My First Million - Everything I Learned From 48 Hours With MrBeast (The +$1B Mindset)
Episode Date: January 10, 2024Episode 539: Shaan Puri (https://twitter.com/ShaanVP) and Sam Parr (https://twitter.com/theSamParr) recap the biggest takeaways from spending the weekend with 10 billionaires including MrBeast, Andrew... Wilkinson, Joe Gebbia and more. No more small boy spreadsheets, build your business on the free HubSpot CRM: https://mfmpod.link/hrd — Show Notes: (0:00) Intro (1:30) An evil genius affiliate play (6:30) MrBeast's glow up (14:30) Being uncommon among uncommon people (34:30) The lowlights (38:00) Breaking down billion-dollar energy drinks (48:30) Big takeaways from Tiny Talks — Links: • The sperm donor tweet - http://tinyurl.com/5ervvtav • MrBeast on YouTube - http://tinyurl.com/bdfp7waz • Feastables - https://feastables.com/ • MrBeast’s Clone - http://tinyurl.com/3dj635ee • Prime - https://drinkprime.com/ • Alani Nu - https://www.alaninu.com/ — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth Check Out Shaan's Stuff: • Try Shepherd Out - https://www.supportshepherd.com/ • Shaan's Personal Assistant System - http://shaanpuri.com/remoteassistant • Power Writing Course - https://maven.com/generalist/writing • Small Boy Newsletter - https://smallboy.co/ • Daily Newsletter - https://www.shaanpuri.com/ Past guests on My First Million include Rob Dyrdek, Hasan Minhaj, Balaji Srinivasan, Jake Paul, Dr. Andrew Huberman, Gary Vee, Lance Armstrong, Sophia Amoruso, Ariel Helwani, Ramit Sethi, Stanley Druckenmiller, Peter Diamandis, Dharmesh Shah, Brian Halligan, Marc Lore, Jason Calacanis, Andrew Wilkinson, Julian Shapiro, Kat Cole, Codie Sanchez, Nader Al-Naji, Steph Smith, Trung Phan, Nick Huber, Anthony Pompliano, Ben Askren, Ramon Van Meer, Brianne Kimmel, Andrew Gazdecki, Scott Belsky, Moiz Ali, Dan Held, Elaine Zelby, Michael Saylor, Ryan Begelman, Jack Butcher, Reed Duchscher, Tai Lopez, Harley Finkelstein, Alexa von Tobel, Noah Kagan, Nick Bare, Greg Isenberg, James Altucher, Randy Hetrick and more. — Other episodes you might enjoy: • #224 Rob Dyrdek - How Tracking Every Second of His Life Took Rob Drydek from 0 to $405M in Exits • #209 Gary Vaynerchuk - Why NFTS Are the Future • #178 Balaji Srinivasan - Balaji on How to Fix the Media, Cloud Cities & Crypto • #169 - How One Man Started 5, Billion Dollar Companies, Dan Gilbert's Empire, & Talking With Warren Buffett • #218 - Why You Should Take a Think Week Like Bill Gates • Dave Portnoy vs The World, Extreme Body Monitoring, The Future of Apparel Retail, "How Much is Anthony Pompliano Worth?", and More • How Mr Beast Got 100M Views in Less Than 4 Days, The $25M Chrome Extension, and More
Transcript
Discussion (0)
Amongst this group of very successful people, it was very clear that Jimmy is an outlier.
He's an outlier because of his mindset, because of his ambition, because of his level of obsession, because of his work ethic, because of his absolute disregard for social norms.
So let me just tell you some things that stood out.
I feel like I can rule the world.
I know I could be what I want to.
I put my all in it like no days off.
What's up, Sam?
I'm back.
I'm back from Camp MFMFM.
You know, is it even called
FM if only one of us went?
I don't know.
We have to debate that.
But I'm back.
I have so much good stuff to share.
I have,
this is,
it's a crazy event.
Honestly,
it's kind of a bad shit crazy event.
I'll give it bad shit crazy.
It is so interesting what happened here.
I have so many notes.
I'm going to share with you.
But first,
I saw something completely unrelated that I got to tell you about.
By the way,
before we even get to all of that,
we have to explain.
that you hosted this big event.
Now you're going to tell me
some amazing thing that you just saw.
We do all of this for free.
And all we are asking
for our dear viewer here
if you're on YouTube,
hit that subscribe button for us.
That's all we ask for.
And people say that all the time,
but you want to know,
Sean,
what I want to make sure
that our listeners,
our viewers know,
it takes them literally a second,
but it means so much to us
and actually changes our lives
if everyone does it.
So hopefully people will see
the dedication
that we have in this content.
and pay us back by just giving us to subscribe.
So that's all I want to say.
Just change a life today with one simple tap.
All right.
So before I tell you all about Camp MFM,
I got to tell you about this amazing evil genius affiliate marketing play
that I saw somebody share on Twitter.
So I don't know if you saw this.
It involves 23 and me.
So, okay, so basically this guy points us out.
He goes, check this out.
This is the most evil genius thing I've ever seen.
And he points out this tweet that a user,
Her name is Stella posted.
And she says,
Hey, my friend Elizabeth is looking for an unvaxed sperm donor.
Sam, you're halfway there.
She said, I'm looking for somebody who's blue-eyed, white.
Wait, which half?
Like, I'm vaccinated, but I, now you convince me to give my sperm or?
You're half eligible.
All right, so blue-eyed, white, 5-11 or taller, blah, blah.
lot. So it has this set of requirements.
Big go. Yeah, big go.
But then there's some things in here that are like a little bit interesting.
It makes you raise one eyebrow.
So the first one, she says, follows a healthy meat focused diet.
Specific, but okay.
Second, no Jewish or African ancestry.
Slightly racist, but okay.
Then it says, must be natural insemination.
She will not do IVF.
DM me.
Okay, so she doesn't want to do the normal,
Firm donation process wants natural insemination.
So a 5-10 white guy who's unvaxed.
So basically anyone who lives in Missouri she wants to have sex with.
Got it.
So you see that first thing.
Then she tweets again, says, hey, that last tweet got so much about.
I just want to add some detail.
So she retweets it again, reiterates the criteria.
But then she adds some photos of the girl, too.
She says, as you can see, she is beautiful, pure-blooded European.
Okay, code work.
Intelligent has a childbearing body,
which I've always dreamed of having myself.
And your offspring will be raised extremely well,
and they post a bunch of pictures of her,
and it's like this kind of hot model-looking girl.
So this guy points out,
he's like, this tweet got like almost three million views.
And if you do it, if you DM the person,
then they send you a link and they're like,
hey, cool, you're interested, awesome.
You know, she would love
to have naturally conceived with you,
random 5 foot 11 white guy who's unbacked.
You just gotta make sure you have the,
you satisfy all the criteria.
Take this 23 and me and submit your results
and then that'll say that you're eligible.
But it's like an affiliate code for 23 at me.
It's not this girl.
