Next Level Pros - #21: Casey Baugh: Founder of 3 Companies, Recruiting Genius, Manifesting Master

Episode Date: July 30, 2023

Join host Chris Lee on The Founder Podcast as he explores the incredible journeys of some of the world's most successful and inspiring entrepreneurs. Chris introduces his guest, the amazing Casey ...Baugh! Casey has an impressive background as a founder, having established three different companies.Currently active in his business, The Sandlot Partners, Casey and his team have invested in and raised capital for several big names. One of his co-founded companies, Greenlight Restaurants, has seen incredible growth with around 58 locations in the US and an astonishing 160 locations in Indonesia. Despite dropping out of college to pursue door-to-door sales, Casey's determination led him to become a lifelong learner. He now shares his wealth of knowledge and experience by teaching entrepreneurship at BYU and participating in prestigious programs like Harvard Business School's OPM program. Through captivating stories and valuable insights, The Founder Podcast with Chris Lee inspires listeners to believe in themselves, overcome challenges, and create something remarkable in the world of entrepreneurship. So buckle up and join Chris on this journey to meet the founders who are shaping the world of business today. Welcome to The Founder Podcast with special guest Casey Baugh! HIGHLIGHTS "The truest form of dignity you can give to another human being is to teach them to be economically self-reliant." "Life would have been very, very different if I wouldn't have gone on the mission... you connect the dots looking backward." "I watched a Steve Jobs commencement speech... when you look back, you connect the dots, and you just say it never could have happened any other way." TIMESTAMPS 00:00: Introduction 05:50: Ambition 10:54: Redefining Education 14:42: The “Big Boy Club” 21:36: Support Systems 28:16: Investing 36:42: Doing It BIG 40:50: Leadership In Family 48:32: Money Doesn’t Solve It All 50:38: Serving Others 57:07: Abundance & Scarcity 1:03:26: Self Improvement 🚀 Join my community - Founder Acceleration https://www.founderacceleration.com 🤯 Apply for our next Mastermind https://www.thefoundermastermind.com ⛳️ Golf with Chris https://www.golfwithchris.com 🎤 Watch my latest Podcast Apple - https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281 Spotify - https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2?si=dc252f8540ee4b05 YouTube - https://www.youtube.com/@thefounderspodcast

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Starting point is 00:00:00 Welcome to the Founder Podcast, where we explore the journeys of some of the most successful and inspiring entrepreneurs from around the world. I'm your host, Chris Lee, a serial entrepreneur with a passion for building and growing businesses. Throughout my career, I founded multiple nine-figure businesses and learned a thing or two about what it takes to succeed in the world of business. I want to share those lessons with you by searching out the coolest guests on planet earth and have them share their own incredible stories. But this podcast, it's not just for entrepreneurs. It's for anyone that's
Starting point is 00:00:36 looking to be inspired by these stories of people who have overcome incredible odds and create something truly remarkable. So join me on this journey as we explore the fascinating world of entrepreneurship and meet the founders that are shaping it today. Let's dive in. Welcome to the show. Today, I am joined by Mr. Casey Baugh. Casey is probably one of my favorite human beings in the whole world. He has an incredible story and probably just even more incredible as a person, just the way that he gives back. Casey has an immense background as a founder. He's founded three different companies. He's currently active in his business, the Sandlot Partners, in which they have invested and raised capital for quite a few big names.
Starting point is 00:01:26 We'll be talking a little bit about that in a bit. He also co-founded a company called Greenlight Restaurants. I'm not even sure on the statistics on that. How many restaurants do you guys have now? I should know. It's eight or nine different concepts in a lot of different restaurants. We've got one brand that we're scaling really quickly. And so we're adding one or two. Yeah, one every other week. Yeah, that's a kebab, right?
Starting point is 00:02:03 Yep, kebab. Is the big one? Yeah one yeah sweet do you know about you know about how many locations you guys are at now i think we're at 58 in the u.s the last time that i checked but we actually have like 160 in like indonesia it's the craziest thing our partners are um korean and they they have like this insane story where there's this family. It's like one of the wealthiest families in Indonesia. And what they'll do with their kids is they'll send them to the U.S. to go to school. And part of what they have to do is they have to find a business that they love and bring that business back to Indonesia.
Starting point is 00:02:48 And that's kind of like their college assignment. And so there was a kid that came to the University of Utah, fell in love with cupbop, and kind of hounded Jung and Doc for two or three years to let him take it back to Indonesia. And come to find out he's like one of the wealthiest families in indonesia which is like a massive country i didn't realize how big it was and and so you know yeah it's kind of taken on a life of its own so scaling all all over the world with that one yeah that's a cool story it's uh kebab it's a korean barbecue right like yeah it's a it's a quick yep quick serve concept similar to like a chipotle or like a you know uh yeah costa via one of those awesome yeah i actually haven't had a chance to to go to one i need to i need to swing down to
Starting point is 00:03:40 utah and catch some um on top of that case Casey co-founded a company, Manufactured Housing Investment Group. If everything's up to date on your LinkedIn profile, 260 different manufactured housing locations provide housing for over 100,000 people. That's freaking awesome. I had an opportunity to actually go and tour a few of these communities out in Tennessee. It was pretty awesome to see what these guys do. They go in and take a community that's pretty run down. They turn it on its head, get some brand new facilities in there, provide housing for people that wouldn't necessarily have a similar type opportunity. So both doing a
Starting point is 00:04:26 humanitarian aid, really like providing good quality housing and a fantastic capitalistic model as well. So that's pretty, pretty sweet. So Case, you've got this incredible background. You've co-founded these three different businesses. I know you saw me and Casey go pretty way back. I was actually thinking about this today in preparation for the show. Uh, me and Casey at the end of the summer, we, we met 20 years ago and, uh, we were, we were missionaries out knocking doors in the land of Oklahoma and preaching the gospel, uh, talking about Jesus Christ. And, and,. And that's kind of where you got your start in the door knocking world. And then you spent, how many years was it with Vivint? I think it was 13 years total with Vivint.
Starting point is 00:05:14 16 years in the industry. 13 years. So tell me about like, what about that experience working with Vivint? I know you worked with one other, at least one other company in the door knocking world. What about that was the preparation for your now crazy success that you've been having these last few years? I actually think about this stuff a lot. I teach entrepreneurship up at BYU.
Starting point is 00:05:41 And so you're with kids, kind of class that's on the the front end of the journey you know you come in with just this tremendous amount of ambition and hustle and naivety and you know you're just like you're so excited you know a bit fearful. And I think about my journey and I'm like, you know, I, I watched a Steve jobs, you know, commencement speech at Stanford. Um, and he talks about connecting the dots, looking backwards and how you can never see it going forward. But when you look back, you connect the dots and you just say it never could have happened any other way. And, you know, all the things that you're talking about from the mission, I think about those two years in my life and just how irreplaceable they were and everything that I've ever done in my career, you know, who I
Starting point is 00:06:38 married, the track that I went on in life. It's like one of those coincidences that, you know, it's almost scary thinking about it because you're like, man, there was a bridge or there was a crossroads that, you know, life would have been very, very, very different if I wouldn't have gone on the mission, you know, and, um, it's kind of, you have those all along the way, you know, but for me, you know, I, I, I started knocking doors out of desperation. It wasn't, you know, but for me, you know, I, I, I started knocking doors out of desperation. It wasn't, you know, um, it wasn't, you know, excited about the opportunity. It was desperation to, you know, pay for school and to, I, I met my wife and, you know, we,
Starting point is 00:07:21 we, we got decided to get married. And so there's kind of this process how old were you when you got married i was 23 um 23 young young by today's standards for sure yeah yeah young by young by today's standards you know um and and unexpected you know i wasn't going to school thinking about getting married and you know ended ended up meeting Chels and it's just the stars aligned and it just went, you know, pretty fast. We, from the time we got met to the time we got married, it was about 12 months. And so, um, you know, there's, uh, the Dean of Harvard business school, it's got him knitting Nori. And he talks about this concept of the truest form of dignity that you can give to another human being is to teach him to be economically self-reliant.
