RAWTALK - AIRRACK VS MR BEAST! SNEAKING IN 2 JAKE PAUL FIGHT, YOUTUBE COME UP
Episode Date: August 23, 2022Watch these two different worlds collide in the best way possible. Our guest that is known for doing a fake interview with Logan Paul, has worked with Mr. Beast, and is know for viral content. AIRRACK... & Bradley talk about many things in regards to their career path, goals, business, fitness and hacks to go viral on YouTube. They go into detail about this exclusive challenge between Airrack and Mr. Beast. Somehow Bradley gets in the mix…SUBSCRIBE HERE: https://www.youtube.com/c/REALRAWTALK?sub_confirmation=1LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/rawtalk/id1294154339FOLLOW RAWTALK PODCAST:INSTAGRAM | https://instagram.com/getrawtalkTIKTOK | https://tiktok.com/@askrawtalkFOLLOW BRADLEY:INSTAGRAM | https://instagram.com/bradleymartynSUBSCRIBE TO RAWTALK PODCAST CLIPS: https://www.youtube.com/channel/UCvzSBNBOK599FqzrTZS8ScQ/?sub_confirmation=1SUBSCRIBE TO LIFE OF BRADLEY MARTYN: https://www.youtube.com/channel/UCWTQG2aMDYKGDqYEGqJb1FA/?sub_confirmation=1SUBSCRIBE TO FITNESS CHANNEL: https://www.youtube.com/bradleymartynonline?sub_confirmation=1RAWGEAR: https://www.rawgear.com (CODE:RAW)
Transcript
Discussion (0)
Welcome back to another episode, Rockdown.
have a gym here. Really? Yeah. But I have a gym. Yeah, you have a gym. So like I literally
have a gym. I mean, I have like stuff in my garage, like basic stuff. Yeah. More so for cardio because
like I actually do really enjoy going to my gym. Uh-huh. And we're moving my gym actually to a bigger
location in Encino right on Havenhurst and Ventura. Gotcha. Dude, that's great. This kid right here.
So Sam right here, he kind of looks like me because he's my cousin. He looks like a gym, bro.
Yeah, he's a thick boy. It looks like he works out. But he's a, he's a, he's a big fan of,
of you in the gym.
So that's good news for you that he's going to Encina.
It's way closer to us.
Yeah, yeah.
So it's literally,
you know what Havenhurst in Ventura?
It's like right there where the old office depot was.
It was like a Pekino Moss was like a Norms there.
Katsuio is like right across the street.
It was like a pet store,
like a pet food store.
But no,
it was a bit.
The reason why it was a bit is because I guess,
I mean,
well,
first off,
you've like exploded in the last,
what,
two years on YouTube?
Because I remember some shit would like
sneaking into like Logan Paul's house or like staying outside of his house before you how many years
ago was that that was probably exactly two years ago yeah that was probably exactly two years ago
that's when shit started to pick up for yes 100 because that's when I saw you and I was like
I remember being like who the fuck is this kid yeah how did you feel off the rip at that I was like
you're creative as fuck and when I first saw the stuff you were doing I was like oh this this kid's
smart hell yeah straight up that's awesome I obviously you never know how well someone's going to do
until like they start to do it yeah but you've like fucking exploded and and i made that joke about
the sex dungeon because like you i was going to get into this you though have to be like super
you have to be pg yeah you're very pg yeah yeah yeah are you pg off camera dude i'm i honestly
you would say yes yeah yeah yeah yeah i don't i don't i don't party i don't drink i don't do anything
um really i just i drink is trash anyways by the way like it's it's fun like for a birthday
Celebratory thing
No for sure
I'll drink in celebration of stuff
But I'm pretty straight cut
Dude I just love I mean
I just love YouTube
I'm just competitive
I just want to win
You know what I mean
So that's like where my drive is
That's where my energy goes
Where did that start though
Were you just like
Did you see how YouTube was
And you're like
Oh I could live in this space
Or were you like a kid
Seeing YouTubers being like
I want to
Dude I mean yeah
I mean since I was a little kid
I wanted to be a YouTuber
Since I was in fifth grade
When YouTube first came out
I saw my friend upload a video
To YouTube and I was like
So wait how old are you
I was in fifth grade
So will you like
No how old are you right now
I'm 25 right now.
So it was like a decade ago.
So you grew up in the shit?
In this shit.
Yeah,
100%.
100%.
Yeah.
And you know what's funny actually?
So there's a long story to it.
But basically I thought it was funny because with a year, like basically six months before I started going hard on YouTube, I was basically just going through like anybody who had been successful in the platform and the people that had been on the platform the longest.
And I studied your videos.
Yes.
Oh my God.
I went back.
Like I watched your first video.
I watch probably, I probably.
I probably, I would be on walks.
Like, I would do runs and walks.
And I was actually on 75 hard.
So I did 75 hard like for a full year.
And I would did a bunch of runs, a bunch of walks because of that.
And I would just listen and watch through your videos and take notes.
What were you learning?
What do you mean?
So trash, dude.
No, but you look at what you've done.
There's something, too.
Yeah.
I mean, I would just talk, though.
I would talk and I would just share stuff.
Yeah, but that's the magic right there is what you're talking about.
Because like, uh, because like old YouTube especially, like, like I think what's
cool about you is you have so many videos during when YouTube was a
place where it was more like uh it was okay to just spend time talking to your audience now
you have to play a sort of a retention game a little bit but you have so much depth with your
audience because you just talk to them like a normal person which is which is so crazy though
nowadays because now i mean obviously not the platform itself like as a whole you are definitely
succeeding in the fact the style of retention because i've seen your videos i watch your stuff yeah
You're very artfully doing, you know, things on purpose to keep people engaged.
Everything, everything that you do is like, I could tell it's calculated.
But now, like, as you notice, too, even though back in the day, that's when YouTube is really successful, like the longer format, like just talking.
Notice how podcast stuff is coming back.
Yeah.
People are actually watching more of this.
I think because people get to a point where in the consumption of content where it's like, everything's too fast.
And then people are like, all right, I need something slower.
Now this shit's starting to like come back up again.
Yeah.
But anyways, besides that, because I love the podcast space.
I always talk about it.
I subscribe, by the way, you fuckers.
But, yeah, see, I got let's, I want to talk about this for you.
Is it, um, when are you fighting Mr. Beast?
Because like, apparently you guys like, bro, how crazy that he just asked that.
All right, listen, Bradley, I told you earlier.
There's a, there's a, there's a, this is a very important time for you and I to be talking.
Yeah.
Very important.
Jet the fuck up.
No.
There's no way.
I'm just, did I just, did I just do that?
All right.
Listen, listen, listen.
Whoa.
Bradley, I've got something.
I need your help with, okay?
Holy shit.
I'm recruiting, I'm recruiting your help.
I need some help with something, okay?
Because like now I'm thinking, Mr. Bees is also tall.
Yeah.
He's about my height.
We're all the same height.
You and Jimmy are probably all the same height.
He's tall.
Yeah.
All right.
So basically, like, what, four or five days ago now,
Jimmy and I.
No fucking way.
Signed a legal document.
No.
Stop.
Stop.
That, if either of us, don't work out.
for one consecutive day
for the next five months
until December
we have to get
the other person's name
tattooed on a
on a visible part of their body
I'm here on a secret mission right now
because I got to show you something
I'm going to show you
Jimmy's personal trainer
this is the guy who's training him
right now okay
I was supposed to go out there
and help him with some stuff
don't do that
yeah he said don't do that
all right this
this is Jimmy's personal trainer
he sent me a video of him this morning
that's Jasper
you know this guy
yeah I know everyone
I've been around a long time
All right. Well, maybe if you're friends with him, you probably can't talk shit about him, but I will.
Fuck that guy. There we go.
Fuck you, Jeff.
That's the energy I want to hear. Go fuck yourself. The side's better over here.
I'm going to show you this video he sent me this morning, actually, here.
He's talking shit?
Oh, yeah, here.
Have you heard of the YouTube channel, E, right?
Yes.
Okay, tell him to go work out.
All right? Workout, bro.
You're both working out every day. Tell him I'm working out today.
Oh, Jimmy's working on today. He's been working out.
You came in yesterday, too.
I know. I have that.
Interesting.
Hey, go fucking workout.
All right. So this kid and I, if I miss a consecutive day of working out, five months.
Five months. Or get less big than him. Okay. Then I have to get his name tattooed on my body in a visible area.
That's tough. Could tee up for a little fight. I don't know. I'm down. I could be, I could be convinced.
You know what I mean? How much is he weigh? He's, he's heavier than me right now. He's got, he's probably 220 right now.
Do you have workout experience? I do, dude. I do. I was like actually, like, probably my, the best shape I've ever been in in.
my entire life and then YouTube did this and I dropped everything and I was just like YouTube's
all the matters and I just went sicko mode and I lost all my gains but I was going hard for
like a year prior um anyway I got a question hit me what sorry I interrupted a little bit
what's your relationship like with Mr. Beas because I swear to God I saw a podcast where uh he was
talking to Joe Rogan and he was saying how like he helps YouTubers and stuff like this and like I feel
like he's helped you oh yeah yeah yeah he's um dude I think because he said he didn't want to take credit
That's why he didn't want to say anyone's name that he helped.
Wait, wait, wait, wait, wait, wait.
We can talk about this in a second.
I have to finish my thought here.
Go ahead, go ahead.
I am here right now to recruit you.
Okay.
That's what this is.
That's what this is.
Okay.
I am here right now to recruit you.
You have to help me win this bet.
I will.
How?
Let's train.
Let's train.
Let's do it.
How do we do it?
Show up to the gym.
I just spend a lot of money on a home gym.
I'm not fucking around.
I'll pull up.
You will come to the gym every once in a while too.
I'm down.
I'm down.
You're literally like fucking, what, 10, 15 minutes away from the gym?
Yes.
Yeah.
Okay.
Part number two to this.
So we're, we got a little handshake deal in here that you're not going to let me fail.
No, I got you 100%.
No, we have to beat Mr. Beast.
Yeah, we're fucking crushing this.
Think about, okay, so part number two is that we're making a video about this entire
thing.
So I'm going to be making a video about this experience and us just destroying Mr. Beast
and Mr. Bees getting a tattoo of my name on his arm.
Well, if we're making a video, then we have to win because the other guy, I can't let him
beat me.
There we go.
This is what I'm saying.
You have vested equity.
No, like there's no way he's beating.
So this is, we can make a banger together.
And this is guaranteed 30-mill banger.
This is a world-ender.
And we're never going to lose this.
No, there's no chance.
I mean, that guy versus me is kind of silly.
All right, listen, Jimmy.
Just saying.
The contract is signed.
Bradley Martin is my personal trainer.
And from this moment on, there's not a chance on this Godforsaken Earth
that you're going to win this competition.
That's all I'm going to say, okay?
It's true.
All right.
Can I FaceTime real quick to scare him?
Yeah, go ahead.
All right.
Let's scare him because he seems like a scourable guy.
He's a scourable guy.
He's going to talk so much shit, dude.
he's been facetiming me trying to intimidate me and uh i'll screen it's not very pg of him it's not
it's not it's kind of fucked up let's see imagine a fight though he just declined my call
he big digs you let's go jimmy jimmy i'm on a podcast right now jimmy you must answer with my
personal trainer his name starts with a b and ends with an m answer the phone we're gonna do it
100%
Dude, no, we get them on
I mean, we'll get some nice supplements
Not the kind of supplements
That everyone's probably making jokes about in the comments
Are you sponsored by trifecta?
Yeah, I'm an owner
Really?
Yeah
I lived off of trifecta for a year straight
When I moved to L.A.
Was that a video?
No, no, no, I did it.
I actually wanted them to sponsor me.
You should have sponsored me.
I hit them up.
We did a...
They're not working with you?
No.
What?
I ate quinoa, chicken
and their mashed potatoes
for a year straight.
I guarantee they'll work with you.
Really?
Absolutely.
All right.
Well, I mean, I'll make sure of it.
Literally, I'll tell them to do it.
All right, cool.
Well, I'll wait for Jimmy to call me back.
Yeah.
I just told him to call.
So, okay.
So let's talk about the workout stuff a little bit.
How much actual workout experience do you have?
I worked out for like a year straight.
I put on some pretty solid muscle.
I can show you some pictures.
Later after.
Yeah, I probably put on like 20 pounds of muscle or something like that.
I was at like, I was lean and weighed like 220 or something like that.
Okay.
But I had like a year of workout experience.
prior to that and nothing and now I'm kind of like out of sync so how long since that period
the work like the consistent workup period where are you right now I've been on and off I'll have
like three months I'm in three months I'm out but since then it's been since I started YouTube so two
years yeah because YouTube's a beast man you think oh bro it takes over your entire life if you let it
which I have which I don't regret at all I think it was necessary for the like stage of life
but now it's like time to level up you know what I mean do you think you're going to be able to
balance both things I mean obviously you're making a video out of it so there's a part of
balance within itself.
Yeah.
But outside of that, do you think you're going to have a hard time with other videos because
of the consistency that you'll need?
I think I think I definitely could.
I just, it's all about the expectation.
Like what's actually expected?
Like there's no, there's no world where I'm going to be able to be in the gym for three
hours a day.
It just can't happen.
I can't be in the gym for three hours a day and also grow YouTube the way that I want
to grow YouTube.
You don't need three hours.
Yeah.
You won't need three hours.
It's more so like the maybe an hour, hour and a half at most if you're like really,
really working.
Yeah.
and then it's the time outside of like getting the food ready having the food ready like getting your meals like if you have like you have an assistant or anything like yeah yeah yeah if you could have someone help you organize that part of your life because that's the stuff that's going to be really important like you can get to work and have fun have great workouts but if you're not crushing like the consistency behind oh here he goes okay let's go yo I stepped out the meeting what's up I'm on a pod can I FaceTime you real quick yeah it's all about the effect this is so funny
hang on there you go okay here we go hang on all right i just wanted to so i so i actually met
somebody who knows your trainer casper uh-huh and that's this guy right here how you doing buddy
bro what up well it's good i hear we're in a war now oh wait are you training eric yeah i feel
like it's now competition i feel like i don't feel the same about you now
Is this one I get for not ever bringing you down?
Yes, this is like, because I told him to come on the podcast, and he was like,
but I know you're busy.
It's all good.
I know you're busy.
You're done for, bro.
How do you feel about that?
In a year, let's do a bodybuilding contest.
