REAL AF with Andy Frisella - 416. Q&AF: Relationships With Suppliers, First Employer-Employee Relationship & Location Location Location

Episode Date: November 16, 2022

In today's episode, Andy answers your questions on handling the business relationship with your suppliers early on, how to navigate the employer-employee relationship with your first hire, and how much impact location has on your business's success.

What is up guys, it's Andy Priscilla and this is the show for the realest, say goodbye to the lies, the fakeness and delusions of modern society and welcome to motherfucking reality guys. Today we have Q and AF, that is where you submit the cues and i give you the afs uh you as always you could submit those cues tell them dj guys email those questions in to ask andy and andy for seller.com and that's dj my handsome co-host hello children yeah what's your and you guys need to be following dj on instagram dude what's your instagram bro guys i'm on uh ig at uh officially d johnson officially d johnson yeah all right be following him and be following me too why you motherfuckers don't it's so weird like uh yeah i can tell by the fucking data and analytics of the show versus my actual following so uh those people that send

me dms was like don't follow yeah guys i do a lot of my updates and shit on Instagram stories. I don't post in my static feed, but a lot of what's going on, uh, that you guys want to keep up with, I do in my stories. So, uh, one of the things I've been talking about in my stories all the time is this new platform that we're launching, uh, which is going to be fucking awesome. A lot of you guys know that we're restarting the MFCEO project, and that's all cool, but there's a lot of other stuff that we're doing as well

inside this platform that is going to be really cool, and it's all going to be geared towards winning. I'm not really interested in doing the overly... We're going to talk about freedom and why it's important, but I'm going to leave that part of everything on this show. Uh, and on, on this other platform, it's going to be all about fucking winning. Uh, but we'll have the video versions and audio versions of both shows. We're going to have the video version of, uh, my new YouTube show behind the scenes of that, uh, which is going to be really fucking cool.

Um, we've got all kinds of tools. Um, it's going to be the platform for the official platform for the live hard community. Fuck. What else? Oh, car content. Yeah.

Bro, listen, I'm doing everything on here. Okay. And we're going to keep the losers out. Okay. We're going to keep the fucking bitch, your little motherfucking whiny pussy ass motherfuckers out.

Okay. And we're going to consolidate the winning on this platform so if you want to win and you want to kick ass and you want to build an awesome life and you want to be a baller and you want to make money and kick ass and all this shit be surrounded by other people and be surrounded by motherfuckers that do this okay this is where you're going to want to be so So we'll have details on that more as we go. But like, dude, a lot of people are also asking, like, how come we're starting? How come we're doing this?

You know, and I want to explain that for a minute. What do you mean? Like, yeah, people are asking, like, why? Why am I doing this now? A lot of people think that I should, like, go run and be in office and shit. And I've thought a lot about that, like a whole lot. A lot of people think that I should like go run and be in office and shit. And I've thought a lot about that, like a whole lot. I'm a problem solver.

All right. And so like where I try to put my content is where I think I can do the most damage against solving the problem. When I started Real AF, you know, Real AF was for a couple of reasons. One, I got really tired of people thinking that I'm some sort of like perfect human being because I talk about winning and shit. And I started having people like this with this cancel culture shit, like finding out that I smoke fucking weed or, you know, whatever, that I'm a winning and shit. And I started having people like this with this cancel culture shit, like finding out that I smoke fucking weed or, you know, whatever, that I'm a normal fucking dude. And I like normal dude shit. And they started like holding me to this fucking standard on this entrepreneur show. Like I wasn't good enough, like fuck you. Okay. And so then I want

to do the show and show you motherfuckers what I'm really about. Right. Uh, so that was one reason like you, you, some of you motherfuckers are so judgmental. You, you, you make making content literally miserable. Okay. Uh, I'm a normal dude. I got normal dude problems. I just happen to know how to fucking win. Okay. Um, secondly, where can I create the biggest solution? And as I've been telling you, um, over the course of the last three years, you know, well, the second reason I started the real AF was because I needed to bring awareness to what the fuck was going on. And, uh, in hindsight, I started a little too late because had I started a little earlier, I think we could have had some, uh, more of an impact on the tide turning faster,

um, in terms of, you know of the anti-corruption shit that's going on. But now that I think that the corruption is so visible that literally all of you actually see what's happening, I have to consider, okay, what's the solution to this? And bro, in politics, from what I can see from the outside looking in and what I've experienced, there is so much corruption there that unless you're part of these people, you have a very hard time making any sort of impact politically. And the truth of the matter is that the politics isn't the actual problem. Culture is the problem. And for us to correct what's happening in the world and what's happening in culture, we have to mold culture. Okay. Electing an individual or putting someone in office or doing, putting, that's a bandaid. And that makes you feel good for a minute. Like I said on the

show the other day, like, yeah, you could do a violent revolution and kill all these people. But what about tomorrow? Right. And what about the next day. Like, yeah, you could do a violent revolution and kill all these people, but what about tomorrow? Right. And what about the next day? Because the culture will be the same as it was yesterday and the day before. You understand what I'm saying? You need a real succession plan.