So probably I say this girl, there's probably no girl.
What actually is this fat guy in his basement
is tricking tons of guys who are like,
maybe I'll impregnate this this hot European model.
I just got to take this 23 and me.
And basically, even if you get paid,
the normal 23 and me like referral bonus is 20 bucks per person who does it.
So if you just do the math on this funnel,
3 million people see this tweet.
Let's say that one tenth of one percent are going to actually go do this.
That's 3,000 people that went and did this at minimum.
That's 60.
in revenue off this tweet of affiliate revenue.
Isn't this crazy?
That next week, 23 of me sitting down,
they're in their marketing meeting,
and they're like,
all right, we have to like, let's look at the data
and see who our target demographic is.
Wow, like, apparently this marketing company
just told us, they did some research.
Our new users love jorts.
Should we have a bunch of white guys named Todd
who wear like jean shorts in our commercials?
is that our new target demographic?
Everything's skewed now
where they're just like at all this one type of person.
Totally.
Totally.
They're like,
oh,
I guess Twitter's our best channel.
And Stella appears to be our best retailer.
Who is Stella?
Should we be advertising on Twitch?
Is this evil or is it evil genius?
Because it's a fine line between evil and evil genius.
I think it's evil genius.
So let's go on to the next part.
Camp MFF.
All right.
So let's start with the following.
was it good, was it great?
Was it life-changing?
I'm going to go with life-changing.
I'm going to go with life-changing.
That's how it was.
Everyone I spoke with who went,
it ranged between the worst was great.
The highest was life-changing.
So you had a good, that's a good high-mp-S.
So let me just explain what we did.
So we basically took 20 people to Greenville, North Carolina,
which is middle of nowhere.
We basically stayed,
at Mr. Beest's house there.
So last year, we did this thing once and we realized, oh, this is really cool.
If we bring a bunch of interesting people that we know in the business world,
and then a few entertainers and some people that Mr. Beast knows in his world,
this can become a very interesting event.
We did it again this year.
We had 20 people.
And I got some highlights.
I got some low lights.
But where do you want to start?
How should I do this?
What I actually wanted to ask you about was the evolution of Jimmy, aka Mr. Beast,
because my perception of him last year.
So I went and hung out.
I went to the one last year.
I couldn't go this year.
But last year,
how old is he?
Was he 24 last year?
Yeah, he's 25 now.
Okay, so he's super young.
And so here's my perception of him
when I met out of last year.
He had,
he clearly had this factor of like,
I hadn't met anyone like him,
but when we talk about like a Steve Jobs
or in Elon Musk,
these conquerors,
like he had that it factor.
It was very clear that this guy was crazy focused and he was insane in mostly all the right ways.
But he still had some aspects of a normal 24-year-old.
He felt a little impatient about certain things.
He felt like he was still trying to like he had great conversations.
But then there's other times where it's like, oh, you're just a normal 24-year-old where you maybe are, you said something rude or something like that.
And then this year, I heard from someone who went from the year before, they go, dude, Jimmy has evolved so much.
He's still only 25, which is insane.
He's only 25.
But he now is morphing into this proper visionary where I believe that he's going to take over the world.
Was that true?
A lot of that is true.
You can definitely see the evolution, which is kind of crazy.
So for people who don't know, Jimmy is basically one of the.
most famous people on planet earth.
It's kind of like bizarre when you look at the numbers.
Like he is the biggest creator on the biggest app in the world.
He's the number one most followed creator on YouTube.
He's almost the number one channel on YouTube.
There's only like one channel that's bigger,
which is like this Indian music channel.
He's the fastest growing.
He's the biggest.
He's the biggest on YouTube.
He's the biggest on TikTok.
So the two biggest entertainment apps in the world, YouTube and TikTok,
he's basically the number one creator on both.
Were the stats like one out of five, what was it?
Was it maybe like one out of ten people on earth see his videos once a month?
Or something like some stupid stat like that.
Dude, you can look at this 100 ways and it's insane.
It's like more people watch his content than watch the Super Bowl every month.
It's like, okay, well, what are we doing here?
What is this?
What does this even mean?
I think like his average video gets 80 million views, unique views.
It's hard to even like fathom that.
And then you go outside with them and wherever you are, it's like a Michael Jackson level of fame, right?
Was it really?
I mean, we didn't go anywhere last year, but you guys like went out in the public.
We basically didn't go anywhere this year, but you could still see it.
It still happens.
So kind of insane.
So that's the first thing.
It's just hard to even wrap your head around that level of fame and success at this age.
He's running a billion dollar company.
So his company is worth well over a billion dollars, which is the combination of his channel.
Is he running it?
Yeah, it's him.
The whole ship is him, right?
But does he have a CEO or is he also the CEO?
He has like a CEO, but like the CEO reports to him.
He's the owner.
Wow. So like the owner is number, number one.
Okay, so he's got basically what change from last year?
Let's start with that.
First, the guy lost 30 pounds.
So after last year's camp, he watched the video of himself playing basketball.
He was like, oh, my God, I'm so slow it out of shape.
F this.
And you could see that like, you know, the type of person who
become the number one creator on YouTube,
you know, by obsessing and focusing for 10 years.
Guess what?
That guy can transform his body in a year too, right?
So he's like on an extreme like bodybuilder workout program.
He's got like his bodybuilder meals.
He's got his trainer who follows him around.
And they built a gym right outside of the studio that we went and hung out in.
It's like, this is where he works out of it.
He's big, he's like, I only have three goals this year.
Grow the channel, get big and sell chocolate.
Those are the three things he's doing.
And that's another interesting thing.
Last year when we talked to him,
I don't know,
you didn't go to his studio last year,
but we did.
And he had like 10 things he was doing.
It was like,
oh,
I want to,
you know,
do this mobile gaming thing.
And then I'm doing this over here.
I'm doing this.
And because why not?
He could do any of those things,
right?
Like you and me find it hard to say no to opportunities.
He has a hundred times more.
Ben was,
so every night,
me and Ben,
so Ben Levy,
he is my business partner.
He helped organize the whole event.
But during the event,
we're basically not talking because we're just working different parts of the room.
And me and Ben talked 24-7 anyway,
so we don't need to talk at this event.
But at the end of the night,
he would text me like,
yo,
like,
all right,
brain dump.
Like,
we were just text random words.
We don't need to explain them to each other.
Like,
we'll talk about this later.
Here's some takeaways.
Here's some insights.
Here's some learning.
There's some ways we can help somebody in this room.
Like,
whatever.
And one of the things I text him,
I go,
it's embarrassing, man.
Jimmy has one,
literally at least 1,000 times more opportunities than us.
This podcast creates a lot of opportunities and, you know, where we are in the tech world,
it creates some opportunities.
But he literally has at least a thousand X more opportunities.
And he does less, he says yes to less stuff than we did.
We have.
Like, we're doing four things he's doing too.
And like, that's insane.
