Pivot - The Twitter DeSaster and the Surgeon General’s Social Media Warning

Episode Date: May 26, 2023

Meta will sell Giphy in an antitrust loss, and the man who ran a Twitter account tracking Elon Musk’s private jet is now tracking Ron Desantis. Also, the latest in the culture wars: A Florida school... has limited access to Amanda Gorman’s poetry, and Target will remove some Pride merch after a backlash. Plus, Governor Ron DeSantis announced his presidential run on Twitter Spaces… and it didn’t go quite as planned. And the Surgeon General warns that social media may be harmful to young users. Then, a listener question on HBO Max rebranding to Max. Send us your questions and tell us what Pivot’s rebrand should be! Call 855-51-PIVOT or go to nymag.com/pivot. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Starting point is 00:01:00 Just go to Indeed.com slash podcast right now and say you heard about Indeed on this podcast. Indeed.com slash podcast. Terms and conditions apply. Need to hire? You need Indeed. Hi, everyone. This is Pivot from New York Magazine and the Vox Media Podcast Network. I'm Kara Swisher, and I have a doctorate.
Starting point is 00:01:26 Thank you. What? I mean, you got a doctorate? I gave the commencement address at Cooper Union, and they gave me an honorary doctorate. And so you may call me Dr. Swisher now. Dr. Swisher. No, your family now has two doctors.
Starting point is 00:01:39 Yeah, exactly. Mine's a fake one, but there I am. I don't have a PhD or anything near it. I have a master's degree, but certainly not a PhD. People all the time introduce me in media as doctor because they assume every professor has a PhD. Oh, really? Which I don't, just to be clear. Yeah.
Starting point is 00:01:55 How was that? How did your commencement speech go? It was great. You know, I have to tell you, Scott, you want to feel better about the world, meet young people. Meet with young people. The student who was giving the address was astonishing. Just a great speech. They are honest about things, but hopeful and yet at the same time, not stupid.
Starting point is 00:02:14 He talked about how he hates the word resilient and being referred to as resilient, which I agree with. You know what I mean? Like as if you get used to being under siege. And so he was great. It was great. It was just, it was great. And the woman who runs Cooper Union, it's a really, it's a small but really interesting school right in the heart of the East Village. And it sort of combines art and science. And so, there's architecture, there's art, there's lots of engineers, mostly engineers. But it sort of reminds me of that Steve Jobs idea of art and science together.
Starting point is 00:02:47 And you can see it in action. I just was super impressed. It used to give every student free tuition. They had some setbacks, and they're trying to get back to that now. So the students are, you know. Was this your first speaking engagement at a commencement? Yes. Yes.
Starting point is 00:03:04 Yes. I did a high school commencement once. By the way, that's not me wanting to know about you. That's me prompting you to ask me if I've ever spoken at a commencement. Oh, did you ever speak at any kind of commencement, any kind of transition of people to a next thing? I've spoken at one college commencement. Do you want to guess where and when it was? If they were smart, UCLA, because you went there. But Florida State University. FSU. Yeah. I was the student speaker at the Berkeley commencement. Oh, my goodness. When you went there? That's a real flex. Wow. You were elected then, just like this kid
Starting point is 00:03:42 that was so amazing at Cooper Union. Were you elected by your peers? I wasn't elected. Oh, I guess. I was selected. They came up to me. Someone from student government came up and said, we'd like you to be the commencement speaker. Oh, wow. Yeah, because usually they get selected now in a vote or competition. Wow, that's great. What did you say? Let me hear a very short version. Oh, it was all about my mom. My mom was sick. So it was very emotionally manipulative. No, but it was probably heartfelt. That's called heartfelt, Scott. It was probably true. Did you have hair at the time? A lot of hair. I had good hair. As a matter of fact, you know how I got to Berkeley? My mode of transportation was a skateboard and a ponytail. I had a ponytail in graduate school.
Starting point is 00:04:26 That was a good look. That's how you lose your virginity at 19. Have a ponytail and a skateboard. The skateboard actually probably helped. Yeah, you would probably be a good commencement speaker now, I would think. You're very inspirational. Yeah, yeah.
Starting point is 00:04:39 I told you, you helped Alex, for example. You inspired him. And Louis wants to talk to you about your man book. He has thoughts about men and his friends and friendship. And he's very much someone who wants men to be more emotional friends. We are. I think a lot of young men are mistaking friends for real friendship.
Starting point is 00:05:00 And that is, you know, we're online. I mean, when I first moved to New York, I didn't have friends. I had wingmen. I'm like, I'm new to New York. I need to go out. I need partners in crime. But I didn't really appreciate what it meant to invest in and receive friendship. And I don't think men in general are very good at it.
Starting point is 00:05:18 This is what Louis was talking about. And he's made some other friends that are more friends. And, you know, he struggles with it because he's someone who wants emotional friendships with men. And he wants more from his friends. He wants to expect more from his friends than just, hey, dude, let's drink or let's go to a strip club or whatever. It was a very, and I said, you need to talk to Scott Galloway about this because it was very, this is, I think, what you're writing about a little bit in this book. So, anyway, he has some thoughts. He has some thoughts he'd like to share with you.
Starting point is 00:05:47 Well, if we run out of ideas, we'll turn to his doctorate mother. You have to call me Dr. Swisher this whole show. Dr. Swisher. Dr. Swisher is in the house. Yeah, it was great. We have a lot to talk about. Lots has gone on, including last night. And, of course, the HBO Max rebrand, which you've been having a good time talking about. But today, we have so much. I want to get to that rebrand first. But first,
Starting point is 00:06:10 just so you know, we're going to talk today about Ron DeSantis and the Elon Musk experience, a failure to launch, as they're calling it, or disaster. Get it? DeSantis, disaster. The Surgeon General says social media is a new smoking, and we'll take a listener question about the HBO Max rebrand. So we're going to get to that in a minute. But I want to start with something that's super disturbing to me. And it's one of the many things, speaking of Ron DeSantis, students at Florida Elementary School can no longer read the poem that Amanda Gorman read at President Biden's inauguration. It was a beautiful poem. The school limited access to the poem after a single complaint from a single parent. The parent complained the poem is, quote, not educational and contains, quote, indirect hate speech while misidentifying the author as Oprah Winfrey.
Starting point is 00:06:51 Last week, Governor DeSantis signed into law a requirement the schools pull challenge books within five days of receiving complaints. This is ridiculous. Let's listen to part of the poem the parent pointed out. Wade, we've braved the belly of the beast. We've learned that quiet isn't always peace. And the norms and notions of what just is, isn't always just is. And yet the dawn is hours before we knew it.
Starting point is 00:07:23 Somehow we do it. Somehow we've weathered and witnessed a nation that isn't broken, but simply unfinished. Well, she's so impressive. That was impressive. I remember that. It was very moving. LGBT book bans are increasingly common, but a report by The Washington Post found that a majority came from just 11 people. Eleven people in our nation are doing this.
