On with Kara Swisher - The “Elon Election”: What It Means For America and Musk

Episode Date: November 4, 2024

Elon Musk, the richest man in the world, isn’t on the ballot for the 2024 U.S. election, but he might as well be. Elon has become one of the Trump campaign’s top surrogates, top donors (over $119 ...million through the America Pac), and controls a main megaphone for pro-Trump propaganda at X. Kara and three other Musk experts discuss Elon’s outsized impact on the election, why Trump has been referring to him as the “Secretary of Cost-Cutting”, and why Musk & his businesses (X, Tesla, SpaceX, Starlink) stand to gain, no matter who wins. Guests: Tim Higgins, The Wall Street Journal columnist and author of Power Play, Tesla, Elon Musk, and the Bet of the Century Zoë Schiffer, director of business and industry at Wired and author of Extremely Hardcore, Inside Elon Musk's Twitter Eva Dou, The Washington Post Tech Policy Reporter Questions? Comments? Email us at on@voxmedia.com or find Kara on Threads/Instagram @karaswisher Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript
Discussion (0)
Starting point is 00:00:01 Support for this podcast comes from several lines. The cloud services model we've been sold is broken. Out-of-control costs, disruptive outages, and unacceptable vendor concentration. Sovereign DBaaS can help with that. It gives enterprises the ability to deploy and orchestrate databases in public, private, or hybrid environments, removing lock-in risks and giving IT ops teams the orchestration benefits at scale they used to get from traditional DBaaS, but without its workload portability and access trade-offs. Learn more at nines.com slash Kara. Support for On with Kara Swisher comes from Anthropic. A lot of AI systems out there feel like
Starting point is 00:00:42 they're designed for specific tasks that are only performed by a select few. So where do you start? Well, you could start with Claude by Anthropic. Claude is AI for everyone. The latest model, Claude 3.5 Sonnet, offers groundbreaking intelligence at an everyday price. Claude's Sonnet can generate code, help with writing, and reason through hard problems better than any model before. You can discover how Claude can transform your business at anthropic.com slash Claude. Do you feel like your leads never lead anywhere and you're making content that no one sees
Starting point is 00:01:20 and it takes forever to build a campaign? Well, that's why we built HubSpot. It's an AI-powered customer platform that builds campaigns for you, tells you which leads are worth knowing, and makes writing blogs, creating videos, and posting on social a breeze. So now, it's easier than ever to be a marketer. Get started at HubSpot.com slash marketers. Can you make me sound smarter in post?
Starting point is 00:01:47 You're all very smart. Hi, everyone. From New York Magazine and the Vox Media Podcast Network, this is On with Kara Swisher, and I'm Kara Swisher. It's Monday, November 4th. One more day to vote in this extremely fraught election. Do not not vote. Get out there today if you haven't already. someone who's not on the ballot, but has become a central character of this election. I'm talking, of course, about Elon Musk, the man being touted as the October Surprise, or Dark Gothic MAGA, as this tech drama queen likes to call himself. I gotta say, I called it back in March when I said that Elon was as subtle as a brick about his support of Donald Trump. He was saying he was going to remain neutral. In fact, he's called Trump a bunch of pretty negative things over the years, but in the end, Elon's made it clear that this is an opportunity mostly for him. And so he's
Starting point is 00:02:55 gone old school oligarch using his money, his megaphone, and his contacts to megalomaniacs like Russian President Vladimir Putin to put his very heavy hand on the election scale. You'd kind of call him a puppet master, except he's doing it in plain sight. So today, my guests are experts in all things Musk. Wall Street Journal columnist Tim Higgins, author of the book Power Play, Tesla, Elon Musk, and the Bet of the Century. Zoe Schiffer, the new director of business and industry at Wired, former managing editor of Platformer, and also the author of Extremely Hardcore, Inside Elon Musk's Twitter. And Washington Post tech policy reporter Eva Doe, who has been writing about Starlink, Elon's satellite company. Her book on Huawei is coming out next year.
Starting point is 00:03:43 They've been following this Musk moment closely, so we're going to talk about how Elon has been impacting the election, what he hopes to gain from it, and what that could mean for our country going forward. In many ways, this is the Elon election, and we thought it should be our final word on what's going to happen after tomorrow. Have a listen.
Starting point is 00:04:18 Hi, Zoe, Eva, Tim, thanks for being on On. I've got a rogues gallery here to talk about a rogue, which I'm very excited about. Welcome. Thanks for having us. Thank you. Thanks for having us. So we're taping this on Thursday, October 31st. Our listeners are hearing this Monday, November 4th, the day before the election. People keep saying that this is the podcast election, but I think it's the Elon election. It's hard to keep track of all his stunts and various machinations. So let's start out. What's the craziest thing you think Elon has said or done in the past few weeks? Briefly, let's start with you, Zoe, then Eva, and then Tim. Oh, my God. So many to choose.
Starting point is 00:05:05 pretty wild to me. I think that was a really bold move in case your listeners don't know. He basically created this possibly illegal scheme to randomly award a million dollars a day to someone in a swing state who signed a pro-Trump petition, and he's being investigated for that right now. That one, I would say, caught me off guard. Caught you off guard. All right. Eva? Yeah, I'd have to agree with Zoe. Just this lottery is the kind of thing that I think was not the kind of thing we'd seen in elections before. Just sort of money playing such a naked role in the election. And of course, leads into all kinds of other interesting issues about him being the world's wealthiest man and sort of his financial stake in this election. Exactly. All right, Tim? The most interesting thing or surprising thing in the last hour or week or day? I mean, it's...
Starting point is 00:05:57 Whenever, most recently. I mean, one of the things that I was a little bit surprised was his kind of apparent agreement just the other day with somebody on X suggesting that his plans for the Government Efficiency Commission would crash the economy. Kind of just the naked honesty there at a time when you're in political season and people are saying, and he's been saying a lot of things that I think a lot of people want to hear, that kind of nuance or lack of nuance was just a little surprising to me. Yeah, yeah. Well, he's preparing everybody for the disaster to come. So let's talk about specifically what he's doing. In the last month, he's become one of Donald Trump's top surrogates, I think the top one. He was on the MAGA stage at Madison Square Garden.