Like, that's, that just shows, like, how poorly we are, are staying focused and
committed to what actually matters and being smart about saying yes and no to things.
I said, if this guy could say no to literally a thousand or maybe 10,000 better opportunities than what we're saying no to, like, that's something to learn from.
So, okay, what changed?
He lost a bunch of weight.
His channel has basically like doubled in the last year that we've talked to him.
He added like, I don't know, 100 million more subscribers.
His chocolate business has taken off.
So I really underestimated this chocolate business feastables when I had a chance to invest in this thing.
like at the earlier rounds.
And I was like,
chocolate company,
like that's,
I don't know,
why,
why chocolate?
Like,
uh,
I get it.
Your audience is young,
but like,
chocolate's kind of like low priced.
It's like,
uh,
you know,
how often do people,
how often do people rebuy this thing?
Like,
shouldn't he be building like,
you know,
a mobile game or something like that?
That's kind of what I was thinking.
And last year when we were with them,
I think the results were like,
it's okay or it's,
it might,
it might be okay.
Like,
it was kind of,
Number three.
He was like,
oh,
I got Beast Burger.
It's a burger chain,
virtual restaurant.
That's doing,
I think it was doing like 100 million gross or something at the time.
They just shut that down.
And then,
or he like doesn't work on that anymore.
They had like a couple of things in the pipe.
They had this like translation service thing for like YouTubers,
whatever.
They had all this stuff.
Chocolate was like number three,
maybe last year.
And now it's like every day I wake up and think,
how do I sell more chocolate?
Right.
It is like that level of like hyper obsession.
And,
you know,
going to do hundreds of millions in chocolate sales this year with a clear path to how this
could become like he's like basically it's like there's five chocolate companies that matter
they're valued in the billions up to you know 30 billion dollars uh we are eating share like crazy
um you know these guys can't touch us when it comes to marketing and so you know we are just
blowing through the like retail doors basically it's like yeah like get into walmart
Walmart is the main thing.
And guess what?
I can drive more people to Walmart than these guys can.
And so he is just like really blown that business up, which is pretty impressive.
You know, now it's pretty obvious that that's going to be a, a billion-dollar plus business.
I would bet that he's going to sell that chocolate brand for $6 billion.
That's my guess.
I think that's what's going to, I think if we fast forward the news three years from now, you know, Mr.
B sells the majority stake or in the chocolate business at a $6 billion valuation.
that's insane and what about his mindset um so you said he focused more um what else changed well so joe rogan
has this thing he says about david guggins where he goes he's uncommon amongst uncommon men so
this room was really interesting because i don't know the average network you know even take out
joe who's like you know worth like seven to ten billion dollars or something you know when we were
doing the intros i was like you know between me and joe we're
worth almost $10 billion.
It's just all Joe.
So basically, even if you take him out of it, you know, this is a room of very, very successful
people.
Average was probably like, I don't know, $100 million net worth or something like that.
Amongst this group of very successful people, it was very clear that Jimmy is an outlier.
He's an outlier because of his mindset, because of his ambition, because of his level
of obsession, because of his work ethic, because of his absolute disregard for social
norms. So let me just tell you some things that stood out. So basically, he's, he was very humble.
He was like, you know, he's like, I've made every mistake you can make trying to run this
business. He's like, I've hired and fired like six CEOs. I thought we hired the Disney guy.
Surely he'll know things. No, he doesn't know shit about YouTube. This is not going to work.
We hire this person over here. And then they build the whole thing out and I realized, oh, my God,
they built this round. We got to get rid of all that. He's like, so I've made all these
mistakes. He's like, so I want to learn from you guys because I'm only 25. I've only been doing
this for a couple of years now. You guys might have been doing this.
for 20 more years than me, right?
Like, there's people in the room
were 50 years old, right?
So it's like, it's a different,
um, different, like,
level of experience.
He's like, he's like, I'm just making things up.
I'm sitting here in North Carolina,
just making things up.
I don't even have access to people like you on most days to even ask questions.
So he'd be like,
I'll tell you some example.
So he's like, uh, we were like,
so what worked for you?
How have you scaled this thing up?
He goes, oh, I just create clones.
And we're like, what?
He's like, yeah, I just wanted to clone myself.
Because I was like, God.
I know I could do this, but I don't have the time.
So I need to clone somebody.
He's like, what do you mean?
What do you do?
He's like, so I literally have somebody essentially move in with me.
And I just duct tape them to my hip.
He's like, you're going to follow me everywhere to everything.
And for this first six months, all we're going to do is just shadow me and just learn exactly
how I think and what I want and what I do and why I do it.
And then in six months, you start getting your, you start doing those things.
And he's like, I basically now cloned myself several times.
And now I have, and then they clone themselves.
He's like, that's what we do.
And we're like, so you literally have the guy live with you?
He's like, yeah.
That would be better than if he didn't, right?
And we're like, yeah, but like, what about his family and stuff?
He's like, yeah, I mean, I just, do you want to do this or not?
And so like one of the guys, one of the guys who's like his right hand man now,
last year when we went, he was a guy just like, you know, he does his challenge,
like live in this circle for 100 days and you get like half a million dollars.
This was the guy living in the circle.
He was just like a random contestant.
But he had a background in video production and he had some experience.
And so they actually recruited him after that experiment to work with him.
And now he's like his right hand man that does everything with him.
He was with him 24-7.
I was like, dude, you got like kids.
This is like a Saturday.
Are you supposed to be working?
He's like, yeah, I work every day.
I work all day every day.
And he's like, I made a deal with my family.
I was like, look, I'm coming out here.
It's a once-in-a-lifetime experience.
You're not going to see me for like the next nine months.
hopefully after nine months,
I will have like set up a system where I'll be back,
you know,
home a little bit more,
but like,
this is an,
this is an adventure and I want to go on it.
This is like the pinnacle of my career.
It's a once-at-a-lifetime opportunity to work with this guy on this type of stuff.
So I'm going to go all in.
And this all-in mentality was just so pervasive.
I'll give you another simple example.
The guy who's currently his assistant,
we were like,
how'd you get the job as assistant?
And he's like,
oh,
we're like,
did you interview for this?
How did he like pick you?
He's not in an interview.
He's like, they really wanted to play this board game.
But, you know, Amazon Prime was going to take two days.
And so one of his guys hit me up because he knew I had the game.
And he's like, fly here right now.
And we want this game now.
We want to play now.
We don't want to wait two days for Amazon Prime.
We want to play this game tonight.
He's like, so I just got on a flight and it came and I handed them the board game.
And they were like, cool.
If you're willing to do that, you can make it here.
Do you want a job?
You're extreme.
enough. And he's like, he's
described, so I was asking this guy, I was like, how do you
filter for this? Because they were, they were trying to pick up, like,
how do we keep this culture as we scale of people who are just all in?
And he's like, uh, he's like, now when I interview people, we do like these
psychographic like test to get figure out your personality profile, but he's like,
then I'm going to talk to you. He's like, I'm going to spend an hour convincing you how
hard this is going to be and how much you're going to have to sacrifice to be here.