No.
You have to get the winner in the top $100,000.
All right.
Yo, he's wild.
He's wild, bro.
That man does not understand the value of money.
It's pretty crazy.
I feel like, so do you spend a ton of money when you talk about money, him not
understand i think he does obviously and i know you got you do as well yeah because all of his money
he like puts into these projects which are insane and there there is i don't think there's anyone
ever on the platform that's ever done the kind of shit that he's done yeah and it's in i'm not trying
to draw this comparison between you and him but like you i looked at i looked at all your content i'm like
holy shit this is like this is like the second coming of mr beast yeah yeah yeah yeah do you feel
that i think it i think it should feel like that i don't like i don't want to compete with jimmy on
money like that's not money like jimmy's so exponentially far down like the money path like no one will
ever beat him at the money game and i have no interest in playing that game i think what i i think what i
have that jimmy doesn't have and i've talked to jimmy about this is like i think i am a much
better storyteller and i like understand how to make a video that's actually interesting and like
um like you feel something emotionally when you watch it you know what i mean that's my goal and i think
that is the next coming of youtube so i take being the second coming of mr beast as a positive thing
because I think I can take what I learn from him
and like foresee where YouTube is going now
because I think when he started, algorithm was everything
and he knew the algorithm better than anybody else, you know?
So that's how he came up.
But I think that I'm just, I think I genuinely believe
that I'm the greatest storyteller on the platform right now.
And my goal is to like do that to the highest possible degree.
You know what I mean?
I don't want to play his game.
Like he has a, he will win his game forever.
Nobody, the next Mr. Beast will not be making Mr. Beast videos.
You know what I mean?
Yeah, I understand.
Yeah, that's my thoughts.
So storytelling is more important to you.
Oh, yeah.
Why is it more important to you?
Why do you think that's the thing that's most important now?
It's because of what you said earlier, right?
Which is like there's a period of YouTube, like, we're getting out of it right now.
It's like happening where like there's a period of YouTube where it's just like retention,
retention, retention, retention, screaming at the camera, screaming at the camera, screaming
at the camera.
But what was before that was you talking to the camera like you, bro, just talking to the people
and making someone feel connected to you as an audience member because that's what, that's
what YouTube should feel like.
Like that's the YouTube that I fell in love with when I was a kid, you know what I mean?
And I think that, like, it's like brands, how they were cool and then they're not cool again and then they're cool again.
I think that the next where YouTube is headed is that.
It's like YouTube no longer, I've talked to the guy who runs the algorithm at YouTube and it's no longer about retention.
It's no longer about CTR as much it is about viewer satisfaction.
How do they, what do they base it off of?
What number?
They have like surveys.
They get millions of survey applications a day.
They base it off of a combination of like comments and likes and view duration.
along with surveys and balance out.
So somewhat of retention is involved in that.
Some of it,
but there's a much bigger game at play,
which is like how satisfied was this viewer
with the video that they watched?
You know, like,
do you know Nico Amalana?
Yes.
So he did that video
where he visited the most racist town.
Yeah.
That video is a piece of artwork.
Like that video has extremely high viewer satisfaction.
Like if you watch that video,
you're like,
yo,
this feels different.
You know what I mean?
Yeah.
Like that's the goal is like make a video
that feels different.
And like you watch it
and you feel some type of way
when you watch it, you know?
Yeah.
So how do you,
how do you,
How do you make that happen in each year of videos?
Like how are you trying?
Like what's your thought process when you're like, okay, I'm going to do a video where
like you had the bodyguards.
Yeah, yeah, yeah.
How do you translate?
Because this, we'll get into this topic after a little bit more, but like the title,
the thumbnail thing.
Yeah.
How do you translate?
Okay, I need a banger title.
I need a banger thumbnail.
And then how do I make this feel like something that is meaningful?
Yeah, I just, I think we always like Sam, uh, helps me come up with ideas and stuff
and the boys on the team.
That's a smart guy right there.
It's a smart guy right there.
Yeah.
That's because he's a gym bro, dude.
You think so?
I still look, he flexed straight up.
Yeah, he's a big boy.
Dude, the gym makes you smart, bro.
Like, here's the crazy part.
Imagine now you get crazy consistent with the gym.
You're going to be even better at content.
That's what I'm, bro.
I agree with you.
I agree with you.
And I think that I think that I will be a better YouTuber and a better role model because I'm
jacked out of my mind.
You know what I mean?
Like people look at you and they're like, dude, he's doing something right
with his life.
You know what I mean?
I can like do all this crazy stuff, but.
Or they're like he's a fucking juice head.
You think, do people.
I mean, some people obviously are like before I think the podcast up there like this
guy's a fucking idiot yeah yeah yeah because he's lifting girls and shit because i did a lot of viral
stuff that people like a lot of people see the viral shit on ig that i've done over the years like lifting
girls and then they don't hear me speak yeah they don't hear the story so they're just like this
dickhead yeah you know i get a lot i know i get a lot of that but then but the people who really
know me yeah they know it's a little bit deeper than that yeah that makes sense so i got a question
for you yeah why do you care about it being deeper like fuck the fuck the direction of where it's
going or where it might be or i think you're exactly right because this podcast is a representation
of like people wanting it but why is it important for you to have a connection with these
people um like as a human you yeah yeah yeah yeah no totally i mean like the biggest thing for me
is i think i believe that that's the way youtube should be and i think that we have influence
and we like being a top creator you have influence over the direction of the platform and even what
other creators do exactly like whatever i do the people who copy my videos or whatever will just do that
you know what i mean so if i make it cool to slow down the video
and just talk to the viewers and build characters and the videos and like really like show
people's personalities that will become the next cool thing to do you know and but it comes from
genuinely me as a human it comes from that is what I think that YouTube should be and it's the
version of YouTube that I watched when I was a kid and it was what inspired me to become a
YouTuber in the first place I don't think if I was a kid and I watched somebody screaming at
the camera and getting like super fast cuts I don't think that I would look at that and be like
I'm inspired by that person maybe I'm inspired by the content but I'm not inspired by the
person or you're just engaged by the content engaged by the content but I don't
I don't, I'm not like, it's not changing my life.
My life, I should have been like, I'm from Forsyth County, Georgia, small town, north Georgia,
like middle of nowhere.
Like, I should be driving a truck or running like a chicken farm or something like that.
That's what I should be doing.
But because I watch YouTube and I connected with creators, it changed the direction of my life
completely.
And like, I want to do that for the next generation.
You know what I mean?
Like, that's my goal as a human being.
That's why it's important.
Okay.
That's amazing.
I'm glad you said it because like you directly align with something that changed your life.
Yeah.
And where you're at in your life and you're like.
like fuck you saw the the options basically that in your hometown probably if you didn't have
the internet if you didn't have YouTube or these people to look at you wouldn't have gone that
way I'm assuming 100%. Like where do you think your life would have been otherwise? No really I'm
serious I think I would be like maybe like I'm definitely driven so I'd probably do like real estate
or I'd be like a insurance agent with like a bunch of branches or um in that area something like
that you know what I mean something that like I have upside and I'm competitive so I want to
like do that stuff but I would have just never known it was possible you know what I mean
like people people just don't know what's possible you know so seeing YouTube like
made me open my eyes but I'd be doing something competitive like something for sure like
starting businesses or something they just wouldn't be as fulfilling as this you know yeah you
know this reminds me of like at least in the fitness industry for years um you know people
obviously bodybuilding was a thing powerlifting was a thing and then when everything started to get
on the internet and people saw what people were capable of outside of like their own
like gym and wherever, Nebraska, Ohio,
wherever the fuck they're from, right?
It became like people's ability to get to these points
accelerated so much.
Like for example, nowadays there's like kids who are like 1819
who are deadlifting this crazy weight
or benching this crazy way.
He'll know what I'm talking about.
But back in a day, it's like you didn't,
if you didn't see it, you weren't so sure
that it was possible for you.
But the internet has become this place where,
and this is a double-edged sword though,
it's become this place where like you see the point
possibility of someone else's like life and direction and you're like fuck if he could do that i could
do that and then they identify that much younger and then they start getting closer to that so then
you got these young kids at least i'm talking about specifically my industry doing crazy feats of
strength that young kids 10 years ago we're not even fucking thinking about right so that you have that
side of it which is like super motivational and you know creates the aspiration okay i want to do this
but then you have the other side of social media that's like uh the envy you know what i'm saying
Totally.
So, like self-comparison, like the comparison stuff.
Yeah, and then someone like you, right?
Because then you're super competitive at any point in your career.
Did you ever feel envy or was it always like the optimistic I could do this?
I'm going to do this.
It's a good question.
Dude, I think that, I think that for 95% of the people, it is self-comparison.
But I definitely, I think, fall into the category of like, I saw that and was like,
there's absolutely no reason on planet earth.
I shouldn't be able to attain that for myself.
You know what I mean?
Yeah, I believe you.
Because obviously it's why you're here.
yeah why the fuck do you think you had that because this is for people listening right
because people listen they tend to fall on the other side of like yeah i don't have that fuck
i don't have these things yeah how come you think you were able to be like yo i i can do this
like what do you think makes you different i don't honestly my mom when i was a little kid always
told me i was different i feel like everybody's moms did that i'm convinced to this day that my mom did
that it's like a parenting tactic she learned somewhere but she says that she read that she's not the
hundred percent she had to have but i believed it i like believed it you know what i mean uh but i also
think, I mean, I don't know. I have an opinion that if you're doing this, you have to have a little
bit of a God complex and like a little bit of a narcissist piece to you. You know what I mean?
And I don't think that that like takes over my personality, but I just think it's fun to be
competitive. And I remember like watching Disney as a kid and I was like, I was always like,
I could do that. You know what I mean? I always just have a sense of self. I've always had
a self, like a sense of self belief. You know what I mean? What does Disney? Like Disney like Disney channel.
Like watching the actors like watching like, so we like Zach and Cody. I was like I should
I thought you were like, fuck while Disney.
I could be that.
No, no, no, no.
That's also true, though.
I do believe that that's where YouTube is headed.
Like, I'm genuinely convinced that my YouTube channel will be like the next HBO.
100% or the next Disney.
Like, 100% that's where it's headed.
Like media entity.
I see what you're saying.
Yeah, that's also a thing.
I strongly believe in that.
So listen, this is so funny you said that because literally I was watching, I was watching, I was
watching some Mr. B stuff and I looked at your channel and I was like, holy shit,
like the amount of views this shit gets is like,
it's more than these networks.
Yeah, it's crazy.
Like you guys are the new, like, Disney channel in a sense.
Or like, you know, that whatever genre that would be.
Yeah, yeah.
But then I also look like, what's your average viewer age?
Back end of YouTube is like 18 to 24 is like the biggest.
Which is that's not even that young.
It's not that young.
Yeah, no, you'd be surprised.
It's not like 13 to 7th.
You're not like little kids.
No, yeah, no, yeah.
There's definitely a piece of that.
Like, my job is to have a wide net.
Like, I'm supposed to cast a wide net.
You know what I mean?
That's like how you get a large amount of views, you know what I mean?
So I'll be like walking on the street and like a 40-year-old guy will come up to me,
then a little kid will come up to me, then like an 18-year-old kid will come up to me.
What's most common?
Probably like 16 to 20-year-olds is most common for me.
Yeah, something like that.
And it's not that young though because like I'm trying to think when I was watching like Disney Channel type shit,
it's like I was a kid kid.
I was like 13, 12.
Yeah.
So I guess it's just such an interesting thing to me because like I guess I don't know if
other creators are like,
oh, that's like kids shit, but it's like, it's not.
Your audience is like legit grown men.
Yeah, yeah, yeah, yeah.
I say an 18 year old can go to war, like, that's a grown man.
Yeah, yeah, yeah, yeah.
But it's like, how come you think the platform is so like, you can't swear, you can't, like, how come you think it does that?
I just, because I swear it, and I know it fucks my videos.
Yeah, yeah, yeah, no for sure.
And that's like, it's a weird thing, too, because it's like you don't want to lose yourself.
And I'm naturally that way.
Like, I don't naturally swear a whole lot.
I don't naturally, like, go do stuff like, I don't know.
I just, I'm just, but I can see where if that was naturally the person that you were,
that'd be a little bit frustrating, you know what I mean?
Yeah, because I do it.
I don't do it.
I don't do it like negatively.
It just comes out.
Yeah, yeah.
It's been a habit for so long.
No, I get you.
I think the biggest thing too is like, and I don't think it's a bad thing, but especially
for me, like the bigger you get, the more you are looked at as like a poster child for
YouTube.
Like YouTube looks at you that way.
You know what I mean?
And if you want opportunities in the space, like, there is some world where you have to like figure
out how to like play the game of YouTube you know um it's a hard balance though man i was actually
jadeon was over my house the other day and he does not play the game right now or he does play
actually he does play the game extremely well but he plays it like he just knows his little
tricks like he'll demonetize his videos certain ways to like so that like when it hits the algorithm
i don't know he where the fuck are people learning these things dude he calls it like he calls it
like hood optimization is what he says yeah he says yeah like he has all these theories like
none of them are proven or anything but i don't know i talked to my partner manager on
YouTube like they help but it's dude I feel like it's all just like he said she said like I'll
hear one creator do say something and I'll go try it and then like Judea don't tell me something
I'll go try that it's all but bro because even if you talk to like somebody at YouTube everything's
red taped yellow tape they might know the answer they legally cannot tell you yeah yeah they'll be
like well if you try this yeah it works it's just these giant blanket statements
bro why is it like I don't understand that is like because YouTube doesn't want people to
like excel but it doesn't make sense yeah I know it's a good question I don't I don't I don't
don't know the answer to that but all but to be fair i'm not saying this is a youtube thing
innately all these platforms are like this they don't you know when something's wrong like they
just kind of like oh there's so many other things to worry about let's not focus on that yeah and
there's definitely like i don't know man i don't know how we we can talk about off the podcast but
like i'll just like press people at youtube sometimes and just get answers you know what i mean
like i just want i'll just ask for three months straight the same question same question same question
and like eventually they'll give me a little something you know but i feel like it keeps
changing then too always they change the algorithm every few months yeah but
But that's fun for me.
I love that stuff.
It's just like,
it's just a giant game.
So where do you see this going?
Are you,
are you trying to get 100 million subscribers like,
is it like this?
Oh, yeah, of course, of course.
Yeah, no, for sure.
