RAWTALK - THE FALLING OUT OF DOM MAZZETTI & BRADLEY MARTYN, THE END OF BROSCIENCELIFE??
Episode Date: February 22, 2023We are back! If you know SHELL CORP, BRO VS. or DOM MAZETTI, you know MIKE TORNABENE! We dissect the mind of the entertaining, funny, & creative Mike Tornabene. He opens up about his relationships..., businesses, growth, trauma, & social media. We explore the journey that Mike Tornabene had throughout his success & identity that is connected with each individual business.SPONSORS:HTTPS://www.liquidiv.com Use code: RAWTALKSUBSCRIBE HERE: https://www.youtube.com/c/REALRAWTALK?sub_confirmation=1LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/rawtalk/id1294154339 FOLLOW RAWTALK PODCAST:INSTAGRAM | https://instagram.com/getrawtalkTIKTOK | https://tiktok.com/@askrawtalkFOLLOW BRADLEY:INSTAGRAM | https://instagram.com/bradleymartyn SUBSCRIBE TO RAWTALK PODCAST CLIPS: https://www.youtube.com/channel/UCvzSBNBOK599FqzrTZS8ScQ/?sub_confirmation=1SUBSCRIBE TO LIFE OF BRADLEY MARTYN: https://www.youtube.com/channel/UCWTQG2aMDYKGDqYEGqJb1FA/?sub_confirmation=1SUBSCRIBE TO FITNESS CHANNEL: https://www.youtube.com/bradleymartynonline?sub_confirmation=1RAWGEAR: https://www.rawgear.com (CODE:RAW)
Transcript
Discussion (0)
So what do you think of the spot?
Oh, yeah, it looks a little different since when I was living in it.
Yeah, it's way different.
God damn.
Wow, a lot has changed.
This is trippy.
Damn, look at you, dude.
Yeah.
Do you get any more tattoos since I last seen you?
A few, yeah.
The ones in the neck.
You know what I feel like really changed?
The most just, if I just look at you besides the tattoos, it's your swag.
Ooh.
You got more swag overall.
Like you got the whole, the jewelry, the fucking, the rings and shit.
now. It's coming to my own. Yeah. A couple years. Now we've been doing the internet for a million
years. Honestly, it is a million years. With the, you know, the exchange rate, 12 years in the
internet is a million years in real time. I think so. Yeah. So, I mean, how do I get into this?
For people who don't know who this is, my audience, if you've been tried and true for me for years,
you're going to know exactly who it is. If you're new, then essentially most people know you as a
professor, obviously, you know, he was Dahmerzetti. But Mike Tornibene, obviously a crazy
talent, I'd say, in the, in the internet space. And I'm just a comedy space, I guess specifically
on the internet for years. A lot has changed. Yeah. A lot has changed. He, does you guys,
I don't know if you guys know or not? He and I used to make content all the time together.
We made, I don't know how many videos. I mean, we made a bunch on like together on my channel,
on yours and then and then bros verse which i don't remember how many videos we had on there but a ton
man i just remember i mean it's funny because the other days larry wheels came out to me was like yo
i want to go do this like uh um salmon ladder thing and he was suggesting some gym and i was like
oh that's crazy i was like you should try this gym and i reference where we did the ninja warrior
thing um i guess i mean shit man i guess we got to get right into it what uh what happened
with us because they're gonna be like yo yeah what happened why the fuck are they don't
what happened bro's verse exactly um because you i know they're asking it in their mind they're
listening to like addressing motherfucker um why don't you take the the lead on this one i mean bro i got
i just got caught up in shit i got caught up in my own shit i got caught up in life shit and just
where my emphasis or my focus was at the time which is completely not not in where it needed to be
to make that content continue to work for us you know i mean i talked to you about a little bit off
but yeah genuinely speaking man it wasn't just content and you know there's obviously like
other content i was making but there was just so much i think in my life in general that i i was
just like sorting out that you know even to this day i continue to kind of sort out but i've got a
much better handle on it now just part of the reason why you know i reached back out to to to uh
i asked you actually i think i don't know months ago that was like come on the podcast and then
obviously at that point we hadn't like talked so it's kind of like probably just dropped but
Yeah, we did have a conversation for some time, like, I don't know, two weeks ago now.
Yeah, something like that, yeah.
But a ton of change in my life personally.
And I think, yeah, I just, I mean, just genuinely speaking, man, I haven't made always the right choices in my life for a lot of things.
Not just like friendship stuff, business stuff.
There's a lot of things that I've made mistakes on.
And, yeah, just being honest about that.
You know, you were one of the people that, as far as content went, it was always super easy.
and seamless to make content together we just had that vibe it was always easy and uh as a friend
you're a great friend and uh i kind of flopped out a little bit and you know straight up just i
apologize so i want to say that on the internet and yeah well i appreciate that i know it's like
you know we both had our have priorities going into rose verse you know we have our
main things where we want to go our livelihood you know stuff that we have to take seriously and
it's like when you combine two things it's always going to be hard for us to like
that balance. But yeah, man, I was like, I love Bro's Verse, man. It was my favorite thing to do
comedy-wise. Like, it was, we had a lot of fun and I was like really committed to it. So I was like,
that's why I moved into this pool house. I was like, I don't really need to be moving into like a
content house at like 30 something plus living in literally this room. Like this was my, this was my
house. But I was like really down for it. I was excited to see where it went. And obviously, as you
said you know you kind of like had a separate focus and for a time that was you know hard because
I was like super committed to doing it like I was like really excited about where I could go
but beyond that I felt like you know it did impact our friendship and that that was for me the
hardest part was like to you like we were so close for like six years and I liked working with you
because we had a good time you know it was never like an exchange of anything there was never any
like I didn't want or need anything from you was just like this is my boy and we make cool
shit yeah and so you know it's been a minute but like I'm glad we were able to like
talk about that and I really appreciate it man and you know it's it's good I'm trying
to change my life on a lot of levels man I like a lot of levels and I think I remember
around this time to the thing that was I think most frustrating I think just
external outside of obviously the relationship aspect of it yeah was YouTube itself
just became like a completely different platform where it was like really
penalizing the kind of content that you know we would make which was very kind of
crude and raw just like yeah you know really unkept and we're swearing and they really did start
to penalize that content i think it was around the same time you really were trying to push it and it was
just like it was just getting fucked it felt like i think the the hardest part from the beginning
of bro's verse was how are we going to monetize it right like it made sense from like a content
standpoint like us joining together but having like two separate brands and like it was always
to monetize like my domazetti stuff my bro my bro sign stuff like still can't
get to monetize but a lot of times like it won't which is like I don't know why like if
one's bad they're all bad they're all the same but bro's verse would like consistently get to
monetize it we weren't earning anything on that so it's like hard for us to justify like yeah
let's put all of our eggs in his basket in our time when like we can make it elsewhere so
you two was like really fucking us with that yeah but like it had such a reach and an organic
following that like it like it went beyond the algorithm and like that's always been like
my thing is like there's organic algorithm of what people like which like you don't need to just
like chase what the computer wants you to do it's like people are going to watch this shit and
love it and it's going to get views because it's great so we were like knew we had something
there but we were struggling to figure out how to make it monetize and make sense and I think that
you know became really difficult for us to like find that balance yeah yeah and then well I mean
the cool thing about it though I think it spawned into some some other great stuff I know for you
specifically the shell corp stuff we we started with like that brand it was called dual at the time
and then some of those um designs and stuff which you created like inspired and then kind of became
a part of what you're doing now um so let's talk about that a little bit um it's i mean is that are those
pants from it too yeah these pants are dropping on the 15th on wednesday i'm not sure when this
is coming out but yeah these are a new drop and so it's a shirt yeah yeah it's fire it's it's cool
because like you're to me and from our past and the content we've made forever is you're like
a total gym bro but it's actually really interesting for me to see this knowing you as a person
not just as like domizetti the character like mike turnibendi a gym bro guy who does actually
work out despite the fact that like you know he joked this character like dom mzzi's his character
like you're actually a real gym bro in real life yeah and then to see the sort of like products that
you've created over the years of you doing this are it's so funny because they're they're not
so fitness specific but they're very so much you like if if someone didn't know you like you're
because this is funny I don't think people really understand this about you unless they've like
listen to like you speak or talk about the kind of content that you've made you've been very like
critical because I've seen you work I've seen you make content I've seen you create content and
it's not like me like I'll show up and I'll be like this shit's funny this shit's relatable
like fuck it just do it you you'll start from like what's funny what's relatable and you'll like dissect it to like this crazy degree and like right like really right and think and like you do you do so much to it which makes sense now when I look at your brand that you have now you spend you can tell you spend so much time to make it just right and it's not just like just to make some shit yeah yeah which is funny because I don't think like from the outside looking in people know most most people I would say would know you as domizetti obviously a lot more people now know you as mike torn and Benny which is
who you are, but you as a human, you're so creative, you're so artistic, you're so like,
thoughtful and like specific about what you do and, like, so detail-orientated that it's just
funny how, like, your character for so many years has been this, like, crude slapstick humor,
but your personality behind it the whole time has been that person, and you actually, I don't
think people really get this, but you spend, you would spend so much time.
