh, I'm so lucky that I got to go, you know, to university and all of these things. But then you realize like none of that was talked about. Like we never talked about here's how much it costs. There was this expectation and entitlement that you would go, but you didn't really prepare for it or how you're going to fund it. And all of these little things just, they stack up and they make you put all this stress on yourself. And you look at maybe other people who talk about these

things more openly and it didn't have to be that hard or difficult. Yeah. I mean, it's funny that you just talk about your experience with university. Mine was, there was the expectation that me and my sisters would go to university largely because my parents didn't go and I think my dad did a year, but they never had that degree. And they saw the limitations of, you can't get certain jobs with that degree and we don't want you to experience that hardship. However, because of we didn't grow up with money, there was no money set aside for university. But we never talked about it. And so when my older sister, she's three years older, went to university, I didn't really think about how was she paying for it.

I knew I think she got some, she's brilliant, honestly, super smart. And so she got a bunch of scholarships and she worked. And so I'm like, okay, that's fine. But then all of my friends started talking about their college funds, their RESPs and stuff. I'm like, oh, so I started asking my parents, oh, do you have some, I just assumed they had something put by because my friends did. And they're like, oh no, we don't have any money for that.

If you want to go to school, you have to pay for it. And I'll never forget that because that was this like light bulb moment. I'm like, oh, well, I kind of, there is this expectation that I kind of have to go to school because I think there's just like, yeah, if you're not going to go to university, then you have to get a job and then we may charge you rent or whatever. If you go to school, you can stay here while you're doing your degree for free. I'm like, well, I want that, but I'm like, how am I going to pay for school? I had no plan. I'm like, well, I want that. But I'm like, how am I going to pay for school? I had no plan.

And that was terrifying. And I think that is part, you know, there's a lot of things that started or why I am very self-sufficient and independent and have never asked anyone for money. But part of it was I realized, oh, I'm the only one who has me because I have to do this thing and I have to be the one that figures it out. And that was really scary. And on some point I'm glad I did it and I feel really good. But also it did make me a little, you know, it built up some walls that then you get a little harsh and judgmental on people who had it easy because you're just like, I wish I had it easier. It was, it was scary, like especially my, I did it for over five years, partly because I didn't get into my film program until my second year of university and it's a four year program, but also because I needed that space to be able to save up money to pay for the next semester and the books and stuff like that. But my last year

of university, which was really scary, like I lost my job and I was unemployed for a while and I did not have the money. And luckily I was able to get a small student loan. But like you, even if I wanted to get a bigger student loan, I wouldn't have been approved because my parents made too much money, but they didn't have enough money to pay for my school. So you're in this weird limbo. And so it was a very stressful time.

And I think I took that burden on that responsibility and didn't really think about it until I was writing this book. I'm like, oh, right. I think we can let go of that. You don't have to be judgmental on people who had it easier. You can feel that, yeah, that was really difficult and that's okay to acknowledge. Yeah. And I think that's been my struggle too is like, oh, these are actually really difficult

things that I did. And I know I also deal with this perfectionism or this idea that I should have it figured out already and I should know these things. And, you know, it's hard to struggle with something. And when you aren't used to ever asking for help, it's like, well, I got to figure out all of this on my own, which I think is what led me into my career in money and banking, which is, you know, my parents didn't really talk about these things, but they were all these giant mysteries. And I remember getting, you know, being in college and taking some finance classes and you start learning and understanding. And then I just wanted to know everything about the system and figure it all out. And I think you mentioned in the book,

I realized now that was kind of a response of trying to fix my family. And I remember trying to counsel my parents on what to do with their mortgage and their investments and helping them do consolidations and just advising them through all of these things that just seemed in a way so normal. But now I'm like, that's not the kid's responsibility. My parents could have learned all of this stuff. Exactly. Exactly. And it's not your responsibility to try to undo or fix things from your past or your parents past or whatever mistakes they made. But yeah, when you're in that kind of mode, you're like, well, it's my, I'm the independent one.

