RAWTALK - Akademiks On 6ix9ine & Steve Fallout, Joe Budden/Drake Beef & Future Of Live-Streaming
Episode Date: November 8, 2023Welcome back to another weekly episode of RawTalk! In this episode we dive deep into talking with Akademiks, one of the money iconic Hip Hop interviewers in the game. You don’t want to miss this one...! Sponsors: ShipstationGet a 60-day free trial at https://www.shipstation.com/rawtalk. Thanks to ShipStation for sponsoring the show! BetterhelpVisit https://www.betterhelp.com/rawtalk today to get 10% off your first month.Hostage TapeGo to https://www.hostagetape.com/rawtalk and try hostage tape today! Buy one Get TWO FREE!
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you know, obviously, so I'm locked in for the rest of the year, and I'm like...
What do you say locked in? What do you mean? Like, just...
Yo, every day streaming, making as much content as possible. We all know, if you're
internet creator, the last three months of the year, you have to be locked in. It's like
tax season for accountants. You know what I mean? So it's like, yo, I'm locked in.
Every day, she's been on my ass like, yo, when we're going on a trip? I'm in, I'm in town
like, yo, like, every time she always has her passport on her, she's thinking like, yo, we're
about to go to Bali or something. I'm like, what the fuck? I'm not going.
There's no time to chill.
So like coming here, it's like perfect.
It's like the perfect time to, you know, for her, it could be like a vacation,
but I know I'm going to come here and I'm still be working, collaborating like that.
And then I'm on like sneak old stream yesterday and we're at the fight sitting front row
and she's like, yo, this is that as fun as I thought it would be because I want to spend time with you.
But you're like working still.
I'm like, damn, like for me work is fun, right?
Yeah, for me too.
But like obviously, you know, she wants to like, you know, just do a couple things.
Which makes sense, you know what I mean?
And even yesterday, she thinks we're only going to live stream at the fight.
We come back, we're in a restaurant.
Yo, crazy live stream yesterday.
Like, we pulled up on, like, so I pulled some random girls to just come and talk to Sneco.
Happened to find the two people that were in there.
What?
Yes.
Yes.
One was in high limit and one was just sitting by the bar because I'm like, yo, fucking,
y'all was just going to be W wingman and just go get him a girl.
When you find out their, that's the question.
Yo, his security, first of all, this is Vegas.
And, like, you know, as much as sometimes, you know, I won't say I'm like the most season around the block type of dude, but like, no dummy.
But his security was just like, yo, listen, he called it initially because he's like, yo, oh, that's a problem.
How do you know?
He says, look, cheap shoes, small bag, expensive dress, sitting at the bar, close to high limit alone.
Yeah, what the fuck he was doing?
What do you think this person's doing?
Yeah.
Get what I mean?
So we actually, it was like W content.
So my other man ran into one of them.
We ran to one of them.
She peeped the whole thing that we're like kind of live streaming.
They text each other.
Like, within like about 20 seconds of us turn our head around, literally they both just disappeared.
Like seriously.
I'm serious.
He had to get the fuck out of here.
Got the fuck going out of here.
And honestly, it's the first time I've ever like cognizant.
identified like a call girl.
I don't even know, is it an escrow?
Yeah, yeah, probably like a, yeah,
like a high level like, shit, right?
Yeah, so it's the first time I've like,
you know, kind of like, like,
like identified them while they're working.
But anyway, obviously, uh, it's just content creation.
Like I'm here with you, of course,
I'm like, yo, shhs do some sure Brad.
Yeah.
But, and that's the thing about having a relationship.
You're not in a relationship party.
I got to, yeah, I have a girlfriend.
I don't talk about it too much, but yeah.
Damn, how does that work?
Because you got to be a little.
Yo, it's, the creator life is ridiculous.
Yeah, kind of insane.
But for me, it's the only fun I have.
Like, if I go right now to Mexico, right?
I go to Cancun, say, I'm staying for two weeks,
but I'm dying of boredom two days in.
Like, there's nothing to do, like, I can't.
Just because you're sitting there chilling.
Yeah, in my mind constantly, it's work.
But it's not like, it's not work to me.
It's like life.
Yeah, I get it.
Like, you know, obviously I'm in the hip-hop space,
so I run a media company there.
But like, that has consumed.
me for the last like 10 years where I'm a little odd that's my fun how old are you 32 okay yeah
34 I'm care this actually really is it really interesting for me to have this conversation because
like definitely a large part of my life like I grew up in the whole content space pretty much
like I've been doing it for like 13 years coming on 14 years um and for sure in relationship
to relationships yeah personal in regards to like being a part of my life and then my life
being so intertwined with fucking she's a little crazy though like how long you've been with her
Like about two years I'm gonna tell you actually look crazy because like you know sometimes you have to do things to content
It's not like even like some fake shit. It's just like you. I got to be a wingman for my man's right now
You know right right right right I'm being a wing man. I'm not disrespect to you not trying to whatever
But like you know it's like you know it's kind of still get mad
A little bit I feel like you guys were talking about this like on the way here
No, no, no we're talking about last night last night last night for over real
For real for real I feel like it's like a little key like a little therapy like right here no of course a little bit she's looking a little mad right
No, no, no, she's not, she's not.
Okay.
By the way, that's why I like your show, though.
Every time I watch your show, you're one of the most reasonable
YouTubers that's level-headed.
I don't know if it's because of age, or it's just because of just, you know,
that thing that allows you to kind of see both sides and have a logical path
to try to figure out a solution.
But that's the only, that's what I like when I watch, you know, when I watch Raw Talk.
Like, I'm like, that's dope.
And I've watched, seeing you and Steve.
I've seen you and many other creators, I'm like, give him, like, pretty,
solid advice.
You know what I mean?
And I wonder if that comes to age.
Also, I've been in the game just from the beginning, man.
Like, it wasn't, like, now people get into it because it's a thing to do.
But, like, granted, I got put on in the YouTube space, Fusitube.
This was, like, years ago when I first started.
But I was already in, like, the creator space in Instagram before, like, Instagram was, like, popping.
Like, one of the first creators, like, in the fitness space with, like, 10,000 followers type shit.
This is back in 2011.
Yeah, yeah.
So I've been in the game.
And I think I've just experienced so many ups and downs and so much.
many, like, you know, you just deal with different types of people who they come into your
life for this, they come in your life for that, and you just deal with a lot of that kind of
shit. And I just know what the game is at this point. And I've been through so much business,
because I've handled all my own business. I've done all my own management. Never had a manager.
It's always been to deal with lawyers. I've dealt with people. I've always been front and back
in, everything. So for me, it's easy to give the sort of advice because, like, I live it.
Like, I've really been through it. And I've been through anything you could think of in regards to
like business and management.
I worked, helped other creators.
I brought up a lot of other creators.
And, you know, you've dealt with it all, like, all the shit.
What do you look at it as now in terms of, is it work or is it fun?
So it's like my life, man.
Yeah, yeah.
So that's what I was going to talk to you about, though.
You started talking about this relationship thing.
I've had such a hard time balancing that part.
Yeah.
Because just like you said, it's fun to you and it's like, it's your life and you enjoy it.
I love it.
Yeah.
You know, and I think, like, obviously, as I age, I think I'll continue to do this podcast stuff.
You know, I don't know how much live streaming shit I'll do forever.
And I don't know how many YouTube videos I'll continue to do.
I'll probably pop in here or there, but, like, I'm not going to be fucking 45, 50 years old
and doing live streams.
I don't know, though.
But then I don't know.
Because, like, the way I didn't think I was going to be necessarily doing this then.
And it's just the way things evolve.
And that's, like, kind of the beauty in this whole thing is, like, there is no exact way to do it.
And it's, even though it's kind of, you know,
not fresh, brand new anymore,
it's still brand new.
Like, it still, like, continues to progress.
Like, you see it as a creator,
and you've been doing it for years now.
You know, vlogs were popping.
And then, like, this, then they kind of fell out,
then this was more popping.
And now podcasts were popping.
And then they kind of, like, went like this
and they come back.
And then now live streaming
is, like, the thing that everyone's trying to do.
It's like, there's no, like,
this is how it's going to go.
Yeah, I mean, yes, it was, like, pretty pivotal for me.
I kept trying to explain to her.
I was like, hey, listen,
never done an IRA stream before.
Like, I'm the guy who's streaming.
at my computer for hours on end, you know what I mean?
And I'm like this hip hop commentators slash media person
in the cultural space where I have takes and I'm kind of also delivering the news
in like in an informative way.
And like yesterday it was like a little bit like adrenaline was pumping.
It was just like, I felt like I was like living again in a sense.
Because when you're kind of sitting there and you're like in front of the screen
and you're just kind of entertaining and yes, you see the chat going crazy and people love it,
People love it.
It kind of could become stagnant.
And yesterday I was just like, I've been flirt with the idea.
Like, for example, my boy Silkie, he says he wants me to do an IRS stream with
and I was like, I'm like, could I do some of this IRS stuff?
I'm not talking about like full time, but like just mix it up a bit.
You know what I mean?
Because I think at this point, my audience doesn't really complain like, hey, do other stuff
because they kind of look at me as a guru for what I do, right?
So I'm pretty sure like the people who love it for fitness aren't be like,
yo, dude, like we want to hear about like sports.
you know what I mean because they're like no we don't come to you for that right yeah but like
you always kind of have to reinvent yourself that's the only way you stay in this thing
stay hungry stay passionate and actually last like 10 years plus in the game when I think
about like people like even like foosie like who's obviously been in the 10 years I think sometimes
the audience yeah yeah yeah so I was watching when he was daily vlogging yeah you know I mean
yeah and and to come back he came back in the space and he honestly changed iro streaming
I mean, he changed streaming when he came, which is crazy.
Because guys like Aiden, Kai, everyone these guys have been doing it crushing it.
Even though he's not, he didn't get the same, I mean, he got insane numbers.
These guys have like done it for, they've sustained those numbers for a lot longer because they've been doing it.
The way he came in and like, you saw Aiden, you saw all these other like streamers who are popping currently are like, oh, maybe I should start doing some IRS shit because they saw what he did.
He went absolutely crazy.
But Fuzi's always been a great case study for me.
And, you know.
For a lot of different reasons.
Well, yeah, respectfully speaking, is because I love him.
I know he's so passionate and I know he's so committed to try to be on top and try to really be pushing the envelope.
Is that I've seen sometimes his life is, you know, his life or his health has even taken, you know, those, you know, disadvantages or like those consequences.
And I've thought about it myself
Because like
Is there such thing as a
Like I've always thought about that
I remember watching
Casey Nistat
And Fusi too
And I'm Roman Atwood
Yeah
Well actually Roman
Roman and Futs were going at the same time
And I remember saying
They're daily vlogging
Every day
Every day
And I was just like
There has to be a burnout factor
Oh yeah
I remember talking to Kai
Even the other day
You know he's about to do this crazy thing
Seven days in like in a jail cell
Whatever
His foot has been on the fucking pedal for it forever
And I've warned him, I said, listen, because I remember when Aiden got there, and I'm like,
there is such a thing as burnout.
Like, I remember when I got there, there was a time I used to do seven videos a day.
And then it got to a point where I was like, I was happy with doing seven videos a week.
Do you get what I'm saying?
Oh, yeah.
And it's one of those cycles where like you're always trying to reinvent and kind of recreate
that thing that keeps your passion.
But also, you're trying to live, right?
You're trying to live and feel like you're being fulfilled because of course, like any creator who's watching this and you've never got to anywhere, like, you're probably just thinking like, yo, bro, I'm just trying to get to the bag.
Like, these guys are in a great life.
Yeah.
But then you kind of become almost a hamster on the wheel.
100%.
And then no one realizes that.
Put it like this.
I give an example.
Like, I remember that, like, YouTube was going crazy.
YouTube's bustling.
Like, I was doing great on YouTube for like a really long while.
I'm like, I get to start buying some of the good luxury stuff that comes with it.
And I have like these expensive cars that just.
sit in the garage because I'm streaming all the time.
Like I'm talking to XQC while we're downstairs and he's like,
yo, he's talking about all the good shit he has.
And I'm like, yo, it's not like we have all these things and we're really just
taking advantage of it all the time.
It's, it's, yeah, I guess they're trophies, but like, bro, for the most part, we're
just working, working, working, because now we have a fan base, we have an audience that
just depends on you.
And you can't be like, hey, listen, I'm about to just go, goals for, and it's so
competitive, you can't be like, hey, I'm taking a month off.
Or like, hey, this is a paternity leave, motherfucker because I catch out.
like you can't do that so so i've noticed it's like you know sometimes a lot of things like in my
career the the great things that i've you know that came with success i don't think i've benefited
from you know obviously like you know you live in a you live in a decent house or a good house
or you know you're comfortable and you have to worry about money necessarily but like
enjoying it shoot like i sent my mom my brother on a vacation like the other day they want
to come so bad but i'm like no got to grind yeah i'm 10 years 10 years in i'm like i got to grind
Yeah.
They just wanted a week of a week of just like, yo, family time, chilling me.
But I'm like, nah, this is grind time.
Bro.
And, of course, I'm glad that they're enjoying it.
But sometimes I think when people or fans are looking at the creators and they don't understand why burnout sometimes happens, it's like, yeah, you see all this great stuff.
But it's not as glamorous as it is.
It's people constantly.
And, you know, competition is a real thing.
Like, you're probably always looking at someone else who's kind of coming up.
And then you're looking at yourself like, hey, am I being stagnant?
Am I regressing?
Well, it's also crazy sense, like, on that topic right there is, like, these platforms themselves also favor newer up-and-coming accounts and not accounts necessarily have been a long.
Like, this is on YouTube, Instagram, everything.
Because, like, it's almost like once you get it, not that you can't continue to grow, but, like, I think for some reason, the platforms themselves want, obviously they want more and more people to feel like, you know, like the TikTok effect.
You post some TikToks, you go via, you're like, I got to do this shit more.
They want because they want more content because they're competing with all the other platforms.
so like if you're giving like new life to these like creators that are coming up and they're kind of pop in
they're going to be hooked the same way that I was hooked 10 years ago because like for example
on Instagram where I used to post like twice a day years ago like I started literally in 2011
I used to post twice a day or I post like once a month now me once every two months and I want to
get back to that like not twice a day but I'd like to post a couple times a week because like I know
that if I don't like I won't grow yeah but it's interesting to see that like you know I got that
burnout on Instagram heavily and then like obviously all my other content went other places but
the platforms themselves literally favor new creators so like if you're an older creator you have to
grind bro differently and also there's a meta right like there's always a constant change in
thing where it's like if you want to excel in views right now in a live stream is a live
stream and wave you have to do iro that's the only thing that's gain in numbers right yeah um
usually as creators like you know i remember the biggest advice i gave the kai not kai actually
Actually, Aiden, I remember he was like, he had a dip.
He was doing almost like 100,000.
And he kind of dipped down to about like 30,000 concurrent, which by the way, it was still amazing.
But for his psyche, like, this is a younger kid who just like rocket fueled out of here.
And I remember telling him, I'm like, you listen, there was a time where I was like a slave to the analytics page.
Whereas like month on month, like you're looking at if it's a plus or a minus or you're looking at that top 10 videos.
And it's like, yo, you drop a video.
four hours in it says 10 out of 10
you're like, yo, this is crazy.
Delete the channel. I'll talk about that too.
Delete the channel. So it's just one of those
things where like you almost kind of feel
and there's like people watching this right now
saying like yo dude like this is like
rich the problem.
But I know. They're definitely
thinking that's some. Mentally
I do know what is the toll
is taken if you're going to last in for a long time.
Well hold on. You're going to sacrifice.
You're right. Some people
would say that, but we have to give a perspective, right?
Like, it's, it's easy to say that, oh, this is like a rich person problem, whatever.
But, like, the reality is in every person's life, like, whatever the job is, nine to five
doesn't matter.
Like, there's a, there's levels to it.
And, like, you're, you know, like, you're dealing with, like, that sort of stress,
it just can be completely not the same as someone else is stressing with, like, a nine to five
and have to deal with their, like, shoo boys or whatever.
It's all relative.
You know what I'm saying?
Like, there's no, like, there's no like, oh, it's just a rich guy problem.
It's like, it's just a human problem.
problem where you go this is the thing that i'm doing for work this is the thing that i'm doing
for business and i have to constantly like this platform is making me feel like because in relationship
to everything else i have to constantly be one-upping myself otherwise you feel that and you see that
like numbers go down money goes down if you go down and it's it's like that's a one thing that's so
interesting i don't know people really get but like if i chose a nine to five that's all i got to do
you got to show up now i'm not saying that's necessarily what i want or that's better and here it's all
relative to what you really want but it's like you could show up and just do your job this job is a
little different because it's like you have to be the one pushing the thing forward pushing the
content pushing the narrative like you create every step forward there's no like I show up and
just do what I'm supposed to do you know what I'm saying that's and it gets because then you got to
deal with that stress then you got to deal with like the number stress then you got to deal with
the personal life stress and I'm not saying I'm not complaining because I love the shit and I love
the sweat and I love trying to be better and I love seeing when I fuck up can I get better
But it's all relative
So, you know, someone watching this
It's the same sort of stress you might have
If you're like, yeah, I got to go and deal with
Mother Fri-Jef at the shop
And this guy's annoying as fuck
But I got to do it because I got to get this paycheck
Because I got to pay these bills
And I got to, you know, help my mom
Like it's the same sort of shit
It's just a different
Different level of it
I agree
You know?
I agree with that.
I agree
What I've been excited about recently is that
You know, I did content
Pretty much solo
Without collaborating for like years
I noticed that about you
It was just like
It was just like this one
One man
Island army type of like
mentality
And then you know
Like
First of all I'm bad with networking
Like it was last time I'm on live stream
With Sniko and I gave him advice
And I was like
I wish I could get myself that advice 10 years ago
I was just like yo
You've seen Deontay Wilder
And I was like yo
Just go say what up to him
And who knows
Maybe he wants to get on your stream
Or your podcast or whatever the case
and that could be something that's beneficial for you,
yo, I would never do that.
Like, 10 years, I would never do that.
I'm the guy who I was just like,
yo, listen, you know, I had a bad experience
coming into the industry.