And I can just see in that. Do they flinch?
Did they start asking me about vacation policies?
or do they get excited about like going on this mission,
like this mission to Mars and our,
their version of the mission to Mars?
I thought that was fascinating that he's basically breeding this insane work culture.
The team has leveled up so much.
The quality of people he has around him from last year to this year has leveled up so much.
And he just breaks all the social norms,
like just being like, yeah, he's like one guy.
He's like,
I talk to his main like one of his like main content guys is like editor thumbnail guy.
Like this guy's job title.
is like master of thumbnails basically.
This does thumbnails.
And I was like,
how did this work?
He's like,
well, I had my own channel
that was doing well.
How do you convince you do this?
He's like,
well,
his channel was taken off.
He's like,
we were always talking about like
strategies and ideas
every day and like our little mastermind.
And we would just sit in Discord all day
and talk about what,
like what's working,
what's not studying the platform.
And he's like,
I just knew this guy's like hyper obsessed.
He's going to make it.
And he offered me the,
he was like,
first I started helping him
and he wasn't paying me
or whatever.
I was just helping him out whenever I could.
He's like,
Then he told me like, hey, I need a thumbnail for this like tonight.
He's like, oh, dude, sorry, I'm at a wedding.
And like, by the way, I don't work for you.
So, you know, it's not going to work.
He's like, so he wired me 10 grand.
And he's like, can you make this thumbnail, please?
So I told my girlfriend, he's like, I left the wedding and I made the thumbnail and I've
never looked back since.
And since my role has grown and, you know, he's made it all worth my while to be here
to shut down my own channel to go all in.
And I just thought it was fascinating, the level of like disregard for like convention.
partly because he doesn't know it
and partly because he's like,
well, we need this,
so what's the best way?
Can't we just,
theoretically, couldn't we just find a guy
with the game and tell him to book a flight
and he'll be here in a few hours?
Cool.
We're not limited by Amazon's shipping.
Like, 99 people out of 100
would not try to bypass Amazon's
fastest shipping as like the way to get something.
I remember years ago,
10 plus years ago,
my wife worked at Facebook
and she was telling her father about working at Facebook.
And I think my wife worked there starting when there was six or 9,000 people, I forget.
And my father-in-law was like, why do you need 9,000 people to run a website?
Like, why do you need 9,000 people for like a webpage?
What do you, what all those people do?
And that's what I, someone had said that Jimmy has, Mr. Bees has,
hundreds of employees working for him.
And at first, I was like, how did you need hundreds of employees?
And then I had to rethink it.
I'm like, well, no, he's actually, he's a movie studio.
It just, instead of theaters, it's on, it's on your phone or on your TV.
I was like, this guy is, he has just built like the new, the new Paramount or whatever the studios are, the Warner Brothers.
And that's exactly what he's doing.
And it's crazy fascinating because, you know, I did this a little bit with newsletters,
but not with nearly that intensity, where it was like, let's just take a small thing or something people think is small.
try to blow it up. And at the time it was email, people thought it was just like something you
disregard. I'm like, no, we can get like five million subscribers and turn it into a business. And of
course, it was only a fraction of what he did. But that's basically what he has done with YouTube,
but with a much better result where he's like, what's this one, this one small thing that people
are dismissing? And he's built the whole studio around it. It's pretty amazing. And the other thing,
you know, if you talk to him, he's like, he's like, it's impossible to do what I'm doing better than me.
because I'm going to spend, you know,
10 times more than anyone.
I use every waking hour of my day to think about this.
I hire all the best people in the world.
I reinvest all of my profits back into this.
And I'm going to do this.
And I think in decades, not years.
So how could you beat that?
And if you just abstract this away,
like forget about the fact that he's doing that for YouTube channels.
Like, there's something to be inspired by and learn from that,
from that, right?
Like, if you were willing to,
work in thinking decades, not years.
Work every hour, every thought in your brain is consumed by how do I do this better.
You reinvest all your money and say, I will spend as much as I can to make the best product
possible to get this into as many people's hands as possible.
Can you lose?
Like, what is there to fear?
How could you possibly lose with that equation?
And I think that that is just a very fascinating mindset to see in practice.
A lot of people could say that shit.
Very few people can actually do it.
And I know that he says he invests everything.
And we had Reid on the pod.
And he had kind of insinuated that, like, sometimes what they do is it's a mess,
like, because they move so fast.
So like we just miss some stuff, but that's okay.
Do you think that Jimmy is cash poor then?
Like, is he just like everything is tied up into his business?
I don't know.
I don't want to speculate too much on that.
But I think, you know, the reality is he raised he is a venture back startup.
He raised venture capital.
And he is doing what, you know, whatever.
an Airbnb did or what a Facebook did,
which is like, I'm going to lose a ton of money now every year,
building up all of this market share so that then I can make back,
you know, I can become a $10 billion or $100 billion company.
That's literally what he's doing.
He raised like $50 million plus and invest all of that into content
to build this enormous following of being the most followed creator on TikTok
and YouTube and hundreds of millions of fans.
And then he used that to launch a chocolate.
the business that's going to be worth billions of dollars, plus his back catalog is worth a lot
of money, plus his sponsorships and ad revenue will make a lot of money, plus any other
business he launches will make a lot of money, right? So he just did the, he is a movie,
movie production studio in terms of his operations, but he's like a venture, more like a venture
back startup than he is like a creator. Can you talk? So when I hear about the way that he lives,
part, I'm definitely inspired, but I'm only inspired because I'm not going to change.
the way I do things so much like him
because that's just not my personality and I don't think
that's what I enjoy is to be that
all in of like I'm more
well balanced which means I'm going to be less successful
and I'm okay with that but there
are you had
other guys there so Joe Gabia
I don't know what his intensity level is like I've only
spent three minutes with them and I've read about him
that's about it but then you also had
Syed so Syed's 32
Syed has businesses he was on our
podcast he's got businesses that no one
will talk about because it's not really that
popular, but I imagine he's in the realm of being a billionaire. And then you had Joe Gebbya,
who is multi-billionaire and his company is one of the biggest and best in the world.
How did, did you learn different perspectives on how to crush it based off of being around
like those three examples, Jimmy, Syed, and Joe?
Yeah, 100%. I'll give you a couple of quick observations. So one observation is, by the way,
There was probably like two or three more people that were like, you know,
billionaires at this event.
So you get to see like a range of like, oh, how do people act?
How do people think?
How do people operate?
And it's like, yeah, Saeed is like small team, simple business, unsexy, not going to be
famous.
Don't want to be famous.
Don't want people knowing my name.
I want to be able to walk around.
He travels the world with his son, you know, for two weeks out of every month.
That's what he wants in his lifestyle.