I'm the responsible one. I need to fix this. I'm the fixer. Right? Yeah. And that's been me just in general with like, well, even, you know, learning about boundaries and clients I had at the bank, family, friends, you know, you're always trying to kind of fix and help and, you know,

And then you're not really taking care of yourself. Yeah. It's so easy to like kind of self abandon and like look after other people's stuff and not really do it for yourself. These are all the kind of things I've had to really dig into and understand for myself so that I can better help others when I'm in that actual professional position to help. If you're at a point in life when you're ready to lead with purpose, we can get you there. The University of Victoria's MBA in Sustainable Innovation is not like other MBA programs.

It's for true changemakers who want to think differently and solve the world's most pressing challenges. From healthcare and the environment to energy, government and technology, it's your path to meaningful leadership in all sectors. For details, visit uvic.ca slash future MBA. That's u-v-i-c dot c-a slash future MBA. Definitely the early days of me being a financial counselor. I mean, a lot of the clients I worked for, I didn't charge.

Cause then you find out you don't actually have any money. And now I feel guilty for even asking, I'll just do you a favor. And I still have problems doing that. I still am like, no, no, no, this is like other people charge money for this. You've done, you know, spent thousands and thousands of dollars in education to be able to do this. It's okay to get paid, But it's so difficult when you feel like, but I'm trying to help people, but you've got to take you. You can't hurt yourself in the process. You know, you're spending all this time doing that. And yeah, you have to have those boundaries and it can be difficult. I want to kind of shift and

talk a little bit more about how you were able to, what were some things that you were able to then do to start the healing? I know you said hypnosis, which is fascinating. What were some of the steps that you started to take after, okay, realizing what you're doing, I don't want to do that anymore. How can I at this point in my life shift? And I think you may have had this moment too, but I hear this all the time. Is it too late for me?

I've been gone this path for so long. Can I really go on another path? Is it too late? Am I stuck in my ways? Yeah, I think it's never too late. That's kind of something that I've learned is it's not too late. The power of the mind, we can really create anything we want to with our mind over time. One of the biggest things for me was hypnosis and working with the subconscious mind.

At first I was so skeptical of it. Oh yeah. When we think of like hypnotists, we think of like movie characters. Oh yeah. We think of like, everyone always says, will you make me cluck like a chicken? That stage hypnosis, that's very different. But hypnosis for me, I had a colleague who I taught with at Fleming College who was a hypnotist. And I thought, oh, this guy's not crazy. Maybe he can help me just figure out why I can't

seem to do all of these things I know I need to do. It was through him I learned I'm very analytical. I read a lot, but I suppress a lot of feelings and emotions. Being able to relax my mind to be able to bring up and deal with some of these things in a very gentle manner. Hypnosis, and I've since become a hypnotist, I use hypnosis as a coaching tool. And really, it's a shortcut because when we learn and we know all of these things, hypnosis is a relaxed, focused state. We slowed out our brainwaves and we write in suggestions into our mind for things that we actually want to do, or these things that we want to release that we've been holding on to. And it's a tool

where some people will roll their eyes, they don't think it will work. Yet, every time I do a session with someone, people will say things like, usually they'll say like, that was weird. And then they'll say, but it changed my life. Or, you know, literally yesterday, I was working with someone who had been holding on to some things their whole life and they just were able to release it and it's gone and they feel physically different. So, you know, I'm exploring it as a tool, kind of as part of my business coaching practice,

to be able to help people kind of faster deal with some of these money stories that we've kind of created for ourselves and being able to use our mind to shift them and reframe them and rewrite them. That's amazing. I always heard that sometimes hypnosis won't work for certain people. Is that true? If you want it to work, it can work. Yeah.

So, there's a saying that all hypnosis is self-hypnosis. And if you want it to work, it will work. We do have some resistance at, you know, if you go to a stage show and you see people up on stage acting silly, you have to know that those people want to be there and they're willing participants. Some hypnosis, there's a lot, kind of like other modes of therapy, you have to really trust the person that you're doing it with.

