Justin Westphal On Hot Girl Privilege, How to Blow Up on Social Media, TikTok Toxicity & More
00:00No Jumper, coolest podcast in the world.I'm back with a very special guest, man.I feel like this is the quickest interview ever, right?I met you in person, I think, like what, last week?Last week?Like three days ago?You feel like me?And so you said, bro, listen, like, I got to get you in for this interview, man.
00:17But yeah, I'm here with Justin Westfall.Did I say it right?Westfall.You said it right, yeah.Westfall.Everyone says West Paul.Everyone wonders if I'm related to the basketball player.Who's the basketball player named Westfall?
00:30he was like a legendfrom like back in the dayPaul Westfall look him upWas he whitePro I don't knowI don't knowNo ideaNo I can almost guarantee Paul Westwell
00:44Nah likePaul Westfall he sounds whiteYeahAnd like I kind of have a tough timeCalling those guys legends rightLike because let's be real broIf you dump let's say meIn 195
00:56And I'm bawling with those guysCome on broI don't know if I canpicture of that.But be real, like, those guys didn't have a jumper, right?Right, like, they shot with one hand.Their, like, handles was, like, bouncing, bouncing.Yeah, but they played dirty.
01:11A lot easier than nowadays, for sure.Yeah, but, like, how scared am I, though, playing dirty with, like,something to two teachers?You're right.Be real, man.Right, come on, Ellen.Wait, so, like, where are you from, though?You're from L.A., right?
01:26I'm from Orange County, born and raised.Yo, so I'm new to LAHow long you've been in LA?Like what now?Like, wouldn't it Josh take me out the trenches?What?Yeah, seven months now.Yeah, man.
01:42But, bro, I still don't know where nowhere is.Like, I've heard Orange County a lot, but like,I just call everything LA.Like, I don't care.Right?If you're from SoCal, everyone just usually says L.A.Like, I live near L.A. or, like, I live in L.A.What does SoCal stand for?
01:58I don't know what I think of SoCal.I think of like Newport Beach, Orange County, but people that aren't from California, they say L.A.Got you.So like SoCal just means L.A.Oh, it means Southern California?Oh, oh.Oh, wait.Wait, wait.
02:18I didn't know where you were right.Hold on now, bro.How did y'all get like Southern from Southern?I thought you were asking like what it means to me.Oh, no.Oh.SoCal, Southern California.NorCal.
02:30Yo, I'm so bad with.Like, no.We don't got to talk about geography, man.You listen, but like, I don't, I don't even think it's me.I just think it's white folks and black folks, right?Like, for example, like, I'll have a white, like, door datcher tells me, yo, I'm onthe east of your building.The fuck are you talking about?
02:49Like, like, like, how do I, from where I'm at, no, no, no, like, feel I'm like, it'sdumb?I used to be a pizza delivery driver and grinding it out probably two or three years.years ago, I was doing Uber Eats and DoorDash.That must suck.But because I was a pizza delivery driver, I understood, like, apartment complexes and stuff.So it was, like, super easy.I rigged that system, though.
03:15I don't want to talk about it on here, but...You finesse?I finesse.I finessed Uber Eats?No, no, no.After my pizza delivery job, I finessed Uber Eats and DoorDash.You see, I usually, like, suspect the Negroes of the crafty activities.I'm not expecting, like,
03:31Westfallof being a crafty negroMike comeWait hold up now WestfallSo when did you become a crafty negro mic then?Like when did you start to finessing?Dude,honestly probably
03:43Like three years ago.I had rightSo you don't have to really likedive too deep into it rightYou feel me?But when you say finesseanLikeLike there's different parameters
03:58Of what finessing isI don't do that anymoreSo I can really say whateverYeah, say, come on, speak on it, man.Let's get it, man.Tell us, man.It is a good side hustle if you know what you're doing.If you know how to drive a car and you know your way around of wherever you're delivering at least.
04:15Yeah.So I don't think it would be good for you because you don't know L.A. yet, right?Yeah.And L.A. sucks.You probably wouldn't want to do it because the driving here sucks.Yeah, yeah.But if you're in Orange County, it's a lot more mellow.I know my area because I grew up there.
04:28what you do is if you really want to get some good money on the driving apps.You want to download two or three of the driving apps.It's going to take you a while to probably get hired by one of thembecause there's always a waiting list.But you want to open all apps at once.If I'm driving on a Friday night and I want to make like, let's say, $500,which is hard to do on a Friday night.I'm just doing it for dinner.
04:54I'm opening all three apps.I got Grubhub.DoorDash, Uber Eats, this is not the way to do it, though.So people do not do this.You wait for an order to pop up that's the most expensive order.You see how far and distance you're going to take that,and if something else pops up on the better app, then you take that one,and you just discard the other app.
05:17Put it on pause for like 15 minutes.Take this order really quick, two miles down the street for like $30.You just did that in like 10 minutes.Okay.Okay. But as you're taking that order, you're already accepting another order on the other apps.Oh, so it's just like instantaneous.Yeah, but you're not supposed to do that. And there's times where orders are going to take you this way, but your direction for the other app is this way.So it kind of screws you. So you kind of have to like get really smart and be like, all right, I know where I'm going with this.
05:47You listen, like Westfall is such a nice guy, right? Because when I heard Finescent, right, right?again like and Josh and Trevorthey've been around you knowus like long enough right to where they knowwhen I heard Finescent because I'm a renegadeI'm always looking for the best way to fuck over the systemso like whenwhen I heard Frenessing I'm thinking about
06:08by like the so I think it's like two months agothere was like a door dash glitch rightyeah like where likeeverything was just going for freelike for zero bucks right so like things like thatwhere I wanted a way to fuck over their systemso me man butHey, right, but Orange County.
06:24So tell me what's the difference, like, what's it like growing up in Orange County?Was it just like the suburbs?Was it the hood?Was it, you know.I take it for granted.Definitely not the hood.Okay.I went to a very rich school.
06:37I played football growing up.You played football?I didn't.What?Like, Y receiver?I played DB.Safety and quarterback.I can see that.