Yeah. So my plan and where I've decided that I think I can do the most to help what's going on is by dedicating myself, rededicating myself to helping the younger people learn what it means to actually fucking win and helping them win. Because that's what's ultimately going to fix the culture. The problem with the culture right now is that we have all become these victims. We have all become these excuse-making, weak, soft, entitled fucking pussies. Let's be real, as a people.

And that needs to change. And that's been indoctrinated into people for the last 20-plus years in the school system. There's a lot of parents out there that are really concerned about, are their kids ruined or can we save them? Yeah, you can save them, but you're going to have to wake them up to the fact that they've been indoctrinated to bullshit. And then on top of that, you're going to have to put them with people who actually understand what winning is about and teach them how to win and adopt those principles. And that's why I created this platform. I created

this platform. And when you guys see it, it'll make more sense. But to be a community for anybody who wants to win, to go learn how to fucking win. For anybody that wants to be surrounded by people who aren't negative, who aren't fucking haters, who aren't fucking rude, who are there to support and uplift and push forward, that's what I created this for. So there will be no fucking trolling. There will be no fucking none of this bullshit now there we can talk jokes right but there's going to be a fucking line and and we're all on the same motherfucking team here and i ain't gonna put up with none of that shit so you can rest assured that there will be

moderators there will be people in this platform that will just straight up cut motherfuckers out of it because i ain't dealing with this shit this this salty sarcastic fucking pussy attitude that some of these kids have about thinking that they can... Bro, there's so many people out there and they never want a goddamn thing. I think they fucking know everything about the world. It makes me fucking sick. And this is why I don't do social media the way I used to do it. I don't have any interest in getting on a fucking open platform anymore and telling people the secret sauce about what it takes and having them be like, when they're fucking 18 years old.

Yeah, this guy sounds angry. Yeah, this guy sounds a little intense. Yeah, this guy, man, fuck you. You don't know shit about shit. You could barely wipe your own ass. You fucking don't even have a job. You don't contribute shit to the world. All you do is complain and make witty comments on the fucking internet and go cry about how

you ain't get no pussy. You don't have no fucking money and you ain't got no fucking real friends and you go then that's what you do right i ain't here for you fuck you i'm here for the fucking winners and that's what we're going to do on that platform so you can either be on it or you cannot see my shit i don't really give a fuck but that's why i'm doing it yeah so i think it's gonna be fucking well it's because i can make the biggest impact there yeah that's it i can solve the biggest problem there and the biggest problem is is that individually we have low standards individually we are living less than what we could individually we are not contributing what we could and individually we have learned because we've been taught that uh losing is some sort of noble thing yeah all right we're

gonna fucking correct all that in that platform so if you're a little fucking sensitive whiny fucking soft little spoon okay the same for you neither is this show like i'm tired of catering to people i don't give a fuck what you think bro understand that i don't fucking care what the fuck you think i don't give a fuck that you don't like my tone of voice i don't give a fuck what you think, bro. Understand that. I don't fucking care what the fuck you think. I don't give a fuck that you don't like my tone of voice. I don't give a fuck that you don't like my fucking cursing. I don't fucking care. You're you. I'm fucking me. That's that. Okay. So let's address that reality. And if that sounds like egotistical shit because it is it is what it is like fuck dude I'm tired of it

I'm excited about this though I think it would be fucking awesome people are going to shit their pants well they're going to have nicer pants to shit in because they're going to be winning I'd rather be shitting in a pair of fucking nice ass pants than fucking some Walmart shit your pants and shit in because they're going to be winning. I'd rather be shitting in a pair of fucking nice ass pants and fucking some Walmart shit. It's true.

Would you? Yeah. I mean, it's a valid argument. I think. Yeah. Would you ever shit in some fucking Tom? What do they call them? Tommy John underwear and a fucking nice luxury ones.

I don't know what the fuck they call. Sal wears them. You guys wear underwear. fucking nice luxury ones i don't know what the fuck they call sal wears them you guys wear underwear ironically enough i still wear the walmart so it's a figure of speech i know you're up by game all right man enough talking shit yeah i got some good ones for you i know you do i already know i know i can count on you for some good ones there we go hey what'd you do this weekend oh i went hunting man yeah you did first time ever right you know how many times more hunting you've been to me one and i'm the races you know i get it yeah no i had a fucking blast yeah i had a i knew you weren't gonna get any though and i didn't even tell you why i knew did i no you didn't say why. So DJ fucking.

You saved it for the podcast. That's right, I did. Because you happen to be hunting with a certain someone that we both know. Uh-huh. Who is notorious for not being able to kill fucking shit when he goes hunting. That makes sense. All right? Yeah.

And he knows who I'm talking about, bro. Exactly. Yeah, he knows. Yeah. So I already knew because of who you were with. Yeah. And he knows who I'm talking about, bro. Exactly. Yeah. He knows. Yeah. So I already knew because of who you were with. Yeah. There was no fucking killing of animals. I didn't even see one.