Starting point is 00:07:48 The serial complaint filers accounted for 6% of all challengers, but were responsible for 60% of all filings. It's a loud group. And just in time for Pride Month, I'll note, Target will move some of its LGBTQ plus merchandise after backlash threatened its workers' safety. The retail has featured Pride products in June for more than a decade. Well, if you think about what we have now, a campaign conducted by certain parents and student unions to ceremonially ban books, books targeted or those seen as subversive or representing ideologies opposed to a certain viewpoint, books that are mostly written about a lot about coming of age, about views that are contrary to kind of what you would call this
Starting point is 00:08:35 conservative American Christianity. Now, what I just said there is the exact description, there is the exact description. If you go to Wikipedia and read the first paragraph, but take out the word Nazi, what I just read is how Wikipedia describes the Nazi book burnings. And to not call the past around how and immediately say to yourself, this is how it all starts. Yeah. They're targeting, it's thinly veiled. If she were a white poet whose parents lived in Alabama and she drove a pickup truck, would they have banned the poem?
Starting point is 00:09:20 This is such thinly veiled bigotry and weirdness. And there's not enough people who are old enough or unfortunately know a World War II veteran or a Holocaust survivor. And then you have the world's most powerful man saying to a famous kind of target of anti-Semitism that he hates humanity. And we have essentially these book burnings, but they can't burn books anymore because they're digital, so they just ban them. It's just like, folks, you know society, Western society has been here before, and the story doesn't end well. It's such a small group of people. That's, you know, right-wing commentator and dickless wonder Matt Walsh tweeted about his movement. We can't boycott every woke company, but we can pick one, it hardly matters which, and target it with ruthless boycott campaign. Claim one scalp and then move on to
Starting point is 00:10:09 the next. First of all, I don't even want to say about a person like this. He's the one that always attacks trans people. He's really quite, like, I don't even know what to say about him. The less said the better. Anyway, it's a very strange thing. It's so few people are involved in this. And it's something you talk about a lot, which is the, you know, the intolerant minority and not even just a minority of the minority is doing this. And that's what you have to keep in mind. Most people sort of shrug their shoulders. There was a great video of it, I think it was a Target employee. And she's like, there's nothing wrong with this pride stuff. Like she was handling it well, like, and she was sort of perplexed. And this guy was being aggressive at her. And like, this is, you know,
Starting point is 00:10:48 pedo and grooming and all this stuff. And she handled it beautifully, but was completely like, can I help you with something? Do you want to buy something? Please leave me alone, that kind of stuff. So it's weird. It's just most people are like, what are you talking about, you stupid person kind of stuff? Well, I think,, I think it's a lesson for both sides because, I mean, at Netflix when people were upset about what Dave Chappelle was saying, Ted Sarandos came out and said, words are not violence. If this offends you in pushing the boundaries, letting comics push the boundaries of saying uncomfortable things offends you, you shouldn't work here. And I think that at the same time, school districts and the CEO of Target needs to say, if this offends you, you shouldn't shop here. So there's more of it from the far right, but some, just to be fair, some of those dangerous
Starting point is 00:11:43 things around. Come on, Scott, you're doing it again. It's so, it's all from the right right now against trans people, against gay people, against black people. This is not, you're not seeing the left-wing person march into Chick-fil-A and saying, you're all too religious. You don't see it. It doesn't happen. Or let's have legislation against, you know, the people of Hobby Law. It's just not happening. Let me be clear. It's much more dangerous. It's much more cruel from the right.
Starting point is 00:12:11 But there is still an emerging narrative and a temptation on both sides of the polls to try and shame people and deny them of their right to catalyze a conversation when you don't agree with them. And that if you don't adopt a narrative that you are a bad person and someone that is dangerous, that happens from both sides, Kara. Yes, but on one side, it is just words, as you say, and the other, it's action. It's actual action. That's true. On the far left, they're not passing legislation. Yeah, I agree. It's just there's a very big difference here. And they've gotten taken, physically taken the
Starting point is 00:12:44 book out. You're doing it again. You're doing it again. I'm calling Christiane Amanpour so we can discuss this because she said both sides is not neutral. You know, ever since you got your doctor, you're unbearable. That's Dr. Swisher to you and doctor is in and declaring you sick in the head. doctor is in and declaring you sick in the head. Anyway, this is going to go on because this is how they operate on the fringes and into the middle, trying to cause us all so much divisiveness. And let me just say, Amanda Gorman, your poem was beautiful and deserves widespread reading. It probably will sell a lot more copies because these imbeciles target it. Anyway, in tech news,
Starting point is 00:13:22 Meta will sell Giphy. This is interesting to Shutterstock for $53 million. That's the first time it had to sell off an asset because of antitrust regulations. It originally bought it for $300 million, was ordered by UK competition authorities to divest. They'd fought it for a bit. You know, I guess it's not working for them. And they had to divest it anyway in this year of efficiency and begin another round of layoffs Wednesday, by the way, targeting 10,000 business employees. Lost a lot of money here. Well, that's the way it goes. I think they probably were like, oh, well, let's just move along.
Starting point is 00:13:58 Yeah, this is, you know, okay, we bought something. It didn't work. It's an easy give. It's not. I mean, I was never entirely sure. I guess I'm trying to go back to the original justification for purchasing it for half a billion bucks, that if you have an attribute. Explain what Giphy is for people so they don't know. Well, essentially, it's those wonderful little videos or memes that you can insert into a tweet or a piece of online content.
Starting point is 00:14:26 But it's a way of differentiating a piece of content. And it's really fun. And it's really interesting. And if you type in Kara Swisher commencement speech, I don't know what you get. That would be interesting. Nothing. It doesn't show up on Twitter, FYI. But go ahead.
Starting point is 00:14:40 But I guess the idea was if we go vertical and we own this media company that differentiates our content versus content posted on another platform, but I guess they were never able to justify or they were worried about raising any trust flags if they didn't let people post use Giphy for other platforms. Because my understanding is I can go on Giphy and post it on other platforms. But yeah, 90% decline, destruction in value. Good for, I mean, the good employees at Giphy built something really cool and they had Facebook shareholders overpay for it by 10x. Yeah. And there we have it. And then move along. That's probably fine at Shutterstock. Those things are, I use them all the time. I like them. You love them. You went on a Giphy orgy this morning with your review of the DeSantis thing, which we'll come back to. I thought it was a pretty good review. That was a pretty good assessment.
