Odd Lots - How Economic Complexity Explains Which Countries Become Rich
Episode Date: August 14, 2023Why do some countries become rich while others stagnate? And can you predict which countries become wealthy in advance of them actually increasing their collective GDP? The answer may lie in the compl...exity of each nation's domestic economy. On this episode we speak with Ricardo Hausmann, a professor and director of the Growth Lab at Harvard University. He helps us understand what economic complexity is, how it's measured, and the process by which countries can move from being less complex to more complex over time.See omnystudio.com/listener for privacy information.
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Hello and welcome to another episode of the Odd Lots podcast. I'm Joe Wisenthall.
And I'm Tracy Allaway.
Tracy, I'm super late to everything. First of all, did you play Wordle?
I did. I didn't get obsessed with it like some people did. But I think we were all fairly bored during that time period and on the lookout for any sort of entertainment.
And it never clicked.
But I'm always late to everything.
Like a year ago, people were telling me, it's like,
oh, you got to play this game, Tradle.
And I didn't.
But like three or four months ago, I started really getting into it.
And I think you're into it now, too.
Yeah, I think we both started playing around the same time,
probably because we heard about it from the same person.
It is a fun game.
So for those who don't know, it is like Wordle.
It basically presents a sort of graphic schematic of an,
unnamed countries exports, and you have to try to guess what country it is.
Yeah, exactly. And I'm not very good at geography, so often it'll say like, okay, you're
close, but it's like you have to go 1,500 kilometers to the north-wise. I'm pretty bad at geography,
so I'm not good. But as playing this game and watching the way the different shapes of different
countries export mix, I feel like I've really started to learn things about the world. I have learned so much
about the economy of Angola.
Right. So you see a country and it's like 80% of their exports are like coffee in gold, right?
Or something like that. And you're like, okay, this is a relatively poor country. It has a lot of
growth left to do. And then you see another country and it's like advanced circuits and medicine
and hangers and bananas and all the stuff. And they're like, oh, and you start to see these
shapes and these distributions that sort of like tell you things. It's like, okay, I can guess
maybe this is in Europe or maybe they have a lot of things. Maybe it's in Eastern Europe. You
suddenly sort of learn like how rich countries' goods exports really differ from poorer countries'
goods exports. Yeah, totally. There are three clues that it gives you. One is distance, as you
just mentioned. And the other is total size of exports. So that gives you an indication of how big
or small that economy is. And then that third thing is the nature of the exports. And it sort of
divides them up into different categories. But it gives you a really good snapshot of a country's
economy. And as you play the game, you start to recognize, I guess, certain economic export
attributes that go with certain types of countries or economies.
Right. So integrated circuits in palm oil, probably Southeast Asia, right? It's something like that.
Anyway, this game that you and I have become obsessed with, it's sort of based on this work related to economic complexity, the Atlas of Economic Complexity, this sort of idea.
And this is something that's come up. It came up in an episode we did with Henry Williams and David Ox.
It came up with the episode we did with Dan Wong and why some countries can develop airline industries and other countries can't.
This idea that complexity of goods exports, complexity is in itself a sort of.
of predictor of wealth. Yeah. And maybe it's also a desirable model for countries to sort of
aspire to this idea that maybe they want to get away from simply producing a bunch of t-shirts
so that like 50% of their economy is t-shirt exports or something like that. They want to get to a
place where they have expertise across a broad and value-added sort of realm of exports.
Or maybe they export a lot of nickel and they want to be in like refined nickel or some
nickel-related thing. Avoid the commodities first. Anyway, this is sort of like really opened up a lot of
these conversations playing, like thinking about the world. So I'm really excited about our guest
because our guest has done more work on this idea of economic complexity and why nations
are able to develop complex rich economies. He's also the creator of that atlas of economic
complexity. We're going to be speaking with Ricardo Hausman. He's a professor at the Harvard Kennedy
School and the founding director of the Harvard Growth Lab. All of my trade all friends are super
excited about listening to this conversation. Dr. Hausman, thank you so much for coming on
Odd Lots. Oh, it's a pleasure to be with you. Thank you for inviting me. Absolutely. What is
economic complexity? Economic complexity is an attempt to measure how much countries or places
know what to do. It's sort of like trying to measure know-how.
Now, if you want to think about knowledge, you say, well, I know people who have a bachelor's degree,
people who have high school dropouts, people who have a PhD, that sort of tells you how much a person knows.
But if you ask yourself, how much does a society know?
Well, that would be different.
