New Rory & MAL - Episode 296 | 10-2 = ATE

Episode Date: August 23, 2024

TGIF! Fresh off our Detroit show, on our way to our Chicago show, we dive deep into our marketing bag and ask the question - what is it about Beyonce's lifestyle products that keep them from selling successfully (03:50)? She launched a new whisky brand and guess which staff member is the most eager to try it? Speaking of marketing - has Sexyy Red taken it too far with her lipgloss launch and the raunchy names (34:34)? Mal thinks she'll outgrow it soon. and this leads to a conversation about growing older with an artist and connecting through music over time (46:02). SiriusXM through a BAG to Alex Cooper, the host of 'Call Her Daddy' , and we quickly give some info as to how Barstool sports helped get her there (1:01:16). We give you an update on Dame Dash's auction, and what he's now including in the deal (1:07:47). We have voicemails! The first one is just a fan letting us know we got her caught up (are you drinking soy milk? stop, if so) (1:19:20) and the second one is about a man who is sleeping with his playdate parent (1:36:27).For MORE Rory & Mal, make sure you subscribe to our Patreon community, for exclusive episodes, first access to tickets and merch sales, private live chats with the team, + more! https://www.patreon.com/newrorynmalFollow Rory: @ThisIsRoryFollow MAL: @MAL_ByTheWayFollow Demaris: @DemarisAGiscombeFollow Julian: @Julian__nicholas To watch the podcast on YouTube: https://bit.ly/NewRoryAndMALYouTube Don’t forget to follow the podcast for free wherever you're listening or by using this link: https://bit.ly/NewRoryAndMAL Learn more about your ad choices. Visit podcastchoices.com/adchoicesSee omnystudio.com/listener for privacy information.

This is an I-Heart podcast. Guaranteed human. A win is a win. A win is a win. I don't care what you're saying. Yep, that's me. Clifford Taylor the 4th. You might have seen the skits,

my basketball and college football journey, or my career in sports media. Well, now I'm bringing all of that excitement to my brand new podcast, The Clifers Show. This is a place for raw, unfills of conversations with athletes, creators, and voices that not only deserve to be heard, but celebrated.

So let's get to it. Listen to the. the Clifford show on the I Heart Radio app, Apple Podcasts, or wherever you get your podcast. And for more behind the scenes, follow at Clifford and at TikTok Podcast Network on TikTok. On the Look Back at it podcast. From 1979, that was a big moment for me.

84 was big to me. I'm Sam Jay. And I'm Alex English. Each episode, we pick a year, unpack what went down, and try to make sense of how we survived it with our friends, fellow comedians, and favorite authors. Like Mark Lamont Hill on the 80s.

84 was a wild year. It was a wild year. I don't think there's a more important year for black people. Listen to look back at it on the IHeart Radio app, Apple Podcasts, or wherever you get your podcasts. I'm Joey Dardano. And on my new podcast, Hope from a Hypocrite, I'll be changing lives, helping people in need with thoughtful solutions. Sike, I'm a comedian. I'm not qualified to give good advice.

Join me and my comedian friends as we riff, rant, and recommend some of the most legally dubious advice known to me. This is Help from a Hypocrite, the worst advice from the dumbest people you know. Listen to Help from Hypocrite Wednesdays on the IHeart radio app, Apple Podcasts, or wherever you get your podcasts. I did that on Snapchat before. I was naked running around my house in a Batman cape, and I asked, I meant to send it. I swear to God, I meant to send it to my little sister. What you're doing? What? And we are back.

We're here. Fresh off our Detroit show. Thank you to everybody that came out. It was amazing. had so much fun. St. Andrews Hall. You got some, you got some, you made your bones

in St. Andrews Hall. I did, actually. Yeah, you made your bones in St. Andrews' Hall. You've been there a few times. I was such a nerd the first time I went when we did Paloosa there.

I feel like all of us were. We had to walk down and see the shelter. Like, we all became rap nerds when we were doing like sound shows. I mean, it is one of those places, venues that if you, your first time near,

you do have to kind of take it in and, you know, walk around, check the place out a little bit. And, I mean, I know they filmed eight mile at a different venue, but it was supposed to be San Andrew. Yeah. It was cool, man.

I feel like people are lying if they don't nerd out at that type of stuff. Well, you have to. It's a landmark. It's a legendary venue in Detroit. So, you know, anytime you get to go there, you got to kind of feel like, okay, some great people have made this, you know, they had a night here as well. So we had our night. Let me ask you a quick question with this Doucetepalooza flyer that Pige just pulled up.

Peuge, who we love, who's extremely creative. Is it a little bit racist that he turned the Motown House into a Ducey bottle. Not racist. Just a tiny bit in retrospect that maybe we were tone deaf in this. I do want to understand how his brain landed on that, though. It's a Detroit landmark. And Pige made, in my opinion, is the best flyer creator of all time.

Looked at what Detroit was famous for. Yeah. And made it his own. Yeah, he made the Motown house a duce bottle. Little tone deaf with the cognac and the, you know, Motown, black people. like a little tone deaf, but... This just crossed my mind now. When was this?

2018. In 2018, I was like, wow, this is the best flyer ever. Now I'm just like... Yeah, years later, you're looking back at it. You're like... And then you have like the black men in the sky. Are they here with... Is this their obituary?

Did they pass away? Like, what's going on? With the clouds behind them? Yeah, you know, it's giving an obituary a little bit. This was fun, though. Detroit's a really good city. Love Detroit, man. Thank you to everybody that came out, had a great time.

And City Winery. Chicago is up next. This Sunday, August 25th, tickets available on that at new Rory Mall. We got some downtime in Chicago. Got a few days off. Performing on Sunday. You got family time. Yeah, I'll be doing family time.

You'll be like no chaperone by yourself for a few days. Yeah. Sneaking off. What's your Chicago plans? Sneaking off? Yeah. I'm not sneaking. I usually do.

Just go get something to eat. Chicago is a dope city to fall into. I'm going to see if there's any. any shows anything going on while we did. Okay. Try to catch a show or something. You know, see, get outside a little bit. All right.

Hit a few people. If they're in town, see what going on. You're going to be off that Sir Davis? Sir Davis. You're going to be off that Sir Davis? You know, I don't drink, but, you know, if somebody got the bottle, I can't say no. I can't say no. If somebody back out a bottle of sir, I can't, well, how can I say no to that?

I mean, you went to the tasting, right? You're the first person that has tried Beyonce's American whiskey brand. No, I am not the first person. For 89.99. And I would hope I wouldn't be the first person because I know nothing about whiskey. I wouldn't know if it's good, bad, sour. I wouldn't know what the fuck is going on. Well, there were rumors you were behind Virginia Black and your proximity to Beyonce.

Who started that rumor? It's rumors, man. You never know. All right. And a journalist cannot give up their sources. That's very. I respect. Journalistic integrity.

I respect that. But yes, sources say that you were behind Virginia Black with your proximity to that camp. you were fathered into this camp I was fathered into to the Nolz Carter's Okay so I feel like you know you may have some ties to Sir Davis here Well Beyonce is releasing a whiskey A American Whiskey brand of Sir Davis

For 89 99 a bottle Sir Davis is named in honor of Davis Hogue I hope I said that correctly Beyonce's paternal great grandfather who was a farmer And a moonshiner Loved that moonshine in the South in the American South during Prohibition. He stashed whiskey bottles in the empty knots of ceded trees for friends and kin to find and enjoy.

That's interesting. That would be dope to have like some land in the South and the trees on your property. You come to find out that your great, great-grandfather like put bottles of whiskey in those trees. That would be fire. I don't know if it would be dope for my family to have a plot of land in the South. But, you know. With nice, strong trees. That was passed down from generation to generation.

Real good roots. I think it'd be great if you did. We know what your ancestors was using those trees for it. It was other things in the tree. Okay, but in my history, at least, like, we were crazy in the Prohibition. The Kennedy's like, that's us. Oh, yeah. That's how we made our money.

I've seen peeky blondeers. I get it. I know we're all scared to say it because we're all part of the beehive. And we all admittedly don't know everything. And Beyonce's a visionary. And this could be an amazing venture for her. Why is Beyonce making whiskey? Who from her fan base is drinking whiskey?

Well, Jay has Amandet Bruniac, which is Ace of Spade. Amazing. You asked who from the fan base was drinking whiskey. That's why I raised my hand. Okay. We got one. You would drink it? You would try it?

I was just off scotch, Glimerangy, at the Ice Spice show. Yeah, I drink Beyonce's whiskey. Do you think you were the only person drinking scotch or whiskey at the Ice Spice show? Probably. Okay. Kind of furthering my point. Well, that's at the Ice Spice Show. That's not who she's trying to market this to.

People at the Iceby show are not buying $90 whiskey. Yeah, they're not doing that. They're not doing that. You could tell by the price tag who it marketed to. This is for a certain level, a certain tier of person. Only certain type of people would drink whiskey in the first place. You're a whiskey drinker. You have a certain type of lifestyle.

Okay. I mean, I think it's cool with her family history, but I mean, maybe just read that and bring it to the family reunion. Am I just the only one that's a little confused by this entire thing? I'm not, I mean, it makes sense. Her husband is already, you know, in, in the wine and spirits game. Okay, Jay-Z's fan-based drinks cognac and champagne. Okay. That's a no-fucking brainer.

And when they had Armandale, everyone drinks vodka. That's the demographic that he's trying to sell to. Do you feel like all the people that went to the Renaissance store are whiskey drinkers? No, I don't feel like all of them are But maybe this is Beyonce Trying to introduce people to a A different type of Liquor

Different type of spirit People are perfectly able to change The type of liquor that they drink Because Beyonce's older now We weren't all tequila drinkers at one point Even though we guzzle that shit like fishes now Fish God, oh my God, I can't believe that Like fish now

The same people who were just on Jay Z's Duce are now down in George Clooney's Casamigos. People are allowed to change the types of things that they drink. So I don't think that this is a game. Yeah, but people are heavier on tequila than whiskey, I think, though, naturally. I think more people prefer tequila over whiskey. Now, if we're talking about our demographic, I think now. No, that's been a thing.

Take a shot of this hit, but Trone and it's going to be, ever since I just said that niggas been drinking tequila since the early 2000s. But Hennessy was, Hennessy was that girl. And then Duce, and I'm only talking about our demographic because we're talking about America. Yeah, people are drinking whiskey. You talking about the South? Oh, yeah. Yeah, people are drinking whiskey.

That's a southern thing. I definitely believe that people drink whiskey. A lot of people. I'd imagine she's trying to target her fans first with anything that she does, right? Yeah, she's using a platform on a fan base. It's not similar like when George Clooney did Casamigos and was a partner there. Like, we found out years later that he was even a partner in that time. This is a forward-facing, here's my whiskey.

I don't know if she's trying to convert old men in the South that already drink whiskey to drink this. Or is she trying to convert. Put this on the shelf next to whatever the top whiskey brand is. Put this next to it and see where it, you know, it lands with the competition. Because, again, what if it's a great whiskey? Well, she entered into some contests in 2023. anonymously, right? She didn't under a different name because she didn't want anybody to know that she was associated with.

And it won a couple of awards for being such a good whiskey. Like they entered it before they stamped it, they entered it into these competitions to see if it measured up. And she won a couple of awards on it. The whiskey was entered anonymously into a number of spirits competitions to date. It has won platinum and best in class for American whiskey from the 2020, 2020 SIP Awards, or SIP Awards, a gold medal from the 23 New York International Spirits Competition, and a 93 point rating from the 2023 Ultimate Spirits Challenge. Don't know what any of that means, but if he wins awards, it's got to be pretty good.

I don't ever doubt that anything Beyonce puts out is not going to be quality. I'm sure she took it very seriously. And I think it's cool. If this is a passion of hers, at this point in her career, just doing some shit that she likes. I applaud and think that's amazing. Not that she's looking for my approval. Right. But could this just be one of those things that's here for two years and is gone?