Starting point is 00:08:11 And I think about like that time in my life and I was not economically self-reliant. hourly job. Um, my parents that did not have much to give me had kind of helped me with that first semester of school. Um, and you know, I, I was kind of fearful. Um, not in like a, I'm sitting, you know, hiding under my bed scared, but like not knowing what to do. I just, you know, I'm trying to get hourly jobs and I'm competing against students and I can't get a job at Chili's. I can't get a job at, you know, the old spaghetti factory in Utah County. You know, there's just, everybody's fighting for these, you know, $7, $8, $10 an hour jobs. And then I had a friend, you know, that had gone out and done door-to-door sales and he'd made $50,000. And again, this is 20 years ago, $50,000 then was $10 million to me today. Like, you know, I would have, you know, one, if he could do it, I can do it. And then second, if I could really do that, that would change my life. You know, I I'd have the, the resources to
Starting point is 00:09:29 go to school and to be able to, you know, provide, you know, for myself and Chels, you know, she's going to school. And so I went out and, you know, that summer was so transformational for me. You know, I made $50,000, but what I really got is I got this dignity. I got this like belief in myself that I can, I can go do hard things and I can go provide for myself. And it was kind of like the, the, the confidence that it gave me, no one, I don't need to call my, my mom or my dad, which they didn't, you know, they didn't have resources to give. I was one of seven kids that I could kind of pay my own bills. I could kind of stand on my own. It just, it gave me one, this confidence and next year? And so kind of stayed in the industry and I made 200 grand the next year. And then again, it was like, Oh my gosh, this is over.
Starting point is 00:10:30 So amazing. You know, but I remember kind of those famous last words of like, Hey, I'm just going to take one semester off. Like I, you know, I'm going to, like, I I'm going to take, it's just this one semester. I'm going to really focus on work and then I'm going to get back after it. And that was the last time I ever went to, you know, my ever went to school kind of on an undergrad fashion. And so. somebody that's like continuously learning really defines education in a different route not your traditional sense but in the traditional sense you're teaching school at byu which is which is pretty awesome and you go and you attend all kinds of harvard uh harvard business school continuous education programs and i know we're a part of a opm program i know you've done like a handful of other different types of programs. So it's pretty, it's pretty awesome
Starting point is 00:11:29 when you think about like this guy drops out of college to go and knock doors and then it comes full circle. He's now teaching business at a very prestigious, uh, uh, school and going and attending, uh, one of, uh of one of the most prestigious schools in the world so that's that's pretty freaking awesome no no i mean i so that that that's another one of the things i think about a lot i actually laugh at i'm just like that like i think i got a 19 or 20 on my act like there's no way i could have got into byu you know and you know just you're right there teaching class you're like, you know, and, you know, just you're there teaching class. You're like, you guys are so smart. Like you guys are just so awesome. And I couldn't have got into
Starting point is 00:12:11 this school. This is like a, you guys are all way smarter than I am, you know? And the thing that I learned about Harvard, you know, which is so great, you know, it's actually been like a very good life lesson is, is just, you know, uh, there's times and seasons for everything. And, and I think when you try to force something, I think it's easier to think about it as like paint by numbers. Like you do this, then you do this, then you do this, then you get this. And that's actually like a lot easier for us to like digest. It's like, there's a plan. It's clear. I just, I do these things and then I get this. And that's just not my experience with entrepreneurship. It's kind of the opposite. You know, the people that I know, it seems like it's a linear line, you know, and I love that
Starting point is 00:12:54 you're doing this podcast because you get to actually hear the real stories and it's never linear and it was never clear. And it was kind of one thing led to another thing. But I remember I was with my dad. I think I was 30 years old and I'm in Boston. And I'd flown him out to go to a Red Sox game with me. I was, you know, we had a solar team. We launched Vivint Solar. We had a solar team out in Boston. And, you know, so I was out visiting the team and flew my dad out to go to a game.
Starting point is 00:13:26 And we're walking around the campus at Harvard. And he asked me, he said, do you ever think you would go, you know, to a school like this? And I remember, you know, saying, I think that ship's out. And then I actually like went home and started doing some research. And I realized they have really good executive programs. You don't need an undergrad for it. you can just kind of pay your way in and I went and I did one of those on negotiation it was just fantastic and then I realized they have longer programs kind of their version of their executive MBA that you can actually just if you you know put your
Starting point is 00:14:01 credentials on there and your life experience you can can get into those. And it's kind of started this journey where, you know, I think I've been back to Harvard over 20 weeks over the last decade and it's been life changing for me. So you said this all started just from going out to a baseball game and taking a tour of Harvard, just kind of walking the campus with your dad? Yeah, my dad, and he asked me like this simple question and I, you know, it was so far outside of, it was so far outside of anything I could have dreamed of, you know, like, it's like, I dropped out of UVU, you know, I can't go to school. I remember like going out there and just being so excited about it. It's like this, like, man, I got to taste this experience. And I'm in like the, you know, the big boy club.
Starting point is 00:14:48 And I remember going back and telling like my buddies that had actually done MBAs there. And I just did not get this, like the, you know, I did not get the reception that I thought I would get. You know, I thought everybody would be like, man, that's so and it was like first it's like well that's not a real nba and i'm just like that's like the that's the weirdest answer i've ever got like but it was like this kind of scarcity of like oh like you know you're not stepping into like something that you know i hold very dear and i was like you're just buying your way in. You're not real.
Starting point is 00:15:26 Which I'm like, I know. I'm not. I'm faking it all the way. And so it's like, but I'm trying. I'm working hard at it. And it's been really good for me. And it's served me really well. And I don't know what else to say other than it's been really great for me. And I wanted to tell you about it. I thought you'd be excited. You're not, you know, so it's, it's kind of one of those lessons. It's like, you know, you, you know, about half the people are cheering for you and half the people are hating on you. That's just kind of what it is. It's kind of how life works. That's, that's life. That's life in general. I mean, if you're going to go and accomplish anything big, you're, you're always going to have this, at least, at least my
Starting point is 00:16:07 experience has been that I'm going to have a divisive line. I'm going to have those people that are cheering those people that are hating. So, but yeah, man, that is, uh, you're, you're an inspiration to me to, to be able to go and, and, uh, participate in, in a Harvard program. So, you know, this last year we started the OPM program. It's a three-year. And for anybody that's listening to this, if you guys haven't looked into some of these, they have a variety of different programs.
