NZXT PODCAST - #141 - NZXT x IFTTT! (Ft. Linden, CEO of IFTTT)

Episode Date: November 11, 2022

On this week's NZXT Podcast, we have Linden, CEO of IFTTT, talking about the recent integration of CAM and IFTTT! Reminder, an "applet" a day keeps the doctor away! Follow Linden on Twitter! twitter....com/ltibbets Tune in live every Thursday at 10AM PT on twitch.tv/NZXT and send your questions to: podcast@nzxt.com

Transcript
Discussion (0)
Starting point is 00:00:25 My other thing got a little messed up. Let me fix that real quick for everyone. But first, hello and welcome episode 141 at the NCC podcast, the official podcast of the N60 community. This podcast recorded live every Thursday attending at Pacific Standard Time on the official NCC Twitch and is available to stream on demand on Apple Podcasts, Google Podcast, Spotify, SoundCloud. I'm going to fix this video up real quick, but go ahead, Ivan.
Starting point is 00:00:50 How are you doing? I'm doing good, Mike. I'm always excited to do another. podcast and it wouldn't be an NZXT podcast without technical difficulties, but I'll just ignore the fact that you're tweaking it. Super excited for this episode actually because we have a very special guest and it's Lyndon from Ifth. Lyndon, how are you? Hello there.
Starting point is 00:01:13 Awesome to be here. Thanks for having us. Yeah, of course. For those listeners that don't know, we recently announced our NZXT CAMs, Ift integration. So we're going to explain a lot about what if it is and what the integration does and whatnot. But before we get into that, I definitely want to give Lyndon the chance here to answer a lot of our questions and let people know what he's all about, what if it is all about. So before we get started, Lyndon, please let everyone know what is your job title and what do you do at IFC? Sure. Yeah. Hi there. I'm Lyndon Tibbitts. My job title is CEO. I'm also the job.
Starting point is 00:01:55 the founder. So I've been working on ifs really kind of depending on when you when you start the timer for about 11 or 12 years. So we're, you know, still a startup. And the idea behind if is helping people connect anything to anything else. The name if stands for if this than that. That's where all those T's come from. And that's kind of the basic structure that you can use or kind of a way that can think about how one connection works with another. So, you know, if your CPU goes above a certain level or if your internal, you know, PC temperature goes above a certain level, change a light color or get an alert. You know, there's so many more things you can do. We've got about almost 800 individual services on the platform and we're excited to be working with in ZXT and specifically
Starting point is 00:02:49 in ZXT cam. I think you just answered like half of the questions that we were going to ask you, but it's okay. But it's funny, like, as you were talking, I saw there was a comment in the chat here, Darkest Shades said. I was wondering how I was pronounced. And it's funny that he mentioned that because for the forever, ever since I've known of if I've always called it IFTTP. And when Amanda, our product manager at Cam told me, she's like, hey, we're going to integrate with IFT tp. My first thought was like great. Like the two brands with the most difficult names to pronounce are finally getting together. Like that's awesome because no one can no one knows how to say NZXT either. So I'm very I'm very glad to to know it's pronounced if not I of TTT correct. We don't get too mad. You know, the only the only one I kind of roll my eyes at is when someone says if to to to to that's a you know I have T T T T T T T T T T is just fine. In fact it's all caps. kind of like in ZXT. It doesn't look like it can be pronounced.
Starting point is 00:03:54 But yeah, if is the way we do it. And one of the things we've actually found, and I don't know if y'all have seen this as well, but regardless of people being able to pronounce the name, often good business advice to have a name that's pronounceable. But I think maybe even more important is it recognizable. So the fact that it's like all caps, it's very unique.
Starting point is 00:04:15 Like if you're just like looking at a blog post or a bunch of tweets or something, it like stands out. So I think we've gotten a lot of a lot of runway out of just people saying, oh, I've seen that before. That must mean something. It must be important. Yeah. It looks cool.
Starting point is 00:04:31 I think it looks really cool. Just, I think you mentioned how long exactly how's if been around? Well, we kind of officially launched into a private beta. I think it was December 2010. And I was working with my brother at the time. He was sleeping on my couch. my apartment and we're trying to figure out like when we should launch that kind of thing. And he was like, no, you got to launch in 2010. It's like a round number. Be easy to remember.
Starting point is 00:05:00 I was trying to like push it out after the holidays. So I can kind of remember the exact month and date that we launched. And yeah, we were just blown away by the initial response. I think we had a couple hundred thousand users within a few weeks of, you know, sending out invites. So those are all people that kind of asked for an invite and got one. Yeah, it's been off to the races ever since. So I still sometimes have to kind of pinch myself. It's, even though we're still very much a startup, we're only about 45 people total on the team. It's really, I've just been so lucky to continue to work on something that I've been passionate about, you know, going into it would have never thought I'd be still in, like, startup, you know, in the startup garage mode for over a decade.
Starting point is 00:05:47 but it's been awesome. And the team and the people we work with, even though we've had, you know, kind of successive different classes, you know, different people, different times, have all been amazing. And they've all gone on to do really cool, unique things.
Starting point is 00:06:03 So it's been a bless. What did you do before if, like, did you do anything specific? Did you work in startups for most of your life? Or this just kind of happened upon itself? Yeah, well, definitely. I think the longest job I've ever had is if, but a little bit of my backstory. So I'm originally from Dallas, Texas, or just south of Dallas, Texas, knew at a pretty early age that I wanted to be in Silicon Valley doing computer stuff.
Starting point is 00:06:34 That's usually how I phrased it, but what that really was at the time was like making video games and like working at Pixar was also a dream. So I just like loved the idea of being able to like express a story. or engage an audience with computers. It was just like super cool. So it was definitely one of those, build your own PC kids at home for a long time. So games was a big thing as well as 3D animation. And for whatever reason, you know,
Starting point is 00:07:04 wasn't even thinking about startups and like what Silicon Valley has now really kind of become to be known for. But I knew that Pixar was out here, LucasArts was out here, Nvidia was out here. So I went to school for, computer engineering, a place called Santa Clara, down in San Jose. That was, you know, kind of,
Starting point is 00:07:23 I was lucky enough, actually, you can't tell I'm sitting down, but I'm like ridiculously tall, about six, nine. So, tricked, tricked a lot of like college basketball coaches into thinking I'd be actually good at basketball. So that's kind of what got me out here in the first place. And yeah, only, only visited or considered schools in the Bay Area. So, I was really, really lucky. And yeah, did computer engineering, graduated, and got my first job at electronic arts. So worked at Maxis. I'm actually on the kind of end credits for the Sims too.
Starting point is 00:08:01 So it was kind of like a dream come true because I loved Will Wright. And I just thought he was so cool. Wasn't a huge fan of the Sims, but it was so kind of like, I'll take what I can get. It was definitely, you know, living the dream, working in. in video games. And this was, I think, around the time back in 2005, 2006, I think electronic arts had just gotten a lot of kind of bad publicity, just around kind of like the work hours. I think a lot of stuff that people have come to just kind of accept once it kind of got out of the closet a little bit in the kind of video game world. You know, I was working video game
Starting point is 00:08:40 night shifts. I literally show up at the electronic arts office, Redwood Shores. I think it was like 10 p.m. Work till like, you know, sometime in the morning and someone else would come in after. And specifically was doing like kind of like automated testing and like some of the build process to like build the game, stamp the discs and then send all those discs down to like the testing for they did the actual testing because I think the position was called like dev tester or something like that. But anyways, I only did that for a little less than a year and then wasn't able to kind of like
Starting point is 00:09:15 get onto the next project, you're kind of their project-based, so they kind of three-x, four-exercise the team towards the end of the game. And I couldn't get on to the next one. And, yeah, from there, went from Living the Dream to, like, soul-crushing.
