My First Million - No Small Boy Stuff, Investing Wisdom from Nassim Taleb, plus ChatGPT Prompts We're Using
Episode Date: January 3, 2025Get our Business Monetization Playbook: Episode 664: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk about investing wisdom from Nassim Taleb and how to use Cha...tGPT as a life coach. — Show Notes: (0:00) No small boy stuff (2:30) Squid Game for investors (13:00) Noise v. signal (20:36) Sam uses ChatGPT to plan his life (31:50) Shaan explains how LLMs work (39:50) How to write better prompts (52:56) How to build a billion dollar company (55:51) 13 Questions that will change your life — Links: • Nassim Taleb books - https://tinyurl.com/2vnvz36f • Crystal Ball Trading Challenge - https://elmwealth.com/crystal-ball-challenge/ • Kubera - https://www.kubera.com/ • 3Blue1Brown - https://www.youtube.com/c/3blue1brown • Leetcode Wizard - https://leetcodewizard.io/ • Fertilo - https://www.gametogen.com/fertilo • “13 Questions That Will Change Your Life” - https://shaan.beehiiv.com/p/one-minute-blog-13-questions-that-will-change-your-life — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
Transcript
Discussion (0)
What's up, Sam?
Hey.
You like the fit?
Where did you get that?
Our boys at Jambi sent it over.
The No Small Boy Stuff, Christmas edition.
I feel like I can rule the world.
I know I could be what I want to.
You know, it's pretty funny.
I actually used the phrase No Small Boy Stuff, like, kind of a lot.
Yeah, I remember the guy who tweeted it.
I think his name was Bengali 87.
And this was back in 2022.
He said,
slash entrepreneurship podcast out there.
Big money, that is.
No small boy stuff.
I love that.
And that's basically the phrase
that we use for this podcast a lot.
No small boy stuff.
But frankly, I kind of use it a lot in my life.
Like, I don't know, man,
that's small boy kind of stuff.
Like, it's sort of like in succession
where they say,
you're not a very serious person.
It's kind of like that.
I also use the phrase,
but I'd never say it.
Because saying it to me feels so cringe,
but I think it, like a thousand times
for every one time that I say it,
and every one time I say it,
it feels so awkward to me.
It's like saying,
it's like saying just do it
in the Nike slogan way or something.
You don't really want to say that.
Hey, guys, yeah.
In the fourth quarter,
we just do it.
And then they'll be like,
what, why are you saying slogans at us?
But I do think it a lot.
It's actually like,
meaningfully affected the trajectory of my life
is to use this phrase.
And because there's so many situations
where there's like a little small boy response,
I'll behave like a little small boy in this situation.
Or...
Yeah, that phrase and what Amjad said recently
about what will make the better story,
that has had a fairly meaningful change.
It's only about a few weeks,
but I think about that actually a lot.
He also said something else where he was talking about...
He was basically so comfortable
with this like 10-year-plus Odyssey
that he's been on building this.
And we're like, wow, you've been doing this for so long.
And wow, you did this for years
before you had really any recognition
or any funding and he just kept going.
And he was just like, yeah, I persist.
And he was just like, yeah, he's like, I think that's what I do.
He's like, I didn't really think about it that consciously,
but like I'm pretty comfortable pushing the boulder for a long time up the mountain.
And I guess that's my like competitive advantage.
Like I'm in it for the long haul and I'll just persist.
It's like, oh, and we were both like small like,
like, a quick intake of breath.
What do you want to start with today?
All right, I got a good story for you.
So there's this great Nassim Taleb quote or tweet where he, Taleb who wrote Black Swan and anti-fragile.
He's kind of this like contrarian thinker.
Was he like a successful hedge fund investor?
But he was successful because he had an interesting life philosophy.
And then he became like a thinker.
Is that his story?
I believe so.
I believe so.
I believe he's like a successful trader and part of his success, unless I'm mixing him up
somebody else. Part of his success was that
he noticed that humans
are, we would
rather win frequently
in small amounts and then lose a bunch
when we're wrong. It's like gambling. It's like
playing craps, right?
You know, one roll of the dice, you made a little money, two rolls
of the dice, you win a little bit money, but eventually you roll a
seven and it wipes out the entire board. All of
the chips go away. But he's like, humans
are more comfortable with that versus
he was willing to bleed a little
every day and look stupid
every day for years.
But then when his big, you know, sort of like the big short, when his big bet pays off and his
contrarian bet pays off, he makes back all the money in one day.
Got it.
And I think that's his story.
If it's not his story, his book is talking about the guy who does that.
So I can't recall if it's him or if he's the author or he's the author and the hero of the story.
Okay.
So he, Telib tweeted this thing.
He goes, I conjecture that if you gave an investor the next day's news 24 hours in advance,
he would go bust in less than a year.
And this is basically the back-to-the-future premise, right?
So I don't remember the movie Back to the Future,
but what's his name, Biff or whatever?
Biff, he finds the sports betting book
that tells all the winners for the next decade of the games.
He goes back in time,
and then he just becomes a gazillionaire
because he knows the scores.
Okay, so like, let's take, yes,
if you knew the exact score,
you'd have to be pretty dumb to not win.
What these guys did,
and what Nassim Taleb was saying,
is I can give you the news, so not the price change, but I can give you the news, and I bet you
would trade incorrectly. Dude, I think about this all the time, by the way. All the time, I think,
if I know what I know today, but I was 10 or 50 years ago, how would I capitalize on that? I think
about that all the time. Right. And, you know, usually the easy answers for that are, oh, I just buy
Bitcoin, I just buy Google, right? Like, yeah, it actually wouldn't be that hard if you could
convince yourself, hey, do this one thing and just shut up and trust me.
don't touch it for 15 years. Now, what these guys did was a little bit of a different experiment.
So what they did was they took 118, as they called them, adults trained in finance,
and they did the crystal ball test. And the crystal ball test was as follows. They said,
we're going to give you money. So they gave them $50 each. So I said, you have $50 and you get to
place trades. And you're going to trade, but we're going to, before you make a trade, we're going to
show you the front page of the Wall Street Journal, the actual front page of the Wall Street Journal,
from 15 random days in the last, like, I think 20 years or something like that.
Okay?
So 15 random days, we're going to show you the front page of the Wall Street Journal,
and that's a Wednesday edition, and you're going to place the trade that would execute
on the Tuesday, so the day before that news.
So you had the news at 24 hours in advance.
They blacked out the stock prices, so they wouldn't just show you, oh, Johnson Johnson's
up 20 percent, right?
But they would say, like, there would be the headline about Johnson and Johnson,
they would just redact the actual stock price change.
Johnson and Johnson beats earnings.
Beats earnings, exactly.
Record unemployment, record jobs posting, Fed indicates, blah, blah, blah, right?
Things like that.
And by the way, anybody can go play this game online.
There's like a link to it.
We'll put it in the show notes.
But you can go actually do it yourself.
I did it too.
There's a couple other caveats to this when you go do it, which is it's not just a buy
and hold because what I was going to do, I went and did the thing.
I was like, oh, cool.
This is news from 15 years ago.
I'll just put all my money in, buy, and I won't trade, I won't do anything else for the next 15 years.
I know there was a bull market, so I don't need to be smart.
But the way that this test was designed was the trade executes, and you either go up or down that day.
So it's kind of like the trade closes that day.
You know what I mean?
You get one day gain based on the one day news.
Okay.
So they do it and the results are not good, as you might expect.
Otherwise, I wouldn't really talk about this.
So the results are not good.
half the players lost money, even having been given the news.
One out of every six players lost everything, and the way they lost everything was they let you trade on leverage.
So you can trade up to like 20x leverage if you want to in this thing, like an options trader could.