So when you do have that trust and you have the desire to make it work, you know, we can help you like relax enough for hypnosis to work. Often it takes a few sessions because you know, we know money stuff is sticky. It's hiding behind a lot of things. And you know, we kind of search for it and we try some different techniques. I will say it's a gentle process. Some people worry about, they'll say things like, well, I don't want you to see inside

my mind and all of these things I don't want to share. And that's not how it works. Like you, you are the guide. Your subconscious mind is guiding you. You know, you don't have to share, you know, all of these things. Now, it kind of made me think that you've done so much work on yourself and I can just hear how much more, you know, confident and just centered you are compared to when you were, you know, expressing what you, what you experienced in a childhood. So I'm curious, how has your relationship, has your relationship with your parents changed or just how you kind of interact and you have those boundaries now?

So how has that kind of shifted things? Yeah, very much boundaries. I will say I'm kind of the classic, I've withdrawn a little bit. For a long time, I thought it was up to me to fix it. I've, you know, since we talked, I've also, you know, gone through a divorce, which was devastating in its own way. And I would say I have boundaries, I've had to really understand what are my expectations of what that relationship is. I think when you follow kind of the therapy world and the

creating boundaries, a lot of people try to fix their parents, bring up all of this stuff. up all of this stuff. I haven't really done that. I know that they meant well. I don't know that they would read the book or listen to the podcast, but they have to do their own work and choose to do their own work. So I've taken the approach of, I'm not going to try to push any of this on them. I think you hold out hope for these certain types of relationships. There's certain things I hold on to. We always talked about certain family trips that we just never did. And in my mind, it was always up to me to like earn enough money to be able to, you know, take the whole family to do these things. Oh, wow.

And I've had to let go of like that expectation and just realize like that's not my responsibility to do some of this. And I've chosen not to engage in kind of fighting or arguing and for a while I didn't really visit. And now I'm just trying to create the relationship for what it is. Yeah, exactly.

You can't force anyone else to do something different. You can only control you and your reactions. And yeah, sometimes it's about taking a step back to kind of self preserve for a while. And then if you enter back in, you know, okay, well, what is this realistically going to look like and having those realistic expectations? And yeah, the self responsibility or feeling like you're responsible for everyone. I feel like lots of people can connect with that. I definitely can. I was realizing while doing therapy and going through the writing process for this book that I was doing that whenever I visited my parents.

And, you know, I don't know why, because I didn't do that. The fact is we live in different provinces. And so that was never an issue, but it was whenever I visited, I would somehow take on that role. And I never really recognized I was doing it. And then I'd get frustrated. I'm like, why am I the only one who has to plan this or coordinate this? And I'm like, well, no one actually asked me to. Yeah. And that's the tough part. Yeah. You just do it. You chime in. I love giving advice and it's been a whole, it's overwhelming to kind of go through some of this. And I would

call them these like bucket of cold water moments, like reading some Brene Brown, sitting in the trauma of money course, basically every single class like completely wrecked me. And you just, it unravels your whole world perspective. And you realize like, I love chiming in on advice. I will talk about mortgages, investments. I'll talk about all of that stuff all the time. And, you know, I'm always happy to like, help with that. And you realize you find ways to talk about that stuff, or you find ways to like, you know, you want to want to protect everybody and make sure they're not doing anything, you know anything really egregious or dangerous. And then you realize like, no one really asked for that. It's not your responsibility.

If I can learn it, anyone can. Money is not the biggest mystery. There's some great things out there. I mean, I recommend your course to people all the time. If you want to learn about investment fundamentals, like literally, here it is, buy this course. Like it's not that complicated.

The real issue is everything but money, which I just love. I love that your book turned out to be that. And I just love. I think that was the title it was meant to have. Cause I think I, well, I don't know if I've ever mentioned this to you, but I've told lots of people, the journey to finding the title, it was getting down to the wire.