Well, there has been the thing with Beyonce's lifestyle brands haven't seemed to connect as well as, I mean, again, I don't know the numbers business-wise. Maybe they, whatever their goal was, they probably reached it. But I've never seen many women wearing Daryon jeans. I never seen many women wearing Ivy Park. I mean, I did. Here's the thing. I thought Ivy Park was a great, great fucking idea. I was like, Beyonce is going to smoke this.

I thought the rollout was incredible. I thought the product seemed cool. And it did not connect at all. It kind of came and went. And to me, it was genius. This doesn't make any sense as far as consumer to star connection. Athleisure made sense to me. Oh, well, yeah.

I mean, naturally, she's a, you know, performer. She travels. That athleisure is perfect for somebody that has that lifestyle. Yeah, but it tanked, if I'm not mistaken. It tanked eventually. But at the end of the day, I don't, that's like when you guys bring up the athleisure, we had the conversation about Ivy Park where you, there's nowhere, I loved Ivy Park, but there's nowhere for you to wear that shit to.

Affleisure where? So it was more to design. Like, yeah. Like it was, it just wasn't. And on top of that, when you think Beyonce, you don't think affleisure. because Beyonce doesn't dress in ath leisure. I don't see Beyonce in athleisure unless she's releasing behind the scenes photos

either the ads or the behind the scenes like her rehearsing. You don't see, when Beyonce steps out, she steps out. You don't see her in athleisure. So you wouldn't really connect that. Now, Rory brought up the fact of, well, you would say the same thing with alcohol, which as a Beyonce fan,

if you're not a stand, you might not know this, but we've always known that Beyonce was always a dark liquor drinker. That's always been her. but I just think whiskey is more adaptable. Like I think alcohol period is more adaptable than trying to get people to buy something that no matter what, they have nowhere to wear this too.

I think this whiskey can adapt a little bit better. I also don't think that she's only trying to market it to her fans. I think her fans will buy it to support her, but I think that she's aiming for a different type of customer. I still think that if that Ivy Park was Nike, it would have did way better. I'm going to down that hill. I just think that people don't attack,

they don't really gravitate towards Adidas outerwear. like that. Okay, but Kanye, who I would consider Beyonce's peer, did great with Adidas. Yeah, but his designs were different. He went, because he went more strict. Because I don't know, did the Ivy Park have sneakers? Yeah, they did.

Yes. And actually, I was my favorite thing. Adidas joints? I love that. Yes, I never even seen Ivy Park sneakers. I loved my fucking Ivy Park sneakers. Playing Monday morning quarterback, obviously, do you think her putting Ivy Park out everywhere

and less of like this exclusive if you get it you get it thing was the mistake. Probably. Because it was readily available and they did drops like this. They kind of, I feel like they may have devalued like how amazing we thought it was

because it was happening so quick. New colorways every other fucking month. You could just go in the Adidas store and it'd be sitting there. I don't know if that works with like celebrities per se. That's what we want from brands, right? but the price point would just need to be lower. So if you're going to have it readily available,

and again, Monday morning quarterback, I don't have a degree in this. I would just assume that if you're going to have something be readily available in stores at Adidas, it needed to be at a lower price point. Otherwise, if it's going to be at that high of a price point, then yes, keep it how Yeez is used to be. Do you have any Ivy Park where or just the sneakers?

I had the sneakers and somebody else bought me something else, but mainly just the sneakers. I could never get the drops. When they used to be doing the drops online, they would sell out immediately and I couldn't get the stuff. Well, that's what I don't see. Well, you say they sell out immediately, but then on other hand, we say it tanked. That was later on when it first came out. This first line, this one here, which I guess you would call like, what, orange and burgundy, that color way.

That one sold out immediately. But once they got to, like, the lime green era, I remember just walking in the Adidas store and, like, it was everywhere. Like, still on the racks. Yeah, I still don't understand how that didn't connect better and last longer. Some of the designs I thought was dope. Yeah, but where are you wearing that? Yeah, to DeMaris's point, like, it's not really for working out, but it's also not something you could really wear out. So what's it for?

Airport. That's literally airport clothing. Okay. A lot of people travel. They did not often enough to spend that much money. on airport closed. They did 93 million in sales in 2021 and 40 million the following year. So roughly a 50. 20.21, they did 90? 93 and then the following year 40. So it was roughly a 50% drop in sales.

Yeah, I don't I don't understand how that. Well, this year also, Beyonce, within like a year or like 13 month span, Beyonce has launched, um, say noir, which is her fragrance, which I have. I wear it daily. So if you guys, you guys smell me. I smell good. Oh, that's what that smell was? Say noir on, yes. So. I'm gonna fuck with you.

Um, and then she also released. Oh, yeah, a plumbing issue. My bad. I'm fucking with you, baby. D. God damn. You smell good. We also released Sacred.

We, I do now work for Beyond. I was, I was like to say. I was like you cup. Yo. I was like, yo. I was about to say, I didn't even know he was gang gang. But like, my bad.

You know what I'm saying? She also released the sacred, which is her hair care line, which is supposed to be top level, different, scientifically patented. Yeah, so it's- Like bundles? No, it's hair care. Shampoo, deep conditioner, hair oil. And she got a lot of pushback on that because people are like, how would she release a hair care?

And we never see Beyonce without a wig, which forced her to have to come online and be personable and do a video showing her getting her real hair wash. Her real hair is down her back. Nobody will leave that. But it's just, I think. with lifestyle when you're selling lifestyle why bioncé never sold hair why she never jumped in that a lot of people said that why she never i don't i mean she has a lot on her plate yeah but she got a team that's what you have a team for though you know i feel i maybe it wasn't one of her passions

yeah i think she's passionate about somebody that obviously has uh you know her hair care she has a hair care line you know she has she wears different type of wigs of performances videos things like that i hair seems to line right up with that. Well, I think one of the main issues is it's very hard to control quality when it comes to hair because you're buying hair from other people's heads from across the world, honestly, across the globe. And to have a product that is the same and the quality is like consistent, that's hard to do. As somebody who's been buying hair from the same company for years, even like people's,

it just comes in and out. The quality change. I don't think that's something she would want to bet the house on. Beyond, this is her. She's not betting the house on anything. Her house is stable. Her first crack at a perfume. This was the-

Beyonce Heat. All the bad girls had that. What year was this? This is 2010. The hot girls had me. I missed that. Beyonce Heat? I've never heard of that.

Well, I mean, y'all were, how old were you, Rory, in 2010? 20. Yeah. You weren't really checking for women's perfume at 20 years old. No, I know. But I feel like I would have, like, remembered the launch, I guess. I don't know.

Anything Beyonce does. I just feel like I would know about it. I don't remember that even like... I remember heat, like the backer's smell heat. I mean, I think it's kind of unfair to try to find faults in Beyonce because of who she is. But her ventures outside of music have not really been great. But why is that, though? But just so disgusting to say, because it's like, why are we trying to find something to ship on a woman that is an icon?

I mean, Ivy Park made $93 million in one year and 40 to next. To us, that's fucking incredible. I mean, obviously on her side of the business and Adidas side, that's a loss. Yeah, that's a loss. But the thing that I don't understand about it is why does this seem to not be as stronger connection or transfer in her fan base from music and obviously performance and, you know, all the great production on stagewise and all that? Why does there not seem to be as fluid a transition when it comes to lifestyles? Because Beyonce has never been a lifestyle type of person. She's always been like this other being.

We're talking on Patreon that all celebrities now have to be forward facing and how Beyonce kind of had to adapt and all of a sudden show people more of her personal life. Show us that you are like a human being because you have been this pop star since you were a kid that doesn't even seem real. Rihanna, on the other hand, from the beginning of her career, showed us exactly who she was.

So her lifestyle brands can connect more because people feel like I know Rihanna. And she still, she's... I know her for real. Yeah. I know her personality. I know what she's like. Beyonce, because she was in that pop star system,

was told to always be, like, mysterious for the most part. I think, you know what I think it is? Because... Kim Kardashian, lifestyle person. You get skims. Yeah, but... It works. Yeah, right.

And because I remember a time when I was young and I think Michael Jordan released his clone. I don't remember. And I cried when I got that. You still use it, Peach? Like, I cried when I got that for Christmas. That's what smells like whiskey, I'm sure. Yeah, so.

Whiskey and cigars. But as an adult, if Michael Jordan puts out of clone tomorrow, I'm not buying that shit. Well, also, Michael Jordan is very, very old and not a part of your life. You're missing what I'm saying. He's one of the biggest sports figures ever. Oh, my God, I remember this, Bob.

He's one of the biggest sports figures ever. I do remember this now. Right? How did I see the bottle? So I got that. That bottle, I was a kid, I probably was like 13 years old when I got that bottle, right? Amazing. I thought that that bottle helped me my jump shot.

You thought you could dunk? Yeah, I thought that bottle helped everything. I wore that shit every day. That was the only, if you smelled me in 93, 94, I probably smelled like that. Every time you sprayed it, you said, make me like me. Yeah, like, I just, that's what it was. But as, because I'm a kid, now as an adult, some of the people that I support, whether it's artists or athletes, I'm not buying their, alone as an adult.

Because you're also not marketing to you. You're 40-something your vote. You know better than to be fooled by advertising to a celebrity. And these would be your peers, like your contemporaries. So I think some of that is the Beyonce thing now. I think like women that love Beyonce's music and go to her shows and things like that, I don't think they want to wear Ivy Park. I don't think they want to dress like that.

She got every single. stadium to dress like Cowboys or dressing silver, whatever the theme was. Because that was the theme of the show. Yeah, not Cowboys. It was silver, right? Yeah. A combination of the, yeah. So it was like you're in the show. She created that world, that moment. Ivy Park now, you're talking about ordering that, wearing that in my day-to-day life, going to run errands, going to the airport, going like...

I think that what Mall's arguing is the influence doesn't extend beyond the music. It doesn't extend beyond the moment. She said everybody wear pink socks to MetLife Stadium. They're all going to fucking go by pink socks. Because we're in front of her. If Beyonce told me to wear pink socks to work today, I would wear pink. Yeah. Like if she literally tweeted, today's a, what is the mean girls? On Wednesday we wear pink.

Like every girl would be like, yep, that's my life now. Yeah, but if she made Ivy Park Wednesdays, every Wednesday. Exactly. It wouldn't connect. Ivy Park does a flash sale on the website. Does that maybe keep Ivy Park afloat? But also, y'all do have to understand that when they're making these products, the goal isn't, first of all, you need to create an,

ideal customer, which is what she failed to do with House of Daryon, and I think what she failed to do with Ivy Park. You need an ideal customer who you are marketing. I love the fact that we're telling Beyonce. Oh, that's why. Oh, I'm not telling Beyonce. I said, we're trying to find a flaw in like the most flawless human being that's ever existing. It's not, look. No, we're just trying to figure out what the disconnect is, like why these brands that she create don't survive. And again, this isn't for anything Beyonce needs to figure out. She has a team and a slew of people that are hired. She's fine. paid handsomely to be the people leading these market, like the marketing strategies, all these things.

We're talking to her fucking team. I just, when I heard, when I first saw Ivy Park and I heard that Beyonce was doing that, I thought we was going to see that shit everywhere. I was like, Beyonce about to take over to the, I saw it on Ellen's on the game. It was too complex. And that's why I think we're skims. Complex as far as what, the designs? Yes.

That cost of like, we just were looking at that shit. I think to wear it to. Skims you can wear everywhere. You can wear in the house. you can wear it to the, it's so in the moment, the fashion is so in the moment, and it's so simple, and it's so true to who Kim is in the way that she dressed for years. Like that, that brand is in essence, her. I think Skims is kind of the result of why Ivy Park didn't work. Like, look at the simplicity of what everyday people need. Yeah. Affordable, where that you can

put in multiple different scenarios. I can work out on this. I can actually make a fit out of this and go outside with it. It's very basic and needed. A void was filled where this is like more fashion than it is what they were trying to do as far as at leisure. It's just cool fashion. Yeah. Even Fenty, outside of it being Rihanna and dope, a void needed to be filled, no, as far as certain shades of makeup. Yeah. Like there was a real women of color. Yeah, it was a void that needed to be filled. Outside of the lifestyle thing, it was necessary. Whereas this isn't necessary. had things that failed too. Rihanna's clothing line failed.