We'll have 500 million one day, 100%.
Like that will happen.
Bro, but it's,
you don't think at some point
you're going to be like,
dude, I've been wanting to do this
since a little kid.
I'm just as happy.
Like, I'm so fired up
that I'm here, like doing this.
Like, this is so fun for me.
It's just as fun.
It was when I was in fifth grade.
Like, it's all I want to do.
It's probably like, it's probably like, uh, like YouTube and, um, YouTube or YouTube and, uh, like
raw gear and stuff like that is maybe like, um, a byproduct of your passion for like lifting
and stuff like that. I would imagine. I could be wrong. So like, it's like your passion for lifting
is my passion for YouTube. You know what I mean? Yeah. This is the thing that I talk about that's so
interesting though. It's like I didn't get into these things like kind of like knowing that it was
really, I mean, YouTube was a little bit more of a thing that I knew, oh, I wanted to do that.
but like I started on Instagram in 2010 yeah and it wasn't a you know why like did you
started for a reason I've I told a story before I'm gonna tell it again so basically back then
I would I would I was a big nerd I'm still a nerd I love video games I love playing video games
but I would play video games and then I would like I would try to look on the I was always
I was always interested in like business shit so I read on this sites about like stuff that was
coming and apps that were coming and I was reading about how like oh e-commerce is going to
changed the world.
Yeah.
Right?
This is back in 2010.
Before it really did.
Yeah.
And I read this article about Twitter and they're like, people are making money on Twitter.
And I started a Twitter.
So I started Twitter back in 2008.
Wow.
That's crazy.
And I was like, you're on all this early, bro.
All of it.
Yeah.
Why?
I don't understand.
How did you know that that was going to be the thing?
I didn't.
The point is I was trying to figure it out.
So like I said, I was a big nerd and I liked, I liked just working out and playing
video games.
Yeah.
So I was like, okay, let me, let me, because I wanted to be able to like, legit, I sort of
God, I remember sitting at home and doing me, like, if I could just play video games,
work out and like eat, I'll be happy.
But I have to make money.
I knew that I was going to have to grow up and make money.
Did you want to be like hyper successful or no?
Yeah.
Yeah.
You did want to be very successful.
Yeah.
And I, but I knew that I had to make money.
And I was like, okay, how do I do that by, how could I do these other things and
make money?
Yeah, for sure.
So I'm reading all these like, basically like articles about how like, you know,
I'd read business stuff all the time.
Yeah.
So it wasn't like I was looking for social media apps.
I was reading business stuff.
And I saw a thing that was talking about Twitter.
made a Twitter in 2008 and was like, what the fuck?
I don't even know what to do.
Like, I post something one like in fucking three weeks.
I don't know.
What's the point?
And I looked in my industry specifically that I was interested in because I was still
interested in working out.
And I think it was like Dave Tate, the guy who owned elite fitness, it was just like
equipment manufacturing company.
And they're like some other guy who did like some fitness training thing.
And I was like, well, that guy's making money.
And I'm like, I don't even know how to build this.
What were you doing it?
How are you making money right now at this point in your life?
At this age?
Yeah.
I'm sorry, but you're retelling it.
I'm fascinated.
No, you're, it's fine.
I never got into detail about that.
No, I want to know about it.
Yeah.
If this was to have been like, in 2008, how old was I, like 16 or some shit?
Yeah, probably.
So I was a, I was a life card.
Yeah.
So my jobs.
That's how you were making money?
My jobs go like this.
I was like, I worked at quiz and it was for like two weeks.
I quit because the lady didn't want me to make sandwiches that were bigger.
Why?
Because you only make a certain size sandwich for your break.
Oh.
And I was like, fuck that.
I want the big sandwich that you would get mad at me.
You were, you were gaining weight at this point.
Like you were like, no, no, I was 15 just trying to, I just wanted the bigger sandwich.
Oh, okay, okay, okay.
I was 15 just like, I had a worker's permit.
I was 15.
I was like, I was just mad.
Why are you trying to make giant sam?
What are you talking about?
Because, so, so a lunch break, you get, you're like, you get a certain size sandwich.
Oh.
And so, like, but the sandwiches were so fire.
Got it.
So I wanted to beat the big sandwich and put all the stuff on.
Dude, you're doing a free brand deal for Quiznos right now.
No, Quiznos is dead.
That company's dead.
Really?
I think so.
Oh, no.
Yeah, he's dead.
He's dead.
He's smart.
so it must be true.
Yeah, it's dead.
Okay, got you.
But anyways, I was making sandwiches
and the lady was like,
every time she'd be like,
you can't, brow, you can't make this?
And I, you know, it was her company.
She had the right to be like,
yo, this is what you're allotted.
For sure.
But I was like, fuck this.
Yeah.
And then I became a kids camp counselor
and a swim instructor slash lifeguard.
And then that turned into personal trainer
as soon as I was 17.
But anyway, so the point is this,
I was at this age and I was like,
damn, how can I like make money and play video games
and like chill at home?
16.
So I'm reading all this shit on like business stuff because I was like, okay, business stuff is like,
dude, you sound just like me. This is crazy. Yeah, I'm talking about shit that I was like,
I didn't even understand. But I would like, I would check every day and read it and be like,
learn a little bit more every day. But like I'm telling you when I first started looking at it,
it was just like gibberish to me. But like, but like why are you looking at business stuff at 16?
That's a good question. Why? I don't know. I think, okay. There has to be something.
I'll tell you why. I'll tell you why. So I think, look,
back on my life for my childhood. I don't know if you know this, but my father took his life
when I was really young. All right. So I'm six years old. He took his life. Yeah. And I, from that,
I think about six to eight months after that, I was like, oh, this is, this is real. My father's
not coming back, right? He hung himself. So I'm like, my father's dead because my mom tells me,
oh, hey, your dad's not coming back. And I'm like, what is that? I'm six. So I'm like,
what does that mean? Right. And then about, are you confused? Exactly. Like I said, for about
seven, eight months after until I was like, I'm like just turning seven or I think I was seven
and some change. And I was like, oh, this is like a forever thing. So as soon as I realized as a
little kid that this was like never going to fuck. Bro, you're good. I get it. This is never
going to be that. Yeah. Oh, fuck. Shit. Dude, this man. He's a tank. So listen, yeah. I got
you. Fuck. Sorry. So I apologize to me.
It was beautiful.
It's a beautiful story.
I was like,
oh,
this is real.
Yeah,
right?
Yeah.
Because everything,
like,
you got to think in perspective
of like a human understanding.
Yeah.
Everything else prior is like,
you're learning everything brand new.
Yeah.
You don't have like set,
this is what life is.
This is how life is going to be.
And then you're hit with something that you're like,
what the fuck are you talking about?
Yeah.
Like,
normally like you get hurt.
You get,
you scrape your knee.
You're like,
oh, it's good in a week.
You know,
you spill something.
You pick it up.
Yeah.
You're not,
you're learning all these new concepts in life and so at six years old I had to learn death yeah
right yeah and so about seven that's a crazy concept to understand at that age I don't know if I even
fully understand that and I didn't and I didn't but I understood a few months not a few months I get
eight months seven months later I was like oh this means he's gone forever that's what I understood
yeah so at that moment I remember thinking what is death what does it mean where do you go
how am I going to die what's the point of life why am I alive like and I remember so many like dude
I would walk to school every fuck I'm not gonna cry fuck
shit this is bro I'm just encouraging you this is the type this is beautiful
people people love this shit this is like yeah I got so I would uh I would walk to school
and I would like fucking motherfucker I wouldn't do that I'd walk to school I got it and I would
like go to what the you know it'd be the cut where like kids would smoke weed and shit
and I remember I'd walk I bought a bagel with bacon and cream cheese every more
morning with a garlic bagels, like from this place down the street from my house, and I would walk
to the school. It was called Cabrillo High School. Cabrillo Middle School. It was in Pacific
California. Anyways, whoever people could shout out that town. But I'd walk in this little cut
behind like this like, you know, a little, I guess it'd be like trash cans and it's like an empty
plot. And there's a little area like in the trees where you can like go and kids would smoke.
And I would go there and like cry every morning. And I just, because I was like, I was just
trying to like understand uh fuck sorry don't apologize bro this is awesome so okay because you couldn't
like it was like a it was a daily thing because i i didn't hmm i didn't understand it
And this was years after that I started to like try to understand it.
So my point is this all wraps together to answer your question is I very early on in my life was trying to figure out what the fuck is the point of all of this.
And through trying to figure out what the point of all this was, I realized, okay, I need to figure out what is my life going to become.
So I started thinking about that very, very young.
Like, I wasn't like 16.
I wasn't like 17 thinking about like, what am I going to do with my future?
I was like fucking 10.
Yeah.
Like maybe fucking eight being like, okay, well, how, like, what am I going to do with the rest of my life?
How long am I going to live?
What, like, what is life going to be like?
What's the point of this?
And the truth is, even to this moment today, like, I have a much clearer idea of what that is,
but there's still, like, I still don't have this definitive, like, this is exactly the point of this, right?
But very early on, I started thinking about basically,
what am I going to do with my life? Where am I going to go with my life? What is the point of my life? What are I going to leave behind? And then obviously I'm like, okay, one of the biggest things I've like always wanted to have was the father that I didn't have and be able to create that sort of connection. And I think it's to your point. We talk about how I was on YouTube early on and like talking to an audience. I just wanted to, I didn't know it at the time, but I was just basically being like the person that I kind of wish I had that was like guiding me or showing me or talking to me. And that was why I made that kind of content.
And that's why I think I love this content so much, too,
because people can watch and be like, well, it actually really helped me.
So it's like a full circle moment for me.
But to answer your question about like the business stuff,
it was because I was trying to figure my life out so many years prior to that
that I think, you know, now I'm 16 years old, a little older,
knowing that I'm going to like get out of high school eventually
and have to figure my life out that I was so hyper-focused on.
What was the point of my life that I was like, okay, I know I don't want,
this is the thing I knew very clearly.
I knew I did not.
And it's funny because you talked about it at your point.
I knew I did not want to live what I considered an average life out of my hometown
because I would see everyone else graduate, get a job, stay in the same cycle, have a kid.
They're like kind of in the same world.
They didn't go.
And I always felt like I wanted more with my life.
And I don't have an exact reason why, but I always felt that.
And that's why I think I started looking at these things and trying to understand stuff
that I had no business to try to understand because I wasn't like adept at understanding
business stuff or e-commerce or any of this shit.
but I started to see like to get back to this like how did I find Instagram I remember
they they put this app and they're like oh this app's gonna like be the next big thing
and like as soon as it came out I remember like downloading this shit it's it dropped in
October 2010 and I downloaded it and I get it and I look at it I'm like same thing with
Twitter I'm like what the fuck and then no one you no one used it like I remember I would tell
people like go follow me on Instagram and they'd be like the fuck is that and people with
Android couldn't even download it and like I said people
Oh, I remember that.
That's crazy.
People back in the day just had a, they just use it to take a picture of something
and then put like a dumb-ass filter, like a border around the photo.
Yeah.
Maybe like a hue different thing.
I remember that, yeah.
And people were like, it's just stupid.
But I remember being in the gym being like, follow me on Instagram.
People were like, the fuck.
Wow.
But I just, I was like, I don't know.
I was like, I knew that if this was going to grow to where like, you know, Twitter was.
And at the time, like back then it would have been like MySpace was popular and like slowly
dying because Facebook started coming up.
Uh-huh.
Then, like, I needed to be on it early.
Got it.
And that's the only thought that I have.
But I didn't have the thought of, like, oh, I'm going to be an influencer.
So it goes back to the other point.
Like, I was never the typical, like, nowadays kids get on the internet and, like, they're doing
fitness stuff and they've seen Bradley Martin or they see these other, like, influencers
in the space, but like, I want to be like them and I can make a living and I can make money
and I'm a fitness guy.
Yeah, yeah, yeah.
That didn't exist for me.
I was like, yo, I love bodybuilding, like hardcore bodybuilding.
I love powerlifting.
I want to be strong.
I want to be big.
It wasn't like I want to be an influence.
or make money and have brand deals and have a clothing lot.
I didn't think about any of that.
I just thought, like, this is what I genuinely loved
and I wanted to share it.
And I wanted to talk about it.
And that's how I got into this whole space.
And now it's changed.
You know, it had this whole, like, I remember, I don't know,
2016, 15, it was, like, family friendly.
And that's when, like, all the family channels got popular.
Because, like, after this whole, like, situation,
I don't know, it was, like, it was, like, apocalypse,
whatever they call it with, like, YouTube.
And, like, ads were on videos that they shouldn't have been on.
And YouTube was like, what the fuck's going on?
And they, like, took ads and they focused on family friendly.
stuff and then like that started that's like when austin mcbrum and shit got popular he like blew up
right then super family friendly ad friendly yeah yeah and then it kind of like changed a little bit
and now like i feel like the new thing is this like challenge 100 hours doing this 24 hours
doing that um so where where do you think it's going to go next because do you think it's going to
be a blend of that and the thing that we're talking about yeah i mean but how do you blend it to
because it's like they're so like yeah yeah yeah it's hard all right guys listen to this shit
so my dad he died when i was you know what yeah yeah yeah no no i mean dude i feel like uh
i feel like what you're doing i feel like you getting in on this early is the move this is like
a thousand iq play like i feel like when you talk about like the instagram and stuff and then you're
doing this i'm like yeah that's that's that's awesome like that because you can this is also
what's cool about this is you can do this for 20 years and that's what i want to do
I love this.
This is sick.
This is the most enjoyable thing
that I've ever done.
I'm trying to figure out
what that is for me right now.
You don't have a podcast?
I have no podcast.
You crush this shit.
You would.
You're a great speaker.
I appreciate it.
You're obviously entertaining.
You obviously give a fuck about more
than just entertaining.
Yeah, yeah, yeah.
I want to find a way to do it.
It's, um, yeah,
it's interesting because it's like,
uh,
I feel like impulsive enough.
They do like, again, like I don't want to play other people's games
because you're just never going to win somebody else's game,
in my opinion.
Right.
When they're like,
years and light years ahead of you.
Like Logan and Nelk, for example, they have like guest-based podcasts, right?
So they're competing and who can get the biggest guest on the podcast.
You know what I mean?
But I feel like at some point, you're right.
You're 100% right.
I feel like at some point, I'm interjecting.
I apologize to the audience.
They're going to be like, interrupt you shut the fuck.