Yeah. He might kill some fucking people. You're right. That's true. But this is true. Yeah. He is a soft heart for animals. I think it's all bullshit.

This is true. Yeah. Because nobody goes hunting that much and not get shit. Yeah. That's true. Yeah. I didn't even fucking see anything, but then I did go in the evening too yeah what happened there i saw one yeah what happened did not account for elevation yeah and dropped about half so basically you shot at it and missed so you know what wouldn't happen

if i shot at it no it's a little more technical no it's not i checked with cam haynes remember remember that oh you did i did actually did you? Did he get back with you on it? Yeah. What did he say? Well, no. So I texted him. He's such a good dude, bro. Dude, he's fucking awesome. He's awesome. I text him. I said, what's up, brother? What's up, pops?

I need some words of wisdom. My first deer hunt. And he's like, let's go, brother. I'm so glad you're out there. Just enjoy the journey. So much to learn in the wild. And I called him afterwards and explained to him the situation. Yeah.

And no, he said, it's fine. Well, he's a bow hunter bro yeah but he gets you're asking someone that plays football how to shoot a three-pointer i think hunting is hunting bro i don't think so i think bow hunting and rifle hunting i mean i know because i've been on a million like it was a tough as we just established it was a tough it was a tough hunt like i mean like it was tough huh yeah roll up and sit in your denaliali no no listen listen to those hunters okay when you hear this they're like they're gonna be like oh yeah okay we get it dj here's what happened it was 200 yards away uh-huh okay i was i was uphill shooting down with no support no braces you know what this sounds like to me i i i i. What's it sound like, Vedat?

Sounds like a bunch of excuses. Me? Man, it sure does. All right. All right. How many deer have you got, Shy? I don't shoot a deer. I fucking eat steaks.

Almost had it. I still got time. All I know is we went and shot a little bit ago. Yeah. I mean, I don't know. I mean, you know, it's funny, though. What? So I fucking annihilated the guy fucking range.

The guy we're talking about here. Right. He actually told he's like, dude, it's OK, because just think there's a thousand other hunters that didn't even get a chance to shoot. And now this makes perfect sense. Wait, what? The story of he's like because he told me because i told him that's his comeback

there's a thousand hunters that didn't even get a chance to pull the trigger so like dude if you're like broke and you're sitting at home you're looking at bank account has zero dollars there's a thousand other people all right like holy shit man oh man yeah we still got some time though i'm gonna see if i can knock one before for the weekend so yeah you better talk to kid about that bro you go out there and shoot one of his deer he might shoot you that's true well he's in northern missouri so i think we're fine what yeah northern missouri hunting is that where he is oh yeah he's up there for the big white tails yeah i mean but you got some pretty good size ones out there yeah i got some good ones at my house yeah you see that big

one in my house i got a big big one the trail camera i was about to pull up but then i feel like emily would have been pissed yeah yeah that one he's a big dude yeah he's pretty big about eight points yeah yeah i don't know looks big to me yeah yeah all right let's do the show she said all right all right let's stop fucking around guys jesus but not yeah fucking say it all those excuses by the way did you watch the fucking usc fights no i was too busy hunting did you i know you did because we were texting the whole time. How fucking badass was that first round with Poirier and Chandler? It was one of the best rounds I've seen. Bro, I've been watching UFC since fucking UFC 1.

We're fucking there fighting three times a night and shit like that. That was, dude, to me, and like and like bro i don't know poirier you know i i hear he's a good dude i know ed's friends with him and shit i know chandler because he's from here and he's a good ass dude and i wanted him to win i was rooting for him and i was bummed that he fucking lost but fuck that was a great fight poirier is one of the best in the world i know i know i know he's great but they're both great but like bro that was like that was it went to decision didn't it did it go to decision yeah listen dude these listen when you say these dudes beat the shit out of each other

it doesn't do it justice yeah holy his nose was leaking bro but it was both of them both of them were fucked up like it was fucking brutal bro and like they were beating the fucking shit out of each other i listen i've seen a lot of brutal ufc fights that first round was probably the best first round of mma i've ever seen in my life and i'm no mma expert dude like i kind of watch it casually but i have the luxury of being able to watch it since the beginning i've probably watched hundreds of fights that was like it's definitely up there i was sitting on the edge of the fucking seat like i mean like fucking dude it was crazy yeah if you get a chance to watch that fight bro you should watch it because i get a text from me holy fuck yeah bro like right after the round, that's what I said.

