Motley Fool Money - Motley Fool Money: 04.22.2011
Episode Date: April 20, 2011Our analysts step back from the week's news and share some timeless investing truths. Author Peter Sims offers some big insights from his book, Little Bets: How Breakthrough Ideas Emerge from Small ...Discoveries. Christopher Chabris talks invisible gorillas, intuition, and investing. And Dan Ariely talks about predictable irrationality. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Everybody needs money. That's why they call it money.
from Fool Global Headquarters, this is Motley Fool Money.
Welcome to Motley Fool Money. Thanks for being here. I'm your host, Chris Hill,
and I'm joined by Motley Fool Senior analyst Seth Jason, James Early and Ron Gross. Guys, good to see you.
Hey, Chris. Hey, hey, hey, Chris.
We've got a special show this week. It's our Easter special, our spring break special,
our, let's just treat ourselves to a few days off special. So this week we're going to take a
step back from the week's business news. We'll be talking with Peter S.
Sims, author of the new book, Little Betts, How Breakthrough Ideas emerged from Small Discoveries.
And we will also dip into the archives with a couple of classic Motley Fool money interviews.
But, guys, I want to kick things off this week by talking about some investing truths, some timeless investing truths.
Because the fact is that you guys don't just do this show every week.
You actually have real day jobs here at the Motley Fool running different services.
Seth, I'll start with you.
You run Hidden Gems, which is our small cap service.
And you recently wrote a piece that you kicked off with the question,
what do Gandalf, Sean the Sheep, and low-risk stocks that deliver huge returns have in common?
And the answer?
Unfortunately, they're all fictional.
Gandalf, the Wizard from Tolkien's books.
It'd be so cool if he were real.
Sean the Sheep, the little claymation sheep from England.
I would love to have him hanging out in my yard.
Low-risk stocks deliver high returns.
Completely fictional.
No such thing?
No such thing.
something investors, investors have to be reminded of all of the time. If there were no risk in a
stock, the price would automatically rise to the point, you know, to what that company is worth
in the future minus, you know, the time, value, money difference that you get. The reason you can
get excess returns, especially in small caps, it's not because you have more smarts than the
next person, a better financial model. It's nothing like that. It's that you have the guts, I guess,
is the way to look at it.
The polite term.
The polite term to buy when other people are really, really afraid.
And I was discussing this in terms of a stock I'd discussed here on the radio show called
Enterknock.
There was some news that everybody assumed meant really horrible things.
They assumed it meant an accounting scandal.
They took it completely the wrong way.
The market flipped out, and it meant none of those things.
And so it provided, I think, people with a great chance to buy the stock at a discount
to reality.
and it still hasn't actually gone up from there, but this is one of those places where you make your money, not by knowing more, but by thinking harder.
So if it hasn't gone up, this lesson could actually still end up badly?
Well, it could if the business doesn't work out, yeah, but it wouldn't be because of the thing that people thought it was.
They thought that this was a scandal and that there was accounting, and it would just be because the business idea doesn't work.
Ron?
I think it's important. When investors think about risk, very important, don't think about it in terms of the movement of stock prices.
on a daily, weekly, even monthly basis.
Think about risk in terms of an impairment to the company's business model
or to the fact that you could permanently lose capital in an investment.
Let the volatility at stock prices just take care of themselves.
Don't focus on that.
Yeah, the volatility, that's your friend, actually.
James?
Yeah, risk needs to be matched to the time horizon of your investment.
Researchers typically use daily or monthly volatility as a proxy for risk,
but that's the only risk if you're investing with a daily or monthly horizon.
If you have a five-year horizon, then in theory, volatility over five years is the risk you need to be concerned about.
And like Ron said, that's much more affected by the business model and not by market psychology.
James, you run our income investor service.
You recently wrote that behavioral economists think investors are dumb.
And your point was, we're not dumb.
We just make dumb mistakes.
And to illustrate your point, you reference a tribe deep in the jungles of Brazil.
take it from there.
Sure, yeah.