Every single celebrity has launched businesses that have failed. Yeah. Like it's not. That's part of it. And Rihanna is the most relatable celebrity, like celebrity entrepreneur outside of like Kim, I would say. So and even she, she released a fashion line and it failed.

I think Rihanna's probably more relatable than Kim, no? It depends on the demographic. It depends on the demo. Yeah. Depends on the demographic. But I think to the point with like, DeMereyana does content like this. Like she's always actively,

the good thing about her products too is their daily products. So she can always be seen using her product. She'll walk around Harlem and debut new underwear and flash her ass. And I'm not saying Beyonce needs to do those things. But these are things that are authentic to Rihanna. I feel like every time we see Beyonce do an ad, it's so like high powered studio lights.

It's like this big budget production. Rihanna just hopped out of a fucking SUV and it was filmed on a phone of her flashing her ass and being like new underwear. Like there's just more like authenticity and just like realism to it where Beyonce stuff feels so just like her music where it works effectively. It's over. It's too overproduced

to just sell a sweatsuit. And to me that's not a fault of Beyonce. That's more of like a timing thing. Rihanna's what, 34 or 5? Somewhere along those lines, yes. Either way, Beyonce has been in this game since the early 90s. It's 36.

Where this lifestyle be yourself thing was frowned upon. When Rihanna came, things were starting to shift and she could really be herself. Beyonce was really never given that luxury to walk outside

and be like, this is who I am. Everyone in LA will be like, yo, shut the fuck up. Go in there. When we're ready to show the world who you are, we'll do it.

They made her stop talking because they made front of her accent so much. Which now, and currently if she were to come out, that would probably be the thing that they focused on. This is an authentic Houston girl.

Be yourself. That's what people want to see. Back then, though, no. You need to do what the white pop stars are doing. Don't even have any authenticity. His voice. Go ahead, Julia. I was just going to say it's being marketed,

like Rihanna's being marketed as a normal human being, while Beyonce's marketing was always about making her a mogul and making her bigger than the genre. Yeah, and that's, I feel like now Beyonce knows that and she sees that, like, I can't, I think she can, but I feel like she's so deep in that mysterious upper echelon game, she can't leave. So insert, okay, the whiskey.

Insert, no, now I'm going to lean into this. Now, because I am upheld this way, I am going to charge y'all, y'all are going to get the $90 whiskey, not the $40 whiskey. Are you seeing what I'm saying? Like, I'm not going to create a $40 tequila like everybody else. No, now I'm going to create a $90 whiskey. And I'm known for being upper echelon, for being not elitist, but having so much clashed and known for quality.

So this is what I'm going to release. quality things, classy, elite. You got to lean into it at this point. You have to. You can't try to be somebody that you're not or you haven't been for years. So outside of me, just being confused with her fans and whiskey

and how that's going to connect. When was the last time a celebrity successfully really launched an alcohol brand? So, Serrac. Dos Hermanos, the breaking by Walter White and... 818 is...

How is... No, I'm really asking. I'm not trying to make a point. And Kendall, Jenner. Senors 81A's doing well. We can be honest about that Cactus Jack shit. That's such garbage. Yeah, that didn't do really well.

That was more to me. But those Hermannos is, damn, why am I blanking on his actual name? Brian Cranston and the other actor, Aaron Paul. They did awesome marketing with this. They would just go apart. But they've done an amazing job. I don't.

I don't really see it like that. You'll recognize the label. Okay. Marketing is everything. Because whatever they were doing with Casamigos, I was on Doucée. heavy. But Cosette Meagos wasn't launched as a celebrity alcohol.

Like, no, it wasn't. It wasn't George Clooney on Twitter going like, yo, she started the shit. Yeah. Drink it. Yeah. LeBron has the Los Lobos, right? Which I like, by the way.

I never had it. I've had it in clubs a couple times. It's not bad. Yeah, it's really not that bad. I never had the Los Lobos. It's such a tough business. Didn't Ludacris have an alcohol too? Ludiac.

Ludiac? Ludiac. You lying. No. You're lying. It was called Ludiac. No, but that's what we used to call it. No.

Oh, man, what is the name of it? It was called Ludiac. No, it's not called Ludiac. No, it's not called Ludiac. I'm saying that's what it would, in the streets. That's what we called it when I was in the streets. I'm not in the streets. I pay taxes. When I was on the block, what's the name of Ludacris's alcohol.

He had a conjure or cognac. But it was called, he even, I think, said it in a song, Ludiac. Yeah, I remember that. It was a thing. No one referred to it as his name. And it was a whiskey. No, it was a cognac. It was a cognac.

Oh, it was a cognac. Yeah. The Rock has one. Doesn't Kevin Hart too? Yeah, Taraman is the Rock's tequila. See, I did not even know that and I know that.

It does pretty well. It's big. Pause. It gotta be, there has to be something behind this shit, man, getting into the wine and the spirits thing.

It has to be. There's no way all of these celebrities. Well, a lot of it is, I mean, it's, you're just white listing products. It's the same thing

with these makeup companies. Like a lot of them have the same manufacturers in Asia and in China and all this celebrity does is put their name behind it. So it's just whitelisted products and they go out to people.

Yeah, but this Sir Davis, Beyonce, sounds like it was created. That was created. This is not white list. This is not something that was sitting in barrels somewhere. Like this sounds like, I mean, she could be giving us this whole story. Yeah, but I'm sure it's from a distillery. Like they didn't. Oh, no, for sure.

It said, um, Ardbeg. They were one of my, when I was at Havas, they were one of my clients that I worked on everyday Ardbeg, which is a whiskey scotch. I think was the oldest whiskey scotch period. So if she's working with them, like, it existed. Yeah, she probably just made her. version. No.

What I'm reading on food and wine, what they were saying on food and wine is that LV, she partnered with LVMH, LVMH went and found her a distiller. The distillers went and created something completely different. LVMH was our client at Havas. Yeah. Ardbeg is under LVMH and is their whiskey scotch. Didn't Hove just suit them? I think so.

Gangster. I don't know Matthew McConaughey was involved. Just sued him on and my wife is dropping a new lot. Oh no, she didn't, it wasn't know Arbeck. She's not working with Arbe. You can't take the nigga out of Marcy, but you can't take it. Suing your wife's partners is fucking hilarious. That's awesome.

Babe, you're going to come to the launch party? Yeah, yeah, yeah. I mean, I guess. I guess I just sued them niggas for a bag, but whatever. No, worry, what I was- We're in litigation. I don't think I'm allowed to be 500 feet. Yo, that's funny, man.

What I was correcting you on is you've seen Ardbeg because the doctor, I mean, the Dr. Bill Lumsden. who she has working with her to create the taste and all of that to create the whiskey. He used to work for our bag. She did not partner with Arbeck. But he used to work with Arbeck. What about Virginia Black? That's another whiskey, the one that Drake's been.

I've done me in already. I never had it. But I'm not a drink. I drink wine. That's it. That launched in 2016. It didn't connect because I don't think Drake cared. Like when you do the celebrity liquor thing,

If that celebrity is not pumping it the way that Puff did with Sirrock or Jay did with Armandale and Doucet where it's like in every verse. But that was a collaboration. It's your lifestyle. That's different. He collapsed. Drake collab with another person on this. Oh, and then the contractors ran out? I don't know if it did, but it wasn't like it was just his thing.

It was Brent. Well, yeah. So that's different. He parted with somebody. Okay. Probably made a little bag off of it. But it's still very much of thing. I don't think it was passion.

There was like something that he came. up with and somebody that he was cool with gave him the idea. He was like, yeah, fuck it, let's do it. Because the only thing I can even think of is, this Virginia's done me in already, I'm blem for real. Like, that's the only time I think I ever heard in 2016, too, and that song came out.

Yeah, I had no idea that Drake even partnered with a liquor brand until y'all said that. I had it before. It wasn't bad. It didn't like blow my mind. You like whiskey. Yeah, I don't mind it. Well, if... Not a big whiskey. If you do like whiskey, this is an American whiskey, but because, beyond Beyonce is a fan of Japanese whiskey.

They leaned a little bit more into the scotch in the Japanese whiskey. So it doesn't taste like the straight American rye. It's a little bit more of a balance. Go try it. Or you can just get Habiki.

It's been doing very well for a bunch of years. When I was drinking, that was my shit. Yeah. You want to get top shelf whiskey. Well, either way, congrats to Beyonce's America.

That shit that you do is so corny, Julian. Like, that is so corny. Unnecessary. Habiki is some of the best whiskey in the world. It is, but you don't have to like shit on other people's stuff. I'm saying if they're mimicking Japanese whiskey, you can just get the Japanese whiskey. Are they mimicking Japanese whiskey? She just said.

That's not, I didn't say that they were mimicking it. That's not what I said. I said that they wanted the flavor profile to be closer to it. So it does have the taste profile of a Japanese whiskey because of the things that it's made with. A lot of the same things that that's made with. It just also has American rye in it. Four plus four plus four. Just don't allude to it being.

to it not be in top shelf whiskey when you haven't tried it. ate you right now. You don't be hilarious. You don't be hilarious. That was. What? It's never not funny.

You don't it be funny marketing for Beyonce to do? If she took this whiskey to Shark Tank. Are we telling Beyonce how to do more business? No, just as a fan what I would love to see. Because I love the show Shark Tank. And they had brought wines up there. brought beverages. If Beyonce went and tried to pitch her whiskey

to Mark and Mr. Fantastic. Mr. Fantastic. Yo, just picking a different attitude. I hate that guy so much. Kevin O'Leary. Speaking of products, did you guys see sexy red as putting out a lip gloss? It tastes like her asshole.

No, but that's hilarious. Here's the, these are the flavors. See, that's lifestyle marketing. This is brilliant. That's it right there. Yeah, yellow discharge. Can't wait to get a bottle of that. Booty Hall Brown.

Come on. Gonorrhea, blue balls. Nut. Just nut. Sex from my period. You know what's crazy. I haven't even seen the colors. Lifestyle marketing.

I haven't even seen the colors. And I know that nut is going to be this color and I want it. And you know what's really gangster about this picture she posted? No, no manicure. Nope. Sex on my period. She live her rhymes. Look at the names.

You can't read any of the font. Like just here you go. Pussyhole pink. Gucci juice. Which one you're getting baby D? Because I know you get one of these. Conorrhea. Goneria is crazy.

Probably no. If y'all are joking, like, y'all are joking. I'm not buying this because I think that this is crass personally. But I think nut is going to be the best color because I love nut-colored lip glosses. I have one on right now. So. Wait, wait, wait. I love nut-color.

Slow down. I don't know where you about to go, but we got to, we found something right here. Hold on. You just said what? I love nut-colored lip glosses and nut-colored. You love nut-colored lip clothes. So it's almost like a milky white. It's like a milky translucent white.

Oh, that was Diddy's thing, too. But why do you love that? Because it looks nice on your lips. Like, that color looks nice on your lips. But the best way to describe it is nut. Like, I've gone to the nail salon and be like, I need you nut white. And she knows exactly what I'm talking about. It's not white.

Wait, nut white? Yeah. Like, mad girls say that. Mad girls say that. Nut white on the nails. If you go on Twitter and search nut white nails, you will see they will all be the same color. Because women know what we're talking about. Outside again.

That's what they, the girls. I go to the nail spot. I've never seen a woman tell that Asian lady, yo, put some nut on this. Nut white? Not white. So off white is not a thing no more. It's nut white. Because it's not off white.

It's like a translucent white. Oh, okay. Got you. Okay. Well, I mean, you know, hopefully Baby Dee you will enjoy the nut colored, sexy red lip gloss. I like this from her. I take it back. I don't want to see Beyonce and Shark Tank.

with her product. I want to see sexy red. Pitchin nut to Mark Cuban. Let's sexy red sell that. Let her get that off on Shark Tank. I just, I I, um... CIA agent? It's just crass. It's so crass and just classless. And it's like, I'm cool with ratchet

shit. I'm no behavioral politics for me. I like sexy red bending over and showing her ass crack. I don't care about any of that. But I feel like the names that are lip glosses is just too far. And it's just kind of like, it's unnecessary. She could sell anything she wanted to. How old is sexy red?