I remember seeing you writing down, like, how you wanted these, like, bro,
science skits and things to go once you started really get into that stride and I was like I remember
watching as a YouTuber who making content the same time obviously never that specific comedy genre
I was just like fucking around and I was like holy shit this guy's like super like about it yeah man
and it makes sense it makes sense why the thing you have now is is very specific and it's very
different it's very unique yeah and uh you know I just want to give you praise and congrats on that
and in regards to all of that right as a human I just want to talk a little bit about this
I guess over all these years of you making content and you like creating and like trying to create at this like this high degree on a platform that is so like fickle and up and down and like, you know, demanding at the same time.
Obviously you had that joke running forever, which is like, you know, I make content and post every once in a while.
Yeah, yeah, yeah.
Which is funny, man.
It's like, but it's like, I guess as a human having the personality that you have that I know obviously a little more detail than everyone else and I kind of shared a little bit about it now.
but having that personality
like detail-oriented and then like
living in a place of social media where it's just like
it seems like someone can make like
to what looks like the dumbest
piece of content ever
and it just like super
excels and then to be like the person
who like makes that content so like
really thoughtfully artfully together
and then it maybe doesn't do as well because it's just not
it's not catching the algorithm the same way
or the platform the same way
what does that do to you as a creator
it crushes your soul just a little
bit you know over time I mean like it's especially apparent now with TikTok right like it's a
platform that rewards you for stealing shit it's built to like just keep copying and repeating and
it's just like people literally take my bits and just put them on their thing I've seen don't tag me
and it's like oh now now I have a famous platform I'm a famous person because I just and that's okay
like that's what you know the platform promotes um but yeah like i you know first off thank you for
you know those kind words in the present it's it's really cool to see when people it's cool to hear
when people see what goes into what i do because oftentimes you just see the end product and like you know
i i put my all into everything i do like it needs to be i need to really believe in what i put out there
which is why i don't put out so many bro science videos like it takes a long time to make them and i
joke that it's like, oh, every week and it's an inconsistent. But I put, I pour my heart into writing
these things. Like, everything I do is like, I need to make sure it's the best it can be. And that's
like the way I've gotten around the algorithm, the consistency. Like, it's good so it's going to go
somewhere. And like, it's harder now if it were like to get it off the ground maybe. Yeah. Like,
I've had it establish. But I truly believe in that. Like, to some degree, like, you can't fully fight
the algorithm and it gets really frustrating. Like, I've made stuff on.
I guess like my smaller platforms
which would be my personal Instagram
which are super important to my brand
because that's where I make my advertisements
and we put a lot of effort into them
they're basically short films
and when they hit
they're so important to the drop doing well
and the brand getting eyes and like just all over
and it just feels great because I
put a lot of energy into it
but some days you just
the algorithm doesn't hit it and it just tanks
and you're like dude I just spent money time
effort into like this piece
And with Instagram, like, it disappears in a couple of days, basically.
It's no longer on feeds.
YouTube lasts a little bit longer, so it's, you know, not as bad.
Like, you have some, it feels like your work lasts longer.
Yeah.
So it can get really frustrating where you're like, yeah, it could have been just some
like garbage that I ripped off from somebody else and it could have done like 10 times
better, but I'm not going to do that.
Like, no matter what, like I'm not going to sacrifice the principles and which got me here.
Like, I'll have to make some changes as to like,
how I get my stuff out there and like adapt just like with everything but the one thing I'm not
going to do is like spend less time making it good yeah yeah well that's your personality um
so on a personal level like in relationship to like you as a human and doing this kind of work
and being in the space for so many years because man you mean you're you're you're one of the
original I would say fitness creators I'll be it comedy but on on the platform in general you're
one of the first creators and then like I don't know how many people came after but
there's not many people who have been doing it for this long, like, at all.
So as like a person, I guess, what would you say, what, what has all this taught you
about yourself and about other people?
Like, what would you say, like, the main things you've learned about you as an individual
and, like, people along the way?
I mean, it's been 12 years and I've learned a lot.
Like, those 12 years, it's, those are not only, like, extremely formative years in your life,
no matter what you're doing.
Like, I started, I mean, I was, I was trying to, you know, write comedy and do all this stuff since I was in, in college.
But my first viral video was 2010.
I just graduated like six months after.
So, like, my life has changed dramatically from that point to now.
Yeah.
And the entire time, I'm, like, living on the Internet.
So, and on top of that, living in the shadow of my own creation, which is like, you know, for a long time, people didn't even know my real name.
like I didn't have a personal Instagram like I didn't nobody knew for probably probably seven years
if people thought you were that guy yeah they didn't even know my real name thought you were domazette
yeah I think 2014 no 2015 was when like I actually started doing my own stuff outside of it so that was
yeah so yeah I feel like that was around the time you started filming with me yeah right around then
yeah because I had met you like shortly after I came came out to to L.A so I had already had I had my
Domazetti Verse channel for two years, which was my first success in YouTube. And then I'd been doing
bro science at that point for about three years. And then I met you at Gold. Yeah. And so I'd like,
people didn't really know who I was. And I was just like, just this character. And over time,
it started to become like an identity crisis. And that was like 2015, 16 for me of like,
you know, who am I? And it's this weird thing where like, now I don't separate it. Like I obviously,
it's a different persona and a character but like those are still my thoughts my jokes my
creation like it's still me but before i almost saw it as like it was like competing with my
my real personality like my value was only in domizetti and people like i was afraid people would
find me not interesting out of character and so it sent me on this journey of like who am i and
what is my value outside of this this thing i've created now i don't need like i said i don't
need to separate him as much. But the good part in that is like I sort of forced myself out of
my comfort zone and did new things like my RPM channel, the car stuff. Like really I didn't
want to just be this character forever. And I wanted to like explore more parts of my personality.
When did you start to realize that you were like becoming like I guess it made it maybe around
the same time of like the identity crisis in and of itself. But prior, I'm assuming there was a
point prior to that where you started to notice that like you were just being classified as this
character like because you because it was the character that was your outer reflection on the
internet when were you like wait a minute this is going in the wrong direction or not even
necessarily the wrong direction just like where you didn't really want it to be because for you
to come to the point where you go wait now wait who am i in relationship to this yeah that means
at some point you were like wait how is this getting far away from me like the yeah like was it
did that happen prior to coming to L.A.? uh no I think like it it was a timing thing about like
how many years I've been doing it and then partly I wanted to share more about what went into
the videos like I wanted people to see the writing behind it the thought process like just more
insight to it and then there was this time when there was this like aOL documentary that they
wanted to shoot on on me and Gian who um oh yeah those you don't know Gian was like yeah my business
partner for a while we wrote together we created together um you know we're still cool we don't
work together anymore but we're still boys a lot of people ask um but they wanted to like shoot like a behind
the scenes thing i was like oh this would be cool like i want people to see the whole thing behind it
because it for a lot of people it's just it's like it's good comedy they love it but it's like
silly gym stuff and like i wanted them to see really like inside the workings of it like we're
writers like i'm a writer that's what i started doing and i wanted people to like get a little taste
as like oh this would be a cool idea to kind of like let people in a little bit and i absolutely
hated the way they made it. They made it in a way that was all about how different I was from
my character. And yes, like there is a stark difference if you meet me. Like you're like, oh, wow,
this guy's way different. Yeah, you're not yelling. Yeah. And it's like, but if you produce it in
such a way that the only storyline is like, look how different Dom is from his character. It's going to
like, that's going to be the story. And I was like really disappointed. I was like, this isn't the
story I wanted to tell. And I was like, fuck. Like now this is out here and people, this is the first
taste people are getting of me out of character. And it has nothing to do with like how I
wanted to be represented.
How did you want it to go?
I wanted them to show the writing.
I wanted them to show the creative process.
And instead, they like, it was like this fake reality setup where like they had us go
to like, me and Gian go to like this lunch place that we've never been to in our entire
life and like talk about some stuff.
Talk about like dating.
And we're like, this isn't what we do, man.
We're like, this isn't right.
Like we were just like, I, okay, like, you know, kind of naive.
Really, I just wanted them to see.
Yeah, right?