Starting point is 00:09:30 I worked, I won't name the company, because I won't be rude, because the people there were awesome. But it was like biometric scanners for enterprises. So, like, fingerprint scanners, IRIS scanners,
Starting point is 00:09:41 you know, different ways to kind of help people keep their, PC safe or laptop safe that they took it home and took it around. And it was just like super soul crushing beige, you know, kind of cubicles, you know, very stereotypical like awful stuff. And I actually think that was a really important experience because it kind of like woke me up. It's like if I was going to do something that I was super passionate about and that I really loved doing, like it was going to take a lot more effort. I wasn't just going to, I almost kind of like lucked into getting the job of electronic arts, you know. And so I was going to have to really spend a lot more time
Starting point is 00:10:21 getting good at something and kind of figuring out what I wanted to do and how I wanted to do it. And no one was just going to hand it to me. And so it was that kind of painful process that got me really into design, did a lot of kind of one-off projects. I can talk about design all day, every day, I just love it, just thinking about, like, building something for someone else, which is a lot like, you know, when you think about video games, like you're, you're constantly oriented around the player, you know, how is someone going to perceive this? And you can really have that same orientation, no matter what it is your building. It's a little bit harder, you know, depending on what it is your building, right? Games are just so natural, you know, most people that make
Starting point is 00:11:02 games, play games. And so they just kind of naturally understand the audience. So that led me to try to, you know, just do anything I could to get my foot in the door to design firm. I applied to like 30 different design firms in the Bay Area. And the only one I even heard back from just happened to be like the biggest and the best was a place called IDO. So was hired there as an engineer that kind of desperately wanted to be a designer and just kind of learned by osmosis and, you know, did what I could to kind of move in that direction and kind of made that transition. And during that, that process stumbled upon a lot of the inspiration that led to if. So, sorry, that was a long answer to your question, but that's my background. No, no.
Starting point is 00:11:46 I'm still thinking about your height. Yeah, I know six, six, nine, you said? It's nine. Well, I round up. I'm like six, eight and a half, six eight and three quarters. You're almost a thousand. You're probably, you might as well just round up. You know, something nice about six nine, close to six eight.
Starting point is 00:12:04 So. But to kind of go along with it, actually, it's a perfect segue into it. It was like, so you worked in this kind of design elements of your life. How did that lead to becoming and creating? How did you come up with the idea of if? Like, how did that end up becoming it? Yeah. So cut me off at any time because I can talk about it.
Starting point is 00:12:25 It's like all day. So I'll just ramble. But the, you know, the origin story of Ift, you know, I was working at IDO, you know, mostly as an engineer. And at the time I was doing a lot of kind of connecting. some of the internal systems. We were building something that was kind of a little bit like an internal Facebook, but was meant to showcase all of the different projects that IDAS worked on. And they've worked on some incredible stuff, including like stuff that, you know, they're still
Starting point is 00:12:54 not allowed to talk about, you know, big, big fruit company down in Cupertino, things like that. So they've got all kinds of really, really cool projects. And so, you know, I was thinking about, you know, how all these systems, these kind of old internal kind of boring legacy systems were being connected. And so much of what I was doing as an engineer wasn't really like building something new from scratch. It was just like duct taping a bunch of stuff together. And so that was part of it. There was another thing, one of the kind of early pioneers at IDEO was a woman named Jane Fulton Surrey. She's like a, I think she's kind of a ten-year professor or something at Stanford.
Starting point is 00:13:35 But her background was really unique in the design world. She was a psychologist, so thought about people first, didn't really think about objects or design. And she really kind of was the driving force behind what has kind of become, you know, a cliche or something you hear all the time in the design world, which is human-centered design and kind of pioneered the idea that, you know, designers really needed to think about the people they were designing for first and foremost, and that the more you could kind of engage and relate to those people, the better your designs would be,
Starting point is 00:14:13 the better your ideas would be for how to build something or how to make something. And that all sounds so obvious. But, you know, design, I think it's still suffering from a perception that it's kind of like a veneer that sits on top of something. It's how it looks. But it really, it's everything. You know, design is everything. You know, it's kind of spoken like a true design nerd. But, you know, the more you can kind of get in touch with the people that are actually going to use it,
Starting point is 00:14:42 the more you can build something that they actually use. And so because of that, you know, she had this little picture book that IDEO published. It was called Thoughtless Acts. And what I thought was so cool about it. And there's been kind of other books and other ways to look at it. but it was people using like everyday objects to solve problems and using those objects kind of outside of the range that they were originally designed for. So like silly examples would be like imagine stacking a bunch of books to like prop a door open
Starting point is 00:15:12 or like using a pencil to like hold your ponytail up or something like that. Like one of the pictures was like, you know, ashing your cigarette in a in the top of a bottle, bottle top, you know. So these are all kind of like silly use cases. They're not like inventions. The people that are doing them, you know, aren't, you know, patting themselves on the back thinking that they've like solved a world problem. But they're the types of things that everybody does, you know.
Starting point is 00:15:39 And they're as mundane is like, you know, you think about you have a backpack. What can you put in your backpack? Anything. You know, depending on where you're going or what you're doing, you're making decisions about what goes in that backpack. And what those decisions look like is the simple example of putting stuff in a backpack is you're understanding the kind of functional attributes of some kind of object, the functions, and then you're programming those functions. You're essentially using those functions to solve a problem. And that's really all programming or specifically object-oriented programming is.
Starting point is 00:16:14 It's like understanding how something works, how an API works or a program works. and then using that in some very kind of context-specific way to solve a problem. And so when you kind of look at it in that broad view, everybody is a programmer, and they just kind of don't know it. And in the physical context, when you're in the physical world, people kind of reinvent and kind of reuse and repurpose stuff all day every day, just like naturally how we live in the world. And it's because we have so much kind of built-up knowledge about how things in the physical, world work. When you transition to this like new digital world, there's really kind of have and have nots. There's people that understand it, you know, other programmers, you know, kind of digital natives. But then there's, you know, the vast majority of people that don't
Starting point is 00:17:05 understand how that stuff works. So they're just kind of learning, you know, how to interact with it, but they don't understand the attributes of that service well enough to like repurpose it and solve their own problems. And so, long story short, that was the problem. I thought was so cool that needed to be solved. In the digital world, there needed to be a way for people kind of duct tape stuff together and, you know, kind of make your own rules up. No, it is cool.
Starting point is 00:17:31 I think it is something that was much needed. I'm curious, though, like, what was your greatest challenge when you were doing all of this? Well, I mean, I don't know where to start. I think building anything from scratch in particular company is always, always a challenge. So I think one thing, you know, kind of drop a little bit of advice, you better be passionate about that thing.
Starting point is 00:17:58 You know, you've got to have some way, even if it's, you know, ideally it's the problem you're solving and like how you're solving that problem. But even if it's not that, you've got to find something that you can kind of go back to when you like have a tough day, get home, sit down and kind of close your eyes and think about something. You can kind of find that North Star.