Well, we all are dumb sometimes, but this tribe in Brazil is called the Paraha tribe.
Interestingly, they have no numbers, no history, no words for future or time.
They basically live in the moment.
They freely trade sex for goods and services.
It's just part of their philosophy.
And how do you get there?
I actually don't know.
The key point, though, is that some researcher went down there and spent eight months trying to teach them to count from one to ten.
You would think that would be obvious.
but these guys still couldn't get it.
He said they didn't seem to be really slow otherwise, but they just couldn't get it.
And what this has disproved is the hypothesis that we all think the same regardless of language.
We know language shapes our ability to express thoughts, but finding the Paraha tribe has made researchers think that language actually affects our ability to have thoughts in the first place, which is very interesting.
And it relates to how we're hardwired to invest or actually not to invest.
We're very emotional.
We're wired to enjoy things like wrestling and football.
But investing is very calculated process. It's not a deterministic science. In other words, you touch a
cactus. It's always prickly. If a stock goes up in the past doesn't mean it's going to keep going
up. In fact, there's probably a good chance to just go back down. So if you're listening to
wondering what a takeaway might be, it would basically be to think of a plan before you invest,
write that plan down, write why you're buying down, write what's going to make you sell down
before the emotions get into play. Don't check your stocks too frequently. It's going to
that's going to play against your psychology and simply put, follow that plan.
And make listening to Motleyful Money part of that plan.
That's definitely part of anyone's plan.
That's a no-brainer.
Ron?
Yeah, and I'll just add that the irrationality of humans are actually what make it possible
for folks like us to beat the market.
If investors were rational all the time, the market would actually be much more efficient
than it currently is, and it would make it more difficult to beat the market, which is kind
of what we do here on a daily basis.
or at least we attempt to do.
Ron, you run our million-dollar portfolio service.
You recently wrote a piece entitled The Five Truths about Valuation.
We talk about a lot of businesses on this show, but it's not just a matter of whether we like,
Google or Apple or Microsoft or whatever.
It's also a matter of the price that we're paying.
So I'm going to bring our man, Steve Broido, in here to present.
We're not going to go through all five, Ron.
Sorry, I know you're excited to you.
That's good. We don't have...
You have to subscribe for that, folks.
Plus, we don't have that kind of time.
But, Steve, if you could spot us up with one of Ron's valuation truths.
Absolutely. Ron Gross, valuation truth number one.
A company is worth the amount of free cash flow that it can generate over its entire life, not a penny more or a penny less.
Couldn't have said it better.
So I'm very valuation focused.
I always try to buy companies when I consider them to be cheap.
I sell them when I consider them to be expensive. And to me, valuation is defined as the amount
of money a company makes over its life. And when we say free cash flow, we really mean the amount
of cash an owner of a company could put in his pocket at the end of a given period of time
after they pay taxes and interest on their debt and invested in the business, the actual
amount of cash. So in a very simple example, let's say I owned a candy store. And for some
weird reason, the candy store was only going to be around for a year. And you had a crystal
and you knew it would make $100,000 over the course of that year.
Well, how much would you pay me for that candy store?
Would you pay me $200,000 for that candy store?
That would be irrational.
You'd be actually locking in a loss.
If it were named Zipcar or something, that would I pay you a month.
You probably wouldn't even actually pay me $100,000 because you might as well just keep your money.
So you want to pay less than $100,000.
And it doesn't matter whether it's public or private.
That's what we try to do, or at least I try to do all day long as fine companies that,
are selling for less than the present value of all their future cash flow streams.
Anyone want to disagree with that?
Feel free to take a shot at Ron.
No, that really is the theory of what all of these companies are worth.
And I have to agree that that's actually what they're worth.
If we use the word worth, that's what they're worth.
But what the market thinks they're worth at any given moment varies wildly.