Starting point is 00:06:45 He's been on the campaign trail in Pennsylvania. Of course, he's been promoting him nonstop on Twitter, and we'll talk about that and money in a minute. But I first want to talk about how we got here. Elon publicly endorsed Trump on X on July 13th. Of course, he'd been working behind the scenes for months, despite claiming he wasn't going to donate to any presidential campaigns. In March, I said he was as subtle as a brick about his support of Trump, which he pushed back on, which I feel vindicated, I guess, weirdly. Tim, you wrote in July that the failed assassination attempt on Donald Trump flipped the switch for Elon. Explain what you meant by that. Well, you know, it's interesting. To your point, he'd kind of been playing both sides. Well, you know, it's interesting, to your point, he'd kind of been playing both sides. Well, not playing both sides, but he publicly had wanted to be kind of appearing neutral, but in the background, clearly working to help the Trump campaign.
Starting point is 00:07:45 changed. The whole playbook was out and he was taking that public stance, very public stance, and it wasn't just endorsing almost immediately after that failed assassination attempt. It was then turning on his influence campaign on X with just tweet after tweet about why Trump was the way to go, why he was such a brave person, all of these things. And it has really just kind of escalated since then, right? Do you think it has a personal thing? I think he thinks he is Trump in a lot of ways, that people want to kill him. If you listen to him in recent weeks, he clearly seems to be identifying with this idea that by speaking out, by advocating for his opinions, that he is at risk. There have been some episodes, according to him, where his
Starting point is 00:08:32 life maybe had been in danger. But yes, he tends to kind of frame things as him against the world, him against these forces. And this just plays to this kind of idea that there are people in the shadows who are out to get him. And when he looks at Trump kind of idea that there are people in the shadows who are out to get him. And when he looks at Trump, that literally happened. And he seems to be identifying with this idea of Trump, you know, standing up immediately and pumping his fist to the air and chanting, fight, fight, fight. You know, that really seems to excite Elon. And Elon has talked about that. This kind of moment of strongman kind of bravado plays into something that Elon seems to be embracing in the last— Yeah, the hustle porn and staying all night in the factory, et cetera, all this kind of ridiculous drama.
Starting point is 00:09:16 To be clear, it wasn't a mystery whose team he was on. He obviously had been supporting Ron DeSantis unusually and then Vivek Ramaswamy for a minute and a half. And he's been using X to boost Republican voices for years. He really has. And since he got there, he certainly has done that. And they've supported him. Zoe, you write about this in your book, Extremely Hardcore, this Republican slant, which had been happening for a while, but especially after he bought Twitter. Yeah, I mean, this really was his project when he bought Twitter. Yeah, I mean, this really was his project when he bought
Starting point is 00:09:45 Twitter. It was to turn it into a political machine and make it much more of a, you know, what he would say is a free speech platform. But I mean, it's not a mystery. We can look in retrospect. One of the first things he does is ask people, should I bring Trump back to the platform? He'd obviously been suspended permanently for his part in the January 6th riots. And then, you know, they brought them back. I have this whole episode in my book where they're like frantically working behind the scenes because he'd fired so many people that they didn't actually have the infrastructure in place to bring him back without like major hitches. But yeah, I mean, he has very clearly wanted to use Twitter to support his increasingly conservative and right-wing
Starting point is 00:10:27 ideologies. And that's exactly what he's done pretty successfully. One of the things that Mark Cuban told me right at the purchase was besides the narcissism, et cetera, one of the things he was saying, he's doing it for his business interests, primarily, you know, he's around the world because when he shows up as the Tesla guy or the SpaceX guy, they like him. But when he's the Twitter guy, he has more impact around the world. But right now what he's doing is he's throwing everything into this Trump campaign. A bit of a risk. His money, his megaphone on X, his personal brand.
Starting point is 00:10:57 I want to talk about each of these. But first of all, I'd like in a word, I'd like each of you to say what's having the most impact. Money, megaphone, or the goth MAGA hat moments. Let's start with you, Eva. At this moment, maybe the megaphone. Why? Just in these last moments before the election, the impression that voters have, these flashes of impressions, they're going to make a difference and move the needle. What about you, Tim?
Starting point is 00:11:27 I'm going to go with megaphone. You know, the money is nice, of course. It's not clear yet that it's having the kind of impact we'll see. But the megaphone is appealing to people out there who maybe wouldn't necessarily be as excited about the election, young men who feel aggrieved, perhaps, the ones that I've talked to out on the campaign trail, they identify with him. They look up to Elon, and they see him as kind of giving purpose, and that's something that's very powerful. What about you, Zoe? I want to say something different, but I agree that megaphone is the one. I think Elon's reach is almost unmatched, and he is speaking to that core demographic that republicans need and want like
Starting point is 00:12:06 tim said i also think money can only go so far and we've actually seen in his ground campaign in america pac's ground campaign um that they have been pretty sloppy and how they've actually deployed the money we had reports yesterday from wire that they're using really glitchy apps and suspect subcontractors and workers are being treated pretty poorly and threatened even. And it's not clear that they're doing kind of the best practices in terms of the canvassing that they should be. Yeah. Well, that sounds like an Elon operation in that regard. Tim, you were out on the campaign trail with Trump. Young white men were not a demographic that Trump was hurting in. Meanwhile, Elon's setting up this sister wives compound.
Starting point is 00:12:46 He's denying it in Texas for his 11 kids and their moms. He's been spreading lies about immigrants, even if he is one. Talk about what you saw on the campaign trail and whether this is actually helping Trump pull in voters. These were his voters to start with. You hit on this interesting point. I was out in Pennsylvania following Elon around as he was doing his own stump speech, which was basically like 10 minutes of him talking and then could be almost two hours worth of questions from people. ask him questions. A lot of them were already going to support Trump, as you point out.
Starting point is 00:13:29 Some were undecided. Some told me that they were only there for Elon, and now they were perhaps leaning towards Trump. But the common thing, there were a couple common things that were coming out was this idea that Elon was, you know, this kind of inspiring hero, what he had done with things in business, whether it was Tesla or SpaceX or Twitter turned X. A lot of people talking about how they were really impressed with his leadership of that company, whether it was, in their words, promoting free speech and turning free speech back on. And the other idea is that kind of in their minds, the way that he cut costs there, they were very impressed by that, even though I think some in the tech industry have kind of rolled their eyes at what's left of the company.