I said, holy fuck, bro. Like, it was, because, dude, the round ended, like, the dude was about to get knocked out. Like, it was, and there was, like, two or three back and forths where both of them, like. It was really close. Yeah. They both could have been knocked out in that first round multiple times. It was fucking crazy. But anyway, Mike, if you're listening to the show, that was fucking badass fucking badass dude i can't wait to watch you fight next time so yeah let's get into this uh

any question number one uh andy early on in business how did you navigate the business relationships uh with your suppliers early on i'm launching a retail service store for computers and tech. I'm trying to bring back small brick and mortar with experience that Best Buy just can't compete with. And I'm curious if I should be trying to build a genuine relationship with my suppliers or if I should just keep it as the quote, I buy what they provide. How should I gain the trust of other businesses to be able to further stand out? And how did you maintain those relationships? Well, look, dude, those relationships, first of all, I, I got unlucky and very lucky at the same time, uh, in the, in, in the beginning of my business. Um, I had a company, uh, that was a, a nutritional supplement distributor that on our first order you know this dude was

like i can still remember this guy man his name was tom i'm not gonna say the name of the company i think they're out of business but i'm not trying to i don't like stirring up a bunch of bullshit but this dude i mean he fucking took us bro like he like he made it seem like like he was giving us the biggest fucking deal and i thought like fuck dude this guy's a really good dude like he's taking care of us and i looking back what he really thought was these dudes are never going to make it and i'm going to fucking take everything they got from right on this initial order and um and i told everybody that story for fucking 15 years uh and like personally i don't think the company exists anymore and i think a good reason is because he And I told everybody that story for fucking 15 years. And like, personally,

I don't think the company exists anymore. And I think a good reason is because he made a misjudgment about who the fuck. And there's a lesson to be learned on both sides there. Well, the lesson for me was don't trust people that pretend like they're doing you such a good favor without doing your due diligence, which I didn't do.

Meaning he was offering me things, making it seem like, cause we only had 10 grand. Our first initial order was $10,000 dollars we financed it on a credit card we probably only got about six thousand dollars worth of actual product of what we could have got somewhere else so like i got really fucked hard there um it was my own fault i didn't i didn't pay attention i didn't shop around this dude was a good talker and he made me feel like I, like he was going to do me right. And he nearly put us out of business.

And I told that story for first 15 years. And eventually I think they went out of business because of it. It's a good, a good lesson for all of you. Don't do that to people because you never know who the fuck's going to become who. Okay. Do everybody right. When you do everybody right, you don't have to worry about that shit coming back later. So that's the first lesson. I also got lucky because, um, I got hooked up with Europa sports, um, and a guy named Chad

Ratliff and then two guys, the two owners there, uh, uh, Eric and Jeff. Now those two dudes, now they have since sold the company and they're on a different path now, but those three dudes, um, are the ones that kind of taught us the ins and outs of how to operate a retail store. And they, they did a lot of really generous, good things for us coming up over the, over, I mean, up, you know, up until they were out, which I think was just recently, um, they were always treated us right. They always did us right. They always helped us. And, uh, for that reason, I fucking love those dudes and I would do anything for any fucking one of them still to this day. You know what I'm saying? Um, but those dudes, we wouldn't be

who we are now without them. And did we have some rough times? Did we have some conversations that were, were not easy on my end to take? Yeah. Um, you know, one time I went there and laid out our business plan for first form and, and the guy who was running shit over there was basically kind of like, and I mean, his legit quote was, well, if you think that's such a good idea, cause I was trying to show them what I think they should be doing. And, you know, I felt like I had a good perspective from the retail point of view that they were missing. And I took that to them and they heard it out and it was all good. But at the end of the meeting, the dude running the show kind of looked at me and he was like, well, if you think that's such a great fucking

idea, then go do it yourself, which I'm thankful that he said that because we did do it ourselves and here we are and you know but at the time it was hard for me to hear that because i took it as i took it as a personal insult which i don't know that it was or wasn't meant to be but that's how i took it because that's how i take shit yeah and uh and okay yeah yeah and it was good motivation because now i'm here and and, and, and, and to, to be honest, like I still fucking think about that. So I'm going to continue to take it personal. I'm not going to be upset about it, but I'm going to use it as fuel. Like I tell you guys to use.

Um, but those, those, you know, I, I got lucky that I was able to have a bad experience and then also some really good experiences, right? Where I had these dudes who appreciated us and looked after us and really helped us. And we wouldn't be here without them. There's no fucking way. With that being said, it's important to build tremendously strong, healthy relationships with your suppliers. Very, very important because if you are just a, and by the way, in the beginning, it's very hard to do because you, you have to understand there is a hierarchy here and that hierarchy, whether you think it's right

or not has to do with how much fucking money you bring them. Okay. So they have your feelings. Don't change that. No, it's like you're fucking, you think everything's fair. It ain't fucking fair. Okay. And the guy who brings the most business is going to get the most attention. And so in the beginning, you don't get very much attention and that's just the way it goes. And so you have to understand that that's, you have to be humble and understand, recognize where you are as a company and be grateful for the time that you do get from some of these people because in in the big scheme of things like it's very very difficult to get on their radar you have to understand that and whether it's right or wrong it just is it's what it is so what you have to do is figure out how to make yourself stand out with these suppliers and some of the things that we

used to do uh is you know we we would we would do extra things for the people that took care of us. You know, we would, we would take care of them in a, in a ways that we could take care of to show appreciation. Maybe it's a small gift. Maybe, maybe it's a donate to their charity when, when they ask for things or whatever. I looked for ways to, to contribute where I could. Cause remember, dude, I didn't have any money. It's not like I could just do these things.