Starting point is 00:16:33 You know, anybody that has done it, life-changing is kind of the consistent feedback. It's just a transformational experience. It's really special. I, I, you know, in the course of history, in all of, you know, time, there's never been an opportunity to go, you know, to the best school in the world or one of the best schools in the world with people from all over the globe. i think we had 16 or 17 billionaires in our class or billionaire families it was wild and and and to be able to like study from like the best professors in the world and actually like with planes and internet and kind of all of the
Starting point is 00:17:19 2023 you know life that we could live today we to go have that experience and i just think it's you know i think it's kind of a moment or a window in time that's special and it's really fun and it's fun it was fun to go experience with you and daryl you know to have friends out there and to you know be out there and just kind of go on that journey together and i knew you know i'd been out there enough that i just there has never been a single week that I've gone out that it just hasn't been magical for me. And it hasn't been like very impactful. I've been able to get an idea or two ideas that I've been able to come back and implement into my business. And, you know, everything that I'm doing right now was from work that I did over the last decade and kind of
Starting point is 00:18:02 snagging a skill, a skill here, a skill there, a philosophy on the way to think that shaped me, you know, it's, it's, you know, it's helped me kind of become the man that I am today. You know, the thing that I respect about you, Casey, is you, you, you've done entrepreneurship a lot different than most people did. Um, you know, some, some people like myself, they start entrepreneurship early and they just fail, fail, fail, fail, fail, screw up, fail. And I know you've had your failures over time, but the thing that I respected about you is like you took entrepreneurship as an employee and really like created, you were an entrepreneur, even though you were an employee
Starting point is 00:18:45 over for the many years of Vivint. And because of it, you focused on your network, you focused on your knowledge, everything that you were creating. And like you set this foundation for everything that you're doing now. And so that you were like, when you were, when you decided to go out on your own, like, dude, you just freaking crushed it from day one, when you were, when you decided to go out on your own, like, dude, you just freaking crushed it from day one because you had so many people that respected you. You had worked with so many incredible individuals. You know, you had gained these relationships and man, that's, that's the thing I like that
Starting point is 00:19:19 I love about your story is like, you weren't afraid to invest the time of what would be perceived at least early in my career. I was like, man, what are you doing? Wasting your time working for somebody else. Right? Like, like that's that I remember in 2008, when I was going to launch my first business, we're sitting in gold's gym. We're talking about how you're going to invest the next few years with, with Vivian. And I'm just like, dude, and I'm just thinking in my mind, like, what are you doing? Like that? Like you you're you're so much more capable of going out and doing this and but you weren't you weren't afraid to put in the time put in the effort but i think that i think you know one thank you that's so kind you know for you to say that the the second piece is i wasn't capable at that
Starting point is 00:20:01 point like i didn't have the skills i didn't have the skills. I didn't have the mindset, like, you know, the, one of the greatest gifts I've ever had in my life. And I think any young entrepreneur that gifts gets this gift, you know, you are blessed, but I was able to have a mentor in Todd Peterson that was like the example of, you know, what it is to be a great entrepreneur. And, and I got this apprenticeship, I got this front row seat on how to be an investor, you know, how to treat your employees and navigate really rough waters, you know, um, lessons on finance that I never would have got, you know, we, we, we took money from Goldman sachs and then we sold the blackstone in a
Starting point is 00:20:45 leveraged buyout and then we split off an equipment company and sold it you know in a strategic sale and then we took vivint you know solar public on the new york stock exchange and then we had multiple failed transactions you know that were on the one inch line and we we securitized bonds and and took you know debt to the public markets and then line and we securitized bonds and took, you know, debt to the public markets. And then we end up selling Vivint through a SPAC. And these are like complex, hardcore finance problems that you've got a kid that got, you know, a 20 on the ACT that just wouldn't have sniffed a seat at this table and somehow you know i i end up you know being on the right team and and having a good attitude and working hard and you know kind of working my
Starting point is 00:21:33 working my way into the room and i just you know i was able to be around that stuff and just learn by being there and so you know i again, like everybody's journey's different and it surprises me. Sometimes I was reading something on Michael Bloomberg the other day and everybody looks at Michael Bloomberg and says, Oh my gosh, look at that guy. He's one of the wealthiest guys in the world. You know, he's, you know, done so well. He got fired. I think when he was 39 years old and that was when he started Bloomberg 39. And I think about that and I'm like, that's my age, you know, and he had just got canned from his corporate job. And, you know, there's so many stories of people that really kind of come into their own later in
Starting point is 00:22:16 life. You know, they're, you know, I think the idea you see like all these young tech entrepreneurs that are 22 years old and just go create a unicorn. And, you know, but I think that's more of the exception to the rule than the rule itself. I think, you know, all of us, like it takes time to go get the emotional maturity and the skills. And you just, you know, there's kind of life lessons that you've got to go get. And so, you know, and what you the magic of your journey, you know, this is Alex Dunn quote. You know, Alex, when people ask him about being an entrepreneur, he says the best way to be an entrepreneur is to be an entrepreneur, like to start a business. Like if you want to learn what it's like to be an entrepreneur, go start a business. That's about the only way that you can really learn because there's just lessons that you're going to be taught that you can't get taught otherwise. You know, you're never going to learn that thing in a classroom.
Starting point is 00:23:15 So I want to point out, I mean, you went through just all the incredible experiences. You got me? Something happened with my audio where I lost you. There we go. Might be your headphones. You got me? Cool. Yep, I got you. So one thing I want to point out is, well, you just went through all your incredible
Starting point is 00:23:40 experiences that you had with Vivint and being able to sit on the front row seat for all these things. Like in today's society, at least for those that have what, uh, the E-myth refers to the entrepreneur myth, right? They get this bug and like, Oh, I got to start a company or whatnot. Like it's promoted on Tik TOK, Instagram, right? Like you talk about the young techs, like all those incredible things, like you cannot experience what you experienced just going and starting like some basic company. Like it's a one in a million shot to be able to go through everything that you did. And that, that is one thing that like, I was so jealous of during my career and, and seeing you be able to participate in things. And it's actually
Starting point is 00:24:26 ultimately what brought me back to your position, like coming in and working for somebody else. Like I went for, you know, four and a half years trying to run my own things. And it was like failures, slight success, little success, not really thinking big. And like, ultimately I'm like, dude, I got to surround myself with Casey. I got to be in the presence of Todd Peterson. I got to go and be around these guys because there's so much more. And, and one thing I would encourage to like any listeners is like, like, don't skip those steps. Don't think that you're missing out. There's so much time as you talk about Michael Bloomberg, 39 years old, getting fired, started.
Starting point is 00:25:05 I mean, we know Colonel Sanders didn't start KFC until in his 60s. You know, like there's so many actual stories of people starting way later in life. It's because they get the experience. you know, would say it's like a really good profession, a really good profession to start in. If you're ambitious is sales. Like when you think of like a foundational skill that it's like, this skill will serve you well for a long time, it sells. And like, you know, I, I was an employee at Vivint, but Vivint was an extremely entrepreneurial environment. They gave you a, you know, a very big box playground to go play in. And also like, you know, I made over a million dollars. I think it was like 11 of the 13 years there so it wasn't like you know i i had a
Starting point is 00:26:06 compensation package that like you know you make as much as you're able to go make and so you know when i think about you know i've got so many dear friends that are doctors and dentists and attorneys and all these traditional fields but the reality is like to go be a specialized doctor right now, you're almost 15 or 20 years of schooling just to get started. And which, you know, I look at like the service that they give to humanity. And I'm just like, they are the great souls in the world because they're like saving lives. But when I think about like a financial decision, it's not a great financial decision. I mean, you think about, I've made a ton of money from a very
Starting point is 00:26:52 young age and got the benefit of compounding. I was able to take a hundred grand and go put it to work 20 years ago. And that's turned into a big number 20 years later just by compounding, you know, where somebody else, they give away those years and they also like have a pile of debt. And then you get to that point where you're like, hey, I've arrived, like it's my time to shine. So you go get a big lifestyle and you kind of eliminate your opportunity to go get ahead financially. And you've got a big income, but you've got a big lifestyle. And, you know, and I would say that's kind of the, the situation of so many of these like ultra successful, super smart people is they really don't have a whole lot of investment. And the, the, the way that Tony Robbins describes it is, you know, if you don't own a business, if you don't have ownership, whether it's being an investor or being a founder, you know, you're a dancing bear and you get paid
Starting point is 00:27:52 when you dance. And, you know, if you're working at McDonald's and you get paid $8 an hour, if you're, you know, uh, if you're a plastic surgeon, you make a thousand bucks an hour, either way, the only, the only way you get paid is when you dance. And so the, you know, the goal for me was I don't want to be a dancing bear, you know, like I, I, I want to go, go put my money to work so that, you know, when I go on vacation, you know, I took my family to Japan last week and I get a call from a buddy this last week. And this happens like a lot now. Get a call from a buddy and says, hey, that $400,000 that you put into that real estate deal three years ago in Vegas, UNLV just came and bought it from us. It's a 50% IRR.