Starting point is 00:14:09 These folks were very excited about that and wanted to see him bring those cost-cutting ways to the federal government if Trump wins and Elon has some sort of role in that administration. So a lot about his business success, a lot about him as being an inspiration, and a lot about the idea of him being a cost cutter. Right. Was anyone repelled by it? I'm thinking of my own sons who are big Elon fans and then are not, like in a way that I had nothing to do with. They don't listen to anything I do. It was interesting. After one of the events in suburban Philadelphia at a high school, and it had gone long, it had gone late. And I ran into
Starting point is 00:14:47 a couple of young guys who had graduated from the high school. And one of them had been unemployed since graduating. And he told me he was really excited. And there was a young woman with them. And I turned to her and I said, well, what did you think? And she says, well, you know, she was impressed with Elon. And I said, well, is this going to get you to vote for Trump? impressed with Elon. And I said, well, is this going to get you to vote for Trump? And while the boyfriend and the buddy were, yes, go Trump, she just kind of smiled politely and I pushed her and she said, I don't know, you know, and it was, you know, it was her polite way of saying no, you know, and it was, you know, she was along for the ride. And I met a lot of young women who were clearly being dragged to these events, who were playing the
Starting point is 00:15:25 dutiful wife or girlfriend. And when I would try to ask them, engage them, the boyfriends would say, yeah, we're not talking to the media. Yeah. That's what, I have a lot of Trump relatives and all the wives are voting for Kamala Harris. It's really interesting, quietly, which is interesting. Eva, there's a recent Washington Post analysis show, the accounts of Republican politicians have gotten billions of more views in recent months and a spike in followers. They couldn't tell if X is directly manipulating this or not. Probably they are. Eva, you wrote about how X suspended white dudes for Harris back in July. Talk about what happened
Starting point is 00:15:58 there and the use of the platform to pick and choose among the white dudes they want to have influence there. Yeah, yeah. This is something that some of my colleagues, as you mentioned, have tried to quantify just what this impact has been on amplifying Trump's base, their voice on X, and we see enough data points. And you can see very visibly that Elon himself, his personal reach is broader than even Trump himself, more than any of the presidents. He has one of the largest personal platforms. And then also people who are supportive of Trump, you just see them getting a far larger reach than supporters of Kamala Harris. And we know that he has put his thumb on the scales behind them. Yeah, I want to ask you about that. There's reports of X using Grok to boost election conspiracy and trendy topics. Elon has become the biggest spreader of anti-immigrant conspiracy theories on X, according to Bloomberg.
Starting point is 00:17:05 False and misleading claims by him have been viewed more than a billion times. Talk about what he did there. You talked about it in your book. He changed it so we were, it was like the clockwork orange. We had to look at him. I'm not on X anymore, but talk about that. Yeah, I mean, so we know that, I mean, this was a very, like, silly anecdote, but I think quite telling that after the Super Bowl in 2023, Elon was quite upset that Biden's tweet was getting more traction than his was.
Starting point is 00:17:34 They both tweeted in support of the Philadelphia Eagles. Of course, Musk thinks he's a much better tweeter than Biden. And so he had the engineering team at Twitter come into the office late at night, stay all night tweaking the algorithm. And the next day we all woke up and what did we see? An entire feed of Elon Musk. But I actually dug into that reporting a little bit more and saw that there were lists of what they called VIP users that they were artificially boosting on the platform. And we also know on the other side of things, he has artificially suppressed certain accounts, accounts that were tracking his jet, for example,
Starting point is 00:18:11 even though he said very clearly, I'm so committed to free speech, I would never do exactly that. And so I think we don't exactly know what's going on behind the scenes at this point, but we do know in the past he's been willing to put his thumb on the scales and change things so that the speech that he likes and he wants to see is augmented. Which is certainly within his rights, except for complaining about shadow banning. He's saying don't shadow ban and then does exactly. Well, consistency has never been his strong suit. No, I always feel every accusation he makes is a confession of something he's done. Tim, we talked about the million-dollar checks.
Starting point is 00:18:47 Another thing that is on the edge, I want to get into some of that. He's one of the top donors to President Trump. He's given about at least $118 million through his Super PAC, America PAC. Talk about that money, the flow of money into it. It's obviously, to me, it's an investment as far as I can see. What prompted him and how is he doing it? Yeah, it's interesting because he really didn't start to see the money with his name on it flow publicly until after, you know, there was another contentious issue being decided. And that was in his role as CEO of Tesla, his enormous pay package, trying to get shareholders to re-approve that. And so, you know, he may in large part, for Republican ground games, playing kind of an unusual role for a PAC, trying to turn out the vote.
Starting point is 00:19:54 And we've seen Elon really kind of hit on these two very important ideas for a candidate, which is you've got to register to vote to vote and you got to turn out to vote. And it puts him in this kind of interesting position as a surrogate. You know, in my previous life, I was a political reporter and I've seen a lot of surrogates on the campaign trail. You know, you get a lot of high profile people and that's good. You know, it gets energy around a campaign and gets people excited at those rallies. But I think back to the early days, and this maybe dates me, following around Howard Dean in Iowa before the Iowa caucuses, and there were all sorts of excitement for him. They were like rock concerts. But at the end of the day, he didn't have enough people turn out to caucus for him, and he didn't win.
Starting point is 00:20:39 And one of the things you see here is Elon is trying to turn out the vote. So, it's not just about getting attention. It's about getting those people who maybe wouldn't necessarily be voting to kind of plug in and go to the ballot box and cast it for Trump. So it's an interesting strategy here that isn't traditional. You know, the history of the U.S. is full of very rich people giving a lot of money and influence behind the scenes. But it's him out there using that megaphone power to do more. Well, it's akin to Henry Ford, I think. I think that's the last time it's been so explicit in terms of owning media properties or using them in that way. We'll be back in a minute.