But I feel like at some point, imagine you have every big guest ever, right?
This is my perspective of what's going on.
Yeah.
Then what?
That's a good quote.
This is what I'm saying.
This is what I'm saying.
Because then like, because like the Joe Rogan is sustainable because Joe Rogan talks to
fucking anyone and they're there to hear him talk not just because it's a guest he's built it off
of guests and consistency he's so consistent you know what i mean he's over such a long period of time
and he was in it the earliest so it almost doesn't even matter for him anymore and the guests are like
it's like when they get some crazy guests on the podcast it's like extra cream on top you know what
i mean it's like it's almost like an extra thing but yeah i don't know i'm trying to figure what the
format is that i can sort of um innovate on and like create a new thing that that hasn't been
done before you know this in this yeah yeah in some kind of conversational some some
some kind of a second channel like we have some ideas i'll run them by you off podcast but i'm
really interested yeah yeah no it's for sure but um anyway back to your question i think um i always say
like i think the pendulum like there's like a pendulum right and then like the pendulum was like
over here and this was like heavy personality based like Casey nice stat emma chamberland
all them like they all came up it's literally just a guy having a conversation with the camera
the whole video then it's swung over here which is like heavy optimization
extreme cuts like whatever whatever and I think that like great contents it's somewhere in the middle
and I think we're like nearing that like era right now where if you can do a good job at yes moving
the story forward and keeping people's attention and doing a good job at like just being yourself
and looking like a normal human being and not some alien from another planet that screams at a camera
yeah that's like the sweet spot and that's what I'm after right now you know what I mean I think
that's the movie and also you think that's where it's going a hundred percent I dude I agree fully
yeah you're fucking smart i appreciate it i appreciate it i love this stuff this is so you based off of
just what you see being successful on the internet yeah i mean like like i told you i studied all your
stuff i studied something not just youtube yeah yeah yeah no just the internet in general it's just
like so much about internet culture you know like where's what are people interested in i don't know
i just keeping a pulse on you know what i mean just keep a pulse on the internet so what so then
in that sense what do you think about this andrew tate stuff because he came yeah yeah yeah yeah
because he came and it was like you know everyone has been in my opinion yeah yeah
overly sensitive as fuck for a very long time and about certain subjects you can't talk about you can't say and he kind of came in was like fuck this and he kind of he kind of landed obviously towards the very male um the male demographic of like empowering males which i do think uh that that kind of like segment of content was like really shut down like oh that's we got to talk about everything else not that yeah and he kind of came out and was like no fuck that obviously he says a lot some outlandish shit yeah but i think he does it on
purpose.
Yeah.
I think he's a very smart guy.
What do you think about that whole situation?
Dude, I mean, I've talked to some people close to that whole world.
And like, from what I've heard, he like goes, does his big rants.
And then like, there was a room that he was in doing his whole bit on camera or
everything.
And then like finished.
And then he went and like, apologize to like the women in the room and was like, hey, like, you know, I kind of believe it.
But that was, like, that was a little bit too far.
I'm sorry about that.
Like, I think he, I think he's, I can tell he's really smart.
I think he's a genius.
I think he's really smart
because I think that he understands
how to say extremely polarizing.
He did a really good job
because he made his money prior to YouTube or anything
so he doesn't have to make his money from content.
You know what I mean?
Like you and me are actually less you than me,
but more me like I have to make phenomenal videos
and I can't say insane stuff
because that is my form of my come up.
You know what I mean?
Like he had his come up outside of content
and now he almost feels like
he doesn't have to rely on being appropriate
on platform in order to uh in order to be successful you know what i mean so you kind of go after the
controversial shit a little more head first in that case yeah exactly because you don't have to
abide by anybody's rules technically especially with his uh i don't know how much you know about
his whole strategy on ticot and stuff like he doesn't have a ticot count he just gets all of his
like uh yeah people in his discord or whatever it's a post for yeah i guess i guess what it looks
like is like he has that that that platform where it's a learning platform but it's it's part of it
sales base to get other people to sell
subscription to that platform
by using his content on it.
So it's like, but it's like a big circle.
Yeah, yeah.
It's, yeah, he's definitely, I mean, bro,
he's definitely a genius.
He like understands.
Oh, for sure.
He understands what to say.
He understands how to structure something
to get the most amount of eyeballs on something.
He also did reality TV prior, right?
I didn't know that.
Yeah, yeah, he was like a, he was like a big brother.
He was like a reality show star.
So he understands like how to perform, you know what I mean?
I mean, he's like, he's like a showman, you know what I mean?
And you can feel that like showman energy off of him when I watch him.
I think he's...
I think the real question is like, what color's your Bugatti though?
You know, it's like, what's your Bugatti?
I just don't even have one, you know?
Would you ever buy one if you could?
Dude, I don't think so, man.
I just don't know what the...
You got to be a car.
You're not a car guy.
No, I'm not a car guy.
Are you?
I saw you have a...
I've had the same truck for, I don't know, five, six years.
The truck stuff is cool to me.
The truck stuff is cool to me.
truck stuff is cool to me like uh i love uh i love like four by four stuff like old like i used
have a land cruiser like land rovers like big like oh yeah those are cool i want a defender or i want
like a really nice old bronco yes fact those are that's what i want what kind of car you drive
uh i drive a uh 2004 uh four runner nice i got to keep myself that's literally what i think you
would drive really like that yeah that's hilarious or like a fucking nisson max i get flamed all
the time by creators for not driving a Tesla or something. I think it's awesome. I think it's
important to feel grounded and not have like some crazy lavish. I don't know if you feel like
do you feel like, do you feel like you have things in your life that keep you grounded? Because
there's a huge opportunity I feel like to. My like crippling anxiety. Yeah. It keeps me grounded.
You think so. Is it really? Yeah. Wow. Because like you want to buy something. You're like,
oh shit. But if I buy this, what else is going to like I might if I need that money for something
else? Dude, I did I would not expect you to say that. Yeah. You wait. So you're like you're like
you get nervous about like spending money on stuff not so much i mean it's it's just a joke but like
yeah i do for sure deal with anxiety just it's almost maybe i don't know if it's a performance anxiety
or just like just like just a general worry yeah uh because like i'm so grateful for everything i have
like part of me is like what if i lose it yeah you know there's just a i think it's innately with
most people i get it bro it's so funny though because like people i kind of feel like that sometimes
and but i and then i look at you and i'm like bro you've got so much cool stuff going on like
there's just no chance.
You know what I mean?
Yeah.
But it's always interesting.
That's part of it.
No, I think it's important for people to know like, I think that, I think it's easy for
people like you or me to look invincible and like we're just like there's no worries
of the world.
Like we're chilling.
But like, it's just not the case.
No, dude.
I deal with a lot of shit.
Especially, especially.
I think it would be, it would be different if like you or I were just like content
with just making like horrible videos and just living off of ad revenue.
But like you're trying to launch stuff.
I'm like trying to build stuff.
You know what I mean?
Which means we're constantly taking risks and constantly.
reinvesting into our dreams you know what I mean which like constantly risk taking and pushing
yourself like that like puts you in a position where nothing is ever guaranteed you know yeah but that's
part of the fun I don't know in my opinion no I mean yeah I'd rather do this than like than not right
it's like what else am I going to do with my life like if I said fuck at all and like I just never
like I said earlier I never wanted to live what I perceived as like an average or a normal life
yeah and I always felt that I always had this feeling I don't even know where the fuck it came from
yeah to be honest and a lot of times like I do stuff and I'm also like how the
fuck I pull that off yeah like do you ever feel like even the point you've gotten like obviously
i know you're calculated i know you're smart but do you ever feel like some of it is god-given like almost
like you just right place right time like perfect because like no matter how you look at this this
this no matter how you answer this the truth is it is right place right time like that is so
important like the timing of your life the day you were born to the fact you were able to even be
sitting here out in this conversation like you could have been born 50 years ago you weren't
going to be a YouTuber.
Yeah, yeah.
You're born in 50 years, like, the whole world's probably different.
It's like, dude, I mean, like, I don't think I've ever talked about this, but like,
um, there was like a moment in my life where, uh, it was like, so prior to YouTube,
I had a, uh, like a wedding photo video business.
That's what I was doing prior.
And I like, wait, wait, wait, wait, wait, wait, wait, you didn't know this?
Wait, wait, wait, so you, you, did you, you a photographer?
I was, I was, I was, I've been to like 300 weddings.
You were, you're, you're a wedding photographer, videographer.
Videoographer.
Yeah, yeah, yeah.
That's, that's, it was, it was okay.
it was okay yeah not pictures because i was trying to grow it again so i was like paying employees i was like a very very thin
margin bottom line but i've been to a sickening amount of weddings but that was that's what i was doing prior to
wait before we get into this before you're the rest of this are you ever going to get married then oh yeah i will
i will i will one day i'm actually know what's funny is i'm my girlfriend's actually uh was on say this
she's like a huge bridal influencer so she tries on wedding dresses for a living that's how we met
because i was a wedding videographer she's styled brides and that's how we met prior to youtube
that's actually really don't yeah it's
interesting but anyway uh yeah i did wedding video and then um and then basically i was running running
the production company and wait what were we just talking about i totally forgot i'm like i'm
going to what we're talking about right now yeah we were we were we where was this headed
uh i knew you're talking about like how you got to worry yeah what happened what how i don't
even know what we're talking about you know i love this is so funny you threw me off with this whole
conversation it's okay so don't worry about it yeah what i'm trying to understand is like your
process of like okay you you like when did you fully be like okay i'm gonna do youtube oh yeah that's what
it was that's what it was that was anyway i was running the production company and then i had a
moment like um i was basically i was basically really nervous about taking the step into
youtube and at a moment in church where i had been like praying about whether or not i should be
like i don't know just like should i take this step should i take this step and there was like this
crazy moment of like I knew it gives me like chills like right place right time it was like this
insane level of peace over the idea that I could like go try to do YouTube for the next two years
I remember thinking like I'm going to go to YouTube for the next two years and if I end up having
500 subscribers and two years from now I have complete peace with that like nothing's wrong with
like I can go do that and everything will be what does that feel like describe that what
bro it's like I don't know I want to make so many jokes right now but you're two PG
No, no, you can make jokes.
Like right after a happy ending, you got jerked off and you're like that.
Yeah, yeah, yeah.
It was kind of like that.
It was kind of like that actually.
It was just like, it was like a level of like, it was like if you're being like held by somebody.
You know what I mean?
And it just felt like somebody that you love.
No, like like like like your like big dad arms or something just like wrapped around like, like, hey, it's going to be it's going to be okay.
Everything's going to be okay.
Yeah, that's what I was swaddled.
I was being swaddled.
Swaddled like how a baby like you wrap a baby.
in a blanket.
What's your name?
Natalie.
Natalie.
Natalie has the womanly vocabulary that I don't have.
She crushed it.
Swaddled.
Like I was being swaddled.
Anyway.
Yeah, dude.
And I can't really express it with words, but I just felt like that.
And then, yeah, I mean, here we are two years later.
And I don't have five hundred subscribers.
But I always tell these guys, like, so much of my, like, motivation to do this, too,
just comes from, like, I always say, like, it's so crazy because, like, like you said,
we won the lottery.
Like, I live in America.
Crazy.
Yeah.
I'm a tall white male
crazy
like that's a
it's like if I don't do a good job
at stewarding the blessings that I've been given
I fucked it
like are you kidding me
like there are so many people like
that bro born like like with like poor health
are in a position where they don't have the opportunity
to do this are literally just born in the wrong place
you know what I mean to ever have the opportunity to
and I have the audacity to be born in a perfect circumstance
to do this and not find out what the absolute limit
of it is you know what I mean yeah like I feel like it's my job to steward my blessings well you
know what I mean which is comes back to your question yeah I can finally answer yeah it was right
right place like like it's it's just a crazy concept man I think like our lives and your life
is is like it just couldn't have happened more perfectly yeah and so so in in in that sense
do you ever do you ever wonder what it would be like I guess kind of what you're saying
And do you think you could succeed, like, as a different person if you ever had to be someone
else? Could you ever be someone else?
It's such a good question, dude.
That question, like, I would, I think that two years ago me would have said, like, yes,
off the rip, but I've come to be so empathetic because I've met so many, like, fans and
stuff who, like, they have, there's so many things that, like, I just don't think about.
Like, there's people with, like, people with broken English.
They don't, they're not from the States.
Like, they want to make American facing videos, but, like, they're literal, like, you know,
accent is detracts from the video and they feel like that's like a like they're insecure about
that you know what I mean um their current circumstances of life aren't entertaining enough like
I I want to say that America is a place where anybody can win but it's absolutely true that
it's way harder for some people than others you know what I mean um that's how I feel about it
do you do yeah yeah do you think some people though make it hard for themselves 100% yeah
people love to self-sabotage bro people love to self-tabot I used to do that to myself I used to
dude i used to be so scared of like that's what i'm saying like i used to be so scared of my own
success on youtube that i literally wouldn't do it when i wanted to like i've been wanting to do this
for forever and i would just literally self-sabotage myself and put myself in a position where i
couldn't be successful because i was so scared of what would happen if i was you know do you
ever feel like that uh yeah not so much into youtube i think just in general like yeah i i have
that that feeling for sure when it comes to like posting shit sometimes i'm just like i don't want
like you know what if it doesn't get the engagement that something else would like you deal with
those thoughts for sure yeah um but i mean i've definitely gotten good at just being like fuck it
yeah like why like i respect that i respect like i have to man dude i feel like i want to talk to you
off podcast too but like i would dude honestly like i'm somebody who's i wanted to ask you this
genuinely and we can talk more but i wanted to ask like i'm new to this like you know what i mean
like i don't have this shit figured out and like i studied you early on like as somebody who's
coming into the scene and wants to start like meaningful businesses and stuff like that you know
what I mean. And like like you've been so consistent for so long, which I think that like I think
that in workout like working out pays off as well. Like you can't just hit it for three months
or a year or two years even and expect long term results. You know what I mean? It's consistency
over time, which you've done a really good job at. Like I don't know, do you have any like
advice for me as somebody who's like trying to come up in the space? Well, it's exactly what you
said, man, like this this idea of consistency over time. I learned that directly through the gym.