And that's where the whole trick in investing comes is because the market.
market will bid these companies up based on what it believes those free cash flows are going to be
sometime in the future, even if those dreams are completely irrational. And the reason it does that
is sometimes those irrational dreams actually come true, a company like Altria or Philip Morris
that it was, which just grew free cash flow, it's just over and over and over again, just multiplying
and multiplying it. And Microsoft, other companies doing the same thing. That's the dream. So people
will pay far more for a company at many times than it's actually worth. And the inverse of that
is that the market, when they don't like a company, will often pay far less than what the free cash
flows would suggest. And the real difficulty here is one of the other truth is actually that
there are no crystal balls. We really don't know with any certainty what the future cash flow of a
company is going to look like. So our job is to get in the ballpark as close as we possibly can
to at least have a framework in which we can think about value.
Okay. Seth, Jason, James Early, Ron Gross.
Guys, thanks for being here.
Thank you, Chris.
Coming up, what do Jeff Bezos, Chris Rock, and Thomas Edison have in common?
The answer, right after this.
This is Motley Fool Money.
Money. Welcome back to Motley Fool Money. I'm Chris Hill.
So what do Thomas Edison, Chris Rock, and Jeff Bezos have in common?
Peter Sims is the author of Little Betts,
how breakthrough ideas emerge from small discoveries. Peter, welcome to Motley Full Money.
Hey, Chris, great to be here. So what do Edison, Chris Rock, and Jeff Bezos have in common?
Comedy. So is, I mean, is that the big, in some ways, misconception about business or Silicon Valley that, you know, that you have to have a brilliant idea to start with?
You're listening to Motley Full Money talking with Peter Sims, author of the new book Little Betts, how breakthrough ideas emerge from.
from small discoveries.
Peter, let me spot you up with a couple of company names.
And if you could elaborate on the way that they have used little bets to get where they are today.
And let's start with one of my favorite companies, and certainly one of my kids' favorite companies, Pixar.
Pixar.
Yeah, I read that one of the co-founders at Pixar eloquently describes the creative process as, quote, going from suck to non-suck.
That's right.
So the movies suck right up until the point where they win in an Academy Award?
Another company that has succeeded by making Little Betts is Google.
Always Gathering in from...
You're listening to Motley Full Money, I guess is Peter Sims, author of Little Betts,
how breakthrough ideas emerge from small discoveries.
One of your chapters is entitled, Failing Quickly to Learn Fast.
How do the companies that are successful in placing Little Betts deal with failure?
You live out in Silicon Valley.
What is something in the world of technology that isn't really on many people's radar
that you think has got some strong potential?
That's a great question.
All right, Peter, we will wrap up with a round of buy-seller hold.
Awesome.
Let's start with the newest version of this device is now featuring built-in ads,
Buy-Seller Hold, Amazon's Kindle.
I would say hold.
You think they've made a mistake?
No, I don't think.
It's got an upcoming IPO, buy-seller hold, the online music site, Pandora.
I mean, they have...
And finally, a New York City mother recently sued her daughter's preschool for being, quote, a big playroom.
Buy-seller hold, the value of play.
Is that another thing that some of the companies you've written about have in common, sort of fostering, if not play at the,
office, certainly aspects of play in the work that they do. The book is Little Betts,
how breakthrough ideas emerge from small discoveries. Peter Sims, thanks for being here.
Great to be here, Chris. Thanks so much. Coming up, we'll talk invisible guerrillas, intuition,
and investing. Stay right here. This is Motley Fool Money. Welcome back to Motley Fool Money.
I'm Chris Hill. So what do smart chess players and stupid criminals having
common? Should you be more like a weather forecaster or a hedge fund manager? Is it always better for
investors to have more information? Chris Chabree is a professor of psychology and neurology. He's a chess
master and he's the author of the just-release book, The Invisible Gorilla, and other ways our
intuitions deceive us. Chris, welcome to Motley Full Money. Thanks for having me. Let's start by talking
about Invisible Gorillas. For those who aren't familiar with the famed experiment, can you give us a
quick overview and what is the main takeaway?