She got to be like 27. She's like 22, 23. No, she's young. Really? No, she's like, 26, she's young. Her rebrand when she turned 30, she's going to.

You keep saying that rebrand, it's not going to happen. It's not going to happen. She'll have the shortcut. It happened with Cardi. Of course it's going to have to be was never as crass as sexy red. No one has ever been as crass as sexy red.

I don't know about that. Cardi B was never, she was not, no. Sexy is a different level. Cardi was ghetto. Cardi was always ghetto and hood but she was She's still ghetto and hood Do you agree that Cardi had a rebrand? Yeah, of course

So sexy red I don't think it's a rebrand I think Cardi just grew up because Cardi is still ghetto and hood Well sexy red she's going to have that moment And I think her look at coming out of that I think is going to change her entire life I mean she's already doing well She's businesses booming She's selling lifestyle

She's leaning into this character And this person that she's created But I think once she gets older She's 26 30 31 when she gets there, kids get a little older. I think like once she changes her image, because I think sexy red is a really pretty girl. I agree.

I've always said that. Once she changes her aesthetic and her look and kind of like, you know, puts more class into it, I think she's going to reach another level. Yellow discharge, though. I think if sexy red became classy, no one would care about her. Because the reason why she gets the attention she does is for what he is. Her audience is going to grow up with it. The girls that like that now, they're going to be 31.

32 at some day. A girl that puts booty hole brown on her lips, I guarantee you, she's never, no, no. What do you mean? You still put nut white on your nails. Yeah, but we describe it as nut white. We describe it as nut white.

We're not going and lying. Yeah, it's the same shit. It's not the same shit. I'm telling you, she's going to grow up. Her audience is going to grow up with her. I liked the certain type of music when I was 26. I would never listen to that shit at 42 that I used to listen to at 26.

You grow. You get older, you go on until you start traveling, going different places, your lifestyle changes. When sexy red hits that moment, I think she's going to, as big as she is now, I think she's going to be even bigger once that, once that transition happens for her. 5 plus 3.

It don't work like, do you fuck it up? Once she, anything that equals 8? Once she becomes Rhapsody. No, I don't think she's going to go there. She's not going to go there. To DeMaris's point, though, like what does the mature sexy red, like what does that look like?

because I'm kind of with what she's saying. Are people going to care if she's not being this character, I guess, I will say. It's the same as Cardi, though. It's not the same. It's not the same. I'm just talking about aesthetically, not the music. The music doesn't have to change that. It's going to change.

She's going to start to my real shit, real life things and things like that. Cardi just said, I suck dick from scratch two weeks ago. She's going to always suck dick. She's a woman. She likes men. You keep saying that, Cardi, the only thing that has changed about Cardi is the way that she dresses. And obviously her looks because of the, you know, the surgery she's gone and she's gotten older. So her aesthetic has changed. Her, the way she dresses has changed. Her aesthetic has changed.

Her aesthetic has changed. Okay. Yes. That's all I'm saying about sexy red. How are you not catching that? Okay. Once she stops wearing shit like that that she's wearing and changes her aesthetic, she's going to reach another level. Has Gardy changed her? This is maturity. No, I mean, but that's still, that's immature. She's probably still going to show you her shape and show that she looked good. She's never going to go away from it. But I'm saying Cardi has changed her look a lot from when she first came out.

Until not, absolutely, she's changed her look. She has, but I just don't see sexy red doing that because then she would lose her core audience. No, she won't. They grow with you. I don't know why you keep saying that. Ghetto bitches that was ghetto at 18, they still be ghetto at 22.

They still be getting, ghetto at 30. They still be ghetto at 40. Of course they do, but they also still grow and change in a lot of different ways, too. They still going to remind you that they ghetto. they don't want to always be ghetto walking around being ghetto but if they need to dig in that ghetto bag

is still available that's what Cardi does she's still digging that bag and go online and go crazy and that she don't do it as much and as often as she used to but that's because she's a celebrity that's why not because sexy red okay but we're not talking about sexy red we're talking about her fans that's what I'm talking about

I'm not saying sexy red won't go and change they have the same fans what do you talk about I think they have a very similar fan they have the same fan base no I think sexy reds are much younger There's definitely crazy What the fuck are y'all talking about? I think Cardi fans are older

The same girls that's gonna go to a Cardi show Is the same girls that's most likely You're gonna be at a sexy rare show There's definitely crossover There's a no there's crossover But there's a bit first of all Like I've told y'all million times that sexy red also appeals to more men than Cardi B ever did

I keep telling y'all that y'all laugh at me Then every five seconds is a video of a nigga singing a sexy red song going viral She appeals to more men than Cardi ever did She also appeals to more men than Cardi ever did She also appears to a younger audience than Cardi ever did. She also appeals to a way ghettoer audience than Cardi ever did.

How? How are you coming up with this? If you don't know the difference between Bodak yellow and my pussy pink, my booty hole brown, where the niggas, I'm looking for the holes, quit playing a nigga, come suck a bitch toes, pound town. That's one. You, all of her songs sound like that. Got that wipe.

It's the same shit. But there's a different. It's the same shit. What are you talking about? Okay. We can agree to do. disagree? What artist did you grow with? Like, you saw their content change that you grew up with? The way that these young fans will grow with sexy red eventually to change. Man, imagine that being

as far as rap. As far as rap? Yeah, it doesn't have to be a female rapper, but what artist did you see that you, like, grew with them? Um, Big Daddy is crazy. Listen, man, Thug Holiday to me is a gospel. Did you grow with Lloyd Banks, Roy? You grew with Jay. No. Yeah, well, Jay was always older than me, but- grew up with Jay. That's different. But he's older. That's not. But your music, you grew as Jay's music grew.

You haven't hit 4-4 yet. But the thing about, the thing about Jay that's different is still in Blueprint 3? The thing about Jay that's different is he, Jay uses, Jay uses his music to talk about his lifestyle and his growth. And hopefully his audience attaches to that and they grow as well, which is why his 4-44-al album, he was saying things on the air. that people was like, damn, like, one day you're going to have to grow up. You're going to have to do shit move like this. It's like that's what Jay does. When he gives you music now, he's speaking directly from his experience, his growth, the

things that he's into, the things that he's learning. But not every artist has that ability. And that's what, I think, what Jay's magic is people look forward to learning about what's the new thing or what's, like what are the, like now niggas want to know, yo Joe, why, why are you getting up every morning walking with these billionaires? What the fuck y'all just walking around your neighborhood doing like? that's like a thing now. They know what he doing.

He's walking. He's old. He needs to move his driving. No, no, no, no. It's a walking club. If you think them niggas is just walking, you got life fucked up. Obviously, they don't have four billionaires

just walking in the morning to think that them niggas is just exercise. You don't think him and Jack were fishing on that boat? Fuck. No. Obviously, they're talking and having conversations, but they're like, that's what older people do.

Yes, he's walking with billionaires because those are the people who live in his neighborhood. So, yeah, that's who he's walking with in his walking club. And they have similar interests and things to discuss. I'm just talking about the growth. And he's like the person that you look to like, okay, when I'm 52, 53, that's what I have to look forward to doing, like getting up and walking with my neighbors around the neighborhood. You got to remember, this is a dude from Brooklyn that sold crack in the projects.

Like, we've seen his story unfold to where he is now. In our culture, we've never seen nothing like that. Not from selling crack into projects to that. We've never seen that before. So the different, the Jay is the one that people look at and say, that's a cool way to grow old. Like if you can, because we all want to grow old. Growing old is the coolest shit in the world. Nobody wants to fucking die young.

That's a waste of life, waste of talent. Growing old, but still being cool is the goal, at least to myself. Let me speak for myself. I don't know about others. But I want to grow old, but I also want to still be cool. I don't want to be wearing sandals with Lenin shorts at the cookout. I don't want to be doing that. I've seen Jay in

sandals and linen shorts. Like how are you the King of New York with Sean Clutter is on? On a beach? The reference that y'all don't even. On the beach? They're mine. Do you want to wear Tim's on the beach?

You don't remember when can went on hot night seven and scream? I never understood that then. I'm like, he's on a beach. He's insane. He's with his wife. He's insane. What you were to the beach? You wouldn't wear some air ones on the beach?

Hove is older than you. I guess I've really meant someone that was closer to your age. Like, I can say Kendrick and Cole, I've grown with. Like, I was 20, when they came out, 19 when they came out, and like I've hit the same life pillars the same way they did. Like we grew together in the music I can hear it too. Yeah. From some of the more the party shit to more of the introspective. Yeah. Understanding yourself and realizing what the fuck am I,

what have I been doing for the last 10 years type of thing? Do you have artists like that? I felt that way about Drake for a long time. I think his content shifted a bit. And he's actually regressed in that, but who cares? That's his journey. Do you have that with your age group of an artist that you really sat with? It's always a little older. But I think that that's dope too because for me personally, I've always hung out with people that were a little older than me. Like, I never really hung out with too many people that were my age or too many people that was that much younger than me.

It was always a lot of older. I was always around a lot of older, a lot of older cats. Yeah. But I have, you know, obviously my friends that were, you know, closer to my age, but I always made sure I kept some older people around me. I always had conversations with older people because, again, that's, they saw what we haven't seen yet. They've experienced these things.

They know what's happening. They know exactly where I'm at right now. When I'm going through the thoughts I'm having, the emotions, the battles mentally. But they also can tell you, okay, yeah, I had that. This is how you maneuver around that. This is how you get over that. You know, find the thing that you're passionate about. Don't worry about what other people think.

Don't worry about what other people got going on, focus on. You need those conversations. And I think for me, Jay is probably the only rapper that I remember listening to when I was very young in high school that I probably still listen to now and really pay attention to exactly what he's saying. Because, again, we're watching it unfold. We're watching him reach these heights and these pinnacles in personal life. in business musically, getting all these accolades. It's like we saw it throughout the 25 years, 30 years. So, I mean, for me, that's the only one that I look at and I pay close attention to.

Other rappers I listen to, but I'm not looking for those things. I feel blessed for my age. Because your generation, unfortunately, it wasn't like super cool to talk about your feelings. I kind of love that I got the generation, I.E. Cole, Kendrick, that world. of being vulnerable in your music and that being okay and then all my favorite rappers that were older i.e., Nas and Jay,

when I started to get older, they finally were like, you know what? I'm going to talk about every shitty thing I've done in my family's life. At the Basquiat show. Like, I think it's cool. I got the perfect time to go from my 20s to my 30s.

Because the rappers my age were talking about the shit that I was going through and then the guys guys that were 10 years older that I loved as a kid are now like, here's life is good, here's 444. Like that shit became really cool to do when I was going from 29 to 30. Like I think being born in 1990 to me has been the coolest thing when it comes to music.

I'm so happy that I was in this generation. The way in which Pixar targeted us, like when we were kids, like our age group, that's how I felt with the way those movies would carry through my life. That's how I felt closely with more so, directly to my age, was like a year or two older than I was,

Mac Miller was like, it could not have lined up better in terms of when best day ever, kids, best day ever, like watching movies, good a.m. Like, all of those were dropping at such,

like, specific parts of my life. And I feel like he was, he was obviously living a very different lifestyle. But the experiences were mirroring each other throughout that whole journey. And obviously where it ended, I think he was heading in that,

to that 4-44 era at 26. he was already in that like introspective therapeutic phase in his career and his journey and that music was so much deeper if you listen back to what kids was i mean it's like light years difference and if you really look at it down in such a short amount of time yeah because uh kids was 2009 uh oh eight or oh eight and at that point too i didn't have much life experience i just love lord finesse samples kids so like no like 2010 back is actually a great example even though I mean I don't have the same connection Julian does with Mac, but I can appreciate the same thing.