Like I learned like all my problems. I didn't cure them. I didn't fix them, right? At one
point in my life, it was more about avoiding them with the gym. The gym has taught me everything,
bro. Like, think about this concept. You go to the gym for one month and you do something. How much
results do you actually see? How much results you think you're actually see? Minimal, if not,
if like nothing visual, maybe you feel like a little stronger or a little lighter, right? Whether
your goal's weight loss or weight gain, trying to gain muscle. Yeah, yeah. And a lot of people go
like this, they do it and they go, I didn't get what I want and they quit. Everything in life is that same
exact concept. It's effort. It's hard work over time. Like, think about even just physically
your muscle. How do, how are we building muscle? How are we getting stronger? You're tearing
it. You're breaking it down. It's building itself back up. Stronger. Bigger. Like it's a physical
representation of everything in our life. How do we grow at anything in our life is the same
exact concept. If I want to be better at communicating, I need to try to be a better communicator.
I need to communicate more. I need to be willing to put myself in a position where I'm more
vulnerable so that I can have more constructive fucking conversations with someone. Right. How do I get
a stronger squat? I have to put myself in a more vulnerable position like trying to wait that's
super heavy to try. Sometimes I fail. You don't mean times I've squatted or deadlifted or bench and I
fucking, I'm going like this and I fail. Yeah. And then I try again. I'm going like this and I fail.
Yeah. But like you're trying to push through that fail point to grow to get better to get stronger.
Everything in our life is the same exact concept. Physically, this is just, you just, you just
see it and you feel it yeah it's a physical representation of everything how do you get better at
anything so to be a better creator it's the same concept you have to challenge yourself where you know
you're not great right so like if someone's like man i'm i'm really good at like editing the videos
but like my my presence on the camera is not great okay how do i get better look around you got
to study study what's what do you think is great how could you implement in your own way that like
it makes it good for you yeah but it's everything is the same concept what i'm saying is like
there's nothing in our life that doesn't, like, exist in that same realm of how to get better.
Like some guy comes up to me at the gym, excuse me, were you there?
No, it was Stiney and Steve.
And I'm at Chip come up to me, he goes, this is a true story.
And I kind of felt bad at first, but then I was like, nah, fuck that.
I'm on my Andrew Tate shit.
Hit me.
And he comes up to me and he goes, bro, I got to ask you a really important question.
Yeah.
And now this is a question I've been asked 10,000 times.
Okay.
The most common question.
Okay.
bro how do I get bigger of course like what am I supposed to do what am I supposed to eat and I
said bro that's a dumb ass question you want me to know why want me to tell you why and it's and I want
people listen it's not a dumb question I get it it's his question yeah and I and I say because I
could tell I was like this guy's a little bit older I was like you know the answer to that question
and when I explained it to him he's like yeah fuck you're right like how do you think you get
bigger how do you think you get stronger how do you think you lose weight you eat better and
you train harder every day right you it is
it is that simple,
but people complicate the fuck out of it.
And so I said that to him,
and he was like,
fuck,
he looked at me kind of sideways
and I explained it a little bit more.
And he's like,
damn,
you're fucking right.
Yeah.
Because what the people need is not,
they don't need another person saying,
eat chicken and rice and vegetables
and train hard every day.
It's like,
you fucking know that.
Dude,
yeah.
The thing that you need is someone to say,
stop being a fucking pussy and do it.
So I told the guy,
let's go,
baby.
Straight up.
I told the guy,
I was like,
that's what you need.
That's why I answered it that way,
Not to be mean to you, but like, you probably asked that question to, you went to your gym.
You probably asked the other Jack dudes that said the same shit.
And you're like, oh, cool, bro.
But it's like, you just need someone to be like, this is how you fucking do it.
It's not like how the actual like the application.
It's like what it requires of you to do it.
Yeah.
So that goes.
Dude, it's so funny that you say like that same mindset applies everywhere.
Like I feel it's the same thing with YouTube.
It's so funny like you're saying.
Because it's like, like, people will be like, how do you make the perfect video?
And it's like, I don't know.
make like a hundred videos and they'll get better like just make videos bro you can literally look at
the best videos on the platform and go oh shit they did this they did this yeah yeah yeah yeah
how can i make it my own yeah yeah yeah like how it's done is literally visible yeah and people try to
like over optimize early on they're like the person thumbnail has to be this and it's like bro i didn't
know how to make thumbnails at all i know we were pulling millions views they're just good
videos just think about like what people want you know what anyway it's the same mindset of just
like over optimizing too early on just hit the gym just make a video you know what I mean
And it's the same. And work hard.
Yeah, yeah.
Like get started and work hard.
But bro, that it's like, this is, because I have creator now, which is like a boot camp for creators to come up and everything.
And we talk about it all the time in there.
Is this like a, like a Discord thing?
What is it?
It's a, it's a six week boot camp where we take people who want to be creators and basically have a six week challenge of like you have to upload every week for six weeks.
Is this like a paid thing?
Yeah, yeah.
So it's a one time fee.
We're about to launch.
Well, you haven't launched it yet.
Yeah, yeah.
No, it's launched.
doing the next six weeks cohort, to be honest.
You just sign up for it.
Yeah, this one's for production team.
So like, it's like, how do you create a production schedule that like helps you consistently
make videos?
But anyway, we talk about it in there.
The hardest part like, I'm just like imagining me being the guy who's listening to
this podcast and be like, just do it, just do it.
And it's like, okay, I get it.
But like the hardest part of that whole process, you probably know this too, is like
the Newton's law of like getting something to move in the first place is the hardest part.
Like you can't underestimate how difficult like getting the rock to move in the first
place is.
Of course.
I mean, so definitely empathy for that, but at the end of the day, it is like...
But what makes the rock move?
Like, I have empathy for it.
But at some point, it's like, you can't ask the same question 20 times, get the same answer
20 times, and then be like, oh, I just know a bunch of shit now.
I think you just start small, right?
Like, you got to start small.
Like, easy, small baby steps.
And then eventually you build momentum and all of a sudden the rock's moving.
You know what I mean?
So we're talking about this guy's question, right?
Then it's like, okay, if you know what's what's, he wants to lose weight, let's say.
It's like, okay, stop eating the shit you know you should eat.
Just start.
be like okay don't stop eating all of it the small step right just stop drinking the fucking soda
like the soda is destroying you right and then once you can get over that hump then like stop
eating the fucking brownies or the cupcakes or the bullshit like slowly take things out yeah and then
you start to gather momentum and it just starts to fucking snowball like that's how everything works
everything in our life how we get better as the same fucking concept i'm gonna apply these principles
to me working out you're gonna have to because we're doing that thing exactly no it's a literal
war between i think you you and exit no it's no it's it no it's
It's factually happening.
Because if not, you have to tattoo his name.
Yeah,
yeah,
yeah,
you and me should get a contract where I will not tattoo.
Yeah,
no,
your name has to go on you
if I don't win the contest.
Wait,
your name has to go on me?
Yeah.
I only have one tattoo.
Oh,
no,
that's about that's about,
well,
you should stay,
it'll stay that way
as long as,
you know,
we train.
Oh, I'll sign that contract
because I will not fucking lose.
That's a fact.
Really?
Absolutely.
All right.
I want to,
I'll sign that.
You will sign the contract.
I'll sign the contract.
because I will not lose.
Wait, wait, wait, wait, wait, wait, wait.
Like, how do you lose?
You lose if I lose.
Yeah, I'm not losing.
Okay, okay, great.
It's impossible for me.
Okay, okay, okay, I like this.
Okay, so we should sign a contract.
We'll do it.
That requires you to train me, and then me and Jimmy have a contract.
And then you and Casper, you should sign a contract.
And now we're all motivated to do the same thing, which is all just get huge together.
It's fucking dope.
Okay, I like it.
Done.
Done, done.
I'll have my manager sign the contract.
I'm dead serious.
I love it.
How hard would it be?
I have a question for you.
You and I are the exact same height.
Yeah.
Do you think our frames are similar?
Yeah.
You're very long.
Yes.
Yeah.
So what would it?
So you probably have an extra 80 or 90 pounds of muscle on you.
I probably weigh a 185 right now.
Yeah, I wait 260.
What is it?
How much more do you weigh than me?
80.
This is a math boy right here.
60, 70, 80.
70.
So you have 75 pounds of muscle.
Yeah.
On top of my current body weight.
So you look like what I would look like if I had 75 pounds more muscle.
Yeah.
All right.
What's the shortest amount of time that I can put 75 pounds of muscle on?
That's not answer.
What do you mean?
That's not,
I mean,
there's not even like,
there's not even like a realistic time on that.
I'll just never be that big.
Is that you're telling me right now,
Bradley Martin?
Are you telling me that I can't get big?
No,
you,
you,
I believe that you can.
Yeah,
yeah.
But there's certain things that's like maybe you don't want to do all the things.
What are all the things?
To get to the point.
What are all the things?
You're saying there's like other things involved in this.
Like,
you know.
You see what are you smiling about?
What does that mean?
There's just other things involved.
Like what?
You know,
just certain supplements.
It's like,
I don't know if you want to be involved
in all of that stuff.
What does that mean?
Just fucking Captain America supplements.
Oh,
okay.
I just don't know if you want to be.
I'll Google,
I'll Google Captain America's supplements later.
Super serum.
Google that.
Super serum.
Yeah.
Okay.
That's a real supplement.
Dude, you're giving me a funny smile right now.
You're a funny guy.
I'm just saying like you could do that.
Yeah.
You could.
Yeah, yeah.
I honestly don't think you really want to.
Because of what.
it takes to do that. Absolutely. Yeah. Why would I not want to do that? I want to look awesome.
But then do it. But I, but you're saying the cost of looking this awesome is so high.
There are, I'm not there. It's also a long time. Do you think it's possible for me to look as
awesome as you and also be wildly successful at YouTube at the same time? Yeah. Yeah. Then why can
I do it? You could do it. It would take a lot of years. These are things that you're saying,
you're saying, you're saying we need to talk about off podcast or something. But it would also take
years. Yeah, I get it. I get it. That's what I'm asking. Do you really want to be like this, Jack?
I think you'd be all, of course.
Holy fuck.
Why would I not?
That would be so sick?
Why would I not want to be as jacked as you and be good at YouTube at the same time?
Dude, you'd be a, you'd be the, like, that's what I'm saying.
Yeah, I have to do that.
If I want 500 million subscribers, I have to look like you and I have to be the greatest of YouTube to ever exist.
And if you care about people's hearts and you try to motivate them.
That's what I'm saying, you would be the president of the United States.
Or the world.
Or the world.
Straight up.
Elon Musk, which would fucking.
We had actually a video idea.
This would maybe be possible.
It was, can you come say the title of video idea?
Yeah, jump in here.
I think this is Sam Decker.
Shout out Sam Decker.
Same probably have some friends from home watching.
That works right there.
Yeah,
there you go.
Come sit next to me real quick.
What was the title of that video?
But talking to that.
It's something along the lines of seizing all world power.
Yeah.
Taking all the resources, reallocating it.
Yeah, based on topography.
Yeah, exactly.
Wait,
the latest video idea.
What?
Yeah.
What are you talking about?
No, this is some, this is, but in order to do it.
Wait, hold on.
So,
and resources.
You take all of the,
yeah.
You take all of the world's power.
we take it and then we reallocate it based off topography
based off where people live
based off like the G like the shape of shit
yeah like how who has the top so like Mount Everest
like Nepal would have like the most
resources and power then oh yeah
well wait what
it sounds like the greatest video idea to exist
I don't think that I understood I thought it was based off
but what was what would be the point
okay okay what I was trying to what the point I was
trying to make here was if I was the
if I in order to in order to do that
I have to look like Bradley
Martin, but have five times as many subscribers as a Mr. Beast.
And if I were to do that, you would take over the world.
You could take over the world.
So that's the key right there.
Sam, if Sam, Sam's my cousin, that's why it looks like.
Thank you.
He's Jack.
That guy works out, I could tell.
Yeah, he's huge.
What's your, what's your benchmarks?
I just said PR, like, oh, we feel like I did three, so three 15 for three.
Ooh.
He's a big boy.
Oh, yeah.
Are you Natty?
It's cool, baby.
A little creepy.
Nice.
Little creepy.
That's Natty, dude.
Pre-tees and steak.
I was going to, what was I just going to say about you?
Oh, uh, uh, oh yeah.
So he actually, I wanted to get your thoughts on this.
So he was, um, yeah, go ahead.
So he, he was, so I was at a family reunion, uh, two weeks ago.
And this kid was there.
And he was about to get a full ride scholarship to go be an engineer at like a top school in
North Carolina.
And then I got him to quit that in order to come out and then be a part of the YouTube
channel.
So now he's working with us as of like a,
few weeks ago it was and you put everything on this yeah yeah tell him tell him if it was a good
idea that was the best idea ever ever yeah you're obviously smart as fuck because you can be a
fucking engineer yeah he's super smart geniuses you work out so now it's like you probably get a
workout now because we're going to do the thing exactly you get a workout all the time for
sure yeah um so you're gonna get jacked you know you probably get some social cloud which thing you
might get some bitches yep which is dope yep like honestly dope as fuck yep it's the easy
you've got options now yeah so the other part of brink
bringing him out here too though was holding me accountable to getting absolutely shredded so
that's that's kind of cheap for me how do you incentivize him what is he does he pay his salary
thing he's on salary right now yeah he he's basically his his job right now is just to follow me
around everywhere and learn everything so that he can be like like just god tier you know that's what
is he doing what is he an ideas guy he's coming up with video ideas right now so he's like
but it's so funny like creative director yeah yeah yeah he's creative assistant right now he can't direct
anything you're the director oh no there's a different guy that's creative director so okay okay let's
talk about this so okay so before you had those pieces yeah yeah yeah yeah was 100% you
yeah so how did you how do you start to outsource like that portion of it oh man it's still
be like yo this is a this is a banger yeah yeah yeah it's hard dude I mean you got to you got to
you got to find people uh the hardest part you probably know this you're just got to find young
fired up individuals who want to destroy the world together like those types of people you
You got to, like, I think that I naturally attract those people because of the brand, which is a cheat code for me, because people know, like, that's like, that's the vibe. You know what I mean? So I find people like that naturally. I also have creator now, which is huge because I think that's like a funnel for those types of people that get attracted and I'll bring those people in. Yeah. But, yeah, I just got to find a bunch of fired up individuals. Teach them everything from brand new because mainstream people don't get it. You can't find people from TV. It's gone horribly wrong for us. I'm glad you said this. Yeah. Because that's, that's a very real statement. Like this, it's also really interesting. I don't want to start shitting on.
in the school system and shit,
but like they have like a social media degree and shit now.