Where are they now?
Yeah, fuck them.
Yeah, come on AOL.
Yeah, it really went well for you.
So, yeah, I wanted them to just kind of see the process of like making a bro science video
because I thought that would be valuable to people, interesting.
And also like, you know, rewarding for me.
And it wasn't.
But the good thing about it was people were like, oh, dude, this guy is so lame in real life.
He's so boring.
And I was like, fuck, this is my nightmare.
This is my absolute fucking nightmare.
But that's what forced me to be like, you know what?
If someone's going to show who I am, it's going to be me.
Yeah.
And I was like, I, I.
I'm terrified to do it, like, to start my own channel, to put myself out there.
Because people love the character.
They love the channel.
A lot of people would be like, it's like finding out Santa Claus isn't real.
And I'm like, you know what that does to your psyche as like a fucking young 20-year-old?
You're like, damn, so people think I suck.
That's trash.
And like, it's one thing when you're playing a character, like, I could take people not liking it
because there's a buffer between my real self and, you know, their criticisms.
because it's a character.
It's like, I'm playing a character.
I'm joking, you don't get it, you don't get it, whatever.
But when it's you, there's nothing there.
You're just like, they just don't like me.
They had to be a real YouTuber.
Yeah, and I, weird career choice for me.
I don't like opening myself to judgment.
I mean, nobody does.
But a lot of people are better at it than me, like, you being one of them.
You're just like, fuck it.
This is who I am.
I'm doing it.
I don't care anymore.
I've never been good at that.
I'm still not.
I'm getting better, but it forced me to be like,
look, I got to get out of this comfort zone.
and I have to do it myself.
Why do you think you're not comfortable with that?
I don't know.
Childhood trauma?
Yeah, but we all got that shit.
Come on.
Of course.
That's what I was.
You can hit me with a bill now?
What are you saying?
Yeah, 300 bucks an hour.
Got it.
Yeah.
What trauma, though?
What trauma will make you feel that way?
I guess you're just being criticized, you know, as a kid, like perfectionism, you know?
Yeah.
From my parents and shit?
Yeah.
Your dad's not like that.
Oh, my dad's, look, I'm not shit talking about.
I love my dad. He's a great dude. He's a reason I'm like the person I am like creatively.
But yeah, like his his criticisms and his perfectionism. And it's like he means well.
Like he just wants he like sees he sees where it's going. He sees the playbook and he wants to
really help you get there. Terrible at the execution. Yeah. He's always really nice to me,
man. He'll slide to my stories and be like, you're doing great. No, he's he's a wonderful man.
like he's nothing but good intentions but like it's just like he's got this laser focus on like
I know what's right for the situation and the thing is he is right but it's not the way to like
some delivery yeah and it's like I've had to learn that myself about I'm similar like I have to
just be like I want to help people I want to you know get things done right and I want to insert
myself into it sometimes the best thing I'd do is just back up bro you know and that's
fucking hard but so that you know that a lot of criticism
and a lot of like perfectionism and just not wanting to make mistakes and just being like trying
to be perfect and that I guess when you become an adult then you start to put those pieces
together yeah and it slows you down though man it does that just slows you way down it does
that's the fucking thing about it because then I that's our situations I realize like if I think
about my my business growth or acceleration it was like every chance I was able to kind of like let go
a little bit of it needing to be perfect for it to just to get done outside of me having to do
everything yeah I saw the most benefit and that
where I'm at right now. Like, that's what I'm trying to do where it's like, I understand that
I will not sacrifice on my principles of like it needing to be a certain way, but I can,
it doesn't need to be 100% perfect. Yeah. Like my perfectionism isn't always, it's like,
it's probably perfect already. Like just let up some control, let some people in that you
trust to like operate this and help you with it. And, you know, it can all come together just right.
Is it, is it the fear of it just like, like, what's the
What's your biggest fear?
Is it like just losing everything?
Yeah, that's one of them.
I mean, like when you,
when you work for yourself and you have such a...
Because I think we've talked about this part before.
Like such a volatile career where it's like you are...
You're holding on to something completely...
Fragileous and fragile.
And you're like, it's fame.
It's just like relevance.
Yeah.
And everything you do is tied to that.
Like, you're keeping.
people's attentions for so long and you're you have businesses related to it and like when you
lose that your money starts to go down and then like you're the life you built everything you've
created is like it feels like the rug can get pulled out from under you at any moment and like
that's definitely a big fear because the rug has been pulled out from under me many times and I'm
just like fuck here we go again but that's like that's like life though no yeah like that's the thing
I think I think I don't think a lot of people recognize that with social media in general like
because everyone it's not the most popular this is now the most popular this is now the most popular
fucking thing that people want to do in the world
they want to do social media they want to do something like this
yeah podcast whatever this or that like
YouTube shit and I don't think people realize that
it there it does feel like that super fragile
even for people like me and you've been doing this forever
yeah it still feels that that fragile like nature
but what have you done that's made you more comfortable with that
because you just continue to go right I just continue to go no matter what
but what have you done that's made you like more accepting of it
uh leaning more into myself
and the things that I want to evolve, put out into the world, share.
Like, if I only had in BroScience and Domazetti,
like, I would feel really scared.
I'd feel like unfulfilled.
I like, I know I can't do it forever.
I know I don't want to do it forever.
And I'd be like, yo, at some point, like, my time is up.
And I got nothing else.
So adding things to, you know, my career and my professional side is one thing.
but it also was adding to me personally.
Like I'm adding things that I see as like my own self-value
and the clothing brand and my style, like just getting back
to doing things for me, like the tattoos.
Like I've wanted to get tattoos forever.
And I didn't because of the character.
And I was like, you know what?
I'm done doing that.
I'm going to start doing things for myself.
And I was like, this is who I want to be.
And it's time I start pulling a trigger on it.
And then those things have gotten me more comfortable with just
this space I'm in where it's like it feels like I can get taken away because the more you have
the less pressure each little thing has where it's like I can take a step away from bro science
and invest more here and I and it just it feels a little bit more at home like instead of just
I landed here and I hope I can stay I hope you can figure it out yeah fuck man the internet's such
a trip yeah it's just so great because like this is I feel like I can only have this conversation
people who've really done this for this many years because most people would look at the
people look at it from the outside and be like the fuck of these idiots talking about yeah right it's like
you just don't videos and shut the shut up man it's like yeah fuck it's a it's a different ass life
and it's crazy because it's so glorified now and everyone wants it and it's just I just I don't know
I just hope more people realize like not that it's not that it's not no it's great
fucking can be completely incredible um there's just a lot more that comes with it that I don't
think people understand like on that mental health aspect of it like that
sanity because I mean how many times have you like you know you have to make a video I mean
you even got to a point where you became a joke not to have videos right but like you know you have to
perform and this is the crazy thing about social media I don't think people really understand is
that if you don't make the content and if it's not good enough like eventually like we're
talking about the fragonness in it like you're fucked yeah you're going to fizzle out gone yeah
and then there's going to be 10 more people that are like just non
have to take your spot yeah so it's like the mental half the mental health aspect of like the
relationship to like that constant like i don't know it's not like predatory but just like you're
like trying to survive and it's just like this you sacrifice that security for the good parts about it
it's great like i'm we're we're not complaining about what we do like this is i love it like i am
where i want to be like this is what i want to do but it's like i i'm just giving perspective and like i i i didn't
the beginning, never wanted to be a YouTuber. I didn't even think it was a thing. This was 2010.
Instagram wasn't invented. I was like, I thought it was kind of like looked down upon to be a
YouTuber. And I just kind of like found myself in this area. And, you know, you're not, you're not
really prepared for how, like, putting your entire life on the internet and that being like
everything to you. Yeah. Like that, like you, most people can separate work and their person.
life yeah you can't in this like you get you put your all of yourself out there and you
ride those ups and downs like if you have a you know a down moment like your money's going to
take a hit and then your money takes a hit and then you start to feel pressure and that pressure
affects your relationships and then then your content and then it just starts to snowball and
like you don't you don't you don't really think about that stuff where you're just like oh it's
just fame and money and fun shit like yeah it is but you know you still have to deliver and
you are just the only person in this enterprise like really holding it all together and like all
of it falls on your shoulders yeah yeah that's why it's like the the more relaxed i've gotten over
the years is like the more that i've involved more people and like really try to incentivize people
the right people to like be a part of what i'm doing yeah um outside of just me making content
like the other businesses and things like that because that's really the only way i think to to
truly like grow beyond you know these characters or this content pieces that people are all
expecting from you yeah um so i guess on that note besides shell corp what else are you working on
what other things you work on uh so i actually just i've been working on uh invested with this
company that does protein gummies so it's like gym candy right was you know let's do
oh you have some shit gym candy this is the package you know it's just funny because it just
reminds me of like one of your pre-workouts yeah it is the
Because they got the...