Starting point is 00:21:20 Back in a minute. Support for On with Kara Swisher comes from NetSuite. On any given day, there can be lots of twists and turns when it comes to economic news. Is it a bear market or a bull market? Are interest rates up or down? Is inflation up or down? All these changing variables can make it difficult for your business to strategically plan for the future. That's why almost 40,000 companies choose NetSuite to help them future-proof their business and stay on track, no matter what tomorrow brings.
Starting point is 00:22:05 NetSuite is a top-rated cloud ERP bringing accounting, financial, management, inventory, and HR into one fluid platform with one single source of truth. You can get real-time insights and data you can use to make the right decisions faster than ever before. That way, when you're closing the books in days, not weeks, you're spending less time looking backwards and more time on what's next. If you're interested in how AI might affect your business, you can download the CFO's Guide to AI and Machine Learning at netsuite.com slash on. The guide is free to you at netsuite.com slash on. That's netsuite.com slash on. Fox Creative. This is advertiser content from Zelle. When you picture an online scammer, what do you see? For the longest time, we have these images of somebody sitting crouched over their computer
Starting point is 00:22:51 with a hoodie on, just kind of typing away in the middle of the night. And honestly, that's not what it is anymore. That's Ian Mitchell, a banker turned fraud fighter. These days, online scams look more like crime syndicates than individual con artists. And they're making bank. Last year, scammers made off with more than $10 billion. It's mind-blowing to see the kind of infrastructure that's been built to facilitate scamming at scale. There are hundreds, if not thousands, of scam centers all around the world.
Starting point is 00:23:23 These are very savvy business people. These are organized criminal rings. And so once we understand the magnitude of this problem, we can protect people better. One challenge that fraud fighters like Ian face is that scam victims sometimes feel too ashamed to discuss what happened to them. But Ian says one of our best defenses is simple.
Starting point is 00:23:46 We need to talk to each other. We need to have those awkward conversations around what do you do if you have text messages you don't recognize? What do you do if you start getting asked to send information that's more sensitive? Even my own father fell victim to a, thank goodness, a smaller dollar scam, but he fell victim and we have these conversations all the time. So we are all at risk and we all need to work together to protect each other. Learn more about how to protect yourself at vox.com slash Zelle. And when using digital payment platforms, remember to only send money to people you know and trust. Support for this podcast comes from Oracle. Even if you think it's a bit overhyped, Thank you. for networking, so you're saving a pile of money. Thousands of businesses have already upgraded to OCI, including MGM Resorts, Specialized Bikes, and Fireworks AI. Right now, Oracle's offering
Starting point is 00:25:11 to cut your current cloud bill in half if you move to OCI for new U.S. customers with minimum financial commitment. Offer ends December 31st, 2024. See if your company qualifies for this special offer at oracle.com slash swisher. That's oracle.com slash swisher. Let's talk about what Elon can get out of this. Musk recently said he was, quote, praying for victory for Trump. He does not pray, but whatever. So he could begin working in the administration.
Starting point is 00:25:42 Here's what Trump said about Elon in an interview with Maria Bartiromo last month. He's a great business guy and he's a great cost cutter. You've seen that. And he said, I could cut costs without affecting anybody. So he will be in the cabinet. Not in the cabinet. He doesn't want to be in the cabinet.
Starting point is 00:25:57 He just wants to be in charge of cost cutting. We'll have a new position, secretary of cost cutting. Secretary of costting. Okay, sure, why not? Voters have asked us about cutting spending while you were with him on the trail, Tim, and also Zoe, you've written about his management techniques at the companies. Let's start with you, Zoe, on this. And then Tim and Eva, I'd love you to talk about what position in the Trump administration and what it would be. But so he sort of lay us out his approach to cost-cutting at Twitter and what happened there.
Starting point is 00:26:30 Yeah, I mean, he comes in the door at Twitter. His stance is very much— With a sink for people to understand. Yeah. Let that sink in. Exactly. He's carrying a kitchen sink. His stance with the company and all of the employees is very much, you guys are all lazy idiots and I
Starting point is 00:26:45 want to get rid of as many of you as possible. He is not sitting down to hear what people think, what worked in the past, what didn't. And in fact, he asks his deputies to get rid of as many of them as possible. He doesn't want to pay out their vested stock and he wants them out the door. And there's kind of a back and forth on how quickly they can cut people. But basically within a week of him taking over the company, half the employee base is gone. And we see almost instantly that core parts of the infrastructure start to break down and his team is having to call people
Starting point is 00:27:17 and beg them to come back. And this is whole back and forth. From Elon's perspective, he's like, look, I got rid of all these people. I save all these costs. And the platform is still relatively functional. But it's one thing to have a relatively functional Twitter or X. It's another to have a semi-functional government.
Starting point is 00:27:34 And I think him deploying these same techniques in the U.S. government is a much scarier prospect. Right. Absolutely. Talk about also that you noted that he didn't pay people. He doesn't pay bills. Very similar to Trump. Right. Yeah. I mean, absolutely. Talk about also that you noted that he didn't pay people. He doesn't pay bills. Very similar to Trump. Right, yeah, I mean, exactly. This kind of gets into his feelings on the regulatory system and interactions, you know, with the U.S. government. But Elon very much operates with the rules don't apply to me. I shouldn't have to pay people if they signed a contract with someone else, but it wasn't me. I shouldn't have to pay people. If they signed a contract with someone else, but it wasn't me, I shouldn't have to honor that contract. It would be up to high-ranking employees at the company to
Starting point is 00:28:12 say, this is going to get you in really hot water. You have to listen to us. You have to pay people at least the minimum. Otherwise, you're going to be embroiled in all these lawsuits. But we largely see him ignore their advice and just move forward the way he wants to. Consequences be damned. And unfortunately, given the scope of his power and influence, there are very few consequences on his behavior when he refuses to play by the rules. Well, he refuses to pay. It's a similar Trump thing. I'm not paying vendors, so I'm just not going to sue me, sue me, sue me. So, Eva, what position in the Trump administration would that be? Do you think he would actually take a position and what would it be? Well, I think the way both Trump and he are couching this, it sounds like a flexible and informal position, which has had this populist campaign against big tech to increase regulatory enforcement.