Starting point is 00:28:41 It's two and a half X your money. I got a million dollar check coming for you next week. And I'm like, that's amazing. And I'm chilling in Japan with my family and made a million bucks, you know, and it's, but it's from work that I did a long time ago. And it's that money that's been working really hard, making 50% a year when I'd forgot about it. And I think that's the magic of owning businesses and investing and, and being the founder of your own businesses. You know, if you can execute that,
Starting point is 00:29:14 that that's, you know, wealth, people who want to generate wealth, wealth is created in concentration. It's maintained through diversification. so it's just you gotta go most wealth is created by somebody starting a business and creating that equity from growing the business and have ownership in the business and then you know you either take dividends out you go sell the business and that's where you go create a nest egg that you go invest and go keep it by spreading it around over a lot of stuff but you make it by focusing on one thing so dude you brought up two things that i want you to expound a little bit more so one you talked
Starting point is 00:29:57 about traveling with your family uh last week in japan i know you prioritize travel with your family quite quite a bit like tell me like where is your prioritize travel with your family quite, quite a bit. Like, tell me, like, where's your focus with, with your family? What drives you about your family? Like what, what, what, why are families so important for you as an entrepreneur? There's a book that's one of the most impactful books that I've ever read in my entire life. It's a book called how you measure life by Clayton Christensen. And I had the opportunity, super famous, you know, Harvard Business School professor wrote The Innovator's Dilemma kind of in the early to late 90s. He was completely in the heart of everything that had to do with technology. Like, you know, and to this day, his stuff influences, you know,
Starting point is 00:30:46 so many of the technology thinkers. But he wrote this book called How Will You Measure Life? And I remember I was 27 years old and, you know, I'd worked at Vivint for five years. I'd got some equity early in the company and Blackstone came and bought the company for $2 billion.
Starting point is 00:31:04 And I think I made seven or 8 million bucks at 27 or 28 years old. And at that point in my life, oh my gosh, like I never have to work again. You know, it's like the, the it's over, you know, but I'm sitting there thinking about it and I'm, uh, and Todd Santiago, he, he was the CEO of 2GIG at the time. He ended up being my boss for a long time at Vivint. But Todd gave me this book. He said, hey, this is a really great book. And I remember going and reading it. And Clint Christensen, he talked about your deliberate choices and then your emerging opportunities. And he also talked about, you know, what we value. And he gave it, you know, a simple definition of value. He said, you value where you spend your
Starting point is 00:31:50 time, where you spend your money and where you spend your energy. And it must've been like a really pivotal time in my life, you know, really reflective time. Cause I actually like took that so personal. And so I went and I put a spreadsheet together and I put time, value, and money. And then I put all of the things that I said that I valued. I value my relationship with my wife. I value my relationship with my kids. I value financial independence. I value education. I value my relationship with my family. And I kind of put all these like said values. And then I actually like put a test to them. I said, how much time have I given to this thing last week, last month in the last year? How much emotional energy am I investing in it? How much money have I invested in it? And there was just these massive gaps in my life. There was these massive gaps between what I said that I valued and where I was spending my time, money, and energy. And a number of those came back to my family where I said, you know, I'd kind of justified, hey, you know, I'm going to go
Starting point is 00:32:56 kill it now and I'm going to go sacrifice now, but I'm doing it for you guys. You know, my kids were young and I'm doing it so that I can have that freedom down the road. But I was, you know, I don't think it's either or. But it wasn't lining up. No, it wasn't lining up. And I think ultimately, like, if I wouldn't have made those changes, it would have been 10 years later, 20 years later, and I still would have been making the same trade-offs and still would have been making the same justifications. And I know that because that's the tendency that I fall into. Like business is really fun and you get this instant gratification and you have a scorecard. You're either winning or losing and you get this action. And then you go home and I'm watching my
Starting point is 00:33:40 kids and I've got two kids and poopy kids and poopy diapers and, you know, and I'm just like, this is a lot less fun. Like I want to go pass these off to, you know, somebody else and go back to the game where, you know, like I'm playing in the game. And so it's one of those things where I just, I made some changes in my life at that point that have influenced the last, you know, 13 years of my life. And one of those specifically was with my family where me and my wife, who just said, we value, um, travel and we value our family culture. And so since then, that's been something that we've been very deliberate at, you know, once or twice a year, picking a spot on the map and, and going, and, you know, it's getting away. Talk a little bit more about that. Like,
Starting point is 00:34:33 talk, talk a little bit more about that. Like, what are your best practices? What are some principles that you live by? What is the family culture that you, that you try to create? Cause I love this about you. Um, so number one, it's like, I don't know, you know, Tony Robbins, he's so big on immersion. He says we, we, we truly grow when we're fully immersed. And I think about like my mission and how much I grew on my mission. Cause I was all in, or I think about like high school sports. The reason I love high school sports is because I was all in, you know, when I've done well in different companies, it's because I'm fully committed. And so I think,
Starting point is 00:35:11 you know, where I see the biggest breakthrough with my wife and with my kids is when I'm fully immersed, you know? Um, and so for me, the best way that I've found to do that, and again, it's taking advantage of 2023 and planes and hotels and, you know, we'll pick a spot in the country that we, you know, we're in the world that we've never been. And we like block out some time, you know, last year it was like this unique window in my life when we blocked out five weeks, you know, we'd wanted to do it for a long time. And we took our whole family to Europe for five weeks, you know, and a lot it was too much you know the trip was seven weeks and we end up coming cutting it short in five and it was like it was you know real weird but but it was so magical you know
Starting point is 00:35:54 like something never forget so this time we left our younger kids home um just because they can't fully be there and it changes the dynamic of the trip we said let's take the three oldest ones you know and let's go for eight days you know let's go for a week that's a uh enough time that we can get completely away but it's also you know and so we you know we allocate real money it costs real money you know you can do it whatever kind of budget you're on we're at a spot right now where it's like we're doing first-class tickets. We're going to the Alma. We're going to go do it the way that I want to do it.