06:46Yeah.I had a great time playing football, but I knew that I wasn't going to go anywhere withfootball. So I immediately quit at 16 and I got my first job so I could start paying for a car.16? Yo, hold up now, bro. You wouldn't even give yourself puberty like to figure out,you know, maybe I can't. Two years recently to grow this damn mustache. I haven't hit puberty.Two years ago? I'm 27 now. It took me a while to grow this mustache.Yo, I'm like the opposite. So I used to grow like a beard and it is. And then I got fat. And for somereason like my like my testosterone or something happened to where now like just don't grow in like
07:24all the way you feel what I'm like I don't understand why I was dirty yesterday and I was like I'mabout to be on this interview I need to shave my cheeks because I look like a homeless man right nowoh wait so like you shaved it all yeah it was bad it was patchy I can't I get like patches herethat just don't grow in so it's like not worth it god then wait so back to football though so youwere safety now now like we one of those kids who started playing at like freaking pee we yeahSo you spend your whole Pee-E-E-life, middle school, went to high school.Now, at that time, was you on varsity?Yes.
07:55So you was on varsity winning.So why did you, like, choose to just give it up?Like, at that point, I don't get it.I thought I was really good at football, but I hated my program I was in.I didn't like the coaches.I didn't like the dedication of, like, going out on practice every single day,knowing that, like, hey, I'm not going to go anywhere with football.Yeah. So when I was younger, I actually wanted to be an actor, and I knew, like, at age 16, I wanted to buy a car so I could start going to L.A. for auditions.
08:27Okay.So I got that car, and that's what I started doing.Very practical, man.Wait, so now, like, since you are an ex-life football player, right, like, do you think that CTE is a big issue?Because, like, when I look at less than people, like, Antonio Brown, now he has got to a point where it's, like, too out of control.Like, we know.Like, when he passes away, God forbid, it's going to come up, right?You know, like some level of CTE.
08:55So, like, if you have a kid and, you know, like your son comes to and say, Daddy, I want to play football,would you allow him to?Do you think that CTE should be an issue like this important enough to just shut down football?They, well, actually, my favorite team is Miami.So I'm a big to a fan.Oh, yeah, he's out of here.He got hurt recently.And, I mean, I think everyone saw the video of.
09:17him like barely being able to get up and stand and like wobbling.He shouldn't have played that game for sure.Why not though?Because he got hurt the game before.Yes, right.But like they did.Here, so I think the doctor said it wasn't a concussion.So like, if he just got hurt and like it wasn't a concussion, should every football player
09:39who get hurt big game not play in the next game?Depends on the injury.Or, or like.I think anything that happens.to do with the head, though, like, you need to, like, take extra precaution on that.Yo, and they fired a fuck out that doctor.Like, they said, bro, you got to, you got to get out of here, right?Now, but, like, do you think, think, like, he just misdiagnose him, or did he diagnose
10:04to her correctly if they did the follow game some freak shit happen, and now he'sgone because they went there.I think professional athletes, they get, like, obviously special treatment, and this isjust my opinion.Of course.I think they get this special treatment that,obviously it's not steroids or anything,but it gives them the juice to get back literally already
10:24in the next game.And I don't know what it is,but I just know that Tua shouldn't have played.Something's wrong with Antonio Brown.Yeah, super raw.But, I mean, he's living his rapper life now, right?Yeah, but your son, though, if he says daddy,well, bro, I feel so wrong thing daddy.
10:43My son's playing football.football. I feel so wrong saying Daddy. Hey, yo, pause, bro. That's...Nah, nah, bro. That's, nah, that's super pause. But it's just...Chill, Daddy. Chill, Daddy.Nah, bro, nah. I feel like... I feel like that's from the meme, man. Like, something like, some like black dude was in, like, a blonde wig.Yeah, yeah. No, it was...That's hilarious. Yeah, I know what you're talking about. But my son will play football. I actuallyregretted not playing hockey growing up. I really wish I played hockey. Hockey in California?
11:13Hell yeah.Is that a thing?Not as much as in Canada or Toronto or something like that.Or I'm North Dakota.I think hockey is a really cool sport.My kid can do whatever they want.Okay.They want to be in drama.
11:28They can be in drama.How many kids do you have right now, though?Zero?Zero.I just got married.Yo, you are...It's been one month.I just got married.
11:39Wait, like, what's the honeymoon in?The honeymoon was inIt was like a little mini moon in New YorkNew YorkWent to a Miami Dolphin gameOkayI had my third string quarterback playingSo that was fun
11:52SuckI went to the Museum of SexThe MetThe Natural History MuseumI went to the Friends experienceI tried all this pizzaI went on like two booze cruisesI did this all in like five days
12:06YoI don't know no likeIf it's because I'm such a likefat fuck, but like, that don't sound, sound, like, more like...It wasn't relaxing at all.Yeah, yeah, right?Like, like, New York would be the last place I'm going to for a honeymoon because it's chaotic.Yeah.
12:23And just, like, those events, like, just, like, just, like, strikes me as a lot of walking was done.We saw a show on Broadway.We probably walked almost 20 miles a day.That's insane.We're both, like, super into going to the gym all the time, though, so we're, like, we're pretty used to it.Oh, really?But 20 minutes.or 20 miles a day, it was a lot.
12:44I was tired, and by the end of the day,she kept on wanting to go,and I was just like, I want to go back to the room and sleep.Here, right?Here, so you actually just, like, spoke on the gym.So, like, break it down for me.So, you did the Uber thing,and then you started creating content with your wife.
13:02Now, when did you realize that hot chicks in short comedy skitsis the way to go?Bro, I mean, look at social media.If you're a, if you're a girl, doesn't matter.You could start posting anything provocative and your page will blow up.And that's my opinion.Absolutely, you're right.Tri-a-horse.
13:23Yeah.You could sit there and lip-sync something.And if you're an attractive girl or, ah, this is bad to say, even if you have a veryattractive body, like, it helps.Here, so how do you know, though?Because, like, we all think our chicks are bad, right?Like, we all think we got the baddest chick.But I think I have it.
13:44Yeah.But how did you know, though, that, like, your chick was bad enough to where she could be, you know, a quote-unquote TikTok style?Actually, she hates it.So we were at the store one day, and I saw this mini cornhole set.And I was like, hey, let's buy it.It's like five bucks.Yeah.And we're sitting at our kitchen table and we start playing this mini cornhole and the loser has to take a shot.
14:12Mm-hmm.We were just doing like some fun couple game and I was like, oh, I'm going to post a video on this on TikTok.This was our couple's profile.It originally wasn't a couple's profile.It was literally just mine.And then after I posted this, this video blew up.And from there, I like slept on it.I was like, the next morning I woke up probably had like two million views.