Starting point is 00:15:27 If I say so. It was very doctoral. I'm thinking of changing it to a doctorate on fuck-ups. We'll talk about that in a minute. Jack Sweeney, the man who ran a Twitter account tracking Elon Musk's private jet, is now focused on Governor Ron DeSantis' move. Ron DeSantis uses a lot of people's private planes, by the way. Users can now follow the flight path of DeSantis' move, DeSantis uses a lot of people's private planes, by the way. Users can now follow the flight path of DeSantis' private plane on DeSantisJet on Twitter. The account displays public flight data with a 24-hour delay. That keeps it in line with Twitter's rules. Last December, Twitter banned the ElonJet account for posting coordinates in near real time. This may be the only way that voters see the governor's travel. Earlier this month,
Starting point is 00:16:03 DeSantis signed a law protecting travel records of state leaders from public disclosure. How ridiculous. Democrats have criticized the bill. Everybody should, saying it doesn't allow for transparency and allows donors to have secret influence ahead of a presidential campaign. That law really perplexed me. perplexed me. Whether or not some of these travels should be public if taxpayers are paying in a lot of places, the governor uses private jets and turns it into a Clarence Thomas situation. So what do you think about that? I think you need to separate. I think if you're flying, if you're using public transportation that's taxpayer funded, there should be a different set
Starting point is 00:16:42 of transparency requirements than if you're a private individual flying your own plane. And where I do have sympathy for Elon— But if he's using rich people's planes and their in-kind donations to go to campaign events, that's kind of different. Yeah. Then my understanding is the laws that you have to, or it used to be, you had to document that donation as a campaign contribution, and then it becomes public domain. Where I'm headed is, I'm not sure we should be allowed to track people by their license plate. People pay tolls on highways. That's technically somewhere. Someone could probably reverse engineer it and find your traffic. If you can track someone's plane,
Starting point is 00:17:22 shouldn't you be able to track them in their car? So I'm not sure you should be able to track someone by plane. The head of the finance department at NYU Stern, who's brilliant, his name's David Yermack. And he did this fantastic research 10, 15 years ago, where because it's public information, he was tracking the tail numbers of CEOs. And he found that when CEOs were traveling to a vacation spot the day after their earnings, and you could see where they were planning to go with the flight manifest, it meant that the earnings were going to be positive. Oh, wow. Because if a guy's headed to Anguilla the day after his earnings, it means he's about to post good numbers. Yeah. And it was just such amazing research.
Starting point is 00:18:01 Both good numbers. Yeah. And it was just such amazing research. But anyways, reverse engineering it to here. I don't know if that should be public domain. If you're a private citizen flying your own plane. I get your point. I see your point there. I do.
Starting point is 00:18:15 I think people are going to do this anyway. And this is sort of stunt and pranky at rich people. It could be dangerous. But if it's 24 hours, I don't care if it's 24 hours. It's like reporters digging up. He flew here and then flew there. But people that are public servants really do need to say where they get their private planes from. It seems like most people would be like, yes. Yeah, and we get to say Elizabeth Warren, while she engages in class warfare,
Starting point is 00:18:44 is using private jets to get places. I think that stuff's fun. I think that should be open season. Absolutely. And it often is, is an attack vector. But in this case, Ron, just you're such a chode. Anyway, and speaking of a chode, let's get to our first big story. First, big story.
Starting point is 00:19:08 On Wednesday, Governor Ron DeSantis officially kicked off his campaign for the presidency in a Twitter space with Elon Musk. But like a SpaceX rocket launch, things didn't go quite as planned. Failure to launch. The event started late, had technical difficulties, and drew fewer than 600,000 listeners for crashing completely. It relaunched a few minutes later and had several different problems. People kept getting thrown off and this and that.
Starting point is 00:19:30 Ran for about an hour, but didn't ever regain its full audience. People are pegging it at 150 to 200,000 maybe at concurrent users. And of course, the Twitter people are like, oh, there's millions, but they were trying to do it over time. Twitter users called the event a disaster.
Starting point is 00:19:47 Get it, DeSantis. So did Trump and others. And everyone took advantage of it. Trump had funny tweets. Biden had funny tweets. Jon Stewart had funny tweets. Musk backer Jason Calacanis said it was a DDoS attack, maybe. And no evidence just made it up.
Starting point is 00:20:01 They made up a lot of things, saying this was the biggest online event. And then everyone posted what the actual biggest online events, live events were. BuzzFeed's Exploding Watermelon in 2016 attracted more than double. And Travis Scott's Fortnite concert was 12 million. So there's lots and lots of other things that have been successful. He would have been better doing an event that everybody covered and then going on Fox. It was a tiny, tiny, tiny audience for this thing and also audio disaster. So, any thoughts? I do have thoughts, but I want you to go first here because you wrote what I thought was a really interesting tweet storm.
Starting point is 00:20:38 I want your take and then I'll respond. Well, let me go over it very quickly. I was reacting to something Linda Iaccarino wrote, which she talked about as a rare and unscripted— Let me guess. She thought it was a success.. She's going to be CEO there. I think you got her with a whiskey, she wouldn't say that. And I made the point that if she was running NBC at the time, and the cameras fell off, she'd be apologizing and giving givebacks to advertisers right away. Like she'd be wondering like, what the fuck happened here? That's the kind of person she was. And not pretending it was it was anything else. She has to do
Starting point is 00:21:25 that, right? But she definitely would be the one calming down advertisers and not using her credibility to not be honest about this business performance because they're trying to become a media company, right? This company is trying to become a media company. And it was a fuck up. That's just what it was. And it also took the attention away from DeSantis because the medium was the message, right? This medium doesn't work. When they did get down to it, David Sachs, who was the moderator, called him a junior varsity moderator, and Elon talked more about themselves and not DeSantis. And he was sort of, it's like a bad, I think Joe Rogan's very talented and it's very entertaining. This was like Joe Rogan on a really bad night. Then they kept attacking the press.
Starting point is 00:22:09 That's their favorite thing. They seem obsessed with calling us irrelevant and then never stopping to talk about the media, which is weird. I like unscripted conversations. I like when people get to talk. I had Twitter spaces. Mine always had glitch problems, and they were very small in comparison. And it wasn't that much smaller than this, actually. You know, when we did when this stuff happens, it's not good. I was comparing it to my Mark Zuckerberg interview with Walt where he sweat that wasn't a good interview. He sweat it was bad. It
Starting point is 00:22:40 didn't say anything. It had no insight. It just just sad. Okay, he gets nervous, I suppose, but he went on to build the biggest company ever, so what? If they really want to do media and they don't have to be reporters, they have to do a better job. They have to be prepared. The tech has to work. And they have to stop saying everything was great. First off, I'd like to announce that I'm running for the Open Senate seat of Florida, and I'm using the premier technology, Escalator. I'm running for the Open Senate seat of Florida and I'm using the premier technology escalator. I'm going to come down an escalator or I'm going to launch it on Foursquare. And a dozen people showed up and crashed the site.
Starting point is 00:23:13 Look, the bottom line is this was really bad for the governor because, one, anytime you get anywhere near Elon Musk, he thinks he's God. And the first 30 minutes, any question, he would turn to himself and talk about Twitter. In addition, it was bad for Musk, because do you really want to get in a car from the guy who brings you, I can't host a podcast? The technology glitches here. And it was the worst of both worlds. They tried to pretend it was unscripted. It clearly wasn't. They had the governor. They had a series of bait questions from people, including someone who's supposedly going to be a possible VP candidate. And the story today isn't about any of the themes he talked about. It isn't about him. The story today isn't about any of the themes he talked about. It isn't about him.
Starting point is 00:24:07 The story today is just about what a fuck-up it was. And the thing about Governor DeSantis and his office is, to date, they have been very disciplined about message. Well, not to date. Since this presidential campaign, I think they've fucked up with the Disney thing. They've done a series of fuck-ups. He's very, but he's been, his comms group, I don't agree with the message, but they've been very disciplined around kind of format and venue. It was such a missed opportunity because the reality is, and we don't like to say this on the left, Florida is an enormous success story. And if he'd gone to Tampa, St. Pete, when you go to cities in Florida right now, you're surprised at the upside. You go to Tampa, St. Pete, and you go to the Dali Museum, and you're like, Jesus, this is a great city.