That would not be characterized by the average, say, the average number of years of schooling that the society has.
You know, a society that is full of just dentists would know less than a society that is half dentists and half lawyers
or a society that is a third dentist, a third lawyer, third engineers.
So in some sense, you want to know how much the whole of society knows.
And one of the important things about knowledge is that knowledge at the societal level has been exploding exponentially.
but our mental capacity to know has not.
So the way the economy has been adapting and adopting growing amounts of knowledge
is by putting different bits of knowledge in different heads.
Sort of like parallel processing.
You know, if you want to run a company, you need somebody who knows about accounting,
about finance, about marketing, about human resource management,
about contracts, about taxes, about,
procurement about engineering. So you want to have a lot of knowledge to run these things,
but you cannot stuff that knowledge into a single head. You have to spread it into a bunch of
heads. And then you have to bring those heads together back again. You have to kind of put
Humpty Dumpty back together again. So the way in which a society grows is it grows its knowledge
by putting different bits of knowledge in different heads. And then by bringing those heads to,
together. Now, if a society makes very simple things, it makes things that can be done by few people,
because the knowledge that is needed to make one of those things, you know, fits in just a few
heads. But if you're going to do stuff that requires a lot of knowledge, you'll have to bring
many, many more of these heads together. You'll have to network these brains together to make that thing.
So complexity emerges as the consequence of distributed knowledge in society.
You have different bits of people knowing different things,
and then you have to bring those things together,
and then these complex networks emerge from that process.
So in some sense, what is really driving growth is this growth of knowledge
and the growth of using that knowledge,
and consequently it's in this spread of different bits of knowledge in different heads,
and the ability to bring those heads together to make relatively long chains of brains.
I have a bunch of questions already about comparing and contrasting, measuring complexity versus
the way economics has traditionally handled some of this. But maybe a step back question.
Why did you decide to start looking into this? What is the benefit of looking at complexity
within a particular society or economy?
It goes back to the question.
When Adam Smith asking himself, what's the source of the wealth of nations?
He said it was the division of labor.
But why the hell would the division of labor matter?
And he gives a pin factory example that if you split the work and this guy does the head
and this guy does the body, et cetera, that you increase productivity.
That idea, I think, has a kernel of what the story is.
But this stuff becomes incredibly powerful when we're talking about.
about knowledge driving the economy and driving society.
So it's really about the division of knowledge.
That's what drives growth.
It's the division of knowledge that allows the whole
to know more than its parts.
And so how would you go about measuring
what a society knows how to do?
Well, let's look at what they do,
because if they do something and it means
that they know how to do it, right?
So it's proof that they know how to do it.
So we can look at what
a society does to figure out what is it that they know how to do.
So when you look at a country and you say, okay, this country is only good at doing a few things
and this other country is good at doing many more things.
And this country here is making things that seem to be simple, things that can be done in small
groups, vis-à-vis this other country that has to do things that require this very broad
network of brains coming together to make something.
It tells you something about how those economies are managing.
knowledge. Tracy was sort of hinting at this, and I want to sort of drill down on this before moving
on, you know, there are various traditional ways in which we measure economies. GDP is more or less
a different way of like, you just add up everyone's income and you say, okay, this country is richer
than this country and this country is richer than the next. Give us the basics, you know,
you have country A and country B. How do you like measure, okay, this country has a more complex
economy capable of more complexity than country B. So let me first say, you can measure GDP. And so
GDP is how much countries are able to make in terms of income. That doesn't tell you why they are
able to make it. Economic complexity is trying to get at the why. Why is it that you're able to generate
more income? What's underpinning that? And for that, we like to measure how much a society knows.
In our standard measure, we've now applied it to a whole different bunch of fields, not just in exports, but other things.
But we started with exports.
And the reason why we started with exports is because we needed a data set that included all the countries in the world so we could benchmark all the countries in the world with a standardized classification.
And since international trade involves different countries, they all agreed on some common classification scheme.
So it was expedient for us.
But exports are also something that tells you whether a society is good enough at making something that it is able to sell abroad.
So it's kind of like a litmus test that you're pretty good at making something.
So I don't really care how much they make.
I just care that they are able to make it so that the knowledge is somewhere in that society.
So the way you would think about calculating how much knowledge of society has, you would say,
tell me how many different things are they able to make.
You were mentioning Angola, well, they make mostly oils,
or essentially that's their thing, or do they do many things?
So the diversity of their export basket is kind of like a first cut, right?
But you would say, well, but products differ in how knowledge intensive they are
and how difficult they are to make.