Or you could just trade or you could just trade or you could skip.
You don't have to trade any given day.
You could just say pass.
I don't feel confident.
An example headline would be, like an example trade would be they would see something that says like Fed is got a cut rate today.
I guess you would assume that the index is going to go up like a couple percent.
So you would bet on the index or bet on what?
It's basically the S&P 500 or it's the 30-year treasury.
So you can bet on one of those two things.
You buy the SP index for that day or you could short a bond.
You go long or short or you can go long or short the bond, right?
So let me just show you an example.
So like this is the Wall Street Journal that they, the article that they show you.
So it's Obama does something.
And then you see this business and finance section and talks about
Rupert Murdoch, Chesapeake Energy says that their CEO is going to step down.
Auto sales are up.
Homeland Security says blah, blah, blah.
Right?
So there's all this news.
And so you then go here and you place a trade.
So you say, all right, I'm going to go in this little game here.
You can see my screen where it gave me a million dollars.
So I'm going to trade.
And it says, today's movement, I bet a million dollars.
So I use my full stack with no leverage.
And the day was up 0.62%.
So I got an extra 60%.
$600,
right?
Then it gives me the next one.
Wow.
Oh, there's a deadly plane crash.
Iran is doing some shit.
Okay, cool.
Blah, blah, blah.
Craft doesn't talk to acquire this Brazilian company,
and they're just blacking out any of the stock price news, right?
So you read this and you can decide what you want to do,
and you do that over and over and over again.
So 15 days in history.
And they tried to do it as 15, like they did a third of the days
where like Fed quarterly meeting days,
a third was jobs reports
and a third was complete randomness.
And they're like,
we're not trying to trick you.
There's no,
we're not like cherry picking
misleading days.
These are just actually like random
front from pages, okay?
This is an awesome experiment.
And so, okay, so back to the results now.
So like I said,
half the people lose the money.
One out of six lose everything
because they got over leveraged.
The average person was only able to gain
3.2%.
So even being given the news.
During that era,
the market was up on average, I think 15% a year.
Over the last 15 years, I don't know when this was done.
Correct, correct.
But again, these are like one-day trades, right?
So you're not just like buying and holding for 15 days.
The experiment was a 15-day experiment.
Exactly.
Got it.
Okay.
And so, okay, now why?
There's two ways you could lose in investing.
One is you bet wrong, meaning you pick the wrong direction.
You think it's going up.
It actually goes down.
So basically, even given the news, they were basically only able to bet the direction correctly,
51% of the time.
So it's the same as if, you know, you've just flipped a coin, you would have been right the same amount of times as you were being given the actual front page of the Wall Street Journal. Okay. So information doesn't lead to actual insight, especially news. The second thing is that why do they do poorly? They bet sized very poorly. So when you had an event, even when you were correct, people didn't size up their bets enough. And when they're incorrect, they sized up their bets too much for the level of conviction that they had.
And, you know, this doesn't go in line with what people think.
So they surveyed people separately.
And basically 70% of people thought that even if they got the news, you know, sort of like, like basically they thought that even four week old stale news would be predictive.
And, you know, 70% of people thought that.
But in this case, it just showed that even, you know, one day fresh news doesn't even really help you.
Okay.
So then they went and they did an extra experiment.
They go, okay, maybe those 118 financial trained adults, maybe they're just not the best of the best.
So they went and tried to find the best of the best.
The best of the best actually did better.
So they went and found five people that were, you know, hedge fund guy, the head of trading at a top five bank, seasoned macro traders.
So they're used to trading on this type of news.
They're considered the best in the world at this.
And they actually did better.
So what they did was all of them finished with gains.
So all five finished with gains.
on average they were up 130%
and they also didn't bet on one out of every three news things.
One of the big ways that they were better was they just didn't bet all the time,
whereas the casual was too active.
Okay, what else did the pro do differently?
They were only right 6% more.
So, you know, if the, I think if the test group was right 51% of the time,
if it's going up or down, these guys were only right 57% of the time.
It wasn't like they correctly interpreted it.
But when they were right, they bet size properly and they never risk too much of their bank
roll to where they couldn't recover.
And so isn't that amazing that only being, you know, six to 10 percent better at your predictive
ability, but would yield a much bigger result, right?
3% average gain for the test group, 130% average gain for the pros.
So it's these small edges that can make a huge difference when you apply leverage
properly, which was the bet sizing.
And what's the takeaway that Nassim
said, which is what?
Well, he was saying it in a polarizing way.
He goes, I conjecture if he gave an investor the next day's news.
He would go bust in less than a year.
And this kind of, this basically showed that one out of six would go bust
because they would get overzealous around this perceived edge that doesn't exist.
And on the whole, most people would just do worse than if they,
if they didn't have the news.
It's no better than random, right?
And that's actually one of his books, fooled by randomness.
And at the end, they use this quote by Ray Dalio in there.
This is a great quote.
It goes, he who lives by the crystal ball will die eating shattered glass.
That's insane.
So good.
It's weird that multiple smart people come to that conclusion that I never would have come to.
Like, I would have thought, like, I guess everyone have thought that.
If you know the future or you know the news, you absolutely are going to outperform.
Exactly, exactly. The counterintuitive-wise conclusion. Let me tell you one other related one.
said there was one other story here that was kind of interesting.
There was a real world version of this where a hacking group got access.
They hacked the press release system.
So they had access to the next day's press releases that companies put out when they
have major announcements, earnings, results, etc.
They got access to all of the press releases that were coming out the next day and they
were using it as like their own form of like, you know, home brewed insider information.
They were able to get insider information, and so they could place a bet in the market overnight or the next morning instantaneously.
That's like a 12-hour leading indicator maybe, because like if you're going to fire your CEO, you submit the press release maybe at 5 or 6 p.m. on a Thursday, and then 9 a.m. on Friday, you announce it or the wire goes live.
Something, I don't know the exact timing. I would imagine it's a tighter window of that because there's too much leakage.
but even a 12-second advantage
would be a huge advantage.
If you knew 12 seconds ahead of time
what the news is about to be,
you could just push the button, right?
That's all you got to do.
That's like an interesting, like HubSpot, for example,
whenever they have a, that I'm a shareholder of,
whenever they have like an earnings,
I know when it's going to go live that day.
So someone is like writing that and they've submitted it to,
I forget what the PR, what the thing's called.
It's the popular.
PR Newswire or whatever.
Yeah, like whatever the popular thing is,
that is kind of an, I did.
I'd never even realize that, actually.
That's why there's rules, right?
When I was at Amazon, you couldn't trade the stock in a, there's a window.
There's like a frozen window.
So X days before the announcement, you can't make any trades.
Oh, I know that, but I'm saying the employees of the PR, um,
Oh, right, right, right?
They probably have the same, right?
Yeah, it's just like, I didn't even think about that as a leakage.
I tell you, when I accidentally did that trade and then I had to go to the,
what were they like, you're an idiot?
So I'm like, I've learned about this afterwards, right?
I'm a startup kid.
I don't know anything about this.
We get acquired.
I, you know, I make a trade.
And then I'm like, oh, shit.
And I'm a trade.
So we're at a subsidiary of Amazon, right?
Like you bought Amazon before you sold to Amazon?
I bought Amazon stock or something.
Or I sold some Amazon.
I don't remember what it was.
And I was like, oh, shit.
I just, did I just inside our trade?
Did I just get my hands dirty with a little big boy business?
And so I'm like, oh, shit.
what do I do? They're like, you need to go speak to the general counsel. And I was like, what?
So I get a meeting with the general counsel, urgent, urgent, possible big money move made.
And I send the email, they get me a meeting, stat. I go in. And he's like, so what happened?
And I was like, I went and made a trade. You know, I'm in the window. And, you know, I'm an executive.