Right, right, right. I had to get creative. Right. And, and it's important for you guys to get especially with the environment that we're going into now where companies are going to deal with the players because of the economic environment and they're going to basically concentrate all their effort on those guys you guys who are just beginning you're going to have to really do things to make to endear yourselves to these suppliers. And I know you guys, the natural thing is, well, I'm the customer. Yeah. Well, no one gives a fuck about the guy who is small when it comes to the supplier business. B2B is

not like B2C. Okay. B2B, the businesses that are the bigger ones control the businesses that are smaller ones. That's reality. Mm-hmm so you have to adjust your perspective from I'm the customer to I'm lucky they let me order from them because that's the reality so once you're in, have an attitude of gratitude and then also do things to, uh, become friendly and, and develop genuine friendships with the people that have the power to help your business along. That's a massive deal. Okay. And if you don't do that, you're going to lose the people that do. This is real shit. Now in B2C, now this is where you do

have to understand that you have to fucking be great with every single customer. And those customers, you have to have the same amount of gratitude that you have these customers as the gratitude that someone else will serve your business by letting you buy from them. And if you put the gratitude out both ways and appreciate both sides of it, you'll be a much more successful business and you'll be able to maintain and get something going from the ground up. But you have to obey the laws of reality, right? The laws of reality are that when it's B2B, a lot of big companies barely have room to operate for you and to allow you an opportunity to even create a market. You might have to deal with some inconvenience. You might not get the fucking VIP treatment treatment and especially nowadays everybody wants their fucking asses kissed every fucking

which way and the minute that the supplier doesn't roll out their fucking red carpet for some of these people they fucking freak the fuck out yeah well guess what that supplier he talks to all the other suppliers because at that level all those people are connected it's a handful yeah that's right so if you ruin a relationship with one of these motherfuckers the rest i'm gonna know about it in fucking five minutes yeah that's what you're not they don't want to do that you'll become you'll become branded a headache you become branded a fucking pain in the ass you won't get any love and it'll be really hard for you to do business you have to treat your customers that now when we're talking

b2c you have to treat your customers that the you we're talking B2C, you have to treat your customers. You're the thing I try to drive home in every single meeting and every single talk and every single fucking consultation and every single executive meeting that I sit in. You have to figure out how you can get your entire company to recognize the fact that you are fucking super lucky to even have the opportunity to talk to that one single customer. And the whole attitude is one customer at a time and forever. And that gets harder to do as you get bigger. As you get bigger, people are going to see your company differently, including your employees. They're going to see it as, well, we can afford to lose one or two people.

And if you've discovered that mentality inside your company, you need to fire those people immediately because that is the cancerous attitude that will kill your company. Every single customer is the fucking only customer. That's how you have to, it's like having zero options mentality that we talk about on the show so much, which is easy to have when you actually have zero options, but it's hard to have when you have a lot of options. Like it's hard for me to get up every day and like I have to put myself in a mindset that I have no other choice because guess what?

I do have choices. You have to do that for your customers the more you get, like, right? Like you have to train your staff to recognize that those people are your only opportunity and you're fucking super blessed to even have those opportunities. And to get a whole company to recognize that those people are your only opportunity and you're fucking super blessed to even have those opportunities. And to get a whole company to do that when it's very clear that you're doing okay is a very difficult thing to do. It's much more difficult to do than when

you're fucking nobody and everybody's hungry. So the answer to that question is, yeah, it's important and you should be very good at it and you should spend an extreme amount of time building relationships with your suppliers because at the end of the day, these are the people that are going to dictate whether or not you have product. They're going to dictate when you get your product. They're going to dictate when you're out of product and how soon you're going to be resupply of product. And if you have somebody there, that's an actual friend, they're going to do a lot better for you than someone who's just a fucking transaction. Yeah. I love it.. Any question number two,

when you hired your first employee, did they understand the employer employee relationship immediately or did it take time? And what did you learn the most about hiring your first employee and how serious did you take it? Well, typically, you know, when you hire your first employee, it's probably going to be a friend or a family member. And it's not just someone off the street. And that usually traumatizes people to having employees because your friend off the street will totally walk all over that fucking employer-employee relationship in the beginning. Especially when you don't have any systems in place. Your business is really just an idea. It's not a real thing that's catching yet

or anything like that. So in the beginning, it's very difficult to establish that boundary for most people. But if you as a leader are comfortable putting that boundary down, it will be respected. Now, are you going to have to deal with people like like here's what you have to understand like in the beginning um you may think

your business is the most awesome thing in the world but that person that you're paying to work there understands that you may never fucking make it so they have leverage on you right you know how many employees walked out on me dude uh over the course of the first you know fucking five ten years and every single time they said the same fucking thing every single time if they were if it was bad like that's i'm not saying like most of the people that left they just left to go pursue a different career we're still cool like i still love all these people appreciate all of them live laugh love i get it yeah no it. Yeah, no, for real, bro. Like people, people listen, that's another thing. Like you have to, as a small business,

