REAL AF with Andy Frisella - 421. Q&AF: Abundance Mentality, Grateful With Enormous Goals & Most Important Business Lesson When Starting
Episode Date: November 23, 2022In today's episode, Andy answers your questions on how to develop an abundance mentality regarding money, the best way to maintain gratitude while pursuing enormous goals, and the biggest lesson he le...arned in the first five years of business.
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What is up guys, it's Andy Priscilla and this is the show for the realest.
Say goodbye to the lies, the fakeness, and delusions of modern society and welcome to
motherfucking reality guys today we have q and af that's where you submit the q's
and uh i bring you the as and as always oops there's my instagram i was checking my instagram
i'm so good at this yeah that i multitask do instagram while i'm doing this. So you can always submit your questions too.
And please make them about anything.
Cause I am the answer of all questions.
It can be about business.
It can be about life.
It could be about anything else.
Just ask,
where do they submit these questions?
Guys,
email these questions into ask Andy at Andy for seller.com.
And what's
your instagram bro uh guys i'm on ig at at officially d johnson you guys need to be following
dj man he just made an awesome post last night about his 75 hard down 32 fucking pounds bro that
was awesome yeah it was good yeah you look good yeah i'm making great project uh your your fucking
whole your whole shape is changing yeah it is it is and i mean it feels good like feels much better than being fucking
you know i bet you feel way more athletic yeah a little bit man you know hips are moving a little
bit better yeah you know what i'm saying yeah you try to tell us something anyway make sure you
follow my man all right uh this is your first time listening. We have multiple formats of the show inside the show.
This one is Q and AF, but sometimes when you tune in, we have CTI.
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It's comedy.
We throw up three topics on the screen.
We talk about how stupid the people are that actually wrote them.
Then we talk about what could be potentially the truth.
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by making fun of the whole entire fucking world. So if you're sensitive and you have no sense of
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to 20 minutes of just some real shit that I think you all need to hear. And then sometimes we have full length and full length is more like your traditional
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a fee for the show. We don't do this, uh, for the good of it.
Okay. We do this because we want,
well,
I guess we do do it for the good of it.
We don't do it for the money.
We do it for the good of it.
That's the truth.
Okay.
I could make a lot of money doing the show running ads.
Um,
but I don't,
I,
I,
I could make eight figures a year running advertisements on the show and I
don't do it because I don't want to answer to people.
Okay.
I don't need the money.
I don't want to answer to people and I don't need the money. I don't want
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or am not saying. In exchange for that, please help us grow the show. A lot of you guys will
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help drive that tremendously. But there's a lot of people that don't do that. And I would appreciate
if you guys would also participate in that. And i think we can all agree that it would make people better so let's do that uh with that being said
what we got you got some good ones got some good ones for you could have never guessed that
um what's going on man what'd you do this weekend uh you know i went to uh mississippi
jackson mississippi with my my guys and had a little little trip down there
that was cool yeah it was no it was good man it was good um got my shit done just finished 75
hard so that was fucking awesome you know and it was cool because like uh saturday morning i woke
up saturday was my last day i woke up saturday morning i'm like all right i'm gonna knock my
workouts in first then hammer my water do my reading right before we, I got meetings and shit.
So, you know, but it was cool because waking up, you know, typically how these weekends
go, you know, Saturday morning, the drinking starts at like, you know, whenever you wake
up at 7 a.m., like you're going.
Yeah, it's like a tailgate.
Yeah.
People outside the hotel, you know, like they're chilling, right?
Yeah.
And I'm out there doing my fucking laps.
You know what I'm saying?
And everybody's like, you know, they're looking.