Starting point is 00:18:18 And so I think I've had that, you know, I've been passionate about the problem and how we're solving it really from day one. But, you know, other big challenges, you know, I think the changing world of APIs, you know, our service and company is really unique in that we actually don't do anything as a standalone service, right? Like, well, we're here talking to NZXT. it really takes other companies like NZT, other services, other APIs, for if to create any value. So right out of the gate, we're, you know, we're very different than like, you know, you think about other companies have platforms, you know, Apple has a platform and the iPhone or, you know, so on and so forth. But so many of those platforms aren't really the main thing. Like, you can get a whole lot of value out of your iPhone if there weren't any other
Starting point is 00:19:07 apps other than Apple apps, right? And that's the case for just about every other platform. And so I think a big challenge for us has been, okay, from day one, value is created kind of on the backs of these other services. And we've got to find ways to either convince those services to standardize or to publish an API or to hook those APIs into IFT, if it's not a public API. And we've got to do that over time. We've got to maintain those relationships. and you know, businesses change, things come and go, products are, you know, depreciated, so on and so forth. So I think one of our biggest challenges is just how do we, you know, keep everything together? How do we keep enough value as things evolve?
Starting point is 00:19:53 And I think one of the ways we've done that is to genuinely try to be doing something that's good, right? You know, we're we're for-profit business, so, you know, I don't want to toot my own harm too much. but generally what we're doing, I think, is a good thing. We believe everything works better together, right? And that's true for people, but it's also true for digital services. And so in so much as we can empower people to do something new, even if it's a really small thing, if they were able to kind of solve a problem that they had with if that, you know, that's a good thing. You know, getting things to work together is good.
Starting point is 00:20:35 And so I think that that kind of shines through and who we are and kind of how we make decisions. And so I think that has had a lot to do with the fact that we've been able to maintain a lot of things. And even as some things go away, they come back, right? Like we've had an interesting relationship with like Google and Nest, had some awesome services. They went through this whole kind of like legal stuff where, you know, people were really worried about just any data from Google leaking out there, started to get really closed with their APIs. And now that's kind of reverse course. And they're going back the other direction.
Starting point is 00:21:10 And this year we kind of relaunched some of those NEST services. So we've seen that kind of pattern happen kind of back and forth over time. So, yeah, we're lucky that I think people perceive that we're the good guys. We want things to work together. And we want to respect both the people that work on those products and those products themselves and the people that are trying to use those products. to solve problems. Yeah, and to kind of go along with us,
Starting point is 00:21:37 so you say companies usually create the value. So from what we know, there's a thing called an applet that basically is the value that's being creative. Can you explain exactly what an applet is for those that don't know what it is? Yeah, so the easiest way to think about an applet is like it's a discrete piece of functionality
Starting point is 00:21:58 that it hears to the if this and that rule. So, you know, if someone rings your connected doorbell, then, you know, blink the lights or announce that on your, you're like voice assistant or something like that. Or if your brand is mentioned on Twitter, save that tweet to a Google spreadsheet in a specific, you know, sheet on a row, so on and so forth. So there's really kind of infinite combinations. We've kind of added some additional, you know, conditional things that you can do if and then when something happens,
Starting point is 00:22:34 or if someone rings your doorbell and it's raining outside, then don't blink the lights, you know, do something else. Or send a high priority push notification, or send a high priority push notification and save the picture of that person to your Dropbox. So you can start to get pretty complex, but we've really tried to keep it as simple as possible. Like one of our design principles from the get-go was,
Starting point is 00:23:00 How do we make programming approachable? So one of the things we do is we never talk about programming. Even the name Applet is kind of a goofy name pulled from the world of programming, like the Java programming world in like circa 1990s. But it was kind of approachable. It was meant to sound like a mini app. And the interface is really big and visual, you know, kind of like link in logs or something. You know, it's something that, you know, when someone sees it right out of the gate,
Starting point is 00:23:30 you know, it's not like green on black. It doesn't look like a command line or something like that. It looks like, okay, there's like two big ass buttons. I'll click the biggest one. What do that do? And I think in that way, it helps people, you know, almost get some comfortable with programming. And hopefully they never even think of themselves as programming. They're just using IFT.
Starting point is 00:23:53 You know, it's so interesting you say that because I've used IFT and one of IFT's competitors, I won't name them either, but there's definitely a clear difference in how both of these services function. You know, it definitely makes it simple. I don't even think I'm, I guess it is programming, right? But it really, like, I don't think of it that way. And I remember when I first started using if it was probably like maybe eight years ago or seven years ago. And back then, you know, smartphones weren't really as smart as they are now. And I remember using if for things like, you know, when I walk into the office,
Starting point is 00:24:40 connect to the Wi-Fi network, or when I leave the office, turn on my Bluetooth and things like that. You know, now all that stuff has been done automatically. And I think back then, there weren't as many applications on if as there are now for sure. Because when I look at the IFT website now, I just see literally every service I can never possibly imagine is on there. But how many total applications are integrated with IFT at the moment? I think we're really close to 800. We've got, I think, over 100 that are kind of in various stages of development. In fact, we're actually really interested to add more stuff in the kind of gaming world or gaming adjacent world.
Starting point is 00:25:23 You know, we've seen Discord be really, really popular. Twitch has been really popular for us on IfT. So obviously, we think NZT is going to be awesome. But there's a lot of other gaming services that don't really have either open APIs or they're not necessarily as interested in working with other companies. So kind of thinking specifically about the big three in gaming, especially console gaming, Sony, Nintendo, and Xbox. So I would love to figure out how to kind of work with them in different ways.
Starting point is 00:25:57 But also, I think there's a lot of stuff in the gaming world that we're missing as well. So there's still a long way to go. You know, like we want everything to work better together. And so 800 is kind of a drop in the bucket when it comes to everything. But yeah, it's been really, really awesome. I think one of the big transitions for us, you know, we've had the same kind of vision, the same Rostar for like the problem we want to solve. all, but we've only really recently figured out how to make the business work to drive that solution and to really scale that solution. And so, you know, I think we switch from trying to
Starting point is 00:26:35 charge the brands themselves, the enterprises, to charging the end users. And it's always painful when you change directions like that as a company. We did that about two and a year, two and a half years ago. But we've never looked back. You know, it's one of those things where, you know, in retrospect, maybe we should have figured that out sooner. But I'm really excited to now kind of have the business really working and growing to the point that we can invest all of that back in the team and back in the product and do kind of all of those things, you know, as a startup, you always have a list of 100 things that you'd love to do and you kind of have to pick two or three.
Starting point is 00:27:13 So maybe we can expand that list to five, six, seven, eight, nine, ten, and be off to the races. And that was actually going to be my next question was, like, is all this free to use? And you just answered it, you know, because I know there is like a free, a free option for people. But to really take advantage of it, you know, there is a subscription that allows you to just connect basically anything you want on there. And I'm sure that wasn't a very easy decision to make. But I'm curious out of all the different if applets that you've seen out there in your time, what has been your favorite one thus far? Yeah, well, I can speak to a few different ones.
Starting point is 00:27:59 And so many of my favorites are the ones that I've either used or seen firsthand. I've been reminded actually just a couple of weeks ago of an older athlete that is no longer set up and running because it was adjacent to, we used to have this awesome office on Market Street. As a pandemic hit, we went fully remote. I've never looked back, so, you know, it's not like I don't think we're thinking too much about the good old days of having the office, but it was a really cool spot. And we've had so many kind of creative people that have worked at the company over the years. And one of our engineers, who's the name, Nicholas Silva, kind of built out this sign that
Starting point is 00:28:40 It was an if sign and it used each one of the letters, IFTTTT, had a LIFX light bulb in it that, you know, changed different colors, turn on and off. And he then hooked that up through if to a Twitter account called the IFT flights Twitter account. So I think, you know, at if flights Twitter account probably still exist. Then we had a little sign. So we put it all kind of in the window on Market Street. And so Market Street in San Francisco, if you're, you know, a little bit different now. it, you know, three or four years ago. It was, it's like the main kind of thoroughfare.