And oh, I just, I thought I was going to have this beautiful, magical aha moment. This is my title. And I was waiting and waiting, submitted this manuscript and still didn't have like a, I had a, you know, boiler, this is a title, but it's not going to be the title kind of thing. And I just, I came up with it like at the diner having breakfast with my husband one day and like, I guess this is good enough. Is this fine? Okay. But I was not excited

about it. I was like, it is what it is. This is the only thing I got. And now it's like, oh, this is a great title. But I just, I think I was just so burnt out. I'm like, whatever. I don't care. But I'm like, this is actually the perfect title for exactly what is inside this book. Yeah. I think we, we sometimes want these big profound titles. It's never profound and magical. Never. But it, it is profound and magical because it really is. What I love about it, I'm going to praise your book for a moment. In my profession, I'm a business coach. I work

with businesses on their money. There's so many hustle bros out there promising all of these quick fixes. The reality is the money stuff is kind of easy, but it's everything but money that gets in the way and you really need a coach or guide or different people to help you navigate through that stuff. And your book is like the brilliant, just brings all of these things together that just need to be brought together. So you've written just this great, like just a really great book that I hope is going to be timeless to help people just embark on that journey of actually tackling all of their money stuff. I mean, I hope so. And I mean, we're still early days. The book as we're recording this

has only been out for like a month and a half. So still very early days. But what's been the best thing that's ever come out of this book is people telling me how they felt after reading it. Or I learned this about myself. Because when you're writing a book, it's just you and your words. And you're like, I hope, but I don't know. And then when it gets into other people's hands, it's really cool.

Like my husband told me the story of a friend of a friend he has who ended up finding my book and reading it, and it changed him and his partner's relationship because they'd never really talked about money. And this was the thing that kind of gave them a reason to start opening that door. I'm like, whoa, that's, and that's the kind of cool thing is like this book is now out of my hands and beyond me. You know, like it's a thing that's, this is bigger than me now, which is really exciting.

And so people can do whatever they want with the book and share it and learn. And that's really cool to create something that hopefully is timeless, but it's, this is something that now is floating in the world and it's exciting to see wherever it goes and whoever it touches and it's very cool. But yeah, I don't know.

People are like, what's it feel like to have your book out? I'm like, it still feels like I'm a bit disassociated from it. Like there's some disassociation because I'm like, it doesn't make sense in my brain that this actually is a thing that happened. I don't like, I see it on your bookshelf. I'm like, there's a person in the world who has it on their bookshelf, not just me and

my bookshelf. That's crazy. It's been so crazy. And even for me, I think I explained this in my email to you, but all sorts of people I talked to about it, they're like, oh, I've heard of that. Or they're like, oh, I just followed that podcast or I just bought that book. And it's wild to me. And even, you know, when you talk about my story resonating with people, like I never thought it would. And even I had an experience, I, part of my healing, I've gotten to doing some theater and I hired an acting coach. So shout out to Aisha who's on the new CBC show, St. Pierre. Okay, cool. Which is really cool, but we were practicing for me to speak and talk about some of my

stories and I started out with my, there I was crying in the back seat of the car because my parents bought a bike and she was like, wait, what? And it was like just shocked by that because to me, I didn't think that would resonate really with anyone. Right. And it's really, I think making an impact with so, so many people. You just, because also just think like most people have something probably similar that happened to them. And it's either they'll never share it because it's too scary to let that out to the world. Like that is a scary thing just to even say what happened or B they it's, it's locked down in a basement in their mind somewhere.

And so this may be the thing that unlocks that to be like, oh, yeah, I have something and I haven't thought about that in decades. And it could be these little things. So, you know, in hypnosis, some of the things I've helped people with could be things like, you know, if your grandma ever gave you a dollar and said, don't spend it all in one place, you know, that suggestion and that story as a child could stick with you your entire life and could just dominate your spending behavior. Yeah. You're like, I'm not supposed to spend this all in one place.

And you're like, you're 35. Like, why are you, you can let that go. So you can do it. I was just like a saying. Oh yeah. And, and then the other part is like, you might be a kid who takes it all and goes and blows it all on candy. Yeah. And then everyone says, oh, you're bad with money because you just spend it all. And you know, you kind of accept that idea that, well, I'm just not good with money. And that becomes part of your identity. You're like, I'm this person. I used to say that

too, or even just, I mean, I'm not going to go into this too much, but I saw this clip on social media, this big self-help guru person saying, it drives me crazy when people say I have anxiety or something like that. Because they're like, when you do that, that becomes part of your identity. And although I I'm not gonna get into that particular thing, I liked the idea of when you do use that kind of turn of phrase, I have the like I am bad with money, then there's kind of no room for growth or for you to change because you're like well that's just who I am and again again, a lot of, you know, something that we probably heard along the way growing up is people don't really change. And so you don't think you can change. And I used to, I think like I was good at saving and budgeting. I was very good at being