Because like my club guys, like in my chapter, they but like yeah it wasn't widely known throughout the uh the organization but that's cool it was cool
yeah i wonder how many dudes are gonna see that and be like man i didn't get my shit you know
okay i mean that and that was the thing it was a great conversation started you know they're like
man what were you doing this morning yeah i'm like you know you're like everything good you're
all right i'm like fuck yeah everything's great yeah you know i'm saying get my shit done yeah and uh so it was
cool man it was really really cool that's something that people don't talk about enough when it comes
to live hard program you're unfamiliar with the live art program you can uh it's free and you can
just listen to episode 208 and they'll explain it all to you it's free i paid for it well that's hey buyer beware motherfucker uh it's a great way we won't talk
about the leadership that's created through the action of that program enough yeah you know yeah
well i mean you i mean the ripple effect bro that's what i'm talking about yeah it's fuck i
mean like you know i talked to at least 10 guys that like we had genuine conversations about it
even if one of those fucking dudes go home and fucking get started on something like that that would make me feel really fucking good
you know so i mean it was cool man that ripple effects massive i mean even if they're just going
out to go you know maybe just walk some laps i don't know but just getting better man i think
it's it's an awesome fucking part of the program for sure what, bro? I got three good ones, man. Let's knock these out.
Andy, question number one. My wife and I have run our business for almost a decade now. And for the
first seven to eight years, we didn't have a lot of money. But the little money that we did have,
we reinvested a ton into our business to grow long-term. We now have a couple hundred thousand
saved and we've noticed a change in how we invest. We're very fortunate to have more money than we've
ever had, but we are hesitant to lose it since we've struggled financially for the majority of
our careers. Our question is, how do we get over the, we don't want to lose this mentality and
think more long-term about our money? Well, you have to come to the understanding of reality. If you do not stay aggressive about
accumulating funds, you will eventually not have any funds. This is something that people,
a lot of people have this happen to them. They make a little bit of money, okay? And then all
of a sudden their mentality changes from what it was that got
them the money to protecting the money and i think that's a natural thing that everybody goes through
but we also have to realize that while it's smart to make good investments and to be smart about
conserving that main uh equity nut which is what you have there right we also have to stay
aggressive on accumulating the funds and putting funds back into that.
And what usually happens where people really screw up is instead of doing whatever it is
they did to get the money in the first place, they get to a certain point and then it goes
into straight up defense.
Okay.
And we've talked about this on the show before, you know, prevent football does not fucking work in the fucking second quarter yeah you're gonna fucking
lose yeah okay so it's really a perspective switch that you need to be conscious of and the fact that
you're even asking the question shows to me that you're aware enough to understand that this is not
a good thing okay we have gotten a little bit complacent we've gotten defensive we've gotten fearful and not only are those bad strategies they are also putting out vibes into the universe
that actually brings you what it is you're thinking about so when you're thinking about how
to not lose money you end up losing money right but when you think about gaining money you gain
money and so you have to understand that
there's a multiple aspects to this but the main thing is is and how i've gotten around this is i
just pretend i don't have anything i just pretend i don't have anything like i come to work every
day like it's fucking day one yeah i come to work uh when i think of like yesterday i spent all day
on sunday uh coming up with strategies
to aggressively grow the initiatives that I'm working on.
Yeah.
Right.
Most people wouldn't do that in my scenario.
Most people would be like living the life and that's okay to live the life sometimes.
But when you switch the mentality off of what got you where you are into a different mentality,
it's only a matter of time before you don't have what it is you have
that you produce with this other mentality.
So realize that this is a very real thing.
Like you will lose if you don't switch that mentality.
And the easiest way that I've found to make that switch mentally
when you do have some things, because it is harder when you have resources to believe or behave as if
you don't because you do yeah so like that's where i talk about zero option mentality right
like part of zero option mentality and if you're unfamiliar with zero option mentality
um it's basically the idea that you your back is against the wall just like it is on day one
the literal day one that you started, whatever it is that you do.
Seven, eight years ago, yeah.
Yeah.
Like I had to execute.
I didn't have a choice.
I had to do it.
And as you get more successful, that mentality becomes more and more rare and harder to cultivate.