14:33And I was like, what?what just happened? What is this?And so I was...This is your first video?That was...I mean, I posted like...Okay, gotcha.A few just like randoms.
14:42Yeah.But I wasn't like on TikTok, like full time or anything.No.So then I woke up and I was like, damn, two million views.I kept going up and kept going up.And finally I was like, I see this as a business opportunity.Mm-hmm.I've been a videographer for nine years now.
14:57Sheesh.So I already knew how to make like good content.Mm-hmm.I tried to do a YouTube channel that didn't...work.Wait, wait.How do they fail?It's more of like,
15:10I just did vlogs.I got you.Kind of like,just like being with my friends.But every single weekend,I had to do something crazyfor the vlog.So there was times
15:24where for the vlog,I had peoplewax my ass.I had people,no.Okay, females.Yeah.Okay, okay, okay.
15:34No, I was just asking, bro.Listen, man.It's for the content.So I had times where I had my buddies, like, tasering their, like, nipple or something.Or we were at a party.You were going super hard.I was going hard.Yeah.
15:47I mean.How did that fail, though?Like, you was getting your ass wax, wax, nipples, taste?I was just getting sick of doing something every weekend, like, hey, we got to go out and these friends got to get drunk.And I got to get content for this.It feels like torture.It was to the point where I was like, I don't, I don't.This is not the way that I want to do this.
16:06Like, how big, though, did you get doing that?Nothing.What, like a thousand subs, 10,000, 20,000?Not even.Probably 500.Oh, no, that's not.That's out of control.You was out here tasing nipples, getting asswax for 500 subscribers?
16:20I knew how to make a good video, and I still think those videos are good.I forget what else I did on there.Definitely some crazy stuff.I did, like, my proposing video of me proposing to her.Oh, wow.So like it's a bunch of stuff.Every single thing that was happening every weekend, I was filming.Oh, wow.
16:39So I was just like, all right, I can't do this anymore.After this video blew up, I took it as business opportunity to start growing on TikTok.So I made her, or I asked her basically, hey, well, you start doing videos with me, like comedy videos, like a couple comedy videos.And as soon as I started researching into trends, we started doing all the trends.and it worked.Our profile just started shooting up.Eventually, I grew it to 50,000 followers,and the only time my fiancé at the time,
17:16her and I would fight is when I would ask her to do a TikTok video.Why?That's not her thing, man.She's like the medical field.She wanted to be a nurse.Okay.She doesn't like being on camera.So we would get in fights all the time
17:33And I would offer her like massagesLike hey I'll give you a massage if you do a TikTok video with meShe's like this is not going to workYou're not going to make money on thisOh wow she didn't even a dreamI guarantee you we will make money on thisEspecially with you in it because you are hotYou will get us views
17:51I'm not trying to ask you to show your boobs or your ass or anythingIf it took that though would youHell no okayShe was my best firstroom before we got together. I do not see her as that girl and nor she would never want to do that.Yeah. Here, yeah. Right? Because like, I do see though, there's like a bunch of dudes though, right?Like, like, for example, like some YouTubers will like have a girlfriend ass in like a short low likeskimpy like shorts as a thumbnail like straight up right? Just get views. Have you clicked on a video like that?
18:23Of course. Of course we all do, right? But you definitely have I guess greater aspiration.for your woman and wouldn't ever explore her like that.Even if like you got to,if anyone got to know her as a friend,you'd be like this girl is not like that.Oh, okay.So I mean,I'm not going to push her to do something
18:42even as dumb as like a TikTok video.If she doesn't want to do it,she doesn't have to do it.So basically last year I was thinking,it was like towards the end of the yearand I was like, what can I do?What do I love?And how do I start my own page?
18:57So I,I went to Hawaii in Septemberwith her cousinand all of her families last yearand her cousin was like,why don't you post music?You love musicand you show me good songs all the time
19:12and I was like, growing up,I always showed my friend's songs.So I'm going to start that.But I'm going to mix it inwith like creative video effects.So J.S. Films started January 1st of this year.I posted a few times.The post did pretty well.
19:27February is when I just cracked down.February to this day, I have not missed a single day of posting.If you post, how many times a day?Depends on how fast you want to grow.I posted two to three times a day.Okay, that's decent.No, not like, that's not even like,because I've seen people who post five times and they still not as,
19:51as, like, big as you, right?It's, I think being a videographer for a long time helpedbecause I was able to put together.effects like that.That's a cheat code.People who already know,knows how to make videosjust like come on this amateur
20:07after takeover.You know how to make good videos too, right?But it's a little bit different though, right?Because here's why it's a cheat code.So these apps are amateur apps, right?Right?Like, you know, like TikToks is for amateurs.YouTube is for amateurs.
20:19I mean, I started on Vine, so.Yeah, Vine, right?It's for amateurs.Now, if you're coming in withhigh definition 4K videos,effects, like, like, come on.Bro.Like, that's like LeBron James
20:31competing in the WNBA.It's sort of unfair.I had the camera, so I was like,I'm going to utilize this.But like, originallyI was shooting like just straighton with my camera. Now I shoot the wholevertical just to fit TikTok perfect.
20:47Yeah. But because before I was croppingeverything out and it would lose thequality of the video. Oh, okay.So like, definitelysome learning curves on like when I firststarted TikTok. You go to my firstvideo to like now, tremendous difference.A word?
21:04Tremendous difference.So I would say about April, January, February,April is when it started getting like, oh, I was getting a few promos here and there.And it was like, I'll pay you $350 to post my song on your page.Here, so like at this point, though, I think your most of you got like 13 million views, right?13, yeah.Yeah.So at this point, though, how many followers did you have on TikTok?
21:32The 13 million views.That was more recent.That was within the last month and a half.Oh, no, not that.Like, when you start getting, like, the promos.Probably 500,000 followers.Yo, at that point, like, you sort of had to take promos, right?Like, because TikTok, I heard, don't pay nothing.
21:53Nothing.Like, what's your biggest TikTok check?It's kind of embarrassing, actually.What?Since from the start of this year of starting J.S. films, I've made probably $3,500 on TikTok.And you do like $500 to a million views for each video you drop.Yeah.That's crazy.