You talk to Mr. Beas about kids and he's like,
it's a shame people have kids man
they go soft right he's just like
he's like damn he literally like
I don't I won't put words in his mouth but the
general feeling is like
it sucks that people start off really ambitious trying to do
big cool cool awesome shit and then
like just get tired or
they either get tired or worn out or disillusioned
or they just shift their focus to family
and like he's just like
that's not going to be me and so you have
totally different perspectives on these things
and you know no judgment
There's many ways to win.
Each person should choose the game they want to play.
But I will share a couple of observations.
Number one, this is probably just a good observation for me in general in life.
The smartest and most successful people in that room were the quietest.
They were the ones doing the most listening, the least bragging, the least kind of like, you know, word vomit of storytelling or trying to interject themselves.
Oh, you did that?
I did something similar, too.
let me tell you about me, me, me, me.
And it was the people who were the least successful
and the least, you know, sharp in terms of like,
had the most wisdom or intelligence on a topic
that we're talking the most.
And I'm guilty of that.
I'm in the talk the most camp.
So I was like, damn, that's a real, like, takeaway for me from this was
watch how those people operate.
You want to be them.
You have to watch how they operate.
And, you know, they definitely do that,
the sort of the ratio of two years,
two years for every one mouth, right?
Like double the amount of listening as talking,
if not more.
And that was just so obvious to me at this event.
They had the least,
and it was also the people who were actually the most successful
had the least kind of like,
I would say the whole group was pretty good about like
not trying to brag or one-upsmanship,
you know,
or try to like assert themselves.
But the people who were the most successful had that had that in the least quantity,
which I thought was very, very interesting.
The second thing I thought that was,
that was interesting was
just back into
there was like always these
the people who were very very
successful in one area
more often than not if I asked them about some
random side quest hobby
they were also like world class at that
thing like we were talking about
you know Joe was super successful
Airbnb he's also like
you know extremely fit not less like
kind of fit he's extremely fit
Jimmy Mr. Beast
you know the day after our event
He's like, oh, I'm, what are you doing tomorrow?
He's like, oh, I flew, I'm flying in all of, he's like, I play this one board game that's super niche called Dune.
He's like, and I, there's no tournament for Dune.
So I created it and I'm flying in the French champion, the British champion, the German champion, like the best players in the world to come compete with me at this game.
He's like, I did this last year and I won.
He's like, I play, you know, these guys play 10,000 hours a year or whatever, 100,000 hours a year or something crazy.
Like, I don't have that time, but I like, you know, when I, I do.
do play, I binge this thing.
That's my way of unwinding is to become
world class at this random niche
strategy board game.
And like, we've heard these stories about how, you know,
Peter Thiel is also a Grandmaster
chess champion. Or Travis Kalanick was ranked
number three in Wii tennis.
We tennis globally, right?
And it's like, yeah, Jimmy literally won the
competition against the other best champions in the world
at this board game. And they were so bad, they're like,
we got to run this back. He's like, great, let's run it back.
Let's do it again this year.
and like, you know, he put up a 20 grand prize,
but there's like no prize pool for this thing
because it's like such a niche game.
And I thought that's also kind of interesting,
which is once you develop kind of this laser beam
that can come out of your eyes and you hone that laser beam on your main thing,
if you ever shift your focus to something else,
you're like Homelander and you just can just burn a laser through
whatever that next thing is because you have practiced the art of,
you know, obsession, focus, excellence,
you know, breaking something down into its core parts and building it back up again.
that was the other thing where I was like dude how do you describe yourself are you like do you just are you an
entertainer are you like a chocolate guy now are you a business are you a businessman because you're in a
room with business people like how do you are you a YouTuber what do you call yourself you know what
he said you get take a guess what he said I don't know a business builder he's like I'm a data
junkie no way he's like yeah I basically just studied the algorithm studied the platform
and I figured out what's going to work and I decided I'm going to study this more than anyone
studies anything and he's like
Then I've basically figured out what type of content's going to work.
And then through my experimentation, I figured out what's going to work.
Like, when we put up a thumbnail for our YouTube channel, we put up one thumbnail.
And sometimes we're like, you know what?
I don't know if that's a good.
And then we're like, screw it.
We'll A, B. Test.
Our YouTube team is going to hear this.
I'm going to be freaking out.
I think they put up a lot more than that.
No, no, they don't.
They A, B, test.
There's A and B.
That's it.
You know what he does?
He'll put up.
They will test.
like hundreds of thumbnails, like rap in rapid succession,
during the, when they first release a video,
they will cycle through hundreds of thumbnails programmatically
to try to find the winning one during that.
And then they're also like, well,
our loyal fans, our hardcore viewers come first.
They're going to want to see Jimmy's face.
But after that, after, you know,
basically the 24-hour period,
it's going to be more fans that are from the platform,
just people browsing YouTube.
They don't know Jimmy.
They don't want to see his face.
So let's just put this, you know,
this bathtub full of snakes or whatever the challenge.
Let's make that the thumbnail.
Jack told me about that.
And I go, Jack, is he doing that because he's so big?
Or is he so big because he did that?
And he said the second one.
He's so big because he did that.
Yes.
Yeah, yeah, yeah.
I'm like, he's successful because of that.
He doesn't do that now because he's successful.
Another random nerdy takeaway I had.
Actually, I'll just leave it as this last one.
So the random nerdy takeaway, he is making the,
the biggest, he is attacking the biggest
Tam on YouTube.
So like Tam is this idea of total addressable market.
And I could think of a viral idea,
maybe an idea that's,
that's kind of juicy.
But like,
his ideas are like,
you know,
an eight year old in the Philippines or a 25 year old in the United States
or a 40 year old woman in the UK
would all be interested in his video.
Why? Because his video is a like,
it's a video you don't even
even need words to explain. You could literally just with the thumbnail or like a hieroglyphic explain this.
It's like, man, trapped in room 100 days. All right, I'm interested. What is that? Right? Or like,
you know, two people, you know, first to leave the circle loses. It's like, okay, I get it. And a million dollars first to leave the circle loses. Or he'll do a video that's like,
million dollars if this
if this like you know
FBI agent can catch me
right is this like very very
simple premises that appeal to a
really really broad amount of people
and I just that was something I hadn't
really appreciated before I thought he was
making kind of like viral
clickbait type of stuff
what I didn't factor in was
he will only pick ideas
that can literally appeal to like
one billion people
and that's just different than what most
people do on the platform. Most people don't like our channel, for example, the stuff we talk about,
it's not meant to do that. It's meant to appeal to a narrow niche of people in a deep way.
He plays a different game, appeal to the entire world in a small way. What did you think of hanging
out with guys like Jack Smith and Val? So that was the first, so we had Val, or I had one day you
weren't here, so I had Val on the pod. Val's a guy who has like four different companies with like
three or two of them in the $100 million a year range. What did you think of hanging out with
the guy like Val? He's cool, right? Everybody had interesting things to share. Can I
tell you the low lights because I don't want to just say all the good things. Can I tell you the bad things?