So we found the trick on how to measure how difficult it is to make a product
by simply asking the question, how many countries are able to make this product?
So if you talk about raw wood, many, many countries export raw wood.
If you tell me about microscopes or x-ray machines, very few countries are able to export those things.
So that tells you something already about how difficult it is to make these things, right?
So we call that the ubiquity of a product.
And then you can ask yourself the question, okay, on average, how ubiquitous are the products that this country makes?
that is this country making mostly things that are simple to do that everybody knows how to do,
or they make things that are hard to do, things that are done in few places.
So that's kind of like a different cut of the data.
And you simply repeat this process an infinite number of times,
and it generates an algorithm that ranks both the countries in terms of how complex they are
and the products in terms of how complex they are.
So essentially it's an operation on this matrix if you want that relates countries to the products that they make.
It is an eigenvector of that matrix, essentially if you want to get fancy at the math.
But it essentially captures this idea.
How many things are we able to do and how complicated it is to do those things?
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So is it possible to have a good economic outcome with low complexity?
Or I guess another way of saying this is, is complexity a synonym?
for development or wealth here or capturing something different?
Could you have a country that scores low on complexity,
but is still a relatively good place to live from an economic perspective?
So one major thing that economic complexity does not capture is natural resource wealth.
Okay?
So when you make a graph, say, of the relationship between how complex you are and how rich you are,
The outliers tend to be countries that are natural resource rich.
So they get their income not so much by what they know how to do, but from the natural resource wealth that they happen to have.
So a place like the United Arab Emirates or Saudi Arabia perhaps might score low on complexity, but they have a ton of oil wealth.
And so they're still quite prosperous on a GDP per capita basis, that sort of thing.
Exactly. Or you could say, tell me, controlling for their natural resource wealth,
do they have a lot of complexity or not? And let me tell you a few of the things we have established.
The first one is that the complexity correlates very highly with how rich you are. And if you control
for your natural resource wealth, it correlates even better. So there's a very strong relationship
between economic complexity and natural resource and your GDP per capita, your income level.
So that's a very strong relationship, but more importantly than that,
countries that are more complex than you would have expected them to be,
given their income level, tend to grow faster in the future.
And countries that have relatively low complexity relative to their income level
tend to grow less in the future.
So your economic complexity relative to your income level is a predictor of how fast you will be able to grow.
And typically when we look at how good these predictions are, they tend to be best at a horizon of about 10 years.
So it tells you something about what your next decade is likely to look like.
What's an example or maybe something in history in which at some point a country scored significantly high complexity and then did it over the next several years?
It's like, yeah, this country really boom.
What's an example that stands out of this?
Well, there are many examples.
but suppose if you had taken the picture in 2008, two outliers were India and Greece.
India had extremely low income levels for its level of complexity,
and Greece had extremely high income levels for their level of complexity.
And what happened is that India has been the fastest growing large country in the world since then,
and Greece collapsed.
So we also see countries that increase their complexity initially,
moving into a new set of products. In the case of Thailand, they first move into garments and
spent a whole decade adding a bunch of different garments to their export basket. Suddenly they got
into electronics and then started to add a bunch of electronics to their export basket and then
they got into cars and machines and so on. So they have been increasing their complexity and
have very sustained high growth rates in the process. In general, what we find is that only about a fifth
of the countries that were poorer than the U.S., say in 1970, have really caught up, narrowed the gap
with the U.S. Okay? Since 1970 onwards, only 20% of countries narrowed their income gap with the U.S.
Those 20% of countries that narrowed their income gap with the U.S.
increased their complexity very significantly. The other 80% did not. So I would tell you that
sustained growth implies this process of absorbing knowledge, distributing in a Europe society,
mobilizing that knowledge to make more things and more complex things, because more complex things
are essentially things that require more knowledge. And things that require more knowledge
require deeper networks of humans collaborating, whether it's in a single firm or in a longer
value chain. Can you talk a little bit more about how you build complexity and diffuse
that knowledge within a society because I imagine if you're a developing country, maybe you find
that you have a competitive advantage in one type of thing. I'm going to go back to the t-shirt
example. You can make t-shirts cheaper than anyone else and more efficiently, I guess.
And then I would imagine the temptation is to just stick with that specialization and just do the
thing that you are currently really good at. So how do countries actually break
out of that dynamic and start developing expertise in other areas.
There are essentially three mechanisms that I would like to mention.
The first one is that countries tend to move from where they're good at to what I like to call,
or Stuart Kaufman coined the phrase, the adjacent possible.