When I was 18, I just like Lord Finesce shit. Yeah. And here was a kid rapping on that. And then you saw his career. Once you get to the divine feminine, I was 26. Like life was starting to change a bit. Yeah. That is a good point.

Mac is someone that mirrored me being 34 in the exact trajectory of where I would have taken things with music too. I'm going to wrap over an old shit I love and then, all right, now it's life experience. Kids is about him literally graduating high school. Like there's a line and he was like, oh yeah, like it graduated high school. Like I graduated like that summer. It could not have been like a direct, a more direct mirroring of what was going on in my life. I never had that with an artist growing up.

I always listened to artists who were way older than me and I couldn't really relate to the things that they were going through. I go back now and re-listen and shit is amazing. Like I go back now to Janet and listen to some of the things that I was listening to and bopping to when I was seven years old, eight years old, my favorite song. when I was 10 and I'm like, I'm going through this. It feels like completely. It's like I'm hearing the song again for the first time. Emotionally, growth as far as my, as far as the past 10 years, emotionally, I would say Kaylani's music probably.

I saw us grow a lot emotionally together from you should be here to Blue Water Road. We don't really count crash. But you should be here to Blue Water Road. Like that emotional growth, even with the spirituality thing. Yeah. Yeah, Kaylani, I could definitely see being one of those. Yeah. Because she was like, what, 17 when you should be here, came out?

18? Yeah, somewhere around there. She was super young and super introspective at that time, but from a teenager's point of view. Yeah. Yeah, her music has definitely been a- She had to be older. She probably was a road map of your 20s. I feel that way about blonde as well.

I think blonde is the perfect, the perfect album for somebody from 20 to 29. Mm-hmm. I think it really defines what your 20s are. I think Siza did a great job with control that way. Ciz is one of those artists where it's like, if you're her age when that was happening, you connected to it on a whole different level because you were going through those exact same things.

Adele as well. Yeah. Because you know Adele names all her albums after her ages. That's, yeah. And yeah. But I mean. But she was a little bit more mature. I was supposed to say Adele was so much more mature at 21 than I ever.

Yeah. I appreciate her. I appreciate 21 more now that I'm 34 than what I would have when I was fucking 21. To Mall's point, Adele was way ahead of her time. To Mall's point, way more mature. Of saying like there wasn't an artist his age was always someone a little older.

When Kanye first came out, because the theme of his thing was like school, even though he was significantly older than I was at the time, I still could see like the trio of those albums from graduation to lay registration to, I mean, sorry, from college dropout to lay registration to graduation.

Like I could see what my life would look like in the lens of like the schooling and the skits and all those things. So that was always someone that and that carried through. Talk about experimenting. Obviously we know what he did with

the albums that followed that. But I mean, that eventually all went away, unfortunately. The one artist that I'm surprised his life, his like obviously new lifestyle and where he is now didn't translate into his music

as great as I thought it would because his story of what he's doing now and life is amazing. It's jeezie. I think, like, he tried it. Like, you know, a couple of songs we got, you know, I don't sell birds no more, sell houses and shit like that. Like, fly shit. We knew Jesus as a snowman, and now he has a, you know, a big real estate company in Georgia.

To me, personally, that's fly for him to make that transition, be a great businessman, father now, things like that, to see him in that space in his life is amazing. but it didn't translate into the music as much as I thought it would. Yeah. You know what I mean? And again, like that's, but he was one of those ones. When he dropped everything he was saying and, you know, the pictures he was painting, the things he was giving us, it resonated with, like I said, he's from Atlanta, but everybody, you know, in New York that I knew that was in that, in that lifestyle was like, yo, this

is some of the most authentic shit we've ever heard when it comes to this type of. of lifestyle. But I love what he's at personally now. Like just seeing Gigi now, you know, it's just like his growth as a person and, you know, just changing his look, you know, he wearing suits a lot and things like that and really doing real legit business and prospering in that field is amazing, but it didn't translate into the music as I thought. I wish Nick would have went that way too. Generation thing that we were talking about. Like, GZZ's from that generation where, yeah, he was doing that in his actual life.

But probably in his brain was like, nobody wants to hear that shit on music. Yeah. Like they just want to hear TM 101. Like I'm going to just do yesteryear raps of, I don't do that anymore, but this is what I used to do type shit. But I think on the DJ drama GZ tape that came out at the end of last year, or was it this year? That was last year, I think. I think it was definitely more on the mature side of talking about current things. I just think it takes people from your generation

a little longer to get into that vulnerability bag with their music. Even if they're doing it in their own personal lives, they just think nobody wants to hear that shit. And it's not easy to do though. Of course, I mean, it's not easy to make that, you know, that legit shit sound cool. Like, it's fucked up, but it's not easy

to make that legit, you know, lifestyle sound cool. That's the thing, especially when it comes to the drug as your past, do you think it's because, because, like, that's what you're, you're known for, you kind of get pigeonholed as that. Of course. Like, I don't want to, I mean, I guess push as another person that comes to my mind. Like, that lifestyle and that mentality is so beyond where he is as an adult as a man.

But it, I mean, my joke with him is like, you know, how many, how many ways can we flip Coke this album? Like, it's just, it just, it never seems to go away. Yeah. You definitely can box yourself in. You definitely can fall into a pigeonhole. But again, it takes a certain type of skill in a certain. type of charisma to be able to package it up and sell it to your audience, your fan base in a way

where it doesn't seem too foreign. It doesn't seem like it's a reach. It's like, okay, this is this person. We can tell us authentic and it's real and this is what this person is into. I think Push now has a good balance of that because I do want to hear Coke raps from Push. Like I'm not the music fan that only wants to hear about vulnerability. Yeah. Sometimes I want fucking drums and talking about Coke.

His last two albums to me are perfect. But if you go, I mean, Push's catalog is insane. I don't think people give credit to Push his solo catalog in the last, what, seven, eight years. But the clips record that leaked, that never went on streaming about their parents was fucking beautiful. Oh, the one from the fashion show? That song is incredible. The vulnerability on that song is insane. So he's one of those artists from your generation that I feel like balances that well.

Yeah. And I just think. Well, Push is from that. he's from that he's been vulnerable before I'm not just saying he's starting to do it now yeah like he pushes had

he's been vulnerable and talked about other things outside of the obvious you know drug drug lifestyle and street lifestyle he's always sprinkled

some of that in there so he never really boxed itself too far into that corner it's just with with your generation I think like Jada kiss

still feel me is a perfect example one of my favorite records ever KISS is super vulnerable but your generation has to be If they're vulnerable, have to still look cool while they're vulnerable.

Yeah. Whereas my generation, when we do vulnerability, we're not always looking like the best people. Yeah. It's more of a freeing experience. Like, Kist was so cool and still feel me. Mm-hmm. Baring his heart out. But at one point, you know, still talking about, yeah, they can't get me the projects.

Like, I haven't been robbed yet. Right. Like, why was that necessary? Yeah. I haven't been robbed yet. Another person we spoke to, when we spoke to staff, about his lifestyle and how he changed and he went from being, you know, the dude that had the yak and the fifth of yak and all of that.

Like, and now he has juice bars, you know, selling green juices all over the city. Well, you know what? This goes against my point. Stiles has always been super vulnerable. Like, gangster and gentlemen, the song, I mean, from the album. Right. Super vulnerable. Didn't look like.

But even the title. Gaster and a gentleman. Didn't look like the greatest person. Right. Stiles has always been that. That's why style is my favorite out of the locks. his solo shit is amazing to me. Even my brother on that album is crazy.

So yeah, I guess that goes against my point. Styles is one of those that, styles, and I don't have the Yonkers thing. Styles and DMX from your generation are the only two. Doesn't matter how we look when I get vulnerable. And he didn't care how we made him look. Yeah, he wasn't trying to be cool. He wasn't even giving a fucking bond. He was giving you real experiences, real emotion, real thoughts, real moments.

And he was one of the best to me ever that when it came to giving us that. But styles to me, I don't like to say rebrand, but like what he added to his life and, you know, how he's grown and what he's doing now with business and health and pushing that message into the community and to the culture. You know, it's just dope to see the guys that came up in a certain era and how they started and where they landed now. Like I think, you know, Stiles is one of those stories to me that's above many of the stories that we have in our culture. Another example from our generation real quick. Tyler the creator. One of the craziest growths sound-wise of an artist's discography. For sure.

But Tyler, he's one of the special ones, though. He's a fucking gene. Yeah, he's one of the special ones. He's insane. Like somehow even Jay sounded cool during You Must Love Me. Vulnerability. Yeah. But he was still cool.

Yeah. We're fine being leased. He's cool. He's going to be cool about it. I think that's what it is. There, you're right. Y'all have a better way of being vulnerable and making yourself not look like you took a hell. Like, that's a skill.

That definitely takes a certain type of skill to be able to do that. Oh, yeah. And I just think our generation stopped caring about that. And it's like, I'm just not a good person sometimes. Yeah. This is who I am. But anyways, Alex Cooper took our money from Sirius. Is she?

Alex Cooper jumps from Spotify to Sirius X-N. Fuck y'all. Funny to me. And $125 million deal. The powerhouse call her daddy-ho strikes a new deal for a black show and Unwell podcast lineup. I'm not hating, no. No, that was hate. That was hate.

No, I'm hating at whoever wrote. I'm hating on James whatever. I'm the powerhouse. I mean, it is a powerhouse. Just don't use that word to me. So you just hate the adjective. It is a powerhouse. By definition, this podcast is a powerhouse.

Oh, I'm not hating. this is great for all of us. The podcast boom has been over. I'm so happy a podcast got evaluated at $125 million. Yeah, that's dope. Like, great. Like, when it happened with Rogan back in the day,

I was a little like, is that just putting a ceiling and a number on all of us while this podcast boom is about to start? I felt indifferent about it. Now that that boom is over, I am so happy that a podcast is being evaluated at this price. What's interesting with this

is it's not exclusive to serious XM like the podcast network or any of their properties, you can still get it on Spotify, Apple everywhere. I mean, but when we were serious similar licensing deal, it was available everywhere. It wasn't. No, but I'm talking about the money that she's getting. Like what Joe Rogan, it's only Spotify. So how do you make money from a license?

How does the company that is giving you this money make money from the- The New Deal gives Sirius XM exclusive advertising and distribution rights for a license. host and executive producer Cooper's flagship podcast as well as her unwell brands lineup of shows which include hot mess with Alex Earl, pretty lonesome with Madeline Argy, boyfriend material with Harry Jousy and In Your Dreams with Owen Thiel. Also, she has a couple shows. That's what it's really being about. Yeah.

With the network being brought over there. But what was your original question? I was asking, I was just wanted you guys to, I mean, obviously we know, but I wanted to explain to our listeners how does the company that's doing this licensing deal with her make money off of it if it's available to everybody? Well, I don't know if this is a licensing deal, but I can speak to our deal with Sirius, which was a licensing deal. They have exclusive rights to sell ads against our audio content. And our podcast goes to anywhere that you get podcasts, but Sirius is the only people that can sell ads against it. So they make the money based off that.

You have an exclusive licensing deal for a certain amount of time. they can sell the ads. No one else can. And it's available. It's all about advertisement. That's it. I didn't know, I'm reading this in this article,

I didn't know, SmartList was also poached and brought on board with Sirius. They left Amazon. They had a really nice bag from Amazon and they just left Amazon in January to go to Sirius. I mean,

I see what Sirius is doing after the Stitcher situation. They had to rebuild. So I see what they're doing Instead of just grabbing one pod, let's get one of the biggest podcasters that has somewhat of a network already and just put all our money into that. Because we know where the podcast genre is currently as far as advertising goes. So this is more of a sure win than trying to figure out, let's get this pod, let's get this pod, let's get this pod. Let's get called her daddy and everyone under her and let's just put all our eggs into the basket.

It's a three-year deal. So they're probably going to just let that run for those three years. They probably won't give any more exclusive deals outside of that. They probably put all the money into that and just let that run for three years. But either way, congratulations to Alex Cooper. That's her name? Yeah. Congratulations to Alex Cooper.