22:15Damn.And I was like, all right, this is clearly.And that's from ad revenue?All the money is basically from song promos and sponsors now.So like TikTok like check to you and they paid you for what just just your ad revenue or the sponsors that they it's it's per view it's like okay you're like 30 bucks for like a million views really yeah it's horrible or maybe like it's a it's hair right so like their algorithm is so robust or meaning like like changes yeah all the time right because like here right so it's like you knowLike, you know, I'm just like a regular, like, just like a random, like TikTok video can get one million views in an hour and a half, right?Like, I mean, I've seen it happen.And like, for me, I think the fastest a video blew up was like a million in like 45 minutes.
23:12Exactly.So for YouTube, it's like, you're not getting no one million views in 45 minutes, right?Not happening.So if their algorithm, I guess, is catering to the creators and get you out there more, they're obviously not like.I'm now saying, bro, like, we can't pay no $3 per thousand views, right?Like, if our algorithm is this robust.That's what it is on YouTube, right?Yeah.
23:34Well, like, it's different niches, right?So, like, my, like, RPM is slightly under, like, seven bucks.You feel what I mean?Right?So, like, I get paid, like, seven bucks per thousand.Right?But then, but then there's, like, the red pill niche where, like,how do they figure that out?
23:48How do you?Different niches, right?Here, so, like, the finance guys.Okay.Bro, they get paid like 70, 80 bucks like, like per 1,000 views.What?Yeah.Because for finance, like, the buying power for like their viewers is like greater.
24:03So like advertisers will pay more to be on the.That makes sense.Yeah, finance videos, right?But for, you know, for like us and hip hop, now, don't worry about it.You know, you get nothing.Right?Like, no.Yeah, because people aren't going to pay for that as much as, yeah, I know what you mean.
24:18Bro.That sucks.I did not know that actually.Yeah, bro, because, like, our audience is, like, the druggies and street niggas.You feel like, they're not, you know, like, they're not clicking on shit and buying no course, bro.You feel me?That's not happening.I've never done an ad ever with my page at all.
24:34No?And I don't, right now, I don't know what I would do it for.I am starting a YouTube channel soon, so maybe I'll do it for that.Yo, I heard that, like, last week, you feel like me?I know.I heard, heard that y'all was supposed to drop your first video like, like yesterday.It's like one of those things as a videographer that when I see something, I watch the whole video, I was like, this isn't it yet.This is not the final product.
25:01So I actually deleted everything we shot already.Damn.Yo, he must be tight, right?Like, right?He must have been pissed off at you.He doesn't know that, but I basically said, hey, we're reshooting everything.Wait, okay.Right?
25:17So then, like, what are the components then of a video that you know will go?Like will like actually you know be viral and do numbers even if it's like my own videoI'll still like sit there and watch it and I'll be like okayThis is boring this is really boringNo one's gonna like this and the concept of your YouTube channel I think I heard a little bit about it is more so like music reviews and shit like thatYeah, but it's gonna be like very quickAs if I have three friends or I invite like you on the show and I say I flaka II need you to bring three of your favorite workout songs right now.
25:58I was getting some money.I was fucking some holes.Getting some money.I was fucking there, you know.So we're going to throw all of these songs.I kind of don't want to say the idea.This won't drop until I think it's like in like three weeks.Okay.
26:12Okay.You got time.So the concept is we all bring three of our favorite songs right now.I'm going to throw it on a playlist.And we're going to play.15 to 20 seconds of each song.Yeah.And we're just going to roll through it.
26:27It's not going to be as if we're sitting on a podcastand you have to wait the whole 45 minutesto listen to a couple of songs.I want it to be quick for people.I want it to be about six to eight minutes an episode.Us vibing out to the songs,maybe saying a few comments on it, that's it.But then like throwing like memes and make it funny
26:47and throwing different edits.And a lot of people have reaction channels on YouTube,but I want this one to be different.Okay.Listen.Well, one, like, that's a great idea, right?Because, like, I don't know, like, I've never loved music enough to go ahead and, like, look for, like, suggestions, right?But there's, like, a huge community for, obviously, because yours, like, TikTok is, you feel of me?
27:08Hey, do you feel like, since, like, you started, I guess, popping off, there's been some dudes who have, you know, been copying you, aka the Justin Westfield sons?Yeah.Well, I mean, I copied people.Really?There's, there's.Who'd you copy?If you just look up how I do some of my research is I just go on TikTok and I put on the search bar,songs, that, and then it's as if you're typing into Google and you type in a question.
27:35A bunch of other questions are going to pop up.Yeah, your queries.So I do the same thing on TikTok, songs, that, and then all the big posts pop up first, basically.That's when I realize, like, there's obviously other TikTok music curators.that do this.And the pages are just like very informational.So like if you go to this page and there's like,I don't know, a Michael Jackson song.
28:07There'll be a guy that will be like,here's the original Michael Jackson song.Here is a sample that someone did with like the same beat.Like it's very informational.It's not like you're showcasing a song.This is like, oh, this is,where the sound came from here's the newest sound and I was like that works for a lot of peoplewhy does that work for a lot of people I don't understand because to me it's like it's interesting
28:36but it's not like oh that was super cool I want to watch more of these yeah for me I want to see avisual I want to see something like come to life so um I think I started seeing another guy do this and Ithink his name is Ari.Yo,Ari,listen,Ari must be super pissed at you,right?
28:58Because, like,you probably got,like,20 times this,like, his following account.He has 1.9 million.Really?Ah,
29:04yeah,right,because, like,I feel like,it's harder to hateon somebodyif, like,you're still doing
29:09better than them.But, like,for people who probably,who probably started doing,like,the music thing,thing before you.He,
29:15I have,um,and he doesn't know this.Yeah.But I've actually studied his profile.I've studied other people's profiles.Wow.Um, he started, I mean, a couple years ago.
29:27Mm-hmm.And I started this year.Oh, man.It's over for him now, right?Like...No, he's still doing his thing.We're completely different genres.He's like indie type music.
29:39I'm definitely more in the rap game.Um, rap and like EDM.So I don't think he posts any songs like that on his page.We're completely different genres.So he does his people that like his music, look at his profile, people that like thetype of music that we listen to are on my profile.And you're like a rap, well, here, right?So, like, first off, it's kind of happy to see that the TikTok community is a little
30:04bit less toxic than us, right?Yeah.Because on YouTube, man, listen, if you, if a YouTuber even thinks you out here trying tocopy or even imitating or even getting influenced by him, he is calling you out, right?Because YouTube is cutthroat, but, you know, like.I have no hate or anything for the guys that are like higher than me.Yeah.I just see it as like, I'd say by the end of...
