No Jumper - The DeJon Paul Interview: LA Rap Report Card, Being Blackballed & More
Episode Date: January 24, 2022T-Rell and AD sit down with the talk of the town, creator of Day in LA, Dejon, to dissect his LA rapper viral report card! Must watch! https://www.instagram.com/adladejon/ https://www.instagram.com/ad...ayinlamag/ https://www.instagram.com/_kingtrell/ https://www.instagram.com/iitsad/ ----- NO JUMPER PATREON http://www.patreon.com/nojumper CHECK OUT OUR NEW SPOTIFY PLAYLIST https://open.spotify.com/playlist/5te... FOLLOW US ON SNAPCHAT FOR THE LATEST NEWS & UPDATES https://www.snapchat.com/discover/No_... CHECK OUT OUR ONLINE STORE!!! http://www.nojumper.com/ SUBSCRIBE for new interviews (and more) weekly: http://bit.ly/nastymondayz Follow us on SPOTIFY: https://open.spotify.com/show/4ENxb4B... iTunes: https://itunes.apple.com/us/podcast/n... Follow us on Social Media: https://www.snapchat.com/discover/No_... http://www.twitter.com/nojumper http://www.instagram.com/nojumper https://www.facebook.com/NOJUMPEROFFI... http://www.reddit.com/r/nojumper JOIN THE DISCORD: https://discord.gg/Q3XPfBm Follow Adam22: https://www.tiktok.com/@adam22 http://www.twitter.com/adam22 http://www.instagram.com/adam22 adam22hoe on Snapchat Learn more about your ad choices. Visit megaphone.fm/adchoices
Transcript
Discussion (0)
What's up y'all? You know what I'm saying? We back, you know what I'm saying? T.Rill with my boy,
A.D. We, man, we're fin to get it going, man. And today's guest, man, is a real special one right now for me, you know what I'm saying? In Los Angeles, California, he sparked up a lot of controversy through the city.
And I felt like he should have had a, he needs a bigger platform to explain, you know what I'm saying, a little bit of what's going on.
This is my boy, Dijon, you know what I'm saying? He has a magazine in Los Angeles, California where, you know what I'm saying, where he represents a lot of
a Los Angeles artist, you know what I'm saying, to break him through or whatnot. But today,
you know what I'm saying, we're going to explain why he made up this Los Angeles, California
report card and sparked everything going. He even had big people, you know what I'm saying,
big artists and producers like mustard even going in and explaining what was going on. So
today, let's get it, my brother. Yes, sir. Thank you for having me pull up both of you all for real.
Yes, sir, you know what I'm saying? You know, a lot of people,
was like, fuck that,
nigga.
Don't have that digger come up there.
That's all right.
I ain't even going to lie to you.
I ain't going to lie.
It was me at first.
Oh, for real?
Yeah.
He was one.
No, no, because I ain't going to lie.
I'm going to keep it all the way G.
I feel like, out of nowhere, bro, you just like,
you tried to hit me over the head with some shit.
And I was like, nigger.
You?
Yeah.
I tried to hit you over there.
You don't remember me and you was talking about,
I think, the OT situation.
That's how me and you follow each other.
Correct, correct.
No, I said,
What did I say about the OTC situation?
It was like, it was like, somebody said something like, I think, hey, like, oh, I fuck with what they doing is entertaining.
He was like, that wasn't entertaining.
Like, they dancing for the white man or something like that.
That's my exact word.
I don't know, no, don't quote me, quote me if I'm wrong.
Because you were smart, nigger.
I'll be seeing you articulate yourself very well.
So I ain't going to misquote you.
But whatever you said, I kind of was like, nigga, that ain't the key over here.
You know what I'm saying?
Like, you know, and I understood.
You even gave me some fucking damn.
He was like, look at this shit.
That's some article or something like that.
I remember that.
I remember giving you a reference or something in the past.
When I just think of No Jumper, I think of Chess records in 1950s and 60s,
Lenny Chess, and how he had Edith, Money Waters, Holland Wolf, LaWalter, Chuck Berry.
And then you have the 60s.
Here comes Motown.
Here comes Barry Gordy, a black man doing it.
And he has Darned Ross Supreme Temptations and whatnot, like stuff like that.
So it's not saying one's better than the other, just saying,
I like to do things the pro-black way, like the Motown way.
And this is Chess Records.
And that's cool, because Chess Records, like I just said, I just named legendary artist.
But I'm rap in Motown.
This is the Motown to this.
So before you even get into that, man, let people know, you know what I'm saying,
why you feel like your point of view is valid, you know what I'm saying?
And why people should be listening to you?
People should be listening to me because they're going on my page listening to me.
Yeah, explain what you got going on currently, you know what I'm saying,
and what you've done in like the history, you know what I'm saying,
of everything you've done in the culture, you know, as far as yourself.
Well, my start in the business, that's what you're asking?
Yeah, you're starting a business and what you're doing currently.
Right, well, I started, I've never done anything else.
I've always been to music business since I was 12 years old.
I started as a social media manager for a few local artists.
And then by the time I was in high school, I was managing.
And then my time I got out of high school, by the time I was like 19,
I was putting together stages of BT, like the L.A.
with R.J., Joe Moses,
Compton A.V., a few other artists like that.
And then after that, by the time I was 21,
I had a distribution deal with priority.
So I was just having this issue where
I couldn't get artists to listen to me.
If I say go left, they will go right.
If I say go right, they go left.
So if I say, this needs to be the single,
they got to drop something else.
They just couldn't help it.
So I was like, what can I do to drop the jewels
that I'm trying to give to clients
just on a widespread?
level so I started the day in LA first was a blog then last year it became a magazine no the year before
last became like yeah and starting day in LA you've been reaching out to artists and like underground artists
and just featuring them in your magazine so forth you're putting them on uh absolutely I mean we've
had a Z chite on our first issue Kela for if we're on the second one I've had blue bus clam in a magazine
Wiley the Sensei every year I do a freshman cover which is what this is this was last year's freshman cover
I try to get 10 LA rappers, but normally a couple people don't show up each year.
I got something for that too.
All right, that's cool.
You know how that goes.
It's LA, so a couple people don't show up, but we're the freshman cover every year.
But I've also interviewed people like Mary J. Blige and Yellow Bezzy and Ruby Rose and people
from different markets, but I do like, I love doing the L.A. rap shit.
As far as doing like music from different regions, I really have to like, you know, it really has to make sense.
but as far as LA rap, I just breathe it.
Because like I said, I never done anything else.
And it's funny you say this shit about somebody missing it.
So somebody, I guess, missed one of the covers.
And what you said was funny as fuck.
We was in the studio laughing.
But Casey Veggie's told me that you reached out to him
and I guess he was supposed to do your cover?
He was supposed to do our spring issue last year.
Your lies like May.
And then I don't know if you missed it on purpose or anything like that.
He just didn't show up.
We had me in the photographer.
standing there.
No communication, like, not going to be able to make it, this, that, and the third.
But I don't want to pin it on Casey because I can name maybe 10, 15,
that I've done the same shit.
And then get on Twitter and say, it's no platforms out here, there's nobody supporting me.
Y'all not fuck with me, this, that, and the third, but it's like, y'all don't show up to
press.
Like, you invited me here today, I'm here.
I was here on time.
I show up to press.
I'm a professional.
This is my job.
It's not fun.
And so he flaked on a shoot, but I never say anything about it.
I don't understand my issue with Casey.
No, no, but it was funny because he said after that.
that, you know, y'all was going back and forth and you told the nigger, hey, that's why
you was in a special ed classes in high school.
I said, I said, but he said he was a teacher's aide.
He said he never was in the special classes.
All day?
All day?
No offense, but all day, like you were a teacher aide all day from first to six years.
You go to . . . . . . . . . . . . . . . . . . . . . . . . let me say, man.
What he was mad when he was telling me.
And I was like, the big is sad.
I'm special laying classes and I'm dying laughing.
I'm like, I said that shit funny.
But I understand this shit too and, you know, going back to it.
I really feel like you do care about the West Coast.
Right.
Like, and I feel like you are somebody that people should pay attention to and have an opinion.
So even like when I first seen a report card, at first I said, this nigga bugging.
And then I went back and I said, hmm, this is somebody who really critiques and he's giving his honest.
opinion. Some people don't like the opinion and shit like that.
But what's a professional opinion?
Yeah, it's a professional opinion. And you value to that. But, you know, my manager was
telling me, he would be broke down your list. Okay. And he was like, if Tyler the
creator is A plus, I didn't put A plus. He has an A. A minus. If he has an A minus, if he has
a A period, everybody else has to stack up to Tyler the Creator. And it's like, damn,
who on the list is even close to Tyler Creator and success, music videos, critical
Acclaim, that's the most
versatility and shit like that.
Today he got
artists of the year.
Artist of the year.
Yeah, complex.
So it's like nobody's doing it
on a massive level like Tyler
with the critical acclaim.
You have artists that are successful
but not with the critical acclaim.
He should be on his list.
That's one because he's not a new artist.
But I wonder.