And so the way I've been able to do that in my life is, you know, I have a saying that
I use around here and around everywhere I go, which is fucking day one. Like I use my language
to reinforce the idea. Okay. Like if you come here, it's today is fucking day one, motherfucker.
Like it doesn't matter what we did for the last 23 years. It's day one today. All right. That's one thing. Another thing is
when people congratulate me on the success, I always say the same thing. Do you know what I say?
What do I say? A long way to go. I got a long way to go. Okay. Cause that helps reinforce
the zero option mentality. People think I'm being falsely humble or that I'm like digging for more compliments or something. No,
motherfucker. That's how I think. I truly think I have a long way to go. When I compare myself
to the people who are literal fucking legends on this planet, I am not a booger on their fucking
nose. And I'm very aware of that. So just because you look at my life and you think, oh, he's got
everything, blah, blah, blah, blah, blah. I have everything to your standard. I don't have everything to the standard. And there's a big
fucking difference. Okay. So when people congratulate me, I say, I got a long way to go,
or I'm just getting started or it's day one. And people take that a number of different ways,
which is none of my concern. I don't give a fuck how they take it. These are the things I say to
keep me in the place I need to be so that I can stay aggressively moving forward so I don't fucking lose my shit.
Because every single person I've ever seen that loses their fucking wealth or loses their business or loses their success, they lose it because they start believing they're fucking where the fuck they need to be.
And that's a very cancerous dangerous place to think like if you think
you're the best bro it's only a matter of time before someone humbles you okay like i know i know
that like for me to feel good about my life at the end of it i have to keep going
because i'm not going to be able to look back and be like, fuck,
what could I have done? What could I have this? I won't be able to handle that.
Like, so I, that's another thing that I do to keep that mentality, right? Like I think about
what I'm going to think about my life when I'm older. You see what I'm saying? So I try not to
leave anything on the table. And so these are all little tips and tricks. But the reality is, is that you have to figure out what works for you to get you in a place
so that you are operating with urgency that the same urgency, if not more urgency that
got you to the place where you're having this issue of comfort, which is what it is.
The issue is comfort.
You're asking me, how do I not feel comfortable?
Yeah. Well, it's real simple. Pretend like you don't have anything.
Like just cut that off. Don't use the money. Don't, don't look at the money. Don't think
it's there. And then how did you behave and keep going? And that's, that's how I do it.
Yeah. It's extremely important thing to understand because dude, this is, you realize dude,
five years can make a massive difference in where someone is. Okay. Meaning you could be
very comfortable right now. You could have millions of dollars right now. And in five
years have nothing simply because you thought you had a lot now. So realize that like you haven't done shit.
Yeah.
Okay.
And you,
you know,
like,
and I'm not saying this to hurt anybody's feelings,
but a couple hundred grand ain't enough,
bro.
It ain't enough.
You're going to have to keep going.
That's real talk.
And you following up on that though.
Right.
So like that's your mentality.
Have you found it to be easier or harder to kind of trickle that mentality down to your employees or the executives that are running these teams or departments?
In terms of what way?
Like passing that zero options mentality, passing that day one mentality down.
Has it been difficult?
Yeah, it's very difficult.
And the bigger you get get the harder it gets okay because like for example like when you're an established company or you have something going on that everybody thinks is good
they're walking into that with a different perspective than you would have on your
fucking first day like when i come in here bro like this this beautiful amazing facility with
all these hard-working badass motherfuckers that kick ass i i don't recognize this as like success like you know what i think about
i think about living in the back of that first fucking retail store and how easily and quickly
i could go back to that that's what i think about okay so like these people that come in here
they look around and they think like holy shit this is the coolest place I've ever been. But- You made it. Yeah. But the thing is, is that these, that's their perspective.
They don't understand what it took to get here.
So it's our job as leaders to cultivate that mentality with them, which requires multiple
touches, many conversations, proper coaching.
And then some people still won't get it.
Like some people just can't grasp it because they weren't along. Right.