30:32This year, you're out of here?By the end of this year, possibly like mid-next year.I just want to be on top and be the...I almost want to say like lyrical lemonade of TikTok.Oh, that's dope.And like showcase me.like that. Eventually, I want to do like in-person, like music videos on there. I want to do,I want to do a lot of more in-person collaborations with people coming out with new music and have
30:59like an artist on the actual TikTok. Yeah. And I do some cool effects or we do like a littlemusic video and we showcase their song. Bro, listen, like that would be dope as hell, man. So here,so like you started listening to rap. Now, I know it's crazy too though, right? It's like you'regrowing up in SoCal, you know, I'm one of the 20 kids now.Right? And you growing up in likeSo, Cal, like, you actually got tolike introduced to hip hop probably before me, right?Because like I came from Africa.
31:30It took my family, you know, some time to adjust and adapt.And then probably like my, you know, like,I probably like started hearing hip hop in my houseand when I was like six, fiveish, right?But like, when did you like get into hip hop deeply?I'm talking about like.My dad would bump the get rich or die.Get rich.
31:47What is it?Get rich or diet trying?Yeah.the soundtrack as I was growing up when I was young.Your pop was a 50 cent fan?50 cent Eminem.A pop was gangster.Yeah, he grew up in Santa Ana.
32:00He grew up in the hood.How many bodies Pop got, man?Pop a shooter for show.My dad is covered in tattoos, too.Really?Covered.God damn.I think that's where I started wanting to get tattoos
32:15is because I saw him and he was completely.Is he Mexican? No, white guy.GermanAnd you're fully white?Half MexicanSo your mom isMexicanThat's how he bagged the mom still
32:27RightBecause he was a hard-ass white guyHe got in a lot of fightsWhen he was youngerI remember this one timeHe was sitting in his classAnd he didn't like his teacherAnd he hit a dart
32:39From a dart board in his handAnd like the school bell rangEveryone's coming inThey're getting ready to sit downAnd he takes out this dartand the teacher's like writing something down on a clipboard or something.He takes the dart and he throws it at the teacher and it sticks into his chest.Wow, he tried to kill the teacher.
32:59He just, that's all he heard.This is what my dad told me.And my dad sits down, the teacher doesn't see it.It just sticks into it.And then he pulls it out and you see like a little blood stain like running down.And the teacher.How old was he again?He was, I think, 10 or 11.
33:16Oh, he knew better than a little.I like that little nigga upSo he sat down quickAnd everyone was taking their seatsAnd the teacher was likeI'll give someone 20 bucks to tell meWhoever threw that dartAnd everyone points to my dad
33:30Wow, they're right of your pops out manBro, pops had no friends thenHe had a lot of friendsHe was on the football teamHe was the only white guy on the football teamWell likeBut like at 10 years old though manLike day life
33:43I mean I'll be real with you all manLike 20 bucks or 10 years oldI'll probablyyou know,like,a lot of money back then.Yeah,bro,
33:5120 bucks.Like,you probably can't go to the stove,still get,you know.Hamburgers and cheeseburgerswere a quarter.Oh,
33:57that's true.That's true.Yeah.Now,he just alwaysshowed meEZE,Boys in the Hood.
34:09Oh,which I love that movie,by the way.Boys in a hood movie?I feel likeit was definitelyinaccurate as hell,right?
34:17because like Iso like Italked to one of Easy E's likeyou know likelike real good friends rightKim of Kodhard rightokay and noCam Kocom I think right
34:28nono Coakumso Ken rightyeah right yeah rightyeah rightand like he told me that the incidentof like Easy E going to go see Shugand then like beating him up and like
34:41you know you feel like that right there was inaccurateyou know was it I don't knowyeah yeah nah rightnot right not notHey, but you were a big Boys in the Hood fan?Boys in the Hood, E-E-E-L-L-C-Kool-J,even like boys to men, run DMC.That is everything that I grew up listening to.
35:01How old are you?I'm 27, but...How old are you?What?My dad didn't care.Yeah, got you.He was, he was a...I mean, my dad is a great dad.
35:13He...Yeah.For sports, we were on the field every single day,practicing. He was there for every single one of our games and he didn't miss anything, buthe just liked that stuff growing up and he didn't care to show us. So in the car, we're bumping,patiently waiting by Eminem and 50 Cent on the Get Richard Die Hyatt trying. I never heard it.You never heard that song? No. Yeah, listen, I'll be real with you, right? So like my kind of likeintroduction of hip hop started from like my like sisters and cousins and brothers playing like
35:44Jay Z, right?Okay.And shit like that.And probably like 06, 07.And then like I kind of got, well, I found hip hop on like my own and like became areal student of hip hop in 09.Once I discovered Drake, you feel I mean?And that was like my introduction to hip hop.
36:03So your introduction was definitely like 50 EZE.My introduction was Drake.Those are.But do you still like 50 and easy and all them, right?Or no.Like?Like what?Do you listen to them?
36:14Hell no.Bro, listen, bro, listen, man.Like, driving around bumping 50 cent in 2022, come on, bro.I think it's still the vibe, hustler, ambitions.That is a great gym song.You need to, I'm going to send you some songs after this,and you're going to be like, all right,I'm going to change my perspective on this.
36:32But, like, that's it, though.I feel like, so I've been, like, real heavyand in, like, the gym as a product,probably the last or 30 days, right?No, no, like, last two months because the Bradley Martin vlog was.You told me.You showed me a picture.Me, right?
36:46Bro, I'll tell you, man.I'll be big, right?Show that picture on this.Yeah, man.Bro, like, yo, I've been, like, big, right?So the Bradley Martin vlog, probably like two months ago is when I started getting back into it.You know, like, you know, starting, you know, lifting weights every day.Yeah.
37:01Right?But, yeah, bro, I don't think I've gotten to a point where I enjoyed a gym enough to where I need a gym playlist yet.You feel?How often do you go?So I wake up every day and walk like 50 feet.and go to our home gym and shit, you feel me?Okay.Right, so it's like every morning, you feel me?