I was chasing around these hip-hop interviews
and it was like, at that time,
it was like these people on these reality shows
that were connected to hip-hop, but not really.
Who was number one at the time in interviewing?
It was probably Charlotteman the God.
Okay.
Showing the God.
It was probably still, like, you know what I mean?
Like, I'm glad that I mentioned
the same breath of some of these days.
Yeah.
But back then, I remember just like,
running around trying to get these interviews and I called out of work I had a regular job I
called out of work like 10 times and people were just disrespecting my time and the way I popped off
through this whole thing was I was it was my last resort I said I'm chasing collaborations and
interviews and bro like I'm losing money I'm about to get fired if people can't appreciate me
for me this is not going to work and I just stopped going for interviews
and I just started making solo videos.
Yeah, that's so fucking key, man.
And that's the shit that blew me up.
And, you know what I mean?
I still wanted to his day.
I'm like, yo, imagine if, like,
I did that for six months.
I was like, yeah, they're still not checking for you, bro.
Right?
But luckily it worked.
And, yeah, ever since then, I was just like, yo,
let me not ever rely on someone else.
But it pigeonholed me because then I stopped wanting to even collaborate.
Right?
Yeah.
I just went on an island like, okay, I do these things
and I don't work with anyone.
Until I got to, like, 2017, I did a hip-hop show
with Joe Budden, which, like, I credit that experience for,
you know, before that I used to do voiceovers.
I was almost like a commentary channel.
Didn't even show my face.
I do that show, and I'm collaborating with his audience.
I was different than mine.
I had a lot of young kids that loved hip-hop.
He had a lot of older people.
And we had a couple viral moments.
There was, like, the Migos moment at the BT Awards.
And after that, it was just like, it put me in a different stratosphere and, like, recognizability and just where my, where everything was, I started realizing, you do have to collaborate.
And, you know, even now, like, you know, even coming out here, like, normally, I'm telling you, I would never, like, say, TwitchCon, say even this, like, you know, obviously, well, Rumble invited me out.
So, like, you know, I love them, so I was definitely going to come out to show love.
But usually I'm not the mixing type of guy.
Yeah.
So, like, it's the first time we've met.
Yeah, it is.
Right?
The first time we've been, like, I'm like really,
I think because I'm also polarizing the hip hop space.
So anytime I walk into a room, I think people hate me.
So I'm not going to talk to you.
You get a lot of hate.
Yeah, I do get a lot of hate.
So, so why do you think it is?
Just because you, I mean, bro, it's because you're just a human.
You got your opinion.
Yeah.
So, you know, obviously some of the hate is unwarranted,
but over time you get to realize it's like it comes with a territory.
Yeah.
If you're going to have these opinions that are super polar or these hot takes that might put other people in a negative light, no one's going to just be like, oh, we're just respect him because he's telling the truth.
Like usually with humans, it's like, if you say what you believe is your honest opinion about something, if it's favorable to someone, they'd be like, yo, Brad's keeping a real.
He's a real dude, bro, right?
But like, obviously, if you say something that goes against him, they're going to be like, yo, this dude's a fainter.
You know what I mean?
I don't like this guy.
Sounds like something that I'm
What I heard about it
So with me
It became one of those
And I'm going to tell you another reason
Why I became so like
Polarizing and disliked
It was like
Because I didn't have those relationships with people
It was easier to just speak as a fan
Yeah
Hey that's not good I don't like it
These days like
I get like the rappers who are rolling shit out
they're calling me like they're trying to butter you up yo come to my show blah blah blah blah not when
they drop their music they're kind of looking at you like your dog like I gave you this whole
experience at my show blah blah blah you're gonna call my shit whack you still got to be honest
kai's going through that now kai just had a whole stream and offset 48 hours he listens to the
album for some of the tracks he's like I don't think this is it trust me all says hitting them like
your dog like how could you say that like I was at your house for 48 hours bro you got to be
honest though. Hey
you know
and we talked about that briefly last night
if you
so rappers to me are influencers
but rappers are like the most
narcissistic
of any influencers you'll ever meet
where the world like
the sun revolves around them
and yeah so
dealing with those people
like you're saying I'm being honest
they're like you're honesty
like you're my man don't even
it. If you don't like it, keep it quiet. You know what I mean? That's how they take it, right?
Okay, if you don't like it, don't verbalize it. Because now, like, and I've had this conversation
with many of them, well, you're going to influence other people that watch you to not like my
stuff. And if we're friends, why would you want to do that? Yeah, yeah. You're like, well,
it's kind of like been my thing. That's why I even got to know you, right? I've been giving my
opinion, good or bad, and I got to know you, and I'm not giving my opinion, good or bad,
but now you don't like it anymore. Yeah. You like that.
Crazy.
So what do you think about,
what do you think about
the Joe Budden and the Drake thing?
Him giving him his opinion on that.
Oh,
that was kind of interesting, bro.
So,
uh,
because he didn't like the album.
He was,
because what I saw was like,
he's saying that basically like,
Drake should be singing about some other shit
because he's older.
That's kind of what I got out of it.
Um,
yes and no.
And I feel like they got,
it goes way back.
Yeah,
they have some personal shit.
All right.
This is the Drake conversation that's happening now.
And I'm one of the huge,
the biggest Drake's like,
I mean,
I'm like, I have these viral clips of like,
there's a viral clip of like sickle mode
when I had no idea he was on it like me fucking freaking out
when I hear Drake's voice.
Yeah, I saw that.
And, you know, I'm one of those like day one Drake fans,
but what happens when you have an artist's greatest Drake for so long?
And it probably happens to internet creators or like just creators in general.
You start feeling like they belong to you.
To give a comparison, it's probably the same way how the day one
NELC fans feel about NELC.
Like they probably be like, yo, hey, listen,
We know what NELC is.
Yeah.
And if you need to give us this for us to be satisfied,
while, you know, like, Kyle and everybody,
they're growing and they're doing different things, right?
And at a point, the creator or like the rapper in a sense,
almost loses the control of their own career
because their fans are pigeonholing them into what they want from them.
Yeah.
We want this.
So the older fans, like me, the day ones for Drake,
we're all saying, yo, we love these three albums here.
Nothing was the same.
Take care.
We like that.
We want that type of style of music, right?
And someone told me the best thing I've repeated this
like a million times so far.
You know, unfortunately hip hop age is such a fucking important factor
where it's all about the youth.
It's the youth, the youth.
Drake turned 37 two days ago.
Right?
And granted, in the scheme of life, that is not old.
It is not old to be 37
But in hip hop
You're not seen as trendy
You're not seen as the young guy anymore
And someone told me this about Drake
Because I think this is exactly what happened
He's at a fork in a road
Where he has to either choose to
Kind of keep his music appeasing to his older fans
And grow with them
Right?
Because they're the people like
Yo I remember 10 years ago when you drop this
So like you're almost trying to keep
Like doing sequels to what you're
they like, right?
Yeah, I guess.
Or you're going to be like,
yo, listen,
there's new 16 to 21-year-olds
that like this different sound.
There's a yeat.
That like the yeats and shit like that.
And I'm going to go make music
that's going to appeal to them.
Right?
It's a very complex thing.
The only caveat about that,
which I learned about just aging,
I think it's going to apply to all creators
if you want to be in a long time.
If you continually chase the youth,
they'll never love you
as much as the other guy
that's now young
the people who love that sound of yeat
yeah they like that Drake is
going into his world and doing songs of Yeat
but they'll never love Drake as much as they love Yeat
just like I would never love you as more than I love Drake
you get you like Drake is
Drake to me to them
Drake is the guy who's
decent we eat you get what I mean
like they're not looking at Drake like oh this is the goat
we eat they're like no yeats the goat
the 16 year old is not looking at Drake
which is just different generation man
and it's about which way you look so
the Joe Bunn thing
I think he gave a valid critique
but he fucked up he made a personal
and I talked to Drake about this
and when I talked to Drake
I had critiques too
because I'm one of those day one of fans
and I was shocked by his response
to Joe but he clarified it to me
he said yo check this out
I don't mind if you criticize my music
I've been in this long time
yeah when I dropped take care
a lot of people said that was soft
but the times are changing
and years later they called the classic
so he's one of those people to say
I'm down for you to trash it at first
but come back around later
he got mad at Joe over
personal attacks
he's like yo you're hanging
with little nits like little kids
and you're just these little young girls
which you know what I mean like again
that's where the ageism comes in
like if you're like a guy near 40
and someone just randomly says
yo you're just fucking a little 20 year old girls
it seems weird it's like why are you saying
that. Yeah, yeah, yeah, yeah. So I think that's where that comes in. But for me, when I talked to
Drake about it, I was just like, I just wanted to make sure that I call him the greatest artist of all
time. I need to make sure that he was in the space where he still could be criticized.
I thought he was just like, he felt objectionable to anything that was criticism. He's like,
no, that's not what it is. He cooked him in that response on Instagram. It was really fucking,
like he really cooked him. Like the whole thing, it was bad.
well like word for word he just went
it was bad that was one of those
well this is why Drake is also good too
like on a cerebral level like he's gonna break down your whole career
he's like yo like you're the definition of what a failure is
someone who couldn't do it then quit
like and that talks about it
yeah and that stinks
you get what I mean like like he said shit there that stung
and that's why I also knew I'm like
like unbeknownst of people like I think there's
like some, maybe some mutual girls in a mix back in the day with that.
It's always, there's, no, no, there is.
Like, there's been, like, raps about sort of shit.
Like, there's, it's always some girls in a mix.
So that's why I was like, you know what?
Stay out of this Joe button shit.
Yeah.
You know, it's interesting, too, with the Drake stuff, like, going back on music and being
like, oh, this hits.
I felt the same way about honestly, never mind.
I was, at first, I was like, I'm not with this.
And I'm a huge Drake fan.
And then I listen to it, like, months later.
And I get this, like, play by play by play, like on repeat.
No, I love it.
It's just a completely different vibe.
Like, it was just something.
And I guess that's what it must be so hard
in the music space is like,
because if the same, this is the crazy thing,
the people who are like,
oh, we want old Drake, right?
Drake's gonna post some old,
like say he made some music
that was like his old stuff.
It's gonna be like,
this is the same shit you already made.
Yeah, yeah, yeah.
It's like the same people
who say, we want the old stuff.
Yeah.
If he did that, they'd be like,
bro, why are you making the same music?
It's such a weird thing.
So as an artist, it's like,
me looking in,
obviously I'm not a fucking artist,
but they obviously have to keep progressing
with the times, with the music.
They can't, like, just like a creator.
Can't make the same fucking bench press video.
Like, I can't be a fitness guy.
I'd be like, this is how you bench every fucking week.
You got to make something new.
And for these, these, like, high, high level artists,
it's like every single motherfucker in the world
is looking at them like, what's next?
And, like, they, it's like,
they have to be so precise with the way
they make the music going forward.
At the same time, like you said,
like not stepping on the toes of the beginning fans
and like trying to move forward with the new fans.
so it's like obviously it's a hard situation
but it is funny to see like
the beef and like the personal
like with those guys like
and see how they just go at each other
I just think it's hilarious
hip hop is a very interesting place
you know for the longest while
I think I never really
kind of like got commingled
with the YouTube
like influencer community
because like I was like in this rap
community and like
I'm going more at rappers and stuff like that
like these guys are dissing me
records and shit like that.
Yeah, yeah.
So it's like, but it's, it's, it's just harder to traverse to traverse in that type
of, you know, area because I'm telling you, man, like, you're dealing with these people
with like the biggest egos on the planet, man.
Like, you know, I was telling you about like, we're talking about the whole Steve thing
with a 6-9, and I'm like, yeah, yo, Steve was mad at me because I talked about it, right?
I saw it.
And I kind of laughed at it a bit, but not that I'm like, yo, yo, I'm glad you.
you got over in a sense, but it was just like, yo, if you, like, you're probably very new
to deal with rappers, but like, this is like textbook play one-on-one.
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Get back in this podcast. Yeah, you had to know. Yeah, like these like these like these like I wouldn't do
it to save my life. You know what I mean? And work with them, you mean? Like work with them. I would
new business. Right. It's interesting, like, even with that, because also, I get hammered
with this question. I don't know if you had anyone particularly, maybe in your life that
you've been asked this about, because even my own audience would be like, yo, they'll hear
things about, like, 6 and, like, you know, which would be indictments on, like, your, just your
personality or, like, it's just character flaws. And they'd be like, hey, why are you friends
with them? And somehow, some way I still could see those redeeming qualities of my
I'm like, yo, I'm still my guy.
I know he's, I want to do business with him,
but he's see my boy, you know what I mean?
Yeah.
It's one of those things.
And that's been the toughest thing to answer because they're like,
yeah, how can this be your friend while he's people over?
Or how can he be your friend if he's, blah, blah, blah, blah.
And sometimes I don't know if the answer I give is weak because I'd be like,
hey, listen, like, because he's my friend, I know not to do business with him.
Now, do I agree with what he?
does business with anyone else, no, right?
Yeah.
But I don't get in those situations with him.
And my friendship with him is compartmentalized where it's never business.
It's just always...
Like you know what it is and it stays there.
And I'm wondering if you've ever had like either relationships or even maybe in like this
influencer space where you know you're dealing with someone who may have certain
flaws that other people like consistently.
call out, but you're like, hey, no, I could
f*** this person within these, like, almost
I don't know about, like, other people consistently calling out, but
I definitely could speak from a place where, like, I've been
in the industry long enough to have been in relationships
and have, like, are sometimes in relationships where, like,
I know that I'm not always, like, someone doesn't
always have my back, and I'm fully aware of it.
And I'm okay with it because I know, like, I could,
I can know what it is. And like you said, still be in that
space and be like, well, I know that there's a benefit here for them. I know there's a benefit
here for me. So, like, I'll just keep my mouth shut. Like, because it, it does me more damage or
it creates more issue to, like, make something more of a problem. You know what I'm saying?
So I've definitely been in spaces. I've definitely had, like, pseudo business, relationship,
friendships that are like, because there could be benefits that go this way, sometimes a little more
there, a little less here, like a little less towards me, a little more towards them, whatever you want
to call it, where like, I'm just like, ah, it is what it is.
I'd rather not ruffle feathers and I rather not make this more of an issue, like,
despite all the things that I know and all the stuff that I've seen and like, and I just
kind of like, I don't care as much, like, because I know that in the space, we're talking
about the creator space, everyone's just trying to like do it.
They're all trying to climb.
They're all trying to move up.
They're all trying to go up.
The thing that I was trying to actually make the point that I was making, if you watch
the whole stream, what I was talking, it was in regards to the question you asked earlier
about this whole, like, where's the line with the OF girl thing?
Yeah.
All I was saying was, listen, because in this space, like, the reality is this, girls get views.
Everyone knows that.
Girls know that, guys know that.
Everyone knows that.
Whether they're OF girl or they're not OF girl, it doesn't matter.
Girls get views.
You know that, right?
So if that's true, it's like, okay, we just never going to film with girls again?
Probably not very unlikely, right?
So if some girls are going to have OF, what I was trying to say was this.
To everyone watching, listen, I was saying, I was saying,
on the stream, I was like, don't spend your money on it.
Like, these people are here regardless, whether I put them in a video, you put them in
video, he put them in a video, or he doesn't. They're there.
If a girl's there, right, whether she does OF or not, she's getting followers from it.
She's getting engagement. She's getting dues in the DMs.
If she has OF, they're falling in there, they're spending money.
What I was saying was, buy a fucking gym membership, buy some protein powder, do something
that's going to better your life.
Like, you like these content graders because they're fun, they have fun, you like to watch
them. Cool. Don't waste your money on some random shit that's getting you for nothing.
That's what I said if you watch the whole clip
I said it like three times
I buy a gym membership
Get some protein
The reality I was saying was like
We can't control
I can't control what you do with your money
If we're in the Cloud Fest
And part of the Cloud Fest
Is these characters that have only fans
I don't even think it's even worth it
To even do disclaimers
Because again they're part of what this culture is
The fans are just gonna have to discern
Like hey I'm going to go this route
or not because here's the thing they're bringing it's not like there's i can understand if like
whoever this person was like was just like this blood sucking leach that wasn't bringing
value in terms of content or additional viewers but they are that was my point and i think i think
everyone who tries to have a stance on it they're trying to figure out their own moral agenda
because they're like well if you really think about it you're you're help promoting this person
who might be having who has this product that might work against
what you might think is positive for your audience,
but you're also using them for views.
That's the point.
I'm telling you,
we've been saying the same thing.
Like, that's the reality.
So I was saying, if listen,
because the reality is that,
we're not going to stop filming with girls.
I don't think any of these live streamers
are just going to be all brofest.
Like, people are going to be like,
that might be successful a little bit,
but not to the degree that a lot of these people want to reach, right?
You can't name a single live streamer
or influencer or a person who hasn't done something.
It just doesn't exist that's got to the level.
without the opposite sex doesn't exist right so if that's the case we're both saying the same
thing right now where it's like the reality is yeah we should just be encouraging our audience to do
whatever we think they should do right and at the same time it's also not up to us like we put
out there say like hey I don't I don't think you guys should support this period like and that's
where it gets me and I want to talk to the guys from fresh and fit fit about this as well um excuse me
the guys from Fresh and Fit about this as well.
But that same concept, too, is interesting to me,
where it's like, it's always shit on them,
but, like, without them, there's no show.
If you really put in perspective.
They are the ones that bring the fluff to the...
No, no, the show does that show.
Oh, the after hour shows.
So they do two shows.
Like, obviously, without those guys, right?
The show doesn't exist.
Those guys are super fucking smart, super fucking sharp.
But without, like, that was the thing that blew them up was the girls.
yeah yeah of course that you see the tape you see i was there tons you everyone's there right and they
crush it but without those girls the show doesn't exist yeah so there's no like we can't deny that
fact you can't just say no that's not true because it's just a bunch of bros there it's not true
now with that being said they do encourage and they say guys they're encouraging guys you should
be focusing on this you be focused on that these other things are actually going to make you
have benefit in your life and not be worried about this or that like they're doing good work
so I just there's a it's hard to find the line of like how do you exactly play in this field
there is no real line except other than saying like hey guys I don't support it
and listen it's a little facetious because the end of days business man like it's
when you really look at it business wise it makes sense for the women to be on there
but it makes sense like again all of these shows whether it's like fresh and fit after
hours or like shoot if it was like say neon was gonna have a girlfriend it's not gonna have
like a 500 pound whale that was
unattractive. You know what I mean? Like, it's going to be an attractive
woman. Like, that is
their value, right? Like, hey,
fresh and fit is going to pick the most attractive
women. A lot of them seemingly
have only if they're
open to be on these public forums
to talk about relationships, right?