Yeah. For the big, the worst thing was not getting to invite everyone. So we only invited 20 people this
year. We invited less people than last year because last year was kind of a lot to manage. Like we had
30 people last year. This year we targeted 15. So we tried to cut it in half. It ended up being 20 at the
end. But that was the worst part because, you know, it's really, really hard to say no to people
or like not invite people who you're friends with.
You just didn't want, you know,
you're trying to create an event where there's new people there,
and so therefore you just can't do it.
So that was shitty.
Also, another thing,
I hate hosting these things.
I know it's good,
meaning there's so much value in hosting this.
People feel so.
It's a lot of work.
It's a lot of work.
And it's honestly,
I'm okay with work.
It's just socially like,
I feel drained.
You know,
sometimes you say this about the podcast.
You're like,
dude,
I feel drained after these.
And I'm like,
dude,
I could go all day.
At the end of the night,
every one of these, I'm like, I am so over-socialed out.
I am, I'm an introvert, actually.
It turns out.
You're performing as well.
And I want everybody to have a good time.
And it's like, dude, you can't control of people having a good time.
Yeah, you're working, basically.
And so it was socially, I felt so exhausted.
Socially exhausted is the right one.
The last one, or a couple of thoughts.
Basketball, kind of mediocre.
It was pretty sloppy because the overlap of people who are, you know, super successful
and interesting that also are.
good pickup basketball players.
Surprisingly low.
Also, people lie.
We're like, yo, do you play?
They're like, yeah.
Love to.
They show up, I'm like, you don't play.
Next year, do fighting. Do you fight camp?
So we agreed to do a fight camp.
I talked to Michael Bisbing before.
Michael Bisbing, a UFC guy and YouTuber,
he would be interesting because if he would,
everyone would want to meet Jimmy or Joe Gebia.
Michael Bisning would be cool.
I mean, you know, some UFC guys have listened to
us and DM does. That would be fun.
This is what I want to do. I want to take any of like the hobbies and then mix, basically integrate
them. Rather than like work-life balance where it's like, there's the things I like to do and then
there's work and then they're separate. They're always trading off time against each other.
No, no, no. Integrate them. And so take something I love to do, which would be like, you know,
like boxing or sparring in some way or basketball and integrate it with like, you know, a networking
event, basically. And you lost 10. So last year, last year was crazy.
because this is when I saw that Jimmy was insane.
We were all just hanging out in this basketball court.
And he, like, didn't even make an ordeal of it.
He was, hey, Sean, if you can make this half court shot, I'll give you $10,000.
And he didn't even say, like, if you don't make it, I get this.
Or you only have three shots to make it.
Like, there was no, I was like, what the fuck with Jimmy?
Why would you make this bet?
And he was just insane.
And he did it.
And you did it in like number five or three or something.
And he gave you 10 grand.
And I heard this year, you lost 10 grand doing the same thing at someone.
Another low light.
I lost the half-course shot this year.
I lost $10,000 to Joe.
And it's one thing to lose $10,000.
It's another thing to lose $10,000 to a multibillionaire.
Because I was like, oh, damn, this is a little extra kick to it.
Yeah, you paid for 15 minutes, 15 minutes fly time on his jet.
Exactly.
Exactly.
And actually, because we lost the game, we had to go and do the, like, ice plunge in
like freezing cold lake thing.
So that was also,
you know,
part of the penalty
of losing the final championship game.
So that kind of suck.
Yeah,
so those are some of the low lights.
Someone who went mentioned to me,
they didn't say that you guys discussed this,
but I assumed because he kept bringing it up about prime.
And apparently,
so this is pretty mind bogg.
So the Mr.
B stuff is mind boggling that he has a chocolate company
that makes hundreds of millions of dollars.
I looked up Prime.
so Prime was started by Logan Paul and KSI.
Publicly, they said that the business and the second year of business did $1.2 billion in revenue.
And I imagine that Prime must have come up in your conversations.
And someone said that the two guys who founded it alongside Logan and KSI were like young kids,
almost like they imply that they are nobody's like they had no business in getting into this industry.
And it has just crushed it.
And I guess my mind is like a billion dollars in sales, that's worth your prime.
that's worth like a really high multiple because of how fast is growing.
That's worth billions of dollars.
So you basically have created billions and billions of dollars in value off of a creator.
It's mind-boggling.
Did you learn anything interesting about Prime?
Yeah.
So I think some of that's accurate and some of it's not.
So they did do over a billion dollars by 1.3, 1.5 billion.
And what's kind of like its first full year, you know, it launched in 2022.
So the 22ndy-3 numbers are the first full year of, you know, full calendar year of business.
So that's bonkers, right?
Obviously, that's bonkers.
What business does over a billion dollars in revenue in his first year?
That's pretty crazy.
They're not kids.
So I think they're in their 20s, but they're not kids.
They are also not like never done this before.
Remember we talked about those like status signals of like the green flags of when
you're young, video game player hacker of popular thing?
Another one, you know, running your own Minecraft servers.
That's another one.
one other one is
sneaker flipper.
So these guys were sneaker flippers.
That's how they kind of like,
that was their road into business
was selling,
you know,
sneakers.
Then they created this kind of like,
they did a couple things,
but then they ended up creating something called Alani New,
which I don't know if you heard about this,
but it's like kind of this like posh drink that like,
it was started with this Instagram creator.
She's not anywhere near the level of like a Logan Paul or whatever.
But they started this thing.
They've done partnerships with Kim Kardashian.
and others, like they made Kim Aide,
like the Kim Kardashian flavor thing.
Alani knew they did before Prime.
Like an energy drink and a pre-workout supplement.
Yeah, but it's like for women and it's like high end.
It's like the equinox or whatever.
Got it.
And it's Alani New does over $100 billion of profit per year.
So that itself is a almost billion dollar revenue generating things.
That itself is probably a multi-billion dollar company that they built before Prime per year.
So these guys did that.
They have this hold code called Congo Brands.
They don't want people to know about them.
You go to LinkedIn, gray picture.
You go to Congo brands, not much story.
If anybody asks who owns Prime, they say Logan Paul and KSI.
In reality, these guys own 60% of that company.
Logan and KSI own, you know, sort of like 30 to 40% of that company.
And so that brand, prime is going to be, my guess, is that that ends up being like a $20 billion brand.
brand. It's crazy.
And, you know, that is going to make
Logan Paul a multi-billionaire
off of Prime.
So, you know, Celsius, you know,
that energy drink? Yeah.
Celsius just sold
8% to Pepsi for
550 million. So Celsius
is valued at 6 billion.
Prime is bigger than Celsius.
It's going to be bigger than Celsius or it already is
bigger than Celsius. And so,
what an insane story. And that guy,
Trey, you know, Mr. B's,
Jimmy, he was like, I call him.
He's like, I call the guy every day.
He's like, that guy is so helpful to me with feastables.
He's like, I'm calling that guy all the time.
He is so smart.
He is so smart, so much smarter than everybody else in this space.