He shouldn't be on a list.
But watch this.
Open up your phones.
Let's all open up our phones.
Go to Apple Music and click on the new LA playlist.
And Tyler the Craitor is on there.
Yeah, but I'm not.
So if this is.
But if you're from Los Angeles, we know, we know better.
But Zinney's from L.A.
Vince and Tyler Creator, we know better.
Yeah, Vince shouldn't be on there.
Tyler shouldn't be on there.
So this, hear me out.
So this is a room, and I'm calling this the new L.A.
Rap Kingdom.
Is Tyler the Creator and Vince Stable's going to be here?
Are they going to be in the O room?
Did they not walk through the room?
Now, if I put Y.G. or R.J. or somebody on here, that's depending on what years you're breaking it down from.
But before we get into that, I didn't.
When you made all these statements, I really didn't know who the fuck you was.
So I went back, I did my research, and I looked at everything you was doing and how he was doing it.
And I was like, okay, you got to have some type of appreciation for this shit because it's like nobody's putting forth the energy, you know what you were doing.
You know what I'm saying?
You're putting your own list together.
You have your own covers going.
You're writing your own articles.
Like you're doing as much as you can.
can in the hip hop community.
You feel me?
So I think this report card does hold a little weight, you know what I'm saying?
And your opinion does hold, you know what I'm saying, a little weight.
But what I didn't like is what I was hearing just through the gray vine of, you know, of your character.
I mean, so because niggas is bashing your character.
So you can, you can, you know, defend it right now.
You wore that shit on the shirt too.
Yeah.
Yeah.
I got into team as far as my character.
But I'm just saying it's, you know, you can't, you know, you know, you can't.
Before you said, I'm saying, you came here and said, we're on a white platform.
Let's get to that afterwards.
Let's stick to this first.
Let them ask me whatever we want to ask.
We can't.
I just, that's the only thing I didn't, I didn't like about.
Is that not a fact?
Is this not a white on place?
It is a white platform, but it's nothing wrong to being on a white platform.
I never said that.
It was like DJ charisma, I was hearing stuff about her.
DJ head, I was hearing stuff about him.
You know what I'm saying?
A lot of people don't like me.
A lot of people have problems with me.
Yeah, a lot of, a lot of big people don't.
like you as far as...
Wait a minute.
What's your problem with DJ Head?
I don't have a problem
with DJ Head.
I got into it
with a blogger on...
A couple years ago,
I got into it with a blogger
on the timeline.
And I told her that she had
racially offended me.
And that's all I said to her.
I didn't call out of name
or anything.
And so later that night,
maybe around 11 o'clock
that night,
got a call from DJ Head's assistant
or helper or whatever.
And he's like,
I just got off the phone
or a group chat and whatnot
with Adam Carisma,
Sasha Pierce Smith,
who's a shitty
A shitty PR out here.
A few people.
And he was like, it was like nine people in total, including himself in head.
And he's like, we agreed that if you don't apologize to this young lady, you won't work out here anymore.
You'll be done.
And that's what made me get the motivation to go from a blog to a magazine because I'm like, all the old heads are blackballing.
So I don't understand why it's like a, I don't like head thing.
It's more like a you call me.
I don't have a head's number.
His assistant called me saying I was blackballed.
Yeah, I mean, but, yeah.
Because that is in the street.
You don't like head or you don't like DJ charisma.
You don't like these people that's done a lot for hip hop artists just like yourself,
but probably done it a lot more.
And they paved the way for what?
For everything.
So if I open up my phone and I'll read it.
Nigger, let me tell you something.
Half the people on this list wouldn't be in any position they were if it wasn't for people
like DJ had a DJ charisma playing their shit.
Well, just like I'm a tough critics on rappers, I'm a tough critics on everybody, I guess.
Because my mix saves a national platform said many people ranked California in last place.
when it comes to the music scene.
It's a true.
Behind Atlanta, New York, Florida, and Chicago
when it comes to producing new good artists, do you agree?
So if the Lakers are losing, I'm looking at Frank Vogel.
You get what I'm saying?
So you can't tell me somebody's done a lot for
L.A. or hip-hop artists out here
when every day people on Twitter saying,
L.A. Radio don't fuck with us.
But you've got to do as much as you can
as far as putting an artist in place,
you know what I'm saying?
That's doing a lot.
If a person say, hey, yo DJ head,
you know what I'm saying?
Who's the next artist booming?
Nicar A.D.
and then AD going to office, that's all I have to do for you.
You know what I'm saying?
That's a lot.
I don't think that's enough.
And that's the difference of opinion.
I don't think that's enough.
What I'm saying is that's not enough.
It hasn't been enough.
And it's proof that it's not enough.
Because I just read a post that it's not enough.
But what more should you be doing?
There's a plethora of things to do.
Like making, this is, nobody told me to do this.
This is something that you do.
This is something that you do.
You come up with things.
Use your brain.
You don't just, bro, that's hard.
Bro, that's hard.
Bro, that's hard.
Listen to this.
Bro, that's hard.
BDS pull up, let's get a laptop out here and pull up the BDS spin.
See how often they're playing our music.
How is this going to be lucrative for an artist?
This is.
And for him to take care of his family, you can't say this is more lucrative than bringing
me into a record label.
This didn't bring somebody into a record label?
And record labels.
This didn't bring people to record labels.
I don't have a label situation on the table because of this where I can sign artists in
LA.
You probably do.
And Jason Cash didn't get pulled into the mustard studio from this post.
He did.
So I have also given a platform for artists.
I like, I like, I like the people looking at this.
and they're like, the nigger feel like this,
that's turning me up and it's going to put the battery
in my back to do better and shit like that.
That nigga is Airplane James too. Just drop.
You got the report car all over his cover.
With being on the project, just drop
while I'm on my way here.
And this is on his cover, and my tweets are on his cover.
So this was, if you want to take a negative,
you take a negative, and if you want to take a positive,
you take a positive, I can care less because this is my job.
Like I said, it's no emotion to me.
And you got to see, I think you put in too much blame
on the DJs.
because the DJs are hired to play, you know, it's a job, it's programming.
Correct, which is why.
So they have a sheet of, on a paper.
They got to play X, Y, and Z songs every hour, on the hour,
and then there's a small slot for an artist that they want or they choose in.
A very small slot.
A very small shot.
It may be a midnight slot.
It's not a daytime slot.
This is all business.
So the power of DJs being able to bring new artists to the radio,
they really don't have the ability to do that.
I'm not an excuse type of person.
I'm not a Michael Jackson was left-handed.
Kishiko has gab, one, two, one, I'm not, none of that.
I don't do that.
I'm into results.
You get what I'm saying?
So if we only have one song last year from L.A.
Charting and going gold, which was chosen, congrats to him, that's not enough for me.
I want five artists going gold and two, three, four, five artists going platinum.
I want more.
That's just me.
I'm aggressive with it.
I really, like I said, I do this.
Niggas, start a radio station here.
It's possible.
That's very possible.
Is it possible being blackball?
Is it possible being blackball?
That's what I'm saying.
It is possible being blackballed, but at the end of the day, the internet made it to where nobody can necessarily blackball you.
Now, if you want to get corporate dollars and shit like that, you know, just like in Atlanta, have you heard of streets in 945?
I haven't.
Okay.
That's a black on, correct me if I'm wrong, that's an independent radio station that went against all the top radio stations, the Ihearts and everything like that.
It's possible.
It's hell of possible.
And they're just as big
because they parked with the streets.
How 92.3, you know how 92.3 came on the scene?
Because I was privy to it.
Okay.
I was one of the artists that, you know,
I wouldn't even have a fucking name if it wasn't for
niggas like DJ head, DJ charisma.
And that's great.
These are personal.
Hold on, hold on.
Let me finish.
I'm trying to tell you.
92.3, they came in.
They said Power 106 has this.
You know, how many people were they playing on Power 106 before this?
Nobody.
92.3 said, we want to take over LA.
They pick up big boy.
They say, hey, who are some artists from LA that got a name?
We're going to give them full rotation right now.
You know what I'm saying?
Free of charge.
We know that costs hundreds and hundreds of thousands of dollars.
I was an artist.
RJ was one of the artists.
And Nefti Ferrer was one of the artists.
That one little situation changed every single last one of our lives.
So you can't say that there ain't people that's trying to bring people into the radio and do some shit like that.
And I didn't say that.
So you feel like you're doing enough?
I can always do more.
and I plan on doing more.
This is definitely a start.
If I get a second to speak, let me say that.
Oh, go ahead, go ahead.
Right.
You didn't acknowledge me telling you that I was in my bed
at night and somebody called me
telling me that I wouldn't be working anymore in this business.
Oh, no, no.
So if that happens to you,
you're not supposed to have positive feelings
towards these people.
You're told that these people got on a group chat
or group call or whatnot and said that if you don't apologize
to someone for telling them that you were racially offended
by what they said, you won't be working.
So anytime, and I think,
I've had this experience.
Did you see that, though?
Did I see what?
The group chat.
No, I didn't ask him for proof of the group chat.
No.