Starting point is 00:29:14 It's like the main artery of the street. So lots of foot traffic, lots of different people. I just, I just Googled it real quick, and I found an article about it with pictures. And I slacked it to you, Mike. Yeah, there. Yeah. On the stream. Yeah, that looks awesome.
Starting point is 00:29:28 Yeah, so the long story short, there was actually a couple applets that ran that. And it was just kind of like this interactive art piece. You could walk by. And if you knew what it was or if you didn't know what it was, as you can, oh, cool, these lights. But, okay, like, I'll tweet at this account, and, like, you could change them to, like, rainbow colors or change them to any color, blink them, turn them on and off.
Starting point is 00:29:50 And I think what was so cool about is you'd just kind of be working, and you'd see someone outside, like, looking at their phone or showing someone else their phone, and then you'd see the lights change. I just thought that was so cool that we were powering this kind of, like, interactive experience. So that's one of my favorite applets, I think, of all time. That's a good one.
Starting point is 00:30:09 On the other hand, what's the weirdest athlete that you've seen so far? Ooh. You know, for a while there, you know, we've done a lot to kind of combat spam. Like I could say, there's always some way that someone finds to make money online. And, you know, we kind of have gotten tighter and tighter over the years, but especially in the early days, back when people were really big into like SEO, kind of like tricks and in game. and kind of shady stuff, we would be like blown away that like someone, you know, it wasn't actually automated at the time, but like someone would like sign up to ifft and
Starting point is 00:30:49 create a thousand applets that were all trying to get these like keywords out there. So for a while there we were like a spammer's, you know, power tool. And we've now since kind of like fought that off and kind of done a lot better job of kind of policing how people are using that. And that goes to a lot, you know, we want people to use if for all kinds of weird stuff. we also have to respect, you know, like what those services want, right? Like Twitter doesn't want a lot of, like, weird bots or things that are impersonating other people or, you know, you know, kind of go down the list of what services want and that changes
Starting point is 00:31:24 over time. So I think, I think some of the weirdest stuff has been the stuff that people do to try to make money. One of the recent ones we're combating right now is there's different phone numbers that you can literally if you text that phone number, a text, you can make money. I don't really know how this works, but like basically it's like you text this number something, anything, you like make a fraction of a penny. And so people have tried to find ways to like, you know, essentially send lots and lots
Starting point is 00:31:56 of messages to these numbers. So we didn't have to, you know, kind of fight all that stuff back. And, you know, we don't want to pay for all those messages. But it's just like, I think what's cool about it to me is, is there's kind of this like dark Seedy Underbelly and like a lot of what people are doing there, we don't particularly like or other people don't particularly like. But I think that is really just like a sign that there's also so many other ways that people can make money online. It's one of the reasons I'm so excited about like in ZXT or Discord or Twitch. It kind of feels like the very early days of something, even though I'm sure a lot of people either listening or are you both here.
Starting point is 00:32:36 Probably like, we've been doing this for years. but like there's ways to make money online that just weren't there three or four years ago. Imagine people that are making money streaming, you know, video games or, you know, creating different types of content. And I think I'd love to see that just continue to kind of expand. Even if that means there's all kinds of other kind of like dark and seedy ways to make money, if we can help people do something that they love and actually get paid doing it, I think the internet is doing something that, you know, it's getting, it's making things better rather than worse.
Starting point is 00:33:11 But that's a process. Yeah. And I think that you're totally right. There's definitely more ways now to make money online or just with computers in general than ever before. So I think these next couple of years now that a lot of people are going fully remote, you know, just in front of their computers more than ever. I do think there's probably going to be a lot of ingenuity that comes out of this. So I guess we have to stick around and see what happens, right? Oh, yeah.
Starting point is 00:33:43 I'm kind of an internal optimist. I think to do a startup, you kind of have to be. But yeah, there's going to be things where we kind of, you know, fall down or do something wrong or help people make money in ways that maybe aren't so great for society. but I think for every one of those ways, hopefully there's three or four new ways that are really good. And specifically, I'm really excited, too, to help people make money but get out from in front of their computer.
Starting point is 00:34:14 You know, the kind of fully remote thing, we're all kind of speaking from our various, you know, man caves, if you will, doesn't necessarily have to be just men, but it's, we're kind of stuck inside for, like, locked in these little kind of jail cells. And I think the more money we know, make doing it, the longer going to be stuck doing it. But I don't think that's the end-all deal.
Starting point is 00:34:36 So I think, you know, even longer views, I think there's going to be ways that the computers in the internet can help people make money online without actually being online, or at least being stuck in front of a screen. You hear that, Mike? We should make an applet for that. You can make an apple for anything. Anything and everything. And speaking of applets, you know, I definitely want to start getting into, you know,
Starting point is 00:35:00 what we're all here for today, which is to celebrate the fact that NZT cam now integrates with if. So, Lyndon, there's probably something that Mike and I should be answering, but we want to ask you, how exactly does NZXT cam integrate with ift? Yeah, so I'm not yet a customer, so I want to make sure I'm clear about that. I don't want to lie to anybody, but I think what NZXT cam is doing is super cool because I've always wanted more integrations on if it kind of like reach into, you know, your PC or laptop, like what's going on there? You know, I think we're, we've been so focused for the last decade
Starting point is 00:35:41 on the phone and there's all kinds of cool ways that you can kind of connect your phone and your location to if to do different things. But there aren't a whole lot of ways to hook up your PC. And for a lot of people, you know, all three of us here on this podcast, probably a lot of people watching, we're in front of our computer right now. And there's a lot going on that's very personal on that computer. And so what NZT CAM does is connect things like your CPU load, you know, does it drop below a certain percentage or rise above a certain percentage? Does your kind of memory or RAM usage drop below a certain percentage or above? Does your network traffic, are you getting way too much network traffic? Or are you getting no network traffic? Is your
Starting point is 00:36:24 internet out. So those are all like triggers ways in which NGXT cam takes information from how your PC is running, what your PC is doing. And that's the if-part. So if your CPU load drops below a certain percentage, or if your frame rate drops below a certain percentage, then, and then you can do something else from there. So I think there's just so many cool things. And that's just really like the triggers, the actions are also super cool. Things like changing your profile, setting, you know, you're kind of like PC light lighting, you know, so you want the lighting to be bright, you know, the lighting to be really dim or all the way down to zero. And so I think there's some really cool things you can do in that regard as well. And I can also see a lot of ways in which
Starting point is 00:37:15 someone that's like streaming, streaming on Twitch or somewhere else, could kind of use what NZT cam is doing with Ifth to kind of create other kind of narratives or do different cool things to engage with their audience beyond just them watching and you know kind of chatting but actually kind of interacting with what's
Starting point is 00:37:36 happening in the room or with the actual player that's streaming. I always I've always equated if with like you know like the Green Lantern's kind of power where it's like you can just be as creative as you want and that's 100% up to you. It could be as simple like you know like you said like
Starting point is 00:37:52 changing the lights when your, your temperature gets a little too hot. So then when it hits like 75 degrees, it'll change from green to orange. And then when it hits 80 degrees, it'll hit orange to red. And if it hits 85, it'll turn into purple. You know, like those,
Starting point is 00:38:08 it's a very simple thing. But then you can do some absolutely crazy, crazy things that, honestly, I am not sure. Kind of going along with that. Is there something that you want, like, Cam? And if to like, see, like, Is there something that you want to see that you haven't seen yet?