Starting point is 00:36:33 But it doesn't have to be that way. You go have the exact same trip, staying at a cheap Airbnb somewhere. And so it's like the principle is I'm eating breakfast, lunch, dinner and with my family all day. And when we go, we go hard. You know, we'll get tour guides and we'll go see the cultural things. We'll eat the local foods and we'll go to the local mosques or the temples. And, you know, we go experience the religions and we just we want to be we want to be a family that's inclusive we want to be somebody that like loves people um and you can't really see somebody until you you know experienced what they experience and i always just come back just you know one so full of gratitude for the
Starting point is 00:37:19 country that we live in you know we we had one meal in japan that was like high-end authentic japanese food and it was gnarly like it was like the eel was in the ocean like 30 minutes before and it is you know still moving on my plate and i'm an eight-year-old and my 12-year-old my 14-year-old wife and i'm hammering it down it's just like it was you know a lot but they you know we we went we had the meal but like we get back and we have chip filet and we're like we really like chip filet a lot better you know so it's like one of those things but you know you right i don't know like the spirit of my family and like the camaraderie it's there's these magic little moments where we were at this
Starting point is 00:38:06 museum it's this anime this real famous um animator i'm i'm spacing his name right now but he's got a museum in japan you know kind of this iconic animator and my daughter my daughter's into that so we go to this museum and my two oldest daughters that are way different you know one of them is an artist one of them she doesn't like sports you know she you know loves singing the other one she's like hardcore cheerleader like lives for you know her friends and they're way different but they're really close. And we see them, you know, sneak off and they're laughing and having, you know, lunch together. And me and my wife just look at them like, this is the reason that we do the trip. You know, if like, if we didn't have these trips where we were forced to
Starting point is 00:38:56 be together and like lean on each other, you end up growing in different directions. And we just, we don't want that. We want to be a family that, you know, has real relationships. And the only way that I know how to do it is you go spend real time, like real, you know, meaningful, authentic time. And that's where you kind of peel the onion and talk about the stuff that really matters. So you talk about traveling and whatnot, which I think everybody wants to do or whatnot. Let's talk about like, what, what are some daily habits or routines that you have with your family or maybe the weekly ways in which you really take advantage of that relationship and, and, and are able to bond outside of, you know, obviously five weeks in Europe is, is fantastic. And you're going to
Starting point is 00:39:44 get some great bonding there like what are what are some best practices principles that you try to learn live by i'm just kind of like on the daily or like on the you know it yeah daily weekly like just what are some consistent practices that we just build we build stuff into like our life that, you know, forces us to be together. So like Lake Powell has become really central to our family and, you know, it's got all the ingredients that I care about. It's, you know, it's in nature, you get away from your phone. Um, everybody's together. There's enough variety. Everybody can go kind of do what they want to do. Everybody likes it. And so it's
Starting point is 00:40:25 something that, you know, everybody looks forward to going and there's just not that many things that we found that everybody's having a good time. And so we'll go three or four times a summer. And that, like, I didn't grow up doing that, you know, I never grew up doing that. So, and it's become a real central part of our life. You know, we try to have traditions over holidays and, you know, um, one of the things that I started doing is we, we take leadership in our family. I'm one of seven kids. My wife's one of, you know, four kids, but we try to take leadership to go create family reunions. We tried, you know, and so we'll, you know, long in advance, we'll, you know, suggest a place where we fit the bill, you know, so we actually like allocate, you know their grandparents and their cousins and you know
Starting point is 00:41:26 all this stuff it's like it doesn't happen by accident and it's the same with success in business it's the same with success financially it's like you have to be deliberate in your plan to get the outcomes that you want they're just not going to happen by accident i think with what you're talking about with family, I think that's probably the easiest one to put on the back burner, especially like extended family, siblings, parents, right? These reunions. And at least my experience, like you said, everything's got to be on purpose on deliberate because we always put it off. Oh, maybe next week, next year, two years from now, whatever, whatever it is.
Starting point is 00:42:05 So I think that's like so crucial that we treat it the same way that we do. I mean, it was, it was one of those, it goes back to that experience I had, you know, reading how will you measure life? I, I, at that point I looked at my relationship with my mom and dad and that, that was a relationship that I said that I valued. And I hadn't called my dad in a month. I hadn't, you know, been up there. I hadn't spent any time. And over the course of the last 13 years, I've, I've repented. I've, I've changed that, you know? And so, you know, me and my dad have flown out to Wrigley and you know, I kind of made a decision where I said, when I'm in,
Starting point is 00:42:47 we loved baseball growing up. That was something that we shared, but you know, we didn't have a lot of financial resources growing up. And so, and I was traveling a lot with work. And so I said, Hey, when I'm in a city where there's like a team that's playing, I'm going to fly my dad out. You know, we'll go spend a half a day together. We'll go to a ball game. We'll go get dinner. We'll catch up. And that's something that's like, I'm going to be in dad out. You know, we'll go spend a half a day together. We'll go to a ball game. We'll go get dinner. We'll catch up. And that's something that's like, I'm going to be in the city anyway. You know, it just takes a little. And so we, we, we've been to Boston multiple times,
Starting point is 00:43:14 been in New York multiple times, been to Wrigley. We've been to, you know, and I did those, you know, for a number of years, a couple of years back, I think it was three or four years ago. Um, my dad, he suffers from type two diabetes and ended up having his leg amputated just above the knee. And, um, it it's actually been really great. He's actually been healthier since the amputation, which is, you know, crazy. Um, but I remember in that moment when he was getting the operation and we took our kids up to see him and I just had this crystal clear distinction of, I'm so glad that I took the advantage to go be with him when he had his health and when he was alive. And I just, I don't, yeah, it's something that I don't want regrets when I go to my deathbed.
Starting point is 00:44:08 I don't want to say, Oh man, I wish I would have done this. You know, I wish I would have said, thank you. I wish, you know, I try to like, just when I'm feeling it, do it. If, if I've got gratitude in my heart, call the person that, you know, I'm grateful for and just tell them, you know, be vulnerable and just tell them, thank you. And if there's an experience I want to go have, try to just like schedule it and do it, you know, and it served me really well. What's pretty awesome. What's pretty awesome is that you came up with this, you came to this realization at age 27 or whatnot, when you had this big financial, uh, you know, uh, event and read this book and you,
Starting point is 00:44:47 and you, and you did your journaling practices, which by the way, Casey is one of the best in class journal practicers. I mean, he's a, he's a motivator when, uh, with Sunday planning, everybody, they mimic him all over, all over the world with their, uh, their Instagram stories or whatnot. So, um, I think it's so awesome that you, that you have that experience. Um, you know, my, my experience with finances, uh, real, real similar is that like when you have a financial event, it really gives you the freedom to realize that money isn't everything and that there's so much more to life because I think so few people ever get to experience that they're chasing that dollar their whole life and thinking that someday I'm being happy someday I'm going to spend time with my kids someday I'm going to uh you know be with my parents or really value the relationships
Starting point is 00:45:42 after I have x dollars amount in my bank account or whatnot. And I think a very important lesson to learn is like, there's never a dollar amount that will define that. And that on any budget, on any bank account number or whatever else, you can make these choices right now. Like you don't have to wait until the point that you're making is like completely true and it's completely profound you know it's the it's the widow's might it's basically saying like if if you wouldn't give a dollar out of 10 to charity you're not going to give 100 million out of a billion like and it's easier to say oh Oh, if I had it, I would give it. But the reality is like abundance being abundant and being given happens before you get it. You know, that, that
Starting point is 00:46:31 isn't something that you get after. And the second one, we did this conference, just barely this, uh, MW3 conference. We had Gail Miller come speak and, you know, her and Larry, they've loved them, you know, really iconic Utah business on the jazz, you know, own ton of dealerships. Incredible book, by the way. Have you read his, you read his book? Yep. Driven. Yeah. Driven. Yeah. It's such a good book, but anyways, keep going. She gets up and she talks about Larry and she said, Larry would always say, your wealth is what you have if you lost everything. Your true wealth is what you have if you lost all of your wealth. I love that.