Let me see the...
Look at the bears.
They're, like, jacked with tattoos on them.
And it's got, like, incredible macros on it, and they're honestly delicious.
Okay, well, so...
Try that.
Okay.
I'm curious because, okay, it says 100 calories, 18 grams of...
Like, where is the protein coming from?
4 grams, neck carves?
Gelatin.
Now, I'm not the guy...
I'm not the scientist, okay?
I'm just the guy that makes the packaging look cool and talks about it.
But it's fucking delicious.
Dude, I feel like it's gonna taste chalky.
chalky try it oh shit and the gummy bears are jack too yeah the jack the
actual gummy bears themselves are jacked like what the fuck it's actually really
funny yeah yeah so what but I don't know any science on this but I don't know
how to fuck gelatin though I mean it's not vegan friendly because it comes from
animals yeah it's not for vegans no it says it on sorry guys yeah yeah
but 18 grams of protein per bag 22 grams of carbs and one gram of fat and it's like
most gym candy you kind of like it's just candy yeah or or it's just like here's a serving
size and it's like four pieces you're like yeah I need like 10 bags this jack gummy bears yeah
I'm gonna see which I like the most this shit's good though right I'm liking the damn yeah I got
the website gain gammies dot com game gummies yeah when did you start this uh it hasn't
launched yet but it's about to um some guys approached me a little while ago showed me the product
they've been working on it and i tried it and i was like dude this is delicious yeah so i'm i'm in
this like that's something where it's like i believe so much in like the product that i was like yeah
i'm down for it like let's do this yeah lemonade is the best one yeah lemonade is fire yeah yeah yeah
damn that's crazy yeah so it's so funny the bears fucking got tattoos on um so and then i know you did the
You had the game that you created.
Oh, do you even lift?
Yeah.
Yeah, that was cool.
Yeah.
You still do that?
Yeah, we still do it.
I mean, I think that's an example of something where, like, I was doing all this myself.
We're, like, having a team and the right people to, like, really run these things as a brand versus just, like, offshoots of my content, like, merchandise.
Because, like, I made that whole thing myself.
Like, I wrote the game.
I came up with the rules, like, figured out how to produce it.
And it did well.
but it was like I don't have the time to just like run this like a separate entity and so it's like some of these things I create just don't get the attention they need because it's all in me so based on that I totally understand what you're just saying what do you think what do you think you've been the best at like what do you think your real talent is besides writing obviously I think I know that in the most broad sense yeah I know how to elicit certain emotions from just about anything like when it comes to comedy I know
the words to put together, the way to arrange that sentence, the ideas to elicit laughter.
When it comes to clothing, I know how to put an outfit together.
I know how to like make the fit just so right that you feel cool.
You feel comfortable.
You feel like you're expressing a certain part of it.
Like when it comes to, you know, car stuff, I know how to express excitement, inspiration, adventure.
Like I can see the pieces that go into something and be like, what's the feeling I want to get out of this?
And whatever that is, like, I know how to engineer that.
So I think that's, like, really what my talent is.
And, like, that is my creative ability is just, like, I know what I want something to feel like.
It's just this instinct that I have for, I guess, emotion and, like, you know, how something feels when you watch it, put it on, do it, listen to it, whatever.
Yeah.
What do you get that kind of shit, though, from?
It's like, you grow up thinking, like, I don't know.
It's just because I understand what you're saying from knowing you.
um you know even like i said earlier about like how you've written you you put so much into like
writing the actual pieces for bro science i remember watching or seeing some of the stuff and being
like you're doing all this to fucking make that but then it made sense because it was it was
specific like if you're doing a bit about like crossfit or something for example you think okay
what's all the what are all like the things that could be really funny around this and you
orchestrate this way to like present the joke which was just you know a normal person would just
be like CrossFit's fucking lame and this is why and you know you know whatever yeah you've
always put more effort and energy into things I guess like I'm curious did that start anywhere
else in your life before it was showing up in content like were you that kind of person like
were you that kind of kid growing up or was it something you just learned over time just from
like realizing the things that you felt or the things that you liked in relationship to when
you were putting clothes on or when you were doing something then you were like oh this like
were you realizing it and then being like oh this is what I'm going to implement into the
things that I'm doing.
I've definitely just more recently, like, realized what it all means and, like, how to utilize
it.
But it's part of it has been there since I was a kid.
Like, it's part of, like, my DNA.
Like, the way I, like, see things and analyze them and then can kind of, like, produce
them in a different way.
You know, I was an artistic kid, like, drawing, creating different things.
I've always had that in me.
And, like, I don't know where it comes from.
Like, I think it's just like the instinct part.
Like, I don't know where that comes from.
It's just something I just know.
It's like I just trust my gut.
I trust my vision and it just steers me in the right direction.
But as far as how to use that to get to like actually build the thing that's in my head, it's just analyzing in a certain way where it's like I take a bro science video.
And like you said, I don't just go like, I'm going to make fun of this thing.
I look at the layers of it.
I'm like, why, what's funny here?
What's going on?
What's this trend?
okay why do people do this why do they behave this way why do i when i go into the gym i do this
certain thing let me think about like the driving forces in like my psychology behind that as to like
what makes me want to do this what's this coming from where is this feeling where is this where are these
actions living and then you keep peeling back those layers and you find the relatable aspect to it
that everyone goes holy shit i do that and then you just re-engineer it into a joke and get back to
where you started and that way it's like it's not just a surface level joke like you were really
getting to the core of what makes it relatable and insightful and then I just find the right words
to deliver that through usually through metaphor and just word choice and sentence structure that
gets the idea across in a way that is like really easily digestible where it's like you can
laugh at it and not really understand all the layers of the joke but if you really wanted to look at it
you can get it from top to bottom, like exactly what I'm saying.
So it's like I have this instinct for how it's going to come out and where it's going to go.
And then in between that is just dissecting, analyzing, arranging, trial and error, scanning for different things.
This is not like a process that you like, you weren't, obviously, you weren't given this.
You'd like, you understood this over time of you doing it.
Because like that whole process, it wasn't someone who was like, hey, this is how you'd make a joke.
No, that's the part that I learned over time and got better at.
like there's there's the things that are like your gifts that I'm given that I don't know where they came from and then there's honing those and so when it comes to comedy or anything else I do like I've gotten better at understanding how it's done so now I can replicate it like I have a formula for it I understand what goes into it where before you know I still have that talent and that gift of like seeing these certain things and having this this voice and creativity but might not be able to really uh
put it together and deliver it in a package that that is like it's best and most understandable
delivery. But now it's like having done it for so long, I know how it's done. Like I can
recreate it. Yeah. Yeah. Okay. Um, shit, based on that formula, you just see the thing, I don't
know, I did recently, but I'm sure you've seen this happening on the internet. You had to if you've
been on any sort of like fitness, TikTok or Instagram on the internet. And everyone started making
their own versions of this like reaction to the comedy where there was girls there was girls on
tic talks like reacting to people looking at them and seeing this obviously i made one where i was like
i dumped water on my head and like it looks like i'm sweating the girls right there next to me like
she's filming a ticot and i'm trying not to look and it went it did really well um and i'll see these
other versions of it because like that was happening where like this girl really tried to like make
something that was kind of you know innocent into like this big deal because she would look like
she was trying to get views or whatever,
which obviously this does happen to women in general.
Sometimes where guys are maybe a little bit overbearing,
but it's like, you know,
it's one of those spaces where, like,
it's probably going to happen because of the gym
and obviously you've got to protect yourself in it.
But like a joke like that,
if you saw something like that, how could you make?
I'm surprised you haven't made a joke about that.
Yeah, I mean,
I just haven't made a bro science video in a while.
So that would be the one, to be honest.
Yeah.
So how would I go about making a joke like that?
So like, so let's use that.
for example okay so here's the really important thing you're in a touchy subject where it's like
there's two sides to look at this the women's side yes and this is all of why my stuff is successful
and why i can make jokes at it you can't make anymore right because i understand how to look at it
from a 360 view from both sides right the fact is like there is there is merit on either side
you know from the women's perspective there's looking at somebody working out who's like you know
They're dressed in a way where you're like,
oh, you're going to get looks, you're going to get glances.
And then they're staring.
There's making people uncomfortable.
There is a clear line and a clear difference.
And most women, like, understand that.
They're like, I don't mind getting looked at,
but staring at me, hovering, being creepy, is crossing the line.
For sure.
And like, understanding that part of it is your first step into, like,
really getting into this joke.