And I'm like,
who's teaching that class?
Me?
Yeah,
exactly.
No,
it's some guy who took theory on social media,
I never did anything.
Yeah,
so that's an interesting thing because like there is definitely,
you cannot be like,
you can't find people and be like,
hey, do this thing because this thing is like constantly changing,
completely fucking new.
There's not like a person you can be like,
hey, this is your guy who knows how to do this thing.
And I find a shit so interesting.
So I like your idea,
which is interesting because I just,
I'm launching.
So I'm moving my gym to a bigger location.
like I talk.
Yeah.
And my original gym where it is now is going to be a trainer only gym that's going to
turn into like a facility where basically trainers rent space.
And also we're going to have like a staff on on standby that basically like helps people
with photography, videography, um, content creation for those creators.
Oh, that's sick.
Because like they want to like also grow their online presence.
So it's a gym and a studio at the same time.
Yeah.
You're going to, this is separate from your gym or this is a part of my gym.
Separate from the gym.
Separate from the gym.
Two separate businesses.
Wow.
Cool.
So this is another business I'm going to start to try to scale,
which is like going to be like, we're going to pop
them up in different cities and different areas.
And it's called Zoo Culture Studio.
And it's for training is like the base of it.
But when I did a video a few days ago and I announced the fact that I was going to do it,
I got a ton of people who are like, I just want to come for the information about growing
my brand more than like, I'm not even a trainer, but can I pay to do that?
Interesting.
Like the thing that you're kind of talking about essentially.
More like obviously.
They want to learn from the greatest Mr. Bradley Martin himself.
I appreciate that.
This is more funneled into the fitness industry, which is really cool.
For sure.
have you come in and talk and creator now too i'd love to yeah that's cool i'd love to i could
definitely speak on this industry in a hole i guess but yeah i think it's it's something that's
really needed because you like i said there's there's everyone nowadays is like they
grow up and they're like i want to be on the internet like dude traditional jobs are like not
dying but like there's i think it's like 80 or 90 percent of people come out of like high
school and they want to be on the internet like they did some sort of study yeah yeah yeah yeah it's like
75 or 80 percent of people so it's like where like where are those kids going to go to fucking
school and learn from the person who really doesn't know shit or go into a thing like your thing
creator now right exactly or like the thing that i'm talking about trying to build the zoo culture
studio so it's like this it's honestly it's this shit's needed yeah because like dude i've been doing
this for fucking 12 fucking years 10 years crazy yeah but i'm so impressed by you like how that's the thing
you're crazy because like you were you were like sneaking into shit and like you you like got into like
these like crazy situations and then you just like fucking skyrocketed past everyone yeah yeah yeah like
what do you attribute that whole thing to like what was the biggest changing point
like how like when did it go like holy fuck this is this is all that effort like snowballed into
like a massive fucking oh man dude i i i mean dude it all changed whenever i i snuck into that uh i
stuck into that uh i sunk into jake paul fight and uh and uh interviewed logan as a fake reporter
did you ever see that clip yeah yeah and that clip
went viral everywhere and I remember my real-time views going from like 100 views an hour to
like 2,000 views an hour like that and like after that it was just every day the views would
get bigger and bigger and I just knew my job from there was just never stop making videos every
week I had to make a video and so the momentum just kept building after that but um dude I mean I think
it's just been constantly I you know this bro you got to reinvent the brand you always have to like
you have to constantly try and do things and willingness to willingness to invent you know I think
I think if I was still making the same videos I was making back then, it wouldn't happen.
Like, you constantly have to be anticipating what the audience would want.
And a lot of times I'm like, sometimes I'll upload videos and they just absolutely bomb,
but I don't care because it's like the only way to be on top of the platform is like agnostic
experimentation.
I just have to experiment and just be unemotional about it and try things and see what happens.
Okay.
So I love you said, I love that you said that.
How do you then decipher like differentiate the things that work versus don't work just based on view?
Or is there like, like are you reading comments or like how are you deciding?
because this is this is interesting obviously you do this the creator now thing
is this the kind of stuff that you teach yeah yeah yeah so I'm trying to understand
is it like is it based on just like likes or is it based on views or it's based on
comments like how are you saying oh okay this is what they're liking this is what
they're looking yeah I think it's like I think views are huge I mean views are a huge
teller of if a video is good or not it just is it's like of money is it tells you
whether or not the business is doing well or not you know what I mean like
views are a good tell of that but I definitely look deeper than that like what's
the like we do like a redo of like the bachelor we do we have our own series going on where we like
put somebody on a hundred dates and those videos get so like 10x the engagement of any other
video so like it's less of those might get less views but the quality and like my community
enjoys those so much that I'm like I don't even care like yeah they'll get views but like
I'm bringing like this is what the people want you know what I mean so I want to give them
more of that and it's like those videos might have a lower view average they still pull decent
views and the people absolutely love them so i think i think that's huge yeah okay so what's the most
important part do you think to having like a really successful youtube video which what i want to
ask you this specifically yeah the title or the thumbnail what's more important oh that's a good
question it's got to be the thumbnail so visual we're visual really we're visual creatures yeah
of course of course of course because like you know i mean like that's the we're especially guys
bro like you're a visual animal like you like it's like all like you know what i mean it's
all about the image but the title and thumbnail compliments each other you know what i mean
They have to.
They have to.
They have to work together to communicate an idea.
You shouldn't, I could go on about this forever.
You shouldn't restate information.
There shouldn't be over three to five things like to focus on in a thumbnail.
Color block when you can't.
I could go, dude.
Take notes, Jacob.
We'll talk about it.
But yeah, yeah, yeah.
Thumbnail is huge, bro.
And then like, but you should never restate information in one or the other.
Like they should complement each other to like hyperbolicly represent the idea that you're trying to get them to click on.
If that makes sense.
You know what I mean?
I understand.
Yeah, that, me like, guys, for example, like, if he's saying, this is like, I went to the beach with a girl, let's just say, you're not going to put, like, beach with a girl in the thumbnail and beach with a girl in the title.
yeah yeah yeah like we did a video recently it's called i can't believe it or some shit i would like
like we did a big brother remake recently like we do i think episodes where we make uh reality tv so
we did a big brother remake but i'm not going to title it i made big brother in real life because
like who not that many people even know what big brother is in the u.s especially now too yeah like
it's not even that big so it's like i have to format that in a way where it's broadly appealing
so i did like i trapped 25 strangers in a box okay that makes sense it's like one of the top
three human fears is claustrophobia so like same so but but you see that you see a bunch of people
trapped in a box like this you're gonna what are you gonna do not click on that video then i get into
the video and i explain what the can like the box is and like how i'm trapping the 25 people and that
like this is a big brother remake that's all i'm not but i'm not gonna like package it with that
i'm not gonna like make the title thumbnail that's like the storyline of the video but the packaging
has to be simple for people to understand about relevancy yeah yeah what people can go like
if I didn't know anything about this,
am I still interested?
Exactly.
But that,
yeah,
that's all about how wide
you want to cast,
which for us
to get the 500 million subscribers
has to be massively wide.
Yeah,
yeah.
So,
do you ever,
do you ever feel like,
like,
you want to,
it not be that wide?
Are you just,
um,
I think my main channel
should always be that wide.
I would,
I do want it to be wide,
but I think that the job of like
these second channel ideas that we have
are to do a better job at like depth as well.
And I,
but again,
it's a balance of depth and width on the main channel
in order to like where i think youtube is headed but i think these second channel ideas that we have
will have a really cool opportunity to do that so you don't think do you do you think you'll
ever do like just a straight podcast it's got to be different it's got to be different it's got to be
innovative like it has to be uh i have ideas i can't i can't say it i get i get it i want to talk
about this i i i do have something that i wanted you to try though i do you have any do you have any
like can we can we pause and bring a meal in here because i wanted to try something with you a meal
meal like food like that you could try like hot food do you have the food i don't have the food i'm
wondering if you have food yeah yeah we could pause okay because i have yeah can we pause real quick
yeah okay yeah yeah it's interesting you said it like i had been obsessed with like death for so long
because of my father passing yeah that uh it it just really made me realize it like what else is
the point of of our life right we what do what do most people want you want to feel love who want to
give love and feel love that's like the most important thing that anyone looks for yeah and everything
else that we do like making money um like trying to succeed that stuff is all a derivative of trying
to get love and feel love yeah yeah as a human yeah yeah yeah like that's that's all we ultimately
truly want right so i think about life and like people trying to do stuff and this is not saying
hey if you have a normal nine to five or if you have an engineer job or if you're doing something
that's not like good or you can't have that you absolutely they're not like
like not interchangeable.
They can all exist in the same space.
But I just always knew it was like, damn, like,
why wouldn't I just try to do the outlandish thing
that people were like, yo, that's, I don't know, man.
A lot of people try and they fail.
That's really hard.
You want to move to L.A.,
oh, that's Hollywood.
You're going to fail and come back.
And everyone always has these negative connotations
of like why they shouldn't do shit.
But it's like, dude, what if I was like,
all right, you know what, you're right?
And then I spent my life trying to do the thing
that I probably wasn't as happy pursuing.
And in fucking five years, I die in a car accident.
And it's like, I didn't risk.
anything. I didn't really try anything. I did what I thought was safe because someone said it was
safe. And it's just like, why the fuck would I live my life like that? And not knowing when it's
going to end. Because I said I was so obsessed with like, when is my life going to end? Like, obviously
my dad took his life. But I'm not going to take my life. But then again, life and I've learned
through so many other experience that it's so like sensitive and so like fragile. And you see so
many like car accidents and all these other crazy shit that happens. And you're just like,
what else am I supposed? I have to try to do the shit that like I really want to do that's in my
heart because I genuinely do believe that in trying to do that stuff that's when you get closest
to the feeling of like love because ultimately think about this man if I can't love myself
I can never truly love a human person another person right and if I if I can't love myself a lot
times imagine what we're doing with our lives is our own expression of our love for ourselves
and if I settle for something that I know in my heart that is not what I want to do with my life
then how am I getting closer to loving myself
and allowing love,
it's harder for me to now allow love into my life
because I'm hard on myself
because deep down I know that this is not really
what I want to do.
You know what I'm saying?
And this bleeds into every other thing in our life,
our relationships, our business relationships,
like it's all about being able to like be genuine,
being able to be raw, being able to be vulnerable
with who you are and how you operate,
what makes you happy, what makes you sad,
and all that kind of shit.
Yeah, we had to start it back up.
I think it, hopefully it was recording, yeah?
Yeah.
That was a banger clip right there.
That was amazing.
That was well said, bro.
That was well said.
That was that needs to go somewhere.
That needs to go somewhere.
That was like, fuck, dude.
That was strong, bro.
Yeah?
Damn.
Let's go!
That was good.
Bangor content's because of you, dude.
You got me hyped up.
That's fire.
I agree with you, though.
Like the base human desire is to, like, they say this about people that are like,
try to be like hyper successful as like you're after.
Like, you have a huge insecurity.
of not being accepted you know what I mean yeah and so like the closer you can get like to
yeah you're saying like the closer you can get to actualizing that like the more able you are to
yeah it's all about love man yeah that's interesting so it's like if I'm saying like if you can't
love yourself you can never you can never love a human person another someone else and if you can't
love another person then you're not getting closer to that thing that like ultimately what is it all
worth the money the shit the the views the whatever yeah it's not worth shit if you can't love
yourself to love another to feel love that's beautiful that's so well said that's like that's like
that's awesome thank you yeah that's beautiful let's get into this fucking thing yeah let's do it let's do it
okay okay let's do it i actually think that i can bring you massive value right now i actually think
i actually but you're talking about right i actually think that i'm about to change your life
i'm not joking with you i think that the next 10 years of your life will be different because of
what we're about to do shut the fuck up yo what the fuck are you talking no seriously you're crazy
No, I'm not.
Just watch, just wait.
Just wait.
I have zero idea of what is going to happen.
Literally, zero idea.
Because I can't even draw any sort of conclusion of what this could be.
Okay, listen.
Whoa, whoa, whoa, whoa, whoa.
Cho, show, show, show, show, show, so, I'm going to change your life.
You think I'm going to change your life with plain rice and a beef patty?
No, I don't know what the fuck is going on right now.
Just hold on, okay.
I, I, I, listen.
I'm really hungry.
I, you have something in a backpack.
We were driving over here.
We were driving over here.
I had this on me all the time.
We were driving over here.
And then I thought about you and I thought about your demographic and I thought about who's been using what I'm about to show you.
And I was like, bro, this is such a, this is, I'm about to change so many people's lives with this.
It better be hot sauce.
Okay, listen, listen, when you're trying to get big, I know about this because I've actually, I told you, I've eaten, I've eaten, literally I've ate this and this beef fatty for a year straight when I moved to L.A.
Okay.
I eat this every day.
This is plain, A.F., right?
Yeah.
You want to add some, you want to add some, you know, you want to eat this, but you want things to taste better, right?
Of course.
Do you know, do you know, do you know by chance what my favorite food is?
your producer is well studied she's good she's good my favorite food on planet earth is pizza right
okay so you're just gonna give me pizza then i have invented a transformational liquid it's not a sauce
liquid a transformational liquid that turns anything into pizza bring it out sam bring it out
bring it out bring it out bring it out bring it out bring it out bring it out you said it's going to
chase the next 10 years of my oh that does look good i can already tell that looks good wait you have the other bottle
I like the other
Yeah,
give me that bottle.
Oh wow.
Don't use that one.
Don't use that one.
Let me see this shit.
This right here is called
PizzaFi.
You can pizzafy anything.
All right, take that.
Okay.
Take a little,
what do you think about that?
What do you think of the branding?
I already like it.
Okay.
Turn anything into pizza.
It got a little pizza
looking snazy.
It's not sauce.
It's a transformation of liquid.
Yeah.
Flip that thing upside down.
Score it on your beef patty.
My favorite thing to put this on is rice and chicken.
We've got beef here.
Burgers and fries
if you're trying to go dirty.
That's fire.
This right here will change your life.
It does smell like pizza.
It tastes like pizza.
Use it on anything.
I hate vegetables.
Wow.
I hate vegetables.
I hate all, basically anything that makes it that taste, that's good for you.
I hate it.
Really?
Why?
I don't know.
It just tastes horrible.