Starting point is 00:24:55 You go to Orlando, you see the economic vibrancy. You go to Miami with even some of the impact problems it has. It's still the coolest city in Latin America, and it happens to be in America. I mean, Florida is, there's just no getting around it. I don't know why he didn't focus on that. It's a success story. He should have done an Amy Klobuchar-like announcement that was very kind of, very Florida. He should have done it from a great success story in Florida. And he has a lot to work with. And the reason why he's going to be a formidable candidate
Starting point is 00:25:24 is there's just no getting around it. Florida's doing really well on most dimensions. Now, in terms of social justice- Except for the book banning, but go ahead. Thank you for that, Dr. Swisher. Anytime. For people on the ground and living in Florida, they're like, I'm getting a great value here. I have a nice quality of life. I have low crime. I have good schools. And by the way, I pay no state taxes. You know, that's just a winning value proposition. But instead of focusing on his assets, he travels to Elon Musk on a platform that breaks down. I mean, that's the story today, was everything that went wrong. So, this was a real misstep because he does have a lot to work
Starting point is 00:26:02 with and he didn't use any of it. Well, to me, I'm not so sure he does have a lot to work with. Well, it's a me. I'm not so sure. There's a lot of problems in Florida, by the way, and there's been lots of documentation. But fine, it's fine. It's a very vibrant state. So are many states. But he does. He should be leaning into his strengths.
Starting point is 00:26:16 No question. He cannot help. You know, I think he's probably doing this so he can suck up to him and get money from donors, you know, like Elon, his whole group of people around him. That would be my assumption. Being a lapdog to a billionaire is not a great look for someone who's supposed to be strong. I think he's been messing up a lot with the Disney thing. Yeah. Error.
Starting point is 00:26:37 Unforced error. This was unforced error. And it gives people like Trump, who is so skilled at this, so skilled at these kind of, he had stuff out immediately and it was funny. You know what I mean? It was well done. And it was a good like slap, slap-a-doo on this guy. And he can continue. And now they've got a new name, Disaster, right?
Starting point is 00:26:55 They've got a new, he finally found it wasn't Meatball Ron. It wasn't DeSanctimonious. It's Disaster. And so he was doing all this talking about they weren't challenging him. And then we had to hear what David Sachs and Elon Musk think about things. Really, they need to stop talking, those two. Agreed. But this is the governor's shot and his opportunity. And that is, we consistently overestimate ideological issues and social issues impact on people when they go in the voting booth, and we underestimate quality
Starting point is 00:27:23 of life issues. And there's just a large swath of Americans that will vote for whoever they think is going to put more money in their pockets. That's correct. And then, I don't know if you remember, Mayor Frank Jordan, remember him? In San Francisco? Yeah.
Starting point is 00:27:37 Rudy Giuliani, deep, you know, incandescent blue cities. And once every 20 or 30 years, the quality of life gets so bad that when they vote a quote unquote inequality of life person, there are a lot of states and cities that post COVID, the quality of life has taken a big hit.
Starting point is 00:27:56 And that's what the governor should be focusing on. I don't know why he's not, why is he hanging out with Elon? What's, well, you know, Elon does get, Elon, look, he probably thought we're going to get so much attention. It's a new medium. For Elon. Agreed.
Starting point is 00:28:12 But you can see why they thought this would be a good idea. The execution here was abysmal. I mean, it sounded like a podcast in 2012 where they said, we're going to try this new thing called podcasting. Bear with us. I think when you stand next to Elon, no one's looking at you. They're looking at this. He's a black hole of attention. Attention, exactly.
Starting point is 00:28:33 One of the things that's interesting is right-wing personalities, of course. And then it was sad when they're trying to say it was good. Just say it was bad. Just please stop. And then they were all hurt about it. Like, oh, the media is going crazy. We're like, no, we're just pointing out you suck. Right-wing personalities are going all in on Twitter.
Starting point is 00:28:49 This week, the Daily Wire announced it will upload full episodes of his podcast to Twitter, which Elon was asking them to do. Tucker Carlson still plans to host a show. He reportedly is rebuilding his home studio after Fox News repossessed the set and equipment. God, it costs them more to go get it than the stuff costs. Oh, God. You know, there's a lot of right-wing creators going there, but this brand reputation just took a massive hit. It's right now the Axios Harris brand reputation poll that found that Twitter placed 97th out of 100 companies. I don't know what the last three were. Even though the world's
Starting point is 00:29:22 biggest ad agency said it no longer considers Twitter to be a, quote, high-risk platform for advertisers. But that's just because they're giving Linda a chance. The whole announcement, it was a really good idea. It could have been a win for both of them if it had been well-produced. This was a good idea for Twitter. It was a good idea for DeSantis. The execution was, I would be furious if I were the DeSantis folks, and I would be enraged if I were Musk. He looks, wait, you want me? I'm sorry, you're trying to create autonomous driving technology and you can't do a fucking podcast? Yeah, yeah. Apparently there wasn't, I'm excited to hear, read the reporting out of this.
Starting point is 00:30:01 Apparently there wasn't much planning. I just, I can tell you, when they had lots of people, it was always glitchy. Like, what? Hello? What? Hang up. Re-hang up. You've been on those things with me when I did them. There was 200,000 people, supposedly, that listened to it, that were stuck around for the 20 minutes. What you and I are doing right now, we'll have more people listen. Yeah. Ron, come on our show. now, we'll have more people listen. Yeah. Ron, come on our show. So, the DeSantis announcement gets fewer people than the announcement of Kara Swisher's doctorate.
Starting point is 00:30:38 Yes, yes. He should have partnered. They should have partnered with news outlets. Just their constant vituperative hatred of the media, and of course, that means they're obsessed with the media, is really getting in their way. Just build something good. Just build a good product. And in contrast to that, as much as this was a disaster for DeSantis, you know, it was a victory, was Trump on CNN. He just owned them.
Starting point is 00:30:57 He just owned them. And it was, I hate to say it, it was really- He's the OG. He's the OG on that stuff. He just totally manipulated the medium and and by the way they had an intelligent person trying their best to fact check a serial liar they filled the audience with sycophants and this was just it was just okay this is a shit show 1984 called and wants its technology back.
Starting point is 00:31:26 Honestly, someone tweeted that. So, Santos is hoping, waiting around the basket, that Trump goes to jail. That would be his end, right? But I think Trump could beat him from jail easily. From jail? With his hands shackled behind his back. I actually think the governor's a more formidable candidate than people are saying right now. I used to think, I was thinking maybe he's done. I actually think he's got a lot of talking points.
Starting point is 00:31:48 All right, Mr. Beto O'Rourke's boyfriend. Okay, we'll see how that works out. I do not. Hello, Dreamy. I think, yes. Hello, Dreamy. That was a nice pick. And then who'd you pick after that?