So handcuffed me. Take me away, boys.
Yeah, lock me up. I'm a bad boy. I've been a bad boy. Take me away.
And he's like, so how much does you?
bad boy. And I was like, yeah, it was like 150 grand. And he's like, it's okay. You just,
my lunch is outside. Can you bring it in before you leave? He was like, this is for actual
execs at the actual company who make actual trades. I was like, okay. Gotcha, gotcha, got you.
Let me go sit down. That's actually hilarious. He just like totally dismissed you.
But what about, let me finish the story about the hackers. So let's put you, let's test your
criminal mastermind, which I love, I love doing this, by the way. How would I cheat if I was going to
By the way, you know that? It's always, the women always think to themselves, how would I get away
from this bad person trying to hurt me? And the men always think in this, and the, they align with
the criminal. How would I be the bad person? Yeah, like, how would I get away with this crime?
That's like, I realized that after watching a lot of true crime. And so go ahead. I like this
experiment. So you're the hackers. You get this. But here's the problem. They're like, Sam, we got it.
we hacked him.
You know, Dave over here in the corner did it.
He got into this.
He got root access.
And they print out all of the press releases coming out, but they put it on your desk.
They're like, hey, we got like an hour.
We got to make a trade.
And now there's 60,000 press releases on your desk.
What do you do?
I guess pick like a random five and act on those as soon as.
Yeah, I mean, that's a very challenging situation.
I guess it's a challenge.
Just like pick the first five.
And if it's good news, buy the stock.
bad news somehow short about I don't even know how to do that.
So I guess I would only find like the five good news ones.
You're like, I think I would still just end up holding the index fund, Vanguard.
I think I'd just stay doing exactly what I always do, 80, 20 stocks and bonds, baby.
So what they ended up doing was they were like, all right, you sort of need to do a search
function to figure out what news affects the price the most in a positive or negative direction.
And I think what they figured out was that it was merger announcements.
that would be the highest kind of like volatility
for the company that was getting acquired
because it almost always gets acquired
at like a 50% premium
to where the stock was trading.
And so I think what they realized was
we need to be able to quickly discard 98%
of the news and information because it's noise,
right? Which goes back to the same experiment, right?
Most of the news information is noise.
The secret is figuring out what is actually signal.
And most of us can't do that.
And we overestimate our ability
to figure out signal versus noise.
and so they figured out the signal, it was these merger things.
And even they were only right in their predictive ability, about 70-something percent of time.
It was enough to make hundreds of millions of dollars very quickly before they got caught for doing this.
And then they all went to jail.
But isn't that cool also?
I think that's the ending.
When we sold the HubSpot, I think the share price, I think it was $350.
And then like the week they announced it, it went to like $460 or something like that.
this. Anyone can go back and look at it. It was February of 21.
Damn, Sam, the needle mover over here.
Well, so that stock price went up, like, I guess it's a market cap of like one or two billion
dollars. And I remember going to Kip, the CMO, I go, you're welcome. He's like, oh, yeah,
it was this acquisition that got mentioned one time in our earnings call. It just barely,
it wasn't the fact that we had just announced that we grew by 45 percent and have been
compounding growth of like this, this, this.
And I was like, yeah, causation is difficult to prove.
Yeah.
I'm like, you don't understand, man.
To each his own.
Can I tell you, all right, so we, two or three years ago, we talked about AI girlfriends.
I sort of understood it because I like have actually developed like pretty good friendships,
mostly via text messages.
I think a lot of people who have group messages here feel the same way.
I didn't entirely understand it.
But in the last two or three months,
I've been using chat GPT in a way that now I'm like,
yeah, if this would go away, I would be very upset.
And I understand why people were very upset when their AI girlfriend.
A replica got, when they did like a software update.
Yeah.
And so basically, I've been using chat GPT as like my thought partner slash assistants.
slash therapist. And you actually said something recently that made it a lot better. So I sat down
and I'll explain how I've used it. But I sat down and I said, hey, can you ask me all the questions
that a therapist or life coach or an executive coach would ask? And we could spend a few hours
but just me downloading, giving you a download of my life. And I did that. And since then,
it's been magical. And I've been using it for all types of purposes. I use it all day. And
And I want to maybe explain to you how I'm using it.
Maybe you could explain to me if you are doing the same, which I think you are and how you're using it.
Right.
By the way, I'll just give you a quick one.
My prompt that I used yesterday for this, I said, I was explaining the situation.
I go, ask me a few questions, one at a time.
Then when you feel you have enough info, then try to give me a suggestion.
Because otherwise, it just tries to like, you know, mansplaining or what is it called when like guys here, like your girlfriend is explaining something to you and you're trying to fix the problem right away.
She's like, no, I'm not trying to get the fix right now.
I just want you to hear me and understand me.
And you're like, what?
I thought you just want the answer as fast as possible shoved into your throat.
And like, that's what ChatGPD does by default.
It's, yeah.
And there's a bunch of other downsides that I want to explain to all of this and how I'm working around it.
But first, I'm using it for a variety of things.
So I'm using it for personal finance stuff.
And I'll give me an example for each in a second.
I'm using it for business questions.
I'm using it as like a sparring thought partner of like, I'm thinking about doing this,
what's your opinion. I'm using it as a therapist of like, you know, I'm struggling with this person
at work or my personal life. How should I handle this? Or what should my life goals be? And I'm also
using it for helping me decide which tasks. So I'll give an example. So for net worth,
I use Kubeira. Kibera is like a net worth tracker. You just log in with your bank accounts
and all your accounts in it. Tells you your net worth, whatever. Well, they actually have a
feature where you can download the information specifically for chatGBT. And you upload it. And it doesn't
have any identifying information. It's not like it has password.
It just has a bunch of numbers.
And so I will upload this to chat, GBT, and I'll say things like, you know, I like to be conservative.
Like, what would you rate this portfolio out of 10 of risk?
Or, you know, like, what's your opinion on it?
Like, what would Warren Buffett say?
You can ask it all types of questions like that.
Or you can also say, like, you know, how much should I spend on a house?
Or what will my net worth be in 20 years?
Like, things like that.
And it's been actually really amazing.
Another thing that I did was I took the main KPIs for my company.
and I uploaded it to it.
And I'll be like,
what are the needle-moving things
that I can do for this company?
And you could do your KPIs,
which is typically like an Excel spreadsheet,
like your company's churn, new users, things like that.
You can also do your company financials.
And then another thing that I've been doing is
I will actually take screenshots of my calendar
and I'll upload it and be like,
what task should I be doing for the next week,
the next month,
the next quarter to get to the goals that I've told you about,
you know, my life goals,
which, by the way,
you helped me create, you helped me create quarterly and annual goals. How should I be spending my time
today, tomorrow, next week, and next week. And it gives me an agenda that I literally print out
and I work according to that. It's like pretty wild. And that's how I've been using it.
And then all day, I'll be like, how should I reply to its email? What's your opinion?
It's kind of crazy. So that's how I've been using it.
It's like you have Neurilink. They just never did the surgery.
You're basically putting AI as the operator in your brain in many ways,
but you're just like, you know, we just haven't reached that tech point where the chip is already implanted.
Well, the next step of that is here's what's going to happen.
There's going to be software.
It probably exists.
I'm tinkering with a few of them that records your computer screen, your phone screen,
the words that you say out loud, the things you type.
And it's going to give you feedback on how you spent your day.
It's going to give you feedback on what to do, things like that.
So it's going to, like, you know how there's a book.
I forget what the book is, but the premise is Google knows more than you because you are more honest in your Google searches than you are when you talk to your spouse or your friends or whatever.
The same thing happens where it's like, yeah, you know, I spend this much time working on this, this, and this.