Starting point is 00:47:14 And he basically said, if I lost everything, I could go sell apples and I promise I'd be the best apple salesman. And I'd have people that care about me and I'd have family that cares about me and I'd have good friends and I'd go get it all back again. And, you know, I think about that and I'm like, it's, it's pretty true. Like, you know, if you're defined by the dollar amount in your checking account, you're living a very shallow life. And I, and I don't want to discount how important financial freedom and financial literacy is i like i'm passionate about it like having resource allows you to do things and make an impact that other people just can't do like if money is a magnifier it'll make you more of what you are but that being said it's not what makes you happy like any anybody who's been through a big financial exit realizes like it's, it's a fun, like event and then you're over it and you move on to the next thing. And, you know, the, the problems, yep.
Starting point is 00:48:14 The, the problems, you just, they're always there. And the opportunity to be happy is always there, regardless of where you're at in the journey. It really is incredible. We, I think just as human beings, we love to fantasize that problems will not exist when we have a certain dollar amount here. Right. And like to your point, I mean, they continue to exist. The good things continue to be good and the bad things continue to be bad. And, and, uh, you know, it's, it's pretty remarkable. So you brought up a, you know, charitable aspects. Another thing that I love about Casey is, is he's a giver. He's someone that is always looking out for others. He's not one that, that wants to just have it for himself or, and, uh, not greedy one bit. Um, you know, one, one of the, one of my favorite experiences I've actually had with Casey that just kind of sitting on the sideline and watching was, uh, we were, we were at Harvard
Starting point is 00:49:10 business school, um, this, this last fall. And, uh, I think we were, it was like the world series or something. We were watching game two or three of the world series, or maybe it was a football game or something in the main area on a, on a Saturday, or maybe it was a Sunday. And, uh, and Casey had ordered either some cookies or pizza. I can't remember what it was. The driver shows up, he's out there hustling with his wife. Um, you know, she's there in the passenger seat, they're delivering stuff late at night, late Saturday night. And Casey immediately recognized like what this guy was about and that he was giving his all and casey had had him wait ran up to his room grabbed a stack of cash and
Starting point is 00:49:53 walked him out and and here's the thing is like casey didn't do it to to to be known or shown by in fact like you like i asked him about it afterwards. Cause I figured he was doing something like that. And that's the only reason I know about the story. Um, so, I mean, that's, that's one thing I've always, always respected about you, just your, your desire to do good and give back and whatnot. And like, so tell me, tell me about like some guiding principles, maybe things that you were taught as a kid or whatnot that has influenced this, this level of, of giving? Um, I, I think part of it, it's just, uh, I think it's, you know, my philosophy on life is that the secret to living is giving that we're happy or we're fulfilled. Like my, my definition of spirituality or being close to God is when I'm growing personally,
Starting point is 00:50:47 when I'm progressing and when I'm serving, that's when I'm the happiest, you know, that that's where I feel closest to God. And so, you know, when I think about personal growth, it's education, it's, you know, growing a business, like it's, you know, working on your family, working on yourself, all those things, you know, bring a lot of fulfillment. And when you're kind of not doing those things, it doesn't matter how much money you have. You're just not like fully fulfilled. And then the second one is if you don't get outside of yourself and serve, and so that you're just not going to be happy. And so like, I mean, this morning, and I had really great mentors. I go back and I think about being able to work under Todd for the years that I worked under him.
Starting point is 00:51:30 And he is the most generous human that I know. And I just, you know, I watched him. It was this specific practice where he would always have cash. He'd go get a pile of cash and he would look for opportunities on a daily basis to when somebody was in need and he's thousands of stories at this point of a gas gas station attendant or filling somebody's you know gas up or you know whatever it is and i and i just admired that practice and i've adopted it and And so like, you know, I all have a bag and I give until it's gone and then I'll go fill it back up again. And like this
Starting point is 00:52:11 morning, you know, my wife, um, you know, she jet lag, she's sleeping in, you know, we knew she was going to sleep in, I was going to get up with the kids. And so, you know, order some door dash. I got, you know, some food coming over to the house and I'm rushing my kids out to school and I'm going to pick up the food that just got dropped off. And I see the girl that, you know, had dropped it off. And I, same thing. I've got my little bag of cash and I just, you know, Hey, go give her some money, go knock on her window, um, rolls down, give her some money go knock on her window um rolls down give her 100 bucks and she just starts crying this this morning doesn't speak good english so awesome and i'm like uh that's like the greatest gift like i gotta go take that energy into my day of like i get a kick off the day you know lighting somebody up and surprising somebody. And it's just like, it's this micro giving that doesn't, you know, in the whole scheme of things, it's a smaller piece of a tie. That's a smaller piece of a, you know, a, a commitment to give, but I, the micro giving
Starting point is 00:53:17 is, you know, something that I've adopted that I, you know, would push everybody to say, like, if you want, like just shots of adrenaline and like feel good you know find a way on a daily basis to whatever your budget is if it's 10 bucks or 20 bucks or 50 bucks whatever it is and go find somebody that needs it and surprise them and give it and it'll just make your day and it's made my day and you know so many times i did it this morning you know so what you're talking about it's it's not like a an event it's a way of life it's kind of who i want to be is i want to be an abundant person that i live in abundance and that i believe that you know when you cast your bread on the waters it always comes back tenfold. And my experience is that that's what I've experienced. Like I've, I don't know anybody that is less wealthy from giving the, the, the
Starting point is 00:54:11 people that I know that are the most generous are also the wealthiest. And, and, you know, I don't know how that principle works in the universe, but I just know that it works. I just know that what you put out to the world comes back to you in abundance, kind of more than you can receive. I love just the best practice or principle of micro giving because, like you said, it can be done on any budget. And it puts you in a position to be inspired. You know, I believe in something called the spirit and that God can speak to me, right, in certain ways. And I know you do, Casey. in something called the the spirit and that god can speak to me right in in certain ways and i know you do casey um but but when you are looking for those opportunities you have that wad of cash
Starting point is 00:54:52 or whatnot with this with the exact intent that i am looking to be inspired like that's that's phenomenal and like you said there's not a better feeling in the world and and and frankly i think that's way better you know the macro giving is is and, and frankly, I think that's a way better, you know, the macro giving is, is awesome, right? I'm the, these, these people that donate, you know, wings of hospitals and, and, you know, are changing hunger and different things, but which, which is awesome. But I've always found to your point, like more satisfaction in the consistent micro giving. And so, dude, I appreciate you sharing that. Well, and I go so far as to say it's and, like it's not either or. It's give to your church, give to your community and give to the person that's the doordass person that's out hustling on a Friday night because they need the money. And like, if you can incorporate that into your life, you will be happier and you will be wealthier.
Starting point is 00:55:51 And I don't know how the wealth one works because you're giving some away, but I just know that it's true because I've experienced it. But the happiness one is obvious. It's just. And what's crazy is every single time you go through this tug of war of scarcity and abundance and you like, it doesn't matter when it happens. It's like, ah, you hold on and then you release. And once you release and you become abundant, it's just, it's like, it's like the world opens to you and opportunities come to you that wouldn't come to you otherwise. And again, it's like an energy thing or there's some frequency. Well, you say you don't know how it works with the wealth, but I mean, basically what you're doing every single time is you are casting a vote for abundance, right? Every single time that you share with others, you're casting this vote. And in your mind, in your heart, you believe that like, there's enough. There's enough for me. And when you believe that there really is enough, and you're really having an abundant mindset, you automatically will make more money. It's a principle that drives the universe. There's no doubt in my mind that abundant people are the most successful people. It's that scarcity. And it's so sad to see so many people suffer from scarcity. They're just trying'm scarce and there's times when I'm abundant and I try to be abundant most of the time, you know, and I, it's a muscle that I try to work and I try to develop so that I live most of my life.