Sure. The title of our book refers to an experiment that Dan Simons and I did at Harvard
University about 12 years ago. It was a very simple experiment. We created a video which
showed two groups of three people passing basketballs back and forth. One of the groups
was wearing white shirts and the white-shirted people passed the ball among themselves
and the black-shirted people passed a ball among themselves. About halfway through this
60-second long video, a person in a group of people,
gorilla suit, saunters into the game, turns to face the camera, thumbs its chest, and walks off
at a leisurely pace, remaining on the screen for about nine seconds. We showed this videotape to people,
and we asked them to count the number of passes that the white players were making. And then at the
end, we asked them how many passes they had counted, and we said, did you see the gorilla? And the
surprising result was that about half the people who saw this video did not see the gorilla at all.
and they accused us as switching the tape and of making it up and all kinds of things.
But in reality, there was a gorilla there, and about half the people didn't notice the gorilla.
So it shows really two things.
One, we're missing a lot of stuff in our world around us.
If we can be missing a gorilla walking through a basketball game, what else are we missing?
But two, we're not really aware of how much we're missing.
We're surprised to find out that we don't pay attention to as much as we think we do,
and we don't notice as much as we think we do.
And it seems that we have a lot of other ideas about how our own minds work,
similar to this one. They're sort of predictably wrong in a surprising ways.
Now, I want to dig into some of the questions you get at in the book, but first, I've got to ask,
how do you even come up with an experiment like that? Who was the one who said, oh, I know,
we'll have people passing basketballs and we'll get a gorilla? Like, how do you even come up
with something like that? Well, in this case, we were inspired by a fairly similar experiment that had
been done about 20 years earlier in the 1970s by Dick Nicer, who's a famous cognitive psychologist,
really one of the pioneers of the field of cognitive psychology.
I don't know how he got the idea, but he didn't have a gorilla in his video.
He had a woman carrying an umbrella who walked through the game,
and we were doing a class project at Harvard, actually,
we wanted to recreate an experiment that the whole class could participate in,
and it was Dan Simon's idea to do this one, because he knew Dick Niser.
And another professor in the department happened to have a gorilla suit
lying around in his lab.
That's a whole other story why people are keeping gorilla suits lying around in their labs,
but somehow it popped into our heads that it would be nice to try the gorilla also,
and to have the gorilla just walk right through the game.
And it was almost a humorous afterthought,
but that turned out to be the really powerful demonstration
that sort of took on a life of its own
after we did that experiment and published it.
You just had the gorilla suit lying around,
and people wonder why Harvard has the reputation that it does.
All right, let's get into some of the questions in the book.
Should you be more like a weather forecaster
or a hedge fund manager?
Which is it?
Well, it really depends, of course.
If you're trying to forecast the weather,
you probably want to be more like a weather forecaster.
their question is really meant to get at the idea that there are some areas of knowledge
where it is really possible to know how much you know and how much you don't know.
People complain about weather forecasters all the time because sometimes they get it wrong,
but when you actually look at their track record, when they say there's a 75% chance of rain,
if you look at all those days when they said 75% chance of rain, it actually rains 75% of those days.
So they're not perfect.
They don't say 100% all the time and 0% all the time, but they're actually.
actually very well aware of how much they know. And if they say 75%, that's pretty much correct.
On the other hand, there are many famous cases of hedge fund managers who made tremendously large
bets on particular ideas about the direction of markets. We tell the story in the book of Brian Hunter,
who was a trader in energy futures, and he bet billions of dollars on directional movements
in natural gas prices, did well for quite a while, and then blew up his fund completely.
And that's the kind of thing that someone with an awareness of how little they really know about the system they're trying to model would probably not do.
You're listening to Motley Full Money. We're talking with Chris Shabree. He's the author of The Invisible Gorilla.
One of the other questions in the book that you got at that mentioned right at the top,
what do smart chess players and stupid criminals have in common?
Well, that's another funny one, I think.
Chess players and criminals usually don't seem that much alike. But there's one way,
in which they're quite alike, and in which they're, in fact, like all of us.