And I just be like, no, you did not spend that much time to do it.
And also, you told me that you're trying to be nicer.
You wrote like eight really mean emails.
Do you know what I mean?
Like, that's how it's going to be in the next six months, I think there's going to be products like that are actually nailing that.
Yeah, I think the CEO of Microsoft.
I don't know if you heard this story, but I guess when Balmer stepped down and they needed a new CEO.
And at the time, Microsoft was kind of in a downward, downward to flat.
It was an uninspired stock and company at the time.
So they needed something.
And I don't know if you heard the story.
So the guy who became the CEO, Sotianadella, actually wrote a memo, like I wrote a kind of like a manifesto, an internal manifesto about like what Microsoft needs to do.
And he ends up getting the job.
And at the time, it was like, he's like, I didn't, he's like, I never thought I'd be the CEO of Microsoft.
Like, you know, you join Bill Gates as a CEO or whatever.
And then Palmer.
And you just assume they're always going to bring in somebody.
But they actually promoted him from within.
And he wrote this thing.
And one of the key principles that he wrote in this, this is a while back when he wrote.
You know what year, like 05 or 10 or something?
This was in 2014.
So he wrote, in this.
He bet on two things.
I don't remember the second one,
but I remember the first one.
He called ambient intelligence.
And ambient intelligence is kind of what you're describing,
which is basically like,
how do you have computer intelligence,
artificial intelligence,
but just like kind of on ambient,
like in your environment
so that it can be helpful to you.
So it just knows what you need
without you having to go fetch it,
without you having to go ask specifically,
it can either anticipate it,
it can be aware of all of your context so that you don't have to, like, first explain the whole
situation and then be able to just ask your question.
It already knows your situation, so you could just ask the question, that sort of thing.
And so isn't that cool that he, you know, like so long before, you know, opening I wasn't
even incorporated at that point or something like that.
This is a very long time ago.
So to bet on that as like one of the two, like, ways that the tech puck is going, pretty
baller.
Which is shockingly hard, by the way.
It's hard to make these predictions and remove, like, the limiter part of your brain and just imagine, like, yeah, but what would be, what would be amazing?
You know, like, what would be cool?
If it's actually, that sounds easy.
It's really hard because you constantly think, like, well, I can't do that, you know, like, because that's impossible or that would cost too much money.
Like, there's all these limiters.
But the way that I've been using this, like, if, like, it doesn't work perfect yet, though, by the way.
This is, like, there's a few issues with this.
And I'm like super not technical.
The first thing is contextual or context windows.
Like the more you talk to it, it doesn't always learn more.
You actually, it runs out of memory in a weird way.
And so I've been testing like a variety of different platforms, Gemini versus chat GPD,
but I want to use chat GPD because I think it's going to be around the longest and they're going to innovate the fastest.
But it's not perfect at all.
But it's like shocking how useful this is.
I finally, for a long time, I'm like, yeah, AI is great.
Like I can look just like Google a stat and it's going to tell them.
me. But now it's more like, this is my life. Like, I am using this more than anything. And so,
like, they had their new $200 a month thing come out. And I don't even think I need the features,
but I'm like, whatever, I'll take it. And so I've, like, contemplated, contemplating, like,
should I, like, invest a little bit of money into, like, building out these systems just for
my personal operating system and, like, making my life great. And keep in mind, I don't know anything
about any of this shit. I just know that it's, it's just effective. Like, it's just
literally is helping me get my day done better. And it's like a great bit of advice. Like here's a really
another like practical way. I mean, I'll upload my measurements for my body and I'll be like,
find me clothes that fit or like, does this fit? Does this pair of pants fit? And you just like post
a link. Like I just, I've been using it constantly. How are you, if you are using it to be like this
like sparring thought partner? Yeah, yeah. Well, I think this is the key. So, um, so what, what we're saying is
basically the way that I think by default people will use this is you ask a question,
it gives an answer.
And actually, a equally if not more powerful way is to do the exact opposite.
You basically say, I have a, I'm trying to think about this.
Ask me questions.
And then you get it to ask you the questions.
And then in that way, it's your sparring partner.
It is your thought partner in like kind of fleshing out or getting your own clarity around
a situation.
And it's available 24-7.
It doesn't judge.
it's super, super intelligent, but also has, like, you know, empathy.
You can go back and forth instantly.
It's always available.
And there's no lag time, right?
It's better than a friend, right?
You know you have a friend who you bitch to?
And you're like, I just need a vent and like, just give me, like, what should I do here?
But you kind of feel guilty, like laying everything on them or making it all about you.
And like, they don't quite understand exactly what you're talking about.
This is just that person, but better.
It's one of the main reasons why coaches and therapists are great because you're like, cool,
we're going to have a completely one-way conversation here.
Yeah.
Like, I don't got to give you nothing.
I can come here and be a taker, and that's the arrangement.
And, like, you know, I gave you the money.
That's what that was for.
And now from there on out, I don't need to consider your feelings in this interaction.
That sounds like ruthless.
But it's true.
It's why it's different than just talking to a friend.
Whereas a friend, you got to be like, sorry, am I taking up too much your time?
I don't mean to put all this on you.
You know, you're like, you're always trying to like kind of half apologize and then reciprocate.
And one of the cool things about a therapist or a coach is like, that's not.
the social contract. That's not what's expected in that situation. AI is even better. It's like,
hey, sorry to bug you at 1 a.m. I'd like to talk right now and had like instant responses with
complete intelligence. And I'll just keep saying, no, tell me, you know, no try again until I get
something that's satisfactory to me. It's like you couldn't even treat a human like that.
Right. So it's pretty great to be able to do that. It's become strange. I call it dude sometimes.
I'm like, dude, what's your problem? That's wrong. Stop getting these. Like, like, it's, it's strange.
Because if you think about it, when you're texting,
friends, like it's, because it's like in the same window or next to the same window on your
computer, like, you kind of forget that this is a machine. And you can train it how to talk.
It's very strange, but it's actually quite effective. Do you know how an LLM works?
No. Do you know what like deep learning is? No. I went and watched some videos other day just to get like,
because I was like, how is this magicing? What is going on here? There's one by this guy,
I think it's called like three brown, one blue is like his username or something like that.
It's got millions of views.
And he explains, you know, what is deep learning, which is like the technique that worked with AI.
And the second thing was, you know, how large language models work.
What does it even mean?
What is large?
What does the language model?
What does that even do?
But check this out.
So, okay, like, here's the example that it gave.
Okay, so this is me not even trying to explain to you what it is because my explanation is going to be pretty bad.
This is me just saying, I can't believe.
believe that this is what actually is happening.
I cannot fathom that this is the actual scenario.
Okay, so let's take this example.
I wrote this.
I put this on a card because I can't forget this.
I'll never forget what I learned.
So imagine this number seven, right?
So let's say you're trying to train AI to be able to see that this is seven.
How do you do that?
You can hard code it, but well, every time you see the number seven, it's like a capture, right?
It's like written a little bit differently.
So it's like, you can't just say this is exactly a seven.
Because you write your seven slightly different than me.
Maybe you put the little line through it.
Maybe you have a little angle to it, whatever, right?
So you just want it to be able to recognize anybody's handwriting and figure out seven or not seven, right?
What number is it?
So how does it work?
So imagine basically a classroom.
Okay, so here's a row of kids.
So there's 10 kids standing there.
And each of the 10 kids is like holding one of these cards with a different number on it, right?
but actually it doesn't have the whole number.
Actually, they have the whole number,
but at first it just says,
all right, there's a whole index card.
We got to figure out,
we don't even know if this is a seven or a dog or a car.
It could be anything, right?
So it just zooms in and it says,
let's look at this little section right here,
like these 20 pixels, okay?