When we look at countries adding products to their export basket, those products tend to be
cognitively near, if you want, the products that they were making before.
And one of the contributions we've made is we've developed a technique to measure this cognitive
proximity for all the products in the world.
And you can locate every country in the world and find out what's in their adjacent possible.
So countries tend to move from the things that they are currently good at to things that are in their
adjacent possible.
we call this cognitive map of the products of the world, we call it the product space.
And this product space is very heterogeneous. There are some parts of a product space where you have
products that are tightly connected to each other. So if you know how to make one kind of product,
it's kind of like easy to move. You have a rich adjacent possible. You have many ways of
reorganizing that knowledge to make other things. We like to use the metaphor that products are
like trees and firms are like monkeys. They live on trees. They exploit certain trees. So the product
space is like the map of the forest. And so you can, by the way, if you go to the Atlas of Economic
Complexity, we have the, you choose a country, we have the product space. We will tell you where
in that forest does this country have its monkeys? And then it can tell you which trees are close to
those monkeys and can tell you so what are other characteristics of those trees that might make
it sexier or less sexy to move in that direction. Okay. So the first thing I want to say is that
countries tend to diversify by moving to their adjacent possible depending on where they started.
And not every country starts with the same deck of cards. They don't start with their monkeys
in the same places. Some countries start with their monkeys in very, very promising point.
of the product space because their trees are very closely connected to each other there,
so it's easy for the monkeys to jump from tree to tree.
And other parts of the product space are very sparse with their trees are very far from
each other, so it's hard for those monkeys to move.
Okay, so that's mechanism one.
Move towards the adjacent possible.
Mechanism two is that you have to solve this chicken and egg problem.
You don't know how to do the things you don't do.
But you need to know how to do things to start doing things you were not doing before.
So you need watchmakers to make watches.
But how do you become a watchmaker in a country that doesn't make watches?
How do you solve this chicken and egg problem?
We think that this solving the chicken and egg problem is the thing that forces countries into moving just to the adjacent possible.
Because it's hard for them to solve too many of these chicken and egg problems.
at the same time. But one way to accelerate the solution of these chicken and egg problems
is to bring watchmakers from outside your country. That is, you may not have watchmakers in
your country, but maybe you start with a group of Swiss watchmakers, and they'll train
the next generation of watchmakers, and now suddenly you do watchmaking, right? So migration
plays an outsized role in diversification, because you need to add knowledge that was not in the
system before. So if you can attract people that had knowledge that was not in the country,
and you can engage them, having worked there, and have that knowledge spread, that seems to be
very important. There's a very nice story about Bangladesh here, where, you know, if you look at
Bangladesh and the Atlas of Economic Complexity, you'll tell you that 90-some percent of
their exports are garments and that they all started in the 80s, these exports of garments. Well,
what underpin that was a company, which was called Desh.
And that company sent 126 of its workers for a six months training program in Korea,
because the company was created by Daewu.
So these guys went to Korea, trained in Korea, came back, started a company, and started to produce.
56 of those people left the company to create their own startups.
And those 56 children of this company, Dash, are the core of the export industry of garments in Bangladesh.
So in some sense, you have to infect the system with knowledge and assure that the mechanisms are going to allow that knowledge to spread.
Tracy prefaced the question.
She talked about a country that exports a lot of cheap t-shirts.
And we sort of think of like t-shirts as being low value.
And you just mentioned the beginning of Bangladesh's process to be.
become wealthier and had a textile export company. But even at least a t-shirt, there's going to be
some machinery, there's going to be something of a commodity supply chain that has to be organized.
There are certain engineering aspects of it versus, say, another country that may export cocoa
and coffee in which I imagine that maybe it's roughly the same level in terms of income,
but strikes me as a simpler process of selling coffee beans or cocoa.
Are there certain goods like that consistently that even though they may seem rudimentary
are early predictors of, okay, at least this country has some capacity to have monkeys
jump from tree to tree, so to speak?
You have given a fantastic example of what makes parts of the product space denser
and what makes parts of the product space sparser.
because garments are in a dense part of the product space.
If you know how to make one kind of garment,
you can make very different kinds of garments.