They are overconfident in their own abilities.
So let's take the criminals first, because they're a bit funnier.
There are many examples of stupid crimes.
For example, a guy named MacArthur Wheeler tried to rob some banks in Pittsburgh without a disguise in broad daylight.
And the reason why he thought he could get away with this was that he rubbed lemon juice on his face,
that that would render him invisible to security cameras, much like, I guess, children
writing in lemon juice think they're writing an invisible ink and invisible messages and so on.
Of course, they broadcast the security footage of him, and he was caught an hour later,
and he seemed incredulous when he told the police that his method didn't work.
He was very incompetent as a bank robber, but at the same time, woefully overconfident of
his abilities as a bank robber.
and what research is actually showed with cleverly designed experiments
is that the people who are the least able at something
are often the most overconfident or the most confident in their abilities.
Chess players have a rating system that tells them exactly how good they are.
You know, if you're a bank robber, you don't really have like a numerical rating system
that tells you how good a bank robber you are.
Right. I think Morningstar is working on something like that,
like a five-star rating for bank robbers.
Right. Well, if they could get it, if they could get it right for mutual funds,
that would be a start.
The fact is that in almost all fields, we don't have perfect feedback about how good we are.
In chess, we do.
There is a rating system in chess, which is very well calibrated,
and it tells you exactly how likely you are to beat somebody else based on your two ratings.
We surveyed chess players at large chess tournaments and found out that despite having this really high-quality information available to them,
and they all know it, they still thought they were much better than they actually were.
So there's this sort of innate tendency to think that our skills, our knowledge, our abilities are better than they actually are.
and that can obviously get us into trouble when we're making investing decisions or managing other people's money.
One of the things you write about is an experiment involving two mutual funds,
and the subject has a choice.
They can receive feedback and be able to change their allocation every month, every year, or every five years.
As investors, how often should we want that information?
Well, we posed this sort of as a thought experiment.
If you were an investor, how often would you want to get the information about how your funds were performing and the chance to change the allocation?
And I think the answer that most people would give is as often as possible.
And in fact, we can do that every day right now is generally the way things are set up.
But in this experiment, which is done by behavioral economist Richard Taylor and some of his colleagues,
it turned out that subjects who are randomly assigned to get feedback only once every five years had the best track record over about a 30-year period of performance than people who got feedback.
every month. Of course, this was not a 30-year-long experiment. This was simulated time and simulated
time periods, but the result was the same, actually having less information about your performance
and about how the market was doing resulted in better performance. The reason for that is that
the two mutual funds in this experiment, simulated mutual funds, one was a bond fund, so it had a very
low return, but also very low volatility, and one was meant to be like a stock fund, so it had
high return, but also high volatility. So people who allocated money to the stock fund found that
Sometimes they suffered large losses month to month as the stock market is want to do,
and that made them move out of the stock fund into the bond fund.
But over the 30-year period, it was a bad idea to have all your money in bonds,
so those people didn't wind up making that much money.
They got a lot of sort of short-term information about volatility,
and that obscured them from understanding the long-running trend in the market.
You're listening to Motley Full Money.
We're talking with Chris Chabree about his new book,
The Invisible Gorilla and Other Ways Our Intuition Disseve Us.
Now, in addition to writing the book and all of your work, you're also a chess master.
What game do you think investing most approximates?
The obvious answer is something that has a little bit more gambling in it.
If I had to choose, though, I think the right game I would pick is something more like poker.
A lot of people sort of analogize investing to a casino and so on,
and to the extent that it has those characteristics, that's probably bad.
But a game like poker involves both skill and chance.
You know, you can have the edge if you study and if you practice,
and especially if you know yourself.
And one of the big ways to have an edge in poker is to get control over your own emotions
and to understand when you're acting impulsively
and when you're not thinking things through and you're not thinking long-term.
And, of course, those are the same characteristics that I would think investors would want to have also.
You don't want to be making decisions based on intuition, gut instinct,
and so on.
You want to be making them on a long-term plan that you can stick with,
and sort of views to ride out emotional swings.