These 20 pixels, you know, on this area, it's white.
So if you got color there, sit down.
Kids, anybody who's got color over here, sit down,
because this picture is white over here.
can't be you.
You're eliminated.
And then over here, it's like,
hey, there's some blue ink.
Something is here.
So if you got blue ink in this little section,
stay standing if you don't, sit down.
So that eliminates a bunch of, you know,
like kind of thought processes.
So then it passes it to the next layer,
the next layer of 10 kids.
And it says, all right,
who here's got this flat line?
Okay, so the seven stay standing,
the five stay standing.
You know, the threes are kind of like,
hey, we got some stuff up here up top.
eights, but you know, the four, the number four doesn't have a little roof on top. So it's like,
I'm out, I'm out. And you're like, okay, go sit down. It's like paintball, right? You're out.
Go go to sit on the side. And then, so now you're left with like, you know, some of the numbers.
And then it says, all right, we got a little stick over here. Who's got a stick over there?
And it's like, oh, I'm out now. That's not me. But the sevens and the five is like,
hey, we're still in. It might be us, right? Bingo. And so you just keep passing it from layer to
layer showing it like kind of more pixels on the screen.
And it's trying to get with some level of confidence at the end, right?
It's going to be seven and maybe five at the end.
And the seven's like, you know, I'm 90% sure it's me.
And the five is like, uh, it's maybe 10% that it's me.
It's just an ugly five.
And then that's how the AI knows that this is a seven because it passes it from layer
to layer to layer to layer looking at the pixels on the screen and basically trying to
figure out, trying to guess is it, is it one of you?
I think with some probability it's this.
Okay, so that's just recognizing a number.
Okay?
Now imagine what you're doing.
You're giving it KPIs of your company.
It has to understand what a KPI is, what a company is,
that you were looking for strategy, what strategy sounds like.
It's got to say something that you, as a successful business person who sold your
companies for, you know, tens of millions of dollars, that you will respect the output of this.
Like, isn't that mind-blowing that that's even a thing?
And so now you take, how does that work?
So now you take, instead of the seven, take an example where it's like, the dog blanked.
Right?
So it's like, what's going to come after?
It basically sees a sentence, the dog, or the dog.
It's like, what's a dog and what do they commonly do?
It doesn't even know that.
It has no idea what a dog is.
There's no meaning.
It just has, it read the whole internet.
So what they did was they were like, hey, go read the whole internet.
Which like, if you or I, we were like, yo, Sam, I got to like, let's do this, man.
We could do this.
We're going to take so much ad roll.
We'll stay up all night.
And we're going to read 24-7 all the texts on the internet.
It would be like thousands of years before we could ever ingest what, you know,
what they gave it in one training run, right?
So they said, go read all the internet.
Cool.
Done.
All right.
Now, user puts in a sentence, the dog blank.
Guess what, guess what the next token is?
Guess what the next little word is that comes after the dog, the dog.
It's like, the dog barked.
The dog jumped.
the dog, you know, is hungry, right?
Whatever.
It could be like one of many things.
So then it takes the next word, which might be like, the dog barked.
And then it passes that phrase back through.
It's like, now you've got the phrase, the dog barked.
What comes after that?
And it just loops that over and over again to generate the next word.
So that's when you see ChatGPT writing.
It's literally taking like the next token it thinks it should say, then it feeds it back through
and then says, okay, well, if I said, if I said the dog barked, then I got to say loud
Right? Okay, loudly, period. If I said the dog bark loudly, what would I say next? And it would keep, and it keeps recursively doing that. And that's what's actually, that's how it generates a training thing, right? And that's like, you know, this is only part of it half explained correctly. But let's assume for a second that I'm not like completely misinterpreting this. Let's assume for a second that this is only, you know, a percentage of what is actually going on, right? There's still parameters and weights and all this other stuff that I'm not completely misinterpreting this. I'm not.
I haven't even talked about yet. This is like God, right? This is like, well, like, how is this even
a thing? It's so mind-blowing to me. It's mind-blowing. It's absolutely mind-blowing. And I think that,
you know, I think young, you know, I don't hang around like 18-year-olds. I think they're using it
for school, so I think they get it. I think I know a little bit about it because I hang out
with smart people and I'm on the outskirts of like what these guys are doing. So I kind of
see it online and I play with it. For the average Joe, for my mom and dad,
for a 35-year-old who isn't, like, tech savvy, who just works as a mechanic.
I don't think that they're using it this way.
I don't think they're using it at all.
And it's going to change everything.
It's just, like, so, like, crazy, like, when the average Joe starts getting into this.
I think young people, like a 21-year-old or something, I think it's, like, changing schools, by the way.
It's like, the grading system is, like, totally F-D-D.
It's, like, yeah.
Yeah, like, when I, like, think about this, I'm like, like, there is no homework.
You can't do homework anymore.
You know what I mean?
Someone DM me yesterday.
It's not just homework.
Someone DM me last night, they were showing me this guy Oliver, Oliver Hahn.
He texted me this thing or DM me this thing.
He said, coding interviews.
Like, so, okay, school, yeah, kids in school are using chats.
You write essays and the teachers are like, fuck, how do we get?
It's a cat and mouse game to try to be like, hey, how do I stop you from using AI to just, like, do your assignments.
Well, the same thing is true for coding interviews.
So coding interviews, which are used to hire programmers,
there's a website leapcode wizard.io.
And basically, it just helps you cheat on your coding interview.
It's like, oh, you got a coding test to get a job?
Just use this.
Watch, it'll, it's the same thing as a student.
It'll write the essay for you, basically.
And it's like, you know, doing 15 grand a month.
And recurring revenue, I'm just helping people cheat on coding interviews.
This is insane.
It's so difficult, right?
But it's kind of amazing.
How are you using this every day?
Like, let me just go to ChatGPT to just tell you, like, my last few.
Is Chat, your tool of choice?
or do you like any of the other ones?
Yeah, it is my, like, default.
And then, you know, I play with everything else.
So usually if I'm like, how factually correct does this need to be?
I'll perplexity.
So I go to perplexity.
If it's analysis, I'll use chap cpd.
Like, have you used like the 01 stuff, like the deeper thinking stuff?
Only for 24 or 48 hours.
Yeah, it's brand new.
But yeah, it's wild.
It takes a long time, but it's wild.
Well, yeah, that's the point of it.
It's basically if you told the computer, hey, you don't have to just quickly, like, again,
shove an answer down my.
I throw it in instantaneously,
where you're just predicting the next token
and good enough to go, right?
The 70% chance it's this word.
Let's just put it in.
They found they could get,
you could do more interesting tasks
if you just said,
hey, take your time before your answer.
Just give it more time to think
and then it'll come up with a better answer.
It's temperamental.
Which is amazing.
So I use that.
But like, check this out.
So there was this press release recently for,
we were talking about IVF, remember?
Yeah.
Well, it's kind of this amazing
thing. I don't know if you saw it. It's called Fertilo. Do you see what happened with this thing called
Fertilo? So basically, it was like the first live birth using eggs that matured outside the body.
So like if you've done IVF, it's like a pretty expensive and pretty like harsh thing on the body.
Like the woman has to get like injections, which are hormone injections to try to get your,
they're trying to get your eggs to essentially mature, be produced and mature inside your body.
And so what Fertilo did was they were like, cool, instead of doing that like long, expensive
sort of hard on your body process, we can take an immature egg, take it out of the body,
and let's do the hormone stuff out of the body and get it to mature, and then we'll put it back
in the body. And so it just like removes the pain from the process. And the first, like,
actual live birth happened of a baby that was born using that procedure. It's kind of amazing.