I'm going off his word.
But did you talk to DJ Head directly?
Did he hit you up or did you get mad of his assistant?
No, DJ Head quoted my tweet and said, this is misinformation when I said we need to have
more black representation in media and that's still up there.
And I retweeted often, quite often, because it's funny to me.
But I don't want to make this about Head.
This is not about Head.
This is not about Carrizza.
This is not about LA Leakers.
They've had their time.
To me, it wasn't enough.
I'm not impressed by it.
Nobody can make me be impressed by it.
I'm not impressed by it in the slightest bit.
So what would you do different?
I would have more.
So even like right now, if my heart was to give you a bag right now,
what would you do to change L.A. radio?
One, I would make it L.A. radio.
It wouldn't be Westside Wednesdays because this is the West Side every day.
And we don't have to do new at two.
We can do new all day.
I don't believe in being minute with stuff.
I want to super serve a market.
That's how you do business.
You super serve a market.
You super serve your niche.
That's how business is.
transpires. So I would have LA music on the radio all day long and then just like how you barely hear LA music.
That's how you would barely hear a little baby, make the stallion, Cardi B. I would flip it around because this is LA.
Now, if this was San Francisco or something, maybe I'll play some different, but this is L.A.
So why am I not playing hearing L.A. music on the radio consistently.
But I don't want to make this an L.A. radio thing because it's not.
Well, back to what you're saying. So like I said, this is once a business.
The companies, you know what I'm saying? The radio is around by advertising dollars.
Stipulation.
It's the truth, though.
It's the truth, but it's stipulation.
But they're saying there's only so much that you can fucking do.
It's only so much that you can do.
Right, so why are you the Coast Guard and why are you banging on your chest and all this?
All you can do is do a little bit.
If you can only do a little bit, you need to be observed as a person that only does a little bit.
I can do whatever I want.
So I deserve to, when I'm doing it, to not be getting calls or Twitter space rooms
or harassing tweets, harassing phone calls about how I'm running my operation.
I never said anything about how anybody on L.A. radio was operating until I got that call.
You get what I'm saying?
And that's what you're not acknowledging.
That's why you didn't acknowledge it.
You didn't see it, though.
You didn't admit that you didn't see it.
When the last time you got a call?
I was supposed to pull up on him and ask him to show me through his phone?
You said the assistant said something and you heard that DJ had and Charisma was in here and Adam was in there.
I didn't hear it.
His helper called my phone and told me that is.
But I asked you, did you see it?
So you attacked the man.
No, I didn't teleport through the phone and look in his phone and see the group chat.
I took his word for it.
He's calling me at 11 o'clock tonight.
Did he call you?
He called me.
I don't know how he got my number.
So, Hey, I did call you?
His helper call me.
I said, did he call you?
Head tweeted me.
And I told you that he said that this is misinformation
when I said that more black people
have representation in media out here,
and that's still up there.
But I'm saying the main reason why you're mad?
I'm not mad.
You was mad.
That's what made you call him an old head
and trip on him.
You got to have some.
You have passion, bro.
It's going to make you mad.
No, I'm not mad.
This is business.
I'm not mad at all.
So if you know the business,
do you got to understand.
Bro, if you was in LA radio right now,
you would not be able to play all these people like that.
That's how they hold you back. That's how they hold you back.
When I'm saying is, if I was in charge,
your music would have been on the radio all the time
and you would be selling millions of records.
So if a person is over here in your corner trying to root for you
and try to get this for you, why do you keep defending the person that's coming with the stipulations?
I'm calling him to see it. I'm not going to get you, bro.
Those are, those are excuses.
I don't respect it.
You can't, nobody can twist my arm and force me to respect something.
I don't respect it.
I don't respect it.
I don't.
That's your one.
I'm not impressed by any.
of these LA media people that came before me.
I'm not impressed in the slightest.
I'll tattoo it on my forehead.
Nobody at all.
So why are we so worried about what they're currently doing
and not worried about putting 100% in
what you're doing?
But I am concerned with what I'm doing.
These people call me, text me, make Twitter rumors about me.
When the last time they called you?
I get things all the time.
I get things all the time.
So DJ head helper still calling you?
Yes or no.
I'm glad you're calling them a helper.
That's what you got.
You said DJ head and helper.
That thing ain't called your ass.
They probably called your ass one time.
So we just got to focus on what we're doing and how we're doing it and on what you're doing.
I focus on what I do.
There's so many other outlets, too, that you can, you know what I'm saying?
You can put your shit on, you know what I'm saying?
You have YouTube.
You can start a podcast.
You got Twitch.
You can do that shit.
You know what I'm saying?
It's so many other things you can do.
You know, I just say insults.
I said corporate consultants.
I didn't come here for corporate consulting.
from employees.
Who's an employee?
I'm a motherfucking boss.
You know me?
Are you talking about us?
You guys work here?
I'm a boss.
I'm a partner.
And this motherfucker.
That's cool.
You got to watch your mouth, bro.
That's great.
No, but no.
No, I'm a respectful.
I'm not.
I'm a motherfucker about that.
I know.
But as a matter of fact,
elaborate on,
elaborate on that shit.
That's what I'm saying.
This is my business.
You know what nobody tells us
how to run this shit over here.
You're talking about I need to do you.
I got you on there.
I got you on here when a nigga told you know.
And I'm sure.
I appreciate it, bro, but you're talking about I need to do YouTube.
Like, I don't have a podcast.
But we don't, we don't have no rules over here.
We do the fuck we are.
Okay, hear me.
Let's break it down.
You just told me to do YouTube.
You just told me to do YouTube.
No, but I was saying that.
And I do a podcast and I have a YouTube channel.
I didn't know that.
I was just making it sure you had your shit going out on the platform.
So we won't be worrying about everybody else.
You got to know the facts before you speak on niggas, bro.
That's what I was telling you before.
Okay.
Know the facts before you speak.
Right, all right.
Because I didn't come here.
I could have came here tripping
did whatever I wanted to you
I said man
Whatever you wanted to me
Whatever I wanted to me
No really I just came here
To tell you that
You was really right on this shit
You know what I'm saying
I really came here
But I just wanted to tell
I just wanted you to elaborate
On
Would you like to go through the report
The race shit and all that shit
And as a black man broke
You feel me
I don't like
The fact that we all even have to be
Divided when it come down to that
You're a person that really speak
You said you're down for black
people. I am. Okay. So at the end of the day, bro, I feel what you're doing right now
is good to have an opinion, but you're doing more tearing down right now than helping the same
community you want to help, bro. Yeah, that's why we got something down. That's why we feel like we got
you on here. And I don't care about anybody who feels like I'm tearing something down because
I'm not tearing. I know in my heart. Like, if you know something in your heart, you know you
not. You just called me employee. You insult to me. That's not insulting you. That's not insulting you. That's,
that's, that's, that's, that's, that's, that's not an employee. You basically said we
DJ has workers. That you put something in my mind.
I don't like that.
Don't do that.
You know what I said?
And I said that.
I'm just saying.
You're basically the same thing.
I didn't say that.
I got you here because I think we should all be sticking together.
Your opinion is very strong.
You know what I love.
Just don't tell you how to run my independent black guy.
We ain't telling you how to do nothing.
Okay.
We ain't telling you how to do nothing.
I respect what you do.
We ain't telling you how to do it.
No, we show me respect.
That's what I'm saying.
So if I hadn't been getting calls and tweets and stuff like that,
I would have never said nothing to anybody about how they do their business,
their jobs or whatnot.
But people overstep with me.
And think maybe because I'm young.
You didn't know me.
You didn't know me and you spoke on me and O.T.
in a situation over here.
And that's how me and you start talking to each other.
I told you I didn't remember that.
All right.
I give you that.
I gave you that.
But no, at the end of the day.
At the end of the day, you are a black creator.
You have your own opinion.
People, yeah, and people are, they're holding your opinion to a very high standard.
I'm like, this young man needs to come on here.
He needs to get his point across,
and he needs to protect his character
because people are bashing it.
So it's a lot of people out there that don't know you.
Your Twitter ain't popping enough for people to even be out there looking at,
you know what I'm saying?
It's popping now.
It's going to pop it's going to be.
It's going to be.
Yeah, it's going to be popping even more.
But you know when even a viral moment, it dies.
You feel I'm me?
I got another one.
Yeah, yeah, because this moment is going to die,
but at the same time, we need to let it linger.
The Shards and the NFTs and the magazines coming every month, everything's going to be right.
I got it.
I promise you that.
Would you like to go through just one of these?
Who's like the most controversial person on here?
Before we get to that, I got to say one more thing and I'm going to leave it alone.
No, we're going to talk about the music.
At least one controversial.
No, we're going to get to there.
We can be in here all day.
We're going to talk about the music.
We ain't going to disrespect each other.
You feel me?
Absolutely.
I appreciate your, I appreciate your off having to do.
Oh, yeah, yeah, yeah, yeah, for real.
This is like a real, like a real debate and shit like that.
I've been doing this all week.
Interview after interview and it's the same thing
It's been here.
Hey, come on.