Or they're not invested. Yeah. And they, and because their standards,
they look at this as the ultimate win. They can't grasp the idea of what, how big the project really
is. You see what I'm saying? So that, and that will come for all of you guys, like all of you
guys out there running companies. And some of you guys run massive companies even bigger than what
i run they listen to the show and you guys understand that what i'm saying is the absolute
fucking truth the biggest challenge that we have as a as a company that's 23 fucking years in
okay collectively is to get the younger people to understand what it took to get here.
Right.
You see what I'm saying?
Right.
Because what they think it took to get here,
they actually don't understand.
And because they don't understand it,
they operate as if they've won.
We've won.
And that's a very cancerous mentality to any brand.
So whatever company you're involved in or however big your company gets, you're going to have to address this multiple times as you grow.
Every three or four years, you have to reset the motherfucking standard and make sure that
everybody understands it. So it's a real concern. It it's a real thing and a lot of the reason that
most companies can't ever get past a certain point is because they can't recognize that
what they're doing now is not the same behavior as to what they did to get here
and that's that's what ultimately kills most companies yeah uh andy question number two
uh andy most successful people are always working for more. It seems like they're never
satisfied with where they are. Average people always think such people are constantly on the
lookout for something else than what they have in the present. How do you explain to those people
the balance between being grateful for what you have and still having big, enormous goals?
And how do you keep a balance of that?
Well, look, to keep your sanity, you have to have, and I have a whole episode on this. It's about
the equation of happiness. But to keep your sanity, you have to have gratitude. Because
when you're on a mission to build something great, it's going to feel like most of the time
that shit is not going the way that you want it
to go. And it's not, that's not a bad day. That's just the process. The process is shit breaks and
you fix it and you improve it every single time. And that shit breaks every single day. And so,
you know, having the, I, the mentality of gratitude, uh, a company with purpose,
defined purpose, and then also exercising discipline will
allow you to feel good about where you're at, understanding that you're moving forward, uh,
simultaneously with that. So, you know, I think the biggest thing that we all have to recognize
is that gratitude is a necessity for people who are building anything that is outside the norm of an average existence
because it's hard. And if you don't have it, you're going to be fucking miserable and you're
going to feel like you're going fucking insane. So it's not something that's like, and I would
be the first one to say, man, that's bullshit. That's, that doesn't matter. Blah, blah, blah.
That does matter if you don't want to go fucking insane right okay so what i try to
do is to make myself understand like when i'm you said how do we communicate this to to people
first of all not everybody's going to get it yeah okay some people like you said average people
well they're average for a fucking reason these people aren't average because they understand the
game they're not average because they have the same drive you have. They're average because they
don't fucking get it. So we have to understand that there is a mentality difference there between
you and them. And your job is to get that, get it to click for them to a point where they can
join you and accompany you on your journey. Now, not every person is going to step up to that.
Not every person wants that. And because not every person is going to step up to that. Not every person wants that.
And because not every person wants that, they will be miserable most of their lives because
they will be trying to avoid the hard. This is why people, most people are average because
they're trying to avoid the hard work. And what they don't understand is that when you try to
avoid the hard work, all you're doing is trading one hard for another hard.
You're trading the hard work, and instead of doing the hard work and the shit that sucks,
and the shit that creates greatness, you're choosing to opt out of that. But in exchange
for that opt out, you get an entirely different hard. And that's a hard of not being able to pay
your fucking bills, not being able to go to the places you want, not being able to pay your fucking bills not being able to go the places you want not being able to live the life you want not driving the shit you want not living where you
want not being able to do things for the people you care about that you wish you could yeah that's
what you're trading for that and this is a very easy thing to understand if you just think about
it for a fucking second but most people will succumb to the incessant media propaganda, which is people who want to achieve at a high level are greedy, materialistic, fucked up.
There's something wrong with them.
They're lucky.
They're lucky.