So I invented this sauce because pizza is my favorite food so that anything can taste like pizza
and I'm about to change your life.
All that's about it tastes like pizza.
You're literally just going to be eating pizza.
Wait, wait, wait, hand that to me.
Squared it, it's squirter.
All right, here we go.
He's a squirter.
Wait.
Okay.
What did it smell like, bro?
Pizza. Yeah, wait, wait, wait, yeah. Give me like a, be prepared to give like a real, like, give me imagery when you taste it. Oh, wow. What does that taste like? Or what does it smell like? It's like a, yeah. Jacob, can I put some. Can you smell it? Wow. No, it's like a cheesy. Like if I was, if I was, if I close my eyes, I would be, this would be like a cheesy pizza rice. The one thing, this is V1. So it's a little squeeze bottle. Okay, here we go. Oh shit. Here we go. Here we go. Here we go. What do we think.
Make it on put a little bit on the side of it.
Definitely put some on the meat too.
And it's kind of spicy.
Yeah, it is.
I love it.
It has a little pepperoni.
Whoa, wait a minute.
I'm not even going to interrupt them.
It has like three phases.
Yeah, go for it.
Wow.
So it's like, it's like kind of.
Explain this to the audience with imagery.
It's like kind of cheesy.
Mm-hmm.
Like a veld, like a, yeah, like a cheesy.
Like.
Has actual Parmesan cheese.
Yeah.
Oh, it has cheese in it.
Okay, so it does have this like cheesy vibe.
And then, and then it turns like kind of like a slight little spicy kick,
but not too spicy.
Like it doesn't overpower.
So good.
You know what I'm saying?
It's not overpowering.
Yeah, yeah.
A little pepperoni spice.
Yeah.
Check the ingredients, too.
Tell them if it's clean or not.
I got you.
Hold on.
This is, wow.
But how is, oh shit, that's actually really good.
That's really good.
So far.
It's actually really fucking good.
Holy shit.
Isn't that crazy?
Yeah, what the fuck?
right so oh so the whole thing is only the whole thing is eight servings so the whole entire bottle has uh i'm really bad at map but 40 times eight which is very minimal calories
good salt yeah i always salt my stuff so it has some salt parmesan osomac they've been trying to make oh no this is salt as fuck yeah
it's good for the whole the whole thing like even the ingredients are good uh-huh damn and it's very wow
Wow. This is good.
You could even eat this shit on the diet.
That's right.
Put it on any meal.
Pizza flammately tastes like pizza.
Everything can just taste like pizza.
You always have a cheap meal.
Pizza flavor transformational liquid.
I love it.
This is a new category.
It's a new category, yeah.
Every one of your meals, every one of your clean meals from now on can taste like pizza.
You got to send me a bunch of this shit.
I will.
I will.
Do you actually make this shit?
That's your bottle right there.
Oh, perfect.
Yeah, that's yours.
I love it.
This is V1 right here.
It has such big chunks of Parmesan cheese in that it has a hard time coming out of this top.
Yeah.
so we're fixing that you and also you should make another one that's because i'm a big spicy
guy yes oh we have one on the way don't even worry it's already in the works that's what i want
yeah yeah it's fine because i could tell this has like that i was it about to be spicy but then it's not
yeah yeah we wanted to make the first version pretty mild in case because some people don't i'm like
oh this is my friend charlie he's a huge fan of you actually
oh my god this is good dude come on charlie
this is my workout partner from Atlanta
really yeah he's not uh he's not answering though
yeah so here's the difference guys hit me what's the difference
you see your food oh yeah you see my food yeah I gave the description and the foods
my food's already done it is the problem one of the problems for you to gain weight
is this you just got to eat up you got to eat a ton of
a ton of food yeah you should eat faster i'm a pretty fast eater normally i'm just
been talking a lot about pizza pie you got to eat faster faster oh actually something something
you got a fact about me i have a choking problem i've choked three times in last year how to get
the heimlich because i eat too fast actually and i don't take big bites yeah like at public
restaurants i'm like throwing up because i have to get the heimlich done on me because i eat too
fast i'm always in a rush you've had the hymick done on you three times in public yeah in public and
i throw up everywhere that's lit is that never filmed it's never been filmed damn yeah we could
I had it here if I wouldn't eat a little faster.
Anyway.
Yeah.
Eric almost dies.
Yeah.
Yeah.
Yeah.
Next time.
Anyway.
No, I love it.
Honestly, this is incredible.
Pizza pie.
No, this is a dope product.
Enjoy every meal from now on with Peasify.
And then you could just not feel fucking guilty either.
That's the dope part about it is.
That's right.
It's not super dirty.
So it's actually clean.
That's right.
I'm impressed.
Yep.
PizzaFi.co.
Grab yourself a bottle.
Yeah.
How many other business like this do you have?
I'm a big fan of this stuff.
I just have this and creator now right now.
Okay.
Yeah, just two.
But we're going to be doing more.
I have to learn from you, bro.
That's what I'm asking.
Yeah.
Have you ever considered any like apparel stuff or is that just kind of like not in the...
I have.
It's just like, it's the same mentality.
Like it has to be different and cool.
You know what I mean?
You did a good job with Roggey.
It's such a natural thing with your brand and everything.
But it just has to be different and new.
You know, I just don't want to do YouTube or merch.
It just feels...
No, no, no.
That's outdated for sure, too.
Yeah.
I don't think people are going with that anymore.
Yeah, I got to do something cool.
I might do some pizza related stuff
You're really a big fan of pizza
Bro
What's the best piece you've ever had
It's so dependent on type
I recently had
In LA there's a place called
Prince Street pizza
It's actually from New York
They ship water into L.A.
To make the pizza dough taste the same
Water from where?
From New York
They ship New York water to L.A.
What the fuck?
Prince Street pizza
And they had this deep dish
pizza with like
A million pepperonies across the top
It's insane
It's the most legendary deep dish pizza in L.A.
It's in L.A.
It's called Prince Street Pizza.
Write that down.
Yeah, Prince Street Pizza's fire.
Because I'm bulking now.
I have a question then.
Go ahead.
Yeah, hear me.
So given that you're a pizza connoisseur, some would say.
Yes.
Do you think Dave Portnoy's pizza review are pretty accurate?
Oh, man.
Oh, man.
Me and Dave got beef, man.
Yeah, I figured that was going to come.
Yeah.
I was actually on the set of impulsive when they interviewed Dave.
Yeah.
And I talked to him about pizza.
we had a big disagreement off camera.
Why?
Ah, his taste and pizza is just completely off.
His flop scores, all of his scores are just absolutely off.
He's just making shit up over there?
He's making it up.
Yeah, no, he's gotten too cocky as what it was.
I think his original pizza reviews are pretty good.
He thinks he's the god of pizza now.
So I've started doing actually pizza reviews on my Instagram
to just absolutely throw him under the bus
and take over his empire because his recent pizza reviews,
he's just gotten too cocky about it
and he has a monopoly on pizza reviews.
He's like I own bar stool
Exactly
So I'm gonna overthrow that whole kingdom
The pizza's mine now
He's done for it
So you're gonna be the most jacked
YouTube
Yep
Most subscribers
500 million subscribers
Correct
Yep
Pizza review empire
Yeah correct
Dude this is sick
I tell you
You're gonna take over
Part of the known universe
Exactly yeah
That's the plan
I think it's gonna be fun
You got a fucking engineer out here
Yeah exactly
He's gonna engine
Who else is a part of your team
How many people
How many people are like employees
Inside of like
To make the videos
It's like 12 people
And then they're like with this
with like the different companies and stuff,
it probably adds up to like 30 or 40 people
or something like that.
Yeah.
Yeah,
yeah, yeah.
Cool.
Probably what adds up.
What about you?
Fuck.
Teams definitely grown.
Bro, yeah.
You have all.
You have gyms.
You have clothing.
You have.
Yeah.
What trifecta?
I mean,
that's crazy.
It's a lot of people.
How many people?
The gym was like eight?
Yeah.
Eight at the gym.
Yeah.
So,
employees,
yeah,
we have like a solid eight.
And then for raw gear,
it is one,
two,
three,
like four.
five
no it's more than that
like actually
the tech doesn't all that
oh yeah oh okay like uh 10
10 and then uh the back end
the fulfillment manufacturing
well I mean if you're counting all those but if you're talking about like
it depends on once we're talking about team once we move it like
I mean like between production of videos the gym
whatever the rog like whatever else
well Roger also has like what like 90 we have like 90 athletes
bruh we're like yeah that's
space crazy yeah that's a big boy business right there yeah that's awesome that's different
i'm inspired um so yeah i mean that's it it had to be something that like excelled past me yeah
you know of course of course and i i'm honestly kind of ashamed of myself that i didn't do it sooner
yeah because i really should have because considering how early on i was in the space yeah like i
was in the space before jim shark ever blew up yeah that's crazy multi-billion dollar company yeah and uh i
I watched it grow, and I was like, damn.
What did I think of that?
Yeah.
Like, they were the first company that ever, that ever basically leveraged influencers back
when, like, influencers were, like, unlocked in a sense because there wasn't all
these, like, algorithm holes and, like, throttles.
And they, they were the first company that ever leveraged female, like, wearing clothes.
Besides, the other company prior to that was a supplement company that, like, was just
completely trash, but I don't want to talk.
I'm not going to say the name to call it a cousin issue, but.
They were the next thing came in line.
I mean, we could call some controversy right now if you want for fun.
But that's old.
No one cares.
It's old.
But, but yeah, it's like I wish I sooner developed it, but I was so caught up in the time
at just making content that I wasn't able to pivot like properly.
I wasn't really able to see that like, okay, I can't actually really do this outside
of the content.
So I had a hard time balancing because like we were talking earlier about like hiring
people and finding the right people.
Yeah.
Partners and stuff.
I had some pretty fucking crazy horror stories with like partners.
Really?
Yeah.
It's not going to get too much into that.
but I learned, I just learned the hard way a lot.
Yeah.
A lot.
But this is sick, bro.
I see people walking around like in different states wearing your stuff.
I mean, yeah.
You did a good job.
No, no, it's growing.
And it's definitely something that over the next few years, like that's my,
one of my main focuses.
Yeah, that's cool.
Outside of the content shit like this that I've been.
Look at me.
I can be your 91st ambassador.
Yeah, you came in, you came in.
I was like, yo, this guy's like expert YouTuber.
Yeah, I got you, bro.
I'm trying to help you out.
Yeah, you think I'm going to wear a shirt other than a rugger into your house.
Yeah, he came in here with literally no shirt.
shirt on that was amazing yeah no straight up he's a no shirt no you're you're great dude like
you're you're fucking you're fucking timing wise you're like yeah here's that here's a time boom on
time like you're fucking you're a solid individual thank you brother and i got you i do actually
look forward to to training you and getting you in shape let's i'm actually very excited about that
i'm dead serious about you're you're fucking it's game over you are fucked dude things have been
going pretty good for you oh a million 100 million subscribers yeah i'm gonna be the first
youtube billionaire you're fucked it's all it's all it's game over for
here. I'm going to get ripped first. Me and Bradley are boys now. It's game over.
We're going to take over the throne. It's, it's been fun and games for the last few years on
you on YouTube. Not anymore. Yeah, we're coming for you, dude. Straight up 100%. I'm not losing.
I do not lose. This is a fact. I have my management send you over a contract so that we're legally
bound to get ripped together. Send it over. Well, you're already ripped, but I'll get ripped and
then you'll lose it. No, I'm telling you, I'm not kidding. Okay. Yeah, he's going to lose that.
Okay, great. Like, fuck his hundred million. Like, who gives a fuck that shit. Jimmy.
It's like cool. It was cool for like a day.
Yeah, it was.
It's like, if he was Jack, then I'd be like, okay.
You know what's cool?
First of $500 million, Jimmy.
Dude, imagine how crazy that is.
It is crazy.
A billion's even crazier, and that's so doable.
YouTube has $2.8 billion monthly users, so it is theoretically very possible to have a billion subscribers.
$2.8 billion?
Monthly users, yeah.
It's the second largest platform.
That's actually insane.
It's actually insane.
You got in at a good time, man.
I mean, you really saw that shit happening.
It's pretty cool.
Yeah.
Yeah, there's some things I just wish I did a little bit different, you know?
I get always, though.
But if you talk to Elon Musk and Jeff Bezos, they'd say the same thing.
You know what I mean?
Yeah.
Do you feel like you made any mistakes?
Of course.
Yeah, always.
Any big mistakes?
You're like, damn, I can go back and not fuck that up.
Dude, I just, not specifically with YouTube yet.
I feel like I've been in so, I haven't been doing it that long.
So I don't think I've been able to make any like crazy, crazy mistakes.
But definitely like, I feel like I learned a lot of hard lessons in business prior
because like I started similarly like at 16 I was like doing business stuff and uh from there to like
21 22 I was just grinding trying to learn business and stuff like that and I had some I had like
buy partners out I went in like horrendous amounts of debt uh it was horrible dude I just was in like
what business what businesses that was uh so I had a video production company prior to YouTube um and at
one point I had this is in relationship to the wedding stuff yes yeah yeah yeah so yeah so that company
it wasn't just me shooting weddings basically we were present in like 10 different
biggest wedding cities in the u.s so basically i would run facebook ads book weddings in different
states and then find subcontracted videographers to actually shoot the weddings and then we would
at what age were you doing that i was like 18 or 19 holy shit i was like in it yeah you're a business
person yeah i love it it's so fun to me it's so fun yeah and so uh and then they would ship the
drives overnight to an editor they would edit the videos and that's what i was running so we were
doing that and then uh but i had a really really horrible partner
and had to buy him out at like,
so, how old was I?
19 or 20.
And it was,
I went in like tremendous amounts of debt in order to buy them out
and just had to grind in that company for a year.
So there's been a lot of like really tough stuff that like,
yeah,
that people just don't even know about,
which is funny.
Dude,
there's so much shit that I just don't even talk about
because like there's so much drama related to shit that I can't.
It's just a crazy situation.
I was like,
I wish people knew the real story about some shit.
I really,
it's part of me all the time.
Like,
I just want to say it.