Dejohn, mustard, get your little brother, man.
Because you told me that it was cool.
God damn.
No, no, no.
You don't feel like you old Gino over there?
Apology?
Because the same shit that you're doing, bro,
she's been doing, as a black woman,
she's been doing grinding her whole fucking time
on the scene trying to help L.A. artists.
That L.A. Cypher, a lot of people wouldn't have
label deals if it wasn't.
for her creating that have no help
no nothing. I'm the reason why she's
even in the building. Adam asked me, is there
any creators from L.A.
who deserve a chance and just don't
got the platform? Gina got the platform.
And she's doing the same exact
thing that you're doing. No, she's not. You shitted
on her and said, damn, you work for a white man.
You ignoring all the
older shit that she did to help most of
these niggas that's on this list to even get to her.
So,
she came in, Ms. Gina, came in
my Twitter workshop that I do once a week
every Wednesday just did it yesterday.
LA Rap Workshop where I give tips
and try to support
and we have dialogues, play games
sometimes towards the end.
Once a week.
I had a Twitter workshop,
made a flyer and everything.
It has a curriculum.
Oh, God.
I mean, I didn't know I was in a joint interview
with Gina.
So I didn't know I was doing a joint interview with Gina.
You asked me to pull up and talk to you.
No, no, we're going to talk to Jean.
Gina, it's good.
This is not professional, Ms. Gina.
Because I didn't ask me.
No, we're going to talk about this music.
We're going to talk.
We're going to talk.
We're going to talk.
No, Gina.
No, Gina.
No, Gina.
Let us finish talking to him.
This is not going to do that.
Come on, dog.
No, don't.
No, no.
It's good.
You act like I'm seeing like, Gina, Gina,
you know, really.
I want to speak about it.
I want to talk about it.
Gina, go whatever.
We go.
Gene.
Is that I'm talking.
You just talking.
It's a person.
, let him talk.
Yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, come on.
Come on, look, look, look, don't disrespect the bro, just go.
Come on, jean.
I'm just, she's in my process.
Don't tell her a man couldn't do that.
We could just totally, come on.
And we're gonna finish talking.
Kiki, come on.
Because that wasn't planned, I was letting you know that.
Not only was not playing, it was a professional.
Are you good, bro?
Because you were not professional as well.
So just chill, no, seriously, you are.
How I'm on professional?
Chill, could you calling out people in names.
I caught.
I caught you.
Kiki, Kiki, we got it.
I caught her.
That was on.
That was on me.
I didn't say anything to her.
Did I say anything to her?
No, you didn't.
I love this.
I love this.
Wait a minute, wait a minute, wait a minute.
I didn't say anything.
Let's get, I bought Gina up.
This is going.
No, no, no, let's keep the interview going.
Let's go.
Let's go.
Let's go.
Let's go.
Let's go.
Let's go.
Let's go.
Let's go.
Goodness gracious.
Hey, quiet on the set.
Let's go.
Radio.
I want to elaborate while I was walking for a white man.
Well, we might get back to that.
You know what I'm saying?
God damn.
You know what I'm saying?
And I apologize for being unprofessional.
I keep that.
Okay.
Yes, sir.
Sorry about that.
Once a week, I do the L.A. rap workshop on Twitter spaces.
I planned on doing it the same day that I dropped this list.
Yes, sir.
Unfortunately, there was another roommate by Gina.
Uh-huh.
called the LA rap report card.
She didn't communicate with me that she'd be doing that.
That's fine.
And the same thing about it.
Yeah.
Then the young lady tweets me,
you're the king of calling niggas out on their shit.
You can't be ducking niggas.
Cool.
That's two.
Yeah.
Third point, intricate point.
I'm doing the L.A. Rap Workshop with a set curriculum,
my notes written down,
topics and all that.
My team ready, all that on point.
Yes, sir.
She comes in the room and starts to tell me
how she feels about how I do things my delivery and
whatnot. That's not what the room is about.
Just like that's not what this interview is about.
Yeah.
I never get to talk about the fucking report card.
We're going to talk about the report card.
I just want to talk about the fucking report.
Let's go. Let's go. We're going to talk about that.
Who was y'all like most?
Who do y'all want me to go through first? I want you to start with F.
The F's?
I want you to start with the F's. I can pick a random F.
Yes, sir.
Let's see. Who got a F?
You gave Van Staples a F?
I'm not a man. Again, this is my, this is me.
I get sleepy
I love
I love in Staples
and this is Crip
and the young man that you brought with you
he should be saying
we should all be supporting each other
You know what I'm not telling
I love I love in Stables
You know what is it about his
I don't like it's too me
I'm like when you try to listen to it in the car
or something it's just it's not hitting all sixes for me
you get what I'm saying it's too me
I don't know maybe I need to take a downer or something
or whatever I don't know it's just not for me
everything's not for me again
everybody's welcome to grab a pen in the paper
and draw this thing up themselves
and fill in the score that they want to.
And then my next issue of a Dan Lay magazine,
this will be in there without the scores.
So my readers will be able to fill it out themselves
and come up with the all grades.
This is just me.
This is my personal opinion.
Let me ask you this.
And I think this would make people understand
your criteria more.
What did you grow up listening to?
Who did you listen to them?
You know what I'm saying?
I'm glad you asked that.
For L.A., so, you know, what you're comparing it to?
I'm glad you asked that.
well, two parts of that question was, as far as what I grew up listening to,
tomorrow I'm putting out the golden era or golden age, I haven't figured out,
report card, which is the 2010s. That's YG, that's RJ, that's Dom, that's scheme,
that's a problem. That's Casey Veggie. And I was going to ask you, like, why he didn't,
he got molder, but I was going to ask you why didn't those artists come before,
but I like where you started, if you're going to bring that out. This is why I work.
Yeah, and this is why I work in, but that's what I grew up on. So that one's going to be like,
You know, that's just a little bit more personal to me, but that's coming on on Friday.
And who was the young lady you had on your report card that you featured in your magazine,
but then you end up saying, you know what I'm saying, she was trash or whatnot,
and she had trash management or whatever the case may be.
I read well, and I don't see trash on here.
I don't see trash written on there, and I think I read pretty well.
But so every artist you guys interview, you think is a top tier artist, you think is an A-plus artist?
Fuck, no.
Same year.
I don't interview about anyway
Every artist I interview, every artist I feature in my publication
I don't think they're a top tier
A artist. As far as that artist, that particular artist,
she specifically asked me, and I'll post it on my page,
she specifically asked me to be on the report card.
So I said, I'm going to make an L.A. rap report card,
and she tweeted, asked him to be on it.
So I put her on here, and I gave my honest opinion.
When the artist has been out for years
and has never dropped a single full-lift project,
a full-lived mixtape or anything,
that's an F-by-D-Fall, yes or no.
Yeah?
Yeah, but why do you put people in your magazine that you don't believe in?
Who's to say I don't believe in that?
Or just like, you know, you're not a fan of.
Okay, so I'll go back to my first question.
Is every artist you ever interview, or is every artist double Excel interviews,
or every artist's rolling stone or Billboard interviews,
do they think that that artist is the top tier artist,
or does that artist have a new song or new project out that they want their readers to read about?
It all depends on the fans and what type of music you like.
You know, somebody that you may think is a else, somebody may think of a eight.
are subjective. So what I'm saying is every
artist I've ever interviewed, I don't,
I'm not the biggest fan of.
I'm just giving them a chance showing love or
maybe I know some readers want to check them out.
I don't just print this magazine up to read it myself.
Other people want and you think their music opinions
are strictly based on mine or we're just tired like this.
Nah, people, you know, people have different opinions.
So we can go to A to Z. Start with Kailin for real, for real.
Because for me Kailin, for real, for real.
You get to talk about some music. You know what I'm saying? Yes.
Yes, sir. Kailin, for real, for real. He's doing his thing.
You know what I'm saying? He's one of the top, you know what I'm saying?
New artists right now.
You know what I'm saying?
One of my favorites, too.
He's definitely performing, doing his thing.
He's hitting those stages.
He's putting in the ground working for him to get a see.
I know a lot of Los Angeles artists is looking at you crazy.
Well, let's just give it a little bit of context.
First off, Cuomo D did this report card in the 90s.
He drew it by hand.
Somebody found it in a box a couple days ago or a week ago because it's been about a week now.
And they posted a photo of it.
It goes viral.
On there, he has Snoop Dog, Ice Cube,
too short,
Biggie,
all them,
Jay Z,
he gives them A's.
So if when given
this same assessment
minus branding,
obviously that wasn't
a thing in the 90s
or wasn't a category
in the 90s,
if given the same assessment,
why would a Klan for real
for real get the same grade
as a snoodob?
Now one day I do hope and believe
that he will reach that point
of being an A artist.
One day I do
hope and believe most
and if not all these artists
will be an A,
but as of right now,
you're a C.
But in that time
when Kumo D did that,
they were younger artists.
You know what I'm saying?
So they were, they're going to be like what your next list is.
They're a younger artist.
So you can't hold Katie for real, for real to Snoop Dog right now.