Again, I don't like when people try to
do the thing like, hey, listen,
we're both using each other
in a way, but the entire
part of the content is going to be, I'm going to shut on you.
Like, I'm going to tell people, you're a piece of
while in reality
I'm using you as well, right?
Like, you just got to accept it for what it is
and you don't have to agree with it.
Yeah.
Right?
Like, shit, I've sat in debate
with people who ideal, like on an ideological level.
I don't agree with them at all.
But they might have an audience
that disagrees with mine.
Yeah.
They're bringing a whole different set of an audience
we're using each other.
Like, what's the problem?
And then in regards to the whole
the neon and Sam thing, just to talk about it.
Like, I've talked to,
because at first I was like,
ah, this shit's using them.
Right?
because it's what it looks like from the outside
until you get closer and closer.
And regardless, she's still using him,
but we can't deny the fact that he's also using her in ways, right?
Because I talk to him about this more, even on and offstream.
And I start to realize, like, dude, she like, she likes care of him.
And she's, like, booking his flight.
She's, like, being, like, almost like a really super glorified assistant
that he probably gets to cuddle with.
And she's probably really sweet to him.
And who knows what the fuck they're doing behind closed doors.
I don't care.
I don't judge.
You know, I know he talks.
about he's not doing any of that stuff but like it is what it is they're probably
cuddling and shit he's probably like he has a companion i don't know i believe it i believe that
come on man i believe that and i say that to him i believe it regardless i don't care
yo this rr-r-r-streaming shit is like just a reality show man like listen i think fans are
believe you let me say this i'll watch like anytime i see a man and a woman like i'll see
you on screen with any type any woman or even i see sneeco like because i watch this stuff i'm
good about and they're like putting them in relationships it's like it's reality tv it's like you see
you see a man and a woman who you feel like in your mind they're they're compatible and you want to
like play this in hip-hop in hip-hop if you want to take it if you're like a rapper who's at like
a mid-tier level you want to get to the next level you got to get in a relationship man you know why
real talk money bag yo perfect example right yo he's chilling everything is cool you know i mean
Like, popular, but he's a hood rapper.
Guess with this girl named Ari?
She's super popular among women.
She doesn't rap.
She doesn't do nothing but twerk.
Brings him to a whole fucking other level.
You get what I mean?
There is a economy in relationships,
and I think when people get invested in the lives,
I think that's what social media is.
Like, over time, they get, like,
well, she says she's always trying to stay off camera,
but there's a whole Reddit dedicated
to try to figure out what the,
she's doing just because we're together you get what i mean yeah i get you it intuitively is going to
make sense i don't know why people are acting like this is like oblivious like the storyline of neon
which if you kind of look at him and if he's with this like attractive only girl it's like it's dope
it's like it's like a dope thing to see unfold even if you have your criticisms about it's content
yeah right like i i hate when people try to do the moral like the morals thing because not
saying this is like an immoralistic type of environment, but it's just not that serious.
It's like everyone's kind of benefiting from each other.
And the fans are having entertainment.
And let's keep it a buck, though, for real.
Like, there's a lot of that people do that they like, they honestly front like they're
not doing it, moral signaling everyone else as well.
Like people, like, we just got to keep it real.
Like, no one in this game is perfect.
I'm going to be honest.
This is why I couldn't be in the world you're in.
Because me, yo, in the rap world, like, I fell out with rappers because I've been around
them and I was like, yo, this dude is a gangster.
Like, this dude says he's a gangster.
When I was around him, this is what I've seen.
Like, I'm not, you're not, like, because hip hop is so much about the realness that
if someone's just playing a complete act, you're going to get exposed.
But I've realized in a content space, there are people who kind of have these like, hey,
you know, I'm like the, I'm like the Martin Luther King
of this motherfucker, you know what I mean?
Like, yo, I stand for something.
And then, you know, their life is a little bit different
which I look at that and I'm like, yo,
that's like a tricky game you're playing
because me, I pride myself on being one way.
Like, whatever you see on camera,
you're going to see kind of off camera.
Yeah.
Like, you know, shit,
I wouldn't be indulgent in an activity.
If I told, if I said like, you know,
I don't do these things,
for me, would be like career suicide
if people found I did.
Yeah.
You know what I mean?
But I've realized like,
this is like this is like a whole
Hollywood world to me man I look at it I'm like
you I'm like as long as when I meet you
person like you know I'm not even really
I never really try to like do content with
really anyone like that in that realm
but I'm like just be the same way to me
like yeah I'm not gonna
you know go and spill your
you know it's interesting too though because like that
that's also how I think you create long term
success yeah and I think you have long term
success and I know I have the same it's you're just
you regardless yeah
like that's the key in all this because like
so many people get into this space now and they always ask
how do I do it like how do I become successful
and I think the biggest key is
genuinely being yourself because everyone wants
to do the thing like they want to be a streamer they want to
be like in my space I want to be a fitness person
or whatever right like where I came up at
and they want to do the thing like
a bodybuilder or this or that but
all they think of is the thing that they're doing
and not like their genuine
relationship to it. No
you know what I'm saying where it's like let's say I saw you be
super successful as a streamer and I just
want to copy your shit word for word
but it's like not really me so then people go oh this guy's trying to be like this guy
or you'll see people like oh that guy's trying to be like aiden or that guy's trying to be like
whatever right but that guy trying Bradley martin and it's just kind of like the problem with it
because there's so many people doing it now like people just go oh that works for him I'm a copy
it but the people have really true success and long-term success they go oh this is the thing
that I love and this is my real reaction my real perspective my real relationship to it
and you share that part of it and not just that you do it
And that's why my next question, you is, like, even in this R.L space, how long does it last and when does it kind of either become stale or just kind of like fall apart?
Because that's one of the reasons I'm a little hesitant because I honestly feel like it's not as, to the audience it seems very real, but a lot of it is in the name of content.
And once you're doing things in the name of content, things become fabricated, things become
exaggerated, and you do lose that realness perspective of it.
And then also I look at some of these streamers, like, I was watching this one dude is like,
I think it was Jack Doherty.
I'm like, yo, I'm like, yo, I'm like, you're like, you're like, this is amazing
for like the next few weeks and months.
But like in three years or like four years from now, I'm always thinking like five years on
Like I always tell people in broadcasting,
but I'm trying to do this shit like I'm Howard Stern
and I'm 70.
You know what I mean?
This kind of shit.
Right?
Of course.
I want to be here sitting and be to have these conversations.
When you are in like this crash out culture
and you're just doing wild shit for,
and like, yeah, your viewers jump 5,000.
But in five years, those things are going to be forever brought up.
It's going to fuck you up on a level where now you're trying to excel
and now you're a little bit old.
and you're trying to get into the world of brands
and now they're like, well,
yo, this is your track record,
what the fuck is like, yeah.
You were fighting this guy here.
You were doing this.
Yes, yes.
Like, yo, you've been using the F word
every 20 seconds like, like, and I look at that
and I'm like, what's, how long is this going to last?
That's not going to last.
I don't think that lasts.
I think if you, you would, if you're going to like run that,
run that course like that,
you have to be fucking shrewd business person
and set something up that's external
or like a byproduct of
that you can continue to make money from
because I don't think that sort of content last.
Like I think because in the content space
unless you have your own brands,
like I said, an external source like,
I got raggedy, I have a clothing company, right?
I have zoo culture.
I have real estate.
I have a bunch of other shit.
If all my money was based on my like,
my content production,
then I would have a really hard time
continuing to make more,
unless it's just making ads and stuff.
Like brands would be like, oh,
it's not brand safe.
like you're fighting this guy like this was two years ago you you you know you said this
you said that whatever right it's not sustainable there's no sustainability in it like you have to
build your own shit you have to build your like outside of it i think that's scary for me
while i'm watching everything because i feel like everyone's in a race to crash the out and i'm looking
at this and i'm like you know no matter what people might say about um by the way there was times
that he looked like he was about a crash out like jake paul
Like Jake Paul has lasted for like 10 years and had to pivot a bunch of times,
but like it's still like a behemoth in the content game.
Those guys, Jake and Logan Paul are like forever goaded in a space.
And, you know, I don't have people think about that longevity or like being in the game that long.
But as soon as you get like, as soon as I got in the game and I was like, okay, I'm here,
I was thinking about how do I not lose the spot?
How do I, how do I continue when inevitably?
things change from what's popular now
that's keeping me alive.
Yeah, you evolve.
Yeah, and how do you evolve after you crashed out?
I'm telling you, I love watching this.
There's a lot of crash out.
Live streaming is reckless.
That's just reckless, for sure.
IRL live streaming.
IRL live streaming is reckless.
Yeah, I mean, sitting at home, reacting,
like you could be a little bit more methodical,
but I think when you start to involve other characters
in the mix and other people and other personalities,
it becomes reckless.
And also, like, those guys that you talk about Jack and all them,
And I think of Zirka, you know, you've seen stuff like, like, these guys are like, dude, he's hilarious as for me.
Yo, Zirka is the definition.
And I love Zirka.
You know, I had wrong part.
Yo, this guy legit, like all he thinks about it.
And maybe he's an act.
But even when I've talked him off of camera, it's like he's consumed with more clout and more clout.
There's not even like a path of, okay, this is how I'm going to be doing this for 10 years.
is like, how do I increase the cloud today?
Yeah, no.
What do I have to do?
I've done two pods with them and they blew.
They went crazy.
He's a crazy person.
Frient insane.
I think he's hilarious.
No, I think he's hilarious.
But like, yeah, it's like he's, yeah, you're chasing that.
And I think, I think it's because, I mean, just straight up, he's not out of position he wants to be.
Like, none of us really are.
I think he's just going about it and like a, just somewhat reckless.
Like, because when I did the pod with him and he'll, he knows this as well, like,
I had to edit so much shit.
I did a pile with him.
I did a pile with him for my Spotify exclusive deal
and I did not put it up on YouTube.
Exactly.
I was going to premiere it.
Actually, it was scheduled for premiere.
All right, quick interruption for the podcast,
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Let's get back on this podcast.
My audience, like, like, you know, sometimes after you've been in the game of
while, like your audience almost becomes, become like your handlers in the sense.
Yeah.
They're all hitting like, yo, you know everyone's getting demonetized.
Like, this shit is going to get you clip, and I cancel the premiere, bro.
Yeah.
So it's not on YouTube.
I got good editor.
Shout up Jacob, bro.
He's the go.
He's the go.
I mean, I ended out about, like, 17, like, F words.
Like, I ended up mad shit.
But it was just like, nah, like, like, some of the job.
jokes he's saying? I'm like, like
certain things
it's going to be clipped. I know with me
they clip it all, they clip stuff all the time.
Yeah. Granted, I'm not saying that, but
if they clip that and they're going to be like, yo, this is
what academics allows. You know what I mean? So I
always, I got to think about my brand too.
So I'm like, so I'm like, yo, YouTube now.
I let it go. Well, I saw that clip.
I saw that clip of Sneiko going up to Theo Vaughn
asking him to be on a spot and he's like, oh, I'm
canceled and he's like, well shit like we ain't doing.
I didn't get canceled too.
Bro, like YouTube is targeted
in certain people. And by the way, like, I've been having
this conversation, like YouTube, let's see what happened
to sniper wolf. YouTube's using
demonetization, like a really
aggressive, like, whip. It's like,
yo, you fucked up? Like, yo, take these
motherfuck and lashes. Like, you know what I mean? Like, she got
demonetized in three months,
fresh and fit, like,
definitely.
So, well, sneakily is banned.
Right? Like, they're becoming way more
aggressive with police in the
content, and it shook me
up, but I told people this was coming way,
months ago
when everyone was celebrating
non-fresh and fits demonetization
they just demonetize
sniper wolf for
off
platform behavior
what do you mean
what would she do?
So she showed up to someone's crib
like she was in an area and she was like
I know so-and-so lives here as another creator
and she showed up like in front of his critic
kind of like docks them like on Twitter or something like that
and it wasn't on YouTube though
and basically
everyone was just like yo
this huge YouTuber is
user audience to docs people
and YouTube stepped in
it didn't happen on YouTube
and said hey listen
off platform behavior does matter
you're demonetized in three months
holy shit
so once you start seeing that
yo that's gotta be somewhere
in the agree
you know there's you ever click on YouTube
and you see something
or you just got to accept the terms
otherwise you can't continue
yeah yeah it happens on Instagram
every time they got to figure out a new way
to fuck you over right
so yeah
that's the that made me think i'm like holy shit like you see where bro they're gonna start clipping
people for live stream stuff like clip i mean clipping them not clip and make a clip clip clip them off
the platform do you do you do you do you do you do no no
weird to me like why the f***ing they hate him that much i think that one's a lot deeper
i could talk about this one forever and i you know like like what i heard about that was the
the whole state dot com thing i'm like is that serious i think it's deep
like you can't have his likeness in a video that's crazy yeah at all like he's like completely
but i think i think i don't know i'm i hope i feel i feel that it's going to change i do i feel like
it's going to change no i think he's going to get worse man no no i think for steve it's going to
change oh okay and that story that story's just way deeper i think it's just way there's a lot more
to that than just that steak thing that like you probably will never hear people will probably
never hear well i'm worried for the platform in general yeah i see what you're saying
like i believe youtube is now exercising
it's martial law
yeah it's it's exercise as power to say
really we've always told you that we've
preferred certain type of content that was super brand
saying you're listening yeah yeah like left leaning this and third
yeah and some of you motherfuckers must have not gotten the memo
you should have been shaping up and shifted out like long time ago
now we're getting you're going out of here uh it's it's tough man
Because, like, that's just really unfortunate being such a massive platform, Google, YouTube,
that it's like, how are we having, like, literally the biggest video platform on the planet being like, yeah, like, we're kind of deciding this.
That's why I didn't move to Rumble, too.
Like, I'm still good on YouTube and everywhere else, but it's like, man, I really don't know what the future holds.
Like, you know, there's certain content that, man, I think about three times before I put it on,
YouTube, even Twitch.
Yeah, I hate it
because it's like,
bro, whether you agree or disagree,
like,
shouldn't it still be a conversation?
That's my biggest thing is like,
I get there's some things that are just like,
yo, that's really crossing the line.
Like, no one's trying to hear that shit.
But there's, you know,
when does it get to the point where
things that should just be spoken about
are just completely like,
nah,
we're not trying to hear this shit
because we believe this so heavily.
What I believe now is that YouTube,
more than ever,
is being used on some, like,
propaganda stuff like people people have these messages being sent like for example it's not just
content like they don't care if you i don't think they care if you make like an obscene joke
that's just kind of like a aha like stupid joke but like you know let's think about the people or
let's think of like even say no crowder he got demonetized like let's think about fresh and fit
they're now realizing like yo you guys are creating a whole group of people that are thinking
this way and you're not using this platform to only disseminate content that's entertaining
you're disseminating ideas
that could ultimately
mold and shape
how people in civilization move
bro the whole world
and that's the
I've always said the greatest form of
a power is influence
you know I mean if you could influence
how someone think or how you could
you could influence
their
them even start in a thought
right by based on
how you you know
you kind of doctrinate them to feel about
certain things that's super powerful
And I think they're realizing that now
that there's these a huge
subsection of the audience
that, oh, some of them are just red pills.
Some of them, you know, they're down this
kind of like anti-government, blah, blah,
not trusting, whatever. And it's
at the point, obviously January 6th with some shit
that they were like, whoa, what the fuck?
That now they're fearful of. So they're like,
yo, let's get these motherfacling out of here.
And, you know.
But so that's what's weird, though.
My point is like, whether you believe this or that,
left or right I don't care right I don't like I hate all of it but it's like so we're just
not supposed to have like a sort of discourse about anything it's just like it's either this or it's
nothing and that's scary because like in reality in reality it's like let's say a hundred
years from now it's the opposite right let's say it's all it's all like right it's an instead
of left right and it's like well then what then like what about the sort of those voices just
don't matter like none of that because it's just what we want how we want it is that just
So is it just coming down to this one, this is how it has to be?
And if you're not falling in line, you're not, you're not with us.
Like, you're just gone.
That's scary because that thought is the reason why it's scary is because whether it's that way or this way, it's a problem.
That's a problem.
They're sending a clear message like basically, hey, entertain, but don't try to change people's minds.
Well, I'm not even trying to change them with mine.
I just want to have a conversation.
Well, sometimes.
You think conversations change your minds.
Well, sometimes those conversations could become big enough
where there's an ideology behind those conversations.
Like, if we're having a religious discourse, right,
and I have a particular ideology behind the discussion I'm having,
and who knows, we're having these debates,
and people are now kind of siding with me,
now they're probably going to start thinking like me.
And I do think, I think YouTube is like, yo, listen,
first of all, the thing that makes them the most amount of money
is these little kid videos, hey, little toy,
I mean shark shark whatever this
shit is right yeah all that type of stuff
they're like yo we don't want you more
like yeah have like discourse
but like don't try to have
people
don't try to change don't mind which by the way
just kind of lets you know where the world is now
where it's like you know
and I forgot who said this most famously is like
an idea
is like the most dangerous thing
like just even having
that idea or just having something
that people could believe in
is the most dangerous thing for, like, a governing body, you know what I mean?
Because that's how in many countries, like, if not regulated,
if their media wasn't regulated, that's how coos start, right?
Like, you know what I mean?
That's why many other countries, it's repressive in terms of, like,
what you could disseminate via their media, right?