I think I think my you have to talk about it I will slowly over time it'll come out on
this podcast it'll be the right time I feel like you let a little bit out in this podcast actually
there's so much I could say I one day I will come out and tell the whole story okay for sure
okay for sure I just feel like it's got to be the right time um but I just sometimes in my heart
I'm like damn I can't it be right now because like you know I don't know it just comes from
a space of like I don't know how come shitty people can just like continue to be shitty and
like continue to fuck you over yeah I continue to hurt you and like just be like
like we're good though yeah and it's just like I just got to accept certain things it's like
man but if I said like I told the whole story everyone would be like what the fuck really
I just have to be like I'll just wait on it yeah really man like there's so there's millions of
dollars type shit yeah yeah look at you see you okay okay she's talking about it stop like dude
I've like millions of dollars I want to know about this now I'll tell you off camera okay
okay well these guys will know one day maybe they will know okay okay
Oh, someday they're going to know.
Okay, subscribe and make sure that you guys keep up because you don't know.
But yeah, that's it.
Dude, you're fucking awesome, man.
I appreciate you being clutch as fuck.
And I'm coming through, like, setting the time, no fucking issues.
You're a great fucking guy.
And I look forward to helping you out.
And definitely we're going to beat Mr.
I can't wait, bro.
And I think you, dude, I think you, oh, yeah, audience questions.
I think you will get to that like 500 million, which should be insane.
I appreciate it.
It's just, it's, it's going to be fun.
But that idea is crazy.
Yeah.
Like what, realistically, before we get off,
go to these audience questions,
what age do you think you'd hit that at, though?
Like, you're going to be 30?
Well, it's all exponential.
So, you know, if we hit 10 million this year,
but it's on an exponential curve,
say I hit 30 million the year after that,
you hit 90 million the year after that.
You could probably hit 500 million the year after that
or the next year after that or the next five years
or something, I think it would happen.
I'll be like 30 and have 500 million subscribers.
That'd be so fun.
That's insane, dude.
I would have to do another podcast.
We'd have to do another podcast.
We'd talk about this podcast.
Yeah, dude, we'll clip back to this.
You shook, man.
No, we'll definitely use clips from this for like the, for like the video that we're doing
where I'm going to, we're going to destroy Jimmy.
Oh, without a doubt.
Dude, but I'm impressed, man.
I'm really impressed with like how quickly you fucking grew because I remember just looking
to being like one day and then like, I don't know how many months later.
I looked and I was like, what the fuck?
Yeah, yeah.
I was like, what the fuck does this happen?
No, I appreciate it, man.
That means a lot.
I was like, yo, we're going to send you some subscribers or like what the fuck?
You're just grinding, bro.
Anyway, yeah, dude.
Like I said, yeah, I studied you really on huge inspiration.
So it's been cool to be here.
Appreciate you.
So we're going to go into, at the end of every episode, just so you guys know.
By the way, subscribe to the channel, turn the post notifications on, drop a comment, drop a like, all that good shit.
And we're on iTunes.
We're on iTunes. We're on Spotify.
Go listen there if you guys want to listen to the audio.
We do audience questions at the end of every episode.
So how can they send their questions in?
Go ahead, Natalie.
You guys go to AskRotalk at gmail.com.
Send in your questions, and we'll read them off to you.
And also follow the Instagram.
Get Raw Talk.
We put the reels.
We put clips.
You could also send your questions and DMs there as well.
So go ahead.
Give us the first one.
Okay, so the first question is, if you could be successful without social media and being
in the people's eyes, would you?
Or do you truly love everyone coming up to you and knowing who you are?
If I, so the question is, if I could, or is it like, if I wasn't doing social media,
could I do it?
No, they're saying if you could be successful without social media and being in the people's eye.
Oh, if I could pick, if I could choose.
No, I love this.
I mean, this is like, like I said, I did it when I was younger.
Like, I knew how much I wanted a father figure in my life.
I knew how much it mattered to have like people that I can look up to.
And the content that I make now or the content that I'm going to continue to try to make is like along lines of the things that I know I've always wanted.
I look for father figures growing up.
And I kind of became that in a sense just because of the content that I made over all the years.
And I guess specifically in the fitness space and like speaking about shit that I would never want to change that.
Ever.
I would absolutely never want to change that.
And I'm grateful for this opportunity.
So yeah, I wouldn't change what I do at all.
Yeah.
I feel like people say like the best way to get rich.
is to uh is to do it like privately like nobody knows who you are actually don't agree with that at
all like i feel like i feel like the benefit to making videos like my goal is to make videos for an
audience like make the best video for the audience and then the byproduct of that is that anywhere
in the world that we ever go you always have friends there it's so cool like we could you can pull
up to somewhere in the middle of nowhere and be like yo who are my boys out here in the middle
of nowhere and you like have an immediate like close friend group there that's such a like
life cheat code it's so cool to like meet people you know that are like part of your community oh yes
i feel like that is the best version of like being successful yeah there's there's the far end of it
where they go like okay if you're like Justin Bieber or like the rock or conya then like you just
can't go to the grocery store yeah if we're talking about fame yeah um which i mean shit if you get
500 million you might be at that level um but at least for me it's like i don't i can go to the grocery
store and like people might be like oh that's the guy on the internet come up and take a picture
but like if i was i think if i'm the rock going to like fucking bristol farms down here they're
going to be like you're gonna get sworn yeah of course you know um so i'm not exactly at that level
i'm at a comfortable level i do think i mean imagine what it'd be like if you just couldn't do the
most basic shit yeah you know like m&m was like yo i can't even take a fucking shit without
someone standing by the balance yeah yeah yeah yeah yeah i was gonna drop the bar i didn't want to
fire lyrics but that was good but anyways the point is like yeah i think there's there's
a balance like do you think do you think you'd ever get to a point where like imagine
everyone came up to you yeah yeah yeah i imagine you went to like you tried to film a video
like you couldn't yeah i'm actually i'm actually generally like pretty introverted this this guy knows like
i don't i'm really like i just stay at the house i'm like very i just like focusing yeah i got i kind of
get that energy from you as well yeah so that kind of doesn't sound fun for me but uh i think if it's a
byproduct of growing a youtube channel and and and making phenomenal videos for the audience i think
it is what it is like it's not what i'm after at all but if it's a byproduct of my goal so it is what
it is you know it's just part of it yeah i get i dig it cool
give us the next one so this person says they wanted to thank you first for shouting them out for the question that they asked which was um
what's your least favorite thing about being an influencer but their question today is having some pretty successful like just success on youtube and like businesses this is great
they said what would you consider your business ethics um are that attribute to your continued success business what my business ethics are that um
I mean I think it's pretty straightforward like you want to find people that are motivated and to keep them motivated is by like just being fucking straightforward with the stuff that you do like we're talking about business ethics in the sense of like I'm assuming employee relationships etc is like just trying to keep people honest and like like you want people to feel like motivated to do what they do so a lot of times like you know obviously they need to be paid properly they need to feel like they're taking care of or important.
to like the whole system. Um, but as far as business ethics, is, I guess what I'm
saying like is, is the question like more related to like me doing the right thing in
business? No, business ethics. I think they're thinking more so along the lines of like,
I guess the way they put it is more along the lines of like who you are as a person.
Like how did you apply it in your businesses and your continued success? So like
your communication and all that. Yeah. I think I think, yeah. So that's I think the most
important thing in business and success is just like in, we're,
talking earlier about like in relationships and anything is like being able to communicate like
what issues are i do sometimes have a problem with communicating everything properly because
i'm so hyper like focused on things that like i'll look at everything and i'll get frustrated
sometimes that like everyone's not looking at everything like i am but then i realize like wait
it's not realistic it's not even realistic that i'm doing it and i shouldn't be doing it but
i tend to like i'll sometimes like micromanage things but then i but then i realize like to a degree
that if I don't then like sometimes things don't happen like I don't just start off being like
do this do this do that do that but then if I have someone that I'm like yo like we fuck this up we
fuck this up then I'm like then I start to micromanage a little more because I'm like well I try
the first time to just rely fully on it and then I'm like okay I realize like I need to like press
the button a little bit more to make sure we're doing it so it's a balance like obviously you don't
want people to feel like the fuck I can't just do my job you don't want someone to feel like
you know over like micromanage yeah because that's that's like a shitty that's a shitty like
mindset yeah but there is a balance for sure because you you also have to understand it like
not everyone's going to love the thing like with your whole heart like you do but you do
but you do have to allow people to like to do what they would do and then overall learn how to make
decisions like that are for like the whole sake of a company like okay if if this is how i would do
it and it can't be done and that's how they would do it and that's how it's done and is it good
enough for success, can it still reach the goals at a certain amount of time, then like you
can be okay with it. But if you can draw lines and say, okay, it's not good enough for the success
and it's not going to read the goals soon enough, then like, then you have to just change that.
And you have to kind of take friendship and all that stuff out of it because it's not about
that. Like business is black and white. And sometimes that can be hard because you start
involving your friends and stuff. And it's like people can get like maybe over entitled or like
somewhat complacent depending on like the situation. So it's just a matter of communication.
that's the most important thing like i said with everything in our lives like friendships relationships
business it's all the same business is tough because someone's livelihood is connected to like
the thing that they do obviously and then like the friendship is like a back-end thing and it's like
that's sometimes a difficult thing so that's the best way i could describe like doing that just
communicate agreed yeah you i don't know how you any experience like friendships work or how
it's hard dude yeah i mean it's hard it's a i would just agree with everything you just said
it's all about like setting expectation there's no like right way there's no like this is
exactly how you do it nah nah no it's like everything's person by person everyone's so different
how they react to criticism especially what we do dude it's also new you know it's just hard
yeah but yeah give us the next one okay i'm just pulling up the one let's see so it says
i've watched the podcast with brad and selina and he had spoken about anxiety so i like to say that
i have been addicted to marijuana for the last two years but every time i spoke now my anxiety goes
crazy and have major... Stop.
Got to stop smoking weed, dude.
That's the answer. I don't even know the rest of this. Go ahead.
Well, I mean, basically, they said that. And then they said, I've been taking prescriptions,
but I don't want to get addicted to what I'm taking at advance and antidepressants.
Stop taking everything. I'm going to be honest with you. Look, I like smoking weed here and there.
I sometimes have times where I did it for too long. I did it for a month. I'm doing it for two,
three months and I'll stop. I've gone through my phases in it. But if you're having actual
problems with it and like you're saying you're addicted to it and you're taking like this at a van which
is like it's very serious like antidepressant anxiety drug that like is very highly addictive
you you need to you need to like take a step back um stop 100% what you can obviously like
if you're dependent on certain drugs and like it's going to be a lot harder you're going to have
some like you know withdrawal symptoms which you're going to want to have people to be there for you
I don't know how serious this is for you or not but um you do need to stop I would genuinely say that like
if you're having problems with it, you got to stop.
So it's tough.
It's going to be hard.
You can get guidance from people around you in your life.
But I guarantee you if like you genuinely are like it's giving you paranoia and all this shit.
Like it's not your body's telling you I don't want this and you keep giving it to it.
And it's not going to be a good situation in the long run.
So until you can find a balance with it, I wouldn't revisit it anymore.
I would just be like, like marijuana is you could just stop that.
You may be like, fuck, I miss smoking weed.
But the ones that are a little bit.
more you said like at a van is a little bit more um you can become more dependent on it so i don't know
how deep you are with that but if you're not too deep then stop that completely as well so um and get
help if you feel like you need it but i would i would genuinely recommend like if you're having
issues just just just just stop it for real it's easy to tell yourself to stop when bradley martin
tells you to stop you got to stop yeah this is the one you got to stop the guy himself is just
telling you you got to stop and i do it and i've done it and i've like i've even had to take that
fucking out of inch i've taken yeah because they're like touching based on like anxiety fear and panic
and that's what they struggle with so they're trying okay so what can they take or what can
they do like any advice i guess i got it so here's a deal right um this is going to sound like the
most corneous answer ever uh to fixing this shit but i it's corny and i don't give a fuck because
it works learn how to fucking meditate now it sounds so stupid it's so simple and it's like yeah
it's not a drug you sit there and you fucking you breathe yeah
it is that simple because a lot of a lot of anxiety a lot of the anxiety even that i've experienced in
my life is it's like overactivity in my mind my mind is constantly going going going going and
it's hard for me to fucking slow down and like differentiate certain shit or like plan certain things
and i forget other things um and i realize like when my when i'm doing my best
mentally anxiety wise everything it's because i'm i'm consistently like giving myself like
at least 15 20 minutes a day i just sit down i literally sit like i have a carpet in my
fucking room and I sit on the floor and I just fucking breathe and I just let thoughts come in
and out and I don't try to stop them and it just is what it is and it's changed my fucking life
so learn how to meditate like literally give yourself time to do it you're going to do it the first
few times you're going to be like this shit's fucking stupid it did nothing but that's the point
like that's literally the point is to try to sit there and allow yourself to do nothing and
to be good with just yourself and just breathe and start from there and you'll start to learn
that like it actually does really benefit you and it's something that definitely changed my
life. So I stand by that shit. Beyond that, personal practice, go to therapy if you can.
Like straight up, if you have, if you really feel like you need it, having someone to talk to is
always just beneficial. Even if it's not therapy, just someone in your life that you can be like,
yo, man, it's how I'm feeling. Let me share this with you. That's super beneficial. So, but,
but I guess the biggest thing is like, you know, like the story about the guy earlier making the
fucking excuses. One asked me the same question is like, stop making excuses why you can't get better.
That's going to be one of the things that's going to stop you from doing it and just start to try to practice these things.
And over time, like everything else we talked about this podcast, getting the 500,000 subscribers, beating Mr. Beasts and the Body Challenge doing all this stuff.
It's just effort over time and just keep trying.
And that's the most important part.
So that's it.
That's it, man.
Fax.
Yeah.
Thank you for coming, man.
You're a great guest.
Hell yeah.
You crush that shit.
Hell yeah.
I'm going to buy that pizza stuff.
No, I'm dead here.
You're not going to buy it.
You're going to keep that bottle right there.
You got to send this shit to my house.
Yeah, I will.
Spicy stuff for sure.
That's the next one coming out.
Cool.
But that's it.
Subscribe to the channel.
You got anything else for me?
Anything else you want to say?
Questions for Brad?
Anything you want to do?
I've already got my questions out.
I just want to commit.
I just want to say on this podcast.
Past me.
This is what you look like.
Future me after Brad and I train together.
You look awesome.
There we go.
I can't wait.
I'm excited.
You know, you guys,
it's so funny you did that
because I know you're going to put it in a fucking.
YouTube. Yeah, of course.
Yo, you're so smart. It's funny, dude.
All right, we're out of here.
Thanks for having me, guys.