You can't do that.
I gave them the same assessment.
That's all.
It's not about holding this in comparisons.
It's about the assessment.
If the assessment is lyricism and cadence and flows and all these things in the 90s,
are people still not making music?
I want to know what your lyricism is.
So if Snoop Dog gets a 10 in lyricism in the 90s and I give you a lyricism assessment
from my personal opinion, it's going to be a five.
So your personal opinion,
Kaelin for real, for real, and you're a fan
fan. Big thing. Right now,
one day he will be like, hey,
hopefully, that's what I'm hoping for. I respect that.
And we have that conversation me and Kayla.
And I kind of broke it down to him.
A lot of artists took it personal, and to me
it shouldn't be personal, it's all like
just numbers in business, but
this wasn't me saying you never going to be
shit. This isn't me saying that you still have a little
works to, so maybe you can improve in the lyricism
or a lot of people was fucking up with consistency
because they only drop in
once every two years or something.
You get what I'm saying, that happens out here.
So that's going to drop your score, drop your grade.
So this is just a way for artists who would just take a breath and take a second to just really look at it and stop being so defensive.
I'm not waking up trying to hurt nobody feelings or this, that, and the third.
No, I just really want to show like, okay, some artists in my opinion could improve in consistency.
Some artists in my opinion could improve in versatility.
Some artists in my opinion can step up their pen.
What's the problem with that?
So your next artist you got on here has a D plus.
Is he tried?
Yes.
No offense.
I don't know who the fuck.
You know what I'm saying?
You don't know who I don't.
I don't like Inglewood?
No, I'm saying.
I like Inglewood.
You know what I'm saying?
I'm from Ego, I'm saying.
I'm going to go back.
I got to go back.
You know what I'm saying?
But D plus, I'm like, hold on.
So, you know what I'm saying?
Explain to my boy why he got a D plus.
He's me of voice messages and was clowning me or whatnot, but we also talked about it.
And he only dropped three songs on a solo tip last year.
Yeah.
And me and him been discussing doing some business.
changing that and just changing up his trajectory and some of his marketing better in his
rollouts on the solo tip not as far as his joint project with rouchi but just solo a z track he
only dropped three songs last year so artist is able to hit you up and you give you and you're
giving advice all the time i do 21 tips for la rappers been doing that for over a year that's
editorial in my magazine and the ig live workshop and a twitter space workshop uh what's wrong with
la rap what's great about la rap what i want to see more of in 2022 i do all these posts that they're on my page
in my magazine. I do stuff
like that. And when artists hit me up, I give
them game if I can and if they're
open to receiving it, obviously. So
what you just said about this artist, we just were speaking
about, Rucci is definitely doing
10 times more than this artist. You just gave
a D plus and my man has a C.
Ruchy's doing 10 times more than Aze Chike?
I think so. I believe that Rucci
capitalized off his affiliation
with Aiz Chike. I feel like Aizchike
had a bigger momentum and
a bigger movement
because it wasn't gang affiliated when he first
came out and then when Rootie
and him start doing more and more
music together obviously they did a joint album last
year that's what kind of also helped
Rucci's momentum just from my optic
you know I'm not in their team yet but
from my optic from the outside looking in that's what it looks
like to me so I want to say Rucci's doing
10 times more than A's and Chite I mean he has
a lot more fans I hear people were playing this shit
a lot more you know what I see my homie's
doing that shit you're playing that shit
I think that's obvious I think the gap is that bit
I think the gap between them is that bit it's not
It's not a crazy big gap.
One take Jake, man.
Get on my boy.
One take Jake, man.
One take, Jay.
What can I say about him, man?
I mean, he can wrap.
My boy got a C-minus.
You gave him some.
You got a two in versatility.
So there's another thing.
And you have an A in class, say chemistry class or whatever.
You got an A in class.
You walk in class today and you just fucking off.
You get an F on your test.
Do you still have an A in that class?
No, no, sir.
Your grade's going to drop.
So it's the same thing.
So he was doing cool.
And then you get to versatility.
And it's a two.
You got a 20% on a test today.
You got a, you got a seat.
You got what I'm saying?
That's just how it goes.
It's not personal.
It's just that's how grading works.
Okay.
Yeah, that is how grading works.
Okay, so these are two next artists that's coming up right now is,
two of my favorites.
And this particular one, I'm going to skip my boy.
Well, no matter of fact, that's not skip him.
We're not going to skip my boy.
We're not going to say, but I was going to come back to him.
I was going to come back.
Bino specifically, yeah, I love him.
I love his music.
I love his sound.
I love his story.
Yeah, yeah, I love the whole flow of it.
But, yeah, explain why my boy, you know what I'm saying, has a beat.
I think he's probably, besides West Side Bogie, he has the higher score on this report card.
Well, Beano has to be because just what he means to the city, it's like a chord.
He's on one accord with the city.
And he really did.
When you really get past the whole, like, we make fun of like, you can barely
understand what Beano's saying sometimes. Sometimes you can't hardly understand what you're saying.
When you get past that, the lyrics really be buzzing. He really be saying some real shit that really
resonates when niggas out here. So, I mean, I just, you know, Beano's a beat to me. That's how the score
came out. Let's see. He didn't do too bad anything. That's another thing. If you don't do too
bad in anything, your grade's going to be solid. Yeah, and he had a lot of music with Nipsey that was
unreleased. Um, I've heard someone. And I got something and drop. I got a drop box
links out of nowhere. And I don't, if you ever looking at this shit, man, it was, it was
was a lot of verses that wasn't finished.
I think you should go finish at that little project
because that shit was fired as motherfucker.
But, yeah, Blass.
Okay, this particular young man right here,
this is so fucking disrespectful.
But I love it.
He's your opinion.
He's a champion of the coast right now.
But this particular one is so fucking disrespectful.
Blass is on top of his motherfucking game.
I haven't heard a whack motherfucking song from this young man.
Never.
He's been doing this thing.
You know what I'm saying?
Fuck, no, you're going to have to at least, yeah, I'm going to let you explain it.
But I had to get my opinion off, but Blass is, like I'm saying.
I love Blas, but give you opinion on why this man is a C plus and you got Rucci
and you got his man right under him.
I don't know.
His score is higher than both Rooch.
Yeah, it is.
But the C plus is the C minus.
He got a C plus.
Why he's so upset about it all, man.
And the C minus is a D, motherfucker.
You know how you walk in your mama house.
You know what that shit is.
I know what's up.
I know what's up, nigga.
You know what I'm saying?
I got good grades in school.
You feel what I can tell.
As we say all that smart shit.
Nogging wrote a magazine.
It's a bit redundant.
I'm like, I wasn't allowed.
Like, I couldn't really be coming home with the seas like that.
Well, talk about Blass because that's crazy.
Blast is like one of the hottest rappers out.
He obviously made double self-fresh from cover.
And I do love his music.
It does get a bit redundant.
We talk about it on the podcast, on my Dan Lay podcast.
We talk about it like, damn, this shit do something like that.
And also, even though I like his melodies and his arrangements, his lyrics are not the most prolific lyrics.
You see it redundant as like it's repetitive.
Kind of.
You know what I'm saying?
That's not redundant.
You know what I'm saying?
Repetitive sometimes is good.
You know what I'm saying?
If it ain't broke, don't fix it.
If you're talking about, kidding me, repetitive is cool.
But when you talk about a new nigger, it's like, nah, you know, I'm ready for him to switch it up or like kind of step up the lyricism.
I'm like, Bino will be snapping with the lyrics,
and then Blass are just coming in with cool melodies and arrangements.
But I want Blass to just get a little bit more lyrical.
What's wrong with me saying?
I want to hear Blass be a little bit, excuse me, be a little bit more lyrical.
I wouldn't call Blass really a rapper.
I think he's more of a, like, a singer.
He's a hybrid, but he is a rap singer, and he does rap.
I have seen him rap, and he's a bit of a rap singer,
but a few artists are only in rap singers.
Kalin, Wally.
Bino, damn there.
Bino, shit.
Bino, like you said, Roddy Rich, you know, it happens.
It's the lines of blur.
these days. Before we go to this next person, I just wanted to, you know what I'm saying,
let you know that I had an interview with Joe Moses, and we was going over this report card,
and I was like, you know what, I don't like, I don't like the trajectory of the West Coast music,
and you know what I'm saying, and it's regional, and I just want to know why it's regional
and how he felt, how he felt about it. And like, we can't go to the South, and we ain't
reaching to New York. And I just, I just really want to know why.
you know what I don't know if
this report card is really good but even
if they was versatile
you feel I mean and they had a 10 in that shit
or even if the flow was a 10
I don't even know why the fuck we
we'll still probably be a regional
why you think that well we have to check out my post
called what's wrong with LA rap is on my page
right now and one of the things
I'll say it um if I can read it real good
go ahead all right
um one of the things is
and it's 10 things I put
but number 7
is no real press runs. I'm on a press run
right now. Artists, drop music, post,
and link, don't do any interviews.
Don't promote it. So no real
press runs. Our rappers only do a couple
interviews, if that, when they drop a project.