They outlaw certain type of thinking that goes against the grain
because if information is spread,
freely you're always going to get those little subsections of society which whoever who governs
all this they don't like because it breathes for a while infestors and then for them at least in
the US the the actual embodiment of that is January 6th you know what I mean yeah I get it but
that's a scary thought because if you flip it completely then it's like like I said at one point
it was like are we just saying like individuality and like your own thoughts just don't matter
because like take that to the thousandth level like the hundredth degree the millionth degree
and you take it 100% that's just like what do you want people to just be robots and just do
exactly what you think and believe and that's it that's the problem right true because if you took
that the farthest you could take it which is saying it like oh we believe this and you know there's
some people who believe that and we want to quell that whatever you want to say like let's say
you quell to the point of all the way gone and there's only this so you only want people to think
believe, feel, and agree with this
one narrative? That's not human, dude.
That's robotic. That's the problem.
Well, they also ran into the problem with
like, you know, everything. It was like,
yo, wait, we want
the population to do A.
And then they're now receiving
alternative information that's making them
reconsider doing A and thinking about
doing B. And they're like, how do
we combat that? It was like, well, we
run these or we run the outlets that they're
getting the information about B.
It's just a scary time. It's just a scary time.
we're getting into. I know, man. You know, it's a very scary time with how information is going to
be disseminated. I mean, bro, I kept my gym open that whole time. I was getting, yeah, I mean,
I talked about it's a few times on pause, but I was getting destroyed. Like, like, letter after
letter, health department, health department, health department, health department, right? Fines, fines,
finds, fine, went to court like nine times. Then nothing happened. Wait, so the cops in, like,
show up and like, yo, the shut down. Every time. I was like, I'm not shutting it down. Sorry.
Can't they force you to? Here's a fine. Here's a fine. No.
What are they going to do?
The cops, this is the crazy part.
The cops are like, we don't even want to be here.
We're here because that health department guy called us and said,
we got to come with him.
We don't agree with this.
That's what the cops were telling me in person.
But we have to do this because we got to make sure he's safe.
Period.
And so I'm dealing with this and like,
I just kept getting to the same point where I'm like talking to the health department guy.
You know, he's a city local official or whatever.
And I'm like, this is going to be towards the beginning of two months in.
I'm like, well, can you expect to be talking about you?
explain to me if you can give me a really good reason why this is more detrimental to public
than airports being open right now i'll i'll like i'll shut my gym down wasn't you know what he
wasn't you know what he was said essential no bro no jims were not considered essential you know
it was considered central in the same exact local district area uh fee sets so was that meaning like
we can have a bunch of people here in a room yeah in this room yeah yeah and
And we could perform in film.
This is in the San Fernando Valley.
And this is considered essential because it's an entertainment venue, something like that.
Really?
In the same place we said that Jim wasn't.
In the same place like Costco down the street with thousands of people, okay.
And I'm telling these health department people this.
And they're just like, oh, I have to talk to my supervisor.
And I say, okay, supervisor comes one day.
And I ask them the same question.
There's no answer.
And I say, tell me why airports are wide open.
and that's like the biggest transfer of people all across the country
and he goes well that's not my jurisdiction
so I'm like so are you telling me that doesn't spread because it's not your
jurisdiction there I don't have an answer for that
so I kept I kept talking to these people and there's no logical explanation
other than we just don't want this shit open
yeah that was definitely a time that the government
tried their hand at it I mean shit
no it was unfortunate too though I mean I want to say one more thing
because then all the all the
studies and everything's like, yo, the gym was actually really important.
Vitamin D is actually really important.
Like being healthy is actually really important because this thing mainly affects your
cardiovascular system and like the inflammation of it and all these other things are actually
like making it better.
And now we're realizing how important it would have been for so many people to like have
gone towards that stuff instead of, you know, alcohol stores is open.
Obviously there's a whole argument for that because there's, you know, alcoholics who are
dependent on alcohol, they eat alcohol.
But it's like, okay.
And then I was thinking about that.
I was like, okay, that's true because people, I'd be like, well, why are alcohol stores
open and I tell them, oh, alcoholics is dependents.
They'll die if they don't show you're all. That's true.
Okay, fine. Then why don't we just, like, if we're
being so serious, because it's so serious,
and I would ask the health department people this,
I'm saying, then why don't we just have, if you're an
alcoholic and you could like, yo,
you're an alcoholic, then you can get it. But like, how
many people are an alcoholic going to the alcohol
store? Probably a lot, but
there's probably, like, way more
that's not. Way more than's not. And you're, so we're just
saying, fuck it. But that's good to be open.
That's okay. Like, we can get those
things that literally alcohol and tobacco,
our cardiovascular system worse while we're talking about we're trying to protect people
but the thing that makes them better we're saying no we're drawing a line there and it just there was
no like it just didn't make sense they definitely picked and choose and i think it was just such a
political play of what could be open but it was all to the detriment of a small business owner right
and it all comes back to what you're saying yeah it's just like bro we're like where the
fuck are we going and just i don't want to get too much in the mud about it because it is what it is but
But, like, the scary part for me is, like, where does this head?
Like, are we just going further and further down this road of, like, yo, it's this way or there's no way?
It's funny how I think a lot of people have realized as we came out of it.
They're like, yo, I can't believe we stood for that.
You know, this can never happen again.
I think exactly this could happen again.
I think this is just to prove, hey, listen, if you scare enough motherfucker, they will lay down
and whatever they believe is either their constitutional rights or their civil liberties,
they'll be like, yo, fuck this shit, protect.
this because we are sheep.
And I think every so often the government has to remind the people that they know what's
best for them and also have to test and stunt the liberties of those people to make sure
they know that, hey, listen, you're really not in control.
So I think it'll happen again.
Maybe I don't have it in our lifetimes, but I think it's always going to happen.
And every time, like, I hear so many people having the comments like, how do we let that happen?
It's like, what you mean?
How did you let it happen?
They told you stay inside.
You just stayed aside.
You know what I mean?
I stayed inside.
You know what I mean?
Like, well, I know you didn't.
Yeah, I didn't.
Oh, yo, you interviewed, I loved when you interviewed it.
Yeah, yeah, yeah.
You guys went to Remainting dinner, right?
Yeah.
How was that?
Bro.
It was great.
It was incredible.
I mean, it was a little tough.
Stiney was like trying to compete with questions.
I was like, bro, just let me.
Because at one point, I remember I was asking questions.
I think he must ask Tate some questions.
And Tate was like, what the,
Why are you asking me this?
Like in the middle of the conversation.
Are you cool with Saino?
Yes, but I love Siney.
Like, there's an annoyance there.
Okay, I'll tell you.
Siney's interesting because he's trying to,
he's looking out,
everyone's like looking out for themselves, you know?
Because like, it's like everyone's trying to like get the most for themselves
and make a name for themselves and figure out their stuff.
So like, I understand that dynamic really differently
because I was there for like for it.
Because it stemmed from Steve and me, basically, right?
And then he got the opportunity to do the podcast stuff for Nelkin Fulsen.
And I think he was telling him, like, yo, I want to go do this stuff.
I know they were asking him to come do it.
And I think, from what I understand is that Stiney was trying to get some sort of contract deal with Steve.
And then it never happened for him to work more closely with Steve.
And then he just kind of started doing, he was going to try to go in between and do some stuff for Steve and then do
some stuff and do the podcast and it just kind of he just kind of went all the way that way
every time i've seen you on the pot was what are you are you like an official member of a full
sudden no no i've actually never when you're in there man i loved it i loved it i love it i love it when
you Kyle like Kyle's my boy man cause is amazing to me um you and Kyle you have a good
dynamic i think when um Steinies in the mix you and him always step on each other's toes
it's kind of interested in i can't i thought it was an actor a little bit at first because you
I had a few little, like one of those, like, boys' episode.
And I was like, I can't tell it.
This is just great content?
Or, like, they were really hashing it out right now.
I mean, we've known each other for a long time.
So it's a little bit of both, you know?
I wouldn't say it's an act.
It's just like, we kind of just let it go.
From a viewer looking at it, I don't know if anyone else looks at like this, but like,
but somebody called him out on it where like, they're like,
maybe he's trying to play victim a little bit.
Like, I've been feeling bad for my boy, Stein.
I'd be like, man, yo, I feel like he's trying so hard.
Like, he's trying hard.
Here's a thing. Here's a thing.
And sometimes he doesn't get the,
the, um, not necessarily the respect,
but like, like, he's getting the short end of the stick in terms of not getting respect, I guess.
Here's the thing.
And I could speak to that directly, okay?
Within that ecosystem of content, would you say it's comedy based?
Mostly.
Okay.
And in comedy, there's, and there's a classic type of comedy.
There's like a, the crazy guy.
And then there's the,
straight guy.
Yeah. And the straight guy is normally the what? The butt of the joke. Yeah.
I was there for years. And what was I? I was a butt of the joke. Yeah.
So that transitioned to Stiny. Like I meet with Steve. Oh, Brad's this, Brad's that,
Brad's this. You know, I was that guy that was like, yo, this is the butt end of the joke.
All these things true? Fuck no. But like, I play into it because I get comedy. I understand.
Like, I'm not a meeting. You know, I'm not fucking Tom's a girl over here. You know what I'm saying?
like but i understand comedy and i knew that like there's an important part like like if everyone
was stiny that shit suck if everyone was kyle that shit was suck meaning like you need dynamics
no absolutely so Kyle is more the straight is not the straight guy Kyle's more the guy who's
gonna like throw the jabs or throw the hits and stearney's got to kind of take the shit
yeah and and so when i was a part of it like wait why don't you have anymore
they just stopped having me on i talked to i talked to adam 22 about this they just stopped
had me on. I mean, and because I
have my own shit focused on that.
Like, there was no, there's no, like, bad blood.
It's not a problem. It's just like...
I felt like you're, like, cast, bro.
I feel like you're part of the cast.
Because, you know, I remember the whole
Bob Mennery thing, which, by the way, I was, like,
I love the business side of, like, all of this
shit. And I remember, like, he kind of
came out and explained the deal, and I was like,
yo, Bob, you know, the deal sounded like
it was kind of your favor? My brother, what's going on?
But anyway, all right, he kind of falls out
and then you come on.
And, you know, as I said, like, like, you were batting like a thousand on some of those episodes, like, you know what?
Because maybe it's because you're older, you just have a different perspective.
Like, even me and you talking now, like, we're going to get into some of the minutia's of just like deeper conversation than just, yo, this is what, like, you know, some people do a pot of this, like, current event basis.
Like, yo, so what happened here?
Oh, what happened here?
But anytime with you is always like, even with the Tate thing was a great example.
about getting to the psyche of somebody
who people are super interested in
rather than just kind of get
quick baby. Yeah, yeah, yeah. And
I thought that was great. So I thought you were going to stay
there. Well, I thought it was a perfect combination because it was
kind of like that. Kyle, from
my perspective, and again, this is all stuff
that we've never actually talked about explicitly.
It's just kind of how the vibe went.
Don't tell me they George Janko, you, bro.
I don't think they George Janko me. Like, they weren't
talking about my religion and shit. No, no, bro.
No, no. It's like, it's crazy
because when I look back at it, I see the
perspective like Kyle was kind of the guy he would like throw up fucking like jokes towards like
Stiney or me and like me in relationship to Stiney and then it would create like some sort of
rift or issue and I think it worked really well because like Stiney would also be really good
at asking like viral questions. Yeah. And then I was asking like yeah, yeah, exactly. Like
you talk about like yo like right now we talked about the Sneco shit. Yeah yeah yeah. Do it whatever right
because we're that's current. Yeah. Current stuff viral stuff. He was really good at hitting those
topics um kyle was really good at like just kind of like batting up and seeing what landed
and how like he would create like little tips between me and stony i thought it was a really
dope dynamic and then you know they just they just they they probably just like yeah we can
do this together i don't know was business wise bro i mean it's it's it's not up to me like
to be to be very transparent i was never like an official member of any of it you know i don't own
any of that i'm not a part of it that way i was just kind of like a part of the content
for a long time
and I think a lot of people
identified me as like a part of it
so maybe like your perspective
of it too is a little bit like that
because I filmed so many videos with Steve
so many videos with no
so many podcasts
I love the guys
I have nothing bad to say
it's just like it's a
they just how they decide
what they decide like
I'm not involved in their meetings
I'm not involved in their shit
you know and I just kind of like
I was getting invited
and then they're like
they just essentially stopped inviting me
that's kind of dope how
at least you're reflecting on it
because I do know
and I know a lot of situations with like podcasts with multiple people,
people then become entitled to be like, hey, listen, I help.
Maybe you wouldn't say I helped build this,
but it's like I've helped push the envelope further
and push the ball towards the goal a little bit
that if you just don't invite me, like I feel away, you know what I mean?
You can't just like sub me out after I was just like,
fucking made some sacrifice.
Yeah, I mean, it sucks.
But like at the end of the day, like what am I going to do?
Be like, I'm so mad that I'm not doing this still.
Like, what do I get from that?
Yeah, true.
You know, you only kind of, like, create more issue that's, like, not necessary.
It's not necessary.
And obviously, like, you're dumb cool with Steve.
Yeah, that's my brother, man.
So it's kind of like the same thing.
Yeah, I don't have, this thing is, like, it's not an issue.
It's like, it's not my business to decide what happens or doesn't happen.
I think, I think you have an amazing ability for podcasts.
And I think that's why conversations you excel at.
That's the only reason I ask that question.
Yeah.
Because the times you were there,
usually throughout like it's always comedic right it's funny as hell like there's always a dynamic
that's like uh you know i think Kyle does a really good good job of making it like it's going to be
a knelt dynamic yeah like if you understand what that is um for the people watching but um
then you would always make the conversations deeper yeah and it's always like okay all right cool
like that kind of makes sense a little bit yeah i don't know well i mean listen they want to have me
back on. I would come back on. I'd do it.
Your part is, like, probably blown the
up because of you being there because, you know,
they have a huge fucking platform.
Yeah, absolutely. It's like the crossover effect
from you being on there to like
you doing your own shit. That was probably
like you've probably just seen it kind of go up.
Yeah, yeah. I mean, it's no matter what,
it's still content and grinding. Like, of course
though. Like, that's why, you know, originally
I was doing so much content. Like I understood,
like, for example, I've joked about this before in the past,
but like, I remember they were doing like
millions, like I've joke with Steve
about this he sold i don't know like two million three million dollars worth like bradley martin sold me
t-shirts i didn't get a dollar a single dollar sold three million dollars worth three million
dollars with one t-shirt with my name on it zero dollars and like i would joke about it like
because i'd understand it like i was a part of the content yeah so you're a part of the mix you know
people are getting to know you um and i knew why did my mom steve call me um and i knew that like
I'm a part of a newer community
that I wasn't a part of prior
so I was like okay like I understand the value there
so you know I made jokes about like not getting paid
and shit at the end of the day like I know what it is
like I understand social media I've done it for so long
so I know that there's some
and it's not to say that I didn't come in and add value
because like the jokes wouldn't be there
some $2 million in a t-shirt if my face if I wasn't there
like there's no jokes to hit there's no Bradley Martin sold me drugs
and no two three million dollars worth of t-shirt sales if I wasn't
Yo, it's crazy how big they're, I remember, I think Kyle was, I think they were having an episode with Jesse.
I think he was like, yo, they did a merch drop and did like a million an hour.
Like that sounds ridiculous.
Well, when we were filming together back then, there was like, I think the peak was like, like a $12, $15 million day.
What?
Yeah, it was like a crazy number.
Like people buying merch?
Yes, yeah.
Like when, when me, Steve and Jesse was still there, I believe, he wasn't around as much.
was kind of still there, but it was like me, Steve Kyle.
I don't know, Jay was really in it like that.
I think Celine probably had just started.
But this was like when they still lived in L.A.,
at the house in L.A., they were doing crazy numbers.
Jesus Christ.
I don't know what it is now.
I'm not, you know.
I'm pretty sure this still killing.
I mean, happy dad is probably just the wave.
Yeah.
I go to my refrigerator upstairs and it's like a fucking happy dad
just kicking it there.
Yeah, they're crushing that.
There's no doubt about that.
And again, dude, so I just want to make it clear.
Like, I don't have, I have no bad blood.
I don't, if they want to have me back on, I'll come back on.
But I knew, because I'm telling you guys, like, I knew it, I knew that it wasn't like,
yo, this is your, it wasn't like, yo, here's you own this.
Because, like, his whole thing with Bob was it was different.
Like, it was inception from the very beginning, like, yo, you're going to have this
or have that or whatever it was.
None that happened with you.
Like, yo.
No, it was like, yo, here's how much money we were going to pay you to show up.
Okay.
And then here's how much money we're going to pay you to show up after this many episodes.
That was it.
so like i can't be like yo bro you told me i'm gonna get on this and own that like
nah man like hey there's no there's none of that so so for for me it's like won't be like
yo i'm mad you didn't give me more like yeah that's lame i agree with you yeah i agree with you
have you had any any any like anything in this because well you're so solo yeah i'm so
solo with it like yo i did so i did a podcast with Spotify and you know at first the
we're gonna pitch a podcast it'll be me in six nine and
I think all the companies kind of realize what the fuck that Steve was going to go.
They were like, yo, we'll give you a podcast deal.
If you want to bring them on, that's on you.
Get me?
They're like, hey, listen, we don't think a rapper is going to be able to do a podcast
because they wanted multiple times a week, right?
Every week.
Yeah.
They're like, a fucking rapper won't even show up to, like,
we won't even show up to a show multiple times a week.
You know what I mean?
So it's like, he's definitely not going to be doing this.
Anyway, I did a podcast, which was just.
me, which, you know, ultimately, like, sometimes I look at the great dynamics and I kind of wish
it's like a tough thing being so solo, though. I'm going to tell you why. Because I love having
conversations with people who are great at conversations. Like, I could tell me and you have
conversations for days about anything, even things that I might not be that well versed or neither
you, right? But because I haven't surrounded myself with, like, I try to make someone like my
regular friends at times, like, sometimes like, sometimes I try to kick it with your homies. They're not
broadcasters. I listen back to it's trash.
You know what I mean? Or I have to like lead the conversation so much because they don't do
this. And people might sit home and be like, like this might not be a skill to them.
But having these conversations and the art of broadcasting, right, is a skill.
Because I tried to just grab like two of my friends or like I'll grab any random person.
And the conversation is terrible.
Flat, yeah.
Yeah. And then I realized I was like, I don't know it.