Starting point is 00:31:56 Who did Kara pick the whole time? Biden. You did pick Biden. I think he's, we're going to take a break. You think he's more formidable. I think he's a, he makes Nixon look charming. That's hard. He's very wooden. I think he's charmless. He looks he makes Nixon look charming. That's hard. He's very wooden.
Starting point is 00:32:05 I think he's charmless. He looks like he has no friends. He's Mr. Straightjacket. He literally looks like he has no friends. Speaking of men friends, he has no friends at all. No friends. No friends. And he looks uninterested in people.
Starting point is 00:32:19 He doesn't like people. And I'm sorry, you're not being president if you don't like people. And technocrats are fine. Just go run a state. That's great. Let's have him and Kamala Harris on the same ticket and we'll call it brightens up a room by leaving a ticket. I don't know. You can do better, Republicans. Honestly, honestly. Anyway, let's go on a quick break. When we come back, we'll talk about the Surgeon General's new warning and take a listener question about HBO's latest streaming rebrand,
Starting point is 00:32:42 which Scott has a lot to say about. Fox Creative. This is advertiser content from Zelle. When you picture an online scammer, what do you see? For the longest time, we have these images of somebody sitting, crouched over their computer with a hoodie on, just kind of typing away in the middle of the night. And honestly, that's not what it is anymore. That's Ian Mitchell, a banker turned fraud fighter.
Starting point is 00:33:18 These days, online scams look more like crime syndicates than individual con artists. And they're making bank. Last year, scammers made off with more than $10 billion. It's mind-blowing to see the kind of infrastructure that's been built to facilitate scamming at scale. There are hundreds, if not thousands, of scam centers all around the world. These are very savvy business people. These are organized criminal rings. And so once we understand the magnitude of this problem, we can protect people better. One challenge that fraud fighters like Ian face is that scam victims sometimes feel too ashamed to discuss what happened to them. But Ian says one of our best defenses is simple.
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Starting point is 00:35:10 Scott, we're back with our second big story. The Surgeon General says that social media may pose a risk to young users. You're kidding. In a new report, Dr. Vivek Murthy says that, quote, there are ample indicators that social media can have a profound risk of harm to the mental health and well-being of children and adolescents. The report calls on tech companies to enforce age restriction and create strict default settings for young users around privacy and safety. It also calls on governments to create health and safety standards for tech platforms. However, the
Starting point is 00:35:39 report didn't condemn social media use for all young people, and it didn't define what healthy social media would look like. I think a lot of people who've been in this for a while were a little bit underwhelmed, but it was long in the making. We talked to the Surgeon General on this topic. In March of last year, Scott asked him about age-gating specifically. Here's what he said. Part of the challenge we have, though, Scott, and you're getting at the heart of it with your question, is that we actually need data to understand the impact on children, right? We have some data. We have alarming rates of depression and anxiety that have increased in our kids.
Starting point is 00:36:10 We have clear evidence, in fact, that the suicide rate has increased significantly in the 10 years prior to the pandemic in young people. We have record numbers of young people who are saying they feel persistent feelings of hopelessness and sadness. We know that things are getting worse for our kids. He stopped short of calling for aid. He said a lot of words, not age-gating, which you asked him specifically about. The Surgeon General has the power to recommend but not enforce, I guess. I think a lot of people felt he could have been stronger, I guess. Facebook responded. They had already done some of the things he suggested, like automatically sending accounts to private if a user is under 16.
Starting point is 00:36:47 Your thoughts on this? I think Surgeon General Vivek Murthy is already the most significant Surgeon General we've had in decades. All right. Yeah, tax companies. And usually the Surgeon General doesn't do that. Well, cigarette. He is attacking probably, in my estimation, what is the most dangerous emission of our time, and that is rage and loneliness from these companies. If you read the actual report,
Starting point is 00:37:09 it is steeped in rigor and research. I know this personally. I mean, I'm low on the totem pole of experts around this stuff. He and his team called me several times to try and really get to the heart of these issues. Several of my colleagues have been contacted by him. He is a serious person doing serious work. He talks a lot about his own struggles with loneliness. As a young man, he's a father, and it's all steeped in academia and his experience as a doctor.
Starting point is 00:37:40 This is someone who is doing exactly what he is supposed to be doing. He is trying to prevent a tragedy that comes. He's raising the thing. Your friend Jonathan Haidt did not think it was enough, for sure. Others did. You know what I mean? Like, they wanted an even stronger thing, cigarette level, I guess.
Starting point is 00:37:55 And I get that. But he doesn't have that authority. He has the public forum. Yeah, and what surgeon general has raised an issue, has gotten more attention around an issue of more importance in the last 40 years? Okay, I'm just telling you a lot of people thought it. It's largely a symbolic position where they stand behind the president when they're actually doing things. In the outfit, in their outfit, yeah. And then they go on to sell Life Alert.
Starting point is 00:38:17 I mean, it's just, this has been a position, he is hands down addressing an issue that is difficult. He's doing it with rigor. And I also think loneliness with AI, people are going to start withdrawing even further, especially young men. And to what your son's comments were about. And he's directly saying, I've already parroted one of his lines. He gave me the line, people are mistaking friends for friendship. parroted one of his lines. He gave me the line, people are mistaking friends for friendship. And he talks about the need for third places where we make investments in things like parks and leagues and bring people back together. And the thing I like about him is that he does stuff
Starting point is 00:38:57 with grace and he errs on the side. He's a classy doctor like myself. He never makes personal attacks. He never tries to inflame the other side. He's just like myself. He never makes personal attacks. He never, you know, tries to inflame the other side. He's just like science. No, he's a very measured science focus. But he's sincere. He is seen as a good actor that's earnest and is trying to protect the well-being of our children and increase. I think he should do this all the time and be very firm about it. I just feel like you've got to really lean into this in a heavy, if it's going to be like cigarettes, you're going to do the age gating and being a leader. You can still be a leader even if you don't have enforcement. Real, a bit like press, press, press, press, and a little
Starting point is 00:39:32 less nice, like look, people, that kind of stuff. We'll see where it goes. He always does try to tend to find the middle. He seems like that kind of person. But in this case, he could, I think he could have even more impact if he was highly specific and really weighted in there, even if it's not his to weight into. And this age gating has a lot of issues. It's nuanced, and they could have more data about our kids, their IDs, birth certificates. It's different than, say, porn or cigarettes, because that's a physical thing. Kids go in and buy cigarettes. This is digital information online using a digital product. So speaking of regulating social media,
Starting point is 00:40:15 TikTok is suing Montana, not a surprise. We said they probably would, violating the First Amendment. So are a bunch of TikTok users, First Amendment. Montana's going to lose. No proof. They shouldn't be here, as we said. But the problem for TikTok is there was a report in The Times this week that says that TikTok user data is regularly shared in Slack-like tool that employees use to address user complaints. The data can include users with driver's licenses and accessible to employees in China. This is the issue. Even because people are busy and all they'll see is that the Supreme Court or a court, not the Supreme Court, a court overturned the decision to ban TikTok. And people say, oh, it's illegal, they shouldn't do it. And no, they'll decide that a state can't overturn a ban on media, that that's a bad idea. So this was an unforced error, a purely political move by someone who should be an operator, the governor of Montana. But TikTok, I mean, it's already happening. I think Senator Warner's Restrict Act made a lot of sense. They were good actors here. And I'm worried it's losing momentum.