I feel bad for Sophia, man. On a major deal. Why? She fumbled. Bad bag. Fumbled so bad. I can't remember exactly what their story was. Why are you trying to link?

No, I just said she's reped by UTA. It would be incredible to have her on. He spoke to Orne in a minute. to see what he'd been doing. All right, Orrin. This is why Orrin will answer my fucking text. He got bigger fish to fry. I don't know.

I get it. All right. I'll be calling you this weekend. Don't worry. Oren, how dare you go make money for your company at your job? I think you guys might be fun call or daddy, um,

guess if you guys were going on there. I'd like to. Yeah, it would also be great advertising for our podcast, but. Um, what were you guys saying about Sophia? Initially though?

Oh, the bag, dropped up. Floor. She really fucked up. Is she still? with that boyfriend from HBO? That, like, talked her out of that thing?

I had no idea. No one knows what she's on. I mean, from my understanding, though, she's, like, a sweet person. I mean, yeah. We have a lot of mutual friends that speak very highly of her. That's dope. She could be a great person.

You still fucked up your bag. Well, I don't want to say she fucked up. I don't know what went on. Yeah. She let him fuck it up. The boyfriend. Outside looking in, I believe that's what actually happened.

Yeah. When Dave was trying to make that work, I actually felt Dave gave a very, very generous offer in that entire thing. I actually think Dave did something most companies would never do as far as renegotiating. I thought it was super fair. And Alex went and met with him and Sophia didn't because her boyfriend worked at HBO and he said he could do it instead. God, please don't never give me no dick that make me fuck up a hundred million dollar bag. I don't want that dick keep it away from me.

That's devil dick. That dick was sent by Satan. Listen, people will say what they want about Barstool and I get it. But being in this podcast genre and shopping around for a long time, Barstool gives very, very fair deals. They're not

this like shitty bro company that people make them out. Dave does shit that no other businessman would do. That does empower the creatives that are under him. Like, if you go watch his video when the call her daddy thing was breaking up, I was watching that like, you're really going to do this for them? You're a great fucking guy.

No one I know would do what he did in that situation. You know, he's just abrasive. And I think that's why people hate him, but... Mr. Portnoy! Aside from that, though, Mall, finally, my dreams have been answered. I can finally get a rock chain. It's just going to cost me like $10 million. You won't get it.

Give me one. So I think now I can finally pay $10 million I can get my Rockshame. Dame, Dame, Dame. Damn, Dame. Well, first of all, the... Dame's one-third of Rockefeller Inc. Why, you big and he puffy? Is up for auction, I think, this coming week.

Yeah. So we'll see how that goes, unfortunately. I mean, to see that it's come to this is disappointing in a lot of ways, personally and just as a fan of culture and the things that Rockefeller gave us and, you know, gave the culture. So to see where it's at now is unfortunate, but life happens, things happens. So, so be it. But it is, it's just a little nasty to be giving away an original Rockefeller chain with the purchase of... To some... Rockefeller Inc.

Some oil billionaire from Dubai is going to have a chaining day with Dame? Well, let's let him explain why it makes sense. You know, maybe here's a reason why. You guys know I like Dame a lot. So I'll hear him out. There's someone trying to hate on the price or trying to devalue it. It would be because they want to buy it, you know, like a first right of refusal. So if you do want to buy one-third of Rockefeller Inc, you are going to have to bring some bread.

And anything over $10 million, I'm going to sweeten the pot. you get an original Rockefeller chain from off my neck. So, you know, I say, because I was the only one that gave out Rockefeller chains when Rockefeller really existed, if I don't give you the chain, it's not a legit Rockefeller chain. You get one of these, this is legit.

You know, the passive aggressiveness in that entire thing is... Yeah, again, man, it's... With people that were actually trying to work... This is where it sat. But... Well, they've been very... It is what it is, man.

They've been very unclear in the article. that have been put out about this entire thing. Dame lost his court case with Chris Brown, the lawyer, is what he's referred to. Not Chris Brown, the artist. That's how attached I am to this case. I refer to people as what Dame calls them.

Chris Brown, the lawyer. You have to. Lost the case, did not have the liquid cash to pay, I think, the $800,000 or whatever it was. So when that happens, they go after your assets. One third of Rockefeller Inc. is one of Dame's assets. So from my understanding, and again, they have not explained this, his asset was seized and is now being put up by the government.

I think he only gets that $800,000 that he owes in that whole thing to clear his debt. I don't know who would get that $10 million. If I can't... No, he gets his money. If it's seized, though, you no longer have that asset. That's part of a core case. Like, I'm not sure if that's the case here. But how that usually works, if something is seized.

your assets, and to be put up for auction, that now belongs to either the bank, the court, whatever the fuck it is. If I owe money and can't pay it and they start, let's say I bought my car, and I don't have the liquid cash to pay my debts and they seize my car and my car sells for more than I owe, I don't get that money. I don't get it. Yeah, but I don't think that's the case here because he only owns one third of it. I don't know if they get to seize that one-third of what he owns.

Well, they're forcing an auction that he's not holding. Dane is not holding this auction. Right. So that's where, I mean, it could be a case where he does get the difference and they just need the $800,000. But if that was the case, I feel like Dane would hold the auction because it's his. To me, it was seized. It's not owned by him anymore. I'm going to be honest.

I haven't talked to Biggs about the shit. I haven't asked him about it. I try not to even pay attention to this. I get it. Because it's like, it's nasty. And it shouldn't, to see it come to this is fucking crazy. But again, life happens and, you know, it is what it is. But hopefully whatever comes to this, you know, Dame ends up okay.

You know, still got love for him. I wish him the best. But to see it go down like this is something that I never thought. If you know what, you know, Dame and Biggs and Jim. stand on and what they built on. To see it go down like this is something that, you know, again, I never thought I would see this. So we'll just see what happens, man. I don't, again, I don't, I didn't get no inside talk on it.

I haven't had conversations behind closed doors about it. And again, this is speculation I'm being a chatty patty right now because I don't have the information. It's okay. Podcasting is being a chatty patty. Yeah. But judging off what has been in the press, which, you know, doesn't hope. hold much because it's the press. It's fucking page six. I don't know if he gets that difference. I see that he's doing this video, which would make you think, okay, Dane's trying to pump this

as much as possible so he can get the highest bidder, but it's not even your auction. You're not the boss of this auction. And that's my question. If that is true what Rory's alluding to, then why even add the caveat or like the gifting of a chain? You're not in charge shit all. Now you're just giving away a chain, too, for no reason. That's what I don't think, I don't think that's... I put it this way. He deserves, and I hope to God that he does get the difference. Pay the debts that you owe as a man, that million dollars that you owe, pay it. But I hope to God he gets the difference. I just don't know a world when things, when assets are

seized where that happens. Yeah. It's not even your auction. Well, it's only a few more days until we find out. That's going to be the... That video he posts after that. The auction is... Did it say where it's at? Or is it like on Zoom? Like, can we go? I don't know.

The auction is on the 29th. So it is coming up. Now, we gotta go. To the auctions? Yeah. Where is it? Is it in Manhattan? I don't, I don't know.

I think it's in Manhattan. Most likely. Would Biggs... Is it a society? All we ask is trust? Would Biggs float me? Float you what? The 10 mil.

I don't need. the, I don't need the shares. I just want the chain. Yeah, just the chain. I don't need reasonable doubt. I just, I want the chain. That's all. Yeah, I don't know. But the 29th you said? 29th. Well, we'll see what happens next week. Do you believe that all the other Rockefeller chains that Big Sean, Fab, I'm trying to think who else got one? Those, those don't count. When you say not real, it's real gold. It's real diamonds. It's not one. It's not one of the ones. It's not one of the original rock chains. But yes, it's real, but it's not one of the original.

So you kind of see what Dame is saying. No, I'm 100% give it. Because Dame's chains says Dame Jay and Biggs on the back of it. Okay. I don't think any of the chains that they gave away says Dame Jay and Biggs on the back. You don't think the one that Fab turned into a choker chain has Biggs' name on the back? I don't think so. I don't think no chains outside of Dame's J's.

Big say that. I have scoured Jay Electronica's house trying to find his rock chain so I could steal it but never found it never found it

yeah it's in a different safe because I'm looking everywhere like you don't even wear jewelry you like let me get your rock chain not happening what if I found

JLX chain and I said mole in the back definitely don't say that ain't real if my name is on the back of it you might as well put it when you found it you have one

no I mean Guru has one. I think it's pretty authentic, no. No, for sure. Absolutely. That's what I'm saying. I don't know if Guru says

Dame Jane Biggs on the back though. Yeah, I've never... I'm not sure. I'm just not... As much as a nerd I am, I would never like touch someone else's jewelry and be like,

yo, can I see the back of your chain, goo? No. Gu. That's disgusting. That's disgusting. Do you? It is the... Why is that weird to call him that?

I hate when you call him that. It's nasty. Goo. A grown man. Yo, what's up, goo? His name is guru. You are sure of enough. You do not need to shorten it to goo.

I promise you don't have nothing to do or you got to get there faster if you don't say the rule. All right, so you're Jamil now. I'll never shorten it. But that's not the same. That's definitely not the same. It's not the same.

Jamil Mall, guru, goo. No, because guru is not guru's actual name. If you were shortening his actual name, that would make sense. But you're shortening his already shortened nickname. But his... No, because that's not true. 12 minus 2.

4. Fuck. Ironically. No, it's a different name. It's not like Guru is short for his real name. That's a whole different name. Shit. I'm so bad at math.

But you said 12 minus 2. 12 minus 2. Fuck 4. No, I agree that she's 7 plus 1 me. But no, it's a different name. Okay. Guru's not short for his real name. We just don't call him guru.

No, I think I'm going to just keep calling him good. Yeah, but like people's nickname, that's, that's what. no, Roy, because not, your nickname not always, a nickname doesn't always derive from the person's name. That's the point you're trying to make. I know. That's exactly what I'm saying. But that's not always the case. Why would I shorten a name that's a completely different name?

It's not shortened for his real name. Because that's a lot of people go by nicknames that have nothing to do with their actual name. I know. So I can't shorten that. No. But you're shortening an existing nickname. That's the point. But it's a whole different name. But it's not. Okay.

Okay. So when you guys refer to ghost face. killer. You always say ghost face killer? Or do you say ghost? Ghost face killer. Is that his real fucking name? No. It's a new name. Ghost face killer is long as fuck. That's four syllables. Okay. Do we say JZ or we say Hose? Cillow. You don't need to bring it to one.

Two is fine. Yes, we're shortening Ghostface Killer to either two syllables. Do you shorten JZ to J? Yeah. Nobody. JZ. Nobody shows. Jay. Who? Same thing. No, but nobody. Same thing. No. I just nine minus one

you just now. And it's not even close. who. It's also just a word. Like, we're not addressing the word. Okay. I mean, maybe your logic. Fine. I'm not comparing myself to Jay Z, but I mean, Jay calls them goo on records. Why can't I? Because they've worked together. Because you're not Jay. I've worked with Guru.

All right. They have a different relationship. They have chains together. You shouldn't speak about Beyonce. You'll never be J. Them your lyrics, right? You wrote that. What does that have to do with situation? Because you said Jay calls him you're not J. Six plus two. six plus two equals goo all right voicemails

please and minus two play the fucking voice mail that's crazy man you've got mail that was so bad this is funny this woman called in

because one of our clips she's been a caller before we've played her on a couple episodes but one of her clips got her in trouble with a guy okay it's pretty funny how that came about

this isn't even a question i i just need to report the news um this is Lauren from Cleveland I've called a few times before um I was talking to this new guy we were getting all excited getting to know each other um and we were talking about like celebrity interactions on the internet and um I went to send him the clip of the first time I left a voicemail talking about trying to get back out there after being out of the game for a long time and accidentally sent him the clip

of me calling about frequently being the unintentional side chick. Remember that call? Before we go on, do you remember that call? I remember that call. No. Remember that mom? This is the homie. I know more. Okay. And, uh, yeah.