But in order to make garments and export them competitively, right,
you need to have an industrial zone where materials can go in and out,
where workers can go in and out,
where there's power, where there's water,
where there's a good logistic connection to a port or to an airport,
right, where the custom service works more or less well and maybe has to do complex, sophisticated
things like letting the textiles come in in bond without paying VAT and tariffs so that if they're
going to be exported, so you save on these transaction costs. So getting garment industry going
is pretty complicated. And it has taken 15 years for Ethiopia to get into it. And there's
apparently in it. They had to build these industrial zones. They had to provide electricity to
these industrial zones. They had to build a railway to Djibouti, an incredible number of things
that were not there, that were part of sort of like the ecosystem that garments require.
But once you have that ecosystem, well, in the same industrial zone, maybe with the same
port and the same electricity and the same water, and maybe even the same workers, you could
assemble electronics. Maybe you can do some awesome.
In the end, what's the difference between car seat and another leather product?
So you may start producing things for the auto industry and so on.
So these things, so garments would have many neighbors.
It's easier to move from garments to other things than to move from cocoa to other things.
Because if you make coffee, well, coffee grows in the tropics between 900 meters above sea level
and 1,300 meters above sea level.
let's say between 3,000 and 4,000 feet, and it requires a tree to provide shadow.
And so if you suddenly say, you know what, I'm not going to grow coffee anymore, I'm going to do something else.
Well, what else are you going to do between 3,000 and 4,000 feet altitude, et cetera, you know, in a mountainous region?
So it does not make diversification from coffee into other things very easy.
but diversifying in an industrial song from one kind of manufacturer to another kind of manufacturer
is much easier.
You know, I kind of enjoy just hearing the specific examples of how this works.
Do you have a favorite example of this sort of monkeys jumping from trees dynamic,
or maybe even one going in reverse?
Like, I'm curious how that happens as well, how an economy would maybe lose complexity over time.
Okay, so let me maybe give you an example of both.
Perfect.
You know, a lot of increase in complexity in Japan and Korea did not happen because new companies
were created to do more things, but because established companies, these chai balls in Korea,
these karetsos in Japan, diversified internally into more things.
So a company like Samsung started in sugar trading. And, you know, now they are the largest
producer of semiconductors and S-grams and TV screens and smartphones.
That process of transformation happened inside the company.
And it happened by adding capabilities to their capabilities.
So, for example, you'd say Finland is a country that had a lot of trees,
and traditional development economists would have said,
cut those trees and sell wood.
And then they would say, no, don't sell wood,
make furniture with that wood or make paper with that wood, add value to your raw materials.
But that's not where the story really went.
It's sort of like Finland had a lot of trees,
so they have to cut the trees, but to cut the trees,
you need tools to cut trees,
you need machines to cut trees.
So they became good at tools and machines that cut wood.
And from there, they moved to tools and machines that cut,
because not everything is made out of wood.
And from there, they went to automated machines that cut
because cutting everything by hand can be either boring or imprecise.
And then they said, you know, from automated machines that cut,
they went to just automated machines.
Why do we need to cut?
There is more to life than just cutting.
And then from automated machines, they ended up in Nokia.
So the process is a process of adding capabilities to your capabilities
because once you know how to do something,
there is something in the cognitive vicinity that you could do.
Now, an interesting example of going backwards is,
let me give you the example of South Africa.
South Africa is a country that has a lot of coal,
mineral resources and they knew how to transform that coal into cheap electricity. And that cheap
electricity made them very competitive in mining and in metal processing and in relatively energy-intensive
manufacturing. Now they messed up their electricity company. Their electricity company lost the
capacity to sell cheap electricity. And now they not only have expensive,
electricity. They have very lousy electricity with a lot of blackouts and something called load shedding
so like plant shutdowns. And that has made manufacturing activity very, very complicated. And that has
caused them to lose a lot of complexity. So in, say, 1990, they had the same complexity as China.
And now China has increased its complexity dramatically. And South Africa has gone in the opposite
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Since you mentioned the Japanese and Korean conglomerates just then, that reminds me of something I wanted to ask you, which is, is there a point at which there can be too much complexity?
I'm imagining, for instance, a big company and suddenly they have their fingers in a thousand different pies and maybe they're okay at doing a bunch of those things, but maybe they're not particularly good at it and it becomes inefficient and this sort of like lumbering everything everywhere.
all at once entity. Is that a concern at all, either on a corporate level or on an economy-wide
level? I think it's more on a corporate level than on an economy-wide level. I would say,
if you're a company, maybe you realize that there's this adjacency that you could exploit
and maybe you start exploiting that adjacency, but then you realize that managing the two
organizations might be too complex. So you spin it off. And spin-offs sell parts so that you keep a
an coherent entity that's easier to manage.
That's great.
But if you spun it off,
it means that somebody else bought it
and somebody else is using that knowledge
to produce those things.