They tell you all these reasons as to why people are the way they are to get you talked out of becoming anything more than you are so that they can control you.
That's the game
so when you look at all these people out there and say oh well you know money's not everything
yeah money's not everything but it's most things that's facts okay yeah tell me like yeah it's real
talk yeah now a lot of people will fucking a lot of people will fucking balk at that and try to get
me on technicalities but y'all motherfuckers know what I'm trying to say.
Y'all know it.
There's always broke people that say that shit.
It is broke people.
You never hear a motherfucker with fucking funds saying money is not everything, unless
they got so much fucking money that it doesn't fucking matter.
Right, right, right.
Then they go vote Democrat and fuck it up for everybody else.
It's the fucking truth. There's only two kinds of people that vote for everybody else. It's the fucking truth.
There's only two kinds of people that vote for that shit.
It's real, man.
There are people that are at the very, very fucking bottom or the people at the very, very fucking top.
It's real.
So, listen.
You don't want to be this average motherfucker, dude.
Because not only are you going to live an extremely hard life, at the end of your life, you're going to fucking wish you hadn't done that
And so whatever it is that you need to do whatever it is that you need to accomplish whatever it is
That's in your fucking heart that you think
Needs to happen. You need to figure out a way to make it fucking happen
Otherwise, you're going to waste your whole life
Okay, you're going to fucking regret your whole life and you're going to be frustrated your whole life And you're gonna be frustrated your whole life
Because you won't be able to do shit
Do you think I regret one motherfucking day
Of the last 23 years
That I fucking literally have given my entire life
To building this
Do you think I fucking regret that bro
No there's no chance
No because I can do anything I fucking want
Now sometimes do I get bored
And I'm like fuck this
Yeah but guess what poor people get bored too
So there's give and take
Don't trade the hard for the fucking hard work for this hard life
Trade hard work for a good life
You're gonna feel good. You're gonna be happier. You're gonna your family's gonna be better off
There's a million trade-offs and you all know it's right thing. And you let these average motherfuckers that are in
your ears all the time, talk you out of it, convince you that it's immoral, convince you
that it's not important. It is fucking important. And it's important for a lot more fucking reasons
than just some numbers in a fucking bank account. Do you want to be happy during the time you were
here on this earth? Do you want to be able to do what the fuck you want? Do you want to be able to make an impact?
Do you want to be,
do you want to be someone who's like actually able to fix things?
Do you want to be someone who,
who,
you know,
or,
or do you want to be someone who struggles with every fucking thing because
they can't put 50 fucking bucks together?
Cause that's your options,
dude.
Uh,
any,
uh,
question number three and business.
Okay.
From year zero to year five,
what would you say was the most rewarding lesson you learned in that time? And was it an instant
realization or did you come to it much later on? Well, easily the biggest thing that I learned the
first five years in business that anybody will learn the first five
years in business is that it takes fucking time. Okay. You have to persevere the amount of
misunderstanding about how much effort and how much work and how much time and how much dedication
it actually takes to get something off the ground
from an idea to a concept to an operatable model is greatly misunderstood. Most people think that
they can do this in literally fucking 90 days because you have every fucking asshole out there
with any sort of business running some sort of fucking
coaching group or running some sort of fucking program that teaches people that it's just
turnkey shit and it fucking isn't. Okay. So did I realize that then? Absolutely not.
But I do see it very clearly now. Okay. I'm 23 years in to this same industry.
And that lesson has been consistent with everything, whether it be my mentality,
whether it be my fitness, whether it be other business concepts, the cake takes time to bake.