you have to understand that some of your employees are not going to be lifetime employees. They're going to move on to other things and you have a much better, like a lot of these small business owners take that shit. So personally that they create a rift with someone, but I would offer you another perspective. Wouldn't it be cool if these people went out and built awesome businesses or awesome careers on their own? And they did so with the fucking

information that you taught them while they were there. Wouldn't you be proud of that? Because I can tell you this, I'm proud of that. I have a number of employees who have worked here, who have went out and created cool stuff or in the midst of creating cool things. And it makes me fucking proud. Yeah. Okay. So don't be the business that like, you know, hates the people that leave because bro, they'll hate you back. Right. Um, and it's not good either. Like, it's just not a good way to think, but, uh, fuck, what was I getting at? The point of the point of this question is basically, uh, you know, as you get bigger and as you become, it becomes more clear that you're going to, what I was going to say was they all said

the same shit. They said, oh, it's all downhill from here. You know, like it's all downhill from here. Oh, is it? Really? Really? I'm looking. I don't know.

It seems like I continue to go uphill. Okay. So you can't listen to those people. Okay. That's their own ego talking. But as your company starts to develop a presence and people start to realize that it's actually moving the right direction, the amount of people that will try to run that boundary and dilute that boundary between employee and employer are less and less and as you get bigger and bigger bigger that continues to be uh true so like now you know when people come to work at here let's just say at first form where we're sitting um you know people understand like this is they understand what the fuck they have an opportunity

now they're it's not it's not they're giving us the opportunity it's they have an opportunity right right and so you know those systems are in place yeah and i also would like to add this in on this conversation you know for the last five or six years, we have had as a whole in culture, business culture, not here, I'm talking everywhere, outside, out everywhere in the country. We've had plenty of jobs. We've had plenty of growth. We've had plenty of startups. This has been going on for a decade. We have all these new exciting opportunities, blah blah blah blah blah blah and now

twitter's laying people off facebook's laying people off fucking amazon's laying people off disney disney's lame there's tens of thousands hundreds of thousands of jobs that are evaporating instantly and by the way who fucking told you this was going to happen? Okay. And as this happens, and as people realize that this is happening, there's two things that are going to happen. One, the businesses that continue to grow and continue to push, continue to operate, are going to have the ability to hire better skilled, higher skilled employees because other companies that gobble them up that might be bigger and be more established so they attract the best base are going to lose some of these people. Some of those people are going to leave those kind of places and come to places like mine or other places like that that companies that are continuing to move forward smaller

companies that's the first thing so the talent pool just got a lot fucking more competitive the second thing is that people for the last 10 years have had all these opportunities and they have taken for granted what they believe to be reality. Meaning a lot of people think they're entitled to a six figure job. A lot of people think that they are entitled to a career in general because of whatever the they were told at college. And they are going to come down to a, this is going to create a situation where people and culture is realigned to understand that you will only have the opportunity if you are good enough to have the opportunity you will only earn high income if you provide high value and that hasn't been the case for the last fucking

decade or so yeah everybody's felt everybody feels entitled they take for granted the opportunities that they have they think that because you know there's lots of opportunities they can like bring their personal problems to work and they can like you know make everything about fucking therapy and they can fucking make these excuses and then get away with no call no showing and all this shit there's some demands yeah bro that shit is That shit is over. It's fucking over. And it's not going to be over. It's over right now. And so if you're in a company right now

and you have opportunity and you have the opportunity to grow and you're bringing in your personal problems or you're bringing in your fucking whining or you're bringing in your fucking this or your fucking that or your fucking this, guess what, motherfucker?

Peace. Because your seat will be filled with someone who wants to perform who understands the reality of what's going on this is a warning to all employees out there you better perform at every single company and you better fucking add revenue to the fucking company and you better do whatever the fuck it is that you do and you better do it great because the talent pool is getting much more competitive and the opportunities are much less right now. And that is a fucking reality that people are going to have to come to terms with. Okay. So the, the, this delusion of the employee employer relationship will end up correcting itself here over the next few years because there just isn't

going to be the opportunities that there have been in the past you understand what i'm saying so the winners are going to fucking show themselves and the whiners are going to see themselves to the door and there's going to be a big correction in the workforce i actually think it's going to be great for fucking this country because it's going to culturally retrain people what actually matters in a workplace environment which is performance that's what fucking matters that's it that is it that is it that is it that is all that fucking will be rewarded and i'm not talking about here i'm talking about everywhere people are not going to put up with your shit they're not going to put up with your woke shit they're not going to put up with your fucking

cancel shit they're not going to put up with your fucking they're not going to put up with your woke shit they're not going to put up with your fucking cancel shit they're not going to put up with your fucking feelings yeah if you don't like part of the reason these companies have to fucking lay off bro if you don't like this fucking decision that they make and it offends your fucking and you say oh well you know i think i think this is you know this is making me feel this kind of way peace see ya that's what's happening okay so you guys out there to have jobs you're probably none of the people here listening to the show are like that just by the nature of the show for sure but this will be a time for you guys the fucking winners to get much better at your skill set because there's going to be no room for this fucking bullshit no it's already happened it's

hard look at the fucking data. People are losing their careers left and right right now. And I told you this would happen. I warned you. This is the whole reason I got to real AF in the first place, but people didn't listen or I'm not, I don't have a big enough voice or you motherfuckers didn't share the show enough, but get ready. Cause we're going to fucking war in terms of like how good you're going to have to be with your skill set to provide for your family you better you better be getting good right now real talk uh guys andy our third and final question question number three andy how much impact does location have on your success? I currently live in a small town and struggle with meeting new people and growing my business.