If true, it's going to make, you know, it's going to change IVF. You know, it's going to make it where
I don't know if it'll just be called a new procedure or what,
but basically for a fraction of the cost,
a fraction of the time and a faction of the pain,
we can do the thing that we've been doing with IVF.
Okay, so...
Dude, it makes you realize that I think that Sahil,
I forget his last name from Gumroad,
tweeted this thing out where everyone made fun of him,
where he talked about how he's like,
giving birth is not going to happen in the future.
You're just going to be in this sack,
and that's how you're going to grow.
This is that.
I'm like, oh, shit, you're right.
you know what I mean?
Dude, I remember we were at a dinner,
and Jess Ma just said it casually in passing.
She was like, yeah, like, I'm really, you know,
excited for and fascinated by basically, like,
artificial wombs and basically, you know, pregnant,
you know, you won't give,
women won't give birth at a certain point, right?
It'll be like riding horses for transport.
It's like, you could do it if you want to go
have a unique experience.
And she's like, it won't be necessary.
And she's like, pass the mashed potatoes.
And you're like, wait, wait, wait, wait, wait.
Yeah.
So, no, like, literally that's exactly what happened.
And I was like, and at the table, I looked around to be like, was anybody else mind-blown by that?
What, what's going on?
Like, don't we all want more information about that?
But I met, I was at this far diagonal seven people away, but I heard her say it.
And I'm stuck over here talking about Facebook ads with some dork.
And I'm like, uh, just I want to get out of this side of the table, get to that side of the table.
So after the dinner.
Jess, what did you say about wombs?
Literally, I flagged her down.
I was like, oh, you're getting an Uber?
Hey, cancel that real quick.
And she canceled it.
And I was like, what was that thing you were talking about?
And then she explained and she explained and she explained the companies that she's tracking and like where
we are in the scientific
life cycle of like how real is that
possibility and how what are the laws
of physics is that inevitable or is it
impossible right? Because basically
if something is not impossible
it's inevitable which
in itself is kind of a dope idea
right like that already
kind of blows my mind and so she was
explaining it so you know I've sort of been paying attention
to any signs
of movement in that area because I think that's really
cool the world's going to change pretty dramatically
when that happens. But what I
back to the AI thing, I just threw the press release into chat GPT and I said,
explain this article to me, tell me what they're saying, tell me what this means in simple terms,
it's a press release. And so it might be misleading or overstating the success of this.
So tell me about that too. And then it just goes, here's what it means in simpler terms.
This company has achieved what they call the world's first, healthy baby born with a woman's
egg that was matured outside of her body. Normally, in IVF, the doctors are doing ABC.
In this scenario, what they're doing is ABC. And then it explains it.
he goes, in simpler terms, conventional path is X. The new approach is why. Why it matters.
If this is true, blah, blah, blah, blah. And then it says, here's why it might be misleading.
It's a press release, so it's definitely spin. Number two, one success doesn't prove a trend.
It talks about the world's first, but it doesn't mention how many others they've tried that have
failed in the hit rate of this procedure. It's not peer reviewed. It might be exaggerating
the future impact. We would need to know clinical trials, blah, blah, blah. And then I asked it
more. I was like, cool, what is the, what does the scientific literature say about this? So all of
I'm getting like a quick biology lesson.
Another one,
brainstorming name ideas for a project.
I'm like,
hey,
here's a project.
Yeah, it's great for that.
Ask me questions about the project
and then come up with names.
Then it comes up with dorky names.
I'm like,
no, make the names not dorky and long
and don't make it feel like it's written by chat GPT.
Make it feel like it's written by David Ogilvie.
And then it comes up with different answers.
A lot of financial analysis.
So analyzing stocks.
Or just like,
yo,
I see Kathy Wood on my screen a lot.
Like,
is she actually like great at investing?
And then,
AI's like
Like a monkey
I see Kathy Wood on my screen
Is she just hot or good at trading
Right?
It's like you know
I'm asking these questions
And again no judgment
She gives me the answers
Which was spoiler
No she underperforms the indexes
And has over like a 15 year period
And makes $100 million a year
To underperform the index
It's like wow
Good on you Kathy Wood
For you know for for doing that
Let's see
Just other ones
Hey I'm trying to do this
in Excel, but I don't know how to do it. Can you just tell me the function I need to write in?
Because, like, you know, if you go Google this stuff, you get like YouTube videos you have to watch?
Yeah. So now I'm like, all right, forget the YouTube video. Just give me the, like, the exact typed thing I need to go type in.
Or I'll screenshot the Excel window and I'll just say, I'm trying to figure out in column C, what are the ones, blah, blah, blah, blah.
And it gives me this like complicated, you know, whatever count ifs formula. That's as multiple like selectors or whatever.
Oh, I play games with my kids. So we.
take pictures of like my son got all these sharks. And so we just took a picture because he's asked me
questions, right? Like, dad, what is this shark? And I'm like, dude, shit, if I know, right? Like,
you know, it's kind of like something I always dreaded as a parent's like, oh, cool, my kid's
going to ask me questions that I, you know, where does rain come from? And I'm like, it's in the
clouds. It's like, how do you get in the clouds? I'm like, I think it was in the ocean and
it just like, zipped up there because it was hot or something. And I'm like, oh, this is
going to be terrible. I'm going to expose myself. And so I just do chat, GPT,
voice mode and I'll be like, I'll send it a picture and I'll go voice mode. I'll be like,
hey, tell me what these sharks are from left to right. And it reads it out to my kids. And then my
kid can ask a question. He'll be like, which one is the strongest shark? And it'll be like,
actually, the great white shark is the strongest shark with the most powerful bite. And he'll be like,
no, but what if it was with a cheetah? And he'd be like, well, the cheetah wouldn't be in the ocean.
But if it was in the ocean and it'll like interact with my kids. And we have like a fun time.
They'll tell me all the time, can we play with AI? Dude, that's so good. I've got a bunch of
friends whose children are like three, four, five talking age and they like are doing the exact same
thing. We'll do trivia. Another hack for parents. You can go, hey, I'm sitting here with my two kids.
Their names are, you know, whatever, Timmy and Tommy. And we're going to, we want to do Paw Patrol
trivia. Ask us easy questions. And when we're right, say ding, ding, ding. And when we're wrong,
say, that's not right. Try again. And keep track of the scores. All right, go. Literally, you could just
say that to it in voice mode. And it would be like, all right, first question. Marshall is a pup
known for what? And you're like, fire. And it's like, ding, thing, thing. Correct. One point for you.
You're going to like fall in love with with her. Like, it's pretty crazy how, like, imagine being,
you know, raised with this. This is insane. The, I'll give you, let me give three practical ways I'm
using it. So they have this new thing called, I think it's new,ish, called projects. And so I have
three folders right now. And the way it works is you have like a folder as a project. And then you
can upload files to the project. And then you could have multiple conversations within the
project. And it refers back to, you. And it refers back to,
the files or whatever information.
Give me the example.
You stored that.
Let me give me an example.
I have a health folder.
And so you know how everyone has like their own health guru.
And it's like usually based off like one book they read.
Well, I go and download your book.
Yeah.
Well, I go and I download the book that I ascribe to.
And I will upload and I, if it's a book that's EPUB, which is how I buy it on Kindle,
I convert it to dot text file because that's easier to read.
And I upload the dot text file.
to the...
Even though it's like huge
because it's a book
that works?
I give it a full book.
The full book.
I download it and I convert it.
And then like...
So for example,
we're going to the grocery store today.
And I just said like,
you know, there's like this interesting book I just read and I upload the...
I've uploaded the book.
And I'll just say, make the grocery list for me.
And then I'll tell me actually...
And I'll say, which grocery stores should I go to in my area?
And it knows where I live.