All right. If you don't understand right, if you don't understand that
And you don't understand that time is an important part of the recipe. It is a essential ingredient
You're going to consistently do the same thing that most people do which is they start some shit. Uh
They do it for a little bit of time
It gets frustrating and then they decide I'm going to do something else. And they repeat that process over and over and over again. And before they know it,
they're 40 fucking years old and they don't have shit to show for it, except they worked
exactly the same amount of difficult time. That's someone who has successful at 40 years old
that stuck with their shit. Right. Okay. So what ends up happening is you jump from idea to
concept, a new thing to new shiny object every time you get frustrated and that never produces
any fucking result. And so you get to be 40 and you're like, fuck, I worked for 20 years. I don't
have shit. Well, yeah, motherfucker, because you didn't let your cake bake. All right. I can give
you, I can give you the perfect fucking recipe.
I can go get the recipe from fucking Martha Stewart, bro.
And she give you all the fucking ingredients.
And if I go and put them in a pan and mix them all up and fucking put them in the oven
and I look at the oven and I say, all right, well, she said 400 degrees for 40 minutes.
All right.
And I say, well, fuck, dude, I'm smarter than her.
I'm going to do 800 degrees at 20 minutes. What happens to cake? say, well, fuck dude, I'm smarter than her. I'm going
to do 800 degrees at 20 minutes. What happens to cake? It's math. Oh, it fucks up. What happens?
You cook. Burn the shit up. That's right. And what, that's what happens to people. So people
think that time is some sort of thing that they can get around. You can't get around it. You can't
get around it in fitness. You can't get around it in business and you can't get around
it in fucking life. So you have to accept that that's part of the process. So my biggest lesson
by far, which has been extremely valuable in every area of life is that good shit takes
motherfucking time. It's just part of the process. And if you could accept that and understand that,
that's not just me saying this shit. Okay. There is actual reasons why this is that are statistically provable.
It takes the average person nine times to see or hear about your product to make a purchase.
What are you going to do? Are you going to shove it in their face nine times today?
Because if you do, they're going to tell you to get fucked.
All right.
So we have to understand this statistical math.
Customers take time to familiarize and then decide that they're going to give you a shot.
This is also why it's so important to keep the customers that you acquire,
which most people never fucking even think about. And that is the entire motherfucking game. They think about acquisition
because they think there's an unlimited amount of people out there and there isn't no matter how
much you think there is, there's not. And with the advent of social media, that has shrunk the world,
which means people communicate at a fast rate of time, which means if you don't do the things
that a customer desires, they're going to tell a story. And they're not just going to tell a story
when you do great. They're going to tell a story when you do medium, and they're going to tell a
story when you do bad. So a great way to understand this and to operate is to,
is to consider the story that is being told about you after every motherfucking phone call,
after every fucking text, after every fucking email,
after every interaction that you may have with a potential customer,
what is the story they're fucking telling?
Because that's going to dictate your future.
That's real mean.
All right.
So it takes time. because that's going to dictate your future. That's real mean. All right?
So it takes time.
It's the biggest, most important lesson that I think anybody could ever learn,
is that, bro, it's going to take longer than you think.
And not only is it going to take longer than you think,
it's probably going to take a lot longer than you think.
You're just going to have to keep it moving.
So do you look at it as like this uncontrollable variable almost?
Like it's obviously accounted for,
but like do you look at it like you can speed that up at all?
Well, of course we want to speed it up as fast as possible.
But we also don't want to alienate any of the other concepts like retention, right?
Or the quality of how we we do things we
don't want to rip people off right we don't want to rip them off on the front end because then you
can't retain them right right then you don't have a pool to build like there there's a there's a big
picture strategy here from 10 000 feet in the air that most people can't grasp there's there's
there's multiple parts to running this play just like you're drawing a diagram of a football play
yeah like there is the offensive lineman got a fucking block yeah the running back's got to go There's multiple parts to running this play, just like you're drawing a diagram of a football play.
Like there is the offensive lineman got to fucking block.
The running back's got to go out on a swing route.
The fucking receiver's got to run down.
There's play action.
There's all these different things.
And most people, because they believe these dumb fucks on Instagram who run these fucking bullshit coaching groups who don't know shit,
they're telling you acquisition.
It's not acquisition. Acquisition's one part of it. There's multiple other parts.