Would it be better for me to move to a bigger city and get my name out there or stay where I'm at and develop my skills before expanding out? Well, did I say what kind of business it is? No. Well, it depends on the kind of business. I mean, if it's a total virtual business online, it doesn't matter where the fuck you live right if it's a brick and mortar location of course it matters it matters a lot because if there aren't people to see your fucking business there's no customers there's an old saying that my dad and i like to use and that's this you can't sell lemonade in the desert lemonade's a great fucking product if you were

in the middle of the fucking desert everybody needs lemonade but how many motherfuckers in the middle of the desert right okay that's that's what you have to understand this is a real thing so like you may have the greatest solution to a real problem like bro if i was fucking starving walking through the fucking desert and i saw your lemonade stand i'd give you everything i fucking got to get some fucking lemonade problem is i ain't ever going to be there right okay so you need to locate there's a reason that people say what do they say about location even location location okay they don't say anything other than that yeah you know why because it's the most important thing you have to be visible all right and and the great thing about the internet is that you could be visible without having a physical location but if you're

relying on physical location, real estate and location is the name of the fucking game. You can have an inferior business with a better location that will outperform a superior business in a shittier location. This is reality. If you are a superior business in a shitty location, you have to do 10 times the amount of work to get the same business as the shitty business will get in the better location. I know this because I've dealt with it forever. I understand retail. Yeah. So, um, in fact, I would say that's my bread and butter is like for all you motherfuckers

that don't retail shit. Like I can make your shit a fucking empire. Okay. So listen to me. It matters a lot yeah and if you're running a brick and mortar place and by the way um maybe maybe i'm this is probably not or you wouldn't have asked the question but maybe you could earn enough money in your small town with your business because what's enough for you that's a question we should all ask right there's no there's no nobility in getting on the fucking wheel and just running your whole life there isn't so you have to decide what the outcome

is that you want and i see a lot of people that are in a business and this is another correction we're going to see there's going to be a lot of people that shouldn't be in business that will get pushed out a lot of those lambos getting repo it's not that it's it's it's not that it's not that that that might happen okay but that's not that it's not that that that might happen okay but that's not what i mean by that i'm talking about people who are good really good people really good employees really good entrepreneurship has been glorified bro and it's been for the last i've been saying this forever dude it's gonna get lean yeah and it's been shown to be some sort of option for most people

when in reality it is not an option for most people seven to eight percent of the population is an entrepreneur and only fucking uh like one half of the fucking one percent at the top is actually successful all right so like that's that's math that's data that's statistics and and you're probably not the exception to that unless you are willing to give everything you fucking have for it. So there's a lot of people like me, for example, I would say I'm naturally entrepreneurial inclined. I was running snow cone stands, business like baseball cards.

I always had this. Okay. And even I, who has a natural inclination for that have to give everything to fucking do what we do like like sal and i and like the guys around here joke about it all the time but like i don't know like i feel like i'm pretty fucking smart and i still got to give it my all you know and there's a lot of people out there that don't have the skills don't have the experience by my estimation aren't that fucking smart there that don't have the skills, don't have the experience, by my estimation, aren't that fucking smart. And they don't have the stubbornness to not quit that are in business.

And bro, it's a game of math. Those people will lose unless they get tough, unless they develop those skills, which is why we do this content. But yeah, at the end of the day bro uh getting back to location it's fucking everything it really is and if you if you have if you have a a location you're great it costs more money b location is still pretty good and you can do well with it but i wouldn't do anything other than a or b locations like they have to be very best or or at least very strong yeah don't just fucking find no listen we we did that like our first store and spring it's still there i was gonna ask like why why springfield like out of

oh well so um i went to college my first semester out of high school and i hated it and i went to spring break um with chris in um my second semester of college and we went to panama city it was fucking awesome and i fucking loved it and i met all these people that i went to school with him that i became friends with on this trip and and bro i went home and i packed my shit and moved to springfield next fucking day no shit oh yeah i went home for spring break and I packed my shit and moved to Springfield the next fucking day. No shit. Oh, yeah. I went home from spring break. Yeah.

I packed my shit in my fuck. I had a fucking Isuzu Rodeo, okay? You don't even know what the fuck that is. What is that? All right? It was like a fucking SUV that Isuzu made, and mine was bitch, too. It was fucking black.