Starting point is 00:29:12 So we talk about cost cutting. When we talk about cutting red tape, part of that means the opposite of what the Biden administration has done, which is more regulation on big tech companies, pumping the brakes on them, expanding their empires even more, being cautious in rolling out billions of dollars in federal subsidies to them. So what I think he'd like to see for his own businesses is faster checks being sent out of federal subsidies for companies like Starlink, less regulatory scrutiny for companies like Tesla,
Starting point is 00:29:53 less red tape for SpaceX and Starlink. Right. I'm curious what's less than zero. But Tim, you've written about how Elon wants to be this chief red tape cutter, which Eva was just referencing. What does that mean from your perspective? Yeah, it's interesting because in the recent days, it's been a lot about hearing him talk about cutting costs in the government or cutting spending. He wants to cut $2 trillion, which, you know, is like a third of the federal government spent in the last fiscal year. But really what seems to excite him is this idea of being able to slash regulations, in particular regulations that he doesn't like.
Starting point is 00:30:30 And he has been for years kind of complaining about what he calls the little strings that are holding down the giant and that are just in the way. that are just in the way. And so when he points to his own businesses, whether it's SpaceX or elsewhere, he complains about EPA issues or issues with the wildlife agencies. And he just sees these things as slowing him down. And he feels like- During COVID, same thing.
Starting point is 00:30:57 COVID, exactly the same thing. And so this idea of being able to get in there and kind of get rid of things that he feels are not necessary. And then he'll preface it as saying, well, we can't get rid of all regulations. We need safety. If we go too far, we'll just put them back, that sort of thing. But, you know, he's not the first CEO to complain about regulations.
Starting point is 00:31:16 Yeah, Jimmy Diamond did yesterday. And, you know, but the power and the potential there. And the other thing is one of the great things that Elon has the ability to do is to brand things. And so he has branded this. People are, his rally's chanting the idea of him, of cutting costs because he's called it DOGE, the Department of Government Efficiency. There is no Department of Government Efficiency. What Trump originally was talking about, it sounded like a task force, which is the classic thing in Washington. You set up a task force. A grace commission, for example. Yeah. And what, you know, what happens? They don't
Starting point is 00:31:48 really have any power. They can put attention on things. Well, Elon can put a lot of attention on things. And so this idea that he'll go in and start cutting these regulatory issues that are in the way of business, it gets him very excited. So, Zoe, in that regard, Musk is not used to working for someone else ever, I would imagine. Talk about the two of them. I am waiting for that ugly fallout. It's going to happen. Because you saw Trump's face at the rally when he was jumping. Right.
Starting point is 00:32:16 And he was like, what's he doing? Yeah, these are two men with enormous egos who are very sensitive to being threatened by someone equally powerful to themselves. And right now, they're in a very transactional relationship, and it's kind of clear what each one is getting out of that relationship. But I think with Trump in particular, what we know from those close to him is he's incredibly sensitive to looking like a puppet. And he's been that way even with his own family members. As soon as someone looks like they're pulling the strings, no, they have to get out. And I think Elon is in this position where he himself cannot run for president. And so here's
Starting point is 00:32:55 an opportunity for him to be- For people who don't know, he's an immigrant, illegal for a short amount of time apparently, but he's an immigrant and so he can't be president. Exactly. But this is an opportunity for him to be kind of a shadow president and have a ton of influence in a way that he hasn't so far. But how does that link with Trump? Because I don't know. I feel like it's, I'm looking forward to that chapter. As soon as he starts to really, you know, rule from behind the scenes, I think we might see some real fallout. And if Trump, you know, is elected and he no longer has the use for Elon that he had on the
Starting point is 00:33:31 campaign trail, I think their relationship could devolve very quickly. Tim, weigh in on this. You know, clearly there could be some rough patches ahead for the two. But one of the things that Elon is doing is giving voice to, you know, some classic conservative values that excite the party. I mean, when he talks about cost-cutting, when he talks about getting the government out of your pocket, these are core things. And in a lot of ways, that messaging and that building that excitement helps Trump. It helps, it potentially helps Trump in a second administration with Congress to enact some of his policies and to get things through there. So there could be some benefits with just the way that Elon can excite people for these ideas that, as he kind of calls them, common sense,
Starting point is 00:34:18 which, as time has shown, can be very difficult to actually enact cutting government spending cutting regulations is very difficult but what about their interpersonal relationship absolutely that clearly could be an issue as it has been in the past you know you think about that true social post that donald trump did uh kind of suggesting that elon was on his knees asking for things during the first administration. They're two volatile people. The question is, how pragmatic can Elon be? Because, you know, he's going to need things. And ultimately, having a friend in the White House is very valuable.
Starting point is 00:34:55 Yeah, absolutely. But I'm a Highlander girl. There can be only one. And that's where they're going to end up fighting. I'm certain of it. I'm almost certain of it. But obviously, having a direct line to the White House would be great for his business, Elon's businesses.
Starting point is 00:35:07 Let's go through two scenarios where he could stand to gain in the Trump presidency and what impact a Vice President Harris presidency could have. Let's start with SpaceX and Starlink. Elon's got massive government contracts, many millions of dollars. SpaceX is already the dominant player in the space industry working with NASA.
Starting point is 00:35:24 There was a story in the Times about how SpaceX has been building military and spy satellites for use by the Pentagon. Eva, you've written about Starlink as a boom as a business if Trump wins. Talk about that. Are we going to see NASA pivot to Mars? And then, alternately, if Harris wins, is he in danger of losing those contracts or at the very least losing his national security, which I've heard from a number of intelligence people. Yeah, yeah. I think what is kind of remarkable is that Starlink is actually mentioned in Trump's election platform where he mentions the term near-Earth orbit, which pretty much refers
Starting point is 00:36:01 to Starlink at this point. It's a field overwhelmingly dominated by Starlink and no one else at this moment. So saying you're going to increase investment in near orbit in near terms means a promise of business for Starlink. On the flip side, for a Harris administration, I think one challenge that Elon Musk faces with either administration
Starting point is 00:36:26 is a concern of vendor lock, of SpaceX being the only vendor and the risk that brings to the government. And so there's a judgment call of how much of orders do you give to the number two player and the number three player. Under either administration, SpaceX is probably going to be number one in its field in the near future. But is that 80 percent? Is that 60 percent? That's like billions of dollars, maybe tens of billions of dollars that we're talking based on that judgment call. And I think it's clear if Trump has a close relationship with Elon Musk, that could make a difference in just how trustworthy they see him. And with Harris, not so much. Yeah, yeah.