Starting point is 00:38:25 You know, I think it would be really cool to get some more information from NGCTCAM through what we call queries. So we kind of have three fundamental kind of units on if, triggers, queries, actions. So triggers are like events, you know, something happens. You know, somebody posts a tweet, your CPU drops a low a certain percentage. Actions are, well, that's the most obvious. but it's like, you know, post a new tweet or change the color of the lights. Queries are a little harder to explain, but hopefully just as either. Query is kind of a question and answer.
Starting point is 00:39:01 Are my lights on? What color are my lights? What, you know, what's the current frame rate at this point in time? And so I think, you know, even that last one, I think would be really interesting to almost like kind of like pull your frame rate over time or see what happens, like when if your CPU rises above a certain percentage or your GPU rises above a certain percentage or your GPU rises above a certain percentage. What does that do to your frame rate? And can you kind of track that over time, like in a spreadsheet? Can you even share that frame rate with other people watching
Starting point is 00:39:31 different things on Twitch? My guess is you can probably already do that. But, you know, I think there's a lot of cool things that you can do with queries. If you can kind of almost take any of the information that is evented via a trigger and also have that information accessible via query, I think there's a lot of other powerful use cases, really in that kind of power user, you know, infinite imagination kind of world. So it's all super cool. It's awesome that what you have now exists, but like anything, it can always be better. Yeah.
Starting point is 00:40:07 And that Mini Mikko actually just dropped one in the chat here that I was thinking about, which was connecting my PC to like my smart home stuff. So, I mean, the most obvious easy one is that if your computer gets too hot, just turn on the AC, which is like, it's so simple that I like to think about. But it's like, oh, yeah, like, that could just be done automatically. I don't even need to worry about it. So I'm also, I'm super excited to see what our community comes up with because we have a lot of people who use CAM who are very creative. So I imagine we're definitely going to be getting a lot of, a lot of cool applets soon. And for those people that want to start experimenting with applets, does IFT have any sort of resources or guides that they can use to learn more?
Starting point is 00:40:58 Yeah, so I mean, I think the first thing is just checking out the service page on IFT. So if.com slash NZXT underscore CAM. And we showcase a lot of the applets that have been published so far. Right now, I think almost all those applets have been published by the first. folks that built the NZT CAM service on IFT. But what will happen, especially as more people use it, is, you know, really any user can publish an applet on IFT. And so you'll start to see some of those creative use cases, not just in what people are
Starting point is 00:41:30 doing, but then what people are publishing for others to do. So a published applet is basically something that someone else can use that you've already kind of built and used yourself. So, you know, most users actually don't have to like get super creative. they just have to kind of explore and find what other people are doing, either get inspired or just reuse those published applets. So I think over time, just going to that, you know, NZXD CAM service page, you'll see that list of outlets growing.
Starting point is 00:41:58 You'll see, like, what the other people in the community are doing. And kind of as a theme, we found working with the different services on IFT, after publishing, you know, they would do these like internal brainstorms, like, what are all the ways in which people could use, you know, our service on IFT when it launches? And inevitably within a month or so of launching, they're kind of like blown away by all the other things they didn't think about and some of the most popular ways to use their service on if. Are going to be found by the community.
Starting point is 00:42:29 You know, it's just kind of like a thousand minds are better than three or four. And so I think that's just kind of the easiest thing to do is just check out what happens as things evolve. We've got all kinds of like guides and docs and ways, you know, ways to understand how to use Ift, even on that NZXT campaign, there's like a details tab that lists all the triggers, queries, queries, and actions that are available now. The kind of health of the API, you know, is it all working? Are there certain endpoints that, you know, are kind of going in and out?
Starting point is 00:42:58 Those are things that the developers at NGXT will kind of get alerts for as well, so they can kind of maintain that API and make sure it's running well. But I think, yeah, just starting atopcom slash NGXD cam, checking out what's available is the easiest way to get started. honestly it's like you said about it's the people that add the value to it it's you know what's the quote necessity is the mother of mention so it's like you need something do it you know it's like if if something's bothering you're like you know just could to be better make it and that's that's that's one of those crazy crazy things about this thing is that it's it's a hundred
Starting point is 00:43:37 percent up to you what you want to do so is there anything that you would want to see in the future with if itself? Well, we could talk about that for the next hour as well. So I think for us, you know, I mentioned the fact that we've kind of finally figured out the business and something feels really good about essentially, you know, creating a customer relationship with the people that get the most value from it, the individual users. And so I think there's kind of one kind of path where there's all kinds of things we can add, especially for the folks that are paying for pro and pro plus, different features.
Starting point is 00:44:16 You know, like one of the ways that we kind of differentiate between free and paid on if, is, you know, the number of applets that you get, you can get a certain number for free. If you go beyond that, you then have to start paying. But I think the real reason that I think a lot of people upgrade to pro and pro plus is to get some of the additional kind of applet features, being able to do more with applets, like multiple actions. In some cases, things like queries and what we call filter code. If you kind of get really into the details,
Starting point is 00:44:48 you can write JavaScript that runs in the middle of triggers, queries, and actions running. So you can effectively, you know, kind of start to actually program program, capital P. But I think there's just all kinds of other things. We recently launched a feature that allows people to set a delay to the action. So you can imagine, you know, you have something happen with NZXC cam. We'll just stick with this example of like controlling the lights,
Starting point is 00:45:18 that's always so easy to talk about. But there could be a reason where you want, you know, when something happens at your CPU load, you know, rises above, you want some kind of delay for when the lights are not. You don't want that to happen automatically. You want to delay that by minutes or hours. And there's all kinds of other, you know, reasons why someone might want something to be delayed.
Starting point is 00:45:38 So that's an example, you know, kind of a small piece of functionality, but it's like another way to inject more kind of creative use cases, things that maybe didn't make sense before. Now as we had something like delay, another example of something we don't have yet that we've always wanted to add, and I think may start working on soon,
Starting point is 00:45:58 it's like a notification and confirmation, right? So imagine back to that same example, CPU drops below a certain percent, but you get a push notification that says, hey, do you want to change the color of your lights? Yes or no? And so there's kind of like this user input step in the middle of running your applet.
Starting point is 00:46:17 So I think those are all examples of things that kind of happen for pro and pro plus users or as we make decisions about what's paid and what's not. I think the other path is really like the value, like I said in the very beginning, like if it doesn't create any value as a standalone product. It only creates value
Starting point is 00:46:39 in so much as it works with the other things that people use. You know, we're duct tape as sexy as that sounds. And so I think for us to create more value and do more things that people really love, we've got to have more and more services. And so I think a big part of that is finding ways to make it easier and easier for developers or even non-developers to connect their service or connect their thing, the thing they're working on to if. And so that could be a commercial thing like NCXD CAM, but it could even be something you've built with an Arduino that controls your own garage door and your own house.
Starting point is 00:47:18 Probably don't want other people to control that, but you could still plug that into IFT as a service than only you or perhaps your family could use. So there's just so much kind of tooling and things on the developer side, things that we've kind of built out that platform and have been relatively successful over the years getting people to build on it. But there's always ways that we can make that easier, make that more robust. And really to the point of at some point, we'd love to see people, you know, not have to worry about building and maintaining their own Open API, although I'm a big proponent of Open API, so don't get me wrong. But there's all kinds of downsides that come with that, right? Like you're now kind of managing this whole other community.