Starting point is 00:57:39 The most abundant that I can live, but it is a muscle that you have to work on it on a daily basis and a weekly basis or, or it atrophies and you, you know what I mean? I just, there is no neutral ground. You're either becoming more abundant or more scarce and there's no middle ground. Like you, you have to be putting in the work. I love a principle that you're bringing up. Just, just that one, it's impossible to be perfect all the time. Right. And a lot of times when we're striving for perfection, we beat ourselves up over whatever it may be. Um, the principle being that casting votes, right? Like that most, if I'm, if I'm casting votes, most of the time of abundancy, I'm winning, right? Like 51 to 49 is still winning. It's not a big win, but it's, it's, it's still winning. And, you know,
Starting point is 00:58:25 70 to 30 and 80 to 20, right? Like that's really, the goal is just casting these votes, whether that's fitness, whether that's spirituality. You know, I, I, I, you know, taking your kind of example and even just elaborating on it, you know, I think you're winning if you, you know, are 10% abundant and 90% scarce. But that's where you're at in life and you're making progress. If naturally you grew up in an environment that was extremely scarce and that's just how you were raised and you did not have much, but you're more abundant today than you were yesterday. I think that's winning. And the same thing with your body.
Starting point is 00:59:10 Like if you're 200 pounds overweight, but you go put in some work to be a little bit better, you're winning like progress, just like progressing, just moving in a direction that you want to go move that. That's what makes brings happiness. That's what brings excitement. And we're all like, you know, if you bring like a philosophical view in it, like all of us are like babies compared to God, you know, it's like all of us, like, we think we're doing a lot until we like, you know, you look at the big, there's always a bigger fish, there's always somebody that's, you know, more developed or more advanced or whatever it is. And so it's not about comparison, but it is about like being accountable and keeping score and being a little bit better.
Starting point is 00:59:57 And if you can be a little bit better, you know, one that you're going to be fulfilled in life. And that two over time, little incremental steps consistently turn into big life outcomes. And I think both you and myself have seen that, you know, you knew me 20 years ago and I knew you 20 years ago, and we're not the same humans 20 years later. And so much of it has to do with putting in a tremendous amount of work, um, with our families. I remember, Chase, yeah, to your point, I remember coming to you in 2013 and it'd been five or six years since we had spent any time together. And I remember thinking in like 2007, 2008, that we were at real similar points in our career. And then when we met back up, you had clearly progressed
Starting point is 01:00:46 financially as a person and whatnot. And I was still floundering a little bit. And I remember talking with you and just asking like, dude, Casey, what are you, what are you doing? That's different than me. And, uh, your point right here is exactly what you shared with me it's just like the little things consistency consistently like one percent better every single day stacked upon each other compounded had had yielded these absolutely incredible results and that is like a right then in 2013 i'm just like i'm gonna do that i you know what i what i know of you and what I've experienced of you, you know, this is like actually like really great to like acknowledge is like sometimes the life scorecard doesn't paint the score of like what really happened. You know, and I remember when you came over to vivint you kind of got your butt whooped a little bit going and running your own company but the reality is you would work your
Starting point is 01:01:50 butt off building that company and you had grown a tremendous amount and like you had learned life lessons that if you wouldn't have learned those lessons you never would have gone and built the company that you built down the road you know and like like you showed up and day one you were if not the top rep in the company you were one of the top and you didn't run you know one of the top offices like it wasn't like oh i just am gonna decide to like that muscle was there you built that muscle it was just you know you, and like the score over time, always averages always played itself out. And so at that point in life, it wasn't showing like you were doing as well. And you look at now and it's like disproportionate on the other end. And the reality
Starting point is 01:02:38 is, I think you're kind of the same guy today that you were then you've just been like grinding at it for longer. You know what i mean and and time has been able to go work itself out but you weren't working any less hard when i knew you in 2008 than you're working today like you or 2004 you know like you've always had that grind and that hustle and that passion i think that's what makes you who you are. And it's a common trait for anybody that I've seen that's successful. You know, you bring up grinding, hard work, and I think that's one of the things that, you know, a lot of people have. But one thing I do want to point out that you shared with me then, and I've been able to apply in my life, is just this consistency of not crazy things, right? We're talking reading on a regular basis,
Starting point is 01:03:27 planning on, on a regular basis, spending time with my family, doing, starting a workout regimen that is consistent, you know, like, like those things compounded over time is really where has, where I've been able to find a lot of success over the last 10 years. And it was much of what you would share with me, even though up until that point, like to your point, I, I had, I had worked hard and I, but I was hitting my head against, you know, and, and a lot of it was from a competitive end aspect, right? Like I was trying to compare myself against others. And when it, whenever I did that, I fell short and, and it wasn't until that, that the same time when you share these things with me and like, there was a big aha moments in my life.
Starting point is 01:04:13 It was when I realized that this competition is only Chrisley versus Chrisley. As long as I am better every single day that I'm ultimately going to get to where I was at. And like, that's what brought me joy. And, you know, I read, how will you measure your life and like all, all these different things and, and really started to understand that there's motivational factors outside of money. There's motivational factors outside of competition. Speaking of which case, um, you've had a ton of financial success. Like what drives you now like what what pushes you what gets you out of bed you've shared a lot of things already but what what additional things
Starting point is 01:04:51 drive you i mean money money like i'm a coin operated like i love making money like i'm not gonna like sugarcoat it like i like business is a game and it's a spiritual game, but it's a game and playing games are really fun. And the cool thing about money is it's actual scoreboard. It's a scoreboard, you know, if you're winning or losing in the game. How are you not satisfied? You've got your, you know, nine figure net worth. Like how, how do you find motivation? Obviously it's fun and those, those types of things, but like, what, what do you tell yourself that keeps you from not being satisfied? I mean, I've just satisfaction is like, you know, this is what I'd say. say satisfied needs don't motivate. And I always have a list of 50 goals in every category that just light me up. Like I put in work on a daily basis to get really clear on what gets me excited,
Starting point is 01:05:59 you know? And so I've got, you know, I've got family stuff. I've got golf goals. I've got hunting goals. I've got family goals. I've got business goals. I've got investing goals. I've got like, I've got a hundred. Share a couple of those. I mean, I do it on a daily basis. I literally, I'll write three questions.