37:19Do you feel that you need a playlist for anything?No, man.So I do have a playlist now, now this got me in trouble, right?So it's a playlist that just plays while I'm home.And so, like, when, you know, I jerk off.You got a jerk off playlist out of all things.Right?And, like, folks are actually, like, so I think I showed my,
37:44My, like, co-holds, like, the actual playlist.And they kind of...What is it titled?It's just untit.Here.Black-o's Jerkoff playlist.I here, right here, right here.Right here.
37:54Look, man.I can't show you right now.And then, like, you told me if this playlist is odd, because, like, people were kind of shockedwith, with how many Drake songs is on the playlist.Oh, is it all Drake?Mostly Drake.It's, it's, like, 70% Drake.You feel of me?
38:12You need to expand, man.Not even like going back to 50 or anything, but there's so many underground artists out there,which is what I love to do on my page is promote the underground artist.Yo, but I peeped at the right.Is it like tough though, like breaking, like, so is it tough, like breaking underground artists, though?Like, because, like, they would just, like, turn on you?You got to cut it by OT Genesis.Man.
38:38You're right.Come on.Now, coming out strong.Bro, this is an hour long.Yeah, man.That's all you need?Yeah.Yeah. Wait, pause.
38:46You listen to this playlist day in and day out or what?Yeah, man. You feel like it's like only peep up, bro.You got all of these Drake songs.And then you have, this is how we do.I'm telling you, man, listen, man, that, listen,there right there is curated perfectly, man.Come on look at that.Right?
39:07I have a playlist right now that it's my favorite one.I don't share it with anyone.but it's like my go-to, like, everyday playlist.I can listen to it at the gym.I can listen at any time.And the title is actually,fuck a beat, I go Acapella.Fuck a beat, I go Acapella.
39:24Here, right, here, right?But, like, back to, like, the artist says, right?So, like, when you, okay, so when you,you actually, like, just do shit for free, right?Like, you actually, like, make tex to songs you enjoy.Now, like, is there ever a point where, like,you want to like contact the artistbeforehand like listen up, bro,
39:43I'm gonna get you lit.But, but, you know, when you get lit, nigga,you know, cut me that check.Check me your sign.Never that.I've never, I don't think it's,I think it's still too soon for me to think like,hey, when this person pops off,
39:58I should deserve something out of this.I feel like I'm not there yet.Maybe I should be thinking that.Because people are telling me like,hey, you should be doing that.I heard that, like, you got somebody's sign.right?I got a few people signed.
40:13They got like 10 recordlabeled offersfrom one post on a TikTok.And you didn't geta dime from that?I haven't got anything from it.But honestly, I justit was a song that I liked
40:28and I posted it and I didn't thinkit was going to do that welland I didn't think things would happen.But I've definitely changedsome people's lives doing this.Yo, I know for a fact,like you have likemad labels contact
40:42and you try to get youto like react to their trash ass artist musicmanwait here so like how do you even like turn downthe bag like orokay so like here's the thing rightbecause like when you're making like shit like thatyou loki got to be
40:57I guess like real pure with the artbecause like if people are coming to youto discover dope musicyou got to be real purebut like be real man likehow like how tough is it to likeit peer when he's record labels is coming with the back.If I know you and I've been working with you since like April and I've built a relationship
41:17with you, for the most part, I actually, if you send me a song for the most part, I will post it.Okay.But I will tell that person like, hey, this isn't going to do well. I'm just giving you my opinion.I don't think it's going to do well. If you want, this is still my rate. I will post it, but that's like everyonce in a while.Most of the time,if I don't like the song,I will just say,
41:42I'm so sorry,I'm not interested.Really?Yeah.Yo, so.And there's probably 90%of the time that I do that.Well, that's like what?
41:50Like, what,like $1,000 in the post, right?Yeah.So, damn, bro.Like, you turn down,90% of your income,bro, like,your girl must be.
42:01Pretty well for myself.But your girl must be,like, beat in the walls.Like, brad, like.She doesn't know.She doesn't know what I turned down.Got you.Got you, got you, got you.
42:13There's, I mean, in the last two or three days, I've probably turned down 15 songs.God damn.Listen, do the math, bro, because, like, I am hiking slow.So it's like, what's that?At 1,500 times,000, 15, that's like what?15,000, 20, 25,000-ish, you feel me?I got you.God damn, the.
42:32Wait, though.So, like, is your girl kind of, like, regretful now that, like.22,000.22,000.That's insane.Here, so like your girl, so like she, you know, like she quit doing TikTok,and she kind of like regretful and kind of like Saudi now that you, you know,like that you got like $1 million plus and that could have been your group channel?
42:50We actually had this talk the other day.Yeah.I was like, our profile could have been the profile.And she was like, yeah, but it's not my thing.And I was like, you see how well I'm doing now.She's like, honestly, it really makes me want to go out and do something for myself nowbecause you're doing so well for yourself.And it's like almost like motivating me.
43:07not to do something in TikTok or media or entertainment,but I'm like, you're going to have all this free time now.You can do whatever you want.We actually have an Amazon business coming out, her and I, too.Oh, really?Here, so, like, now I've heard a bunch of, like,the Amazon affiliate thing is called, right?Yeah, we're not doing affiliate marketing.
43:28Or FBA, right?Yeah.We're doing actually, we actually have our own product coming out.Got you, got you.Now, did you start the, like, the Amazon?I think it's called, it's called FBI, right, or no?I'm not sure.I don't know, e-commerce.
43:46Yeah.Now, was you guys scrolling one, like one late night,seen an ad of this freaking shark selling you guys, guys, guys, listen to it.I could make you guys a millionaire off of FBI, e-commerce, Amazon.Is that how y'all got into by just clicking on his ad?I have a friend that does it.Okay.And he makes seven figures.
44:10God damn.Doing it.I got to stop this media shit then.He has over 40 products.And instead of doing products now after having the 40 products, I mean, he's set.He's basically set for life.But he also coaches people on it now.And he charges 10K for a 12-week program.
44:32Yeah, damn.10 damn i mean if it's listen if you could make that 10 k back back afterwards of course he probablyhas 50 people he coaches god damn 10k times 50 that's why he makes it makes it right because like 10000 right yeah yeah yo bro i got to get into the into that hustle man we could definitely 100%talk about it if you're interested my first product drops in like two weeks it's going to be likeperfect for the holiday season.Gotcha.After that, it's all influencer marketing,
45:09and I'm sure you have insane connections with influencers.If you ever came out with a product,ask someone you've done a favor foror ask them if they'll do a favor for youto post your product on their page,and it'll sell like that.Now, I guess the issue is like finding a product, right?Because here, like, we have, like, a bunch of, like,
45:31dildos and shit lying around, right?So like, can I sell what?Like, do you know those computers, armchairs?So I'm selling like some collapsible, like,camping table, basically.Basically when my friend, like, if you were to buy his 10K program,he would coach you on how to pick a winning product.You don't want to sell anything like a phone case because there's...