But how do you accidentally send that? Well, I would imagine she has some saved like if I hear myself on the I would save it like a to my phone you probably sent it without listening to it and she's like oh this one and sent the wrong one bold on lie go ahead Lauren when I realized my mistake I uh shit your pants freaked out a bit and things just spiraled from there and that dude blocked me on all socials king so yeah yay yay Well, send him this clip. All right.

Blocking a girl. And I know. But what did she say in the clip that she sent? She basically was like, why am I always the dedicated side chick? Like, I want to be wifey. Niggas don't respect my shit. Like, what am I doing wrong? She sent that to the dude she was here.

Yeah, instead of the other clip. And instead of him. The one guy that finally took her seriously. Yeah. She sent a clip saying, okay, no one has ever taken me seriously. I've just been community pussy. And whenever they want to hit you hit me. Okay.

Don't call Lauren community pussy. She called herself. No, she didn't. She said that men don't really take her seriously. You could date two men and they not take you seriously. It doesn't mean it's your community pussy. You put that on her. I'm not.

You guys are judging her. I'm not. She has a history of only being a side chick that's never taken serious. But that doesn't mean that she's community pussy. Is she in the community? Listen, man, I just try to. I apologize for saying community. Thank you.

Our Patreon listeners. To get there. I apologize for saying that. That was not right. You've got to stand on business, man. That's the problem. I'm pussy now. Too much soy milk.

Rory is a soy boy. Roy, do you drink soy milk in my coffee now, so I don't even do that. But do you drink soy milk? No. Oh, okay. I got a question. And why do you say it with a concerning tone? Because maybe that's why that man hit on you.

I didn't know. Because I had soy milk in my house. I was walking on a hot August day with soy milk. Oh, man. A nigga hit on you because you put soy milk Is that soy in your cup? Nigger's over my Starbucks. He said, oh, he putting soy milk in that?

I'm out the bag. First of all, I do not, I do not support that Jewish bank. That's funny. Jewish bank? I mean, Starbucks does print money. You, that's Seattle shit we went in Julia. 11 minus 3.

I'm doing the documentary on that that at first Starbucks in Seattle. He said in the. pandemic year. They made $38 million. It's nothing in there. I said in here. Sanding room only.

Just boxes piled to the ceiling from $38 million they made. Learne ceiling products. They don't even take the time. I know a dope spot when I see a dope spot, bro. They selling that doogy in there, my nigga. I'm telling you. They slang a doji out of that first Starbucks in Seattle.

I'm telling you, man. Ain't no way they made $30 million in that hole in the wall. All right. Well, they're a bank. Back to Lauren. before we do the conspiracy. Yeah, sorry. It's over with this guy, right?

We should just, what, say moving forward, know what you're sending to people? No, he wasn't built anyway. If a guy blocks, he, first of all, if a guy blocks you, period. Oh, my God. Speaking of this type of shit happening. Who blocked you?

No, my homeboy, he did some shit like this one night to his dude. I can't say the dude's name because he's pretty known. But he was a dude that we used to see, like, interviews and videos and shit. like that, like, oh, like, he cool. We thought he was a cool nigga. Speedy. So my homeboy, my home boy at the time, he was, he was in Miami.

Bro his name. He bumped into him at a party. So he texted me. He was like, yo, like, I just bumped into, what's the name? Like, you know, we had a conversation, cool, solid. Like, you know what I'm saying? Official nigger, whatever, whatever. We exchanged numbers.

I'm supposed to, he wanted me to link up after this party. We're supposed to go to some other party. So I was like, oh, where? Like, he's cool like that. I was like, yeah. Like, we just, you know what I'm saying? Like connected in the party. he was like, yo, like, see you got your section,

a bunch of girls, I like how you moving. I said, okay, cool. So my home boy. Anytime Mall does that before a story, I get to the edge of my seat. It's so embarrassing. And if you know my whole boy, you know it really how embarrassing it was for him.

He gets to the party. So he like, he's telling, he meant to tell, he meant to tell my other homeboy like, I met him at the party But like, yo, like he on me a little bit So it's like like he jacking my style Like he's like this nigga's annoying Like he's like he a cornball like this nigga

How he sends that message to the I hope they kicked his ass out to party Do he use the name in the text message? Yes Oh no He sent it to him And he's standing right next to him Can you tell us we just bleep it?

You can tell us after It's after it don't matter Yo, when I tell you, I almost threw up from laughing so hard. You know how crazy that is? To be like, yo, this nigga on my dick. Like, he right next to him. So wait, what did the dude do? L-O-L-J-K.

Nah, he looked at it. He said he looked at the phone. And then he was at a party. He was like, after that, there's kind of niggas just disappeared, like in the party. Like, he never-oh. He should have punched him dead in his fucking face. Now, he would punch my homeboy? That wasn't going to happen.

He wasn't going to see it. It would help if we knew who he was talking about. he definitely wasn't gonna do that all right what would you guys do in both both situations there the person that received the text or the person that sent like imagine you sitting there having a good time you send me a text and you telling your homeboy i'm dick riding you and i just met you i'm slapping the dog shit of you yeah we got a fight out of pure embarrassed out of pure embarrassment construction oh i thought you farted yeah apologies for all the construction that people have probably been hearing through this whole episode but yeah have you

I don't know. This is the soy milk in me. If I got that text message with somebody like I just kind of met, I'd probably just move on with my life. Like, I'm about to fight you. Yeah, I don't even know you. To me, to me now you're weird and we just don't need to speak anymore. If I'm not fighting.

If I was going to accidentally text you that after you said you changed his life, he changed your life. If Nas would accidentally text you that after you say, like, yo, this is a glory on my dick. But he actually sent it to you. I would, one, agree. Two, go, damn, I have Nazas's notes. number. That's crazy.

Yeah, why he rubbed his seat like that? That's crazy. I'm just honored that you texted me. You can only laugh at that point. Have you guys ever, maybe not a text? I mean, similar thing. Sent like if someone post something on their story or posts like a feed post,

that's really, my biggest fear. Cringy and embarrassed. Like a friend of mine, a mutual friend of mine is in this, like, relationship and he's like so gay about it. And he just did like a five paragraph post about his girlfriend. on like their two-year anniversary. Oh, how dare he?

And I sent it to my friend, and I was like, this is so fucking gay. And while I DMed it to him, I was like, I always had that thought because it's happened before, where you accidentally send it to the person that you're talking about? Yeah.

Has that happened to you guys? I've done that texting-wise. I've never done that. I've done a texting while because sometimes I'm going to like text about somebody and because I'm thinking about their name, I type their name into the thing instead of. That's a rookie mistake.

Yeah. Yeah, no. I haven't done it in a while. You a shit-talker. You move slow in your phone. You go to exactly who you're trying to talk to. Yeah, one of my homegirls, when did IG start the video DM? Like 2016?

Around that time, yeah. So my home girl was clearly DMing a guy that she was talking to. Laying on her bed, completely shirtless, like, titty's out. Titty's taken up the whole camera and sending an intimate message to, I assume the guy, she was talking to. Yeah. She posted that shit on her story. So I was working at Havas at my desk, scrolling through shit.

I called her immediately. It was like, yo, you know you just posted your titty's talking to a man. Like, that's on your story. Close friends didn't exist. It was just the video DM shit. It was like a 30 second, like titty's just tittying. I was like, yo, delete that shit. That didn't go to the guy you thought it went to.

I did that on Snapchat before. I was naked running around my house and a Batman cape. I meant to send it to my little sister. I was doing what? I was in my house naked and it wasn't sexy because I wasn't trying to be sexy. I was being annoyed. How did you be sexy with a baby? To my little sister.

So I had like a Batman cape on but I didn't have any, I just didn't have to have any clothes on because I was in the middle of changing clothes. But I found one of our old Batman capes from Six Flags in my closet while I was changing clothes. I put it on and sent her the picture. Thought I sent her a picture. I posted this shit on Snapchat, bro. Wait, you sent, you were butt naked with a cape on?

What a Batman cape? You send your sister's naked pixie is? I wasn't trying to be sexy. I was just being annoying. No, it ain't about being sexy. You just, you was naked with a capeboard. Yeah, I was naked. My little sister sees me naked all the time.

We face, we're, this my sister. I'm only, child. I've never seen Biggs naked. All right, what about Hop? And we live together. He said, what about Hop? Never seen none of my brother's day. Y'all are boys is different.

Yo, Biggs was to send me a video with him and a cake. I think there's a difference between men and women. I'm calling the authorities. Lock that nigga up, man. Just the rock chain. Just the rock chain. Just with the rock chain. Lock him up.

Lock this nigga. I'm walking the cops to his door. Lock him up now. Because if he's sitting at the me, ain't no telling who else. I'm crying at Biggs send you a video in a rock chain running around his house. Like, yo, look what I found.

This is the one that says Biggs behind it. I get that's your sister. But it's like naked with a cape boy. Like, It's just, I don't know. I can also come from a naked household. My mother was always naked in my house. Like, my mother is still always naked in her house.

But she was always just like, I'm not fucking putting clothes out for y'all. I'll pay the bills here. I remember one time we went to my homeboy crib and his mom's answered the door, Winnie the Poole. Oh, that nigga was so tight. Yeah, that's rough. All his mom's town was a t-shirt. Yo, he was sick, yo.

She is thick. Thick as his mother. Thick is cornbread and peanut butter. Think is Wayne food. Ooh. What? But she didn't know. But to her advantage, she didn't know he would, like, he had friends with him.

Yeah. Like, she ain't know it was two. She thought it was just him. She thought it was just him coming in the house. But she opened the door. She was like, oh, my God. I'm like, it's all right. It's okay.

Like, you know, it's all right. Miss Loretta. I'm ready for the rest of the tour. Did anyone hit you back on Snapchat? Like, yeah. Oh, no. They, like, people start, niggas started heart iron. That's how I found out.

Niggins started heart iron. I'm like, what the fuck is that? Swack. Hard iron. And I was like. They're just Batman fans. I wanted to die. Like when I tell you, I wanted to literally.

They went to fanatic sense. I was crawling a whole. My sister, my older sister, she uploaded a picture of herself naked on her Instagram. And she didn't know, she don't know how to, like, like, I guess, fuck with Instagram. She didn't know how to delete it. So my niece had to drive to her house, get her phone and delete it. So for like 15 minutes, it was just on the timeline. And my brother called it.

He was like, he hit the family chat. Like, yo, what's, what you want right now? Like, why are you butt naked on your Instagram? but she didn't even know she had uploaded it. I don't know how you make that mistake. It's too many steps to upload a picture on Instagram. Not really, not really, though. Because I'm damn sure almost posted a story

and some shit I had no business post. How? How does that? You literally have to go to the story, go to what you want to post. Because if you were on, so for example, I've had my phone in my hand and, like, just been walking and pressing shit

and not paying attention. Like if your phones unlock, my fingers are just pressing shit while my phone's in the hand. Yeah, you know how that's just, that's how it's how. video of being naked with a Batman cape. No, that's not how that happens. Smart fucking ass. I told you.

But naked with the cape. I just sent that to the wrong person. Well, I thought I sent it to somebody. You sent it to the world. I sent it to the world. Yeah. I think I caught that at like six minutes. It was up.

Ooh, that's a long time on Instagram. It wasn't like I caught it on the now time. No, I did not. Because I immediately went to call her. And that was back when when you ordered, when you I can't lie. I did like, I sat through like half. of the story, but I was like, what the fuck?

There's no way. It took me a second to even process what I was looking at and then called her. But no, I did not screenshot. Back in the day on Instagram, you're an awful person. Back in the day on Instagram, everything was in chronological order. So if you posted something six minutes ago, that was the first thing people saw.

Yeah. Yeah. That's got to be rough. That's, yeah. And imagine you being the guy, like, that was intended for that message and you hit in, like, public stories. like what is this girl doing? Like it doesn't hit your DM. Like, is she talking to me?

Oh, God. And she probably said his name. Ooh. I don't remember if she said his name. Ooh, caught. But she was like fake apologizing, if I remember correctly. Send it tities for the apology. That's, that'll make them like her no more.

