Omnichannel - Balance Over Hierarchy: A New Way to Serve

Episode Date: August 1, 2025

Send us a textIn this episode, we discuss a new paradigm for being in business with the people we serve.Balance.Too often, service-based relationships fall into one of two traps, inferiority, where the provider plays small and overextends themselves to please, or superiority, where ego takes the lead and clients are talked down to.But there’s a better way.In this talk, we talk about:What true energetic balance looks like between a service provider and a clientWhy neither humility nor confidence should come at the cost of mutual respectHow to shift from hierarchy to collaboration without losing your edgeThe subtle ways imbalance shows up (and how to level the field gracefully)Whether you’ve found yourself dimming your voice to keep clients happy or unintentionally overpowering their leadership with your expertise,this episode will help you come back to center.🌀 This is about eye-level service. 🧩 It’s about completing, not competing. 💬 Join the conversation below: Have you ever felt too small or too dominant in a client relationship? How did it impact the dynamic?Get a FREE Copy of the High Converting Online Events Book: https://book.dominikalegrand.com/

Hello, my dearest entrepreneur friends, welcome back to another video. This one is specifically for service providers, and we are going to use the context of human-to-human, which is the context that I want to look through the lens of everything that we are talking in this quarter. What I want to talk about today is balance. And when I'm saying balance, what I mean by balance is how can we be in balance with the people that we serve? And I'm going to go further a little bit and just to help you understand what I mean. So what I have observed that sometimes there is this idea that there is this imbalance and hierarchy between a service provider and a client. So when I'm saying there is an imbalance in how we serve, the first one being inferiority is basically when we are working with clients from an inferior position.

So we are shy, we don't really express. We are just following the orders. We don't want to rock the boat. We don't want to say, even if there's something that we want to say because we are inferior. Like, we are placing ourselves inferior. And the best example that I can give you is when, if you ever been to a hotel and you, and you caught the cleaning lady in the hallway wanting to also use the elevator. And when they saw you, they, in Immediately they rule themselves out. I'm not entering the elevator. You are here and you are the gas. So it's your priority to take the elevator. I'm not even going to attempt. So that person is automatically placing themselves inferior because they are thinking, you're the guest. I'm the cleaning lady and I'm not disrupting your experience by me coming to the same elevator with you. And sometimes, guys, it's not even that they have these big cards. They just literally just want to go somewhere. And they would rule themselves out. So sometimes there are service providers who approach and have a view of themselves as I'm inferior. And also, like, thank you so much for even giving me a chance. So I think that thought process comes from a lack of confidence, not like shyness, but like not being able to speak up or voice opinions or always thinking that you need to people please.

These type of people also like to overextend themselves and not putting proper boundaries because they don't want to disappoint the clients, right? So that's an inferiority. And then a superiority type of service provider is the one that has a big ego. Is I know better than you are. And you can get a good feel of these people because they're going to show that to you even before they ever come work with you. So before you ever hire someone, they're going to come like authoritative energy. They're going to be like, I know it.

I notice you have a big problem here. And I think I can help you fix it. Or I can help you fix it, of course. but it seems to me like there is this, they are giving direction from above and you are like, thank you so much, right? So the client then becomes a little bit inferior and they are doing it on purpose. They are like, okay, I guess you're an expert. You tell me, which if a contract is like that, if you are wanting to hire service providers to tell you what to do because you respect their expertise and you are okay with this dynamic as the client yourself and you are a type of

service provider who is like, I know my shit. I know my shit. And people don't mind. That's fine. But if you're working with people who are, who like to be eye level with other people who don't like to be either pushed down or feel like, you know, you have to, they have to bring you up, like inferior. But if you are dealing with people who are leaders themselves and business owners themselves and they don't like to feel like you're dictating them, you're condescending with them, you're telling them what to do, even before you have the full story of what they want to do. And like I said, this is a very common example. We get this all the time when people pitch us, when they are like, hey, you must do this or hey, this is so good, you know, you must

check this out. Hey, don't you want to fix this thing? Like, then they're going to come to you with that energy. And sometimes it can work out if you are okay with following the leads. But if you're the type of person who's a leader themselves, you're not going to feel comfortable in this dictating dynamic. So we're looking at two extremes. And what I want us to kind of hone in is the balance. So what in the scenario balance is, and I like to say when I'm saying balance is, is I'm okay, you're okay. That supposes that I think of you as able, capable, and powerful, and I am also able, capable, and powerful. So it seems to me like when you have the balance, you are believing in yourself and in your power, and you are believing in

themselves in a new power. And then what is missing then is a puzzle piece. Like I have a puzzle piece and you have also your knowledge and your insights on your expertise but also have my my insight and my expertise and can we come together to help almost like complete each other and be complementary to each other and when I'm in the dynamic when I'm I'm feeling mutual respect but we're in balance is I feel like those dynamics work out the best because it comes with this mutual respect and understanding that you're leader I'm a leader you're leading your business I'm leading my business. I know things, you know things.

Let's complete each other. And I think when we can hone into that balance, when we can approach people from that balance, our way of being and operating in business is going to be so much better and it will feel so much lighter as well. And not only it's going to feel lighter that if you are open and they're going to be open to. So how it looks like right now is that the clients that I work with, we are balanced, very, very balanced.

I don't have any clients that I currently work with where there are like this. In fact, I had one client that there was a little bit of this, as a little bit of that, and then that level the playing field. And I think for us to be leveling the field, what has to happen is a recognition, mutual recognition of each other. I recognize your talents and I appreciate you for them. and then you start recognizing my talents and you appreciate me for them.

I don't need to compete with you. I understand we are the same. We are on the same boat and we're looking at the same objective. And that would be the final piece of this puzzle to bring this point home. Many times, service providers, they forget that they are here

to help the clients meet the objective together. So what we're thinking about is, like, how can we come together to get to the objective together? So I can bring my knowledge, you can bring your knowledge and let's arrive there together. So it doesn't become this, I'm right, you're wrong. It becomes this is not even a question if I'm right or wrong. I feel like the best way to lead us is through this collaborative energy.

I care about the business. I care about you. You care about the business just as much as I do and how can we get there. So I'm not saying that you as a service provider, you have to bring all your human side of this transaction because and that you would have to hold. a lot of space for their human parts, even though there are elements of the human to whole human idea, which is actually related to emotional intelligence and all of that. And I don't want

to go into that because the entire program that I'm building contains that information, how are we contain the clients, how do we make sure we don't lose our center, how do we process, rejections, price objections, price reduction, you know, all of that. Like, that's a whole nother conversation on that. I don't want to go there. But what I want us to focus on is, like, how can we level the, how can we level the field? How can we understand that you don't have to come in high or low to be respected? You just have to come in eye level balance. And when you come in into eye level balance, there is opening. There's opening for you and for the client, and for both of you then to open up and come together and to meet that goal that you want to meet

together so i hope that this was helpful i want more conversations like this in the comment section below let me know which of the size that you oscillate do and how do you feel about that okay let's have those conversations thank you so much for watching and i'll see you guys next time