Starting point is 00:37:14 And under the Biden administration, sort of the talking point from the Pentagon consistently has been diversification. When you mention space, they say they want to diversify, and that means... And yet they've given Starlink all the business, which is really interesting. I mean, they really have. Well, if you look carefully at the contracts, yes, to date, they're the only player in town. So to have to... It's like when the iPhone came out. It's the only thing in the market. But if you look closely, like the most recent contracts, they picked 19 satellite vendors, which is kind of a staggering number for a market that's overwhelmingly dominated by SpaceX. And it means they want other players. They want other players
Starting point is 00:37:57 there. Yeah. So Zoe, what happens at Twitter? Musk famously reinstated users that were previously banned, including the former president himself. It's become a megaphone for misinformation and inciting violence. And again, I shall repeat what I call it, a Nazi porn bar. Trump railed in serendipity on January 6th using Twitter. What happens to X if he wins and if Harris wins and the future of the platform itself? Harris has previously advocated for increased regulation on social media platform. Musk is now saying she will shut it down and arrest him, which is a little bit drama queen level. But that's clearly not true. But talk about Twitter or X under each administration.
Starting point is 00:38:35 Honestly, I don't see a whole lot happening either way. I mean, he's done so much already to turn it into a right-wing echo chamber, which you called very early. This was his entire early. This was his entire intent. This was the project of Elon buying Twitter in the first place, and he's been successful in that regard. And, you know, we've seen the FTC try and investigate, the SEC get involved at different times. But ultimately, given Elon's power, like what's really going to happen? He's going to have to pay a little fine. I think as ex-previously Twitter becomes more and more of a crucial platform for conservative ideas and conservative politicians, Elon's going to become more invested in seeing it be successful.
Starting point is 00:39:20 And so while previously he might've said, the platform's hemorrhaging money, I'm not going to pour more of my personal wealth into it. I could see him now if regulation comes down, he has to pay a fine, just ponying up and paying that fine in order to keep the platform going. Yeah, I think he's going to keep it. No question. It's like, why not? He's rich. Everyone's always like, oh, now he's, I'm like, why? He's so rich. He's getting richer. He doesn't care. So, Tim, what about Tesla? Trump had previously threatened to repeal some of the pro-EV policies that Biden put into place.
Starting point is 00:39:53 It doesn't seem like Elon's afraid of that, though. He recently claimed that he was going to grow Tesla 20 to 30 percent in 2025, which led to a rally on Wall Street. But I and other analysts are very skeptical of him actually doing that. I think they're just words. What do you think the impact of a Trump partnership on Tesla would be? Trump has been weirdly negative about EVs, et cetera. And you've written about the impact of Trump went on Tesla's special relationship with China. Does that change the calculation at all? And same thing in a Harris administration.
Starting point is 00:40:21 Yes, this is an interesting thing. Whereas in a Trump administration, SpaceX has probably helped. In a Harris administration, Tesla is probably beneficial. Very much so, yeah. And, you know, Elon would like to say he doesn't want subsidies, he doesn't want government help for Tesla, but Tesla has benefited greatly from governments wanting an EV industry. And so kind of a detente has kind of formed between Trump and Elon in this
Starting point is 00:40:48 regard, in that essentially, Elon kind of supports this idea of not wanting mandates. The Trump administration talks about, you know, forcing people to buy EVs, which is not really what's going on. It's pushing people towards EVs, it's pushing automakers towards EVs for emission issues. But still, it sounds good in a soundbite, the idea that they're going to take your gasoline car from you, right? So, Harris administration probably better for Tesla, and you hear from Tesla investors. It's interesting about the China situation. You know, it wasn't until Tesla was able to open its factory in China that you really started to see the real growth. And at this point, to open its factory in China that you really started to see the growth. And at this point,
Starting point is 00:41:33 if not half, close to half of the vehicles are made in China. That is the engine in a lot of ways of its business. And they were able to open that factory in China without having a joint venture, which was unprecedented. And that is in part because of the special relationship that Elon developed with that government, a government that was wanting to build out its own EV industry. And is building out. And is, and very successfully. And now to the point where local players are really rivals and are really scaring the rest of the industry. Oh, they're killing Tesla in China, for sure. And this is kind of the classic kind of issue in China is building up the locals and then kind of turning on perhaps the foreign companies that have come in.
Starting point is 00:42:12 So there is this real risk. The idea that a Trump administration might kind of escalate a trade war is on people's minds. If the U.S. and China get more complicated, Elon is already in the middle of it. He's seen as perhaps as a proxy for the Trump administration. Here's a guy who's been on stage with Trump who talks about being part of the administration. And there's a real thinking among those kinds of folks who study these things that Elon will be kind of put in the middle of that. And if he can't deliver, that could really harm him. Absolutely.
Starting point is 00:42:43 So very quickly, Elon's putting a lot of money into XAI and Grok. He's raising money for investors at a $40 billion valuation. I think it's probably not in the front row of AI companies. I think most people can agree. But any of you, Neuralink, XAI, come into play with these political ambitions? Zoe? It's not clear that there's going to be a huge difference between a Trump and a Harris administration in terms of AI regulation in particular. I think either way, Elon is interested
Starting point is 00:43:12 in being a dominant player in that space. But as you said, he isn't right now. XAI certainly is not. And we're seeing him be kind of hilariously distracted by trying to elect President Trump. He's running six different companies, and yet he's spending all this time in Philadelphia campaigning. It's a good investment of his time. Yeah, exactly. And I think he thinks it'll pay off. I think he knows that Harris won't really go after him because she's a normal person. Yeah, I think AI, like right now, these AI initiatives take an enormous amount of focus and investment.