Starting point is 00:41:24 TikTok is going to the tried and true playbook. And that is just wait them out. We're like a cat. The public and our elected officials are like a cat chasing a dot. And it's just like, wear them out. And then they'll need a nap. And then have some dumb person like the governor of Montana do something. Yes.
Starting point is 00:41:38 Let me just reiterate. TikTok is a national security threat. It is the ultimate propaganda tool. The people running TikTok in the United States deserve to be really wealthy. They're good people who have built an amazing product. There is no sunlight between a Chinese company and the CCP. And the CCP is now running the largest streaming network that is bigger than all other streaming networks combined for people under the age of 25. is bigger than all other streaming networks combined for people under the age of 25.
Starting point is 00:42:09 And every day, our next generation of military, civic, nonprofit, and business leaders are going to feel a little shittier about America because the CCP has its thumb on any scale around content reaching our young people. It absolutely needs to be banned or spun. And we can't let up here. We can't move on to the next thing. Exactement, as I like to say. Exactement. I'm also a French doctor. Anyway, let us pivot to a listener question just in your wheelhouse, Scott Galloway. You've got, you've got, I can't believe I'm going to be a mailman. You've got mail. Hi, this is Emily from Phoenix, Arizona. I just wanted to hear Kara and Scott's take on HBO Max transforming its brand to just Max. My friends and I are making fun of this relentlessly and also just scratching our head because the HBO brand is, in our opinion, one of the best out there,
Starting point is 00:43:07 certainly as far as television goes. So changing it to Max just seems very bizarre, and it kind of seems like what's the reason for that, and are they the stupidest company ever? So thank you so much. Appreciate it. Oh, I'm going to let you go on, but I have to say,
Starting point is 00:43:27 I was at CNN this week because of the DeSantis stuff. I saw the Max thing and it doesn't look good. They took out all this stuff and there's these big Max things. Everyone, I brought you stickers, Max stickers they have lying around.
Starting point is 00:43:41 It's jarring when you see it, I have to say, and it's not jarring in a good way, like, ooh, attractive. It's, ooh, unattractive. And I actually, everybody thought that in the lobby. Everyone's like, no, this is not pleasing to me. And again, there's the Skinamax thing that we like to talk about. And HBO is great. And I love that someone from Phoenix is like, are they the stupidest company? I love that these people are sitting around thinking about it. But your thoughts, Scott, you have a lot of them.
Starting point is 00:44:09 Well, I started a brand strategy firm. I've taught brand strategy for 20 years. It's hard to think of a stupider move. Brands like this take decades to build. And I have a real bias here because some of the most moving moments i think in the history of television whether it's the prince of doran saying i will be your champion to tyrian lannister or the mother and six feet under looking at the photos of her family and break you know and sobbing i i just think hbo has is literally one of the core associations of a brand built over decades is we have assembled a culture of creativity that is fearless in storytelling and moves people and creates. If you were to try and embody the zeitgeist of America, cultural America over the last 40 years, somewhere in that word cloud would be the letters H, B,
Starting point is 00:45:00 and O. And you're going to turn that into max. And the only reasoning they can come up with is people are confused. We need something that's more literable, that explains what this actually is. And HBO, we shouldn't lead with HBO. We have so many other things, right? Okay, so are people going to mistake The Sopranos for a show about singers? So we're going to turn it into the big mafia show? I mean, it's just, this is, Matsushita is going to turn their brand name to shit. Yeah.
Starting point is 00:45:25 I had Vox. Ox. Vox is Ox? I went crazy last night. You did. You went, it looked like you were like doing edibles and thinking up names. And I'm sure people will get used to it, but it's not a happy brand transition, right? Remember when Airbnb did that thing and everyone thought it looked like a vagina?
Starting point is 00:45:41 I don't remember that. Yeah. It could go away, I guess. And you just get used to staring at the vagina. But this is, companies and organizations pray that over several generations they can build intangible associations of this quality and this depth. So how did it happen? How did it happen?
Starting point is 00:45:59 I have a feeling that David Zaslow's like, well, we're Discovery. Why is HBO there? I can see it coming right from the top. I think it's the majority of bad decisions in corporate America are made by guys in midlife crisis and its ego. And this guy comes from the Discovery side of the house and thought that Discovery was an amazing brand. And if I'm going to give up Discovery and we want something new, and not only that, we need something new that I'm the CEO of. I don't think he wants to give any credit to the guys. I mean, Wells Fargo was bought by Norwest, a boring mortgage company in Minneapolis, but they were smart enough to know if we're going
Starting point is 00:46:32 to pay this kind of money, we need to go with the right brand. And they change it to Wells Fargo, right? Dayton Hudson had this little growth company called Target. And they said, you know what? Our kid is now bigger and stronger than we are. We're going to call the whole company Target. People don't make dumb moves like this. They go, these things are incredibly hard to build. Why? Where do you think it's going to go? Will it matter? We'll just hate it? Just get used to it and hate it? A lot of people feel it looks like the branding, the fonts look like, women know this looks like MaxiPads ads, but go ahead. Women know this looks like MaxiPads ads, but go ahead. It'll be seen as an example of where David Zasloff screwed up. The whole industry is under attack right now. So consolidation, you can understand the strategy operationally around trying to bring it all. I can see the beginning of this conversation.
Starting point is 00:47:15 I think he probably dominated it and everyone shut up. He decided. He made this. I'll bet you anything he made this decision because any consultant. 100%. Any consultant, anyone in the marketing department with an iq over 80 said shouldn't we think about it being hbo if we're only going to pick one brand shouldn't we go with the brand that means quality and great storytelling and
Starting point is 00:47:36 the ability to capture the moment instead we're going to call it max i mean you know what they should have called it zazz z. Zazz. Zazz hands? There's a song, a little bit of Zazz. Yeah, this is just literally every brand strategist, my mentor who taught me everything I know about brand strategy, David Ocker, is literally just sitting there with his head in his hands. Yeah, yeah. But when Datsun became Nissan, that made absolutely no sense. But you're used to it. Does it ultimately, you're a brand person,
Starting point is 00:48:06 ultimately people get used to it, right? They'll be like, oh, it's Max, right? Yeah, but it's like ultimately they get used to a shittier product. I mean, it's just, this is, he basically took HBO. If you had $10 billion and you tried to recreate a brand like HBO, you probably couldn't do it. It'd be one in 10 chance you could do it. So he's taken tens of billions of dollars, or at least billions in equity, and he's taken it into the street and created a fire to warm his ego
Starting point is 00:48:37 because he didn't invent HBO. He invented something else. This is whenever you can always really brain dead moves can always be reverse engineered to a guy in his 50s or 60s who is making a decision from ego, not from business or shareholder value. This is this is one of those moves. This is one of those decisions where I actually think a board should not dictate strategy. They should, generally speaking, not get involved in operations. And boards should not dictate strategy. They should, generally speaking, not get involved in operations. But someone on the board who actually understands branding and assets should say, you're taking billions of dollars and you're emulating it. Yeah. Like, what are you doing?