I'm not cool enough with having,
I don't have the luxury of having mad influences around me
that are really good at doing the same thing
that I could like, hey, I have a Bradley Martin
that I'm like, yo, come do a couple episodes of me.
Yeah.
And I think that's the part that sucks
with the flying solo a lot.
Yeah.
For sure.
And then it's also like, for example, this space,
like right now podcasting, it's scheduling.
If I've all, if I'm guests,
it's just a guest dependent as well.
You know?
We ran into that issue.
where, you know, I used to do, like, these solo episodes.
Like, because, like, I love, I love, um, Monday morning.
What was Bill Burroughs podcast?
He does a solo.
I don't know if you've ever heard.
Yeah, I know who Bill Burrs.
I don't know what's podcast, though.
Yeah.
There's a lot of comedians, though, who do solo.
But comedians are built different for, for a podcast.
Yeah.
Theo, but, like, even Chris Deaerlea, like, this, they do solo, like, it's crazy.
Solo pod's crazy.
Yeah, so I did those, but, but then.
Because I had to do it multiple times.
If it was once a week, it would be easy to do.
But when you have to like literally multiple times a week do these solo pods.
So essentially we started like, all right, we're going to get a guest and maybe do like one solo pot a week.
And then schedule just start f***ing everything up because, you know, I don't even know how you do it because you have other business as well, right?
Yeah.
Like, for example.
I missed last week.
Ripped up.
See?
I have to.
If that was the first time at how long, Jacob?
first time I missed a podcast
like almost two years
wow
and like for example
I have to stream like
16 17 hours a week
right I have to do that
still doing a lot of stuff
like in a media company we work with all these record labels
I got to be on all these so it's like sometimes
you get to find out that
like because you can't clone yourself
and also you know I have higher assistance
and other people try to help out but it's like
only so much you could do and then schedule
And with guests, you are, like, beholden to, like, for example, you know how many times
motherfuckers canceled, man?
It's like, oh, my God, you can't even be mad because sometimes everyone's scheduled, everyone's
trying to do what's good for them, right?
And they're like, hey, I was coming to New York, but now I'm not coming to New York.
I'm coming to New York like next month.
Hey, my album was about to come out, but now I'm pushing it back.
Could we do it later?
You're like, motherfucker I needed you for the episode this week.
Yeah.
You get what I mean?
So that's one of the reasons why, like, you know, I've thought about and wanted, like, kind of
like a core group that we could just shoot the shit.
shit, man. Yeah, and that's why I started my second podcast was Sarah, the mommy daddy.
I had to have that part because I, and I told her, I said, listen, because I do the guest thing,
yeah, yeah, yeah. I'd love to have guests on our podcast, me and her. We've had, we've had
sneak go on. And we do plan to have more guests, but I told her from the beginning, I said,
this has to be just you and I talking about current topics, talking about things. We'll have,
like, segments and stuff. We're still kind of developing exactly what we want it to be.
But, like, if we can't sustain it, trust me, it's going to be a headache. Because I know, I've done it.
Like, I've been in the space, like, scheduling is the worst thing, man.
So if you could have something that you can have that flow or that dynamic with,
like, we can sit here and talk about probably any topic,
yeah, yeah, music or not music, and have a good conversation to try to, like,
understand to figure out so the audience is like, oh, that's just dope to me.
I get it.
Or I want to know more.
Joe Bunn's podcast does that really well in the hip-hop space.
Also, I love flagrant, too.
Yeah, flagrant's a good set of.
Flagrant's move, they've started to do more guests, though.
And I think the guest for them just hit those numbers
Like they do a lot of like
Like UFC
Fighters and stuff like that
But even without a guest
They're usually like pretty good
Yeah Andrew's fucking
I love that guy man
Andrew to me is one of the guys who
Who was probably
Because you know he came in
Doing a podcast with Charlie the God brilliant idiots
And he was just so shrewd and smart
To realize that hey listen
His only way to win
was to like take advantage of this internet culture
and he's smart motherfucker man
you know what I mean like he made all those moves
like start putting
start uploading like his crowd work on like YouTube
and like really taking advantage of this
you know to see that motherfucker sold out
the Scotia Bank Arena in Toronto twice
yeah you know I went to Radio City Music Hall
and watched that motherfucker perform and I'm like damn
like it was the embodiment of watching
someone like you know kind of translating the audience
like I did my first live show this year
you know what I mean I've been
I'm at the point where I'm now trying to
translate the audience after 10 years of
That's what I want to start getting into
We were talking about the live stream thing earlier
I want to start getting to like trying to do like live
Like even live stream like a live show
But your audience is kind of already
Translating though because I mean your gym
You probably seen a lot of people that are just coming from
You know I fuck with you on the pod
Like shit I'm gonna just talk with some cultures
Yeah bro it's been like that for Rob
I've had a gym for eight years now
Like legit almost either like seven and a half
Almost eight years
I opened my gym eight years ago
It's fucking insane
As you've gotten popular
Like more with like podcasts and stuff
Have you seen like increasing?
Yeah you just it's just more
Like that's the thing like
You know when I think
We were talking earlier about like sustaining
And like been in the game for so long
It's like you just keep touching
That sounds super weird
But touching a new audience
Like you keep reaching a new audience
Yeah
Yeah
You know, like you reach them from like a different, you know, like doing the stuff with
milk, doing the podcast, like you reached, and even the podcast, it's like, you know, you reach
much older men as well, like, because I don't really have female in my audience at all.
It's like 99% men on all platforms.
Yeah, me, you know, I like hanging around like even, I remember we were at, uh, was it, the New Year's
party or some shit.
Yo, in the hip hop world, I walk into a room and there was, oh, that's act.
Like, people know me, right?
Like, if you're in the hip hop, you know me.
I'm like, I'm at like, it's like, it's like, it's like.
like one of their events and it's like I'm kind of like relatively unknown and I like it
because it's like this is a true sign that this is a new audience that you have not penetrated
yet yeah yeah and pause on the penetration yeah yeah it's so funny but but that gets me excited
because a lot of times when I do like music content and I don't if you've ever gotten to here
yet where I feel like I was hit my head on the ceiling I'm like damn if I conquered or like
I feel like everyone in hip hop knows my name.
It's either they like me or they don't, right?
Or they might be different.
But there's not much more of an audience that could grow there.
So now I'm like, if I want to grow, I have to either collaborate or do things that is
kind of outside the scope of hip hop because, you know, no matter how popular these
artists are, everybody listens to music, but the hip hop media or hip hop talk space is probably
one 50th
the size of like
just general comedy
where you catch a full set
podcast that or
yeah I see you're saying
so it's like I'm
I feel like I've bumped my head
a bunch of times
and hit the ceiling
and I'm like damn
how to fuck do you
because as a creator
there's nothing more like
depressing then you're like
yo I'm just not growing no more
like it's over
like I'm just stagnant
I'm running in place
I'm on a treadmill
this shit's going crazy
yeah fucking hamster wheel bro
yeah so what I'm curious
like what does your actual team
look like
because you have so many
like pages.
Yeah, yeah.
Do you have like a bunch of like cutters, editors, or is it like?
So the interesting part about it is that like.
It's definitely not just you.
Well, it was for a long time.
And what I realized, I had a lot of fan pages.
Like there's a lot of pages that kind of popped off in that meme culture that was
just kind of like, I guess I was like the butt of the joke a lot.
They were like, yo, they were just something demics.
And it was like, everyone thought it was just like my team.
Yeah, what's with the McDonald's comments?
Man, I don't know.
Like, honestly, like, I used to, like, kind of, like, resent it until, like, I used to hate
when my audience, the first time they used to climb me was on YouTube.
Every, like, it would be 1,000, 2,000 comments.
Like, your academics are the type of dude that does whatever.
Like, yo, he's the type of dude that closes the fridge with his hips type shit.
Hilarious shit.
Why she laugh?
Why she laugh?
If you close the door, you close the door?
No, I don't.
What the fuck?
No, what it's funny is, you know, let me say this.
learning how to understand
you know self-deprecating humor
and also learning how to laugh at yourself
like I used to get upset
yeah I used to read comments
and for any new new creator
like you're gonna get upset
because they're gonna always figure out
what you either are insecure about or whatever
and you're gonna have to get to the point
of realizing that that is a sign of your success
yeah right like your audience
feels like they're your family
and just like how you're your family
So, again, nowadays, I don't really mind it.
You know what I mean?
Even though, yo, I don't even eat McDonald's, bro.
Wow.
It was like Wendy's probably.
Like, I do you Wendy's.
That's a fact.
Wendy's is good, man.
That's a fucker Wendy's.
Do you eat?
Every once in a while?
Yeah, no, yeah.
But, like, every once in a while, he did.
Probably more than I should, to be honest.
We got to get you the same testing that Logan Paul took my head.
Which one?
Zovada?
He said he got tested.
He said he got tests.
He didn't take a blood test.
Dylan Dennis said, like, that was cap.
You think Logan Paul's on.
yeah really yeah why did they not do that prior why didn't they get a blood test
wait how long does that you ask you a system no well all the things are different
testosterone like there's there's a half light to them and eventually it's gone but the real
question is why not do it on the way up and also like why just a urine test why not a blood
test oh because a urine test is like you know really yeah the blood test it gets you
get you right and there's certain things to test for it to really identify if it is or if it
isn't. Well, he does the WWE stuff. Does these things like, fuck with like your
balls? I hear shrinks it up, bro. Yeah, I mean, testosterone because it's exogenous, right,
outside, like you're giving it to yourself. Like, normally where you produce it is in your
testicles. So when you don't need it, your body, like, kind of shut down those, like, organs
and they, like, they'll shrink up because they're not active. So the exogenous testosterone
will shut down your natural production of testosterone. Therefore, like, your balls are kind of like,
we don't need these. Like, we already got that coming in. So what I'm saying?
So it's going to make them a little smaller.
It's not like they just disappear.
It will make them smaller, though.
But it doesn't with your, if anything, it would make your, like, work better because of blood flow and all that kind of shit.
How much is, like, how quick, like, what's the difference if, like, I don't know,
since you're working out, same pace, but you're on something and you're not on something.
So that's such a, there's no way to answer that because everyone is so different.
That's like saying, how fast could I get this, right?
I don't know.
You don't even know because you haven't tried yet.
You know what I'm saying?
Like, everyone genetically is,
everyone is so uniquely different
to how they respond to training stimulus
and what kind of training stimulus works better.
Like, that's a whole journey
someone's got to take in and of itself.
Like, on top of,
are they drinking enough water,
eat enough food,
get enough sleep?
Are they doing all these other things?
I drink alcohol.
I don't think of none of these things.
Like, even if I try,
like, I think the amount of alcohol
that I drink just reverses it like,
yeah.
Yeah, I mean, it's terrible.
You drink?
Every once in a while, yeah.
Yeah, yeah.
I mean, it's, it's, if I drink as often as,
like, people would like me to drink,
it'd be terrible.
Really?
So I got to say no a lot.
But like alcohol, yeah, is not going to help you build muscle for sure.
In fact, it's the opposite.
But like you just got to understand, like, to answer that question is just like,
everyone is so uniquely different that you can't say this or that.
And like you could take and like see a crazy effect.
Like, I'll give you one example.
There was a guy who is, who is actually a physique.
Is there was legal?
It's, it is legal.
Like you can buy it from like a clinic or something like that.
Really?
Yeah.
Like over the counter?
Yeah, from, like a TRT clinic.
Not over the,
you can't just go to like a pharmacy
and be like, give me stuff.
You can get testosterone prescribed
at a certain amount from a clinic.
Really?
You know, the problem is like
what people see, they think of
is like people taking a ton of shit.
It's like some shit that, you know,
they buy some shit from Mexico
and they take this and that and that.
It's like.
Barry Bond shit.
Yeah, some shit that it's just like,
the fuck are you doing.
Right?
Um, but I'll give you an example, right?
There's a guy who's actually
a classic physique Olympia winner
that I knew years ago
he was a winner in like the last
I don't know I don't know how many years ago
I don't want to say because I'm not really trying to give his information out like that
but you probably someone could probably figure out but more of the story is like
he he was that cyclist thing right that dude that was
no no no there's a lot of people who do like all these people in that space
take testosterone it takes several what all versions of it there's like all kinds of
shit right I'm not trying to give like a course on it but
there's a bunch of different
there's orals
there's like injectable
shit there's all kinds of shit right
is anything I can take to make me a little total
I always want to be six fun
no you're no you're fuck sorry
what yeah
you could probably break the knees
and then do the whole surgery
that shit's just weird
yeah you know another reason
I probably wouldn't do it
there's mad things in life
I wouldn't do I'm so pussy
I'm scared of death man
like I'm scared of death
yeah of course
yeah me too
really fucking afraid of death
but I heard that like
if you like
do these things or stuff
Like, I know this guy who was six-nine security, like his main security guy, when he was like being hunted and trying to, everyone was trying to kill him.
Like his main security guy, like, had a heart attack in the gym.
And people, they suspect, like, I mean, dude look huge.
You know what I mean?
They suspect it was on some stuff.
And they thought that it might have contributed to maybe some heart condition.
I'm like, damn, I'm like, yeah, I feel like I'd be the one unlucky motherfucker.
But like, yo, yeah, that's the 0.01%, but that point, oh, I mean, Zach.
You know, there's a lot of things where, like, there's a lot of things where, like, there's certain.
like genetic conditions that people might have like it would make sense for someone to make sure
that they don't have like things that would be complications in regards to that as well and at the
same time beyond that not just that just abusing it you know what what tends to happen is like people
they get an effect from it and they think more is going to give me more of the effect that I got right
so I'll go back to my story I was trying to tell you there is a guy classic physique Olympia guy like
highest level in the sport one of the sports right one of the categories in the sport incredible condition
This guy, I remember years ago, he comes up to me.
He's like, yo, I'm thinking about starting.
I'm like, oh, shit, really?
This guy just looked like a football player.
Like, shorter dude, just pretty stacked, like, look pretty good.
I swear to God, man, he told me he started.
Two weeks go by, he looks like a professional bodybuilder.
So when you talk about, like, how fast it happens, genetically, this guy was so adept,
was so, like, built for that shit.
Two, three weeks go by, he looked like a different human being.
I was like, holy fuck, you have some of the best genetics.
I've ever seen.
And then years later went on to be fucking classic physique Olympia.
Wow.
Like so,
but that's not,
like this is the thing that's really important.
That's not everyone,
dude.
Some people take it and get from it.
They don't get nothing from it.
Like they,
they look like just 5% better.
The rock said he was clean.
That's bull.
Bro.
Oh, what?
Clean.
Don't,
you know.
Come on, bro.
He's like,
how old is he?
I don't know.
He's like 60,
like the rock clean, bro.
All right,
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What? You really believe that? That's crazy. I mean, I don't know what's possible of the human
body if you work out every day five times a day, if that's impossible. I mean, you get to a point
with age where it's like
it would be hard
I'm not saying it can't happen
it would be incredibly hard
to hold sort of muscle mass
in relationship to body fat
like how much muscle mass
how full you look
in relationship to how much
body fat you have on top of the skin
you know what I'm saying
and in between the organs right
so it's just like
as you age you get to a certain point
where like it's just not happening
the way it was when you were younger
like maybe in your 20s
30s 40s you can still kind of do it
but there is a there is a there is a 50s isn't
I think so or close to 60 or something
there's a point where it's like
it's actually
beneficial for you?
Why lie then?
I don't know. Disney?
Because they still have a...
It's so taboo still.
He probably sells like supplements and shit like that is, right?
Well, no, I don't know. I think he has the energy
but I don't even know. It's just like
it's still taboo to like we talked earlier about
being brand friendly and recognizable
and like, I mean, bro, he does
Disney movies. So it's like there's still
a stigma on stuff like it's bad.
You know, Barry Bonds, all this is bad. It's bad in sports. It's bad here.
It's bad everywhere.
LeBron James.
bro i listen you think bronze on the juice i think stop it bro if it's not the juice like it's
it's something that is a quote unquote illegal substance to make them more efficient to make them
recover faster whether it's like a growth hormone or something like that because you get the same
effects like why would you think lebron like longevity long jeffey bro how who who else do you know
i mean no injuries pretty much bro he spends what and this is it's two million dollars a year
yeah just recovery i mean
bro, this is no shade to any of these people, not to the rock, not to LeBron, not to any of these people.
Because the reality is, like, imagine to perform at the highest level of, like, for the rock to be, like, what everyone envisions him as the rock, that's his highest level of performance, right?
Like, if he couldn't maintain that and just started getting skinny or smaller, and people are like, oh, what's this?
But if he can maintain that healthy under doctor's approval, like, I'm not saying these guys are just taking for random shit, like, like, I'm a bodybuilder, like, they're taking things with doctors, like, this guy's overlooking it.
They're making sure their blood levels are good.
they're making sure everything is right like they're doing all the due diligence and that's the
thing right if we start talking about you're going to have a bunch of kids who are like oh i'm going
to take them with no sort of due diligence no understanding no knowing of sight like i had a kid come
up to me and was like at my jimmy's like yo do you think i should take and i was like the fuck
you're talking about like why would you even say that to me like that's the fact that you don't even
you don't you've never done i'm like how long you're working out for two years i'm like bro
you don't even know what your body can do period we're just working hard like do you drink
enough water? Oh, I don't know. Like, how do you go from, like, I'm going to not know how to do
any of this to I'm going to take one of the hardest in this space because, like, I've heard
this shit on the internet. So that's the thing, right? So I can understand why these people at this
level, they're not talking about it candidly or openly because just like we talked earlier,
you're on this public forum. You don't want to create like this narrative that all these kids
are like, oh, he does it. It's okay for me. And then they go off the worst kind of way.
the reason why I thought that LeBron was maybe clean
is that at 17 he had a body like a grown-ass 30-year-old man
and like there's no way I'm thinking he's taking steroids in high school
so I'm like maybe just genetically he's just a fucking freak of nature
so the LeBron thing is like yeah there's no denying he's like an absolute
freaking nature but like to perform at that level for this long like it would make sense
if like you spend $2 a million a year on recovery like are you never having that
conversation with a doctor, like, yo, what could I do that can give me the edge that I felt
like maybe I had more of an edge when I was younger? Like, why would you not have that
like, what could, so it peptides, whatever the f*** it is, right? Like, what could I take to make
myself better? Yeah, I definitely think that something like that's happening. I mean, remember
with Kobe, like, you went to some doctors or a C that did some, like, some, like, some
stem cell. Yeah, some stuff that made him recover, like, way quicker, like, almost like four times
faster than you should have from, like, an injury. Yeah. Which that's like, you know what I mean? I
I guess that would probably be like on the borderline.