It's insane.
And he's like, I am just getting so much learning from that guy.
And he's like, that's why I like to meet people that I can learn from because I've
seen how much fat, you know, he's like, same thing for me.
He's like, if I wanted to, if you took my channel away, I could rebuild right back to
where I am in three years.
He's like, that's how.
Trey is with CPG.
And he's like, I'm just trying to find who that person is for all the different fields.
He's like, I want to meet them.
Yeah, what's crazy is if you Google Trey, like his name, like, you barely get anything.
There's no interviews.
I've tried hard to find, you know, some of him on YouTube or an interview with him.
Nothing.
That's insane.
Last question.
All right.
So you did this thing.
You know, what we call that?
Lazzania.
I know it.
Tell him why we call his lasagna, Sam.
What is it?
You move in.
Silence. Real jeans moving silence like lasagna.
All right. So you did this thing. At worst, it was fun. At best, it was life-changing. If it is life-changing. How are you going to change?
Laser focus, my friend. In fact, during the thing...
You should have just listened to me four years ago. Should have listened to you then. But the thing is, you don't really have the same level of inspiration and motivation that Mr. Beaz.
This is true. And I'm not nearly as successful as them. If I had a few, if I had a few, if I had a few, if I,
I had a few zeros behind my bank account or my my Instagram account.
Maybe you would have listened.
But it just, it just sucks.
You couldn't have listened to them.
It's laser focus on content specifically because, you know, one realization,
you got to know who you are and you got to know what you're into.
For me, I think I'm probably like a B plus entrepreneur, but I think I could be A plus in
the content game.
I think it would be impossible really for me to be A plus as an entrepreneur.
I don't think I'm, it's not where I'm naturally as talented.
plus I don't enjoy it enough to go that hard,
as hard as you would want to,
to be at that top tier.
But I do feel that way about making content.
So that's what I'm going to do.
I'm going to try to build the largest content brand or audience around
entrepreneurship,
around people who are into the same shit we're into.
MFM has been awesome and it's like the,
it's kind of shown that that can be true,
but it's never been something I'm laser focused on.
And I also don't think podcast is the right vehicle to do that.
So I'm going to do it off of podcasting because podcasting is not viral,
which is like what you want is to be able to spread your gospel to as many people as possible.
The problem with podcasting is podcasting is like bottom of funnel.
It's like where people, you know, form a deep relationship.
It's not where they meet you.
Do you get envy?
So like when I thought about, I've thought about that as well.
I'm not into content creation as much as you are.
So that's not going to be the path for me.
But I have used it as, you know,
like a miniature Logan Paul prime thing, very much, very miniature compared to them.
Do you think that so for entrepreneurship, that sort of means that you're going to be a B2B
like, you know, Sean to you're going to sell something that businesses might buy or something
that like we'll call it like the pro sumer. So like not like a drink, but maybe someone who
buy something for their job. Do you think that there's as many opportunities in that space as
there is creating a drink or a makeup kit or whatever other consumer rules.
And also, I'm not even worried about that.
Like, that will exist and it'll be what it'll be.
It doesn't really matter.
But yeah, it does.
Like, you know, I don't think Tim Ferriss when he started, you know,
for our work week or even his podcast would have been like, yeah.
And then what I'm going to do is invest in Uber and make $100 million.
Like, that's what happened.
But it's not what you would have predicted.
but of course, how does he get into that deal
because he's Tim Ferriss because that's who people
want to rope into things.
And so, you know, getting into Shopify
and Uber early on
is how he made all the money.
You couldn't really connect those dots
at the beginning, right?
It's only something that later after the fact
you can see how that all connected together.
And are you prepared to be a 38-year-old
YouTuber hanging out with a bunch of 22-year-olds all the time
while you're wearing
I didn't say I was going to do YouTube.
I didn't say I was going to do YouTube.
My good friend Noah Kagan, he, you know, he runs a really successful business that's worth hundreds of millions of dollars.
So he's successful.
But he has like a YouTube channel.
I always make fun of him like, dude, you're a 42-year-old YouTuber, you fucking dork.
Like, you're hanging out with all a 22-year-olds who are like yo-yo still.
Like, what do you?
Like, grow up, Peter Pan.
And so that's what I'll be making fun of you about.
So you can go and like do all those.
Dude, we had to, you and I had to do a photo shoot recently because MFM, they wanted to
upload the title or the picture.
And in that photo shoot,
we had to stand there and do like 10 emotions.
They're like, all right.
Thumbail faces.
Yeah, thumbnail faces.
Act like your,
someone just said something stupid and you think they're full of it.
And like, inevitably, every picture is just this.
Like, you're shocked.
And like, we had to do these things.
First of all, I hated that.
I hated that.
It was horrible.
Dude, there was one where you had your hand like this.
Like, you're going to smack someone.
Yeah.
You're angry.
And then I did a bitch slap hand thing.
And I was like, was that good?
I was like, what are you doing?
Yeah.
And then they had to like, I just had to hold up five, four, three.
So they could like use my hands for different numbers.
I hated that.
I hated doing that.
So we're going to be seeing that.
But I can't like, that's just not my DNA.
But that, that's going to be you now.
Congratulations.
It's hard for me to be a little bitch.
But I hope you enjoy it.
Yeah.
No, it was just like, oh, you know, like,
you know, a lot of the YouTubers,
and this is a good thing, they're actors,
they're performers, they're entertainers.
We sort of started this just like hanging out.
When we go to places and people
were like, oh my gosh, I need your autograph.
I'll take a picture. I'll be like,
this is Sam.
And I'll introduce you too, okay? So don't worry.
Well, it was
it's just great. You have
a little bit more that acting DNA, but they
like you like performing a little bit.
But they, these guys
are like hard, they're YouTube. I mean,
YouTubers are actors.
And so it's, it's...
Yeah, but you can say YouTube.
I didn't say I'm going to do YouTube necessarily.
I know.
You didn't say that, but I'm still going to make fun of you for doing that.
Don't let reality get in the way of what I'm going to mock you for.
Can I tell you?
Okay, so one of the things we did at this camp, by the way, is I'm not going to tell you what was in it, but I'll tell you what we did.
So last year, I was too afraid to, like, structure it.
Meaning last year, I was like, yeah, we're just going to hang.
It's going to be cool.
It's going to be cool.
It's going to be awesome.
Just hanging in.
No problem.
Just super cool.
because I was like, I don't want to be the second grade teacher.
Be like, all right, everybody, sit down.
You know, give me your, like your bunny ears.
And like, let's...
Dude, in reality, you need that.
You need that.
And we needed that.
And one of the best things last year was when somebody finally impromptu was like, hey,
so you guys want to do like some intros or like an icebreaker?
Like, who are you guys?
And what do you do?
Can we learn something from each other?
So this year, I arranged it where I was like,
all right, we're going to do these things called Tiny Talks that I was like,
at night, we're going to have people do kind of like a flash,
you know, five to 10 minute talk on.
on their thing.