Starting point is 00:48:01 And, you know, even back to something I said before is like about half those people are going to be trying to like break something. or you know, you use it in some shady way. So now there's like a whole other community that you kind of have to police. And for every one like really awesome thing that someone builds on your Open API, there's like five kind of crappy things. And there's three things that are like outright fraud or like, you know, somebody trying to like do something that you don't approve of. So there's all kinds of overhead, not just in building and maintaining it from an engineering perspective,
Starting point is 00:48:31 but just from a kind of a community and quality perspective. And that's something that I think if it has really done. well and it's figured out in so much as we can help other companies have, you know, avoid having to do that, but still having a lot of what you get with an open API by plugging into if, I think there's something really awesome about that. You know, hopefully there'll be more companies that, you know, want everything to work better together than than not. So I think there's a whole path of things that we can add there just for the developers and the
Starting point is 00:49:02 people kind of behind the scenes. Yeah, it's so much, there's so much potential with if that, I mean, you can't, you probably can't even answer that question that we ask you, you know, it's just, it's limitless, basically. Yeah. And the other thing I'll mention is the big challenge, though, is like, how do you take the infinite things that we could do? And as we, you know, as our business continues to grow and our keen grows, we're actually do more of those things.
Starting point is 00:49:31 But how do we make sure we're disciplined enough that we, you know, we, don't become a programming language. We don't become, you know, so focused on, you know, serving and meeting the needs of the early adopters that we turn off the, you know, the 99.9% of people that have never heard of if out in the world. I think that's, you mentioned the other competitors, you know, they're a little less user-friendly, but for us, you know, from day one, we wanted to build something that eventually everybody could use.
Starting point is 00:50:03 And so we want to make it easy enough and approachable enough for the people that, even the people that really aren't on the internet in a big way yet, or just on the internet on their kind of mobile phone and are just kind of figuring out what they can do. They maybe don't have any IoT devices or anything like that yet. But those are the people that we really aspire to kind of serve in four or five years as they get online and become a lot more kind of digitally acclimated. Yeah, that sounds awesome. Well, you just answered every single question Mike and I had for you today, but we do have some community questions that we got here in the Twitch chat from our live listening audience. I want to ask you a few of those and then get into my favorite segment of the show where Mike asks you some rapid-fire questions. But before we get there, let me just go down the list here. So I Am Sweets-Lee asked a question.
Starting point is 00:50:59 Would you recommend learning anything prior to using if, like a base knowledge of anything or just jump right into it? Well, I'm always critical of our user interface and I shouldn't be because we're always making it better and it's pretty good. But hopefully it's easy enough to just start using it. But I do think you should come into it. Maybe NZXT cam is the best because that's the audience we're talking to. Come into it with at least a service in mind that you want to connect. to other something else. It doesn't necessarily have to be a very specific idea.
Starting point is 00:51:35 In fact, sometimes the more specific you get with your idea, the more frustrated you might be because even though we have 800 services, even for those 800 services, there's always some additional thing that you can add. But if you have kind of a general idea of what you want to connect or what you want to achieve, you know, start with that service and then kind of go from there. So if it's not easy enough to kind of navigate. and figure out what's possible just on if.com or in our mobile apps, then let us know. We're not doing as well as we could. So we want to make it as approachable as possible.
Starting point is 00:52:11 And I know you want to make it as approachable as possible, which is a great segue into this next question from T-Town Scott, who asked, how does it compare to Python? Well, hopefully we never get compared to Python. You're kind of talking a little bit, you know, kind of kind of, kind of, how we really aspire to have it be like anti-programming programming. The real difference, you know, something like Python or Ruby, something that's kind of like a, I think I call it like a dynamic language or scripting language, but I promise, I have an engineering degree, but, you know,
Starting point is 00:52:51 you are basically given a blank piece of paper, blank file, and then you have to figure out, you know, the entry point, how your program starts, then all the things that your program does. So you're literally programming, you know, text and words, keywords, variables, loops, if this, than that, conditionals. So that's Python. If is basically just the conditional part, if this than that. And you don't have to think about how your program starts because it starts with an if,
Starting point is 00:53:24 which is some kind of conditional being met, some event. You know, somebody rings your doorbell or somebody mentions you on, Twitter. And then the execution of your program is everything that happens after that. And if you're just thinking, if this and that without some of the kind of pro and pro plus stuff that we've mentioned in the podcast, then you're just thinking about what you want to happen. Do you want to post your own tweet? Do you want to send an email to someone? Do you want to turn on off the lights or change your thermostat temperature? So really, if you're just thinking triggers and actions, you know, you don't even need to think of it as programming.
Starting point is 00:53:58 So hopefully the comparison between if and Python is you can achieve some of the same things without having to know anything about programming. And kind of a similar related note, not really about programming or anything like that, but just on Applets themselves. Dipher 978 wants to know. Canning Applet pull a query from the web? But for example, when my favorite football team scores a touchdown have Hugh Lights flash for a couple of seconds. You know, we had, this kind of goes back to the point of APIs going in and out of availability.
Starting point is 00:54:39 We had a way to do that with ESPN. ESPN is one of those companies that went like all in on their API and their platform and then kind of realize it like, oh, hey, some of that data is like the kind of stuff that we should be charging people for. So as they switched directions, they then kind of turned off a lot of things that had been built on that API platform. But if you can find some other way to get an API or even like do a scrape of a web page, right? Like I'm sure if you go to NFL.com and that team's page, it probably has a real-time score or something that you can monitor. You can probably hook that up to if, but a lot of the ways that you can do that probably involve some amount of programming. Like we have a service on if called the web hook service. And that specifically has a trigger that's like open-ended.
Starting point is 00:55:28 So if you can find a way for one of the programs you built and hosts yourself or somebody else has built and hosted, to essentially just send us a notification at a certain URL with a certain kind of unique key that's tied to your username on if. Then you can basically kind of trigger off anything. That said, it requires a little bit of programming to do it. And that was actually one of the ways, you know, the webbook service on if it is super popular, but it's also one of the ways in which we just kind of look at what people want to do that may not be available. And so one of the things that led to our interest in working with more folks in the gaming world was that a lot of users, I think we had three or 400,000 people,
Starting point is 00:56:11 had basically like web hooked their way into using Discord on Ift without, having the official Discord service on if. So we said, if, you know, 300,000 people can do this with webhooks. Imagine how many people would do it if we had the actual Discord logo and all you had to do was, you know,
Starting point is 00:56:28 click three times to hook it up. So I'm one of those 300,000 people. Like I had an ifth applet that was pulling popular Reddit post into my, my own little private server here. So I wouldn't have to go to Reddit. It's like super useful. That's awesome. Yeah.
Starting point is 00:56:45 There were all kinds of tutorials, and I'm sure there's probably still things you can do with webhooks and Discord that you may not be able to do with the official Discord service, but it was awesome to see so many people trying to solve that problem, so much so that they would kind of go outside the bounds. I'm not sure how technical or how much of an engineering background you have, Ivan, but my guess is a lot of those people didn't have that. They like saw a guide, and they said, ah, I don't know what a webhook is, but it says copy and paste this over here. Yeah, I mean, I literally know nothing about like engineering or programming or any of that stuff, which is why I like it so much and why I used it over, you know, other services that did similar things, but just for like a lot more complicated to use. All right, last community question for you, Lyndon, before we get into the rapid fire segment here. Johnny says hello, asked, what are some challenges the if team has faced in regards to community.
Starting point is 00:57:45 engagement. Hmm. Well, I think deep question there. Yeah, the one of our biggest challenges that is maybe a little bit unique to us, but I'm sure every, you know, kind of community management team has to solve it in some regard is, you know, you can use if for a lot of different things. You know, if it is very much, it's like a utility. It's very generalized.