The other part is, like, the people on the other end who, like,
they want the attention, but then make a big deal about getting it.
And it's just like, now you're like,
look you you can't do you can't like have both sides of it it's like understand like what you're
actually getting upset at like somebody just looking at you like you're in a gym you're in a
public place like a little glance here and there like you kind of want like if someone really
wants that attention and then they get it and then they make it a big thing like what they wanted
was even more attention from it for sure they wanted something to blow up into this thing or they
wanted to like feel more just more I don't know validation from it and being like oh you were
really fucking creeping on me what
maybe they were just glancing at you right right like when you go to the gym like you
like you kind of like when people look at your way right yeah especially when i got a pump
right like but do you like when they fucking stare at you like they stare at me anyways dude
i don't get it's different like i'm a bad example you're like a you know an internet
celebrity so this stare for different reasons but like if somebody's like creeping and
staring at you for too long you're gonna be like oh what what is this person doing but you're
also like a man and big and you probably feel safe right yeah yeah that's so there's all these things
into it it's like what are we what are we looking at here now where are the jokes who am i making fun
of is like really important because you have to understand like you can't make fun of women who feel
unsafe because there is a key to it so you have to be like here are the the uh the um boundaries to that
joke like this is not what i'm making fun of so if i say certain things that start to feel like that
you have to like ring it back in and be like this isn't the point of the joke and like
head yourself from the joke being misinterpreted as like you are saying like it's women are
overreacting to like anyone fucking making them feel uncomfortable and they do the same on the other
side where it's like you can't just like alienate an entire side yeah or just yeah exactly or
just be like this is okay and like any time a man looks your way it's like that he's he's the wrong
guy like he's in the wrong for it so you need to think about that too and they're like how you get to
the middle you make fun of both people you make fun of like the people that are doing the
dream right you make fun of the creepy guys who like they are crossing the line they are wrong like
there's there is in both these things a clear right and wrong on both sides of it and you want to
make fun of those things and most people like i think they they don't really want to see them but they
know but it's my job in comedy to like bring them to that to get them to see a different point of view
like if you're on this side of the argument or this side of the argument i'm going to point out why
these side way on the end are both wrong and you're going to be like oh i'm seeing it from a different
perspective now are you saying this is how we fix politics through comedy that's what it sounds like
dude in a way it's just like yeah it's communicating an idea right like i know what i'm trying to say
and i know how to get that idea across now if you give me some time to sit down and like really like
work through what the messages i want to i want to like joke about then i'll throw some jokes in there
and then you're going to be like damn this is funny but i've also like now thought about something
in a different way yeah yeah so you think i mean that's that's i feel like what comedy is is to create
conversation around like kind of uncomfortable things like that's what it was like i feel like was
originally created for pretty much yeah i guess like why do you think people have such a hard time now
like just like i don't know like we were joking the other not the other day we were joking earlier
today um about like we're at lunch some shit you couldn't say some jokes you couldn't say like
that are more sensitive um why do you think it got to that
that way where it's like there's just we just know we can't say certain things I think it's because
we've also evolved to realize that we shouldn't like there are certain things where it's like all right
like this was okay back at a certain point because like it was just sort of the norm and now you're like
all right I understand that like people and things and ideas have evolved where you're like okay
some of these things might actually like be harmful in a certain way but like you don't mean it that
way but it's kind of like a lot of things then get dragged down underneath it so it's like
you've got to evolve with the times, but it doesn't mean you can't joke about nothing.
You just have to understand what it is you're saying, right?
Like, if you're saying something and the joke is like, it is like harmful or hurtful to
somebody and offensive in a way that's like not productive to your comedy or to that person,
it's like what's the point?
And it's a little more difficult now, but I said this before, I just feel like if you can't
figure out how to make edgy jokes in this time, you're just not great at your job.
like there's it's harder now but that's comedy that's evolving with it like you have to do that
you can't just like ah man i can't say anything anymore because people don't find it funny it's like
bro you're just describing not being funny man yeah like you got to try a little harder it does
suck like it sucks that you can't like something's like oh that was funny but like i kind of get why you
can't you know it's it's it's just like but boo-hoo like you're gonna cry about it like now you're
sounding soft i can't say jokes like yeah you can just do better just try a little harder
and figure out like and I just believe like you can still say controversial stuff but know who
you're making fun of like know what the message is and like really what the intent is behind it
because I think a lot of people like they have some not great intent behind their jokes and
that's where they get in hot water where you're like you're not saying anything like profound
let me run a joke by you real quick last podcast ever I love your reaction was so
funny. That reminded me of some shit we would fucking film. Yeah, your funeral. Let's do it.
You run a joke by you real quick. Dog, I would have been on a video for sure. Okay,
hold on. Look, so seriously, I've been thinking about this. Okay. Okay. Jake, we talked about
this the other day. Can't wait. Is this an acceptable joke? See, already, already you're in a good
place because you're like, look, I'm unsure of where the boundaries are. So it's, you know, go ahead.
Okay, so there was a few iterations of this, but I, we landed on this one.
I thought this was the most acceptable, okay?
So I just opened a new gym in L.A.
It's an Encino.
Come by, check it out.
And I was thinking it'd be really funny if I was like, hey, guys, I'm getting on my story and I go like, you know, I realized, I want to let all hot chicks in for free.
Okay.
Is that okay?
Or can I say?
And then do we, do we, so the iteration of this that got really bad was like, we were talking about judging the girls out of like their numbers.
But like, are they a 10?
Are they at eight?
You got to be an eight or above.
That's when I was like, we're crossing the line.
We're not doing that.
That's wrong, right?
But what if I...
He said right with a question mark too.
No, I'm wrong.
No, I know it's wrong.
I know it's wrong.
Right?
We're going to have like people at the front of being like,
nah, she's a seven.
Get out of here.
Yeah.
That's fucked up.
But can I...
So I was honestly debating this.
I was like, this is really funny to me.
Genuinely funny.
If I just put on my story and I was like,
you know what, I think for this whole month,
I'm going to let hot girls in the gym for free.
I think that's hilarious.
Okay.
But I already know that I'm going to say something like that.
People are going to be like, wow, bro, that's super fucked up.
Like, I feel like I'm going to run into that.
Well, yes.
It's a bad idea.
Okay.
Yeah.
Okay.
I guess like where, where's the joke?
What's the joke?
Yeah, you're right.
The joke was because it's just to, it's just kind of to prod people to be mad.
You're just being controversial.
Yeah.
And if that's what you want, go for it.
But then you're inviting all the next.
that sound cool though a gym with just hot girls it's a club yeah that's a club it's a club yeah yeah
it's a gym club club it's a there you go yeah so it's like win so now you so what you what you have now
is an idea and a problem yeah you got to try to solve it and here like in here the yeah how do we
make it a joke that's this would be like if you could figure this out live action the joke the joke in
it is actually making fun of clubs that's the joke where it's like people
places do this in real life and it's acceptable so the joke is like clubs do so that's that's where
it's like you're making relations and connections and metaphors and it's like I'm no longer making
fun of ugly girls which is what you're doing if you say only hot girls that's why I said we're
not exactly so that's where I said where's the joke in that the joke is on the ugly girls which is like
not cool like it's just not and it's like that's really you can't make Jacob and told you it's not
cool dude see and it's like I told you Jacob I told you Jacob but that's an example of people being like
oh you can't say anything anymore it's like you're you're complaining that you're going to get
a reaction for something you could say whatever the fuck you want you can't complain that people are
going to get upset by it for sure go ahead say it but so so we make it into a joke related to the
club right and there's still some like you know a dance you're going to have to do to like avoid
the joke's going to constantly be going to this direction of like it's going to be offending
the wrong people and you got to reel it back in and remind yourself of what the joke really is
the joke is on the clubs and people doing this in different settings where it's like socially
acceptable so acceptable right and then all of a sudden you have people aren't mad at you for
you know just judging the attractiveness of women I didn't want to do that I was right yeah yeah I was
gonna say like listen if you if you if you if you think you're a hot chick to show up you know
it wasn't right it was like it doesn't the what you intend and what you do are two different
things of course right so like now it's like you have to make your intent super clear and
And that's what I was saying with comedy.
It's like with things being like landmines everywhere, you have to know where they are.
And it doesn't do you any good to complain about where they are.
Like they're there.
Deal with it.
Like figure out how to make your comedy work.
And so that joke can work if you are making an observation to something else, where it's like
you're actually now speaking on something that is more positive, where you're like calling
out other places that do this where it's socially acceptable.
Why is this acceptable here and not in the gym?
And you're now making a connection that's actually progressive.
instead of just offensive.
All right, guys, quick interruption from the podcast.