And it says, yeah, like these three grocery stores,
will have exactly what you need. I think they will have what you need because like, you know,
I'm on this like clean meat kick or whatever. And he was like, yeah, the author says like to buy
this cut of meat and you should ask the butcher this, this and this. And like, here's three
butchers that appear to have what you need. And it's all based off of like the files that I've
uploaded for health. But then within health, I can ask it. I'll like, hey, this quarter,
I want to run a 5K at this particular time. Give me like a good app to use that.
can help track my running and also tell me like what my goals should be. So that's like a couple
health versions. The second one is I've got a clothing one where I literally took a photo of myself
and I used a tape measure to measure various parts of my body. And I upload it to it. And I was like,
all right, like make a chart with all my measurements. Thank you. Remember that always.
Here's some like clothing that I want to buy. Here's the links. Can you like go and figure out what
size it is and let me like, well, this pants. It says that the same width is your thigh. It says that
the same width as your thigh, but you actually want like two inches, usually extra width
that they'll probably feel more comfortable. Or what I'll do is I'll upload like a blog that I'll
like, die workwear blog and I'll say, hey, here's a picture. I'll literally lay a tie next to a
jacket and I'll take a picture of it and I'll upload it. And I'll be like, does this tie match
this jacket? And it'll be like, no, but that other tie that you showed me a picture of a while
ago, that actually would look great here. It's like, that's how I use it. And then the final way
that I use it. And this is like my life coach folder, which is like, it's like partially like
I'll complain to it. And I'll be like, you know, I notice you've been complaining about this
a lot. Or I'll upload business financials to it. And that's like more of like my sparring partner
throughout the day. And so I have three folders right now, health, uh, clothing and like a life coach.
And so those are like the practical ways. And I'm using projects. That's the, that's the term on chat
GBT. And that's how I'm using it as of now. Do people are just going to replace their co-founder with
with this, right? Like, you're going to see a lot more solo founders because you could just have an AI
co-founder. You're going to say, well, you know, you'll reduce churn if you use this messaging when you
email your users. And then you're just going to say, uh, yeah, well, you have my log into MailChimp,
like, or Shopify. Like, go ahead. Yeah, get it done. Or you'll be like, you know, my Shopify store,
uh, it's like a 2.1 conversion rate. And it's like, hey, I, you know, we ran this AB test. Uh, it's like,
increase your conversion rate the 3% and you're like get after it you know go do it and that's what's
going to happen and so anyway we've had these intelligent people darmesh whatever explain to us
all these things but it wasn't until the last two months and in fact recently actually since you
told me to ask them the ask chat jbt that question that like i'm like oh my god this is my life
now and in fact you actually sent out a wonderful email the other day where you said here's how to
ask powerful questions i uploaded that email to chat gbt and i'm like remember these questions and
like ask me them often or ask yourself these questions often.
Yeah, I mean, it's just so, it's incredible and it's also so obvious that,
uh, I think that chat GPT is, I mean, it is the Google of our generation.
And I guess the only question is like, why am I not, why am I not a shareholder of open AI?
Like what, how do I, how do I go to sleep at night?
Well, I mean, Darmesh had to buy a $10 million domain and then convince them to buy it in
or to become a shareholder.
So, like, it's like, like asking, like, there's always a way, though.
There is always a way.
Why haven't I tried everything?
But that's like saying, like, why am I not a billionaire?
It's like, well, like, you could be, but like here's some of the barriers to entry that
you've got to overcome.
So there's certainly, you should ask chat GPT that, by the way.
It's a good question, by the way, why I'm not a billionaire.
It is a great question, but like, there.
Have you ever asked yourself that question?
I asked a friend that question.
And they weren't even really that close of a friend.
So it was kind of a, you know, it was a blunt question to ask at a dinner.
I was like, why are you not already a billionaire?
And he gave a great answer.
And he goes, actually, what he was saying was, you know, I want to start a billion dollar company, something, something.
And I was like, why have you not already done that?
And he goes, I think when I was starting these other companies that I started, he goes, I didn't actually understand what
a billion dollar company look like.
And if I had known that, I would have built a different company.
And he was correct.
And, you know, as we dug in, it's like, what makes a company a billion dollar company?
Like, you know, there's really only a couple of paths to that.
And, you know, one of them, for example, is like building something that has network effect.
So he had been building companies that could do, like, great revenues that could even be
profitable.
They could grow fast.
Like, you know, those are some of the things you need.
But there was no network effect.
It was no durability.
There was no defensibility.
There was no, like, win the category.
It was, like, just go to a category where you can win inside that category, but there will be other winners and you all compete.
Like, just as an example, that was like a gaming company.
It's like, there's a lot of mobile gaming companies.
And at the time, like, to build a billion dollar gaming company require, like, you really had to be like one of the like, you know, three that we're going to get.
built in a five-year window, right?
Like you had to build, you know, Clash of Clans,
or you had to build Candy Crush,
or you had to build, like, one of those.
And even in one of those, it was like,
oh, actually, you know, I'm sitting here
tinkering on cool game designs.
And actually, the thing I need to do is build a enormous paid marketing team
that is, like, point the top paid marketers in the world
to acquire hundreds of millions of customers is what I need to do.
And, like, the cool, artsy,
game design that's going to win me awards is not going to, that's not what a billion dollar gaming
company looks like. So he just didn't understand the shape of something. And I find that that to be,
I find that to be true about most of the goals. So instead of how can I do this goal, another way of
saying it is, why have I not already done this goal? Why is it not already true for me? And then it
points out some like, you know, either knowledge gaps or execution gaps that are today, that are like
more close to your timeline versus when you set like an ambitious goal that's like far in the
future and you sort of bake in that it's going to take a long time, you sort of avoid the,
maybe the harsh realities that might be actually existing today in your world about those.
Yeah, you had a great email with a bunch of those questions.
It was, here's a, here's a bunch of decision making questions, which is, I'm not sure,
I'm not sure.
What should I do?
Instead, you should say, what would I do if I weren't afraid?
One bad question is, how can I make this succeed?
The better question is, what would make this certainly fail?
A final example is, I can't decide which path is the right to pick.
A better question or a better version of that is, what path makes for the best story?
This is actually a pretty good email.
I think I replied.
I said, this was a 10.
But you had a list of better questions, and I use those questions in chat GPT.
Because what I'm learning with chat GPT is you have to get it to ask you better questions
in order to, you know, its input is important for its output.
And so, yeah, I pretty much stole that email.
Yeah, I think the realization was Tim Ferriss had said something way back.
I think I put it in the email.
But he used this phrase.
He goes, he was talking about it in the podcasting realm.
But first he had this quote.
Yeah, you can read it out.
He goes, if you want confusion and heartache, ask vague questions.
If you want uncommon clarity and results, ask uncommonly clear questions.
often all that stands between you and what you want is a better set of questions.
Exactly.
And he said this about his podcast.
He goes,
I view questions as like a pickaxe for the brain.
Like a pickaxe when you're summiting a mountain.
You use it to sort of like pierce the side of the mountain and use it to pull yourself up.
And so in many ways you are excavating the brain with this pickaxe and your pickaxes questions.
Another phrase I use all the time in businesses is,
Ask a better question, get a better answer.
So often if somebody asks a bad question,
and I'll call a bad question,
either a vague question, open-in question,
or a question in the wrong direction.
I think the rookie move is just to answer
a question at face value.
Like, you should not answer 100% of the questions asked.
Like, a lot of the questions need to bounce back to sender.
This has the wrong address on it.
You've got to write a better address on that.
This won't get delivered.
The way you've written this address is not going to get delivered.
And so you bounce back some questions and say,
maybe the better question to ask is blank.
For example, like, you know,
instead of how could we succeed,
which is like a million paths all unknown,
it's what would make this certainly a failure?