Because everybody in this room is world class at something.
Otherwise,
you wouldn't be in this room.
So tell us what your world class at and how you do it so that we can kind of learn from it.
So it was like, you know, Mr.
Beast does his YouTube masterclass.
He's like, here's my channel.
Here's the analytics.
He's like, you know, just logs in.
He's screen sharing.
He's like, so here's how we think about this.
Here's what I did.
Here's what it worked.
Here's what didn't work.
Here's this trick we do on our thumbnails that makes this work better.
I mean, like you couldn't pay for this.
Right.
So he did that.
Jogabia did one on his first startup before.
for Airbnb and kind of like the lessons he learned there.
Read,
read the title and only give a one sentence summary of the takeaway that you had.
How I went from zero to 1.3 billion in real estate in 10 years.
The one sentence summary is this guy has an unfair advantage that lets him play the game
differently and I should just give him my money to invest.
That's what I'm doing.
Okay.
So like, yeah, unfair advantages do exist.
and when you have them,
just part,
you know, press,
push your chips into the tape.
All right, next one.
Why bought 23 gas stations and was it a good idea?
So last year at the camp,
somebody shared about why they owned,
you know,
10 gas stations or something.
So one of the guys went and bought 23 gas stations after that.
And funny story.
And actually,
it probably was a good idea for him because,
you know,
he had sold his business and he needed something
that would give him a lot of depreciation in year one,
a lot of bonus depreciation and gas stations do do that.
So in that sense, it was a smart move.
But now he holds all these assets that, like,
it's going to have to figure out if they were the right thing in the long term.
I think there's a different thing.
Another guy did a presentation on why venture capital mostly sucks
and why people play the game totally wrong.
And he is a VC.
So I thought that was a great talk.
At the end of it, he did this thing called the Mount Rushmore of Death.
That I thought was interesting.
He's like, we were like, dude, how did you even think of investing in this one company
that took off?
It sold for like $3 billion.
And he goes, well, he's like, I first was taking like a thousand meetings a year like most VCs do.
And there's just like, so inundated with data that they actually like lose the way to think.
So then I step back and I was like, okay, I'm not going to do just like constant inbound meetings,
just worried about missing the next big thing.
Instead, I'm going to figure out where would the next big thing live and I'm going to go find it.
So he did this thing called the Mount Rushmore of death, which is like, these four things cause death more than anything else combined.
Right.
like these make up 80% of all the reasons for debt.
Peter Atia calls these the four horsemen,
but this guy did Mount Rushmore.
It's like heart disease, diabetes, cancer, and dementia.
And yeah, like dementia, Alzheimer.
So like neurocognitive degeneration.
And he's like, so then I just went and looked for what's the best company in biotech that attacks one of those four in a way that I think is plausible to work.
And then he ended up finding a big winner in that space.
I thought that was kind of interesting.
Another guy, he goes,
my talks about the three Ds of buying businesses,
death, divorce, and distressed.
He's like, you know, the best opportunities come
if you can buy a business from somebody who died
and the kids don't want to inherit the business
from somebody who's going through a divorce
and they have to sell their business or distressed.
You know, somebody took on too much risk
and you can basically go buy it for less than the intrinsic value of the business.
And so one guy there, he had bought a business.
He was looking at buying this,
business, he would have had to pay like, you know, $15, $20 million for it on top of the inventory
that they had. And instead, he ended up, now he owns the business for the cost of the inventory
that they own. He's like, literally, like, I just paid for the inventory and I now owned the whole
business. And he's like, you know, that was one of my suppliers. So it cut my cogs in half.
So it's just like these great, you know, what does a great deal look like? And you really
start to learn what does a great deal look like? So those talks I thought were badass.
Let's wrap up and let me make one suggestion.
Don't turn this into a business.
This is perfect as it is.
Don't fuck this up.
Camp MFM.M.
This is awesome.
Of course not.
This is perfect.
Don't fuck this up.
Number two, do it again.
And number three, keep it at whatever size, 20.
I would be bad at picking because I would want everyone to come.
That is so stressful.
But hopefully you don't ruin this because this is definitely a gem.
When we made the list of people we would want to come,
the list was 142.
So you had to go from 142 to inviting 15.
That was terrible.
I was, I had, I don't regret my decision.
I, you know, I had to put family time in, but I had immense amount.
After all of that, you didn't regret your decision?
No, I don't regret it.
I don't regret it.
But, but I, I, I have massive FOMO.
I wish I was in a position that it would have been, that I could have made it.
but I had huge amount of FOMOs
because Ramon and Jack were giving me updates
and Val and Ben and Nick
and I would just text people like,
how's it going? Is it fun?
And they would send me pictures,
so I sort of got like 1% of, you know,
ongoing updates.
It sounded awesome.
Everybody at the thing was just,
they were just calling it Sean's Bachelor Party.
They're so happy to be at Sean's Bachelor Party.
Which is hilarious because I didn't have a Bachelor Party,
but if I did, this is exactly what I would have wanted to do.
It's basically a group.
of guys who are all a lot of fun, tons of jokes, play basketball, play poker, talk business.
That's like the ideal bachelor party. So I think maybe we should just rebrand it to that,
my annual bachelor party. Well, no, keep it camp FM. So I, by default, always get an invite.
No, dude, you blew us off this year. Hey, you know how it is. You would have done the same thing.
And if it's not, people were like, where Sam? And I was like, oh, you know, he just had a baby.
They're like, wasn't that like three months ago? And I was like, yeah. And they're like,
it was. It was two and a half months.
ago. It was two to half a
month ago and I made the commitment that
the first three, I'm at home.
I gotta do what I gotta do.
Laser focus on that baby. I like it. I appreciate
that. I appreciate that. I was getting
I was laying with her and I was like shirtless and she was just in her diaper and I was
changing her diaper and she shit all over me somehow as I was getting a text from like Ramon
being like, yeah dude, now we're lifting weights and doing all this stuff.
I was like, oh, cool. Let me wipe this.
poop off of me real quick because she just
just ran down my belly.
Any tips?
How to get diarrhea out of a computer?
Is there a tiny talk about that?
She literally pukeed on my
face this week because I was like
holding her up by shoulder and she threw up
and I got puke all over my face
and I was like reading these texts and like seeing
Nick Buber do like a Dexas scan and
Joe Gabby had jump in a lake and I'm like
oh that's cool. He has a Dexa in his gym
and we put Nick on it and then we played a game
where everybody had to guess his body fat percentage.
And then I was like, yeah, this would get everybody canceled nowadays.
This is like, you know, fat shaming.
I'm pretty sure this is the definition of fat shaming.
But he loved it.
It was great.
Yeah, that's baller.
I definitely wish I could have been there.
All right, that was a good episode.
That was a good recap.
All right.
That's fun.
I feel like I can rule the world.
I know I could be what I want to.
I put my all in it like no days on.
Let's travel never looking back.