Your team should have two weeks worth
of interviews lined up when you drop
an album, one in L.A., one in New York.
That's just how I came up.
Before you finish, when you guys
do press runs, don't be
scared like this man, young man, and come on
a white platform and get your bars off.
Because this shit
actually helps you.
You know what I'm saying?
Go ahead.
Go ahead.
I just wanted to get that off.
I just want to get that off.
I just wanted to get it off.
I just wanted to get it off.
Watch the power of God.
And please show up to black press.
Don't only do no jumper.
Not don't do no jumper.
Don't only do no jumpers.
I mean, you can't even get on here to only do it.
There are plenty of black journalists out here
with platforms that need interviews to thrive.
So don't only do no job.
Show up to black interviews too.
I'm not mad that you said.
If you're not on Billboard or you're not selling the million records,
you should be doing whatever interviews are coming your way.
As long as it's not going to harm you or nothing like that,
if you can go and do an interview, do it.
Don't just hold out.
It's an artist that only want to wait to a Hispanic person hit him up to do an interview
or Adam or somebody like that.
And I didn't say it's right there in black and white.
That's true.
Yeah, don't do it.
I'm just saying, don't just do it.
Come see a Dan Lae.
Come see remix Mad.
Come see Hip Hop 100.
Come see Palm.
You know, it's black eargasmic media.
See, now that's right.
I expect that.
That's dope.
Because you just name some
an outless news
I have never heard about.
You shed a light on that.
Yes, sir.
All I give you that.
I do that all the time.
I have a boss.
I have a boss in their lay list.
I do every year.
Shout out a platform.
I know.
You have my old manager on there.
I respect that.
Adrian Swish.
Okay, yeah.
That's my guy.
He called me.
He's the one who told me like NFC this.
Mm-hmm.
So he gives me game too.
Yes, sir.
Okay.
You know what I'm saying?
Going to us,
we got that out the way.
Blue Blugs Clan.
Let's get back into this report card.
Um, they gotta be up there, man.
They might literally.
Hold on.
My team hates me because I won't stop playing them.
I love their music.
Every club, bro, I go to.
They, they're new niggas in the club.
I love it.
I want, if it was really like, I really just wanted to put an A on there.
I mean, I really wanted to be like, hey, but I had to do the scores.
You get what I said?
If it wasn't scores, Blue is Klan.
You wasn't, you wasn't biased with nobody on this.
No, because anybody who knows me knows, like, I listen to music all the time.
I can rap every song, but they got that three in versatility.
So again, you walk, you got an air.
A in class. You walk in class. You get a 30% on your test. You no longer have an A, bro.
Elaborate on versatility for West Coast artists.
Artists don't make enough lady records. I feel like they have the, like, for Blue Bucks,
they have the want me to and they cannot have a couple, but not enough. Or not just lady
records. It's other things. Like, I feel like we were talking about in the workshop the other
day, like, okay, they can make a little bit more music for broke niggas or niggas going through
shit. Where the pain, like, you know, people lose homies. You feel me? My grandfather just passed
Monday. You get what I'm saying?
Thank you.
So sometimes I want to turn on something when I'm not feeling up.
Everything ain't deal or 42.
Some days I feel like that.
But some days, you feel me, I'll be going through shit.
You don't necessarily have a Blue Bus playing song to go to outside and maybe remember that's going to make you, you feel me, relate to that when you're going through pain and stuff.
So that's versatility.
That's just an example with them.
It's a lot of art.
That's true.
That needs to be a little bit more versatile.
You got to think about different moods and different people.
It can't just be one lane.
You get what I'm saying?
Yes, sir.
So, I don't know, this person is not on the, uh, um,
rap report card but
I want you to do
I want you to
I want you to grade him right
motherfucking now on this show
he's not here but his name is
A.D.
You got a pin?
Grade this
nigga
right now
give him a pin
get him a kid
this is great
you know what I'm saying
we have a yeah yeah
let's go
grade this thing
you know what I'm saying
oh my nigga just don't give me
an F
I mean don't know
Are you an AD fan?
How much AD music have you missing to even grade him?
You're on a report card that's dropped tomorrow.
Okay.
You're on a golden age report card.
I can show you this on my card.
Oh, I don't know.
I'm sure got an F.
Don't do it like that.
This niggas set me up.
Let's get on my boy right now.
I love to do it.
Let's do it, baby.
I respect me.
Yes, sir.
Yeah, we're going to go through it together.
Father, lyricism, let's do it, baby.
That was great.
Your lyricism.
That's funny as fuck.
Y'all ready lyricism, let's do it.
Let's do it.
Let's do it.
Let's have some fun with him.
Okay, okay.
What's next?
You read off the time.
Okay, impact.
I'm just put an eye on minds.
Impact, let's do it.
Impact.
Yeah, yeah, yeah.
That's that.
Oh, he was one of them niggas.
He didn't let niggas teed off his test.
He didn't let niggas teed off his test.
He didn't want to take no offense.
Are we on cadence?
Are we on cadence?
Are we on cadence?
We're on cadence.
Okay.
That nigga like this.
Look at me.
Take your time.
Take your time.
He is kind of loud.
What's your?
Cadence.
Who loud, nigga?
You know, cadence is the only voice.
People's asking me like, what's between cadence and flow.
Cadence is the voice.
Flow is what you do with it.
You know what I'm saying?
So cadence is critical.
You loud, motherfucker?
Okay.
I'm going to get Joe.
He can't do me.
Flo?
No, you got a song somewhere, Nick.
I'm going to find it.
I'm going to go to my one good one.
Where are we in?
We on flow.
Catalog.
Uh-huh.
Oh, consistency.
Hit the button.
I'm going to run out of space because I'm going to start writing some.
Go ahead.
Music and videos.
I said music and video.
Music video.
All right.
B selection.
This nigga really like Brandon.
You can't see it.
I'm going to.
Why not a fucking
Can't see
Nah, nah, nigga
You gonna add them up
You don't need to
It don't matter
Originality
Oh
Oh man
And versatility
We ain't gonna make
This whole
Muffucking list
But we're gonna go
Through some ones I know
All right
So let me do the number
Let me do some math
This nigga crazy
Oh yeah
Let's try to the streets
Let's try to the streets
Let's go
Let's see.
What we got?
This is good content.
I fuck with it.
Yeah, this is funny.
All right, so what we got?
We got it.
I don't want to see yet.
I'm going to get an a eff.
I'm walking out the shit.
Don't try to fight.
No, I ain't going to try to fight.
That n'nibon, it's chel's getting out on my boy.
It's back.
You're trying to crush your numbers.
I'm trying to crush your number.
He might give you an extra five, yeah.
Don't do that.
Don't do that.
Don't do that.
Come on, bro.
Let's do it.
Let's do it.
Oh, man.
Not bad.
Let me see.
What he got?
Let's see.
What he got?
We're talking to it.
It's a C-minus.
It's a 70.
My boy got a C-minus.
You know why that's great?
You know why that's great?
Because my boy ain't dropped no fucking music in two years.
Two years?
Two years.
No music videos.
No nothing.
So for him to still get that great as, you know, that is correct.
Well, helping was that 10 and Brandon.
Okay.
Yes, sir.
I respect you doing media and shit.
Appreciate it.
So once you get in that consistency category, you know what I'm saying,
and that catalog category.
You heard what I got coming.
I got some money of mental shit.
He got a.
He got a.
I'm going to say you something now.
Bro, I get you that.
I respect that.
You got to help out black press.
You got to fuck with black press.
No, no.
Bro, that's why I like how you just said the name.
Say the names again for the people that they should tune into it.
Tally Spencer, a remix mag.
Tally, Tally.
Yeah.
Dillon at Palm.
Last time I was at Off the Record podcast with Will and them.
It's a plethora of people, man.
A plethora of media people out here.
New media people, a new media people, a new wave of media people.
And I just hope that they can take my lead as far as being critical, being opinionated.
We're no longer going to do to just only say what you like thing.
We're going to switch it up.
And we're going to let people know what we don't like, what they can improve on.
We're going to be respectful with it like I am.
I don't call people out their names.
I don't threaten people with violence.
I just say, hey, you consist of season three.
Yeah.
To me that's respectful.
You, and I'll give you this, you're very brave to do something like this, especially
with LA as much gang bang politics as we have.
You know, some people are going to look at this and they're going to be like, I want
to kill this, you know what I'm saying?
That's an emotion.
It is an emotion.
That's an emotion.
I thought the streets in the motion are supposed to go on a side.
You're going to be doing business.
But you're somebody right now that's sitting there saying, like, I don't give a fuck even if
you kill me, I'm going to speak my opinion.
and this is what the West Coast needs.
I'm not going to speak deaf and over myself.
I'm going to speak life over myself and prosperity and well-being and blessings.
And I think God has a great journey at me.
Okay, back to your report card.
I want to skip these guys, even though I know the Kuwali, Kee, Y-ass.
Shout out to G. Perrico.
We're going to start there because this is three that's going in a row that I feel like our,
you know what I'm saying?