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Wow.
Yeah.
Damn.
Yeah.
Zoo culture club.
Yeah.
I'll send you a bill for that one
no dude real time that was sick
in real time it was a joke by the way I would never
do something like that's so crazy
I would never say that
I was never gonna put that on my story yesterday
you're like deleting
deleting it on this story
as we speak
yeah
holy shit I didn't have that in my drafts
what what the fuck me
no dude don't never do that
joke is all girls are hot
that's another way you're doing
it too like you show up and it's like everybody's beautiful you know what i mean like you're beautiful for
this reason it's like you spin it on its head well that's what i was kind of saying was like you know
if all the girls show up then it's like oh if they own their shit they own their shit yeah because i'm
not going to be like you're not you're not i was never going to do that and that's what you'd have
to do like again like understanding where the pitfalls are know how to get to them before your
audience does so if that's your joke at the end of the day like all hot girls get in for free
and then you immediately have to follow it with showing the results that like everybody
gets in and it's like everybody's beautiful type shit you know where it's basically all girls for
free yeah yeah yeah and then you're gonna be guys like oh i'm gonna be guys for free shut up pussy let's see
we just be mean to guys you see yeah man it's never ending yeah it's never ending yeah i can be mean to guys
and it's like yeah that's good though fuck those comedy you dude what fun it's it's it's weird
like there's a double standard and everything but it's like also just that's just what it is i guess
yeah man like i said you you can complain about it or you can just figure out to find
harmony with it yeah yeah so club zoo um you guys want to come hot girls for free uh see i can
say it in character you could you should yeah you should we can sound bite that all right
yeah tell them so this is from the professor himself all right so bradley martin told me that he
had this super sick idea very progressive uh all hot girls and we're talking nines and above i was
gonna say eight but like that's a b that's a b we're going nines i'm an a student man okay
all right all right uh you get in for free
okay for for the for two months yeah and i'll be judging and uh you know we have to go on a date
um obviously and we have to have be in like a committed relationship on your side of course
me i have i have plenty of other contestants to to field so like and then at the end of this
but she's got to be loyal yes 100% dude come on okay that's obvious okay so she's got to be loyal
yeah and me i'm a man oh it's also because you have a lot of i have to spread my seed it's what
you know evolution got it evolution you've been watching andrew tape um i've been watching
nature documentaries dude you ever seen nature yeah animals are dickheads bro animals everyone's like
oh nature so hummus animals and animals it's true yeah one time i was watching tangent here okay
i was watching a discovery channel people like we should be more like animals you're so
compassionate there was a pot of whales that were chasing down whales big ass whales right
They were chasing down this mother whale, and they wanted to kill the baby so they could rape the mom.
And I'm like, nature.
Is that real?
Yeah, dude.
Fucking Discovery Channel.
And the guys are taking a British action.
They're going to kill the baby, and then they're going to, you know, basically like, you know, procreate with the mom.
And I'm like, I think I lost the plot with the character here.
You know, it's just like, yeah.
Anyway, so show up in zoo culture.
It's going to be super weird.
Whales and shit.
We got whales?
Dude, you know, it's really funny.
Remember that one time we, this is, I don't know if you remember this, but I'll never forget this moment.
Like, I think I cried, cried, like literally in tears.
We were at your house.
We were watching triple X.
We were watching Triplets.
Yeah.
Oh, bro.
And the guy pulls out a rocket launcher.
We were high.
Yeah.
We were high as shit.
We were high as fuck.
Okay.
This guy pulls out a rock and lodger
And I swear to God
I'm watching it
I'm watching it
I'm like pause it
I'm like that is a fucking
He had a VCR
A camcorder
A camcorder like a VCR camcorder
Like you record
And it was like attached to like
Some like plastic shit
I'll never forget that moment
Because I swear I paused it
We looked at this
I was literally in tears
The whole movie was hilarious
Watching it through like
That lens
You were just like it was
Because that line he was like
Oh he's gonna use a bazookies
Not a bazooka
heat secret whatever and then he pulls out of spray painted PVC pipe green spray
painted green glued to a camcorder literally and it had it like the screen open like
you know the whatever tracking system and you could see the play buttons i was like dude i had
that camera i was crying i'll never forget that moment man what why did we decide to get super high
and watch that movie uh we maybe we were i think we were shooting youtube blog
Some shit
Hey you know
Some fucking spaghetti at the wall
And seeing what stuck
Fuck man
That was one of the funniest moments in my life
Dude that shit was
That whole movie was hilarious
It's weird if yeah
When you watch it like not like
It's an action movie
But watch it like
You're intent to laugh
Yeah
And bro there's so many
I don't know why that one specifically
Vin Diesel or some shit
It's triple X man
Yeah
What a beautiful movie
But that was one of the funniest moments
In my life
Like no bullshit
That was a good
That was a good one
What about
What do you remember
From those videos
What was your favorite?
favorite video. The wine tasting one. Oh my god. That shit was so I see clips of that still was that
I see clips on TikTok because people will rip my shit and put it all over yeah um how's that feel
it's good no it's good but it's just they just put the content it's not so much steal it they just like
repurpose it yeah yeah I don't care they're posting it TikTok's like meant for that now yeah I know
that was one of the honestly also just one of the funest days just yeah outside of even filming there was
so it was so much fun like those girls are really there really like we were able to hit on them
and like the whole character thing that shit was so funny there's that it was a lot of fun yeah
the giraffe with the fucking tongue they're like saying the adjectives describing the wine that was we
were fucking cracking up oh at the end because we were doing like if you haven't seen the video we
were talking about how like douchebags with wine this is bros versus wine tasting yeah and so
they like people always are like trying to sound so sophisticated just saying adjectives I'm like we got to
say adjectives that don't make any sense yo like just any adjective and we're like this this wine is
very what's the shit we were saying bro bro do you still have that rustic yeah yeah do you still have
that content yeah like raw content yeah because bro i remember we sat there we were dying well i
upload the the outtakes and stuff and they're fucking hilarious is it still up there yeah the outtakes
are so funny because you see us just like losing our shit constantly like it's so funny yeah
that's that's that's why i think the content was so fun to film because it was like legit funny
Like, that was all improv.
So, like, bro science is scripted and then I add improv.
Bro's verse was like, come up with an idea, get in the situation, and then just wing it.
I was just in character for the entire time.
Yeah, wing it.
Yeah.
That was fun, man.
It was good time.
Oh, that, yeah, okay, the, okay, I remember the Pokemon Go one was really fun.
Pokemon Go was fun, too.
And then the Ninja Warrior was fun.
The Pokemon Go was probably one of my funness because we drove around on those fucking buggies.
The motorized coolers, yeah.
Oh, my God.
That was a good one.
The drinking games on was fun.
Yeah.
That was one of the earlier ones.
right the Pokemon Go is one of the earlier ones drinking games was like earlier for like the
relaunch of it you know what's funny the one of the funniest things about all this content when I
look back at it um the bro's verse stuff and just the Dom is any stuff with me in general it's funny
because people now today would have seen obviously before he got ripped off of YouTube but Steve
will do it um it's the same dynamic it was the same dynamic of like Dom was Steve and I was I
yeah right and then it's just so funny how like for some reason that kind of character for me always
just seemed to hit well like why do you think i was always the guy that got made fun of here's why
it worked for bro's verse right and like this goes back to like understanding who you're making fun of
like the dynamic between dom and you was always this like it's it's it started from that video of
gym nemesis like dom yeah thinks he's bigger than you and it's because he's so insecure that like he
he needs to just like belittle you as a person to like you know that to just feel bigger and like
that's most people it's like bullies right right and so it worked with you as like a big person to
be the like the punching bag for somebody like dom where if you were my size smaller or whatever
and this is not me admitting to being smaller than you this is just in theory oh yeah okay can't break
the character okay but then it would just be don would just be an asshole like just a dickhead to
somebody who like doesn't who can't take it and there's no like understanding as
to why like if it was just somebody else like I'd just be a prick and it's like you can't
there's nothing endearing about that like seeing Dom think he's bigger than you all the time and
like constantly having to like outflex you and just like be a dick and it's because you were
making fun of people who act like that in real life like he's to fluff themselves up and it's like
that's why it worked because it's just like this odd pairing where you know the bully is the
smaller one yeah and that's why that works and that's why it helps but like
your character of just being very just like in like it's almost like why are you here
and like why are you putting up with it and you're just like yeah okay I just go along with it
and it's just like fucking work bro it was so funny man yeah comedy I've always think I've always
had that fucking I don't know dude whatever took a lot of shit over the years man
took a lot of bullying over you did you did take a lot of bullying it's great how did that
how did that affect you I think people got too used to trying to bully me man I'm sorry about that
yeah it's okay definitely had a hand in that it's okay
I mean, dude, I know what it is.