Starting point is 01:06:22 My, you know, 2023, 40 year old routine is I'll wake up at 6am. Um, I'll go do a, a meditation. Um, it's a Tony Robbins meditation. I do the same one every day. I'll rotate through them, but it kind of, it's a guided meditation where I go through gratitude. I go through some deep breathing. I go through, you know, um, experiences that I've had and it just puts me in like a really great emotional state. And then I'll list out three questions. I'll list out, Hey, what's, what gets me excited? What are my biggest opportunities and who am I? And I'll list out a long list. You know, at this point it's 70 or 80 answers to who am I? And the reason that I'll
Starting point is 01:07:05 do that, um, few things, um, drive behavior. I don't know anything that drives behavior more than identity. What, you know, what our identity is. And the reality is we've grown up with other people telling us who we are. And so on, on that specific thing, I try to rewire my head to have the most positive identity that I can have. And so, you know, it's I'm a force for good. I'm a force for God. I'm honest. I'm driven. I'm a billionaire. I'm a spiritual billionaire. I'm a light. I'm love. I'm present. I'm passionate. I'm absolutely certain. And I could list out 80 of these things that it's language that I can give to myself that, you know, that conversation that you have, you know, when you're not having that conversation, when that subconscious noise is going, I want it to be just, you know,
Starting point is 01:08:05 talking about the stuff that's really good. That's building me up instead of tearing me down. The second one is I'll list out one of my biggest opportunities. The reason why this is so profound, Peter Drucker, he's kind of the, the father of modern management theory wrote 50 plus books, you know, super influential on the way we think about management business. And he wrote a book called the effective executive. And in this book, he says the effective executives, they spend the majority of their time, their best time, their best energy on opportunities, and they starve problems. And what will happen when you see a higher level of success is that you will have more problems.
Starting point is 01:08:46 If you have more kids, you're going to have more problems. If you have a bigger business, you're going to have more problems. And you need to get disciplined to go figure out how to starve problems, give them the least amount of energy, and maintain your very best energy for your biggest opportunities. And so for me to do that, I need to identify what those are. And so I'll list out those every single day. What are my biggest opportunities in Sandlot? What's my biggest opportunities as a family office? What's my biggest business development opportunities as a dad, as a husband, as an athlete, as
Starting point is 01:09:20 a scholar? And I'll know what are those three to five to seven things. And I refresh it every day and then the last one is i'll say dude i think i think that's so i sorry for cutting you off but man i think that's so profound like that just the the focus on the opportunities and starving out the problems. I think everybody needs to hear that, right? Like, because it's so easy to get caught up in the problems, especially if you're running a business, running a family, running anything, right? Instead of looking, looking at the opportunities. I think that the problems will steal your life from you. Like you will literally
Starting point is 01:10:00 get bogged down in them and, and they will steal your life. They'll steal your time. They'll steal your emotional energy. They'll steal your happiness. And so it's not that you can't let, like, you can't let like a fire burn your house down. So you have to address them. So the point isn't to like stick your head in the sand and act like they don't exist.
Starting point is 01:10:20 It's to give them the minimum amount of effort to like check the box and then be done with them and then move on to where you can actually like go move your life forward. And if you aren't clear on what those opportunities are, you'll get bogged down in the problems. It's just, that's kind of like the way of life. But then the last one that I'll, the last list of questions that I'll do is what gets me excited. And it goes back to your first question of motivation. At any given time, I'll have 30, 50 things that just light me up. It's building a new houseboat.
Starting point is 01:10:56 It's hitting a business objective with Sandlot. It's closing a particular deal. It's playing golf at the local golf course you know it's summer it's going cycling it's like and actually like just being aware of like this stuff makes me happy this stuff doesn't make me happy i'm gonna go spend my life on the stuff that makes me happy and i think when people haven't actually like differentiated the two, you end up giving your life to stuff that you don't want to do you spend your life with people you don't want to spend time with you focus on business endeavors
Starting point is 01:11:35 that aren't worthy of your time and attention. And you're doing that because you haven't kind of answered the questions before and the opposite is true. When I'm really clear on what my opportunities are, when life presents me an opportunity to go do one of those things, I can be very bold in saying yes, like immediately. Like I can just say, yep, I'm in because I'm, you know, when you, when you message me for this podcast, like there's no hesitation. It's like, yes, I'm in.
Starting point is 01:12:08 And the reason that I can say that like really quickly, um, is because I've decided a long time ago, um, this is, you know, this is a high quality opportunity. This is something that, for me personally, matters. So anyway, I could go on this stuff forever. So you said the three questions. What was the first one? Is it who am I or what do I represent? Yep, who am I?
Starting point is 01:12:38 That one sounds the most simplistic. It's by far the most profound. Right. Because that's where you're formulating your identity dude you're never gonna make more money than you think you're gonna make you're never gonna you know accomplish build a bigger business than you actually believe that you can go do you know all of us we have like this thermostat of our self-concept or identity and we kind of perform up to the level that we think we should and so the goal is to like consistently work on that and upgrade it and you know have a better view of myself you know if you don't have a great view of yourself the world's not going to like you know what i a great view of yourself, the world's not going to like, you know what I mean? Like the world's not,
Starting point is 01:13:27 the world's not going to see you better than you see yourself. Leadership's a very lonely place and you've got to believe in yourself long before anybody else believes in you. So I got, uh, who, who am I? What am I? What are my biggest opportunities and what gets me excited? Love that. Love that, dude. I think that best practice right there is worth the whole podcast. I think sharing that with the world because I mean, dude, this is like, this is, this is great stuff. Uh, before, before we let you go, I know you're busy, dude. Um, some couple of best practices from a fitness level or a physical fitness. What,
Starting point is 01:14:07 what are some of your best practices? Um, you know, it, for me, like waking up early is the foundation of everything. Like if, if I'm up by 6 AM, I have the time to meditate, to study, and then to go work out, you know? So for me, like my regimen today, um, I'll do yoga. I'll write a Peloton. I've got a golf simulator that I try to swing on a daily basis. I'll do cold plunges, you know, I'll do weight training, hit workout. You know, it kind of doesn't matter what I plug into that hour, but there's an hour from seven to eight o'clock that I'm doing those things that I'm just, I'm physically working my body and I'm sweating, you know? And so like today, you know, cold plunges there, Peloton's there, yoga's there,
Starting point is 01:14:59 but at different points in my life, it's been Cross crossfit it's been running it right i kind of don't think it matters except for you're doing something every day like if you work your body and work your mind and you've done that like before the day starts your day's basically done anybody anybody that has those habits like you can have a really crappy day and it was a pretty productive day if you just do those two things. Wake up, study, meditate, work out. Amen. I've talked to a lot of successful people and really what you're sharing is just that good quality morning routine. Winning the day before the day even begins from a fitness spirituality level.
Starting point is 01:15:44 That's freaking awesome. Well, you just show up different. You show up with different energy. You show up with different confidence, like when you won the day and the opposite, you know, if I sleep in and miss my study and miss my meditation and miss my workout, And I'm like rushing out the door, throwing my clothes on. I'm showing up with a different energy than if I like got out in the morning, you know what I mean? So it's just, well, and again, like some of the times it just doesn't work out. So it's not about being perfect, but it is about like progressing and being a little bit better today than I was yesterday. And I think, you know,
Starting point is 01:16:31 it's very important to draw the line between those two things. Like, like it is your job to get better. It's not, none of us are ever going to be perfect. So it's not about perfection, but it is about progress and we can go, we can go get better on a daily basis. And ultimately that's, what's going to make us happy. Love that. Casey, I just want to thank you so much for your time today, man. I, like I said, I know you're busy. You got a lot going on, man. You've dropped some incredible bombs. Uh, we appreciate you being with us and, uh, thanks so much, man. Yeah. I can't, can't, can't wait to follow your podcast and you and you know it's just yeah i i can't wait to hear other people's stories this is there's nothing that
Starting point is 01:17:11 i love more than to hear people's journeys you know it it's insightful to just get a view into like how successful people think they think different than than everybody else because they you know like you you win the battles in private and the you know the accolades come in public but the the real work's done when no one's watching you know and so i i can't wait to follow you and then hear these stories. Appreciate it, my dude. Okay, dude. All right, brother. Thanks for your time. Yeah, we'll see you. We'll be chatting. Thanks.

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