So I think it's a concern for firms.
How do you keep your coherence?
I would say still explore,
I think there's a lot of value
in exploring your adjacency,
developing that adjacency,
and maybe spinning it off later on
and it will add to the value of the company.
At the societal level,
I don't see any evidence of that.
I see societies that are relatively small and are amazingly complex.
I'll give you the example of Slovenia.
Who would have thought?
A country of two million people, they export $35 billion or more,
and an incredibly large diversity of things.
They're super plugged into value chains and Austria value chains in Germany.
They do pretty sophisticated stuff with only two million people.
So I don't think there's too much limit to the growth of complexity because there isn't that much limit to the growth of knowledge in a society.
And you don't have to be big to be very knowledgeable as a society.
Got it. I have so many questions. I loved your sort of like brief industrial history of Finland.
And it's like you go from exporting wood, then you have tools that cut wood, then you have tools that cut.
And then you have things that do things that don't just cut.
And then you have Nokia.
And suddenly of Nokia, and it makes a lot of sense the way you describe it.
I'm curious, generally speaking, we've seen countries lately who are major exporters of raw commodities
attempt to move up the value change, so to speak, by insisting that, say, a mining company in Indonesia can't just come and take the nickel and sell it, that they need to set up some sort of domestic refining operation in Indonesia so that something more complex than just selling the nickel.
What does your history teach us about countries that have done a better job or not of getting out of, say, the so-called resource curse?
Are there certain strategies that work better than others in terms of a country not just being dependent on a single commodity that does not have many adjacencies?
So let me say that one of the most castrating ideas in the field of economic development is the idea,
that you should focus on adding value to your raw materials.
Because there's so much more you can do than the things that can be done
by relying only on the raw materials that you happen to have.
Your opportunity set is much, much wider than that.
So suppose you have nickel.
It may make a lot of sense to process the nickel locally
because when you mine something, you know,
if it's a good mine, it might have 2% nickel or 3%.
3% nickel. So you want to separate 98, 97% stuff. So you don't have to transport that much stuff
that is worthless, right? So you want to do the refining and some of the processing nearby just
to save on transportation costs. But if you're going to do a lithium iron battery, well, you
might have the nickel, but you don't have the lithium, you don't have the chromium, you don't
have the other minerals that go into it.
So you will have some
of them, but you will have to import the other
ones. Now, think if you're
trying to make a cell phone,
well, what is the raw material
that you have to have locally
that will make the cell phone? Well,
no, I mean, too many.
So if you
are going to be making cell phones,
it's because you are going to be able to
connect to a bunch of value
chains between the people who are able
to make the memory,
and the processors and the screen and the touch screen,
the surface that can detect where your finger is,
and all these different parts,
so that that doesn't happen in a single company
that happens in a bunch of many companies.
So if you want to get into that kind of thing,
which might be possible.
So say you are in Lagos, Nigeria,
well, Lagos is a port city.
So anything you need, you can bring into the port.
You don't have to have that.
that raw material in your country. So in general, I would say, if you have raw materials,
maximize the value of your raw materials, but most of the things that you could do next
may have nothing to do with processing those raw materials. And the best example here is Dubai.
Dubai, many moons ago, had oil. It no longer has oil. Abu Dhabi has oil. But Dubai doesn't have oil
anymore. But Dubai has an airport that is a major hub. It has Emirate Airlines, which is a major
airline. It has Dubai ports, which is a network of global ports. It has a lot of logistics.
It has the regional headquarters of multinational corporations. It has universities where people go to
study there, et cetera. So they have added a lot of stuff to their, if you want, export basket,
that is super distantly related to oil. They would probably
not have gotten there had they not have oil that allowed them to build that infrastructure,
to build the amenities, to build the things that attracted the other activities, but they're
not about oil refining. They're not about plastics. They're not in the value chain of oil.
The way you described the way that diversification or development works, this idea of monkeys
jumping from tree to tree, it sounds very naturalistic, like a natural progression of
expertise, but I'm curious what role you think government policy could play in that process,
particularly in the context of what we see nowadays, which really seems to be a resurgence in
some parts of the world in industrial policy that is aimed at developing specific new types of
technology or capabilities. Well, definitely. I think that the government has a lot of useful
things that it can do. First of all, every technology, every industry, every industry, every industry,
industry lives in an environment of relatively specific public goods that the government needs
to provide.
So for example, suppose the society adopts the car as a technology and for transportation.
Well, cars need roads.
Cars need traffic lights and traffic signs.