It's crazy.
Hold on.
We're going to do G. Perrico first.
I don't want to know why G. Perico got a C.
You know what I'm saying?
Let it be known.
Well, I believe his quote was that he was just happy to be included with the younger niggas,
especially as a veteran rapper.
So he took it with a grain of salt.
He wasn't offended by it.
But, you know, he got a 10 in consistency because he dropped like 10 projects last year.
So that's going to, that helps just like a 3 hertz or 10 helps.
You know, if you got a B or C in class and you walk in and get an A on a test,
now your grade might go up.
So he got a 10 and consistency because he dropped like 10, 11 projects last year.
Come on, man.
And then it's branding his own point, the blue t-shirt.
First, it was the way out.
Now it's blue t-shirt.
Come on, that man's a businessman.
So it's Brandon also with the tent.
That's what helped him out.
That's why, you know, he's at a C-plus, actually,
not even just a C.
Yeah, C-plus.
And then you got my boy Rimbo on here.
Rimble's been making noise.
Yeah, Rumble's been doing this thing.
You know what I'm saying?
He's very fire.
And, you know what I'm saying?
He's graded right under my boy, G. Perrico, with a C.
Yep.
And one day he'll be at an A because he's definitely talented.
We just got to work on that versatility.
That versatility score got him.
I believe he got a 3 in versatility
because he doesn't do the lady records.
Again, he doesn't really do the pain music.
We haven't really got different sides of me yet.
He only put out one project.
And that's subjective too because, I mean...
It's all subjective.
Yeah, because maybe he don't want to go down that.
And he don't have to.
You know what I'm saying?
With me as a fan, as a person listening,
it's like I said, if you go through something,
like I've been going through stuff this week,
I ain't got nothing to turn on from RIMB
to help me deal with my sister.
situation. That's true. You get what I'm saying? Yes, sir. I got to go play somebody from
outside of LA. I got to go play young boy or Rive or somebody to get that type of music.
You get what I'm saying? Paying music. Because it's not versatile enough out here.
Because at that point, it's all repetitive. And these niggas all sound the same.
That's what people say every day on Twitter. That's why I don't understand. Like people say
LARabbers Week, all these niggas sound the same. I have the tweet screenshot.
But then when I make a document that echoes that sentiment, it's a problem. And it's like,
well, that's organization. Like.
right now this next artist right here
I feel there's another disrespectful
grade for this young
this young man
he's doing his thing he's right
under you know I'm saying
the hottest artist in Los Angeles
right now he's doing
his thing Roddy Rich
and he has a C
so you graded G. Perrico
a C plus and Roddy Rich a C
and this man Damner
has a classic album his
a semi-classic album
Yes, sir.
And his new album.
Ain't no damn semi-classic.
It's a classic.
That's a classic,
that's a classic album.
To me, it's a semi-class.
It's like right there at being a classic,
it's like a four and a half.
It's not the five to me.
He might be besides.
But besides Tyler the creator,
he might be the richest on this list.
That's great.
That's not.
That's not.
I mean, the music got you there, right?
No, but the money don't got nothing to do
with the art artistry.
of it. As a fan, they don't have
nothing to do with it. This is a fan's opinion.
So let me answer your question. You're asking why G. Perrico
over Roddy Rich. Yeah. G. Perico sounds like
he's from L.A. Yeah. My platform's
called a Dan L.A.
This says the new L.A. Rapper
Routy Rich doesn't have our sound.
You get what I'm saying? He refuses
to make a body of work with our sound.
So the analogy, I use this, Obama.
Obama's first term, I understand, you got to
go on there and walk on eggshells. Da-da-da-da-da.
But on that second term, nigga, we was looking
at Obama. Okay, do something for home team, nigga.
So when Roddy comes in, he puts out that first album,
and he does, like, what I'm assuming the label would want him to do
and make this pop record that reaches the whole country.
On the second album, I'm ready for you to give us that classic West Coast L.A.
shit, and he didn't come with that.
So that's why he has a seat in me,
and that's why G. Pricco ranked over him.
G. Pryorico put out 10 projects that sound like he's from L.A.
Again, this is this young man's opinion.
Yeah, because I feel like he's doing his thing,
and I feel like, you know what I'm saying,
he's reached a level to where he doesn't have to,
I mean, just artistry, period.
You don't have to just keep doing that LA sound and that LA shit.
That shit is so repetitive.
What put them on?
Rocks in the middle.
LA record.
I get what you're saying with because like, you know.
Our biggest artist doesn't make our sound of music.
Like that's just another handicap for LA.
Like damn, our biggest commercial artists right now don't even make our sound.
Imagine if he was making more of our sound, at least half his new album sounding like that.
People were saying why didn't he get mustard to his second produce it?
You get what I'm saying?
That would be far.
That would be fine.
The single that charted is the muster record.
Yeah.
Your next report card, I need to see Kendrick on this list.
And elaborate.
Elaborate because I'm going to want to see because he's not doing a traditional West Coast music.
And he's in the same box as Roddy Rich with Roddy Rich.
Not on his first album.
His first album.
His first album was LA.
His first album.
His first album was Calpton.
His first album was Compton.
That was West Coast to the core.
He gave us a classic debut LA rap album that became a classic debut album, period.
You know what I'm saying?
But it had Compton Sound, LA Sound.
Yeah, MCA had it on that album.
He did.
Would you give My Crazy Life?
I feel that's a classic album.
Well, people despise me because I think that my crazy life is a better album than Good Kid, Mad City.
Just my personal opinion.
Yeah, you can say that.
So when I'd be doing those folds, man, people would be like, man, I'm going to block you.
You don't know shit about music.
It's like, no, man, that's my personal opinion.
In my car, I'm going to play my crazy life.
Because that was more West Coast.
And I feel like, I mean, Kendrick will put those, he'll have those visual moments for you.
And he'll bring those stories in.
But as far as like the production and the sound and the whole thing overall, like, that wasn't totally West Coast.
It wasn't.
You feel me?
Not as much as my crazy life.
That's why I like my crazy life more, though.
So, yeah, Roddy Rich, we got over there.
So you really are just a West Coast enthusiast.
Yeah, man, I told you that's all I've done.
That's literally all I've done.
This is what I know how to do.
So what do you say to the artist to have influences like, you know, like my boy, OT Genesis.
Like, yeah, yeah.
I grew up with Jen and he didn't like West Coast music.
at all?
No.
Except like the OGs and stuff like that.
He really moved to Atlanta.
You know what I'm saying?
He liked the way he liked that sound.
And I remember they was like they wasn't fucking with it.
Like, nigga, you ain't West Coast.
Well, you know, he just put a genius marketing plan by
kind of almost tricking us a little bit with the Coco record
because it doesn't sound like it's from LA and that's why it went so big.
That's the truth.
You get what I'm saying?
So I'm not demonizing anybody for not making L.A.
music.
I'm just saying I like artists that make L.A.
music. And that's your opinion. That's my opinion. I'm not
throwing eggs and tomatoes or anybody that chooses
make whatever fucking music. You want to make rock
music. Make it. Korean pop. I don't give a fuck.
But this is just what I like.
You know what I'm saying? This is what I play in my car.
This is the big one, man. This is what really got the
feathers ruffling. You know what I'm saying? My boy,
Jason Cash. Yes, sir.
This shit got
he was ruffled. He was mad.
So he invited me up to Atlantic.
Flonita 11.
But tell his story.
Yeah, oh God. Floodita 11.
Tell his story all the way through.
and you know what he's not able to draw music
what he was doing you know what's going on with him
unfortunately that doesn't fit on the report card
but he asked me to pull up to Atlantic Records
that's my boy too he's on the freshman cover
Jason Cash is right here this is really my boy I think bro is dope
he's one of my favorite artists out right now
he had me pull up to Atlantic Records
he played me one of the best albums I've heard in a long time
I can't even tell you the level of features that's on it
like big names I can tell you off camera
I heard a lot of shit okay cool I don't want to spool him like
his roll out of one not but
he only has three songs out.
So I heard a whole album full of heat,
but I can't put that on a report card.
I have to judge what...
You're green was out right now.
So if you're a rapper and you only have...
And you're signed to label and you only have three songs out,
I don't see how you could possibly get...
If anything, you would think it could be an F.
It's a D plus because I believe in the flow.
Like you said, the flow damn near an 11.
It should be on this.
It should be notes.
Oh, some notes?
It's a Jason Cash and they should be like...
You should really do that ball board.
Uh-huh.
It's a little more of it, but I think you should do more of this.
You should do more of that.
It's just a little, just a couple lines like, my boy couldn't drop music.
I think I'm like, okay, I see you how the D plus went there.
You know what I'm saying?
Like, a little shit, you feel me?
Good idea.
Good suggestion.
That's a suggestion I'll take from you.
Yeah.
Because the teacher does that too.
Absolutely.
You let you know why you got to have.
You right, you right.
Yeah.
And that's what I was doing in the workshop.
I did tell him this, though.
Yeah, Gottie K.
We're not going to go through that.
A little deuce.
We're not going to go through that, man.