I mean, the whole time I've always known it was a joke.
I think it was more funny with the Steve stuff
because the Steve stuff, there was less,
I feel like there was less of a line of a joke,
became almost more real.
Yeah, sometimes I don't know what was a joke.
Exactly, exactly.
Like, I think there are actually people
who think I'm a drug dealer or sold drugs
or was a drug dealer.
Like, I think there's probably people who really believe that.
And that's, I didn't want that to ever be the case
with Bro's verse, which is like,
the joke is clear that Dom is bigger
than Brad and it's like we know that's a joke yeah like and I wanted to be like what we're joking
about is just kind of like we know it's there's a line yeah yeah definitely I mean dude the internet
in general has just been obviously a massive gift for me it's just it's I think the hardest
learning point for me is like just the I don't know my my way to navigate through it all and like
honestly just I don't know I think I spent so much time focused on work and business and
content and like producing and like showing up and showing up that like i i didn't like until
you know the last year of my life or the last two years of my life started showing up for myself
more and that's the thing that i really like struggled with like and my ability to like fully
show up for myself how i should be so that i can like just genuinely be happy outside of all this
shit right having all this shit is cool and having all the shit is fun but i i think i struggled
for a long time with just like genuine happiness in like relation to it all like obviously
from the outside looking in and it could see like oh this guy has all this shit but like i i spent
so much time in my life like you were talking about your your 20s like literally my entire 20s
i say it's from 23 to on i was like trying to be on the internet and trying to like succeed on the
internet and then trying to make content and you're trying to like make all this stuff
essentially for other people to get something from obviously there's so much that comes back
to me but it was always like i always knew because of the fickleness in it and the fragilness of it
you always had to keep going and I spent so much time going forward and going forward that like I you know I had way less time in my own personal life to like look and be like what's happening here and why did I do this and why am I in this situation and how did I find myself here and I've been doing a lot more of that now lately which is why like I started this pot saying like you know I'm sorry for the way that this was with me and you because it was it was that was another version of something where I was like have to go forward have to do this have to keep doing that because if I don't I lose it all you know that's why I asked you that question earlier but I've definitely come
to a point in my life now where I'm just like, you know, often, often by force, I guess,
I feel like I learned lessons that, you know, I should have learned or I could have learned.
It just wasn't in my time to do it at the right time.
Yeah.
When I really wish it could have happened.
Because now I find myself in situations just older being like, man, I wish I did this.
I wish I said that.
But it's like, okay.
Now I know what am I going to do different moving forward?
Yeah.
I guess to say all that, I got a question for you in regard to that in your personal life
stuff have you know you don't have to give crazy detail or anything but has has the internet and
being on the internet um has it taught you anything significant about like how you show up in
relationships friendships friendships business like has it taught you anything that you didn't
already know or i don't know i think i've always had a good balance with it all like
remember we had this talk a little bit ago because like i'd seen that in you where it's like
I know, like, you are so focused on what you feel you need to do for, like, self-preservation
that sometimes you don't see, like, what you're doing on the way there.
Yeah.
And, like, I was like, you're going to hit this point where you're like, my personal life has been neglected.
My relationships have maybe been damaged or also neglected.
And then you're going to find this moment of, like, shit, like, what's it all worth if
I have all these things, but I don't have these things that are important to me?
Yeah.
And, like, there's always a.
balance like sometimes I'm a little bit too like in the moment of like this is what um what I feel
I want to do what makes me happy and it kind of puts me in this cycle maybe of like not doing enough
in the the career side to like get me to that next level of comfort like you got to sacrifice
one thing for the other in some respects but I've always known that like how I make my money is
more important to me than how much I make and so like whatever it is I'm doing along the way
like how much success or fame or money I make like I want to make sure I'm enjoying what I'm doing
and I'm feeling fulfilled because like I started this not this is before the idea of internet
fame was like really a thing like I started being like I want to do this like create comedy to
all this stuff to live life how I want to live it to spend my days doing what I want to do
and that looks different for me all the time but like it usually means like enjoying time with
friends and like going out adventures and like creating stuff and sharing things on
passionate about. So I've always kept that in mind with what I do. And my struggle is sometimes
needing to step a little bit away from that to put the focus on things where it's like,
I'm going to do some things I don't want to do to get to the next place where it's going to
make all these things better. So it's sort of like the reverse of what you do. And I think
like we're always trying to seek that balance. And like it's, it's, you know, really cool to hear
you know the journey and where you've landed at and like proud of you for realizing those things
because like you know obviously i'm glad you know our friendship is kind of you know back here talking
about bullshit and i think that's really important like the youtube stuff man and the internet and the
success it's like i love it for what it has afforded me to do with my life and the connections i've
made and the people so it's i've always just kept that in mind i think like i don't i don't see beyond that
I don't see like this thing, this giant like reach I have.
It's just like, I'm just making my stuff and people like it and I just connect with people.
Yeah.
And that's just always been like my main focus of just like connection and enjoyment.
And it's helped me kind of like stay grounded, I think.
So I think in a way it just helps me like it resolidified that priority in my life.
Like the bigger I got and the more success I had, I never lost that.
So I was like, yeah, that's really what is important to me.
Yeah.
Yeah.
Dude, I fucking get it.
I mean, that's the thing.
It's not as if, like, I've never thought that all the stuff,
I mean, I've known that the stuff that's really important
is just everything outside of that.
I guess I just, I always had this,
at least when it started to get bigger,
I had this, like, sense that I have to keep going no matter what
because then, you know, there was like more people
who started to rely on me and more people who started to like,
you know, like for income and all this kind of shit
that I was like, damn, I have this, like, actual sense of like,
I need to make sure the shit goes forward
because it's not just me,
it's a lot of people now yeah and uh you know i just sometimes like you said the balancing
active at all is i mean i guess there's no exact right way to do this but it is just about learning
and trying to be able to take inventory enough along the way to go okay well like am i happy
ultimately in these moments because if i'm not eventually like this shit's gonna crash and burn
if i can't be happy in it yeah like also all you really have is this very moment like this time like
we're trying to get somewhere and yeah it's it's important to have your goals and where you want to go but like
you got to enjoy it along the way too you got to make sure that like it's all worth something
because like you might never get there like whether it's like you know you don't survive until
there or like your business doesn't or it goes a different direction like you know you want to
I just feel like personally I want to make sure I'm enjoying the journey along with it and still
like being responsible and you know having the foresight to move forward but yeah you know I just
want to want to make sure I'm enjoying every minute of it I can I just want to have fun
Did you, did you like, was there any times in your journey or to this point where you, like, lost more sight of that?
Like, you had to, like, bring yourself back to be like, okay, what's actually going on?
What really matters?
Like, had you ever...
Yeah.
When I was doing NARPM, it's when it started, it was a huge hit, right?
And it was great for me to see the people, like, really love something outside of bro science.
And then 2016, adpocalypse, YouTube algorithm changed everything.
And overnight we were getting a channel, my channel.
like 50,000 subs and we were getting like 250,000 views of video overnight 30,000 views.
Yeah, I remember what the fuck is this about? Then you have to try to like keep up with the
algorithm and we're like, oh, I just got to make a video every week. And I was spending a lot of
money, putting a lot of strain on my friendships, like with Zach and my relationships just to like
really push this thing off the ground because it meant so much to me. And looking back, all I ended
up doing, like I created great stuff and I love all the things we did. But if I had the foresight to
know that we were never going to beat the algorithm, I would have just, like, eased up and done it
in a way that's like, let's just enjoy this. Let's just let it last and like not make it so important
because that to me was like my escape, my way out, my, like, my, the new thing. And it meant so
much that like I was like not being a great friend to Zach. We were budding heads. I was just like
so uptight and like, you know, we were working together and it was like we were enjoying it. But
we were just under so much stress to get these things produced at like TV quality level
under like no financing just all of my money and there was a moment where I had to like step
back and be like this as fun as this is and important as it is I lost what was why I started
it was like the pure enjoyment and like self discovery of it because I just needed it to be
successful and now revisiting it like we are trying to do it again but we want to make it work
where it's like let's not lose the plot here of this is for like the whole point of that show
is like how can you get the most out of life how can you enjoy like every last bit of it and like
really do the things that scare you and in and I want to like get get back to that and there was a
time when it was so important to me that like I lost sight of that very thing that started it
you know it's cool hearing you talk about like that for me that's the podcast this for me is
like the thing that I just love doing because I genuinely like I'm trying to understand people
because like I'm trying to fucking understand myself still yeah and I'm so trying to learn I'm so
trying to grow I think having conversations with people about anything and whatever's important
and whatever they've accomplished and it's just such a cool thing for me and that's why I love
this so much and that's why it's so easy and seamless for me like I don't fucking there's no script
there's no anything I just I know enough about you to ask the kind of questions that I'm just
really curious and and obviously like we've had enough experience and time together for me to
to create these sort of questions just based on what I'm interested in in you and what you've done
and how you move through the world and you know your experiences and I'm just grateful that I have
this platform to do this on and I hope you do really pursue that because I know how much that meant
to you and I remember that I remember that those moments specifically on YouTube and how it's just
like it just the YouTube legit pulled the rug under everyone was like yeah this is it was like it was
like it went from content that could be like I remember that too for me where I was like I remember
it went from like same similar thing 200 300000 to like a hundred and I was like wait the next day
like everyone was just like no and then the next day the same thing the next day the same thing I was
like it never came back yeah it was a certain content impossible to produce yeah and then it favored
the whole like you know family friendly and then family channels were blowing up and all this like
remember that's when awesome McBroom and all this shit blew up and it's just like damn like it's
no matter what you put into it,
because you were putting your heart and soul into that,
that,
the car stuff.