They need traffic cops to enforce those rules.
So the car technology lives in an environment of public goods that make that car useful.
A car with no roads, it would be useless.
A car in roads with no rules and no traffic signs and so on may be too dangerous.
So that technology lives in an environment of public goods.
And typically, governments are pretty lousy at producing the public goods that are needed by the industries that exist.
they are typically hopeless in producing the public goods of the industries that don't yet exist.
So if you want that industry to exist, you need to make sure that the public goods that that industry will require are provided.
So for example, it's going to be extremely difficult to sell electric vehicles in a society that cannot assure people that there are going to be charging stations.
But nobody is going to build charging stations for a market of electric vehicles that does not yet exist.
So these things can be addressed through policy.
These chicken and egg problems, these coordination problems, this provision of public goods that industries are going to need.
For example, suppose that you want to export fresh blueberries the way Peru does.
and they are the major exporter of blueberries these days,
an industry that started in Chile, then moved to Argentina,
and now it's in Peru.
Well, you cannot export fresh produce if you do not have a green lane in customs.
If you don't have a cold storage transportation chain,
what they call a cold chain,
if you don't have fetosanitary agreements with the markets,
you're going to be selling this stuff too.
So that industry is only going to exist
in the context of these public goods
that make that industry feasible.
So I think governments have to engage
in the nitty-gritty of the public goods
that new industries need,
and they'll have to get engaged
in the nitty-gritty of these chicken and egg problems,
even within the private sector,
that could, like the example I gave you
of the charging stations and the EVs,
so that markets are able to develop.
So I do think that there's an important
contributing role that industrial policies can play to facilitate monkeys moving.
I have just one more question, which is a very important one. How good are you at
Tradle? The fact that you know that Peru is one of the biggest exporters of blueberries nowadays,
is it just super easy for which countries were the blueberry exporters in the past?
Well, I mean, it's a bit unfair. This is my day job. This is what I do. So it's
It's not my hobby.
So this is what I think about all day.
We talk a lot about trade, again, goods exports.
And there's a really good reason to look at exports because there's that sort of like
discipline of like you can't force another country to buy your goods.
And so like looking at goods exports is really interesting.
I'm curious about work you've done of looking at services through the complexity lens.
And can countries rise up and become rich if they never go through the manufacturing process?
Because as you talk about, you know, manufacturing,
links all different kinds of things, supply chains, ports, electricity systems, cutting and
various things like that. Can it be done through the services route? I think so. Let me give you
the example of Panama. Panama had a canal and the canal was run by the Americans and the Americans
just wanted the ships to go through. So when the Panama became Panamanian in 1997, so they
started to think, okay, what can we do with the canal? Well, we want the ships to not just go through,
but to stop. So let's build some ports. Maybe let's do some logistics, some transshipment.
And they say, well, what do these people need? They need financial services. So why don't we
create an offshore financial center? And then they decided, you know what? Why don't we become a hub
for regional, international headquarters? And they happened to stumble into having a very successful
airline, Copa airline. It's the most successful company in the region. So that made having regional
headquarters of multinational corporations, very practical because from Panama City, you can go to
anywhere in Latin America and the U.S. and a bunch of other destinations. So suddenly you have
a bunch of people, they have some 40,000 people who work at multinational corporations under
special visas that work in Panama, and they want to have amenities, restaurants, in museums,
cultural activities, good schools, good health care. So guess what? You become a good
destination to attract other people and other talent and you become a good tourist destination.
So in the example I've just given you, it's a bunch of service industries that are connected
to each other. And by the way, Panama is the country in Latin America that has had this
has to gross over the last 30 years. I realize I have one more really important question that
we can't leave. A, I'm curious, like, you have new research out. So is there anything that jumps
out at you right now in terms of which countries are on the move? What is the big picture?
your trends and who's moving? And like, what is happening here in the richest country in the world,
or I think are pretty close to it in terms of trends in our own complexity here?
First of all, let me invite your listeners.
Please visit the Atlas of Economic Complexity. We have just updated it with 2021 data and we run
growth projections for the following decade. And there you'll find that countries like China, Vietnam,
Uganda, India, we expect it to be growing a lot.
The U.S. has had in the past a very significant decline in its complexity,
and you see it a little bit in how reliant the U.S. is on value chains outside the U.S.
even for sophisticated products like semiconductors and stuff.
So in our current research, we're also exploring a major change that is coming,
that we know is coming.
It's in the process.
It's already happening, which is this decarbonation.
process. What is decarbonization going to do to the world, to a global economy?