Starting point is 00:58:11 So like we're talking about, you know, doing cool things with gaming, services. We also have people doing, using if for their, you know, their newsletter or using it for managing their like social presence. So the use cases, you know, and we haven't even talked that much about like, you know, consumer IOT and, you know, connected home stuff. So there's so many different like broad categories. And we kind of aspire to, you know, keep broadening the set of use cases and the things that you can do with if. But that then makes it really hard to kind of focus in on one thing, right? So like imagine on some of our social channels, we could be posting all day every day about, you know, connecting your, you know, your doorbell and your thermostat,
Starting point is 00:58:54 and that has nothing to do with gaming. And so any of the people that are interested in gaming aren't super interested in what, what that's about. But then we could post all day about gaming stuff and all the people that are really into IoT aren't interested. So trying to figure out what are those, you know, few buckets of content, even though they may be pretty different from each other, that either resonate with a broad set of groups or are interesting enough for someone interested in the other categories that they'll pay attention. So I think that that's, you know, I'm sure in ZXC CAM has that problem in some regard as well, but it's really like, who do you want to be when you grow up and how do you focus on just one
Starting point is 00:59:33 or two things versus trying to please everybody? There you go. All right, Mike, time for you to ask Lyndon here some questions. Lyndon, try to answer these as fast as possible. Don't try to think too hard. And if you want, you can elaborate a little bit, but just go for it, Mike. All right. For the first question for Rapid Fire, what is your favorite memory of all time?
Starting point is 01:00:02 Oh, cliche. My daughter, Lennox being born. That is true. Great answer. Good, good answer. Great answer. What is your hop? Exercise.
Starting point is 01:00:14 Love to exercise, and I love to video game playing the new God of War right now. I'm 40 years old. I'm a 40-year-old gamer, which I think there's a lot more of those nowadays. I'm one myself. To go along with that, what is your favorite game of all time? Was Castlevania Symphony in the night, but was recently overtaken by Zelda Breath of the Wild? See, I haven't, I told you, Breath of Wild is a good game. What?
Starting point is 01:00:43 Brother Wild is the best game. I'm in the minority. I think it's like the worst game of all time. I'm like, it's Brother Wild is one of the best. One of the best for sure. You know, the first game I was ever in love with was the original Legend of Zelda for NES.
Starting point is 01:01:01 You know, I played Atari, played Mario, some of those other games. But like, the original legend of Zelda like blew my mind. And so it's even hard to understand the context that you must have for something like the legend will blow your mind. But it was like mind-blowing.
Starting point is 01:01:17 Yeah. They're saying, Ivan, Breath of Wild is good. Well, I mean, I guess I'll elaborate a little bit on why I don't like Breath of the Wild since we're talking about it. But for me, you know, I also grew up playing Zelda and I love Zelda. I played a bunch of Zelda games. And there's something about Breath of the Wild that just does not feel like a Zelda game to me. I don't know what it is.
Starting point is 01:01:37 Maybe just too much walking going on. I don't know. It just didn't feel like a Zelda game. and I think if it wasn't called Zelda, I probably would have thought it was a great game, but I was just expecting something else, I think. Walking around is the best part. Get lost.
Starting point is 01:01:55 Yeah, what's ours is he just walk around? That's fun. All right. Next question. So, are we talking about your hobby? But on the other hand, what's your guilty pleasure? Ooh. Hmm.
Starting point is 01:02:09 Ice cream? Sorry. That's not a really good answer, but I'd say ice cream. What flavor ice cream? Cookies and cream is, and specifically I love, I'm a Texas kid,
Starting point is 01:02:21 so I love Bluebell. You know, they've gotten, I'm not sure if they're one of the brands that's been canceled or not, but they did this thing where they stopped using real sugar,
Starting point is 01:02:30 I think four or five years ago, they started using some other kind of like substitute, but it's still pretty damn good. Interesting. Who is your role model? Ooh. I'd say not the best answer, but I love
Starting point is 01:02:46 Michael Jordan. I know he's not supposed to be a role model, but if I need to be inspired by someone, if I don't think I'm working hard enough or dedicated or focused enough, think about Michael Jordan. Did you watch the other documentary? What's that?
Starting point is 01:03:03 Oh, go for Ivan. I think Michael Jordan actually one time, I think it was him that said he's not a role model. Yeah, it's like a Nike commercial. Yeah, Michael Jordan, I mean, like or not, he's a role model, but it's also the goat. I mean, everybody that argues about it is just silly. I understand arguing about Legend of Zelda, but you can't argue.
Starting point is 01:03:24 Michael Jordan is the best basketball player. I really think the best sports player of all time. Did you see the documentary of Michael Jordan? I guess there was, you mean, the recent Bulls one? Yeah, yeah, yeah. Yeah, yeah. Because I've seen, there's like the classic throwback was the air. It's called like, okay.
Starting point is 01:03:43 hang time, like back in the early 90s, if you want to see old school Jordan documentary. But yeah, the Bulls one, I can't remember the name of it, but yeah, the Bulls documentary that was recently released was also awesome. What motivates, I guess going along with it, what motivates you? I think people, working with people internally at if the team members, I always get super motivated whenever we bring in a new hire. You know, someone you've seen everything for the first time. They don't know what they don't know, which is actually a really good thing.
Starting point is 01:04:17 And so they come in with all kinds of ideas on how to improve stuff, whether those are, you know, oftentimes ideas we've had before, but often, you know, sometimes ideas we haven't had before. And they have kind of a level of positivity, right? They're not super jaded. You know, they haven't been grind down, grind down by, you know, just kind of working day in and day out. not just an if, any company is like that. So I get super motivated when we hire new folks. We recently had an offsite brought the team together in Hawaii in September. And there's about a third of the team that I hadn't actually met in person yet,
Starting point is 01:04:52 since we've been fully remote. So just like seeing them in person talking about ifft and what it could be in the future and how we can improve the product and the company is just super inspiring to me. So that's also kind of a cliche answer, but it's also true. I like that. What is the most ridiculous fact that you know? Oh, my goodness.
Starting point is 01:05:24 Well, I really blink on that one, so I must not know any ridiculous facts. I think one of the most ridiculous facts I know is the combined time here. I think it's ridiculous that you can divide the distance from the moon and earth exactly equally into the distance from the earth to the sun
Starting point is 01:05:53 actually reverse so the distance from the earth through the sun can be divided evenly you know no remainders or anything by the distance from the moon to the earth I also could be I suck at math so I'll take your word for it yeah I won't even try
Starting point is 01:06:10 it's really really unique and weird so going along with that do you believe that we're a simulation? I think that's really a tough question to answer because I think everybody's definition of what a simulation is is so kind of influenced by what we currently call a simulation, like gains. But if you think of like reality as a simulation or reality is something that has been like preconstructed by some other intelligence, and I think the answer is yes.
Starting point is 01:06:45 But at some point, that's also what the religions have been saying all along. So I think you can blend those two things together, you know, what the religions say and living in a simulation. And I think they're basically talking about the same thing. There's some other intelligence that has set this all up. Imagine if it was some greater intelligence that just made an applet that if there's a big bang, then create humans. Oh, yeah. It gets a little kind of esoteric and occult here. But part of what I love about ifs is that this idea of cause and effect.
Starting point is 01:07:19 seems either fundamental, whether it's a mirage or not, but it's like, you know, something happens and then something else happens. That's basically what we call time or entropy. And so if this and that is like fundamental. So it's one of the things that I thought is super cool about just the idea of it this and why I felt so strongly that it had to be named that. Wow. That was deep.