Starting point is 00:43:45 And I think it's really an open question whether he is going to be able to provide that or whether he's going to get distracted by other shiny objects. We'll be back in a minute. Support for this show comes from Lumen. There's endless advice out there on how to manage your weight and your stress in your sleep, especially as you age. Apparently, good metabolic health can help you stay on top of all of those things. But trying to monitor your metabolic health has never been easy. Lumen wants to change that. Lumen is a handheld device that's designed to monitor your metabolism with just your breath. You know those old-timey recordings of a patient running on a treadmill
Starting point is 00:44:29 wearing what looks like an oxygen mask? Well, that's one way doctors can check your metabolism, and now Lumen wants to bring that home in a device the size of your computer mouse. If you want to take the next step in improving your health, go to lumen.me slash Cara and get 15% off your Lumen. That's l-u-m-e-n dot me slash Cara for 15% off your purchase. Thank you, Lumen, for sponsoring this episode. Robinhood is introducing forecast contracts so you can trade the presidential election. Through Robinhood, you can now trade financial derivatives contracts on who will win the U.S. presidential election, Harris or Trump, and watch as contract prices react to real-time market sentiment. Each contract you own will pay $1 on January 8, 2025, if that candidate is confirmed as the next
Starting point is 00:45:21 U.S. president by Congress. Learn more about the presidential election contracts on Robinhood at www.robinhood.com slash election. The risk of loss in trading commodity interests can be substantial. You should therefore carefully consider whether such trading is suitable for you in light of your financial condition. Restrictions and eligibility requirements apply. Commodity interest trading is not appropriate for everyone. Displayed prices are based on real-time market sentiment. This event contract is offered by Robinhood Derivatives, a registered futures commission merchant and swap firm. Exchange and regulatory fees apply. Learn more at www.robinhood.com slash election.
Starting point is 00:46:01 Support for this podcast comes from Anthropic. You already know that AI is transforming the world around us, but lost in all the enthusiasm and excitement is a really important question. How can AI actually work for you? And where should you even start? Claude from Anthropic may be the answer. Claude is a next-generation AI assistant, built to help you work more efficiently without
Starting point is 00:46:25 sacrificing safety or reliability. Anthropic's latest model, Claude 3.5 Sonnet, can help you organize thoughts, solve tricky problems, analyze data, and more, whether you're brainstorming alone or working on a team with thousands of people, all at a price that works for just about any use case. If you're trying to crack a problem involving advanced reasoning, need to distill the essence of complex images or graphs, or generate heaps of secure code, Clawed is a great way to save time and money. Plus, you can rest assured knowing that Anthropic built Clawed with an emphasis on safety.
Starting point is 00:47:02 The leadership team founded the company with a commitment to an ethical approach that puts humanity first. To learn more, visit anthropic.com slash Claude. That's anthropic.com slash Claude. So Tim, you and your colleagues at the Wall Street Journal published a story recently on Elon's close ties with Russian President Vladimir Putin. You wrote it back in February that people were calling him a hashtag Moscow Musk. He's tried to woo other right-wing world leaders like Argentinean Javier Malay and India's Narendra Modi to push his business interests.
Starting point is 00:47:34 We talk about his interest in China, obviously. How concerned should we be getting more power and influence under Trump? Talk a little bit about the Putin relationship and then Zoe and Eva, what are your concerns in that regard? Well, it's worrisome to folks who follow these things. My colleagues were reporting that Musk and Putin have had regular contact, which is, you know, it counters what Elon has said. A few years ago, he said he talked to him just once.
Starting point is 00:48:04 Yeah. And the idea that they're in regular contact really worries folks, given the fact that he's so vital to the space program, as we've talked about, but also his powers with Starlink and his contracts with the Pentagon. a man who, he even talks about how he's got top secret clearance. He's got his fingers in very important parts of the U.S. government in a way that is not typical. And you don't see Pentagon contractors, you know, on a regular basis talking about supporting Putin, which is this interesting kind of relationship. Well, the head of NASA was worried about it too, in an unusual statement. Absolutely. And so, it's not just that situation. If you think about kind of the totality of what we've seen over the year, there's been a lot of like Russia, Russia, Russia, right?
Starting point is 00:48:50 Whether it was Dr. Carlson going to Russia and coming back with his interview with Putin and filling the X platform with those videos about how great the grocery stores are there and Putin talking about his admiration for Musk or, you know, Musk earlier this year trying to get his supporters on X to lobby against money going to the Ukraine or, you know, the reports of Starlink being used by Russian forces in the Ukraine. You know, you're also seeing kind of on X kind of a surge of Russian state-backed activity, according to researchers.
Starting point is 00:49:26 It's just a lot of Russia, Russia, Russia at a time when Russia is the U.S.'s chief adversary. And you see Elon on stage with Trump and what kind of influence he's going to have. It raises a lot of questions. And it always was an issue with the Trump administration. Eva, and then Zoe. a lot of questions. And it always was an issue with the Trump administration. Eva, and then Zoe. Yeah. So, one thing that's not necessarily talked about too openly is the telecommunications industry is deeply intertwined with intelligence operations in every country. Because if you think about it, if you're going to spy, what tools do you use to spy? You're going to either tap or officially use some sort of telecommunications tool. And so, yeah, that's exactly why Elon Musk is not just a car maker. Like, if you look at the
Starting point is 00:50:15 kind of people he's meeting with, he's meeting with Putin. You know, Netanyahu takes time in the middle of a war to meet with him. Like, that's why he has this elevated position where he's impossible to ignore for the president, whoever the president is, and also an enormous security risk because he isn't a traditional contract, a federal contractor. He doesn't play by those rules.
Starting point is 00:50:40 No. Zoe, do you see a moment where you would lose his national security credentials? Obviously, the journal's written about his drug use, you know, there's Putin stories. It all feels like a Bond movie at this point. Yeah, it really does. But again, I think he's, the U.S. government is so dependent on Musk at this point that it's very hard to see how they'll be able to hold him accountable. But I think the Russia example is so telling because when we look at oligarchs in Russia who stood up to Putin, those people are no longer oligarchs and they're
Starting point is 00:51:10 no longer billionaires. It's really, they have become his cronies and part of his political operation rather than his political rivals. And I think that while business leaders in the U.S. might think they can have this transactional relationship with Trump, and then if he's elected and things do become more authoritarian, they'll be able to kind of hold the line on some of the areas where they disagree with him. I think the history of authoritarianism says otherwise. Yeah, so I'm going to end on that before we go. I was talking this week with historian Tim Snyder about the rise of digital oligarchs.