The book is The Invisible Gorilla and Other Ways Our Intuition's Deceive Us.
It is available everywhere.
Chris Shibri, thanks so much for being here on Motley Full Money.
Thank you.
Coming up, a look at irrationality and investing with best-selling author Dan Ariely.
This is Motley Full Money.
Welcome back to Motley Fool Money.
I'm Chris Hill.
Joining me on the line now is Dan Ariely.
He's a professor of psychology and behavioral economics at Duke University and the author of the bestseller,
Predictably Irrational. His new book is The Upside of Irrationality, the unexpected benefits of defying logic at work and at home.
Dan, welcome to Motley Full Money.
Hey, nice to be back.
Dan, the market is up from its lows in 2009. A lot of investors have seen their stocks regain some of that lost ground.
How do you invest your own money and how do you find yourself react?
when your investments go up?
Yeah, so I try not to react.
And I mean it seriously.
So people do lots of mistakes when they invest.
And one of the mistake, of course, is to let emotion rule us.
So here's kind of a way to invest badly.
Is you start in the morning and you get to the office and you open your portfolio.
And, you know, if you're up, you're a little happy and if you're down, you're really miserable.
And now you make your decision based on this particular
emotion that was evoked by the randomness of the stock market.
And I try to think about the strategy without looking at my portfolio.
So I don't look at specific things that I gained or lost because, you know, that's kind of
water under the bridge.
It's not very helpful and I don't want to be emotional, but I can look at it and say,
what do I think about the future?
Where do I think things are going up?
When do I think things are going down?
And let me take an action of those, independent of how much money I've lost in the past.
It's kind of irrelevant.
That's the first thing.
And the second thing is that I try to avoid the status quo bias.
So what happened is that you create a portfolio and you open it,
and now the question is, what do you change?
Like, what do you sell?
What do you buy?
How do you change your portfolio to a slightly different portfolio?
And that means that whatever decisions you made in the past,
rational, irrational, thoughtful, not so thoughtful,
is going to keep on escorting you through life.
And what I try to do is try to imagine once in a while that somebody went at night and somehow sold everything I have.
So I'm just cash.
And now I sit and I say, okay, assuming I just have cash, what would they get now?
And that basically help you alleviate some of the problems.
Imagine you bought a stock for 100 and it's now 80.
It's very painful to sell it, even if you think it's going to go down.
Right?
So people often hold on to losing stock for too long.
So from time to time, it's good to start from scratch.
And imagine you just have cash, say, what would you do now, and then move on on this strategy.
The subtitle of your book is The Unexpected Benefits of Defying Logic at Work and at Home.
I want to ask you, in general, how do we act irrationally at work?
So big bonuses is one example, where we pay people tremendous bonuses.
We think they will work better.
And in fact, big bonuses really work very well for physical tasks.
So if I wanted to jump many times, you will jump more if I gave you high bonuses,
but they backfire for cognitive tasks.
Other ways in which these things work is that people fall in love with their own ideas.
They fall in love with the things that they make.
They don't see the downside of anything that is connected to us.
We are wonderful people.
We're exceptional, and therefore everything we touch, all the ideas we come up with,
are exceptional as well, and I talk a little bit about revenge as well.
And there's actually one chapter that I think is particularly interesting
and kind of starts, I start in the book from a story about the financial industry,
which is a chapter about the meaning of work.
And the story is that one of my ex-students came back to visit me,
and he told me that he worked for three weeks on a PowerPoint presentation for some big merger,
and he sent it to a boss a day before the merger,
and the boss said, nice work, but the merger is canceled.
And that guy was completely devastated.
He was completely unmotivated in the next task he was going to do.
And he said everything functioned was just perfectly fine.
Everything functional.
His boss appreciated it.
He worked hard on it.
He enjoyed it while he was doing it.
He was sure he was getting to raise.
Everything seems perfectly functional.
But at the same time, he was completely demotivated.
So we created the following experiment to kind of capture this.