I think you're right.
It's a taboo about, um,
or just like,
big time.
It's because it's,
it's,
I don't know,
it's just not want people to be better.
Is Joe Rogan on this stuff too?
Yo,
he talks about it.
Oh,
but remember it's so just got to understand.
It's not like when you think it's and when people think it's,
you probably think a big bodybuilder on stairs like a lot of starrants.
It's guys kill himself type shit, right?
It's not that.
Like, I'm not saying any of those guys are doing that.
I'm saying these guys are literally going to doctors and getting hormones.
type therapy and maybe getting a little more
and getting this peptide and getting this thing for recovery
for inflammation. So their body's
more efficient at everything that it needs to be more efficient
at to perform at a high level.
Like that's what they're doing. They're not going and buying
instead of from the fucking some bro at the gym
and like shooting up being like, you know, like painting
gang. You know, it's not, that's not what
it is. So it's really important when we talk
about this kind of stuff that like people
understand that like
you shouldn't be thinking about this sort of
unless you thought about and also spent the time to
understand what it does to the body what can do to you the side effects like are you doing all the
other things you need to do to make sure you're healthy and safe are you getting it under doctor
supervision or just like your bro from the gym and that's the reality like people don't they don't go
that mile because they just think i just want to now i don't care give me the pill give me the thing
give me whatever it is i want to look like that guy so the same thing we talked about earlier
about the censorship in like the space is like i could say that you're still going to have
a kid who's like one one ear out the other i'm still want to do the thing
because I think that guy does it.
And let's say I take a little
and I get a result.
I'm going to take more because I want to be more like that guy
when it's like it doesn't work that way.
You know what I'm saying?
Like, so that's why.
Like if we talk about why.
I see what's regularly.
It has to be super regularly
and probably a little bit tabble to talk about.
Yeah, exactly.
Because people will be allowed to fuck themselves up.
And it's crazy now because in this space,
not this space with us,
but in the social media space and the fitness space for me,
dude, it's been rent,
like, it's been so much more talked about
and discussed about.
I'm concerned.
I think there's probably a whole
way, way more younger kids
who are like,
I need to do this
to get what that guy has
because there's so many more younger kids
in the social space now,
fitness space that are like popping
and followers, making money,
blah, blah, blah, all this stuff.
And all these probably like 16, 17 year old kids
who are like, oh, I want to do that.
I need to do this.
And I know it's true
because I literally told you,
I'm at my gym and some kid comes up to me
and he's like, should I take shit?
And I'm like, why?
Because some fucking people have talked about this
on the internet you think like that's the thing you have to do when it's like that's like again
if we were talking about you don't need to be layments for you to understand this imagine like testosterone
is like a one on effectiveness right and like side effects and all stuff like a 10 so it's like
why would you go from one to 10 without knowing what one two three four five six and they don't
even think like that they it's just some it's like some shit well don't you get more credit
than people think you're natural oh for sure that's a big thing that's a really popular thing in
space to be like, I'm natural.
And then I was like, oh, my God, he's natural.
I'll buy his shit.
Because as soon as I hear your own some stuff, I'm like, oh, so you really ain't put it in
work like that.
Okay, so that's another cool misconception, right?
Like, cool.
Like, that's what I told you.
If you think that, again, a person will take this shit, be putting in all the work
and just genetically, they're just different.
They're going to take it.
They're going to be like, what the fuck?
This isn't what I thought it was.
You know how many people I've known who have taken shit who've been like, yeah, this isn't
this isn't it.
This isn't what I thought it would be.
Like it's just, some people are just so much more genetically predisposed to have such crazy results in relationship to taking that than others.
And it'll never change.
And but those same people, even natural, would have the same sort of like enhanced quicker results than the next guy who wouldn't.
So like genetically, if you're predisposed to like have a result, then whether or not you ever do the stuff, you're going to have, you're going to be more genetically predisposed to have that result just faster than the next guy if you never did anything.
You see what I'm saying?
Yeah.
So that's what it's, I'm just saying.
space is fucked up because like there's so much talk about it now and there's so many young kids
in the space. I fear there's a lot of kids who are just kind of going too hard without any
sort of supervision and they're fucking themselves up. Do you think like Logan Paul hears you say
like you think he's on the stuff and he's like man, that's Bradley Martin, man. Probably. Probably.
Whatever. He also said fuck because. Really? Well, no, he was on a podcast like some
dumb shit about like I was joking about getting his brother getting me. Like I was
respect to
what these guys have done
on and I told you that
I feel like y'all
don't say
those are running
to each other
in LA and shit
or no?
Not really
I've seen
me he's not been
in LA much
oh he lives
like Puerto Rico
getting them tax breaks
but like I just
I don't
it is what it is
I'm gonna tell you
my opinion
if I'm wrong
like I'm wrong
I think so
I can just base off
of like
you know
this vein is so damn thick
it's not
that's not a normal
thing to happen
and to get bigger
and leaner at the same
time like
that's not like
a normal thing
like you can look
at his progression
It's great genetics, man.
But maybe he's one of those guys that, like I said, puts into work, works hard enough, and gets that.
So at the end of the day, it is what it is.
But I also know, like, if we're going off that kind of testing post and it's piss, it's like, yo, there's more efficient tests you could take.
That would be a lot more conclusive.
But, you know, sell prime if you want to.
Because you do see the clip?
Yeah, no, I see it.
So, you know, it's, it's, it's, it's, it gives me energy.
It's like, okay, bro.
Like, I don't give a...
I mean, the celebrity boxing game, though, it's kind of...
Kind of like, are we really trying to, I don't be honest with you.
I was surprised that Tommy Fury didn't knock out KSide.
That's my guy.
But, like, I thought there was, in, I thought Jake did as well as he could have done versus Tommy Fury.
And the fact that he knocked him down, I gave him the ultimate credit, I thought there was just levels and leaps and bounds between what a Tommy Fury was, which I consider him, quote, quote, an actual boxer.
Yeah.
Versus a KSI.
I'm thinking that you're knocking this guy out.
Yeah.
Like, seeing that, it's made me now look at boxing, like, a lot different.
And maybe not to the level of, like, a Canela Alvarez or where those guys are at the top of the shit.
But, like, I still, like, I remember I used to think, and I'm like, listen, we grab a journeyman and we put him, like, but he's an actual boxer.
We put him versus Jake Paul.
He's not going to fuck out.
Yeah.
Well, I think people, people really under, like, miscredit and under credit how much actual work, the, like, especially those guys have been putting in because they're at the highest level of it and they have so many eyes on them that, like, they're probably really trying to actually.
learn as much as they can.
And if we talk about KSI and Tommy Fury,
I think the styles was very missing.
And I talked to Wade about this.
I did on my pod.
The styles was so misfortune as far as the matchup
where like both of them couldn't really get off
what they wanted to get off
because they were both playing opposite games.
So like KSI kept doing the like out
and then come back in trying to get a big hit.
But then because he's just on that big ass overhand, right?
But then he would just end up hugging him.
And then Tommy was trying to play this game,
you know, like piece them up.
And then, but then the guy's just coming in.
And so it's like their range just keeps clashing and they're hugging.
And that's why I was making a joke like,
they're just hugging the whole time.
So the style is so like unfortunate.
You're not going to see like, you know,
if there was two Tommy Furies,
you see like real boxing boxing or what you would have expected.
Yeah.
But like, again,
we also can't miscredit the work that those guys that put in,
like knowing that they're going to be on that stage and all that shit's on.
Like it's like you got to think, man,
those guys at the highest game, Jake, Logan, KS, they,
bro, they're at the top of that shit and they have everything to lose.
would you ever do a boxing
I heard Jason
I'm boxing
You know Jason he did
He made 30 M's on a fight
Bro they're 30 fucking
Bro they're crushing
They're crushing
I bro I wouldn't be surprised
And not only like that on the fight
It's like they're probably
The back end money on like sponsorships
And all this other shit is probably just ridiculous
Unless it's getting lumped in and you know
I'm not aware of it but
Why'd you do my boy sneaker like that on the boxing man
You'll punch it like
Bro like fuck out of him man
Didn't if you watch that clip back
If you watch it back
If you thought I was like trying to
Right
There's a moment where he
I stop and he like spit something out
If I was trying to kill him
I would have just finished him
No no no no
Obviously not like that
But
The energy and the look in your eye
Okay but that's like
Wasn't that of hey we're sparring
To just kind of
You know it's like soft training
You know what I mean
It was like yo
I'm trying to punch this shit out of you
No it's not
there's no play and stuff like that right think about bro i barely i barely i barely i was slow as
did you see it i'm like that you were slow as slow come on man like you and zirko would be good
i was not trying to go hard at all but look look understand what i'm trying to say right
there's no way that goes good and i told him multiple times before it happened i say yo i don't
want to do this he's on the phone call driving a SUV yo let's do this i was like not a good
idea like two times on the phone then in person he wanted to do this yes oh i thought you i know bro
And then in person, he did it with his videographer, and I watched it, and he pieced them up.
And then he goes to me with the glove.
Sniko pieces of videographer up, Indian videographer, pieced them up, saw it.
I was filming it. I was filming it. I was filming it.
Pieced them up. He comes to me, he's like, yo, you want to do it?
I was like, no, bro, it's not a good idea.
Because I know there's one way this goes, right?
It's like, no matter what we say it is, what the internet sees is, they're fighting.
Yeah. And so I'm going to do this.
I'm like punching.
and then what, like, what, I don't win there.
Like, if I, if I beat them up too much
or if I don't beat them up a little bit
or if I, if I kind of play with them or not,
it's like, no matter what, I lose.
No matter what, I'm the bully.
And the funny thing is, no one sees the fact
that I'm like, yo, I don't want to do this multiple times.
Okay.
And then all of a sudden, it's like,
the big guy's a bully.
They shouldn't be doing this.
Like, I said we shouldn't do it.
There's like a 50 second clip where like he's just retreating.
And like, yo, you're swinging like the Hulk.
I'm not even, bro.
I wasn't even going hard, though.
And I'm like, you.
Damn,
yo, this is exactly why
weight class exists.
Yeah, I would definitely...
Bro, he's, honestly,
I was shocked that he wanted to do that
and I was shocked that he did it.
He told me he wanted to spar with me.
You want to spar with him?
Huh?
You want to spar with him.
He's long.
He was part of him, for real?
Headgear?
Yeah, of course.
Damn, I want to watch that.
Damn, I want to watch that shit.
You're going to try to piece him up, though,
for real?
Listen, I've been trying to get in the ring
with somebody.
Really? Yeah. What the fuck? Yeah.
So what are you trained? You boxing?
Like, listen, my stamina's ass. Like, obviously, like, I wouldn't, like, do it in a vent.
But, like, that's a fucking sparring session. I'm like, I, bro, I definitely can't go, like, three rounds.
You know what I mean? Like, stamina is trash. You know what I mean?
Yeah.
It's not like, yo, we're taking elongated breaks in between these little rounds.
But, you know, I think, I think my hands are kind of there.
They're there?
And I think I have decent defense.
fence. So you know what I want to see
it. Shit, I want to test myself
and see it too. Damn. So you can do it on
the stream, I'm assuming. Yeah, I told him. I'm like, you can do
on the stream. Fuck. What do you say?
He said he's down? Yeah, but
Sneak goes all over the place. That's thing with IR streaming, man.
Like, you guys are on the fuck. Well, maybe not you
personally, but like he lives on a plane.
Like, he came from Japan, came to Las Vegas.
Yeah, for two days. Like, he's
streaming running around. And then
I'm like, yo, then he's
on another plane going to L.A. is like, ridiculous.
Like, when do you stop? Then he has to go back to
Miami like
yeah my life's like that for sure too
but it's because like I'll do a lot of content
with Steve and we kind of live in between like
LA Vegas Miami so there's a lot
of moving around like a ton man
I hate flying too much
and I hate being in hotels too long
yeah I fucking hate it's just like I miss my home
what do you do that's not work
related probably a hard answer
for you like what do you actually enjoy
probably video games I said oh my god you're just like me
you're just like me
no no we went to haunted house recently like that was for her actually have fun though
like it's one of the few things that i'm like yo like for me like date me's probably horrible
because like like for example shit like a million things you want to do out here i'm like yo listen
like yadi invited into a concert and i'm like well i'm going to yadi concert that should be good for you
right but that that's really still things that's where it works but it's for you yeah yeah all that's
funny all right check this out so we're going to go do this pod or let's take two shots let's go do this
pod with Bradley real quick
let's gamble then go to the Yadi concert to me
that's like a fucking hell of a day
to her that's like
yeah I'm probably not the most fun thing
for her but you know what I mean
gotta grind it out to January
January I'm gonna take like a little
you know a week I'm gonna try to see if I could do
a week like you know
a week off
well yeah
yeah like go to another country
like see if I could sit there on the beach
or go write ATVs or some jump shit. Where does she
want to go, where you want to go?
No, we go to Jamaica.
I was born to Jamaica.
Really?
It was born in Jamaica.
I came over here right before 9-11.
How many years do you spend in Jamaica?
10 years.
Oh, shit.
That's like your whole childhood, for real.
Yeah.
Interesting.
I didn't know that.
What's your, what's your, like, family life like?
Most of my family's there.
My mom, two brothers are here.
I have my aunt and her son and her husband here.
And then a lot of my family, they move back because the older they got, you know, they, like, you know, we all looked at, you know, you're, you're born in Jamaica. Like, you look at America as the land of opportunity. You come here and get money. But ultimately so different culturally. Yeah. And tradition-wise from what you're used to, like, a lot of them move back. Yeah. And what are all, what are the people in your family think about what you've become, like what you're doing? It's, it's like, it's like surreal. Yeah. Like, you know what I mean? It's surreal to them. Like, my mom, like, like, like,
like I think it got my mom into like social media stuff like she almost reads too much
but like it's one of those things where like you know like I retired her and everything like
she's always like she's like saying hey don't this up like this is like a blessing that I never
had she came over here working three jobs with didn't have papers or anything like that you
know what I mean like she came over here so naive my mom got scam like 10,000 like her whole life
savings she believes she ran to some random person who was just like
hey you give me this money anyway so she went it through the ringer never had a car for
multiple years you just have to walk three miles to like you know get around to you know just
different jobs that she had and um you know obviously for her she's like ecstatic because like it's
it's it's it's different now you know what I mean but um she's like she's like she watches almost
too much of my mom's like that too and she'll be like what happened here what happened here
I'm like, yo, relax.
You got to, like, answer the same questions.
If you look at my mom text messages to me, like, it's a lot of her just sending me cautionary tales.
Like, hey, look what happened to him.
Look, you want to slow down on these things.
Hey, I don't like you drinking too much.
Hey, be careful of women.
Like, she's all on that.
Real mom stuff.
Yeah, yeah.
Like, okay, so on that note, like, when, as you, like, started to do all this stuff,
as far as, like, your success, when did it?
that really start to hit, and why do you think
it really started to hit? Was it just because of the solo stuff
that you were doing? Like, did you
get, was there anyone in the industry that, like, kind of gave
you, like, help or, like,
your first hit, first break?
Not really. I'm gonna be honest with you. Like, I'm one
of the, it's a little bit of luck. I definitely
think it's, I hate to say anything, it's just pure luck.
So it's a little bit of luck. It's a little bit of me being there
at the right time, which I guess is luck.
But also, me doing something
that was
I did it in a very
I don't call it a genius
but in hindsight
it felt like it was a genius move
so for example
I became like the number one source
was just like
the dissemination of just hip hop news
and the reason why was just that
it was so slow and clunky
just like any you know
going into this internet era
where there's these internet media corporations
everyone was just slow and clunky
for example if
I don't know say
little Dirk gets arrested.
Obviously, I don't wish that happened.
That's my guy.
But if he gets arrested today,
hip hop really doesn't know about it.
The details doesn't come about till tomorrow.
And if it happens on like Friday or Saturday,
you have to wait until Monday to really figure it out.
I became the guy who was like,
hey, listen, I'm going to turn this around
and give you all the information that we can find on it.
ASAP within a couple of hours, right?
And, you know, now I think we're at the point.
now where I think that's just natural like I think I think that's the reason why drama alerts like
like me and keep man cool like that's why drama I think they even stop doing videos I kind of stop
doing videos like that too but there was a time when if you wanted to know what was going on in
the influencer space you would watch drama alert every day right they would be quick quick with it
I think now it's like they don't even do videos anymore like that does tweet it because that's how quick
people want the information right so it's like for example I'm on a stream with sniko some something
happens two seconds later
it's clipped it's clipped so
it's so crazy yes so
I benefited from that
like fucking blew up and then I cover some of the
biggest like um
events at that time for example
when Drake and Meek Mill were beefing
I was the number one guy
to like I was dissecting lyrics I was
like telling all these things
that were happening behind the scenes that no one would
know how would you know that
well really mostly relying off
either these people behind
industry who really wanted these stories known
but they can't say it themselves or
sometimes we just fans like you know like
for example I told Dirk this I say oh Dirk
I found out that there was like
so there was a shooting at Dirk's crib
right so some dudes ran in
or whatever the cases kind of recently right
yeah yeah I was the first one
to figure it out
I gave TMZ
the lead on it TMZ
contacted the police there and confirmed
it how did I find it out
bro in my DMs like
there's a kid hits me up, he says,
yo, bro, I live down the street from him
and blah, blah.
The police have been here all morning.
Somebody was shot,
or they were shots fired in Dirk script.
I do want to do diligence real quick.
I'm like, all right, the person got it right.
No one knows Dirk lives here.
That's right.
Okay, cool.
Hey, send me some video, blah, blah.
He's, like, I did enough that I'm like,
this shit happened.
You get what I mean?
Yeah.