Yeah, that's the best way to apologize. Yeah. They don't make them like her no more. Bust it up. Um, did we give Lauren any advice? She didn't call for advice. She just wanted to tell us the story. Oh, well, I mean, you got blocked.

He's lost. Sorry, Lauren. Get back out there, Lauren. And also, if you try to go back and, like, mend it, be like, it was just jokes. He already has a view of you. Yeah. It may not be an accurate one, but forever he's going to think, oh, I wife the side shit girl. Yeah.

So just move on. I mean, you know, Cleveland, there's plenty of it available, man. Don't do that. What? What? Don't do that. Cleveland is a good city. I like Cleveland.

Okay. I live in New York City and ain't no available men here, so Cleveland might be good. It ain't no available men. Can you lay down? Can you pipe down? Can you link down? Can you link down? You see how women just to throw shit out there?

Can you link down, though? I'm chilling. I found a great man at a on 42nd. He found you. Yeah, they're all gay. Oh, now you're getting somewhere. Now you're parted. That all men are gay?

I mean, most of them, yeah. I think most men are. gay. Now when I said it, y'all looked at me like I was crazy. Demers literally just said it. Yeah, so I called you crazy then. I'm calling him crazy too. 50% of men are gay.

I'm not going to say that. I'm not going to say 50%. That's most. You just said most. That's half. Most is over 51. Yeah, that's more of 50. No, is it?

That's a majority share. Yeah. Most is like 75. Most would have. Okay, so a lot. What's a lot? A lot? 30%.

All right. I'm rolling. Okay. I'm rolling with 30% of these niggas is gay. And this is all jokes, guys. No, and eight. Wait, did we say anything offensive? No.

Gay? Men are gay? Is that offensive? Population of America is gay men. That's a sick search. That's a sick. We have a nasty-ass algorithms. 7.1%?

Nah. When do they poll at? Before the pandemic? I feel like a lot of niggas got gay. You guys think I'm a conspiracy theorist? Mall thinks the vaccines turn everyone gay. That's the fact. I feel like,

After the pandemic, bad niggas is gay. That was before the pandemic. Yeah, I feel like once the niggas had to stay home and get the murder. As of August. They realized them like 10. Yeah, yeah, yeah, yeah. I'm rolling. I think a lot of niggas realize.

Like, you know what? I only like bitches because my niggas be liking the bitches. Like, I don't really like bitches. I like my niggas. Hey, listen to the music. These niggas popping perks, getting drunk. Look at their videos. No hoes.

As of August 24, 2004, New York City has an estimate over 270,000 self-identifying gay and bisexual people. And it's of at least another $2,000 and our self-identified. And we stand with you. We are allies. We have another voicemail. All right, let's go. Let's go. Let's go. Let's go. I had nothing. It's just going to be a cold cut of what was happening.

Keep rolling. There we go. Deli meat cut. Let's try to do this one take Jake. So I have triple brothers, but I'm only calling by one of them because he's really bugging. So he has a 12-year-old daughter. And my niece's best friend just so

happens to live next door, right? Now, the problem is why is my brother fucking his daughter's best friend's mom? I know this isn't going to and well. I mean, that's just swag.

Thoughts, comments, concerns. Let me know. He's not cheating, right? He's single. I thought that was going somewhere else. His daughter's best friend's friend? No, I thought he was just about to say, why is he fucking his daughter's best friend?

And then she said, mom. I was like, oh. That's just a same porn hub fantasy. Yeah. But I mean, if he's, what's wrong with doing that? Fucking the daughter's best friend's mom. If he's not cheating, right? He's single.

No, but it can, it can become messy for the daughter. For the daughter and her friend. Not even just the daughter and her friend. Like, it could become messy. Like, I don't, it depending on how her mom feels about her baby father at the time. You know what I'm saying? Here's what really matters. How old is his daughter?

12. Fair game Yeah that's I have What if it works out Now your best friend is now your steps What if you're planning on moving in two years Oh how often do things like that work out baby

I watched the Brady bunch for years on Nick at night Mm Same scenario 13 minus something Yeah Come on 10 minus two Come on Five

Is it five Okay I five that Yeah 13 minus 5. I think it's fair game. It's messy. It is fair game, but it's messy.

It's messy, but it's fair game. And I'm sure that the daughter is, yeah, I'm sure that she's uncomfortable with that or would be uncomfortable with that. But whatever. So obviously, her dad and mom are not still together. She didn't say that. We're going to assume that no one's cheating. We're just both single people. Let's hope.

It's messy. It's messy. It's messy. If y'all are both, like, married, what the fuck are you doing? but I don't know. I mean... That messy set. Okay.

Fire, though. We ain't supposed to be doing this? We need therapy. I'm just saying when we ain't supposed to be doing it. Therapy. Why? If you are a parent, it's tough to meet people. No, it's not.

If you are a single parent, yes, it's very tough to meet people. Why? How? Because you are consumed with your child at all times. It's tough to just go out and try to... You're not consumed with your 12-year-old at all times. Yeah, 12? No, you're not. It's not all-time.

And I'm not. I know I'm not. I'm not a parent, but I know people with 12 year olds. You're not consumed with it. 12 year olds have mad life. They outside. They're in sports. They're running around.

Like, they have friends. They have their best friend's house. Why you next door fucking a mom. Like, 12 year olds, I get what you're saying because you have a baby, baby. But 12 year olds do not consume while you're talking. I'm not letting my daughter. That is really apparent. Even at 12 years old, I would imagine, especially if a 12 year old has activities and

shit to do, like, yeah, you're driving them around constantly. Well, yeah. Part of their life. Yeah, so it may be hard to go date. And I'm next to somebody that I find attractive in this parent world. I got to go fuck that woman. I got to drop my daughter off here. Yeah.

To see her best friend and I'll drop some dick off. I might as well get some, you know what I'll drop other daughters off. Yeah, might as well drop this nut white. What is it called? Nut white lip gloss off. Let hurry up. I'm repeating. Repeating myself, but I still think.

Pass the gonorrhea. The Blue in Remembrance, I think, is the name of the song. When he talked about his first time he lost his virginity, he was brought to that house by his dad, who was fucking the mom. And then ended up fucking the daughter. Oh, that's a great song. Beautiful song. Blue is so talented. It's a great day.

But I think that's more common than people think. So I don't think it's really that sick as long as everyone's single and not doing no backdoor shit. I mean, anal's fine, but you know what I mean. I just get how it could be messy I get how that could be messy And I think like I feel like your daughter At 12 years old

It's such a special time Because they're developing And yeah I know you couldn't help it They're developing Mentally emotionally And they have this best friend You know fucking 12 year old Our best friend is our whole entire life

And I have a relationship with their mom I'm here We're here I'm here I'm talking about It's always mall But while we This is why we

This is why Damaris is crazy because she heard what he said and she kept trying to talk. If somebody said something about anal, he's like, yeah, that's messy. You can't just keep talking. No, that's the only reaction you can have is to ignore it and keep talking. D'Maris is very good at ignoring me. But saying anna was messy, like, I think the conversation is supposed to have.

To me, it's funnier when you ignore it and just keep talking with the conversation. But that's why I was laughing. Like addressing it is. But that's why I was laughing because Damaris is still trying to get her shit off. but it's like, you hear what he just said? It's messy. What if these parents are hiding it? Like, it's not like they're holding hands at the play dates.

Eventually, it's going to end. How do you know that? That's pessimistic. Oh, my, what? What if that's her new stepmother? That's what I'm saying. Messy are. No, that's like, oh shit, now me and my bestie are really sisters.

And then what if they break up? We still sisters. But what if they last? What if they fall in love? Yeah. What if love wins? I'm the woman on this podcast and y'all are the only ones being delusional.

You are single. The fuck, that got the... That means you wanted the niggas. That doesn't... No, it doesn't work like that. Yes, it does. All right, you're single. You're one of the bitches.

That's not that. See, it don't work like that. 15 minus whatever. Nah. Seven. That's not how it works. God damn, y'all. That's right.

Yeah. She got a bandana on. She not one of the niggas? A lea wore a bandana. She was one of the niggas. That was a bad. That was a bad thing. What are we talking about?

I don't know if I'm allowed to laugh at that. I'm just saying, she was. She wanted a homies. Homie level friend. You're single. You're just a homie. It ain't no love and it ain't no... So being in a relationship is what makes a woman.

Finally, we figured out the age-old transgender question. What is a woman? A woman is somebody that's in a relationship with a man. We defined it. And in the kitchen. And not voting or speaking. She didn't go that far in the cave. Remember, we told them that she only stopped when she saw men or she was seen.

I tried to tell you that human... Humans fuck Neanderthals. I've been trying to tell y'all this. I feel like I have like the. That's what I'm saying. So now you just need the man. Now you just need. In order for me to become an honest woman.

That's it. For now you're one of the homies. You got to take these jokes like you one of the homies. So when I get a man. The joke's up. That could shoot you. The joke stop? Of course.

I came into this podcast. I came into this game with a man and y'all still talk shit. Y'all still pop that shit. Yeah, but you could. I had a man and you looked me in my eyes and said that you could tell my nipples was Caramel Brown all the way down. and I had a whole man. That's just an observation.

You said that? Yeah, that's an observation. It's a clip. We used to play it at every live show. It's an observation. No? My memory is so bad. You said that?

Observations don't stop when you have a man. I apologize to Maris. What? What? You said we've clipped all those things. We put all fucking week. No, but when I can't remember everything. Like, you guys have to understand that.

That clip is. I don't remember everything. I see clips from the old pod where I'm like, bro, I don't even remember this day. But I'm talking about our lives. show that we have. Y'all used to play that mall compilation of wild shit. He said, when he's talking about my dad, like in big asses and big

ariolas? It's in that clip. It's in that clip, yeah. Well, I was sitting there going through my show notes. I was ready to get on steak. I was ready to hearse. You know, I'm sitting in the mirror, like, getting ready to go. Chicago, this Sunday, August 25th. We will be at the city winery. Tickets available

now at new Roryamall.com. Tickets are moving, tickets are selling so get them before it sold out. Don't DM me and Rory to my, yo, the link ain't working. A click on this part. I mean, if it's not working, text me. Get your tickets now, numerymall.com. We will be in

London and September. We will be in Toronto, October 17th. We will be in Atlanta, November 22nd. And then we're back home, New York City, December 13th and December 14th at the Gramercy Theater.

I think I know how to piss off Julian Demaris and Pige right now. Yo, so when we're in Chicago, you want to go to the DNC? Bye guys. And close. The DNC. A win is a win. A win is a win. I don't care what you're saying.

Yep, that's me, Clifford Taylor the 4th. You might have seen the skits, my basketball and college football journey, or my career in sports media. Well, now I'm bringing all of that excitement to my brand new podcast, the Clifford Show. This is a place for raw, unfills of conversations with athletes, creators, and voices that not only deserve to be heard, but celebrated. So let's get to it. Listen to The Clifford Show on the IHeard Radio app, Apple Podcasts, or wherever you get your podcast. And for more behind the scenes, follow at Clifford and at TikTok podcast network on TikTok. On The Look Back at it podcast.

From 1979, that was a big moment for me. 84's big to me. I'm Sam J. And I'm Alex English. Each episode, we pick you here, unpack what went down, and try to be. to make sense of how we survived it with our friends, fellow comedians, and favorite authors. Like Mark Lamont Hill on the 80s. 84 was a wild year. I mean, it was a wild year.

I don't think there's a more important year for black people. Listen to look back at it on the I Heart Radio app, Apple Podcasts, or wherever you get your podcasts. I'm Joey Dardano. And on my new podcast, Hope from a Hypocrite, I'll be changing lives, helping people in need with thoughtful solutions. Sike, I'm a comedian. I'm not qualified to give good. advice. Join me and my comedian friends as we riff rant recommend some of the most legally dubious advice known to me. This is Help from a Hypocrite,

the worst advice from the dumbest people you know. Listen to Help from a Hypocrite Wednesdays on the IHeart Radio app, Apple Podcasts, or wherever you get your podcasts. This is an IHeart podcast. Guaranteed human.