Obviously, countries that export oil and natural gas and coal are going to face headwinds,
but countries are going to need solar panels and windmills and fertilizers that are green and
electrolyzers. So there's a lot of stuff that will be growing. So the structure of global
demand will be shifting. And we're trying to exploit ways in which we can help countries figure out
how they can grow in a world that is attempting to decarbonize.
And that is a very different frame from the current frame.
The current frame is countries are being asked by the Paris Agreement,
tell me, what are your commitments to lower your emissions?
In our framework, we are asking countries,
look, the world wants to decarbonize.
What can your country do to enable the rest of the world
to buy the things that they will need to decarbonize?
those are going to be your export industries.
Those are going to be the large, fast-growing products of the future.
How can you get into them?
And we are putting that in the context of our product space and our methods, etc.
to figure out, to help countries figure out paths to growth that will help the world decarbonize.
Ricardo Hausman, this is such a great conversation.
Can we do a live episode with you at some point where people just throw goods and countries at you and we're on stage?
And you just sort of tell a little bit of industrial history.
Or we do a trade all competition.
Can we do that at some point in the future?
We'll come to you wherever you are and make it happen.
I think it would be a lot of fun.
I would definitely have fun.
Okay.
I actually had tons of more questions, like how random little islands become like helicopter export hubs.
But this was so great.
Really appreciate you coming on.
Fascinating conversation.
Thank you so much for coming on out long.
Thank you.
Thank you.
Thank you for having.
Tracy, I really want to do that where we get Ricardo.
on the stage and someone goes like men's suits and then he tells the history of like which
country is sell the most men's suits so what they used to sell and why one country stopped
because they started producing some the soccer cleats whatever it is and which or whatever
it is I think that would be really fun the evolution of those manufacturing and knowledge
capabilities I will say that I think for the rest of my days whenever I think of economic development
and diversification I'm going to be envisioning monkeys swinging from tree to tree.
Tree to tree. Yeah, grabbing all these. I love it. Such a vivid image of how like an economic
ecosystem works. Now, I really enjoyed that. And it's sort of like all these things that like sort of
like a bunch of things clicked in that conversation. Well, here's the most important question.
Do you think it's going to help you be better at Tradle? No, because I'm not good at geography.
And so like, maybe. I don't know. Maybe it will. I think I just need to study the map.
You don't need the geography hint if you get it in your first go, Joe. That's what you should be
aiming for. You know what I thought was really interesting was like this idea of like getting out of
the resource curse is not as straightforward as just oh, we're going to do more with the thing that
we already sell. And his point about Dubai was really interesting how like there are things that
might go into selling a resource like having a port or having a cold storage chain or certain
things that aren't necessarily the thing itself and that often these sort of like the new trajectory
of development may not be that thing, but some of the other goods and services that went into
making the thing. Well, the other thing that is sort of important in that conversation is the idea
of governments making specific decisions about this. And that certainly comes into play with
Dubai. You know, Dubai made a very conscious decision, acknowledged that it wouldn't have oil
forever. And so it needed to diversify its economy and then proceeded to do so. I think it's true
in places like South Korea that also score very high on complexity nowadays.
They had a lot of different types of industrial policy and also media policy to make K-pop a thing,
which we've discussed previously on the show and even some small island nations that become
helicopter manufacturers.
To your point, Joe, I think there's a lot of direction taking place there as well.
The world is so interesting.
Now, I think I'm going to spend the rest of the day looking at the atlas of economic complexity
the end, just like clicking it from country to country.
It is really fun. And I know
Ricardo spoke about this, but you can
look at sort of suggestions
or feasible opportunities for
future economic development, which is really,
really fun. That is really
fun. And maybe I just might memorize
every single one so that I could get all the
tradles in one. To me, to do
competitive tradle competitions. I think
that should be our next live event.
All right, shall we leave it there? Let's leave it there.
This has been another episode of
the All Thoughts podcast. I'm Tracy Allo.
You can follow me on Twitter at Tracy Alloway.
And I'm Jill Wisenthall.
You can follow me on Twitter at the stalwart.
Follow our guest, Ricardo Hausman, on Twitter.
He's at Ricardo underscore Hausman.
Follow our producers, Carmen Rodriguez at Carmen Armin and Dash Bennett at Dashbot.
And check out all of our podcasts at Bloomberg under the handle at podcasts.
And for more Odd Lots content, go to Bloomberg.com slash Odd Lots, where we have transcripts, a blog, and a newsletter.
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