That's how, so those,
type of things would kind of like just give me the edge over just everyone else also almost even
like the audience yeah no yeah most of the biggest leads come from the audience that's i read
every dm that comes i get over probably like and i'm talking like hidden dm request like i don't even
look in the regular dm thing i look in a hidden i look for fans yeah i read what fans say so it's like
i probably get like i don't know thousands of dms a day like she probably think i'm talking to a chick
Like, I'm just scrolling through DMs.
Like, just to see if, like, there's a tip there.
Like, yo, yo, this happened.
Hey, this guy got into a fight.
This happened, blah, blah, over here.
Because that's how you really get the jump on it.
Because these days we really live in a culture where there's not going to be paparazzi
capturing some shit going on.
It's going to be something happening where it's going to be a regular person around.
Yeah, they get a video.
And they might have a video or they might just witnessed it.
And they're going to tell you something like, hey, listen, I think he just got picked up by the cops.
Okay, your response, say, where?
You can go check the book in real quick.
If you have a certain type of content.
context. You speak to, you know, because law enforcement helps out a lot. And then you get to realize now you're breaking news stories. And that's how you kind of get people to believe you more. That's how you get more people kind of become more reliable. So the drink and meat milk thing, it kind of like, that's when I hit a million subscribers. And I was in 2015. And I remember I had like multiple channels, but like I had got a couple channels deleted. That's when I was still in that little iffy place with YouTube like, damn.
is this going to be sustainable
or am I possibly going to get deleted one day
because like the content I was doing
I did this thing called the Warnshaw rack
it was a little edgy
and I was like is this going to happen
but over time
media shifted
I noticed like I would get up in the morning
and listen to like the breakfast club
Hot 97 and when they would report news
they would just cite me they were like hey
hey academics we got a story from academics
well that's what I mean
and then the the
there were these
magazines that are in hip-hop
whether the source double-exel
instead of them writing articles
that were like done by their own research
they'll just all credit me, hey, as reported by academics
I'm like, yo, I'm like the plug
for all this shit now, right? So as time goes
on, people are like, yo,
we're just going to go to him.
So, and
became all about the internet culture where everyone's like, you know, we want it
on Instagram and on YouTube and I
kind of blew up with
that mainly. So do you think
clips are are like like what do you think's going to happen with that like because clips are now
everything yeah do you think it's more beneficial or is it going to like i feel like it kind of creates
issues uh i mean if we're talking about the context then if we're talking about the veracity of
of like what's being said or is something true obviously that's going to be a problem
but it's probably the reason why most of these new creators are popping clips you know what
100%. Like when I talk to them, they tell me they're like, yo, if we're literally, the content
we're doing is to get a bunch of clips. Yeah. And I feel like most people don't even watch
the full thing anymore. They just watch a clip, which makes it kind of like, you have to be a little
bit more concise with your words in that moment. Yeah. Well, I know creators who specifically
create for the clip. You know what I mean? Where it's like they make sure the clip is clean. The clip
isn't like some, you got to cut up 20 times.
It's like, that's how their content creation is,
which means you don't need to watch them for two hours.
You just need to see those three clips.
And those three clips is the stream.
But here's the thing.
That's going to get circulated on TikTok.
Yeah.
Twitter.
It's going to be everywhere.
Snapchat all over the place.
It's everywhere.
Exactly.
And those, and it just kind of fuels like this,
this algorithm of just gaining new followers.
And I think the majority of the people,
people, like, when I see that speed
with, like, 20 million
like 20 million YouTube
a lot of it is
he has a lot of viral clips.
Kai, too.
You know the music industry so crazy?
I said this to him recently.
I said every time when,
every label, like, in music
that promotes hip-hop, come to me
and submit stuff to me
to try to promote their artists, right?
I'm just, like, one of the prominent outlets.
these days when they
come to me
eight out of ten times
they're sending me
Kai's reaction to their artist's music
it's odd
well not odd but that's like what they did with you
as you just explained yeah yeah
but Kai's the guy right now
so yeah they'll be like
okay sexy red drops a song
this is Kai reacting to sexy red dropping a song
right like what do you think about it
what's your take on it? No no no no no
they'll want
they'll submit that clip
to either be posted on the Instagram
or whatever circulated on Twitter
whatever the case is.
Oh, that's their like promo.
That's their promo.
You know why?
Because Kai is like so popular now
that they're funneling music
through his lens.
And they know we have a better chance
of people go checking out the music
if they could see that Kai liked it.
And that's been going on for like...
Holy fuck.
It's been going on for like the last year.
And I told Kai, I'm like,
I'm going to tell you what comes with that
it's going to be so much power
but so much pressure
because now
anytime you don't like something
they're going to be mad at you
they're going to call you a hater
he recently got
he got blocked by that girl
yeah glow real
yeah it's funny
yeah so it's
you know he's a guy right now
but you know
I love to see where people like
Kai Spey and Aden are at
and what they're doing
because you know I kind of look at it like this
and I said to my audience
and there was like,
why do I say it like that?
Because, you know,
I don't think I'm getting a bunch
of like new 60 Niro's following me.
I think my content matured a little bit.
Yeah.
And I do think I'm picking up people along the way,
but that,
I don't think I'm going to jump to 20 million.
You know what I mean?
Yeah.
Like, I think what Kai and Speed are doing
is great for live streaming
because it's just broadened in the market.
And there's going to be a day
right maybe it's going to be 20 years from now that the new kion speed are going to have like
80 million people like you know subscribe to them on youtube or just such a crazy thought
it's it's realistic yeah it's going that way you know what I mean I've that's why like you know
I've never I've never been a jealous creator you know I've always said like listen I think I
did my part like I'm almost on Martin Luther King's shit man I might not make it over there with
but I did my part yeah I had a dream you get what I mean like yeah yeah I did my part but like
yo, I speak to Kyle out
and I give him advice and I'm like, man,
the baton is in your hand.
Like you gotta, like this shit is,
I'm telling you, rappers aren't as popular
as these streamers. Yeah, everyone's talking about that.
It's true.
Like, they're not as popular as these streamers.
They can't, first of all,
these guys are keeping people's attention for hours.
Yeah.
Some of these rappers can't keep your attention for three minutes.
So fucking.
crazy.
Yeah,
the streaming shit's fun,
man,
I love it.
I love it too.
I want to see you
fight Sneco now.
Oh, man,
that's because you'll knock him out.
No, no, no, no, no.
It's not that enough.
Yo, you did it already.
Bro, no,
it's all love.
It's all love.
Bro, I love
I love.
I just want to see you.
I want to be there.
Do you think Sneak got hands?
I,
yeah,
I mean,
I don't think he don't think he
don't think he don't think he's,
well,
I'm going to tell you how it's going to be structured
because I'm telling you,
he's definitely going to win a,
endurance
endurance battle with me
right so as long as
we're making sure it's not that
it'll be good
damn
be good I want to be there
I want to see it in person
you should do it in LA
you're going to where are you going to New York
yeah going back to New York
okay
I hate the flight over here
but do you come to New York
I hate flying New York
I hate New York
anything over four
like you know I have anxiety too
man like severe anxiety
I don't know
it built up over the last
couple of years
I feel that
where it's like, I'm going to be honest with you.
And this is going to sound bougie to the audience.
I can't fly anywhere.
I can't fly anywhere if it's not first class.
Like, I literally, I remember I almost died on the plane.
I almost died on a plane.
Like, what I mean?
Like, literally, I was about to act up like,
yo, land this motherfucker immediately.
Like, I'm one of those.
Like, I can't even, my brain is just going crazy.
Like, I try to close my eyes.
And it's like, it's like claustophobia and anxiety.
And it's like a panic attack.
It's like I feel like I'm trapped.
What is causing that, though?
Just the fear of...
I don't know, because I used to be able to fly perfectly before.
Yeah.
And then over time, like, actually yesterday, I don't even say anything.
She knows this.
It happened yesterday, but it was like, we all get into this SUV.
Right.
It happened outside.
We get into that SUV, and at first, I'm in the back,
but there's no windows in the back because it was thorough seating.
And my brain just, like, said, get the fuck out of this car immediately.
And I couldn't even explain it in words what was happening.
So it's, like, made up a bullshit.
I was like, uh, I think I left something in the casino.
And I had to get out.
And then when I got back in, I just had to be at the, where a window is at that that I could.
You had to breathe and shit.
And you get real panic attack.
It's a panic attack.
For real.
Does she help you?
Well, I don't think she ever knew.
Does she make fun of you?
No, she made fun of you, man.
No, you make fun of him?
Come on, man.
She's making fun of me.
No, you got to be sweet.
I have really bad anxiety.
I've had really bad.
You take any, like, you don't take medication, right?
No, I'm afraid.
I don't want to get into that
because then you start relying on that shit.
But I know what it feels like to be in places like that
where it's like, yo, you just need,
I just like, someone else talked to me
so I could get out of my head.
That's happened too before
where like I remember I was talking to someone on face.
And like I told me you have to stay on FaceTime.
I was on a plane.
Yeah.
I need to figure out some mental exercises to do.
Breathing exercises for sure.
And the key is too that I realize
is when you're not having those moments or those episodes,
practicing like,
you probably don't do this
because you're so integrated into what you're doing
and like making content and probably posting
and being on top of the game and all this like
being ahead of the next person
your brain is wired like imagine all the 10 years
of you being like I gotta be there
I gotta be there I gotta be like you've integrated
that like sort of like thought process
in your brain and that's like you can't unravel
that by just being like yo I'm good
like you you gave yourself that
that like it's now now now now
and like so it starts to distort other things
that are happening to you
and your reactionary to them are just like it's so my point is you have to spend time not just
when you're in it like breathing exercise will help you like if you can just keep bringing your
mind back to your breath like breathe into your belly breathe it back just keep it back to
your breath every time it goes there somewhere else like the window a claustrophote whatever
bring it back to your breath and then when you're not having those moments you have to practice
some like form of meditation because you make like I told you imagine for the last 10 years you've spent
All this time being like, I need to get this.
I need to be there.
I need to say this.
I need to have this.
My mind never has any type of stillness.
That's my point.
So you've done that for 10, 15 years where you're like, I need to do this.
I got to get it.
I got to be ahead.
I got to post.
I got to whatever.
I got to do this and I got to do that.
I have phone call.
Like you built that sort of pathway in your brain to just continue to act that way.
So that's what your default is.
So when things kind of get a little tricky, you go crazy down that degree, like all the way down
that line, right?
So you have to develop the other habit of like calmness, stillness.
So you have to spend like 20 minutes a day at least where you're just like,
yo, I'm sitting here and I'm just focused on my breath.
So when you get in those moments, you can be like, okay, this is starting to be more
comfortable.
I'm more used to this now.
So you build that habit.
So when you're out of whack, you can come back to the other habit.
You see what I'm saying?
No, no, you're making absolutely perfect sense.
Yeah, I'm telling you, man.
I'm a scientist.
I really don't know how it's, but I'm, you know, it feels like the worst thing that's
happening.
I've been there so many times, man.
I've had the worst anxiety.
Like I'm, I'll wake up in the middle night and I'd be like,
Like, yo, I'm going to have a heart.
I'm doing to die.
Like, I'm like, I'll call my girl like, yo, you got to talk to me.
Like, I just.
There was a time that I used to be like, yo, man, man.
Like, I would almost clown people who were going through these things.
Like, what?
Like, bro, like, get over it, man.
And then it started happening to me.
Yeah.
And then I'm like, it's like, you know, I'm definitely going to, I'm going to try that.
Yeah.
And I'm telling you, I've gotten so much better because of those practices.
Like, I've just stilled my mind.
And like I said, you build that habit so that you can, it's more comfortable when you
try to come back to it.
because you're way more used to, like, stimulus, stimulus, stimulus.
Even your same thing, what you love to do outside, video games.
To me, I'm like, no, this is chill for me.
Your brain is still, like, figure it out, figure it out, like, you know, what do you plan?
Like, call it duty?
Bro, that's super simulating.
I can't wait.
I can't wait for that new, the beta was fun.
I love video games.
But same thing, like, that was my, like, calm pastime, but it's not calm.
Like, it's calm to you because you're used to it.
Just like all your other deciding and figuring things out, you're used to it.
That doesn't mean it's calm for your nervous system.
Like, it's still firing.
So you have to develop the other habits.
And so that's all I've done that has, I'm telling you, has, like,
fix me.
Like, I still have moments where I'm like, oh, this is uncontrollable.
But I'm way better at reeling it in and, like,
I'm going to have way less of those moments now because I had to do the work to get there.
Yeah.
In the moments, I can't stop the thought.
Yeah.
Like, it's like, I'm trying to stop the thought and I try with clothes in my eyes,
but that's all I see at that point.
Yeah.
If that makes any sense, like, I'm trying to, like, just block it out.
But there's no, there's no reservoir of stillness
or like maybe meditation, something like that.
That could be like, okay, this is how you calm
and it's how you relax.
This is how you kind of let everything know.
Just breath, just think about your breath.
Like literally be like, okay, I'm breathing.
I'm focusing on my breath.
Even if you just repeat it to yourself,
I'm focusing on my breath.
Eventually you'll bring your consciousness to that.
And yeah, Mike, straight away, just keep saying it.
And then just, and then do it.
Feel it, like, say it, and then do it physically.
Like, you can put your hand in your stomach and be like,
and just keep doing that.
And you just bring yourself there.
And it's just,
it's a repetition.
Just like how it was a repetition
to get to the other way you are.
Yeah.
Because that's why it's like,
it's new to you.
It's like,
you developed it.
This shit has never happened.
It's just not normal.
Like this kind of shit,
this like shit that we do
and like you've got to post
and you got to like figure this out.
It's not normal.
None of this is like,
this is all brand new territory.
Yeah, I'm gonna be honest with you.
Like, most of the stuff I do now for work is like,
I'm so on autopilot.
Like I could forget that I do shit.
But it's just so like even like posting on Instagram, like my media page, I have to approve everything that goes up there.
It's like we're talking about like 50,000 posts in like the last like couple of years.
Yeah.
Which means every day, there's like 20, 30 things going up and I have to.
But it's like automatically.
I don't even think about it.
You know quickly.
Yeah.
It's kind of like how you do any normal chore.
But that's like I'm wired for it.
Yeah.
Like completely wired, which obviously that's like years of programming type of shit.
Yeah.
So that's what I'm saying.
You've got to program the other, the stillness.
Otherwise, you just keep, it can get worse, which is scary.
Because I was like, I'm to the point where like, I remember three, four years ago before I kind of fixed it.
But I was like, I'm calling the fire department.
I'm calling the ambulance.
Like, I'm going to, like, it's so bad.
I'm not sleeping.
I'm like, I'm going to die straight up.
And they come to like, oh, are you good?
Like, you need an adivant, which is like a fucking.
you know, asleep slash, like, anxiety medication.
And it's like, I'm like, I can't live like this.
I can't keep like nothing.
I think something's wrong with me.
You know, I get to the point, it gets so mental that it gets physical.
It's really scary.
And it's, it's way better now because I got to the point where it was so bad
that I'm literally driving myself to the ER and the nurses are like,
they put the EKG.
I'm like, I'm going to have a heart attack.
I feel pain in my chest.
They put the EKG in me, they're like, you know, you're good.
Nothing's wrong with you.
Yo, when I'm on the plane, the moment they locked the door.
Yeah.
No, I'm serious.
Like, you know what you could have to hear when they're on the door?
And then I look through the window, and just because the window is so small, I feel trapped.
I feel like I'm trapped in a submarine.
Like, I swear.
Like, I'm like, yo, I'm trapped in this tube.
And I'm looking outside and outside looks so broad and bright.
And it looks like you could, it's so free.
It's like fresh air.
And I'm like in this thing.
And I'm like, why did I even agree to get on this plane?
Dude.
I think Calid used to have, like, well, yeah, he used to have some anxiety shit.
He used to never fly.
D.J.C. Cal used to drive a bus.
If he had to go to New York, he would start driving days before.
Well, that's fucking crazy.
That's insane.
Now, once he popped off on Snapchat, like, he was just like, I got to get out of jail.
Yeah, you remember that?
Where's the key?
Yeah, yeah, yeah.
That's so crazy.
You got it right, though.
Yeah.
But yeah, man, you got to practice more things to get.
you just calm still otherwise like it does get worse it has it because i experienced it for real
like years ago really bad and i feel so much better it's i can't say it's gone because still moments
but what it was is like a hundred versus like a fucking five now yeah i fixed it but yo i
but i appreciate you coming on this i know you guys some shit to do you got to go the yadi pod
i mean the yadi the concert yeah yeah yeah no of course we should have been done this a long time ago
man this is going to be uh one of many yeah for sure um and if you ever need anything you ever need
anything from me. I'm always here. I appreciate you
for real doing this like pretty last minute too
by the way. Thank you. How don't you
in Vegas for? We might
leave tonight. It depends on what Steve's talking about because
he's blowing my shit up but
oh shit. He just said, can you talk about Sixth Titan on your pod too?
Could potentially be a good title.
Fuck.
I want to Steve here to
I know, I know, I know. I want to
him here to kind of like break down that nuance
because like... Yeah.
There's so many layers of it.
It's a little deep, too, because I've heard other stuff too, which is, like, like, I've also heard it was like, listen, because I'm, like, start running up the chain.
I'm like, six nine is fucking over.
And I've heard that it was a little Steve, too.
I heard Steve didn't do everything he needed to do for that situation as well.
In regards to him personally or the team?
Well, so remember, Steve signed for six nine, right?
Six and I was supposed to do some deliverables in streams and promotion for Steve's content.
Yes.
From what I hear, Steve also didn't complete some of his content.
You know what I mean?
Like he wasn't making content for Danny to be a part of.
No, no, no, no.
I'm saying his deliverables weren't all completed either.
You get what I mean?
Yeah.
So he, so, so, like, this is what my understanding.
understand it.
He
Danny definitely didn't do shit
right?
Yeah.
But also Steve
it's not like he
he hit his checkbox.
See,
we got to,
that's why we got to have Steve here.
For real.
And,
and yeah,
it's this a long
convoluted thing
from what I'm out of here.
Yeah.
So I'm assuming
you're hearing this from
Rumble.
I can't say nothing.
I mean,
there's no other way.