And time is the most important part because you can't fucking get around it. So you should just
lock in and accept that right now, Because here's another thing to think about.
If you don't go through this process and get these reps in over the course of time,
you're not going to have the skills needed to compete at a high level. All right? These people who go out and quote unquote, get lucky in business because there is such a thing. There
are people that hit on a trend or they're in the right place at the right time
and they make a fuck ton of money. Now, those people are by far the exception to the rule.
That's never going to happen to you. Just accept that right now. Put it out of your fucking brain.
You, like me, are going to have to grid it out and build some real shit.
But when those people try to compete with me, they get fucking destroyed because of all
that time that I had to go through learning these little bitty skills one day at a time,
one mess up at a time, one pissed off customer at a time. I learned those things over the course
of 23 fucking years. So now when someone does get hot pretty quick
and they end up coming against like somebody like me whether it be me or anybody else who's had to
build real shit the person who's had to grid it out will fucking destroy them because these people
simply do not possess the skills necessary to compete at that level right does that make sense
absolutely bro okay so this is what you guys are not fucking thinking about and i know when you're
20 years old and you're 19 you you want to fucking be a ball.
Bro, I wanted to be that too.
But it just wasn't in the cards.
But by the time I was 30, I was doing pretty fucking good.
And all the people I thought were doing better than me at 20 weren't.
And by the time I was 40, the gap was widened a hundredfold.
And when I'm 50, it's going to be a millionfold.
So this is how the game is fucking played.
Ignore the fucking quick hits.
Ignore these fucking idiots on the internet selling you their fucking courses about their
bullshit.
Right.
Okay.
Subscribe to people who have built real things.
Can you go to their business?
Can you go see their operation?
Can you actually order their product?
And what is the experience like?
What is the quality of their product like?
You need to vet these people because a lot of these motherfuckers on the internet are
coaching for the sake of fucking coaching.
And that's how they make their money.
So then they turn around and show you, oh, I'm the expert.
Look, I'm rich.
Well, yeah, you just got rich by selling them bullshit.
And people are so fucking desperate to make any money,
they think that this motherfucker has a secret.
That motherfucker don't have a secret.
Where's his fucking company?
You see what I'm saying?
Absolutely, bro.
We have to be smart, dude.
And it'll take someone three or four times getting burned by people like that
before they realize that it's just not the way it works.
You know, because we're
starting the MFCO project again, I've been looking at the coaching space a little more carefully,
like I used to when I was in the personal development space real heavy. And, uh, bro,
it's crazy. Like not only do you have, it's way worse than it was three years ago too.
Not only do you have people coaching that don't know shit. Now you have coaches that are teaching people how to coach that aren't even successful fucking coaches.
So you got, that's bad, but it's insane. It's fucking insane, dude. It's insane. Yeah. So
you got coaches out there selling coaching programs. I'm sorry. No, do you understand
what I'm saying? You got coaches
that have never built shit
selling people programs
on how to be a coach.
That's where the fuck we are.
So ask yourself, dude,
is this person really
who the fuck they say they are?
Let's see their fucking building.
Let's see their fucking business.
Let's see their office.
Let's see their customers.
Let's see what the fuck
they are actually built.
And I can promise you
there's about three or four
motherfuckers out there
teaching you anything
who have actually built shit.
You need to be careful, man.
People will straight up
take your fucking money
and not offer you
any fucking thing in return.
I didn't fucking...
Bro, I didn't start RTA
until I was nearly 20 years in business.
I was 19 motherfucking years in business
when Ed Milet and I started Arte.
You see what I'm saying?
Absolutely.
Massive difference.
Yeah!
And by the way,
you could go see what the fuck that man built.
You could see what I've built.
And not just here in multiple companies.
Like it's... Listen. You get what the fuck you pay for.
If you're stupid, they're going to take your money.
Don't be stupid.
It's real.
Well, guys, Andy, that is three.
We'll pay the fee.
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