Starting point is 00:49:15 Disney would never do this. And by the way, they have a name, Marvel. If you change theirs to Marvel, that was going to be the name of MSN back in the day, by the way. But they have names that would be good, too, but they would never do this. Like Marvel's a good name for something like this. No, they understand brand. They wouldn't. And they wouldn't have a new CEO who came in from Lucasfilm and go, we're going to call it THX or something.
Starting point is 00:49:39 They would just never do that. But this will go down as one of the great brand disasters. You know, Discovery would have been a better name than Max, honestly. Agreed. I don't know. Anyway, except Discovery, you think of Guy Fieri. That's pretty much what you think about. Is that right? I think of sharks. You think of sharks. Anyway.
Starting point is 00:49:57 I just want to do give, I do want to give David Zaslav some credit. I think he is really helping the mental health of Americans. Because what he's saying to every American is, you're not the only one that makes really expensive mistakes. Let me ask you and Elon Musk. We've seen that. My favorite also. They already realized they fucked up. They posted on Twitter and Instagram, a big logo that says, Introducing Max. And then right below it, it says, The One to Watch for HBO. they've already realized they fucked up. Creators are getting mad, too, because of the way they're phrasing it and stuff like that. They're changing different things.
Starting point is 00:50:32 There's a whole controversy on that. Maybe we'll talk about it next week. Even Amanda was like, she turned it on and it offended her. She was watching Succession, episode nine, and she's like, I was just offended by the font. You know what I mean? Like, I don't want that. I want HBO. It was funny.
Starting point is 00:50:48 HBO, there'll be case studies written for decades, not only around brand, but around culture. HBO was 120 pound flyweight that was beating Larry Holmes. They were spending two or three billion a year, while Netflix was spending $17. And what are we talking about around the water cooler? We're talking about Succession and Game of Thrones. Yeah. Do you know what HBO stands for, of course?
Starting point is 00:51:15 Because my family was one of the famous companies. Home Box Office. Yeah. And it was a self-expressive benefit. My dad used to brag. I remember at cocktail parties, when my dad was trying to sleep with all the other wives at the party. He would say, oh, well, we only watch HBO. Like that made him a baller.
Starting point is 00:51:33 That was his big thing. He didn't say home box office. No, well, at the Galloway household, we'd only watch HBO. And it's like, oh, yeah, that's going to get her. It used to just be movies. It used to just be shitty movies when it started. I remember it because we had it on our cables. You don't remember. I love it.
Starting point is 00:51:49 The Mind of the Married Man and then the Gary Shandling show. Yeah, Gary Shandling. They had some really good stuff. They were like Early Fox. Remember Early Fox Network? That kind of stuff. It was good. It was really good. Rest in peace, HBO. Rest in peace. Let's change the name of our podcast to HBO. That's what we should do. Good. It'd be good. Here we are. The Doctors, HBO. Rest in peace. Let's change the name of our podcast to HBO. That's what we should do.
Starting point is 00:52:06 Good, that'd be good. Here we are, the doctors on HBO. Dr. HBO. Let's do that. The one thing that I have to say, Black Blood Redemption, several, is all the different HBO streaming services. HBO Go, HBO Now, HBO Max.
Starting point is 00:52:19 HBO Joey Bag of Donuts. Yeah, I know. HBO Light. Yeah, I used to call them a joke. I'm like, what's the name today? HBO Plus. Oh, my God. Max was a good name. Anyway, if you've got a question of your own, that was a very good session there. If you've got a... David, call us. Call Scott and Kara. The doctors are in. Anyway, if you've got a question of your own and like answered,
Starting point is 00:52:39 send it our way and go to nymag.com to submit a question for the show or call 855-51-PIVOT. We love a voice question. Thank you, Emily from Phoenix, Arizona. Great question. All right, Scott, one more quick break. We'll be back for predictions. As a Fizz member, you can look forward to free data, big savings on plans,
Starting point is 00:53:03 and having your unused data roll over to the following month. Every month. At Fizz, you always get more for your money. Terms and conditions for our different programs and policies apply. Details at Fizz.ca. Okay, Scott, let's hear a prediction. You said you had one, you were saving it, or maybe you have a new one. My prediction is, after listening to the shitshow last night that was the presidential announcement or the candidacy of Governor DeSantis, and we're speaking on stage at Cannes, which I'm really excited about.
Starting point is 00:53:34 Yes. We need a friend of Pivot. I did ask Linda Iaccarino. Well, my prediction is around Linda. Yeah. And just to ensure, I'm not sure Linda's going to come on stage with us now, but I don't think there was ever any chance she was going to come on stage. Yeah. And just to ensure Linda does, I'm not sure Linda's going to come on stage with us now, but I don't think there was ever any chance she was going to come on stage. Yeah. I probably shouldn't, Linda, but you should.
Starting point is 00:53:50 I will tell, and I'm committing to this, every CMO in the room, and this is really essentially, you know, the Cannes Creativity Festival is kind of like a contest around, let's give awards to the advertising that sucks the least. Yeah. And let's, you know, we're all pilots. But it's in France and there's Rose. We're all pilots on a 747 for Pan Am and we think we're important, but let's be honest, our days are numbered. And let's go to a party hosted by our executioners, Google and Meta on the beach. On the beach.
Starting point is 00:54:20 But what I will say to every CMO in the room, and we will get a ton of them, and I'm speaking in a couple of places, and I will repeat this, that the fastest way between a CMO and an unceremonious exit is to advertise on Twitter. This is an individual running this company who threatened to sue advertisers who left, that when an individual sells his stock, says he hates humanity, is subscale, clearly has all sorts of technology issues, but they want to get advertisers to advertise on Twitter. So if you're a CMO, literally on a risk-adjusted basis, the stupidest thing you can do, you would be better off starting a meth addiction in terms of your own professional trajectory than advertising on Twitter.
Starting point is 00:55:06 And this goes to my prediction. She is pushing a rock up a hill that is going to get bigger and heavier every day. She will be blamed for not restoring the ad revenue that he has recklessly alienated. And she will leave or be fired within 12 months. Oh, wow. This is the mother of all. Linda, come on stage with us, please. This is the mother.
Starting point is 00:55:33 Well, let me get this. Let me get this. I might sue you if you advertise and then leave. I might threaten to sue you. I might say that you individually, I'm not scared to go after people less powerful than me and use the population of the UK and Germany to say that you're a sex criminal if you do something I don't like. Or shrill. The doctor is shrill. But advertise with us, and she will be blamed for it.
Starting point is 00:56:00 They're going to give her a chance, though. They like her. She's very well liked. Yeah. And he's such a loyal guy. She will be blamed for not accomplishing an impossible task. And that is to get people to advertise on something that was always subscale, but now it's subscale and toxic and dangerous for people's careers. And they will hold her responsible and she will leave.
Starting point is 00:56:24 And attempting to be- I'll tell you what's more important, Scott. The numbers aren't very good. The numbers aren't very good. Like, let's get away from wokeness and he's obnoxious. If it worked, they'd do it, right? The numbers aren't good.