I mean,
I'm not stupid.
You're not stupid.
It doesn't matter.
It's fine.
I mean, listen,
put two and two together.
Right,
right, right.
So, yeah,
I don't know about the
details in all of that stuff.
I just know what I saw from the outside.
And to me,
it looked like a 6-9 that wasn't making content,
wasn't doing stuff on the internet,
wasn't dropping music,
and Steve,
who was flourishing as a YouTuber,
and Steve really liked his music.
Again, and this is what I'm saying,
like,
well, the 6-9 is Steve relationship.
I care more about that.
Yeah.
I care more about that than everything else.
But I hear there's just more complexities
to this, like,
deal situation.
Yeah, I don't know enough about it.
If there was a blame
to be given out
from the people who I've heard it from,
they attributed more to Steve.
Really?
Yeah.
Holy shit.
Why do you say that last night?
I didn't know.
I'm finding these things out afterwards,
but they're like,
oh my God.
I'm finding these things out afterwards.
Because, yeah, okay, so for
for understanding,
we were having this conversation last night
about doing this pod.
Yeah.
That conversation must have happened after
we had that conversation.
Yeah, well,
Well, I got to have, we got to have Steve here for this.
Well, the power, they knew I was doing the pot.
I was like, I was, yeah.
Oh, shit.
That's crazy.
I was like, listen.
Hey.
So you get the info.
Oh, dude, this is what you're good at.
I'm not anyone defense squad, but I like to be armed with info that I could have a conversation.
Because usually when I have a conversation, if I'm not armed with info is going to go one way, like, the person who's more knowledge was going to.
Yeah.
So, so I found out a few things, which I wanted to, like, ask about.
Because my understanding of that deal
That deal is way more
It's way more
It's way more
About
Steve than 6-9
You know what I mean
The deal going south
Well
In what's important
Of what the goal was
Right
Of course 6-9 to do shit
Right
That's not negotiable
But
There would be more salvageable
If
apparently
Steven Dunmore
I see
which it's the first time
I've ever
even heard that
like Steve
might have been
and you know what I mean
in the wrong too
shit I don't know
I'm sure
granted
still has nothing to do
a 6-9
does not shoot him bail
6-9
probably wouldn't even
know that himself
but that's what I'm here
interesting
well we're gonna have to do
another one or something
maybe on your pot or something
yeah
because I want to talk about it
no listen I'm
and I know Steve
really wants to talk about it
I'm here I'm here to Saturday
man
I'm here Saturday.
I just like getting down to the shit.
Yeah.
Well, that's what I'm saying.
If he was here, I'll be like, I'll be like, listen, this is what I'm hearing.
You tell me your side because I got a pretty good gauge on what the other side is.
Damn.
Like, I mean.
We'll wait to do that then.
Maybe we'll do it before I leave.
Because I think it'd be a good convo.
What do you?
Go ahead.
Go ahead.
What do you think his relationship now is with Rumble?
Whose relationship?
Steve.
What do I think or what do I know?
What do you know?
I don't think it's the best.
But they have relationships though.
Yeah.
I mean, I know he's not a part of it like he was.
And I know that like there's certain like, you know, having to pay back.
Hey, that's what I'm saying is much more complicated because I think there's stuff that still needs to be resolved.
But like even like last night, right?
like you got a stream right yeah like
I think these are the things that kind of also come into play
because they're like well after all that shit happens
if you're streaming why aren't you a rumble
is that the question you asking me that
well why would I no one paid me to ever be anywhere
not you yeah but you're streaming with Steve
yeah but so we do a show together so no one's ever had a conversation
with me about no no not you yeah but he's not a part of it anymore
I think they've they've agreed that like they're
Going two different ways.
But there's some, from, hey, sources.
Yeah, yeah, yeah.
So what I understand, they came to a conclusion of like,
okay, we're good here.
You owe this.
From when I hear, there's content that still has to be produced.
Oh, I don't know that.
Which I guess that's, you know,
these situations get tricky.
You know what I mean?
Yeah, I don't know.
I guess if that's a situation, again, if it's true,
it would be like, okay, well, all right,
we've came to some type of agreement or settlement.
Now you kind of owe us some shit, right?
This is how we're going to kind of resolve it.
but you owe us content
and then we see you
making content for a rival
yeah
you know what I mean
so I mean I hate to me
if I mean make me the bad guy here
but like
I like kick
I don't dislike Rumble
I like Rumble
but no one's ever talked to me
about money anywhere
so I'm gonna go where I think
if I'm like okay this is you know
I think it's nothing to do with you
but I think it's more about Steve
yeah but it's our show
mine is Steve's show so
But I don't know how is
I don't know if his deal is like an exclusive
Or was it? I don't know how they have settled something
I don't know if this settlement is like
You know hey listen
You gotta go do a bunch of hours
Or these amount of hours
Here
Yeah
But something of the story
You know what I mean
That's what I'm saying
I think
Like we're obviously not gonna get
The people who can give the answer
From Rumble up here
To fucking talk about it
Right right
So me armed with some of the information I know
That's why I got to talk to Steve
Yeah. We should do it. I want to do it. And I have nothing against Rumble.
I have like no bad things to say about any of those platforms. Yeah, they're dope as f***.
I had a good conversation with Chris. Like, I have no issues with them.
For me, I was just like this, when I look at it, this made the most sense for me.
Yeah. I was like, let me try that.
No, I don't have a deal. But I don't have a deal with anyone's exclusively.
But I like, I'm having conversations about it.
Kicks giving the bag up, man, from what I'm hearing.
Yeah.
I'm wondering how long they're going to keep giving the bag up.
I mean, you know, you know, look at their backing, though, right?
I mean, well, I know the gamblers, but, like, if you start talking about, like, my favorite conversations have is business.
You know what I mean?
Like, I love the fact that I'm a creator, but like, like, entrepreneur slash businessman, like, that's a lot of shit that kind of gets my blood boiling these days.
Like, how do you, like, it's all these bags given out, you have to think about how does this company monetize?
How does it convert?
Yeah, how does it convert, right?
Like, all right, like, because we're here
a certain, certain amount of money being given out to this career, that career is like,
how, like, first of that, I was having a hypothetical conversation.
I'm like, okay, if I'm kick, right?
Aiden, I know the amount he got, but let's just say he got an exorbitant amount of money,
and a percentage in kick, but then you get somebody like neon, right?
Now, if I'm the guy who's running kick, do I even, like, obviously, neon isn't Aden, but what's the value of Neon if, and this is my summation right now, I could be wrong on this, I believe that they're pulling from the same audience pool.
I don't think, I don't think Neon is pulling viewers that Aiden can't pull.
Do you what I mean?
You mean getting new users to the platform?
Exactly.
Right.
So then do I pay twice for the same thing?
Or do I then basically say, hey, listen, it really was first come, first serve.
He got the big bag.
You got to take marginally less.
So two things here.
Two things here.
You're right.
So not wrong, really, but you're right.
Now, it then would come down to time, hours on the platform, right?
Because number of people on the platform is one thing.
And then hours of usage is another thing, relationship to, like, money and, like, how you can monetize a platform.
But they're not, the only monetization there, there's no, as nothing.
It has to be.
Well, everything, everything is really new there.
But obviously, the six nine is, though, clearly.
Like, that's so, like, I don't even think six nine gives.
I wonder if six guys even, like, responded to him, like.
He has a bit a few times.
Like, I saw a few things where he's like, but I think after Steve said something online,
he was like, fuck it.
Yeah, yeah, yeah.
You know, it's unfortunate because, like, I saw, I just saw the friendship, too.
I saw everything behind the scenes where it's, like,
Like, eh, but, dude, I don't know all the details.
Like, it's hard for me to really speak on it.
I can only speak on what I know.
But I think it'd be cool.
It'd be dope.
Honestly, if we can get them both here, that'd be crazy.
No.
That'd be dope.
I agree.
That's the best way to do it because they never can say whatever the fuck.
Well, I don't think six nine would do it, though.
Nah, I don't think so either.
Like, let me say this.
And, like, I think you guys were around him at a point where, like, I think hip hop was just
so like done with him and he was in that place of just not known where his future lied in music
but even still realizing he's still a star and you know i always tell people i'm like yo he's like
this enigma that is always going to be popular because of not only the brand that he has how he
looks but like what he's been through but when he was around steed at first like that was a point
of like not only visibility but giving him a chance of being liked like you know he's kind
of like me in a way where like well even much worse than me where he's bashed in this like almost
antagonizing and people hating you realm for so long that when I saw him with Steve I was like
oh shit bro he's actually coming off likable like he's showing daddy he's not showing six
nine. I've been there when I've seen
the change. Yeah, we used to talk about it like
Danny verse 6, 9. Yeah.
You know what I mean? And I
would have, I would
think there's some appreciation
and like, like, almost like
a dent of gratitude. Yeah, but that's
the question, right? Like, part of me is like, does he understand
that that was even like a thing that was
not given to him because he was there and he was
a part of it, but like that it was happening?
Like, was he, do you think he's even aware of that?
Like, what do you mean? Do you think
he was aware of what you just said? I mean, do you think he was aware of the
fact that he did get a whole different light shined on him when he started making
content with Steve.
That's the point, right?
So that's the thing that starts to become like money and all the stuff aside is like that's
where it sucks where it's like, yo, you just sort of pretend like none of this really like
had any good?
Well, he has rapper lens on.
Yeah.
And a rapper lens is like, yo, yo, you guys gain more from me being around you than
I gained from like, really I gained nothing.
But it's also like if I, you know, from Steve's point of view is like,
Like, he actually got the most shit from everyone else on his team from fucking around with him.
Yeah.
So, Steve was actually dealing.
He was gaining because he's like, you know, this relationship.
But there was so much on the back end that was happening that was causing disruption that is like he was dealing with more shit than like he probably would have ever dealt with in relationship to everything else he was doing because of like the association.
Because, you know, like you said, all the other people in the industry to say blackballed him this, whatever that.
Like Steve then being a part of a company that's like in relationship to like, you know, moving into.
that culture into that space is then
oh that's your guy
with that guy oh we're good
you know what I'm saying
like so he
he he created like
like a I don't know like a space
for him to be in where it's like it was
could be a problem for him
in relationship to everything else for Steve
the only thing
he put his neck out kind of
listen and people give me
give me a harsh criticism to say
because I'm friends with him I don't criticize
them publicly
if
if there's
If there's one thing I could critique him about, which I just don't like about how he moves with certain things, is that he'll rock with you for like 10 years, and you'll be in the trenches with him.
You'll be in like the fucking dug out, like, you'll be going, like, you'll be going to war with him.
and it'll take one day
and you'll never
again. Like, that's, like, that to me
is a little psychotic. You know what I mean?
It's like, like, with your friends,
you almost, even if you think there's an issue there,
you actually try to work it out at the 7third.
Like, he'll just cut you off, it's over.
Bro, you said something to me, like last night about that,
and I was referencing, like, the only thing that I was managing.
Like, you know, when it's,
It's, when it's no money, it's all good.
Yeah, yeah.
But when it's like, you know, now you own 20%, 30%, whatever.
Yeah, I learned that from my man, I got to give my man, way no credit.
Yo, he was managing an artist.
Artists had nothing, you know what I mean?
Like, he's paying for, like, Uber rises and third.
Okay, the artist starts getting like some money.
Okay, $100 comes in.
And everybody's breaking off bread.
He's like, all right, here's 20.
A thousand comes in.
All right, cool, here's, like, 200.
Yeah.
The artist gets signed.
gets like a deal with Nike
$2 million comes in
he looks at it
the percentage you know the percentage on 20% of that
would have been $400,000
he's like yo
it's like yo I'm about to send you $100,000
I was like wait that's not the math
that's you mean 400,000
like no it's like 100 taking to leave it
and that's how rappers view money
because rappers
look at
the money coming in, like they're signing these contracts
and they see $4 million.
They hate it when they have to pay out,
oh, my agent gets this, my manager gets this,
the booking agent gets this,
I'm walking away instead of $2 million with $1.3.
It bothers them.
And then they start looking at their team.
They're like, what is this motherfucker doing?
And then they start thinking, like a lot of artists now
they don't even do the manager thing, Kodak, $6.9.
You know, they start saying,
why the
I'm taking all the risk here
I'm the guy
I'm the man
why the fuck
he gets 20%
yeah
well that makes sense
he should get what I
would I give him
that makes sense now
but it's like if someone
started with you from zero
and like put you in the place
and like put you on the map
then it's like
where's your debt
no in reality
it never makes sense
like if you really think
about a real manager
like a real manager
like isn't somebody
who's just
sign a contract for you
or just like collecting money
real manager is gonna be
getting
soliciting opportunities for you,
bring money to the table,
leveraging your brand,
doing all those type of things.
Yes,
that person is part of the business team.
It ain't because the money gets big now.
You're like, oh, okay,
you get $100,000 instead of your 20%.
But an artist,
because they're a valued commodity,
they start looking at themselves like,
yo, I really don't need you.
There's egotistical.
That's what you're saying.
Yeah, no, of course.
But I'm telling you,
I've heard about it with some athletes, not all.
I've heard about it with every rapper
certain athletes
that's how they feel
every rapper
that's how they feel
trust and believe
you get what I mean
yeah usually
anytime you hear
anytime you hear an artist
say that their lawyers rob them
or their business manager
the first you should say
can you do math
because the first
like I'm telling you I've been around these people
when they're literally saying
yo yo they took this money out
this money out I'm like you wait
did you think that the 10
million that came and just all went to you?
Like, you do know you've been having a booking agent that literally is contracted that for
everything that they book for you, they take 10%, right?
You're a manager who's dealing with the booking agent.
Granted, it's your job to negotiate with these people to say, hey, listen, I think I'm a big artist
now.
Hey, unless we could even do a severance, get you out of here, but you got to go down to 10%
or whatever the case is, or I'll pay on some of the different payment schedule.
But if the agreement always was 10% for that person, 20% for this person, right?
You're not going to be walking away with that $10 million.
You didn't get robbed.
And then your business manager, every deal or every record he clears or sometimes your entertainment lawyer,
they're taking some of your money.
They're not rob you.
They're taking what's theirs.
You know what I mean?
And they have letter of directions.
Yeah, they're taking it right out of your check, right?
You know what I mean?
But I'm telling you, deal with the rappers.
I've seen it firsthand.
I've seen it firsthand.
And it's a scary thing when you work for somebody
when they think that your pay is a gift.
Like, all right, bro, here's this money.
It'd be like, it's not like you give me free cash.
It's like kind of work for this shit, right?
So I was watching that with rappers and like,
I wouldn't do, I won't say every rapper I wouldn't do business with,
but the majority of them I wouldn't.
Yeah.
Yeah, especially if you're the background guy.
Steve, man, we're going to have to have that combo with Steve.
So we'll do it.
We'll do it.
for sure yeah no we get it done um but dude i appreciate you coming i know you got some stuff
to do yeah yeah you came super last minute like for real thank you so good um if you ever need me
even last minute let me know of course i'll come through i'm not a rapper yeah you know i won't do
you like six nine did you hey hey see i'm not a rapper time with like a rapper today is you're
ghosted like oh bro you're done you're like you're done i mean yeah like i've done i remember i did
the full sempa with uh fuck who was it is it the baby he do that guy took forever oh oh man
he came in when he wanted to come in he left as soon as he wanted to leave yo i waited uh
i waited i think like 10 hours from bobby smirner when he just got out i slept at the studio
waiting for this motherfucker they kept telling me oh his jet is coming what like what do you what is it
his jet like they're like yo when he lands he wants to pull right up there like can't you just
tell me when he's actually even here
they're like nah like
you know just be on standby all right
what what do you think that is like genuine
I know I don't keep going to this because we're going to end it but like
is it they just they they plan
up or they don't care
well put it like this
it's like um
it's kind of I don't know if I could compare to football
the artist feels like the business doesn't exist
without them and partially they're right
but because of that inflated
self um you know
importance like for example unless it's like metro booming like you don't know some of these
producers how they look like if you look at how the record business broken down the royalties in a
publisher well well now royalties actually publishing which means the intellectual property of
of who owns the record is split half with the producer and half with the rapper but you don't
know who the producer is a lot of times you know the person's face so the rapper is now they're the
star and then they start to realize the producer you're faceless you don't have that much
leverage they then start to realize this industry is all revolved around them what they feel when
they want to move so what intuitively happens is that they pretty much start devaluing everyone's
contribution and devaluing to the point where like put like this like it's only few people
like theoretically in an amazing world you get scooter bronze that pop up scooter boring is a man is
Justin Bieber, right?
That's the guy, like, if you ask
me, he got more money in Bieber now.
Why? Super strategic.
He took the money he got from there.
He worked with other artists, bought catalogs.
Like, that's a guy who
worked behind the scenes to become the
mogul he is, right?
That doesn't happen a lot of times to rappers.
Because as soon as, put it like this,
and I've heard this about a rapper, a rapper
sees, you know, he spent all his money
on chains, all the type of shit, bitches, everything,
right, he says, he sees his manager pull up in a foreign car.
So how did you get that?
So you got it from the money you gave me.
You know what I?
Rapper's thinking, I'm giving you too much money.
That's the problem.
You know what I mean?
So instead of thinking, real talk, like instead of saying that, yo, you just wasted your
money and his little 20%, he's, you know, like, using wisely and maybe he has one nice
thing, you look at him, you're like, what the fuck?
Wait, you're buying Maybacks for my money?
Like, you know what I mean?
That's how I've seen, bro.
I'm telling you.
It's crazy.
It's ego shit.
Yeah, of course.
It's ego shit and just not knowing.
I'm telling you rappers.
I'm not saying the worst people, but most egotistical.
I can't figure out no one, no other genre where there's a complete selfishness.
And I don't think it's all music.
I really think it's rappers.
Damn.
Tell you.
Farah cool on that note, man.
On that no, man.
Thanks to have to have me, bro.
Yes. Thank you, man. Thank you for coming.
Of course. We'll definitely do it again.
We'll do it with Steve and we'll do one for my pod.
Yeah, absolutely. Thank you so much for your time, man.
Make sure you guys subscribe every Tuesday, 11.
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Drop a comment, drop a like. I love you guys. I'm out of here. Thank you.