Starting point is 01:07:44 I like that. And I guess, I guess going along with that, is there any conspiracy theories that you would believe in. I guess back to the moon thing. I'd say the moon, I think, could be either artificial or the origins of the moon are still very mysterious. And I think what's so cool about it is, is that it's something we can all see, right? It's not like, you know, it's not like, you know, do we live in a simulation, which is like
Starting point is 01:08:13 almost, I think, impossible to actually answer if you are indeed in the simulation. But, like, I think we can all look up at the moon and I think you can get it. pretty darn a good telescope and see some weird shit. So, yeah, you can. There's something weird about the moon. Check it out. Do you believe that we actually landed on the moon? Or is it just, you just have questions about the actual origins of it?
Starting point is 01:08:35 The origins, what's actually there, you know, what, you know, I think if you look really just, you know, look at NASA photos of the moon and zoom in, you know, you find out for yourself. It's like one of those things where I think because it's so close, you know, you know, you know, and so, you know, it's like so present in everybody's life, right? It's like the sun. It's like something you see, you know, most of the days. Anything that is, you know, weird about it or anything that doesn't adhere to kind of what you've been told all your life is really scary. And it's something that you like ignore.
Starting point is 01:09:14 So like, I don't think, you know, I don't like believe in any of the conspiracy theories as much as I think if you just go look at the moon a lot closer and think about it. and you're open to something different, you'll start to have a lot more questions. Scary and Mike, yeah. Yeah, no, it is. I think of course, scared about the moon, and rightly so. Yeah.
Starting point is 01:09:34 But who knows? Who knows? It's a weird one. I've been scared of moon since, uh, what's the, what's, what's the legendary moon face on it?
Starting point is 01:09:45 I can't remember which one was. Jora's mass. But Jora's mass. Ever since I've always been terrified of the mood, just because of that face and just slowly, getting closer. It's a proven stat, violent crime is up
Starting point is 01:09:59 when it's a full moon. Any city, anywhere in the world. And it's statistically significant. You know, like you can basically prove it with all the numbers now. Wow. I mean, so the ocean is also in a different spot, you know,
Starting point is 01:10:14 with the ties we've got them in. So definitely has more influence than we like to think. We're now all suspicious of the moon now. keep your eyes out everyone. You know, people said that the, you know, birds are governed drones and stuff like, now we got to watch out for the moon, everyone. So keep your eyes out.
Starting point is 01:10:33 And I think that wraps up the rapid fire questions. I guess we're going to go straight to announcements. But, Linda, do you have anything that you want to say before we get to announcements? Yeah. Thank you so much for having me. And thank you so much for building on the platform. I'm really excited as you kind of continue to roll out the launch. and you can get some promo codes out for folks for different things.
Starting point is 01:10:55 I'm excited to see what people do with it and all the creative use cases they have for NZT cam and if. Awesome. Obviously, I can't wait to see what people come up with because honestly, there's so much that we can think of, but really when the people can think of something like, hey, this is something that I think we should do. Some of the best things we've ever done have been,
Starting point is 01:11:15 like some of the best ideas I've ever made for like TikTok and Instagram have been from people. I'm very excited to see what happened. I just thought of a great applet. If it's a full moon, deliver some Bluebell ice cream to my front door. But I don't have to go outside. It's dangerous outside, right? Yeah, we need to.
Starting point is 01:11:34 Ice cream. Stay in. And Bluebell. Yeah. Love it. All right. So thank you, Lyndon, as for joining us on this podcast. So if everyone wants to follow him, I'm going to post a link in the channel right now.
Starting point is 01:11:49 Oh, perfect. Thank you so much. It is, is it L-T-I-B-E-T-S? Just making sure. Is it L-Tibb-E-T-B-E-T-S? Sure. You know, but you're just like if, we don't get mad if you spell it out. So, L-T-I-B-E-T-S is also good.
Starting point is 01:12:05 Perfect. So go ahead and follow him on Twitter. And is it on all socials or just Twitter? I think it's the same on Instagram. Like one of those old-school nerds that, like, used his first name for a long time because he could when he signed up to everything. So I'm either L-T-V-E-N-L-I-N-D-N. Perfect. And also, if you guys want to learn more about IFT or IFT-T-T-T, go to ift, dot com.
Starting point is 01:12:31 Go ahead and check that out. There are so many apps, and I think I showed it earlier of how many apps. Let me go and do one last scroll. Look at how many apps you guys can make, or how many applets you guys can make with all these apps. There's so many do. So really, just do whatever you guys want to do. I can't wait to see what some amazing stuff happens from it.
Starting point is 01:12:58 Also, if you guys want to see some amazing cam integrations with If, go to nz60.co slash if. We have some awesome, awesome stuff already. Like Lennon said, the one that I actually implement it already is if my CPU exceeds a certain load and temperature, my hue lights will change color from, It goes from green to orange than to red. So it's really cool, really well,
Starting point is 01:13:23 really good way for you to just be able to see your temperatures. And that's just one integration. There's probably going to be hundreds more coming down the road. So keep an eye out. And if you guys want to get a little bit more to if, we have a promo code going on, NZXT 15 to save 50% on your if subscription. So worth it.
Starting point is 01:13:44 There's so much that you guys can do with this stuff. honestly, it is worth every single penny. So please use N6015 as the promo code. Let's see. Oh, also, we have released so, so many, many, many new products out there from the new X5 series cases, the T120 air coolers, canvas monitors, thermal paste, power supplies, everything you think of, we're releasing so many more, and there's going to be so much more in the future.
Starting point is 01:14:09 So please check out n60.com to learn more and check them out. and also for those that are staying for the for the giveaway so thank you guys so much for joining on this podcast we have a secret code for everyone for those that stay on the podcast and let me go ahead and copy paste it right now so for those that go to the gleam there's a secret code that gives you 500 extra entries for the gleam giveaway for these nsacc swag most of the time whenever we pull winners it happens to say thank you as for you know staying on the pocket or so long the code for the podcast is an Applet a day. An applet a day. A-N-A-P-P-L-E-T-A-Y. An applet-a-day is the code for the secret for the 500 extra entries. As a thank you for joining on Spockus. Yeah, I know.
Starting point is 01:14:58 I was pretty proud of that one. I was like, I was like, what's Apple? Apple. Apple a day. Apple in a day. Perfect. So I got to take credit for that one. That's a pretty good one. So thank you.
Starting point is 01:15:10 Thank you. And I think that is it for all the. announcements, does anyone have any remaining ones before we go to the outro? I just wanted to thank Lyndon for joining us on the podcast today and that I'm super excited to see what our community comes up with with these Cam If integrations. Mike is going to be making some videos. So make sure to stay tuned to NGCT socials. So you see what we're coming up with. And next week, we are going to have a giveaway where we're going to ask our community to come up with some
Starting point is 01:15:40 applet ideas. So start thinking. Keep an eye out, y'all. I'll be posting a cam and if tutorial tomorrow. So if you guys have any questions on how to actually integrate it, keep an eye out. I'll be posting tomorrow. And I think that is it.
Starting point is 01:15:56 So thank you guys for joining us. And remember, tune in live every Thursday at 10 a.m. Pacific Standard Time on the official NCC Twitch. And don't forget to listen to previous episodes on Apple Podcast, Google Podcast, Spotify, and SoundCloud. And please leave us a positive review if you like what you hear, or even if you didn't.
Starting point is 01:16:12 Got any questions for us? Send an email to podcast at nzxc.com or tag at nz60 on all social media platforms. Thank you, Linda, for joining us. Have a good day, everyone. All right. Thank you all. Thanks having to think, Mike.

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