45:57Low margins.Yeah.And there's like Otterbox out there.You're not going to compete with them.Yeah.You don't want to do anything that's, like, popular already.So we thought of this, like, camping table.We actually saw it on TikTok.
46:10We just made our own version of it.Smart man.So.Smart man, bro.We saw it on TikTok, and basically our own version is a better version of it.And we, like, added to it.Yo, listen, man, when their shit drop, y'all definitely go check that shit out, man.It's going to be, it's the business name is my old TikTok name.
46:29It's called Putes and Roots.Puts and Roots.That was like her and I's names we called each other.Don't like poop means fart?I think that's poop.No, pooting.Toot.Oh, yeah, yeah, it's tooth.
46:43Poots and roots.You got So Cal and poot.Poot and root.Wait, hold up now.So like, what does poot and roots stand for?Nothing.It was just like nicknames we came up for each other.And now it's our business name.
46:53Um, Poot bear is.Putes and roots.That's it.So who's roots and who's poots?I'm poots.She's roots.So like you just.just call her poots a pootts.
47:03I call her roots and she called me boots and then.Wait, how did that work?So like here, so here, so like,it's 2 p.m. right now, she calls you and said,oh, hey poots, can you pick up?Yep, normal conversation for us.Really?Now like, I call my bunch of-
47:22I'm sure in a relationship or a girl that you've dated beforeor a man, I'm not sure.Man, oh, hey man, but listen, man, he's pretty hot.right?Put me on nah,now, hell not.I gave it.Okay, okay.
47:37But I'm sure you've had a nicknameyou've called each other before.I call probably every chick I'm dealing withlike Mamas.There you go.I would never call my girl Mamas.No.Why not?
47:49I used to call my ex-girlfriendlike Bava.Bubba.Why Bubba?Like Forrest Gump?Not like Bubba gum,but like Bava or Bubba'sor it was just like some cute,
48:01weird name and I hate it nowhate it so I'm stickingto poots and roots that's my thing no one else callstheir significant other poots or rootsbut definitely man here so like okayso like you being amusic curator right and being tapped inman who's the five
48:17hottest LA artists right nowthat's not all the way mainstreamcan I look at my phoneyeah man rightI'm just going to tell you mytop fiveyou want to say your five firstYeah, hey, hey.
48:33Here, so look, so Wally's not even going to know mine.Okay.Well, my son's like Wally the Sensei, he's one.I think that Rambo is number two, right?And he's the dude from, I think he used to be a stinty member.I'm not sure.Rambo.No.
48:47Yes, yes, yes, yeah, right?And he's tough.I like Big Sad 1900.I like Kalin for real for real.And then number five, I'll be real, man.I had to.So this person don't make musicHe don't make music no more
49:04But I went backAnd just listened to like his catalogAnd I said bro, like you gotta start making music again, broAnd that's rock star in 1800You feel me? He's dope as hellOkayThey're definitely more up and coming or low-key, right?Yeah
49:19OkayI thought you're about to say likeHigh names like Drake or somethingNah, I thought LAYeahUmAt mainstream too, right?You can throw
49:31Even if I throwKendrick RoddyYou knowI'm going to have to sayOne of the top artistsAnd it's because of TikTokYeahAnd it's not because of me
49:42It's because of him himselfYeahIs Connor PriceWho's thatConnor PriceMan that guy'sTalentedIs he a gay member
49:52No he'sHe just does his own thingWith musicHe's just got a good soundButhe knows how tocreate content where people are going to watch it.I mean, he blew up his account within the past month, like almost two million followers.
50:10And he sings or what?He already had like one point something million followers, and he went up two million in like a month.And he sings, he wraps.He wraps.He wraps and sings, but.He's right.Yeah.Look up Connor Price, so I'll show you him after.
50:25Yeah.He's got insane music.So what he's doing right now, he's starting a series.and I'm actually shooting with him in a few weeks.He's starting a series where he'll be on TikTok for a videoand he'll spin a globe and wherever his finger lands,he'll go to that country wherever it lands onand he'll find an artist from that place
50:44and he'll do a collab song with them.Really?Yeah.So he would just spin a globe.He'll spin a globe, point his finger on the globe wherever it lands.That's where he's going to find that artist from.So like India or something.I feel like that should be like a YouTube video though, right?
51:01Like if he just posts on a TikTok like that can't be...Bro. His highest viewed video of doing that is like 50 million views.Yeah.Is it like a long-form video or is it like a short, you know, like a like a 30-7-plus?He does all that work for less than a minute video?Oh, he's insane.And now those streams on Spotify have taken over like six million.God damn.
51:27So, I mean, like Jerry said, if you want to blow up as a musician right now, you got to be on TikTok.Absolutely.100%.If you want to blow up, I think, on any business, I think you need to be on TikTok.Yeah.Yo, here.So are you, I guess, kind of concerned that commie China now has all your information, data, everything?I don't care.
51:54YoI'm making moneyYou knowI was crazy tooTo write likeLike likeI see likeLike mad like articles
52:04And tweets about thatAnd I'm likeBro listen manLikeIf I can get two million followersRight nowA million followersOn freaking TikTok
52:11But have all my informationYou feel meLike have it allThat's trueI meanAs long as you're not doingLikeYou have like
52:21Secrets or anythingThat could be exposedOr anythingbut like honestly I don't care.Yo, how paranoid are you that like TikTok is like the main platform right nowbecause like there's always like talks from every president about like shutting it,you know, like shutting it down?That has crossed my mind before about TikTok shutting down.
52:41I know there was like a time where Trump was going to shut it down and I wasn't like superbig on it yet and I was like, all right.Made them sell it.And now I'm all about it.Yeah.It's like my job.So, yeah, it runs by my mind every once around.I'm like, damn, what if this is just, like, shut down today?