Isuzu? Yeah, it was cool. Isuzu Rodeo? Yeah. So I packed that motherfucker up with all my shit i drove that shit to springfield i fucking i fucking moved in uh like eight months later we started the fucking store no shit yeah huh we started the first store so why springfield because i wanted to fucking party real talk bro it was awesome nah man that's the newer one i had a way older one than that oh yeah type in like uh

what year like like this would be like 96 or 97 ish 98 something like that no 99 maybe i don't know no that would have been yeah it was been 99 two-toned no no it wasn't two-tone i was all black that's the wrong body style you got up there on the screen though that's the newest like that's the i had the old one bro it was cool though i had some cool tires on it like it was fucking cool mine was more like that one mine was still that's still newer than the one i had that's why i just pulled up i think put in gen one yes that's what i had right there exactly like that exactly like that same color same fucking tires and wheels trim yeah bro that shit was cool as fuck i'm gonna say don't look bad no it was cool it was cool but yeah i packed that motherfucker up drove down springfield

and fucking started coming up with ideas for businesses you know that's where we came up with the idea we're gonna do a tanning salon right and we didn't have enough money to do the tanning salon so then we came up with a nutritional supplement store and we financed that shit on credit cards and shit so like yeah yeah and i got that was how i got fucked by that dude because he he charged us 10 grand you know for six grand worth of shit yeah piece of shit yeah anyway all right man that fucking thing still looks pretty good i was dude it doesn't look it looks rugged like it's cool looking doesn't look there was a turd though bro i had no power like it was a turd it was manual transmission it was fucking sweet bro you can find one of these for like yeah a thousand bucks right now yeah that's crazy yeah yep damn so yeah so uh

location location location yeah yeah that's it well the location is springfield right so that so so in the beginning bro you got to take what you can get you know i didn't have credit and i didn't have anybody to co-sign on the fucking lease for me so we had to find a guy we had to find like a good old boy dude right and and we did and this dude's name was mark tharp i'll never forget his name because we wouldn't be in business without him um and he owned red wing shoes which is still next door to uh where our first store still located which is 1709 south campbell in springfield missouri and uh we're a block away from bass pro next to to wedgewood barbershop where harvey like tons of history there

man yeah um but this dude had a spot next to his red wing shoes that he owned uh that he was willing to rent to us for a thousand dollars a month and um all we had was twelve thousand dollars in cash so we had to pay him the whole year up front. So that was a kicker. We, he would lease to us, but we had to give him the full year up front. And then we financed everything else on credit cards. That's how we started. Yeah.

It's that legitimately everything you see here, everything you come in and see every single day started with that. People don't get that. Yeah. Like they, like, dude, when I go in here, like when I talk to people or I go, I was talking in front of crowds and shit, they have a hard time understanding. Like comprehending. Yeah, bro. You guys don't understand.

What the fuck do you mean? You don't understand the dues that were paid to fucking sit in this chair. Like, bro, 10 fucking years of work earned me $58,000 total. Just think about that for a second. Now, I work seven fucking days a week. Okay? I work fucking from 9 a.m 9pm, seven fucking days a fucking week. Okay. I didn't go home. I didn't go home for Christmas. I didn't go home for fucking

Thanksgiving. All right. I spent, I spent fucking 10 Thanksgivings and Christmases fucking alone when everything else was closed in springfield missouri sitting in my fucking apartment or hanging out with my three or four other friends that maybe didn't have a family or couldn't go home as well you know what i'm saying yeah like dude i could tell you a billion stories none of them would ever make sense unless you fucking actually saw us do it and it was you know like that's why i don't have sympathy for people when they fucking cry about like oh you can't get this going you're telling me it's hard that you have the ability with your fucking what you carry around your

pocket every single fucking day to build a brand and reach people through this fucking device okay when i was having to heel toe my fucking fat ass around springfield missouri and knock on doors and shit you think I have sympathy for you? I don't have any sympathy for these guys Okay, we live in a fucking pussified fucking soft ass world and people are going to learn through this correction that's coming up How valuable their option their opportunities are and how valuable their career is And you're either going to learn that, that you need to be skilled, and you're going to win,

and there is a score, and it's not fucking what they taught you in school where everybody gets a trophy. The reality of fucking natural order is going to slap people in the motherfucking face. For real. So I don't have sympathy for the people that don't get it because of what I've gone through. People say, oh, well, that sounds traumatizing.

Yeah, you're fucking right, bro. right bro you're right it's traumatizing i'll never be a normal human like you act like why the am i am the way i am because i went through that nobody else could ever possibly do or comprehend you know absolutely and so like i don't expect like people are like well oh I see someone said this about you. I don't fucking care Fuck you go do what I've fucking done You know I'm saying right like fuck You develop a lot of confidence when you when you've gone through a path like that Anyway, well guys any that's all I got. Yeah three. Yeah share show

Now my jury box froze fuck up oh fuck up stole counted millions in the cold bad bitch Yeah. Three. Yeah, share a show.