I know y'all probably hot.
We ain't going to even going to get this on this whole thing.
Ralphie the plug.
He can't get Ralphie a F.
Come on, dog.
I mean, we go.
Shout out to him.
He's dropping Pastor Ralphie, too.
What's the date?
I forgot the date, but he's dropping Pastor Ralphie, too.
We're going to go right into my boy, West Side Boogie.
I love West Side Boogie.
Yeah, he got a beat.
He did good.
He's a conscious rapper.
He doesn't drop too often.
I think that's what kind of got him.
He doesn't really drop too often.
He has a drop a project since like 2020.
So you get what I'm saying?
Yeah, I mean, see, and then you digger your notes.
Yeah, you right.
I need a note.
Because the niggas would be like, man, you hate that,
you know what I'm saying?
And we don't want to do that.
It's reasons.
It's logic behind all this.
I promise.
Yeah.
Okay, okay.
You know what I'm saying?
We went through there, man.
I got to talk about some music.
Yeah, we got to talk about that.
Yes, sir, yes, sir, we got to talk about music.
We wanted to still, you know, be a little bit controversial
of what's going on.
We want to, you know, we got to get it there.
We have moments.
We have moments.
We have moments.
We have moments on here.
We have moments on here.
I got an end down for our people's, man.
But before we end it, you know what I'm saying?
I really, again, I brought you on the show.
I think you're a great black creator.
You're doing your thing.
This is a great platform.
Even though a white man owns it, you know what I'm saying?
You know what I'm saying?
We are on here.
Nothing wrong with that.
You know what I'm saying?
We are on here coming, doing our thing.
Shout out to y'all.
You know what I'm saying?
He's letting us, you know what I'm saying?
Share what we love.
You know what I'm saying?
and do what we're doing.
So, you know what I'm saying?
So your opinion really matters because sometimes you wouldn't be able to get to Adam
and share that opinion of him and understand it and the culture in L.A.
He wouldn't probably give a fuck.
You know, that's why I started this out with chess records.
This professional.
Thank you, yeah, yeah, yeah.
Chess records Motown, that's all.
I mean, no, nigger, this is deaf jamming death row.
You know what I'm saying?
When we're doing it, you know what we doing it?
You know what I'm saying?
When we're doing it, it's like that.
You know what I'm saying?
That's how it's going to go.
You know what I mean, your teacher, you got somebody, somebody,
got to teach you, you know what I'm saying?
And then you get there, you know what I'm saying?
Yes, sir.
You feel me?
But we appreciate you.
We definitely love it.
But again, I know Gina came over here with the crazy.
I think she came over here with a crazy attitude.
I didn't pull her.
I just, that's my whole girl.
But I think you guys, you know, using this platform, you guys, she use this to communicate makeup.
You know what I'm saying?
Communicate with each other.
I'm willing to give my seat up to Gina.
So you guys can call it.
know what I'm saying call it like it is talk to each other and then we're going to end the show
on a perfect no well we got like eight minutes come on baby you got eight minutes to talk about it
you want to talk about it come on do this off camera you don't want to do this off camera we can we can we can't
we can do it all camera i'd rather do it off camera let us say something nothing disrespectful
come on let us let us sit there I'd rather do it off camera this is great this is great
content man I would you want to say something for the record in front of the camera I'm never
walked into a Gina views interview with it started to say I'll I'll
feel. Just like I didn't come in her, I didn't come in her room.
No, no, no, no, we just
go respect each other. She says she's not going to say
that disrespectful. Y'all, hey, y'all guys
are both black creators. And hopefully from this,
y'all can work on some shit, do something to make
LA. It's not an issue. She wants to make LA radio
better. You want to make LA better. Let's go.
It's not an issue. I do not have an issue
with you. Like whatsoever. Like I
told, T.R. yesterday,
Dijon is sick with the pen.
Thank you. You roll my whole fashions, bio.
I came to you for that. When people
contact me for press releases and stuff like
I don't fucking write.
Contact Talley, contact D. John.
That's how I've been doing it.
Now, you brought up the spaces.
No way, shape, or form did I mean to
disrespect you by creating the space with that?
So I'm letting you know I didn't mean to do that.
I apologize for that.
Hearing you say it, I kind of see, you know,
why you might feel disrespect about it.
Because I was going to do, I was literally about to do one.
So I told Scotty, hey, hit him
and see if he'll come in.
You text me.
And anybody that was in there,
they was talking shit i said hey de jean ain't ducking nothing i said that out of my mouth i wasn't
privy to that i said that out of my mouth dejohn i ducked nothing he gonna come in here
i wasn't gonna come in there but that was just me defending you right i wasn't gonna come in there
because i was about to do my own room yeah totally understand i'm just letting you know because i know
you have said in the spaces before that you felt like um i'm moving with the people who were
attempted to blackball you i told you that in the most recent one when we got into it i told you
Exactly.
Yeah, you do business with the people that said there was my black woman.
But that has nothing to do with you.
I'm just saying that you, you can't come in the room.
Well, this is how I feel.
I feel like you can't come in a room and talk to me about my delivery or how I do business
when you do business with the people that are making it hard for me to do business.
So I'd just rather you, I'd rather not take your opinion or your advice on certain matters.
Prior to today, I have never heard that story.
They have not talked bad about you to me or anything.
So I didn't know about that.
Oh, yeah.
I know about the clubhouse when we were all.
in clubhouse.
When I woke up one morning, I get on clubhouse,
somebody seemed like, hey, they're talking shit about you in clubhouse.
I was like, get in there, you're in there, Salis.
No, I came in afterwards.
No, you was already in that room.
No.
However it goes, however it goes, it is what it is,
but I appreciate you apologizing for saying
that, you know, you did the room.
And I did take offense to that because I would never,
if you put out a piece of content,
I would never make a room about it
without just hitting you and being like, hey, let's do a room.
Because I would add you as a co-host
and I would have put you on the flyer, LA Rap Workshop,
80 Ladies John and Genoos.
I would have, you know, just like I have the ladies co-hosts,
and I would have had you co-hosting.
I would have love to talk about this report card with you,
but when you came in the room, you weren't the only ones.
Let me not just print it all on you.
It was a few people that came in the room disrupting the workshop
and wouldn't let me talk about the music.
They wanted to talk about my delivery and stuff.
And it's like my name's not on here as far as being an artist.
I really wanted to talk about the music, just like today.
I really came in to talk about the music.
So that's all it was.
Wait a minute.
Water under the bridge?
No, yeah, yeah.
Can y'all work together and do some shit?
Off camera, I have some shit to tell him.
But, like, in regards to the report card, I never felt like it was nothing wrong with it.
Right.
With the exception of, you know, some people, and at some points y'all brought up.
Right.
But I wanted to get to what you, I wanted you to, if you came in the room, I wanted you to come to room and be like, look, I feel like, Chuck deserve a this.
No, no.
Like, I told you before.
Like, I told you before, I'm not against that.
I don't mind debating.
I don't want to argue.
I come in your shit and I learned stuff.
Okay.
Remember that day when you was talking about this new dog shit?
Right.
I said, I just want to fucking learn.
That's what the workshop is for.
I learn from you.
So with that being said, like, when I had seen this shit,
I had just wanted to let you know, like, from the perspective of what people, the context,
ask some context.
Why these artists so upset, like I told you?
It's because you've been rooting for fucking L.A.
You've been going fucking hard for L.A.
You've been doing it so much.
It was like, damn, finally somebody's saying the shit that I've been saying.
I've been saying this since 2014, but since I'm a little black girl from the hood,
niggas, they, you know, they're not fucking listening.
But when you came on the time,
line and did it, you posted pictures of motherfuckers
and everything, and it was like, shake this
motherfucker up. But this is
me Rudy Flay too. This is, it's just
a coach don't always have something
positive to say, sometimes I say, hey, you're fucking
up, bro. But no, no, that was just me
adding context, and when I was
adding my context, you came with your
opinion on hold of no value because you work on the white
platform. Well, again,
that was the third strike with me
in 24 hours. So I pointed out before
you walked over, I pointed out, the three
things that made you say that happened that made me
just snap on you like that because that was
the third thing. Like I said, first it was the room
second it was the tweet to me and then third
it was you coming in the room and not discussing music
but interrupting the room to talk
about my delivery. You weren't the only person
to do that. You know it was other rappers in there that was
doing a plethora of other rappers. But that's what
made me snap because it's like I feel like if I
could come from a more of feminine
perspective and be calm and cool
and say it. But you were screaming.
No, I didn't scream. I have the whole
conversation. I didn't get spicy.
No, you're screaming. You
started we I didn't get spicy into the white platform.
Yeah, you started with the school.
Because she defended me.
Look, look, look, we're gonna wrap this up.
Yeah, yeah.
I didn't get spice to the white platform.
She defended me.
Let's get me on a good note.
Let's hear you apologize.
Thank you, my brother for coming, giving your opinion.
Hey, he's not bad, he didn't give me no F.
And Grady.
It's not, it's not personal.
It's not personal.
All right, thank you have me pull up.