53:02But that could be any platform.What if something just shut down today?Like, where would you, what would you do?With me?If YouTube shuts down, I'll probably just go back to, like, my stream farming.Okay, what if, um, what if, like, us as content creators, if we didn't have the abilityto do that anymore?We'll be fucked.
53:24So there's really, there's two type of content creators, right?So like, for example, like a thousand years ago, right?You know, there were these like conquerors, like Ganges Khan, Mesa, Mesa,et cetera, et cetera, right?Where they conquered things.Now, people like that, you know, like who got that appetite for power, who was that focus?Who was, like, God didn't stop making people like that.They still exist today, but they're just now, like, fucking, like, warlord billionaires.
53:50Yeah, yeah, yeah.Right?So I'm sure, like, God's like Mr. Beast who like, fuck YouTube, if you put like Mr. Beast in any type, in like any fucking field, he will figure, see, rest of my shit out, right?Because he's, you know, like, he's a Genghis Khan, right?He's Mansa Musil, you feel?Like, he's like, Attila Hunt.He feels like he's dumb people, right?So, you know, for us, I don't know.
54:12I feel like that's the mindset I'm, I needed to have, like, even starting this channel.And everything I do moving forward is, like, no matter what I.I pursue. I got to be all in. And this is what I want. I think the reason that I am where I am, though, is because I had a shitty job a couple years ago. And I was just like, I'm never doing this again. Never doing this again. And I'm not even talking about Uber Eats or DoorDash or anything like that. I just had a terrible job. I hated my life, basically. And then I was like, I'm never doing this again. I'm going to work my ass off. And this is where it's going to get me.Now, do you consider yourself a high value, man?No.Damn. Wait, wait, wait, wait, wait.I'm not satisfied with where I'm at yet.Antide of Rep Hill?
54:58I'm still working on my stuff every single day.I'm like just barely getting started.Yeah.So there's so many thoughts in the future of actually what I want to do with this whole music thing.Yo, what's the most toxic trend on TikTok right now?Because I'm going to tell you this.the most toxic for me that I think is like theoh let me teach you how to be a sugar baby like
55:23that trend is disgustedwhat's likebro that just you know the stuff that pops up on yourpage is what you watch the mostso if you're seeing thatthen you watch the sugar baby stuffumI see here so like here's how
55:42I think it popped up inyou know like a momyou know like my quote unquote you know like algorithm right i've seen one video and then reacted to iton my youtube and then since then i just go back i'm gonna have to watch that video right i just keepgoing back and trying to find like just like insane idiotic like you know like females talk aboutbeing sugar babies right so like so what's your most toxic trend right now on ticotop uh i can tell youthe most popular trends is that one with the freaking hand when people are going like this.I was the, I think, I think I've seen that.
56:23And there's like someone in the background, like screaming or something.Yeah.So like I used to do all the trends, but now that I have a niche, like I don't need to do the trends anymore.Damn.And she's still not going to like come back and do y'all group, like, y'all like group channel.Because she knows that.Like, you build up the group channel.You like parlayed that to a YouTube channel
56:44You know, like you knowA channel's just sitting thereAnd I have thought about it many timesOf like running with itI just don't know what I'm doing yetOr again would sheOkay lookWould she ever be down for you to find a fake
56:57Girlfriend?You feel me?Never.And pretend to be this happy couple onlineLike every fucking YouTuber does.Like it's it's almost disgustingBut noI'm almost thinking about starting it
57:08With like a close friend orLike him?Yep, I meanAnyone, anyone that's likePranks and shit?Even though I love the showLike Impractical Jokers where they do pranksAnd stuff like that
57:22I can't be that guy eitherI don't know, as soon as something hits meLike right now I'm focused on all music stuffYeahThat channel's sitting there has like50K followersYeahWhich
57:34It's decentIt's actually nothing on TikTokBroI knowListen like there'sThere's peopleA.k.a. Hot girls.Like, who, like, does this little, like, shit where,
57:46yo, who's the, like, who's that one chick that got mad famous for this shit?Like, she would, like, do, like, a little danceand then, like, turn to the side,and then, like, kind of, like, twerk a little bit and do this bullshit.I mean, many girls.Brough.Dumb chicks is running it up, bro.It's so easy to be a girl on social media.
58:03If you're super into, like, I guess, being into yourself and being on camera,yeah.That's all you got to do it, and you will freaking blow up.Dumb Chicks is into it, man.You're listening.Listen, man, like I've been talking your ears off for an hour now, right?Like, right?Has it been an hour?
58:18Yeah, man.Yo, you see?You see, listen, man, it's my clairvoyance, bro.Listen, I'm great with time, man.But, yeah, man, listen, before we head up, before we leave, man,do you have any, like, last things I tell people, man, like, where they can find you?What's next?Et cetera, et cetera.
58:33Yeah.Honestly, I have a YouTube channel coming out, which that is going to be called Who's on All.and it'll be my new concept of what I said earlier in the video.My TikTok is J. West Films, Super Easy, J-A-Y-W-E-S-T films, all one word,no underscores or anything.And for all artists out there, underground artists,keep making music, man.I'm not the top guy to talk to about music.
59:06I just like listening to music.And if you have a dope song, send it my way.Send it through DMs on.IG or I also have an email at the link in my bio. So send me any song requests and I will listen tothem and I'll give you honest feedback if I like it or not. But it's just, again, it's just myopinion. So, yeah, definitely man. Yo, listen folks, you know, wait, what up? Why is it Jay and IJustin on TikTok? Just because I grew up. Everyone called me Jay.Bro, listen, man, like, I'm just way too nosy for no reason, man. No, that's fine. My name's Justin,
59:41but everyone like growing up close friends with me called me jay so jay man listen i'm going to call you puto is that okayright putt and root bro it's poots poots you know what puto is uh it's bitch in spanish oh really ohthat's why you're girl oh smart you see all right i'll take that pointo wait wait wait whatWhen a punto means, means like point, right?I thought you said puto.You said, puto?Yeah.You say, punto or puto?
01:00:19I don't even know because, like, oh.You're like, I'm going to call you bitch.Oh, that was probably the joke.And in like the third grade, like, where, like, the kids will say points, like, right?But point sounds like the word bitch.So then they just, ah.Now I understand why.You see, man, listen, man, like we learn something new every day, right?
01:00:41You learned SoCal today, man.Yeah, man, feel me?But folks, man, no jumper coolest podcast in the world.Jay Westfield came in the building, man.I'm out of here, folks.Peace.
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