That's much more knowable.
And we can establish a few ground rules
from that question and gets a momentum towards this.
And you could see this with your brain.
Just like if you ask chat, you know,
they call it prompt engineering
when it comes for AI, right?
Being able to ask the AI in a certain way
that's going to get you a better result.
Absolutely the same thing is true for yourself and for people around you to ask better questions, right?
I do, I ask annoyingly stupid questions to my team all the time.
Like it'll be one question I love to ask is, what are we stupid for not doing right now?
And it's just that question that comes loaded with a presumption that there's something stupid we're doing.
Of course there is.
We're always doing stupid things.
And specifically, what are we stupid for not doing right now?
meaning what is an obvious low-hanging fruit that's in our face,
and we're out here searching for the complex
when the simple, stupidly obvious thing is here.
And, you know, I would say more than 50% of the time,
there's a useful answer to that question.
But if you didn't ask that question,
it would just go unspoken in your company, right?
So, like, how many are those?
Another one that I learned from Amazon is Amazon asked this thing in the,
if you're like, if you're an exec that leads a team,
you have to like write this document at the end of the year called the OP1.
I think it's the operating plan one.
And you do a two a year, right?
The operating plan one,
and then you have the operating plan two
halfway through the year.
Was that effective?
Yeah, it's great.
I'm a fan of the Amazon writing culture.
It's easy to make fun of also
and easy to do wrong,
but when done right, it's super effective.
So one of the things that they,
one of the common questions
that they ask in that is,
what are the dogs not barking?
And it's back to that Sherlock Holmes story
where he solves the case
because he's like,
and they're like, how did you know Sherlock?
And he's like,
because there's like a house breaking,
they're trying to figure out who did it. And he's like, well, it was the dog, of course.
But the dog, the dog didn't do anything. He goes, exactly. The dog didn't bark, which means
he must have recognized the person that broke in, which means it must have been, you know,
the housekeeper or whatever, right? And so in your business, there's, what are the dogs not barking
is a good way of asking what are the things that is really like, I interpret in two ways.
One is, what are the things we should be hearing that were not? So, for example, one week,
I didn't send out my Friday email. And I just sat there and I was like,
Like you should probably be getting some emails being like, hey, where's the Friday thing, man?
I love that.
Oh, I didn't get that.
Okay.
Dog not barking, right?
And then I had changed how I did the Friday emails because of that.
It's like, well, why did you make that pivot?
It's like because I did Jenga, dude.
I took a block out and the tower was fine.
Nothing fell down.
I'm trying to only have like, I'm trying to be an email in your inbox that if I remove that email,
your life got worse, you know?
And you want to speak to the manager.
Where's my goddamn email?
right? Like if DoorDash doesn't deliver your food, you're knocking on a door. I want to be at least
more powerful than the DoorDash delivery, right? Like that's what I'm striving for. And so that's
one way of interpreting it. The other way is what are the problems that you don't hear about yet,
but are certainly there. That's another way to think about the dog's not barking is like,
you know, anticipate a problem around the corner because we know it's going to be there,
but we just haven't heard it yet. But, you know, we can anticipate it and maybe get ahead of it.
Dude, I'm telling you, there's going to be a world probably in three years where you're going to like, so the issue that a lot of smart people like you and me and people listening is like, you're like, well, I'm really smart and I feel like I'm wise and I feel like I know what to do, but like it's a lot of work.
And then like literally the idea guys are going to thrive in five years or the wise people because there's going to be AI agents doing all of this for you. You know what I mean? Like you're not going to have to actually do that work.
You're just, your opinions or your taste will matter.
Because then who's, why can't the AI do the idea part too, right?
Who's to say we're safe?
That's going to happen too. It's not. You're not. I don't think you are.
So then what, right? And then that's when the brain breaks. And you're like, I guess it's over then.
And I'm not sure. Wait, so are you actually afraid?
Yeah, kind of. Like, I don't want to say afraid because I'm not like, you know, quivering in my boots about it.
But I guess, like, I don't have a satisfying answer.
And for most things in my life, I got a pretty satisfying answer.
Sometimes the answer is just, I'll deal with it when it happens, right?
I'll just adjust, right?
And I can feel safe.
I can feel comfortable with that.
That's usually my fail safe.
With this one, it's kind of like, so when the AI can do everything, right, which is like,
it seems like it's a matter of when, not if at this point.
Okay.
And it's like, seems like it's in my lifetime, probably in the next 10 years.
it could do the work,
but it can also figure out
what the work to be done is.
All right, well,
I guess I'm less afraid of the, like,
oh, and then it's going to crush humans
and try to, you know,
it'll go rogue and it'll attack us.
Like, I'm not as afraid of that.
As I am just like,
what's the point of all this?
What's the point of doing any of this stuff
if that's going to be true?
And that's kind of just like a weird place to land.
So you want to end there?
What the fuck, right?
Podcasts are all that safe, dude.
No, they're not.
No, they're not.
Perpuxity has a daily podcast.
That's really good.
They just take the news that as great.
And then they have, no, it's not perplexity.
It's, what's the, 11 labs?
11 labs, they use like a Stephen Fry voice and they read the news.
I listen to it.
It's awesome.
It's not safe.
We're not safe.
No one's safe.
Maybe like a plumber.
A plumber's safe.
Well, I actually think our strategy is pretty genius because we,
are getting stupider.
All right?
Just like we dumb ourselves down and AI is trying to get smarter.
And so there's actually a white space in the market for some just imperfect knowledge,
some some half-baked ideas and some some incorrectness.
I think we've really, I think we've stumbled on to something.
I think we might be the last one standing in this whole podcast game.
It's us and Theo Vaughn.
It's just like the dumbest conversations on Earth are going to be all that's left because
the AI is going to do all the smart ones.
Maybe.
I mean, I don't know, maybe.
Mark Andresen should be scared right now.
Dude, yeah, the smart guys are fucked.
Like, the smart guys built, the smart guys are digging their own graves.
They're like, their shovels are clanking together on accident as they're, like, digging the same grave.
They're like, oh, sorry, my bad.
It's like they don't realize that you guys are going into this grave in about a year.
Is that my name on the tombstone?
Yeah.
That's weird.
It must be a problem.
Is there another mark here?
Two Mark Andresens?
Like, they.
think that they're like, we're putting
the blue collar guy in this grave and we're going to
outsore this fucking job. They're like,
huh.
I've never,
Mr. Adrease, Sid,
are you here? Like, you know what I mean?
Dude, I found my,
my new sick burn in the
TikTok comments. You know,
there's all these TikTok clips of podcasts.
Like, we should probably be doing this, but we don't really do it
very much. But, like, people just clip, you know,
podcast snippets.
And that's, like, a lot of TikToks.
And the more viral, the more, basically the more outrageous the comment in the podcast,
the more viral of the TikTok clip, because you're going to get a bunch of comments being like,
this is, no, that's wrong.
That's stupid.
That's whatever.
And I saw the best one.
It was just the top, top liked comment on a podcast clip, which is, it just said,
podcasting equipment is way too readily available.
This is like, damn, anybody can just get a microphone now?
That's how I feel when I see a lot of these clips.
I'm like, wow.
This shit is these microphones are way too easy to access.
Have you heard that song, Another White Boy with a podcast?
No.
It's a song.
Yes, it's a song called Another White Boy with a podcast.
God damn.
How did I not think of that?
It's sort of like that finance, six four blue eyes.
It just says like Joe Rogan.
Like it just says like a bunch of like random phrases, but it's called another white boy with a podcast.
Maybe we should just play that song on the way out of this.
That'll be our outro.
All right.
Cue the music.
Oh, another white boy.
boy with a podcast.
We sit down to like and share.
Oh, another white boy with a podcast.