Starting point is 00:51:45 He's specifically concerned about Elon. As we laid out, he's got a lot of power, more money than anyone on the planet, more influence than many world leaders. He's already impacting the outcome of wars. He owns spy satellites. And he doesn't play well with others for too long. I think he has issues around drugs, et cetera, et cetera, et cetera. It just goes on and on and on. And quite a healthy ego, I would say.
Starting point is 00:52:06 He told me many years ago he thinks we're living in a computer simulation. I think he thinks he's player one in that simulation. Based on what each of you know about him, where is ready player one in a year or two into each administration? Tim, let's start with you, then Eva, and then Zoe, you can finish. Well, I hate to make predictions, but it seems likely that no matter what happens, he's going to be in the center of more chaos, right? That's where he wants to be. That's what he kind of thrives off of.
Starting point is 00:52:39 And he's got so many companies and so many balls in the air that there's always something going on, right? And he's got so many companies and so many balls in the air that there's always something going on, right? So it's continuing to push his priorities and the needs for those companies and for kind of his business interests. That's what he does. He's pushing forward for those things. So he's continuing to kind of swirl around and try to advocate for those things. Okay. And in the Harris administration?
Starting point is 00:53:04 I think it's the same way. It's still fighting either way. He's so influential that it's not like he can go, he's not like he's going to go away, right? He might become the chief antagonist for a Harris administration given his platforms, but he's still going to have to play with the government and figure out ways to do it. He might have more investigations against him. One of the real benefits, we've talked about how, you know, in a Trump administration, he wants to cut regulations and spending, and that will be very hard. One of the real benefits he might have is the chilling effect on those regulators who oversee him, who maybe don't want to get into that limelight and have the big fight with him and just kind of make things easy for him. Okay. Eva?
Starting point is 00:53:42 and just kind of make things easy for him. Okay. Eva? Well, we know one of his long-term goals is to go to Mars within his lifetime. Yeah, can't wait. So I think under the Trump administration, we'd see him sort of with roadblocks cleared, moving rapidly in that direction. Under Harris administration, there's probably going to be more scrutiny and concern about him. And the question will be,
Starting point is 00:54:09 is there an alternative? And right now, for a lot of these lines of business, the answer is no. Amazon's a potential competitor. Jeff Bezos' businesses, but maybe not. And without a viable alternative,
Starting point is 00:54:23 it's not even a question on the table. Can we cancel his national security clearance? Can we stop using his businesses? Well, they could cancel it and let Gwynne's shop will run it. He doesn't have to have it. Potentially. She's been running the company. But it wouldn't be the same, right?
Starting point is 00:54:38 Yeah. I think they're not going to go out of their way to get in a fight with him. Why would they? It takes folks away from her administration, and then it's that for the whole four years. I think she won't, actually. She's quite a sensible person in that regard. Zoe, finish up. Yeah, I think under a Trump administration, we see Musk's political power codified. We see him be in a position to regulate regulators that have been looking into his companies and being able to push his political agenda of small government. And we'll see him become even more wealthy and powerful than he is
Starting point is 00:55:11 today. So that's a pretty intense prospect and seems quite likely. I think under a Harris administration, we see more of the same. And what I mean by that is prior to this current campaign cycle, we saw Musk, you know, involved in politics, but also running all of his other companies. He had a lot of different goals, and now we've seen him kind of single-mindedly focused on electing Trump. If Harris is elected, I see a small reprieve from that political project. I think that he'll go back, he'll focus on Tesla. Like Tim and Eva said before, he actually stands to benefit with that company in particular under a Harris administration. And then I think perhaps before the next election cycle, maybe
Starting point is 00:55:50 he'll ramp up again and try and get a Republican, a conservative politician in the White House. Who would it be? That's a prediction that I don't want to make. Probably. I don't know. That's interesting. Vance, I would guess. I guess he would push Vance and stuff like that. There's a lot of kismet between those two. Yeah, kismet. That's an interesting way to put it.
Starting point is 00:56:07 Anyway, thank you guys so much. I really appreciate it. Thank you. Thank you. Thanks. And we'll see what happens as we move forward. On With Kara Swisher is produced by Christian Castro-Russell, Kateri Yochum, Jolie Myers, Megan Burney, and Kaylin Lynch. Nishat Kerwa is Vox Media's
Starting point is 00:56:25 executive producer of audio. Special thanks to Claire Hyman. Our engineers are Rick Kwan and Fernando Arruda, and our theme music is by Trackademics. If you're already following the show, you have one more day to cast your ballot. Go do it. If you haven't already, go vote. For goodness sake, it's a privilege and an honor to do so in a democracy, and if you don't do it. If you haven't already, go vote. For goodness sake, it's a privilege and an honor to do so in a democracy. And if you don't do it, well, I'm going to be very upset with you. Go wherever you listen to podcasts, search for On with Kara Swisher and hit follow. Thanks for listening to On with Kara Swisher from New York Magazine, the Vox Media Podcast Network, and us. We'll be back on Thursday a breeze. So now, it's easier than ever to be a marketer. Get started at HubSpot.com slash marketers.
Starting point is 00:57:41 This podcast comes from Stripe. Stripe is a payments and billing platform supporting millions of businesses around the world, including companies like Uber, BMW, and DoorDash. Stripe has helped countless startups and established companies alike reach their growth targets, make progress on their missions, and reach more customers globally. The platform offers a suite of specialized features and tools to fast-track growth, like Stripe Billing, which makes it easy to handle subscription-based charges, invoicing, and all recurring revenue management needs. You can learn how Stripe helps companies of all sizes make progress at Stripe.com. That's Stripe.com to learn more. Stripe. Make progress.

There aren't comments yet for this episode. Click on any sentence in the transcript to leave a comment.