Starting point is 00:56:36 That's all. It's not an effective advertising platform. That's where he will place the blame is on Linda Iaccarino. Yeah, he will. He won't say, Linda, I gave you an impossible task. What can I do to be helpful? Linda Iaccarino. Yeah, he will. He won't say, Linda, I gave you an impossible task. What can I do to be helpful? I'll tone it down. What can I do to help score advertisers?
Starting point is 00:56:51 He's just going to make her life impossible and then hold her responsible for what an awful job she has. Yeah, I would love to know what's going on inside her head. In addition, she's not the CEO. She's the COO. I'm going to handle product and strategy. She's going to handle business and revenue, meaning I need someone to blame. That's what he said. I need someone to blame.
Starting point is 00:57:14 She did walk into this, and I think she thinks he's less terrible than he seems. She was smart to take the job. Even if it doesn't work out, I didn't know who Linda Iaccarino was. I mean, I run advertising for NBC Universal. Great. Is there anyone else here I can speak to? No, I get it.
Starting point is 00:57:31 She wanted to raise her profile. 12 months. She should. Let's timestamp this. 12 months or less. 12 months. All right. Okay.
Starting point is 00:57:36 We'll see. Literally, this is the mother of all. Let's pour honey on her and send her hunting for bears. Oh, God. I mean, God. That's a visual. She's a tough lady. We'll see. But they didn't do a good job for her. That's the platform I want to advertise on. They don't understand technology and they might humiliate me in front of 120 million people. Yes, take my money.
Starting point is 00:57:59 I wonder which presidential candidates will do it. They'll be like, no, I don't think so. I'll just go on Fox News. I think after seeing what happened, where the black hole of attention Elon Musk couldn't resist, the technology issues, all of the negative press they're getting. I mean, people will go on the platform. Yeah. But they're not. I can't believe I said this in my long tweet storm was just hand it over to Tucker Carlson. He knows how to do media.
Starting point is 00:58:25 He does. He puts on a good show. Even I hate the show. It's a good show. Several years ago, right when I was just getting into podcasting, I heard from Andrew Yang's people saying, Andrew really wants to come on your show and talk about his candidacy for presidency. Oh, he'll go on. And I remember I wrote back and said, the fact that he wants to be on my podcast totally makes him an illegitimate candidate, in my view. And by the way, I got to know Andrew. He had a moment. And we've become friends. And I think he's a good man. And I think he's had a positive impact on the world of
Starting point is 00:58:55 politics. For the first time, people are actually considering some form of UBI. I don't think the child tax credit would have gotten anywhere without him creating cloud cover around UBI. I think he's a good man. But I remember, you know, he was literally, you know, the medium, you summarized it perfect. The medium is the message here. And the medium yesterday was a fucking shit show. And so the message. The message was this sucks. The message was this just doesn't work. Yeah.
Starting point is 00:59:21 Yeah. And also look at Elon over here. Anyway. Do you have a prediction? I do not. I don't know. I do not. I do not. Although I was right about it being a shit show. I forgot. I have another right one. Linda Iaccarino is going to come on the show after she resigns. And it's going to be a great show. Linda, we'll help you get a job. We know everybody.
Starting point is 00:59:41 She's a talented woman. She's going to be fine. We will help you get a job. I'm already talking about her as if she's already been, she's already left. We'll see. We'll see. As they say on Succession, it's a knife fight in the mud. Life is a knife fight in the mud. By the way, I'll have a prediction. The end of Succession is going to be a big viewership. I can't handle it. It's too emotionally traumatic. I have two podcasts on it. That's how good it is. Two. Yeah. Is this week the... Sunday, yeah. It's done? It's over? Mm-hmm. Wow. I don't know how they could do any more surprises. Are Shiv and Tom going to strangle each other? I have to even like skip through. I'm not saying a word. I say no words. People should not be that mean to each other. And also, as someone, light of my life, you know, I know your father's passing had a big impact on you.
Starting point is 01:00:31 My mother said, it's getting a little much. He's dead. Just put him in the ground. It's getting a little much. It's getting a little rancid. It's getting a little much. He didn't like you. He wasn't nice to you.
Starting point is 01:00:42 Put him in the ground and start spending his money. I have to say, I love all the speculation. And the funniest one was the person who said, Tom and Shiv are going to have a baby and Cousin Greg is going to imprint on it, like the end of Twilight. No, it's going to be Rosemary's baby. It's going to be the spawn of Satan. There's no baby. This is a week happening. There's no baby happening. It's a week. There's no baby. This is a week happening. There's no baby happening. It's a week. Well, I might fast forward.
Starting point is 01:01:04 Who knows? By the way, greatest series finale in history, in history. What? Was on HBO. It was the series finale of Six Feet Under. I agree. That was a masterpiece. That was a kick in the fucking gut, wasn't it?
Starting point is 01:01:18 A masterpiece. The Sia song. And the only way they could match that is that they fast forward. And Greg, Cousin Greg is the CEO of Waystar and banging models and doing blow off the ass of really, really hot, really hot male and female prostitutes. I am so here for that. HBO. I can't believe. H to the B to the O, bitches.
Starting point is 01:01:43 HBO. I cannot believe that you and I agree on the best finale. That's true. And also, by the way, rest in peace, Tina Turner. And we agree on her greatest song, What's Love Got to Do With It. Although I will say, It's Only Love with Bryan Adams. Jesus. Everything.
Starting point is 01:02:01 His voice contrasted with hers. Everything she did. Everything she did. Everything she did. I listened to Tina Turner one year when that big album came out that she got sort of revived again. And I lived in New York, and I listened to it on play and play and play again. And I just loved Tina Turner. Also a decent actress, Mad Max. I think it was Beyond Thunderdome.
Starting point is 01:02:23 Yeah, Thunderdome. And just a cool person. If you look, there's a lot of interviews showing up with her online, and they're all fantastic. She's just hysterically funny. She was with Mike Wallace at her beautiful estate. She had an estate in the south of France, where we'll be, not at the estate. And it was gorgeous. He had an infinity pool overlooking the Riviera. And he goes, do you deserve this i think he says this to her which is kind of a weird question you deserve this uh but she handles it so beautiful and she goes i deserve more and just the way she did it was quiet and like
Starting point is 01:02:56 fuck you dude well you know who bought that estate out of probate already who david zazlov he's there now in Cannes. He's there now with Cannes. By the way, what's the chance I'm going to get offered another CNN show right now? Not at all. Pretty less than zero? I'm not. I'm entirely serious.
Starting point is 01:03:13 We're going to have a conversation after this. We are changing the name of our podcast to HBO. Read us out. Just read us out. Do not say HBO once more. Read us out. Today's show was produced by Lara Naiman, Evan Engel, and Taylor Griffin. Ernie Dertat
Starting point is 01:03:25 engineered this episode. Thanks also to Drew Burrows and Neil Saverio. Make sure you subscribe to the show wherever you listen to podcasts. Thanks for listening to Pivot from New York Magazine
Starting point is 01:03:33 and Vox Media. We'll be back next week for another breakdown of all things tech and business. Be sure to tune in to Girls, to Game of Thrones, to The Wire,
Starting point is 01:03:42 and to Pivot from HBO. That's good. That's good.

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