frugal. I'm not good with investing. And so that, you know, self-limiting belief basically made it so I didn't start taking that area of personal finance seriously and start educating myself until my late 20s, really missing some, I mean, a lot of time, I could have been doing something better with my money because I just didn't think I had it in me. Yeah. And that's so common with probably everyone listening here to have things like that. And it doesn't have to be that way. And For some of us, we can read a book that changes our life. We might need to do some therapy work, some hypnosis work. There's lots of guides out there who can help you. Yeah. It's really about discovering what works for you. For

you, it was hypnosis, but I've always actually been interested in that. So I feel like I might do some of, you know, when I was writing the part about different forms of therapy, my goal was to actually try like five or six, did not have time. And also I think that would have been very unhealthy for me to do that much therapy. Yeah, it could be a lot. It could be a lot. But hypnosis was always something that I'm like, oh, that sounds interesting. But you know, there's so many different paths you can take that can make the thing shift or for you to have that breakthrough.

I know that's a cliche, but for me, I was doing therapy for years, just regular cognitive behavioral therapy. And I thought, okay, this is, and it was helping, but it wasn't until I did these other forms of therapy, the EMDR, the IFS, that I had these really big shifts. And that's what kind of opened my eyes to, oh, maybe it's not that, oh, this is as good as it gets. I just wasn't, I didn't try this new thing.

And that might be the thing that actually moves the dial, makes it really big impact on you. So never stop exploring your options, right? Yeah, explore options, explore different people. I know for me, it's the combination of things that's helped me kind of have those breakthroughs. And then you kind of develop your own kind of system to work through different things.

And then every now and then you need someone to challenge that to help you grow, depending what your goals are, of course. So some of us have really aggressive personal growth goals, but not everybody needs to have that. Sometimes we just need to be able to go out for dinner without stressing or go out for dinner and being able to order, don't make your choice based on which thing is $2 less than the other thing, right? Yeah. Yeah.

So, before I let you go, what's on the horizon for you? You've done so much work on yourself and I know you're going to help so many people sharing everything that you've just shared, but what are your kind of plans for the next one or two years? Where do you kind of see yourself continuing on this journey of just letting things go and growing and just healing? Yeah. So I'm going to share actually with you something that I don't think I've shared publicly with

anyone before. So I have some big dreams of some big stages. I would like to do some large group hypnosis because I really think, and I've been told I have this kind of safe masculine energy. I can connect with people. I have a professional background that is just so unique. And when I could talk about money and I would love to do some group, you know, kind of mini hypnosis shows around money. I don't want to do that gimmickly. I think there's some kind of, I don't want to be that guy who's like doing it as like a gimmick. guy who's like doing it as like a gimmick. So I'm really testing out how I can build and do that authentically to myself. In the meantime, I'm a business coach. I've tried to grow. I really want to take people through that financial transformation of like growing and changing their business and

working through their money stuff. So I'm kind of building that. And then also on top of this is really enjoying life. You know, I was so without even knowing it, so stressed about money and different things and working on other people's goals for so long that, you know, you lose out on doing different things or you can't enjoy it. When you're in it, you're thinking about all these other things instead of just being in it and enjoying whatever the thing is that you're doing right now. And honestly, it feels weird because it's really new to me to be able to do things like go away for a weekend and literally feel zero stress or

anxiety around the money I'm spending or what it costs. And that's just really cool. So there's a part of me that's like, I just want to enjoy life. Oh my gosh. Feeling completely different. And, you know, if you're listening to this right now thinking, oh, I'll never actually feel different about this stuff, I promise you, you can. The path is to go through and do some of this work. So, I have these big goals and big dreams for myself and I know I'll get there because I could kind of feel myself changing along the way

as I do all of this work. That's so exciting. That's so exciting. I feel like we're on the same wavelength. This year, I'm telling everyone, this is my year where I just want to have a good time. I just want to have a puzzle. I want to read a book and not think about you should be doing this and that, you know, and especially with just the past couple of years of writing this book, which was enjoyable, but also really big, heavy project this year,

I just want to have some lightness. And just enjoy it. Like I, I get so excited for you just thinking about even people coming up to you having read the book and what they resonate with. It feels it's really like I was on a high after my Toronto event, cause again, my mind was like, worst case scenario, no one shows up, da da da da da.