I remember that.
I remember we filmed the video.
Yeah.
One of the, honestly, one of the,
yeah,
that was fun.
That was crazy.
One of the craziest.
I just can't even talk.
That was so,
oh my God.
That's one of the,
top,
one of the top,
yeah,
anyways,
but I can't even share this story.
It's so,
maybe someday in the fucking,
you know,
know on the deathbed or something like that but bro that was really funny man i'll never forget
you just i'm not going to tell the story but i just going to say my reaction i remember i remember
turning and and i was just like you uh you like stood up and i was like oh he's good and then i turned
and i why i tried to walk the other way because i was like i didn't know how to react to this
situation i was so like i'm sorry i have no context here but i was so like i was so like
like weirdly like it wasn't funny but i had no other reaction yeah we have it on tape and you
were like holding back laughter yeah i didn't know how to react dude i was so awkwardly like
holy shit oh my god i'll never forget that i had to walk away yeah it was like because i'm sorry
that was wow one of the funniest moments ever yeah an rpm man what a what a shit show yeah
i'm i'm fuck yeah it's racing my g wagon but yeah man it is i i i knew how i
much that meant to you and it was just a crazy time to see how like the platform itself was just like
nah good luck guys yeah um and that sucked i i i don't know i because youtube has changed so much over
the years like and i i don't know i feel like youtube like just at time just favors certain creators
almost it seems like and then and then it doesn't or it does and it's it's just a weird space
amen a super weird space um have you ever seen yourself going outside of it or doing other content
anywhere else? I mean, the whole point of what I was doing was to like make a TV show in
Hollywood and all this. And like that was why I never saw YouTube as a home. It was like a stepping
stone to get somewhere else. And then, you know, the whole gym pilot with the Rocks production
company, they like gutted it. And I was like, oh, maybe this isn't the place for me. I talked about
that a few times on podcast. Yeah. And I was just like, you know what? Like I've been so focused on
this goal of like get away from YouTube, get away from the internet, go to Hollywood, achieve my big dream.
and like there's still part of me that like feels like I want to make something that big and
grand the other part of me is like damn I've had I have a good here like I create what I want to
create yeah I answer to nobody but myself and like yeah it comes with the stress and like
sometimes I feel like there's so much potential in what I do that it just has been reached
but I'm like you know what it's it's always leading me somewhere new like the clothing brand like
that's yeah I would have never thought this is where I was going to end up and I absolutely love it
it takes everything I love about all the things I do rolling into one thing that like I'm
still in the driver's seat for and that like I am the one monetizing you know no one's
cutting me a check where it's like you know big fat Hollywood checks would be nice but yeah you know
it's still you got to answer to somebody and we did that for a moment and it was just like
this sucks yeah you would have hated your fucking life yeah bro I'm like I'm glad it didn't
work out I'm glad I but at that time man shit was falling apart yeah you were crushed huh
yeah it was a 2017 was a very bad year for me yeah as I just back to rebuild and
but yeah but that's what this is man that's what all this is in life is like it's just recognizing
where you're at where you want to go and being able to like deal with the shit you've been
through and like trying to make it better moving forward that's like I just keep coming to
that realization no matter what like whether it be like relationship stuff business stuff
whatever it's just like can it become better though and are you willing to do the work
it's all it comes down to so I'm going to work man yeah straight up I like it forever
let's go yeah but I appreciate you coming on it's a blessing it's an honor
someone that I made content with a year.
Someone who, you know, I did a pod with Kyle.
I gave him love, obviously, because, you know,
he's been such a big part of, like, you know, my career, my business as well.
But you have been a person like that for me who's who had a massive part in
YouTube, my presence on YouTube and all the content that we made all over the years.
So I want to make sure people know that as well that I really appreciate you being that.
And being a real friend.
And I know we had our moments, but I appreciate, you know,
you being here and being willing to, like, do this and conversate.
and talk about it and everything man i think you're a great person and you deserve all the
success that you have thanks man it needs a lot i'm really happy we got to do this and like we needed it
yeah we did man and we we've done some awesome shit over the years and yeah you know this is cool it feels
good yeah because i'll never forget yeah you deserve it you i'll never forget uh i know what
videos it was the first videos and i think with barbell brigade yeah and uh that was like that was i don't
know that was that was like not to be because i had done a bunch of shit leading up to that point
but that's when like shit starts to kind of take a different life you know and it's it started to like
the gym nemesis video yeah this is literally it yeah gym nemesis so you guys want to check out some
of the content uh the bros of our channel still up there's still content there um definitely check
out the wine tour outtakes yeah yeah i'm gonna go watch that now i'm not even kidding that was
the end of that video we're sitting on that brown table right yeah yeah yeah yeah and we were like
going like this with the wine yeah yeah yeah that was one of the funniest things in life man so
I've had some of the best laughs in the world with you, man.
I appreciate you.
I'm glad that you came on the show.
Where can they find you and find all your stuff and support you?
Yeah, so BroScience, my main YouTube channel.
I've got my other channel with an RPM.
It's just my name, Mike Tornibney, Benny,
Domazetti, Instagram, Mike Tornabini, Instagram.
I got a lot of personalities.
I've got to juggle here.
And then my main focus right now is ShellCorp, my new clothing brand.
So the ShellCorp.com.
Yeah, we're coming out with different drops.
It's like dresswear meet streetwear.
Yeah.
trying to get people that's a vibe it's dope man it's unique as fuck that's for sure i love it man
some people who have your style off but you know that's another conversation for another day um
subscribe to the channel uh turn the post notifications on we're on itunes i think we're on spotify yes
we're on spotify um but yeah if you want to just listen on audio audio only go check it out i love
you guys appreciate all support we're out of here i think mike has to go watch the super bowl new
videos every week yeah no that's not that all yeah it's no no new videos
are you done no well what's this what's the deal with that for real actually uh i i'm gonna make a few
more uh okay but yeah i because you can't just be done like you have to do a like a i don't know
like i don't know what what the plan is but like i am stepping away from making you know i know
but like what i'm saying is that's this is like we got to make sure this stays in the pot is
at some point if you truly decide to stop being dumb yeah what do i do you have to do some sort of
funeral. Yeah, I'm not kidding. No, I know. I'll be there. Yeah, I'll do the eulogy, dog.
I have to be there. Well, I know. I got that video will go fucking hard. I was actually thinking
about making it a video, uh, like a vlog video just titled, uh, faking my death to see who cares.
Yo. Yo, no, I'm not kidding though. Dom is any, like if you stop him, he has to die. He's got to,
yeah, he's got to have a funeral. Yes. I've thought about it.
would be hilarious yeah that is would be one of the funniest videos ever yeah but it's like
it's so funny because it'd be so dumb to be like he he's got like a fake body in the thing and
and he's outside like and the funeral to give him compliments and shit he's a pretty good guy I wanted
to hear what they say about me yeah exactly like be disguised as a guy dog I swear to god I've
been thinking about this yeah see that's that's why we always make good content though
because this is how bros first started yes I would do more
Rose verse then fuck dude I'll do it bring it back one time I'm just saying like really mean
this I really mean this if Dom stops making content he has to have a few gotta have a funeral
yeah otherwise it's like you did it you can't just stop it'd be really weird like you
you'd really miss out on like such a cool like a cool moment to really see myself die
fuck yeah yeah dude honestly anyways subscribe to the channel maybe maybe a bro's verse who
knows we'll see but that is that's that's that's debby timeless dude
Let's get out of here.