In one condition, you build robots from Lego, and you get paid for them less and less the more you build.
So you get $3 for the first one.
And when you finish, I say, Chris, you want to build another one.
You'll get $2.70 for that one.
You say, yes, I give you the next one.
I say, hey, do you want another one?
You'll get $2.40 for the next one and so on, until you decide, at this price, I don't want to build them.
This is one condition.
And I tell you that when you finish building all of them, when you finish the experiment, I'll unassemble them,
put them back in the boxes for the next participant.
For the second group of participants, you build the first one.
I said you want the second one.
As you build the second one, I already take the first one to pieces.
I break it up to pieces already and put the pieces back in the box.
And if you want to build the third one, I give you the first one back,
the one that you build and I unassembled and you can assemble it again.
So what happened?
Two things happen.
The first thing is that in this condition, which we call the specific condition,
people stopped working much faster.
And the second thing is for everybody,
we measured how much they like Legos
and how long they persisted in the task.
And what we found was in the first condition,
when we didn't kind of crush the meaning of labor,
there was a high correlation between how long people persisted in a task
and how much in general they liked Legos.
But in the specific task, the correlation was basically zero.
Which tells me that we were able,
with this very simple manipulation,
squish the joy that people were having from these tasks.
And I think the challenge for the workplace is to say,
how do we want help people get more value out of their work?
How do we explain to them the value of what they're doing,
the connection to other things, the meaning in their work?
And, of course, how do we not make it worse?
How do we not kind of crush the feeling of meaning
that people can naturally create in their labor?
You're listening to Motley Full Money.
We're talking with Dan Ariely,
author of the new book, The Upside of Irrationality.
Dan, time to close thing out with a round of buy, seller, or hold.
Let's start with something that a lot of businesses use, buy-seller hold, focus groups.
Sell, sell, sell, sell.
Why?
Because it turns out that focus group gives people lots of confidence that they learn something
and they know what they're doing, but the actual value in terms of information is really, really low.
You write about the biological imperative for variety.
So buy, sell or hold, monogamy.
Are you trying to put me into a tough spot here?
If I had to bet, I would sell.
Tell me why.
So monogamy is an incredibly, incredibly hard thing to maintain.
And it turns out that one of the interesting thing that controls monogamy
is a drug called oxytocin.
And so if you give people oxytocin,
they become more trusting and more monogamous.
But we don't have that much oxytocin.
Some animals have more, some animals have less.
We don't have a lot of it.
And, you know, I think that despite the fact
that we get upset with Tiger Woods
and, you know, other politicians
when we discover that there's not been monogamous,
the reality is that most people are not.
So we have kind of this double standard
When this thing happened in society all the time,
we just don't seem to admit it to ourselves
that this is incredibly much more common than it is.
And, you know, the reality is that, you know,
people do other things from time to time.
That's just how things are.
And finally, you're a married man.
I'm a married man.
Buy-seller hold telling your spouse they're not being rational.
Oh, that's definitely.
You never, never, never want to do that.
Never, never, never.
So you've never gone there with your lovely bride, Sumi.
With my lovely wife, let me say it again, my lovely, lovely wife,
who's incredibly generous and forgiving on a daily basis.
No, telling her is irrational is not the right thing.
First of all, she's always rational.
I'll always make the decision, but no, this is not the right standard to have a discussion with your significance.
The book is the upside of irrationality, the unconstitutional, the unconstitutional.
unexpected benefits of defying logic at work and at home. It's available everywhere. It is a fascinating
read, so pick it up. Dan Ariely, thanks so much for being here.
My pleasure is always.
As always, people on the program may have interest in the stocks they talk about. Don't buy
or sell stocks based solely on what you hear. If you haven't already, check out Marketfulery,
our new daily podcast every Monday through Thursday on iTunes and on Marketfulery.com.
That's it for this edition of Motley Full Money. Our engineer is Steve Broido.
The producer is Matt Greer. I'm Chris Hill. Thanks for listening. We'll see you next week.