And there was a line. I was there for like an hour and a half signing books. I'm like, what? Now that's special. And that's, I'm like, oh, we're doing a full book tour, going to as many places as possible. Cause that was so exciting for everybody who showed up, but also especially me, that was like, that felt really fricking cool.

Just enjoy that. Like, you know, uh, I get so excited for you. Cause it's like, you know, we met, I think it was seven years ago, the first time I met you in person and I had just like left a job. Uh, we met, um, I was like a was a fan on Twitter and we met at, you had tickets to a conference in Toronto and it was a leadership conference of some sort because the guy who was head of the FBI who had just got fired by Trump was there. Yes.

Yes. We did a little yes and thing. That was like, no, that would have been over eight years ago. Cause I think I was there when I was still working at my old job. Okay. I think so. Yeah, maybe. I remember the conference, but I can't remember how the hell I got tickets, but I remember

that. That was, that was during like the, the Hillary papers and all that kind of stuff at the time. So whatever that time was. That's why. Yeah. Well, that's going back. We met then and I was just so like, I thought I was all Mr. Confident and professional, but realistically I was like so scared because I was just launching into doing some of my own consulting and own self-employment stuff. And yeah, it's been like just such a journey. What a journey. Ever since then. But to see that person now be like,

I'm just so excited. Like you're a best-selling author and you've just, you've wrote a great book. I read a lot of books. Well, that means a lot coming from you, especially because you've really seen the, you know, the evolution of where we, where I started and where, where we are now. So that means a lot from you. I know a lot of people are probably wanting to talk to you and ask you questions and follow up about your business, Brian, where can people find more information about your hypnosis, your, your business coaching, all that kind of stuff.

Yeah. So my website's profitcoach.ca. You can also just hunt me down, Brian Rumpf on LinkedIn. Most people who work with me, someone has said to them, well, maybe you should talk to Brian. So I'm pretty generous with, you know, you could book a discovery call, we can have a chat and just see if we're fit to work together on anything.

Amazing. It's been such a delight. I was so excited to talk with you and so excited to have this opportunity. So thank you so much for being, again, so honest and so open and sharing your story. It was such a pleasure having you on the podcast, finally, about time. Yeah, you're welcome. It's been an honor and pleasure to be here. And there you have it. That was my interview with Brian Rump, AKA Andrew in my book, Everything But Money.

If you wanna learn more about him and everything he does in terms of the hypnosis, the business coaching, go to profitcoach.ca is where you can find more information about him. And I just wanna say thank you again to Brian for just being so open, honest, and just sharing his story so he can help others on their money story healing journeys. Now, if you thought that was it for the podcast this week, you would be wrong because I have another episode for you tomorrow.

We're going to do another re-listen episode for you. I'm bringing back the episode I did with Paulette Perhatch. We talk about how she was the one who coined the term F.O.F. Fund, I'm not going to swear on this podcast, and she is not only an amazing, we had a really great talk about her money journey and just some of the things that she was trying to figure out at that time, which was now several years ago. But you may not know this, she is in my acknowledgments for my book. She was instrumental in me crafting my first book proposal. And that proposal was the thing that I used to get me a book deal. So thank you, Paulette, for helping me with that. And it's kind of a cool full circle moment to

re-listen to that episode I did with her so many years ago. So you got that to look forward to tomorrow. So with that, thanks for listening and watching and I will see you back here soon. The More Money Podcast would not be possible without the amazing talents of video editor Justice Carrar and podcast producer Matt Rideout, who you can find at mravcanada.com. ACAST powers the world's best podcasts. Here's a show that we recommend. Hi I'm Steve Patterson, host of The Debaters, a comedy podcast where Canada's funniest comedians debate the world's silliest topics, like maple syrup versus honey. Your suggestion that syrup is only good on pancakes, that's so untrue. There are a million different things

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